Podcasts about Hendrick

Joey Logano and the rest of the fast Fords seemed to dominated the day at the newly reconfigured Atlanta Motor Speedway. It would be Logano on a last lap pass of Brad Keselowski to win at Atlanta. This week on the Bump N' Run Podcast veteran radio host Michael D. White, Daytona Ron, and Matt "The Stat Man" Reilly talk about the latest news including Hendrick's massive penalty.Plus our Checkers and Wreckers, Race Grades, Pick A Lane topics and our COTA Preview!All that and more on this week's Bump N' Run Podcast!Bumpnrunpod.com Truck race: Christian Eckes led 2 times for 35 lapsXfinity race: Austin Hill led 3 times for 103 lapsCup race: Joey Logano led 5 times for 140 lapsHighlights: 2 hours 53 minutes 5 seconds5 cautions for 34 laps20 lead changes among 13 drivers1 Logano 2 Keselowski 3 Bell 4 Lajoi 5 ReddickNext week preview: We're heading to Austin Texas for the Circuit of the Americas!Saturday trucks and Xfinity double headerTrucks on track 1:30pm on FS1 for the XPEL 225Xfinity takes the stage 5 on FS1 for the Pit Boss 250Cup practice Friday 2:05 and qualifying starts Saturday morning 11:30amSunday 3:30 on Fox it's the Echo Park Automotive Grand Prix Bumpnrunpod.com

Back this week in the basement and I'm flying solo! I'm giving you a quick run down on all the action from the Cup series and Xfinity series races in Phoenix. We go over the massive penalties handed down to Hendrick. Denny's podcast admissions leading to a penalty, and we look forward to Atlanta. We also preview the F1 race in Saudi Arabia this weekend. Winners from the Gator Nationals as well. 

On Episode 255 we break down the penalties that not only Hendrick Motorsports received but the penalty that NASCAR gave Denny Hamlin. Even with these penalties, is William Byron still favorite to win his 3rd race in a row this weekend. Can Corey LaJoie and his team stay in the top 16 in standings and as always we give you great fantasy tips.

Send in your top 75 NASCAR drivers list to weeklypodcastguest@gmail.com After seeming to lose a dominant race, Hendrick Motorsports and William Byron take back to back wins. This time giving the heartbreak to Kevin Harvick. But the week will be defined not by wins but by a multitude of penalties between Hendrick, Kaulig, and Denny Hamlin. 

Intrigue of a new short track rules package led much of the conversation going into the weekend, but the race at Phoenix would not live up to the anticipation. In the end, the hendrick duo of the 5 and 24 would dominate much of the day, with Willie B getting the push on the final restart to the lead. Slick Willie Two Clocks would go back to back, West Coast Willie B is born! This week on the Bump N' Run Podcast veteran radio host Michael D. White, Daytona Ron, and Matt "The Stat Man" Reilly talk about the latest news including Hendrick's confiscated louvers.Plus our Checkers and Wreckers, Race Grades, Pick A Lane topics and our Atlanta Preview!All that and more on this week's Bump N' Run Podcast!Bumpnrunpod.com Xfinity race: Sammy Smith led twice for 92 lapsCup race: William Byron led twice for 64 lapsHighlights: 3 hrs 18 seconds5 cautions for 35 laps10 lead changes among 6 drivers1 Byron, 2 Blaney, 3 Reddick, 4 Larson, 5 HarvickNext week preview: We're heading to AtlantaTrucks on track Saturday 2:00 on FS1 for the Fr8 208Xfinity will follow at 5pm on FS1 for the Raptor 250Saturday Qualifying for cup at 11:35 with no practiceAnd Sunday 3pm on Fox we have the Ambetter Health 400Bumpnrunpod.com

Tasting Notes El Milagro hails from the Scottish company William Grant, makers of Glenfiddich, Sailor Jerry, and Hendrick's Gin. It's NOM 1559 and is triple distilled, Highlands single estate tequila made with brick ovens, roller mills and stainless steel pot stills resulting in a mild pepper, cooked agave, light citrus, and a touch of earthiness that makes this perfectly suited for a top shelf marg.

Send in your top 75 NASCAR drivers list to weeklypodcastguest@gmail.com Hendrick Motorsports rounds out a turbulent week with a 1-2-3 finish at the Las Vegas Motor Speedway. With that the NASCAR fan base was overtaken by talk surrounding two of their brightest and young stars with Chase Elliott's injury and Ryan Baney's performance. On top of all of that we also had a few fun and interesting tangents on just about everything in NASCAR.

Chase Elliott's snowboarding accident, what this means going forward for him and what NASCAR should do with his injury waiver. How the other 3 drivers from Hendrick finished 1, 2, 3 at Las Vegas. A preview of Phoenix this weekend, plus our fantasy advice, which you should listen too since Brian won last week.

Hendrick sweeps Vegas - now it's on to Phoenix. Brett McMillan welcomes Jordan Bianchi of The Athletic and John Roberts of Sirius XM NASCAR Radio

In this episode, we cover all the exciting racing action from F1's first race of the season, IndyCar, and the NASCAR Cup series race at Las Vegas. We provide our thoughts and reactions to all the thrilling moments from each race and discuss  the Chase Elliott news & impact.Support the showCheck out the full HD Video Podcast on our website.

William Byron gets an early-season victory. Correspondent Jerry Jordan reports.

KP's general takeaways from Las Vegas and why it's the “first” race of the 2023 season (1:30); KP's trip to Bike Week! (3:30); why didn't more cars stay out with Martin Truex Jr. on the final restart? (5:30); particularly those in the last half of the lead lap (7:30); William “Lord” Byron reigns again, but he's been here before, too (9:30); initial reactions to Chase Elliott being sidelined with a broken left leg from a snowboarding accident (11:30); the reaction of NASCAR fans (13:30); the case for giving Elliott a medical waiver for the playoffs (14:45); why being injured might not be as large of a negative in the simulator era (16:15); does Kyle Busch's championship comeback in 2015 from a broken leg bode well for Elliott (18:30); the optics of Elliott getting hurt the day before practicing and qualifying a Cup car at Las Vegas (20:00); the other layers of Hendrick drivers running dirt cars and what Rick Hendrick's reaction to the Elliott accident might be (23:00); when The King broke his thumb before the Daytona 500 (25:00); why this controversy wouldn't happen with other drivers (27:30); assessing where Cup teams rank through three races (29:00); in praise of Corey LaJoie (31:30); is it time for Stewart-Haas Racing to hit the panic button? (34:00); “Kevin Harvick can't run the ball on every play; none of those other drivers help Kevin Harvick move the team forward” (36:00); a dissection of the driver dynamics on multicar teams (37:30).

From the mailroom to head of account. Tim Hendrick has 22 years of teaching experience as a San Jose State University advertising professor. He also has two decades of advertising experience working at both agencies and on the brand side. I think he might have one or two things you might be able to learn from and apply to your advertising break-in journey. We talk about pursuing a master's, portfolio development and some other useful tricks you can apply today. Links Connect with Tim: here Connect with us: here Win a Crowbar Award to break into advertising: here --- Send in a voice message: https://anchor.fm/breakenter/message Support this podcast: https://anchor.fm/breakenter/support

Ian Cheeseman was the BBC's Manchester City correspondent for nearly 25 years and has been a fan all of his life. Here he hosts his weekly podcast, Forever Blue, where all things Man City are discussed. For this episode, sponsored by www.howardssolicitors.co.uk Ian is joined by MP Sir Mark Hendrick plus Forever Blue regulars Harlan and Louisa. As well as discussing the City win at Arsenal and the draw at Nottingham Forest, Sir Mark explains the mechanics of the Government White Paper on football and why it's development prompted the Premier League to charge Man City with over 100 charges. If you'd like to support Ian's work you can message him by DM on twitter @iancheeseman

