Podcasts about tedxsandiego

JohnToday I'm interviewing Connie Bennett, author of I Blew My Diet, Now What? She's going to tell us a little bit about how to get to speak at a TEDx event.TEDx is a local event produced in different cities around the country. TEDx talks are a really great opportunity to expose you and your book to a book buying audience.ConnieI'm an author and I've been a long-time fan of yours since my first book, Sugar Shock, came out. Later, I came out with a book called Beyond Sugar Shock. And now I just came out with I Blew My Diet, Now What?I am a former sugar addict and also a former carb addict. For years I did really, really well. I ate very, very cleanly. But more than a decade ago after my mom passed away. It was a difficult year watching her lose a battle to cancer. I blew my diet.Hence, the new book. I come clean at last to the world about what I was doing, which was hanging out in movie theaters and in my home and secretly stuffing my face with crunchy, greasy, salty movie popcorn and other carb garbage, what I now call carbage.JohnI know that you recently spoke at the TEDx conference in San Diego, If you'd like to watch her TEDx talk, check it out here: I wanted to find out from you. Connie, how did you get in to do a TEDx talk? Because I know that it's not always easy to get to do a TEDx talk.ConnieWell, the very first thing I did was I decided that I was going to do a TEDx talk, come hell or high water, I was going to do it. So, my first step literally was deciding that I was going to do it.So then I began to research. I even took a course or two about how to get a TEDx talk.Then one day it hit me. I had moved to San Diego. I had been living there for a number of years. Then I thought: Why don't you just volunteer at my local TEDx? I don't even know how I got the idea, but I did. So I volunteered at the local TEDx.I watched the speakers and became friendly with them. I think, yeah, I want to be up there just like them. So that was my first step, volunteering.Then the next year, I actually applied to my local TEDx San Diego and I got turned down. But I did make it through round one. So, round one you submit something in writing and then round two you had to submit a video. I made it that far but was rejected that first attempt.A few months later, TEDx had auditions yet again, so I applied again and got turned down again. Then I got an email saying, hey, would you be interested in doing this special thing that we're doing with TEDx San Diego? And that is what let to my talk.Going local was the way to go because after the first time they turned me down, they knew me.I've met several people who'd been through a similar situation. They had applied, and they had been turned down. They tried again. They applied, and they got turned down again, and finally they were accepted.You can apply for TEDx talks in other cities, but it's good to start first with the TEDx event closest to where you live.JohnActually, I think that that's two incredible pieces of advice that you really talked about.One was simply being persistent. You have to knock on the door more than once. You can't take it as a rejection. It's just they have to know you better.ConnieThe other part of it is you have to be very gracious. They turn you down. You do not want to write to them and say, why was I turned down? You've got to be really careful about the way that you're persistent.You want to be politely persistent. But you don't want to get turned down and then all of a sudden send an email and say, hey, why didn't you accept me? So you need to be very, very careful and walk this fine line.JohnBut I am convinced that that going local is the way to go.I also thought it was really wise of you to volunteer. It's an incredible way to get to know the people behind the local TEDx. It's a really great opportunity, as you said, to meet the speakers and get to talk to them.ConnieIt was it was totally fun. And it also it stoked me. It got me like really excited about doing like I want to be one of those people,But I volunteered to get to know more about the talks and the people behind the local TEDx talks. I was like, I want to know more about this.I know I want to do a TEDx talk at some time. I hadn't set my sight on doing it in San Diego. But the actual act of volunteering, it was just so exciting to see these speakers do their thing. You just learn so much just watching what they went through.Now my talk was less than seven minutes. A lot of TEDx talks, they're a little bit longer. And I went even a little long. I'm telling you, every single word counted.I've heard of a lot of situations where people give a TEDx talk and then it goes so viral that it could lead to a book.JohnThat's one reason that speakers want a TEDx talk, because they're more likely to get an offer from some publisher saying, wow, I saw you and I liked what you did. A TEDx can open doors. Such talks give you great credibility and it gets a lot of attention.Book Marketing Success is a reader-supported publication. To receive new posts and support my work, consider becoming a free or paid subscriber. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit bookmarketing.substack.com/subscribe

Tune into "Get Celebritized" with Aurea McGarry as she features Pat Salas, whose TEDx San Diego talk in June 2023 became a sensation. Pat, the trailblazing founder of SBHIS Services shares her secrets to empowering lives with love, compassion, and unwavering dedication. And she shares secrets everyone needs to know about Medicare benefits that can be lifestyle-changing. Known as the Chief Dream Enabler, she reveals how servant leadership and a commitment to excellence propelled her agency to the top, making it the largest Latina-owned Medicare Advantage Agency in the country. This episode, promises to inspire with actionable insights on achieving success and fulfillment by serving others. Don't miss this powerful blend of motivation and practical wisdom!#GetCelebritized #PatSalas #TEDxSuccess #Leadership #Empowerment #SuccessWithCompassion #Inspiration #medicare #tedxspeakers #sandiego

Shelby Stanger is passionate about how we can use the power of adventure to improve our mental wellbeing. The journalist-turned-podcaster's work has appeared everywhere from Outside Magazine and CNN to ESPN and The San Diego Union Tribune. In 2016, Shelby started the Wild Ideas Worth Living Podcast, to dive deeper into stories of how the adventure and nature transforms us. Acquired by REI co-op Studios in 2020, Shelby remains the host for the award-winning weekly podcast, and has interviewed hundreds of adventurers from those just starting out to famous people you've likely heard of. A sought after speaker, Shelby recently spoke at TEDx San Diego, and keynoted conversations at places like Creative Mornings, The Girl Scouts of America, and NPR. Always chasing adventure herself, Shelby has surfed in places as far as Canada to Costa Rica; sand-boarded down desolate dunes in Cape Town; paddled down a remote portion of the Amazon River (so many bug bites); and interviewed countless CEOs, athletes, activists, and thought leaders on assignment. She regularly consults with highly motivated individuals and major brands to tell better stories and even launch their own podcasts and wild ideas. You can find more at ShelbyStanger.com @shelbystanger Watch on YouTube: https://bit.ly/3opNURn  PATREON: patreon.com/brassandunity  - - - - - - - - - - - - SUPPORT OUR SPONSORS H.V.M.N - 20% off with code BRASS20 - https://hvmn.com/pages/home Mindful Meds - 15% off with code BRASS - https://mindfulmeds.io Brass & Unity - 20% off with code UNITY - http://brassandunity.com  Three Horses Hat Co - 15% off with code BRASS - ⁠https://threehorseshatco.com/⁠ Combat Flip Flops - 25% off with code UNITY - https://combatflipflops.com - - - - - - - - - - - - - SHOP B&U Jewelry & Eyewear: https://brassandunity.com  - - - - - - - - - - - - - Follow #brassandunity - - - - - - - - - - - - - CHARITY Honour House - https://www.honourhouse.ca Vet Solutions - https://vetsolutions.org  Heroic Hearts - https://www.heroicheartsproject.org Warrior Angels Foundation - https://warriorangelsfoundation.org All Secure Foundation - http://allsecurefoundation.org Defenders of Freedom - http://defendersoffreedom.us The Boot Campaign - https://bootcampaign.org

Jesse is one of the Guest Speaker at this years TEDx San Diego on June 11th. https://www.tedxsandiego.com/attend/seeds-of-change-2023#speakers   Listen to our interview of Jesse Leon, author of "I'm Not Broken," his one of kind memoir which yet represents so many lived experiences in our community. As a Gay Latino author, he shatters the taboos about our silent traumas, sexual abuse, addiction, and mental health. He tells his secrets out loud for all to hear and then to heal those who read and listen to his story.It's important for all of us to support debut Latino artists and authors like Jesse Leon. Listen to his own voice on his audible book; he has a powerful voice and story that you will not forget.  HealthCare UnTold encourages our listeners to support Jesse Leon, buy his book in English which is available now, and his book in Spanish which will come out soon. Gracias, Jesse, for sharing your brave and beautiful story.#TedTalk#TEDx#Ted Talk#I'm Not Broken#Jesse Leon#Recovery#Empowerment#Gay Latino Health#Redemption#healthcareuntold 

This week, the girls talk about their busy schedules and recent travels. They also sit down with the one and only Tobi Gbile, an LA-based Global Senior Campaign Manager. They dive deeper into Tobi's TEDx episode all about rebranding the definition of strength and the courage to choose for yourself. Pick up some tea and listen in on this thought-provoking episode.  Catch Tobi's TEDxSanDiego here.   And follow Tobi's Instagram here.   ****** Make sure you're following your girls on IG @blackgirlstexting, and on Twitter @blackgirlstext1.   As always, please rate, comment and subscribe to Black Girls Texting on Spotify, Apple Podcasts or wherever you listen to podcasts, it's really important to us as we continue to grow!   And if you want to see our lovely faces and WATCH this episode, head to our Youtube run up those views, and please like, comment, subscribe!   Want even more?! Go to Blackgirlstexting.com to subscribe to our newsletter and cop some merch!   AND Become a Patron at Patreon.com/blackgirlstexting for weekly bonus episodes, access to live events, exclusive merch and more of the group chat!!

