Whether you’re just starting out as a real estate agent or a successful broker looking to expand your business, The Smart Agents Podcast is for you. You’ll hear everything from top producers sharing their lead generation tips to marketing experts on growi
Episode 238 of The Smart Agents Podcast features Shaune Corbett, 20+ year industry vet and Broker of Dallas/Fort-Worth-based TruWest Realty Group. With more than 500 closings under his belt and winner of Best In Big D, Shaune is a wealth of knowledge for those looking to take their real estate career to the next level.Throughout our conversation, Shaune breaks down:Communication & Client Engagement: Learn Shaune's tips for stripping complex transactions down to simple, actionable next steps.Lead Generation & Sphere of Influence: Discover Shaune's three phases—open house mastery, systematic SOI touches, and scalable team building—to generate 40+ referrals a year without cold calling.Avoiding Surprises: Why managing expectations and proactively addressing appraisal/inspection issues earns trust and referrals.Personal Branding & Community Engagement: Why podcasting, teaching, and sharing free resources will set you apart and build credibility.
Episode 237 of The Smart Agents Podcast features Columbus, Nebraska-based entrepreneur and real estate professional Shae Spitz. Entering the industry as an investor flipping homes in 2016, Shae got her license in 2018 and hasn't looked back. Throughout our conversation, she shares the challenges and sacrifices she faced while launching her real estate career, the importance of building a truly personal brand and advice for new agents when it comes to working with their sphere of influence.Shae is also the host of The R.E.A.L. Moms Podcast, a space for mompreneurs to share their triumphs, challenges, and tips on balancing business and family life.
Episode 236 of The Smart Agents Podcast features Naples, Florida-based real estate agent Kevin Tremmel. After starting in new construction real estate straight out of college in 2017, Kevin made the leap in 2024 to go fully independent—and he's not looking back.Kevin shares how his early experience in new home sales helped him master the psychology of selling, how he uses his POAC buyer consultation method to streamline the process, and why he's all-in on podcasting as a tool for networking, lead generation, and building real estate authority.Whether you're a new agent or looking to grow beyond referrals, this episode is packed with tactical advice and mindset shifts to help you level up.
Episode 235 of The Smart Agents Podcast features Jason Mudd, Managing Partner of Connecticut-based boutique real estate firm Cindy Raney & Team. After a successful 30-year career in finance and banking, Jason joined forces with his wife, Cindy, and together they've closed over half a billion dollars in luxury real estate.Jason brings a fresh, strategic perspective to the industry—one that's helped their team stand out in the competitive Fairfield County market. He dives into the power of storytelling, the shift toward advisory-focused service, and how creating exceptional client experiences has become their ultimate differentiator.
Episode 234 of The Smart Agents Podcast features California-based Broker, Cyndi Lesinski. Known for her authenticity, strong community ties, and client-centric approach, Cyndi shares how her background in social work laid the foundation for a thriving real estate career built on empathy and integrity.From coaching soccer and hosting poker nights to organizing community events and personalized client follow-ups, Cyndi discusses the power of genuine relationships in growing a consistent referral-based business. She opens up about guiding clients through sensitive transitions—like the loss of a loved one—and emphasizes the importance of engaging with every family member, including the youngest ones.Whether you're a new agent looking to build your sphere or a seasoned professional aiming for deeper connections, Cyndi's insights on collaboration, consistency, and compassion offer a roadmap to long-term success in real estate.Key Takeaways:✅ Building relationships in the community is crucial for success.✅ Authenticity is key in client interactions.✅ Follow-up strategies should be personalized and genuine.✅ Navigating sensitive situations requires empathy and understanding.✅ Engaging with clients' families, especially children, is important.✅ Collaboration among realtors enhances learning and referrals.✅ Consistency in business comes from working your sphere.
Episode 233 of The Smart Agents Podcast features Steve Shull, former Super Bowl Captain and NFL Linebacker who became one of the pioneers of real estate coaching founding Performance Coaching. With over three decades of experience coaching top agents and teams, Steve has helped countless professionals elevate their careers through structured habits, a performance-driven mindset, and relationship-based selling.Having played under Don Shula, the winningest coach in NFL history, Steve learned firsthand what it takes to operate at the highest level. His experience in high-pressure environments laid the foundation for his no-nonsense, disciplined approach to coaching real estate agents. In this conversation, he shares the game-changing principles that drive success in both sports and business.
