Podcasts about coffee industry

TakeawaysErik's role involves extensive use of Excel and Power BI.He acts as a connector between different departments at Covoya.Learning about the coffee industry is a fulfilling part of his job.Erik has a background in food service and competitive intelligence analysis.Data quality is crucial in coffee operations.The democratization of data is essential for effective decision-making.Building relationships within the team enhances collaboration.Erik likes helping others access and understand data.The coffee industry is still adapting to modern data practices.Erik aspires to further integrate data analysis into the coffee industry.   Part of The Exchange Coffee Podcasting Network TAKE OUR LISTENER SURVEY Visit and Explore Covoya!

TakeawaysThe podcast focuses on personal coffee stories and experiences.Each guest shares their unique journey into the coffee industry.Storytelling is a powerful tool for connecting.Memorable experiences often define one's journey in coffee.   TAKE OUR LISTENER SURVEY Visit and Explore Covoya!

Everyone who has worked in coffee for some time has horror stories to share. We've all had customer service experiences going wrong, equipment breaking during rushes, and dealing with the unexpected. It's part of the fun of working in coffee that keeps you on edge! We share our experiences and horror stories from our time in the industry.

This episode is brought to you by Raw Beverage Trading - Your hospitality supply chain partner. Connect at sale@rawcoffee.ae••••••••••••••••••••••••••••••••This is the first of a five-part series on the Map It Forward Middle East Podcast, with Saeed Al Blooshi, the Emirati founder of El Matador Coffee Roasters and Lama Cafe, based in Abu Dhabi, UAE.In this series, host Lee Safar and Saeed explore the insights of what it is to build a coffee business in the UAE.The five episodes in this series are:1. Changes in the UAE Coffee Industry - https://youtu.be/UKxM0ITYqI02. The UAE and the Coffee Crisis - https://youtu.be/myibyDphWkc3. Business Owners and the Coffee Supply Chain - https://youtu.be/mkJs_QL_VLs4. Owners and Staff in the UAE - https://youtu.be/z3dhuEBFqxA5. Trends in UAE Cafes - https://youtu.be/to3gfPmTikoIn this episode of the podcast series, Lee and Saeed discuss the evolution of the coffee industry in the UAE, emphasizing the shift from commercial to specialty coffee cultures, the rise of local roasters, and the increasing consumer knowledge and expectations. Saeed shares his journey, from starting with a small coffee roasting setup to operating successful cafes and a roastery. They also set the stage for future episodes in the series by hinting at upcoming discussions on the coffee crisis in the UAE. Join us for an insightful look into the craft of coffee and the challenges of building a coffee business in the UAE.Connect with Saeed Al Blooshi, El Matador Coffee Roasters, and Lama Cafe here:https://elmatadorcoffee.com/our-story.php https://www.instagram.com/elmatador.ae/ https://www.instagram.com/lamacafe_ae/ ••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber for early access to the Map It Forward Middle East Podcast: https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here: https://mapitforward.coffee/groupcoachingJoin our mailing list: https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 5th of a five-part series on the Map It Forward Middle East Podcast, with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.This series first aired on the Map It Forward Global Podcast in June 2025.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/NAn14_81A1E2. Brazil's Specialty Coffee Market - https://youtu.be/Hfy24ikMnlM3. The Role Of Specialty Coffee In Brazil - https://youtu.be/Ph4IiAV30LM4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/CowcRniNhUQ5. The Sins of the Past for Brazilian Coffee - https://youtu.be/WsMz_n7-2XUIn this final episode of the series, Lee concludes an enlightening conversation with Isabela from Coffee Lab in Brazil. They delve into the historical and ongoing issues of colonization and exploitation in the coffee industry, the significance of the Q grading system, and the importance of quality in ethical coffee production. Isabela shares her personal journey and insights as a barista and Q grader, emphasizing the need for fair compensation for producers. The episode wraps up with a discussion on the future of coffee quality metrics and a heartfelt closing message from Isabela.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

