Podcasts about betalist

In this Predictable B2B Success episode, Edward Sturm talks about his journey from creating viral videos to becoming an SEO expert and owning an AI startup. He shares tips on leveraging podcasts, short-form mobile videos, and personal branding to establish a strong connection with your audience and hedge against AI disruption. Edward and I also explore the evolution of SEO from search engine optimization to search experience optimization, the benefits of targeting bottom-of-funnel keywords in this new model, and using mobile video as a growth hack. We also talk about the advancements in AI technology and its impact on the world. Edward Sturm is a blockchain and crypto entrepreneur with an impressive track record. He co-founded the first video game in the blockchain and crypto space, launched a year and a half before his latest venture, Reverb. One night, while walking around a beautiful lookout in Kyiv, Edward and his co-founder came up with the concept for Reverb, a cloud-based voice recorder that allows users to share their recordings with a link that can be embedded in Twitter. They launched it on BetaList and Product Hunt and were surprised by its success. The education sector widely adopted it, and with the pandemic, it was a way for people to communicate over distances. Edward implemented a thorough search engine optimization funnel, and at its peak, they were getting 32,000 users a month from SEO alone. They helped many people and are now adding an AI feature that, at the time of recording, competitors haven't as yet. Some areas we explore in this episode include: Edward's perspective on AI having more utility than blockchain and is amazed by advancements in AI technology, including chatbots and voice apps.They think most cryptocurrencies are scams and trust only Bitcoin.Edward's perspective on the world has become strange and sci-fi-like due to rapid advancements in advanced technologies like AI.Why anyone can start a TikTok account and build a personal brand that can result in business success.A success story about a friend who started a TikTok account using Chat GPT to write scripts and an app called Caption AI for teleprompting is shared.Consistency and not giving up are essential to creating content on platforms like TikTok while building a personal brand.Targeting bottom-funnel keywords as they are more effective than high-level keywords due to conversational AI, which will disrupt the ranking model in SEO.Technical SEO is important for allowing AI to crawl and recommend content.Mobile video is a growth hack that requires a small investment of time and money for great results.Generating content is easier now as algorithms suggest content based on its transcript, keywords, and previous viewer behavior.And much, much more.

Don't miss out on the next WeAreLATech podcast episode, get notified by signing up here http://wearelatech.com/podcastWelcome to WeAreLATech's LA Tech Startup Spotlight!“Simplifying Recovery Assistant"WeAreLATech Podcast is powered by Poppin, http://www.poppin.com/ designed to be the effortless one-stop solution for your entire workspace.WeAreLATech Podcast is a WeAreTech.fm production.To support our podcast go to http://wearelatech.com/believeTo be featured on the podcast go to http://wearelatech.com/feature-your-la-startup/Want to be featured in the WeAreLATech Community? Create your profile here http://wearelatech.com/communityHost, Espree Devorahttps://twitter.com/espreedevoraespree@wearelatech.comGuest,Steven Coen of SaRAsteven@srahealth.comhttps://www.linkedin.com/in/stevenmcoen/For a calendar of all LA Startup events go to, http://WeAreLATech.comTo further immerse yourself into the LA Tech community go to http://wearelatech.com/vipLinks Mentioned:SaRA, https://sara-health.com/Snapchat, https://www.snapchat.com/BetaList, https://betalist.com/Product Hunt, https://www.producthunt.com/Catalyst Athletics, https://www.catalystathletics.com/podcast/UCLA Anderson School of Management, https://www.anderson.ucla.edu/SXSW, https://www.sxsw.com/The Prehab Guys, https://theprehabguys.com/Cedars-Sinai Accelerator, http://www.techstarscedarssinaiaccelerator.com/People Mentioned:Valeed Malik, https://www.linkedin.com/in/valeedmalikRyan Ferguson, https://angel.co/ryan-ferguson-8Credits:Produced and Hosted by Espree Devora, http://espreedevora.comStory produced, Edited and Mastered by Adam Carroll, http://www.ariacreative.ca/Show Notes by Karl Marty, http://karlmarty.comMusic by Jay Huffman, https://soundcloud.com/jayhuffmanShort Title: SaRA

Don't miss out on the next #womenintech podcast episode, get notified by signing up here http://womenintechshow.com or by texting "womenintech" to (310) 872-2423#womenintech Show is is powered by BetaList, https://betalist.com/womenintech Discover and get access to tomorrow's startups.Women in Tech: Hannah Wilson"Diving Into The Tech World At A Young Age"#womenintech Show is a WeAreTech.fm production.To support the Women in Tech podcast go to http://womenintechshow.com/believeTo be featured on the podcast go to http://womenintechshow.com/featureHost, Espree Devorahttps://twitter.com/espreedevoraGuest,Hannah Wilson of Noble Brandshananiah.wilson@gmail.comhttps://www.linkedin.com/in/hannahwilsonspage/In LA? Here’s some awesome resources for you to become immersed in the LA Tech scene -For a calendar of all LA Startup events go to, http://WeAreLATech.comTo further immerse yourself into the LA Tech community go to http://wearelatech.com/vipLinks Mentioned:Noble Brands, http://www.noblebrands.us/Hananiah Wilson, http://www.byhananiah.com/WeWork Atlanta, https://www.wework.com/l/atlanta--GALynda, https://www.lynda.com/Etsy, https://www.etsy.com/Audacity, http://www.audacityteam.org/Pinterest, https://www.pinterest.com/Harvest, https://www.getharvest.com/Y Combinator, http://www.ycombinator.com/Compass Bracelet, http://shareyourcompass.com/Cape Fear Women In Tech, http://www.cfwit.com/People Mentioned:Seth Godin, https://twitter.com/ThisIsSethsBlogSamantha Dudley, info@shareyourcompass.comEmily Anne Atkinson, https://www.linkedin.com/in/emilyanne-atkinson/Audrey Speicher, https://www.linkedin.com/in/audreyspeicher/Credits:Produced and Hosted by Espree Devora, http://espreedevora.comStory produced, Edited and Mastered by MKW Films, http://mkwfilms.com & Adam Carroll, http://www.ariacreative.ca/Show Notes by Karl Marty, http://karlmarty.comMusic by Jay Huffman, https://soundcloud.com/jayhuffmanShort Title: Hannah Wilson of Noble Brands