Episode 232 of The Smart Agents Podcast features Suneet Agarwal, one of the top real estate coaches in the country and CEO of California's #1 Mega Team, to unpack his incredible journey from starting in real estate to leading a billion-dollar sales team.Suneet shares practical strategies for building and leading a high-performing real estate team, the key to effective recruiting, and how coaching and mentorship transformed his career. If you're looking to grow your real estate business, scale a team, or lead with more impact, this conversation is packed with value!What You'll Learn:✅ The truth about leadership and team building in real estate✅ Why recruiting and creating an irresistible offer are essential for success✅ How administrative support and VAs can help you scale faster✅ The role of real estate coaching and mentorship in business growth✅ Suneet's biggest lessons on self-development, sales, and success✅ How to lead with visibility and build a positive team cultureLearn More From Suneet:https://suneetagarwal.com/Connect on Instagram: https://www.instagram.com/suneet_agarwal916/Facebook: https://www.facebook.com/sagarwalsacYouTube: https://www.youtube.com/@reside_platform
Episode 231 of The Smart Agents Podcast features Kay Phillips, a business coach specializing in helping real estate agents and solopreneurs navigate the challenges of growing a successful business. Whether you're struggling with goal setting, managing your time effectively, or feeling overwhelmed by sales and networking, Kay shares practical strategies to help you gain clarity and confidence. We also explore how introverts can leverage their strengths to build meaningful client relationships, close more deals, and create a thriving business—without forcing themselves to be someone they're not. If you're looking for actionable steps to grow your business, this conversation is packed with valuable insights!
Episode 230 of The Smart Agents Podcast features Mason Alpert, a five-time top-producing real estate agent and co-founder of Expectation Selling. Known for running a successful real estate business in just 5–15 hours a week, Mason helps agents reduce burnout and reclaim their time all while building thriving careers.Throughout our conversation, Mason shares how setting proactive client expectations can eliminate inefficiencies, reduce stress, and lead to more referrals and faster closings—without sacrificing work-life balance.
Episode 229 of The Smart Agents Podcast features Jason Henneberry, Co-founder and COO of Tango Financial, Canada's largest mortgage brokerage. With more than 400 agents across 50 brands, Tango funds $4.7 billion in mortgages annually. Beyond that, Jason's true passion lies in marketing and Co-founded Strategy Hub, which helps close to 1,000 Realtors and Mortgage Pros improve engagement and build better relationships with their clients. Throughout our conversation, Jason dives into the evolution of marketing strategies, the importance of nurturing email lists and the power of referral partnerships. Jason shares insights on future trends in search and emphasizes the significance of providing valuable content to engage audiences effectively.Key Takeaways:✅ Consistent engagement leads to a thriving email list
Episode 228 of The Smart Agents Podcast features Realtor, Entrepreneur, Coach, and mom of 3, Rachel Adams Lee. Launching her real estate career in 2012, Rachel has been named one of the Wall Street Journal's Top 1000 Agents in the United States since 2015.Rachel opens up about her early challenges, breakthrough moments, and the strategies that helped her build a thriving business. She highlights the importance of personal growth, lead generation, and fostering authentic client relationships, while also focusing on work-life balance and self-care.Rachel emphasizes how social media transformed her business, allowing her to connect with clients on a deeper level and position herself as a community advocate. She also shares her passion for coaching new agents, helping them build successful careers through structured systems and intentional living.Key Takeaways:✅ Committing To Lead Generation Activities To Drive Business✅ Setting Boundaries With Clients To Achieve A Work/Life Balance✅ Why You Must Be On Social Media To Find Success In Real Estate
Episode 227 of The Smart Agents Podcast features Tia Lilly, founder and broker/owner of Property Cape Cod Real Estate. Tia shares what drew her back to the Cape after 20 years away, how she built a reputation in the industry, and why she ultimately launched her own brokerage. We explore the importance of trust, client relationships, and community values in real estate, especially in a market driven by vacation homes and lifestyle choices. Tia also reveals key marketing strategies, the significance of referrals, and how she balances vacation rentals with sustainable community growth. Plus, she shares career advice, including the one thing she wishes she had done earlier to boost her success. Tune in to learn: ✅ How to build a real estate brand rooted in trust and reputation✅ The role of lifestyle in real estate decision-making✅ Why putting people first is the key to long-term success✅ Balancing vacation rentals and community needs✅ The power of organization and planning in growing your real estate career
Episode 226 of The Smart Agents Podcast features Vince Quinn, Co-Founder and Creative Director at SBX Productions. Discussing the value of podcasting as a marketing tool for businesses, particularly in real estate, Vince emphasizes the importance of having a clear strategy and vision for your show. From leveraging content across multiple platforms to building genuine relationships through podcasting, Vince shares practical tips for starting a podcast, conducting effective interviews, and measuring success beyond just download numbers.
Episode 225 of The Smart Agents Podcast features, Houston-based realtor, Kayla Beamon to discuss her inspiring journey in the real estate industry. Getting her license just 5 years ago, Kayla shares how she leveraged her sphere of influence and mastered social media marketing to grow her business. Kayla dives deep into her strategies for generating high-quality leads through platforms like TikTok, emphasizing the importance of personal branding, engaging content, and emotional connections with clients. She also shares insights on working with relocation clients, first-time homebuyers, and how clear communication helps build long-lasting relationships. Key Takeaways: ✅ The power of building a personal brand online. ✅ Strategies for working with relocation clients and first-time buyers. ✅ Marketing techniques to generate high-quality real estate leads.
