Podcast appearances and mentions of erica rankin

Erica Rankin, Personal Branding Coach, Entrepreneur, Founder, and Host of the ‘You're Not a Bad Person'  Podcast, joins Jeff to talk about entrepreneurship, resilience and reinvention, navigating hustle culture, overcoming self-doubt, the importance of authenticity, the influence of mentorship, the impact of personal branding, her new course "The Magnitude Method", …and so much more!Chapters02:59 Resilience and Reinvention05:49 The Importance of Rest08:56 Navigating Hustle Culture12:02 The Power of Quitting15:12 The 12-Hour Walk Challenge18:01 Impact of Personal Branding24:00 Small Town Roots and Big Dreams29:34 The Power of Vulnerability31:24 The Magnitude Method32:21 Building a Personal Brand34:37 The Importance of Authenticity37:28 Creating Impact Over ROI43:47 Disrupting Personal Narratives51:11 Influence of MentorshipConnect with Jeff Abracen on LinkedIn [https://www.linkedin.com/in/jeffabracen/]If you are or know a disruptive influencer who would make a great guest, we'd love to hear from you. Every Like, Share, Subscription and Review means a lot.Cover art by Daniel DevoyMusic by Stephen Voyce©2024 The Disruptive Influence Podcast - Jeff Abracen

In this episode, Bennett sits down with Erica Rankin, a 29-year-old serial entrepreneur who has organically built a massive following of nearly 300k people. Erica now shares her expertise with others, helping them grow their personal brands through coaching. She discusses the importance of authenticity, the challenges of entrepreneurship, and the lessons learned from her business failures. Erica emphasizes the value of personal branding in creating opportunities and the need for consistent engagement on social media. She also explores her experiences with ayahuasca and how it contributed to her personal growth. Bennett and Erica dive into powerful topics like self-love, psychedelics, and the transformative experience of ego death. Together, they explore the idea that we are not defined by our actions, offering a refreshing perspective on how we can redefine ourselves. Tune in for an honest and inspiring conversation that's sure to challenge the way you think about personal growth and branding. Connect with Erica: Website: ericarankin.com LinkedIn: www.linkedin.com/in/ericarankin777/ Connect with Bennett: Instagram: @bennettmaxwell35 LinkedIn: linkedin.com/in/bennett-maxwell-703717126/ Subscribe to Deeper Than Dough Apple Podcasts: https://shorturl.at/bjozA Spotify: https://shorturl.at/klE37 Please like and subscribe to never miss a weekly episode! Drop a comment with your favorite takeaways, we would love to hear your thoughts!

About This EpisodeIn this episode, Erica Rankin, the dynamic founder behind Bro Dough, a health-focused cookie dough brand, shares her entrepreneurial journey, leaving behind a traditional career path to start something new. She reveals how her passion for healthy living and her knack for baking merged into Bro Dough, a classic tale of identifying a gap in the market and filling it with a product driven by passion and purpose. Erica provides a candid look at the hurdles and triumphs associated with starting a business from scratch, emphasizing the importance of mentorship, strategic networking, and financial savvy—skills that she honed to transform her startup into the thriving company it is today. Erica's story underscores the significance of living one's truth and the fulfillment that comes from following the life you want. This episode serves as a blueprint for those hungry for personal and professional growth. About Erica RankinErica Rankin is the founder and CEO (Chief Everything Officer) of Bro Dough, a functional & nostalgic snack brand. They recently just launched their new natural & gluten free protein cookie dough bites which will be hitting shelves across Canada. Erica has built a community of almost 300k followers across her social channels completely organically, and bootstrapped Bro Dough for the first 2 and a half years. Her mission is to showcase the reality of entrepreneurship through social media and take her community along for the journey.  Additional ResourcesWebsite: https://eatbrodough.ca/LinkedIn: @EricaRankinInstagram: @eatbrodoughTikTok: @eatbrodough

https://eatbrodough.com/How did Erica go from weight lifter to entrepreneur? Why is Bro Dough a healthy snack? Can you get Bro Dough where you live? https://ororapackagingsolutions.com/Looking to improve the sustainability of your packaging today? Check out: https://www.landsberg.com/The views and opinions expressed on the "Sustainable Packaging with Cory Connors" podcast are solely those of the author and guests and should not be attributed to any other individual or entity. https://specright.com/ https://www.amazon.com/dp/1329820053/ref=as_sl_pc_qf_sp_asin_til?tag=corygathttps://www.linkedin.com/in/cory-connors/I'm here to help you make your packaging more sustainable! Reach out today and I'll get back to you asap. This podcast is an independent production and the podcast production is an original work of the author. All rights of ownership and reproduction are retained—copyright 2022.

Erica Rankin LinkedInBro Dough Cookie ClubSpecright SummitSustainable Packaging Podcast w/ Cory ConnorsPackaging Unbox'd with Evelio MattosBeyond the Shelf with Laura FotiSpecright and Packaging InfoMeyers Sustainable Packaging Guide eBookBuy Packaging Peeks Kids bookSponsor information!If you listened to the podcast and wanted to connect with Specright to rid the world of waste. Let's go! www.specright.com/pkg. Prepare your company for the world of EPR laws and be the sustainability hero! Make sure you check them out and join them on their mission to have a world where people are free to make amazing things!Want to buy labels or folding cartons from Meyers? Let's connect up!Show notes made by Deciphr.ai…apologies for any errors!About The Guest(s):Erica Rankin is the founder and chief everything officer of Bro Dough, a company that specializes in making functional protein snacks. She started experimenting with recipes for edible cookie dough protein bites after getting immersed in the fitness industry. Erica launched Bro Dough in 2019 and has since built a strong social media following by sharing her entrepreneurial journey and providing authentic insights into the challenges of running a business.Summary:Erica Rankin, founder of Bro dough, joins Adam Peek to discuss her journey in building a successful CPG brand. Erica shares how she transitioned from selling tubs of edible cookie dough protein bites to single-serve cookie dough bites in flow wrappers. The new packaging format has allowed for easier scaling, better consumer experience, and improved cost efficiency. Erica also offers valuable advice for small business owners in the packaging industry, emphasizing the importance of buying for need rather than price per unit.Key Takeaways:* Erica transitioned from selling tubs of edible cookie dough protein bites to single-serve cookie dough bites in flow wrappers for easier scaling and better consumer experience.* The new packaging format has improved cost efficiency and reduced operational challenges associated with manual labor.* Small business owners should consider buying packaging based on their actual needs rather than focusing solely on price per unit.Quotes:* "I had to get labels put on them. So I ordered 20,000 with labels instead of 100,000 printed, right? And they were manually labeled, these 20,000 containers." - Erica Rankin* "A lot of startup founders get pitched more than they need and they run into this, like, oh, what should I do? What should I do? Should I order less or should I order more?" - Erica Rankin* Get full access to Packaging Is Awesome with Adam Peek at www.packagingisawesome.com/subscribe

