Podcast appearances and mentions of lexie smith

In this re-launch episode of the Ready Set Coach Podcast, Lexie Smith and Emily Merrell catch up on life, coaching, and the whirlwind of Q4 as they navigate the busy end-of-year season. Together, they explore the challenges coaches face as they strive to stand out in a crowded industry, emphasizing the importance of grace and self-acknowledgment during hectic times.As they discuss the myriad emotions at year-end, the duo also introduces the new RSC Insider membership, designed to connect coaches with potential clients and foster a supportive community. Listeners can expect insightful conversations in the upcoming season, featuring guests tackling topics ranging from burnout to branding and beyond. Tune in to discover how to embrace the ebb and flow of coaching, celebrate your wins, and find the balance you need to thrive as we enter the new year!Here's what you'll learn: Em and Lex emphasize the need for coaches to prioritize their well-being amidst busy schedules.Insights on handling the emotions and challenges that arise as the year ends.Introduction of the RSC Insider membership to help coaches gain visibility and connect with potential clients.The significance of giving yourself grace during overwhelming times and recognizing when to ask for help.Strategies for coaches to stand out and market their services effectively in a crowded space.Real-life anecdotes about juggling responsibilities and the importance of self-reflection.Understanding the natural fluctuations in coaching businesses and how to adapt is essential.This is a preview of upcoming episodes, featuring expert guests who will discuss topics such as burnout, branding, and nervous system regulation.Encouragement to celebrate thriving and surviving moments as part of the coaching journey.Listener Links: Follow Em & Lex on Instagram at @readysetcoachcommunitySign up for the Ready Set CLIENTS Conference/Learn More: https://www.readysetcoachprogram.com/clientsJoin the Ready Set Coach Community: www.readysetcoachcommunity.comLearn more about Second Degree Society and THEPRBAR Inc.

Whether you want to or not, EVERYONE has a personal brand. Join us today as Whitney chats with fellow agency owner, Lexie Smith! They're covering the ins and outs of building a personal brand as an agency owner. You won't want to miss this behind-the-scenes look at agency life.  ------- As seen in Entrepreneur.com, Business Insider, NASDAQ, Create & Cultivate, and more, Lexie Smith, is a PR & Business Coach, Founder & CEO of GROWTH MODE PR & Communications Agency, Founder of THEPRBAR inc., and Host of the Pitchin' and Sippin' Podcast. ------- Connect with Lexie on LinkedIn Connect with Lexie on Instagram Pitchin' and Sippin' Podcast

Are you new to the idea of PR? What if we told you that it's about so much more than just press! In today's episode, I had the opportunity to sit down with the incredible Lexie Smith, a powerhouse in the PR industry with an impressive background and a wealth of knowledge to share. Whether you're an entrepreneur looking to gain media visibility or someone curious about the intricacies of PR, this episode is packed with valuable insights!Tune in to hear: The importance of distinguishing what makes someone newsworthy versus notWhy Lexie thinks you should maintain relationships throughout your lifeThe necessity of weaving PR into your overall marketing strategyThe importance of navigating tools and staying ahead of the evolving trendsCONNECT WITH LEXIE:http://lexiesmith.nettheprbarinc.com/newsworthyInstagram: www.instagram.com/theprbar_incCONNECT WITH HOLLY:• ASK ME ANYTHING: www.hollymariehaynes.com/chat• WATCH THE EPISODE AND BONUS CONTENT ON YOUTUBE: www.youtube.com/@hollymariehaynes• APPLY FOR THE MASTERMIND: www.hollymariehaynes.com/mastermind• WORK WITH HOLLY: www.hollymariehaynes.com/workwith me

Ever wondered how thought leadership can transform your brand's reach and reputation? Lexie Smith, the brain behind GROWTH MODE Agency, THEPRBAR, inc.,  and the Pitchin' and Sippin' podcast, joins me, Lauren Loreto, for an illuminating chat on this very topic. Together, we dissect the art of pairing expertise with branding to not only attract leads but to also catapult businesses into their next level of growth. Lexie's journey of rebranding her company underscores the dynamic nature of PR and offers a wealth of inspiration for founders eager to cast themselves as the go-to experts in their field.Find Lexie Onlinehttps://www.linkedin.com/in/lexie-smith-pr/https://theprbarinc.com/https://growthmodeagency.com/https://www.instagram.com/theprbar_inc/ Check out GROWTH MODE Agency: https://www.growthmodeagency.com/ Find Lauren Loreto online:Follow us on Instagram: @brandgoodtime @shesbusyafConnect with Lauren on LinkedIn: www.linkedin.com/in/laurenloreto Timestamps:The importance of thought leadership (00:01:33) Benefits and components of thought leadership (00:09:00) Developing a strong positioning statement (00:10:02) Incorporating personal stories into thought leadership (00:15:22)Selecting the right channels for thought leadership (00:16:30)Challenges in prioritizing personal brand and thought leadership (00:20:37)Writing for Thought Leadership (00:23:15) Leveraging Platforms for Thought Leadership (00:25:18) Pitching Topics to Outlets (00:29:13) Conversion from Articles to Leads (00:32:09) Trends in Thought Leadership (00:37:20) Topics discussed: Lauren Loreto, Brand Good Time, marketing agency, content marketing, web design, development, podcast, She's Busy AF, Lexie Smith, Pitchin' and Sippin' podcast, PR Bar Inc, top 20 in their 20s, brilliant PR expert, top female entrepreneur, trailblazer women leader, Growth Mode PR, Communications Agency, rebranding, positioning statement, thought leadership strategy, owned channels, earned channels, target audience, personal brand development, marketing, PR, synergy, authenticity, relatability, benefits of thought leadership, successful thought leadership strategy, challenges, opportunities, sustainability, building personal brand, leads, commitment, accountability, authoring articles, third-party outlets, HARO, Qwoted, journalists, pitching, educational content, earned media, paid contributor programs, AI, content creation, LinkedIn.

