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"You can't discount your way into building customer loyalty—you earn it through value and trust." In this episode of Growth Talks, Aaron Magness, SVP of Marketing at Full Glass Wine Co., joins host Krystina Rubino to share his journey from brand builder to ecommerce leader. He breaks down how to adapt your leadership style, leverage data to drive growth, and create personalized shopping experiences that turn first-time buyers into loyal customers. Aaron also explores the nuances of consumer behavior, the power of trust in brand-building, and the strategies fueling success across multiple wine brands in a competitive online marketplace—drawing from over 20 years of experience building iconic consumer brands like Thistle, Betabrand, Brandless, and Zappos.
I detta avsnitt pratar vi med systrarna Persheng och Perdica, grundare av väskvarumärket By Banoo – ett premiumvarumärke med fokus på funktionella och stilrena jobbväskor för kvinnor. Två helt olika bakgrunder – läkare och ingenjör – men en gemensam frustration: varför är snygga jobbväskor för kvinnor alltid opraktiska? Det blev startskottet för By Banoo. Med ett tydligt problem i sikte, en prototyp ritad i PowerPoint och en väska byggd av kartong tog de sina första stapplande steg i e-handelsvärlden. I detta avsnitt får du höra hur de byggt sitt varumärke – från noll följare till virala TikToks med miljontals visningar. Vi pratar om hur man säljer en premiumprodukt på TikTok, varför autentiskt innehåll ofta slår proffsproduktion, och varför du inte behöver ett stort sortiment för att lyckas. Vi gräver även i deras bästa tillväxttips, utmaningar med lager, och hur man orkar fortsätta även när allt känns motigt. I år tror de på att 5xa de sin omsättning och de hoppas på att landa på drygt 15 miljoner i omsättning. En inspirerande entreprenörsresa som bjuder på både skratt, konkreta råd och en hel del syskonkemi. Medverkande: Persheng och Perdica Babaheidari från By Banoo Podcastvärd: Jonny Rosengren Producent: E-commerce Recruit / E-commerce Consulting E-commerce Recruit har specialiserat sig på personal som har digital kompetens! Vi erbjuder rekrytering, executive search, konsulter och styrelserekrytering. Vi finns i hela Sverige med kontor i Stockholm, Göteborg och Malmö. E-commerce Consulting är ett konsultbolag som erbjuder tjänster såsom uthyrning av interimskonsulter, analyser av verksamheten samt rådgivning. Fokus ligger på digital kompetens och affärsutveckling.
Pit Viper isn't for everyone. And that might be the secret to its success.It starts with a guy on a ski trip. His sunglasses break. So, naturally, he walks into a military surplus store, finds an old pair of ballistic glasses from the early 90s, and thinks, these are perfect.Fast forward a few years, and those surplus shades—once traded for beers and ski lifts—have turned into Pit Viper, a brand worth millions.But here's the question: how do you build a business that doesn't just sell sunglasses, but sells attitude? A brand that's loud, weird, and completely unignorable?Today on the show: Chris Garcin, CEO of Pit Viper, explains how they took what should have been a joke and turned it into a cult phenomenon.Links & Resources
Johnny Person is the Owner and Operator of Aug11 Co, a brand dedicated to creating high-quality, perfectly fitting snapback hats. With no prior experience in Ecommerce, Johnny took a hands-on approach—teaching himself everything from website development to paid ads and email marketing to build a brand that stands out in the crowded apparel space.Before launching Aug11 Co, Johnny ran service-based businesses but always dreamed of creating a product-driven brand. After a transformative personal journey, he found inspiration in honoring a pivotal moment in his life, leading to the creation of Aug11 Co. His commitment to quality, authenticity, and relationship-driven growth has shaped a brand that resonates with customers beyond just the product.Today, Aug11 Co is known for its "quality hats that fit perfectly—guaranteed" promise, ensuring every customer gets the perfect fit or their money back. By leveraging a mix of paid media, organic social, and direct outreach, Johnny has grown Aug11 Co into a brand built on community, trust, and craftsmanship.In This Conversation We Discuss:00:39] Intro[01:16] Pivoting from services to product-based business[06:35] Scaling sales faster than expected[07:58 Learning every part of the business first[10:31] Hiring the right team starts with you[11:52] Soft launching with a password-protected store[12:41] Scaling ad spend from $50 to $500/day[14:00] Episode Sponsors: StoreTester and Intelligems[17:12] Leveraging social media for customer acquisition[18:09] Testing Snapchat ads for new customers[19:32] Scaling customer reach with strategic gifting[20:33] Treating influencer outreach as an investment[22:23] Focusing on recognition over short-term profit[23:15] How a simple email boosted retention[25:38] Turning rock bottom into a brand missionResources:Subscribe to Honest Ecommerce on YoutubeQuality Hats That Fit Perfect, Guaranteed aug11.co/Follow Johnny Person linkedin.com/in/johnnypersonBook a demo today at intelligems.io/Done-for-you conversion rate optimization service storetester.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
We continue our series on marketing your business for sales growth in-store and online in 2025 with tips on website and marketing setups that make shopping your online store easier and reduce purchase friction,For more details, check out our latest blog post - https://blog.workstand.com/make-shopping-easyDesign - minimal clutter, accessibility Make it easy for shoppers to find what they are looking forSearch functionNavigation - minimal clicks, don't bury the shop button, organizationDistinct calls to action - send shoppers to intuitive links where they can purchase the item your suggestingSingle page checkout - new enhancement Follow up and post purchase communicationsThe purchase journey does not end when they complete their purchase on your website - think of this as just the first step in their next purchase with youCommunicate clear fulfillment expectationsLeverage your website to keep them coming backKeep fresh content up so return visitors see something newWorkstandIQ Loyalty - automated, transactional emailsBe sure to email your questions to podcast@workstand.com. We read all emails sent and we look forward to hearing from you.If you're a Workstand client with questions about your subscription, email support@workstand.com or call 303-527-0676 x 1. If you are not currently a Workstand client with questions about how our programs work, email info@workstand.com.Find Us on LinkedInRyan Atkinson, President + Co-OwnerSuzie Livingston, Marketing + CommunicationsMark Still, Business DevelopmentWe also publish Around the Workstand on our YouTube channel if you'd like to watch while you listen. Here is our Around the Workstand playlist.If you have any questions about the topics discussed in this episode of Around the Workstand or if you have ideas for new topics we can cover, schedule a time to meet with Mark Still here or email mark.s@works...
Welcome to the 72nd episode of Ecommerce Toolbox: Expert Perspectives eTail series! This time, host Kailin Noivo sits down with Anna Westerholm, Chief Experience Officer at Artifact Uprising, for an in-depth discussion on the evolving landscape of ecommerce, her decade-long journey at Artifact Uprising, how they've scaled personalized product experiences, optimized supply chain operations and maintained resilience in uncertain times, customer experience, and operational agility. Anna discusses actionable insights on leveraging real-time data for decision-making and ensuring customer loyalty remains the cornerstone of growth.
Enjoying the Ecommerce Coffee Break Podcast? Here are a few ways to grow your business: https://ecommercecoffeebreak.com/level-up/ ---In this episode, we explore how to conquer eCommerce with insider tips from Rachid "Rush" Wehbi, founder and CEO of Sell the Trend - a platform helping over 30,000 online stores succeed with dropshipping. The big takeaway: Starting an online store is easier than ever. Rush explains how to pick winning products, find reliable suppliers, and build a sustainable business using AI tools. Topics discussed in this episode: Why creativity meets business: From music producer to ecommerce CEO. How dropshipping works: Major companies like Wayfair use this model. What makes dropshipping easy: No inventory needed to start. How to avoid competing with Amazon: Success through targeted marketing. What three things drive success: Great products, landing pages, customer service. How to find reliable suppliers: Using ratings to vet partners. What profit margins you need: Why 3X pricing isn't enough. How AI makes dropshipping easier: Store creation in minutes. What daily tasks look like: Product research and order management. How beginners start right: Comprehensive training and support. Links & Resources Website: https://www.sellthetrend.com Shopify App Store: https://apps.shopify.com/sellthetrend LinkedIn: https://www.linkedin.com/in/rush-w-49861b207/ Instagram: https://www.instagram.com/sellthetrend Facebook: https://www.facebook.com/sellthetrend Get access to more free resources by visiting the show notes athttps://tinyurl.com/hjy9uur4 MORE RESOURCESDownload the Ecommerce Conversion Handbook for store optimization tips at https://tinyurl.com/CRO-ebook Best Apps to Grow Your eCommerce Store: https://ecommercecoffeebreak.com/best-shopify-marketing-tools-recommendations/ Become a smarter online seller in just 7 minutes Our free newsletter is your shortcut to ecommerce success. Every Tuesday and Thursday in your inbox. 100% free. Unsubscribe anytime. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts. Rate here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422 Follow the podcast to catch all the bonus episodes I am adding. Do not miss out. Hit that follow button now!