Don't miss out on the next #womenintech podcast episode, get notified by signing up here http://womenintechshow.com or by texting "womenintech" to (310) 872-2423#womenintech Show is is powered by BetaList, https://betalist.com/womenintech Discover and get access to tomorrow's startups.Women in Tech: Rachel Ford"Worldwide Network That Helps Entrepreneurs Succeed"#womenintech Show is a WeAreTech.fm production.To support the Women in Tech podcast go to http://womenintechshow.com/believeTo be featured on the podcast go to http://womenintechshow.com/featureHost,Espree Devorahttps://twitter.com/espreedevoraGuest,Rachel Ford of Techstars Atlanta in Partnership with Cox Enterprisesrachel.ford@techstars.comhttps://twitter.com/rachelkfordIn LA? Here’s some awesome resources for you to become immersed in the LA Tech scene -For a calendar of all LA Startup events go to, http://WeAreLATech.comTo further immerse yourself into the LA Tech community go to http://wearelatech.com/vipLinks Mentioned:Techstars Atlanta, https://www.techstarsatlanta.com/Cox Enterprises, http://www.coxenterprises.com/Startup Lab, http://startuplab.gatech.edu/Startup Weekend, https://startupweekend.org/Startup Week, https://startupweek.co/Snapchat, https://www.snapchat.com/People Mentioned:Tyler Scriven, https://twitter.com/tylerscrivenCredits:Produced and Hosted by Espree Devora, http://espreedevora.comStory produced, Edited and Mastered by MKW Films, http://mkwfilms.com & Adam Carroll, http://www.ariacreative.ca/Show Notes by Karl Marty, http://karlmarty.comMusic by Jay Huffman, https://soundcloud.com/jayhuffmanShort Title: Rachel Ford

Don't miss out on the next #womenintech podcast episode, get notified by signing up here http://womenintechshow.com or by texting "womenintech" to (310) 872-2423#womenintech Show is is powered by BetaList, http://betalist.com Discover and get access to tomorrow's startups.Women in Tech: Aoife Teague & Lisa Hao"Empowers Creators With Social Commerce Tools"#womenintech Show is a WeAreTech.fm production.To support the Women in Tech podcast go to http://womenintechshow.com/believeTo be featured on the podcast go to http://womenintechshow.com/featureGuest Host, Erika De la Cruzhttps://twitter.com/_erikadelacruzGuests,Aoife Teague & Lisa Hao of MagicLinkshttps://twitter.com/Aoife_Teaguehttps://twitter.com/LisaHao13In LA? Here’s some awesome resources for you to become immersed in the LA Tech scene -For a calendar of all LA Startup events go to, http://WeAreLATech.comTo further immerse yourself into the LA Tech community go to http://wearelatech.com/vipLinks Mentioned:MagicLinks, https://www.magiclinks.org/YouTube, https://www.youtube.com/Media Leaders, https://medialeaders.com/Uber, https://www.uber.com/MailChimp, http://mailchimp.com/Acuity Scheduling, https://acuityscheduling.com/Code Switch, http://www.npr.org/sections/codeswitch/Spotify, https://www.spotify.com/People Mentioned:Brian Nickerson, https://twitter.com/briannickersonCredits:Produced and Hosted by Espree Devora, http://espreedevora.comStory produced, Edited and Mastered by MKW Films, http://mkwfilms.com & Adam Carroll, http://www.ariacreative.ca/Show Notes by Karl Marty, http://karlmarty.comMusic by Jay Huffman, https://soundcloud.com/jayhuffmanShort Title: Aoife Teague & Lisa Hao of MagicLinks