The 16:9 PODCAST IS SPONSORED BY SCREENFEED – DIGITAL SIGNAGE CONTENT I spent a few days in London, UK ahead of Integrated Systems Europe - in part to break up the trip and flights, but much more so to meet with several companies and see some projects that I'd only been able to see in photos and videos. The one I particularly wanted to see was Outernet London, a very ambitious, multi-faceted development in the city's center that has, as its visual centerpiece, a huge set of wall and ceiling LED screens that are fully open to the public and positioned in such a way that they can't be missed as people flow from a main exit of the busy Tottenham Court Road Underground station. I assumed, wrongly, that this exists primarily to run Digital Out Of Home advertising and compete with big screens like those in nearby Leicester Square and Piccadilly Circus. But there is much more to Outernet, as I learned walking and talking with the developments Chief Commercial Officer, Ben Maher. The audio may be a bit hit and miss, as we did this on the go and in the crowds that were there even on a chilly January afternoon. Subscribe to this podcast: iTunes * Google Play * RSS TRANSCRIPT Ben Maher: We have this incredibly famous set of assets on this side of the district, which is Denmark Street. So as a business, we've been a landlord on Denmark Street for over 25 years looking after the music stores and we've made, as we said, a huge number of acquisitions, meaning that we own nearly all of the property there by Parcel two or three, and we run a baker for Baker Policy. So if we lose a music store, we replace it with music because we wanna maintain it, sorry, I don't know how familiar you're with Denmark Street, but as an asset, we wanna maintain this as one of the nice, iconic music streets in the world.  The first music store opened in 1911, Charlie Chaplin wrote the song, Smile here in 1926. The Melody Maker was founded here in 1954. The Enemy was found here. The owner of the Enemy went around the street with a ledger of all of the music that was sold, and that became the first-ever music chart, which was compiled on this street. Elton John had his first job as a runner here, and it was the home of the labels, the writers, it was the home of the lawyers, and the management, so people would hang out here in the hope of being discovered. But importantly, talent would wanna be discovered and they'd hang out in the cafe here, this was called the Gioconda Cafe and you'll see Tim Hannaly, the home of British music. But importantly it would be people like Marc Bolan, it would be Jimmy Hendrick, and David Bowie moved and converted an ambulance onto the street and lived here. So it really was an incredible, authentic crucible for music. We've maintained the music stores. We put in a 55-room luxury hotel residence, so you stay in the rooms where Frankie Fraser, the Richardson, the Gangland fame, their bar, which was called the Pannaly Bar. Number six Here, out the back is the News House that Malcolm McLaren rented for the Sex Pistols. So you can now stay in that, that's the Anarchy Suite. It's complete with their original graffiti.  Did big pressure wash it down?  Ben Maher: No. For better or worse, it's there and it's good. It has a great two listings on it now, but again, in a building like this, incredible history, and Hypnosis were based here. They were the world leading album cover designers. So they created album covers for the likes of Led Zeppelin and Pink Floyd, Dark Side of the Moon was created in that room. When you stay in the rooms, they have names. Like Hypnotized for that room, and then Kiss the Sky is the name of the room where Hendrick used to jam. This is the store where Bob Marley bought his most famous guitar, which was destined for a dustbin for a car mechanic from Essex. This is where the Stones did some of their first-ever recordings and people recorded here all the way through to the likes of the Brit Brats, Adele, and other incredible artists. So all of this is part of the district, and as I said, we've not tried to Disney-fy this area. We've tried to preserve it. The area dates back all the way to about the 7th century when the church was created to support the Hospital. But once you build infrastructure, communities develop, so this became one of the first slums in London. It was home to 3000 residencies, and over 500 distilleries and this is where Hogarth depicted the Gin riots. So when you see things like that's where that occurred, and this is where it's depicted. You have elements like Dickens who live down the road in Bloomsbury, wrote Oliver Twist here, and Robert Stevenson. There's incredible history to the area. That is all really important when you're creating platforms and telling stories so that you understand the context within which you exist, not just the recent history. I'll come to some of the other music venues. So now we're going to enter the district. Importantly, we have 30,000 square feet of offices, we have 18 retail units, we have popups. We have 13 bars and restaurants and we obviously have screen-enabled spaces. So this first space is the arcade, The Now Arcade. As you can see, it's a full-screen enabled, three-mill pixel-pitched laden environment. All are equipped with acoustic audio. So we have venue-quality audio in all our spaces.  And the audio is on the bars down below?  Ben Maher: The district as a whole, through all the spaces, is made up of 230 million pixels. It has 192 kilometers of CAT6 table enabling this and I think it is really important, we have positioned this as a canvas. We've positioned this as a storytelling platform, and that's really important to start with content first so that you can establish the context and the interest of the audience to allow you to tell better brand stories and deliver brand messages. So that has always been the ethos of what we're doing. We don't stand with one editorial voice or polarizing thought around what we say. We try to democratize access to the platform. So we try to provide as many different interest groups and users to create for the platform because, in all honesty, screens are relatively cheap against the cost of actually feeding them, and creating environments that remain interesting all the time is the biggest challenge we have. So again, one of the things we want to do by using multi-sensory environments is to hand back some of that control to the audiences, not only to create for the platform but also to control their experiences. So although we start with audio-visual, we're on a sort of a technical journey on a path to bleed out new technologies and ensure that people can then interact and control generative experiences for themselves.  All of the spaces have cameras in them, for example, which will allow for interactivity. So you can come into this space, you might receive a standing ovation or trigger a Mexican wave. The joy of technology as it stands at the moment, and you won't hear talk of Covid. But the reality is people now understand better the reasons to be utilizing QR codes. So these screens can become a launchpad or anything: to commerce, obviously AR experiences, or anything else that we wanna leave. It makes data exchange a much cleaner and more natural sort of methodology. So really important for us to be able to control all of those elements. As we head down, this provides a queuing function for our venue as well, we have a 1500-person capacity music venue underground, which is the largest new music venue built in central London in the 1940s. This is load in, load out, for the venue. So again, we've configured the streets so that we can have a clean, easy ecological load in, and load out so vehicles can come and jack power straight from the main rather than running their engines and things like that, which is smart. As we come into the district now, you'll see that we have what was a very traditional maze of News Street. So this was Denmark Place, and we've got here the ability to gate and control the environment so we can create all sorts of experiences and fields and allow people to have events or dress a district in any interesting manner. So five different egress and ingress points across the district. On this side, we've got 14 more hotel rooms because the residences are based in 16 different buildings. So a really different unique point for the hotel.  Here we have what will be the Denmark Street Recording Studio which will be a pro bono recording studio, again, adding to the ecosystem that we have, bringing people and rewarding talent, just as Denmark Street always did. This is the more historical and music side of the district. This is the more modern screen-enabled place. On the rooftop here. We have an 8000-square-foot modern Chinese restaurant called Tattoo. We have another restaurant on the fourth floor, which will open later this quarter that's called Cavo. They have a rooftop garden here which is joined by a glass bridge, which leads over to the fourth-floor restaurant. So what you'll see here is we have 2600 LEDs across the runway here. So when we create a red carpet leading to the venue, we can light it up through LED color hues so that we can control those environments.  So you've got show control, so you can orchestrate the whole thing? Ben Maher: Brand colors, mood, you name it. We've obviously lifted up causes such as Holocaust Memorial and also for the Ukraine crisis and things like that, that's really important. We understand our environment, we understand the mood.  If you think of the context of certainly out-of-home and. storytelling, smart cities, and IoT play a big part in city planning now, and our environment should be able to adjust to those needs and requirements. We shouldn't just be screaming at audiences. We should be creating dialogue and also understanding the context within which we sit. So for example, or within GDPR, if somebody comes in, I know if they're looking for WiFi, where their SIM card originates. I know what their default language is. I don't need to invade their privacy. But I can assume when the 50th Dutch person or the 200th Canadian crosses the threshold, I might play the national anthem and change the color of the district. So that creates incredible surprise and delight.  And that would be data triggered?  Ben Maher: Completely. We can utilize a custom stack, which controls all of the programs for the district, and that proprietary technology allows us to configure different environments, to configure the different spaces, either in unison or alternatively to have them operate autonomously. And I think it's really important, our point of difference is having that versatility of space. It doesn't just do one thing. We do four core things. We can hold events in our spaces, so that could be a private or public events. We have 32s spots in our spaces, which is, essentially a standard TVC, monetization. We can do sponsorship. BMW has been a sponsor of our art program. We've presented our wellness program in association with Panadol and importantly, this new stage is gonna be about branded content, telling stories in a slightly longer form in an audiovisual sense in the public domain, and I think it was one of the most incredible moments I've had since being here, reaffirming that we've got an environment that has that versatility and what we wanna do is bring that longer storytelling moment to the form because brands are doing things with brand advocates, with talent. They're doing things based on purpose or the craft that they create. So we've had driving stories. We've had the launch of the Beatle's actual master Revolver album, the videos that went with that, and again, that creates a different environment. It creates a different context. We've done interactive games, so again, as I said, what you don't wanna be in any environment is a terrible magician. If you do your best trick on the first day, or second day, it's diminishing returns. You're not doing anything innovative or different.  That's a mistake made over and over again? Ben Maher: Yeah, and I think it's also quite been quite cathartic knowing that we don't know everything about this space because no one's ever done this anywhere in the world. So to say that we don't fully understand how the public reacts to work, we have to embrace versatility. So knowing, for example, on the left here we have popup two. On the back corner of the building, we have another popup, which is about twice the size. These spaces are fully screen-enabled and audio enabled as you see here. If they're not being used for an event, they'll be programmed with our content so that they're relevant. TMP, for example, Take More Photos is a grassroots creative collective. They release briefs on social media and people can submit their photographs and then it curates an exhibition based on the brief. So they do one on Welcome to London. So this one's Welcome to Love in London. They'll do one for International Women's Month, or they'll do one for Black History Month. They did one for the World Cup, for example. Now these are organizations that don't have budgets typically. So this is pro bono stuff, right?  Ben Maher: Very much, but again, it exactly comes down to what I said before, which is we want to give access to the platform. We wanna hear different voices to be representative and inclusive of our communities. Was that part of the pitch as well to Westminster Town Council or something like that? Look, we're building, but it's going to have all sorts of community involvement?  Ben Maher: Good question. So importantly, when we were talking before, when I showed you everything in front of us, that's Westminster, the road here literally the line down the middle is Camden. So Camden has a very different approach to Westminster. They're just different borrows and it's what you expect, different councils. So we were applying to Camden for our licenses. This area historically had a number of late licenses and bar licenses for the different premises that were here previously and have historically been a musical district. So again, it's quite an entertainment-based space.  Yeah, I was gonna say they'd be in the mindset anyways for this.  Ben Maher: Importantly, they have embraced what we're doing, but they have also gone on the journey of understanding what we're doing. Because it's very new. So that is always a challenge. The building and its main purpose of it though is an interesting public space. So if we had created a new private, totally private and shut environment, I don't think we would've been received in the same manner.  If you've got a second, you might want to stop for a second only because we're gonna watch the Summer Palace and it's about two and a half minutes long and you'll want to see this, but this is a good example of our house content. Something we commissioned to play in the public domain, which allows brands to sit alongside incredible experiences, and as you can see, people naturally get their phones out to record. I'll tell you the story about how it began. So we ran a camp home for Italian Airways before Christmas, they were one of the first brands to use the space for a commercial message, and they made us nervous. We didn't know what was gonna come cause no one had we've got best practice guides. We've got creative specs, and they created an experience where planes fly over the head of amazing landmarks in Italy and people applauded. For somebody who's worked for 25 years in advertising, yeah, that's an incredible thing to be able to say, quite a lovely experience. But this was part of the commission that we did or RFP that we did for people to create for the space, and it's an ethereal journey through space-time. But interesting it uses the ceiling as the main communication plan.  I'm a big fan of these kinds of environments where you look at it and there will be any number of people here who will assume that that's real. Ben Maher: Oh yeah, and the joy is we're using a 3mm pixel pitch so you can create that depth of illusion. The total resolution size here is about 6k, so it's not without its challenges, and we have found it unforgiving for things like raw photo footage because it's just so unforgiving on talent so then we can use templating and things like that to accommodate lower resolution assets, but still have them looking credible in the space. The use of negative space. So not always trying to fill every pixel is also incredibly powerful, so we're trying to utilize that as well. For this, I used to present this in VR, so people are presenting on teams and zoom in VR during the lockdown, trying to explain what we're doing because it's one. It's one thing explaining a new ad format, but it's a different thing explaining a new environment altogether.  Yeah, I'm somebody who's been around this medium, if you wanna call it the technology for 20+ years now and not seen something like this before, particularly the way it's stitched together with everything else, quite honestly, not just, here's this big screen. Be excited! Ben Maher: Yes, and I think we have to create, as I said, multipurpose and interesting use environments because cities deserve them. You've got, as I said, as many on the weekends as 350,000 people coming through this area and it is becoming an attraction. You, we have six to eight hours of free art programming in this building on a Sunday. And people email and go, can I see this? When is this happening? And that I think is a good testament to doing things the right way. It's new. We are learning. When we first opened the now trending space, which is the smallest of the spaces, that silver Line proved an incredibly challenging threshold for some people. Because it was like an anthropological experiment. They didn't know whether they could step in. They didn't know what the transaction was. Because they'd never seen a free public entertainment space like that, and as you'd expect children and people who'd had a drink were the first ones to cross the threshold. But then interestingly put seating in there and people act completely differently. So the psychology of the spaces is also important. Another thing that may be of interest is that this hero screen here on the south wall and the east wall here is permanent deployments, as you can see the slight lines between the wall here, these screens on the north and west are on rails and they can completely retract ah, and the building can open up. So it's one of the first buildings in the world with kinetic staging built in.  You do have doors too, so you can close the area off for private events?  Ben Maher: You can see better with the white there. You can see the slacks between how they work. So we'll be bringing new appointments to view to city centers where you'll come with a real-time of day to actually see something happen. You can see, in fact, these ones are usually completely closed and they've been open today for windows. The small area here can operate as a retail unit. It's been a trainer store for Puma. It was a classroom for Mercedes F1 MG with Toto Wolff. It was a studio for the photographer ranking. It was a red carpet zone for Sky. It's been a party for Apple, and NBCU. So again, having addressable spaces that can do a lot, this pixel pitch at 3mm is akin to what they use in the Unreal Engine SFX studios. So that's essentially the backdrop that they shoot. White, shiny floor shows content. The resolution there, as I say, is 3mm-5mm pitch on the outside here because up higher which is still the highest resolution out of in Europe currently certainly at that scale.  Yeah, I've heard a few 6mm in New York, but not 5mm.  Ben Maher: So we're really pleased with it. But at that resolution, it's interesting. We do need higher-quality content. Because of that pitch, it can be unforgiving. You'll see Netflix is doing an incredible job. They're a very frequent client of ours, but the animation on here will always look incredible cause it obviously scales infinitely almost. But they produce beautiful output and the resolution is incredible.  That space, is it also leasable for if BMW wanted to launch a new electric vehicle or something, you could block off this? Ben Maher: Absolutely. So we held the launch of the new FIFA 23 there and did the FIFA Women's Summit. We've done live boxing with DAZN and Matchroom, so we've held boxing there. We've done events for UNICEF. We've done events for Mothers of Gucci, which is a Gala event. So yeah, we can do private things, but the best way we like the district is having the public in because the more spaces that you privatize, the less inviting the world is, and we want people to come in, experience things free, be entertained, and create moments that ultimately they wanna share and create a destination In the cities we're in. What would you do if there was a big England football match and I remember Lester Square got kinda destroyed, would you just close this off? Ben Maher: So we face the challenges that any public destination would face, and we have to manage the environment. So we do risk assessments on anything. We have a really good security team and we do all of the listening and monitoring of those feeds to know what's happening. We get advice from our partners like TFL, which are local. We've got Camden, and then we liaise with the greater London authorities and also the Emergency response services. So we got a good understanding of what's happening. But yes, we'll make a call based on what's going on to decide how we manage the district because we wanna keep people safe.  How many people work on this, setting aside security and all that, working with the canvas, and everything else? Ben Maher: So the Outernet team as a whole is around 80 people. So that'll divide up between everything from the scheduling to the sales teams to the data and center people, creative teams, et cetera. When did it open? Ben Maher: Officially, the arcade and the trending spaces opened around late August, and what they're now building came online from midday each day in November. So it's not been open for long, we're still very much in our infancy but it's nice as I said, to see the behavior of the public and have been here just over four years, to see it come to fruition is very rewarding.  Did it go through a lot of revisions?  Ben Maher: Yes, in terms of what you were good at? I think there were about 11 years of planning before I was even anywhere near this, and then once the planning is in place, you have to then reinterpret it as an experience as a platform, both for how stories are told, how stories are configured, how content is rendered out, how content is served and then how it can be taken to market for brands, storytellers, creators, you name it. So yes, a lot of revisions, and we're still revising.  There's a number of businesses, operating hotels, everything else. Is this element of it or its own business unit with its own P&L? Ben Maher: Outernet is a media business, and we control the screen-enabled spaces that you see above ground here.  I'm gonna assume that you're not plugged into programmatic or anything like that because it's a very distinct kinda canvas. Ben Maher: That is correct. We're not plugged into programmatic. It's not to say that we would never do it, but the reality is the way that the content needs to be served today, it is very unique. As I said, it's a proprietary stack. It uses lots of familiar techs but it's more programmed like a channel like a traditional broadcast channel as opposed to a media. There's a little bit of rendering that's required, let's just say.  I assume you know who was the LED supplier? Ben Maher: The screens are from AOTO. We went and did an analysis globally of the best screen providers and for what we needed AOTO had a great product, and this is certainly the biggest one of the first in, certainly the biggest deployment that they've done of this product. We're running one triple GPS and are now building a load. We did go as far as doing a sort of quality assessment. We visited factories. We even went as far as looking at where raw materials were mined, because of the importance of having single-batch silicon on a canvas of this scale to ensure that you didn't get that different, particularly obviously on the reds within this car, within this canvas was really important. Another important thing about the LEDs, we degrade panels at the same pace that they are running, so that if we need to replace them, we're replacing them either from our own environments or right into the environment. So again, they're in the same life stage of the panels to ensure high quality.  You have a pretty big spares pool, I would imagine? Ben Maher: We try our best, it's a revolving. If you look at this, this is a drone shoot done by one of the Wrigley Scott Associate directors that we met, and he shot it on an Icelandic beach and it is a music video. But if you look at how some of the B rolls so creating doesn't need all new assets, it can come from existing architecture. The supplier of this kind of creativity told you, here's what we would like you to do with it, or do they give you a license to say, look we'd like to do an edit, this is how it's gonna look?  Ben Maher: It depends on the creator, and it depends on where they are with them. If they're shooting for us, then we'd say, this is the brand kit and this is what you need to produce and this is how you need to play it out. We're always updating our learnings. We get new challenges and new opportunities and we learn from those. But as we see these mega canvases across the world. These sorts of fantastic pieces become more relevant because they'll play out across networks. Across other major cities. I think one of the questions you posed was, is London a model for elsewhere? It is, and we're in discussions in New York, LA, the Middle East, and Asia, at launching these networks and then sharing experiences, interestingly, might always be this exact look and feel. This was put together over 26 years across a horizontal plane. If you go to Manhattan, you're probably gonna have to use a vertical plane, and so it becomes a completely different onboarding process and journey. So it's gonna be interesting how we take our learnings and then we utilize those in other environments.  If you're gonna take this to other locations, does it have to be multifaceted in the same way, and that there's a retail component, there's a hospitality component, there's a restaurant component? Ben Maher: Every case is different. So if you look at environments creating a campus or a district in other cities, particularly New York, or more challenging real estate payment tables or even the planning commissions. So we have to look at them in each case often partnering with other established institutions is wise. We're lucky enough to have a huge foot here. In places like Manhattan, you have those big footfalls. In the other cities, you don't necessarily have this natural footfall. So you have to create a different style of destination or with another key destination to ensure the right sort of, so yeah each case on its own and understanding the needs and nuances of those cities and audiences as well. Yeah, because there are a lot of immersive attractions popping up now. They're almost all projection, but they're very much ticketed locations and it's programmed and it starts at this time and you're there for 45 minutes and exit through the gift shop.  Ben Maher: We're very happy to have you exit through the gift shop here as well. And don't get me wrong, there is some incredible projection technology out there. We've looked at it in our venues and in other places. We have other locations with theaters and other things and, we would certainly consider projection there, but for the kinda canvas and certainly some of the gaming engines and things and future-proofing, we wanted to do this pixel pitch to create a very unique and beautiful canvas that to be fair, I don't think we could have achieved in the same way with projection.  Yeah, it's very interesting. I've written about it and but it's so much more interesting to see it in person, but I think more than anything else, to kinda understand the macro idea as opposed to, oh look, a very big set of screens.  Ben Maher: What are these guys doing?  Why did they do that? Ben Maher: Which again, isn't a difficult question always, and I think just seeing the way the public interacts with it has been enough of a validation that cities deserve these interesting cultural spaces and they deserve to be free and in the public domain.  We're early in our journey. We need more brands coming and telling their stories as well, but telling them in a way that will ingratiate themselves to the public and, out-of-home has done an incredible job at providing public utility forever, in major cities. If we can this model out, certainly for multisensory spaces delivering that as well, I think it sets a good precedent for other cities and other developers across world. Are you affected at all by energy conservation requirements or requests?  Ben Maher: Yes, of course. We are obviously subject to the rising costs of energy as anyone naturally would be, but we have developed the most energy-efficient product that was available on the market. So the sort of coolness and the control of the environment, importantly, isn't prohibitive to doing this. We're not creating a huge carbon footprint that we cannot manage. We have all the relevant ESG scorecards. We're working with the ISO qualifications for energy and for our social corporate responsibilities. But it's also this sort of magnet or those people who are concerned about all the voice energy on these things, do they really need them versus other stuff that's drawing way more energy, but it's not anything you think about? Ben Maher: I think the fact that we're providing a storytelling platform and we're not just screaming at people in the public domain. We're supporting arts and culture everywhere. We have a charitable foundation that donates time, and money for different projects. So we've done projects around sustainability with Unger. We're doing things around social mobility. We've done things for AIDS charities, so we work with lots of different interest groups to provide them with platforms. We even audit the popups so that when we're looking at the brands we're working with, we're not just working with the same generic brands that you get on every high street in the world, right? We wanna ensure that these spaces are different and unique. So whether it's non-white owned businesses, whether it's LGBTQ+ owned business, female-owned, sustainable business, so again, being a conscious member of society, we don't just wanna be a bastian for people who want a big ass billboard.  So I think we've gone around things in a very different way. There is some incredible landmark out home structures in the UK and across Europe. But I do think we have good USPs and we do complement what is already in the market but with enough points of difference, yeah. We wanna attract people to this space and not cannibalize out-of-home budgets by sticking the same offering up. So if we can get more AV budget and that encourages people to do better and more in out-of-home, then that's a fantastic thing.  That's very impressive. Obviously, people like it.  Ben Maher: We're getting there. There's a piece called Heaven's Gate that is the new art exhibition and it is on Sunday and it was absolutely crackers in here, it was just crazy to see how people enjoyed it and it just says conceiving something and then seeing it come to fruition is such a unique and pleasurable thing to be able to do. So we're very proud of what we've done here.

