Podcast appearances and mentions of heini zachariassen

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Best podcasts about heini zachariassen

Latest podcast episodes about heini zachariassen

Den Nye Standard
Sommer special - et tilbageblik på de sidste 6 måneders episoder

Den Nye Standard

Play Episode Listen Later Jun 28, 2023 38:16


Vi er gået på sommerferie, men derfor skal I ikke snydes for en episode. Vi vender stærkt tilbage i august med nye samtaler med nogle af Danmarks mest inspirerende mennesker.I episode 30 ser Nicolai tilbage på de seneste 6 måneders samtaler og reflekterer over emnerne iværksætteri, ledelse, mindset, virksomhedskultur og motivation. LedelseKom med på en rejse, hvor vi dykker ned i episode 20 med Kasper Brandi og hans erfaringer som leder, samt hvordan han har udviklet sig fra at være en uerfaren og umoden leder til i dag at kende sine styrker og svagheder.Vi besøger også episode 17 med Pernille Lotus, der giver os indsigt i de styrker og svagheder, hun har erfaret er nødvendige i hendes rolle som leder i medgang og modgang, samt hvor vigtigt transparens i virkeligheden er.På vores tur rundt i ledelsesverdenen besøger vi også episode 27 og reflekterer over Mikkel Severins erfaringer med emotionel intelligens samt hvilken ændring der er nødvendig for at blive en exceptionel leder.Til sidst afrunder vi dette emne med et udsnit fra episode 21 med Jan Lehrmann, som reflekterer over, hvorfor det er vigtigt at sejre som et team frem for at sejre alene.VirksomhedskulturRefleksionsrejsen fører os videre til emnet virksomhedskultur, og direkte ind i episode 16 med Andreas von der Heide. Her taler vi om at skabe en virksomhedskultur, hvor medarbejderne er så engagerede i virksomheden, at de ender med at få virksomhedens logo tatoveret på deres krop.Vi vender også det at give plads til fejltagelser i en virksomhedskultur samt vigtigheden i at lære af sine fejl og kunne udvikle sig. Dette gør vi ved at kigge tilbage på episode 24 med Jeppe Christiansen.MotivationHvordan holder man egentlig et team motiveret? Vi dykker ned i episode 18 med Rasmus Bagger for at finde ud af, hvorfor det er så vigtigt at skabe en arbejdsplads med motiverede medarbejdere, og hvordan man faktisk gør dette.Vi skal også besøge episode 26 med Heini Zachariassen for at undersøge, om der er en forskel mellem motivation og passion, og hvorfor disciplin er en vigtig faktor.MindsetRefleksionen over emnet motivation fører os direkte videre til det næste emne, mindset. På denne del af rejsen besøger vi episode 25 med Rasmus Brohave for at høre om, hvordan Rasmus genfandt sin sande passion og bevarede dette mindset. Vi besøger også episode 19 med Mette Skjærbæk for at reflektere over, hvordan hun holder sit sind oppe i modgang.Vi afrunder dette emne med et besøg i episode 29 med Mads Nørgaard. Her skal vi undersøge, hvilket mindset det kræver at arbejde i en branche, der konstant ændrer sig, og hvordan man kan blive ved med at skabe reel værdi for sine kunder.IværksætteriIværksætteri er det sidste emne i denne omgangs refleksionsrejse. Her skal vi blandt andet dykke ned i episode 22 med Brian Mikkelsen og høre om hans holdninger til iværksætteri i Danmark, og hvad han som direktør for Dansk Erhverv mener, der er galt. Vi tager også forbi vores første live-episode, nr. 28 med Anne Stampe, for at reflektere over, hvilke ændringer, der skal til for at fremme iværksætteri i Danmark. I et møde med episode 23 og Louise Herping Ellegaard ser vi tilbage på, hvilket skifte Louise har oplevet blandt nye iværksættere, og hvorfor hun mener at der er mere prestige i at være en Gazelle frem for en Unicorn. Igen, tak fordi du lytter med! God sommer! Hosted on Acast. See acast.com/privacy for more information.

Kapitalisterne
Vivino-stifter Heini Zachariassen

Kapitalisterne

Play Episode Listen Later Jun 16, 2023 55:17


Heini Zachariassen stiftede i 2010 app'en Vivino. Han har selv medbragt tårefremkaldende rødvin fra Oregon, laver breaking news omkring Vivinos nye forretningsmodel og fortæller den vanvittige historie om hvordan en løs tanke i et supermarked udviklede sig til verdens største vinmarkedsplads.

oregon vivino stifter heini zachariassen
Den Nye Standard
Heini Zachariassen - om at skabe Vivino, verdens største online vinmarked

Den Nye Standard

Play Episode Listen Later May 3, 2023 40:20


I episode 26 har vi besøg af grundlæggeren af Vivino, Heini Zachariassen. Heini er blevet inviteret i studiet til en samtale om at skabe verdens største online vinmarked, og det at have et internationalt mindset.Founder af VivinoDen Nye Standard har i denne episode besøg af Heini Zachariassen, der er founder af Vivino. Heini er blevet inviteret ind i studiet for at tale om skabelsen af verdens største online vinmarked og erobringen af det internationale marked.Heini starter interviewet med at beskrive sig selv som en passioneret iværksætter, der er opvokset på Færøerne og elsker at bygge ting. Han beskriver desuden sig selv som energisk, optimistisk og positiv. Alle disse egenskaber har lagt grundlaget for den store internationale succes, som Heini har opnået.Tak fordi du lytter med! Det vil betyde en verden til forskel, hvis du har to minutter til at anmelde os på din foretrukne podcast-platform. Husk, at du kan følge os for at modtage notifikationer, når vi udgiver nye episoder.Du kan lære mange flere tips og tricks fra Heini lige her: https://youtube.com/c/rawstartup Hosted on Acast. See acast.com/privacy for more information.

Breaking Social
Vivino: How Heini Zachariassen disrupted an entire industry

Breaking Social

Play Episode Listen Later Mar 15, 2023 44:48


Despite not knowing much about wine initially, Heini Zacharissen has created the world's largest wine community with over 60 million users on the Vivino app.  Alex and Joe ask Heini about how he built his enormous user base, how to sell yourself to investors without traditional expertise, and why creating FOMO can be your strongest tool.  Heini also shares how disruptive Vivino was to the wine industry, plus valuable insights on the mistakes to avoid when creating an app and where to find reliable feedback. Follow @heinizach, @Vivino and the team behind The Founders. Chapter 1: The Founding Story (01:15) Chapter 2: Advice on building apps, pitch decks and more (16:06) Chapter 3: Defining Moments (30:15)

Den Uafhængige
Udgør Paludan en sikkerhedsrisiko i København?

Den Uafhængige

Play Episode Listen Later Mar 13, 2023 53:39


Udgør Paludan en sikkerhedsrisiko i København? Rasmus Paludan siger, at PET går over stregen og forhindrer ham i at komme visse steder i København. For eksempel Christiansborg. Men gør PET i virkeligheden bare, hvad der skal til for at sikre ham og andres sikkerhed?Hør interview med Rasmus Paludan i dagens udgave af En Uafhængig Morgen.Din vært i dag er Kristian Henriksen.Tidskoder: [00:00] : Rasmus Paludan, Partileder for Stram Kurs // Om Paludan udgør en sikkerhedsrisiko i København. [12:00] : Heini Zachariassen, Stifter af Vivino (verdens største vin app) og vært på ‘'Raw Startup'', tidligere kunde i Silicon Valley Bank // Om USA er på vej til en ny finanskrise. [25:00] : Christian Sand, Forbrugerpolitisk rådgiver hos forbrugerrådet TÆNK // Om staten hjælper lykkeriddere med at score kassen på el. [35:00] : Trine Pertou Mach, Forsvarsordfører, Enhedslisten // Om det er OK at handle med våben med Saudi Arabien. [46:00] : Carsten Norton, Journalist på Frihedsbrevet // Om bander i Danmark samarbejder om kokainsalg.See omnystudio.com/listener for privacy information.

Productivity Mastery
Vivino: Behind the Scenes of Building the Largest Wine App in the World with Heini Zachariassen | Productivity Mastery #138

Productivity Mastery

Play Episode Listen Later Feb 10, 2023 61:37


Heini co-founded and grew Vivino to become the largest wine app in the world with nearly 61 million users and a database of 15,8 million wines. He is a serial entrepreneur, investor, and board member in a number of organizations. His story was recently featured in the Amazon Prime documentary: “Disrupting Wine - a Life of an Entrepreneur”. He is also the founder and host of hashtag#RawStartup”, a platform educating founders and startups to work smarter and grow. Vivino was born out of the frustration Heini had over not knowing which wine to buy. He is credited for bringing a digital revolution to the wine market. Vivino received a total of $221,8 million in funding and is currently a market leader. The story of course wasn't an overnight success. It took hard work, commitment, and a lot of sacrifices on the way. Tune in and let's learn together what it really took to build a global company out of Denmark.