Espree Devora, got tagged as “the Girl Who Gets it Done.” Later, when a friend observed her enthusiasm in tackling a number of business tasks for Tony Hsieh, then head of Zappos. Her passion for content creation began when she was in the 6th grade and her father gave her a video camera. She filmed hundreds of sequences featuring “extreme” sports (skateboarding, motocross) and built the first online action sports social network. In 2012, she attempted to start “We are LA Tech,” featuring local startup founders. She shot 12-episodes, but her enterprise partner refused to edit the material. Dead end. Two years later, in September 2014, Espree resurrected “We are LA Tech” as a podcast. By October 2014, it topped Apple's New & Noteworthy. She had learned on YouTube everything she needed to know to run a podcast. In 2015, Espree launched “Women in Tech” in response to the dire “glass ceiling” warnings so prevalent at the time. Her purpose? To “create a positive piece of content whose sole purpose is to show us what's possible, to expand our belief system, so listeners walk away feeling, “'If she can do it, so can I.'” Much of the theme of her work is what Espree calls “vulnerable leadership.” She wants to share “how people have built their companies and their professions in ways that are really empowering, and what can we learn from them.” In this interview, For people interested in getting started in podcasting, Espree recommends the technical equipment and software that she has found to be most helpful, planning and motivational strategies, She provides a series of podcasting training videos.  The first tool in Espree's podcasting toolbag was an app to help her maintain focus on daily goals, to help her deal with her fear of “ creating this thing, and then creating a thing that didn't work out.” Tools she uses today: An Audio Technica 2100 microphone, Sound Studio editing software. As podcasting has grown, the demand for podcasting training has likewise increased. Espree teaches everything from large groups to intensive, private, month-long master classes. She recommends continuous outreach to maintain relationships and lists a number of tools effective for doing this, and offers tips on techniques and frequency . . . in order to be “un—annoying.”  Espree had been scheduled as a speaker at this year's now-cancelled South by Southwest. She has given many presentations there in the past, performed live podcasts, and led meetup groups. She credits her success to being where hard work meets luck and opportunity, a variation of the Roman philosopher Seneca's “Luck Is What Happens When Preparation Meets Opportunity." Espree can be reached on LinkedIn and all social at (Espree Devora), and onTwitter @espreedevora. Her podcasts are on: WeAreLATech.fm http://podcast.wearelatech.com/ and WomeninTech.fm http://podcast.womenintechshow.com/.  Transcript Follows: ROB: Welcome to the Marketing Agency Leadership Podcast. I'm your host, Rob Kischuk, and I am joined today by Espree Devora, “the Girl Who Gets It Done.” She is the Creator and Host of the We Are LA Tech podcast and also the host of Women in Tech. Welcome to the podcast, Espree. ESPREE: Hello, hello! Thank you so much for having me. I'm excited to be here. ROB: Very excited to have you here. Why don't you tell us a little bit about your own journey into becoming “the Girl Who Gets It Done” and hosting the things that you do?  ESPREE: Oh my gosh. A lot of people ask me when I became an entrepreneur, like when I made that decision. I feel like I was born an entrepreneur. I remember walking into Westwood Village with my father and looking into the empty office buildings, picturing what businesses I would put in them. As I went along my journey, I think I just became very resourceful in a lot of different areas, from junior high to high school to college, and eventually the tagline “the Girl Who Gets it Done” came from when I was hanging out with Tony Hsieh, who is the head of Zappos, and a bunch of his entourage. I was taking care of some things and people kept asking me, “Are you his assistant? Are you his publicist? Who are you?” My girlfriend who was with me at the time just said, “She's the girl who gets it done.” [laughs] It just stuck, and it's been that way for a really long time. ROB: Excellent. I think if you get a nickname around Tony Hsieh, you stick to it for the most part. ESPREE: Definitely. ROB: What about the journey into these podcasts that you host? When did you realize that was something you wanted to do and then really caught your ongoing attention? ESPREE: I think the first moment that I realized I was really excited by content creation was in the 6th grade, when my dad gifted me a video camera and I got to explore. I ended up building the first action sports media company online. It was the first action sports social network, and we produced hundreds and hundreds of video content across skateboarding, motocross, all these things. Then in 2012, I had this urge to continue creating content, but at that point in my life I was more interested in the startup world. I had already been in the startup tech world, obviously, building the first social network for action sports, but I didn't understand that. At that time I was just doing things. They weren't a global trend like it is now. Terms like “social media,” “entrepreneur,” “founder,” “accelerators,” these things were not a thing then. In 2012, when LA started to have more startups and have more founder stories, I wanted to capture that moment, so I partnered with someone to create a video series called We Are LA Tech. Unfortunately, that person didn't share the same work ethic I had. We shot 12 episodes, and that person's responsibility was to edit them and none of them were edited. My heart was broken. I waited a year, and I ended up going on a backpacking trip to escape this reality that this video series would never be completed that I felt so passionate about. While backpacking in Europe, my friend Mark who founded a company called BetaList, started showing me podcasts on his iPhone. At the time I was an Android person. He's like, “You've got to listen to these podcasts. They're so funny. You'll love them.” I get back to the States; I get an iPhone because I want to stay connected with my friends in Europe and it was the easiest way to do that at the time. I start listening to podcasts. I didn't realize that years before, I had actually been listening to two podcasts, Podcasts and Product People by Justin Jackson, who actually has now co-founded a podcast hosting company called Transistor. He was one of the early podcasters, and I just loved his show. But at that time I would move the audio files from the computer to my phone. It wasn't the thing it is today, so I didn't even know I was listening to podcasts. Anyway, at the same time, I was like, wow, if I start a podcast too, I never have to rely on a video editor again. [laughs] So in 2013 I started stirring up the We Are LA Tech podcast in my head. It launched in I think September 2014, and by October 2014, it was number one on Apple's New & Noteworthy. It was just really exciting. I'm completely a self-taught podcaster. I taught myself how to edit. I taught myself everything. I just watched a lot of YouTube videos, and I've been podcasting ever since. Then in 2015, I launched the Women in Tech podcast, and the story goes on and on. ROB: What made you realize that maybe it was worth at least experimenting with the Women in Tech podcast? Or were you all-in from Day 1 and you knew it had to be a thing? ESPREE: The Women in Tech podcast was inspired because at the time, these women's groups were becoming a thing. They were never a thing before. I'm like, “Oh look, that's me. I founded companies and I am a girl too, so I want to check out what's going on.” All these groups I would go to at the time, the whole conversation would be about how women are held back or statistics that are in the negative and this and that. I'm like, man, I've never felt held back. The only person I've ever felt held back by is me. If I had heard all these messages about how much was not possible for me, I would have never built the first action sports social network. I wouldn't have raised money. I wouldn't have done all these things because I would've believed it wasn't possible for someone like me. So I wanted to create a positive piece of content whose sole purpose is to show us what's possible, to expand our belief system, so listeners walk away feeling “If she can do it, so can I.” ROB: There's a common thread, it seems, between both of the podcasts. You have, with LA, an underappreciated market for startups – I think perhaps even still to this day, there's some very good companies, but also with a chip on their shoulder. And then with Women in Tech, similarly, there's sometimes a lack of appreciation, a lack of highlighting, a lack of encouragement in both cases, you're putting a positive spin on it rather than saying, “Hey, pay attention because you're not paying enough attention.” ESPREE: Yeah. I think my brand theme – I call it vulnerable leadership, where it's not that I want to just be positive. I don't want to be Instagram perfect. But I do want to share a vulnerable message in a way that we could shift our belief system to turn something that could be perceived as a negative into a positive. I think the process behind that is really important. It's not just about being like “Everything's great! You have it so much better than everybody else!” [laughs] It's about, okay, today sucks or whatever a person is dealing with, but here are the steps I went to, because do I want to feel sucky right now? No. If I don't want to feel sucky, what's something that I can do to potentially shift myself out of that mindset? I think that's what my shows exemplify, just vulnerable leadership: how have people built their companies and their professions in ways that are really empowering, and what can we learn from them? ROB: For those of us who are outside of the LA tech world, certainly we've heard of some of the newer fliers – I think maybe Byrd or Lime scooters is from there. I apologize for not knowing what you know. ESPREE: That's okay. ROB: I've definitely ridden plenty of scooters. But what are some of the companies that are maybe trending right now that people may not fully be aware of, but should be? ESPREE: Oh wow, trending? I don't know who's trending right now because I tend to stay laser-focused on sharing people's stories. But some companies that are iconic that you may have seen – of course, Snapchat is here. FabFitFun is here. There's really huge companies that are popular at least across the U.S., if not globally, that were created – Myspace was in LA. Google has tons of offices here now, and they're really a dominant force in the LA tech scene. YouTube has their Creator Hub here. It's definitely a thriving tech city. My primary interest is the lifestyle and culture of a tech professional, more than what is the latest gadget. However, if you tell me the latest video or microphone gadget, I will be interested, but that's just for personal, selfish reasons. [laughs] ROB: I was going to ask – I think a lot of people, when they hear about podcasting, they feel very intimidated in terms of the whole process, from creation of the content to editing and publishing. What was in your first podcasting tool bag? ESPREE: That's a great question. I'd say the first thing that was in my podcasting tool bag was actually the app. I don't even remember what it was called. It's like Daily Goal. It was some daily goal app. The reason that was the first one in my bag is because I was so afraid of, one, creating this thing, and then creating a thing that didn't work out. What I did was I created a goal every day. It could be like “create podcast artwork,” “get a microphone,” “schedule an interview.” Just one thing. And I wouldn't allow myself to not do the thing. I remember when I got my first podcast poster designed, and I didn't like the design and I thought it was really ugly, but my goal for that day was “post it,” like it's done. So I just went with it. It was about the forward movement; it wasn't about being perfect. I actually happen to really like that flyer now, but at the time I did not. That was my first one. Then as I became more educated by watching YouTube videos, I bought a Snowball mic because I knew my episodes would be in-person and it would be more than one person, so I wanted a mic that picked up more people. A Snowball mic is actually the lowest level mic because it's really meant for musicians, like a guitarist or something like that. It's not meant for multiple people. Those are for technical reasons that I can get into another time. Feel free to tweet me @espreedevora if you'd like to know more reasons why. But it was a Snowball. What I'd recommend to everybody starting out is an Audio-Technica 2100, and that's actually what I'm using right now. Again, I could share with you the technicalities of why in another conversation. Then I had my computer. I have a Mac, so I found an editing program called Sound Studio. I found it on a random forum. They do a terrible marketing job because they're very hard to find. [laughs] But they're an incredible software program. The way I describe it, it's like iMovie for audio. They just make it stupid simple to edit audio. It's great. So I used that. I remember my very first interview, I didn't even know how to record it. I was just confused, and I plugged the Snowball into the computer and I was trying to figure it out. It's scary, but what matters is that we take a step forward. In my speeches, when I give speeches on how to podcast, the thing that I tell the whole audience is on their way home, I want them to take out their phone and, in their voice memo app in their phone, I want them to record their first interview on the drive home, or their first podcast episode. Then I want them to send me that via Google Drive or email or whatever it is, because that's all that matters in the beginning, is taking a step forward and just taking action. ROB: If you take that step forward every day, which you were doing with your app, it's like those challenges when people talk about if you just get 1% done better every day, it really does add up. Are you still editing, or have you managed to delegate that opportunity? ESPREE: First of all, I happen to love editing. I call it “painting audio.” But it is not who I want to be in the world. [laughs] I'm very lucky; an editor that I hired in 2014 has been with me since, and he works with me and edits everything. I have other editors that I've worked with as well. So I do have the editing done. Every so often, I'll tell them that I want to contribute and I'll do an episode here or there, but I do not rely on my own time for editing anymore. ROB: It's the same as my experience. We actually did a quick cycle episode that we recorded yesterday about the financial stimulus involved in the CARES Act and how marketing agencies can claim that money for themselves to keep their team onboard. But normally, I have trained editors – and I think what you said before, audio versus video is very, very forgiving. ESPREE: Completely. ROB: If there's a glitch in the middle of a word, it's remarkable. You can just highlight it, delete it, and it sounds great all of a sudden, whereas if you did that with video it would look insane. ESPREE: Totally, completely. And there's so much that goes into video, from lighting, color correction, angles, audio. There are so many variables, you just cannot get away with high quality video if you don't know what you're doing. It's a huge learning curve. The main components of a podcast – and again, I can dig into this deeper in a different conversation – are the tracks: is each person's voice being recorded on a separate track or is everybody's voice on the same track? How does it sound, the mic that you're using? Are you doing it remotely or in person? Because that will have an impact on your equipment decisions. Things like that. But there's just so much more that goes into editing and shooting video. ROB: As you mentioned, all the information is out there. Everything is essentially figureoutable. I think there's a book to that effect. I first figured out how to record live because I was at the Social Shakeup Conference and I saw somebody there recording live, and I just walked up to them and asked them, and because they'd done it enough, they had a page that listed all their gear, and they had affiliate links. Normally I don't even click on affiliate links because I'm kind of ornery about that, but I totally clicked their affiliate links. It was something done with a mix of generosity and sharing, and if they get a few bucks, to your point, for that Snowball mic or for the Zoom recorder that we use when we're in person, who am I to be upset about that? ESPREE: Yeah, totally. But I don't have an affiliate link for you. [laughs] ROB: Maybe another revenue stream there. ESPREE: Yeah, it's something I've thought about. It's one of the many things that still is on my to-do list for way too long. ROB: But you're figuring it out step by step. How did you make that jump? I think a lot of agencies, marketers, organizations develop a competency without taking it to the next level. You went from creating podcasts to training people to do podcasts. How did you evolve into that shift? ESPREE: I think it's a few things. One, I was just asked by several people. I got into podcasting in 2013, when it wasn't a thing and it wasn't cool. It didn't start to become more – I mean, obviously podcasting has been around for several years, way before that, but it just became this mainstream thing in the last few years. In 2013, it wasn't on the radar. In 2014, it started to bubble up on the radar because of the StartUp podcast. Then Serial came out, so then the mainstream news started talking about podcasting, and it was a domino effect from there. At that time, I think it was just supply and demand. [laughs] Even today, it's supply and demand. People have a really hard time finding any indie production companies for podcasts, so I get a lot of inbound on that because I've been creating my show for several years. You can't find a lot of people who have been both producing and hosting for several years. Maybe they just started 10 episodes ago or something. I have hundreds and hundreds of episodes done and distributed. So sometimes it's just getting there early. Now my “why” is interesting. I get asked a lot to teach. Initially I did it just for the community so that they can learn and express themselves, but I found that it was really exciting to be a part of their journey in creation and to really help facilitate them creating something meaningful so it's not just another audio file, but it's something people feel mentally subscribed to. That's been great. So I do a couple things, whether I'm teaching classes for the general assemblies of the world or USC and organizations like that or I'm doing semi-private masterclasses that are a month-long immersive, and I meet with a small group of people and I have expert guest speakers on. It's just really, really fun. So I've really enjoyed it. That's why I do it, because I love it and love being a part of their journey. ROB: There's so many cool little hidden skills in there. I think you're able to keep going on a podcast because of that rhythm that you put into your life overall. I think people might not think entirely – you're based in the Los Angeles area, and that's content city. That has to partly pervade who's interested in talking to you. When I look at how you've picked up these skills along the way, one skill you picked up that I think a lot of people would look at with some jealousy is you have figured out how to be selected as a speaker at South by Southwest. That's where we originally intended to speak in person. How did you figure out that process? I know people who have been trying for years and can't sort it out. I imagine you did it one step at a time. ESPREE: Honestly, I feel like I got – what's that saying? “Where hard work meets luck and opportunity” or something like that, or preparedness? I've bene working so hard for so many years. I started going to South by as a journalist, and then I became a speaker at South by – I don't remember what year, but I've given many talks there and performed the podcast live and led meetup groups. But the meetup groups I've led have been the podcasters meetup, and like I said, in 2013 no one cared. I said I would do this thing; I was the only person offering myself up to do this thing. Or maybe there weren't a lot of people. And the talks that I've given have ranged from anything from in the early days it was more on entrepreneurship, and now, again, podcasting. It's just about demonstrating where my unique value proposition is, the unique insights, the energy that I bring to the table as a speaker, what makes me a speaker that stands out amongst the rest. So just really think about that for yourself. What is an interesting angle? Actually, I think I'll do a thing for you in a second, just for your audience, so you can have a little sampling of what that sounds like. The last thing is performing my podcast live at South by Southwest. I performed the Women in Tech podcast live last year and then also this year. Again, it's over time, establishing myself as a podcaster, my relationships, the audience that I have. The purpose and mission of why my content exists in the first place is very clear. It's just this stew of hard work, and then it's the luck of being noticed. Sometimes you can even manipulate being noticed. I should say positively manipulate, meaning that you're doing enough outreach, that you're using programs like Pipedrive and Contactually to make sure that you're continuously doing your outreach. That's maintaining your relationships. My mom comes from an entertainment background, and she always said – it was her or maybe my grandmother who said “the squeaky wheel gets the oil.” So when she talks about being in the entertainment business, she says they'd cast the people who called last because that's the person that was on the top of their mind. I'm like, that's really interesting. And it's true; the more you're on the top of people's minds, in a non-annoying way, the more they'll think of you when there's an opportunity. The more you make yourself helpful – I was featured in Forbes randomly, and the reason I was featured in Forbes, that feature happened because I was doing an interview I think a year or a year and a half before, and the interview went something like 3 hours late. So I was just sitting in a waiting room for several hours. I never complained and I just chilled there and I was nice about it. Then the person who kept coming back in to apologize to me was so grateful that I did that that when there was the opportunity for Forbes, I was the first person that was thought of. Just because I waited in a chill manner. [laughs] ROB: Which anybody can do. ESPREE: Totally. So it's like, how are you showing up to life in unique ways that make you stand apart? If it's okay with you, Rob, I'm going to do a quick thing. I'm going to show you how I start my speaking engagements and my podcast, because it's not this tone of voice. Is that okay with you? Can I do that? ROB: Run with it. ESPREE: Okay, cool. Everybody watch your eardrums just a little bit. I'm going to hold the mic a little bit away because I don't know the levels of how we're recording right now. But this is what it sounds like, and the reason why I'm sharing this with you is because this is what sets me apart and makes me a unique speaker and podcaster. I'd say the thing that sets me apart is my energy when I show up to the stage. Three… two… one… “Welcome back to the Women in Tech podcast, celebrating women in tech around the world! So excited for our next guest here today. Welcome…” and then you say the person's name. But that's just crazy, right? That's out of nowhere. Where it's inspired from is growing up, I was super into wrestling. [laughs] ROB: Yes, it sounds like