New Yorker cartoonist Victor Varnado discusses his latest book, “The Anti-Racism Activity Book.” It's in the format of a children's puzzle and coloring book. Plus, former AJC reporter Bill Hendrick talks about his book, “The Atlanta Daily Intelligencer Covers the Civil War.” And we listen back to Lois Reitzes' conversation with saxophonist Eddie Barbash.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Steven Grasse is the founder of Quaker City Mercantile and the creator of Hendrick's Gin, Sailor Jerry Rum, Art in the Age Spirits, and Tamworth Distilling, among many others. He has also helped revive legacy brands such as Narragansett, Miller High Life, Guinness, and Pilsner Urquell. His previous books include The Evil Empire: 101 Ways That England Ruined the World, Colonial Spirits: A Toast to Our Drunken History, and The Cocktail Workshop: An Essential Guide to Classic Drinks and How to Make Them Your Own. His new book, with Aaron Goldfarb is Brand Mysticism: Cultivate Creativity and Intoxicate Your Audience   Outline Introducing Steve Grass. 0:02 Why do you do what you do? 0:53 How I create in a similar way that bands create music. 2:47 The interesting life comes from getting off the internet. 4:17 If you don't read interesting things, where do your interesting ideas come from? 5:26 Who is a hero of yours and why? 7:16