How many of you have that idea for a great business nagging you in the back of your head? The one that you just know will make the judges on Shark Tank swoon? Or maybe it's another idea altogether… writing a book, an adventure, going back to school to pivot your career? What is it that urges us to take that leap of faith and move forward? It's not always about a perfectly executed plan. Sometimes it's about resilience, having the right people around you, and more than a little bit of hustle.In this final episode of season 3, J.B. and Molly kick off their shoes with Bianca to talk about what it takes to turn an idea into a thriving brand, the lessons she carried from Facebook into her own company, and why community is everything in business and in life."I never put pressure on myself to start a company. It was like this nagging thing I had to figure out if I could solve." - Bianca GatesFollow Bianca on Instagram @biancagates and check out Birdies at birdies.com.Follow Unserious in your podcast app, at unserious.com, and on Instagram and Threads at @unserious.fun.
Chris Koerner took $3,000 and turned it into $15 million across multiple businesses, including his retail arbitrage giant, Texas Snax. In this episode, he breaks down how he leveraged retail arbitrage, mastered logistics, and built strong supplier relationships to scale his e-commerce empire. From launching a business with minimal cash to negotiating deals and identifying winning products, Chris shares practical strategies that anyone can use to start or grow a business.Key Takeaways:How Chris turned $3K into $15M through smart business strategiesWhy retail arbitrage (like Facebook Marketplace) is a great starting pointThe importance of customer validation—even if it's your momThe power of negotiation and relationship-building in businessSmart strategies for logistics, fulfillment, and hiring employeesInnovative business ideas for 2025If you're looking for real-world business strategies and e-commerce hacks, this episode is a must-listen!ResourcesTry PodPitch for Free: https://bit.ly/3WEO1LqAcademy: https://bit.ly/40VD6PUConnect with Chris: https://tkopod.com/Connect with UpFlip: On Facebook On Instagram On Youtube @UpFlipOfficial on Twitter For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts. Thanks for listening!
In this episode of Zero to CEO, I speak with Neil Twa, CEO and co-author of "Almost Automated Income with FBA," about building profitable e-commerce brands on Amazon. Neil shares insights from over 15 years of experience, revealing the strategies behind creating, scaling, and exiting successful Amazon FBA businesses. We discuss how to identify profitable products, the four steps to building a sustainable e-commerce brand, and why automation and innovation are key to long-term success. Whether you're an aspiring entrepreneur or a seasoned business owner, this episode offers actionable advice to thrive in the competitive world of e-commerce.Get 45% off the Magic Mind bundle with my link: https://magicmind.com/SOYBJAN
Every January, we create an episode that serves as your comprehensive guide to achieving success in the year ahead. We ask each of our guests "What's your Top Tip for eCommerce Success in 2025?"Here's our expert line up: Jay O'Neill from Tap Digital, Jim Herbert from Patchworks, Lucia Locatelli from Doofinder, Emilie Benoit from Shopify, Miya Knights from Retail Technology Magazine, Yiqi Wu from Aimerce, James Cowie from SHOPLINE, Nora Zukauskaite from TikTok Shop, And Carolyn Shelby from Yoast. Plus! You'll also hear the thoughts of our host Chloe Thomas. Tune into this expert mash-up episode as we uncover how to ensure profitable growth, what AI-powered personalization and unified commerce mean for 2025, how planning ahead can drive success, and why leveraging data and embracing social commerce are game-changers – and so much more. Full episode notes here: https://ecmp.info/526Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
The purpose of the show is to transform your business and life with education and inspiration. I introduce busy business leaders to trends in business, technology, and marketing to highlight people you should know.First ParagraphAre you tired of feeling like your ecommerce business is stuck in neutral? You're not alone. Many entrepreneurs struggle to scale their brand, often feeling overwhelmed by the sheer amount of work required to keep up with marketing demands. But what if you could break free from the cycle of burnout and achieve sustainable growth? Join me as I explore the strategies and secrets of the Ecommerce Growth Architect, AJ Saunders, who has helped numerous D2C and CPG brands achieve remarkable success.Second ParagraphAs a seasoned digital marketing expert with over a decade of experience, AJ Saunders has built a reputation as the go-to growth architect for ecommerce brands. With a background in HTML coding and a passion for marketing, AJ has developed a unique approach to ecommerce growth that combines strategic planning, technical expertise, and a deep understanding of the latest digital marketing trends. From launching an eBook publishing company to advising global ecommerce shops, AJ has worked with a wide range of clients and has a proven track record of delivering results. With his expertise, you'll gain a deeper understanding of how to overcome common ecommerce challenges and achieve the growth you've always dreamed of.EpisodeDuring this episode, we'll do a deep dive into the changes and hot topics of Ecommerce including its biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field. CTABy the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, AJ Saunders, Founder of Audacious Commerce.The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.
Gloria Chou is an award-winning PR strategist and host of the top-rated Small Business PR Podcast. Known for her untraditional yet proven approach to PR which makes visibility and access to media accessible for anyone, Gloria helps BIPOC and female founders get featured organically in top-tier media without needing PR connections or a large following. experience through her CPR Pitching Method™. Her strategies have earned small businesses in nearly every industry niche over a billion organic views and features in outlets like the New York Times, Oprah's Favorite Things, Vogue, and Forbes, without any pay-to-play. A former U.S. Diplomat turned small business advocate, Gloria has been on 100 podcasts and was named "Pitch Writing Expert of the Year" in 2021 as part of the Influential Businesswomen Awards, and a Forbes Next 1000 honoree. In This Conversation We Discuss: [00:43] Intro[01:15] A career pivot from diplomacy to PR[02:40] Empowering product makers to master PR[03:48] Aligning PR strategies with ecommerce goals[04:20] Highlighting challenges with paid ads and ROI[05:19] Demystifying DIY PR for entrepreneurs[06:20] Building confidence through PR wins[08:07] Identifying the right journalists for your niche[09:51] Using grassroots opportunities for media coverage[10:52] Using the CPR method for media opportunities[11:41] Reframing outreach as mutually beneficial[12:35] Working smarter with PR-driven content[13:12] Concise subject lines for journalist pitches[14:15] Writing pitches with long-term relevance in mind[16:16] Deciding when to send samples to influencers[16:48] Promoting product visuals through email[17:17] Identifying legitimate journalists for pitches[18:29] Affiliate link opportunities with shopping guides[20:25] Finding creative angles for product pitches[22:20] Clarifying price points, availability, & shipping[23:24] Applying the CPR framework for podcast pitches[24:32] Expanding your authority beyond your product[25:21] Connecting your product to trending topics[26:34] Utilizing AI to brainstorm creative pitch ideas[27:34] Using DMs to boost email pitch response rates[28:39] Embracing consistency in pitching for success[30:14] Transforming a simple product into a media story[31:18] Recycling your best pitch for different seasons[32:23] Advocating yourself in a competitive PR landscape[33:14] Learn powerful pitching strategies from GloriaResources:Subscribe to Honest Ecommerce on YoutubeFollow Gloria Chou linkedin.com/in/gloriaychou/Award-winning PR coach to 10,000 small businesses learn.gloriachoupr.com/masterclassbygloria If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Kevin Lavelle's got a knack for big ideas and starting fresh. First, he took on menswear with Mizzen+Main, bringing performance fabric to dress shirts and making them a hit with pro athletes and office rebels alike. Now he's back with something new—a baby monitor. Yep, from dress shirts to baby tech. In this episode, he breaks down the whole journey: the wild beginnings, early mistakes, and how he built a brand from scratch, twice. It's a sharp take on the wins, the losses, and why some ideas just stick around until you finally make them happen.Episode Highlights:How Kevin's “aha” moment led to Mizzen+Main's success.The surprising lessons from scaling a DTC menswear brand.Transitioning from clothing to tech: Why Kevin started Harbor.Kevin's experience with early product mistakes and customer trust.The power of influencer partnerships and wholesale growth.How a Tim Ferriss podcast ad skyrocketed Mizzen+Main's sales.What it takes to launch a product parents trust with their kids.Mentioned in This EpisodeBrands & BusinessesMizzen+MainHarborShopifySage 50 PeachtreeEpicor ERPHawk SearchFairePeople MentionedTim FerrissJJ WattPhil MickelsonDamon JohnSimon SinekSponsorsZipifyCleverificOmnisendHelp the ShowAsk a question in The Unofficial Shopify Podcast Facebook GroupSupport the show by leaving a review and subscribingWhat's Kurt Up To?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your storeNever Miss an EpisodeSubscribe wherever you get your podcastsJoin Kurt's newsletter
Sabrina Froehlich, Sales Administrator at Saritasa, a full-service software development company specializing in creating custom technology solutions tailored to businesses’ unique needs joins eCommerce … Read more The post Holiday eCommerce Success: Preparing Your Site Now and Planning Ahead for Next Year appeared first on Top Entrepreneurs Podcast | Enterprise Podcast Network.
