Podcasts about lilac festival

Note from Chris (@stromie) - this was intended to be an episode with short interviews with all of the vendors mentioned recorded live at the Lilac Festival (@rochesterlilacfestival), but unfortunately, technical issues are preventing these from being listenable. Instead, I am bringing you some highlights from my discussions with these fascinating people with the hope that you can go visit them either today or tomorrow at the Lilac Festival or at other events and their establishments.Apologies to all of the vendors for the issues and I look forward to doing full interviews with you all very soon!Vendors highlighted:Rob's Kabobs (@robskabobsny) - Farmhouse Table (@farmhousetablefood) - Monroe County Public Library (@roccity_library , libraryweb.org) - Brighton Public Library (@brightonmemoriallibrary) - Common Thread (@commonthreadhxcpodcast) - Joe Bean Coffee (@joebeanroasters) - El Kapitan (@elkapitanroc) - Edgemere Coffee (@edgemere_coffee) - Munchies Empanadas (@munchiesmpanadas) - Lemon Love Stand (@lemonlovestand)Mentioned in this episode:Joe Bean RoastersJoe Bean Coffee - Coffee that lifts everyone. https://shop.joebeanroasters.com

Jenny is the founder of Best Resipe Productions, and she joins Pauly to talk all things Lilac Festival. Her life and career - and this year's Lilac Festival from curating unforgettable food and drink experiences to orchestrating one of Rochester's most iconic annual events, Jenny shares what goes into making the festival bloom year after year. We dive into what's new for this year's celebration, how her company is shaping the local events scene, and the stories behind the scents, sounds, and tastes that make the Lilac Festival so special.Whether you're a longtime festivalgoer or a first-time attendee, this is a behind-the-scenes look you won't want to miss.Mentioned in this episode:Joe Bean Coffee - Coffee that lifts everyone.Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.comDialed In: A Coffee PodcastGet Dialed In to the world of coffee with Aaron and Wade! Tastings, coffee news and opinion and more! https://dialedincoffee.captivate.fmFood About TownFood About Town hosted by Chris Lindstrom, focusing on restaurants, food and drink of all kinds, and whatever topics I want to cover! https://foodabouttown.captivate.fm/

This episode of Just Can't Not features Chris Lindstrom (@stromie) chatting with Magnus (@magnusapollo) to learn about the interactive art he created for the 2025 Lilac Festival (@rochesterlilacfestival)!This project has everything - a photo scavenger hunt of animal art around the park, a giant Magnus along the entrance, laser artwork on rocks, and more! This project is so Magnus and we are all excited to go check it out. Visit the Lilac Festival - it is open today through Sunday May 18th. Enjoy it!Mentions:rocwalk.com - Seneca Park Zoo (@senecaparkzoo)Mentioned in this episode:Joe Bean RoastersJoe Bean Coffee - Coffee that lifts everyone. Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.com

The Rochester Lilac Festival (@rochesterlilacfestival), a celebrated institution marking the commencement of spring and the festival season, is ready to kick off on Friday May 9th! This year, the festival commemorates 127 years of tradition, having evolved from a modest gathering into a grand ten-day event that attracts over half a million visitors. Guests can expect diverse attractions, including an enhanced VIP experience, a farmer's market featuring local vendors, and a lineup of musical performances that resonates across genres. And don't forget about the food and drink options! The festival not only showcases the exquisite beauty of lilacs but also fosters community engagement through inclusivity initiatives such as ASL interpretation and sensory spaces for families. roclilacfest.comMentions:Casa Larga (@casalargawinery) - Rohrbach Brewing (@rohrbachbrewingco) - Firefly Mobile Bar (@fireflynectarmobilebar) - Red Jacket Juice (@redjacketny) - 1911 Cider (@1911established) - Bully Hill Vineyards (@bullyhillvineyards) - Northglow Photography (@northglowphotography) - Monroe Med Spa (@monroemedspa)Cruel Summer (@cruelsummerband) - Chayce Beckham (@chaycebeckhammusic) - Beach Weather (@beachweather) - Katie Pruitt (@katiepruittmusic) - The Aces (@theaces)Mentioned in this episode:Joe Bean RoastersJoe Bean Coffee - Coffee that lifts everyone. Use promo code Lunchador for 15% off your order! https://shop.joebeanroasters.comCheck out the Pauly Guglielmo Show (@googs0105) each Sunday to learn about the ups and downs in business and life!Mind of MagnusCheck out Mind of Magnus at magnusapollo.com, and leave him factoids at 585-310-2473! https://mind-of-magnus.captivate.fm

He was cool before PR was en vogue. On this edition of the "Behind the Badge with MCSO" Podcast, if you don't already know him, meet "Uncle Phil" Salamone. Watch as Monroe County Sheriff Todd Baxter and Co-host Deputy Sanders Tisdale interview the Rochester icon who is usually making sure everyone has a great day in our community. Whether working security at the Kodak Center, Rochester Amerks, Lilac Festival, or working as a parking attendant at Innovative Field, home of the Rochester Red Wings, (and so many other ROC venues), "Uncle Phil" makes you feel welcome and at home. His signature line, "Uncle Phil Loves You" is uniquely his and has a way of warming everyone's heart.

We headed to the island the first weekend of the Lilac Festival. Sadly the trip was not the same as I received news before getting to the island my dad suffered a stroke (he is doing well lots of PT ahead of him) so I was not quite all there. I truly just focused on time with my loved ones and barely took photos. But I share what we did and a few new things I saw including the updated Stonecliff Manor and Richard and Jane Manoogian Art Museum. www.theinnatstonecliff.comwww.totallymackinacislandpodcast.com

June 9, 2024 ~ Host Dave Lorenz tlaks about the Lilac Festival at Mackinac Island, Shanty Creek Resort, and more!

Alex and Nic are joined by Jen Hall to talk Critical Mass event, new road rules in British Columbia, the Lilac Festival in Calgary, and the pedestrianization of 17th Avenue. We discuss the experiences of cyclists and pedestrians, the need for safer streets, and the impact of street closures on urban mobility. Finally touching on the importance of empathy and awareness in urban planning and transportation.Send us a question: radiofreeurbanism@gmail.comPatreon: patreon.com/RadioFreeUrbanism Instagram: https://rb.gy/ezn9rzX(Twitter): https://x.com/RFUrbanism?s=20Alex: https://www.youtube.com/@humanecitiesEthan: https://www.youtube.com/@climateandtransitNic: https://www.youtube.com/@nicthedoorJen: https://www.youtube.com/@HallsEmporiumLinks:BC Safe Passing: https://tinyurl.com/2rv7fsm6Lilac Festival: https://www.cbc.ca/news/canada/calgary/lilac-festival-calgary-4th-street-1.7221518Selling Backyards for Cash: https://www.businessinsider.com/california-housing-crisis-man-made-money-selling-backyard-with-buildcasa-2024-6?amp Pedestrianizing 17th Avenue: https://globalnews.ca/news/10417262/calgary-beltline-pedestrianization-petition/ Survey: https://www.beltlineyyc.ca/17_ave_open_street

This is the last episode with Dominick from the Mackinac Parks, BUT it is not the last ever. This was recorded prior to the full season so once that wraps up he has agreed to come back on with more great info. Learn about the Mackinac airport to the cemeteries. This week is also when we head to the island for the Lilac Festival. Beyond excited.www.mackinacparks.comwww.totallymackinacislandpodcast.com

The guys talk about 4-wheelers in the city, Top Golf getting the OK, and a Town Supervisor suing Pittsford. Extended and early version of the episode at www.patreon.com/innerlooppodcast

Bob talks to Zach Baxter, Jake Meline and Eathan George about winning the Best Red Leg Competition, Bob reads a RPD press release, Bob talks bridge repair, the Lilac Festival, and the AFl CIO endorsing Meeks.

In the second hour of "Connections with Evan Dawson" on Monday, May 13, 2024, we talk with Danielle Ponder, EKUA and Chi the Realist about their upcoming Lilac Festival performances, their music, and the state of the music industry.