Steven Grasse is the Founder of Quaker City Mercantile and the creator of Hendrick's Gin, Sailor Jerry Rum, Art in the Age Spirits, and Tamworth Distilling, among many others joins Enterprise Radio. The post Insights for Cultivating Creativity from a Marketing Mastermind appeared first on Enterprise Podcast Network - EPN.

Deep in the bowels of The Bonnieview Mansion, Duane joins us of his own volition and definitely not because Steve signs his checks. A dangerous cocktail, gunslingers, cougars and exploding watermelons, this blast from the past is sure to keep you entertained.Dwayne's Nightcap:1 Lime High Noon1.5 oz. Hendrick's Gin2-3 Dashes BittersAdd all ingredients into a pint glass filled with ice, stir and enjoy!FOLLOWInstagram, Facebook,Twitter, Snapchat, Twitch & Tiktok @brpdrinkalongSUPPORTMerch: prodigydtg.com/bartenderrant/shop/homePatreon: www.patreon.com/brpdrinkalongLEAVE A TIPPaypal: TheBartenderRantPodcast@gmail.comMusic by Trauma Parlor: https://open.spotify.com/artist/1PDlUPjR2lk7vPX5NCX8Hi?si=mtrOsDqTTJuGe-Dy5fZHLQ

Those who know today's guest often describe him as responsible and reliable. As such, what Hendrick Taylor emphasized in our interview, did not surprise. Over his eight years behind the wheel, he has learned the art of communication and the priority of safety. These twin guardrails have escorted Hendrick to a stress-free, six-figure career! And the advice he shares with us is as solid as his reputation. All this and more on today's episode of the #SixFigureTrucker.Show Notes:We're at the Airport with Hendrick as he travels to his next load (1:00)Good Communication makes life easier for Everyone (4:07)From Tennessee to Houston in a Show Truck (6:33)Hendrick's Family and their plans for the New Year (9:37)Black Ice, Snow, Wind, and other Weather perils over the road (11:11)After 8 years behind the wheel, Hendrick talks about the good, bad, ugly, and beautiful of the Trucking Industry (18:40)As he boards his flight, Hendrick pitches Driveaway! (21:38)Keep Truckin' Hendrick! The Six Figure Trucker is a weekly conversation that shares the strategies and stories that successful drivers have used to build lucrative careers in the trucking industry. For more information or to subscribe, please visit https://www.six-figuretrucker.com/.

Für eine gerechtere Welt einstehen, für mehr Klimaschutz kämpfen und gegen Rassismus. Wer sich engagiert, hat ein hohes Burn-out-Risiko. Wir klären, wieso und wie man sich dagegen schützen kann. **********Quellen aus der Folge:Ansley, B. M., Houchins, D. E., Varjas, K., Roach, A., Patterson, D., & Hendrick, R. (2021). The impact of an online stress intervention on burnout and teacher efficacy. Teaching and Teacher Education, 98, 103251. Paul C. Gorski (2019) Fighting racism, battling burnout: causes of activist burnout in US racial justice activists, Ethnic and Racial Studies Shapiro, S. L., Astin, J. A., Bishop, S. R., & Cordova, M. (2005). Mindfulness-based stress reduction for health care professionals: results from a randomized trial. International journal of stress management, 12(2), 164. Wasson, R. S., Barratt, C., & O'Brien, W. H. (2020). Effects of mindfulness-based interventions on self-compassion in health care professionals: a meta-analysis. Mindfulness, 11(8), 1914-1934. **********Dianes und Main Huongs Empfehlungen:König, R. (2020). Schnelle Hilfe bei Burnout. Springer Fachmedien.Fürst, F. (2018).  Burnout bei Lehrkräften. Tectum Verlag.**********Den Artikel zum Stück findet ihr hier.**********Ihr könnt uns auch auf diesen Kanälen folgen: Tiktok und Instagram.**********Ihr habt Anregungen, Ideen, Themenwünsche? Dann schreibt uns gern unter achtsam@deutschlandfunknova.de

This Episode has EVERYTHING!It's got:HAPPY NEW YEAR!Pooping your pants!More French numbers!Blizzards!Excess packaging!Side effects!It's actually "Hendrick's Gin"!Daddy!Charcuterie!"Violent Night" was fantastic!We also loved "Knives Out", and "Glass Onion: A Knives Out Mystery"!"Welcome to Chippendales" was also amazing!Paul not impressed by Rolling Stone's The 200 Greatest Singers of All Time!Leonard!Pudding poop!George Santos' HUGE brass balls!Episode Links (In Order):Blizzard of 77!Rolling Stone's The 200 Greatest Singers of All Time!George "I'm a Fraud" Santos!Music Credit!Opening music graciously supplied by: https://audionautix.com/  Visit Our Patreon! Email Us Here: Disturbinglypragmatic@gmail.comWhere To Find Us!: Disturbingly Pragmatic Link Tree!

Doug, Dan, and Devin return after a few weeks away to discuss the news of owners considering exhibition races and how that plays into the rights negotiations. They also talk about driver moves in Xfinity and Trucks (including what to expect from Hailie Deegan) and which series puts on the best on-track product. The crew also muses about Garage 56 and the advantage it could bring to Hendrick. And they share which driver could set off the entire Silly Season before the regular season starts.

