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Most managers already know what good management looks like. Give real feedback. Delegate. Have the hard conversation. Knowing it has never been the problem. Nir Eyal spent years asking why people who have the right answer still don't act on it. His conclusion is that the gap is not motivation or discipline. It's belief. And beliefs are harder to spot than habits, because from the inside they feel like facts. In this conversation, Nir walks through what a belief actually is, why confirmation bias quietly hardens a manager's read on an employee until it stops being reviewable, and what to do when you find yourself already dreading a conversation that hasn't happened yet. He also makes a blunt case against two labels a lot of leaders wear comfortably: imposter syndrome and perfectionist. The practical takeaways here are small and usable. Look for where you're suffering instead of hunting for the belief directly. Keep a reality log when your read on your own performance has gone lopsided. And pay attention to whatever words follow "I am." About our guest Nir Eyal is the author of Hooked, Indistractable, and Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results, an instant New York Times bestseller written with Julie Li. He is a former lecturer at the Stanford Graduate School of Business, and his work has appeared in The New York Times, Harvard Business Review, and Time. He writes about behavior, focus, and belief at NirAndFar.com. Nir is offering listeners a free 5-Minute Belief Change Guide at nirandfar.com/beyond-belief-live. TIMESTAMPS 00:00 Why managers know what to do and still don't do it 02:00 Why readers kept telling Nir his last book didn't work for them 06:00 Why the best advice becomes wasted breath without belief 07:15 The difference between a fact, a faith, and a belief 08:50 Why your conscious mind only gets 50 bits of what's in front of you 11:00 How a manager's opinion of an employee hardens into fact 13:30 Why you can see everyone's limiting beliefs except your own 15:15 Don't look for the belief. Look for where you're suffering. 17:45 The flowers Nir sent his mom and what he learned from the phone call 20:15 How a reality log corrects a belief about your own performance 23:00 What happens to Thursday's hard conversation when you decide Tuesday it will go badly 25:50 Why your labels are your limits 28:00 Why Nir says imposter syndrome isn't real 30:00 Same sweaty palms, different belief 32:20 Where to start if you want to test one belief this week A QUICK GLIMPSE INTO OUR PODCAST Podcast: Transform Your Workplace, sponsored by Xenium HR Host: Brandon Laws In Brandon's own words: "The Transform Your Workplace podcast is your go-to source for the latest workplace trends, big ideas, and time-tested methods straight from the mouths of industry experts and respected thought-leaders." About Xenium HR Xenium HR is on a mission to transform workplaces by providing expert outsourced HR and payroll services for small and medium-sized businesses. With a people-first approach, Xenium helps organizations create thriving work environments where employees feel valued and supported. From navigating compliance to enhancing workplace culture, Xenium offers tailored solutions that empower growth and simplify HR. Whether managing employee relations, payroll processing, or implementing impactful training programs, Xenium is the trusted partner businesses rely on to elevate their workplace experience. Discover how Xenium can transform your workplace: Learn more Connect with Nir Eyal: Website LinkedIn Instagram Beyond Belief Free Belief Change Guide Connect with Brandon Laws: LinkedIn Instagram About Connect with Xenium HR: Website LinkedIn Facebook Twitter Instagram YouTube
In this episode, Tara sits down with New York Times bestselling author Nir Eyal for an eye-opening conversation on mastering focus, shifting limiting mindsets, and reclaiming control over daily attention. Nir pulls back the curtain on the real root causes of distraction, debunking the common myth that technology alone is to blame. Instead, he reveals that an astonishing 90% of phone checks happen without a single notification, driven instead by "internal triggers," fleeting moments of emotional discomfort, boredom, or anxiety. Nir shares an actionable four-step framework to manage these internal feelings, break the cycle of procrastination, and rewrite the internal narratives that hold them back from living intentionally. The discussion also dives deep into the incredible power of the mind, highlighting the research behind his work in his new book Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Extraordinary Results, including the mind-bending story of a patient undergoing surgery without anesthesia through the power of hypnotic belief. Nir unpacks how beliefs function as tools rather than absolute truths, introducing powerful reframing techniques like Byron Katie's four questions to dismantle self-sabotaging thoughts. Nir emphasizes the importance of moving past parental hypocrisy, modeling healthy device habits, and leading with purpose and love to build a deeply connected, resilient family. For parents or anyone feeling stuck, the episode offers crucial, practical strategies to stop limiting beliefs from holding them back. Links: www.NirAndFar.com https://amzn.to/4bjYEL6 https://www.linkedin.com/in/nireyal/ https://www.youtube.com/user/nirandfar https://twitter.com/nireyal https://www.facebook.com/nirandfar/ http://instagram.com/neyal99 Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
What if your biggest leadership limitation isn't your strategy, skills, or team—but a belief you've never questioned? In this episode, Lisa G. sits down with bestselling author Nir Eyal to unpack the hidden beliefs that shape how CEOs see problems, anticipate outcomes, and decide what's possible. From Serena Williams' Wimbledon win to the science of attention, agency, and mental contrasting, Nir reveals why beliefs are tools—not truths. They explore how leaders can test assumptions, challenge organizational limitations, and plan for discomfort instead of relying on positive visualization. If you want to think more clearly, lead with greater agency, and achieve breakthrough results, this conversation will challenge what you believe is possible. Ready to challenge the belief that's quietly limiting your leadership? Listen to the full episode, then explore Nir's work at NirAndFar.com and read Beyond Belief. Don't just change what you do. Change what you believe is possible.