Wanna…Boost your Sales?Enhance your Marketing?and create a vibrant company culture?All of that is possible through the power of Strategic Storytelling!Check out the Stories With Traction course, where you'll learn how to set up a "Storybank" and utilize it to achieve your goals!You can find the course HERE.PODCAST SHOW NOTES:SUMMARY: In this episode, Erica Rankin and Matt Zaun talk about what it took to make Bro Dough what it is today.ERICA RANKIN BIO: Erica is the Founder & CEO of Bro Dough, which is Canada's first better-for-you edible cookie dough.For more info, check out Erica here:https://www.linkedin.com/in/ericabrodough/https://www.growwitherica.com/https://brodough.ca/MATT ZAUN BIO: Matt is an award-winning speaker and storyteller who empowers organizations to attract more clients through the art of strategic storytelling. Matt's past engagements have catalyzed radical sales increases for over 300 organizations that range from financial institutions to the health and wellness industry.Matt shares his expertise in persuasion with executives, sales professionals, and entrepreneurs, who he coaches on the art of influence and how to leverage this for profits and impact.For more info, check out Matt Zaun HERE. 

In this episode of Served Neat, host Jen Hartmann chats with Erica Rankin, the incredible founder of Bro Dough. Bro Dough is a brand that aims to make indulging in cookie dough guilt-free. Erica shares the story of how Bro Dough started and discusses her journey in building a successful CPG brand. From landing her first 100 customers to navigating the surprises of entrepreneurship, Erica provides valuable insights for aspiring entrepreneurs.  We discuss: The inspiring journey from bodybuilding passion to deliciously nutritious business What the pivotal moment Erica traded her 9-5 job for entrepreneurship was. Invaluable insights from her brand-building experience. She reveals the hidden truths behind unforeseen expenses and industry intricacies.   Connect with Bro Dough Follow them on Instagram @eatbrodough Follow them on TikTok @eatbrodough Follow the company on LinkedIn - Bro Dough Visit their website: eatbrodough.com   How To Get Involved: Get ready to elevate your business game with Served Neat - the podcast that's all about taking your business to the next level! We serve up expert advice on sales, marketing, mindset, and business strategies to help you make six-figures and beyond. Your host, Jen Hartmann, is the mastermind behind Neat Marketing. She's a PR strategist, coach, and marketing expert who helps business owners and their brands grow, scale, and succeed. When Jen isn't busy leading her team, developing new strategies, or setting goals for her company, she can be found sipping on a glass of bourbon, exploring new places, and hanging out with her sweet pup, Bruin. So, pour yourself a glass of your favorite bourbon and get inspired! Tune in to Served Neat to gain insider knowledge and learn how to start and grow your business like a pro. With Served Neat, taking your business to the next level has never been more fun!   Looking for more?  Sign up for our weekly newsletter -  Neat Marketing Check out our blog If you're ready to start using PR for your own business, book a call with us!  

She takes risks. She loves learning  and she's made a  habit of sharing her wins and mistakes. Bro-Dough founder Erica Rankin comes on to talk about learning CPG and selling a product that she loves. Find Erica here: https://www.linkedin.com/in/ericabrodough/Shop bro dough here: https://eatbrodough.com/  Make sure you subscribe to the This Commerce life Podcast at www.thiscommercelife.com Thank you to CHFA for sponsoring this episode. If you're a retailer, sign up at https://www.microspec.com/reg/CHFAE2023/

In this episode, Sophia interviews Erica, the founder of Bro-Dough, Canada's first better-for-you edible cookie dough. Erica shares her journey of creating a successful snack brand and building an engaged community of over 300k followers on social media. She discusses her inspiration for starting Bro-Dough, the challenges she faced, and how she leveraged LinkedIn to grow her brand. Listeners will gain insights into entrepreneurship, building an organic following, and the power of passion in business. Tune in to learn how Erica turned her passion for cookie dough into a thriving business.To connect with Erica https://www.instagram.com/eatbrodough/[00:02:45] Starting a business journey. [00:08:41] Bodybuilding and food relationship. [00:13:58] Building a strong brand. [00:17:19] Building a community [00:19:20] Sticking to your first business. [00:23:38] Journaling and personal growth.[00:30:24] Crafting a good LinkedIn post. [00:32:04] Content creation strategies. [00:34:34] Engaging with your audience. [00:40:39] Learning how to fundraise. [00:44:45] Delayed gratification. Hosted on Acast. See acast.com/privacy for more information.

Erica Rankin, Founder of Bro Dough, joins the show to talk about how she started her CPG brand with $10K, and how she has grown the brand within Canada. She documents her journey on TikTok/LinkedIn and shows the power that's in going your own speed in CPG.Get Bro Dough: https://eatbrodough.com/Jordan's LinkedIn: https://www.linkedin.com/in/jordanscheltgen/Jordan's Twitter: https://twitter.com/jordanscheltgenErica's LinkedIn: https://www.linkedin.com/in/ericabrodough/Hire our agency: https://www.cavesocial.comTake our course on growing a service business: https://www.hyclass.co/six-figure-sales-pageJoin our newsletter: https://www.hyclass.co/think-forward

Erica Rankin is the founder and Chief Everything Officer at Bro Dough; a functional cookie dough available in Canada soon to launch a new line in the USA. On this episode of ITS, Erica tells Ali how she built her massive (60k+) Linkedin community and TikTok following (200k+) and how vulnerability and honesty have helped her grow and pivot her business.In the Sauce is Powered by Simplecast.