Steven Grasse, founder of Quaker City Mercantile agency, on his unique approach to making and marketing booze.

Dear Listeners, How can this be the last episode of Series 4? We cannot believe the diversity and range of Series 4 and we owe so much of it to your fantastic input. Not to mention the lovely James, Jack, and Mijon! Thank you listeners and thanks guys! We are so grateful that we decided to celebrate the season and gift you with a deep dive into making the most delicious coffee cocktail that you've ever had! Recipes included! How is this possible? We reached out to two coffee cocktail mixologists: Dave Jameson, 2-time UK Coffee in Good Spirits Champion, a Q-Arabica grader and coach of the 2017 World Coffee in Good Spirits Champion.Alexandra Hager Beverage R&D Specialist for US locations of the Korean Bakery Franchise Tous Les Jours and 2022 US Coffee in Good Spirits Champion and the first US competitor at the World Championships. On this episode, we pick their brains to learn about why they love coffee cocktails, how they create a balanced coffee cocktail, and how they create the perfect coffee cocktail based on a person's particular tastes. Then, Scott and Jools create custom coffee cocktails for each other! Get ready for a coffee adventure that will tickle your taste buds on Jools and Scott's Coffee Cocktail Celebration!—Join our Patreon to support the show! https://bit.ly/3vrispx Enjoy the legendary experience of a Moccamaster Coffee Brewers: https://bit.ly/3ANRBqQBecome your own barista with Rocket Espresso: https://bit.ly/3RiBXehWant to learn more about our wonderful guests and the products that were featured? Follow and check them out here!Alexandra Hager Website: http://bit.ly/3BnR8wE Instagram: http://bit.ly/3Fn0ZDZAlexandra recommends Death & Co's Cocktail Book: http://bit.ly/3Pq8vms / Kells Irish Restaurant and Bar: http://bit.ly/3FJ3GkL (especially, on Christmas Eve!)Dave Jameson's Danelaw Coffee Website: https://bit.ly/3HxVNjH / Instagram: http://bit.ly/3W5PjwgAsterly Bros Website: http://bit.ly/3iYVMe0 Instagram: http://bit.ly/3VReenJPophams Bakery: Instagram: http://bit.ly/3Huzc7CLucid Coffee Roasters: Instagram: http://bit.ly/3Br7UeyParadox Design and Coffee: Instagram: https://bit.ly/3DDdYSrChristmas Songs are courtesy of InAudio by infraction: http://bit.ly/3iWGRkN—The Recipes! The Black Rabbit!Ingredients: 1 oz (1 part) Aperol1 oz (1 part) Gin ( Preferably Light on the juniper ex. recommend Hendrick's or the like)1 oz (1 part) "Red Vermouth" - Cocchi Americano or Cocchi Rossa or Cocchi Vermouth di Torino1 dropper (0.7g) saline solution (1 part salt to 5 parts water)15g ground Rwandan coffee on a medium-fine setting (ideal for a pour-over), which I got from.....To Prepare it, you…Start with ground coffee in a decanter or container. Add alcohol.Add ice and stir for 45 seconds.Srain into separate decanter or container stir until coffee is combined.Let it sit for 2 min.Place coffee dripper over a glass with ice (Ideally one large cube).Pour over wet filter paper coffee filter - I used a v60 - into the glass of ice and garnish w/ an orange peel or flamed" orange twist.Drip should take approximately 2 min .The Toasty Mexoni Negroni.Ingredients: 1 teaspoon Apricot jam50ml - Mezcal - Scott used Mescal Verde (for more of a middle of the road smoky flavor) 25ml - Cold brew Coffee - If you make your own, a ratio of 120 g per liter is ideal - Scott used Dave Jameson's roastery's coffee - Mexico SIPRO Natural25ml - Asterly Brothers Estate Sweet Vermouth25ml - Campari To Prepare it, you...Combine mezcal, Campari, vermouth, cold brew in shaker or container.Add a teaspoon of apricot jam.Stir till the jam disperses.Strain into into a chilled glass with ice.Express the oils from an orange peel over the beverage and then drop the peel into the glass.Take a screenshot and tell your friends about Adventures in Coffee!Tag our Instagram handles:James Harper / Filter Stories: https://bit.ly/2Mlkk0O Jools Walker / Lady Velo: http://bit.ly/39VRGewScott Bentley / Caffeine Magazine: https://bit.ly/3oijQ91

“Don't hold it too tightly.”   During this holiday season, friends and listeners of the show are hopping on as special guests! Olivia Hendrick is an actress and musician who returned to the entertainment industry after building a career in corporate America. Since the pandemic, she's focused on honing her craft and finding solace while performing as part of Knuckle Pups, an alternative band.   SHOUTOUTS & PROMOTIONS   -Knuckle Pups   -Unbiased News on Iran

In this episode you'll learn why the most celebrated drinks marketeer alive believes that you have to get mystical when creating brands, cultivating curiosity and captivating consumers. Steve Grasse is the man who famously pitched the concepts for Hendrick's Gin and Sailor Jerry's rum in the same day. Steve is a marketing agency chief, distillery owner and author, together with Aaron Goldfarb, of the new book, Brand Mysticism. Together they explain how they have captured Steve's unique approach to booze marketing and how to take the lessons from his success to your own business, career or brand. Will and Foxy also talk distillery tours, cask strength whiskies and Foxy's fleeting moment of fame! Support the showFor more high-lights and low-downs follow @BizBevPod on Twitter or LinkedInBusiness of Beverages is self-funded and hosted/ edited/produced by Will Keating.Pádraig Fox co-hosts in a strictly personal capacity.All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show.

There are going to be times in your life where you're challenged.  You set the course to pursue a way to create a better way of operating an existing business model.  You're wearing all the hats as the technician, marketer, sales person, social media manager, payroll, HR, and it can all be a bit overwhelming, especially as you're building a team around you. In the midst of it, you may start a family.  Schedules and priorities change.  You're doing a great job, but the daily grind of putting out fires, hiring, firing, and making sure you maintain happiness with your clients can create a tidal wave of chaos.  Stephanie Hendrick is a Keynote Speaker and published author of her debut book, "Meanto For More." Her work as a speaker and author focuses on helping audiences find clarity in their strategy so they can build momentum and find their zone of confidence in business.   She's the co-founder of a membership-based community for female entrepreneurs and professionals called Collab Culture, geocentric to the egocentric to the Phoenix-area.  Prior to diving into entrepreneurship a few years ago, she spentover a decade scaling one of the nation's highest producing mortgage lending teams alongside her husband which she credits with giving her the expertise she's able to pay forward to others today.  In this episode, Stephanie and Jessica talk about the challenges of starting a business.  Identifying key positions, outlining the various positions necessary to fulfill the volume of work earned in the marketplace.  They talk about family, female entrepreneurship, and the never-ending cycle of keeping the reputation of the business in good standing while delivering the highest level of excellence in the marketplace.  Connect with Stephanie:  Instagram Website How to Get Involved:  Listen in as She RULES movement leader Jessica Stroud interviews incredible Entrepreneurs. Jessica's goal is to pull out how they make their own RULES so you can too. Jessica is on a mission to shed light on the path of other Entrepreneurs so their climb to the TOP is easier and faster. Jessica Stroud is on a mission to help self-driven women write their own rules.  Join the She Rules Movement at SheRules Connect with Jessica easily on Facebook, Instagram, and She Rules. Listen to this and other great episodes on Apple Podcasts.   

In this episode you'll learn how to approach beverage innovation at a project and an organisational level from someone who's been at the cutting edge of global innovation management in Diageo, SAB Miller and Costa/Coca-Cola.Gráinne Gilsenan began her career as an innovation brewer with Guinness and quickly realised that she wanted to write the NPD briefs, not just respond to them. Thereafter her path took her through global roles looking after "Beyond Beer" for SAB Miller and "Beyond Coffee" for Costa. She reflects on the key ingredients to brilliant innovation and NPD and how "killing your own ideas" is the real sign of success.On our Desert Island Drink segment we have the closest thing to an NPD rock star as possible... Steve Grasse. The man who famously pitched the concepts for Hendrick's Gin and Sailor Jerry's rum in the same week. Steve is a marketing agency chief, distillery owner and author, amongst a host of other things. He talks beaver anus flavoured whiskey, the TTB and why we all misunderstand the Dunce Cap (really).Will and Foxy also talk exploding TVs and the World Cup PR disaster for Budweiser.Support the showFor more high-lights and low-downs follow @BizBevPod on Twitter or LinkedInBusiness of Beverages is self-funded and hosted/ edited/produced by Will Keating.Pádraig Fox co-hosts in a strictly personal capacity.All opinions are those of the person expressing them at all times. We're not sponsored but we would appreciate it if you could click the link above to support the show.

When I listened to @bourbonlens interview I knew I had to absolutely copy them. Today we will talk with the brains behind BRAND MYSTICISM, from the marketing mastermind behind mega-viral whiskies made with crab, venison, and beaver castoreum, as well as countless iconic booze labels, comes an irreverent and wide-ranging treatise on building and maintaining a standout brand in business and life: BRAND MYSTICISM, is penned by spirits maverick Steven Grasse(@stevengrasse) in collaboration with celebrated writer Aaron Goldfarb(@aarongoldfarb). Through his work in advertising and marketing on brands like Hendrick's Gin, Sailor Jerry Rum, Narragansett, Guinness, Miller High Life, and more, Grasse is an authority on building an authentic, enduring, and deeply beloved (viral) brands.