Kara DeFrias is the current Chief of Staff for the Intuit QuickBooks Platform, with a background rich in both private and public sector experience. Previous work includes serving as senior advisor to the leadership team of the technology and design consultancy 18F in the Obama Administration, founding TEDxIntuit, and being part of the Emmy Award-winning production staff on the Oscars. A do-gooder at heart, Kara has done pro bono digital strategy. Today on the show we talk about UX and moving into, through, and almost out of design.  Listen to learn about: Advice for newcomers wanting to get into design Seeing the world through design The importance of choosing work that aligns with your values The need for new voices in the design industry Designing in-person UX Our Guest Kara DeFrias' passion for designing engaging experiences has brought her to many exciting places, including the Super Bowl, the Oscars, and two White Houses. Kara's background is a unique mix of private and public sector experience, including 9 years with Intuit and an appointment to the first class of Presidential Innovation Fellows. In the latter she served as entrepreneur in residence, reimagining the relationship between the government and the people from a technology perspective. Kara was Director of UX for then-Vice President Biden at the Obama White House, where she led the Cancer Moonshot work around cancer clinical trials. She then served as Senior Advisor in the Office of Technology in the Biden-Harris White House. She's currently Chief of Staff for the Intuit QuickBooks Platform team. Previous work includes Senior Advisor to 18F's Executive Director and senior leadership team, founder of TEDxIntuit, and part of the Emmy award-winning production staff on the Oscars. She also worked on the Women's World Cup press operations team and the Super Bowl. A do-gooder at heart, Kara has done pro-bono digital strategy and communications for the likes of Team Rubicon and spent 10 days in rural India teaching micro-entrepreneur women human centered design, product management, and business skills.  Kara graduated summa cum laude from Penn State University with a masters degree in instructional systems design, and was a finalist for San Diego Woman of the Year. According to her 2nd grade report card, Kara “likes to talk. A lot.”   Show Highlights [02:05] The three stages of Kara's career. [02:34] Her time in instructional design, including a graduate degree from Penn State. [03:03] Moving to California and working in the entertainment industry. [03:51] Starting work at Intuit and finding UX and design. [05:11] Working with the NJM Insurance Group New Media team on usability and user research. [06:39] Developing her UX skillset, and having a great mentor. [09:03] Some of today's challenges for new people wanting to get into design. [12:44] Advice for newcomers wanting to get into design. [13:20] Kara mentions a few good design conferences. [14:34] The need for design veterans to mentor and support, and conferences to make their spaces accessible and welcoming to new voices. [15:02] Volunteering is an important part of skillset and career development. [17:11] Kara sums up her advice. [19:56] The importance of ensuring that one's design work endures, to be used and built upon by others. [21:26] What do you do when you feel like you've done everything you can in design? [22:30] Kara's move out of design, and being Chief of Staff at Intuit. [23:46] Learning design will change how you see the world. [27:05] Kara talks about a life a-ha she had while leaving the Obama White House. [27:57] Dawan and Kara talk about aligning your values with the work you choose to do. [30:50] An early lesson Kara learned about treating one's team well. [33:18] Being OK with making mistakes publicly and taking steps to correct them. [34:54] Asking for help. [36:57] Kara and Dawan joke about a hypothetical Design Twitter Over Dinner podcast. [38:36] Why new voices are a critical need in the design community. [41:51] Book recommendations from Kara. [42:45] Kara's experience with TedX San Diego and founding TedX Intuit. [45:18] Designing great in-person UX. [47:09] Dawan closes by encouraging veteran designers to become mentors to emerging designers. Links Kara on Twitter Kara on LinkedIn Kara on Medium Kara on Women Talk Design Kara's website How to get out of your own way as a designer and get down to business Designing the Intersection of Government, Cancer, and the People Cancer Moonshot   Chicago Camps conference Button content design conference Confab content strategy conference   Book Recommendations  Don't Make Me Think, by Steve Krug The Art of Gathering: How We Meet and Why It Matters, by Priya Parker    Other Design Thinking 101 Episodes You Might Like  Your Good-Life OS: Designing a System for Living Well and Peak Performance // ALD 004 — DT101 E67 Teaching Yourself Design Thinking + Innovating in Government with Amy J. Wilson — DT101 E19 Design Thinking + Learning Science with Adam Royalty — DT101 E18 

Kara DeFrias is the current Chief of Staff for the Intuit QuickBooks Platform, with a background rich in both private and public sector experience. Previous work includes serving as senior advisor to the leadership team of the technology and design consultancy 18F in the Obama Administration, founding TEDxIntuit, and being part of the Emmy Award-winning production staff on the Oscars. A do-gooder at heart, Kara has done pro bono digital strategy. Today on the show we talk about UX and moving into, through, and almost out of design.  Listen to learn about: Advice for newcomers wanting to get into design Seeing the world through design The importance of choosing work that aligns with your values The need for new voices in the design industry Designing in-person UX Our Guest Kara DeFrias' passion for designing engaging experiences has brought her to many exciting places, including the Super Bowl, the Oscars, and two White Houses. Kara's background is a unique mix of private and public sector experience, including 9 years with Intuit and an appointment to the first class of Presidential Innovation Fellows. In the latter she served as entrepreneur in residence, reimagining the relationship between the government and the people from a technology perspective. Kara was Director of UX for then-Vice President Biden at the Obama White House, where she led the Cancer Moonshot work around cancer clinical trials. She then served as Senior Advisor in the Office of Technology in the Biden-Harris White House. She's currently Chief of Staff for the Intuit QuickBooks Platform team. Previous work includes Senior Advisor to 18F's Executive Director and senior leadership team, founder of TEDxIntuit, and part of the Emmy award-winning production staff on the Oscars. She also worked on the Women's World Cup press operations team and the Super Bowl. A do-gooder at heart, Kara has done pro-bono digital strategy and communications for the likes of Team Rubicon and spent 10 days in rural India teaching micro-entrepreneur women human centered design, product management, and business skills.  Kara graduated summa cum laude from Penn State University with a masters degree in instructional systems design, and was a finalist for San Diego Woman of the Year. According to her 2nd grade report card, Kara “likes to talk. A lot.”   Show Highlights [02:05] The three stages of Kara's career. [02:34] Her time in instructional design, including a graduate degree from Penn State. [03:03] Moving to California and working in the entertainment industry. [03:51] Starting work at Intuit and finding UX and design. [05:11] Working with the NJM Insurance Group New Media team on usability and user research. [06:39] Developing her UX skillset, and having a great mentor. [09:03] Some of today's challenges for new people wanting to get into design. [12:44] Advice for newcomers wanting to get into design. [13:20] Kara mentions a few good design conferences. [14:34] The need for design veterans to mentor and support, and conferences to make their spaces accessible and welcoming to new voices. [15:02] Volunteering is an important part of skillset and career development. [17:11] Kara sums up her advice. [19:56] The importance of ensuring that one's design work endures, to be used and built upon by others. [21:26] What do you do when you feel like you've done everything you can in design? [22:30] Kara's move out of design, and being Chief of Staff at Intuit. [23:46] Learning design will change how you see the world. [27:05] Kara talks about a life a-ha she had while leaving the Obama White House. [27:57] Dawan and Kara talk about aligning your values with the work you choose to do. [30:50] An early lesson Kara learned about treating one's team well. [33:18] Being OK with making mistakes publicly and taking steps to correct them. [34:54] Asking for help. [36:57] Kara and Dawan joke about a hypothetical Design Twitter Over Dinner podcast. [38:36] Why new voices are a critical need in the design community. [41:51] Book recommendations from Kara. [42:45] Kara's experience with TedX San Diego and founding TedX Intuit. [45:18] Designing great in-person UX. [47:09] Dawan closes by encouraging veteran designers to become mentors to emerging designers. Links Kara on Twitter Kara on LinkedIn Kara on Medium Kara on Women Talk Design Kara's website How to get out of your own way as a designer and get down to business Designing the Intersection of Government, Cancer, and the People Cancer Moonshot   Chicago Camps conference Button content design conference Confab content strategy conference   Book Recommendations  Don't Make Me Think, by Steve Krug The Art of Gathering: How We Meet and Why It Matters, by Priya Parker    Other Design Thinking 101 Episodes You Might Like  Your Good-Life OS: Designing a System for Living Well and Peak Performance // ALD 004 — DT101 E67 Teaching Yourself Design Thinking + Innovating in Government with Amy J. Wilson — DT101 E19 Design Thinking + Learning Science with Adam Royalty — DT101 E18 

Abbott believes fulfillment and Joy can be cultivated. Following his passions, first, at Made for Joy, a group that is connecting people, communities and resources by designing extraordinary experiences first in real life and now in Virtual Reality. Made for Joy inspires people to embrace, cultivate and share joy. WHY JOY? Because Joy can be found in moments, but the joy that lasts a lifetime is found in ourselves. No matter our circumstances, how we view and respond to the world around us is the way to joy. It is a path to walk and a skill to cultivate. When we live life understanding joy is a choice and a way to live, we have the capacity to experience joy in any moment. As we become more distanced from each other Abbott is pouring his experience into the field of Virtual Reality, focused on supporting community and human connection in new and innovative ways. His co-founder and partner Emiliana Rodriguez http://madeforjoy.life/vr has trained more than twenty five thousand teachers in socio emotional learning and impacted many millions of children in Mexico. Another passion is mentoring. Abbott is also working with and coaching, entrepreneurs from Latin America as an investor at BlueBox Ventures (BlueBoxmx.com), Latin America's leading corporate accelerator. "They're on the ground, helping pre-seed and seed venture entrepreneurs achieve their dreams, while bringing social responsibility, innovation and entrepreneurism to multi-billion-dollar corporations. The playing field has leveled from twenty-five years of internet access. And, we have a responsibility to assist in the next phase of the world economy by helping youth rethink what employment today really means,” said Abbott. But he also cautions very careful who you choose to work with in the exploding startup ecosystems, “what you see is not always what you get, so be sure you do your due diligence.” Abbott founded, was a partner in, and finally sold Oak Creek Trail, a lean results-oriented digital marketing agency. Oak Creek invests in its clients as partners, not projects, and together creates strategy-driven digital solutions that last. Oak Creek, founded at the early stages of the internet, was not your typical marketing agency. And finally he's at TEDxSanDiego creating a model of a sustainable TEDx organization. Abbott founded TEDxSanDiego in 2009, one of the first in the world. His passion is being a part of the TEDx organizer community, curating/discovering talent of all kinds, and coaching coaches! Everyone thinks ”I have a TEDx talk in me…” or “I need a TEDx talk to be more effective marketing myself…” or, “my coach says I need a TEDx talk….”. Maybe so, probably not. We'll discuss how to gauge whether a TEDx talk is right for you or your client, how to nail the topic and to discover whether or not your talk will stand out. Discover the magic behind successfully coaching a group of speakers using multiple coaches. Learn why the most experienced speakers, especially teachers, are often the most difficult to coach and how to help them be successful. Find the best path to getting a gig as a TEDx speaker. Explore the concept of experiential and or immersive coaching.  Business Website: www.madeforjoy.life/xr Email Address: jack@madeforjoy.life LinkedIn Profile: https://www.linkedin.com/in/cinch44

