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On this episode of The AI Report, Liam Lawson sits down with Avi Hacker, founder of the AI Consulting Network and one of the most prolific solo operators in the AI world.Avi doesn't know how to code, but that hasn't stopped him from building a business powered entirely by custom GPTs, Airtable workflows, Make.com automations, and a relentless commitment to experimentation. He's automated everything from daily newsletters to podcast production and does it all without a technical team.This conversation dives into:How Avi scaled from law school grad to AI consultantWhy he operates like a 20-person team with zero employeesThe real cost of automation and what clients often misunderstandHow he built tools for LinkedIn growth, blog creation, and deep researchThe tech stack behind his daily content engineIf you're interested in the intersection of AI, automation, and solopreneurship, this is one to queue up.Subscribe to The AI Report:theaireport.aiJoin our community:skool.com/the-ai-report-community/aboutConnect with Avi:linkedin.com/in/avihackerChapters:(00:00) Building Anything Without Knowing How to Code(01:00) From Law School to AI Consultant(03:05) Starting the AI Consulting Network(05:12) What Clients Get Wrong About AI(07:00) Understanding Time ROI in AI Projects(08:14) Live Walkthrough: Automating The AI Report Newsletter(11:00) Building a Custom Workflow with Make and Airtable(13:20) Why He Doesn't Do One-Time Builds(15:00) The Internal Tools That Power His Growth(17:45) Working Like a 20-Person Team Using AI(19:14) Future Plans and Scaling the Business(21:00) Experimenting With AI Agents(23:00) Training AI-First Operators(25:00) Big Ideas, Small Teams, and the Power of Leverage(30:00) Explaining His Job to Non-Tech Folks(32:00) Where to Find Avi Online
In this episode of The AI Report, Christine Walker joins Arturo Ferreira to launch a new series on the legal side of artificial intelligence. Christine is a practicing attorney helping businesses understand how to navigate AI risk, compliance, and governance in a rapidly changing policy environment.They explore how the shift from the Biden to the Trump administration is changing the tone on AI regulation, what the EU AI Act means for U.S. companies, and why many of the legal frameworks we need for AI already exist. Christine breaks down how lawyers apply traditional legal principles to today's AI challenges from intellectual property and employment law to bias and defamation.Also in this episode: • The risk of waiting for regulation to catch up • How companies can conduct internal AI audits • What courts are already doing with AI tools • Why even lawyers are still figuring this out in real time • What businesses should be doing now to reduce liabilityChristine offers a grounded, practical view of what it means to use AI responsibly, even when the law seems unclear.Subscribe to The AI Report:theaireport.aiJoin our community:skool.com/the-ai-report-community/aboutChapters:(00:00) The Legal Risks of AI and Why It's Still a Black Box(01:13) Christine Walker's Background in Law and Tech(03:07) Biden vs Trump: Competing AI Governance Philosophies(04:53) What Governance Means and Why It Matters(06:26) Comparing the EU AI Act with the U.S. Legal Vacuum(08:14) Case Law on IP, Bias, and Discrimination(10:50) Why the Fear Around AI May Be Misplaced(13:15) Legal Precedents: What Tech History Teaches Us(16:06) The GOP's AI Stance and Regulatory Philosophy(18:35) Most AI Use Cases Already Fall Under Existing Law(21:11) Why Precedents Take So Long—and What That Means(23:08) Will AI Accelerate the Legal System?(25:24) AI + Lawyers: A Collaborative Model(27:15) Hallucinations, Case Law, and Legal Responsibility(28:36) Building Policy Now to Avoid Legal Pain Later(30:59) Christine's Final Advice for Businesses and Builders
Codia AI: Leading AI-Driven Design and Developmenthttps://codia.aiJoin my FREE community of other like-minded business owners and digital nomads:https://www.skool.com/plusultraAutomate your business with AI: https://www.veloxsys.ioFollow me on Instagram: (if you're a real one)https://www.instagram.com/mateo.carrrascoSubscribe to my Weekly Newsletter to get an inside look at my business operations, get exclusive invites, early access, special deals, and private information:https://mateo-carrasco.kit.com/For business inquiries ONLY:mateo@veloxsys.io