Episode 224 of The Smart Agents Podcast features Michael Sidawi, Owner and CEO of Cameron Academy—Florida's #1 real estate school. With over 21 years of experience, Michael shares how his journey obtaining his real estate license inspired the launch of Cameron Academy and how he's revolutionized real estate education. In this episode, we cover:
Episode 223 of The Smart Agents Podcast features Karen Liz Albert, social media consultant, speaker, and Founder of Behind Your Curtain. With over 20 years of marketing experience and a passion for helping real estate professionals, Karen has been empowering agents to create targeted social media campaigns since 2010. Karen shares actionable advice to help your business thrive in a fast-evolving digital landscape. Whether you're just starting out or looking to refine your social media strategy, this episode is packed with insights you won't want to miss!
Episode 222 of The Smart Agents Podcast features Scott Harris of the New York City-based Harris Residential Team. With over two decades of experience and more than $1.5 Billion in sales, Scott has crafted a people-first business model focused on truly advising clients through purchasing their dream home. Throughout our conversation, Scott shares how he overcame burnout to build his thriving team, tips for communicating with clients and introduces us to the 'Magnetic Method', a unique approach to guiding clients through the emotional and psychological aspects of home buying. Listen to the Pursuit Of Home Podcast: https://podcasts.apple.com/us/podcast/the-pursuit-of-home-with-scott-harris/id1735802964 Follow Scott on: LinkedIn: https://www.linkedin.com/in/harrisresidential/ Instagram: https://www.instagram.com/harrisresidentialteam YouTube: https://www.youtube.com/channel/UCpvGlN5DqsOo7x6ZKj3YRWw
Episode 221 of The Smart Agents Podcast features Randy Dyck, team leader of Vancouver's eXimus Real Estate Team and a Top 1% Agent in Canada since 1992. With over 33 years of real estate experience, Randy shares his incredible journey from a solo agent to leading a high-performing team. Randy dives deep into the strategies that built his success, from studying top producers to hiring the right people and fostering a collaborative team environment. But despite his accomplishments, Randy realized he needed a mindset shift—from focusing solely on Return on Investment to embracing a philosophy of Return on Life. Throughout our conversation, Randy reveals how this new perspective has brought balance, fulfillment, and even greater success to his career and life. From the lessons learned during the pandemic to creating a legacy for his team, this episode is packed with insights every real estate professional can benefit from. Listen to the Return On Life Podcast at: https://podcasts.apple.com/us/podcast/return-on-life-podcast/id1693542807 Follow Randy at: LinkedIn: https://www.linkedin.com/in/randydyck/ Instagram: https://www.instagram.com/randycdyck YouTube: https://www.youtube.com/@Randy_Dyck
Episode 220 of The Smart Agents Podcast features 18-year real estate professional, Kelley Skar. Detailing his marketing strategies, the importance of open houses and the transition to digital marketing, Kelley dives deep into what led to his success. Throughout our conversation, Kelley shares insights on effective client communication, the importance of content creation for building authority in real estate, and strategies for mastering YouTube as a lead generation tool. He emphasizes the significance of goal setting and daily disciplines, introducing the concept of five daily non-negotiables to enhance personal and professional growth. Additionally, Kelley discusses the critical factors to consider when choosing a brokerage and mentor, highlighting the need for support and training in achieving success in the real estate industry. Where To Follow Kelley Website: https://www.kelleyskar.ca/ Instagram: https://www.instagram.com/kelleyskar/ YouTube: https://www.youtube.com/c/kelleyskar
Episode 219 of The Smart Agents Podcast features brand and behavioral strategist Roger Hurni. Emphasizing the importance of understanding consumer behavior, Roger discusses how effective marketing campaigns should focus on the audience's self-interests and motivations. Over the course of our conversation, Roger shares strategies and advice for identifying your ideal customers and creating targeted campaigns that resonate with them. Additionally, we dive into how agents can better set themselves up for success by focusing on the customer experience rather than the transaction itself. Get Roger's Book Outthink. Outperform. Here: https://www.rogerhurni.com/book
Episode 218 of The Smart Agents Podcast features visual storytelling expert and photographer John DeMato. After a career in television production, John found a passion for photography and now works with clients to create compelling imagery that elevates their brand, builds credibility, and connects deeper with their audience. Over the course of our conversation, John touches on the different types of photos you should have in your marketing portfolio and how to leverage them. He also shares his advice for finding the right photographer to fit your needs. Follow John's Blog at: https://www.johndemato.com/blog