The European Startup Show
How I Built a Billion Dollar Company as an Outsider - Heini Zachariassen, Founder of Vivino

The European Startup Show

Play Episode Listen Later Sep 21, 2022 40:40


[1:53] - Safety in upbringing and why being outside can be a boon to an entrepreneur [8:29] - “Never look at the competition, know your customer instead” [10:58] - Focus on the product and avoid distractions [14:25] - On B2C marketing [19:20] - Building the company culture at Vivino [23:34] - When should a founder step down and bring in a new CEO [27:08] - Fundraising tips [30:35] - what Heini looks for in founders for angel investing Links:www.vivino.comRaw Startup youtube channel - how to grow your app distribution

The Look Back with Host Keith Newman

The Look Back catches up @Heini Z. - who I worked with in the security software market while he was still living in his hometown of Denmark - only to later find him pop up as Founder and CEO of Vivino living in the California Bay Area. Vivino is a great success story and the #1 wine review site but he's also a passionate promoter of entrepreneurship and advocate of new founders - see his podcast here: https://youtube.com/c/rawstartup and check out https://www.vivino.com/US/en Great conversation - and we weren't even drinking!

Rollemodellerne by Beartalk
#65 – Heini Zachariassen: Erfaringer fra en millardvurderet unicorn, 60 mio. brugere og hvordan en dansk underdog besejrede Silicon Valley mod alle odds

Rollemodellerne by Beartalk

Play Episode Listen Later May 24, 2022 79:21


Derfor skal du lytte: Hvad skal der til for at blive en en af de sjældne danske start-ups, som bliver et unicorn og ender med at skabe en global teknologi succes, som vinder i Silicon Valley? Det lærer du i dette afsnit af Rollemodellerne, hvor Heini Zachariassen deler sine vigtigste erfaringer om at tage Vivino fra idé til en global succes med 60 mio. brugere, og om hans atypiske iværksætterrejse fra Færøerne til Silicon Valley og jagten på start-up drømmen i vinbranchen. Hør podcasten med Heini Zachariassen fra Vivino Episode 65: Rollemodellerne Podcast med Heini Zachariassen Erfaringer fra en millardvurderet unicorn, 60 mio. brugere og hvordan en dansk underdog besejrede Silicon Valley mod alle odds   Rollemodellerne er sponsoreret af AJ Produkter Vi er rigtigt glade for at kunne præsentere AJ Produkter, som ny sponsor på Rollemodellerne Podcast. AJ Produkter er landets førende leverandør af kontormøbler og inventar til virksomheder, og det har de været i snart 45 år. For at kunne lykkes og skabe gode resultater, er du afhængig af de rette omgivelser, og en stor del af det, er det arbejdsmiljø du skaber er afhængig af dit inventar - der er AJ Produkter en stærk sparringspartner. For at Rollemodellerne kan fortsætte og forblive gratis for dig som lytter, er vi nødt til at få din hjælp med at støtte vores sponsorer, så hop gerne ind på AJ-Produkter og se om de har de kontormøbler eller inventar, som kan styrke dit arbejdsmiljø. Hvem er Heini Zachariassen? Heini Zachariassen er bedst kendt som co-founder af det danske start-up Vivino, som han stiftede i 2010 sammen med sin medstifter Theis Søndergaard. Med en baggrund fra softwarevirksomheden Bullguard, tog de Vivino fra en idé om at lave "IMDB" for vine, til en millardvurderet unicorn, som har rejst mere end 1 mia kr. fra investorer, og en position som verdens største vin-app, med tæt på 60 mio brugere, som har scannet ca. 2 mia. vine. Vivino er en af de 10 største danske tech-start-up succeser nogensinde. Heini er efter en periode som interim CEO i Vivino trådt tilbage fra den daglige drift, og bruger i dag primært sin tid på Youtube start-up kanalen Raw Start-up, hvor han deler råd til nuværende og kommende start-up founders. Hvorfor er Heini gæst i Rollemodellerne? Heini er en af dem, som jeg altid har vidst skulle deltage i Rollemodellerne. hvor spørgsmålet blot har været hvornår tiden har været den rette. Vivino er et fantastisk eksempel på en af de danske tech start-up succeser, som med sit internationale udsyn, er lykkedes med at disrupte et stort marked mod alle odds, og blive en af de cases, som mange start-up foundere kigger mod for inspiration. Det er ikke mange danske start-ups, som opnår unicorn status, og når man tænker på at det er lykkedes Vivino teamet at gøre det, selvom Danmark næsten ingen tradition har for vin, så gør det kun præsetationen endnu mere imponerende. Personligt synes jeg Heini og hans historie med Vivino er beundringsværdig, men mest af alt fordi han er et inspirerende eksempel på en person, som har taget den - næsten umulige - vej fra Færøerne til Silicon Valley, og kontinuerligt har turde rykke barren for hvad der er muligt i sin start-up. Tak fordi du lytter med, og husk: Hvis du er glad for podcasten, så efterlad gerne en anbefaling eller et review Kh Bjørn Støt Rollemodellerne - støt vores bogsponsor: Støt Rollemodellerne ved vores bogsponsor Bookbeat - Få ubegrænsede lydbøger GRATIS i 6 uger    Rollemodellerne Episode 65 – Heini Zachariassen Notat og tidlinje: 04.00 - Snak om den pris man betaler for at være iværksætter 08.30 - Kontrasten fra Heinis færøske baggrund til Silicon Valley 10.00 - Var Vivino i virkeligheden en klassisk Underdog historie? 12.00 - Hvordan har Vivino vendt deres ulemper til fordele i kampen om vinmarkedet? 13.30 - Hvordan har Heinis baggrund formet hans egen iværksætterrejse? 16.00 - Er iværksætteri drevet af at man skal bevise noget fr...

Global Class Podcast
How a small Danish startup took on the wine industry and scaled to 50M users worldwide | Heini Zachariassen | Founder & Fmr CEO, Vivino

Global Class Podcast

Play Episode Listen Later May 10, 2022 45:09


In this episode, we are excited to welcome Heini Zachariassen, Founder and Former CEO of Vivino, the world's largest wine app. Prior, Heini was the CEO of BullGuard, and a board member of NORRIQ and Faroese Telecom. He is also the founder and host of Raw Startup. In our conversation, Heini talks about a number of topics including the importance of hiring a strong team and how the roles and expertise of the team need to change as an organization grows in new markets, building a decentralized organization, the tradeoffs of localization in markets and when to make changes to your business model and when not to, the future of global business, as well as the benefits of coming from a small country. This episode is sponsored by our partner, ZEDRA. Learn more about how the ZEDRA team can support you in expanding to new markets at https://www.zedra.com Find our entire podcast episode library at https://www.globalclassbook.com/podcast and learn more about our forthcoming book on global business growth at https://www.globalclassbook.com/ Interested in learning more about our book Global Class? Be the first to get a copy (coming out August 23, 2022), and get a ton of valuable free bonuses for pre-ordering. Learn more here: https://www.globalclassbook.com/pre-order-book

Italian Wine Podcast
Ep. 791 Shaping Future Of Retail For The 21St C. Wine Consumer | Wine2Wine 2021 Recorded Sessions

