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In this episode of the Second Degree Podcast, Emily Merrell sits down with Jen Jamula, co-founder of GoldJam Creative, to explore the fascinating journey from acting to entrepreneurship. Jen shares how her theater background inspired the creation of a unique communications training company that helps individuals and teams master public speaking, storytelling, and overcoming gender bias in the workplace. Tune in to hear Jen's insights on adapting your career, the power of storytelling in pitches, and how emotional connections can transform your communication skills. Whether you're an aspiring entrepreneur, actor, or just looking to elevate your professional presence, this episode is packed with actionable advice and inspiration!What You'll Listen:Jen shared the origin of GoldJam, a communication training company she co-founded with Allison Goldberg. The name "GoldJam" combines their last names, Goldberg and Jamula, symbolizing their creative partnership. GoldJam offers interactive, research-based training sessions on topics like public speaking, storytelling, and combating gender bias in the workplace.Jen talked about her journey from acting to entrepreneurship. Initially pursuing an acting career after studying theater at Yale, she eventually found more fulfillment in creating and producing original performances. This shift led her and Allison to establish GoldJam in 2014, leveraging their theatrical backgrounds to coach professionals in communication.The early days of GoldJam were a mix of performances and coaching. Jen and Allison joined a co-working space in New York, which played a crucial role in gaining their first clients, including BuzzFeed and Lean Startup Machine. Jen emphasized the importance of adaptability and persistence, highlighting the balance she and Allison brought to their partnership—Allison as the "gas" and Jen as the "brakes."In 2021, Jen became the sole owner of GoldJam after Allison shifted her focus to comedy. Jen now runs the business independently, with a team of facilitators who assist with training, social media, and newsletters. She continues to conduct both virtual and in-person training sessions and offers individual coaching.Jen discussed the art of pitching, emphasizing the need to shift from a transactional to an emotional approach. She shared insights on using storytelling to create a connection with the audience, making the pitch more compelling. Jen also touched on Aristotle's elements of influence—ethos, pathos, and logos—and how they can be applied to effective communication and pitching.Reflecting on her journey, Jen encouraged listeners to embrace adaptability and not be afraid to reach out and make connections. She stressed the value of persistence and the importance of crafting a pitch that resonates on an emotional level, rather than just presenting data or solutions.To learn more about Jen Goldber, visit her website GoldJam Creative and follow on instagram at @GoldJameCreativeSign up for The Second Degree Membership! By becoming a member, we're getting more intimate than ever! Get the Membership now! Check our past episodes of The Second Degree podcast! Remember to follow us on Instagram.
Esther Gons is the CEO and co-founder of GroundControl, a software platform that specializes in measuring and de-risking innovation. GroundControl has worked with companies like Colgate/Palmolive, Euler Hermes, DHL, Enexis, and ABN Amro. Esther's expertise extends beyond her role at GroundControl. She is also the co-author of the award-winning book, Innovation Accounting, which offers practical guidance on measuring a company's innovation ecosystem. She co-authored another influential book, The Corporate Startup: How Established Companies Can Develop Successful Innovation Ecosystems. Her expertise and thought leadership has made her an in-demand international speaker, sharing insights on various topics including corporate innovation, innovation accounting, entrepreneurship, startups, lean methodology, business models, and customer development. Esther has mentored hundreds of startups and has served as a lead mentor in prestigious programs such as the Rockstart Accelerator programs, Lean Startup Machine, and Evolv weekends. Today, Esther and I discuss innovation and her work as an entrepreneur, international speaker, author, and founder of Ground Control. She shares her experience writing her two books, The Corporate Startup and Innovation Accounting. We discuss the maturing of corporate innovation and why it must now be taken seriously. Esther underscores how innovation is a learning process and how it is necessary to make mistakes to understand what works. We talk about why innovation should be treated as a discipline and why the input of specialists who have the necessary skills is crucial. Esther also emphasizes the importance of understanding innovation to succeed and shares some great insights as to why innovation labs are often stopped after only a few years. “Corporate innovation is maturing. We can no longer play around with innovation. The trend is that people are saying, ‘No, we have to take this thing seriously.'” - Esther Gons This week on Innovation Talks: ● An overview of ISO Standard Certification ● Why companies are taking sustainability seriously in innovation ● The benefits of innovation in business ● The purpose and struggles of innovation labs ● Challenges in innovation ● The future of innovation maturity in corporations ● The responsibility innovation labs hold ● How open innovation affects corporate ecosystems ● Esther's experience designing an online course Resources Mentioned: ● Course on Validated Learning (https://togroundcontrol.com/lean-innovation-training-course/) ● Innov8tors Conference (https://innov8rs.co/lisbon/) ● Book: Open Innovation Works (https://openinnovation.works/) Connect with Esther Gons: ● Esther Gons on LinkedIn (https://www.linkedin.com/in/esthergons/) ● Book: Open Innovation Works (https://openinnovation.works/) by Dr. Diana Joseph, Dan Toma, and Esther Gons ● Book: Innovation Accounting: A Practical Guide for Measuring Your Innovation Ecosystem's Performance (https://innovationaccountingbook.com/) This Podcast is brought to you by Sopheon Thanks for tuning into this week's episode of Innovation Talks. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts (https://podcasts.apple.com/us/podcast/innovation-talks/id1555857396) | TuneIn (https://tunein.com/podcasts/Technology-Podcasts/Innovation-Talks-p1412337/) | GooglePlay (https://www.google.com/podcasts?feed=aHR0cHM6Ly9pbm5vdmF0aW9udGFsa3MubGlic3luLmNvbS9yc3M%3D) | Stitcher (https://www.stitcher.com/s?fid=614195) | Spotify (https://open.spotify.com/show/1dX5b8tWI29YbgeMwZF5Uh) | iHeart (https://www.iheart.com/podcast/263-innovation-talks-82985745/) Be sure to connect with us on Facebook (https://www.facebook.com/SopheonCorp/) , Twitter (https://twitter.com/sopheon) , and LinkedIn (https://www.linkedin.com/company/sopheon/) , and share your favorite episodes on social media to help us reach more listeners, like you. For additional information around new product development or corporate innovation, sign up for Sopheon's newsletter where we share news and industry best practices monthly! The fastest way to do this is to go to sopheon.com (https://www.sopheon.com/) and click here (https://info.sopheon.com/subscribe) .