wrestling. [laughs] That's amazing. ESPREE: I was super into wrestling and I loved the wrestlers being announced onstage, and then I was really into Steven Tyler's stage performance and how he would really be into the mic and really be energized. So that's why when I do my podcasts and my interviews, I stand. You never see people stand when they're doing it. I stand. And I do it for a lot of other reasons too, because of your vocal cords. Onstage, I stand. Sometimes I'll kick my shoes off. I'll never stand behind a podium. There's just all sorts of techniques. My friend Mark, who actually built the YouTube Player, gave me the best speaking advice. He said, “People don't remember what you say; they remember how you made them feel.” I think about that with my podcast. I think about that onstage. How am I making everyone feel? Are they feeling the way I intend for them to feel? And if not, what do I need to do? When I show up that way, the guest feels more energized, the audience feels more engaged, and to the event organizer, I'm a unique speaker that brings something different to the table. ROB: Absolutely. I love it. We have a wrestling announcement right here on the podcast. [laughs] I think you mentioned something that is really key that would be easy to get lost in the mix. You mentioned staying on people's minds in an un-annoying way. I think we are in a very perhaps more challenging moment for that, where people who don't have that skill may be a little bit lost. We are sheltering in place right now in our homes to avoid getting and spreading the coronavirus. What you can't count on is bumping into somebody in the halls, in a restaurant you usually run into, at a networking event. How do you think about staying on people's radar in an un-annoying way? Because quite often, I think people give advice of sending a link – and you actually did send me a very good link in our chat – but I think there are often times where that can feel still very inauthentic and people can tell. You're still just sending them a link because someone told you to send them a link to stay on their radar. ESPREE: A hundred percent. I think there's a lot of different ways, and we need to find the tools that are right for our own personalities. The kind of things that I look at – one of them, the first thing I want to say, there's a tool called Bombbomb which does video messaging. It's really great to make something a bit more personal, to show somebody that you care. I find that even when I send a Bombbomb video, if I don't say the person's name, they may think that I created it for a lot of people. I remember I made one for even my friend, who's also a customer, one time. She said, “You know, it was until you said my son's name, I thought it was a video for everyone.” It's really interesting to me because it was personalized. There's tools – like I said, Contactually. There's a ton of other tools. I know Tim Ferriss uses Evernote a lot. I don't necessarily know if he uses it for maintaining follow-up, but Evernote is a great tool. There's WorkFlowy. There's different programs that will spit out who you haven't followed up with lately. LinkedIn is such a powerful resource for all of us. I think it's about really thinking, who do you want to connect with? Why do you want to connect with them, and how often? And are you tracking that follow-up? I use a CRM system called Pipedrive, and like I said, I'm a huge fan of Contactually as well. I think Contactually is just a great follow-up tool. I've heard good things about Nimble. You could find out what's going on in someone's life via Twitter, via Instagram, via Facebook. Really paying attention to their social networks. I call it ego marketing. It sometimes sounds like a bad thing, but all of us – all of us – we operate on our egos. We feel like the world is revolving around us at all times. “What's that person thinking of me? What's that person doing,” blah, blah, blah, me, me, me. If you all of a sudden come to someone and say, “I watched your talk online,” and say the specific talk, and then say what you got out of it and maybe a timestamp, it is just so clear that that is about them. The kind of messages I can't stand – because I get an abundance of inbound messaging for the Women in Tech podcast, or even one yesterday, perfect example, the We Are LA Tech podcast. Someone messaged me asking to be on the show and they weren't in Los Angeles. If they knew the show, they'd know every single episode is from someone in Los Angeles. So obviously you don't care. You're just mass mailing. With Women in Tech, I'll get messages about the controversial topics someone could talk about, and if they knew the show, they'd know we do no controversy, no politics. So it tells me that you really don't care. I'm just some name on your list. So when you're thinking about follow-up, you want to think about: who do you want to follow up with and why? What's a meaningful way to follow up with them? And then tracking that follow-up. And not following up too much. Another example is somebody followed up with me three times in one week, and I hadn't seen any of the messages. Then on the third message they said, “I know you're probably getting annoyed with my messages” – which just shows me it's an automated system. “You're getting annoyed with my messages,” and the truth was I hadn't even seen the other two. My response back was, “One, I'm not interested, and two, I recommend you not follow up in such a short period of time.” [laughs] Imagine if I'm giving a talk, if I'm at South by Southwest this week, I am not really on email or paying attention. If you follow up three times this week, during this particular phase of my life, the chances of me seeing them is so low. That's why it's way more effective to follow up 3 weeks to a couple months apart. But just really be sincere in why you're even following up with the people in the first place. ROB: If you're following up 3 weeks or 3 months or anything like that, also, you have to have a mindset where you're playing the long game. You're not playing the short game where it's “How many times can I message you in 2 weeks and then either ignore you or maybe you've answered me.” ESPREE: Right. ROB: If someone looks at the Women in Tech podcast, I think one thing they'll realize is, number one, your level of commitment there. I think I'm seeing over 400, almost 450 episodes. But also, I think they'll notice that you do the work, and you do the work authentically. What I mean by that is you're not just cherry-picking and trying to ladder up to the biggest name. You have some names on the podcast that are known, but you also have – again, in this theme – people that your listeners might not know but they should. It looks to me like quite often you are going far and wide. You're doing the work of actually reaching out to people across the world, and probably even going there to have those conversations. ESPREE: Rob, I love how you did your homework. [laughs] You would be an email that I would open, because that is so spot-on. I get a lot of messages from a lot of super fancy people, thinking that they're just entitled to be on the show. My personal excitement is sharing a story of a woman that normally doesn't have access. I've traveled to Bosnia; recently I was in Kazakhstan. I've traveled to over 100 countries just to celebrate these women in tech in person, share their stories, be in their culture. People say, “Why not just do remotely?” I wouldn't see the bullets in the buildings on the streets of Bosnia if I wasn't in Bosnia, understanding that the girl I'm interviewing, as a child, she had to be in a bomb shelter to be safe from the war. These are just things you don't get on a 1-hour Skype call or something like that. So really discovering all these magnificent women in tech around the world, giving them the opportunity – I'm really proud that the Women in Tech podcast is, for the majority of guests, the first podcast they've ever been on. It just blows my mind. And it's not necessarily even, by the way, Rob, that these people aren't seasoned; they're just not the internet celebrities of the world. They're not the Gary Vaynerchuks. [laughs] Then I also have the more well-known people, as you mentioned, and I'm excited to share their stories as well. But my “why” in doing the show is not for social status. It's not to look good. It's really to be this bridge for women in tech around the world to be able to discover the resources and mentorship that they need to accelerate. Hearing stories of how women have pulled over to write notes, listening to the episodes, or shared the stories with their family, or investors have reached out to them because they've been on the show – truly social impact. It's amazing. So it's not about “do I look the coolest?” It's about “am I creating the biggest impact?” ROB: That resonates completely with who you are and what you want to accomplish. I think it's also a little bit of a secret – and it's not a secret because we're talking about it, but candidly, it makes booking a podcast a lot easier when you're booking people who are interesting and have a story, but it is their first podcast. They say yes a lot more. ESPREE: Oh yeah, I'm sure. Well, the one thing about women in tech – yes, I think your point is accurate, and, unfortunately, with women in tech – a lot of people ask me, “What's the biggest commonality of all the women in tech that you're met with?” They're expecting some technical answer. Unfortunately, the biggest commonality is that I think as a culture, oftentimes we feel we're not enough. So I will get women who will say “I don't think I'm good enough for your show” or “I haven't spoken before” or something. Then it's my responsibility as a person who wants to be empowering to give them the level of confidence, and also to say, “Listen, I wouldn't be picking you unless I thought you were good enough to be on the show, so how about I make the decision on that?” [laughs] I've had a couple people not want to be interviewed because they're scared, but yes, you are absolutely right that it's going to be a lot easier. You're also right that it's a huge pain point in the podcasting industry for new podcasters, or even a lot of seasoned podcasters, to get yeses from guests. It's a huge pain point. It is one that I do not have, and maybe that contributes to it, you're right. ROB: And you do in-person a lot, which always helps with that rapport. It would be great if we were, but that's not an option right now. We're not getting on planes right now. ESPREE: Totally. ROB: That is okay. We'll hope that we can meet up at South by Southwest next year, perhaps. ESPREE: A hundred percent. ROB: Espree, when people want to check out all the things that you're doing, where should they look to find you? ESPREE: Man, if only I had been smart enough to have one link that says all the things. [laughs] Honestly, look me up on LinkedIn, Espree Devora on LinkedIn. Add me there. It's also Espree Devora on all social – on Instagram, on Twitter, on Facebook. I do really engage on Twitter. And check out the podcasts, WeAreLATech.fm and WomeninTech.fm. ROB: It's all those little things. You put in the work on the domains too. ESPREE: Yeah. ROB: Fantastic. You're consistent on the brand. Espree, thank you so much for coming on the podcast. It's been a true joy to get to know you a little bit, and I know our audience has enjoyed your challenging example of just doing one more thing each day and how that carries through in everything you do. ESPREE: Thank you so much for having me, Rob. This has been great. I'm happy that you made it remote and we were able to make this happen. ROB: That's great. Be well. ESPREE: Bye. ROB: Thank you for listening. The Marketing Agency Leadership Podcast is presented by Converge. Converge helps digital marketing agencies and brands automate their reporting so they can be more profitable, accurate, and responsive. To learn more about how Converge can automate your marketing reporting, email info@convergehq.com, or visit us on the web at convergehq.com.