Italian Wine Podcast

Play Episode Listen Later Feb 17, 2022 47:42


Episode 791 Shaping the Future of Wine Retail for the 21st Century Wine Consumer: case study Vivino - Heini Zachariassen . These sessions were recorded through Swapcard at the Wine2Wine 2021 Business Forum and are being replayed here on the Italian Wine Podcast! Wine2Wine is an international wine business forum, and has been held annually in Verona, Italy since 2014. The event is a key reference point for wine producers and a diverse variety of wine professionals eager to develop and grow their wine business worldwide. About today's session: Over the last 18 months, online sales at Vivino have skyrocketed across the globe as app users became buyers for the first time and continued to use the marketplace beyond the initial pandemic “stockpile” to search for and purchase their favorite wines. Vivino founder Heini Zachariassen will discuss the consumer behaviors in online wine consumption that are proving to outlast the pandemic, with a focus on how they are engaging with the Italian wine category. He will also discuss how Vivino is growing under new leadership to improve the user experience and continue to democratize the world of wine with the Vivino rating. About the Speaker Heini Zachariassen is Vivino's Founder and currently serves as a board member and chief evangelist. Largely credited with bringing a technology revolution to the wine industry, Heini founded Vivino because he was frustrated by not knowing which wine to buy. It's been his passion project ever since. During his tenure, Vivino grew into a community of 30 million users, raised $57 million in funding and rolled out a worldwide wine marketplace. Prior to starting Vivino, Heini co-founded several startups, including global internet and mobile security company BullGuard. Heini resides in San Francisco with his wife and three children. Connect with Heine Zachariassen: Facebook: https://www.facebook.com/heinizach Instagram: @heinizach Twitter: @heinizach LinkedIn: https://www.linkedin.com/in/heini/ About the Moderator Stevie Kim: Stevie Kim was born in Korea and raised in the United States. Today, she lives in Verona. At first she attended the NYU – Leonard N. Stern School of Business. After settling in Italy, she obtained an MBA at Bocconi University, School of Economics and Management. Later, she achieved a postgraduate specialization in Wealth Management at the University of Pennsylvania – The Wharton School. As Managing Director of Vinitaly International, Stevie has launched and now coordinates a series of new initiatives connected to the Vinitaly brand. Stevie is always seeking innovative ways to communicate and celebrate Italian wine – with a strong creative emphasis on social media, digital communication, and educational platforms. In 2017, Stevie produced the Italian Wine Podcast, the first podcast in English dedicated exclusively to Italian wine and its personalities; and Italian Wine Unplugged Grape by Grape, a reference book unpacking the hundreds of Italian native grapes in a visually compelling layout. She regularly travels around the world to spread the gospel of Italian wine, with particular attention to USA, Russia, and China. To find out more about the forum visit: https://wine2wine.net/?lang=en Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodcast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

Secret Leaders
Vivino - how to disrupt a $400 billion industry that no one had really cracked, with Co-Founder Heini Zachariassen

Secret Leaders

Play Episode Listen Later Nov 30, 2021 46:55


How many times have you stood in front of a wall of wine in a supermarket and taken a punt on one because the bottle looked nicer than the others? We've all done it… and often been disappointed by results. So, in 2009 Heini Zachariassen, Co-Founder, Former CEO and current board member of Vivino, decided to fix the problem. “Why is wine something that nobody has disrupted? And why is wine something where the only thing I can base my decision on is looking at a label.” Vivino's mission is to help people find better wine and they've been doing it primarily through their mobile app which lets you scan bottles to find reviews, ratings etc. - and ultimately make better wine buying decisions. Vivino isn't Heini's first rodeo. His first foray into entrepreneurialism was with BullGuard, a company delivering cybersecurity and VPN solutions. “The real success for me in doing your first startup is learning. It's just incredible how much you learn, what kind of mistakes you do, and that just comes back at you later. That's why second time founders are just better than first time founders.” You don't build a startup alone, says Heini, you aren't the only one doing the work. Your family has to make sacrifices, your spouse, your children. And when things go wrong, you feel them in your body.  Find out what he means…   Sponsor links: smithandwilliamson.com/secretleaders netsuite.com/secretleaders linkedin.com/secretleaders vanta.com/secretleaders

UK Wine Show
Vivino update with Heini Zachariassen

UK Wine Show

Play Episode Listen Later Nov 26, 2021


A catch up with CEO and founder of the Vivino app, Heini Zachariassen. We talk about what's new on the app and their move into wine retailing.

ceo vivino heini zachariassen
Tech.eu
Making sense of wine makes a good business — with Heini Zachariassen, Vivino

Tech.eu

Play Episode Listen Later Sep 29, 2021 17:12


In today's episode, listen to an interview with Heini Zachariassen, founder of Vivino. He launched Vivino in Denmark more than 10 years ago, and only recently left the CEO position (and started a great YouTube channel). In this conversation, which took place at TechBBQ in Copenhagen, we discussed how to collect 1.5 billion wine labels, what to spend $155 million on, how COVID-19 has impacted wine consumption, how to stay sane when stepping down as the CEO, and much more. We hope you enjoy(ed) the podcast! Please feel free to email us with any questions, suggestions, and opinions  to podcast@tech.eu or tweet at us @tech_eu.

A Glass For Every Palate
Episode 5: Heini Zachariassen

A Glass For Every Palate

Play Episode Listen Later Sep 9, 2021 28:26


Shakera and Heini Zachariassen, founder of Vivino, discuss technology, Heini's wine journey, and the theme of innovation.

vivino heini heini zachariassen
The Talk
Building The Netflix of Wine with Vivino Founder Heini Zachariassen

The Talk

Play Episode Listen Later Sep 4, 2021 21:55


Heini Zachariassen is the co-founder and CEO of Vivino. This wine app gives users access to the world's largest wine database with information and ratings on over ten million wines and is trusted by over fifty million users. See acast.com/privacy for privacy and opt-out information.

Data Unlocked
How Vivino Used Technology, Data & Personalization to Engage Customers and Build a Wine Community - With Heini Zachariassen, Founder & CEO, Vivino

Data Unlocked

Play Episode Play 28 sec Highlight Listen Later Jul 13, 2021 12:11


4 Things Vivino Did To Engage Customers and Build a Wine CommunityTechnology & Timing: “With technologies, it's a lot about timing.  The smartphone was launched in 2007. The App Store launched in ‘08. By ‘10, it was a pretty good product. At the same time, all the phones had a camera. They were all online. All those things came together around the time when we launched Vivino.”Creating A Vision For The Future: “I said, ‘When I build Vivino, it's going to be this amazing scanner where you can look up every bottle of wine in the world. Over time, we're going to put a marketplace on top of that so when you're sitting at restaurants or somewhere else, you just do 2 clicks and buy this wine.' That was always the vision.”Defining Your Target Customer: “What we wanted to do is to really target the casual wine drinkers, not the experts. We wanted to find casual wine drinkers that love wine but did not necessarily want to make it a hobby. We really defined that very clearly.”Utilizing Data & Personalization: “Not only can it give you the generic information about the wine, the rating, all those things, now we put it in perspective from you. Will you like this wine? We'll tell you how likely it is that you will like this wine. That just hasn't been seen in the industry before because nobody's really had the data that we have to be able to do that.”

Nordic FoodTech
Vivino Founder Heini Zachariassen on disrupting the wine industry with tech and community

Nordic FoodTech

Play Episode Listen Later Jun 9, 2021 53:05


Over 10 years ago, Heini Zachariassen and his co-founder Theis Søndergaard founded Vivino because they were frustrated by not knowing which wine to buy. Today, Vivino's 50 million users can purchase nearly 13 million wines from around the world. The Vivino community has scanned over 1.6 billion wine labels, written 72 million reviews, and given 204 million ratings on 13.5 million bottles of wine. In this episode, Vivino Founder Heini Zachariassen shares the startup's story of how they disrupted the wine industry. 6:30 How Vivino started 10:30 The first MVP - staying lean and frugal 16:15 The technology and community behind Vivino 30:30 The moment Vivino found product-market fit 40:00 Lessons in leadership  For more conversations, join our community on Instagram or check out other episodes on www.nordicfoodtech.io. Your host, Analisa Winther, always appreciates hearing your feedback, thoughts, and key takeaways!