Episode 217 of The Smart Agents Podcast features Charleston, South Carolina-based agent Winnie Rodgers sharing how embracing her unique personal brand has transformed her real estate career into a thriving, sustainable business. Six years in, Winnie has carved out a niche by showcasing her love of tattoos, rock and roll, and pinup culture—proving that authenticity resonates with clients and colleagues alike. Beyond selling homes, Winnie's true passion lies in teaching, and she travels the country to share her expertise with fellow agents. Tune in as Winnie discusses how she built her real estate business, the strategies she uses to attract agent referrals via social media, and why creating an authentic personal brand is essential for long-term success. Follow Winnie on Instagram at: https://www.instagram.com/_winnieandcompany/
Episode 216 of The Smart Agents Podcast features Kyle Southard, Air Force Veteran turned real estate agent. Launching his real estate career just four years ago in Louisiana, Kyle shares how he built his business and sphere of influence in the early years. Looking to take home more of his commission earnings, Kyle found Pinnacle Realty Advisors, a subscription-based brokerage and hasn't looked back. Throughout our conversation, Kyle talks about how the subscription-based model works and how it has made a life changing impact on his career. Connect with Kyle on LinkedIn: https://www.linkedin.com/in/kylesouthard/ Check out his book, Military Homeownership and Real Estate Investing: https://www.amazon.com/Military-Homeownership-Real-Estate-Investing/dp/B09SBNJS8Y
Episode 215 of The Smart Agents Podcast features John Horn, CEO of StubGroup, a leading digital advertising agency and Premier Google Partner. Whether you're new to Google Ads or have managed multiple campaigns for your real estate business John offers invaluable tips you won't want to miss. In this episode, John dives into the competitive landscape of digital advertising, covering essential topics like effective keyword research, geographic targeting, and creating compelling landing pages that align with your ad's message. He also shares insights on how real estate agents can better leverage YouTube as a powerful lead-generation tool. Learn more about StubGroup at: https://stubgroup.com/
Episode 214 of The Smart Agents Podcast features Kim Giarraputo, New York-based real estate agent of 10 years. Discussing her transition from technology sales, Kim emphasizes the importance of building a strong sphere of influence, effective marketing strategies, and maintaining client relationships. Additionally, Kim shares her tips for success as a new agent, including the importance of mentors and feeling valued within a brokerage. Follow Kim on Instagram at: https://www.instagram.com/kimgiarraputo
Episode 213 of The Smart Agents Podcast features Founder of Rainmaker and LinkedIn Lead Generation Expert Colin Hirdman. Projected to grow to nearly 1 Billion Users by 2028, LinkedIn is still severely underutilized in the real estate industry as a lead generation tool. Throughout our conversation, Colin discusses the evolution of LinkedIn as a powerful sales tool, the importance of building an authentic audience, and effective strategies for connecting and messaging potential clients. Learn More About Rainmaker at: https://www.rainmakergrows.com/ Connect with Colin at: https://www.linkedin.com/in/colinhirdman/
Episode 212 of The Smart Agents Podcast features Chris Webb, Founder and owner of The Estate Agent Consultancy. With nearly two decades of hands-on experience in the UK real estate industry, Chris has become a trusted expert in helping agents increase revenue, secure more listings, and convert leads more effectively. Throughout our conversation, Chris shares invaluable advice and actionable tips on how to build a winning real estate career. He covers a wide range of topics, including how new agents can compete against top producers, strategies for better marketing yourself in a competitive market, and how to justify higher fees by communicating your value effectively. Whether you're just starting out or looking to take your real estate career to the next level, Chris provides practical insights that can help you stand out, grow your business, and succeed in a rapidly evolving industry. Get A Free Copy of Chris's Book Your First £100,000 Estate Agency: https://www.estateagentconsultancy.com/book Follow Chris On: Instagram: https://www.instagram.com/estateagent.consultancy/?hl=en Facebook: https://www.facebook.com/profile.php?id=100091620096258 LinkedIn: https://www.linkedin.com/in/theestateagentconsultancy/ YouTube: https://www.youtube.com/channel/UCFO3BjEDQWCZIDeodLChqtg
Episode 211 of The Smart Agents Podcast features the CEO of PWNE Capital, Ron Jones. With more than 30 years of experience in the Southern California real estate market, Ron has developed a deep understanding of the investor mindset and now shares that knowledge with agents looking to better scale their businesses. Throughout our conversation, Ron shares why he thinks real estate agents should be seeking out investor clients, how they can better market themselves to investors and how to think like an investor in order to better pitch properties. Email Ron at: ronjones@pwnecapital.com to claim a copy of his Free Ebook.