Joe has a book “Agile Kata” in the making, if you like to be the first to know when it launches, please visit www.agilekatabook.com.Transcript: Agile.FM Radio for the Agile Community. [00:00:05] Joe Krebs: Thank you for tuning in to another episode of Agile FM and I have here Melissa Perri with me. That is melissaperri. com. She's the author of the book, The Build Trap from 2018. And she just recently in October 23 released another book together with Denise. You have to help me with the last name. Phyllis.Phyllis, right? Product operations, how successful companies build better products at scale. And that was, I think I mentioned that October 23, so that's brand new. We want to talk today a little bit about our product and a topic I'm super interested in and that is Kata up, but before we do that, welcome to the podcast.[00:00:43] Melissa Perri: Thanks for having me[00:00:45] Joe Krebs: Melissa, you are known for your expertise in lean product strategy, user centric product development. You also a COO for Produx labs that is with an X at the end, so not products, it's produx. And I have all the links in the show page that is a product management consultancy, but I want to come back to that book you wrote in 2018, the build trap, because You say companies have a little bit of a dilemma when you wrote this book, because not only did they have to deliver faster, but faster, not only features, but value has anything changed since 2018?Since the book was released, did the dilemma get bigger, smaller, wider?[00:01:27] Melissa Perri: I think it got bigger, but we've seen a lot of progress. So I'm happy. I'm happy with the progress we made in the last five years. It's what happened was, I think. A lot of organizations now, we are not fighting the same battles I was fighting 10 years ago, where it's you must go talk to your users.Not everybody's still talking to your users, but they know they should be, right? Like I don't have to convince them that's a good thing to do. It's just that. Usually politics or systems or something else will get in the way of them actually going to do that. So what I'm observing though is a lot of companies are realizing they're in the build trap.There's a lot of people in the last five years who made strides to get out of the build trap. But there's still a lot of people who are stuck in it because they're just starting this journey. And the people who started this journey 10 years ago are making great progress. The people who started this journey like last year, they might be, a little more slow to be able to realize all the benefits. But the good thing is I don't think we're arguing about, do we actually need product managers What's the role of it? Should we be talking to our customers? How do we focus on value? Like people know that we should be doing those things. Now the question is, how do we do it?I [00:02:34] Joe Krebs: mean, there's still an emphasis based on my experience working with teams on just building features, and there could be like that pressure in an organization off, like releasing more features, but that's really not the goal here. What value do they carry?And so just want to make sure I get this right in terms of the. The build trap, right? [00:02:51] Melissa Perri: Yeah, exactly. The build trap is this place where organizations lose track of what value are we producing? And instead they're really focused on outputs instead of the outcomes. So what we're doing is we're measuring our success on things like how many features did we ship?Did we get everything done in time? Did it go out to our customers? And what happens is a lot of times we're not going back and revisiting. Those things that we released and saying, did they do something for business and for our customers? Did they actually solve a problem? Were they based on a problem?You see this happening with AI right now, right? There's always these places where we are like, Hey, there's a solution. Let's just implement a solution, but we're not pulling it back into what problem is this actually solving. And I had this conversation even with a CTO I was working with the other day where I was like, he has a whole AI strategy.I was like what is it, what are you going to do with that AI strategy, right? What problem is it solving? And we're doing a lot of work right now to uncover some customer problems. So I was like, let's pause this for a second, go and cover the problems and then go back and see if AI is a tool that can help us solve those problems in a unique, differentiated way.And that's how we have to look at. It's keeping the build trap, right? It's being able to really critically think about what we're building and why, and making sure that they go back to solving a need for our customers in a way that's going to scale our business. So it's not about ignoring business opportunities.So we should always be looking at those. But we have to remember that the way that we achieve business value is by. Solving customer problems in unique differentiated ways, [00:04:29] Joe Krebs: This is so this is really cool. I'm going to come back to that build trap here in a second, but I do want to go back to Summer of 2022 here for a second.When I was going to Nashville to the agile 22, which you deliver the keynote. I believe it was a Tuesday or Wednesday, but it was somewhere in the middle of the week. And I remember because I was hanging out in the open jam so that was the first I think after post COVID kind of agile conference, if I'm not mistaken.And it was quiet, it was very quiet on the open jam floor. A lot of people went to talks and everything, and that drastically changed when you deliver your keynote, because you mentioned the word Kata and I was out in a open jam and I constantly wanted to talk about agile Kata in terms of transformation, business agility, et cetera.But you related that to. Product and to your talk and after that keynote, obviously the floodgates were open, so to speak to open jam and people came in you were talking about Kata. How do people, and I think that's the question here to the build trap is how can people use the Kata in your opinion, the improvement Kata Michael Rother would popularize in his book, Toyota Kata to overcome that build trap.[00:05:36] Melissa Perri: I love Toyota kata it because. It makes you really take a step back and consider what you're doing. And it's not like this dogmatic framework that's really prescriptive for a specific moment in time. It can be applied to a lot of things. Like you said, like I actually learned kata. Teaching people Kanban Kata by Håkan Forss, right?And that's how I was introduced to it. And I had been a product manager for awhile and I was subcontracting for Kevin Bear actually, and Jay Bloom, and they introduced me to Kata and they said, can you help them think through their Kata using their Kanban using Kata? And I looked at it and I, once I started understanding more about Kata, I was like, this is how I approach product management.And I had been working with, a company called Lean Startup Machine where they taught a very specific approach to MVPs for companies where it was like, first you do a pitch, then you do a concierge experiment, then you may do a Wizard of Oz or something. And there was like a format to it. And it never the structure never sat right for me as a product manager, cause I'm not building a startup.I was inside of a company because I was like, in certain situations I wouldn't go in this order or I wouldn't do exactly that. And I'm like why doesn't the way that I operate fit into their. And it was having a hard time with it. And I was having a hard time explaining it, how I was thinking to other people.And when I introduced, when I got introduced to Kata, I was like, Oh my God, this is how I approach my thought process, but I've never had it Kata-fied before. And I do think it's a great, like problem solving framework that helps people solve problems and think about what they need to do and how they might get closer to a goal.So for me, what I found is that. When I was a product manager I taught it to other people who are around me. I taught it to my team so that we could build better products together and it caught on really well there. And then I started doing it as a consultant and as a teacher, I started teaching people kata to help them with product strategy and to help them with thinking through what they were going to build.And it kept expanding from there. And why I love teaching it is it's. It's really like a series of questions and it helps you get out of the build trap because it's asking you that critical question of why. And people get stuck in the build trap because they're not thinking about the why behind the features that they're building.And that's what Kata does. It slows you down for a minute to critically think about. Why are we investing in this? What is it going to do? And what do we expect at the end of the day? And I like even use it in informal settings all the time. Just like some of those key questions with leaders.So like I go in, I work with a lot of CEOs. I work with a lot of chief product officers and they'll show me their roadmap. They'll show me what they're building and I'll go, okay. What do you think, what is the goal that you're actually working towards, right? What's the outcome that you're trying to achieve?What do you know about the current state right now? What are the problems about our customers? And sometimes they don't have that answer. So I'm like, okay, let's go do some research, right? Let's now we know what action to take to learn that we can go explore what the problems are. We could go do use the research.We can get some data. Then we'll come back and then we'll set the next goal. And we get into strategy deployment there, right? Where we're setting a goal. We're trying to go out and do some experimentation around it, trying to learn a little bit more. And what it does is it really helps us learn about our businesses, our customers, our current situation.And critically thinking through all those things is what. Gets us to consider more options than just whatever solution idea came to your head first. And that's why I love Kata for product management for product strategy and deployment and creation and thinking through all these things, because it's not just about product management, but it's a broad framework that, anybody.Yeah. Anybody could understand, right? If I ask you, what's the outcome? What do you want to achieve from this? You're gonna, anybody can answer that depending on where you're sitting in this situation. And it's easy to understand, it's easy to grasp and it really helps people stop and start thinking more critically about stuff.So that's how I use it to help companies get out of the build trap. And even if I'm not going to introduce it in a super formalized way, like I've used it with, I have a Google sheet where I stepped through every part of the Kata when I'm experimenting with stuff and go all the way down. And I have some people I've taught love doing that, but even just the questions and the way that it makes us break down our logic and think about what's next, I think is really impactful for working with anybody in an organization just to get them to learn and deeply consider different things.