XChateau - Navigating the Business of Wine
Drink Better Wine w/ Heini Zachariassen, Vivino

XChateau - Navigating the Business of Wine

Play Episode Listen Later May 5, 2021 36:07


Focused on helping the casual wine consumer buy better wine, Vivino has spent over 10 years building its database of wines, creating a structured tastings database, and network of merchants to make buying better wine more convenient.  Heini Zachariassen, founder and CEO, tells us about the journey, what Vivino is up to today, and where it’s going.  A must-listen for anyone interested in wine.  Detailed Show Notes: Heini’s backgroundborn in the Faroe Islands, with only ~50,000 people and no wineAn entrepreneur into technologyHe got the idea for Vivino from “seeing a wall of wine and not knowing what to buy”Vivino’s core challenge - buying wine is difficult. Vivino wants to help people drink better wine and know what to buy at stores through rating every single wine out there1st slogan - “Never forget another wine” - because Vivino didn’t have the database to do more than capturing the winesWith the database, you can now say if the wine is good and what else you might likeRatings with at least 10-20 ratings are highly correlated with expert ratingsUsers - 50M total users~20k users every day, ~10M users every month, ~20-25M active users every year (% of active relatively constant over time)Top 3 areas of interest for consumers - #1 ratings, #2 price, #3 what does the wine taste likeA lot of people rate - 15-20% of scans rate the wine, 6-7% of scans review the wineApp use is 50/50 exploring wine (out somewhere looking at wines) and drinking wines (mostly at home, but could be restaurants, etc.…)“Featured users” are pushed in the community. Some have 50-100k followersThe target audience is always the casual wine drinker firstLaunched taste characteristics - a structured tasting note (both wine structure and tasting profile), uses AI to get the data into the systemAI recommendations (“Match for You”) - gives a % on the wine of how likely you’ll like it, leveraging structured tastingMarketplace700 merchants on the platform, 50% in the US, from small retailers to Wine.comSell in 17 countries right nowToday only a small % (single digits) buy wines through the app - he believes there is a big upsideFully integrated w/ Vivino, users can use Google and Apple PayMoney goes directly to the merchants, Vivino bills a marketing feeLocation matched by merchant's ability to ship to the location, the app only shows things you can buyCan now search for styles of wine based on structured tasting notesWine sales - ~50% are pull (people looking for specific wines), ~50% are push (primarily surfacing what the app says is great value for money)Sales can be 1,000s of bottles to 100,000s of bottles for the launch of Post Malone’s Rose in a few daysRevenue StreamsThe marketplace is the biggestSponsorships - newer revenue stream, for wineries - don’t directly push wineries, but make them look better when people come across them (e.g., show them a video when they scan the wine), provide data analytics to the wineries (based on Looker connecting to Vivino data), do campaign follow up (e.g., get an email about the brand after drinking the wine)No ads - always want to show what Vivino thinks is the best wine for youRecently raised $155M round D (2021)Vivino is currently ~200 people, looking to expand, particularly product engineeringWant to expand into more geographiesDo more marketing - today, only spend 1.5% of GMV (gross merchandise value) on marketingVivino vs. Delectable - Delectable was more focused on somms and wine influencers, which kept them on the platform, but pushed away from the casual wine consumer and felt very “insider” vs. Vivino focused on the casual wine consumerVivino vs. Wine-Searcher - Vivino values convenience more. Wine-Searcher focused on higher-end wines, looking for specific bottles of wine and where to buy it, don’t do transactionsVivino vs. Drizly - the focus is on convenience for delivery, has a network of 1,000s of retailers, faster and less concerned about what exactly the product is, Vivino more focused on wine exploration and ratings

TOA.life Podcast
Wine, Optimism, Stamina, Confidence - Your weekend? Or a recipe for a successful startup? With Heini Zachariassen.

TOA.life Podcast

Play Episode Listen Later Apr 19, 2021 40:50


Red or White? The question used to be simple. Now, catch us wide-eyed in the wine aisle looking up at the countless ****bottles, regions, wineries, then panic buying the shiny label. Heini Zachariassen felt the same, so he founded the perfect solution: Vivino.Now in 17 countries, this is the largest eCommerce platform for wine, the app that scans, informs, and uses data to suggest your next bottle. The perfect app? We think so too.Heini is also very active in the startup scene and this episode is jam-packed with jewels of wisdom for starting your business; long-term gains, partnerships, and how EU vs American ideologies affect business.This startup grew exponentially during the pandemic, so listen up for how-to's of his business resilience tactics during a pandemic plus the surprising trends for wine consumption in lockdown too.For more TOA content, subscribe to our NL (toa.berlin) and follow us on Instagram (@toaberlin), Twitter (@toaberlin), LinkedIn (toa-berlin) & Facebook (TechOpenAir).Support the show (https://paypal.me/TechOpenGmbH?locale.x=en_US)

Making Marketing
‘This is a land grab’: Vivino CEO Heini Zachariassen on the growing wine e-commerce market

Making Marketing

Play Episode Listen Later Apr 8, 2021 29:54


The Shazam for wine had quite a big year. Vivino, an app that lets users search for wines by taking a picture of the label and read customer reviews, raised $155 million last February. The app now has over 50 million users worldwide, and says it facilitated around $250 million in sales last year. Founder and CEO Heini Zachariassen joined the Modern Retail Podcast, and spoke about this newfound growth. The app is over ten years old, and only a few years back began adding commerce to the mix. Before getting users to transact, the first order of business was getting people to use it. “This is a land grab,” said Zachariassen. “We want to be the biggest wine app in the space.” In its early days, Vivino was focused on being an intuitive app that people would use for wine research. The idea was to build a user habit -- people would pull out the app while they were perusing bottles at the wine store. Commerce, said Zachariassen, would come later as it’s “a bit of a complex thing to do.” The focus at first, he said, was to “learn about the user.” But since 2016, the company has been building relationships with wine retailers to make it easier for Vivino users to buy wine. The pandemic, however, was when wine sales really began hitting their stride. Said Zachariassen, “2020 has been really a breakthrough for us.” With more people using Vivino to buy wine, the focus now is to find more app users -- and add more retail partners to the mix. Zachariassen said that this latest investment is about growing the 200-person team and putting marketing on the front burner. Now, he said, he wants to prove how big the online wine business can grow. “If this reaches scale, there is money to be made,” Zachariassen said. “This is a real business -- now we’re going to push the accelerator.”

Italian Wine Podcast
Ep. 537 Heini Zachariassen | Wine Business Talk with Colangelo & Partners

Italian Wine Podcast

Play Episode Listen Later Apr 1, 2021 13:10


Italian Wine Podcast Episode 537 Welcome to this brand new limited series "Wine Business Talk with Colangelo & Partners" hosted by Juliana Colangelo. This series deals with the wine business and the evolution of technologies in the wine industry; how it's helping consumers and how wineries can effectively use these technologies. Each guest gives listeners valuable guidance on how consumers choose wine, purchase and drink wine. This first episode features Heini Zachariassen. Heini is Vivino’s Founder and Chief Executive Officer, credited with bringing a technology revolution to the wine industry. Heini founded Vivino because he was frustrated by not knowing which wine to buy. It’s been his passion project ever since. During his tenure, Vivino has grown into a community of 46 million users, raised $72 million in funding, and rolled out a worldwide wine marketplace. Before starting Vivino, Heini co-founded several startups, including global internet and mobile security company BullGuard. Heini leads the team from Vivino’s European headquarters in Copenhagen, Denmark. Heini and Vivino’s story is featured in an independent documentary, “Disrupting Wine, The Life of an Entrepreneur.” Heini also hosts the YouTube series Raw Startup, which offers candid advice for entrepreneurs and startups. Also available here: https://www.vivino.com/press If you want to follow Heini on Social Media you can find him in a lot of places! https://www.instagram.com/vivino/ https://www.instagram.com/heinizach/ https://www.facebook.com/heinizach https://www.facebook.com/vivino https://www.linkedin.com/company/vivino/ https://www.linkedin.com/in/heini/ https://twitter.com/heinizach https://twitter.com/vivino Check out our sponsor for this series Colangelo & Partners colangelopr.com/ Thank you Juliana for hosting this series! Follow Juliana Colangelo through any of these channels: Instagram: https://www.instagram.com/julezcolang/ Facebook: https://www.facebook.com/jules.colangelo/ Twitter: https://twitter.com/JulezColang LinkedIn: https://www.linkedin.com/in/juliana-colangelo-mba-04345539/ Instagram: https://www.instagram.com/colangelopr/ Facebook: https://www.facebook.com/ColangeloPR Twitter: https://twitter.com/ColangeloPR LinkedIn: https://www.linkedin.com/company/colangelo-&-partners-public-relations Let's keep in touch! Follow us on our social media channels: Instagram @italianwinepodcast Facebook @ItalianWinePodcast Twitter @itawinepodast Tiktok @MammaJumboShrimp LinkedIn @ItalianWinePodcast If you feel like helping us, donate here www.italianwinepodcast.com/donate-to-show/ Until next time, Cin Cin!

The Grape Nation
Heini Zachariassen, Founder, Vivino

The Grape Nation

Play Episode Listen Later Mar 24, 2021 61:31


Heini Zachariassen hails from the Faroe Islands and grew up in Denmark, attending college in Copenhagen. He became a software developer and serial entrepreneur. Heini founded Vivino in 2011 with Theis Sondergaard. Today Vivino is the world's largest online marketplace and most downloaded wine app driven by a community of 50 million users, over a billion five wine label scans, and a new round of funding for continued growth for their wine community.Heritage Radio Network is a listener supported nonprofit podcast network. Support The Grape Nation by becoming a member!The Grape Nation is Powered by Simplecast.  