This episode is also available as a blog post: https://thecitylife.org/2022/11/11/hendrick-i-lott-house-tree-lighting/ --- Send in a voice message: https://anchor.fm/citylifeorg/message Support this podcast: https://anchor.fm/citylifeorg/support

Cocktails, anyone? It's time to think outside the glass as we welcome podcast impresario Jason Stewart of How Long Gone, aka DJ Them Jeans, for a boozy ride down libations lane. The gals shake up four unique creations, each representing a different era in modern mixology—from the unnaturally sweet sensations of the early 2000's, to the maple-bacon masculinity of the mid 2010s—as we trace Jason's journey from Last Night's Party mainstay to respectable graduate of Hendrick's U. From the feminine mystique of a lemon drop to the subtle refinement of a cynar negroni, Jason's in-home sauna, Steven's love of French Touch and everyone's latent bisexuality, this is one very happy hour. Bottoms up! Hosted on Acast. See acast.com/privacy for more information.

This week I spoke to Steven Grasse about his brand new book coming out on November 8th, Brand Mysticism. In addition to discussing his book, we talked about several of the brands that his company Quaker City Mercantile has created and worked with, including Hendrick's Gin, Sailor Jerry, Guinness, Miller High Life, Puma, Tamworth Distillery, and many more. Lastly, we talked about his new whiskey brand, Dunce Whiskey.I highly recommend picking up Brand Mysticism, I found it informative and entertaining book.https://www.runningpress.com/titles/steven-grasse/brand-mysticism/9780762475810/ Subscribe to our YouTube ChannelFollow Chris on Instagram Like us on Facebook! Presented by Roasthouse Pub and Idiom Brewing Co.And supported by District East and McClintock Distilling.

Hello everyone! Welcome to the Upper Room Podcast. We are so happy you are here! This Wednesday we heard from Bro. Cade Hendrick as he gave the message "Be the Church".  Join us as we focus on the foundational characteristics of what it truly means to be the church. We hope you are encouraged and blessed!

Kayla and Taylor discuss the themes and major beats of Ashley Herring Blake's 2022 novel Delilah Green Doesn't Care. Topics include finding your community, utterly abysmal men, and those SPICY lady-on-lady scenes!This week's drink: Pocket Full of Green via Hendrick's GinINGREDIENTS50ml Hendrick's gin8-12 mint leaves30ml cucumber juice20ml freshly squeezed lemon juice35ml aloe vera juice30ml soda waterINSTRUCTIONSAdd gin, cucumber and lemon juice along with mint into a glass and gently muddle until a pulpy consistencyAdd plenty of cracked ice and churnAdd aloe vera juice, soda, and stirAdd more crushed ice, building into a stackGarnish with cucumber and mintFollow us on Instagram @literatureandlibationspod.Visit our website: literatureandlibationspod.com to submit feedback, questions, or your own takes on what we are reading. You can also see what we are reading for future episodes! You can email us at literatureandlibationspod@gmail.com.Please leave us a review and/or rating! It really helps others find our podcast…and it makes us happy!Purchase books via bookshop.org or check them out from your local public library. Join us next time as we discuss Little Women by Louisa May Alcott (pt.1)Here is the cocktail recipe for the upcoming episode if you want to drink along with us!The Apple Pie-tini via The Literary VeganINGREDIENTS:Apple juice liquid (1 oz apple cider, ¼ tsp brown sugar, sprinkle of cinnamon, sprinkle of nutmeg)1 oz vanilla vodka1 oz ginger aleCinnamon stick and/or apple slice, to garnishINSTRUCTIONS:In a cocktail shaker, shake together apple juice liquid, vodka, and icePour into a cocktail glass and top with ginger aleGarnish with a cinnamon stick and/or apple slice

Our guests this week are Steven Grasse and Aaron Goldfarb who are set to release their latest book: Brand Mysticism. The book releases on November 8th and is a must read for anyone looking to add creativity to their life and brand.  This isn't your typical "booze book" and definitely will raise some eyebrows in the marketing world, but Steven Grasse doesn't mind that one bit.  His portfolio speaks for itself; he's created some of the biggest brands including Hendrick's Gin and Sailor Jerry Rum and helped bring new life to some of the world's best brands including Guinness and Miller High Life.  Steven Grasse is an authority on building an authentic, enduring, and deeply beloved (viral) brands.  And Aaron Goldfarb, he's the novelist, author, and journalist responsible for wrangling all these ideas and creativity into one cohesive book.  Bourbon Lens has followed Aaron's work for a long while and were honored to pick his brain for this episode.  A huge thank you to Steven, Aaron, and Punch Media for making this episode happen.  We hope you enjoy it and grab a copy of the book for yourself! Pre-order or purchase your copy of the book via Amazon or buy wherever you find books locally.  Stream this episode on your favorite podcast app and be sure to drop us a review while you're there.   We are thankful for everyone who has supported us. A huge shoutout goes to our growing Patreon Community as well! We'd appreciate it if you can take the time to give us feedback on our podcast. If you enjoy our content, consider giving us a 5 star rating on your favorite podcast app, leave us a review, and tell a fellow bourbon lover about our show. Follow  us @BourbonLens on Instagram, Facebook, & Twitter.  And please check out our Patreon to learn how you can support our endeavors, earn Bourbon Lens swag, be part of future barrel picks, and more. If you have any comments, questions, or suggestions, please email us at TheBourbonLens@Gmail.com. Check out our freshly redesigned website BourbonLens.com to check out our blog posts, whiskey news, and details on our upcoming single barrel picks. Cheers,Scott and JakeBourbon Len About the Book: BRAND MYSTICISM: CULTIVATE CREATIVITY AND INTOXICATE YOUR AUDIENCE Written By Steven Grasse & Aaron Goldfarb;Illustrated by Ron Short  From the marketing mastermind behind countless iconic booze brands comes an irreverent and wide-ranging treatise on building and maintaining a standout brand in business and life: BRAND MYSTICISM. Steven Grasse made a name for himself as not only an offbeat distillery owner but also the brains behind beloved brands like Hendrick's Gin and Sailor Jerry Rum and the guy who made cheap-beer-standbys like Narragansett and Miller High Life cool again. Through his work in advertising and marketing, Grasse has changed the game in the booze world and become an authority on building an authentic, enduring, and deeply beloved brand. Food & Wine has called him “the punk-rock prince of small-batch spirits.” “Think of me as the Ben Franklin of hooch, the Thomas Edison of booze. Or just think of me as a crazy middle-aged man who is going to tell you some really funny sometimes slightly fucked-up stories that will hopefully make you laugh and maybe realize there's quite a bit of merit to having fun trolling people doing art for art's sake, simply trying shit and not really giving a rat's ass,” said Steven Grasse. “You might wonder how I became such a Big Cheese in the world of booze. I sometimes wonder the same thing, and while everything you read in my new book is true, it is also total bullshit.”  So how did he do it? Through irreverent tips (why being a troll can be so vital), case studies (when marketing cigarettes taught him about virality) and magical ingredients (who knew beaver anus would change his fortunes), BRAND MYSTICISM guides you through the steps it takes to channel your own entrepreneurial spirit into a business, a creative practice, or a life that breaks with tradition to achieve the remarkable.   About the Authors:  Steven Grasse is an entrepreneur equally influenced by punk rock and New England transcendentalism. Steven has created some of the most outrageous booze brands of the twenty-first century: Hendrick's Gin, Sailor Jerry Rum, Art in the Age Craft Spirits—all seemingly out of thin air. He is the part-owner and creative mastermind behind Narragansett beer, and his agency, Quaker City Mercantile, has brought similar success to beer icons Pilsner Urquell, Guinness, and, most recently, Miller High Life. His first distillery, Tamworth Distilling & Mercantile, opened in 2015 and gained international press and awards within its first year. Steven is also the author of The Cocktail Workshop, Colonial Spirits: A Toast to Our Drunken History, The Good Reverend's Guide to Infused Spirits, and Evil Empire. He lives and works in Philadelphia.  Aaron Goldfarb is a novelist, author, and journalist, who frequently writes about the spirits industry and drinking culture for Esquire, Playboy, PUNCH, and VinePair. His two most recent books are Hacking Whiskey: Smoking, Blending, Fat-Washing, and Other Whiskey Experiments and Gather Around Cocktails: Drinks to Celebrate Usual and Unusual Holidays. His 2018 VinePair article on Grasse, “How Do You Make a Booze Brand Go Viral?,” fittingly, went viral itself and has since been shared online hundreds of thousands of times. Press and ‘In The News': Purchase your copy of the book via Amazon Meet Steven Grasse | Quaker City Mercantile Steven Grasse | Official Publisher Page | Simon & Schuster How Do You Make a Booze Brand Go Viral? The Master of Craft Explains | VinePair  20 New Cocktail and Spirits Books to Read in Fall and Winter 2022 Brand Mysticism: Cultivate Creativity and Intoxicate Your Audience New Hampshire Distillery Makes Whiskey Out of Invasive Crabs | Smart News| Smithsonian Magazine Invasive Green Crabs Turned Into Whiskey By Tamworth Distilling Worldwise: Gin Distiller Steven Grasse's Favorite Things in Philadelphia & Beyond | Barron's Art in the Age: Ex-Ad Man Steven Grasse's Wonderfully Weird Spirits How Guinness Became a Global Powerhouse | Wine Enthusiast These New England distilleries are among the best in America, according to USA Today readers Sacred Profane: The Anti-Hype Brewery in Biddeford, Maine | PUNCH 13 New Ecommerce Books for Fall 2022 Check out Aaron's Work: Hacking Whiskey: Smoking, Blending, Fat Washing, and Other Whiskey Experiments: Goldfarb, Aaron: 9780999661246: Amazon.com  How Do You Make a Booze Brand Go Viral? The Master of Craft Explains | VinePair  How the ‘Cigar Batch' Became a Bourbon Industry Sensation | VinePair The Most Famous (and Infamous) Moments in Modern Bourbon Collecting | VinePair How Heaven Hill Bounced Back From Disaster to Become One of the Most Successful Bourbon Brands in America | VinePair Wilderness Trail and the Rise of Whiskey's Fermentation Fever | PUNCH Your Guide to Bourbon Whiskey Terms | PUNCH Bourbon Thrives in a Post-Pappy Era | PUNCH