This episode is brought to you by Raw Beverage Trading - Your hospitality supply chain partner. Connect at sale@rawcoffee.ae••••••••••••••••••••••••••••••••This is the 4th of a five-part series on the Map It Forward Middle East Podcast, with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.This series first aired on the Map It Forward Global Podcast in June 2025.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/NAn14_81A1E2. Brazil's Specialty Coffee Market - https://youtu.be/Hfy24ikMnlM3. The Role Of Specialty Coffee In Brazil - https://youtu.be/Ph4IiAV30LM4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/CowcRniNhUQ5. The Sins of the Past for Brazilian Coffee - https://youtu.be/WsMz_n7-2XUIn this episode of the podcast, Lee and Isabela discuss the current state and future of the Brazilian coffee market.They explore topics like the health benefits of coffee, the need for increased investment in Brazil's coffee industry, the challenges in converting Brazilian consumers to specialty coffee, and the impact of Brazil's taxing policies on coffee businesses. Isabela also shares her insights into how associations like the SCA can better support the industry and the critical need for coffee education. Additionally, the episode covers the importance of setting clear quality standards and the broader implications for the global coffee supply chain. Don't miss this insightful conversation that touches on everything from business strategy to the social impacts of coffee production.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber for early access to the Map It Forward Middle East Podcast: https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here: https://mapitforward.coffee/groupcoachingJoin our mailing list: https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 3rd of a five-part series on the Map It Forward Middle East Podcast, with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.This series first aired on the Map It Forward Global Podcast in June 2025.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/NAn14_81A1E2. Brazil's Specialty Coffee Market - https://youtu.be/Hfy24ikMnlM3. The Role Of Specialty Coffee In Brazil - https://youtu.be/Ph4IiAV30LM4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/CowcRniNhUQ5. The Sins of the Past for Brazilian Coffee - https://youtu.be/WsMz_n7-2XUIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the significance of specialty coffee to the Brazilian economy, environment, and social well-being. They discuss the need for consumer education, the challenges in shifting from staple to high-quality coffee, and the economic dynamics within the coffee industry. Isabela provides insights into how specialty coffee is viewed in Brazil, both from producing and consuming perspectives, and emphasizes the importance of fostering relationships and educating consumers to drive the specialty coffee movement forward.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber for early access to the Map It Forward Middle East Podcast: https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here: https://mapitforward.coffee/groupcoachingJoin our mailing list: https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on the Map It Forward Middle East Podcast, with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.This series first aired on the Map It Forward Global Podcast in June 2025.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/NAn14_81A1E2. Brazil's Specialty Coffee Market - https://youtu.be/Hfy24ikMnlM3. The Role Of Specialty Coffee In Brazil - https://youtu.be/Ph4IiAV30LM4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/CowcRniNhUQ5. The Sins of the Past for Brazilian Coffee - https://youtu.be/WsMz_n7-2XUIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the intricacies of Brazil's internal specialty coffee market, sharing stories about the challenges and successes of building fair and sustainable trade relationships with coffee producers. Isabela talks about how paying fair prices and establishing long-term trust can positively impact producers and the coffee ecosystem. The episode also sheds light on the importance of specialty coffee for Brazil's economy, the environment, and the social dignity of Brazilian coffee farmers.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber for early access to the Map It Forward Middle East Podcast: https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here: https://mapitforward.coffee/groupcoachingJoin our mailing list: https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the first of a five-part series on the Map It Forward Middle East Podcast, with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.This series first aired on the Map It Forward Global Podcast in June 2025.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/NAn14_81A1E2. Brazil's Specialty Coffee Market - https://youtu.be/Hfy24ikMnlM3. The Role Of Specialty Coffee In Brazil - https://youtu.be/Ph4IiAV30LM4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/CowcRniNhUQ5. The Sins of the Past for Brazilian Coffee - https://youtu.be/WsMz_n7-2XUIn this episode of the podcast, Lee and Isabela explore insights on the complexities of the Brazilian coffee industry.Isabela sheds light on misconceptions about Brazil as an origin country, the challenges faced by small coffee producers, and the importance of cupping and quality to make better decisions. The discussion also touches on the exploitation of producers by traders and cooperatives, and how Isabela's journey in the coffee world began. A must-watch for anyone wanting to delve deeper into the realities of coffee production in Brazil.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/ https://www.instagram.com/coffeelab_br/ ••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 5th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Malaysian-based 27-year coffee industry veteran Kelvin Ngow from Coffex Coffee and Mono Origine.In this series, Map It Forward founder and podcast host Lee Safar explores how Kelvin is going about reducing the carbon footprint of his businesses in coffee and why this is imperative to the survival of his brands.The five episodes of this series are:1. Trajectory for the Sustainability of Coffee - https://youtu.be/wlMVSILsMD42. The Longevity of Coffee - https://youtu.be/xdSdlwTukX03. Reducing Carbon Emissions in Coffee - https://youtu.be/jJ3T_Pz0cFU4. The Cost of Sustainability in Coffee - https://youtu.be/SLmU0v2wsZo5. Carbon and the Future of the Coffee Industry - https://youtu.be/7sc4fjGtEeAIn this final episode of the series on The Daily Coffee Pro Podcast, Lee and Kelvin discuss innovative strategies for reducing the carbon footprint in the coffee industry, the impact of sustainability, and the role of technology like IoT and AI in their operations. Kelvin shares insights into the challenges and benefits of transitioning to sustainable practices, hiring policies aimed at aligning values, and the potential future contributions of Gen Z and beyond. The episode offers a hopeful vision for a more sustainable coffee industry.Connect with Kelvin Ngow, Coffee Coffee, and Mono Origine here:https://www.coffexcoffee.com/https://www.instagram.com/mono_origine/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 4th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Malaysian-based 27-year coffee industry veteran Kelvin Ngow from Coffex Coffee and Mono Origine.In this series, Map It Forward founder and podcast host Lee Safar explores how Kelvin is going about reducing the carbon footprint of his businesses in coffee and why this is imperative to the survival of his brands.The five episodes of this series are:1. Trajectory for the Sustainability of Coffee - https://youtu.be/wlMVSILsMD42. The Longevity of Coffee - https://youtu.be/xdSdlwTukX03. Reducing Carbon Emissions in Coffee - https://youtu.be/jJ3T_Pz0cFU4. The Cost of Sustainability in Coffee - https://youtu.be/SLmU0v2wsZo5. Carbon and the Future of the Coffee Industry - https://youtu.be/7sc4fjGtEeAIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Kelvin explore the impact of climate change on coffee farming, the need for ethical sourcing, and the economic pressures on farmers. They also delve into the challenges of maintaining quality while competing on price and the moral responsibility of supporting sustainable practices. Join the conversation on how we can reduce the carbon footprint of coffee and ensure the industry's future.Connect with Kelvin Ngow, Coffee Coffee, and Mono Origine here:https://www.coffexcoffee.com/https://www.instagram.com/mono_origine/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 3rd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Malaysian-based 27-year coffee industry veteran Kelvin Ngow from Coffex Coffee and Mono Origine.In this series, Map It Forward founder and podcast host Lee Safar explores how Kelvin is going about reducing the carbon footprint of his businesses in coffee and why this is imperative to the survival of his brands.The five episodes of this series are:1. Trajectory for the Sustainability of Coffee - https://youtu.be/wlMVSILsMD42. The Longevity of Coffee - https://youtu.be/xdSdlwTukX03. Reducing Carbon Emissions in Coffee - https://youtu.be/jJ3T_Pz0cFU4. The Cost of Sustainability in Coffee - https://youtu.be/SLmU0v2wsZo5. Carbon and the Future of the Coffee Industry - https://youtu.be/7sc4fjGtEeAIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Kelvin Ngow discuss various strategies for reducing the carbon footprint in the coffee industry. Kelvin emphasizes the importance of data collection to establish a baseline for emissions, the use of renewable energy like solar panels, and the consolidation of coffee shipments to reduce carbon emissions. He also highlights the benefits of working with farmers who use sustainable practices. Kelvin shares insights into the challenges of the coffee supply chain, including the rise in coffee-related theft and the significance of building strong relationships with partners. Join us to learn about leadership in sustainability and practical ways to make the coffee industry more environmentally friendly.Connect with Kelvin Ngow, Coffee Coffee, and Mono Origine here:https://www.coffexcoffee.com/https://www.instagram.com/mono_origine/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Malaysian-based 27-year coffee industry veteran Kelvin Ngow from Coffex Coffee and Mono Origine.In this series, Map It Forward founder and podcast host Lee Safar explores how Kelvin is going about reducing the carbon footprint of his businesses in coffee and why this is imperative to the survival of his brands.The five episodes of this series are:1. Trajectory for the Sustainability of Coffee - https://youtu.be/wlMVSILsMD42. The Longevity of Coffee - https://youtu.be/xdSdlwTukX03. Reducing Carbon Emissions in Coffee - https://youtu.be/jJ3T_Pz0cFU4. The Cost of Sustainability in Coffee - https://youtu.be/SLmU0v2wsZo5. Carbon and the Future of the Coffee Industry - https://youtu.be/7sc4fjGtEeAIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Kelvin explore the critical issue of reducing the carbon footprint in the coffee industry. Kelvin shares insights from his experiences and studies, highlighting the immediate threats posed by climate change, such as increased temperatures and droughts, particularly in Brazil. He emphasizes the importance of accessing real-time information from the ground to make quicker, more accurate decisions.Kelvin also discusses the impact of human industrialization on climate and suggests practical steps businesses and individuals can take to reduce their carbon footprint. Connect with Kelvin Ngow, Coffee Coffee, and Mono Origine here:https://www.coffexcoffee.com/https://www.instagram.com/mono_origine/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