Happy Women's History Month!   This week is all about the ladies… I'm coming in with 3 small business, do-it-yourself PR gals I'd love for you to get to know.    Because this month is all about honoring women, I believe it's important we do the same in our own areas of influence.   I admire and respect the women featured on this week's episode. Their businesses and offerings, similar to P&P, go much beyond traditional PR.    They each follow a multi-channel marketing strategy that reaches their ideal customer, and have unique skills and services, I'm excited for you to learn about directly.   +++ At P&P, we partner with companies and individuals who are making a positive, lasting difference in this world.    Whether you're a for-profit or non-profit, you'll find our integrated marketing and PR process breaks through the darkness of this loud world…    And, gets every purpose-driven thang we work with heard and seen, using our surround sound approach.    Our goal is to coach you, consult you and share our tips on the HOW.   +++ That's why we love these three women.    They're serving their unique customer by walking them through the process of working with the media, and not just doing it behind closed doors.    Just like P&P, these women will empower you to believe you can do your own PR as a small business. Because you can!   If you're curious about working with one of them, scroll down below and listen to this episode.   It's time you tuned in!   +++   LINKS: Learn about Susie Moore's Five Minutes to Famous: https://fiveminutestofamous.com/ Get to know Gloria Chou: https://www.gloriachoupr.com/ Say hi to Lexie Smith: https://theprbarinc.com/about/ Book a free 15-minute discovery call with Austin: https://bit.ly/chat-with-austin Reach out to Austin at plumandparcel.com/contact

 In this week's episode, Emily Merrell and Lexie Smith break down the cycles of procrastination and how it can impact your goals. They break down the reasons for procrastination and offer strategies to overcome the cycle to stop procrastinating in your business and life. Here's what you'll learn: Different examples of how procrastination appears in business and lifeHow procrastination can impact your goalsThe root causes of procrastinationTips on how to realize you're procrastinatingStrategies to stop procrastinating in business and lifeEm & Lex's self-reflections on how they operate or procrastinateAnd more!Learn More about the Ready Set Coach Launch Pack: https://www.readysetcoachprogram.com/launch Follow Em & Lex on Instagram at @readysetcoachcommunityJoin the Ready Set Coach Community: readysetcoachcommunity.comLearn more about Six Degrees Society and THEPRBAR inc.

Kells McPhillips is a health and wellness writer whose journalism has appeared in The New York Times, Well+Good, Fortune, Runner's World, Outside, Yoga Journal, and others. Kells also holds an MFA in Creative Writing from The New School in New York City. In 2022, her short fiction was shortlisted for The Masters Review Summer Short Story Award for New Writers, and she is the 2023 recipient of theOffice fellowship in Santa Monica. She's hard at work on a novel in the early mornings.In this episode, hear how Kells got to her place as a freelance writer and her many different positions held at the highly regarded wellness magazine, Well + Good. Hear her thoughts on the world of freelance writing and how the world of journalism and media is changing now more than ever. Here's What You'll Learn:Kells McPhillip's journey into freelance journalismKells McPhillip's beats and favorite things and topics to coverThe difference between a staff writer and news writer on an editorial teamKells McPhillip'spreferences on lead times for pitchesHer personal pitching preferencesHow her time at Well + Good as a staff writer shaped her work todayHer favorite aspects of writing and journalismHer perspectives on the world of media today and how it's evolvingAnd more!Listener Links:Website: kellsmcphillips.comInstagram: https://www.instagram.com/kellsmcphillips/Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Ways you Can Work with THEPRBAR inc.: https://theprbarinc.com/the-bar-menu/Learn about THEPRBAR Agency: https://www.theprbaragency.com/Instagram: @theprbar_inc

Hey Friends! Welcome to Living the KG Life, a magic and pixie dust filled podcast about all things Disney.  In this episode, KG talks with Lexie Smith of the Rise & Run Podcast and Passport to Run YouTube Channel.  Lexie talks about her experiences in her TWO Disney College Programs, working at the Bippidi Boppidi Boutique at Magic Kingdom, working as a character attendant at EPCOT, and some of her favorite magic moments.Stick around, it's gonna be great!Follow the Rise and Run Podcast on Instagram: @riseandrunpodFollow Passport to Run on Instagram: @passport_to_runSubscribe to Lexie & Jack's YouTube channel: Passport to Run on YouTube

In the season 5 finale minisode of the Pitchin' and Sippin' Podcast, Lexie Smith shares how she ‘made it' in PR and key tips on landing press. She discusses the six things that led to her success in public relations and shares valuable lessons learned along the way. Here's What You'll Learn:Lexie's background in PR and her path to successThe different types of PR roles she's had throughout her careerSix things that helped her succeed in her career and businessLexie's thoughts on hustle culture in businessHow to ‘hustle mindfully'Strategies for networking and building long-term relationshipsIdeas on building a portfolio as an aspiring PR professionalThe importance of continuing to learn and develop your skills professionallyMindset advice on reprioritizing your time and how this has been a key part of her successSign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Ways you Can Work with THEPRBAR: https://theprbarinc.com/private-workshops/Instagram: @theprbar_inc