Sit down with Erica Rankin, the founder and CEO of Bro Dough, a plant-based, protein-infused, edible cookie dough company based out of Canada. Erica shares her journey from launching Bro Dough in 2019 to growing her following across multiple platforms to over 260K. As a successful ecommerce entrepreneur and digital marketing expert, Erica also offers insights into navigating food manufacturing challenges and the importance of having a good manufacturing partner.Show Linksbrodough.cagrowwitherica.comErica on LinkedInTikTok/@brodoughcanadaSponsorsFree 30-day trial of Zipify OCU - To get an unadvertised gift, email help@zipify.com and ask for the "Tech Nasty Bonus".Venntov, makers of SEO Manager, Order Lookup, and ClockedInRetention.com: Reclaim 5-10x Abandonment RevenueLoop Returns: Ecommerce Returns Management for ShopifyNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.

#022 - Erica Rankin is the founder and chief everything officer of Bro Dough: a better-for-you snack company that sells edible protein cookie dough which is plant-based, lower in sugar, and with added protein. Erica reflects on impulsiveness and willingness to take risks, which ultimately gave her the courage to take the plunge into entrepreneurship. Also hear Destaney and Erica share their advice about having the confidence to just do it, rather than waiting for the perfect time - whatever "it" may be for you. They also emphasize the importance of taking steps, no matter how small, and not getting caught up in making everything perfect. Follow Erica on LinkedIn Follow Destaney on LinkedIn Learn more about BetterAMS

Welcome to episode 65 of The Business Life of Husband and Wife Podcast! Today, we have a special guest, Erica Rankin, co-founder of Bro Dough, a company that makes delicious, protein-packed cookie dough that's safe to eat raw. Erica is here to share her expertise on how businesses can use LinkedIn to build a personal brand and reach their target audience.Let's dive into why LinkedIn is such a powerful platform for businesses.  LinkedIn is the only social media platform that is solely for business professionals. It's a place where people go to network, find new job opportunities, and connect with other like-minded individuals in their industry.  With over 700 million users, LinkedIn is a goldmine for businesses looking to establish themselves as thought leaders in their industry and build brand awareness.https://brodough.ca/Support the show

Today I'm joined by Erica Rankin, founder and CEO of Bro Dough. Erica shares with us her story of becoming an entrepreneur and what it looks like to take risks while stumbling through the learning process. Today Bro Dough is growing rapidly and about to enter the US. If it wasn't for her early struggles and willingness to take on challenges her company wouldn't be where it is today. If you'd like to connect with Erica you can find her at brodough.ca, LinkedIn, or growwitherica.com. Don't forget to take a minute now to check out my new newsletter! If you'd like to connect more with myself you can find me on Twitter @Coach_Schultz or at The Edge of Greatness Project. Hope you enjoy today's episode. Please take a moment now to subscribe. I would also appreciate feedback on how we're doing so if you would leave a comment or review you can help guide the direction of future episodes. Thanks for listening. Make sure you take a minute to subscribe to our YouTube channel. Order your signed copy of Be Great or Master of the Sea at https://theedgeofgreatnessproject.com/shop/books Again you can visit https://theedgeofgreatnessproject.com for any future updates and apparel to support your quest to greatness. Connect with me more: Newsletter: https://edgeofgreatness.beehiiv.com/ Twitter: https://twitter.com/Coach_Schultz  Instagram: https://www.instagram.com/edge_of_greatness_project/  Facebook: https://www.facebook.com/edgeofgreatnessproject  E-mail: Charles@theedgeofgreatnessproject.com Website: https://www.theedgeofgreatnessproject.com  Be Great: https://www.amazon.com/Be-Great-Lessons-Learned-Life/dp/B09PP5KVQL/ref=sr_1_1?crid=2YZ8U3K7I86PH&keywords=be+great+lessons+learned+from+a+life+in+the+dirt&qid=1660729681&sprefix=be+great+le%2Caps%2C952&sr=8-1

This episode is brought to you by Sendlane.   Erica says, “it's safe to eat raw, there's less sugar, there's added protein. It's a healthier version of a snack that's normally not vegan, but ours is plant-based... so you have health-conscious consumers who exercise or look for cleaner ingredients, who wouldn't really normally eat the Pillsbury stuff that's on the shelf... and kids love it too.”   Today, we interview Erica Rankin, Founder & Chief Everything at Bro Dough. The best part of Bro Dough is that you are SUPPOSED to eat their cookie dough raw!    Bro Dough is a is a healthier way to indulge in your favorite childhood treat. Low in sugar, 100% plant-based, and only quality ingredients. With added protein, Bro Dough is perfect for that post workout snack, or afternoon treat you can feel good eating.   We discussed:   Who and what she's grateful for The origin, overview, and the Why for Bro Dough Brand How she started creating “better for you” versions of snacks in her kitchen What strategies have helped her cope with the harsh entrepreneurial journey Erica's morning routine and how she sets herself up for success Her New Year's Eve routine that starts her year The Bro Dough Formula Why pivoting has been an important strategy for her  Her answer to what the title of her memoir would be and what mine would be Where it's available, where to buy and so much more…   Join Ramon Vela and Erica Rankin as we break down the inside story of Bro Dough on The Story of a Brand.   For more on Bro Dough, visit: https://brodough.ca/   Subscribe and listen to the podcast on all major apps. Simply search for “The Story of a Brand” on your favorite podcast player.   *   This episode is brought to you by Sendlane.   Alright, guys, here's the deal: I have a gift for you from our primary sponsor — Sendlane. They're giving away their online course eCommerce Academy - Email & SMS Marketing!   This course gives you the step-by-step playbook to drive more revenue and retention with email & SMS. This is typically a $500 package, but for our listeners, it's entirely FREE when you get started with your FREE 14-day trial of Sendlane.    When you do, chat with their support team and let them know you're one of our listeners to get full access to hours of course content that will help you make email marketing your #1 growth engine.   Visit https://storybrandgift.com to get the details, sign up for a free trial and get your gift!