This episode is brought to you by Raw Beverage Trading - Your hospitality supply chain partner. Connect at sale@rawcoffee.ae••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on the Map It Forward Middle East Podcast with Yozo Otsuki from Kurasu. In this series, we're exploring the journey that Yozo went on, starting, building, growing, and expanding Kurasu within Japan and around the world with a franchise model.The five episodes in this series are:1. Becoming a Japanese Coffee Entrepreneur - https://youtu.be/6N6dEoLdFsQ2. The Japanese Coffee Industry - 3. Building a Coffee Concept - 4. Growing Kurasu Beyond Homewares - 5. Expanding Kurasu Globally - In this episode of The Daily Coffee Pro by Map It Forward, Lee and Yozo dive deep into the unique aspects of the Japanese coffee industry, drawing fascinating comparisons between Japanese and global coffee cultures. Yozo shares insights about his journey from a finance professional to a coffee entrepreneur, the influence of Japanese mastery on coffee brewing, and the meticulous, ritualistic nature of Japanese coffee craftsmanship.The discussion also covers the significant role of external influences in shaping Japan's coffee scene, the impact of omakase in coffee, and the delicate balance of sustaining business amidst tourism and local patronage. Lastly, they touch on the exchange of barista talent between Japan and Australia and its impact on both coffee cultures. Join us for a rich exploration of coffee passion, dedication, and the art of brewing.You can find out more about Map It Forward Japan at https://mapitforward.coffee/japan and https://instagram.com/mapitforwardjapanConnect with Yozo Otsuki and Kurasu here:https://kurasu.kyoto/https://www.instagram.com/kurasu.kyoto/https://www.linkedin.com/in/yozo-otsuki-84a13047/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the first of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Malaysian-based 27-year coffee industry veteran Kelvin Ngow from Coffex Coffee and Mono Origine.In this series, Map It Forward founder and podcast host Lee Safar explores how Kelvin is going about reducing the carbon footprint of his businesses in coffee and why this is imperative to the survival of his brands.The five episodes of this series are:1. Trajectory for the Sustainability of Coffee - https://youtu.be/wlMVSILsMD42. The Longevity of Coffee - https://youtu.be/xdSdlwTukX03. Reducing Carbon Emissions in Coffee - https://youtu.be/jJ3T_Pz0cFU4. The Cost of Sustainability in Coffee - https://youtu.be/SLmU0v2wsZo5. Carbon and the Future of the Coffee Industry - https://youtu.be/7sc4fjGtEeAIn this episode of The Daily Coffee Pro by Map It Forward, Kelvin shares his journey of transitioning to a more sustainable coffee business model after attending an impactful agroforestry seminar by Felipe Croce at FAF Coffees. The discussion covers the early days of Kelvin's coffee career, his experiences in the Malaysian specialty coffee scene, and his efforts to reduce the carbon footprint of coffee. Kelvin also talks about the importance of intentionality in building a brand and reveals the story and values behind Mono Origine.Tune in to hear how Kelvin's involvement in sustainable practices aims to create lasting change in the coffee industry.Connect with Kelvin Ngow, Coffee Coffee, and Mono Origine here:https://www.coffexcoffee.com/https://www.instagram.com/mono_origine/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 5th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Boston-based 50-year coffee industry legend and CoE Co-Founder, George Howell from George Howell Coffee and The Coffee Connection.This series is the 2025 edition of our annual series, "The Coffee Industry According to George Howell," where we explore various aspects of the industry from the perspective of one of the founders of the specialty coffee movement.The five episodes of this series are:1. What is Quality? - https://youtu.be/NmUWZJVBO9g2. Should Coffee Be Priced Differently? - https://youtu.be/G7vHmm7QyWg3. Passing on Price Increases to Customers - https://youtu.be/o42nsxn_T-E 4. The Role of Regenerative Agriculture in Coffee - https://youtu.be/MeZ7dH_bAoI5. Coffee Varietals and The Coffee Industry - https://youtu.be/fkxLz2Sr7EYIn this engaging and insightful episode of The Daily Coffee Pro by Map It Forward, with more than 50 years of experience in the coffee industry, George shares his reflections on the future of coffee varietals, sustainability in farming, and the ongoing challenges facing the coffee industry.This episode also explores the evolution of coffee roasting, the impact of tariffs on the coffee market, and the importance of sharing and collaboration within the coffee community. Tune in to hear George's passion for coffee and his hopes for the industry's future.Don't miss an episode laden with wisdom, especially for those invested in specialty coffee and industry trends.Connect with George Howell and George Howell Coffee here:https://georgehowellcoffee.com/https://www.instagram.com/ghowellcoffeehttps://www.linkedin.com/in/george-howell-95646b2/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 4th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Boston-based 50-year coffee industry legend and CoE Co-Founder, George Howell from George Howell Coffee and The Coffee Connection.This series is the 2025 edition of our annual series, "The Coffee Industry According to George Howell," where we explore various aspects of the industry from the perspective of one of the founders of the specialty coffee movement.The five episodes of this series are:1. What is Quality? - https://youtu.be/NmUWZJVBO9g2. Should Coffee Be Priced Differently? - https://youtu.be/G7vHmm7QyWg3. Passing on Price Increases to Customers - https://youtu.be/o42nsxn_T-E4. The Role of Regenerative Agriculture in Coffee - https://youtu.be/MeZ7dH_bAoI5. Coffee Varietals and The Coffee Industry - https://youtu.be/fkxLz2Sr7EYIn this episode of the podcast series, Lee and George engage in a deep conversation about regenerative agriculture's role in the future of coffee farming.They discuss the challenges farmers face, including climate change, labor shortages, and the fear of failure in adopting new agricultural methods. The conversation also highlights the importance of quality in regenerative coffee and the potential impact of advanced technologies like drones and robotics in coffee farming. Additionally, they touch upon the consumer's perspective on regenerative coffee and what it means for the coffee industry. Tune in to learn about the dynamic changes shaping coffee farming and the importance of sustainable practices.Connect with George Howell and George Howell Coffee here:https://georgehowellcoffee.com/https://www.instagram.com/ghowellcoffeehttps://www.linkedin.com/in/george-howell-95646b2/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 3rd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Boston-based 50-year coffee industry legend and CoE Co-Founder, George Howell from George Howell Coffee and The Coffee Connection.This series is the 2025 edition of our annual series, "The Coffee Industry According to George Howell," where we explore various aspects of the industry from the perspective of one of the founders of the specialty coffee movement.The five episodes of this series are:1. What is Quality? - https://youtu.be/NmUWZJVBO9g2. Should Coffee Be Priced Differently? - https://youtu.be/G7vHmm7QyWg3. Passing on Price Increases to Customers - https://youtu.be/o42nsxn_T-E4. The Role of Regenerative Agriculture in Coffee - https://youtu.be/MeZ7dH_bAoI5. Coffee Varietals and The Coffee Industry - https://youtu.be/fkxLz2Sr7EYIn this episode of the podcast series, Lee and George discuss the impact of rising coffee prices on the industry and whether these increases should be passed on to consumers. George shares insights from his experiences dating back to 1975, including how the black frost in Brazil affected coffee prices and the subsequent impact on his business, Coffee Connection. He details the challenges faced by small cafes and roasters in balancing quality and price, as well as the evolving landscape of specialty coffee. As part of a five-part series, this episode also touches on the broader implications for the future of coffee prices and quality. Stay tuned for the next episode where they will delve into the role of regenerative agriculture in coffee.Connect with George Howell and George Howell Coffee here:https://georgehowellcoffee.com/https://www.instagram.com/ghowellcoffeehttps://www.linkedin.com/in/george-howell-95646b2/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Boston-based 50-year coffee industry legend and CoE Co-Founder, George Howell from George Howell Coffee and The Coffee Connection.This series is the 2025 edition of our annual series, "The Coffee Industry According to George Howell," where we explore various aspects of the industry from the perspective of one of the founders of the specialty coffee movement.The five episodes of this series are:1. What is Quality? - https://youtu.be/NmUWZJVBO9g2. Should Coffee Be Priced Differently? - https://youtu.be/G7vHmm7QyWg3. Passing on Price Increases to Customers - https://youtu.be/o42nsxn_T-E4. The Role of Regenerative Agriculture in Coffee - https://youtu.be/MeZ7dH_bAoI5. Coffee Varietals and The Coffee Industry - https://youtu.be/fkxLz2Sr7EYIn this episode of this series, Lee and George discuss the complexities of coffee pricing, differentiating between green and roasted coffee, and the challenges small companies face in a capitalistic market.George shares his experiences with wholesale and retail coffee businesses and the impact of market trends on pricing. They also explore regenerative coffee farming and strategies to improve coffee quality and sustainability amidst ecological challenges.Connect with George Howell and George Howell Coffee here:https://georgehowellcoffee.com/https://www.instagram.com/ghowellcoffeehttps://www.linkedin.com/in/george-howell-95646b2/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