Nicole Pearl is a former national magazine editor turned On Air Beauty, Fashion, and Lifestyle Expert known as The Beauty Girl. She's written for countless magazines, such as Marie Claire, Allure, Health, In Style, Byrdie.com, and Parents, to name a few. She regularly appears on local and national TV shows sharing the latest trends, tips, and products to try.  Her mantra is "Beauty Shouldn't Be a Bitch"... and neither should getting on TV. Tapping into her 25+ years of industry experience, she launched her PR & Media Consulting business during the pandemic, which you'll learn more about in today's show.In this episode, Lexie Smith and Nicole Pearl discuss Nicole's transition from working in editorial, to freelance, to launching her own consulting business. Nicole tells listeners how to land a TV segment at both a local and national level and reveals her personal pitching preferences. Here's what you'll learn:Learn Nicole's journey in starting her consulting business during the pandemicNicole's advice for pitching yourself for TVWhere she suggests people start when pitching for TVHow a TV pitch is different than an editorial pitchTips on who to reach out to when pitching for TV Advice on what to put in a pitch to land a TV segment Core information to put forth when pitching a producer Ideas on how to get your pitch to stand outHer personal pitching preferencesHow to get connected with NicoleAnd MoreSocial media links:IG: @nicolepearlbeautygirlTikTok: @nicolepearlbeautygirlLinked in: https://www.linkedin.com/in/nicole-pearl-5413516/YouTube: https://www.youtube.com/channel/UCAb-2CrL4H9kA3kf4tayzPQThe Beauty Girl Blog: https://www.thebeautygirl.com/Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

Kelsey Ogletree is an independent journalist covering travel, food, design, and golf. Her work has been featured in various print and digital outlets, including Midwest Living, Conde Nast Traveler, The Wall Street Journal, and Food & Wine. Alongside her husband, Derrick, she's also the co-founder of Pitchcraft, a journalist-led membership platform helping PR professionals build relationships with freelance writers and editors in the national consumer lifestyle space.In this episode, Kelsey shares her journey from a successful journalism career to becoming a founder, business owner, and new mom. Kelsey and Lexie discuss why pitching content marketing writers is strategic, how to do so, and the added PR benefits for all parties involved. Here's what you'll learn:Kelsey Ogletree's career journey from journalism to becoming a founder Her personal pitching preferencesExamples of successful content marketing pitches that land wellHow Kelsey operates her business, PitchcraftThe importance of knowing journalists' pitching preferences What motivated Kelsey to start PitchcraftInsights into the content marketing industry and strategies for pitching content marketing writersTips on how content marketing can uplevel relationships with journalists and drive traffic and salesAnd more!Social media links:Instagram: https://www.instagram.com/kbogletree/?hl=enLinkedIn: https://www.linkedin.com/in/kelseyogletree/Twitter: https://twitter.com/KelseyOgletreePitchcraft Information: https://pitchcraft.media/Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

The 60th episode of the Ready Set Coach Podcast wraps up the first season of the show. Emily Merrell and Lexie Smith update listeners on the current status of their cohort, and what listeners can expect for Ready Set Coach 2.0 (coming soon!) Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week's minisode recaps Muck Rack's State of PR 2023 report. Your host, Lexie Smith, offers her most notable findings from the report, including the challenges PR professionals encounter and breaks down numerous challenges the PR industry faces. She also highlights key findings related to diversity in the workplace and the workload of PR pros based on the survey conducted by Muck Rack to gauge the state of PR in 2023.  Here's What You'll Learn:The most notable stats from Muck Rack's State of PR 2023 reportChallenges PR pros have faced over the past yearStatistics on the most used social media platformsWhat the findings mean for the PR industry as a wholeLexie's thoughts based on her experience as a PR proAnd moreMuck Rack full report: https://info.muckrack.com/state-of-pr-2023 Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

This week is a fun episode that has a lesson in the pun… Emily Merrell and Lexie Smith talk about how to enter into your Taylor Swift era of coaching. They talk about Taylor Swift's different eras and their pivotal role in her journey to success. They relate the icon's journey to different stages of launching, growing, and scaling a coaching business, discussing key takeaways.  Here's what you'll learn: How Taylor Swift's eras compare to launching and growing a coaching businessTips on how to work through those transitional periodsThey compare the specific eras that Taylor was in and how those times can compare to what it's like becoming and evolving as a coachUnspoken truths about coaching that Em and Lex have personally experiencedHow the different Taylor eras reflect different times in life and businessIdentifying what era you are in now and what era you want to get into nextAnd more on all things Taylor Swift…Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Christine O'Donnell is an Emmy-Nominated TV Journalist, Podcast Producer, professor, and the founder of Bright Sighted, a purpose-driven podcast consulting and production house. As seen in media outlets such as NBC, ABC, FOX, and CNN, Christine was also the very first guest on the Pitchin' and Sippin' Podcast.In this episode, Christine and Lexie explore the process of finding and vetting quality podcasts to pitch that align with your business. Christine shares her insights on the evolution of the podcast industry, her favorite podcasting tools, and how to use them to discover shows that align with your business or goals in a specific niche.Here's what you'll learn:How the podcast industry has grown over the past decadeCurrent developments and trends in the podcast industry Insight into how Christine's podcast production business works Christine's trusted systems for vetting podcasts Tips for advertising on podcastsAdvice on activating brand deals or sponsorships to promote your podcast Techniques for vetting the quality of a particular podcastHow to discover podcasts that align with your business or goals in a specific nicheAnd more in the world of podcasting!Social media links:Brightsided website: https://christine-odonnell.com/about/LinkedIn: https://www.linkedin.com/in/christinelodonnell/Instagram: https://www.instagram.com/thechristineod/?hl=enYouTube: https://www.youtube.com/channel/UCMt8Sl3qwkOOwU8vXTdu6lAResources: ListenNotes: https://www.listennotes.com/Chartable: https://chartable.com/chartSign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