Marc Köhlbrugge is bedenker en oprichter van Betalist (wat overigens een lijst is van lijsten maar ook een list) en WIP, wat Work In Progress betekent. En Marc is ook een classic nerd, dus dat is altijd goed.

On today's show, Mark sits down with Luke Mulks, the Director of Business Development at Brave Software. Led by the creator of Javascript and Mozilla, Brave has developed a privacy focused browser that blocks trackers, speeds up browsing, and pays you for every ad you see. With over 8 million monthly active users, Brave has fundamentally re-engineered how we interact with the internet, going so far as allowing users to donate their ad earnings (in BAT tokens) to content creators via channels like twitter, reddit, github, and embedded widgets for websites, allowing them to crowdsource their careers, without ever needing their fans to foot the bill. Start browsing privately with Brave, and donate BAT to Cryptoconomy, or keep them all for yourself. https://brave.com/ubd798 Twitter: @Brave @LukeMulks Mark's project UBDI is now live! Claim your member number and your data income today on Android and iOS! Use the custom tag BETALIST for a special study. http://onelink.to/ubdi --- Send in a voice message: https://anchor.fm/cryptoconomy/message

Today’s Question: Today’s question comes from Christof. I’m working on a prototype to validate with users. Should I focus on getting feedback or monetary commitment? This is a SaaS product and it’s not built yet - how could I go about getting monetary commitment? Jake’s Answer: There is no perfect way to validate your idea, but we will take a look at some of the best and worst ways to validate your startup. Charge people. Even if your product isn’t build yet, you can put up a landing page and have them signup and commitment buy purchasing the product on a deep discount. Taking people’s money is always the best way to validate your idea. Pretend to charge people. If you don’t want to charge for the actual product yet, you can drive ads to a landing page that takes them through the checkout process and then lets them know right at the end that the product is still in development and that you won’t charge them yet. It may make some people made, but you are really just looking at how many people would have purchased. Provide a service alongside your product. If you distill down whatever problem your software was going to solve to the nuts and bolts, figure out which parts of it you can perform manually as a service. By providing this service, you can see how many people would actually use the service before putting money into developing a similar, automated process. Build a prototype. During this process you design your screens just as you would with the product and then you use that prototype to get feedback on the product (from strangers, preferably). ProductHunt Ship is a good place to post these opportunities as well as BetaList. Showing people what you are actually building is something you can do alongside the other ideas above to get real feedback from potential users. Talk to people. This is an ok strategy, but too often, people lie. Especially if you know them or if you are talking to them in person. This is an important part of the process, but it’s not the best way to truly validate your idea on its own. I’d match this up with one of the other ideas on this list to get the most out of the process. Ask Your Own Question Got questions about startups and/or startup culture? We’ve got answers. Head over to LaunchChat.io and record your own question to have it featured on the show. Join our mastermind for Startup Founders Join our free Facebook Group for founders working to build, launch, & scale together with the help of our startup experts at Launchpeer! Get more details and join the club at Launchpeer.club. Launch Recipes Book Our team is writing a book and it’s nearly ready to ship. We profiled 40 of the biggest startups of the 21st Century and documenting how they scaled their businesses. If you want to claim your free book, visit LaunchRecipes.com. Stay in Touch Ask your own question Follow Jake Twitter Check out Jake’s articles Medium Jake’s personal site Check out Launchpeer Follow Launchpeer on Twitter