Miron Washington, Chief Digital Officer at Parts Town, discusses digital strategy development, techniques for ecommerce success, and ways we can leverage data for better decisions and organizational performance. Listen for three action items you can use today. Host, Kevin Craine Do you want to be a guest? Do you want to be a sponsor?
James Semple is the Director of Product Management at Salesforce, and recently he joined Kailin Noivo to record an episode of Ecommerce Toolbox: Expert Perspectives. Composable commerce is very close to James's heart and more than a professional in the field, he is a true evangelist. We, all of us, engage with commerce every day mostly, so being able to offer tailored, flexible digital experiences for brands across multiple channels is a meaningful goal to aim at. Listen to James and Kailin's discussion on aligning business goals with your platform architecture and why it's crucial to start with KPIs before diving into headless solutions. You'll soon discover why composable is more than just a buzzword.
Welcome to the 61st episode of Ecommerce Toolbox: Expert Perspectives – this time, host Kailin Noivo sits down with Gabriel Yanko, Senior Manager Ecommerce at ASICS Canada Corporation, for an in-depth discussion on how he has transformed ASICS' direct-to-consumer (DTC) ecommerce presence in Canada. Gabriel shares his journey of building ASICS' ecommerce operations from scratch, balancing data-driven decision-making with customer feedback, and adapting to the fast-changing expectations of modern consumers. From leveraging social commerce to managing retailer partnerships, Gabriel offers practical insights into driving growth while maintaining a seamless customer experience. Join us to learn how staying focused on the basics can lead to lasting Ecommerce success.
Clean, accurate, and actionable data is more than just a technical requirement – it's the backbone of any successful ecommerce business. In this episode of Modern Marketing Messages, we have Brendan Cameron, Americaneagle.com Strategic Account Director and Solution Engineer delivering an insightful presentation from the 2024 Americaneagle.com Forum. From improving search rankings to minimizing returns, data quality plays a pivotal role in driving business efficiency and growth. This podcast is brought to you by Americaneagle.com Studios. Connect with: Modern Marketing Messages: Americaneagle.com // Twitter // Instagram // Facebook // YouTube Taylor Karg: LinkedIn Brendan Cameron: LinkedIn Resources: Americaneagle.com Web Analytics & Data Analysis Services | Americaneagle.com Ecommerce Web Design & Development
Brynn MacLennan Snyder is the co-founder and CEO of Slate, a women-run dental company that is changing the way the world views flossing. Driven by innovation, sustainability, and accessibility, Slate has launched a revolutionary electric flosser designed to improve both oral and overall health. The product was invented by Brynn's husband, Dr. Snyder, after recognizing the need to help his patients become more preventative-focused in their oral health. Brynn's entrepreneurial journey began at age 13 when she started her first business, and she has since built a career in product design and health-focused startups. With a BFA in product design from Brigham Young University and experience working with companies like Johnson & Johnson, she's an expert in creating and scaling innovative products. Under her leadership, Slate has achieved impressive growth and is on a mission to make oral health accessible to everyone. Originally from Alberta, Canada, Brynn now lives in Spokane, WA, with her husband and five children, balancing family life with her passion for building a company that empowers people to take charge of their health.In This Conversation We Discuss:[00:44] Intro[01:03] How a dentist turned anxiety into a product [03:05] Getting expert feedback before launching[03:41] Fast-tracking innovation with personal knowledge[04:46] Why product validation was key before launch[06:17] The fear and reality of investing before revenue[07:30] Asking the right questions to refine your product[08:36] Building consumer awareness through targeted ads[10:00] Episode sponsors: StoreTester and Intelligems[13:12] Two buyer personas: consumers vs. professionals[14:09] Credibility through word-of-mouth endorsements[15:24] Using awareness to break through a crowded market[17:46] Adapting strategies to connect with audiences[18:43] Failing fast and doubling down on what works[19:45] Why real customer stories resonate the most[20:24] Why patience & long-term vision matter in business[22:06] Slate: electric flosser approved by expertsResources:Subscribe to Honest Ecommerce on YoutubeElectric flosser for dental care and oral hygiene slateflosser.com/Follow Brynn Snyder linkedin.com/in/brynn-maclennan-snyder-50a7103/Book a demo today at intelligems.io/Done-for-you conversion rate optimization service storetester.com/If you're enjoying the show, we'd love it if you left Honest Ecommerce a review on Apple Podcasts. It makes a huge impact on the success of the podcast, and we love reading every one of your reviews!
Harnessing Neuroscience and AI for eCommerce Success with Dr. A.K. PradeepIn this episode of the 2X eCommerce Podcast, host Kunle Campbell is joined by Dr. A.K. Pradeep, a leader in consumer neuroscience and AI, to explore how understanding non-conscious consumer data can revolutionize eCommerce operations. Dr. Pradeep delves into applying neuroscience principles like the rule of threes, converting purchase pain into pleasure, and utilizing category-busting metrics to enhance consumer engagement and conversion rates. He also discusses the significance of mass personalization in advertising and practical strategies for leveraging Gen AI to resonate with consumers on a deeper level. This episode is a treasure trove of actionable insights for eCommerce operators looking to increase sales and customer loyalty.(00:00) - How to Turn Consumer Neuroscience Insights into eCommerce Growth → Dr. A.K. Pradeep (03:01) - Dr. Pradeep's Background and Insights (14:04) - Practical Applications of Neuroscience (20:43) - Leveraging Non-Conscious Consumer Data (26:40) - Practical Application of Non-Conscious Messaging (27:51) - The Pitfalls of Mining Social Media (28:32) - Understanding and Creating Desire (35:54) - Mass Personalization at Scale (40:57) - Integrating Non-Conscious Data into Marketing (44:33) - Leveraging Sensory.AI Solutions (46:35) - Final Thoughts and Practical Steps Resources mentioned: Sensory AI: Explore Dr. Pradeep's neuroscience-powered Gen AI platform for crafting personalized marketing strategies: sensory.aiBook: Neuro AI by Dr. A.K. Pradeep: Winning the Mind of Consumers with Neuroscience Powered Gen AI – A guide to leveraging neuroscience and AI in marketing, Available on Amazon: https://amzn.to/4eMRM7TCreators & Guests Kunle Campbell - Host Dr. A.K. Pradeep - Guest Connect with 2X eCommerce:Website: 2X eCommerce Website → https://2xecommerce.com/podcast/Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerceYouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/Get a Copy of Kunle's BookElevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.Buy on Amazon → https://amzn.to/3ybY6WSBuy on Walmart → https://bit.ly/3swOuDeBuy on Kogan Page → https://bit.ly/44DylLnBuy on Barnes & Noble → https://bit.ly/3Pgd4B4Buy on WHSmith → https://bit.ly/4bfr9r3Sponsors:This episode is proudly brought to you by: 1️⃣ REVIEWS.io↳ Drive Sales & Reduce Marketing Spending with REVIEWS.ioREVIEWS.io offers an affordable, all-in-one platform for collecting and displaying customer reviews. It's easy for you to set up and simple for your customers to leave reviews, helping you boost both trust and conversions from anyone discovering your brand on Google.With REVIEWS.io, you can increase your Google conversions by up to 26%, improve click-through rates, and lower your ad costs—all with a platform built for busy eCommerce operators like you.To find out more, head over to Reviews.ioGet 10% off your first year—use the could ‘2x' when you sign up or click here.New customers only. Terms and conditions apply.