Wease discusses his inability to get out of his bigass bathtub, looks ahead to the Lilac Festival that Dino is hosting again, and explores why rich people still use private bookies

It's finally that time to share for the Opening Dates for so many of the businesses on Mackinac Island. Which congratulations for the #2 Flower Festival winner to the Lilac Festival on the island. Then learn about the food at the Fort Mackinac Tea Room.www.totallymackinacislandpodcast.comwww.grandhotel.comwww.mackinacparks.comhttps://10best.usatoday.com/awards/travel/best-flower-festival-2024/

Don't you think it is time to visit Rochester New York? Even if you are already a local you'll want to make sure you don't miss episode 83 ROCthecitywithHope. Our terrific guest in this episode is Hope Breen who joins us to share all the things that “Roc” about Rochester! Hope helps connect people to restaurants, attractions, events, parks, stores, and more. There is so much in the area that you can spend time doing with your friends and family! It's time to ROCthecitywithHope! About Hope Breen, Founder, ROCthecitywithHope Email: hope@rocthecitywithhope.com LinkedIn: www.linkedin.com/in/hopebreen Hope, the founder of ROCthecitywithHope, a platform dedicated to helping locals become tourists and creating Rochester, NY enthusiasts, works as a regional tourism influencer to promote her hometown. Connect and Follow ROCthecitywithHope: Website: www.rocthecitywithhope.com Instagram: www.instagram.com/rocthecitywithhope Facebook: www.facebook.com/rocwithhope TikTok: www.tiktok.com/@rocthecitywithhope ROCthecitywithHope started in 2017 when Hope was finishing up her Associate's Degree from Monroe Community College in Travel & Tourism. Her internship to graduate had her volunteering over 80 hours at Lilac Festival, helping visitors plan the rest of their vacation while they were in the area. After her internship ended, she had so much fun sharing with tourists all her favorite places around Rochester that a few weeks later, ROCthecitywithHope was born! More About That Sounds Terrific - Host Nick Koziol For more information on our Podcast, That Sounds Terrific visit our website at www.thatsoundsterrific.com  and be sure to follow us on Facebook, Twitter, and Instagram. If you or someone you know are doing some terrific things that should be featured by our show then be sure to reach out by emailing us at thatsoundsterrfic@gmail.com. Special Thank You to Our Sponsors & Key Supporters: Chris Jones of Chris Jones Media for the Introduction and Outro recordings for That Sounds Terrific.  Into and Outro animation created in collaboration with Ben Albert of Balbert Marketing, LLC. Boost your business popularity, traffic, and conversions online!   The video and audio portions of this podcast are powered by the Vidwheel Creator Network. Join Neil Carrol and be a part of the network that allows you to learn and develop video skills. Make powerful video content while looking terrific on camera so that you can sustain and grow your businesses. Reach a wider audience of clients and partners who need to hear your message and develop the flexibility in your businesses to thrive in a turbulent world.  --- Support this podcast: https://podcasters.spotify.com/pod/show/thatsoundsterrific/support

The time is here both for the Lilac Festival and for us to head to the island. Be sure to check out the link provided for all the Lilac Festival activities. Also vote for your favorite poster to win the People's Choice.www.mackinacisland.orgwww.totallymackinac.comwww.grazebyerica.com

Mark and Shane talk PGA, Lilac Festival, and how embarrassing garbage plates are. Subscribe at www.patreon.com/theinnerlooppodcast

Scott is questioning the way his wife enjoyed the Lilac Festival

Bob talked about the Lilac Festival.

The Break Room (MONDAY 5/15/23) 7am Hour Includes: 1) Based on the experience of multiple attendees at this very popular Rochester festival, you have no idea how safe to feel moving forward.  2) You might be mad at grandma for getting herself into this situation but if she's in a tough spot, you have no choice but to help!  3) If we get one of these here in Rochester, there better be sharks! 

Bob talked about Title 42 ending, AM radio, a homicide over the weekend, and the Lilac Festival.

Bob talked to Livingston County administrator, Ian Coyle, about Medicaid and immigration. Bob also talked about the Lilac Festival.

Bob talked about Adam Urbanski, the PGA, safety, the Lilac Festival, and Fairlife. Rylie Jayne and Bob talked about entertainment, and beard care.

Bob talked about the Lilac Festival, Zelenskyy visiting DC, Fabian Rivera, a shortage of baby formula and children's cold medicine, and solar power.

Peace, Love & Lilacs- yes I am obsessed with this theme. For 10 days Mackinac hosts a Lilac Festival that include so many fun events. This in my opinion is what truly launches the full season on the island. Tune in to hear all about what the island offers. Also be sure to go to my blog below for links or go to Mackinac tourism page for all listed events. www.totallymackinac.com www.mackinacisland.org @totallymackinacislandpodcast on Instagram

Jeff and Jack have a freewheeling conversation that covers Australia's obsession with Hawaiian BBQ, sparking joy, upcoming live events, burnout, and more. This is one of the most open, honest, and free-flowing conversations we've had on VM Live. Notes: Australia's obsession with BBQ Hawaiian food, shortening words unnecessarily, and why there are no Burger King's down under. If you could draw your week as a roller coaster, what would it look like? - A callback to our live talk with Weston Karnes who created the card game for men's mental health, “Let's Get Real, Bro.” - https://youtu.be/7c01qwyZgEE Should you use the word should? (and other philosophical questions) What up with Jeff and busses? Adult coloring and the zen of cabinet making Duct tape and cable management Being lucky enough to love what you do for work Why entrepreneurs suck Sparking Joy Jeff's first talk will be at the Lilac Festival: https://rochesterevents.com/lilac-festival/ How men are hurting the men's mental health cause Jack now sleeps like a normal person The official VM Comedy Night Fundraiser announcement: https://www.carlsoncomedy.com/ How burnout has affected Visible Man The real meaning of brotherhood Links GET YOUR TICKETS TO THE VM COMEDY NIGHT FUNDRAISER: https://ci.ovationtix.com/35843/production/1121480?performanceId=11068573 Subscribe to Beck's Kid's YouTube Account: https://www.youtube.com/channel/UCHKpj0_F_zTScHPAoBwNwZQ Support VM: https://www.patreon.com/visibleman National Suicide Prevention Lifeline: 800-273-TALK (800-273-8255) or text “VM” to 741741 American Foundation for Suicide Prevention (AFSP) Loss Survivors: https://afsp.org/ive-lost-someoneAFSP After an Attempt: https://afsp.org/after-an-attempt National Alliance on Mental Illness (NAMI) for family members and caregivers: https://www.nami.org/Your-Journey/Family-Members-and-Caregivers NAMI: https://www.nami.org/home Join Us: https://discord.gg/YbQDWqUC Visible Man: https://www.visibleman.org/ YouTube: https://www.youtube.com/channel/UCSPFY2_fDLiw0WLcxZErasg Facebook: https://www.facebook.com/visibleman.org/ Twitter: https://twitter.com/VisiblemanO Instagram: https://www.instagram.com/visibleman_org/ Catch up on past episodes here: https://visibleman.org/the-visible-man-podcast/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/visibleman/message Support this podcast: https://anchor.fm/visibleman/support

Jeff and Jack have a freewheeling conversation that covers Australia's obsession with Hawaiian BBQ, sparking joy, upcoming live events, burnout, and more. This is one of the most open, honest, and free-flowing conversations we've had on VM Live. Notes: Australia's obsession with BBQ Hawaiian food, shortening words unnecessarily, and why there are no Burger King's down under. If you could draw your week as a roller coaster, what would it look like? - A callback to our live talk with Weston Karnes who created the card game for men's mental health, “Let's Get Real, Bro.” - https://youtu.be/7c01qwyZgEE Should you use the word should? (and other philosophical questions) What up with Jeff and busses? Adult coloring and the zen of cabinet making Duct tape and cable management Being lucky enough to love what you do for work Why entrepreneurs suck Sparking Joy Jeff's first talk will be at the Lilac Festival: https://rochesterevents.com/lilac-festival/ How men are hurting the men's mental health cause Jack now sleeps like a normal person The official VM Comedy Night Fundraiser announcement: https://www.carlsoncomedy.com/ How burnout has affected Visible Man The real meaning of brotherhood Links GET YOUR TICKETS TO THE VM COMEDY NIGHT FUNDRAISER: https://ci.ovationtix.com/35843/production/1121480?performanceId=11068573 Subscribe to Beck's Kid's YouTube Account: https://www.youtube.com/channel/UCHKpj0_F_zTScHPAoBwNwZQ Support VM: https://www.patreon.com/visibleman National Suicide Prevention Lifeline: 800-273-TALK (800-273-8255) or text “VM” to 741741 American Foundation for Suicide Prevention (AFSP) Loss Survivors: https://afsp.org/ive-lost-someoneAFSP After an Attempt: https://afsp.org/after-an-attempt National Alliance on Mental Illness (NAMI) for family members and caregivers: https://www.nami.org/Your-Journey/Family-Members-and-Caregivers NAMI: https://www.nami.org/home Join Us: https://discord.gg/YbQDWqUC Visible Man: https://www.visibleman.org/ YouTube: https://www.youtube.com/channel/UCSPFY2_fDLiw0WLcxZErasg Facebook: https://www.facebook.com/visibleman.org/ Twitter: https://twitter.com/VisiblemanO Instagram: https://www.instagram.com/visibleman_org/ Catch up on past episodes here: https://visibleman.org/the-visible-man-podcast/ --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app --- Send in a voice message: https://anchor.fm/visibleman/message Support this podcast: https://anchor.fm/visibleman/support