00:51 Customer Training for Coffee Roasters03:44 The Role of Trainers in Coffee Businesses07:45 Monetizing Training Programs11:37 Engaging Different Learning Styles14:39 Training Centers vs. On-Site Training18:36 Monetizing Training and Communicating Value22:29 The Importance of Standards in Training26:00 Alternative Brewing Methods in Restaurants29:31 Consultative Selling in Coffee Training32:41 Communication Styles in Training37:02 Standardization vs. Individual Expression43:49 The Value of Industry Standards52:43 Conclusion: The Importance of Training in Coffee  Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the first of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Boston-based 50-year coffee industry legend and CoE Co-Founder, George Howell from George Howell Coffee and The Coffee Connection.This series is the 2025 edition of our annual series, "The Coffee Industry According to George Howell," where we explore various aspects of the industry from the perspective of one of the founders of the specialty coffee movement.The five episodes of this series are:1. What is Quality? - https://youtu.be/NmUWZJVBO9g2. Should Coffee Be Priced Differently? - https://youtu.be/G7vHmm7QyWg3. Passing on Price Increases to Customers - https://youtu.be/o42nsxn_T-E4. The Role of Regenerative Agriculture in Coffee - https://youtu.be/MeZ7dH_bAoI5. Coffee Varietals and The Coffee Industry - https://youtu.be/fkxLz2Sr7EYIn this episode of The Daily Coffee Pro by Map It Forward, Lee and George explore the concept of quality in coffee, emphasizing its importance both in taste and ethical cultivation. George shares his journey from art to coffee, examining how his focus on authenticity and excellence has shaped his approach to the coffee business. The conversation delves into cultural differences in coffee preferences, the evolution of quality over time, and the potential future of coffee amid growing challenges. Tune in to gain valuable insights into what truly defines quality coffee.Connect with George Howell and George Howell Coffee here:https://georgehowellcoffee.com/https://www.instagram.com/ghowellcoffeehttps://www.linkedin.com/in/george-howell-95646b2/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

New research is aiming to use modern technology to save coffee crops from insects and pathogens. The global coffee industry suffered a loss of more than one billion dollars in 2023 as a result of the coffee berry borer. Researchers at Edith Cowan University has used image processing software captured by drones to identify the insect. Rural Editor Emily Minney spoke with Project lead Dr David Cook about how it benefits the industry.See omnystudio.com/listener for privacy information.

