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So In this episode of Interviews with Entrepreneurs Show, we're Interviewing Espree Devora. Espree Devora is a podcasting pioneer with over 11 years of experience and the creator of over 1,000 podcast episodes. Known as the “girl who gets it done,” she's the founder of "We Are LA Tech" and "Women in Tech Podcast", as well as a founding member of the 'Audio Collective'. In today's episode, Espree joins RJ Ahmed to discuss her journey from running an action sports media company to becoming a leader in the podcasting industry. She shares how she discovered podcasting, taught herself audio editing, and built a thriving career by focusing on audio over video content. Espree dives into the debate of video vs. audio podcasting, revealing why she prioritizes authentic connections through audio. She also shares practical tips you can use to overcome the mental barriers that stop people from starting podcasts and offers her approach to creating a sustainable, simplified workflow. Espree reflects on common mistakes podcast hosts make, why you should create a comfortable environment for guests, and her perspective on success as a fulfilling daily experience rather than an end goal. Join us today to learn how to simplify your podcasting process, overcome mental roadblocks, embrace audio storytelling like Espree, and create a podcast that stands the test of time in a rapidly changing industry! Espree Devora's Social Media: Instagram: https://www.instagram.com/espreedevora/ Website: https://espreedevora.com/ FOLLOW RJ SOCIAL MEDIA: Facebook: https://www.facebook.com/therjahmed/ FB Group: https://www.facebook.com/groups/AMHOE Instagram: https://www.instagram.com/itsrjahmed/ Get My Free Script that used to Interview Over a Billion $ worth of Entrepreneurs: Https://www.highticketshowaccelerator.com/script
Kim and Wesley speak with WeAreLATech founder and podcaster Espree Devora about her experience as young tech founder. Espree talks about how her early passion for technology, art and business and how this set the foundation for her future endeavors. While she did not know or even understand the traditional rules of how to start a business or how to raise funds, she did not let that deter her drive to succeed. She let her strong, creative vision be her North Star and guide her day to day decisions making. She also discusses how to manage energy as a founder, especially when one can feel they are never doing enough. It's important, though difficult, to "sit in the discomfort" and "don't close our own doors of opportunity". About Espree Devora:A prolific podcaster since 2013, Espree Devora aka “the girl who gets it done” is a force in the Los Angeles tech scene, founder of WeAreLATech and championing Women in Tech globally, she's also a founding member of the Audio Collective the hybrid live-audio creator community. Host of multiple podcasts and one of the first Clubhouse icon faces, Espree has been featured in Forbes, Entrepreneur, Harper's Bazaar, Inc and more.https://espreedevora.com
Espree Devora—“The girl who gets it done”— is the founder of WeAreLATech and the Producer and Host of Women in Tech. She is a force in the Los Angeles tech scene and is a champion for Women in Tech globally. She's also a founding member of the Audio Collective, the hybrid live-audio creator community. She hosts multiple podcasts and is one of the first Clubhouse icon faces. Espree has been featured in Forbes, Entrepreneur, Harper's Bazaar, Inc, and more. She knows the power of audio after producing and publishing over 1,000 podcast episodes and speaking at everything from SXSW to USC, and Red Bull to CBS. Espree cares about heart and integrity, not job titles. Listen in for some great takeaways about how Espree has made a huge impact in the tech world using social media and podcasting to extend her reach. You will want to hear this episode if you are interested in... Learn more about Espree Devora [2:52] How Espree got the nickname "The girl who gets it done” [8:03] What inspired Espree to create WeAreLATech [11:05] A discussion about WeAreLATech's core values [12:42] What podcasts need to know about choosing a recording platform [17:17] Significant challenges and opportunities for the tech ecosystem [20:55] Espree's advice for someone looking to expand their network [23:43] What Espree learned from Action and Extreme Sports Media [29:12] What Espree did