Joe Chura, founder of the non alcoholic beer powerhouse Go Brewing, is here to talk about creating million-dollar ecommerce businesses and how to compete online. Joe built three successful businesses that all saw tens of millions in revenue. With SEO, ecommerce, and market positioning, he's been able to create companies that not only compete for clicks, but win over consumers for life. If you've ever thought it's impossible to compete in a crowded online market — think again. Resources:500 free business ideas: https://bit.ly/48QSU8ZEpisode 141: https://www.upflip.com/podcastConnect with Joe: https://www.instagram.com/gobrewingConnect with UpFlip: On Facebook On Instagram On Youtube @UpFlipOfficial on Twitter For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts. Thanks for listening!
Malina Zarb is the Marketing and eCommerce Director at Zone3, the world's highest rated triathlon brand. Founded in 2006, Zone3 now sell via their Shopify store and wholesale channels, in total doing £9million a year about 45% of which is DTC. Hit PLAY to hear: What Zone3 is all about How to balance niche markets The importance of community in building and scaling a brand Sustainability and how it works in performance products Nailing the basics and keeping things simple Key timestamps to dive straight in: [03:11] Closed business for family, pursued consulting and eCommerce. [05:55] Focus on two core markets with different products, price points, and communities. [08:10] Community passion and quality define marketing approach. [10:06] Invested in grassroots events, clubs, ambassador networks. [14:28] Balancing opportunities with strategic resource management. [17:06] Nail basics before adopting new technologies. [20:14] Launched biodegradable wetsuit; pursuing sustainable innovations. {21:50] Listen to Malina's Top Tips! Full episode notes here: https://ecmp.info/517Download our ebook >> https://ecmp.info/ebook "500 Top Tips to Make Your eCommerce Business More Profitable" Download our new ebook... https://ecmp.info/ebook 500 Tips to Increase Your ProfitsGet all the links and resources we mention & join our email list at https://ecmp.infoLove the show? Chloe would love your feedback - leave a review here: https://ecmp.info/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://ecmp.info/sponsor This podcast uses the following third-party services for analysis: Spotify Ad Analytics - https://www.spotify.com/us/legal/ad-analytics-privacy-policy/
The purpose of the show is to transform your business and life with education and inspiration. I introduce busy business leaders to trends in business, technology, and marketing to highlight people you should know.First ParagraphAre you tired of feeling like your ecommerce business is stuck in neutral? You're not alone. Many entrepreneurs struggle to scale their brand, often feeling overwhelmed by the sheer amount of work required to keep up with marketing demands. But what if you could break free from the cycle of burnout and achieve sustainable growth? Join me as I explore the strategies and secrets of the Ecommerce Growth Architect, AJ Saunders, who has helped numerous D2C and CPG brands achieve remarkable success.Second ParagraphAs a seasoned digital marketing expert with over a decade of experience, AJ Saunders has built a reputation as the go-to growth architect for ecommerce brands. With a background in HTML coding and a passion for marketing, AJ has developed a unique approach to ecommerce growth that combines strategic planning, technical expertise, and a deep understanding of the latest digital marketing trends. From launching an eBook publishing company to advising global ecommerce shops, AJ has worked with a wide range of clients and has a proven track record of delivering results. With his expertise, you'll gain a deeper understanding of how to overcome common ecommerce challenges and achieve the growth you've always dreamed of.EpisodeDuring this episode, we'll do a deep dive into the changes and hot topics of Ecommerce including its biggest challenges and growth. I will leverage the expertise of my guest and how to navigate the unique dynamics of the field. CTABy the end of this episode, you will be better equipped to know what to do, & I encourage you to contact my guest, AJ Saunders, Founder of Audacious Commerce.The Doctor offers a complimentary strategy session at TheDoctorOfDigital@pm.me.https://swellai.com/?via=mick-the-doctor-of-digitalOn Track Ian Hunterhttps://www.amazon.com/dp/1789523044?ref_=cm_sw_r_cp_ud_dp_WOLGDN9AD6UWV1H4EG8OBurning America: In the Best Interest of the Children?Mick, The Doctor of Digital, Smith mick.smith@wsiworld.comBurning America: In the Best Interest of the Children?https://burning-america.comAmazon: https://www.amazon.com/G-Mick-Smith/e/B0B59X5R79Also at Barnes & Noble, Walmart, and TargetLeave a message for The Doctor of Digital:https://podinbox.com/thedoctorofdigitalpodcastInstagram: burningamericacommunityPatreon burningamericacommunity:https://www.patreon.com/SmithConsultingWSITheDoctorofDigitalPodcastListen, subscribe, share, and positively review The Aftermath:https://podcasts.apple.com/us/podcast/the-aftermath-the-epidemic-of-divorce-custody-and-healing/id1647001828Substack:https://micksmith.substack.com/Commercials Voice Talent ||https://www.spreaker.com/user/7768747/track-1-commercialsNarratives Voice Talenthttps://www.spreaker.com/user/7768747/track-2-narrativesDo you want a free competitive analysis for your business?https://marketing.wsiworld.com/free-competitive-analysis?utm_campaign=Mick_Smith_Podcast&utm_source=SpreakerMake an Appointment:https://www.picktime.com/TheDoctorOfDigitalBe sure to subscribe, like, & review The Doctor of Digital™ PodcastSign up for the Doctor Up Your Life courseFacebook || Instagram || Twitter || LinkedIn || YouTubeConnect on LI! Become a supporter of this podcast: https://www.spreaker.com/podcast/the-doctor-of-digital-gmick-smith-phd--1279468/support.
In this episode of the eCommerce Evolution Podcast, we dive deep into the results of Amazon's Fall Prime Day 2024. Amazon experts Christine Shiloni and Jonathan Finkes unpack valuable insights, compare performance to previous events, and provide a strategic outlook for the upcoming holiday shopping season. Whether you're an established Amazon seller or just getting started, this episode is packed with actionable advice to help you maximize your Q4 sales.Key topics discussed:Fall Prime Day performance: A 57% average increase in sales compared to last year, with some brands seeing up to 300% growth.The impact of inflation on consumer behavior and pricing strategiesHow to leverage different types of Amazon deals (Lightning Deals, Prime Exclusives and coupons) for maximum visibility and sales.Strategies for navigating the condensed holiday shopping season, with five fewer days between Thanksgiving and Christmas this year.Critical dates and preparation tips for inventory management, including considerations for Chinese New Year's impact on supply chains.