Wine a little more
Q&A with Heini Zachariassen, CEO & Founder of Vivino

Wine a little more

Play Episode Listen Later Mar 4, 2021 62:24


Recording of the ClubHouse talk of March 4th, 2021.

Five Minute Drill
Heini Zachariassen: Founder & CEO, Vivino

Five Minute Drill

Play Episode Listen Later Mar 2, 2021 7:36


Simran Sandhu discusses Vivino and the wine industry with Heini Zachariassen.

founder ceo vivino heini zachariassen
Bloomberg Businessweek
Vivino Founder on Wine App Startup

Bloomberg Businessweek

Play Episode Listen Later Feb 9, 2021 13:55


Heini Zachariassen, Founder of Vivino, talks about how his wine app startup has raised $155 million to expand business. Host: Carol Massar. Producer: Doni Holloway.

founders startups wine vivino heini zachariassen producer doni holloway
Bloomberg Businessweek
Vivino Founder on Wine App Startup

Bloomberg Businessweek

Play Episode Listen Later Feb 9, 2021 13:55


Heini Zachariassen, Founder of Vivino, talks about how his wine app startup has raised $155 million to expand business. Host: Carol Massar. Producer: Doni Holloway. Learn more about your ad-choices at https://www.iheartpodcastnetwork.com

founders startups wine vivino heini zachariassen producer doni holloway host carol massar
StartupNation Radio
StartupNation Radio: Take Control and Start it Up in 2021

StartupNation Radio

Play Episode Listen Later Jan 23, 2021 38:01


On this episode of StartupNation Radio, Jeff features three entrepreneurs who took control of their lives by starting businesses of their own. In sharing their stories, these entrepreneurs offer up the key moves they made that ultimately led to their great success.First up is Heini Zachariassen, founder and CEO of the world's most popular wine app, Vivino. With 46 million global users, Vivino is the world's largest wine community and the ultimate destination for discovering and purchasing wines.During the interview, Zachariassen shares:How and why he started VivinoHow he took a great idea and turned it into a great businessThe power of word-of-mouthThe importance of teamworkThe documentary, “Disrupting Wine,” about his entrepreneurial journeyTo learn more, visit Vivino's official website and check out Zachariassen's YouTube series, “Raw Startup.”Next, Jeff interviews Jamie Giovinazzo, president and founder of Eat Clean Bro, a healthy and convenient prepared meal delivery service.After he spent years cooking healthy meals for his friends, and made several attempts at getting his business up and running, Giovinazzo started Eat Clean Bro in 2013. Today, Eat Clean Bro has made $17 million in sales.During the show, Giovinazzo discusses:Why he started Eat Clean Bro out of a “moral obligation”The importance of having a positive outlookHow his company gives back to the communityWhy entrepreneurship worksFor more information, visit the Eat Clean Bro official website, and check out Giovinazzo's articles on StartupNation to learn what he says is the key to success in entrepreneurship, and the importance of being self-reliant as an entrepreneur.Lastly, Jeff chats with Eric Nalbone, head of marketing at Drum Technologies, a platform that allows businesses to promote offers and customers of those businesses to share those offers in exchange for compensation or a reward.During the show, Nalbone shares:Why Drum waived its platform fees at launchThe importance of prioritizing customers and community over profit at launchExamples of how customers are using the Drum platformHow Drum utilizes influencer marketingWhat's next for DrumFor more information, visit the official Drum.io website, or download the app, available for iOs and Android.

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SOMM TV
SOMM TV Podcast Episode 43: Vivino

SOMM TV

Play Episode Listen Later Nov 16, 2020 46:26


Jason Wise talks with Heini Zachariassen, founder and CEO of Vivino, about the creation of the app and how it evolved, and they also dig deep into the data that Vivino users submit, including the most popular types of wines in different countries.

Finans
Webinar: Trump eller Biden? Konsekvenser for aktierne, økonomien og Danmark

Finans

Play Episode Listen Later Oct 29, 2020 51:47


Amerikanerne går til valg tirsdag d. 3. november, og uanset om det bliver genvalg til Donald Trump eller sejr til demokraternes Joe Biden vil udfaldet få en række konsekvenser for bl.a. finansmarkederne, verdensøkonomien, den menige amerikaner og samarbejdet med Europa. På dette webinar svarer chefanalytiker Kim Fæster, chefstrateg Ib Fredslund og journalist og radiovært Jesper Bæhrenz (som er bosat i USA)  på spørgsmål fra deltagerne og kommer med deres bud på, hvordan verden kommer til at se ud på bagkant af præsidentvalget.Vi taler også Heini Zachariassen, CEO og medstifter af verdens største vin-app Vivino, om det at drive forretning i USA under Trump.Og så sætter den demokratiske fundraiser Jeremy Bernard, som var White House Social Secretary under Obama fra 2011-15, ord på pengenes magt og vigtighed i en præsidenvalgkamp.Hør eksperternes bud på bl.a. nedenstående spørgsmål og en lang række andre emner:Hvilken betydning har det for aktiekurserne, hvem der vinder præsidentvalget?Hvilken udenrigspolitisk linje vil Biden føre?Hvordan ser den menige amerikaner på valget og de to kandidater?Hvordan vil dollarkursen og olieprisen udvikle sig?Skal man sælge sine amerikanske aktier før valget?Hvordan bliver verdenshandlen påvirket under Trump/Biden? 

Italian Wine Podcast
IWP Ep. 334 #iobevoacasa - LOCKDOWN SERIES | Juliana Colangelo and Heini Zachariassen

Italian Wine Podcast

Play Episode Listen Later Jun 21, 2020 17:41


Juliana Colangelo interviews Heini Zachariassen and learns of some of his newfound hobbies while quarantining - especially hiking and outdoor activities. Heini describes his family time at home and the two exchange pointers on how to reduce stress between work hours. Heini also notes an overall increase in wine sales and consumption via online deliveries. He analyzes an apparent increase in Italian wine consumption and discusses how this information has helped to support the industry. Juliana and Heini conclude that people adapting to digital tools during the global pandemic has been an important development.

Everyday Food and Wine
5. The Creation of Vivino: Heini Zachariaissen - How he Was Able to Revolutionize the Worlds of Wine and Technology

Everyday Food and Wine

Play Episode Listen Later Jun 1, 2020 43:24


On this episode, I speak with the man who completely revolutionized the wine and tech world, Mr. Heini Zachariassen. Heini is the founder and member of the board of Vivino, which provides users with any wine's rating, review and average price point. Vivino is also the world’s largest wine community, claiming more than 15 million users in 227 countries and on every continent around the world. www.vivino.com Having co-founded several startups, including antivirus software company BullGuard, Heina has a highly skilled and varied background in software development and mobile innovation and as well as a track record for building highly successful global businesses. As true with every great entrepreneurial success, Heini was able to identify a problem and create an unparalleled solution. If you enjoy this episode, please leave us a rating and a review, it would truly mean the world! Hit that subscribe button so you won’t miss out on any of our upcoming episodes. If you’re loving what you’re hearing, you can also follow us on Instagram @everydayfoodandwine as well as our incredible guest @heinizach. You can also join me on Instagram live every week @sarah_faherty for Wine Wednesday’s where we’ll go through wine tastings together. We’ll be making our “cork it club” announcement next week where you can join us for exclusive content just for members. Lastly, I would love to hear from you! What was your biggest takeaway from this episode? What are some topics you’re dying to learn about? You can message me directly at sarah@everydayfoodandwine.com Please stay tuned for the next episode where I sit down to discuss some hidden treasures of Napa and Sonoma with wine author and contributing editor of Wine Enthusiast magazine, Virginie Boone. --- Support this podcast: https://anchor.fm/sarah-faherty8/support

Everyday Food and Wine
4. Star of the Somm Documentaries, Master Sommelier Brian McClintic - from behind the scenes filming the feature-length trilogy, to regenerative farming and the uprising of artisan hard cider