[00:10:04] Joe Krebs: Right. I think something very interesting you said was like to slow down for a little bit, right? [00:10:08] Melissa Perri: Yeah. [00:10:09] Joe Krebs: and to think and really look at the the situation you are in product development and so many teams and an actual transformation aspect where I use the Kata a lot or business agility same thing, right?There's a tendency of all we know what the problem is, let's get started. Versus stepping back and say what, where are we right now? And I think that is a probably aspect in a product, but nobody wants to hear that. So it's let's slow down. Everybody's let's get started. [00:10:33] Melissa Perri: Yeah. [00:10:34] Joe Krebs: And it is getting started.[00:10:36] Melissa Perri: Exactly. It is getting started. That's like the best way to put it. One of the big things that I see people don't do is actually evaluate that current state. And that's a huge part of being able to set great product strategy and get out of the build trap. It's and when you go and look at your current state, and we do this with product ops, like in the book I was talking about, a lot of that is helping you get to that current state.It's about understanding like, what are your users doing now? What kind of customer segments do you serve? Who's using which products, what types of personas are using which products? And you can pull all this information out to get a current landscape of what is my company and my business and my product actually look like today.And if you don't understand that, it's really hard to figure out. Where you should go in the future, right? It's incredibly hard to set a vision. It's very hard to give direction to teams about where you're going. And the Kata introduces that super nicely in the way that it's laid out so that people don't skip over it.Cause a lot of times I'll see leaders go and just create a product vision out of thin air. And you're like based on what, right? But how does that relate back to what we're doing now? So it's been a great tool in helping people take that step back. Look at where we are before they actually want to leap forward and make assumptions about where we should go.[00:11:46] Joe Krebs: This is this is super cool. I do want to ask you something about something that's often connected with cut off thinking and also product development, especially if you're looking. It's a closer at scrum or the role of a product owner. There's a very rhythmic approach through sprints and iterations.Yes, you could do that with the Kata out. I researched product development companies out there and I think tanks. They don't necessarily work in these fixed iterations, right? So they're working more like ad hoc experimental approach. I just want to hear what your take is and how you would connect that maybe to the world of Scrum, the product owner role, and like just that rhythmic approach iterating over a product backlog.Versus more like the experimental approach and what do you see out there companies are doing? Probably also a little challenging because sometimes product development starts much earlier before there is a product backlog, right? Or something defined, iterate over. So there might be two steps to it.[00:12:44] Melissa Perri: Yeah, I have opinions about scrum. So here's where I think a lot of teams get stuck. There is a forcing function that's nice in scrum. Where. You say you need to break this down and make it small. And that's where the two weeks come from, right? So it's that you don't spend six months building a bunch of stuff and never showing it to the world and not getting the feedback.And I firmly agree with the concept of get things in front of customers early, get some feedback. Now that doesn't need to be get half baked ideas in front of 20, 000 customers early. It just means like sometimes we do these things behind the scenes. Like I'll work with B2B enterprises in healthcare and finance and all these completely regulated businesses.And what we'll do is we'll try to figure out how to test things with people early on. So we might. Build a small prototype, or we could build a even small subset of features into a product and let people use it in beta testing. So maybe it reaches 10 people, 20 people, we get feedback, and we iterate on that before we go and launch it to everybody else.To me, That's what scrum is trying to promote is that you get things out and have those feedback loops, but it took on a life of its own. I feel and people got really dogmatic about it, especially with the two week sprints. And I have worked in industries where. It does not take two weeks to actually get something built to be able to show to customers.So then what are you doing? You're just like giving people arbitrary deadlines and they're sprinting sprinting, but they don't have much to show for it. And again, pure scrum, people would say Oh, they're doing it wrong then. And I agree, but some work just takes longer. And to me, scrum is useful when there's.unknowns that you have to go test. But if you have to build something and you know it's going to take six weeks and you have concrete data that's the right thing to build go build it. Like, why are we trying to sprint for two weeks into six week cycles? That doesn't make any sense to me.So a lot of companies out there I think are using Scrum wrong, right? They're not thinking about what do we know, what do we not know about the things that we're building? These known, knowns and the unknowns of the world here. And you want to. In product development, get to a place where you're putting things out quickly and testing it with customers and getting some feedback.And like I said, you could do that in a small way when you're not sure if the solution you're building is the right thing for the customers and that's the thing that we're testing there. What I see with Kata is it allows for the flexibility of that when you started thinking through it. And when I've used it in practice, we, and I've used it with a lot of teams, I'll say to them, what's the first small step we can take to go learn if somebody actually likes this.And they might say, we we tried the prototypes. We think they're usably good. Now we have to build it in some small. Like that, that sometimes becomes the assumption we have to test in which case, maybe we get some beta testers. Like we said, we get 20 beta testers and we build it as code.We release it under a feature flag and we go test it in Kata. You would ask, how long is it going to take to build? That first thing, like when can we go see, right? When can we go see our results? It might be four weeks. It might be five weeks. It might be one week. It might be two weeks, right? There's no, you want to keep thinking about slimming it down as much as you can, but it's not prescriptive about this two week cycle.And that's why I like approaching things more like that rather than trying to time box it things into two weeks. I think time boxing is nice when you've got a Team that's not used to operating that way and it's a forcing function to get them to think smaller, right? So sometimes I'll ask them. Okay, cool.That's gonna take eight weeks. Could you do what could you do in two? What could you do in three? But then we'd have a conversation of yeah But if we did that in two we'd only be able to do this much and we wouldn't be able to get This part of it out and that part is really valuable and you're like, okay what about three right and you have that back and forth negotiation on it?But Scrum doesn't allow for that, right? Like it's nope, everything has to be in two week sprints. In certain forms of how people sprint. That's the part that doesn't sit well with me for Scrum, and where I think people are getting really caught up in the motions, but not thinking about why they're actually doing it.[00:16:57] Joe Krebs: Yeah. What's interesting, right? Because you also just said that about breaking things down into smaller pieces to make them fit, right? What I have seen in the past was like the teams overreact and these items become so, so small. [00:17:10] Melissa Perri: Oh yeah. And you don't want it to be too small, right? And that's a big thing too, where I've worked with a ton of teams who've missed Misunderstood what a minimum viable product is.And I don't even like to use that terminology now because it's just so butchered, but they'll be like, Oh, an MVP is just putting out these core functionality. And you go what are you going to learn when you release that? And that you don't already know now, because sometimes it's like, Oh, all we're going to learn is that it's not enough for people.They want more. And you're like, so why bother? Like why bother? If you know that's going to be the answer. Spend two more weeks and build something that's actually valuable there. And that's the conversations I think we need to be having when we think about breaking down product development and what's small and what's considered.And I do believe there's ways to slice things down into smaller chunks where you can get it out there, but it has to be valuable, right? It can't just be small. It has to be valuable. [00:18:01] Joe Krebs: Exactly. And I feel like that's a key point you're making here is where the Kata, it's almost like when you're talking about what's the next target condition, right?What is, and then you're talking about some valuable things, like there's a discrepancy between where we are right now and where we would like to be. And there's a value in between, right? And if you're aiming for that, and it could be two weeks, it could be one week, it could be two days or could be four weeks.So it's not so much about the time, but how fast can we go to that target condition? This is this is really awesome. So I love hearing your thoughts on these topics. And I hope that the listeners out there listening to this from a product management perspective or product owner role. Got some new ideas, the beauty of the Kata and the agile Kata I'm promoting a lot is that people can start anytime.