Subscribe to Our Conscious Commerce Newsletter:Stay updated with the latest insights and tips by subscribing to our newsletter here: https://subscribe.2xecommerce.comShownote available on: https://2xecommerce.com/podcast/ep455/In this episode of the 2X eCommerce podcast, host Kunle Campbell delves into operational efficiency for scalable eCommerce businesses. The discussion covers the pros and cons of warehouse fulfillment vs. third-party logistics (3PL), offering insights into choosing the right 3PL partner. The episode also explores supply chain optimization, highlighting supplier sourcing, inventory management, and diversification. Automation is emphasized, with tips on automating inventory, order management, customer service, returns, supplier databases, and shipping processes. Outsourcing non-core tasks like customer service and financial management to third-party providers is recommended to focus on growth. Overall, the episode provides actionable strategies for improving profitability and scaling sustainably.(00:00) - How to Turn Your eCommerce Operations into a Profit Center → Kunle Campbell (00:14) - Introduction (01:56) - Warehouse vs. 3PL: Choosing the Right Fulfillment Strategy (04:13) - Selecting the Perfect 3PL Partner (06:08) - Boost Your Visibility with Reviews.io (08:12) - Mastering Supply Chain Optimization (11:09) - Harnessing Automation for eCommerce Success (14:50) - Outsourcing Non-Core Tasks for Growth (15:40) - Conclusion and Key Takeaways Connect with 2X eCommerce:Website: 2X eCommerce Website → https://2xecommerce.com/podcast/Instagram: 2X eCommerce Instagram → https://www.instagram.com/2xecommerce/Twitter: 2X eCommerce Twitter → https://twitter.com/2XeCommerceYouTube: 2X eCommerce YouTube → https://www.youtube.com/@2XeCommerce/Get a Copy of Kunle's BookElevate your e-commerce game with Kunle Campbell's book, "E-Commerce Growth Strategy: A Brand-Driven Approach to Attract Shoppers, Build Community and Retain Customers." Discover practical strategies and insights to boost your e-commerce growth.Buy on Amazon → https://amzn.to/3ybY6WSBuy on Walmart → https://bit.ly/3swOuDeBuy on Kogan Page → https://bit.ly/44DylLnBuy on Barnes & Noble → https://bit.ly/3Pgd4B4Buy on WHSmith → https://bit.ly/4bfr9r3Sponsors:This episode is proudly brought to you by:1️⃣ ShipAccel↳ ShipAccel helps eCommerce operators streamline their entire shipping process, saving time and money. With ShipAccel, you can lower your shipping costs by accessing better carrier rates, track and analyze all of your shipments with powerful insights, and automate your workflows to focus more on growing your business. Whether you're handling thousands of orders or just getting started, ShipAccel scales effortlessly with your business. Simplify shipping, save on costs, and deliver faster with ShipAccel.Head over to ShipAccel.com to find out more2️⃣ REVIEWS.io↳ Drive Sales & Reduce Marketing Spending with REVIEWS.ioREVIEWS.io offers an affordable, all-in-one platform for collecting and displaying customer reviews. It's easy for you to set up and simple for your customers to leave reviews, helping you boost both trust and conversions from anyone discovering your brand on Google.With REVIEWS.io, you can increase your Google conversions by up to 26%, improve click-through rates, and lower your ad costs—all with a platform built for busy eCommerce operators like you.To find out more, head over to Reviews.ioGet 10% off your first year—mention ‘2x eCommerce' when you sign up.New customers only. Terms and conditions apply.Creators & Guests Kunle Campbell - Host
In this illuminating episode of the eCommerce Evolution Podcast, I sit down with AI marketing expert Russ Henneberry to explore the transformative potential of artificial intelligence in eCommerce. Russ shares invaluable insights on how we can leverage AI as a powerhouse marketing tool by creating customized AI marketing hubs. This episode is a must-listen for any eCommerce professional looking to stay ahead of the curve and harness AI's capabilities to drive business growth.Key topics covered:The concept of "AI marketing hubs" and how to build them using tools like Claude and ChatGPT.Strategies for fine-tuning AI models with your business data to dramatically improve outputs.The three key AI roles in marketing: Scribe (content creation), Optimizer (asset evaluation), and Strategist (big picture planning).Tips for crafting more effective AI prompts using the RTIF (Role, Task, Input, Format) framework.The future of AI in marketing, including predictions on how major tech companies will shape the landscape.Tune in to discover how you can take your AI marketing game to the next level and turn generic AI outputs into tailored, high-impact marketing assets for your eCommerce business.
Send us a textIn this episode of the Not So Kind Regards podcast, hosted by Caroline Moss interview the founders, twin sisters Becca and Marissa, the faces behind the popular Australian fashion blog 'Twice Blessed' and clothing brand Ma-JR The Label. The sisters share their journey from university students to influential fashion bloggers and the creation of their own fashion label, Major. They discuss the origin of Twice Blessed, the challenges of starting Ma-Jr while managing motherhood, and their strategies for maintaining online community engagement and leveraging digital marketing. They also highlight the importance of building a resilient mindset and taking calculated risks, especially in the face of the ever-evolving fashion industry.Episode Highlights: The Origin Story of Twice BlessedChallenges and Growth in the Fashion IndustryNavigating Social Media and Building a CommunityThe Birth of Ma-Jr: A New Fashion LabelThe Birth of a Brand: Overcoming Fear and Taking the LeapLaunching the First Collection: Tailored to PerfectionEmpowering Women Through FashionUnderstanding and Growing with Your AudienceSeasonal Trends and Fashion PredictionsBalancing Business and MotherhoodFinancial Strategies and Self-SufficiencyThe Power of Organic Marketing and Paid AdsAdvice for Aspiring EntrepreneursResources: Birdcage Marketing School - The Full Library™: https://www.birdcagemarketingschool.com/bundles/the-full-library | Use Code: PODCAST200 to get $200 off The Full Library™ Marketing Boss Academy: https://www.birdcagemarketingschool.com/courses/marketing-boss-academy Birdcage Marketing - Work with Us: https://birdcagemarketing.com.au/ No B.S. Birthday Blowout – Your Fast Track to Business Growth (Without the Fluff) https://birdcagemarketing.com.au/ Where To Find Us: Not-So Kind Regards Instagram: https://www.instagram.com/notsokindregards_podcast/ Maddy Birdcage Instagram: https://www.instagram.com/maddybirdcage/ Maddy Birdcage TikTok: https://www.tiktok.com/@maddybirdcage Birdcage LinkedIn: https://www.linkedin.com/company/7600856 Caroline Moss Instagram: https://www.instagram.com/caro__moss/ Caroline Moss TikTok: https://www.tiktok.com/@caro_moss Caroline Moss LinkedIn: https://www.linkedin.com/in/caromoss/ Connect with Bec & Marissa: Ma-JR the label Instagram: https://www.instagram.com/majr_label/Twice Blessed Instagram: https://www.instagram.com/becandmarissa_/Ma-JR The Label TikTok: https://www.tiktok.com/@majrlabelTwice Blessed TikTok: https://www.tiktok.com/@twiceblessed_To work with us, book your discovery call at https://www.birdcagemarketing.com.au/start-hereTo discover the school, visit https://birdcagemarketing.com.au/
"Our number one best-selling product… it's called the Dink Master."Enhance Pickleball's Connor Hance shares his incredible journey from college tennis player to the leading content creator and entrepreneur in the fast-growing world of pickleball.