Today’s question: Today’s question comes from Miguel and he has a question about launching an MVP. My app is 90% done, but I’m not sure what to do next. What should I be focused on for my launch? Jake’s answer: If you are planning for a launch in the near future, these are the to-dos that should be high on your list: Product Launch Checklist Get a marketing website setup. Using WordPress or SquareSpace, talk to users about the value that they’ll get from using your app. Have a call-to-action to get people to subscribe to your beta launch. Talk to users. When you first have the idea (and throughout the life of your startup) you need to get out and talk to potential users and actual users to about your product. A great question to ask is, “why wouldn’t you want to use this product?” Get pre-launch email signups. Talk to as many people as possible and get them interested in your product. Get your product on BetaList, ProductHunt, AppSumo, etc. Simply get it in front of people. Invite people into the app. Once you have people on your email list, 3-4 weeks before your product is fully ready to launch, you should invite 10-20 people to the app to start getting their feedback. Launch publicly and quietly. Before you put a ton of money into customer acquisition, try to acquire them cold by launching quietly. This allows you to get reliable feedback and data from those who have no reason to hold back. Track metrics. Some metrics to track: page views, clicks, downloads, usage, churn, acquisition cost, and referrers. Feedback loop. Ask users for reviews, feedback, etc, and then incorporate it into new iterations of your product. This loop should continue throughout the life of your business. Get your own customized growth plan here. Ask Your Own Question Got questions about startups and/or startup culture? We’ve got answers. Head over to LaunchChat.io and record your own question to have it featured on the show. Stay in Touch Ask your own question Follow Jake Twitter Check out Jake’s articles Medium Jake’s personal site Check out Launchpeer Follow Launchpeer on Twitter

Today’s question: Today’s question comes from Cindy. Is there a place to find impartial testers to Beta test an app? Are there any resources or tools that can help perform those types of tests? Jake’s answer: Going into Beta testing can be a scary thing. Sending that email to testers a big and important step for a startup. Once you get past the friends and family testing, it’s important to get feedback from people who would actually use the app and be a potential customer. There are a couple of tactics you can use to find Beta customers, not just testers. These are people you can use to see how they interact and engage with the app. It’s not just about if the app works or not, it’s about if the app is something your potential customers will be comfortable using and find value in. 1) Setup a website or landing page to collect email addresses For example, you can use a site such as ProductHunt.com/ship which will help you setup a landing page within a few minutes and will show it to a big audience of people who love looking at new products. Depending upon your industry, those people would be potential customers that you can begin essentially recruiting to be your Beta testers once your product is ready. When it’s time to go to Beta testing, you send out an email to all of those people and ask for a small number of people who’d be interested in testing. Even if you have a big list of potential testers, you want to screen them well and make sure that they fit within your ideal customer persona and not just willing testers. This will enable you to see data that’s truly relevant to your next iteration. 2) Run ads to your product page This tactic is not used often, but can be highly effective. Put your landing page live and allow people to sign up and register for your product. Once you have it setup, then start running targeted ads (Facebook, Google, etc) that will enable you to get relevant testers quickly. If you go this route, be sure you have a way to see what people are doing within your product (FullStory.com - session recordings) so that you have usable data when your testing period is over. Make it easy for those testers to give you feedback (Intercom, Drift) since they don’t know who you are and may not even know they are testing. You can get real-time feedback and you can reach out to your users directly to continue to solicit feedback. These tools also enable you to be proactive with your outreach with welcome messages, walk-thrus, or demo videos that show them how they can interact with your product before they run into any issues. 3) Other Ideas List it on ProductHunt or BetaList. Post on Facebook, Reddit, etc (don’t be self-promotional). Find influencers who will help get the word out. Regardless of your tactics, be sure to focus on the quality of the feedback you solicit. Quality, at this stage of your product development, is exponentially more important than quantity. Focus on people who would truly be potential customers. Ask Your Own Question Got questions about startups and/or startup culture? We’ve got answers. Head over to LaunchChat.io and record your own question to have it featured on the show. TechCruch Disrupt Giveaway We’re giving one Founder a free ticket to TechCrunch Disrupt 2018 in San Fransisco. We’re also going to cover the winner’s flight and hotel. You can enter the giveaway and get all the details at LaunchChat.io. Stay in Touch Ask your own question Follow Jake Twitter Check out Jake’s articles Medium Jake’s personal site Check out Launchpeer Follow Launchpeer on Twitter

The world would be a different place if all ideas were brought to life! Even getting started is hard, not to mention making it to the launch. Today our guest is the awesome Marc Köhlbrugge, founder of BetaList and multiple other products. Marc shares some of his product stories, and we discuss methods and tools for building software products more effectively. Podcast feed: subscribe to http://simplecast.fm/podcasts/1441/rss in your favorite podcast app, and follow us on iTunes, Stitcher, or Google Play Music. Show Notes BetaList, Faces, Submit.co, Request For Startup, Changelog, WIP.chat — Marc's products Zero to One: How to execute on your ideas — Chapter 1, Chapter 2, Chapter 3 — Marc's guide 10 Guaranteed Ways to Become More Productive Right Now, One Will Amaze You! — Marc's article Episode 37: Customer Support Done Right with Alex Yumashev Userlist.io — Jane's new SaaS product Bullet Train — Ruby on Rails "SaaS-in-a-box" framework by Andrew Culver CRUD (Create, Read, Update, Delete) — a common term for the most basic UI features Bootstrap — one of the most popular front-end frameworks Zapier, IFTTT — tools for connecting multiple apps together into workflows Made Without Code — a website featuring startups built without code Marc's blog on Medium Follow Marc on Twitter: @marckohlbrugge Today's Sponsor This episode is brought to you by Balsamiq — rapid wireframing software that combines the comfort and simplicity of paper sketching with the power of a digital tool. So your work is easier to share, revise, and get honest feedback on! Try their new web app Balsamiq Cloud free for 30 days at balsamiq.cloud. Interested in sponsoring an episode? Learn more here. Leave a Review Reviews are hugely important because they help new people discover this podcast. If you enjoyed listening to this episode, please leave a review on iTunes. Here's how.

Today we get to know the amazing people behind WeAreLATech featuring Melissa Altarejos & Natasha Guimond. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://wearelatech.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Pinguino Kolb of Cuddli. Find love with Cuddli, a dating app just for geeks. It is the best way for geeks to meet new people and explore the city together. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://www.cuddli.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Rachel Ford of Techstars Atlanta. Techstars Atlanta, in partnership with Cox Enterprises, is located in the epicenter of startup activity in the Southeast, providing entrepreneurs with the resources and network to build meaningful enterprise technology companies and enduring consumer brands. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://www.techstarsatlanta.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Aly Merritt of SalesLoft. SalesLoft is the sales engagement platform for modern sales organizations. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://salesloft.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

BetaList. New podcast link. My Dad Wrote a Porno. His Dark Materials. Paradise Lost.