Everyday Food and Wine

Play Episode Listen Later May 25, 2020 71:14


on todays show I speak with an incredible guest who you might recognize as having stared in the feature-length documentary film trilogy SOMM, SOMM: Into the Bottle, and SOMM3. Master Sommelier Brian McClintic. Brian is one of under 270 Master Sommeliers in the entire world, he has been featured in numerous national and international publications and was named as “The Wine Guy to Hire” by Departures magazine and among the "40 Under 40 Tastemakers" by Wine Enthusiast. He’s also the founder of Viticole, an online wine club focusing on organically-farmed custom bottlings that he curates with his favorite wine makers from around the world. www.viticolewine.com Brian and I discuss everything behind the scenes of the incredible journey to film the Somm trilogy, to becoming a Master Sommelier and perhaps the announcement of a 4th Somm feature in the making. We also will be diving into the fascinating topic of regenerative farming, as well as his foreseeable uprising of hard ciders. Brian is a true lover of nature and currently calls the mountains in Santa Barbara home. Due to the nature of where this is being recorded there will be a few parts during this episode where the sound quality may get just a little disrupted, however, it’s a story that you definitely don’t want to miss. Brian thank you so very much for joining me! If you enjoy this episode, please leave us a rating and a review, it would truly mean the world! We’ll be announcing a giveaway at the end of the next episode for leaving a review. Hit that subscribe button so you won’t miss out on any of our upcoming episodes. If you’re loving what you’re hearing, you can also follow us on Instagram @everydayfoodandwine as well as our incredible guest @brianmclinticms. You can also join me on Instagram live every week @sarah_faherty to go over fun new tastings together every week. We’ll also be making our “cork it club” announcement next week where you can join us for exclusive content for members. Lastly, I would love to hear from you! What was your biggest takeaway from this episode? What are some topics you’re dying to learn about? You can message me directly at sarah@everydayfoodandwine.com Please stay tuned for the next episode where I sit down with the founder of arguably the most disruptive wine app in the world, Vivino, Heini Zachariassen. --- Support this podcast: https://anchor.fm/sarah-faherty8/support

Visbys Verden
Hvordan går det så med erhvervslivet? Status samtale med samtale med Vivino founder Heini Zachariassen og serieiværksætter Martin Thorborg

Visbys Verden

Play Episode Listen Later Mar 29, 2020 39:47


Der er gået to uger siden jeg talte med Vivino founder Heini Zachariassen og serieiværksætter Martin Thorborg.I dette afsnit følger vi op, og taler om hvordan de to klare krisen. Vi taler også krisepakker, og hvordan verden mon ser ud efter krisen?Lyt med og bliv klogere. Dette er ikke et "typisk" Visbys Verden afsnit, men som iværksætter ligger det mig på sinde at gøre noget, når jeg ser at så mange virksomheder bliver så hårdt ramt så hurtigt. Sammen med Martin Thorborg og Heini Zachariassen, forsøger jeg at sætte fokus på hvilke skyer og lyspunkter krisen bringer med.Martin Thorborg FacebookDineroRaw Startup (Youtube)Raw Startup (Facebook)PS. Jeg beklager lyden, men var udfordret på båndbredde.God fornøjelse.Rasmus Visby Jeg kan kontaktes på mailto:podcast@visby.com eller på Twitter @rvisbyFølg Visbys Verden på Facebook

god founders status dette jeg sammen lyt samtale vivino heini zachariassen martin thorborg erhvervslivet
Visbys Verden
Særudgave. Corona samtale med Vivino founder Heini Zachariassen og serieiværksætter Martin Thorborg - Hvad sker der med virksomheden når landet lukker ned.

Visbys Verden

Play Episode Listen Later Mar 13, 2020 46:27


Take a sad song and make it better. Sådan skrev The Beatles, og netop det er emnet i denne særudgave af Visbys Verden. I dette afsnit forsøger jeg sammen med Vivino founder Heini Zachariassen og serieiværksætter Martin Thorborg at finde nogle tips til hvad startups, små og mellemstore virksomheder kan gøre når landet lukker ned på grund af COVID19, og fjerne grundlaget for ens forretning.Dette er ikke et "typisk" Visbys Verden afsnit, men som iværksætter ligger det mig på sinde at gøre noget, når jeg ser at så mange virksomheder bliver så hårdt ramt så hurtigt.I afsnittet taler vi også om Heinis Youtube kanal Raw Startup, som giver tips og gode råd til iværksættere. Link til video vi taler om i afsnittet Coronavirus Impact & Startups - 5 Steps to Startup SurvivalAndre links:Martin Thorborg FacebookDineroRaw Startup (Youtube)Raw Startup (Facebook)God fornøjelse.Rasmus Visby Jeg kan kontaktes på mailto:podcast@visby.com eller på Twitter @rvisbyFølg Visbys Verden på Facebook

UK Wine Show
Vivino with CEO Heini Zachariassen on Wine Ratings

UK Wine Show

Play Episode Listen Later Feb 27, 2020


Vivino is a leading wine app with over a billion wine ratings. We talk about what Vivino has learned about ratings.

wine ratings vivino heini zachariassen
UK Wine Show
Vivino with CEO Heini Zachariassen

UK Wine Show

Play Episode Listen Later Feb 20, 2020


Vivino is one of the most ppular global wine apps. We talk with CEO and founder Heini Zachariassen about vivino.

ceo vivino heini zachariassen
Italian Wine Podcast
Ep. 256 Heini Zachariassen (VIVINO) on wine apps and online marketplaces

Italian Wine Podcast

Play Episode Listen Later Dec 17, 2019 14:14


In this podcast Monty Waldin interviews Heini Zachariassen, Founder of Vivino, world’s largest wine app. Heini, who is originally from the Faroe Islands, tells Monty how he founded Vivino and helped the project grow into a community of 30 million users. Heini also talks about life in California where he currently lives and some of his favourite Italian wines.

Startup HandMeDowns
Episode 65: How I Built the App Vivino to 36 million Users and Raised over $57m with Heini Zachariassen Founder of Vivino Wine App

Startup HandMeDowns

Play Episode Listen Later Nov 19, 2019 52:40


In today's episode, Philip spoke with serial entrepreneur Heini Zachariassen Founder of Vivino. Vivino is currently the world's largest online wine marketplace with over 36 million users and attracting 20 thousand new users per day. Boosting a very impressive database of over 10 million wines from over 200 thousand producers around the world Heni knows a thing or two about how to build a tech company. To date, VIVINO has raised around $57 million dollars in funding in venture funding. Before founding Vivino he also played a key role in the success of BullGuard an antivirus startup that went on to generate $20m in revenue. In this episode be prepared to learn everything you need to know about building a successful app, building a startup the right way and when and how to leverage strategic partnerships and more. This episode is sponsored by Blinkist. Click the link to start your 7-day free trial. https://www.blinkist.com/nc/partners/startup-handmedowns

Morten Resen: Startup
The perfect pitch!

Morten Resen: Startup

Play Episode Listen Later Nov 5, 2019 22:17


Det her er episode tre af YouTube-dokumentaren om GoLittle - i podcastudgaven! Du kan lytte her og efterfølgende få billeder på ved at søge efter #golittlestartup på YouTube. Og husk meget gerne at subscribe til kanalen - og like og kommentere episoden. Du finder den lige her: https://www.youtube.com/channel/UC17a4-NjV1Y9_GvsU_FY3pg Der er VIRKELIG mange guldkorn at hente i denne episode! Jeg får nemlig hjælp til at gøre GoLittles pitch deck klar til Silicon Valley af en sand mester. Heini Zachariassen er stifter af verdens mest populære vin-app, Vivino, der har flere end 35 millioner brugere. Han har rejst 350 millioner i kapital og er ekspert i at pitche. Heini har sagt ja til at hjælpe mig med at forvandle mit pitch deck fra et middelmådigt slide show til en præsentation, der kan skaffe funding til GoLittle - og få os ud i verden. Og han lægger ikke fingre i mellem. Jeg viser eksempler fra GoLittles pitch deck - og deler bl.a. en række tal fra vores abonnementsforretning, Mambeno. Og så får du et super interessant og lærerigt indblik i nogle af de bagvedliggende tal for Vivinos eksplosive vækst. Og nå ja, så er der også en krise under opsejling. For mens jeg har lovet investorerne at tredoble GoLittles brugertal, sker det, der bare ikke må ske: Brugertallet ikke bare stagnerer.. Det falder! Og så kommer der svar fra en potentiel investor. Vil du ha' flere tips til det perfekte pitch, iværksætter-råd m.m., så tjek Heinis YouTube-kanal, Raw Startup. Det er super mange virkelig gode og brugbare hands-on tips, der er lige til at implementere i din egen - eller kommende - forretning. Du finder Raw Startup her: https://www.youtube.com/channel/UCHiSUe3Bo5cRMhE6BjttNUA

Unmessable Podcast
Heini Zachariassen (Vivino Founder) On Going From The 600th Wine App In The Market To #1