[00:18:44] Melissa Perri: Yeah. I like that.[00:18:45] Joe Krebs: If you're listening to this and it's like, how do I. Do this, right? Everything's about experimentation. So why not experimenting with the the kind of approach and and try that and see how it works for you. And possibly make some modifications to it. And maybe the product management process itself could also be Kata-ized.So I think that would be awesome. Yeah, that's great. [00:19:04] Melissa Perri: I'd love to see more product managers doing it. I had actually talking to somebody in a couple of days who used it in the government with Congress people. Yeah. Doing product stuff. And I was like, that's cool. So lots of different contexts to do it.I hope it's a good tool that can help people be better product managers. [00:19:20] Joe Krebs: Yeah. And thanks for coming to the Kata series of Agile FM where I'm highlighting the multiple use cases of Kata thinking and how it could fit into the professional world out there. So thanks for taking the role on product management.Thank you, Melissa. [00:19:35] Melissa Perri: Thanks for having me
Mike Procee interviews Esther Gons, the CEO and Co-founder of Ground Control and also author of "Innovation Accounting", which explores how one can account for their innovation program. Thank you for listening to the Leaders, Innovators and Big Ideas podcast, supported by Rainforest Alberta. The podcast that highlights those people who are contributing to and/or supporting the innovation ecosystem in Alberta. Host: Mike Procee is an entrepreneur, facilitator, innovator and problem solver. Working in the Calgary Energy Sector, Mike strives to build the innovation ecosystem and community. From his volunteer position on the Strategic Capability Network, where he founded the Calgary Innovation Peer Forum, to pursuing his DBA in Winter 2024, focused on innovation, Mike is pushing the thinking on what it means to be a corporate innovation practitioner. Guest: Esther Gons is CEO and Co-Founder of GroundControl. Software platform for measuring innovation. GroundControl offers a structured approach to de-risking innovation and reporting on relevant indicators and insights. Get your teams onboarded into this structure to kickstart innovation. Get your stakeholders involved with data-driven decision-making and risk reduction. GroundControl is used by companies such as Colgate/Palmolive, Euler Hermes, DHL, Enexis, and ABN Amro. Esther is the co-author of the recently published Innovation Accounting book. This book provides a practical guide for measuring your company's innovation ecosystem. Winner of the 2022 Golden Axiom Business Book award. Gons is the co-author of The Corporate Startup; How established companies can develop successful innovation ecosystems. Winner of the 2019 Golden Axiom Business Book Award and the 2018 Management Book Of The Year Award. Published world-wide and translated in Dutch, Indonesian, Japanese, German, and Polish. She is an international speaker on topics of corporate innovation, innovation accounting, entrepreneurship, startups, lean methodology, business models, and customer development. An entrepreneur for over 20 years she has mentored over several hundred startups so far, e.g. as lead mentor in the Rockstart Accelerator programs, Lean Startup Machine, and Evolv weekends. Please be sure to share this episode with everyone you know. If you are interested in being either a host, a guest, or a sponsor of the show, please reach out. We are published in Google Podcasts and the iTunes store for Apple Podcasts We would be grateful if you could give us a rating as it helps spread the word about the show. Show Links: GroundControl Innovation Accounting Book The Corporate Startup Book Show Quotes: "Leaders, Managers, and individuals need the right metrics to ensure they are performing" Credits... This Episode Sponsored By: New Idea Machine Episode Music: Tony Del Degan Creator & Producer: Al Del Degan
Esther Gons is the CEO and co-founder of GroundControl, a software platform that specializes in measuring and de-risking innovation. GroundControl has worked with companies like Colgate/Palmolive, Euler Hermes, DHL, Enexis, and ABN Amro. Esther's expertise extends beyond her role at GroundControl. She is also the co-author of the award-winning book, Innovation Accounting, which offers practical guidance on measuring a company's innovation ecosystem. She co-authored another influential book, The Corporate Startup: How Established Companies Can Develop Successful Innovation Ecosystems. Her expertise and thought leadership has made her an in-demand international speaker, sharing insights on various topics including corporate innovation, innovation accounting, entrepreneurship, startups, lean methodology, business models, and customer development. Esther has mentored hundreds of startups and has served as a lead mentor in prestigious programs such as the Rockstart Accelerator programs, Lean Startup Machine, and Evolv weekends. Today, Esther and I discuss innovation and her work as an entrepreneur, international speaker, author, and founder of Ground Control. She shares her experience writing her two books, The Corporate Startup and Innovation Accounting. We discuss the maturing of corporate innovation and why it must now be taken seriously. Esther underscores how innovation is a learning process and how it is necessary to make mistakes to understand what works. We talk about why innovation should be treated as a discipline and why the input of specialists who have the necessary skills is crucial. Esther also emphasizes the importance of understanding innovation to succeed and shares some great insights as to why innovation labs are often stopped after only a few years. “Corporate innovation is maturing. We can no longer play around with innovation. The trend is that people are saying, ‘No, we have to take this thing seriously.'” - Esther Gons This week on Innovation Talks: ● An overview of ISO Standard Certification● Why companies are taking sustainability seriously in innovation● The benefits of innovation in business● The purpose and struggles of innovation labs● Challenges in innovation● The future of innovation maturity in corporations● The responsibility innovation labs hold● How open innovation affects corporate ecosystems● Esther's experience designing an online course Resources Mentioned: ● Course on Validated Learning● Innov8tors Conference● Book: Open Innovation Works Connect with Esther Gons: ● Esther Gons on LinkedIn● Book: Open Innovation Works by Dr. Diana Joseph, Dan Toma, and Esther Gons● Book: Innovation Accounting: A Practical Guide for Measuring Your Innovation Ecosystem's Performance This Podcast is brought to you by Sopheon Thanks for tuning into this week's episode of Innovation Talks. If you enjoyed this episode, please subscribe and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | GooglePlay | Stitcher | Spotify | iHeart Be sure to connect with us on Facebook, Twitter, and LinkedIn, and share your favorite episodes on social media to help us reach more listeners, like you. For additional information around new product development or corporate innovation, sign up for Sopheon's newsletter where we share news and industry best practices monthly! The fastest way to do this is to go to sopheon.com and click here.
Trevor Owens is the Managing Partner at Stacks Ventures. A venture capital firm investing in startups building new use-cases for Bitcoin via Stacks. He previously founded the Lean Startup Machine, helping businesses use the Learn Startup methodology. Connect with Trevor on Twitter: @TO
Artist Grace Ng is about to launch Crash Punks - an NFT collection on Stacks/Bitcoin. Crash Punks is inspired by sci-fi, anime, and Snow Crash, the iconic 1992 novel by Neal Stephenson. Snow Crash has been an inspiration for the Stacks and Bitcoin communities and is considered one of the greatest science fiction novels of all time. Why you should listen: Grace Ng is a tech entrepreneur, angel investor, neuro-artist, co-founder of Lean Startup Machine, and VP at the Stacks Accelerator. Grace is the creative force behind Crash Punks, an NFT collection of 10,000 unique art profile pictures on Bitcoin/Stacks. Crash Punks is inspired by the 1992 cyberpunk novel Snow Crash by Neal Stephenson. Neal Town Stephenson is an American writer known for his works of speculative fiction. His novels have been categorized as science fiction, historical fiction, cyberpunk, postcyberpunk, and baroque. Stephenson's work explores mathematics, cryptography, linguistics, philosophy, currency, and the history of science. "Computers rely on the one and the zero to represent all things. This distinction between something and nothing-this pivotal separation between being and nonbeing-is quite fundamental and underlies many Creation myths," Neal Stephenson, Snow Crash Supporting links: Crash Punks Stacks Accelerator Is Neal Stephenson Satoshi Nakamoto? Andy on Twitter Brave New Coin on Twitter Brave New Coin If you enjoyed the show please subscribe to the Crypto Conversation and give us a 5-star rating and a positive review in whatever podcast app you are using.