Episode 210 of The Smart Agents Podcast features Robert Kennedy III, Founder of Kennetik Kommunications and a licensed real estate agent. In sales, strong communication skills are essential, but as Robert explains, it's the ability to connect with people on a personal level that truly sets you apart and helps build lasting relationships. During our conversation, Robert shares valuable insights on using storytelling to connect with leads, ways to share your story beyond one-on-one interactions, and tips for leveraging AI to create an endless stream of content. Learn More at: robertkennedy3.com Listen to the Storytellin' & Selling Podcast at: https://podcasts.apple.com/us/podcast/storytellin-and-sellin-with-rk3/id1766366198
Episode 209 of The Smart Agents Podcast features Founder of Spark Investment Group, Arn Cenedella. With more than four decades in the real estate industry, Arn built a successful residential brokerage in Silicon Valley all while growing his own investment portfolio. In 2020, he launched Spark Invest Group and focuses primarily on multifamily investments. Throughout our conversation, Arn shares why real estate agents are at a major advantage when becoming investors themselves, why he has shifted his focus to multifamily properties and tips for choosing wise investments. Learn More at: https://investwithspark.com/
Episode 208 of The Smart Agents Podcast features TJ Carrender, President of Authorify. Drawing from his extensive experience in corporate leadership, TJ reveals his strategies for fostering a culture of excellence and continuously setting new benchmarks for success. Through this wide-ranging conversation, TJ shares his leadership philosophies, emphasizing the importance of employee development and adapting to change. We also explore how Authorify empowers thousands of real estate professionals to grow their businesses while delivering real value to clients. Plus, TJ offers advice on how agents can maximize their productivity by leveraging virtual assistants effectively. Brand Yourself As The Market Authority: https://authorify.com/ Leverage Your Time With A Virtual Assistant: https://boostassist.com/
Episode 207 of The Smart Agents Podcast features San Fransisco-based real estate broker and Founder of The Agent Unleashed, Chris Stafford. Drawing on his more than 30 years of experience in one of the most competitive markets in the county, Chris shares his tips for generating more leads without spending additional money.Throughout our conversation, Chris emphasizes the importance of working your sphere of influence, targeting out-of-area owners and building relationships with professionals who can provide referrals. He also touches on how a strong mindset and confidence impact your listing appointments and ability to close an agreement. Learn more about The Agent Unleashed at: https://theagentunleashed.com/ Follow Chris
Episode 206 of The Smart Agents Podcast features Co-Owners of Realty One Group Gold Standard, Dionne Malush and Mike Hanlon. Nearly 7 years into launching their brokerage, both Dionne and Mike built successful real estate businesses after transitioning into the industry from other careers. Throughout our conversation, Dionne and Mike share how they have grown Realty One Group Gold Standard through strategic collaboration not just within the leadership team but also between their agents. They also emphasize the importance of having an entrepreneurial mindset as an agent. Key Takeaways: Having an entrepreneurial mindset and investing in oneself through coaching and mentorship are crucial for success in real estate. A successful partnership in real estate requires complementary skill sets and shared core values. Uplifting agents and helping them achieve their goals should be a priority for brokerage owners. Loyalty and collaboration are key in building a strong company culture. Agents should feel supported and know that their brokerage is on their side. Strategic collaboration with other agents within the brokerage can lead to increased opportunities and success. Where to follow Realty One Group Gold Standard Website: https://goldstandardpittsburgh.com/ Instagram: https://www.instagram.com/realtyonepittsburgh/ Facebook: https://www.facebook.com/realtyonegoldstandard
Episode 205 of The Smart Agents Podcast features Ryan Holck, brand messaging strategist and Founder of Distill Your Story. Specializing in helping brands identify their unique story, Ryan guides business owners in simplifying their messaging to better resonate with potential customers both online and off. Throughout our conversation, Ryan shares tips for crafting clear messaging, incorporating relatable stories, and designing strong calls to action. He also delves into the evolution of web content and SEO, stressing the importance of a website as the first point of contact for clients. Listeners will discover the Eight Essential Elements for a small business website. Key Takeaways: Clear messaging and relatable stories are crucial for engaging website visitors. Your website should be designed to quickly provide key information to potential clients. Calls to action should be prominent and strategically placed. Incorporating social proof, such as testimonials, builds trust with visitors. Learn more about Distill Your Story at: Follow on Social at: Facebook: https://www.facebook.com/storydistiller/ Instagram: https://www.instagram.com/distillyourstory/ LinkedIn: https://www.linkedin.com/in/ryanholck
Episode 204 of The Smart Agents Podcast features Mitch Carson, a seasoned professional speaker and PR expert, to dive into the world of publicity. Mitch shares how real estate agents can harness the power of media to boost their credibility and stand out in a crowded market. He highlights the importance of presenting yourself in the right way and making the most of media opportunities to get ahead of the competition. Mitch also talks about how to build strong relationships with media outlets and offers practical tips for turning media coverage into leads and long-term credibility. Key Takeaways: How to package yourself to be seen as a market expert in order to make appearances in media broadcasts. Leveraging media appearances as a lead generation tool. Being prepared, interesting, and differentiating oneself are key to success in media appearances. Want to learn about media and exposure possibilities? Book a one-on-one call with Mitch at:http://getinterviewedguaranteed.com/meetwithmitch