Dr. Stephanie Culler and the rest of her team have been studying differences in the gut microbiome of healthy people and people with cancer to find biomarkers that can detect or predict cancer development. After all, the gut plays a key role in the immune system So where do dogs come in? Dogs and humans share 60-80% of their gut microbiome with humans! Because of this combined with dogs' shorter lifespans, it is much easier and more efficient to study and develop therapeutics for the microbiome in dogs first. So Dr. Culler expanded their research to include both healthy dogs and dogs with cancer. Both humans and dogs will benefit from this research. But she still needs poop samples from more dogs with cancer! Links Mentioned in Today's Show: Persephone Biosciences Poop for the Cure (contact them to donate dog poop!) Designing microbiome therapeutics to help cure cancer TEDx talk Related Links: Could Killing “Good” Bacteria Increase GI Cancer Risk? About Today's Guest, Dr. Stephanie Culler: Stephanie Culler, Ph.D., is the co-founder and CEO of Persephone Biosciences, a business taking a novel approach to improving the efficacy of current cancer therapies and vaccines, leveraging the systemic impact of the gut microbiome on the human immune system. Persephone's technology platform is based on collecting and analyzing gut microbiota samples from thousands of healthy and diseased patients, then using machine learning in conjunction with systems biology tools to understand the impact of gut microbes on patient prognosis. The results are used to design novel immunotherapies and companion diagnostics for diseases of unmet needs. Dr. Culler is a graduate of the prestigious Y Combinator accelerator and has spoken at TEDx San Diego. Prior to establishing Persephone Biosciences, she was a senior scientist at Genomatica, where she developed and applied synthetic biology tools toward the engineering of microorganisms as biocatalysts for the commercial production of sustainable chemicals. She received her Ph.D. in Chemical Engineering from the California Institute of Technology under the mentorship of Prof. Christina Smolke and has over sixteen publications and patents on synthetic biology and microbial based technologies. Other Links: To join the private Facebook group for readers of Dr. Dressler's book “The Dog Cancer Survival Guide,” go to https://www.facebook.com/groups/dogcancersupport/  Dog Cancer Answers is a Maui Media production in association with Dog Podcast Network This episode is sponsored by the best-selling animal health book The Dog Cancer Survival Guide: Full Spectrum Treatments to Optimize Your Dog's Life Quality and Longevity by Dr. Demian Dressler and Dr. Susan Ettinger. Available everywhere fine books are sold. Have a guest you think would be great for our show? Contact our producers at DogCancerAnswers.com Have an inspiring True Tail about your own dog's cancer journey you think would help other dog lovers? Share your true tail with our producers. If you would like to ask a dog cancer related question for one of our expert veterinarians to answer on a future Q&A episode, call our Listener Line at 808-868-3200 www.dogcanceransers.com. Dog Cancer News is a free weekly newsletter that contains useful information designed to help your dog with cancer. To sign up, please visit: www.dogcancernews.com Learn more about your ad choices. Visit megaphone.fm/adchoices

Mark Lovett's passion is impactful storytelling, from the stage to the boardroom and from universities to prisons. This passion led him to the world of TEDx organizing, and in turn, to storytelling and speaker coaching, which has helped people and organizations tell their stories in a way that impacts the lives of others.Mark is the founder of Storytelling with Impact, an organization that coaches individuals, teams, and corporations to master the art of storytelling in a way that deeply resonates with their audience.He was also the organizer and chief architect of TEDxSanDiego, an all-volunteer non-profit organization founded in 2010. Each year bringing dynamic speakers and performers to the stage in the style of the TED Conference. Mark and his team leveraged these performances and talks to inspire and activate the audience, as well as foster new connections within the community and around the world.In September 2015, Mark had the opportunity to design, organize and execute the first cross-border TEDx event called TEDxMonumento258. Themed “Ideas without borders,” it was a collaboration between TEDxSanDiego and TEDxTijuana. The objective was to highlight the vibrant culture, commerce, and communication between San Diego and Tijuana, despite the political and physical barriers. The event also demonstrated how two cities work through difficulties and challenges, and in doing so, have become a model for people in other parts of the world.Prior to embarking on his passion for powerful storytelling, Mark spent thirty years in various senior executive positions within the high-tech electronics industry, leading teams across operations, information systems, marketing, and corporate management.Mark is a faculty member at UCSD Extension, where he teaches a course called Storytelling with Impact, and at The Honor Foundation, where he leads storytelling workshops for Navy SEALs and military special forces who are retiring.Learn more about Mark at StorytellingWithImpact.com and connect with him on LinkedIn.

William Ury, co-founder of Harvard's Program on Negotiation, is one of the world's best-known practitioners of negotiation and mediation. William is co-author of Getting to Yes, a fifteen-million-copy bestseller translated into over thirty-five languages, and most recently author of the award-winning Getting to Yes with Yourself.He addresses the question of “What Could Possibly Go Right?” with thoughts including:That anger is a fuel essential for change, but the key is in whether it is deployed constructively or destructively.That there's a third side that unites us in conflicts.That zooming out and changing your perspective to the "balcony" can rechannel your energy.That there are three transformations needed to reframe and address conflict.The working through of a live example of these mediation techniques with Vicki.ResourcesThe power of listening - William Ury, TEDxSanDiego https://youtu.be/saXfavo1OQo Connect with William UryWebsite: www.williamury.comTwitter: https://twitter.com/williamurygtyFollow WCPGR/Resilience.orgFacebook: https://www.facebook.com/buildresilience​Twitter: https://twitter.com/buildresilience​Instagram: https://www.instagram.com/buildresilienceLearn More: https://bit.ly/wcpgr-resSupport the show (https://www.resilience.org/what-could-possibly-go-right-podcast-vicki-robin/supportthepodcast/)

Photographer Brian Sokol shares his experiences documenting refugees, challenging the preconceptions that many of us hold of displaced people. This talk was filmed at TEDxSanDiego. All TEDx events are organized independently by volunteers in the spirit of TED's mission of ideas worth spreading. To learn more about TEDxSHORTS, the TEDx program, or give feedback on this episode, please visit http://go.ted.com/tedxshorts. Follow TEDx on Twitter: https://twitter.com/TEDx Follow TEDx on Instagram: https://www.instagram.com/tedx_official

Dr. Stephanie Culler, Ph.D., co-founder and CEO of Persephone Biosciences discusses their VOICES (Vaccine Observation to Include all Communities for Equitable Science) study, a non-interventional, single-site study enrolling people in the U.S. being administered a COVID-19 vaccine. The goal is to identify and determine specific gut microbiota and the metabolic processes that are involved in an optimal immune response. Dr. Culler is a graduate of the prestigious Y Combinator accelerator, a recipient of the BIOCOM catalyst award and has spoken at TEDx San Diego. Prior to establishing Persephone Biosciences, she was a senior scientist at Genomatica, where she developed novel microbial synthetic biology technologies for industrial metabolic engineering and led their syngas to chemicals and bio-based butadiene (major component of tires) from renewable feedstocks programs. Dr. Culler also led the development of cell-free transcription-translation (TX-TL) for industrial metabolic engineering as well as the applications for natural product drug discovery. Dr. Culler is a pioneer in both mammalian and microbial synthetic biology. As a graduate student, she developed a suite of novel RNA-based biosensors to image cellular events and reprogram cellular fates. These programmable sensing-actuation devices enabled autonomous control over cellular behavior, including intelligent therapeutics targeted to cancer cells. This work was published in Science magazine and was highlighted as one of the key breakthroughs for that year. Stephanie received her Ph.D. in Chemical Engineering from the California Institute of Technology under the mentorship of Prof. Christina Smolke, post-doctoral training with Prof. Michael Elowitz and has over a sixteen high-impact publications and patents on synthetic biology and microbial based technologies. #VOICES #COVID19

A former corporate executive who was saved by storytelling, Mark Lovett spent many years in the computer industry in Southern California. After getting out of that, he started consulting and got dragged by one of his clients to be a co-organizer of TEDx San Diego back in 2010, eventually producing twenty TEDx events over a six-year period. Today, Mark joins John Livesay to share his secrets to giving a TEDx talk and telling stories that can impact the lives of others. Shake off your fear of public speaking. Listen to this episode and start sharing your wisdom with the world.Wanna Host Your Own Podcast?Click here to see how my friends at Brandcasting You can helpGet your FREE Sneak Peek of John's new book Better Selling Through Storytellinghttp://sellingsecretsforfunding.us9.list-manage.com/subscribe?u=655c123123cd21ff7a24d914e&id=6f12bc74af John Livesay, The Pitch WhispererShare The ShowDid you enjoy the show? I'd love it if you subscribed today and left us a 5-star review!Click this linkClick on the ‘Subscribe' button below the artworkGo to the ‘Ratings and Reviews' sectionClick on ‘Write a Review'Love the show? Subscribe, rate, review, and share!Here's How »Join The Successful Pitch community today:JohnLivesay.comJohn Livesay FacebookJohn Livesay TwitterJohn Livesay LinkedInJohn Livesay YouTube