It was a dominant day in Dade County for the No.5 crew as Kyle Larson won Sunday's race at Homestead-Miami Speedway. Hendrick's day of dominance won't win them a Cup Series title but now a chance to win Hendrick's 15th owner's title in two weeks. Briar Starr a journalist from Kickin the Tires joined this week to talk about all the action at Homestead!  Kenny and Briar will talk about their championship favorites as the season comes to a close. Then the two will give their predictions for this weekend's race at Martinsville Speedway.

Amy Hendrick is the Business Development Manager for GPN Technologies and EDGEPro. Her 15 years experience in the optical industry began at a LASIK surgery center, where she found passion in educating patients on the surgery process, easing their fears and facilitating their life changing surgery. She went on to work in a private practice for 8 years, learning the business and filling almost every role at some point during her tenure. She found joy in educating patients about their eye health, giving personalized care, and making them feel seen and heard. This experience led to her current position with GPN Technologies, where she helps doctors and practice managers clearly understand their business trends and areas of opportunity to increase revenue. In her downtime, Amy enjoys the Virginia Beach coastline with her family and two beloved doggies. 

This reclusive slugger let his bat—and two World Series rings—do the talking. And faced with the concept of 10¢ Beer Night, we can only wonder: How does someone carry 6 cups of beer back to their seat? Card 304 on Beckett SABR Bio by Joe Wancho ESPN story on 10¢ Beer Night George throws out Yount in Game 7 of the 1982 World Series Then bats in the game-winning run 1983 SI Article about George Professional athletes mystified by a flipped water bottle Vice article about Lisa Saxon

Spooky Season continues! Kayla and Taylor discuss the themes and major beats of Silvia Moreno-Garcia's 2020 novel Mexican Gothic. Topics include femininity, 1950s outfits, and MUSHROOMS! Mushrooms everywhere!This week's drink: Black Widow Smash via Half-Baked HarvestINGREDIENTS8 fresh blackberries, plus more for topping1-2 tsp fresh rosemary, plus a sprig for servingJuice from half a lemon1-2 TB honey1 ½ - 2 oz tequila or MezcalCouple dashes orange bittersSparkling water, for toppingINSTRUCTIONSIn a cocktail shaker or glass jar, add blackberries, rosemary, lemon juice and honey. Muddle all of the ingredients together, squishing everything to release the juices. Add the tequila and orange bitters. Add ice to your glass and strain the drink over the ice. Top the glass with a little more ice, pour the sparkling water over, and gently stir to combine. Garnish with fresh rosemary. DRINK!Current Reads and Recommendations:Nothing to report this week, but stayed tuned for our bonus episode next week for some great gothic literature recommendations! Follow us on Instagram @literatureandlibationspod.Visit our website: literatureandlibationspod.com to submit feedback, questions, or your own takes on what we are reading. You can also see what we are reading for future episodes! You can email us at literatureandlibationspod@gmail.com.Please leave us a review and/or rating! It really helps others find our podcast…and it makes us happy!Purchase books via bookshop.org or check them out from your local public library. Join us next time as we discuss Delilah Green Doesn't Care by Ashley Herring BlakeHere is the cocktail recipe for the upcoming episode if you want to drink along with us!Pocket Full of Green via Hendrick's GinINGREDIENTS50ml Hendrick's gin8-12 mint leaves30ml cucumber juice20ml freshly squeezed lemon juice35ml aloe vera juice30ml soda waterINSTRUCTIONSAdd gin, cucumber and lemon juice along with mint into a glass and gently muddle until a pulpy consistencyAdd plenty of cracked ice and churnAdd aloe vera juice, soda, and stirAdd more crushed ice, building into a stackGarnish with cucumber and mint

Liquidity & Liquor #3 - Amit Fridman & Hendrick Bages ---------- Youtube: https://www.youtube.com/channel/UCTrZBYrJabN9YBpCBO-kwRA Spotify: https://open.spotify.com/show/2uAIhzcV9GPvqPbn8wbWYT Apple: https://podcasts.apple.com/us/podcast/liquidity-liquor/id1639598646 Social: linktr.ee/liquidityandliquor Learn more about your ad choices. Visit podcastchoices.com/adchoices

Our guest today is Tim Pitts, the Senior District Manager for Kentucky and Tennessee for William Grant & Sons Inc.  Working in the land of Kentucky Bourbon and Tennessee Whiskey, Tim is up for the challenge of bringing some of the world's best Scotch Whisky to consumers in the area.  William Grant & Sons is an independent, family owned premium spirits company. Their core lineup includes some of the most well-known brands in spirits: Glenfiddich, Grant's, The Balvenie, Tullamore D.E.W., Drambuie, Hendrick's Gin, Sailor Jerry Rum and Monkey Shoulder.  Editor's Note:  Please excuse the brief audio issue with our guest's audio during 1:17 - 2:50 Timestamp.  The audio returns to normal for the remainder of the episode. About William Grant & Sons: William Grant & Sons is an independent, family owned premium spirits company.  When our founder William Grant established our company in 1887, he had a vision to make the best dram in the valley, and that vision stands true today as we build brands that are loved the world over. These include our eight core brands: Glenfiddich, Grant's, The Balvenie, Tullamore D.E.W., Drambuie, Hendrick's Gin, Sailor Jerry Rum and Monkey Shoulder.  We have distilling and bottling operations in Scotland, Ireland, Iceland, India, the US and Mexico and a team of over 2,600 people at 48 global locations.  We consistently win the industry's top accolades, which are testament to the quality of our liquid, our dedication to our craft and the talent of our people.  One hundred and thirty four years on, we are leaders in the international spirits industry and have ambitious plans for growth to ensure our business is sustainable for the long term.  William Grant was a true pioneer. He worked with a close-knit team of talented and passionate people to create a legacy that endures and their spirit is very much at the heart of our culture today. Learn more on their website: http://www.williamgrant.com  Stream this episode on your favorite podcast app and be sure to drop us a review while you're there.   We are thankful for everyone who has supported us. A huge shoutout goes to our growing Patreon Community as well! We'd appreciate it if you can take the time to give us feedback on our podcast. If you enjoy our content, consider giving us a 5 star rating on your favorite podcast app, leave us a review, and tell a fellow bourbon lover about our show. Follow  us @BourbonLens on Instagram, Facebook, & Twitter.  And please check out our Patreon to learn how you can support our endeavors, earn Bourbon Lens swag, be part of future barrel picks, and more. If you have any comments, questions, or suggestions, please email us at TheBourbonLens@Gmail.com. Check out our freshly redesigned website BourbonLens.com to check out our blog posts, whiskey news, and details on our upcoming single barrel picks. Cheers,Scott and JakeBourbon Lens   William Grant & Sons In The News: William Grant lifts profit despite supply chain woes | Scotland | The Times William Grant & Sons launches Glenfiddich Perpetual Collection Thirstie Launches William Grant & Sons First U.S. Branded E-Commerce Sites With The Balvenie And Glenfiddich Online Shops Glenfiddich-maker William Grant & Sons sees sales rebound but warns of 'challenges and unrest' | The Scotsman William Grant & Sons sees turnover and profit increase - DRAM Scotland William Grant & Sons Hendrick's Neptunia Gin - Product Launch - Just Drinks William Grant & Sons bolsters travel retail team

With NASCAR making moves to improve safety of the Next Gen Cup Car Christopher Bell happy about that while Chase Briscoe may have to race his friend Austin Cindric for final cut off position. Rick Hendrick feels his driver William Byron should have been penalized at track not days later and Brad Keselowski admits drivers drive different when there's fear of getting hurt.

Lauren and Christy deep dive the disappearance of university student Wil Hendrick from a classic episode of Unsolved Mysteries. Christy's research reveals multiple suspects, other cases from the area, and a crackpot pastor who is preaching nothing but hate! So grab a drink, put on some pjs, and join this duo for a true crime slumber party!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Steve Hendricks: “We have what seems to be a cure for high blood pressure, and no one knows about it.” Steve, a journalist and author, joins mbg co-CEO, Jason Wachob, to discuss the best time to eat for your health, plus: - A comprehensive history of fasting (~01:17) - How fasting became a therapeutic tool for well-being (~12:54) - How fasting can both protect & repair your health (~18:33) - The science-backed benefits of a water only fast (~22:51) - How fasting can help reduce side effects from chemotherapy (~29:56) - The case for eating a bigger breakfast (~40:48) - The best foods to ease you out of a fast (~50:33) - Steve's personal fasting routine (~56:07) - The future of fasting as medicine (~01:02:15) Referenced in the episode: - Steve's book, The Oldest Cure In The World. - Read Henry Tanner, M.D.'s biography, Forty Days Without Food! - An mbg article on intermittent fasting. - Learn more about Alan Goldhamer, D.C. and the TrueNorth Health Center. - A study on fasting and blood pressure. - Valter Longo, Ph.D.'s study on fasting and chemotherapy. - mbg Podcast episode #47, with Valter. - Learn more about Satchin Panda, Ph.D's research. - A study on earlier eating windows and weight loss. - A study on earlier eating windows and the autophagy gene. - A study on earlier eating windows and cardiometabolic health. - Michael Greger, M.D.'s Nutrition Facts website. - Learn more about fasting clinics on Hendrick's website. We hope you enjoy this episode, and feel free to watch the full video on Youtube! Whether it's an article or podcast, we want to know what we can do to help here at mindbodygreen. Let us know at: podcast@mindbodygreen.com.