Guest Dominique Aubry is the founder of Aubry, an influencer-driven shopping app that uses computer vision, augmented reality and AI to help women build personalized wardrobes. This isn’t Aubry’s first foray into retail innovation. She previously founded All Yoga Pants to give curvy women better clothing options. With more than 15 years of experience working within the government, non-profit, for-profit, and startup community, Aubry has enjoyed a fascinating journey from Philadelphia to Boston. She began her career working for the Mayor's Office of Philadelphia and Teach for America. Aubry went on to become a Lean trainer for the Techstars company Lean Startup Machine where she trained more than 3,000 entrepreneurs, companies, non-profits, and government agencies on lean methodology. This led her to becoming the Managing Director of Impact Hub Philadelphia, an innovation campus focused on supporting entrepreneurs creating social change. When Aubry isn't working on her business, she mentors tech companies from Techstars, Harvard ilab, StartED, MassChallenge and others.
For this episode's show notes, please visit http://bit.ly/HRSP-Tristan-Kromer Innovation expert Tristan Kromer connects the dots for HR Leaders between the company innovation strategy and the role that HR can and should play. He discusses the importance of an experimentation mindset and culture, offering practical suggestions that HR can leverage. As a lean startup coach and founder of Kromatic, Tristan works with teams and leaders to apply lean startup principles and build innovation ecosystems. Tristan has worked with accelerators and innovation leaders in dozens of countries from Nest’UP in Belgium to Fast Forward in Palestine. He has worked with companies ranging from early-stage startups with zero revenue to established businesses with >$10M USD revenue (Kiva, Cancer Research U.K., TES) to enterprise companies with >$1B USD revenue. (Unilever, Salesforce, LinkedIn). Tristan regularly speaks, appears on panels, and gives workshops internationally with organizations such as the Stanford Center for Entrepreneurial Studies & D-school, Global Product Management Talks, Lean Startup Machine, General Electric (GE), and more.
Nir’s Note: Lyle McKeany is an entrepreneur writing and working on an early-stage startup. In this essay, he shares his experience using lean startup methodologies with my Hook Model at the Lean Startup Machine conference. This article also appears today on Pando Daily. Follow Lyle on Twitter @lylemckeany. The conventional view of lean startup ideation methodology is to identify a problem, test your riskiest assumption with a certain success criterion, talk to potential customers before coming up with a solution. Then pivot or persevere until you validate a solution. But it turns out that this conventional view isn’t always the appropriate approach. Here’s how my experience at a Lean Startup Machine(LSM) event in San Francisco earlier this month proves it. You can read the Nir and Far blog post on: Is “Lean Startup” Right for Your Idea? https://www.nirandfar.com/right-for-your-idea/ Nir & Far, a podcast about business, behaviour and the brain by Nir Eyal. If you enjoy this podcast, please subscribe on iTunes and leave an iTunes review. It will greatly help new listeners discover the show. Please visit my website Nir and Far for other info about my writing, books and teaching: http://www.nirandfar.com/ --- Support this podcast: https://anchor.fm/nirandfar/support
Today I speak to Anirudh Narayan author of an amazing new book called Scale Smart: How To Get Your First 1,000 Customers in India. Scale Smart is an actionable guide to start and scale a startup in India., So in this podcast, we talk about great digital marketing strategies - Facebook, Youtube, Whatsapp, email marketing, etc you can use today to get your startup off the ground. We also talk about his time at Shutterstock with a 250K budget to life as a digital nomad in South America and much more! In this conversation we talk about: Examples of Indian focussed growth stories When should you start the growth hacking process? Product market fit. Focus on consistency, not virality It's your responsibility to build a community and not sell Get smarter using Facebook Life in the US and South America Example growth hacks and experiments at Shutterstock. Email marketing edge case examples. Build relationships offline Youtube marketing examples - create primary, secondary, tertiary content vidIQ is the tool that helps you learn how to get more views and subscribers Social influencers -Still the number one way to push things out and much more links Information for the book: http://bit.ly/book-landing-page Buy the book on Amazon: http://bit.ly/scale-smart A video testimonial for the book from Shradha Sharma: http://bit.ly/yourstory-testimonial learn something new in 2019 - Try Premium free for 2 months and access all my classes! https://www.skillshare.com/r/user/neilpatel Skillshare is an online learning community with thousands of classes in design, business, tech, and more. Anyone can join the millions of members in our community to learn cutting-edge skills, network with peers and discover new opportunities
About Our Guest Jeremy Horn is an award-winning, product management veteran with 2 decades of experience leading and managing product teams. Jeremy has held various executive and advisory roles, from the founder of several start-ups to driving diverse organizations in online services, consumer products, and wearables. As founder of The Product Group, he has created the largest product management meetup in the world (16k+ members in NYC) and hosts the annual awarding of The Best Product Person. Accelerating the next evolution of product management, Jeremy acted as creator and instructor of the 10-week product management course at General Assembly and The New School, and mentoring at Women 2.0 and Lean Startup Machine (where is has been a judge).Episode Summary Jeremy shares how his path of computer programming at five years old has helped him stay ahead of the curve and what is coming in the future of artificial intelligence. He also shares his secrets of building a 16k plus meetup group. Insights From The Episode: The power of being ahead of the curve and changing with the times and technology The importance of vision New roles in agriculture, artistry, and writing being needed The importance of AI technology and how it is creating new job opportunities Insights into Product Management The secrets of a great Product Manager Insights into the keys to a strong project manager Insights into Lean Methodology The importance of Road Mapping Insights into companies generating revenue over time Keys to product success Insights into Product Meetups Strategies to grow a meetup to 16k How to set goals and achieve them Three Things Jeremy Looks For in Project Managers: A drive to help others Creativity A people person Quotes From The Show: "Roadmapping is critical, its how you keep yourself on track, it's how you communicate with what you're doing internally and externally." - Jeremy Horn episode #113 “When you think about AI, it can solve more problems at a greater scale than ever before.” - Jeremy Horn episode #113 "Don't be a victim of death by comparison." - Kevin Y. Brown episode #113 “AI is creating new opportunities for people who would not have had opportunities for jobs.”- Jeremy Horn episode #113 “I didn’t pick product management as much as...i just realized I was doing it.”- Jeremy Horn episode #113 “The best reason to go into product management...is you want to help people.”- Jeremy Horn episode #113 “You are really in it to solve problems and generate revenue for the business.”- Jeremy Horn episode #113 “A product managers will have a road map...at the end of the day you have to be a people person.”