today that put her in the right mindset for success? [32:47] Resources & People Mentioned WeAreLATech WeAreLATech Culture Code The Obstacle Is the Way: The Timeless Art of Turning Trials into Triumph Connect with Espree Devora The website On Instagram On Twitter On Linkedin On Facebook Connect With Mitlin Financial podcast*at*mitlinfinancial(dot)com - email us with your suggestions for topics or guests If you would like to learn more schedule a call: https://mitlin.us/FitCall https://mitlinfinancial.com Follow on Twitter Follow on Instagram Subscribe on Youtube Follow on Linkedin Follow on Facebook Guests on the Mitlin Money Mindset Show are not affiliated with CWM, LLC, and opinions expressed herein may not be representative of CWM, LLC. CWM, LLC is not responsible for the guest's content linked on this site. Subscribe to Mitlin Money Mindset™ on Apple Podcasts, Spotify, Google Podcasts
2B Bolder Podcast : Career Insights for the Next Generation of Women in Business & Tech
In episode #94 of the 2B Bolder Podcast, I had the best time interviewing a woman who inspired me to start my podcast journey. Espree Devora is a force in the podcasting world, being the host of over 1,000 shows on the topic of Women in Tech.She's the brain behind WeAreLATech, a platform that's been a beacon for the LA tech community. Espree doesn't just champion tech in LA; she's been a global advocate for Women in Tech. And if you're into the live audio creator community, you might recognize her as a founding member of the Audio Collective.Espree's been spotlighted by Forbes, Entrepreneur, Harper's Bazaar, Inc, and the list goes on. Inc Magazine even listed her as one of the top 30 Women in Tech to follow. And if you're on Clubhouse, you might've seen her face as one of the app icons!Her entrepreneurial spirit sparked in college, leading her to found ZexSports, an action sports media network. And if you're a startup looking for software recommendations, Espree's blog, SaveBusinessTime.com, is a goldmine.In this episode, we dive deep into Espree's remarkable journey, exploring a wide range of topics that will leave you inspired and motivated:Discover what "2B Bolder" means to Espree, a driven and humble individual who has achieved remarkable success.Learn how Espree started her first company during college and how this early dive into entrepreneurship shaped her college experience.Gain insights into the unique challenges faced by women in the tech industry and how Espree is advocating for their empowerment and success.Explore the transformative lessons Espree has learned from her extensive podcasting experience, with over 1000 episodes under her belt.Find out what sets Espree's podcast apart and who has inspired her in the world of podcasting.Tune in to the 2B Bolder podcast for these insights and so much more. It's a candid and insightful conversation with Espree Devora. Let her wisdom and experiences inspire you to be bolder in your own journey. Resources:Espree Desvora WebsiteWeAreLATechThe WomenInTech Podcast The Steven Barlett podcastThe Alex Cooper PodcastThe Danny Miranda PodcastJustin WelshThe 2B Bolder Podcast provides first-hand access to some amazing women. Guests will include women from leading enterprise companies to startups, women execs, coders, account execs, engineers, doctors, and innovators.Support the show
(*) Receive weekly science-based, compassionate, and actionable skills to stop ineffective playing-it-safe: subscribe to the Playing-it-safe Newsletter: https://www.thisisdoctorz.com/playing-it-safe-newsletter/Stress is nearly unavoidable in our daily lives. Unexpected things can happen to all of us, and often, we may choose to play-it-safe by working harder and harder, doing more and more.I am sharing today an interview with Espree Devora. Espree has been recently featured in INC Magazine as one of the top 30 women in tech to follow and is known as “The Girl Who Gets it Done.”Key Takeaways:How to find your own rhythms to navigate stressful momentsHow to get things done without losing yourselfHow to keep yourself accountable without being harsh with one's selfHow to practice distress tolerance skills on-the-go(*) Receive weekly science-based, compassionate, and actionable skills to stop ineffective playing-it-safe: subscribe to the Playing-it-safe Newsletter: https://www.thisisdoctorz.com/playing-it-safe-newsletter/ Hosted on Acast. See acast.com/privacy for more information.