Bob talks about the Lilac Festival

With a talent for creating special events that blossomed while working for her dad's car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester, and began serving as the executive director of the internationally known Lilac Festival. Later on, she headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left,” a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. Nicole has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. On this episode of Destination on the Left, I host a question and answer session about Break the Ice Media's acquisition of Travel Alliance Partners (TAP). This is such an exciting opportunity, and I'm thrilled that we can continue to bring together tour operators, suppliers, destinations, and travel buyers to collaborate on creating and promoting travel products. I also want to highlight TAP Dance, which we're excited to be convening in person in Branson, MO, this May, as a crucial step toward reinvigorating the tour market.   What You Will Learn in This Episode: A brief history of Travel Alliance Partners (TAP) Break the Ice Media's role as a PR and digital marketing agency that works on strategy and why TAP is an excellent addition to the team The new business model for TAP and what it offers destinations, travel buyers, and suppliers Why collaboration is vital to the continued strength of the travel and tourism industry The importance of building a partnership of travel professionals with high standards of business ethics, and product quality and how that ethos allows them to develop joint marketing opportunities and share business practices in an environment of mutual trust and respect How travel professionals can get involved with TAP, and why the 14 legacy partners form a solid foundation for future collaborations Upcoming TAP events — including TAP Dance in May 2022 Goals and visions for TAP going forward into recovery for the travel and tourism business Break the Ice Media and Travel Alliance Partners Serge Talbot founded travel Alliance Partners (TAP) in 2001 to bring together a partnership of travel professionals with similar business ethics and product quality. TAP partners leverage joint marketing opportunities and use one another's products and services in the spirit of mutual trust and respect. During the past 20 years, TAP has become known for its innovative ideas — they were the first to introduce the concept of guaranteed departures, pioneered the TAP Dance conference to allow industry professions to collaborate, and were the first in 2020 to announce a virtual event. TAP was recently acquired by Break the Ice Media, and it went from a tour operator-owned company to a management marketing company-owned organization, but what TAP does and what it provides won't change going forward. Building Mutually Beneficial Relationships Break the Ice Media is excited to have acquired TAP and is committed to continuing the spirit of collaboration that is key to building a successful business. In 2020 Break the Ice Media did a research study to determine how collaboration impacts the travel and tourism industry. And through that study, learned that 90% of the respondents are confident that relationship building is the future of helping the travel and tourism industry survive and thrive. TAP's mission is to build a partnership of travel professionals with high standards of business ethics and product quality with the intent to buy and sell products from each other and benefit from collective buying power and develop joint marketing opportunities in an environment of mutual trust and respect. How to Get Involved with TAP There are several ways to collaborate with TAP. They have 14 legacy partners who form the organization's solid foundation and have developed two new partner levels, Growth and Collaborative, that people can now join without the equity buy-in to receive a variety of valuable benefits. They also have Preferred Professional Travel Providers (PPTP), who gain increased exposure to TAP's partners and enjoy collaborative marketing benefits. TAP supports travel buyers with weekly webinars where our partners host a call and discuss specific travel itineraries, so they dig into the details. Break the Ice Media and TAP continue to be the place where a wide variety of audiences and members can come to find business growth. Resources: Website: https://www.tapintotravel.com/ YouTube: https://www.youtube.com/watch?v=4q2haO5JlJM&feature=youtu.be TAP Events: https://www.tapintotravel.com/events/tap-dance/ For more information about TAP or to find out how you can get involved contact: Lisa Doerner – Executive Director: Lisa@travelalliancepartners.com 585-308-9802 (office) 585-330-9797 (cell)

With a talent for creating special events that blossomed while working for my dad's car stereo shop, Nicole got her start in marketing at Frontier Field in Rochester and began serving as the executive director of the internationally known Lilac Festival. Later on, she headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left,” a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations digital and traditional channels. She has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. On this episode of Destination on the Left, Nicole Mahoney highlights the importance of collaboration. In this ever-changing world, it's essential to find ways to collaborate in order to survive and thrive. We need to step outside our self-imposed silos and actively seek out opportunities to create partnerships with others that move the whole travel industry forward. What You Will Learn in This Episode: Why the global events mean it's more important than ever to connect positively with others How collaboration can be powerful in the travel and tourism industry The situation that helped Nicole understand the power of collaboration What makes some partnerships successful, while others struggle to get off the ground An overview of the findings from Nicole's 2020 research study on collaboration in the travel, tourism, and hospitality How perceived competitors can use coopetition to accomplish something bigger than themselves The three different types of collaborators and how each one affects and how they come together to form a framework for success A Passion for Collaboration Nicole shares her personal experience of building a community collaboration from the ground up when she was involved in the Rochester Frontier Field project. She describes how her experience of town-wide cooperation led to her subsequent passion for finding ways to build successful partnerships in the travel and tourism industry. Bringing a community together to make something happen is magical — and it's what sets the groundwork for success during challenging times. Nicole and her partner Susan Baier teamed to conduct a study on the effects of coopetition. This term refers to those times when perceived competitors come together to accomplish something more significant than they could achieve alone. Breaking Out of Silos As travel and tourism industry professionals, we need to harness the power of collaboration with other organizations — even with our competitors. Recognizing and understanding the positive impacts of inter-organizational collaborations on business success is key in effectively leveraging our available tools. As Nicole says, collaboration is the exponential multiplier that makes one plus one greater than two. When we commit to working in partnership with others, we can move forward faster and more effectively. A Collaboration Framework There are often challenges on the path to achieving successful collaboration, and Nicole describes why she grouped these challenges under three broad headings. The three C's framework comprises communication, commonality, and commitment; while some specific challenges may be encountered more often than others, Nicole explores why it is clear from her research that overcoming challenges in all three areas is critical for collaborations to be successful. This framework is critical in identifying opportunities in the face of adversity, and professionals and organizations that are able to navigate these three areas can thrive under any circumstances. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/ Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

It's a whole bunch of topics tonight! Cayden, Dj Lu, & Maximo Suave talk Lilac Festival returning! Who got arrested in the ROC now? La Bamba! Indie Spotlight on Asylum Pro Wrestling! Plus, much more! Don't forget Jay Vision is back!

With a talent for creating special events that blossomed while working for my dad's car stereo shop, I got my start in marketing at Frontier Field in Rochester and began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left,” a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. On this episode of Destination on the Left, I discuss why I'm starting 2022 with a sense of reflection, renewal, and anticipation for what is ahead. Since 2020 I have been on a journey to understand the world in a broader sense, which has led to a search for greater meaning and a focus on intentionality in my actions. This week I want to share what I have done to understand differences, identify opportunities for personal growth, and take action to help make my world more equitable, diverse, and inclusive. What You Will Learn in This Episode: How the Break the Ice Media team explored the topic of what diversity, equity, and inclusion meant to them and defined the actions they could take to make a difference How Nicole became the Chair of the Diversity, Equity, and Inclusion Committee for the New York State Tourism Industry Association How the 2021 Travel Unity Summit helped the industry focus on the importance of increasing diversity The difference between equity and equality and why it is important How to take your own incremental action by taking the Travel Unity Individual Pledge, which is for all who believe the world of travel should be welcoming to people of all backgrounds and abilities What the Break the Ice Media team identified when they dug into their core value of equity and how they sought more diverse perspectives How rounding out the team led to an invitation for Break the Ice Media to pitch to Cayuga County and Auburn, New York, for their Harriet Tubman Equal Rights Heritage Campaign to commemorate the 200th Birthday of Harriet Tubman in 2022 Reflecting on Our Journey in Diversity, Equity, and Inclusion Over the last two years, my small company has been grappling with how we fit within the Diversity, Equity, and Inclusion conversation, and we have really committed to educating ourselves around the topic. I was very candid in Solocast 16 about the team's journey to live out the ‘equitable' core value within our company, and we have recently reflected on our most recent client work to see how it is significantly impacting our collective worldview. When examining how we aligned with our values, we found that we needed to work on developing more diverse partner, freelance, and subcontractor relationships to ensure we represent a wide range of viewpoints. Being Intentional Big things will happen when you set your intentions and start to take action. You may feel as if you are taking baby steps at first, but time will pass, and you will realize that all those incremental moves have led to a monumental shift and change in your organization. I'm grateful that we took this journey and for the lessons we learned along the way, particularly the importance of humility and vulnerability when addressing biases and issues related to diversity, equity, and inclusion. Resources: Websites: https://travelunity.org/ https://www.nystia.org/ https://www.tourcayuga.com/ https://plimoth.org/ https://breaktheicemedia.com/podcasts/solocast-16/ Additional Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/ Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

Billy Kidd show recap for Tuesday, November 16th, 2021: A 13WHAM reporter who's been on the air here in Rochester for over 30 years will be retiring December 1st. Plus, Billy has details on next years Lilac Festival and the CMA Country Christmas special that will air on ABC on November 29th.  See omnystudio.com/listener for privacy information.

With a talent for creating special events that blossomed while working for my dad's car stereo shop, I got my start in marketing at Frontier Field in Rochester and began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left,” a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. On this episode of Destination on the Left, I reflect on whether 2021 has been an easier year than 2020 and why the travel industry hasn't been able to make up the lost ground that we had hoped. I share the key elements that make up our culture at Break the Ice Media and explore our seven essential core values and how we promote and live those values. One of the changes to our work environment that COVID-19 brought was the move from sharing an office to working 100% remotely — so I also want to take some time to discuss how we collaborate and stay connected as a team. What You Will Learn in This Episode: The seven core values at the heart of Break the Ice Media Why the travel industry is still having to make adjustments to welcome guests safely How employers in the industry have the power to change the culture of our organizations and create places of work that value and respect their employees Why we are so intentional about the culture at Break the Ice Media Communication tools we use to stay connected now that we are all working from home Ways that your employees can give you feedback and insight into what they enjoy and would change about the company Our Values and Mission In my opinion, one of the key reasons that Break the Ice Media has not only survived but thrived during the COVID-19 pandemic is that we have leaned on our values. Transparency was an essential feature of navigating the challenges of recent unprecedented events as a business owner. It was so important to me to be very transparent with our team members about where we were in the moment, what the choices were, and why those choices and decisions could change on a dime. As we head towards the end of 2021, we continue to weave our seven core values into our day-to-day practices to keep what it means to work at Break the Ice Media at the forefront of our minds. Collaboration and Respect Our core values give us a clear understanding of who we are as a company, and understanding what we value makes it easier to make decisions and navigate the challenges of the road ahead. As a team, we devoted a lot of time to thinking about our core values and ensuring that what we chose really embodied the company's ethos. Collaboration is one of the values that resonates deeply with me (as you won't be surprised to learn). We are collaborative — it is the bedrock of Break the Ice Media. In our team, everyone's ideas, input, and talents are valued, and as a result, we all feel heard, valued, and respected. To learn more about Break the Ice Media, please head over to the contact links below: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