Episode 203 of The Smart Agents Podcast features Jess Lenouvel, Founder of The Listings Lab. Following her 15-year real estate career, Jess launched The Listings Lab and has helped countless real estate professionals scale their businesses to the ones they've always dreamed of. Throughout our conversation, Jess emphasizes the importance of treating real estate as a business from day one and allocating resources strategically. She highlights the power of social media and email marketing in attracting and nurturing an audience. Jess also discusses the key steps to scaling a real estate business, including systematizing operations and hiring the right team members. Key Takeaways: Treat real estate as a business from day one and allocate resources strategically. Focus on social media and email marketing to attract and engage an audience. Systematize operations and hire the right team members to scale a real estate business. Get your copy of More Money, Less Hustle: Becoming The 7-Figure Real Estate Agent at: https://a.co/d/5GfRjrB Check out The Listings Lab at: https://www.thelistingslab.com/ Follow on
Episode 202 of The Smart Agents Podcast features Bill Walsh, the "King of Objection Handling" and Founder of The Objection Box. Helping entrepreneurs scale their businesses to achieve financial freedom, Bill focuses on attacking common objections by identifying what he calls the North Star of a sale. Throughout our conversation, Bill emphasizes the importance of building confidence through hard work and preparation. He discusses the concept of smoke screens buyers put up and how to get to the real objections. He also talks about the importance of understanding the client's desired outcome and using that to guide the conversation. Bill shares his approach to objection handling and the five main objections he focuses on: think about it, partner, money, fear, and logistics. Key Takeaways: Building confidence in sales requires hard work and preparation. Understanding the client's desired outcome is crucial in objection handling. Smoke screens are barriers to the real objections and need to be addressed. The five main objections to focus on are think about it, partner, money, fear, and logistics. Tips for developing a Winner's Mindset. Join The Object Box Community on Facebook: https://www.facebook.com/share/g/2MDN9Fp2oNUsFFuv/ Where to Follow Bill Walsh: Instagram: https://www.instagram.com/billwalshofficial Facebook: https://www.facebook.com/bill.walsh.31105 YouTube: https://www.youtube.com/@TheObjectionBox LinkedIn: https://www.linkedin.com/in/bill-walsh-941678113/
Episode 201 of The Smart Agents Podcast features returning guest Katie McCowen. After building a thriving real estate career in Florida, Katie moved to Wisconsin and had to build a new sphere of influence from scratch. She'll discuss the innovative strategies she used to establish herself, including leveraging video content to showcase the area and provide valuable information to potential clients. Katie's story is a testament to the power of creating personal connections with clients, both online and offline. She emphasizes the importance of adapting to different market dynamics and finding unique ways to stand out as an agent. Plus, Katie will highlight the critical role of choosing the right brokerage and the benefits of ongoing training and support. Whether you're a real estate agent starting fresh in a new market or looking to refine your strategies, Katie's insights will provide invaluable takeaways: Starting over can be both challenging and invigorating, offering growth and the chance to improve your strategies. Video content showcasing your area can help establish personal connections with potential clients. Building relationships with local business owners can lead to powerful word-of-mouth marketing and referrals. Adapting to new market dynamics and standing out as an agent are key to success. Choosing the right brokerage and receiving ongoing training and support can make a significant difference in navigating a new market. Follow Katie on Instagram at: https://www.instagram.com/movetowisconsin/
Episode 200 of The Smart Agents Podcast features Calvin Curry, Founder and CEO of Authorify. In this episode, Calvin shares his extensive background, starting as a real estate agent in 2006 and discovering his passion for direct response marketing. He discusses the early days of using long-form sales letters and transitioning to the more authoritative approach of book marketing. Calvin's insights on how a book can dramatically shift client perception and boost conversion rates are game-changers for agents looking to stand out in a crowded market. Calvin also delves into the evolution of Authorify, explaining how the company rebranded from Smart Agents to better align with its mission of elevating businesses through authoritative branding. He highlights the importance of personal branding for real estate agents and provides valuable tips on building authority and trust within your market. Tune in to hear Calvin's expert advice on leveraging books to enhance your credibility, his thoughts on the shifting landscape of real estate marketing, and how you can position yourself as the go-to expert in your community. Get A Free Digital Sample of The Home Sellers Book at: authorify.com/sample
Episode 199 of The Smart Agents Podcast Jacki Semerau Tait, The Queen Of Relational Real Estate. Based in Flagstaff, Arizona, Jacki is a top-producing realtor, acclaimed real estate coach, and best-selling author who has achieved remarkable success after facing a major setback. Once down to her last $4, Jacki has rebounded to achieve Top 1% status with her group for five consecutive years. Throughout our conversation, Jacki shares invaluable lessons from her journey of rebuilding her business. She delves into the pivotal role that relationships have played in her success and offers insights on why setting boundaries with clients is crucial. Whether you're a seasoned agent or just starting out, Jacki's story and advice will inspire you to build stronger relationships and establish a thriving real estate business. Free 4-Step System For Staying In Touch With Your Sphere: https://byrelationship.com/ Free Audio Download of The $4 Story: www.4dollarstory.com Follow Jacki at: Instagram: https://www.instagram.com/jacki.semerau.tait Youtube: https://www.youtube.com/@realestatesuccesscoach Facebook: https://www.facebook.com/StepsToStrength LinkedIn: https://www.linkedin.com/in/jackitait/