TakeawaysQuality assurance is crucial in coffee roasting.Cupping is essential for coffee quality.You need to taste your own coffee.Cupping should be a priority in your business.Learn to cup, then cup to learn.Make cupping enjoyable and accessible.Invest in basic quality control tools.Cupping with peers enhances learning.Practice is key to improving your cupping skills.Production brewing can be more effective than cupping.   Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 5th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/ROjyCPoxPKs2. Brazil's Specialty Coffee Market - https://youtu.be/E1qVdiscDD83. The Role Of Specialty Coffee In Brazil - https://youtu.be/DCTAOemqkxc4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/Ktg46VYhd0Q5. The Sins of the Past for Brazilian Coffee - https://youtu.be/H-WxC9PLqOcIn this final episode of the series, Lee concludes an enlightening conversation with Isabela from Coffee Lab in Brazil. They delve into the historical and ongoing issues of colonization and exploitation in the coffee industry, the significance of the Q grading system, and the importance of quality in ethical coffee production. Isabela shares her personal journey and insights as a barista and Q grader, emphasizing the need for fair compensation for producers. The episode wraps up with a discussion on the future of coffee quality metrics and a heartfelt closing message from Isabela.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 4th of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/ROjyCPoxPKs2. Brazil's Specialty Coffee Market - https://youtu.be/E1qVdiscDD83. The Role Of Specialty Coffee In Brazil - https://youtu.be/DCTAOemqkxc4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/Ktg46VYhd0Q5. The Sins of the Past for Brazilian Coffee - https://youtu.be/H-WxC9PLqOcIn this episode of the Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the current state and future of the Brazilian coffee market.They explore topics like the health benefits of coffee, the need for increased investment in Brazil's coffee industry, the challenges in converting Brazilian consumers to specialty coffee, and the impact of Brazil's taxing policies on coffee businesses. Isabela also shares her insights into how associations like the SCA can better support the industry and the critical need for coffee education. Additionally, the episode covers the importance of setting clear quality standards and the broader implications for the global coffee supply chain. Don't miss this insightful conversation that touches on everything from business strategy to the social impacts of coffee production.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 3rd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/ROjyCPoxPKs2. Brazil's Specialty Coffee Market - https://youtu.be/E1qVdiscDD83. The Role Of Specialty Coffee In Brazil - https://youtu.be/DCTAOemqkxc4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/Ktg46VYhd0Q5. The Sins of the Past for Brazilian Coffee - https://youtu.be/H-WxC9PLqOcIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the significance of specialty coffee to the Brazilian economy, environment, and social well-being. They discuss the need for consumer education, the challenges in shifting from staple to high-quality coffee, and the economic dynamics within the coffee industry. Isabela provides insights into how specialty coffee is viewed in Brazil, both from producing and consuming perspectives, and emphasizes the importance of fostering relationships and educating consumers to drive the specialty coffee movement forward.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/ROjyCPoxPKs2. Brazil's Specialty Coffee Market - https://youtu.be/E1qVdiscDD83. The Role Of Specialty Coffee In Brazil - https://youtu.be/DCTAOemqkxc4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/Ktg46VYhd0Q5. The Sins of the Past for Brazilian Coffee - https://youtu.be/H-WxC9PLqOcIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Isabela discuss the intricacies of Brazil's internal specialty coffee market, sharing stories about the challenges and successes of building fair and sustainable trade relationships with coffee producers. Isabela talks about how paying fair prices and establishing long-term trust can positively impact producers and the coffee ecosystem. The episode also sheds light on the importance of specialty coffee for Brazil's economy, the environment, and the social dignity of Brazilian coffee farmers.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the first of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with 25-year coffee industry veteran Isabela Raposeiras from Coffee Lab in Brazil.In this series, Lee and Isabela explore the lesser-discussed aspects of Brazil as a coffee-producing country.The 5 episodes in this series are:1. Misconceptions About Brazil's Coffee Industry - https://youtu.be/ROjyCPoxPKs2. Brazil's Specialty Coffee Market - https://youtu.be/E1qVdiscDD83. The Role Of Specialty Coffee In Brazil - https://youtu.be/DCTAOemqkxc4. Converting Brazilians to Specialty Coffee Drinkers - https://youtu.be/Ktg46VYhd0Q5. The Sins of the Past for Brazilian Coffee - https://youtu.be/H-WxC9PLqOcIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Isabela explore insights on the complexities of the Brazilian coffee industry.Isabela sheds light on misconceptions about Brazil as an origin country, the challenges faced by small coffee producers, and the importance of cupping and quality to make better decisions. The discussion also touches on the exploitation of producers by traders and cooperatives, and how Isabela's journey in the coffee world began. A must-watch for anyone wanting to delve deeper into the realities of coffee production in Brazil.Connect with Isabela Raposeiras and Coffee Lab here:https://www.linkedin.com/in/isabela-raposeiras-coffee-lab/https://www.instagram.com/coffeelab_br/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Coffee leaders in Oregon recently held a roundtable discussion with Democratic U.S. Rep. Suzanne Bonamici to discuss how changes at the federal level are affecting the industry, according to Daily Coffee News. Leaders in the Portland area say they’re concerned about how a 10% tariff could affect already high coffee prices. Additionally, countries that produce coffee including Kenya, Ethiopia and Honduras have been hit by USAID cuts. Programs that operated with USAID funding have been shut down overnight, affecting farmers and supply chains. Emily Smith is a relationship representative for Hacea Coffee. Darrin Daniel is a consultant for coffee roasters and retailers and has more than two decades of experience as a green coffee buyer. Cassy Gleason is the co-owner of Buckman Coffee Factory and Marigold Coffee. They join us with more on how Oregon’s coffee industry is tied to international relations and what federal policies mean at the state level.

If you love what we do, become a premium YouTube Subscriber or join our Patreon: • https://www.patreon.com/mapitforward• https://www.youtube.com/mapitforwardCheck out our on-demand workshops here: • https://mapitforward.coffee/workshopsConsider joining one of our Mastermind Groups here:• https://mapitforward.coffee/groupcoachingJoin our mailing list:• https://mapitforward.coffee/mailinglist••••••••••••••••••••••••••••••••This is the 2nd of a five-part series on The Daily Coffee Pro Podcast by Map It Forward with Yozo Otsuki from Kurasu. In this series, we're exploring the journey that Yozo went on, starting, building, growing, and expanding Kurasu within Japan and around the world with a franchise model.The five episodes in this series are:1. Becoming a Japanese Coffee Entrepreneur -https://youtu.be/UjLa9smn1Sg2. The Japanese Coffee Industry - https://youtu.be/wO-8-1l7JZM3. Building a Coffee Concept - https://youtu.be/CSgDRXENn044. Growing Kurasu Beyond Homewares - https://youtu.be/T_mXVLBkxCg5. Expanding Kurasu Globally - https://youtu.be/TfohROuLiowIn this episode of The Daily Coffee Pro by Map It Forward, Lee and Yozo dive deep into the unique aspects of the Japanese coffee industry, drawing fascinating comparisons between Japanese and global coffee cultures. Yozo shares insights about his journey from a finance professional to a coffee entrepreneur, the influence of Japanese mastery on coffee brewing, and the meticulous, ritualistic nature of Japanese coffee craftsmanship.The discussion also covers the significant role of external influences in shaping Japan's coffee scene, the impact of omakase in coffee, and the delicate balance of sustaining business amidst tourism and local patronage. Lastly, they touch on the exchange of barista talent between Japan and Australia and its impact on both coffee cultures. Join us for a rich exploration of coffee passion, dedication, and the art of brewing.You can find out more about Map It Forward Japan at https://mapitforward.coffee/japan and https://instagram.com/mapitforwardjapanConnect with Yozo Otsuki and Kurasu here:https://kurasu.kyoto/https://www.instagram.com/kurasu.kyoto/https://www.linkedin.com/in/yozo-otsuki-84a13047/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