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 4047: James Clear explores Kurt Lewin's powerful equation, behavior is a function of the person and their environment, and reveals how small changes in mindset and surroundings can dramatically improve your habits. Drawing on research from psychology and behavioral design, he shows how shaping your environment can make healthier, happier, and more productive choices feel almost automatic. Read along with the original article(s) here: https://www.nirandfar.com/2014/09/this-simple-equation-reveals-how-habits-shape-your-health-happiness-and-wealth.html Quotes to ponder: Behavior is a function of the Person in their Environment.” “In many cases, your environment will drive your behavior even more than your personality.” “Improve yourself and adjust your environment to make good habits easier and bad habits harder.” Episode references: Nudge by Richard H. Thaler and Cass R. Sunstein: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Freedom: https://freedom.to/ Mindset by Carol Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 4047: James Clear explores Kurt Lewin's powerful equation, behavior is a function of the person and their environment, and reveals how small changes in mindset and surroundings can dramatically improve your habits. Drawing on research from psychology and behavioral design, he shows how shaping your environment can make healthier, happier, and more productive choices feel almost automatic. Read along with the original article(s) here: https://www.nirandfar.com/2014/09/this-simple-equation-reveals-how-habits-shape-your-health-happiness-and-wealth.html Quotes to ponder: Behavior is a function of the Person in their Environment.” “In many cases, your environment will drive your behavior even more than your personality.” “Improve yourself and adjust your environment to make good habits easier and bad habits harder.” Episode references: Nudge by Richard H. Thaler and Cass R. Sunstein: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Freedom: https://freedom.to/ Mindset by Carol Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 4047: James Clear explores Kurt Lewin's powerful equation, behavior is a function of the person and their environment, and reveals how small changes in mindset and surroundings can dramatically improve your habits. Drawing on research from psychology and behavioral design, he shows how shaping your environment can make healthier, happier, and more productive choices feel almost automatic. Read along with the original article(s) here: https://www.nirandfar.com/2014/09/this-simple-equation-reveals-how-habits-shape-your-health-happiness-and-wealth.html Quotes to ponder: Behavior is a function of the Person in their Environment.” “In many cases, your environment will drive your behavior even more than your personality.” “Improve yourself and adjust your environment to make good habits easier and bad habits harder.” Episode references: Nudge by Richard H. Thaler and Cass R. Sunstein: https://www.amazon.com/Nudge-Improving-Decisions-Health-Happiness/dp/014311526X Freedom: https://freedom.to/ Mindset by Carol Dweck: https://www.amazon.com/Mindset-Psychology-Carol-S-Dweck/dp/0345472322 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 2064: Nir Eyal explains how variable rewards and user investment transform ordinary products into habit-forming experiences that keep people coming back. By understanding how companies use triggers, anticipation, and personal investment to shape behavior, listeners can better recognize the psychology behind modern technology while learning how these same principles can be used to build healthier and more beneficial routines. Read along with the original article(s) here: https://www.nirandfar.com/how-to-manufacture-desire/ Quotes to ponder: "Variable schedules of reward are one of the most powerful tools that companies use to hook users." "The fact that we have greater access to the web through our various devices also gives companies greater access to us." "Introducing variability multiplies the effect, creating a frenzied hunting state, activating the parts associated with wanting and desire." Episode references: Skinner box: https://en.wikipedia.org/wiki/Operant_conditioning_chamber Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal provides research-proven strategies for tackling the biggest restraint in our lives: our beliefs.— YOU'LL LEARN — 1) Striking examples of the power of our beliefs2) How to make the most of placebos 3) Three tools for challenging your limiting beliefsSubscribe or visit AwesomeAtYourJob.com/ep1136 for clickable versions of the links below. — ABOUT NIR — Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and human potential. He previously taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the international bestsellers Hooked: How to Build Habit-Forming Products andIndistractable: How to Control Your Attention and Choose Your Life, which have sold over 1 million copies in more than 30 languages. Indistractable received critical acclaim, winning the Outstanding Works of Literature Award and being named among the best business and personal development books of the year by Amazon, Audible, and The Globe and Mail. His third book, Beyond Belief, reveals how to identify and replace the hidden beliefs that define our limits. As an active angel investor, Nir has backed multi-billion-dollar companies that implement his methodologies, including Canva, Kahoot!, and others. In addition to blogging at NirAndFar.com, his writing has been featured in The New York Times and Harvard Business Review, and he is a regular contributor to Psychology Today.• Book: Beyond Belief: The Science-Backed Way to Stop Limiting Yourself and Achieve Breakthrough Results• Website: NirAndFar.com— RESOURCES MENTIONED IN THE SHOW — • Study: “On the Phenomenon of Sudden Death in Animals and Man” by Curt P. Richter• Study: “Anabolic steroids: the physiological effects of placebos” by Ariel Gideon and William Saville• Study: “Cognitive influence on the evaluation of wine: The impact and assessment of price” by Charles Spence• Study: “Longevity increased by positive self-perceptions of aging” by Becca R. Levy, Martin D. Slade, Suzanne R. Kunkel, and Stanislav V. Kasl• Book: All Marketers are Liars: The Underground Classic That Explains How Marketing Really Works--and Why Authenticity Is the Best Marketing of All by Seth Godin• Book: Alchemy: The Surprising Power of Ideas That Don't Make Sense by Rory Sutherland• Book: War and Peace by Leo Tolstoy— THANK YOU SPONSORS! — • Monarch.com. Get 50% off your first year on with the code AWESOME.