Episode 198 of The Smart Agents Podcast features Bishoy M. Habib, Esq., co-founder of CapStar Real Estate. With an extensive law background, operating Legacy Legal, Bishoy shares how the two careers have intersected and the success he is having. Explore the unique strategies that have propelled CapStar Real Estate to success, and learn how to think outside the box to attract clients and build a strong brand. Bishoy delves into the power of social media for real estate professionals, offering tips on creating valuable and relatable content to engage your audience. Whether you're a seasoned agent or a broker looking to revolutionize your business, this podcast provides actionable insights and fresh perspectives on modern real estate practices. Discover how non-traditional methods can help you navigate the market, close deals smoothly and build a trustworthy and credible brand. Key Takeaways Embrace non-traditional strategies to differentiate yourself in the real estate market. Leverage legal expertise to ensure smooth transactions and avoid pitfalls. Build a strong brand through social media by providing valuable and relatable content. Pursue off-market deals to stand out from the competition. Invest in quality marketing to establish trust and credibility with potential clients. Follow Bishoy at: Instagram: https://www.instagram.com/attorneybishoy/ Youtube: https://www.youtube.com/@attorneybishoy LinkedIn: https://www.linkedin.com/in/bishoyhabib TikTok: https://www.tiktok.com/@attorneybishoy
Episode 197 of The Smart Agents Podcast features Jocelynn Flowers, CEO and founder of J. Flowers Marketing. Sharing her invaluable insights on digital marketing and the art of creating intentional impact, Jocelynn underscores the importance of consistency in digital marketing efforts and the necessity of building trust and rapport with your audience. Jocelynn reveals the power of authenticity and staying true to oneself as the face of your brand. She offers practical advice to entrepreneurs, encouraging them to focus on one or two platforms they are most comfortable with, and to be steadfast and consistent in their content creation. Emphasizing the need to provide genuine value to your audience, Jocelynn stresses the importance of having a clear intention behind every marketing effort. Takeaways: Consistency is key in digital marketing to build trust and credibility with your audience. Being authentic and true to oneself as the face of the brand is crucial for building a strong connection with the audience. Focus on one or two platforms that you are comfortable with and be committed and consistent in your content creation. Provide value to your audience and have a clear intention behind your marketing efforts. Check out J Flowers Marketing at: https://jflowersmarketing.com/
Episode 196 of The Smart Agents Podcast features Phoenix-based, Ali Al-Asady. Ali shares his journey as a refugee from Iraq to the United States and his path to becoming a successful real estate agent. He discusses his motivation for getting his real estate license and the importance of continuous learning and building relationships with community leaders. Al-Asady talks about the importance of building relationships with community leaders and understanding cultural nuances when working with refugees. He emphasizes the value of providing support and value to the lives of community members, rather than focusing solely on transactions. Ali also shares his passion for sustainable homes and living, and the importance of educating buyers on energy-efficient homes. He highlights the need to protect occupants' health and the environment through sustainable practices. Learn more from Ali at: https://alialasady.com/ https://www.phoenixgreenhomeconcepts.com/
Episode 195 of The Smart Agents Podcast features Ray Glymph, a full-time real estate investor who now owns more than 100 doors after finding himself homeless twice at an early age. Ray shares emphasizing the importance of hard work and determination in overcoming life's toughest challenges and achieving success in real estate investing. Ray delves into his investment strategies, highlighting his preference for properties in B and C neighborhoods that offer good cash flow. He explains how building strong relationships with real estate agents and collaborating with other investors have been crucial to his success. Beyond his personal achievements, Ray is passionate about helping others. He discusses his motivation for coaching and teaching aspiring investors, aiming to empower them with the knowledge and skills to succeed in real estate. Key Takeaways: Hard Work and Determination: Essential for overcoming obstacles and achieving success in real estate. Cash Flow Properties: Investing in B and C neighborhoods can yield good returns. Building Relationships: Collaborating with real estate agents and other investors is mutually beneficial. Coaching Others: Sharing knowledge through coaching can be a rewarding experience. Understanding Numbers and Exit Strategies: Critical components of successful real estate investing. Learn more from Ray at: https://www.rglymph.com/
Episode 194 of The Smart Agents Podcast features Jim Remley, Founder of E Real Estate Coach. Launching his own real estate career 35 years ago at the age of 19, he quickly found success in his Oregon market, ranking in the top #1 of agents nationwide. By the age of 24, he launched his own real estate company that grew to include 17 offices. Over the course of our conversation, Jim shares his insights on building a successful real estate brokerage. He emphasizes the importance of recruiting and retaining top agents, sharing his tips for creating a positive company culture to ensure your agents sign your praises. Jim also touches on the essential technologies that every modern real estate brokerage should implement. Visit E Real Estate Coach at: https://www.erealestatecoach2.com/ Follow Jim on YouTube at: https://www.youtube.com/@eRealEstateCoach