We're joined in studio by Caleb McDonnell and Chris Ragusa, two contestants from Amazon Prime Video's new dating reality show, Cosmic Love. Caleb and Chris take us behind the scenes and give us the "ish" on their experiences on camera and behind the scenes. Did either make a love match and if so, was it driven by hormones or astrological compatibility? Who's the hero and who's the heartbreaker? We're whipping up Cosmic Coolers courtesy of Hendrick's Gin. A full, FREE video episode is available on our Crazy, Rich Neighbors You Tube Channel.  Watch Cosmic Love on Amazon Prime Video. Our guests: Caleb McDonnell, The Black Irish Realtor, Instagram: @theblackirishrealtor, calebmcdonnellgroup.com Chris Ragusa: Instagram: @chrisragusaa FOLLOW US: Facebook: @CRNPodcast   Instagram: @crazyrichneighbors   Message line: 239-300-7276   Zbiotics: 15% off your first order with promo code CRN15 www.zbiotics.com  

Welcome to another episode of the NASCAR Gambling Podcast on the Sports Gambling Podcast Network! Every Rod Villagomez and Cody Zeeb bring their love of NASCAR and their love of sports betting to you to help you set your bets for the weekend of NASCAR action. From the Camping World Truck Series to the Xfinity Series, to the Cup Series, Rod and Cody have you covered. On this episode, we recap last weekend's Truck, and Cup Series races, and break down the outcome of their favorite bets. It was a Kyle Larson weekend sweep at Watkins Glen but did Rod or Cody pick him to win either race? Will the top Hendrick drivers ever play nice again after their late race scuffle? Can there be yet another new winner as the regular season comes closer to the end? Which other big bets hit this weekend? We'll answer these questions and more on this episode. Be sure to subscribe to the NASCAR Gambling Podcast on the SGPN App, and on Apple Podcasts or Spotify. Find Rod (@rjvillagomez) and Cody (@Husker_Zeeb) on Twitter. SGPN FREE SURVIVOR POOL - https://play.runyourpool.com/sgpn SGPN Merch Store - https://sg.pn/store Download The Free SGPN App - https://sgpn.app WynnBET - Bet $100 and get a $100 FREE bet! - https://sg.pn/WynnBET Join Sleeper and get a 100% deposit bonus up to $100 - https://sleeper.com/sgp Support for this episode - OddsTrader.com/bluewire | DrinkTrade.com/sgp | DAVE.com Follow The Hosts On Social Media Rod Villagomez - http://www.twitter.com/rjvillagomez Cody Zeeb - http://www.twitter.com/Husker_Zeeb   Watch the Sports Gambling Podcast YouTube - https://www.sg.pn/YouTube Twitch - https://www.sg.pn/Twitch   Read & Discuss - Join the conversation Website - https://www.sportsgamblingpodcast.com Discord - https://sg.pn/discord Reddit - https://www.sg.pn/reddit Learn more about your ad choices. Visit podcastchoices.com/adchoices

In the last of our High Fence series of podcasts, Cal Hendrick, owner of the Kickback Ranch in West Texas, finishes out our Texas High Fence podcast series. Cal talks about what it takes to run this 2,500 acre operation, managing 32 exotic game species, and above all the perceptions - Cal might say MISperceptions - around what it means to ‘high fence hunt'. If this series of high fence hunting has challenged your status quo please share it with your friends. Please also leave us a review and a rating on Apple Podcasts / Spotify - it really helps us continue to grow! See more from Blood Origins: https://bit.ly/BloodOrigins_Subscribe Music: Migration by Ian Post (Winter Solstice), licensed through artlist.io Podcast is brought to you by: Bushnell: https://www.bushnell.com  Learn more about your ad choices. Visit megaphone.fm/adchoices

In this episode, BevNET reporter Brad Avery joined Taste Radio's regular hosts and discussed his recent article about an innovative “scent-flavored hydration system” that is making inroads in the U.S.  They also spoke about 7-Eleven's embrace of upstart brands and shared personal takes on several new products, including grain-free donuts and spicy (if not NOSH-y) potato chips. Also in this podcast: a brief recap of annual cocktail convention Tales of The Cocktail and the latest edition of The Maxi Minutes. Show notes: 0:48: We're All About The Hot, Hot, Hot. Tasty Treats Also Please Us. Brad Has Accepted The Challenge. – The hosts chatted about New Orleans, the site of the 2022 Tales of The Cocktail event, beignet-flavored beverages and PepsiCo's recent investment in a brand of refillable water bottles and scented “flavor” pods. They also discussed the ascendance of grain-free snack and bakery brand Soozy's, the market launch of a traditional salsa and new beverage brand with a proprietary sweetener blend. Oh, and Brad committed to setting his mouth on fire. 26:45: An On The Ground Report From Tales – Ray discussed takeaways from Tales of The Cocktail, which was held from July 24-29 in New Orleans. Notably, the convention highlighted the restaurant and spirit industry's continued focus on premium brands and ingredients, low and no ABV cocktails and ethnic spirits easing their way onto bar backs and liquor store shelves. 30:40: The Maxi Minutes, Part 5 – LDR Ventures co-founder Maxine Kozler Koven discussed effective ways for brands to achieve a high rate of sell through, tips on aligning with merchandising and demo agencies, and the value of having experienced industry professionals on your team (especially when courting investors). Brands in this episode: PulpoLoco Sangria, Ohza, Agua Bonita, Freestyle Snacks, Honey Bunchies, Chunk Nibbles, Tosi, Soozy's, Tia Lupita, Oathaus, Pringles, The Good Crisp, Paqui, Simple Mills, Inura, Faubourg Brewing Company, Italicus, iichiko, Campari, Wild Turkey, Crafthouse Cocktails, Batch & Bottle, Hendrick's Gin, Glenfiddich, Perrier, Nelson's Greenbrier Distillery, Johnnie Walker

Tony Eury Jr. is more than a cousin to Dale Earnhardt Jr. He's a brother. Dale Jr.'s former crew chief comes to the table of truth to discuss their best days together in racing and the hard truths of the controversial breakups that made the headlines during their careers. From their two years of winning the championship in the NASCAR Xfinity Series, Dale Earnhardt and the Eury's took their success to the NASCAR Cup Series. Tony, Dale Jr. and co-host Mike Davis talk about the challenge of growing together as a team and a family. Dale Jr. wastes no time asking Tony about "creativity" he used on their racecars and how other's in the sport were talking about how fast they were. Tony and Dale laugh about re-gaining their mojo by drinking more. And yes, it worked. They also tell the hilarious story of a test session that ended in Dale Jr. doing donuts in the garage area. Eury details how the 2001 death of Dale Earnhardt impacted he, Dale Jr and the entire Bud No. 8 team in their approach and future trajectory. As many triumphs that the team earned, there was also tension and arguments. Like there typically is with family, the cousins didn't always see eye to eye. The tension led to a severing in the relationship and the first split between Dale Jr and the Eury's in 2004. Tony Jr. and Dale open up to each other about their feelings at the time and the regret they have to this day about the situation. The cousins discuss the Charlotte 600 impromptu presser by "Pops" Eury and how that lit a fuse in the media. Tony Jr. shares a never-before-told story about how Teresa handled the situation in the shop that week. They also open up about Dale's departure from Dale Earnhardt Inc. and how thinks could've been much different. The Hendrick years offered so much promise to Dale Earnhardt Jr. But just like at DEI, there were wins and painful losses. Eury talks about Dale Jr.'s mindset and lack of confidence through the trying times as the two detail the second split in their crew chief-driver relationship. He also brings us inside the Hendrick Motorsports dynamic to share the challenges and struggles within the organization during this period. The table discussion brings the relationship from Hendrick Motorsports through the Eury's next stint with the Earnhardts and Jr Motorsports. Tony Eury shares his thoughts on being Danica Patrick's crew chief and how there were similarities between she and Dale Jr.   DIRTY AIR presented by FilterTime Before Tony Eury Jr. came to the table, Dale and Mike discuss: Dale Jr's high-pitched excitement in the broadcast booth at Atlanta The 2022 Ross Chastain Aggression Tour Corey Lajoie's near-win at Atlanta.   ASKJR presented by Xfnity Hannah Newhouse brings fan questions to the podcast for Dale about: Ryan Ellis' tweet about stealing sponsors from another driver. Favorite Atlanta Braves players. What was miserable about being a driver and the worst part of being a broadcaster? Would the Xfinity Series benefit from an identity shift to V6 Motors or electric? Learn more about your ad choices. Visit podcastchoices.com/adchoices