A former corporate executive who was saved by storytelling, Mark Lovett spent many years in the computer industry in Southern California. After getting out of that, he started consulting and got dragged by one of his clients to be a co-organizer of TEDx San Diego back in 2010, eventually producing twenty TEDx events over a six-year period. Today, Mark joins John Livesay to share his secrets to giving a TEDx talk and telling stories that can impact the lives of others. Shake off your fear of public speaking. Listen to this episode and start sharing your wisdom with the world. Love the show? Subscribe, rate, review, and share! Here's How » Join The Successful Pitch community today: JohnLivesay.com John Livesay Facebook John Livesay Twitter John Livesay LinkedIn John Livesay YouTube

Gill is a playwright, poet and all around lover of the arts. We discuss his experience in the Navy and how that impacted his writing and poetry, open mic nights and slam poetry competitions, the importance of the arts and self-expression during this time, his involvement with TEDx San Diego, and much more! TEDx San Diego: https://www.youtube.com/watch?v=n5asEOoSAlU Website: https://gillsotu.com

Today I'm joined by author Denise Lee Yohn, Denise is a leading authority on building and positioning exceptional brands - she helps businesses blend internal culture and external brand to yield consistently phenomenal business results.Blending a fresh perspective, twenty-five years of experience, and a talent for inspiring audiences, Denise Lee Yohn is a leading authority on building and positioning exceptional brands. Denise initially cultivated her brand-building approaches through several high-level positions in advertising and client-side marketing. She served as lead strategist at advertising agencies for Burger King and Land Rover and as the marketing leader and analyst for Jack in the Box restaurants and Spiegel catalogues. Denise went on to head Sony Electronic Inc.'s first-ever brand office, where she was the vice president/general manager of brand and strategy and garnered major corporate awards.An influential writer, Denise enjoys challenging readers to think differently about brand-building. She penned the best-selling book What Great Brands Do: The Seven Brand-Building Principles that Separate the Best from the Rest (Jossey-Bass) and the new book Extraordinary Experiences: What Great Retail and Restaurant Brands Do. Denise regularly contributes to Harvard Business Review, Forbes, Seeking Alpha, appears on FOX Business TV, and is the writer of the popular monthly column Brand New Perspectives to QSR Magazine. In 2008 she launched her blog, brand as business bites™, which the Marketing Executives Networking Group (MENG) named as one of the top 20 marketing blogs. With her expertise and personal approach, Denise delivers an array of inspirational workshops, presentations, and keynote addresses to business leaders in all industries. When she's not writing or speaking, she serves as the brand director for TEDx San Diego and sits on the board of directors for San Diego Sport Innovators. Outside of her professional roles, Denise counts hiking Mount Kilimanjaro, dancing with a professional ballet company, and flying a helicopter as some of her greatest life experiences.Learn more about Denise at http://deniseleeyohn.com --------------------CONNECT WITH PETER BOOLKAH:--------------------http://www.Boolkah.comhttps://www.facebook.com/Boolkahhttps://www.instagram.com/pboolkah/https://www.linkedin.com/in/boolkahhttps://twitter.com/boolkah--------------------ABOUT PETER BOOLKAH--------------------Peter Boolkah (AKA The Transition Guy) is the World’s #1 Business Transition Coach whose main passion in life is to work with talented and high performing business owners who are in the process of creating exciting, high growth businesses. Peter helps you to navigate and transition through the crucial growth pains that all growing businesses experience making it as painless and exciting as possible.It is important to remember that businesses do not just grow and develop on their own, it is up to us and our teams to make this happen by making every day purposeful. As businesses grow some parts of the journey will be easier than others and most owners do not have all the answers. Starting a business is one of the most exciting things we get to do and we all have aspirations of achieving great things. In fact Peter is yet to meet someone who started a business with the intention of failing.Peter’s ultimate life goal is to inspire and empower over 100,000 Entrepreneurs to create long term thriving businesses resulting in the creation of 1,000,000 jobs.So if you are scaling up your business, you’re in a business transition period, and want to know more then connect with Peter at Boolkah.com--------------------THE TRANSITION GUY --------------------Peter Boolkah is the World's #1 Business Transition Coach and also known as ‘The T