- Jeremy Horn episode #113 “Don’t build anything just do a quick tiny slice and throw it out there, if it doesn't work, try something else.”- Jeremy Horn episode #113 “Make sure you can be very adaptive.”- Jeremy Horn episode #113 “Even Apple does research...market testing and experiments.”- Jeremy Horn episode #113 “The meetups are laidback roundtable style..diving into product problems.”- Jeremy Horn episode #113 “You always want objectives to be measurable you always want the results to be verifiable but someone else, not opinionated.”- Jeremy Horn episode #113 Key Components to a Company Like Apple Consistently Being Able to Put Products Out: 1. User testing 2. Experiments Three Things Why One Products Sells vs. another: 1. Who has the better marketing 2. Who has a better market fit with the right movers in the industry faster 3. Who executes faster Resources Mentioned: Google Cloud, Python Cloud Favorite Quote/Motto: “Just do it” - Nike Favorite Book: The Neverending Story by Michael Ende Three keys to creating your best life: Don’t forget to prioritize your happiness Don’t overthink it Build relationships Stay Connected: Create Your Life Series: https://www.facebook.com/cylseries/ https://www.instagram.com/cylseries/ Kevin: www.kevinybrown.com www.instagram.com/kevinybrown www.twitter.com/kevinybrown www.facebook.com/kevbrown001 Jeremy Horn: http://theproductguy.com/ http://twitter.com/theproductguy https://www.facebook.com/theproductguy https://www.linkedin.com/in/theproductguy www.theproductgroup.org www.theproductmentor.com Subscribe to our podcast + download each episode on itunes, google play, stitcher and www.createyourlifeseries.com/podcast
Assumptions will never become facts untill you validate it. How to validate your idea? Design helps. Grace Ng, Co-Founder of Lean Startup Machine shared how and why she built the Javelin Board and many interesting ideas about optimisation in design needs for questions. As a female entrepreneur, she has also observed how the global scene is opening up to women in technology ecosystem. When you're focusing on the design, the biggest design challenge is to validate the customer's problem. Grace has really good ideas about how to build your startup and integrate design into what you do, talk to your team, design for success, and make it happen. Show Notes: Jump ahead to topics 02:24 Grace Ng Introduction 04:18 How Grace started design work in startups 09:35 The framework works effectively in International startups 12:34 Differences between Chinese entrepreneurs and International teams 14:24 More opportunities for female entrepreneurs all over the world 17:39 Drop your ego out of the door 21:14 Become the biggest support for your co-founder 22:06 The next step for Lean Startup Machine Methodology
Step 1: Validate your assumptions! Startups all over the world make the same mistake; they build a startup based on assumptions, with no data to validate a need. Trevor Owens, Co-Founder of the Lean Startup Machine, and author of The Lean Enterprise takes us through his winning method. His vision: "I want to create more millionaire entrepreneurs; if you really want to start a unicorn, it really helps if you already built a successful company, it really helps even more if you have a few million in your bank." China's start-up scene is energised by top down support and heavy competition. Trevor shares his secret to help startups validate and pivot to beat the competition. The focus is on building a company which impacts your consumers life; the money is a by product, not the goal. Listen in for the lean startup method from the master himself. Show Notes: Jump ahead to topics 2:00 Trevor Owens Intro 7:00 Invalidating ideas using the Lean Startup Method 14:00 Why Trevor has brought LSM to China and why it works so well in China 18:15 China is the only real Silicon Valley Competition 24:00 Lightning round question - How to do the method now 26:50 contact Trevor Owen direct!
Rajiv Menon is an entrepreneur, consultant, and mentor. He is the Founder/Solution Architect at Informulate, a unique software services consultancy that employs Lean Startup and Agile methodologies, launched in 2006. He launched Talent4Startups.org, a free, non-profit portal for startup founders to collaborate with students and professionals in 2014. He is committed to the Lean and Agile methodologies. Rajiv is the founding organizer of the Orlando-based Lean Startup Practitioners group. He is a mentor through workshops, events and accelerators - notably VentureScaleUp, WeVenture and Lean Startup Machine. Show notes at http://hellotechpros.com/rajiv-menon-entrepreneurship/ Sponsors Burdene - The bot that remembers your stuff so you don't forget.
In Folge 003 erzählt dir Manfred Tropper wie er seine Firma mantro auf einen Jahresumsatz von knapp 5 Millionen € gebracht hat und wie sich mantros Geschäftsmodell vom klassischem IT-Dienstleister hin zum Startup Inkubator für externe Firmen entwickelt hat. Manfred erzählt wie die eigenen Mitarbeiter Startups ausgründen können und warum für mantro das Auflegen eines eigenen Investment Fonds eine gute Idee sein könnte. Show Notes: 00:36 - Vorstellung von Manfred Tropper 02:38 - Wie es zu der Idee zu Mantro gekommen ist 04:01 - Wie Mantro zu den ersten Kunden gekommen ist 04:27 - Warum sich Mantro über die Jahre so stark gewandelt hat 07:13 - Status Quo von Mantro, Mitarbeiteranzahl, Jahresumsatz 08:05 - Mantros Geschäftsmodell und wie sie Startups bauen 10:52 - Wie Mantro an Kunden kommt 13:25 - Fluch und Segen von ihrem Vertriebsmodell 15:07 - Manfreds Gedanken zu einem Mantro Fonds 17:17 - Wie Mantro die eigenen Startups vertrieblich unterstützt 18:47 - Wo man mehr über Mantro lernen kann 21:50 - Was Manfred anders machen würde, wenn er Mantro nochmal gründen könnte 22:12 - Manfreds Startup Curriculum für angehende Gründer 24:08 - Buch und Blogempfehlungen 25:34 - Mantros Tool Setup 27:15 - Manfreds letzter Tipp für die Zuhörer Buch und Blogempfehlungen: Eric Ries - The lean startup Tool Setup: Google Analytics Email Marketing: Mailchimp Kommunikation: Slack Softwareentwicklung: Jira Mehr Infos: mantro Webseite Manfreds Email: manfred.tropper@mantro.net 12 min me Meetup
The Top Entrepreneurs in Money, Marketing, Business and Life
Ben Fisher, the co-founder of Lean Startup Machine, and Alchemy. Listen in as Ben talks about his growth process with both Lean Startup Machine and Alchemy, what he learned, and what lessons can be applied universally. Ben, a New York Citybased designer + hacker, cofounded Lean Startup Machine and Alchemy (acquired by Red Rover in 2013). Time Stamped Show Notes:01:08 – Nathan’s introduction 01:35 – Welcoming Ben to the show01:50 – Talking Lean Startup Machine02:00 – You will fail, you will focus on the wrong stuff.03:23 – Lean Startup Machine started as a weekend-long experiment04:25 – The ascension of Alchemy Labs06:14 – Collaboration software—Google Group meets LinkedIN07:30 – WeWork was one of the earliest customers…bottom line at $100/mo08:50 – By the time they raised $60K in funding, they realized they didn’t have the energy to build the company—they therefore jumped on an acquisition offer11:38 – Ben was drawn to Jordan because he’s a fantastic marketer12:27 – People pay a ton of money on user-acquisition, but it’s highly inefficient14:00 – 100 paying customers right now—not profitable, but close!15:05 – Currently have raised $300K (originally wanted to boostrap)15:58 – SkinnyAndBald Famous 5Favorite Book? – Thinking in SystemsWhat CEO do you follow?— Brian FentyWhat is your favorite online tool?—Duet DisplayDo you get 8 hours of sleep?— NoIf you could let your 20 year old self know one thing, what would it be?