This week's special minisode is about Emily Merrell and Lexie Smith discussing overcoming a funk and resetting your motivation. Em and Lex share valuable tips and strategies for handling difficult days when you feel down or lack motivation. They'll emphasize the importance of validating your feelings and share helpful ways to cope when the hard days arise.  Here's what you'll learn: The overarching theme is that we are all human and going through the trials of lifeTips for handling days when motivation is low The importance of validating your feelings How Em and Lex have helped each other through life and business woesStrategies for identifying solutions to handle your feelingsThe benefits of spending time outdoors and fueling your body Special stretches led by Em to increase blood flow and reset your mindAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Amanda Joy Foley is a PR strategist and consultant with 20+ years of experience. The Founder of Curate Your Soul, she sees what makes people magnetic and guides clients to unlock their personal messaging and PR strategy using Human Design & The Gene Keys. In this episode, Amanda explains human design and how publicists and entrepreneurs can utilize it to craft a successful and intuitive PR strategy. Reading Lexie's human design chart, Amanda explains how the results can be leveraged to help her further excel in PR and business.Here's what you'll learn:What human design isHow Amanda pivoted from corporate PR into Human Design and entrepreneurship What The Gene Keys areHow knowledge gained from human design can be used to craft a PR strategy for yourself or your clients An example of a Human Design chart reading about LexieTips on incorporating Human Design to create aligned and authentic brand messagingThe types of clients Amanda works with and the relevance of Human Design in PRAnd more!Social media links:Website: www.curateyoursoul.comIG: @curate.your.soulLinkedIn: https://www.linkedin.com/in/amandafoley/Get your Free Personal Human Design Chart: https://www.emmadunwoody.com/get-your-chartSign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

This week, Emily Merrell and Lexie Smith dive into time-saving hacks and strategies for coaches, sharing their personal approaches in their multi-business lives. They reflect on the evolving landscape of business promotion and the latest influence of technologies such as ChatGPT and AI. Beyond tech, Em and Lex share different techniques to help improve overall business productivity and efficiency.  Here's what you'll learn: The reality about having “not enough time”Reflections on the pros and cons of AI and ChatGPTWhat Em and Lex think about ChatGPT and its application in businessWarnings about using ChatGPT in the coaching industry The importance of maintaining your unique point of view Tips on using new technologies for more effective time-saving strategiesTime-saving strategies to apply to your businessHow to use AI to help prompt content ideas for promotion or social mediaEm and Lex's approaches to juggling multiple projects and businesses while saving timeHow to use habit stacking and content blocking techniques to save timeScheduling tools and systems used by Em and Lex And more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

 This week's minisode is an extra special episode, marking the 100th episode of the Pitchin' and Sippin' Podcast! Lexie Smith takes a moment to reflect on the podcast's impact on her life, clients, and business and then shares with listeners exactly how to effectively pitch and secure a guest spot on Pitchin' and Sippin'. Here's What You'll Learn:How the podcast has impacted Lexie's businessLessons Lexe's learned from having a podcastSuccessful pitch examples that landed guests a spot on the Pitchin' and Sippin' podcast and why they were effectiveThe exact steps to submit a pitch and apply for a guest spot on the podcastTips on how to nail your application and Lexie's personal preferencesAnd more!Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Learn how to Work with THEPRBAR: https://theprbarinc.com/the-bar-menu/Instagram: @theprbar_inc

 This week, Emily Merrell and Lexie Smith discuss how to build and establish credibility as you begin your coaching journey and build your business. They talk through common perceptions (and misconceptions) of the title ‘coach', and share valuable tips on how to build and establish credibility regardless of which phase you're at in your coaching business. Additionally, they reflect on their journeys as coaches and tactics that have been helpful in developing their own credibility. Here's what you'll learn: Perceptions (and misconceptions) of the title coach - and alternative words and titles to use Tips on establishing credibility as a coach Effective language that highlights your coaching expertiseHow to position your resume to highlight your credibility as a coachIdeas on how to build up a credible network to establish authorityHow Em and Lex started getting testimonials from their coaching clients The power of collaborations, speaking events, and case studies in building credibilityAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week Emily Merrell and Lexie Smith discuss different strategic partnership ideas that coaches can use to grow their businesses. They give personal examples, review campaigns that have worked for their clients, and share what it takes for a partnership to ultimately be deemed successful in and out of the coaching world. Here's what you'll learn: Examples of what a strategic partnership can look like Tips on creating and leading in a partnership for your coaching businessStrategic partnership ideas and campaigns that have been successful for Em and Lex's businessesDifferent buckets of collaborationHow to curate an email list that brings in people to your events and partnershipsHow collaborations can be mutually beneficialTips on deciding what you want from a partnership and what you have to offerAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this week's minisode, host Lexie Smith breaks down how to nail the perfect subject line for your pitch. She emphasizes that even the most amazing pitches may go unread if the subject line fails to capture the journalist's attention. Lexie shares expert tips on creating attention-grabbing pitch subject lines and provides effective examples.Here's What You'll Learn:Tips on how to monitor open ratesInsight into why subject lines may not be effectiveExamples of pitching strategies her agency team usesExamples of effective subject linesTips on incorporating keywords into your subject lineHow journalists mitigate their inboxes Actionable advice on making your subject line stand outAnd more!Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Ways you Can Work with THEPRBAR: https://theprbarinc.com/private-workshops/Instagram: @theprbar_inc