Looking to start your own food brand but feeling lost and overwhelmed? The latest episode of The Creative Minds Podcast features Erica, a successful food entrepreneur who shares her inspiring story and valuable insights. In this episode, Erica covers a range of topics, including: The confidence she gained to start her own food brand How she developed her unique product and brand name The challenges she faced as an entrepreneur in the food industry How she tested and increased the shelf life of her product naturally The changes in her inner circle since starting her entrepreneurial journey Her goals for the future and definition of success Don't miss this episode if you're looking to start your own food brand or need some inspiration to overcome obstacles as an entrepreneur. Tune in now to hear Erica's story!

Nothing like a good long walkabout in Southeast Asia to clear one's mind and to re-center. Erica Rankin did just that and came back with a newly discovered yet untapped passion for business building. We are glad it is in the "Food" business. Please allow me to introduce you to Erica Rankin, Founder of BroDough.

Erica Rankin joined the podcast to discuss her experience of navigating imposter syndrome and scaling a business. She is the CEO/founder of Bro Dough, an edible protein-infused cookie dough company based out of Canada.

It's always amazing to see people bootstrap into something much bigger. To grow a company using limited resources takes a lot of creativity and determination. There's a lot to learn from this kind of journey.In this episode, Erica Rankin from Bro Dough talks about what it's like to bootstrap a business to a level where you're talking to investors. She shares what's working for her in marketing and the biggest mistakes she's made this year.Listen and learn in this episode!KEY TAKEAWAYS FROM THIS EPISODEBootstrapped companies understand how to and not to spend money.When you look back at the time when you were bootstrapping, you'll realize that it was an important time for you to learn.Putting it all out there and being consistent is the secret when you're using social media platforms.When you go online, see all the shiny stuff, and you're not achieving the same level of success, it can be hard and very discouraging.Experiences are so valuable when people are willing to share them.Show up and build a community. The journey gets people on board and turns followers into fans and almost friends.Being on TikTok is all about getting exposure, building the story, and doing what your competitors aren't. It's putting in the effort and compounding the interest. You're not going to see the ROI right away, but it will come. Do not make decisions too quickly. Do tons of research, figure things out, and reach out to advisers.Being scrappy and not spending tons of money where you don't need to is the secret to successful bootstrapping.Automate, delegate, lay out your business, and put things where they should be.Recommended Tool:HootSuite https://www.hootsuite.com Shield https://www.shieldapp.ai Recommended Podcast:The Ed Mylett ShowApple Podcast: https://podcasts.apple.com/ph/podcast/the-ed-mylett-show/id1181233130Spotify: https://open.spotify.com/show/19TdDBlFkqh7uevYO0jFSW Today's Guest:Erica Rankin is the founder and CEO of Bro Dough, a cookie dough company that provides a healthier way to indulge in this childhood treat. Connect and learn more about Erica and Bro Dough here: LinkedIn:https://www.linkedin.com/in/ericabrodough/?originalSubdomain=ca Instagram: https://www.instagram.com/brodoughcanada/?hl=en TikTok: https://www.tiktok.com/@brodoughcanada?lang=en We love our podcast community and listeners so much that we have decided to offer a free eCommerce Growth Plan for your brand! To learn more and how we can help, click here: upgrowthcommerce.com/grow Join our community and connect with other eCommerce brand owners and marketers! https://www.facebook.com/groups/secretstoscalingpodcast

In this week's episode of Honest Retail, we are joined by Erica Rankin of Bro Dough, and we chat about the topics and headlines that are capturing our attention, including: - Bro Dough's history - Black Friday review - Retail revamping post covid - Crumbs relaunching into retail - Impacked raising and the value of sourcing packaging Cameron McCarthy: https://www.linkedin.com/in/cameronkennethmccarthy/ Taylor Foxman: https://www.linkedin.com/in/taylor-foxman/ Carlton Fowler: https://www.linkedin.com/in/carlton-fowler-63069478/ Erica Rankin: https://www.linkedin.com/in/ericabrodough/

Where I Creatively Stored My Bro Dough - Erica Rankin, Founder & CEO at Bro Dough | The Riderflex Podcast Erica is a young Canadian entrepreneur who took a passion and turned it into a business. She has been involved in the fitness industry for many years and developed a great amount of love for the better-for-you foods. Who doesn't Launched in 2019, Bro Dough is an edible cookie dough, 100% vegan, no eggs, zero guilt. With added protein, it makes the perfect post workout snack. Dip it, scoop it, spread it; have your dough– your way Bro. The product is not only vegan, but contains plant-based protein (derived from peas), as well as natural sweeteners. The product contains half the amount of sugar found in traditional cookie dough, and does not use any artificial sweeteners. Get your own Bro Dough: https://brodough.ca/collections/cookie-dough Watch the Full Interview: https://youtu.be/xnD8VY4crfo Get your copy of "The Riderflex Guide: Inspiring & Hiring" - https://amzn.to/3N16Y4M It contains 30+ years of experience in entrepreneurship and executive leadership. Managers don't always have all the answers. This guide can help with some of the most basic, but sought after answers. Podcast sponsor: Marketing 360 is the #1 platform for small business and it's everything you need to grow your business. marketing360.com/riderflex #EricaRankin #BroDough #Cookiedough #theriderflexguide #theriderflexpodcast #podcast #interview #entrepreneur #ColoradoRecruitingFirm #TopExecutiveRecruitingFirm #staffingagency #recruitingfirm #Denver #Colorado #National #Riderflex --- Support this podcast: https://anchor.fm/riderflex/support