With a talent for creating special events that blossomed while working for her dad's car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester and she began serving as the executive director of the internationally known Lilac Festival. Later on, Nicole headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. She has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. What you'll learn about in this episode: How Nicole founded her marketing agency, Break The Ice Media, and how she specializes in the travel, tourism, and hospitality industry Why the industry at large is experiencing a workforce shortage, and how it is impacting businesses during the global pandemic How Nicole built a team that is as passionate about helping businesses in their industry as she is, and why industry collaboration is one of Nicole's main focuses How launching the Destination on the Left podcast helped Nicole clarify her focus and led her to doing a collaboration research study to be helpful to her audience Why Nicole set out to answer the question “what makes collaborations work or fail in the travel, tourism, and hospitality industry?” in her research How Nicole used her team, her podcast, and her network of connections in the industry as the foundation of her three-month collaboration research project What results Nicole and her research partner Susan Baier were able to discover through their research, and what content Nicole was able to develop based on the survey How Nicole determined her two-pronged webinar strategy with separate private client and public-facing webinar offerings How Nicole uses the research results as cornerstone content and then slices and dices it into many different smaller pieces of cobblestone content How planting her flag as the authority on travel, tourism, and hospitality industry collaboration has created new opportunities for Nicole's agency Resources: Email: nicole@breaktheicemedia.com Destination on the Left Podcast: https://breaktheicemedia.com/podcast/ Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ LinkedIn: www.linkedin.com/in/nicolemahoney/ LinkedIn: www.linkedin.com/company/break-the-ice-media/about/ Facebook: www.facebook.com/BreakTheIceMedia/ Twitter: @Break_TheIce Additional Resources: Edelman's 2020 Trust Barometer Special Report “Trust and the Coronavirus”: https://www.edelman.com/research/2020-edelman-trust-barometer-special-report-coronavirus-and-trust Pricing Creativity by Blair Enns: www.winwithoutpitching.com/pricing-creativity/ Listen to episode 999 of the Onward Nation podcast featuring Brett Gilliland: https://predictiveroi.com/podcasts/brett-gilliland-4/ Listen to episode 735 of the Onward Nation podcast featuring Clate Mask: https://predictiveroi.com/podcasts/clate-mask/ Listen to episode 35 of the Elite Entrepreneurs podcast featuring Brett Gilliland and Clate Mask: https://growwithelite.com/podcasts/solocast-8/

Good Morning it's Tuesday June 15th and this is Slices of Wenatchee. We're excited to bring you a closer look at one of our top stories and other announcements every Tuesday, Thursday, and Saturday.    Today -  It might have the shortest parade in recent Apple Blossom history, but no one seemed to care. After more than a year of dealing with the COVID-19 pandemic, people were thrilled just to be outside with good weather on Saturday.   Today's episode is brought to you by Equilus Group Incorporated. Equilus Group, Inc is a Registered Investment Advisory Firm in the states of Washington, Oregon, and Idaho. Equilus Group, Inc- Building Your Financial Success. Learn more at Equilusfinancial.com. Member SIPC and FINRA.   --   Now our feature story…    It might have the shortest parade in recent Apple Blossom history with around 92 mostly local entries, but no one seemed to care. After more than a year of dealing with the COVID-19 pandemic, people were just happy to be outside with good weather enjoying a parade.   There was no 2020 Apple Blossom parade so this 2021 Stemilt and Keyes Fibre Community Parade was a welcome sight indeed. Community members lined the route along Orondo Avenue.   Because there was no parade in 2020, the 2020 Apple Blossom royalty was included in the parade this year.   2020 Apple Blossom Queen Tess Sparks said that she's excited they've been able to be included in the parade. Sparks just finished her first year at CWU, where she played soccer.   The 2021 Apple Blossom Queen Brooke Perez said she loves including the 2020 royalty in this year's parade. She noted that it was great to share the experience with Queen Tess.   For many of the parade participants, this is their first parade of the year. Wenatchee Mayor Frank Kuntz said it actually might be one of the first festivals in the Northwest.   But he also said it was a close call to make this year's festival happen.   Credit to Darci Christoferson and the board of the Apple Blossom Festival. And of course the Health District that gave approval.   One of the annual participants is the Leavenworth Float, which this year featured the familiar Gustav onion dome and Alpenhorn players. Scott Bradshaw, the 2019 Royal Bavarian Kanzler, said this is their first parade and they are excited about it.   Bradshaw said they're hoping to go to five or six parades this year.   Nita Paine and Arlene Jones were also a part of the parade - they represented the 2020 Grand Marshals from the Music Theater of Wenatchee. Riding behind them was the cast of the new show, "MaMa Mia," directed by Paul and Kelly Atwood.   The Spokane Lilac Festival was also well represented at the Apple Blossom Festival. It was their first parade of the year. Dan Verheul, the 2021-22 president of the Lilac Festival, said it has been a challenging year.   The Lilac Festival is a scholarship program, so they were still able to have a court last year and scholarships, but they were not able to get out into the community to do the things they wanted to do.    Still, they are excited about this year.   They'll have about six parades this year. Verheul said they're looking forward to each and every one of them. This is the first time this float has been out. It's been in the making for two year since they've been doing nothing but working.   Lilac Festival Queen Julia said she is happy to get out too.   This is their first parade so it is the trail run for it all but Queen Julia and the court were thrilled to be out.   Finally, we spoke to Charlotte Allen who has been in Wenatchee for 41 years and never missed a parade until last year. Or rather, the parade missed her.   Allen thought the parade was good, though not as good as some years.   To see photos of the event visit us at wenatcheeworld.com   -   Before we continue, a special thanks to our friends and sponsors at Confluence Health. The team at Confluence Health is grateful for the trust the community puts in them every single day. They are diligently working to improve the health and quality of life for our friends and neighbors. They are Grateful | They are Confluence Health.  Learn more by visiting them at ConfluenceHealth.com -   Next    Wenatchee Valley College's Chamber Singers get their first opportunity in more than a year to sing for a crowd Sunday in a free concert at Cave B Estate Winery.   The group formed just 10 weeks ago when pandemic restrictions were lifted to allow the class to meet in person.    Normally they would have 30 weeks of training and performance experience, but they've made the most of their time together, according to WVC music faculty and choir director Juel Iwaasa.   The choir formed with five students, who had been working online with Rhia Foster, a vocal jazz artist..    Then, when the switch to in-person was allowed, Iwaasa and Foster swapped classes, giving him the opportunity to direct the singers. Three more singers joined the group and WVC piano faculty Ken Hunnicutt returned as the choir accompanist.   But some challenges remained.   Singing with masks turned out to be quite difficult. Masks significantly decreased everyone's volume and robbed the choir of a resonant tone and nuance in dynamics. No one could take a full breath with a mask on either.   They eventually spaced themselves out around the edges of the recital hall to meet the 15 feet of separation required to sing without masks.   Their practice schedules also were hindered by ongoing COVID-19 concerns.   They kept at it, though.   With just the spring term left in the school year, they were learning a new music selection every week to prepare for what they hoped would be a chance to sing in concert at least once.   In a normal year, they would perform three times each term, so in addition to missing out on 20 weeks of practice, they didn't get the chance to experience performing before a crowd.   But Cave B was their first performance of the term.   The opportunity to perform at the winery's outdoor venue was an unexpected bonus, he said.   It turns out one of the members of Chamber Singers is a grandchild to the owners of Cave B Winery ... . And partway through the term, they graciously offered to host our performance at Stage B.    So what can we expect from the WVC in the future?    Well, the WVC music department is also working on introducing a Mariachi program - anticipated to start in the fall 2022.   They have always included some Mariachi or Latinx music staples in their repertoire.    -   Here's what else you need to know today…   Governor Jay Inslee recently announced incentives that are available to Washington state residents who have received the Covid-19 vaccine. He noted that they're making the investment to hopefully save more lives.   Before we go, some local history,  Wenatchee Valley History, is brought to you by NABUR [this is pronounced just like neighbor] – your trusted neighborhood community. NABUR is a free online forum you can trust to connect with your community, focus on facts & make a difference. Join the conversation! Visit wenatcheeworld.com/nabur   In 1877, the first white settler arrived in the Entiat Valley. His name was Lewis Detwiler.    The first public school was established in Entiat in 1891. A few years later, in 1895 the first Entiat Post Office was established. The Entiat Power Plant opened for business in 1908.    The Keystone Fruit Company opened for business in the valley in 1910, and railroad service began in Entiat in 1914. But in 1915 a second fire threatened the "first" town of Entiat and only six businesses survived. Nevertheless Entiat was officially incorporated on April 25, 1944.   -   Thanks for listening. We'd also like to thank our sponsor again, Equilus Group, Inc, a Registered Investment Advisory Firm in the states of Washington, Oregon, and Idaho.   The Wenatchee World has been engaging, informing and inspiring North Central Washington Communities since 1905. We encourage you to subscribe today to keep your heart and mind connected to what matters most in North Central Washington. Thank you for starting your morning with us and don't forget to tune in again on Thursday! Support the show: https://www.wenatcheeworld.com/site/forms/subscription_services/ See omnystudio.com/listener for privacy information.