Unmessable Podcast

Play Episode Listen Later Aug 8, 2019 37:12


Heini Zachariassen grew up on a little island logged between Iceland and Norway where the total population hovers around 49,000 habitants. While Heini thinks it's the most beautiful place on earth, the weather is not always great. He stayed there until the age of 22 years old, then moved to Denmark. From a young age, Heini tinkered with computers and fell fast in love. It was a passion he shared with his father, which never left him. Heini always had a knack for building things and was drawn to the world of entrepreneurship. Serving almost every executive role you can think of from CTO, COO, CEO, Chairman of the Board, Heini has proven one thing, he knows how to build products people love. In 2010, when Heini and his co-founder Theis launched Vivino, they were the 600th wine App on the market. Within a few short years, they managed to climb to the top with 36 million users, looking up 2 million wines every single day, and organically attracting 600,000 new users each month. To date, Vivino has raised $57 Million in funding and is operational in 16 markets. He shares 5 strategies to break into a crowded market and win.  Tune in to listen to the rocket ship journey Heini went through with Vivino and his lessons learned along the way In this episode you will learn about: Founder experiences Growth hack strategies Product Market Fit Raising capital Runway challenges Differentiation strategies Scaling operations Product development- how to build a product people love Leadership mistakes and lessons   Heini Zachariassen's biography: Heini Zachariassen is the founder and CEO of Vivino, which provides users with any wine’s rating, review and average price. Vivino is also the world’s largest wine community, claiming more than 15 million users. With more than $37 million in funding, Zachariassen continues to drive Vivino’s global expansion, via users now in 227 countries and on every continent around the world. Having co-founded several startups, including antivirus software company BullGuard, Zachariassen has a varied background in software development and mobile innovation and a track record for building successful global businesses. He leads the team from Vivino’s headquarters in San Francisco. Connect with Ander Michelena: Website Twitter Linkedin * * * Full Transcription: Heini:  I think it’s got something to do with my ethnicity where I’m from. It’s a pretty common name, actually. Tanya:  That’s Heini, founder and chief evangelist of Vivino, the world’s largest wine marketplace that has over 33 million users looking up 2 million wines every single day and organically attracting 600, 000 new users each month. To date, Vivino has raised 57 million in funding and is operational in 13 markets. Heini:  I’m from a place called the Faroe Islands where I also grew up. Faroe Islands are located between Scotland and Iceland in the middle of North Atlantic. It is the most beautiful place in the world, but the weather is not amazing. Actually, here in California today we have pretty Faroese weather, wet and a little bit cold. Tanya:  How long did you stay in the Faroe Islands? Heini:  Yeah, I grew up there. I was born there, and I grew up there. I moved out of there when I was – must’ve been 20 years – no 24, 22 years old. I moved to Denmark. I spent all my childhood there, and back then, it’s 50,000 people. It’s in the middle of the North Atlantic. It is isolated, and the winters are dark. It’s a very special place to grow up, for sure. I think now it’s changed a lot where people are so online and so on. I think I read an article somewhere that Iceland was one of the highest penetration of Facebook in the world, but I’m pretty sure the Faroe Islands would beat that. People are extremely online and well educated and so on, so it’s a very different place now than it was when I grew up.

Global Denmark Podcast
Heini Zachariassen

Global Denmark Podcast

Play Episode Listen Later May 21, 2019 49:43


From a basement in Copenhagen to a multimillion-dollar company in Silicon Valley.This week, on the Global Denmark Podcast, we had the pleasure of sitting down with Heini Zachariassen; founder and board member of the world's largest wine online marketplace with over 35 million users, Vivino.Listen to this insightful and fascinating conversation as we explore; how to disrupt a 6000-year-old wine industry, the keys to building and growing a successful start-up, and how to lead and retain global talent.

In the Know
Heini Zachariassen, creator of the world’s largest wine platform (Vivino) and from one of the world’s tiniest states

In the Know

Play Episode Listen Later Apr 15, 2019 31:56


Amol Sarva (Knotel cofounder) takes In the Know to learn how to make things big…and how to keep things small. The wine community founded by Heini Zachariassen blew up, slowly. A few uses to a few millions daily. Bonus: learn

Making the Brand with Billy Draper
Vivino - Heini Zachariassen

Making the Brand with Billy Draper

Play Episode Listen Later Feb 19, 2019 31:00


In this episode of Making the Brand, Billy interviews Heini Zachariassen, Founder of Vivino. Vivino is a mobile app and website working to democratize the overly complicated and opaque wine industry. Heini discusses his unconventional entrance into the wine world, and the powerful implications of being the source of truth for an entire industry. See acast.com/privacy for privacy and opt-out information.

founders brand vivino heini heini zachariassen
Dave Lukas, The Misfit Entrepreneur_Breakthrough Entrepreneurship
126: The Advantage of Being an Outsider with Vivino Founder, Heini Zachariassen

Dave Lukas, The Misfit Entrepreneur_Breakthrough Entrepreneurship

Play Episode Listen Later Jan 2, 2019 45:25


This week’s Misfit Entrepreneur is Heini Zachariassen. Heini is the creator and founder of the widely popular app, Vivino, which provides users with any wine's rating, review and average price. It is also the world’s largest wine community, claiming more than 31 million users. Vivino’s been featured, well, just about everywhere and in every publication from Entrepreneur to Forbes to INC and on and on. The interesting thing is that Heini started Vivino with no experience at all in the wine business. He has a varied background in software development and mobile innovation and as an entrepreneur, had had success in a few other ventures, but as he says he was a total outsider. And that is one of the major topics I want to discuss with him today – how being an outsider can actually be the best thing for your business and success. www.Vivino.vom Heini was born in the Farrow Islands in the North Atlantic. Basically in the middle of nowhere. He grew up there and moved to Denmark when it was time for college. Heini says that he was always entrepreneurial, and his father was a “super-nerd,” so the whole family was into technology. When he left college, he wanted to start a business. He found success after a few small enterprises with a software security company. The company did well and still exists, but he wanted to create something more fun. So, about 10 years ago, he noticed that there was no way to judge wine. There was no rating, no information, etc. He started building something really for himself and the idea was to create a web-database for wine. One thing Heini notes is timing. They hit it right on for timing with smart phones coming online and giving people the ability to take a picture of a label and get instant info and a rating. A few years earlier and that would not have been possible, so timing was huge in the success of Vivino. Talk to us about how being an outsider can help you in succeeding as a business… Heini was definitely an outsider. The priority was building the solution for the average wine drinker. He found that when he talked to people in the industry, they thought alike and were kind of a “herd mentality.” He found that what made the product win was creating a product more for the masses and not the connoisseurs. Talk about launching the product… When they launched, there were 600 other wine apps, but more geared to the wine expert. Most people are more casual around wine. They wanted something that was easy, could help them quickly, and know they are getting a good deal. They wanted to find a way to empower people in their ability to choose Over 30 million users, what can you teach us about how to grow and build an online community? There are no silver bullets. The Vivino group has been extremely product focused. Early on, they released the product quickly, but then really listened to the feedback and actioned it. The continuously improved for 2 years. Make sure to have your priorities right. Your only priority is getting people to absolutely love your product. You must know your core user. You can’t please everyone. So, focus on the core and make them raving fans. Keep things simple for people to use and engage your product. You can always add to it, so don’t give too much to start. What ways did you market and gain visibility as you began to grow? One thing that has helped was building the app around something that people are sociable and enjoy – win. It makes it relatable. Be careful with spending too much time promoting the product early in the beginning. Pour that energy into the product. Your users will be your best marketers Are there any mediums that you promote through that work better than others? Be humble. Targeting smaller blogs with loyal followers was very helpful for them. This works well when you are in niche and can be a big fish in a small pond. What are the biggest lessons you’ve learned about growing and scaling a business? Things change a lot. Your role as a founder changes a lot. See it as a layer cake When you start out, you do everything Then you begin to take slices out and give them to others to take one Slowly you get to where you are focused on what you are best for in the business You will have to hand duties off. Talk about replacing yourself in the business…. First you start as a manager as the company grows Then you become a leader of leaders At some point, you will grow to a point where someone out there will be a better CEO for the future growth of the company. You must be willing to let go. At the 24 min mark, Heini talks about what he looked for when he wanted to replace himself and find a CEO to take the company into the future. What have you learned from raising capital? If you have a free, community-based product, it is very hard to succeed without raising funding vs. a product you may sell business to business. Raising money is hard, but the hardest part is building something that millions of people can use. There is plenty of money out there, but you must build something that can have a huge footprint and has a path to profitability Investors don’t invest in ideas – they care about what you’ve built. Many times, your first round will come from your network and people you know. Check out Heini’s YouTube channel Raw Startup to hear him talk more about this topic. Do you have any critical habits that you practice and contribute to your success? Sleep and a good rest routine is important. Commuting to work on a bike giving exercise, but also shutting out the noise and allows you to think and come up with ideas. Other advice? A lot of successful entrepreneurs that do well have a little bit of insecurity about how they are performing which spurs them to keep over-performing and making sure they are winning. Don’t rest on your achievements. Always believe in your luck.   Best Quote: "Always believe in your luck."   Heini's Misfit 3: Always build something. When we are building something in our lives – a business, a garden, a relationship, we find purpose and meaning. Think big, but start small. Little steps lead to the big picture. There are no naysayers unless you choose to hear them and believe them.