TakeawaysRae Tran aims to uplift the quality of Vietnamese coffee.Karmic Circle Coffee Trading focuses on quality rather than quantity.Innovative processing methods are being introduced in Vietnam.The US market is diverse and seeks unique coffee offerings.Rae credits Miguel from Paradise for his mentorship.Vietnam is experiencing a mini Renaissance in specialty coffee.The company imports between three and five tons of coffee annually.Pre-orders help minimize risks for small operations.Instagram is the best way for roasters to connect with Karmic Circle.The current political climate poses challenges for coffee importers.   Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

TakeawaysThe coffee industry thrives on personal connections and relationships.Attending coffee expos provides invaluable face time with suppliers and peers.Building trust is essential in the coffee business, especially when separated by distance.Newcomers to the coffee industry bring fresh excitement and perspectives.The evolution of coffee expos reflects changes in the industry and community dynamics.Sharing experiences and stories helps roasters learn and grow together.Networking at expos can lead to unexpected opportunities and collaborations.The significance of community in fostering growth and innovation in coffee.Bird and Bear Coffee represents a new wave of coffee roasting in San Francisco. Greg's entrepreneurial spirit was influenced by his mother's example.Starting a coffee business involved overcoming many obstacles.Personal experiences shape the way we approach business.Failure can lead to unexpected opportunities for growth.A unique coffee experience can differentiate a business.The journey of entrepreneurship is filled with ups and downs. Visit:Bird and BearCoffeebar Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

TakeawaysThe absence of dark roast options in specialty is puzzling.35% reported drinking dark roast, while only 12% light roast.Consumer preferences shift significantly after age 40.Dark roast consumption is higher among older demographics.Specialty coffee roasters should offer dark roasts for business growth.Good roasting skills are essential for quality dark roasts.The coffee industry has shifted towards lighter roasts in recent years.Understanding consumer preferences can drive better business decisions.Theme music: Dark Symphony Written blog: Making a Case for Dark Roast Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

Coffee is a collaborative journey involving various stakeholders.Sustainability in coffee is not just a trend but a necessity.The coffee market is evolving, and so are consumer expectations.Entrepreneurship in coffee requires resilience and adaptability.The importance of community and relationships in the coffee industry cannot be overstated.The Cup of Excellence highlights the best in coffee but needs to support all farmers.Innovative solutions like biochar can help address climate issues in coffee.The coffee industry offers endless opportunities for growth and exploration.Compassion and empathy are key traits for success in the coffee business.   Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

00:00 Introduction to Coffee Journeys02:59 Rachel's Coffee Origins and Career Path06:01 Transitioning to Coffee Trading08:58 The Impact of Coffee Quality and Sourcing12:04 Exploring Coffee Preferences and Brewing Methods15:08 Steve Cuevas and Freelance Coffee Project18:10 Building Relationships in the Coffee Industry20:54 Learning and Mentorship in Coffee Roasting23:49 Coffee Trends and Market Insights26:47 Show Highlights and Recommendations29:47 Closing Thoughts and Future Directions  Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

TakeawaysSepia Coffee Project is a black-owned roastery in Detroit.Martell Mason transitioned from coffee trading to roasting during the pandemic.The coffee market is volatile, but staying focused is key.Building relationships in the coffee community is essential.Transparency with partners helps navigate market challenges.Detroit has a growing coffee market with many opportunities.Sourcing diverse coffee blends is important for differentiation.Small businesses should prioritize their core offerings.Don't panic; take time to understand the market.Community engagement is vital for the success of coffee businesses.   Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

The Proper Cap on SpotifyThe Proper Cap on Apple00:00 Welcome to the Coffee Business Lounge02:55 Introducing The Proper Cap Podcast04:32 The Vision Behind The Proper Cap08:26 The Exchange Podcast Journey12:48 Navigating Challenges in the Coffee Industry18:32 Teasing Future Episodes and Guests25:34 The Espresso Experience: Crafting Perfection28:05 Exploring Coffee Options: Tradition vs. Innovation31:57 The Podcast Journey: Embracing Imperfection34:51 Building Relationships: The Heart of the Coffee Industry40:15 Inspiration and Community: Creating Meaningful Connections  Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

00:00 Introduction to Coffee Equipment Challenges02:53 The Pressure of Providing Equipment to Retailers06:03 Historical Context of Equipment Provisioning08:49 Negotiating Equipment Deals with Clients11:59 Structuring Contracts for Equipment Provisioning15:10 The Importance of Equipment Maintenance17:46 Navigating Risks in Equipment Financing20:49 Alternative Strategies for Small Roasters24:00 Understanding the Cost of Espresso Equipment26:51 Exploring Distribution and Financing Options29:59 The Role of Equipment Repair in Business32:54 Final Thoughts on Equipment Provisioning  Visit and Explore Covoya! TAKE OUR LISTENER SURVEY