—Collaborate more. 3 Key Points:Don’t try and do it all yourself. Being profitable isn’t important at the onset.If you don’t have the energy to do something right, don’t do it at all. Resources Mentioned:Edgar – Nathan uses Edgar instead of other scheduling tools for Twitter because Edgar cycles through content over and over (buffer/others you have to re-input content over and over – time consuming). In the last several months, Edgar has driven Nathan over 3728 clicks that he didn’t have to work or pay for.Host Gator - Powerful web hosting made easy and affordable.Duet Display – The online tool Matthew can’t live withoutThinking in Systems – Ben’s favorite business bookBrian Fenty – The CEO Ben closely follows Listen to The Top if you want to hear from the worlds TOP entrepreneurs on how much they sold last month, how they are selling it, and what they are selling - 7 days a week in 20 minute interviews! Join the Top Tribe at http://NathanLatka.com/TheTop The Top is FOR YOU if you are: A STUDENT who wants to become the CEO of a $10m company in under 24 months (episode #4) STUCK in the CORPORATE grind and looking to create a $10k/mo side business so you can quit (episode #7) An influencer or BLOGGER who wants to make $27k/mo in monthly RECURRING revenue to have the life you want and full CONTROL (episode #1) The Software as a Service (SaaS) entrepreneur who wants to grow to a $100m+ valuation (episode #14). Your host, Nathan Latka is a 25 year old software entrepreneur who has driven over $4.5 million in revenue and built a 25 person team as he dropped out of school, raised $2.5million from a Forbes Billionaire, and attracted over 10,000 paying customers from 160+ different countries. Oprah gets 60 minutes or more to make her guests comfortable to then ask tough questions. Nathan does it all in less than 15 minutes in this daily podcast that's like an audio version of Pat Flynn's monthly income report. Join the Top Tribe at http://NathanLatka.com/TheTop
Jen Du doesn't hate Mondays anymore... She hates Fridays! She's never felt more excited to start her workday…ever. Why? Jen is the creator of ‘Before' Elixir, an innovative, all-natural tonic preventing the flush and hangovers resulting from drinking alcohol. Believe it or not, she actually developed the idea during a Business School project. During 2013, while a business student at Rutgers, Jen participated in a workshop called ‘Lean Startup Machine'. As part of her project, she surveyed hundreds of people and found an overwhelming need in the market for a product just like Before Elixir. To her surprise, not only did she win the competition but she did so with stellar reviews and overwhelming advice to make the product a reality. Since her plan was always to work at a tech company or in consulting, she put the idea on the back burner. Not for long, though! It was in just her first year at Dell that she got serious about creating the formula and seeking funding. She attended a lot of events, including a meet-up called Co-Founders Austin, a networking event for local people involved in startups. The idea behind Co-Founders Austin is to connect sole-founders with partners who are experts in the areas they need help in. She was looking for a biochemist, and through this group, she was connected to a local angel investor who is a big philanthropist when it comes to entrepreneurship and science. And with that investment, she was able to start her R&D! She literally made several variations of the elixir and sent them in tiny test bottles to friends, family and literally anyone who was willing to try the product. The overwhelming response was positive and her next step was finding a manufacturing company that made the elixir taste good. In 2015, she launched Before Elixir through a crowd-funding campaign to finance a full run of the product for sale to the public. She surpassed her goal, with 110% funded and $14,000 in the bank. With those funds she was able to make changes to the taste, the packaging, some of the ingredients, and continues to find ways to improve with each manufacturing run. Within just the past year, she has gotten Before Elixir into 8 stores in Austin, including a full-service grocery popular in Austin, called Wheatsville. In the first week there, she sold 150 bottles, coming out as the #13 most popular drink out 200+ beverages they stock! Before Elixir has also acquired Australian distribution and is currently available in 17 countries worldwide. 2016 sees Before Elixir launching on Amazon, and a push to get in even more stores in Texas as well as a drive to reach shelves in California, where currently 40% of their internet sales are generated. In just the first year of business, Before Elixir has received outstanding press from Food & Wine, GQ, Mashable, The Guardian, Bustle, Product Hunt, Brit+Co just to name a few. On a personal note, Jen has just launched a new site, called The Fierce Founder, where she shares her personal journey of starting her first company, including all the highs and the lows, and what it takes to be a fierce female entrepreneur. Her goal is to share as much as she can to help others accomplish something they've never done before. If you're listening to the nay-sayers, you're limiting yourself. You have to throw that fear of failure and judgment out the window to get what you want in life. If you want to feel inspired, and learn how to have your personality shine out to the world through your brand, this episode of The Bold Life Movement with Jen Du is a must. SOME QUESTIONS I ASK: What strategies did Jen use to raise the money for researching and developing ‘Before' elixir? Why did she choose the IndieGoGo platform for her crowd-funding campaign? What factors influenced her marketing decisions? What existing product influenced her most? How did Jen go about getting her product into stores? What did the transition from a ‘day job' to launching a start-up look like? IN THIS EPISODE, YOU WILL LEARN: What ‘lean' methodology is and how it compares to ‘traditional' business Why it's essential to surround yourself with people who can fill your knowledge gaps What bar ‘trend' has influenced Jen's branding for ‘Before' elixir and why Why Austin is such a fantastic place to run a food/beverage-oriented company What new habits she's had to create as a business owner that she didn't need as an employee Plus much more… DON'T STOP HERE... Before Elixir's site - www.beforeelixir.com Before Elixir Store Locator - www.beforeelixir.com/store-locator ADDITIONAL RESOURCES: Lean Start-Up Machine Workshop - www.leanstartupmachine.com Co-Founders Austin Meetup - www.meetup.com/CoFounder-Austin Indiegogo - www.indiegogo.com Wheatsville Grocery/Natural Foods Co-Op - www.wheatsville.coop
La nuova stagione di Start Me Up si apre con l'esperienza spagnola dei ragazzi di Boosha che usciti vincitori dal contest promosso da Nastartup hanno passato un fine settimana al TAG di Barcellona in Spagna. Di questo e dell'applicazione ce ne parla il CEO, Mario De Girolamo. Si passa poi a Paola Di Rosa e Eleonora Rocca di At-factory che da luglio hanno lanciato la campagna per portare la Lean Startup Machine a Palermo. Infine, direttamente dalla Sardegna Boris Serra che con Zhips vuole portare una antica ricetta sarda in tutta Italia.
La nuova stagione di Start Me Up si apre con l'esperienza spagnola dei ragazzi di Boosha che usciti vincitori dal contest promosso da Nastartup hanno passato un fine settimana al TAG di Barcellona in Spagna. Di questo e dell'applicazione ce ne parla il CEO, Mario De Girolamo. Si passa poi a Paola Di Rosa e Eleonora Rocca di At-factory che da luglio hanno lanciato la campagna per portare la Lean Startup Machine a Palermo. Infine, direttamente dalla Sardegna Boris Serra che con Zhips vuole portare una antica ricetta sarda in tutta Italia.