Pauly reflects on his health, a couple of cool foodie adventures, and the return of the Lilac Festival on this beautiful Mother's Day 2021

Today we celebrate the man who proved plants have a circadian rhythm. We'll also learn about the nurseryman who helped establish Rochester, New York, as a “City in a Forest.” We’ll remember the pioneer seedsman who started the largest mail-order seed company in the world. We celebrate Thanksgiving with some verses about this time of year. We Grow That Garden Library™ with a beautiful book of fruit prints. And then we’ll wrap things up with the story of a woman who discovered the importance of biological diversity to water health.   Subscribe Apple | Google | Spotify | Stitcher | iHeart To listen to the show while you're at home, just ask Alexa or Google to “Play the latest episode of The Daily Gardener Podcast.” And she will. It's just that easy.   The Daily Gardener Friday Newsletter Sign up for the FREE Friday Newsletter featuring: A personal update from me Garden-related items for your calendar The Grow That Garden Library™ featured books for the week Gardener gift ideas Garden-inspired recipes Exclusive updates regarding the show and more... Plus, each week, one lucky subscriber wins a book from the Grow That Garden Library™ bookshelf.   Gardener Greetings Send your garden pics, stories, birthday wishes, and so forth to Jennifer@theDailyGardener.org.   Curated News Are your plants wilting and dry despite regular watering? Keep tabs on these side effects of improper watering practices | Chicago Tribune | Tim Johnson   Facebook Group If you'd like to check out my curated news articles and blog posts for yourself, you're in luck because I share all of it with the Listener Community in the Free Facebook Group - The Daily Gardener Community. So, there’s no need to take notes or search for links. The next time you're on Facebook, search for Daily Gardener Community where you’d search for a friend... and request to join. I'd love to meet you in the group.   Important Events  November 26, 1678   Today is the birthday of the French geophysicist, astronomer, and most notably, chronobiologist Jean-Jacques d'Ortous de Mairan. Mairan's job as a chronobiologist is a job one rarely hears about these days. In 1729, Mairan put together an experiment showing the existence of a circadian rhythm in plants. Mairan took a Mimosa pudica ("poo-DEE-cah")plant - the heliotrope commonly called the sensitive plant - and put it in constant darkness in a cupboard. All the while, he recorded the plant's behavior. And what do you know? The plant had a natural rhythm of opening and closing its leaves - even if it couldn't absorb sunlight. Now, Mairan didn't think that the plant had an internal clock, but he DID believe that it could attune itself to the sun - even if the plant was blocked from it. No matter the accuracy of Mairan's conclusions, his work was on to something, and it established the foundation for chronobiology or the internal circadian clock.   November 26, 1906  Today is the anniversary of the death of the German-American horticulturist and nurseryman George Ellwanger ("El-WANG-ur"). In the mid-1800s, George Ellwanger and his Irish business partner and experienced nurseryman, Patrick Barry, claimed their Rochester, New York nursery was the largest in the world. Built on 650 acres along Mount Hope Avenue, George started his business on land that boasted an old pear orchard. A renaissance man, George also started writing books on a variety of topics - from gardening and gastronomy to poetry. A perpetual seeker, George returned to Europe to hunt for fine trees to propagate in America. The fruit of George’s vision is evident throughout Rochester but perhaps no more so than in the grand European beeches that dot the city streets and parks. The beeches include several unique species like fern-leaved, copper, purple, and weeping beeches. Today, Rochester has 168 different trees within the city limits, and Charles Sprague Sargent dubbed Rochester the “City in a Forest.” George and Patrick were also known for their fruit trees. In 1900, Mount Hope Nursery exhibited 118 varieties of pears at the Paris Exhibition, which won them a gold medal diploma. In 1888, George and Patrick donated 20 acres of their Mount Hope Nursery along with hundreds of plants to the City of Rochester, which resulted in the creation of beautiful Highland Park. In a Noah’s-Ark-like gesture, George and Patrick donated two of every tree specimen in their nursery toward the effort to create Highland Park. Twelve years after George died on this day, The Mount Hope Nursery closed for good. Today, Highland Park is home to an annual Lilac Festival. Each year visitors stroll the grounds to smell the lilacs, visit Warner Castle and experience the Sunken Garden. Here are some words George wrote about beech trees from his lovely book called The Garden’s Story: “If we take yellow alone for the color-standard, the beech is without an equal. A beech, indeed, is always beautiful. Its colors still remain attractive in late November, varying from rich Roman ochre to deep-brown bronze and from pale rose-buff to lustrous, satiny gray. Its harmony is of marked loveliness in winter, a faded elegance clinging to it like a chastened autumnal memory.” And here’s a thought from George regarding mushrooms from his book called The Pleasures of the Table: "Mushrooms are like men - the bad most closely counterfeit the good."   November 26, 1915 Today is the anniversary of the death of the pioneer seedsman and founder of the Burpee seed company, W. Atlee Burpee - the “W” stood for Washington. Atlee died at 57; just two days after Thanksgiving in 1915. As a young boy, Atlee immigrated from England with his parents. The Burpees settled in Philadelphia, and when Burpee started his business, it was at 219 Church Street in the city of Brotherly Love. Although his father was disappointed that Atlee didn’t follow in his footsteps to become a doctor, Atlee’s mother was sympathetic to her son’s interests. The family loved to tell how Atlee started in business selling poultry with $1,000 seed money from his mother. Atlee handled every aspect of his seed business - from writing descriptions and creating the seed packaging to create a unique catalog every year. Before Atlee, sweet peas were imported from England. By WWI, Atlee sold more sweet peas than anyone else in the world, and he even outsold British seed companies in England. Overtime, Burpee became known for Atlee’s famous motto: Burpee Seeds Grow. As a result of his dedication to quality and innovation, Burpee became the world’s largest mail-order seed company. The spring of 2020 brought a new milestone to Burpee. As people worldwide experienced lockdowns due to COVID-19, Burpee sold more seed than any time in its 144-year history. And here’s a little-remembered fact about the founder of Burpee seeds: he was cousins on his mother’s side with the legendary American botanist, horticulturist, and pioneer Luther Burbank.   Unearthed Words It looked like the world was covered in a cobbler crust of brown sugar and cinnamon. — Sarah Addison Allen, American author   Chestnuts are delicacies for princes and a lusty and masculine food for rustics and make women well-complexioned. — John Evelyn, English writer, gardener, and diarist   T  Thanks for time to be together, turkey, talk, and tangy weather. H  for harvest stored away, home, and hearth, and holiday. A  for autumn's frosty art and abundance in the heart. N  for neighbors, and November, nice things, new things to remember. K  for kitchen, kettles' croon, kith, and kin expected soon. S  for sizzles, sights, and sounds, and something special that abounds.    That spells THANKS for joy in living and a jolly good Thanksgiving.                   —  Aileen Fisher, American writer, children’s book author, and poet, All in a Word   Grow That Garden Library Wall Art Made Easy by Barbara Ann Kirby This book came out in 2019, and the subtitle is Ready to Frame Vintage Redoute Fruit Prints: 30 Beautiful Illustrations to Transform Your Home. In this book, Barbara shares thirty beautiful fruit illustrations by Pierre-Joseph Redouté (1759-1840), the renowned painter and botanist from the Southern Netherlands. The images feature grapefruit, plums, cherries, figs, raspberries, quince, pomegranate, and other fruits from France that were painted between 1801-1819. Each 7” x 10” image is ideal for framing and can be easily removed from the book by cutting along the lines. This book is 66 pages of vintage fruit illustrations by Redouté. You can get a copy of Wall Art Made Easy by Barbara Ann Kirby and support the show using the Amazon Link in today's Show Notes for around $15.   Today’s Botanic Spark Reviving the little botanic spark in your heart November 26, 1907   Today is the birthday of the botanist Ruth Myrtle Patrick. Ruth developed new methods for measuring the health of freshwater ecosystems. Today, the Patrick Principle measures the biological diversity of a stream; the greater the diversity, the greater the health of the water. Ruth learned much from her botanist father, Frank. Looking back on her childhood, Ruth said, “I collected everything: worms, mushrooms, plants, rocks. I remember the feeling I got when my father would roll back the top of his big desk in the library and roll out the microscope... it was miraculous, looking through a window at the whole other world."   Thanks for listening to The Daily Gardener. And remember: "For a happy, healthy life, garden every day."