Want to be a guest on the podcast? Apply to appear on the show here: https://forms.gle/QKYmRmeogwtnSnyEADo you want to grow your podcast and monetise your audience? Get my exact system here: https://voics.ck.page/2d96ec1846Think you've got what it takes to succeed in business? Wait until you hear what Lou Antonio Matera went through.Lou Antonio Matera is an e-commerce expert who turned a scrappy £10k startup into a six-figure success story and helps entrepreneurs build unstoppable brands. With over $10M+ in online sales, Lou joins us on the latest episode of Kickoff sessions to break down what it really takes to build a business in 2024 and generate over $1M in revenue.In this episode, discover how cultivating a winning mindset, embracing resourcefulness, and mastering the art of persistence can transform your business and life. Lou shares actionable insights on everything from validating ideas before launch to managing cash flow and staying driven when the odds are stacked against you.Ready to level up your ecom business?Hit like, drop a comment, and subscribe for more inspiring stories from entrepreneurs like Lou.Tenplus delivers a potent blend of electrolytes crafted for peak hydration in tropical climates, combined with the power of Indonesian plant-based ingredients. The result? A hydration drink that is not only refreshing but also supercharges performance and speeds up recovery.Get 10% off Tenplus: mytenplus.com/kickoffConnect with Lou:YouTube:https://www.youtube.com/@louantoniomateraInstagram: https://www.instagram.com/louantoniomatera/My Socials:Instagram - https://www.instagram.com/darrenlee.ksLinkedIn - https://www.linkedin.com/in/darren-lee1X - https://x.com/darren_ks(00:00) Preview and Intro(02:39) The Importance of Mindset in Business Success(06:24) Growing Up in a Cult and Its Impact on Business(09:18) Challenges of Strict Religious Upbringing(14:03) Breaking Away from Religion and Developing Critical Thinking(19:41) Pursuing Passion Despite Obstacles(23:07) Applying Scientific Method to Business(27:27) Early Business Struggles and Lessons Learned(32:36) The Two-Year Journey of Product Development(37:57) Pitching to Investors and Securing Funding(41:04) The Impact of Scarcity on Creativity(46:30) Strategic Partnerships and Scaling Businesses(52:14) Understanding Unit Economics in E-commerce(56:43) The Importance of Cash Flow Management(01:02:25) Building a Sustainable Brand(01:10:52) Leveraging Influencer Marketing(01:18:15) Timing and Preparation for Success(01:22:17) The Value of Repeatable Systems in Business(01:25:00) Understanding Money Dials and Asymmetry(01:33:09) Balancing Work and Personal Life as an Entrepreneur(01:42:36) Lessons from Early Business Failures(01:52:29) Moving to Bali and Achieving the Dream Lifestyle(02:00:01) Networking and the Power of MentorshipSupport the Show.
Isaac Smith started building eCommerce companies in 2014, sold one in 2019, then started an eCom podcast and an eCom bookkeeping business. These days he helps companies hire top accounting talent in The Philippines with his recruiting agency, TeamUp. In this episode of Return on Podcast, host Tyler Jefcoat sits down with Isaac Smith, an experienced ecommerce entrepreneur and co-founder of Summit eCommerce Advisors. Isaac shares his journey in the ecommerce world, revealing the strategies that helped him build successful online businesses. From effective financial management to scaling operations and overcoming common challenges, Isaac provides invaluable insights for Amazon sellers and ecommerce brand owners. Tune in to learn how to take your ecommerce business to the next level! #ecommercesuccess #AmazonSellers #OnlineBusiness #FinancialManagement #ScalingOperations #EcommerceTips #IsaacSmith #SummitECommerceAdvisors #ReturnOnPodcast #TylerJefcoat #EcommerceGrowth #BusinessOptimization #Marketplaces #RevenueGrowth #OperationalEfficiency
In this episode, we explore the critical impact of site speed on Shopify stores. Our guest, Darin Archer, Vice President of Product Strategy at Yottaa.com, shares expert insights on optimizing ecommerce sites for better performance. Learn why speed matters, what slows down your store, and how to boost conversions through improved loading times. Discover actionable strategies to enhance your Shopify store's performance and drive revenue growth.Topics discussed in this episode: Why site speed optimization is crucial for ecommerce successHow slow loading times impact customer experience and salesWhat common issues slow down ecommerce sites and how to identify themHow to measure and track the performance improvements of your Shopify storeWhat specific strategies can be implemented to boost Shopify store speedWhy faster loading times lead to higher conversion rates and revenue growthLinks & ResourcesWebsite: https://www.yottaa.com/Shopify App Store: https://apps.shopify.com/rapid-insiteLinkedIn: https://www.linkedin.com/company/yottaa/Twitter: https://twitter.com/yottaaGet access to more free resources by visiting the show notes athttps://t.ly/AkezlWant to be a smarter online business owner? Ever wish a seasoned entrepreneur with 20+ years of experience could help your business?Join my Founder's Sidekick program for personalized guidance to build a business you love and finally achieve work-life balance. Get weekly expert advice tailored for busy founders.Learn more at https://founders-sidekick.comSign up for our free newsletter. We scour and curate content from 50+ news sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Ideal for online sellers, merchants, marketers, and DTC brands on Shopify who want to stay informed but are short on time. Subscribe. Learn More. Grow. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com Rate, Review & Follow on Apple Podcasts Enjoying this episode? Help others like you by rating and reviewing my show on Apple Podcasts! Your feedback supports more people in achieving their online business dreams. Click below, give five stars, and share your favorite part in a review! Click here: https://podcasts.apple.com/us/podcast/ecommerce-coffee-break-digital-marketing-podcast-for/id1567749422And if you haven't yet, follow the podcast to catch all the bonus episodes I'm adding. Don't miss out—hit that follow button now!
How many times have you seen a successful eCommerce business owner and wondered how they succeeded? Well, that's why we created this special mix! In this episode of the E-com Ops Podcast, we delve into the dynamic and ever-evolving world of eCommerce. Join host Norbert as he engages with four distinct voices in the field - Michael & Eugene Ravitsky, Anatoly Labinskiy, Moustafa Moursy, and Clayton Bates - each offering unique insights and strategies crucial for thriving in the complex world of eCommerce.
Alex Bieker has successfully grown several businesses, such as Spiral Bible and Lume Cube, by emphasizing profitability, lean operations, and effective return on investment. Today, Alex shares actionable strategies for building scalable, sellable, and profitable e-commerce businesses, highlighting the importance of understanding financial metrics, maintaining a strategic approach to marketing, and continuously learning and adapting to the evolving digital marketplace.---This episode of Deal Closers is hosted by Izach Porter, brought to you by WebsiteClosers.com, and is produced by Earfluence. Hosted on Acast. See acast.com/privacy for more information.
In this week's "Throwback Thursday" segment, we catch up with a side hustler who discovered the power of drop-shipping ergonomic office products. Side Hustle School features a new episode EVERY DAY, featuring detailed case studies of people who earn extra money without quitting their job. This year, the show includes free guided lessons and listener Q&A several days each week. Show notes: SideHustleSchool.com Email: team@sidehustleschool.com Be on the show: SideHustleSchool.com/questions Connect on Instagram: @193countries Visit Chris's main site: ChrisGuillebeau.com Read A Year of Mental Health: yearofmentalhealth.substack.com If you're enjoying the show, please pass it along! It's free and has been published every single day since January 1, 2017. We're also very grateful for your five-star ratings—it shows that people are listening and looking forward to new episodes.