Social media can be a fantastic way to grow your brand and increase sales, but this is easier said than done, especially for people that are not extroverts. In this episode, we speak to Erica Rankin, CEO, and Founder of Bro Dough, a healthy plant-based cookie dough alternative. Erica is driven by her passion for health and fitness but also enjoys indulging in the finer things in life, particularly cookie dough! She combined these loves with her ambitions and competitive nature to start Bro Dough. Although not a natural extrovert, Erica was able to step outside of her shell and use social media to grow her business. In our conversation, we discover how she was able to leverage social media to expand her brand, the advantages and disadvantages of being a self-starter, and when is the right time to bring on investors. Tune in to hear how you can successfully use social media to increase sales and help you reach your full potential with go-getter Erica Rankin!Key Points From This Episode:Introduction to Erica Rankin, Founder, and CEO of Bro Dough.What makes Bro Dough unique compared to other cookie dough products.The events that led her to start Bro Dough. How she combined her love for health and fitness with her entrepreneurial spirit. Why Erica chose to focus on cookie dough for her product line. She outlines the various ways Bro Dough can be used.Hear how she was able to overcome the challenge of less sugar.Learn the ups and downs Erica experienced while starting Bro Dough. She shares an example of a massive hurdle she recently faced.Reasons why Erica decided to self-fund the business. Advice she has for people considering bringing on investors. Discover how Erica first began leveraging social media to grow her business. Learn how she was able to grow her following on TikTok.We learn more about the course Erica has set up and what he inspired her to start it.Find out a compelling crowdfunding initiative she has planned.She explains what she has planned for the company in the near future. Links Mentioned in Today's Episode:Erica Rankin on InstagramErica Rankin on LinkedInBro DoughBro Dough on FacebookBro Dough on InstagramBro Dough on TikTokBro Dough on LinkedInGrow With EricaInfluence: The Psychology of PersuasionEpisode 080 — Better Food Packaging in 30 QuestionsModern Species Gage Mitchell on LinkedInEvolve CPGEvolve CPG CommunityEvolve CPG on YouTubeEvolve CPG email

Many of you who play in the startup and food based CPG world and are active on LinkedIn will be very familiar with Erica (on for the second time - be sure to go back and listen to episode 30.) who has built a cult following on LinkedIn and TikTok largely due to her honest, raw and hilarious content revolving around her primary business, Bro Dough.  On today's episode Erica gets us up to speed on Bro Dough's status - now working with a manufacturing partner and packer. We chat about her rebrand, the pros and cons of Entrepreneurship and some critical lessons that she has learned while scaling her business. ________________________________________  Brough Dough was founded in 2019 and is Canada's first better-for-you edible cookie dough that is 100% vegan, contains plant-based protein and uses natural sweeteners.  Leveraging everything that she has learned on her social media marketing journey, Erica is now also teaching brands how to grow their social media organically via TikTok. You can download her course, or sign up for more in-depth coaching where Erica will help you build a social media strategy here  ________________________________________ Web: https://brodough.ca/  Web: https://www.growwitherica.com/  IG: @brodoughcanada TikTok: @brodoughcanada  Email: erica@brodough.ca  ________________________________________ Listen on Apple, Spotify, Amazon & Google Podcasts Please support this podcast by checking out our show sponsor FoodPak: https://www.foodpak.com/ A review and a positive rating will help to get this show into more business owners / operators ears - and if you have any questions or feedback I would love to hear from you : hayden@thepackheavypodcast.com

In today's episode I'm answering listener questions submitted on LinkedIn that are a perfect follow-up to the previous episode with Erica Rankin about founder's syndrome.  How do you know what you “should” be working on each day? When it's time to ask for help, what should you prioritize? Often we get into this cycle of waking up and doing whatever is on our list and not actually looking at whether what we're doing is most important.  How can you make sure you're spending your time on what's most impactful? Check out the episode for three tips.   If you like this episode, check out these resources.Podcast: https://www.jackiehermes.com/podcast/how-do-you-find-the-time (How do you find the time?) Podcast: https://www.jackiehermes.com/podcast/when-is-it-time-to-start-hiring (When is it time to start hiring?) Blog: https://www.jackiehermes.com/blog/how-do-you-overcome-procrastination (How do you overcome procrastination?) More about the show: ​​http://www.jackiehermes.com/podcast (www.jackiehermes.com/podcast) Hit me up! https://the-art-of-entrepreneurship.captivate.fm/linkedin (LinkedIn) https://the-art-of-entrepreneurship.captivate.fm/instagram (Instagram) https://the-art-of-entrepreneurship.captivate.fm/tiktok (TikTok) https://the-art-of-entrepreneurship.captivate.fm/website (Website)

In this episode, we're talking about a phenomenon that many founders feel when we start companies. I know a lot of founders who think they do certain tasks best or that it would take too long to train others (hi, it's me). They develop founder's syndrome, or the feeling that they have to maintain control over everything in the business. Today I'm joined by Erica Rankin, who organically grew her company Bro Dough with killer social media marketing. Tune in for my conversation with a fellow founder as we chat about her experience with founder's syndrome and steps for overcoming it.  About Erica RankinErica Rankin is a young Canadian entrepreneur who took a passion and turned it into a business. Launched in 2019, Bro Dough is not only vegan, but contains plant-based protein (derived from peas), as well as natural sweeteners. Erica spent less than $1,500 on marketing in the first 2 years of owning her business, growing it mostly organically, and offers coaching and a course to help others grow their businesses. https://brodough.ca/ (Website) https://ca.linkedin.com/in/ericabrodough (LinkedIn) https://www.instagram.com/brodoughcanada/ (Instagram) https://www.tiktok.com/@brodoughcanada?lang=en (TikTok) If you like this episode, check out these resources.Podcast: https://www.jackiehermes.com/podcast/yoav-vilner (Becoming a successful entrepreneur w/ Yoav Vilner) Podcast: https://www.jackiehermes.com/podcast/5-things-about-being-a-ceo (5 things I wish someone told me before I became a CEO) Blog: https://www.jackiehermes.com/blog/5-simple-steps-to-effectively-marketing-your-startup (5 steps to effectively marketing your startup) More about the show: ​​http://www.jackiehermes.com/podcast (www.jackiehermes.com/podcast) Hit me up! https://the-art-of-entrepreneurship.captivate.fm/linkedin (LinkedIn) https://the-art-of-entrepreneurship.captivate.fm/instagram (Instagram) https://the-art-of-entrepreneurship.captivate.fm/tiktok (TikTok) https://the-art-of-entrepreneurship.captivate.fm/website (Website)

We meet Erica Rankin and talk about her delicious, better-for-you vegan cookie dough brand. How does a psychology major launch a cookie dough brand without any prior entrepreneurial experience? If you are in Canada and are looking for a healthy sweet treat: https://brodough.ca/