This week's episode takes listeners behind the scenes of what is looks like when you've achieved “success” in life, entrepreneurship, and running a coaching business. Emily Merrell and Lexie Smith reflect on their transitions into entrepreneurship, the highs and lows involved in running a business, and how social media rarely ever shares the full story of someone's journey. Here's what you'll learn: Em and Lex reflect on their corporate journies and what went on “behind the resume”Behind the scenes of their lives in their early career yearsA reminder that it's rare to know what's going on “behind the curtain” in someone's lifeLearnings from past failures and how they apply it to their businesses todayWhat successful moments have looked like for Em and LexWhat not-so-successful moments looked like for them as wellTips on cultivating your community for your own business and selfAnd moreFollow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week, Emily Merrell and Lexie Smith discuss the ‘should's' and shouldn'ts of adding a coaching offer to your existing business. They discuss their own experience in adding a coaching revenue stream, and how they evolved in their own businesses in doing so. Tune in to hear their tips on both what to consider and what to do to create more impact and revenue with coaching. Here's what you'll learn: Tips on how to add a coaching offering to your existing businessEm and Lex's experience in how they created their own coaching offeringsHow to price your coaching offer Lexie breaks down her PR journey and evolution of her coaching business to now opening up an agency branchTips on making sure your offering fits within your personality and your business modelThe shoulds and shouldn'ts of adding a coaching offering to an existing businessAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this week's episode, Emily Merrell and Lexie Smith are joined by executive functioning coach Corie Wightlin. Corie, Em, and Lex discuss overcoming overwhelm in life and business and taming your inner critic. Corie shares tangible practices to improve executive functioning that listeners can implement immediately and reveals how neurodiversity relates to coaching much more than you might think. Here's what you'll learn: The science behind the pre-frontal cortex and how it allows us to think critically What an executive functioning coach isThe difference between neurodiversity and executive functioningHow what Corie teaches applies to coaches and their businessesAdvice on taming your inner criticTips on what to do when you are experiencing overwhelm in your businessHow to reduce stress to increase productivityAnd more!Find Corie Wightlin on Instagram: https://www.instagram.com/wightlincoachingservices/?hl=enExplore her website: https://wightlincoachingservices.com/about-corieFollow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this week's minisode, your host Lexie Smith, takes listeners behind the scenes and shares how her team at THEPRBAR Agency approaches customizing and creating pitch angles for journalists. This episode offers valuable insights for PR professionals, founders, and entrepreneurs looking to uplevel their businesses and career by landing earned placements in the media. Here's What You'll Learn:Lexie emphasizes that bulk pitching doesn't work anymore and that it's crucial to create custom pitches for each journalist and outletShe advises starting with a general theme or idea and then identifying outlets and contacts that align with that themeSuggestions on researching the journalist thoroughly by looking at their byline page, portfolio, and social media links and consuming their contentTips on cautioning against pitching the same thing the journalist has already covered and advises finding a unique angle or perspective for the pitchTips on keeping the pitch brief, personalized, and tailored to the journalist's interests and preferencesLexie concludes by encouraging listeners to prioritize building relationships with journalists by providing value and being respectful of their time Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

In this week's episode, Emily Merrell and Lexie Smith discuss whether or not pivoting your coaching business is strategic or if it's an excuse masking a different issue. They break down what a successful, smart pivot looks like versus an unsuccessful, counter-productive pivot, and share how listeners can decipher where they fall between the two. Here's what you'll learn: What it means to pivot in businessHow the coaching industry has changed post-pandemicThoughts on how businesses have used pivoting to cover up something else that's going wrong in their businessExamples of successful pivots they have seenExamples of unsuccessful pivots they have seen clients makeHow pivots can be used to give business owners an easy out when they don't want to stick to the “long game”Tips on being comfortable in and excited about what your selling How to know if your inclination to pivot is strategic or notAnd more! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In the 50th episode of the Ready Set Coach Podcast, Emily Merrell and Lexie Smith discuss their experiences and insights from launching the podcast and program. They explore the strategies behind the podcast's launch and highlight commonalities among successful Ready Set Coach Program participants. They conclude by guiding maximizing personal and business growth through coaching investments.Here's what you'll learn: Learn how the Ready Set Coach Podcast came to beHear how Lexie and Emily started the Ready Set Coach ProgramHear the challenges they faced when entering the coaching industryCommon traits and actions they've seen their most successful clients take both in and out of the program.More about the upcoming Ready Set Coach CohortHow to maximize your coaching investments And moreFollow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Why it was selected for "CBNation Architects": In this episode of the CEO Podcasts, host Gresham Harkless interviews Lexie Smith, founder of THEPRBAR Inc., a public relations agency that empowers entrepreneurs and small business owners to build their own empires. Lexie has nearly 10 years of PR and marketing experience and has helped companies and entrepreneurs gain accelerated success through the world of public relations. During the interview, Lexie talked about PR and helped define what it is and why it's important.  She shared her CEO hacks, which include using CRM tools like Salesforce, Hubspot, and Pipedrive for sales management, Slack for program communication, and payment processing tools like Paypal and SamCart. She also discusses the pros and cons of hiring a PR agency (which is also relevant for any hiring and investing), highlighting the time-saving benefits of such a decision but also acknowledging the high cost and the fact that media contacts are attached to the PR firm. Overall, the podcast provides insights into the world of public relations and offers valuable advice for entrepreneurs looking to build their own empires through effective communication and marketing strategies. She also shared a term that we also borrow from here "DWY - Done with you." Check out one of our favorite CEO Hack's CEO Web Shop. Get your free audiobook and check out more of our favorite CEO Hacks HERE. I AM CEO Handbook Volume 3 is HERE and it's FREE. Get your copy here: http://cbnation.co/iamceo3. Get the 100+ things that you can learn from 1600 business podcasts we recorded. Hear Gresh's story, learn the 16 business pillars from the podcast, find out about CBNation Architects and why you might be one and so much more. Did we mention it was FREE? Download it today! Previous Episode: https://iamceo.co/2020/07/02/iam689-founder-empowers-entrepreneurs-to-be-public-relations-pros/