00:00 The Business of People: Navigating Hiring Challenges 10:22 Organizational Culture and Leadership Impact 29:02 Navigating the Challenges of Hiring and Building Leadership 35:00 The Impact of Growth on Organizational Dynamics 49:48 Executive Roles and Leadership Structure Operators Exclusive Slack: https://9operators.slack.com/join/shared_invite/zt-20pd2eq4n-UVM6oTQkdltEwLINwkCWIA#/shared-invite/email Powered By: Fulfil.io. https://bit.ly/3pAp2vu The Only Cloud ERP Designed to Efficiently Scale 8 and 9-Figure Brands. Northbeam. https://www.northbeam.io/ Sendlane. https://learn.sendlane.com/operators Subscribe to The Marketing Operators Podcast here:https://www.youtube.com/@MarketingOperators Subscribe to The Marketing Operators Podcast here: / @marketingoperators Visit Our Website: https://www.9operators.com/ --- Send in a voice message: https://podcasters.spotify.com/pod/show/9operators/message
I'm diving deep into why email marketing remains an unbeatable tool in your business arsenal, even in 2024. If you've been overlooking your email strategies or maybe thinking email is a thing of the past, this is your wake-up call!Join me as I break down the real benefits of email marketing today, providing you with practical steps to get people on your list and effective ways of keeping them there. Whether you're a startup queen, a seasoned mogul, or somewhere in between, tune in to discover how you can leverage email to fuel your business growth like never before. Let's unlock the full potential of your email marketing and turn those unread messages into unbelievable opportunities!Let's make those emails work harder for you!⬇️ MORE THINGS, CHECK THEM OUT! ⬇️ ⟡ The S.O.S. Collective: https://iden.agency/thesoscollective ⟡ 1:1 Coaching: https://go.iden.agency/1-1-coaching ⟡ My Favorite Platforms: https://www.iden.agency/tools ⟡ Subscribe to my Email List: https://iden.myflodesk.com/subscribe
Our conversation with growth strategist Sabir Semerkant is filled with actionable insights on thriving in the e-commerce landscape.Sabir's approach to e-commerce growth is holistic. He emphasizes constant improvement and a strong understanding of one's business foundations. His advice invites brands to explore a growth path that's not reliant on temporary fixes but solidifies lasting customer relationships and strong business workflows. Don't miss this opportunity to get an expert's take on fueling your strategy and growth.Episode brought to you by More StaffingJoin 15k founders and marketers & get our pod highlights delivered directly to your inbox with the DTC Pod Newsletter!On this episode of DTC Pod, we cover:1. Sabir Semerkant's 8D Method2. The Importance of Mobile Optimization3. Key Dimensions for E-Commerce Success4. Storytelling in Marketing5. Customer Experience and Branding6. The Importance of Customer Centricity7. Value Creation and Strategic Pricing8. E-Commerce Platform Optimization9. Growth and Operational Strategies10. Logistics and FulfillmentTimestamps10:48 Setting goals, improving KPIs every day by 1%12:10 The Rapid 2X and Mastermind programs and the 8D Method13:46 Consistent improvement vs. quick transient optimization dilemma18:21 The importance of measuring all aspects of business for success20:17 The risks of relying solely on paid advertising, the importance of building a brand24:43 The dangers of discounting and how it could hurt a business28:12 Storytelling in marketing, building an emotional connection with customers32:32 Optimizing tech stack for attention span, earning audience engagement37:44 Free tool for measuring site speed to improve performance and conversion39:10 Mobile optimization and why it is important42:25 Product positioning and brand building, paying attention to what customers care about45:33 The importance of authenticity in branding48:43 Putting customers at the center of a business, creating buyer personas 53:15 Strategic pricing, cultivating brand loyalty through content01:00:11 Factors to consider when choosing the right tech stack01:08:42 Choosing the right third-party logistics and operations partners01:13:58 Finding and hiring the right people to help a business growShow notes powered by CastmagicPast guests & brands on DTC Pod include Gilt, PopSugar, Glossier, MadeIN, Prose, Bala, P.volve, Ritual, Bite, Oura, Levels, General Mills, Mid Day Squares, Prose, Arrae, Olipop, Ghia, Rosaluna, Form, Uncle Studios & many more. Additional episodes you might like:• #175 Ariel Vaisbort - How OLIPOP Runs Influencer, Community, & Affiliate Growth• #184 Jake Karls, Midday Squares - Turning Your Brand Into The Influencer With Content• #205 Kasey Stewart: Suckerz- - Powering Your Launch With 300 Million Organic Views• #219 JT Barnett: The TikTok Masterclass For Brands• #223 Lauren Kleinman: The PR & Affiliate Marketing Playbook• #243 Kian Golzari - Source & Develop Products Like The World's Best Brands-----Have any questions about the show or topics you'd like us to explore further?Shoot us a DM; we'd love to hear from you.Want the weekly TL;DR of tips delivered to your mailbox?Check out our newsletter here.Projects the DTC Pod team is working on:DTCetc - all our favorite brands on the internetOlivea - the extra virgin olive oil & hydroxytyrosol supplementCastmagic - AI Workspace for ContentFollow us for content, clips, giveaways, & updates!DTCPod InstagramDTCPod TwitterDTCPod TikTok Sabir Semerkant - Founder of GROWTH by SABIRBlaine Bolus - Co-Founder of CastmagicRamon Berrios - Co-Founder of Castmagic
Oliver Banks is the founder of retail consultancy OB&Co, host of The Retail Transformation Show podcast, Author of the brand new book “Driving Retail Transformation: How to Navigate Disruption and Change” already described by Boots UK's Chief Digital officer as “Essential reading for any retail leader” AND (like me) one of LinkedIn's top Retail Voices–yeah, the blue badge. In this episode, we discuss: The synergy between online and physical retail stores How different physical retail formats can help your business in different ways The importance of a seamless omnichannel experience How to get the most out of physical stores Dive in: [05:29] Omnichannel strategy boosts sales and customer engagement. [08:35] Pop ups take a lot of effort. [10:58] Importance of store network for customer engagement. [13:19] Omnichannel strategy: basics, pricing, click and collect. [17:09] Leveraging physical stores for brand engagement. [19:08] Exploring the “endless aisle” concept. [20:43] Insider Tips from Oliver! Find the notes here: https://keepopt.com/202 Discover your new tech >> https://ecommercetech.io ****Get all the links and resources we mention & join our email list at https://keepopt.comLove the show? Chloe would love your feedback - leave a review here: https://keepopt.com/review or reply to the episode Q&A on Spotify.Interested in being a Sponsor? go here: https://keepopt.com/sponsor
In this podcast episode, we discuss how Shopify brands can use WhatsApp for commerce. Our featured guest on the show is Arjun Paul, CEO/Co-Founder of zoko.io.Topics discussed in this episode:Why is WhatsApp becoming popular for ecommerceWhat's the best way to start using WhatsApp marketing for businessHow to decide message frequency based on market and notification typesWhat automation does WhatsApp's API offer businessesLinks & ResourcesWebsite: https://www.zoko.io/Shopify App Store: https://www.zoko.io/whatsapp-plugin-for-shopifyLinkedIn: https://www.linkedin.com/in/arjun-v-21939784/Get access to more free resources by visiting the podcast episode page att.ly/aeVCXSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | YouTube | PoduramaBecome a smarter Shopify merchant in just 7 minutes per weekOur free newsletter is read by 6,402 busy online sellers, marketers, and DTC brands building successful businesses with Shopify. We scour and curate content from 50+ sources, saving you hours of research and helping you stay on top of your ecommerce game with the latest news, insights, and trends. Every Thursday in your inbox. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
John Li, co-founder of PickFu, discusses the importance of consumer feedback in driving sales and growing e-commerce businesses. He shares how PickFu helps businesses make data-driven decisions by providing instant feedback from target audiences. John emphasizes the value of real consumer feedback in testing advertising efficacy, optimizing product imagery, and conducting competitive testing. He also highlights the role of consumer insights in effectively communicating sustainability efforts and shaping the future of shopping on social commerce platforms. Throughout the conversation, John emphasizes the need for businesses to listen to their customers and make informed decisions based on their feedback. Key Episode Takeaways: Consumer feedback is crucial for making data-driven decisions in e-commerce. Testing advertising efficacy, optimizing product imagery, and conducting competitive testing are key areas where consumer feedback can drive sales. Consumer insights can help businesses effectively communicate their sustainability efforts without falling into the trap of greenwashing. Consumer feedback plays a significant role in shaping the future of shopping on social commerce platforms. Listening to customers and making informed decisions based on their feedback is essential for business success. For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ Follow Arlen: Twitter: https://twitter.com/askarlen Facebook: https://www.facebook.com/arlen.robinson.7 Instagram: https://www.instagram.com/arlenyohance/ LinkedIn: https://www.linkedin.com/in/arlenrobinson/ Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.