Smash the like button if you got any value! It helps out a ton with the show. Socials: Max's Linkedin - https://www.linkedin.com/in/max-spence/ Erica's Linkedin - https://www.linkedin.com/in/ericabrodough/ Bro Dough - https://brodough.ca/ Guest: Erica Rankin is the founder of Bro Dough an edible vegan cookie dough with added protein. Erica has over 200k on Tik Tok and has used her following to drastically increase sales and awareness for her business. She has also grown rapidly on Linkedin from 0 to over 35k. In today's show we talk about: - Why Erica wouldn't go to university if she could do it over again - Backpacking through Asia and how she found entrepreneurship - How she came up with the name Bro Dough - Starting Bro Dough day 1 - What she learned from getting a commercial space - Done is better than perfect - How she sold her first few batches - Growth on Linkedin and Tik Tok - The ROI of Tik Tok for small businesses - Becoming comfortable on social media - Advice to day 1 Erica - One question you wish people asked you more

Beyond excited for this week's Friday Vibes on Linkedin LIVE with our guest Erica Rankin with Bro Dough. It will be awesome to have experiences to share from MANY different view-points:

Tune in today as Dylan chats with Erica Rankin of Bro Dough about starting and running a CPG business as well as her journey as a female entrepreneur. Erica Rankin is a young Canadian entrepreneur who took a passion and turned it into a business. Launched in 2019, Bro Dough was created for consumers who prioritize their health and still want to enjoy a treat, without sacrificing their health or fitness goals. You can connect with Erica Rankin here: https://www.linkedin.com/in/ericabrodough/ http://www.brodough.ca/ Watch the live stream of this episode with Erica here: https://youtu.be/7_nyhvTMg9Q ---------------------------------------------- Get your free business valuation here: www.mlenow.com Connect with Dylan on LinkedIn: https://www.linkedin.com/in/gallagherdylan dylan's blog: https://dylangallagher.ca dylan's vlog: https://www.youtube.com/c/DylanGallagherVlog   * music by Cade Gallagher www.soundcloud.com/cadegallaghermusic

Erica is putting her customer hat on and getting very honest with what she loves and hates.Here's what we talked about today: Erica explains that she really only interacts with organic social not paid social ads  We talk about when we distrust influencers  Erica talks about her favorite platform to interact with brands on  We both share our frustrations with shipping American products into Canada  We go over Mid-Day Squares as an excellent example of building people into the story  We talk at length about what types of text messages we are ok getting from brands  Erica explains how discounting frequently devalues a brand in her mind  We talk about unboxing experiences and customer service as two ways to truly wow her as a shopper  Erica explains why transparency is so important to her as a brand  With her customer hat on Erica talks about why customer frustration with shipping is valid Brands mentioned in the episode: Bro Dough Mid-Day Squares  Smart Sweets  Dr. Squatch  Lululemon  Hippie Snacks

In this episode, we are joined by special guest Erica Rankin. As a young entrepreneur in the fitness industry, Erica Rankin noticed a need for plant-based protein-packed products. In 2019, she launched Bro Dough. Bro Dough was created for consumers who prioritize their health and still want to enjoy a treat, without sacrificing their health or fitness goals. It is vegan AND contains plant-based protein!Here are the gems you'll gain from the episode

USE CODE: BRODOUGHXXO for 20% off XXO membership. Can't be redeemed after 12/31/2021 at 11:59PM EST | https://www.xxoconnect.com | Rewind back to high school. For Bro Dough founder Erica Rankin, this was when her struggle began. Body image took over. Hiding from people and replacing it with food become her therapy. She even wanted to end it all. We talked about healing, past boyfriends and relationships, mental health and therapy, eating disorders, and her journey into personal development, self-love, accepting herself and graduating therapy. And the couch story! Just when you think the podcast is over, we really get personal! - Enjoy, Jason Lebowitz - XXO CONNECT. CONNECTION OVER CONVENIENCE | https://www.xxoconnect.com | https://www.linkedin.com/in/jasonlebowitz | https://www.instagram.com/connectionoverconvenience | https://www.clubhouse.com/club/xxo-connect | SUBSCRIBE YOUTUBE: XXOCONNECT

Erica Rankin is the CEO and founder of Bro Dough, a protein-infused, better-for-you, edible cookie dough based out of Ontario, Canada. Before launching the company in 2019, Erica was interested in the field of psychology but ended up falling in love with the idea of being an entrepreneur during a trip to SE Asia in 2018. She shares her story about not telling the lack of business experience hold her back to fulfill her passion and do what she loves. What We Also Talk About: - Living the definition of insanity - Traveling in your 20s - Not needing a business degree to do business - Always wanting more - Money vs. values - Relationships first, sales second - Advice on the beginning steps of implementing your idea Resources: BroDough.ca IG: @brodoughcanada LinkedIn: Erica Raknin

Erica Rankin is the founder and CEO of Bro Dough, a vegan cookie dough company based in Canada. An entrepreneur in her 20s, she's very transparent about the trials and tribulations she has gone through to get where she is now. The company continues to grow and be successful, but she still faces difficulties at times, both professionally and personally. She often puts it all out there for the world to see, though, and that is why she has quickly amassed a TikTok following of nearly 170K followers, and another 20K on Linkedin within a year. Hers is an inspirational story for young and old.Company website: https://brodough.ca/Follow Erica on TikTok or Instagram: @brodoughcanada, or search on Linkedin for "Erica Rankin".If you like this episode or any other, consider supporting the show with a one time donation (even for just a buck!) or by becoming a supporter with a $3 contribution at patreon.com/zensammich. If you become a patron at any level, you will receive a handmade (on traditional Japanese paper), personalized postcard from the show and get a shoutout on a future episode.Support this podcast at — https://redcircle.com/zen-sammich/donations

Genius Juice CEO & Founder, Alex Bayer interviews Erica Rankin of Bro Dough. Erica is the CEO and Founder of Bro Dough. She's a young entrepreneur in her 2nd year of building a healthier for you, plant-based edible dough brand that is absolutely delicious. Bro Dough is based in Ottawa, Canada and Erica started her business from a local commercial kitchen and her living room packing orders. Erica has also gained great fame on Linkedin, building her profile in just 4 short months and building a large following with tens of thousands of views, likes, and comments. --- Support this podcast: https://anchor.fm/genius-juice/support