In this minisode, host Lexie Smith walks listeners (and viewers) through the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and Cision. She breaks down various segments of the report and helps listeners digest some of the results and statistics so they can best apply the information to their PR strategies going forward. Here's what you'll learn:Highlights from the 2023 Global Comms Report: A Seminal Moment produced by PRWeek and CisionWho has the power to persuade in the media industry globally and within the United StatesTop platform preferences of communications professionals and PR prosMainstream journalists were rated the top in the US for “Most Influence”The least influential groups globally and in the USContent considerations statistics on what audiences want to see in 2023Resources Lexie is looking at for PR day to dayAnd More!  Find the full Muck Rack report here: https://www.cision.com/resources/white-papers/2023-global-comms-report/Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

This week, Emily Merrell and Lexie Smith chat about choosing the right social media platform to market your coaching business. They talk about different social platforms they've utilized in their businesses, how they track growth metrics, and the main things to consider when selecting where to put your efforts when launching and growing your coaching business.Here's what you'll learn: The different types of social media platforms that you can market your coaching business onHow to know where your ideal clients are hanging out on social mediaHow to measure your growth across different social platformsWhat to consider when deciding which social platforms to invest your time inLearn how to leverage your personal strengths to grow your coaching business authentically on social mediaAnd more! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this episode, Emily Merrell and Lexie Smith drop tips on how to step away from busyness as a coach. They break down what busyness might look like in different phases of your business life and share necessary mindset reframes they've utilized to find a healthier relationship with time and reduce overwhelm.Here's what you'll learn: Em & Lex's best time management tips for coachesWhat systems Em and Lex use to help with their busyness as coachesHow elements of time and being busy ultimately become a choiceDifferent tips on how to reframe busyness to regain control of your schedule and lifeThe reality behind feeling overwhelmed with a never-ending to-do listAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Listen in on a LIVE coaching session with Lexie Smith, a conscious mama preparing to wean her daughter at 1 year old and looking for space to plan soulfully for the physical and emotional transitions she knows are coming. Are you struggling with an upcoming transition? Schedule a FREE connection call with Cara!

This week, Emily Merrell and Lexie Smith talk about how to build sales funnels for your coaching business and have fun with funnels! They reveal their own personal sales funnels that are running behind the scenes at THEPRBAR, Six Degrees Society, and Ready Set Coach and review what types of sales funnels are the best fit based on your unique coaching model.Here's what you'll learn: What a sales funnel is, and how it applies to your coaching businessLexie's personal sales funnel for her 1:1 coaching offerings at THEPRBAR inc. Why Lexie chose to build the sales funnel, to help qualify leadsEmily's experience with automating funnels for her company, Six Degrees Society How Emily utilizes email sequences in her funnel and why this works for her offeringsDifferent systems to have your funnels in place and examples of how Em and Lex have used the systemsHow to select and build the best sales funnel for your coaching businessAnd More! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Emily Merrell and Lexie Smith are event pros! In this episode, they share different ways to leverage events to grow your coaching business. They talk about different types of events, how to create and market events, and how to utilize them to grow your audience and attract new coaching leads to your business. Here's what you'll learn: Examples of events Emily Merrell and Lexie Smith did in their early careersHow events helped them establish their client basesHow they use events to grow Ready Set CoachTypes of events you can create as a coachHow events are essential to PRHow to think of yourself as a teacher when hosting an eventHow to leverage events to grow your coaching business and clienteleFiguring out which type of event works best for your coaching businessSome of the first events Em and Lex hosted for Ready Set CoachHow different types of events can help you find your ideal clientsAnd More! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week, Emily Merrell and Lexie Smith talk about how to conduct market research for your coaching business. They speak to the importance of conducting market research in your coaching area as well as overall in the industry. They review the important types of market research, how you can conduct such for your own practice, and how to use and apply market research findings in the overall development and growth of your coaching business. Here's what you'll learn: What market research and how it is used for coaching businessesTwo types of market research Em & Lex suggest you gather for your coaching practiceExamples of how Ready Set Coach integrates market research in their module teachings What competitor research can do for your businessTips on how getting in front of your audience can help you audit your offering and figure out what customers actually wantExamples of market research questions that you can use on a market research callHow to use and apply market research to develop your offerings and grow your coaching businessHow to find people who are willing to participate in market research callsAnd more! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this episode, Emily Merrell and Lexie Smith break down the different ways to position yourself within the coaching industry.  From messaging to pricing to sales and more, hear the duo talk through various positioning strategies that can make you stand out in the crowded coaching world. Here's what you'll learn: Different ways you can be perceived in the coaching worldDifferent elements that factor into your positioning, such as messagingHow to position yourself on social media in an authentic wayDifferent tiers of offerings you can provide based on how you want your coaching business to be perceivedHow the client experience is affected (or should be altered) by how you decide to position yourself as a coachHow different levels of exclusivity affect your price point when curating your offeringThe importance of credibility when you are going after the luxury and high-ticket market as a coachTips on positioning yourself as more accessible to a larger client baseAnd More!