• Vanguard. Give your clients consistent results year in and year out with vanguard.com/AUDIO• Shopify. Sign up for your $1/month trial at Shopify.com/betterSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3754: Nir Eyal explains how to manage distractions by focusing on the internal triggers that spark them, rather than fighting the urges themselves. Through practical techniques like writing down triggers, exploring sensations with curiosity, and “surfing the urge,” he shows how to turn fleeting impulses into opportunities for self-mastery and improved focus. These methods help us stay present, avoid reactive behaviors, and build resilience against everyday temptations. Read along with the original article(s) here: https://www.nirandfar.com/internal-triggers/ Quotes to ponder: “I'm feeling that tension in my chest right now. And there I go, trying to reach for my iPhone.” “One of Bricker's favorite techniques is the ‘leaves on a stream' method.” “This rule allows time to do what some behavioral psychologists call ‘surfing the urge.'” Episode references: American Lung Association: https://www.lung.org Fred Hutchinson Cancer Research Center: https://www.fredhutch.org Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3754: Nir Eyal explains how to manage distractions by focusing on the internal triggers that spark them, rather than fighting the urges themselves. Through practical techniques like writing down triggers, exploring sensations with curiosity, and “surfing the urge,” he shows how to turn fleeting impulses into opportunities for self-mastery and improved focus. These methods help us stay present, avoid reactive behaviors, and build resilience against everyday temptations. Read along with the original article(s) here: https://www.nirandfar.com/internal-triggers/ Quotes to ponder: “I'm feeling that tension in my chest right now. And there I go, trying to reach for my iPhone.” “One of Bricker's favorite techniques is the ‘leaves on a stream' method.” “This rule allows time to do what some behavioral psychologists call ‘surfing the urge.'” Episode references: American Lung Association: https://www.lung.org Fred Hutchinson Cancer Research Center: https://www.fredhutch.org Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3754: Nir Eyal explains how to manage distractions by focusing on the internal triggers that spark them, rather than fighting the urges themselves. Through practical techniques like writing down triggers, exploring sensations with curiosity, and “surfing the urge,” he shows how to turn fleeting impulses into opportunities for self-mastery and improved focus. These methods help us stay present, avoid reactive behaviors, and build resilience against everyday temptations. Read along with the original article(s) here: https://www.nirandfar.com/internal-triggers/ Quotes to ponder: “I'm feeling that tension in my chest right now. And there I go, trying to reach for my iPhone.” “One of Bricker's favorite techniques is the ‘leaves on a stream' method.” “This rule allows time to do what some behavioral psychologists call ‘surfing the urge.'” Episode references: American Lung Association: https://www.lung.org Fred Hutchinson Cancer Research Center: https://www.fredhutch.org Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1809: Nir Eyal explains how focusing on the wrong success metrics can sabotage long-term growth, showing why retention is far more critical than acquisition. By shifting attention to what truly drives lasting engagement, he reveals how businesses and individuals can make better decisions that sustain momentum over time. Read along with the original article(s) here: https://www.nirandfar.com/never-take-your-eyes-off-this-hacker-metric/ Quotes to ponder: “Acquisition brings people in the door, but retention keeps them from leaving.” “Chasing growth without retention is like filling a leaky bucket.” “Retention is the core metric that determines if your product becomes a habit.” Episode references: Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1809: Nir Eyal explains how focusing on the wrong success metrics can sabotage long-term growth, showing why retention is far more critical than acquisition. By shifting attention to what truly drives lasting engagement, he reveals how businesses and individuals can make better decisions that sustain momentum over time. Read along with the original article(s) here: https://www.nirandfar.com/never-take-your-eyes-off-this-hacker-metric/ Quotes to ponder: “Acquisition brings people in the door, but retention keeps them from leaving.” “Chasing growth without retention is like filling a leaky bucket.” “Retention is the core metric that determines if your product becomes a habit.” Episode references: Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1809: Nir Eyal explains how focusing on the wrong success metrics can sabotage long-term growth, showing why retention is far more critical than acquisition. By shifting attention to what truly drives lasting engagement, he reveals how businesses and individuals can make better decisions that sustain momentum over time. Read along with the original article(s) here: https://www.nirandfar.com/never-take-your-eyes-off-this-hacker-metric/ Quotes to ponder: “Acquisition brings people in the door, but retention keeps them from leaving.” “Chasing growth without retention is like filling a leaky bucket.” “Retention is the core metric that determines if your product becomes a habit.” Episode references: Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1809: Nir Eyal explains how focusing on the wrong success metrics can sabotage long-term growth, showing why retention is far more critical than acquisition. By shifting attention to what truly drives lasting engagement, he reveals how businesses and individuals can make better decisions that sustain momentum over time. Read along with the original article(s) here: https://www.nirandfar.com/never-take-your-eyes-off-this-hacker-metric/ Quotes to ponder: “Acquisition brings people in the door, but retention keeps them from leaving.” “Chasing growth without retention is like filling a leaky bucket.” “Retention is the core metric that determines if your product becomes a habit.” Episode references: Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1646: Nir Eyal breaks down the psychology behind user engagement through a simple three-step framework: trigger, action, and reward. He explains how companies can design products that create lasting habits by tapping into users' internal motivations and building feedback loops that keep them coming back. Read along with the original article(s) here: https://www.nirandfar.com/2012/04/hooking-users-in-3-steps.html Quotes to ponder: "Habits are defined as behaviors done with little or no conscious thought." "The more users invest time and effort into a product, the more they value it." "The Hook model has three steps: a trigger, an action, and a variable reward." Episode references: BJ Fogg's Behavior Model: https://www.behaviormodel.org/ Skinner's Variable Rewards Study: https://psychology.fandom.com/wiki/B._F._Skinner Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1646: Nir Eyal breaks down the psychology behind user engagement through a simple three-step framework: trigger, action, and reward. He explains how companies can design products that create lasting habits by tapping into users' internal motivations and building feedback loops that keep them coming back. Read along with the original article(s) here: https://www.nirandfar.com/2012/04/hooking-users-in-3-steps.html Quotes to ponder: "Habits are defined as behaviors done with little or no conscious thought." "The more users invest time and effort into a product, the more they value it." "The Hook model has three steps: a trigger, an action, and a variable reward." Episode references: BJ Fogg's Behavior Model: https://www.behaviormodel.org/ Skinner's Variable Rewards Study: https://psychology.fandom.com/wiki/B._F._Skinner Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1646: Nir Eyal breaks down the psychology behind user engagement through a simple three-step framework: trigger, action, and reward. He explains how companies can design products that create lasting habits by tapping into users' internal motivations and building feedback loops that keep them coming back. Read along with the original article(s) here: https://www.nirandfar.com/2012/04/hooking-users-in-3-steps.html Quotes to ponder: "Habits are defined as behaviors done with little or no conscious thought." "The more users invest time and effort into a product, the more they value it." "The Hook model has three steps: a trigger, an action, and a variable reward." Episode references: BJ Fogg's Behavior Model: https://www.behaviormodel.org/ Skinner's Variable Rewards Study: https://psychology.fandom.com/wiki/B._F._Skinner Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1646: Nir Eyal breaks down the psychology behind user engagement through a simple three-step framework: trigger, action, and reward. He explains how companies can design products that create lasting habits by tapping into users' internal motivations and building feedback loops that keep them coming back. Read along with the original article(s) here: https://www.nirandfar.com/2012/04/hooking-users-in-3-steps.html Quotes to ponder: "Habits are defined as behaviors done with little or no conscious thought." "The more users invest time and effort into a product, the more they value it." "The Hook model has three steps: a trigger, an action, and a variable reward." Episode references: BJ Fogg's Behavior Model: https://www.behaviormodel.org/ Skinner's Variable Rewards Study: https://psychology.fandom.com/wiki/B._F._Skinner Hooked: https://www.amazon.com/Hooked-How-Build-Habit-Forming-Products/dp/1591847788 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1601: Expending effort on a product makes users more committed to it, a concept known as "user investment." Instead of always making things easier, successful habit-forming products like Twitter, LinkedIn, and Evernote encourage small investments - such as following someone, entering data, or contributing content - that increase a service's value over time. When stored value meets a network effect, user commitment deepens, making the product an integral part of daily life. Read along with the original article(s) here: https://www.nirandfar.com/2012/07/makeyourusersdothework.html Quotes to ponder: "Despite the considerable effort required to pick the lottery numbers, a process reminiscent of filling out multiple choice questions on a test, players valued the tickets they spent the time and effort picking." "The tiny bit of effort associated with providing workplace information created a hook the system could use to get users to return." "The more users invest in a way of doing things through tiny bits of work, the more valuable the service becomes in their lives and the less they question its use." Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1601: Expending effort on a product makes users more committed to it, a concept known as "user investment." Instead of always making things easier, successful habit-forming products like Twitter, LinkedIn, and Evernote encourage small investments - such as following someone, entering data, or contributing content - that increase a service's value over time. When stored value meets a network effect, user commitment deepens, making the product an integral part of daily life. Read along with the original article(s) here: https://www.nirandfar.com/2012/07/makeyourusersdothework.html Quotes to ponder: "Despite the considerable effort required to pick the lottery numbers, a process reminiscent of filling out multiple choice questions on a test, players valued the tickets they spent the time and effort picking." "The tiny bit of effort associated with providing workplace information created a hook the system could use to get users to return." "The more users invest in a way of doing things through tiny bits of work, the more valuable the service becomes in their lives and the less they question its use." Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1601: Expending effort on a product makes users more committed to it, a concept known as "user investment." Instead of always making things easier, successful habit-forming products like Twitter, LinkedIn, and Evernote encourage small investments - such as following someone, entering data, or contributing content - that increase a service's value over time. When stored value meets a network effect, user commitment deepens, making the product an integral part of daily life. Read along with the original article(s) here: https://www.nirandfar.com/2012/07/makeyourusersdothework.html Quotes to ponder: "Despite the considerable effort required to pick the lottery numbers, a process reminiscent of filling out multiple choice questions on a test, players valued the tickets they spent the time and effort picking." "The tiny bit of effort associated with providing workplace information created a hook the system could use to get users to return." "The more users invest in a way of doing things through tiny bits of work, the more valuable the service becomes in their lives and the less they question its use." Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1601: Expending effort on a product makes users more committed to it, a concept known as "user investment." Instead of always making things easier, successful habit-forming products like Twitter, LinkedIn, and Evernote encourage small investments - such as following someone, entering data, or contributing content - that increase a service's value over time. When stored value meets a network effect, user commitment deepens, making the product an integral part of daily life. Read along with the original article(s) here: https://www.nirandfar.com/2012/07/makeyourusersdothework.html Quotes to ponder: "Despite the considerable effort required to pick the lottery numbers, a process reminiscent of filling out multiple choice questions on a test, players valued the tickets they spent the time and effort picking." "The tiny bit of effort associated with providing workplace information created a hook the system could use to get users to return." "The more users invest in a way of doing things through tiny bits of work, the more valuable the service becomes in their lives and the less they question its use." Learn more about your ad choices. Visit megaphone.fm/adchoices
Grab a pen, paper and get ready to take notes in this engaging episode of Start with a Win host, Adam Contos dives into the art of building habit-forming products with Nir Eyal, a renowned expert in psychology, technology, and business. Nir, known for his groundbreaking books "Hooked" and "Indistractable," shares insights into creating products that captivate users by integrating psychological principles. Listeners will discover the four-step model that can drive user engagement and foster lasting habits. Nir's discussion offers practical strategies for anyone looking to design products that not only attract users but keep them coming back. He offers practical tips for managing distractions, including mastering internal triggers, timeboxing, and reducing unnecessary meetings. Tune in to discover how to transform your routines and reclaim your focus, making technology work for you rather than against you. A must-listen for entrepreneurs and product designers alike.Nir Eyal writes, consults, and teaches about psychology, technology, and business. He previously taught at Stanford Graduate School of Business and the Hasso Plattner Institute of Design. Nir co-founded and sold two tech companies and was dubbed “The Prophet of Habit-Forming Technology” by The M.I.T. Technology Review. He authored two bestselling books, Hooked and Indistractable, which sold over 1 million copies in over 30 languages. Indistractable won the Outstanding Works of Literature Award and was named a Best Business and Leadership Book of the Year by Amazon. Nir's writing has appeared in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today. He blogs at NirAndFar.com and invests in habit-forming products like Eventbrite and Canva. Nir attended Stanford Graduate School of Business and Emory University.00: Intro02:03 Doing anything without thinking about it is this…03:58 Took the secrets of Silicon Valley for this model?05:35 Four phases to this model08:30 A habit forming product has to have this phase!14:11 If you don't have a habit, you better have a competitive advantage, Warren Buffett calls it…17:06 Think outside the box, for this reward, as you can't buy this!21:01 Why are we distracted so easily in life?22:20 What is the opposite of distraction, it's not focus!28:10 We haven't learned this to deal with the discomfort!31:01 If you follow these four strategies you will become indistractable.34:50 PURPOSE of a meeting, it is stated here, listen in…www.nirandfar.com⚡️FREE RESOURCE:
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1411: Nir Eyal explores how fostering psychological safety and allowing predictable time off can transform a toxic work culture. Through the story of BCG's experiment, Eyal illustrates how open dialogue and team collaboration lead to increased job satisfaction, better retention, and a healthier workplace environment. Read along with the original article(s) here: https://www.nirandfar.com/toxic-work-culture/ Quotes to ponder: "There was no taboo. You could talk about anything." "Individuals on teams with higher psychological safety are less likely to leave Google and they're rated as effective twice as often by executives." "Psychological safety is the antidote to unhealthy work environments and a toxic work culture." Episode references: Amy Edmondson's TEDx talk: https://www.youtube.com/watch?v=LhoLuui9gX8 The Power of Now: https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808 Learn more about your ad choices. Visit megaphone.fm/adchoices
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1411: Nir Eyal explores how fostering psychological safety and allowing predictable time off can transform a toxic work culture. Through the story of BCG's experiment, Eyal illustrates how open dialogue and team collaboration lead to increased job satisfaction, better retention, and a healthier workplace environment. Read along with the original article(s) here: https://www.nirandfar.com/toxic-work-culture/ Quotes to ponder: "There was no taboo. You could talk about anything." "Individuals on teams with higher psychological safety are less likely to leave Google and they're rated as effective twice as often by executives." "Psychological safety is the antidote to unhealthy work environments and a toxic work culture." Episode references: Amy Edmondson's TEDx talk: https://www.youtube.com/watch?v=LhoLuui9gX8 The Power of Now: https://www.amazon.com/Power-Now-Guide-Spiritual-Enlightenment/dp/1577314808 Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir's Note: This article is a collaboration between Jonathan Haidt, a social psychologist at New York University's Stern School of Business, and me. He researches moral and political psychology and business ethics. He has delivered four TED Talks and written two best-selling books. We've been friends for years, and our daughters often played together when I lived in New York City. You can read the NirAndFar blog post on: Children and Technology: 3 Things Parents Need To Know https://www.nirandfar.com/children-and-technology/ Nir And Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/ --- Support this podcast: https://podcasters.spotify.com/pod/show/nirandfar/support
Have you ever found yourself in the habit of using a certain product, program, or platform when seeking to alleviate an uncomfortable feeling (such as stress or boredom) or access an overall greater sense of satisfaction? Many of the items that we use in our day-to-day lives were intentionally designed to be habit-forming – and understanding the psychology behind what makes these products so catchy can be beneficial for both their developers and consumers alike. In his award-winning book, “Hooked: How to Build Habit-Forming Products,” Nir Eyal examines the factors that drive customer engagement and lead consumers to use certain products again and again. Nir is also the author of “Indistractable: How to Control Your Attention and Choose Your Life” (which he discussed in Episode 164 of The MINDSet Game® podcast), has taught as a lecturer in marketing at the Stanford Graduate School of Business, and has sold to technology companies since 2003. Joining us for the second time in Episode 183 of The MINDSet Game, Nir discusses the following: The 4 steps of the “hook model” behind habit-forming products: external and internal triggers, action, variable rewards, and investment Specific examples of how these factors come into play in commonly used products How the “lean startup methodology” of building, measuring, and learning can work with the hook model to make products more habit-forming, as well as 5 fundamental questions to ask when striving to develop more engaging products Types of products or services to which the hook model does not apply To learn more, read Nir's book, “Hooked,” or visit NirAndFar.com. To subscribe to The MINDset Game, visit www.TheMINDsetGame.com.
My guest this week is Nir Eyal, author of the excellent book Indistractable: How to Control Your Attention and Choose Your Life (affiliate link). Topics we discussed included: The connection between Nir's first and second books Nir's own history of distraction and needing the techniques of Indistractable Using psychological principles to create positive habits the same way social media and advertising companies exploit the principles for their own profit Differentiating between helpful and harmful uses of technology The cost of pervasive distraction Missing out on the important things in life The distractibility that is part of our basic nature The inherent cost of every new technology The internal factors that often drive distraction, e.g., anxiety The 10-Minute Rule from Acceptance and Commitment Therapy (ACT) The psychological reactance that arises as a rebellion to abstinence “Surfing the urge” of challenging emotions to resist unproductive urges A fascinating study about cigarette smoking and nicotine cravings Using time boxing to prevent distraction Turning values into time Being stingy with time and generous with money Prioritizing easy and urgent work over hard and important work The tyranny of the to-do list The joy of doing exactly what you said you were going to Planning time for spontaneity Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. Nir co-founded and sold two tech companies since 2003 and was dubbed by The M.I.T. Technology Review as, “The Prophet of Habit-Forming Technology.” He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable (affiliate links). His books have resonated with readers worldwide, selling over 1 million copies in over 30 languages. Indistractable has received a lot of critical acclaim, winning the Outstanding Works of Literature Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, “the best business book of 2019.” In addition to blogging at NirAndFar.com, Nir's writing has been featured in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today. Nir attended The Stanford Graduate School of Business and Emory University. Find Nir online at his website and connect with him on LinkedIn, YouTube, Twitter, Instagram, and Facebook.