In this episode with Erica we talk about building a brand from the ground up through social media marketing. We also talk about understanding confidence is a muscle we must work out and a few tools Erika uses. To find Erica: tiktok and instagram @brodoughcanada or https://brodough.ca/ To find Kyrie: @the_confident_mompreneur and theconfidentmompreneur.com --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/kyrie-blaney/support

Edible cookie dough innovator Erica Rankin joins the show to discuss the highs and lows of being a solo entrepreneur and how authenticity is vital to success.---Law, The Universe, And Everything is a show featuring leaders from the fields of law, business, sports, medicine, spirituality, music, marketing, entrepreneurship, cannabis, blockchain, and beyond. We talk about anything and everything as long as its interesting. No topic is off limits so it's a bit like Joe Rogan meets Tim Ferriss but the host has better hair. Law, The Universe, And Everything is a production of The Soldati Group (https://soldatigroup.com). All opinions expressed by the host and podcast guests are solely their own opinions and do not reflect the opinions of The Soldati Group. This podcast is for information and entertainment purposes only. These discussions do not constitute legal or investment advice.------Today's episode is brought to you by The HOCL Association, the first trade association for the HOCL industry. HOCL is the chemical our white blood cells produce to fight infection, now available in shelf stable form for the first time in human history. 100x stronger than bleach yet safe enough to drink, HOCL is the most important chemical you've never heard of. Combining the strength of chlorine with the safety and versatility of water, HOCL will revolutionize skincare, wound care, pet care, disinfecting, and usher in a new era of clean agriculture. It even works as a seed to sale additive for cannabis with dozens of incredible benefits. Learn more at https://HOCLA.org.---------Show Notes:00:00 Show Intro01:04 Https://HOCLA.org01:48 Guest Intro – Erica Rankin02:09 Interview Begins02:20 From backpacking to selling cookie dough06:52 Entrepreneurial camaraderie08:01 The most important lessons Erica has learned09:34 Leading with authenticity15:18 Evolving social networks22:01 Finding mentors23:33 Erica's favorite failure26:12 Learning to scale33:15 The best investment Erica has ever made42:07 Erica's billboard43:10 The power of journaling44:00 Erica's favorite quote46:24 Erica's advice for young people48:10 Erica's heroes49:25 Erica's go to self care50:58 The kindest thing anyone has done for Erica52:37 Show Outro

Have you thought about getting started on TikTok but then felt completely overwhelmed! TikTok does require some work to be successful, but when done right, it can be amazing at quickly building a large audience. Join me as I talk with TikTok master Erica Rankin of Bro Dough who has grown her TikTok following to 130k followers and over 2 million likes in 5 months. She's leveraged this channel to drive new sales for her cookie dough brand.YOU'LL LEARNHow to get started on TikTokSetting goals and expectationsUsing trends to show up in search and stay relevantConverting your followers into customersStartup to Scale is a podcast by Foodbevy, an online community to connect emerging food, beverage, and CPG founders to great resources and partners to grow their business. Visit us at Foodbevy.com to learn about becoming a member or an industry partner today.

On this episode, Erica Rankin, Founder & CEO at Bro Dough, joined the show. Erica is a young Canadian entrepreneur who took a passion and turned it into a business. She created Canada's first better-for-you edible cookie dough with a spin. Launched in 2019, Bro Dough is not only vegan, but contains plant-based protein (derived from peas), as well as natural sweeteners. The product contains half the amount of sugar found in traditional cookie dough and does not use any artificial sweeteners. Her vision is to create a world where someone can eat an entire jar of cookie dough and still feel good about themselves. Sit back and listen to her journey. 

Erica is a creative and go getter entrepreneur who set up her business just before Covid. What was most eye opening about this episode is that she has spent less than $1000 on marketing in 1 and a half years yet has built a thriving business.   The focus Erica has on her customers treating them as gold and how she has used organic reach on social media is a credit to her success. A nice refreshing perspective from a new and soon to be an even more successful entrepreneur   What we cover How to grow a business with no marketing budget Why you must build your business around your personal brand How to ask for help and create your growth mastermind Why customer service is most important in business How to stand out from the crowd online

Cookie dough is such a nostalgic, fun treat, but the tummy ache and sugar crash that follows aren't fun! After spending countless hours experimenting in her kitchen, Erica Rankin, created Canada's first better-for-you edible cookie dough with a spin. Launched in 2019, Bro Dough is not only vegan, but contains plant-based protein (derived from peas), as well as natural sweeteners. The product contains half the amount of sugar found in traditional cookie dough and does not use any artificial sweeteners. Erica joins Justin to discuss this yummy brand!

Launched in 2019, Bro Dough is a vegan cookie dough that contains plant-based protein and natural sweeteners, and was created for consumers who prioritise their health and yet still want to enjoy a tasty treat, without sacrificing their health or fitness goals. Erica first came onto my radar a few months ago on LinkedIn when one of her famous TikTok posts came up on my feed. I followed Erica and have honestly enjoyed watching her build her business and provide us with a ton of really insightful and genuine content. On episode, 26 with Jenni Shaw from Social Wellness, Jenni and I both commented on Erica's content - I reached out to Erica to see if we could hear first hand how she has developed her digital marketing strategy - particularly on TikTok and LinkedIn, how it has helped to develop her brand and drive her direct sales. Erica did not disappoint and kindly provided us with some great insight into her startup operation, including her strategy to grow her audience organically on TikTok, the value that she has found in LinkedIn, and much more!  https://brodough.ca/  Please show your support - leave a review, rate the show and if you have any questions or feedback I would love to hear from you : hayden@thepackheavypodcast.com 