In this episode, Emily Merrell and Lexie Smith dive into how to navigate being triggered while living and working in a digital world. They get personal and share their own experiences of getting triggered on social media and how they've navigated accordingly. They explore the root cause of triggers and discuss actional ways listeners and coaches can navigate in today's digital landscape.  Here's what you'll learn: Examples of triggers they have seen and experienced in personal and business lifeHow triggers can business triggers are often attached to something much more personalHow to acknowledge triggers and explore the root causeExamples of the ‘shoulds' they see come up in motherhood and businessHow triggers can be a positive motivator and help you to take actionStrategies for dealing with people or places that trigger youThe benefit of looking at things from an empathetic viewpointHow to set boundaries with yourself and your triggersAnd More!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

How do you do it all?! Emily Merrell and Lexie Smith walk listeners through how to manage time to add a new coaching revenue stream or side hustle to your life. They review best practices and considerations for those working full-time, existing business owners diversifying their offerings, and multi-passionate entrepreneurs and business owners looking to get into the coaching world. Here's what you'll learn: How Em and Lex personally time manage their multiple businesses - Ready Set Coach, Six Degrees Society, and THEPRBAR inc.How to manage launching a coaching side hustle while still working full-time.How to allocate time to start a coaching revenue stream in your existing businessExamples of systems that Em and Lex use in managing their own businessesMindset reframes on time management and tangible tips to try yourselfThe importance of making space in life outside of businessAnd MoreFollow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

Alesandra (Alice) Dubin is a Los Angeles-based travel and lifestyle writer. Her bylines appear in outlets such as Insider, Travel + Leisure, Esquire, Glamour, Good Housekeeping, AFAR, Prevention, Woman's Day, Shondaland, Southern Living, Fast Company, and countless others. She has a bachelor's degree from UC Berkeley and a master's in journalism from New York University.In this special sneak peek episode of Season 5, Alice and host Lexie Smith talk about the current state of the media industry and where it's headed with the emergence of AI and ChatGPT. From delving into her career to discussing the future of freelance writing and her personal preferences when being pitched, Alice shares her opinion and expertise on what's to come in the world of media and PR in 2023 and beyond.Here's what you'll learn:How Alice Dubin got her start in the world of journalismThe path her career has taken over the years and her transition into full-time freelance journalismA recap of why media layoffs are happening industry-wideWhat ChatGPT is and how it's being usedHer thoughts on what AI and ChatGPT mean for the future of the industry at largeWhat type of stories and journalism we'll see as AI continues to developAlice Dubin's personal pitching preferencesHer thoughts on how to support freelancers during this time in the media industryAnd More!Social media links:Substack: https://alicedubin.substack.com/Instagram, TikTok, and Twitter: @alicedubinWebsite: alicedubin.comSign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc

This week, Emily Merrell and Lexie Smith walk through how to pick the best marketing strategy for your coaching business. They review various common marketing strategies on the market and discuss how to choose which will ultimately work best for you and your coaching practice. Here's what you'll learn: Examples of different marketing strategies that exist for new coachesHow to take inventory of what works for you as an individual in marketingHow a strategy can only work if it aligns with your strengthsMarketing strategies that Em & Lex have used personally - what worked, and what didn'tThe key to activating an effective marketing strategy for your coaching businessWhat to avoid when marketing your coaching practiceAnd More!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week, Emily Merrell and Lexie Smith discuss the most common places they see coaches drop the ball when it comes to launching and growing a successful coaching business. They reframe ‘dropping the ball' as opportunities for growth and improvement. Tune in to hear what common mistakes you can avoid when starting and running a coaching business. Here's what you'll learn: The most common mistakes Em & Lex see coaches making in the sales processThe importance (and opportunity) of follow upsWhy it's critical to never assume anything, and ways to reframe an assumption to your and your client's benefitThe marketing mistakes they see coaches routinely making - and how to avoid doing such yourselfHow to improve your sales close rateOther common places coaches drop the ball and homework on how to turn them into opportunities for your own coaching practice And More! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