I sit down with my lawyer (indeed!), who has not been my lawyer before I invited him onto my show. I came across their site, wilkmazz.com, after hearing Sam speak in an interview and it took me only a few split seconds to know that I have to get him onto this podcast. I believe in a brand being authentic, and direct, and as simple as being bold sounds, it takes a special personality and lots of guts to actually pull it off and to pull it off successfully, and the partners at this San Diego law firm sure pulled it off. Sam and I talk about why they have a bold and authentic brand, how it helps and where it hurts. An episode that any bold entrepreneur and marketer should dive into and learn from when they need a good kick in their behind to take some bold moves. To connect with Sam, hit him up at holler@wilkmazz.com or visit the ever so intriguing 'anti-law-office' law office brand at wilkmazz.com ____Full Transcript: F Geyrhalter: Welcome to episode number 14 of Hitting The Mark. It's still such a baby, 14 only. It's crazy, but today we dive into how one can craft a brand that stands out within an entire industry, simply by being bold. Those of you who follow me closely know how much I believe in a brand being authentic, and direct, and as simple as being bold sounds, it takes a special personality and lots of guts to actually pull it off and to pull it off successfully. Today I talk with Sam Mazzeo, who is co-founder and partner of the law firm Wilkmazz in San Diego. I learned about his firm while I was doing research for an interview I had coming up on Fabio Palvelli's show, and I stumbled upon Sam who was on that program right before me. He talked refreshingly direct about law for visual artists, so I glanced at his firm's website for about 10 seconds and I knew that I had to have this guy on my show. Sam got his start in litigation before diving into the social impact world as legal counsel at Invisible Children, after the organization released the most viral video in history. That's a big claim, but if I tell you what it was, you will agree it was KONY 2012, which is quite amazing. He currently spends his time sending gifs and not jifs, which is very important to him, to clients in between filing trademarks and drafting contracts. He has also served on some legit local boards like TEDx San Diego and Think Dignity. Fun fact, he learned to do a standing back flip for a Teen Wolf costume. And in the few weeks that I have now corresponded with him, I can attest to the gif sending habit, but have not witnessed the Teen Wolf back flip yet. With that being said, welcome to the show, Sam. S Mazzeo: Thank you. Yes, I'm glad to be here. Excited to talk about our brand and all the things that that means. F Geyrhalter: Absolutely. So first off, when I saw your site, which I mentioned, I was just immediately in awe of what you did from a branding side, which we will dive into shortly. But rather important to mention, and in full transparency to our listeners, in the few weeks from when I booked you on the show to today, I actually ended up hiring you to review a massive contract of ours. Which not only speaks volumes about how branding actually leads to sales, but further you were reviewing my contract verbally. So via dictation or voice, since you had a really bad cooking accident on Mother's Day, I learned, and you were not able to use your right hand. Still are not able to use your right hand. And that speaks volumes about you as a person, and how much you actually care about your clients. So how are you recovering from a peculiar accident in the kitchen that most probably completely disrupted your own brand for a little while? S Mazzeo: Yeah, absolutely. Yeah, I appreciate you checking in on that. It's definitely been an adjustment. And I think that, you know, one of the things that our brand does is hopefully demonstrates who we are. Because I think at the end of the day, one of the things that we'll touch on is transparency. And so in that same vein, you know, as soon as this accident happened, I had a short sort of debate in my own head about whether or not to let people know that this has happened. Because we're a small team, we're a team of three lawyers, and if one person has the loss of the ability to use one of their hands, I could see where that would go a long way to maybe degrade the confidence in our firm, and our work, that our clients may have and that our partners may have. And so I went back and forth a little bit, but like I said, it was a short debate because at the end of the day, you know, that transparency is going to be the one of the most important things to us and to our clients. So I want them to know what's going on, both from the perspective of, I care about my clients as people, as humans, as friends. And I think a lot of them do the same for me and for my staff. So beyond just notifying them for that reason, I thought it was also important to let them know that, you know, maybe there will be a few less gifs, and maybe there will be some oddly capitalized text in my emails because I'm using voice to text. And so it's definitely been an adjustment. You know, I think I'd be lying if I said Game of Thrones that night didn't influence my use of the knife in the kitchen that day, and so maybe I can blame it on that and HBO, but I'm doing well. F Geyrhalter: Well, needless to say, I'm sure you're unsubscribed from HBO now like everyone else. S Mazzeo: Right. F Geyrhalter: Well, I mean look, I think that the way that you handled that, and I was actually part of that, because at that point I was already a client of yours, well last week, right? It is so true that people don't hire the brand they fall in love with what you say and how you say it as a brand, but then to get to know you and in the end they deal with you, and people like you, otherwise they wouldn't work with you. Right? I mean, that's just the truth. That's how it works. People have a lot of empathy, especially when you portray your brand in such a transparent and authentic manner. I mean, on your site, you greet visitors with the line, and I love that, "We're just like you, but lawyers." And once you actually dive into the site, you see an area called a lawyer's shit, which is an assortment of visual notes. Many of them are gift. And now that I started working with you, my client dashboard has the same name. So when I get to look, and the audience has to realize, you know like how this is so different? When I get to look at mundane yet super critical contracts that you send me, you actually push me into an area called lawyer shit. So under lawyer shit, I see my contracts and you further explain on your site that we think anyone taking a , and doing something different, deserves bitching lawyers. While I feel that you yourself are doing something quite different, how did this all start and like how was that bold language being crafted? S Mazzeo: Yes, great question. So yes, in a real quick plug for our own services, is that legal locker is what you're referring to. It's something that we give to all of our clients that houses all of their legal documentation, and it does have a big banner that says lawyer shit at the top. And you know, I think I will get around to answering your question. But the lawyer shit thing is so interesting because, you know, it was one of those things where we went back and forth throughout the branding process. And I think, you know, there comes a point where you have to make a decision, and you touched on it a little bit in the intro, but you have to make a decision on whether or not you are going to go for it, and whether or not you are going to be bold. Because you can continue to sort of toe the line and the status quo is always going to be a very non-offensive, very non bold, it doesn't jump out at you type of website for a law firm and for lawyers. And I think that, that serves the purpose by and large for what lawyers mostly need. Frankly, I want to also recognize and acknowledge that as a transactional corporate attorney, that helps artists, and nonprofits, and businesses, and startups, that we're in a unique sort of field. Because if we were criminal law, or family law, you know, we can't have a fun website to the degree that we can with the work that we do. The other funny thing about the lawyer shit piece is that I've had conversations with other attorneys that are more of the traditional approach to the brand, and to the style of the practice of law. And they've told me flat out that other lawyers have seen that, and we're known as the lawyer shit guys, and that it's totally unprofessional and inappropriate. And so I think that I had two reactions when I heard that. One is, "Oh, I kind of wondered what some of the bigger law firms thought of this." And two, "I don't really give a shit if they don't like it." F Geyrhalter: Well, may I add three to this? It actually showed you that it works, right? I mean if you get negative response from the ones that you want to stand apart from, it's the best flattery. I mean, then you're like, okay, perfect, this is great, because if people start talking about us within the industry that we're different, and we want to be different for our creative clients. Perfect, right? S Mazzeo: Yes, haters are going to hate. F Geyrhalter: Absolutely, absolutely, and they have a good reason. They have a good reason, right? It's threatening, it's insecurity. It's like, oh wow, they're bold and we're not. So obviously we're not going to like that. But you know, obviously, so you wanted from the get go be a no BS type of law firm, right? Which now ended up looking like a cool brand, more so than a law office, which is awesome for your creative clients, because they themselves surround themselves constantly with cool brands. So you fit right into their life. But how much of that was actually driven by your, and your co founders, personalities versus deeply connecting it and understanding that creative target audience? I mean, how did you know or decide that going that bold would end up winning you even geezer clients, like myself? Most others would be so afraid to take that step. S Mazzeo: Yes, well, I think we realized at one point, because we had a different brand before the brand that you see now, and it was a little bit more of the traditional approach, but it was still also younger and sort of a little bit more cooler, hipper, what have you. And so with this brand, you know, we weren't sure necessarily that it was going to resonate with people, but we spent probably ... I mean look, it was definitely longer than we planned on it being, and originally the rebrand was only intended to be an update to our website, and that other brand that we had. And then at some point along the way, and I do have to give a lot of credit to my business partner and co-founder Emily, because she at one point in time said, "Look, I want this to be fucking art." You know, at the time I think I was like, well that seems a little over the top. But I think as we sort of progress throughout the process, and we really brought together a team of individuals that were going to help with this. And you know, one of them, his name is Justin Power, he is in LA, he's a creative wizard. He had a sit down so many times and really just do sort of like brand identity brainstorming. And really to your point as to some of the topics we'll talk about, it really is more about who we are, who we need to be for our clients, and really what we are putting out there. Because at the end of the day, I think the epitome of a good brand is that it is a representation of the people behind it, and not one that's contrived, and not one that's inauthentic. It has to actually be you. Because with lawyers in particular there's so many stigmas and there's so many good reasons for there to be stigmas. And so we realized that people want to work with us because they might want to get a beer with us, or go get coffee with us. And so at the end of the day, you know, there's a ton of lawyers out there, and there's certainly no shortage of lawyers that reach out, and you know, try to get business if you meet them at an event or what have you. And so for us it's a lot about, do we get along with who we'd be working with? Because another thing that I say all the time is, you know, work is work. Do I enjoy every contract that I draft? Do I enjoy advising on the same type of contractual language four to eight times a week? Maybe, maybe not. But do I enjoy who I work with and that they're trying to change the world and that they're doing awesome things? Yes, that I do enjoy. And so I think your brand has to represent who you are, because then it brings who you want to work with. F Geyrhalter: I absolutely agree with you. I absolutely agree with you. And when we ourselves actually as a brand consult, and we are currently going back to that, and actually constantly refreshing that too, of like who are we really? And how do we want to live our days? Right? Because in the end, you know that's how you spend most of your life. Doing what could be considered work, but it doesn't have to be considered work if you actually enjoy the people that you surround yourself with. I totally agree with that and on your about page which you titled Letter, you write the following and I will absolutely a hundred percent read this verbatim right now, because it is just brand language poetry, and it was so good to hear that you spent a lot of time actually massaging that because it definitely shows. So here's how it goes. "This is that page of the website you always skip. It's a love letter to the anonymous many who mainly avoid having lawyers as friends. If you're being honest, then we have to say that we never originally intended on being lawyers. It turns out that we love it. It turns out that being one is about empowerment more than anything. Money doesn't tell you how to be a person. Red Tape doesn't define a business. We're here frankly to be your shit umbrella so you can do your actual work with joy, leave the paperwork, and processes, and awkward, stressful, tense emails to us. You have unexpected places to take your crusade or enterprise. The future is always abstract, but your vision isn't. One creative human needs friends to make a vision real. It turns out you need creative lawyers too. The point is we love you, we hear you, and we want to help you. Signed, just a couple of lawyers with hearts on our sleeves." So what I'm wondering, so it's real, it's really, really beautiful, right? Like on many levels, and what you just said is totally embodied in this. But what I'm really interested in is how did this narrative that you crafted change client behavior? Because you know, I'm wondering, are people opening up? Are they being more authentic in return? Is there a client lawyer wall that you have successfully smashed solely because of the way you present your brand? S Mazzeo: Yes, I think, you know, first and foremost, I want to say, and I think this is probably true of any creative process. It takes, like I said, a team. It takes a village, and we had an incredible writer and editor that helped us with our site. Her name is Amy Boyd and I won't take away from that Letter though because Emily spent a lot of time just with morning pages, and writing in the morning, and she kind of came up with this beautiful sort of outline of what we're doing. And I think that, you know, through the process of having Amy help, and then also the various different brand meetings, we really sort of honed in on that ultimate copy that made it onto the website. And it is beautiful, and it's so representative, but it's also interesting because as your business and as you change, your brand has to, and so we're already looking at how we might want to update that to sort of highlight more of the education that we do now and so on. But to answer your question, yes, I think, it's a gift and a curse sometimes because I do think that we have much more transparent and authentic conversations with our clients. We certainly feel that we're much more on the same page with our clients. And I think that they feel that probably even more so than we do. You know, at the end of the day, we know what we're doing for our clients and we have our processes and our systems. And I think so the differences with them, if there's a wall that got smashed down, it's for the client. They really feel now like when they sit and they speak with us, or when they're talking to on the phone, that it's not this lawyer up here on this pedestal talking down to them, the common folk that need the lawyer's help. It's we're peers, and we're friends, and we want to help you out because we care about what you're doing. So I do think that that happened and I think though that going back to the gift and the curse aspect of it, there is something that comes with our brand. And with that sort of informality that we also have to make sure that everything we do is so buttoned up, and is so pristine, and that we are so responsive. Because if we portray a brand of these casual, fun lawyers and then we screw something up, and not to say that that's something that happens, but you know, if we're a little late on a response, it be .. you know, if we have a typo in a document, or whatever the case may be, it's really easy then for that client to go, "Oh well they're just fun lawyers. They're not good lawyers." And so it really is a double edged sword. And I, and I cringe using that analogy with my hand injury right now. F Geyrhalter: Oh God, yes. S Mazzeo: But it is because, you know, we have to make sure that everything we do is to the utmost level of service in order to make sure that that brand comes across as what I described before. Friendly, approachable, transparent, on the same page. Because, you know, if we do anything subpar, it's sort of, it's highlighted, it's emphasized, it's multiplied. And so I do think that our clients do feel like that wall has been sort of taken down, but at the same time it can go right back up really quickly if we're not on top of it. F Geyrhalter: Yes, you're absolutely right. I mean, you're fully aware of the danger that