Join our Mailing List - https://www.mapitforward.coffee/mailinglist"Introduction to Regenerative Coffee Farming" is now available On-Demand for as little as $10 - https://mapitforward.coffee/workshops"Biochar for Coffee" is open for pre-registration - https://mapitforward.coffee/workshops"It's Time to Become a Coffee Consultant" is available now with additional new bonus material, including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshopsLooking for business advisors or consultants for your business? Get in touch with us here: support@mapitforward.org••••••••••••••••••••••••••••••••This is the 2nd episode in a 5-part series with Vinicius (Vini) Estrela, Executive Director of the Brazilian Specialty Coffee Association (BSCA).In this series, host Lee Safar and Vini discuss the Brazilian Specialty Coffee market in 2025.The 5 episodes in this series are:1. BSCA President on the US Tariffs and High Prices - https://youtu.be/VjZKidXWwZY2. Myths About The Brazilian Specialty Coffee Industry - https://youtu.be/x1oZQfOdAj03. Brazilian Specialty Coffee Farms Outlook of 2025 - https://youtu.be/0f9kcYOwiCM4. Farming Practices and Brazil's Specialty Coffee Definition - https://youtu.be/1lufbGDDzUA5. Innovation in Brazilian Specialty Coffee - https://youtu.be/RUxxBG92XEMIn this episode of 'The Daily Coffee Pro by Map It Forward,' Lee and Vini discuss the myths and realities of the Brazilian specialty coffee market. Vini highlights the innovative efforts in Brazil's coffee industry, focusing on sustainable practices, the impact of climate challenges, and the profitability of coffee farming. The episode debunks myths about Brazilian coffee farmers and the quality of Brazilian coffee, demonstrating the diverse and high-quality offerings beyond the traditional perceptions. Join the conversation to explore the future of Brazilian specialty coffee and the transformative initiatives paving the way for 2025.00:00 Introducing the New Generation of Brazilian Specialty Coffee00:25 Regenerative Coffee Farming Workshops01:11 Exploring the Brazilian Specialty Coffee Market02:21 Economic Impact and Sustainability in Brazilian Coffee09:41 Challenges of Climate Change on Coffee Production13:19 Innovations and Adaptations in Coffee Farming16:00 Debunking Myths About Brazilian Coffee23:23 The Future of Brazilian Specialty Coffee26:38 Conclusion and Next Episode Preview Connect with Vini and the BSCA here:• https://www.linkedin.com/in/vinicius-estrela-16454218/• https://bsca.com.br/• https://www.instagram.com/bsca_specialtycoffee/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Join our Mailing List - https://www.mapitforward.coffee/mailinglist"Introduction to Regenerative Coffee Farming" is now available On-Demand for as little as $10 - https://mapitforward.coffee/workshops"Biochar for Coffee" is open for pre-registration - https://mapitforward.coffee/workshops"It's Time to Become a Coffee Consultant" is available now with additional new bonus material, including the coffee consultant career map. Get more details on how you can create an alternative revenue stream today at https://mapitforward.coffee/workshopsLooking for business advisors or consultants for your business? Get in touch with us here: support@mapitforward.org••••••••••••••••••••••••••••••••This is the 2nd episode in a 5-part series with Vinicius (Vini) Estrela, Executive Director of the Brazilian Specialty Coffee Association (BSCA).In this series, host Lee Safar and Vini discuss the Brazilian Specialty Coffee market in 2025.The 5 episodes in this series are:1. BSCA President on the US Tariffs and High Prices - https://youtu.be/VjZKidXWwZY2. Myths About The Brazilian Specialty Coffee Industry - https://youtu.be/x1oZQfOdAj03. Brazilian Specialty Coffee Farms Outlook of 2025 - https://youtu.be/0f9kcYOwiCM4. Farming Practices and Brazil's Specialty Coffee Definition - https://youtu.be/1lufbGDDzUA5. Innovation in Brazilian Specialty Coffee - https://youtu.be/RUxxBG92XEMIn this episode of 'The Daily Coffee Pro by Map It Forward,' Lee and Vini discuss the myths and realities of the Brazilian specialty coffee market. Vini highlights the innovative efforts in Brazil's coffee industry, focusing on sustainable practices, the impact of climate challenges, and the profitability of coffee farming. The episode debunks myths about Brazilian coffee farmers and the quality of Brazilian coffee, demonstrating the diverse and high-quality offerings beyond the traditional perceptions. Join the conversation to explore the future of Brazilian specialty coffee and the transformative initiatives paving the way for 2025.00:00 Introducing the New Generation of Brazilian Specialty Coffee00:25 Regenerative Coffee Farming Workshops01:11 Exploring the Brazilian Specialty Coffee Market02:21 Economic Impact and Sustainability in Brazilian Coffee09:41 Challenges of Climate Change on Coffee Production13:19 Innovations and Adaptations in Coffee Farming16:00 Debunking Myths About Brazilian Coffee23:23 The Future of Brazilian Specialty Coffee26:38 Conclusion and Next Episode Preview Connect with Vini and the BSCA here:• https://www.linkedin.com/in/vinicius-estrela-16454218/• https://bsca.com.br/• https://www.instagram.com/bsca_specialtycoffee/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

 It's essential to have a plan when attending the SCA Expo.Prioritize events and meetings to avoid buyer's remorse when you get home.Divide and conquer with your team to maximize learning.Don't try and tackle the entire exhibit floor in one day.Don't rely on chance encounters; plan to meet people.Evaluate the purpose of attending each event or party.Change your shoes to keep your feet comfortable. Visit and Explore Covoya! TAKE OUT LISTENER SURVEY

takeawaysBlending serves multiple purposes in the coffee industry.All coffee can be considered a blend in some form.Blending can appeal to a wider audience and create signature flavors.Economic factors play a crucial role in coffee blending decisions.Quality can be enhanced through thoughtful blending.Signature blends can become the cornerstone of a coffee brand.The market for coffee is evolving, and blending is a key strategy.Blending allows for flexibility in pricing and quality targets.Consumer preferences influence the types of blends that succeed.The future of coffee blending will require innovation and adaptation. Chapters00:00 Introduction to Coffee Blending01:04 The Purpose of Blending10:50 Economic Considerations in Blending20:26 Blending for Quality35:28 The Future of Coffee Blending Visit and Explore Covoya! TAKE OUT LISTENER SURVEY

00:00 Introduction to Ana 03:04 Ana's Journey in Coffee06:03 Transitioning to Coffee Trading09:04 Navigating the Coffee Market12:06 Building Relationships in Coffee14:54 Memorable Origin Trips17:59 Becoming a Trader at Covoya21:03 Reflections on Career Growth Silver Spells by The Sugar Honey Iced TeaThe Sugar Honey Tea on Spotify Visit and Explore Covoya! TAKE OUT LISTENER SURVEY