How many clients can you really take on as a coach? In this episode, Emily Merrell and Lexie Smith talk about how to set your client's capacity as a coach. They speak to how to determine such throughout different seasons of life, and the reality of how much time a single client truly takes. Reflecting on their experiences dealing with fluctuating workloads and capacity, they share tangible tips and homework on how listeners can avoid burnout or boredom. Here's what you'll learn: The number one element that is key in determining and setting your capacity as a coachTips on how to take inventory of your own energy levelsHow finding the time of the day that you work best in is criticalThe definition of a super-user and under-user is in coaching, and how each affect your capacity overallHow much time it truly takes to service a coaching client or a group programThat it's OK to change your capacity throughout different seasons of your life and businessAnd More!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this bonus episode, Emily Merrell and Lexie Smith, co-founders of Ready Set Coach, break down what the Ready Set Coach Program actually is! Learn what's involved, the nuts and bolts of the program, who it's for, what topics are covered, what makes the program unique, and when doors are open to their next and upcoming cohorts.  Here's what you'll learn: All about the Ready Set Coach ProgramThe different iterations the program has gone throughWhat the program looks like todayWho this program is geared toward servingThe nitty gritty details of how the program worksWhat they dive into during bi-weekly meetings The types of modules they coverWhat makes the program uniqueAnd More!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week, Emily Merrell and Lexie Smith outline different ways to monetize a coaching business. They speak to the importance of diversifying your revenue streams and exploring the various products and services that can seamlessly be added to a coaching business model.  Here's what you'll learn: Tips on how to diversify your coaching offering suiteIdeas on how to create more revenue streams within your pre-existing businessWhat affiliate marketing can do for your coaching business as an added revenue streamHow to monetize partnerships and collaborations with other businessesWhat passive income and how can it be added to your coaching businessDifferent things you can offer on an online store that makes sense for coachingHow to create and monetize a membership for your coaching practiceHow speaking, events, writing, podcasts, and moderation can act as added revenue streams And More!

This week, Emily Merrell and Lexie Smith dive into the world of Client Relations and break down how to deal with client red flags in the coaching industry. They share lessons learned the hard way, and how to ethically and professionally deal with a variety of challenging client issues in real-time - from clients wanting out of a contract to say no to the wrong fit, to payment issues, and beyond. Here's what you'll learn: Tips on how to handle a client who wants to break the contractDifferent ways to productively decline working with a client if they're the wrong fit.Em & Lex's personal experiences dealing with different client red flagsHow to approach tough client conversations professionallyWhat to do when you encounter billing problems with a clientBest practices for seamless client billingWhat your job is as a coach and what it isn'tAnd more! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

In this episode, Emily Merrell and Lexie Smith break down ways to avoid burnout when launching your coaching business, revenue stream, or side hustle. They provide personal tips that have enabled them to avoid burnout in their own businesses and share a variety of actionable strategies that will enable and empower coaches to put their health first (without their business paying the price.)  Here's what you'll learn: Tips on taking inventory on how to best time block according to your personal energy levelsStrategies on how to keep yourself accountable for prioritizing wellness Advice on how to create sustainable systems for your business to growHow Em & Lex have personally avoided burnout when launching and growing their own businessesDifferent systems the pair have utilized to schedule out content and recurring business activitiesWhy it makes sense to prioritize wellness if you truly want to grow your coaching business in the long termAnd more!Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

This week's episode focuses on how much it costs to launch and grow a new coaching business or side hustle. From basic legal start-up costs to software to tech, creative services, and much more, Emily Merrell and Lexie Smith share where they personally invested when launching and where they got scrappy, and provide insight on how others can do the same.Here's what you'll learn: How they approached business costs when first starting out - where they got scrappy, and where they investedThe various investment categories that go into starting a coaching businessDifferent software and hidden business fees to keep on your radarPlaces they wish they had and hadn't spent money on Actual costs for various software and areas needed to run a legal businessHomework on how you can begin to budget launching a coaching businessAnd More! Follow Em & Lex on Instagram at @readysetcoachprogramLearn more about the Ready Set Coach Program at Readysetcoachprogram.comLearn more about Six Degrees Society and THEPRBAR inc.

We are doing a feed drop this week with Lexie's interview with Jamie Ratermann on the Limitless Podcast. This episode focuses on PR & Marketing. While there are many similarities, there are also crucial differences that tie up PR and marketing to create an almost perfect communication strategy. Jamie Ratermann chats with PR coach Lexie Smith, about cancel culture, communication crises, and how PR can be a long-term strategy that focuses on the credibility of your brand while also creating visibility for you.Here's what you'll learn:How Lexie refers to PR looking like collaboration and relationshipsSome differences between public relations and marketingLexie's entrepreneurial journey Utilizing social media in the PR processTips on the art of cultivating opportunities Tips on handling constructive criticism and negative comments, especially on social mediaTips on preparing clap-back statementsTips on handling cancel culture and getting neutralAnd More!Check out the Limitless Podcast: https://podcasts.apple.com/us/podcast/limitless/id1612863029Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Interested in learning more about Pitchin'? Book a Free Consultation here.Instagram: @theprbar_inc

In this episode, your host, Lexie Smith breaks down Muck Rack's 2022 State of Podcasting Report and gives notable stats on what the world of podcasting looks like today. She breaks down things from rankings to episode content and revenue with podcasts today.  Here's what you'll learn:Specifics on listeners in podcasts todayNumbers of listeners per podcast How current events are the top inspiration for new content ideasStats on most popular podcast platforms Ways in which podcasts are monetizing contentDifferent publishing platforms that are popular for podcastsThe use of social media to promote their podcastLearn the top reasons why podcasts are popular and the future of podcasting And more!Find the full Muck Rack report here: https://info.muckrack.com/state-of-podcasting-2022Sign up For Lexie's Weekly Insider to Receive Insider Tips, Invites, & More at: https://theprbarinc.com/newsworthy/Instagram: @theprbar_inc