DealMakers
Heini Zachariassen On Raising Over $55 Million To Disrupt A 6,000 Year Old Industry

DealMakers

Play Episode Listen Later Dec 21, 2018 39:18


Heini Zachariassen is the founder behind Vivino. He has raised for the company over $55 million to date. The app now has 33 million users, looking up around 2 million wines every single day, and is attracting 20,000 new users per day. On a recent episode of the DealMakers Podcast, Heini graced us with his presence, told us what he is drinking now, and had fun debating some of the big questions startup founders are juggling today

DealMakers
Heini Zachariassen On Raising Over $55 Million To Disrupt A 6,000 Year Old Industry

DealMakers

Play Episode Listen Later Dec 21, 2018 39:18


Heini Zachariassen is the founder behind Vivino. He has raised for the company over $55 million to date. The app now has 33 million users, looking up around 2 million wines every single day, and is attracting 20,000 new users per day. On a recent episode of the DealMakers Podcast, Heini graced us with his presence, told us what he is drinking now, and had fun debating some of the big questions startup founders are juggling today

Work in Progress
#10 Fra start-up til global markedsleder - Vivino m. Heini Zachariassen

Work in Progress

Play Episode Listen Later Sep 13, 2018 32:52


Heini er stifter og tidligere CEO i Vivino, vinmarkedspladsen, som er gået fra at være et team på to mand til i dag at have 110 ansatte, og være det markedsledende vin-community. De fleste af os kender nok Vivino som en app på telefonen, der kan gøre dig klogere, når du står foran vinhylden i supermarkedet. Vi taler med Heini om, hvordan man håndterer en hastigt voksende organisation som CEO. Hvordan vedligeholder man den vinderkultur, som det kræver at slå de andre konkurrenter? Denne episode vil give dig en masse tips og inspiration til, hvordan du som leder kan påvirke dine folk og opbygge den kultur, som du tror på. Emner som vi kommer igennem i denne episode: Hvordan finder man de rette folk at tage med på vækstrejsen? Hvad har Heini måtte lære sig selv hen ad vejen? Hvad er den vigtigste evne at få indprintet i sin virksomhedskultur? Hvilken rolle har evnen til at give og modtage feedback spillet i Vivinos kultur? Hvilken del af den danske arv, har været allervigtigst i rejsen mod at blive en stor global virksomhed? Hvordan bidrager Heini i dag til at støtte andre iværksættere på deres rejse med nye virksomheder og projekter? Efter at være trådt tilbage fra CEO-posten i Vivino, har Heini investeret en del af sin tid og ressourcer i konceptet Raw Startup. Raw Startup hjælper iværksættere og andre interesserede i at få kendskab til start-up virksomheders udfordringer og muligheder - alt sammen baseret på den erfaring Heini har samlet sammen i løbet af sin egen karriere. Find Heini og Raw Startup på Youtube (Raw Startup) og LinkedIn (Heini Zachariassen)

Iværksætterhistorier
Vivino – 100 millioner vurderinger senere

Iværksætterhistorier

Play Episode Listen Later Aug 31, 2018 40:54


Vivino er en af de mest succesfulde startups i Danmark. Hør cofounder Heini Zachariassen fortælle om, hvordan det hele startede en dag i Netto køen og hvordan man skaber en succesfuld app. Indlægget Vivino – 100 millioner vurderinger senere blev først udgivet på Iværksætterhistorier.

Hack the Entrepreneur with Jon Nastor
HTE 439: Building The World's Most Popular Wine Community | Heini Zachariassen

Hack the Entrepreneur with Jon Nastor

Play Episode Listen Later Aug 20, 2018 34:16


Get 15% of your next site, go to WordPress Heini Zachariassen sees himself as an operating entrepreneur who loves building ideas into international businesses. Heini is the founder of Vivino, what began as a simple app for wine lovers has become the world's most popular wine community – just this month celebrating the 100 millionth rating submitted to Vivino by the community. Back in July 2009, when the idea for Vivino was born, there were already 600+ wine apps in the app store -- but this is no way distracted or discouraged Heini from creating Vivino within this busy market. In this episode we discuss: Why you need to become semi-obsessed with your ideas Your job as a founder is to see your business as a layer cake (and fully understand each of the unique layers) Why Heini believes the product side of your business is the most crucial to your success Now, let's hack... Heini Zachariassen.

Wine Road: The Wine, When, and Where of Northern Sonoma County.

Wine Road Episode 57 - LIVE at Vivino SF HQ In this episode the ladies are on the road chatting all things wine apps with Heini Zachariassen the Founder of Vivino. Vivino is the world’s most popular wine community and most downloaded mobile wine app. Vivino's 30 million users contribute ratings for millions of wines from around the globe, and collectively, this database makes up the largest wine library in the world. Vivino is changing the way people enjoy wine and Beth and Marcy are smitten with this app!  Wine Road provides the Wine, When and Where of Northern Sonoma County with news on events, wineries, wines, dining options, activities, and places to stay.   Wine Road Show Notes:   0:28 Heini Zachariassen - Vivino Founder   0:55 Vivino app overview   2:15 How Vivino Evolved    5:08 2 million users daily & 20k new users everyday!   7:02 Core data for the win   9:00 Growing pains   9:50 Karen MacNeil input and wine advice 13:00 Wine Regions and Styles 14:10 Flavor Profile soon to release 16:15 Wine Festival - helping tasters remember 17:48 Flute, tulip or coupe? Links: Heini Zachariassen  Vivino   Karen MacNeil and Vivino   Credits: The Wine Road podcast is recorded, mixed, and mastered at Threshold Studios Sebastopol, CA. 

App Guy:
538 How We Raised $37 Million Yet Coped WIth 600 Competing Apps

App Guy:

Play Episode Listen Later Oct 6, 2017 26:49


Heini Zachariassen, CEO & Founder at Vivino talks through his journey from taking an app idea and touching 26 million people and selling $40 million worth of wine

Moneytor (video)
Moneytor: Vivino vil erobre verden

Moneytor (video)

Play Episode Listen Later Dec 16, 2016 11:15


Made in Denmark er idag taget på besøg hos den dansk-skabte app Vivino i San Francisco.App’en er nu at finde på mere end 22 millioner menneskers smartphones og modtog i 2016 en kapital indsprøjtning på mere end 25 millioner dollars.CEO og founder Heini Zachariassen er dagens gæst i denne Moneytor special om danske iværksættere i USA.Se flere udsendelser i samme stil. Vi kalder dem Made in Denmark. Vært: Jesper Bæhrenz Produceret af VIVE Productions for jyskebank.tv  

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Red Cup Agency
Cult/Tech - Vivino - most popular wine app

Red Cup Agency

Play Episode Listen Later Oct 9, 2016 13:00


Vivino is a tool for wine lovers, whether novice or pro, to track tasted wines and discover new ones with ease. The free app for iOS and Android - the most popular wine app in the world - allows users to take photos of wine labels and, using image recognition technology, matches them against a database of more than 3 million wines. Heini Zachariassen is the founder and is the guest on today's podcast. cult tech is produced by Red Cup. Lee Schneider, communications director, is the interviewer.

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The Tech Blog Writer Podcast
42: Why 17 million Wine Lovers Are Now Using The Vivino App

The Tech Blog Writer Podcast

Play Episode Listen Later May 17, 2016 17:45


WineTech - The tech startup story behind the Shazam of wine apps Vivino I recently learned how Vivino has become the most downloaded app for wine lovers with over 17 over million users. The app contains the world's largest wine library with over 8.6 million wines and users scan 300,000 wines daily. No more pacing up and down a wall of wine in the supermarket, simply point your smartphone at any bottle to see a review. Many have dubbed it the "Shazam of wine apps" so I invited CEO Heini Zachariassen onto the show to find out more.   Guest Info www.vivino.com  

shazam vivino wine lovers heini zachariassen