Thanks for listening and all of your support in 2024!------Get an AI workspace: https://simtheory.aiJoin our community: https://thisdayinai.com------00:00 - "So Chris This Week" flash back01:35 - OpenAI's 12 days of attention seeking09:02 - Gemini 2.0 Announcements, Rap Battle & Agents Discussion39:55 - Gemini Deep Research Feature50:14 - Testing Google Real Time Voice + Screen Sharing53:56 - Best Moments with Moshi in 202457:33 - Why is This Day in AI called average?59:34 - Our Simtheory Christmas Gift1:07:36 - Best Moment of AI Music 20241:15:21 - OpenAI's 12 Days of Christmas & Thoughts on SORA1:30:31 - Our Vision for Agents/Self Driving Computers in 20251:39:45 - Best Moment of AI Gambling in 20241:45:29 - 2024 Final Thoughts and Thanks1:53:55 - Best Moments: The Evolution of AI Prank Calling 20241:57:30 - Thanks Moshi
o1 Available Soon on Simtheory: https://simtheory.aiJoin our community: https://thisdayinai.com----Proving why we are the #1 average AI podcast. Apologies for interruptions and audio quality. Back to regular average programming next week. Thanks for listening!----CHAPTERS:00:00 - Initial OpenAI o1 Thoughts & Reactions12:00 - OpenAI o1 System Card29:04 - ChatGPT Pro $200/month Subscription Thoughts34:20 - What else can we expect from OpenAI's 12 days of announcements38:40 - Amazon Nova Models42:49 - Microsoft's Copilot Voice in Edge Demo
Fantasy Football Unlimited Podcast: Exploring AI, Fantasy Football, and Mental Health with Ronnie Evans From Goodguy.aiJoin host Kevin Murray in this captivating episode of the Fantasy Football Unlimited Podcast as he interviews Ronnie Evans, a dynamic figure at the intersection of fantasy football, artificial intelligence, and mental health advocacy. Ronnie, from Goodguy.ai and The Judgement Seesaw YouTube show, brings a wealth of knowledge and passion to the table, making this a must-listen for anyone involved in the fantasy football community.In this episode, Ronnie shares his unique background and journey, delving into his love for fantasy football and how he leverages artificial intelligence to enhance the fantasy sports experience. Discover Ronnie's insights on the current and future impact of AI on fantasy sports content, and how he collaborates with content creators and brands to gather feedback and provide guidance on AI integration.Goodguy.ai is on the forefront of developing tools and resources to educate consumers about AI, making it accessible and beneficial for all. Ronnie's commitment to mental health awareness shines through his YouTube show, The Judgement Seesaw, where he interviews fantasy football content creators and analysts about their mental health experiences. His own inspiring story aims to promote acceptance, awareness, and transparency, helping others find the support they need.Kevin and Ronnie also discuss the vibrant fantasy football community and the annual Fantasy Football Expo in Canton, Ohio—a multi-day event that brings analysts and consumers together to celebrate their shared passion.Tune in to this enlightening episode to learn more about the fusion of AI and fantasy football, and to hear Ronnie's inspiring message on mental health.Don't forget to like, subscribe, and leave a comment!Find Ronnie Evans on Twitter: @Goodguy.ai & @RonnieAEvansVisit www.FantasyFootballUnlimited.com today!Fantasy Football Unlimited provides resources, recommendations, advice, and analysis for fantasy consumers via its website and social media platforms. The podcast often hosts industry-leading experts and fantasy football enthusiasts that are excited to share their experiences with fantasy football and celebrate the fantasy football experience with the host, Kevin Murray.To learn more about Fantasy Football Unlimited, visit www.FantasyFootballUnlimited.com and explore all of the great resources found within the fantasy football industry.Take your fantasy league to the next level and discover #FantasyFootball hardware including championship trophies, belts, rings, and more at: https://www.trophysmack.com/?afmc=FFUNLIMITEDSub to FFU on YouTube: https://www.youtube.com/channel/UCRelnypx3QjG0C7lbq3CDLQSub to FFU's Social Media:FFU Twitter: https://x.com/FFUnlimited@DrKJMurray Twitter: https://x.com/DrKJMurrayFFU Facebook: https://www.facebook.com/FantasyFootballUnlimited/FFU Instagram: https://www.instagram.com/fantasyfootballunlimited/...