John talks with Tim Hygh and Jeff Young about the virtual Lilac Festival

With a talent for creating special events that blossomed while working for her dad’s car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester and she began serving as the executive director of the internationally known Lilac Festival. Later on, Nicole headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. Nicole has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. What you will learn from this episode: Why the onset of the global pandemic pushed Nicole and her team to “double down” on their thought leadership and content creation How Nicole’s investment in her thought leadership has paid off in an overwhelmingly positive response from her audience How Nicole’s clients within the travel and tourism business have been significantly impacted by the pandemic, and how she is working to help them through the challenge Why focusing on being a great partner, establishing goodwill, and planting seeds now can help you survive and thrive through the crisis How Nicole and her team navigated the early days of the pandemic, and why transparency in decision-making has been vital as they navigate the challenge How Nicole and her team decided to hold a three-day virtual summit for her community well in advance of the pandemic, and how they have found tremendous success How the virtual summit, already planned to be held in April, was ideal under the conditions of social distancing How Nicole and her team are now helping their clients convert their own events into virtual shows, and how that service is becoming a new offering for Break The Ice Media How the virtual summit gave birth to the idea of offering an online course with modules for clients, and how the team coordinated to create the course Why being completely transparent and showing how they have done their work has been key in better serving their clients Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com Website: https://breaktheicemedia.com/ LinkedIn: www.linkedin.com/in/nicolemahoney/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia Additional Resources: Sell With Authority by Drew McLellan and Stephen Woessner: https://amzn.to/39y7x13 Predictive ROI Free Resource Library: https://predictiveroi.com/resources/ Stephen Woessner’s LinkedIn: www.linkedin.com/in/stephenwoessner/

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. In this solocast episode of Destination on the Left, I lay out some of the frameworks and strategies that have helped BTI maintain its composure as we respond to the initial fallout of the Coronavirus Pandemic. What You Will Learn in This Episode: BTI’s initial thoughts on the Coronavirus Pandemic How the Coronavirus Pandemic is impacting the travel and tourism industry Steps that DMOs and other small businesses can take in response to the pandemic Four Strategies to help us maintain our composure during a time of crisis The 3 C’s of Collaboration Framework and how to apply it Why collaboration is critical for DMOs, especially in a time of crisis Some of the key ideas from my new blog post Collaboration in a Time of Crisis Right now, the Coronavirus Pandemic has the global economy in total lockdown. It is unclear how long it will last, and the unprecedented nature of this virus and the uncertainty surrounding it is raising concern for the future of our industries. But so many of us have been in this position before. When 9/11 took place, and the great recession of 2008 shook the United States economy, the travel and tourism industry bounced back stronger than ever. It is not about prevention anymore; this global pandemic is already taking place. It is about how we react to it, so I put together some of the frameworks and strategies that have helped BTI maintain its composure as this series of disruptive events unfolds. Four Strategies for Responding to the Coronavirus Chaos Last week, I traveled from Rochester, NY to Savannah, GA in an effort to keep the BTI cog turning and do my part to drive business. However, it didn’t take long to realize that the economic impact of the pandemic stretched well beyond the scope of one country, let alone one industry. It inspired my most recent blog post, where I outline four strategies for responding to the initial shockwave of pandemonium: One, Stay calm. Two, get educated about the situation and stay up to date on the latest developments through reliable sources and your industry associations. Three, prepare to pivot by doing scenario planning. And four, communicate. We cannot stop the spread of COVID-19, but we can survive the fallout if we proactively manage our mindset and collaborate with others in our industry. A Holistic Approach to Collaboration Since the beginning of the Destination on the Left, we have talked a lot about collaboration and co-opetition in particular. I believe that, in the complex world of the present-day tourism industry, committing to a holistic approach to collaboration will bring strong market growth and abundance for everyone. The 3 C’s of Collaboration Framework is a system that helps us band together in a time of crisis. First, communication is essential to maintain clarity with your partners and prospects, and it is an opportunity to be a calming voice amidst the uncertainty and chaos. Next, commonality is about identifying common goals and operating with the greater good at heart. And finally, commitment means sticking with your collaborative efforts no matter how tough the going gets because when we bounce back, we bounce back together. Visit the new blog to learn more. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. In this solocast episode of Destination on the Left, we look at the highlights from the final day of our Destination on the Left Virtual Summit. What You Will Learn in This Episode: The highlights from day three of the Destination on the Left Virtual Summit Jennifer Barbee’s presentation on Building Relevancy With an ROI Plan Tiffany Gallagher’s presentation on The Evolution of Destination Marketing Funding Sarah Blackwell and Colleen Onuffer’s presentation on Evaluating Public Relations Josh Collins’ presentation on Vibrant Destinations David Holder’s presentation on Measurement Tools and Responsible Metrics Destination on the Left Virtual Summit: Day 3 The first two days of the Destination on the Left Virtual Summit were nothing short of spectacular! It was an honor listening to our ten marketing experts share their thoughts on industry trends and challenges that destination marketers are facing. If you missed either Day and want to revisit the presentations, make sure to check out our recaps of Day 1 and Day 2 on the Destination on the Left website and all major streaming platforms. In the latest solocast episode of Destination on the Left, we will be rounding out the last day of the virtual summit with a recap and final thoughts about the event. Today’s episode will include highlights from presentations by Jennifer Barbee, Tiffany Gallagher, Sarah Blackwell & Colleen Onuffer, Josh Collins, and David Holder. Learn what they had to say about: Building Relevancy With an ROI Plan: Jenifer Barbee of Destination Innovate discusses new ways for destinations to think about marketing. She explains why DMOs should design campaigns with key performance indicators (KPIs) to mine data that tells a story. The Evolution of Destination Marketing Funding: Tiffany Gallagher of Civitas Advisors discusses the development of Tourism Improvement Districts and explains how they are impacting destinations across the country. Evaluating Public Relations: Sarah Blackwell and Colleen Onuffer of Break the Ice Media explain the Barcelona Principles 100-point scoring system for the evaluation of PR campaigns. Vibrant Destinations: Josh Collins of Streetsense gave a presentation about the evolution of the experience economy. He explained how destinations can attract more visitors by building trust, leveraging data, curating their culture, and embracing marketing challenges. Measurement Tools and Responsible Metrics: David Holder of JLL discusses tools and metrics with a metaphor using three buckets. His concepts are broken up by overall destination metrics, travel activity indicators, and annual market results. If you weren’t able to take part in the amazing Destination on the Left Virtual Summit, don’t fret! You can still watch all of the presentations on our website. Just purchase an all-access pass by visiting www.destinationontheleft.com/summit and enjoy! Otherwise, keep an eye out for an upcoming announcement for our next summit in Spring 2020. We hope you can join us. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. In this solocast episode of Destination on the Left, we look at the highlights from day two of our Destination on the Left Virtual Summit. What You Will Learn in This Episode: The highlights from day two of the Destination on the Left Virtual Summit How you can use live video and video to increase exposure and attendance at events and destinations How to improve your communication strategy through demographic research How to employ traditional branding tactics as a DMO Why DMOs can benefit from the dramatic change in Chinese travel trends How you can leverage influencer marketing to generate awareness and drive visitation at their destinations Destination on the Left Virtual Summit: Day 2 On day one of the virtual summit, we were graced with some amazing speakers. If you missed our recap of their presentations and want to revisit them, make sure to check out “Destination on the Left Virtual Summit Recap: Day 1, with Nicole Mahoney.” This episode will follow suit with a recap of day two and all of the fabulous presentations that came with it. We dive into the talking points presented by marketing gurus Reagan Burns, Susan Baier, Matt Stiker, Humphrey Ho, and Stacy Jones. We cover a wide variety of topics based on current industry trends and marketing best practices, including: Using Live Videos at Events and Tourism Destinations: Reagan Burns of Lime Creative provided valuable insights into creating live video, and explained how video can increase exposure and attendance at events and destinations. Going Beyond Demographics and Finding the Visitors’ ‘Why?’: Susan Baier of Audience Audit shares a new perspective on targeting. She explore how destinations can move beyond the typical demographic categorization of audiences and market in a way that answers the visitor’s question of “why”. What Destination Marketers Can Learn From Non-Destination Marketers: Matt Stiker of Garrand Moehlenkamp looks at destination marketing through a wide-angle lens and discusses the fundamental components of powerful branding. Changing Chinese Traveler and Travel Trends: Humphrey Ho of Hylink Digital discusses the shift from group travel to FIT (free, independent travelers) and how smaller destinations can take advantage of prospective Chinese visitors doing their own research online. Using Pop Culture to Market Your Brand: Stacy Jones of Hollywood Branded talks about how destination marketers can use celebrities and influencers to generate awareness and drive visitation at their destinations. If you weren’t able to take part in the amazing Destination on the Left Virtual Summit, don’t fret! You can still watch all of the presentations on our website. Just purchase an all-access pass by visiting www.destinationontheleft.com/summit and enjoy! Otherwise, keep an eye out for an upcoming announcement for our next summit in Spring 2020. We hope you can join us. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia Episode Transcript

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. In this solocast episode of Destination on the Left, we look at the highlights from day one of our Destination on the Left Virtual Summit. What You Will Learn in This Episode: The highlights from day one of the Destination on the Left Virtual Summit The latest study from JLL and the World Tourism Council Generational perceptions of the impact travel has on the environment Why destination marketing should be a shared community value How to use integrated campaigns How to use Facebook advertising for campaigns Destination on the Left Virtual Summit: Day 1 By now, you’ve probably heard all about the exciting virtual summit we held to close out 2019. Many familiar faces turned out to hear some of the show’s previous guests discuss insights, strategies, and tactics—really everything destination marketing. We received overwhelmingly positive feedback and I could not be more thrilled about the amount of value each one of you brought to the event. But if you were not able to attend, don’t worry! Over the course of the next three solocasts, I will be covering each day of the event, with a detailed analysis of the key talking points. Destination 2030: Readiness for Tourism Growth: Dan Fenton joined us to discuss a study that JLL and the World Tourism Council published. It produced a framework and 5 typologies that can be used to determine a community’s readiness for tourism growth. The Future of Travel as a Brand: Emerging Sentiments Posing Challenges: Erin Francis-Cummings’ presentation urges us to look five years into the future of our destination in regards to the green energy movement that is sweeping the globe. She focuses on examining the contrast of generations’ perceptions around the impact of travel on the environment. Becoming a Shared Community Value: Bill Geist of DMO Pros talks about elevating the importance of tourism in our communities. He explains why it should be a shared value like any other municipal services. Tracking Results From Integrated Campaigns: Julie Gilbert of Destination Niagra uses their 2019 campaigns as an example for how you can measure impressions, clicks, and even hotel bookings as a result of integrated campaigns. She also talks about leveraging this strategy with local events to create a powerful synergy. Understanding Facebook Advertising for Destination Marketing: Camille Zess and Jess Reilly of Break the Ice Media took audience members behind the scenes to see how they run successful campaigns for their clients. If you weren’t able to take part in the amazing Destination on the Left Virtual Summit, don’t fret! You can still watch all of the presentations on our website. Just purchase an all-access pass by visiting www.destinationontheleft.com/summit and enjoy! Otherwise, keep an eye out for an upcoming announcement for our next summit in Spring 2020. We hope you can join us. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com/summit Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia

With a talent for creating special events that blossomed while working for my dad’s car stereo shop, I got my start in marketing at Frontier Field in Rochester and I began serving as the executive director of the internationally known Lilac Festival. Later on, I headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, I founded Break the Ice Media, with more than 20 years of experience in tourism marketing. I now host “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, I know what it takes to be successful. I founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. I have the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. In this solocast episode of Destination on the Left, I wanted to take the opportunity to share my gratitude with you. I discuss the insights I’ve gathered over the course of ten years in business and give you a look into a new project we are working on for Destination on the Left. What You Will Learn in This Episode: How to help us hit our goal of 100 reviews What I am grateful for right now The celebrations and events surrounding my company’s ten-year anniversary My experience receiving the Small Business Person of the Year Award from the Small Business Council in Rochester, NY. The insights I’ve gathered over the course of ten years in business A sneak peek at a new project we’re working on for Destination on the Left What it means to employ cathedral thinking Ten Years Worth of Gratitude As Thanksgiving and the rest of the holiday season approaches, I thought it would be appropriate to make ‘gratitude’ the theme of this week’s solocast. It is especially timely for me since my company, Break the Ice Media, celebrated its ten-year anniversary last month and I was honored with receiving the Small Business Person of the Year Award from the Small Business Council in Rochester, NY! With this episode, I want to share my gratitude with you. Celebrate Every Milestone I am grateful for you, our listeners, as we round off the podcast’s third year with overwhelming support. For our anniversary, we wanted to put together something that celebrates our team, clients, and everyone else who has been an important part of our journey. But with most of those people spread out across the continent, we had to plan something different for each group. I hope this will give you some new ideas and inspire you to do something special for your next big celebration! Our process started by selecting an anniversary planning committee. It should come as no surprise that most of the ideas for our team celebration revolved around food and wine. But we wanted to get everyone involved. Our internal survey revealed that all of our team members wanted to do something unique and special. After some research, we booked the chef’s table at Good Luck in the Village Gate Square neighborhood of Rochester! With that settled, we moved on to brainstorming a client celebration. A Toast to Our Clients It didn’t take long for the light bulb to go off and we decided to hold a virtual toast for our scattered clients on October 14th (our birthday). To incentivize them a little bit, we shipped out fifty-six bottles of sparkling wine with custom labels to make the virtual event more sentimental and immersive. I am grateful for everyone that was involved and our team members who made it possible. The Small Business Person of the Year Award was another momentous occasion. But when I was nominated for this award, I was hesitant to actually submit my application. The nomination came at a very busy time and our team was overextended. My leadership team pushed me to commit and I wouldn’t have done it without them. I made the top five of fifty finalists and it was a great honor to be recognized alongside nine other Rochester community business leaders. Cathedral Thinking As I prepared for the launch event, I drew inspiration from this podcast and reflected on all of the moments that molded me into a leader. The experience is best described by the concept of cathedral thinking, a mindset derived from manual laborers who began construction projects knowing they would not be completed in their lifetime. We are all cathedral thinkers, building our businesses for future generations, making impacts with our time to build better communities, supporting our families, and laying the foundation for our children and grandchildren for the next generation. I challenge all of us to keep having those big visions that will have far-reaching impact and to work towards that vision today, even if we do so. Resources: Email: nicole@breaktheicemedia.com Website: www.destinationontheleft.com Website: https://breaktheicemedia.com/ Twitter: @Break_TheIce Facebook: @BreakTheIceMedia Episode Transcript We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more of. Here is a quick tutorial on how to leave us a rating and review on iTunes!: https://breaktheicemedia.com/rating-review/

In this episode, Shane went to the hospital, Paul went to the Lilac Festival, and we welcome Stickquest DM, Terry Savage. This re-mastered compilation contains selections from: Season 1 Episode 09 (Guess Who’s Back): Initially released June 15, 2018 Season 1 Episode 11 (Paul’s Home for Battered Stuffed Animals): Initially released June 29, 2018 Season 1 Episode 12 (Dawn of the Savage): Initially released July 6, 2018

With a talent for creating special events that blossomed while working for her dad’s car stereo shop, Nicole Mahoney got her start in marketing at Frontier Field in Rochester. She also began serving as the executive director of the internationally known Lilac Festival. Later on, she headed the Canandaigua, New York Business Improvement District while also performing projects for the tourism promotion agency Visit Rochester. In 2009, Nicole founded Break the Ice Media, with more than 20 years of experience in tourism marketing. She now hosts “Destination on the Left”, a highly successful tourism marketing podcast. As a business owner, Nicole knows what it takes to be successful. She founded BTI to help businesses tell their brand story through public relations, digital and traditional channels. She has the ability to uncover unique marketing opportunities and develop marketing and public relations initiatives that help clients build long-term success. On this episode of Destination on the Left, Nicole shares a personal family story that has inspired her to never give up even when the going gets tough. She explains why using this advice is important to all professionals and how applying it can make you a better tourism marketing specialist. What You Will Learn in This Episode: Why you should always go for it – just like Nicole’s daughter Changing the “soundtrack” in your head to conquer self-doubt How to avoid “imposter syndrome” in your quest to pursue your dreams How to own your experiences as a unique individual The power of stories and their impact on our successes Believing in Yourself What inspires you to keep moving forward, no matter the obstacle? For Nicole, it’s the story of her daughter Maeve’s perseverance and strength in the face of self-doubt. With the goal of being selected as the commencement speaker at her high school graduation, Maeve saw the competition and was filled with self-doubt. Stricken with “imposter syndrome”, Maeve believed she was not good enough and that there would always be somebody better for the job. Nicole quickly reminded her: “The only way to know for sure you won’t get picked is to not even try.” Realizing she should aim for what she wanted, no matter the odds, Maeve took the leap and went for it. The result? She was selected as one of the two speakers at her commencement. From her success, tourism marketing professionals should always be reminded to aim high, go for it and never give up. You never know if you don’t try. The Power of Stories Maeve was inspired after being moved by the commencement speaker at her sister’s graduation. Nicole continues to be inspired by what Maeve shared in her speech: a personal story about great adversity. Maeve suffers from chronic lung disease, a condition that put her in the emergency room for eight weeks in 2002. Despite a seemingly impossible uphill climb, Nicole, her husband and Maeve persisted, and Maeve was off of oxygen and medication without a transplant when she was five years old. Although she doesn’t remember much of it, Maeve was able to teach everyone the power of her own story and remind her parents of the power of theirs. Stories like Maeve’s remind us of how different we are and how stories reach us differently. The one constant is this: we all have the power to see the good in stories, change the soundtrack in our heads and go for it. Nicole hopes that this episode and Maeve’s story will resonate with tourism marketing professionals just as much as they did for her. Resources: Email: nicole@breaktheicemedia.com Twitter: @Break_TheIce Facebook: @BreakTheIceMedia We value your thoughts and feedback and would love to hear from you. Leave us a review on your favorite streaming platform to let us know what you want to hear more of. Here is a quick tutorial on how to leave us a rating and review on iTunes!: https://breaktheicemedia.com/rating-review/