The Fat-Burning Man Show by Abel James: The Future of Health & Performance
Do you find that you're more easily distracted than ever? You're in good company. In the age of nonstop notifications, painfully short attention spans, and endless fear mongering and doom scrolling, sometimes it feels difficult to get things done. So are you ready to master your time, attention and productivity? Imagine what you could accomplish if you could stay focused and follow through on your goals, despite all the distractions of modern life. Now is the perfect time to harness science-backed strategies to break bad habits for good. I'm pleased to be here today with Nir Eyal, a business consultant and award-winning author, including his latest bestseller, “Indistractable: How to Control Your Attention and Choose Your Life.” On this episode with Nir, we're chatting about: How to break bad habits and reduce wasted time How to use discomfort to your advantage How to master your time and attention Why that long to-do list could actually be hurting your productivity (and what to do instead) And tons more… Read the show notes: https://fatburningman.com/nir-eyal-how-to-break-bad-habits-and-use-discomfort-to-your-advantage/ For more from Nir Eyal, including his award-winning book "Indistractable," articles and more, go to NirAndFar.com. Join The Wild Guild and get freebies on Patreon: https://www.patreon.com/abeljames Watch on YouTube: https://www.youtube.com/fatburningman Like the show on Facebook: http://www.facebook.com/fatburningman Follow on Twitter: http://www.twitter.com/fatburnman Click here for your free Fat-Burning Kit: http://fatburningman.com/bonus
Fat-Burning Man by Abel James (Video Podcast): The Future of Health & Performance
Do you find that you're more easily distracted than ever? You're in good company. In the age of nonstop notifications, painfully short attention spans, and endless fear mongering and doom scrolling, sometimes it feels difficult to get things done. So are you ready to master your time, attention and productivity? Imagine what you could accomplish if you could stay focused and follow through on your goals, despite all the distractions of modern life. Now is the perfect time to harness science-backed strategies to break bad habits for good. I'm pleased to be here today with Nir Eyal, a business consultant and award-winning author, including his latest bestseller, “Indistractable: How to Control Your Attention and Choose Your Life.” On this episode with Nir, we're chatting about: How to break bad habits and reduce wasted time How to use discomfort to your advantage How to master your time and attention Why that long to-do list could actually be hurting your productivity (and what to do instead) And tons more… Read the show notes: https://fatburningman.com/nir-eyal-how-to-break-bad-habits-and-use-discomfort-to-your-advantage/ For more from Nir Eyal, including his award-winning book "Indistractable," articles and more, go to NirAndFar.com. Join The Wild Guild and get freebies on Patreon: https://www.patreon.com/abeljames Watch on YouTube: https://www.youtube.com/fatburningman Like the show on Facebook: http://www.facebook.com/fatburningman Follow on Twitter: http://www.twitter.com/fatburnman Click here for your free Fat-Burning Kit: http://fatburningman.com/bonus
Fat-Burning Man by Abel James (Video Podcast): The Future of Health & Performance
Do you find that you're more easily distracted than ever? You're in good company. In the age of nonstop notifications, painfully short attention spans, and endless fear mongering and doom scrolling, sometimes it feels difficult to get things done. So are you ready to master your time, attention and productivity? Imagine what you could accomplish if you could stay focused and follow through on your goals, despite all the distractions of modern life. Now is the perfect time to harness science-backed strategies to break bad habits for good. I'm pleased to be here today with Nir Eyal, a business consultant and award-winning author, including his latest bestseller, “Indistractable: How to Control Your Attention and Choose Your Life.” On this episode with Nir, we're chatting about: How to break bad habits and reduce wasted time How to use discomfort to your advantage How to master your time and attention Why that long to-do list could actually be hurting your productivity (and what to do instead) And tons more… Read the show notes: https://fatburningman.com/nir-eyal-how-to-break-bad-habits-and-use-discomfort-to-your-advantage/ For more from Nir Eyal, including his award-winning book "Indistractable," articles and more, go to NirAndFar.com. Join The Wild Guild and get freebies on Patreon: https://www.patreon.com/abeljames Watch on YouTube: https://www.youtube.com/fatburningman Like the show on Facebook: http://www.facebook.com/fatburningman Follow on Twitter: http://www.twitter.com/fatburnman Click here for your free Fat-Burning Kit: http://fatburningman.com/bonus
Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 3013: Chikodi Chima delves into the significance of saying 'no,' illustrating how this assertiveness is key to personal and professional success. Drawing on examples like Marc Suster and Steve Jobs, the article emphasizes the value of selective commitment and the strength found in prioritizing one's own goals over external demands. Read along with the original article(s) here: https://www.nirandfar.com/2013/09/the-power-of-no.html Quotes to ponder: "I'm actually as proud of the things we haven't done as the things I have done. Innovation is saying no to 1,000 things." "No is about you and no one else. The more clear our goals become, the easier and more powerful each no becomes." Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. Nir previously taught as a Lecturer in Marketing at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. Nir co-founded and sold two tech companies since 2003 and was dubbed by The M.I.T. Technology Review as, “The Prophet of Habit-Forming Technology.” Bloomberg Businessweek wrote, “Nir Eyal is the habits guy. Want to understand how to get app users to come back again and again? Then Eyal is your man.” He is the author of two bestselling books, Hooked: How to Build Habit-Forming Products and Indistractable: How to Control Your Attention and Choose Your Life. His books have resonated with readers worldwide, selling over 1 million copies in over 30 languages. Indistractable received critical acclaim, winning the Outstanding Works of Literature Award as well as being named one of the Best Business and Leadership Books of the Year by Amazon and one of the Best Personal Development Books of the Year by Audible. The Globe and Mail called Indistractable, “the best business book of 2019.” In addition to blogging at NirAndFar.com, Nir's writing has been featured in The New York Times, The Harvard Business Review, Time Magazine, and Psychology Today. Nir invests in habit-forming products that improve users' lives. Some of his past investments include Eventbrite (NYSE:EB), Anchor.fm (acquired by Spotify), Kahoot! (KAHOOT-ME.OL), Canva, Homelight, Product Hunt, Marco Polo, Byte Foods, FocusMate, Dynamicare, Wise App, and Sunnyside. Nir attended The Stanford Graduate School of Business and Emory University. Free Tools and Resources from Nir Eyal: Indistractable the book: http://geni.us/indistractable Indistractable bonus content is here: http://www.nirandfar.com/indistractable/ Indistractable summary article: https://www.nirandfar.com/skill-of-the-future/ Timeboxing article: https://www.nirandfar.com/timeboxing/ Values article: https://www.nirandfar.com/common-values/ Free habit tracker tool: https://www.nirandfar.com/habit-tracker/ Free schedule maker tool: https://www.nirandfar.com/schedule-maker/ List of top articles: https://www.nirandfar.com/best-articles/ Anders Varner on Instagram Doug Larson on Instagram
Nir Eyal talks about the value of staying committed Episode 2980: The Pinky Promise: Stick To It – Or Shed Some Blood by Nir Eyal on How to Stay Committed Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/pinky-promise/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal of NirAndFar shares one question to help you get more done Episode 1095: One Question to Help You Get More Done by Nir Eyal on Improving Your Focus and Productivity at Your Job Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/one-question-to-get-more-done/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal of NirAndFar shares one question to help you get more done Episode 1095: One Question to Help You Get More Done by Nir Eyal on Improving Your Focus and Productivity at Your Job Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/one-question-to-get-more-done/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal shares why you make terrible life choices. Episode 2915: Fundamental Attribution Error: Why You Make Lousy Life Choices by Nir Eyal of Nir And Far on Empathy Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/2018/09/fundamental-attribution-error.html Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal tells us how we can have fun to minimize distraction. Episode 2458: This is How to be Less Distracted By Having Fun in Tedious Tasks by Nir Eyal on Productivity & Curiosity Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/tedious-tasks/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? https://www.advertisecast.com/OptimalFinanceDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Have you ever planned out what you wanted to accomplish in a given day, only to succumb to distractions that throw your schedule off track? While it's common to blame distraction on smartphones, social media, urgent emails, or any number of other things that may interrupt our focus, studies indicate that “external triggers” such as these are responsible for only about 10% of distraction. The remainder is caused by internal triggers, including boredom, stress, loneliness, and other uncomfortable emotional states – and mastering these internal triggers is the key to leading a more productive, balanced, and fulfilling life. As the author of the best-selling books, “Hooked: How to Build Habit-Forming Products” and “Indistractable: How to Control Your Attention and Choose Your Life”, as well as a sought-after keynote speaker on consumer psychology, habits, personal productivity, and dealing with distraction in and out of the workplace, Nir Eyal's specialties lie at the intersection of psychology, technology, and business. He is also a former lecturer at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design, and his writing has been featured in the New York Times, the Harvard Business Review, Time Magazine, and Psychology Today. In Episode 164 of The MINDSet Game® podcast, Nir discusses the following ideas from “Indistractable”: The true meaning of distraction – it's not something that happens to you, but rather an action you take that pulls you further away from your goals and values Four strategies for becoming indistractable: mastering internal triggers; making time for traction; hacking back external triggers; and preventing distraction with pacts The concept of timeboxing and the advantages it offers compared to other productivity techniques, including the traditional to-do list How to remain indistractable while also honoring your personal values To purchase “Indistractable”, visit http://geni.us/indistractable. To access bonus content, please visit http://www.nirandfar.com/indistractable/ Nir's free habit tracker tool can be found at https://www.nirandfar.com/habit-tracker/ To access his free schedule maker tool, visit https://www.nirandfar.com/schedule-maker/ To learn more about Nir and access a wealth of resources, visit NirAndFar.com. To subscribe to The MINDset Game, visit www.TheMINDsetGame.com.