Today we are spotlighting Rachel Williams of Calendly. Calendly helps you schedule meetings without the back-and-forth emails. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://calendly.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Tiffany Cosgrove of Calendly. Calendly helps you schedule meetings without the back-and-forth emails. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://calendly.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Sarah Price of The Eddy. The Eddy is a virtual agency with a pool of pool of strategy and design talent. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://www.theeddy.design/ https://www.youareanawesomehuman.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Jacqui Chew of ATDC & iFusion. ATDC is one of the world's top startup incubators helping entrepreneurs build and launch transformative technology companies. iFusion is a collective of b2b and b2c marketing strategists, creatives and content professionals.This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://atdc.org/ http://ifusion.co/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Hannah Wilson of Noble Brands & Garrett Carrara of Cognizion. Noble Brands is an entrepreneurial group of companies comprised of some of the most innovative, growth-minded people on the planet. Cognizion provides online tools and consulting to help you Realize Your Business Vision™. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://www.noblebrands.us/ http://www.cognizion.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Hannah Wilson of Noble Brands. Noble Brands is an entrepreneurial group of companies comprised of some of the most innovative, growth-minded people on the planet. This episode is powered by BetaList, https://betalist.com/womenintech where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://www.noblebrands.us/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we do a fireside chat with the author of Startup: A Novel, Doree Shafrir. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://www.doree-shafrir.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we talk about activities to do in LA for tech peeps as we experience a ride via Tesloop. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://tesloop.com/ http://www.xoxolizza.com/ http://www.coaccel.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Pam Shaffer of Beyond Books. Beyond Books is a publishing platform that seamlessly integrates text, art and audio for a premier reading experience. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://www.metalalia.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Maria Lopez of Surrender2Luv. Surrender2Luv’s mission is to connect communities of transformed human beings at a romantic level and empower them to create new possibilities together. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://surrender2luv.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Aoife Teague & Lisa Hao of MagicLinks. MagicLinks supports creative expression with tools to curate shopping lists for fans, providing ready-to-shop product links to 100's of millions of products at thousands of leading brands. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://www.magiclinks.org/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Jessica Ahlum of Health Impacts. Health Impacts provides professional coaching for extraordinary people, who are getting clear on their vision and taking actionable steps towards change. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora http://healthimpacts.co/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Krisiann Jackson of Live Oak Bank. Live Oak Bank’s mission is to create an unprecedented banking experience for small business owners nationwide, through service and technology. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://www.liveoakbank.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Melissa Phillippi of Performance Culture. Performance Culture provides employees a process to achieve their personal and career goals through coaching, feedback, and clear expectations. This episode is powered by BetaList, https://betalist.com/ where you can discover tomorrow's startups today. Connect with us at womenintechshow.com. Tweet @womenintechshow and @EspreeDevora https://performanceculture.com/ http://twitter.com/womenintechshow https://twitter.com/espreedevora

Today we are spotlighting Sebastian Tanner & Casey Mruk of TechDay LA. TechDay produces events to connect the startup community. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Just keep being there for each other. Let's all support the tech community.

Today we are spotlighting Gregory Storm of EmSee. EmSee is a video social network and marketplace for rappers, singers, beatmakers, music producers, and lovers of hip hop to create, watch, discover, and share new original music videos from their phones. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? If you know Paul Bricault or Troy Carter, would love to connect with them.

Today we are spotlighting Gregory Storm of EmSee. EmSee is a video social network and marketplace for rappers, singers, beatmakers, music producers, and lovers of hip hop to create, watch, discover, and share new original music videos from their phones. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora.

Today we are spotlighting Jude Belanger & Charlie Trinh of Hyperator. The Hyperator VR Studio is a full stack development studio that guides our clients through the VR development pipeline from concept to launch. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Download our game Star Kingdom and have fun!

Today we are spotlighting Phat Chiem of StoryCraft. StoryCraft crafts digital content to captivate the right audience, convert customers & cultivate love for your brand. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Anytime you are at a networking event, try to give more than you take.

Today we are spotlighting different LA Startups as we listen in on what they can recommend and share about getting immersed into the LA Tech community. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora.

Today we are spotlighting Terence Latimer of FoodTribe. FoodTribe is an in development restaurant review platform committed to ending hunger. Crowdsourced user reviews and recommendations of Los Angeles area restaurants, cafes, coffee shops, eateries and more. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, Make in LA, empowering you and your business by making hardware not hard, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Any amount donated to the FoodTribe Indiegogo campaign would be greatly appreciated - http://www.foodtribeusa.co/food-tribe-indiegogo

Today we are spotlighting different LA Startups as we listen in on what they currently need from the community & how we can all help each other. This episode is powered by BetaList.com, where you can discover tomorrow's startups today, Make in LA, empowering you and your business by making hardware not hard, and Hack Reactor, the leading coding bootcamp in program quality & student outcomes. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Any amount donated to the FoodTribe Indiegogo campaign would be greatly appreciated. - Terence Latimer (terence@foodtribeusa.co) If you want any junior developers please reach out and our students might be what you're looking for. - Ira Herman (ira.herman@gmail.com) We're looking for photographers to try out Lookabout and feature you on the app. - Jack O'Grady (jack@packup.io) & Quinn Ellis (quinn@packup.io) If you guys know any influencer please introduce them to us. - Brian Nickerson (brian@magiclinks.org)

Today we are spotlighting Jack O'Grady & Quinn Ellis of Lookabout. Lookabout lets you capture & share VR experiences from your phone, with or without the headset. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? If this idea sounds interesting to you, we'd love for you to reach out to us. We want to feature as much photographers as we can.

Today we are spotlighting Subash D'Souza of Big Data Day LA. Big Data Day LA is the largest of its kind, and completely free, Big Data conference in Southern California. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? If you know anyone who is interested in data or just want to learn about it, please attend - it's free!

Today we are spotlighting Adam Bell of LA Adobe User Group. LAdobe is the place where Southern California’s finest graphic designers, print designers, web designers and developers, audiophiles and the rest of Los Angeles’ Creative Tech scene congregate. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? We all should bond together more.

Today we are spotlighting Danny & Sam Mahdawi of Urgo. Urgo connects users that need services with people who can perform them. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora.

Today we are spotlighting Sean Bellerby of GoSnow. GoSnow believes that each and every human has infinite possibilities to live an amazing life and that skiing and snowboarding is a surefire way to explore life’s awesomeness! This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? If you're interested in what we offer please don't hesitate to reach out.

Today we are spotlighting Lauren Weiniger of SAFE. SAFE lets you privately show your verified STD status on your phone. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Anyone that cares deeply about this issue, we'd love to hear from you.

Today we are spotlighting Nick Wortley and Stephanie Mountain of Bixly. Since 2009, Bixly has provided quality Python and Angular staff augmentation. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? if you need any kind of help at all, feel free to reach out.

Today we are spotlighting Natasha Mandich of Splish. Not your average shallow dating app, Splish is a fast-paced mobile dating game that lets you choose matches based on their answers to questions from the Splish question bank. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Try Splish and have fun!

Today we are spotlighting Chad Corzine of The Urban Agriculture Company. The Urban Agriculture Company designs grow kits that simplify the process of city gardening by providing you with everything needed for a fun and easy growing experience. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Check us out (https://www.urban-agriculture.net/) and see if it fits you.

Today we are spotlighting Brian Nickerson of MagicLinks. MagicLinks empower creators with tools for social commerce - your favorite place to create and manage all your money making, ready-to-shop product links. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? If you know an influencer, please share MagicLinks with them.

Today we are spotlighting Luis Ruballos of Refill Fuel. Refill Fuel is a concierge gas service that helps you and your employees save time and money through wholesale gas prices and on site fuel delivery. This episode is powered by BetaList.com, where you can discover tomorrow's startups today and Make in LA, empowering you and your business by making hardware not hard. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. What is your ask from the community? Give us a chance. Visit our website and email me (luis@refillfuel.com) directly for an exclusive WeAreLATech promo.