Chapter 1 Did you know that July 17 is Yellow Pig’s Day? Podcast co-host Paul Pitkin didn’t know either when he brought it up, but you will now. According to a not-quite exhaustive online search, two Princeton math students - David C. Kelly and Michael Spivak – began in the early 1960s celebrating July 17 as Yellow Pig’s Day in honor of mathematics and the number 17, a prime number. The day continues to be celebrated at the Hampshire College Summer Studies in Mathematics, which is headed by Kelly. Why a yellow pig? Even Google isn’t sure, but rumors say Kelly had a collection of yellow pigs. The mascot of the holiday, a yellow pig, has 17 toes, 17 eyelashes and 17 teeth. Closer to home, other fun things happening in July include the literally hundreds of Explore Summer events at all 23 community libraries in the Sno-Isle Libraries district, plenty of community events and summer-fun resources listed online at “A Sno-Isle Summer” and two Hogwarts summer day-camp events at the Granite Falls and Snohomish libraries. And, co-host Jim Hills confesses that he didn't know what he was talking about in podcast Episode 27. Hills said that Spokane’s Bloomsday celebration (which happens in May) is related to all the other Bloomsday celebrations around the world. The non-Spokane, non-May events happen on June 16, which is the day depicted in James Joyce's novel “Ulysses.”  The day is named after Leopold Bloom, the central character in the book. Spokane’s Bloomsday Run is not about the book and also not affiliated with the area’s Lilac Festival, but both happen around the same time in May. Links Explore Summer with Sno-Isle Libraries Harry Potter-themed events at Sno-Isle Libraries A Sno-Isle Summer: Adventure Awaits Events calendar for all community libraries Prime number-related materials in the library collection Ulysses by James Joyce Spokane’s Bloomsday Run Hampshire College summer math program Didgeridoo in the library collection Chapter length: 23:24 Chapter 2 Paul Pitkin is here to have an impact. And, having an impact requires money. Which makes it really fortunate that Pitkin is Executive Director for the Sno-Isle Libraries Foundation and in charge of raising money for library programs that have positive impacts on lives and in communities across Snohomish and Island counties. Paul talks about the opportunities that are available through the foundation to build communities. The foundation funds a variety of programs and services that the tax-supported library district cannot, including things such as: Third-Grade Reading Challenge TedXSnoIsleLibraries Bookmobile services Issues That Matter The Nysether Family Collection Children's Services Expanding science, technology, engineering, art and math (STEAM) initiatives through programming, training for both staff and caregivers and community library space enhancements. Videos showing parents how to prepare their children to read early and establish a lifetime of reading and knowledge. Helping improve overall childcare and education by providing STARS training to child caregivers and educators. Providing opportunities with Structured Play kits for children to enhance language and literacy skills. Presenting the Every Child Ready to Rock and Read Concert Series. Other ongoing programs Ready Readers Cultural and literacy programs Leadership development Teen programs Summer learning programs. Links Sno-Isle Libraries Foundation website Issues That Matter TEDxSnoIsleLibraries Third-Grade Reading Challenge Ready Readers STARS training Nysether Family Collection Sno-Isle Libraries Library on Wheels Paul Pitkin LinkedIn profile Chapter length: 23:45

Chapter 1 – Hmmm, I didn’t know that about … June and July Once they decide who gets to speak first, podcast co-hosts Ken Harvey, Jim Hills, Cindy Tingley and Paul Pitkin have a bunch of fun chatting about what happens during June and July in the Pacific Northwest and what's new at Sno-Isle Libraries. Two new videos posted on YouTube focus on early literacy tips and how to find great books to read. And June and July have official days for lots of things such as dairy, turkey, candy, flip-a-coin, hug your cat, yo-yo’s, doughnuts, chocolate ice cream, VCRs, Juneteenth and lots more including … Bloomsday! In the interest of full disclosure and righting an ill-informed wrong, one of the hosts (shhh, its Jim) noted that June 16 is called Bloomsday in commemoration and celebration of the life of Irish writer James Joyce. The date is observed annually in Dublin and elsewhere around the world as the day in Joyce’s novel “Ulysses” of protagonist Leopold Bloom’s first outing with his wife-to-be, Nora Barnacle. However, the Bloomsday Run in Spokane is traditionally the first Sunday in May, part of Spokane’s Lilac Festival and not tied to Joyce’s book. At all. Ever. But wait, there’s more! Chapter 2 – Hmmm, I didn’t know that about … Kurt Batdorf Kurt Batdorf is a recent addition to the Communications Dept. at Sno-Isle Libraries. Kurt brings 25 years of journalism experience covering communities within the library district across Snohomish and Island counties. Kurt recalls what it takes to sit through a school board meeting where even the school board members are falling asleep. Kurt even acknowledges that, on occasion, a source may have given him “the stink-eye” after a story was published. Kurt’s experience includes being the editor of a local business publication and started his tenure during the recession that affected many local businesses. Kurt also opines on the difficulties facing journalists today working to bring forth facts that inform communities. And some of the things that Kurt didn't know about Sno-Isle Libraries include the Snohomish Library's Hobbitt painting and just how dedicated library employees are to helping others. Episode length: 1:01:33

Nicole Mahoney is the host for the Destination on the Left podcast. She is also the CEO of Break The Ice Media, the travel and tourism marketing agency she founded in 2009. Break The Ice Media specializes in working for clients in the travel and tourism industries, through the strategic use of public relations, social media, digital advertising, tourism marketing campaigns, influencer marketing, and video marketing. Nicole got her start in the business world while attending college when she worked for her father at her family’s car stereo shop. After college, Nicole began working in sports marketing at Frontier Field in Rochester, New York, as the Executive Director of the Lilac Festival. She went on to run promotions for the Canandaigua, New York Business Improvement District and worked on projects for the tourism promotion agency Visit Rochester. With over 20 years of experience in the tourism marketing field, Nicole has truly dedicated herself to the travel and tourism industries throughout her career journey. On this special 100th episode of Destination on the Left, Nicole discusses why she created the show, building upon the spark of an idea she had all the way back in 2013 while she served as the co-host of an internet radio show. She reflects on Destination on the Left’s past episodes, diverse topics, even more diverse guests, and how the show has evolved over time.  She also looks to the future, with exciting plans for the next 100 episodes! What You Will Learn: Learn the history of the Destination on the Left podcast, and why Nicole believes it is important to give leaders in the travel and tourism industry a platform to showcase their ideas and successes. Listen as Nicole reflects upon the journey she and Destination on the Left have taken from the show’s beginning, through one hundred episodes of informative conversation with guests from all over the world. Learn what it took to bring Destination on the Left to life, from finding the right podcasting partner firm to designing a logo and website, to eventually being hosted on 33 different platforms such as iTunes and Google Play and even Amazon Alexa. Nicole shares key milestones from the last two years and one hundred episodes, highlighting the wonderfully diverse and informative topics she has discussed with her guests. Nicole expresses her deep appreciation for the support of her listeners and shares the wonderful feedback and reviews she has received. What is Destination on the Left? Nicole Mahoney wanted to create a platform to give professionals in the travel and tourism industry a chance to talk about their most creative ideas and share their stories of success. Tourism isn’t recognized as an “official” industry by the federal government, and too often the business leaders and professionals in the field aren’t treated as the industry leaders they are. That’s why Nicole created Destination on the Left. Through showcasing successful business executives and bright ideas from the world of tourism, Nicole hopes to shine a light on how critical and impactful the travel and tourism industries can be, empowering and strengthening communities all over the world. 100 Episodes Later… Join Nicole as she reflects on one hundred episodes full of amazing guests from all over the country and the world. That’s not to mention the incredibly diverse topics they’ve discussed; topics including regional marketing, influencer marketing, travel PR, digital marketing, grassroots efforts, food tourism, and many others. And the future of Destination on the Left is equally as bright. This year saw the first podcast roadshow, as well as a five-part series on museums. And there’s so much more planned for the future. Listen and join in on the celebration!

On this episode of Behind the Mitten, John Gonzalez and Amy Sherman record for the from Michigan Tourism Conference 2018 in Grand Rapids. This episode aired on March 31-April 1 on multiple radio stations across the country.Segment 1: Patty Janes of Michigan Cares for Tourism, a statewide volunteer effort by tourism professionals to clean up/restore historic sites and support the industry.Learn more at https://www.facebook.com/MichiganCaresForTourism/Segment 2 (Listen at 10:22): Want to know what's new at Grand Hotel for the 2018 season. Ken Hayward, the executive vice president and managing director of Grand Hotel, stops by to tell us what's going on. He also shares some tips on the best times to visit.Learn more at https://www.grandhotel.com/Segment 3 (Listen at 19:18): Tim Hygh, the executive director Mackinac Island CVB, offers highlights of the upcoming season, including the annual Lilac Festival where John and Amy will return as the parade emcees. Learn more at https://www.mackinacisland.org/Segment 4 (Listen at 29:33): Paul Beachnau, ‎the executive director of the ‎Gaylord Area Convention and Tourism Bureau, is a favorite guest. He talks golf, elk and all things at outdoors. Oh, and they also do Beer of the Week.Learn more at https://www.gaylordmichigan.net/Learn more about Behind the Mitten at http://behindthemitten.com/

Chris and Paul Pescrillo ( http://www.GeekEInc.com ) discuss hypocrites after death, cheap sneakers, Reeses Peanut butter cups and Mountain Dew, lower ratings, family, Facebook, wall climbing, Altitude,trampoline park, May, Masturbation Month, bad kids in public, Lilac Festival, food poisoning, throw up, pass out, Trump, firing, FBI Direcctor, James Comey, http://comicsetc.biz , http://cinemapsyops.podbean.com/ , http://www.Click-N-Hit.com , Stephen Colbert, Celino and Barnes, White People, Cinco De Mayo, Orange is the New Black Guardians of the Galaxy Volume 2, Starlord, Drax, Yondu, Nebula, Gamora, Stan Lee, New York Comic Con, Judge Dredd, TV show, Hell Boy, Defenders, The Dark Tower, give your man more sex,

John Gonzalez and Amy Sherman of MLive and Behind the Mitten interview Tim Hygh, executive director of the Mackinac Island Tourism Bureau. They discuss the Simply Superior products with Superior Foods, and they also talk about the Lilac Festival, which runs through June 12, 2016.More on Mackinac Island:https://www.facebook.com/mackinacislandtourismbureau/?fref=tsMore on BTM:https://www.facebook.com/behindthemitten?fref=ts

The Lilac Festival is upon us and summer time is right around the corner, and I was gifted my very own Happy Birthday parade. That's not all! Listen to find out. Download here.