comes with it. But you know, quite frankly, being bold, and being authentic, and being you, and being a friend brand in that sense. And I hate saying it that way, but that's what it is, right? Completely hundred percent wins over the risk, and I can attest to that because I have been going through the exact emotions that you're sharing now. So when I saw your brand, I'm like, I gotta have this guy on my podcast. And then I ran into issues with a contract, I needed it really quickly, I reached out to you, and I was wondering, I'm like, Well, is that just a cool for facade? Is it just a cool brand? And are these just kids that are just, you know, like fun? Are they actually like serious lawyers? So it is the exact same hesitation that I have, but it's still a hundred percent won over. The transparency, the boldness, I'm like, I want to work with these guys. Like it makes sense to me. And then of course you totally, I'm not going to make metaphors like, you know, pulled an arm or like, you know. But you just came, you just totally delivered. And so that's, that's what it's about. But I believe that someone who would be afraid if they would be able to deliver, they would just hide on their regular law firm website and content. You know what I mean? Like they would just look like everyone else. So I think that there's something about being so bold that makes me realize, well these people know what they're doing, otherwise they wouldn't be able to pull that off. So question to you, Legal Unicorn. It's an attorney network that I think you helped build? How did that come about? And how do the Wilkmazz and Legal Unicorn brands interact? S Mazzeo: Yes, I'll start with the Legal Unicorn Society is kind of a passion project, and I think it's also a really necessary addition to professional services. Generally speaking, not just the legal industry. And look, I would be lying if I said we're full steam ahead with the Legal Unicorn Society because it's been difficult to do that, and, you know, because we've got to run the law firm. I do a lot of local advocacy work through another nonprofit that I helped found. And then with Legal Unicorn Society we did, we actually filed all the nonprofit paperwork for it. We co-founded it with a number of other lawyers. And the reason that I say it's such a necessary thing for professional services, is that what ends up happening I think, and especially nowadays, is that the trend at least is toward smaller mom and pop, for lack of a more modern term for a small business that that cares and is kind of family values. That's kind of where we're going with most of the what we call the millennial generation. But I think that spans a good segment of our workforce nowadays. And so it's people that do several different things, or they have their own small business while they do other jobs. And so I think that in doing that, one thing that is lost, is that with giant law firms, and if you go to a giant law firm, you need help with A, B, and C, they can also do X, Y, and Z. Because they're a gigantic law firm with a million lawyers. And so we don't have that. And so one of the reasons that this sort of came about was we needed to have that sort of big law firm feel, while still maintaining small law firm prices and that small law firm approach to the service for our clients. And so we just started to realize that there were a couple other law firms out there that were doing it like we're doing it. And I think that, you know, traditionally you're going to hear someone say, "Oh no, there's a competitive brand out there." And frankly I could give no shits less about there being competitors that look and brand themselves, and treat their clients the way that we do. As a matter of fact, I think that that's the way I'd love to see the industry go. And we have interns every semester because we want to show the younger generations of lawyers that you can do it this way, and that you can have fun doing it. And so when we found these other brands that were doing it in a fun way, there's Framework Law in LA, there's Kyle Westaway in New York, there's a few of them out there. And we just wanted to make sure that we maintain a network with these other law firms because A, we can all learn from each other. B, we can all share clients if we have different expertise, and C, like we don't ... we can't walk down the hallway and talk to another attorney in our big law office and go, "Hey, am I crazy?" Or like, "What have you seen on this type of thing?" And so we have that now with the Legal Unicorn Society and there's other benefits that we hope to achieve as far as like discounts on group rates for different professional services. And we want to do retreats and we did an event in Venice last year that we called the Legal Unicorn Academy, where we did a day long event teaching people about finance, legal, wellness. You know, we had meditation, we had branding consultants come in and we did the whole deal. And so we really just formed that nonprofit to, I guess, add more value both to our profession, but also to the people we serve. F Geyrhalter: Very, very, cool initiative. And it makes so much sense, everything you said. It's again, it's part of the defense mechanism that, kind of like, you know, like it's being triggered where you're small, you're doing something different, you're going against the grain, who else is doing this? It's kind of like, let's all join forces, so that we're bigger, right? That we can actually utilize each other and the strengths of each other. It's great. So with that being said, you're very much like myself. You're a serial entrepreneur, you know, you have ideas, you want to push them out. You want to actually create businesses, like Legal Unicorn Society, which as you said, there's already enough on your plate and why do you do it? Well, you just have that urge. And that's why I love having people like you on, because this show is definitely for entrepreneurs, by entrepreneurs. But what was a ginormous brand fail that you went through? Like things go wrong. And with your brand specifically, I'm wondering, did you ever overstep it? Or was there something where you just felt like, now we should just take a step back? S Mazzeo: Yes, you know, I had seen that question when you had sent it over in advance, and I was trying to think through. I certainly don't want to act like there hasn't been any fails in my professional career. And I think if I had to point to a sort of a brand fail for us, you know I would have to probably say that right now the brand that we have doesn't highlight a couple of things well enough. And it obviously like overall our brand is a total smashing success and I'm very thankful for that. But I do think that if I pointed to ... the things that come to mind are, it took us forever to get it out and we actually, the update to the website that we originally going to do, that then sort of morphed into a rebrand, was to get our associate attorney at the time on the website and he ended up leaving before we even got the rebrand done. I would say that's a peripheral brand fail. Then I would say also that I really don't feel like ... and I get mixed feedback when I say this, but I don't know if I feel like my ... the brand currently demonstrates enough how much we care about our clients and that we really, really, feel as though our value is that we educate our clients along the way. You know, I really have come to the conclusion that the way we represent our clients is that we help them usually at an early stage with everything that they need to get set up for the short and long term. And in doing so, we really educate them on all of those steps. At least I hope that this is the case. And in doing so, they may not need us, you know, anytime soon or again at all, and that's totally fine. We just want them to tell a friend, so we can help that friend in that same position. I think that our website could do a better job of highlighting that educational component, and that empowerment component. And I do think that just from ... there's too many pictures of my face, and my business partners face on this website. That's the other thing that I think would be a slight fail, is that I'd love to highlight and lift up our clients a little bit more, and our staff a little bit more. F Geyrhalter: That makes a whole lot of sense. It's not necessarily a fail, but I love that story. Because it was a little bit out of your control, most probably when you did the rebrand for one reason and then it ended up actually for a different reason. But I mean I'm so glad that you did, because that's how I found you and I think it is so noble the way that you approach this. When I do my workshops with my clients, it's those notorious eight hour workshops where I like pull the company out of them. Like help them create a brand and define who they are. And one of the things that we do is a memorial speech and so it's basically sitting down if like, okay, 20, 30 years from now, 50, 60 years from now, what would you tell an audience if you're brand doesn't exist anymore? And why does it not exist anymore? And what are they actually missing? And what happens very often these days is that clients say exactly what you just said where, well, I hope we're just not necessary anymore. I hope that in 40 years from now everyone's going to have learned so much from us, that don't need us anymore. Or that everything is just honest, or law is just changing, or whatever. So I think that that idea that you actually want to educate your clients rather than, you know, dictate onto them what they need to forward to their clients to get a contract signed, is a huge, huge, brand trait. And I totally agree, we feel like celebrating that on your website and celebrating your clients. You know, obviously mainly myself I think would be a noble thing for you to do. S Mazzeo: Well brands have to change, you know, sooner or later I think you refer to yourself as a geezer earlier on on this call, which you're way too young to be doing that. But sooner or later, you know, myself and my staff and we're going to be geezers too. And the website won't be cool with, if you know, it looks like it's a young hip website with a bunch of old people in the photos. And so, you know, brands and things change. And so, I think every brand has a shelf life, and that's something that we all have to acknowledge and be aware of too, because then it becomes inauthentic if we just leave it, and set it, and forget it. F Geyrhalter: Absolutely right, absolutely right. And that's why most of the people that I speak to on this podcast, they do say that. They say that every year we meet and we look at our brand, and we say, is this still us? Does this still represent us? And it's such an important exercise to do, especially also for brand agencies. Like people like me who do that everyday with others, but it's so hard to do it for yourself. So it's a super important lesson to learn. Is there any brand advice that you have for founders as a take away? S Mazzeo: You know, I think it's really important when it's founders plural, just period, kind of hard stop there because I think that you always have to have a balance. And I do think that this brand would not be nearly as impactful, and nearly as bold if it wasn't for Emily. And I think that we probably would have went too far over the top in some areas if it wasn't for me. And so I think that it's super important to make sure that you have that balance amongst founders. And I think that most successful businesses that is part of what makes them successful, is that you have that counterbalance of the personalities that run the business. And so, I think at the end of the day that's probably what steered us in the direction that we went. And a lot of the time, I was blown away by the creativity that I saw coming from the team that we put together and coming from Emily. But then there were other times where I would have to say, "Look, I know for a fact that that will not be helpful for us in certain situations that we deal with for our clients." And so there's that competing interest of course, of making sure that the website represents us, but then also making sure that it doesn't hurt our clients when we're doing work for them and we're supporting them. Because one thing to this day that I still have to tell my clients is, "Look, if you need us to send a demand letter, or a cease and desist letter, and someone looks us up, we're not the scariest law firm out there. So you may actually want to work with a different firm for something like that." F Geyrhalter: Interesting, and that's where you have your Legal Unicorn Society where you might be able to reach out to them, or then they refer you to someone who looks really, like big and lean, big and mean. S Mazzeo: Totally. F Geyrhalter: And I think most probably with your continuous rebranding, there's always a way to kind of like balance one and the other. Besides a whole lot, what does branding mean to you? I know it means a whole lot to you, but what, to you and to your firm and what you've been going through in the last months or years, what does it mean to you? How important is it to you? S Mazzeo: I mean, it's one of the most important things, but then also at the same time, as I said, that I wanted to sort of catch myself because the most important thing is the work that we do. And the service that we provide. But I think that you can look at brands as the storefront nowadays. And so you think to the past, and you think about businesses, and how tremendously important that sign out front is and what the windows look like, how nice the store looks and is kept up. And so nowadays that's our storefront, is our brand. So depending on the day you catch me and you talk to me, some days I'm going to say it's the most important thing because look, we wouldn't be sitting here right now doing this. You know, you wouldn't have hired me last week to work on something for you had we not had a beautiful storefront on the internet. But on another day, you might talk to me and I might say, "Look, it's the icing on the cake. If someone hears about the work we did for someone else, and that person was thrilled and that's why they recommended us, then the website is just the cherry on top." It's the icing on the cake when they go and they say, "Oh, I heard good things about them and oh shit, their website's really cool too." So I think, you know, maybe this is a non answer cause I'm saying it's both tremendously important and also not important at all. But I think that somewhere in between is the truth. And I think that you can't do business nowadays without some kind of brand. Whether or not that means that there's a visual presence, or just that's your personal brand and how you interact with people. So I think it really depends on which way you look at it too. Because you know, sometimes I think about how there's a lot of lawyers that just do their work through word of mouth referral and they don't even have a website. And that doesn't mean that they don't have a brand. I'm sure if you talk to people, and you talk about how that lawyer interacts with their clients, you know, they must be doing something right in order to not even need that storefront. And so they have a brand too, and it's just a more interpersonal brand. And so I really think that depending on any way you break it down, brands are tremendously important nowadays. And even more so, I'm going to put the lawyer hat on for a second, because with the way intellectual property is nowadays and how much harder it's getting to protect your own trademarks, and your own brand, and it's so much more important to have a brand because the market's crowded. And so it's just a difficult thing to have and protect in and of itself. F Geyrhalter: I'm so glad that you touched on that. Super, super important and we feel that every day as we file for trademarks, and as we create brands here, it is getting more and more difficult by the minute. Listeners who fell in love with, may I say it, a law firm just now, where can they connect with you? S Mazzeo: Yes, so you can find us online at Wilkmazz.com. Same going to be for the social media handles. It's going to be Wilkmazz, W-I-L-K-M-A-Z-Z. And then also if you want to just shoot us an email, whether you need help, or you just want to give us a shout. We love to meet new people. It's holler@wilkmazz.com. You know, traditional spelling of holler when you want to holler at someone, and then Wilkmazz as I spelled. So those are some of the easiest ways to reach out to us. You know, it's 2019 if you send us a Facebook message, or social media message, just, yes email. If you reach out through the website portal, we're going to get it and get back to you pretty quickly. That's definitely something that we find to be tremendously important. Like I mentioned at the earlier part, is responsiveness. So yes, feel free to reach out just if you want to say hi. We love meeting other cool brands too. F Geyrhalter: I can attest to the responsiveness. Thank you, Sam, for having been my guest and for sharing what you do, how you do it, and most importantly, the authentic manner in which you do it with my listeners. That was absolutely bitching to use your well-crafted brand copy. S Mazzeo: Thank you. I'm glad to have had the opportunity to speak with you, and hopefully everyone that hears this learns that, hey, you don't have to do it the way that, whatever it is you do, whatever profession, you don't have to do it that old, traditional way. You can do it whichever way you want and you can be you doing it. F Geyrhalter: Amen. And thank you all for listening, and even more for rating my show since I am sure that is exactly what you will be doing right this minute. This podcast is brought to you by absolutely no sponsor because I have not had a chance to create an official sponsorship program, or to ask for sponsorship. So if you're interested, reach out. You know where to find me. The Hitting The Mark theme music was written and produced by Happiness Won. I will see you next time when we, once again, we'll be hitting the mark.