Nir Eyal of NirAndFar talks about why the pursuit of flow is overrated Episode 1038: The Pursuit of Flow Is Overrated by Nir Eyal on Staying Focused on Boring Tasks Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/the-pursuit-of-flow-is-overrated/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal talks about motivation Episode 2845: What Is Motivation? You've Probably Been Thinking About It All Wrong by Nir Eyal Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/what-is-motivation/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Technology has done a lot of wonderful things for us over the last decade. Tasks that were once extremely time-consuming or monotonous are now a lot more simple. On the flip side, we can become extremely distracted by technology and it can keep us from focusing on what matters most. And for me, that's family. In this BEST OF MKM episode from 2022, Author Nir Eyal, shares how parents, like me, can control our attention and choose our lives … while still living with the benefits of technology. RESOURCES **Sponsors + Partners + Deals: https://www.marriagekidsandmoney.com/sponsors Indistractable (Book): https://amzn.to/3rFryNT (affiliate link) Nir Eyal (Website): https://www.NirAndFar.com OTHER EPISODES YOU MIGHT LIKE Joshua Becker: How to Overcome the Distraction of Money Mortgage Free 5 Years Later: Was it Worth It? Why Coast FIRE is Better than Traditional FIRE MKM RESOURCES Make My Kid a Millionaire Course: Want to make your kid a millionaire? Learn more about my course! MKM Coaching: Request a free 15-minute consultation today YouTube: Subscribe for free to watch videos of these episodes and interviews Instagram: Follow our IG channel Voicemail: Leave your question or comments here Merch Store: Check out our t-shirts, hoodies, and coffee mugs! SHOW INFORMATION: Marriage Kids and Money Marriage Kids and Money is dedicated to helping young families build wealth and happiness. This award-winning platform helps couples and parents achieve financial independence and discover the true meaning of wealth. To achieve these big goals, we answer questions and interview experts who uncover smart net worth building habits and tools that can help everyone find their own version of financial independence. Learn more at https://www.marriagekidsandmoney.com HOST BIO: Andy Hill Andy Hill is the award-winning family finance coach behind Marriage Kids and Money - a platform dedicated to helping young families build wealth and happiness. Andy's advice and personal finance experience have been featured in major media outlets like CNBC, Forbes, MarketWatch, Kiplinger's Personal Finance and NBC News. With millions of downloads and views, Andy's message of family financial empowerment has resonated with listeners, readers and viewers across the world. When he's not "talking money", Andy enjoys being a soccer Dad, singing karaoke with his wife and watching Marvel movies. DISCLAIMER This show may contain affiliate links or links from our advertisers where we earn a commission, direct payment or products. Opinions are the creators alone. Information shared on this podcast is for entertainment purposes only and should not be considered as professional advice. Marriage Kids and Money (www.marriagekidsandmoney.com) is a participant in the Amazon Services LLC Associates Program, an affiliate advertising program designed to provide a means for sites to earn advertising fees by advertising and linking to amazon.com. CREDITS Research & Writing: Andy Hill Podcast Artwork: Liz Theresa Editor: Podcast Doctors Podcast Assistant: Josh Doering Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal talks about getting comfortable with discomfort Episode 2797: Get Comfortable With Being Uncomfortable by Nir Eyal on the Benefits of Pain and Discomfort Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/comfortable-with-discomfort/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Lakshmi Mani with Nir Eyal talks about why you make terrible life choices Episode 2765: Hyperbolic Discounting: Why You Make Terrible Life Choices by Lakshmi Mani Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/hyperbolic-discounting-why-you-make-terrible-life-choices/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode we talk about one of the MOST important skills in the modern world - the ability to be inDISTRACTable. Are you sick and tired of distraction? Do you feel constantly overwhelmed in a world of notifications, demands, messages, and more and more information flying at you? In this episode we discuss exactly how you can battle back from distraction, control your attention and choose the life you want using the power of being “indistractable” with our guest Nir Eyal.Nir Eyal is an expert in “behavioral design” having worked in both advertising and video gaming helping companies build and create more engaging products. Nir is the Wall Street Journal bestselling author of the book Hooked: How To Build Habit Forming Products and has been featured in Forbes, Psychology Today, and more. Nir is an active angel investor and currently writes to help companies create good habit and behaviors in their users on his blog NirandFar.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Nir Eyal talks about how to make sure your goals won't fail Episode 2693: Why Your Goals Will Fail, and What You Can Do About It by Nir Eyal Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/your-new-years-resolution-is-bound-to/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal talks about how you need to plan ahead to have spontaneity Episode 2645: Planning Ahead Is the Key to Living With More Spontaneity by Nir Eyal Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/planning-for-spontaneity/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
Nir Eyal shares why you make terrible life choices. Episode 2608: Confirmation Bias: Why You Make Terrible Life Choices by Nir Eyal Nir Eyal writes, consults, and teaches about the intersection of psychology, technology, and business. The M.I.T. Technology Review dubbed Nir, “The Prophet of Habit-Forming Technology.” Nir founded two tech companies since 2003 and has taught at the Stanford Graduate School of Business and the Hasso Plattner Institute of Design at Stanford. He is the author of the bestselling book, Hooked: How to Build Habit-Forming Products. In addition to blogging at NirAndFar.com, Nir's writing has been featured in The Harvard Business Review, TechCrunch, and Psychology Today. Nir is also an active investor in habit-forming technologies. Some of his past investments include: Eventbrite, Product Hunt, Pantry, Marco Polo, Presence Learning, 7 Cups, Pana, Symphony Commerce, Worklife (acquired by Cisco) and Refresh.io (acquired by LinkedIn). Nir attended The Stanford Graduate School of Business and Emory University. The original post is located here: https://www.nirandfar.com/2017/10/confirmation-bias-terrible-life-choices.html Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalLivingDaily Learn more about your ad choices. Visit megaphone.fm/adchoices
From the archive: This episode was originally recorded and published in 2019. Our interviews on Entrepreneurs On Fire are meant to be evergreen, and we do our best to confirm that all offers and URL's in these archive episodes are still relevant. Nir Eyal lectured at Stanford's Graduate School of Business and his first book, Hooked: How to Build Habit-Forming Products, is an international bestseller and taught Silicon Valley how to design behavior. His next book, Indistractable: How to Control Your Attention and Choose Your Life, reveals the Achilles' heel of distraction and provides a guidebook for getting the best of technology without letting it get the best of us. Nir blogs at: NirAndFar.com. Top 3 Value Bombs: 1. The antidote to impulsiveness is forethought. You can conquer destruction by planning ahead. 2. Everything you do is to escape physical or psychological discomfort, so when you procrastinate you're always escaping an uncomfortable sensation 3. You have more power than you think, and you can become indistractable! Order your own copy of Nir's next book today: Indistractable: How to Control Your Attention and Choose Your Life! - Indistractable.com Sponsors: HubSpot: Learn how HubSpot can help your business grow better at HubSpot.com. Thrivetime Show: Is this your year? Visit ThrivetimeShow.com/eofire to see how Clay Clark's business coaching has helped thousands of entrepreneurs to dramatically increase profitability!