Michelle Talbert took her life into her own hands after getting married, having two kids, and divorced by the age of 22! Connect with Michelle Talbert! Her Power Hustle Blog and Podcast Having two children under the age of three, and divorced, at a time where Michelle Talbert thought she knew how life was going to go. Michelle started taking classes at the local community college to jump start her life. Since then she has been extremely accomplished in her work along the way! Michelle Talbert would like to share this free report, showing you how to construct emails to send to influencers that should help you get responses! Click here to download it. More about Michelle Talbert Michelle Y. Talbert is a writer, social media correspondent and content producer for live events and publications, including Black Enterprise, Killer Startups, TheGrio, Paul C. Brunson and many others. At the request of the White House's Office of Digital Strategy she covered President Obama's 2015 State of the Union Address from the White House as a Social Media Influencer and recently covered the 46th Annual NAACP Image Awards on behalf of Hyundai's first diversity campaign, as their Social Media Maven. As a ‘non techie' startup founder, Michelle Talbert served as a ‘Sensei' (teams mentor) for the AT&T Hackathon held at Howard University and was a member of the 2014 Lean Startup Machine winning team. As a Relationship Strategist she uses her expertise in social media to write, speak and build programs for relationship building. She's appeared on various radio programs, including WHUR and Sirius/XM and has been featured in EBONY, USA Today and Forbes. After attending community college part-time for 10 years, while working working as a secretary by day and raising her children, she transferred to Cornelland then went on to receive her law degree from Penn with a Business Certificate from Wharton. Michelle left the full-time practice of law in 2012. Episode 173
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Trevor Owens is an author and entrepreneur. He's the co-founder and CEO of Javelin.com - the makers of QuickMVP and Lean Startup Machine. QuickMVP is a service that lets you quickly and easily test business ideas. And the Lean Startup Machine is a workshop that teaches you how to build something customers want and run the right experiments to steer your business in the right direction. Trevor is also the author of the book, The Lean Enterprise, which details how corporations can apply more innovation and Lean Startup to launching new products. Links, Resources & People Mentioned Javelin.com QuickMVP Lean Startup Machine Google Adwords Lean Analytics Ben Yoskovitz Trevor Owens - @TO Omer Khan - @omerkhan Enjoyed this episode? Subscribe to the podcast Leave a rating and review Follow Omer on Twitter Need help with your SaaS? Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Trevor Owens is an author and entrepreneur. He's the co-founder and CEO of Javelin.com - the makers of QuickMVP and Lean Startup Machine. QuickMVP is a service that lets you quickly and easily test business ideas. And the Lean Startup Machine is a workshop that teaches you how to build something customers want and run the right experiments to steer your business in the right direction. Trevor is also the author of the book, The Lean Enterprise, which details how corporations can apply more innovation and Lean Startup to launching new products.Links, Resources & People MentionedJavelin.comQuickMVPLean Startup MachineGoogle AdwordsLean AnalyticsBen YoskovitzTrevor Owens - @TOOmer Khan - @omerkhanEnjoyed this episode?Subscribe to the podcastLeave a rating and reviewFollow Omer on TwitterNeed help with your SaaS?Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Trevor Owens is an author and entrepreneur. He's the co-founder and CEO of Javelin.com - the makers of QuickMVP and Lean Startup Machine. QuickMVP is a service that lets you quickly and easily test business ideas. And the Lean Startup Machine is a workshop that teaches you how to build something customers want and run the right experiments to steer your business in the right direction. Trevor is also the author of the book, The Lean Enterprise, which details how corporations can apply more innovation and Lean Startup to launching new products. Links, Resources & People Mentioned Javelin.com QuickMVP Lean Startup Machine Trevor Owens - @TO Omer Khan - @omerkhan Enjoyed this episode? Subscribe to the podcast Leave a rating and review Follow Omer on Twitter Need help with your SaaS? Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Trevor Owens is an author and entrepreneur. He's the co-founder and CEO of Javelin.com - the makers of QuickMVP and Lean Startup Machine. QuickMVP is a service that lets you quickly and easily test business ideas. And the Lean Startup Machine is a workshop that teaches you how to build something customers want and run the right experiments to steer your business in the right direction. Trevor is also the author of the book, The Lean Enterprise, which details how corporations can apply more innovation and Lean Startup to launching new products.Links, Resources & People MentionedJavelin.comQuickMVPLean Startup MachineTrevor Owens - @TOOmer Khan - @omerkhanEnjoyed this episode?Subscribe to the podcastLeave a rating and reviewFollow Omer on TwitterNeed help with your SaaS?Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support.Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue.Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.
6 jest zaraz po 5, więc to MUSI być jakaś rocznica. Apple Watch na The Verge, Lean Startup Machine już w ten weekend, Rzucanie pracy, Lynda.com. Pamiętajcie, że w każdym […]
Based on his experience running thousands of experiments with entrepreneurs around the world, Trevor–founder of Lean Startup Machine–will discuss how to avoid biasing both your data and yourself.
How do you become a Biz woman who ROCKS? Listen to our Interview with Grace Ng of Javelin.com! Grace Ng (pronouned "eng") created the Lean Startup Machine because she had failed with two of her own startups. The 3 day workshops have grown to be in 150 countries and intimately teach the Lean Startup process. After a few years of this, she launched Javelin as an umbrella company so she could produce products that would fulfill the needs the Lean Startup Machine students were begging for! In addition to the Lean Startup Machine workshops, Javelin also houses great products like Quick MVP (software that helps you see whether your business idea has legs) and the Experiment Board (so you can track your experiments). In this inspiring interview, Grace shares how she felt when her first few business ideas failed miserably, her idea of how to best roll out a product and why The Art of War for Women is her favorite business book! http://BizWomenRock.com/132 Grace's Kick-A$$ Quotes: Ultimately, entrepreneurship is about creating value in the ecosystem, so if you're not creating value, it's going to be very hard for you to acquire customers. We need enough confidence to push forward and believe in our visions, but we also need to be humble. We also need to be aware of when it’s not working. If you can really reduce the time from when you have an idea to testing it and getting the results back, you can actually succeed faster. Grace's Favorite 5: 1. Biz Book: The Art of War for Women People by Chin-Ning Chu (get a free audio of this book now! http://www.audibletrial.com/BusinessWomenRock) 2. Business Tool: pocket 3. Place in Puerto Rico: Restaurant - she's a foodie! 4. Season: she appreciates them all. 5. Candy: anything with chocolate chunks. And she collects gourmet chocolate from around the world! http://BizWomenRock.com/132
Today’s guest Michael Michelini left his job on Wall Street in 2007 and came to China. He’s currently the co-founder and CEO of Social Agent, an online tool that helps businesses leverage Chinese Social Media for sales. In this episode, we’ll find out what drew Michael to China in 2007, how he was able to put together a team for a tech startup even though he doesn’t code, and his experience with China-Axlr8r, one of the premiere tech incubators in China. We’ll also discuss the lay of the land for Chinese Social media. Episode Mentions:China-Axlr8r is a tech incubator based in Dalian, China. They’re currently accepting their 4th class of startups. Application deadline is May 15, 2013. You can apply to China-Axlr8r here.Canton Fair is a huge China Import/Export fair held in Guangzhou twice annually (usually in April and October)The Insourcing Boom an article in The Atlantic discussing the trend of "insourcing"Lean Startup Machine hosts weekend workshops all over the world teaching entrepreneurs the Lean Startup methodologyStartup Weekend hosts events all over the world where entrepreneurs come together, share ideas, and launch startups over one weekendChinese Social Media: Weibo, Weixin (WeChat), QQ, RenRen, KaixinYou can connect with Michael via:@michelini on Weibo@michelini on TwitterMichael’s startup Social Agent is a Chinese social media tool that helps businesses find, track, manage, and report on leads in the Chinese market.Michael also writes a personal blogDownload and SubscribeDownload this episode: right click on this link and choose "save as"Subscribe to China Business Cast on iTunesOr check out the full list on subscription options