John Li, co-founder of PickFu, discusses the importance of consumer feedback in driving sales and growing e-commerce businesses. He shares how PickFu helps businesses make data-driven decisions by providing instant feedback from target audiences. John emphasizes the value of real consumer feedback in testing advertising efficacy, optimizing product imagery, and conducting competitive testing. He also highlights the role of consumer insights in effectively communicating sustainability efforts and shaping the future of shopping on social commerce platforms. Throughout the conversation, John emphasizes the need for businesses to listen to their customers and make informed decisions based on their feedback. Key Episode Takeaways: Consumer feedback is crucial for making data-driven decisions in e-commerce. Testing advertising efficacy, optimizing product imagery, and conducting competitive testing are key areas where consumer feedback can drive sales. Consumer insights can help businesses effectively communicate their sustainability efforts without falling into the trap of greenwashing. Consumer feedback plays a significant role in shaping the future of shopping on social commerce platforms. Listening to customers and making informed decisions based on their feedback is essential for business success. For show transcript and past guests, please visit https://www.ecommercemarketingpodcast.com Or on YouTube at: https://www.youtube.com/channel/UC3PgT0NOGzpdPGQtBK0XLIQ Follow Arlen: Twitter: https://twitter.com/askarlen Facebook: https://www.facebook.com/arlen.robinson.7 Instagram: https://www.instagram.com/arlenyohance/ LinkedIn: https://www.linkedin.com/in/arlenrobinson/ Past guests on the ecommerce marketing podcast include Neil Patel, Nemo Chu, Luke Lintz, Luke Carthy, Amber Armstrong, Kris Ruby and many more. Thanks for listening. Be sure to subscribe and leave a review.
Cyndi Thomason taps into the power of niche mastery and Profit First methodology to navigate the tempest of ecommerce, transforming struggling online entrepreneurs into profitable success stories; all while embarking on a personal quest to reclaim her health and wellness, proving that the greatest asset in business is oneself.Key Takeaways:
In this podcast episode, we talk about strategies for achieving 8-figure success in ecommerce through social media advertising, email marketing, and retention tactics. Our featured guest on the show is Talal Abulshamat, founder of TAS Digital Agency at tas-digital.comTopics discussed in this episode:How new ecommerce brands can ensure their product has a strong market fitWhat challenges arise when transitioning warehousing operations for businessesHow personalized videos and other content help small businesses gain customer trustEffective omni-channel strategies to reach seven or eight figures.Links & ResourcesWebsite: https://www.tas-digital.com/LinkedIn: https://www.linkedin.com/in/talalabulshamat/Instagram: https://www.instagram.com/talal.digital/Get access to more free resources by visiting the podcast episode page att.ly/7iKTfSubscribe & Listen Everywhere:Listen On: ecommercecoffeebreak.com | Apple Podcasts | Spotify | Google PodcastsCustom Shopify Store AuditDiscover valuable insights to boost conversions and optimize your store for maximum impact. Learn more: https://www.clauslauter.com/audit/Our Newsletter Join over 6,000 other merchants & marketers to stay updated on eCommerce news, marketing strategies, tools & resources, and podcast interviews, all designed to help you grow your revenue. Every Thursday in your inbox. Consumed in 3 minutes. 100% free. Sign up at https://newsletter.ecommercecoffeebreak.com
Listen in as we tackle the intricate world of e-commerce internationalization, with a particular focus on the contrasting landscapes between North America and Europe. I'm joined by David Simoas, an expert in the field hailing from the Czech Republic, who shares his rich experience navigating through the complex terrain of culturally diverse European markets. We dissect the ease of conducting e-commerce in the States and how it starkly differs from Europe's language barriers, currency variations, and a maze of regulations that could befuddle even the most seasoned entrepreneurs.Venturing across borders in the digital marketplace brings a slew of unique challenges and solutions that we unravel in our conversation. David and I exchange insights on the necessity of localizing content, from sales messaging to adapting to cultural norms and payment methods that vary from one country to another. We highlight the effectiveness of translation tools and AI in bridging communication gaps, ensuring your online store resonates with international audiences. Whether it's dealing with credit cards, bank transfers, or local payment peculiarities, this chat lays out the essentials for a smooth cross-border e-commerce operation.Rounding off our discussion, we dive into Shopify's journey of capturing the European market amidst strict privacy laws and regional preferences for homegrown digital solutions. David offers a unique perspective on the hesitation surrounding platform adoption like Shopify, sharing strategies to shift the e-commerce mindset in favor of such versatile tools. From the value of local expertise to the surprising impact of marketing budgets, we cover all bases, offering valuable advice to merchants eager to make their mark in Europe's dynamic e-commerce landscape. Join us for a wealth of knowledge and practical tips from the frontline of international digital commerce.Show LinksShopify Translate & AdaptSounds Good AgencyDavid on LinkedInSponsorsFree 30-day trial of Zipify OCUIntelligemsNever miss an episodeSubscribe wherever you get your podcastsJoin Kurt's newsletterHelp the showAsk a question in The Unofficial Shopify Podcast Facebook GroupLeave a reviewSubscribe wherever you get your podcastsWhat's Kurt up to?See our recent work at EthercycleSubscribe to our YouTube ChannelApply to work with Kurt to grow your store.
Dive into the transformative journey of Nigel Thomas on the latest episode of 'Living the Dream with Curveball'. From a corporate cog at Acom to a beacon of self-belief and entrepreneurial spirit, Nigel shares his extraordinary story of building a seven-figure agency, his near-brush with death, and his mission to empower others through his David to Goliath movement. Tune in to discover how constraint sparks innovation and why personal branding is reshaping the business landscape.
190 - Join us as we chat with Gabrielle San Nicola, Senior Agency Partnerships Manager at Disco, about boosting AOV, navigating competition, and leveraging Disco's data to grow your eCommerce business.Watch the full episode here! You'll LearnHow Disco helps you boost your AOVDisco's pricing model and its advantages to users How Disco helps you navigate competitionThe backstage of Disco's data collection processHow you can leverage Disco to grow your email listResources Mentioned in This Episode Did you enjoy this episode? If so, please leave a short review and we will send you a Flowium gift.
The secret to a successful business isn't always about going viral or having the flashiest product. Knowing your why is one of the most influential factors. Chloë Thomas of eCommerce MasterPlan joins A.J. to discuss the importance of building a strong foundation, understanding your purpose as you scale your business, how to avoid getting swept up by short-term trends, and staying focused on your long-term goals and vision.About Chloë Thomas:Chloë Thomas is an e-commerce expert and the voice behind the award-winning eCommerce MasterPlan Podcast, as well as the newly launched Keep Optimising marketing podcast. With over 400 episodes under her belt, Chloe brings invaluable experience from her entrepreneurial journey, combined with a knack for storytelling that intrigues and inspires. She believes that becoming an entrepreneur is not always about inventing the next big thing; sometimes, it's about making what you love your next big thing. Chloë's passion lies in helping businesses grow by solving their unique problems and ensuring they make the most of available growth opportunities.Key Insights:Define your ‘why'. Knowing why you do what you do is crucial for building a purpose-driven business. This understanding inspires and motivates both you and your team and effectively communicates your brand's essence to your audience. (04:25)Align your business with your passions. Doing what you love can lead not only to personal satisfaction but also to business success. When passion drives your projects, it creates a genuine connection with your team and customers. You get the best of both worlds - personal fulfillment and professional growth. (08:32)Play to your strengths. The better you understand yourself, the better equipped you'll be to bring the best out of you in your business. Focus on skills that come naturally to you, and strategically delegate roles and responsibilities in a way that supports your strengths. This will help you maximize efficacy, generate innovative solutions, and advance your business. (15:20)Consistency is crucial. Whether it's the release date of your podcast or the topics you cover, maintaining regularity is key. Consistency builds trust with your audience, resulting in strong relationships and a stronger brand presence. It's the best way to establish your brand as a reliable thought leader in the industry. (19:47)Stay focused on your core purpose. With so many different marketing hacks and new trends coming up every day, it can be easy to get caught up in them and lose sight of the bigger picture. However, it's essential to remember and stay connected to your core purpose. This will create a stable foundation that will keep your business grounded and consistent, ultimately helping you achieve your goals. (20:27)Chloë's best advice for entrepreneurs:“The more you can understand about you and how you function and how you can bring out the best in yourself and the people around you, the better the impact you can have.” (15:48)Connect with Chloë:LinkedInTwitterInstagramResources Mentioned:eCommerce MasterPlan PodcastKeep Optimising PodcastEntrepreneur on Fire PodcasteCommerce TechQuiet by Susan CainFollow Beyond 8 Figures:LinkedinTwitterWebsite