Jennifer Hill speaks to TED expert and coach, Mark Lovett, about how to create a great story and become a TED speaker. Mark talks about how to bring your unique twist to a TED talk and that your talk should cause the audience to think differently about the world. storytellingwithimpact.com A recovering c-level executive, Mark Lovett was saved by the art of storytelling. Leaving behind the corporate world, Mark now spends his time organizing TEDx events, such as TEDxSanDiego & TEDxYouth@SanDiego, teaching at UCSD Extension, plus coaching speakers and conducting workshops through his company, Storytelling with Impact. In the past 8 years Mark has attended 75+ TED/TEDx events and watched over 1,500 speakers take the stage to present their story. He shares the insights gained from his experience with those who want to deliver personal talks which have the power to impact the lives of others.

A recovering C-level executive, Mark Lovett was saved by storytelling and now organizes TEDxSanDiego. He also coaches speakers and conducts storytelling workshops at storytellingwithimpact.com   CONNECT with Mark HERE LEARN more about TEDxSanDiego HERE   BeTheTalk is a 7 day a week podcast where Nathan Eckel chats with talkers from TEDx & branded events. Tips tools and techniques that can help you give the talk to change the world at BeTheTalk.com !

A recovering C-level executive, Mark Lovett was saved by storytelling and now organizes TEDxSanDiego. He also coaches speakers and conducts storytelling workshops at storytellingwithimpact.com   CONNECT with Mark HERE LEARN more about TEDxSanDiego HERE   BeTheTalk is a 7 day a week podcast where Nathan Eckel chats with talkers from TEDx & branded events. Tips tools and techniques that can help you give the talk to change the world at BeTheTalk.com !

A recovering C-level executive, Mark Lovett was saved by storytelling and now organizes TEDxSanDiego. He also coaches speakers and conducts storytelling workshops at storytellingwithimpact.com CONNECT with Mark HERE LISTEN to Mark's TEDx talks: The danger of personal borders Will 'Happiness' Ultimately Destroy Our Planet?   BeTheTalk is a 7 day a week podcast where Nathan Eckel chats with talkers from TEDx & branded events. Tips tools and techniques that can help you give the talk to change the world at BeTheTalk.com !

A recovering C-level executive, Mark Lovett was saved by storytelling and now organizes TEDxSanDiego. He also coaches speakers and conducts storytelling workshops at storytellingwithimpact.com CONNECT with Mark HERE LISTEN to Mark's TEDx talks: The danger of personal borders Will 'Happiness' Ultimately Destroy Our Planet?   BeTheTalk is a 7 day a week podcast where Nathan Eckel chats with talkers from TEDx & branded events. Tips tools and techniques that can help you give the talk to change the world at BeTheTalk.com !

Many of the biggest fears related to quitting a job come from the uncertainty - the not knowing what comes next. Will we find another job? Will it be better than the one we're quitting? If you happen to be facing those fears, let Mark Lovett, the founder of Storytelling with Impact, and the organizer for TEDxSanDiego, give you some great advice on how to alleviate those fears, with bonus advice on how to combat the dreaded 'imposter syndrome.' Audio: Bensound.com

What do a photojournalist, a physicist, and a prison inmate serving life have in common?   They each learned how to tell their story to the world from the same person.     Our guest for this episode, and the man that brings these stories to life, is Mark Lovett.  He’s a serial entrepreneur who now runs TEDx San Diego.     Going back to the 1980's, Mark has co-founded and been an exec at successful tech companies.  What's interesting about Mark is he would take "mini retirements" along the way.  He'd cash out, then travel the country for a year.  Or he'd exit a gig, and take 2 years off to write a book.   Mark’s opt out story affirms that HOW you opt out is up to you.    See episode notes here: http://optoutlife.com/podcast/mark-lovett/ Mentioned in this episode: http://www.tedxsandiego.com/ https://www.storytellingwithimpact.com/ Learn more and follow the hosts at optoutlife.com

Kara DeFrias is a force of nature. She's been involved with TEDx since 2010, having worked at TEDxSanDiego and produced TEDxIntuit. She has many years experience producing big events, including the Oscars, the Emmys, and the Halftime show at the Superbowl, working with Sting, No Doubt, and Shania Twain. Wow. She brings that level of experience to everything she does including recently being the Director of Experience Design in the Obama White House. From 2010-2016 she worked on TEDx projects until she was tapped to work with VP Biden on the Cancer Moonshot Project. We talked at length about producing an internal TEDx program at Intuit and what it was like working with TEDxSanDiego. While there she was profiled as a TEDInnovation for her description of how they got 1.2 million social media impressions during the 2013 event. Click to read her top ten tips for creating a social media strategy for your event. Here's a fact you may not know. Kara created the show run-down worksheet (Excel spreadsheet) used by the majority of TEDx events. This is the item-by-item description of what happens during each minute of the show. This attention to detail is a lasting legacy she's given to the TEDx community.

Mark Lovett has a lot of passion for producing TEDx events. He actively works on three, including one in prison. His story about that experience and what it took to build the first TEDx that was in two countries at the same time is fascinating. Mark loves the effect that a TEDx event has on the audience. His personal version of the TED motto is, Ideas Worth Doing Something About. His recounting of the way his main event, TEDxSanDiego made its way to the Symphony Hall and what it was like to orchestrate a massive presence is downtown is an inspiration to all of us. TEDxSanDiego - TEDxMonumento258 - TEDxDonovanCorrectional

On this week's holiday episode our News & Views segment starts at Krispy Kreme to see if we can extract any good take-aways from the recent class-action lawsuit filed against the chain. Then, it's on to a recent study about what happens when you don't feed your gut bacteria...what do they eat instead? The segment is rounded out with coverage of recent research on whole milk for kids and a new—somewhat strange–non-pharmaceutical weight-loss pill. The Moment of Paleo segment offers thoughts on restriction and upcoming holiday feasts. And After the Bell features a talk about life's invisible feast. Enjoy the show! Links for this episode:Latest in Paleo on Facebook — Leave a Comment About this Episode or Post a News LinkWhy & How to Support Latest in PaleoRecommended Food & ProductsRecommended Books & AudiobooksKrispy Kreme Lawsuit Claims Company Misled Over Doughnut FruitA Fruitless Suit?: Krispy Kreme Sued Over Fake Berry-Flavored Donuts - Law Street (TM)Kreme-filled lies — Doughnut company faces a Krispy $5M lawsuit - NY Daily NewsA Dietary Fiber-Deprived Gut Microbiota Degrades the Colonic Mucus Barrier and Enhances Pathogen Susceptibility: CellHigh-fiber diet keeps gut microbes from eating the colon’s lining, protects against infection, animal study shows | University of Michigan Health SystemEating fiber keeps gut microbes from eating you - Medical News TodayEat Fiber: Whole Grains Prevent Gut Microbes From Eating Intestine Lining, Increasing Infection Risknew The Hungry Microbiome: why resistant starch is good for you - YouTubeWhich Foods to Eat: The Hungry MicrobiomeRelation between milk-fat percentage, vitamin D, and BMI z score in early childhoodDo we have it backward on giving kids low fat milk instead of whole? - Health - CBC NewsKids who drink whole milk slimmer than those who don'tUses for skim milk before it was marketed as a nonfat diet product: Hog slop and wool.A 6-Month Swallowable Balloon System Results In Sustainable Weight Loss At 1 Year: Results from A Prospective, Randomized Sham-Controlled Trial - Surgery for Obesity and Related DiseasesBalloon-in-a-Pill Helped Obese Patients Lose Weight: MedlinePlus Health NewsThis Weight Loss Pill Inflates a Balloon In Your Stomach | TIMEWeight-loss balloon helps shed twice the weight, research says - CNN.comWatch "Possibilities—life's invisible feast: Sarah Susanka at TEDxSanDiego" Video at TEDxTalksVisit PuraKai to shop for eco-friendly clothing and stand-up paddle boards. Be sure to use coupon code "latest in paleo" for 15% off all clothing purchases.