Try Llama 3.1 Models on SimTheory: https://simtheory.aiJoin our community: https://thisdayinai.comShow notes: https://thisdayinai.com/bookmarks/64-ep71------CHAPTERS:------00:00 - Llama 3.1 8B, 70B and 405B News & Initial Thoughts27:44 - Discussion on Context Input Optimization, RAG and context focuses including "memory stack"38:53 -Best model right now? GPT4-Mini daily driving & is Claude Sonnet 3.5 getting dumber?42:17 - Official Llama 3.1 BOOM FACTOR scores47:08 - GPT4o-Mini Fine Tuning is Now Available53:19 - Chris's Apology for Ruining Online Poker with AI to the Poker Community ------Thanks for listening and all of your support!
Join SimTheory: https://simtheory.aiJoin the community: https://thisdayinai.comShow notes: https://thisdayinai.com/bookmarks/57-ep65----CHAPTERS:00:00: Fun with AI yet everyone is doom and gloom13:25: Qwen2: our initial thoughts22:12: Kling Video Generation25:11: Mistral's Fine Tuning SDK: Chris Fine Tunes using Mistral31:32: Looking Backwards: Streaming Video-to-Video Translation with Feature Banks & AI Deepfakes40:06: Is Microsoft's Recall Going to Be Recalled?44:00: The Next AI Money Making Experiment: AI Poker Agents46:53: Apple WWDC: Will we get AI Agent Siri?50:16: New SimTheory beta discussionThanks for listening!
Experience the excitement as EPIK, the innovative AI Yearbook Photo App, clinches the coveted #1 spot on the App Store, revolutionizing the way users capture and share their most cherished memories with AI-enhanced photography. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Stay ahead of the curve with Databricks Chief Evangelist Ari Kaplan as we delve into the latest trends and developments shaping the future of AI and data. Gain valuable perspectives on how organizations can leverage AI and data analytics to drive innovation, efficiency, and growth. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the contentious discourse surrounding Mistral AI's release of a free AI model, with safety implications sparking widespread debate. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Dive into the future of coding with Bito CEO Amar Goel, as he shares insights on how AI is reshaping the programming landscape. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future of AI with OpenAI's latest update to ChatGPT, granting it the ability to perceive and interact through sight and sound. Join us as we discuss the implications of this groundbreaking advancement for the future of conversational AI. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Discover the role of artificial intelligence in shaping modern relationships as Bumble and Tinder CEOs share their perspectives on the future of online dating. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future of podcasting with Spotify's AI innovation, capable of cloning voices and translating content into multiple languages. Join us as we explore the transformative potential of this technology in breaking down language barriers and fostering global connections through podcasting. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Delve into the future of audio technology with Bradley Metrock, host of This Week in Voice, as we explore the transformative impact of AI. Join us as we uncover the latest developments and trends reshaping the audio landscape and driving innovation in voice technology. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us for an insightful conversation with Recordless COO Roshni Lulla, as we explore the future convergence of AI and music. From AI-generated compositions to personalized music experiences, discover how AI is redefining the boundaries of creativity and innovation in the music industry. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future of AI with Kolena's $15M funding round aimed at advancing model testing tools. Join us as we examine the implications of this investment for accelerating AI innovation and ensuring the robustness of AI systems. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into a world of boundless creativity with Amazon's Bedrock Generative AI Service, now open to the public. Learn how this innovative platform is tearing down barriers in content creation and empowering individuals to unleash their imagination. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future with OpenAI's monumental $90B valuation and its collaboration with design maven Jony Ive on a groundbreaking hardware endeavor. Join us as we explore the implications of this partnership and its potential to shape the next era of AI technology. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join Lightning AI CEO William Falcon for an in-depth exploration of the future of AI and PyTorch Lightning, uncovering the latest trends and developments in the field. Discover how PyTorch Lightning is driving innovation and reshaping the landscape of AI research and development. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we witness the dawn of a new era in social media, with Meta's introduction of AI images and chatbots on Instagram, Messenger, and WhatsApp. Explore how these cutting-edge technologies are transforming the way we share, connect, and communicate online. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Journey into the realm of Artificial General Intelligence (AGI) as DeepMind unveils an AI system capable of crafting lossless compression algorithms. Explore how this advancement pushes the boundaries of AI research and brings us closer to achieving AGI. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future of market intelligence with AlphaSense's latest funding round of $150M, elevating its valuation to $2.5B. Explore how AlphaSense's AI-driven platform is empowering organizations to stay ahead of the curve and make informed decisions in an ever-evolving marketplace. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we delve into the future of AI scalability with Victor Pereboom, CTO of UbiOps, and uncover how UbiOps is revolutionizing the way organizations deploy and manage AI solutions at scale. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Delve into the world of cybersecurity innovation with Nexusflow's recent $10.6M funding round for their AI security chat interface. Explore how this investment is set to enhance cyber resilience and empower organizations to combat evolving threats with advanced AI technology. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we dive into the intersection of AI and commerce with Deeksha Chugh from Square, exploring the latest trends and developments in the industry. From personalized recommendations to supply chain optimization, discover how AI is revolutionizing the way we do business. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Dive into the realm of innovation with Microsoft's revolutionary AI features and their strategy for implementing image watermarking. Explore how these advancements are poised to reshape the AI landscape and enhance content protection in the digital era. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we unravel the latest innovation from Amazon: the game-changing AI Alexa, hailed as a 'Super Agent.' Explore how this cutting-edge technology is set to redefine the landscape of virtual assistants and revolutionize the way we interact with AI-powered devices. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore Salesforce's strategic expansion into AI-powered customer service creation with the acquisition of Airkit.ai. Join the conversation as we analyze the potential impact of this move on Salesforce's market position and the broader CRM landscape. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Delve into the realm of AI safety with Anthropic's innovative AI framework, engineered to prevent catastrophic AI events. Join us as we examine the critical importance of responsible AI development and the role of cutting-edge technologies in ensuring a secure AI future. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Witness a historic moment in the cybersecurity realm as Cisco seals the deal to acquire Splunk AI Security Firm for a monumental $28 billion. Join us as we delve into the significance of this acquisition and its potential implications for the future of cybersecurity solutions. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we explore UPS's innovative use of AI to fortify its delivery network against the threat of package theft. Delve into the cutting-edge technologies and strategies deployed by UPS to protect shipments and uphold the trust of customers. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the democratization of artificial intelligence with Intel's groundbreaking announcement of AI-powered PCs, designed to make AI accessible to users of all backgrounds. Join us as we examine how these revolutionary devices are set to redefine computing and drive innovation across industries. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the cutting-edge advancements from YouTube as they unveil major AI updates for creators and Shorts. Discover how these innovative features are poised to enhance the content creation process and redefine the Shorts experience. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Dive into the forefront of scientific discovery with Microsoft's EvoDiff, an open-source Protein-Generating AI poised to transform the landscape of bioinformatics research. Explore how this revolutionary tool empowers scientists, drives innovation, and unlocks new possibilities in understanding proteins and their functions. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Dive into the world of artificial intelligence with Google's Gemini, poised to rival OpenAI's GPT-4 and set new standards for AI excellence. Join us as we explore the potential implications of Gemini for the future of AI research and development. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Step into the future with Jack McCauley, co-founder of Oculus, as he shares his visionary insights into the evolution of AI, VR, and gaming. Explore the transformative potential of immersive technologies and their role in shaping tomorrow's digital experiences. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Delve into the complexities of entrepreneurship as we compare the entrepreneurial prowess of ChatGPT with that of graduates from Wharton Business School. Gain insights into the future of AI-driven ventures and traditional business education in this thought-provoking analysis. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore Adobe's investment in creativity as it compensates artists for their contributions to Firefly AI training. Learn how this initiative supports artistic communities, encourages collaboration, and drives innovation in AI-powered design. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us in celebrating Helsing's triumph as it secures a record-breaking $223 million in defense AI funding. Explore how this landmark investment fuels innovation, strengthens security, and drives progress in defense technology. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we explore the transformative potential of AI in local governance with Prakhar Bajpai from the City of Austin. Discover how AI-powered solutions are driving efficiency, transparency, and citizen engagement in public service delivery. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the future of compliance excellence with Patronus AI's unveiling of its LLM evaluation tool crafted for regulated industries. Delve into how this innovative solution empowers organizations to proactively manage compliance challenges, ensuring regulatory adherence and business success. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Witness Databricks' remarkable ascent as it raises an impressive $500 million funding round, skyrocketing its valuation to $43 billion with support from technology leader Nvidia and financial giant Capital One. Explore the transformative potential of this significant investment in driving innovation and accelerating digital transformation. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Join us as we celebrate Pixis' milestone achievement, securing $85 million funding to advance its AI-powered marketing platform. Explore how Pixis is driving innovation in marketing, harnessing AI to deliver impactful and results-driven campaigns. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the triumph of Helsing as it breaks records with an unprecedented $223 million in defense AI funding from the EU. Delve into the strategic significance of this investment in enhancing defense capabilities and national security. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore how Patronus AI is paving the path forward with its innovative LLM Evaluation Tool for regulated sectors. Discover the transformative potential of this tool in ensuring compliance and operational excellence. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore how Prakhar Bajpai is empowering communities through AI integration efforts at the City of Austin. Learn about the positive changes and advancements in local governance driven by these initiatives. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Explore the intersection of innovation and collaboration as Adobe compensates artists for content used in Firefly AI training. Discover how this initiative drives ethical AI development and empowers creative communities. Get on the AI Box Waitlist: AIBox.aiJoin our ChatGPT Community: Facebook GroupFollow me on Twitter: Jaeden's Twitter
Smart Social Podcast: Learn how to shine online with Josh Ochs
Don't forget to like, share, and subscribe to stay updated with the latest episodes. Thanks for listening! View the full Student's Guide to Writing High School Resumes with AIJoin our next live event: https://smartsocial.com/#live-events Join our free newsletter for parents and educators: https://smartsocial.com/newsletter/Register for a free online Parent Night to learn the hidden safety features on popular apps: https://smartsocial.com/social-media-webinar/Become a Smart Social VIP (Very Informed Parents) Member and unlock 30+ workshops (learn online safety and how to Shine Online™): https://learn.smartsocial.com/Download the free Smart Social app: https://smartsocial.com/appLearn the top 150 popular teen apps: https://smartsocial.com/app-guide-parents-teachers/View the top parental control software: https://smartsocial.com/parental-control-software/Learn the latest Teen Slang, Emojis & Hashtags: https://smartsocial.com/teen-slang-emojis-hashtags-list/Get ideas for offline activities for your students: https://smartsocial.com/offline-activities-reduce-screentime/Get Educational Online Activity ideas for your students: https://smartsocial.com/online-activitiesUltimate Guide To Child Sex Trafficking