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the 5th episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this final episode of this five-part series, Lee and Nick discuss the pressing issues within the coffee industry and explore the importance of talking about climate change, labor, and regulation, especially post-COVID. Nick shares his thoughts on why these conversations are crucial and how the industry can address them moving forward. Tune in for a thought-provoking discussion that bridges the gap between current challenges and future solutions in the coffee world.00:00 Introduction to EUDR and Tropical Deforestation00:35 Exciting News: Regenerative Coffee Farming Workshops01:56 Final Episode with Nick Brown: Connecting the Dots in Coffee03:16 Impact of COVID-19 on Coffee Conversations04:37 Climate Change and Coffee Production05:47 The Role of Regulation in the Coffee Industry10:12 Challenges and Solutions in the Coffee Industry17:32 Transparency in Coffee Media20:54 Closing Remarks and Contact Information22:14 Outro and Call to Action Connect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the 5th episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this final episode of this five-part series, Lee and Nick discuss the pressing issues within the coffee industry and explore the importance of talking about climate change, labor, and regulation, especially post-COVID. Nick shares his thoughts on why these conversations are crucial and how the industry can address them moving forward. Tune in for a thought-provoking discussion that bridges the gap between current challenges and future solutions in the coffee world.00:00 Introduction to EUDR and Tropical Deforestation00:35 Exciting News: Regenerative Coffee Farming Workshops01:56 Final Episode with Nick Brown: Connecting the Dots in Coffee03:16 Impact of COVID-19 on Coffee Conversations04:37 Climate Change and Coffee Production05:47 The Role of Regulation in the Coffee Industry10:12 Challenges and Solutions in the Coffee Industry17:32 Transparency in Coffee Media20:54 Closing Remarks and Contact Information22:14 Outro and Call to Action Connect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailing list

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the 4th episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this episode, Lee and Nick delve into the making of trends within the coffee industry. They discuss whether trends have contributed to current industry challenges and examine the role of trends like decaf coffee's resurgence. The conversation touches on how coffee trends are often influenced by money and power, the impact of coffee media, and the community-building aspects of industry competitions. This insightful discussion aims to uncover the motivations behind emerging coffee trends and their broader implications.00:00 Introduction and Initial Thoughts on Coffee Trends00:39 Sponsor Message: Become a Coffee Consultant01:18 Connecting the Dots in the Coffee Industry01:42 The Making of Coffee Trends03:13 Decaf: The Unexpected Trend05:28 The Role of Trends in the Coffee Industry10:17 The Influence of Money and Power16:27 The Emergence of Decaf and Market Influence21:02 Concluding Thoughts and Upcoming TopicsConnect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the 3rd episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this episode, Lee and Nick discuss the influence of the C-Market on the specialty coffee industry. They explore how current market trends, including high coffee prices and the psychological impact of the $4 threshold, are affecting coffee producers' decisions and the broader coffee supply chain. The episode also highlights the challenges faced by specialty coffee purveyors and the potential future dynamics of coffee production and consumption. 00:00 Introduction: Challenges in Specialty Coffee00:59 Exciting News: Regenerative Coffee Farming Workshops02:20 Connecting the Dots: The Role of the C-Market03:33 The Psychological Impact of the $4 Threshold10:30 Media Influence and Consumer Perception14:49 The Future of Specialty Coffee21:01 Conclusion and Upcoming Topics Connect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the 2nd episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this episode, Lee and Nick explore the intricate power dynamics within the coffee industry. They discuss the disparity between the main and shadow coffee supply chains, the role of transparency among small and large businesses, and the influence of financial power in the industry. With insights into the challenges faced by coffee producers and the complexities of the coffee market, this episode provides a thought-provoking analysis of the current state and future of coffee production.Join us for this enlightening conversation and gain a deeper understanding of the power differentials that shape the coffee industry today.00:00 Introduction: Power Dynamics in Coffee00:23 Exciting News: Regenerative Coffee Farming Workshops01:45 Connecting the Dots: Power in the Coffee Industry02:48 The Shadow Coffee Supply Chain03:48 Transparency and Power in Coffee06:53 Current Challenges in Coffee Production10:05 Complexity and Hope in the Coffee Industry20:18 The Specialty Coffee Market21:43 Conclusion: The C-Market's Influence22:22 Closing Remarks and Call to ActionConnect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Join our Mailing ListCheck out our on-demand workshops for the coffee industry: "Introduction to Regenerative Coffee Farming" | "It's Time to Become a Coffee Consultant"••••••••••••••••••••••••••••••••This is the first episode of a five-part series on The Daily Coffee Pro Podcast by Map It Forward, hosted by Lee Safar.Our guest on the podcast in this series is Nick Brown, Editor of Daily Coffee News by Roast Magazine. In this series, we're "Connecting the dots" between money and power in the coffee industry.The five episodes in this series are:1. The Power Dynamics in the Coffee Industry - https://youtu.be/42xkmp18gQM2. Why The Power Hasn't Shifted In Coffee - https://youtu.be/x_BGt0QcTp03. Impact of the C-Market on Specialty Coffee - https://youtu.be/uT8wBfg5rvU4. Exploring Coffee Trends - https://youtu.be/Ui7vPMWD-iY5. Critical Conversations In Coffee - https://youtu.be/EgdM4dcG92UIn this episode, Lee and Nick delve into the consolidation of the coffee industry and its power dynamics, discussing how larger organizations are gaining more control. Nick shares his unique perspective built over 14 years in the industry. Together, they explore power differentials in the coffee value chain, the challenges smaller businesses face, and the implications for the global coffee market. Don't miss this in-depth conversation on the complexities and shifting power dynamics shaping the coffee industry today.00:00 Introduction to Coffee Industry Consolidation00:38 Sponsor Message: Become a Coffee Consultant01:17 The Reality of Grocery Success01:40 Welcome and Series Introduction02:05 Guest Introduction: Nick Brown02:51 Connecting the Dots of the Coffee Industry05:56 Defining Power in the Coffee Industry10:03 Exploring Power Differentials13:02 Labor and Market Accessibility16:02 The Broken Coffee Industry18:54 Conclusion and Next Episode Preview19:55 Closing Remarks and Call to ActionConnect with Nick and Daily Coffee News here:https://dailycoffeenews.comhttps://dailycoffeenews.com/contact/••••••••••••••••••••••••••••••••Connect with Map It Forward here: Website | Instagram | Mailinglist

Current green coffee prices are unprecedented in nominal dollars.The term 'unprecedented' can create unnecessary uncertainty.Inflation must be considered when discussing coffee prices.Historical prices show that coffee has survived similar challenges.The average price of green coffee has often run contrary to other costs.Specialty coffee roasters often fail to raise prices appropriately.Consumers have different price expectations for coffee compared to other goods.The coffee market has experienced significant price fluctuations historically.Understanding inflation is crucial for coffee industry stakeholders.Coffee has a history of resilience despite market challenges. Written Version of this Blog   Visit and Explore Covoya! TAKE OUT LISTENER SURVEY