Branding your business is critical for success!! However, we don't always know the tricks and strategies to accomplish a winning Branding Plan. Join me with expert, Denise Lee Yohn, author of the book "What Great Brands Do- The 7 Brand Building Principles". An influential writer and brand expert, Denise enjoys challenging readers to think differently about brand-building. She is a regular contributor to the Harvard Business Review blog, Forbes, and Seeking Alpha, she writes the monthly column Brand New Perspectives to QSR Magazine, and she regularly appears on Fox Business TV as a commentator on breaking business news. With her expertise and personal approach, Denise delivers an array of inspirational workshops, presentations, and keynote addresses to business leaders in all industries. When she's not writing or speaking, she serves as the brand director for TEDx San Diego, co-chairs the San Diego Sports Innovators Springboard committee, and sits on the board of directors for a branch of the YMCA. For more information about the Show and Mat and Mark, visit www.refreshyourwealth.com.

Branding your business is critical for success!!  However, we don't always know the tricks and strategies to accomplish a winning Branding Plan.  Join me with expert, Denise Lee Yohn, author of the book "What Great Brands Do- The 7 Brand Building Principles".  An influential writer and brand expert, Denise enjoys challenging readers to think differently about brand-building. She is a regular contributor to the Harvard Business Review blog, Forbes, and Seeking Alpha, she writes the monthly column Brand New Perspectives to QSR Magazine, and she regularly appears on Fox Business TV as a commentator on breaking business news. With her expertise and personal approach, Denise delivers an array of inspirational workshops, presentations, and keynote addresses to business leaders in all industries. When she's not writing or speaking, she serves as the brand director for TEDx San Diego, co-chairs the San Diego Sports Innovators Springboard committee, and sits on the board of directors for a branch of the YMCA. Don't miss this episode of the Mark Kohler Show!! Tuesday, February 24th, at 11am PST / 2 EST. You can call in and listen LIVE on the road at 646-200-4285, or listen in here from your computer.

Branding your business is critical for success!! However, we don't always know the tricks and strategies to accomplish a winning Branding Plan. Join me with expert, Denise Lee Yohn, author of the book "What Great Brands Do- The 7 Brand Building Principles". An influential writer and brand expert, Denise enjoys challenging readers to think differently about brand-building. She is a regular contributor to the Harvard Business Review blog, Forbes, and Seeking Alpha, she writes the monthly column Brand New Perspectives to QSR Magazine, and she regularly appears on Fox Business TV as a commentator on breaking business news. With her expertise and personal approach, Denise delivers an array of inspirational workshops, presentations, and keynote addresses to business leaders in all industries. When she's not writing or speaking, she serves as the brand director for TEDx San Diego, co-chairs the San Diego Sports Innovators Springboard committee, and sits on the board of directors for a branch of the YMCA. For more information about the Show and Mat and Mark, visit www.refreshyourwealth.com.

Join ADHD Coach Laura Rolands as she interviews Alan Brown from ADD Crusher.  Alan will share some actionable mindfulness techniques that have immediate impact – what he calls “practical Zen brain-hacks”, such as:A re-framing of time that frees the ADDer to act – and act more effectively.A simple way to quiet your mind to power it up.Turn “Have To’s” into “Will Do’s”A dissection of frustration that melts it into action.This is learn-it-today-do-it-tomorrow material, and shared in a fun, interactive conversation that will be of value to individuals as well as ADHD coaches looking for fresh strategies to help their clients. Be sure to get Alan’s free eBook -- 5 Things You’re Doing Every Day that Make Your ADHD Worse! -- at ADDCrusher.com. And when you’re there and want to try Alan’s acclaimed instructional videos risk-free, use coupon code ROLANDS15 for 15% off any purchase!An executive, entrepreneur and coach, Alan created the acclaimed ADD Crusher™ video series. Undiagnosed until well into adulthood, his untreated ADHD manifested in all-too-familiar ways – underachievement, substance abuse and worse. Upon diagnosis, he found it difficult to learn coping strategies from books, so he developed his own unique strategies while building a successful advertising career and several start-ups. Alan’s been a featured presenter at ADHD conferences in the U.S. and abroad, countless webinars, and at TEDx San Diego, and is co-host of ADDA’s weekly webinar series.

Join ADHD Coach Laura Rolands as she interviews Alan Brown from ADD Crusher.  Alan will share some actionable mindfulness techniques that have immediate impact – what he calls “practical Zen brain-hacks”, such as:A re-framing of time that frees the ADDer to act – and act more effectively.A simple way to quiet your mind to power it up.Turn “Have To’s” into “Will Do’s”A dissection of frustration that melts it into action.This is learn-it-today-do-it-tomorrow material, and shared in a fun, interactive conversation that will be of value to individuals as well as ADHD coaches looking for fresh strategies to help their clients. Be sure to get Alan’s free eBook -- 5 Things You’re Doing Every Day that Make Your ADHD Worse! -- at ADDCrusher.com. And when you’re there and want to try Alan’s acclaimed instructional videos risk-free, use coupon code ROLANDS15 for 15% off any purchase!An executive, entrepreneur and coach, Alan created the acclaimed ADD Crusher™ video series. Undiagnosed until well into adulthood, his untreated ADHD manifested in all-too-familiar ways – underachievement, substance abuse and worse. Upon diagnosis, he found it difficult to learn coping strategies from books, so he developed his own unique strategies while building a successful advertising career and several start-ups. Alan’s been a featured presenter at ADHD conferences in the U.S. and abroad, countless webinars, and at TEDx San Diego, and is co-host of ADDA’s weekly webinar series.

手の届かない高額な宇宙探査機を買わずに太陽系を探検したいと思いませんか？ジョン・ニューエンが、NASAジェット推進研究所より「Eyes on the Solar System(太陽系観察)」を披露します。この無料のソフトウェアを使えば、惑星から衛星、小惑星、更に太陽の周りをリアルタイムで飛行している宇宙船まで全て無料で楽しむことができます。(撮影場所: TEDxSanDiego)

هل تريد استكشاف النظام الشمسي بدون شراء تلك المركبة الفضائية المكلّفة؟ يعرض جون نغوين برنامج مختبر الدفع النفاث في ناسا "عين على النظام الشمسي" المجاني لاستكشاف الكواكب والأقمار والكويكبات والمركبات الفضائية التي تدور حول الشمس بالوقت الحقيقي. (تم تصويره في TEDxSanDiego.)

Хотите путешествовать по Солнечной системе, не покупая дорогой космический корабль? Ён Нгуен демонстрирует «Наблюдателя Солнечной Системы» из Лаборатории Реактивного Движения НАСА — бесплатную программу для исследования в реальном времени планет, спутников, астероидов и космических кораблей, вращающихся вокруг нашего Солнца. (Снято на TEDxSanDiego)

Vous voulez naviguer dans le système solaire sans devoir acheter un vaisseau spatial coûteux ? Jon Nguyen fait la démonstration du logiciel de la NASA "Eyes on the Solar System" (Regard sur le système solaire), un logiciel gratuit pour l'exploration des planètes, des lunes, des astéroïdes, et des vaisseaux spatiaux qui tournent autour de notre soleil en temps réel. (Filmé à TEDxSanDiego.)

¿Quieres navegar por el Sistema Solar sin tener que comprar esa costosa nave espacial? Jon Nguyen demuestra el uso de "Ojos en el Sistema Solar", del Laboratorio de Propulsión a Chorro, de la NASA. Es un programa informático para la exploración de los planetas, satélites, asteroides y naves espaciales que giran alrededor de nuestro Sol en tiempo real. (Filmado en TEDxSanDiego).

Wollten Sie schon immer einmal durch das Sonnensystem steuern, ohne eines dieser teuren Raumschiffe kaufen zu müssen? Jon Nguyen demonstriert "Eyes on the Solar System" (Ein Blick auf das Sonnensystem) -- eine kostenfreie Software des NASAJPL, mit der man die Planeten, Monde, Asteroiden und Raumschiffe erforschen kann, die in Echtzeit um unsere Sonne fliegen. (Aufgenommen bei TEDxSanDiego.)

Quer navegar pelo sistema solar sem ter de comprar aquela espaçonave cara? Jon Nguyen faz uma demonstração do aplicativo do Laboratório de Propulsão a Jato da NASA "Olhos no sistema solar" -- um software gratuito para explorar os planetas, as luas, os asteróides e uma espaçonave que gira ao redor do nosso sol em tempo real. (Filmado no TEDxSanDiego.)