Episode 193 of The Smart Agents Podcast features Jackson Hole, Wyoming-based Realtor, Latham Jenkins. Latham delves into the critical role lifestyle plays in real estate and how visual media can elevate property marketing. He stresses the importance of showcasing local amenities and creating a sense of desire through captivating imagery. Latham highlights the value of being a hyper-local expert, sharing the unique stories and experiences of a community to attract buyers. Understanding clients' needs and desires is crucial, he explains, to find them the perfect property that fits their ideal lifestyle. Latham also addresses the unique challenges of selling property in a destination like Jackson Hole, emphasizing the need to keep potential buyers interested even after they've left the area. He discusses his unique approach to marketing luxury properties, such as creating spec videos and involving sellers in the process. Latham emphasizes the importance of understanding each property's unique features and engaging buyers in the property's setting before showcasing the house. He shares his experience selling a 233-acre ranch to illustrate these points. Visit Live Water Jackson Hole at: https://www.livewaterjacksonhole.com/ Follow Latham on Instagram at: https://www.instagram.com/lathamjenkins.jacksonhole/
Episode 192 of The Smart Agents Podcast features New Jersey real estate agent and Direct Mail Expert, Kristy Ball. As one of the most affordable ways to get your name out to prospective clients, direct mail is sometimes forgotten in the digital world. As part of a 50-year family printing business, Kristy focuses on helping agents create impactful marketing campaigns that will help them stand out from the crowd.Throughout our conversation, Kristy shares advice for launching a successful direct mail campaign, why going beyond the "Just Listed" message is so important and how often you should send mail pieces to your farm. Key Takeaways Consistency is key in direct mail marketing for real estate agents. Stay in a specific area to build trust and familiarity. Address real-life real estate problems in your direct mail campaigns Set realistic expectations for results and track the success of your campaigns Learn more about L&B Printing at: https://www.lbprintinginc.com/feature/realtors/
Episode 191 of The Smart Agents Podcast features Denver-based real estate agent, Riley Wenger. Beginning her real estate journey as an investor herself, Riley now uses her own experience to help aspiring investors purchase their own properties. Riley also discusses her approach to personal branding and using social media, particularly TikTok, to educate and attract her ideal clients. She shares her content creation process and the importance of authenticity and providing value to her audience Key Takeaways Strategies for affordable investing using the "House-Hacking" method. Why personal branding is a must in today's real estate world. How TikTok is contributing to nearly 50% of Riley's lead generation. Focus on providing value with your content creation to build connection with potential clients. Follow Riley on TikTok at: https://www.tiktok.com/@realestateriley_denver
Episode 190 of The Smart Agents Podcast features Scott Sillari, CRO of Real Synch to discuss the importance of integrating technology into your real estate business. Throughout our conversation, Scott shares why he feels it is best to maximize the technology they already have before adding new tools. He also highlights the benefits of AI-powered solutions and automation in saving time and improving efficiency. Key Takeaways ✅ How Real Synch Is Addressing Real Estate Agents' Technology Integration Needs ✅ Questions To Ask Yourself Before Adding New Tech To Your Workflow ✅ Maximizing The Technology You Already Have Before Adding New Tools ✅ Embracing AI-powered Solutions and Automation To Save Time and Improve Efficiency ✅ Using Integration Platforms Like Real Synch To Connect Various Applications and Streamline Processes ✅ Visualizing and Analyzing Your Business Data With Business Intelligence Solutions Learn more about Real Synch at: https://www.realsynch.com/
Episode 189 of The Smart Agents Podcast features Founder of Agent Launch, Eric Preston. With expertise in lead generation and digital marketing, Eric discusses the importance of differentiating oneself in the real estate industry. Sharing strategies and techniques he has honed in with his own real estate business, he discusses shifts he has personally seen in the digital marketing space and why he believes niching-down is your best bet. In addition, Eric shares his advice for using YouTube as a lead generation vehicle and way to build your credibility as a market expert. Check out Agent Launch at: https://agentlaunch.com/ Subscribe To Eric's YouTube Channel at: https://www.youtube.com/@ericbpreston
Episode 188 of The Smart Agents Podcast features Pete Mohr, founder of Simplifying Entrepreneurship, to discuss the importance of setting up your business to create the life you want. He emphasizes the need to align your business with your vision and use it to achieve your desired lifestyle. Pete also explains the power of vision, mission, and promise in guiding your business and attracting the right clients. He highlights the importance of going beyond the mission statement and creating a promise that shows the transformation you can provide to your clients. Additionally, Pete discusses the importance of planning for the end game in business. He emphasizes the need to build a business that can be comfortably exited in the future. Get Your Copy of The 10 Laws to Business Leadership: https://simplifyingentrepreneurship.com/laws/ Listen to the Business Owner Breakthrough Podcast at: https://podcasts.apple.com/us/podcast/business-owner-breakthrough-podcast/id1567456933?uo=4