BUSINESS & THOUGHT LEADER EDITION   If you ever want to grow your business, social media can be your best friend or your best enemy. Going viral on social media platforms is no small feat, and for small local businesses, it can make all the difference.   Erica Rankin is a 26-year-old fitness advocate from a small town in Ontario, Canada. She created Bro Dough, a 100% vegan, plant-based, protein-infused, edible cookie dough lower in sugar. Her goal was to transform this treat into something people could enjoy without sacrificing their fitness or health goals.   Join us and listen to Erica as she shares her experience as a small business owner, how she used social media to her advantage as she shared the struggles that made her grow and improve as an entrepreneur, and how she learned more about herself and got out of the box to connect with other entrepreneurs.    With hosts, wealth manager Lee Michael Murphy, career advisor Sergio Patterson, and attorney Matthew McElroy tune in to this week's episode of The Free Retiree Show.   To get the episode, show notes, and share links, please go to our podcast page. Thank you for sharing our podcast.   The Free Retiree Show Podcast Page   Honored to be mentioned in the FeedSpot TOP 20 RETIREMENT PODCAST OF 2021

Episode 44 is with Erica Rankin aka The Cookie Dough Girl. Erica is the Founder and CEO of Bro Dough, Canada's first 100% plant-based, protein-infused, edible cookie dough. Having launched her business in late 2019, Erica is the epitome of an entrepreneur, working out of a commercial kitchen rented by the hour, storing inventory in her living room, and even packing orders at her dining room table as they come in. We sit down to chat with Erica about her story launching the brand, how she uses LinkedIn and TikTok to blow up her online presence practically for free, and the ins and outs of running a business. We hope you enjoy! Timestamps 2:00 - What is Bro Dough? 4:00 - The Production Cycle 7:46 - Menu Creation - the weirdest flavour requests! 10:50 - Importance of Networking & Mentorship 13:36 - A Typical Day @ Bro Dough 15:25 - Managing Mental Health as an Entrepreneur 19:10 - Brand Strategy & Social Media Marketing 24:20 - Motivation for Entrepreneurship 28:25 - Lightning Round

Erica, is a 26 year old entrepreneur from Ontario who is passionate about health, fitness, and better-for-you foods. She was curious about the value of long-to-achieve education would work against jumping into the workforce early. Learn how Erica's behaviors turn a desire for vegan, good for you cookie dough, into her own business filled with passion and love. Find more about Bro Dough: Instagram: https://www.instagram.com/brodoughcanada/ TikTok: https://www.tiktok.com/@brodoughcanada?lang=en

Erica Rankin is a young Canadian entrepreneur who took a passion and turned it into a business. After being involved in the fitness industry for many years, Erica developed a great amount of love and appreciation for better-for-you foods. She took a look around, and realized Canada is lacking products that are not only plant-based, but have added protein as well, while still containing quality ingredients. Cookie dough is such a nostalgic, fun treat, but the tummy ache and sugar crash that follows it aren't fun. After spending countless hours experimenting in my kitchen, I created Canada's first better-for-you edible cookie dough with a spin… Launched in 2019, Bro Dough is not only vegan, but contains plant-based protein (derived from peas), as well as natural sweeteners. The product contains half the amount of sugar found in traditional cookie dough, and does not use any artificial sweeteners. Bro Dough was created for consumers who prioritize their health and still want to enjoy a treat, without sacrificing their health or fitness goals. Her vision is to create a world where someone can eat an entire jar of cookie dough and still feel good about themselves. Have your dough, and eat it too!

Today we talk with Erica Rankin, founder of the edible cookie dough company Bro Dough. It’s a guilty pleasure we’ve all indulged in at least once or twice. The problem has always been that those raw eggs that make it dangerous for consumption prior to being baked to golden perfection. Bro Dough isn’t your grandparent’s cookie dough though. It’s vegan, safe for consumption, and packs an extra dose of protein. In fact, though you can indeed bake it, this is a cookie dough that is meant to be eaten raw. Listen in as we cover everything from the benefits of being open and honest on LinkedIn, why she often takes the path of most resistance, and how her dad wasn’t quite convinced there was a market for cookie dough until he saw the sales come rolling in.

Erica Rankin describes herself as "a bit of a weir-dough." Founder & CEO at Bro Dough, Erica took her passion for her favourite childhood treat and turned it into a growing business, creating a unique product for consumers who prioritize their health & fitness goals but still want to indulge in a tasty nutritious snack. Her vision was to create a world where someone can eat an entire jar of cookie dough and still feel good about themselves – proof that with a little entrepreneurial spirit, you can have your dough, and eat it too!

Erica Rankin describes herself as "a bit of a weir-dough." Founder & CEO at Bro Dough, Erica took her passion for her favourite childhood treat and turned it into a growing business, creating a unique product for consumers who prioritize their health & fitness goals but still want to indulge in a tasty nutritious snack. Her vision was to create a world where someone can eat an entire jar of cookie dough and still feel good about themselves – proof that with a little entrepreneurial spirit, you can have your dough, and eat it too!

Erica is from Ontario, Canada and is the founder, owner, operator and face of Brough Dough. She grew up working on horse farms and developed an interest in fitness in 2017 shortly after graduating with a BA in psychology.⁠ Erica wanted to create a healthy alternative to her favourite treat - cookie dough! Bro Dough is 100% vegan, plant-based, protein-infused edible cookie dough that is lower in sugar. Get in touch with https://www.linkedin.com/in/ericabrodough/ (Erica). Keep in touch! https://www.linkedin.com/in/meganmacneill/ (LinkedIn) | https://www.instagram.com/personal_brand_podcast/ (Instagram) | https://www.facebook.com/relevantwithmeganmacneill (Facebook) | https://twitter.com/RelevantMegan (Twitter) | https://www.pinterest.com.au/Meganaam/personal-branding-exposed/ (Pinterest)

Did you enjoy this episode?Then don't be a stranger and hit that subscribe button or better, if you are in a good mood leave this podcast a rating and review on your favorite podcast app.We will definitely appreciate it :)Want to get in touch with the hosts?Juliana Jackson The CLV LadyWant to get in touch with our guest?Erica RankinBroDoughInterested in being a guest?Contact us here.Are you looking for a software to help you increase your store's lifetime value?Look no further, here is the best solution. SponsorsThis podcast is sponsored by VTEX: The first and only fully integrated commerce, marketplace and OMS solution that offers fastest time-to-revenue and no upgrades.

We talk cookie dough, being a one woman show, using a commercial kitchen, driving around to deliver each day, going into retail and public relations.