Espree Devora is a podcaster, journalist, speaker and founder of WeAreLATech. Espree started her entrepreneurial journey out of college building ZexSports, a digital media company focused on connecting brands with the emerging youth market through action sports. Espree went on to create WeareLATech.com, a platform that unifies the LA tech ecosystem through her first WeAreLATech Podcast, a localized Silicon Beach community event calendar, and offline experiences. She is also the producer and host of the Women in Tech Podcast, sharing stories of actionable empowerment and inspiring listeners to believe that “if she can do it, so can I.” which Espree calls “actionable empowerment”.Espree is a a leading voice in the tech industry and a powerful advocate for women in tech. Listed as one of Inc Magazine's Top 30 Women in Tech to follow and recognized by Harper's Bazaar as one of the top 10 podcasts to listen to. As a speaker and panel moderator, Espree has spoken for numerous corporations including CBS, SXSW, Disney, and USC MBA. Tune in to find out how and why Espree started ZexSports, becoming a podcaster before it was trendy, lessons learnt from building startups and helping founders, finding purpose, her love for writing and journalism and loads more! You can follow what Espree Devora is up to on LinkedIn at Espree and be sure to check out her website espree.clubLike what you hear? Please consider subscribing on Apple Podcasts or Spotify and leave a short review. It takes less than 60 seconds, and it really makes a difference.The Rad Season Action Sports Podcast come out across all podcast players with a new episode every Monday.For show notes and past guests, please visit: radseason Past guests on The Rad Season Show include Chris Berkard, Gerry Lopez, Stacy Peralta, Bob Haro, Ingrid Backstrom, Bob McKnight, Wim Hof, Garry Fisher. Graham Jarvis. Contact Rad Season On our website radseason.com On Instagram at radseason and olirussellcowan On LinkedIn at olirussellcowan Email us at info@radseason.com Thanks for listening & keep it rad!
Learn Speak Teach #30 w/ Espree Devora Join this conversation with Espree Devora. Espree started her first company at the start of college and fell in love with the start-up culture. In her early 20s, she founded ZexSports, a digital media company that connected brands to youth through local action sports events. Currently, Espree is the founder of WeareLATech. Its mission is to unify the LA tech ecosystem via the first LA Tech Startups Podcast and a localized Silicon Beach community event calendar. She is also the producer and host of the #womenintech Podcast (Women in Tech) and shares stories of 'actionable empowerment. Lastly, her most recent podcast is called Hello Customer. Inc Magazine lists Espree as one of the top 30 Women in Tech to follow. Harpers Bazaar says her podcast is in the top 10 to listen to, and she is one of the faces of the Clubhouse app icon, the most influential audio and social app. Let's tap into some of her wisdom. Tune in! During this episode, you will learn about; [00:01] Pre-show [02:01] Episode intro and Espree's go-getter spirit [04:24] Why podcast? Espree describes podcasting as "painting audio." [06:41] Who's Espree [08:48] Espree's affiliation to the Clubhouse and how it started [09:56] Her inspiration for podcasting and the passion it has created in her life [13:26] How Espree's intuition about podcasting started [15:06] Editing and producing her first podcast project and the trajectory it took [19:48] The aspects of Espree's podcast success and tips she shares [22:04] How do you focus on the process? [25:11] How do you work out your end goal as a beginner [29:04] Things that make Espree feel a sense of inner ease and vibrancy [31:57] Being true to your commitments and learning when to say no [35:05] How do you know that someone is taking advantage of your time [41:42] Values in the life of an entrepreneur [45:34] Does Espree sometimes regret choosing entrepreneurship? [51:27] Rapid Fire Round [55:19] How you can reach out, connect, and find more about Espree's work [57:27] Wrap up Notable Quotes ~ “Intuition is your oracle and the most important thing. Follow your heart, and it will take you where you were meant to go.” ~ “The secret to success is focusing on the process. Through the processes, you will be able to figure out what's working, what's not, and how far you are from what you are working towards.” ~ “If you don't know your end goal, you'll most likely lose the stamina to follow the process. You'll be purely doing that thing as a hobby.” ~ “It's good to keep your commitments, but better to know when to say no if you don't want to commit.” ~ “Even on tight schedules, we'll always have time for what we prioritize. It is a choice. We all have time for what we want to have time for.” Resources Mentioned Essentialism: The Disciplined Pursuit of Less by Greg McKeown: https://www.amazon.com/Essentialism-Disciplined-Pursuit-Greg-McKeown/dp/0804137404/ Check Daniel Vassallo's works here: https://dvassallo.com/ Keep In Touch with Espree Devora Personal Website: https://espreedevora.com/ Company's Website: https://www.wearelatech.com/ LinkedIn: https://www.linkedin.com/in/espree/ Twitter: https://twitter.com/espreedevora — Follow Balbert… Facebook www.facebook.com/realbusinessconnections Instagram: www.instagram.com/realbenalbert/ LinkedIn: www.linkedin.com/in/ben-albert-a74737106/ Website: https://www.realbusinessconnections.com/ – LST is made possible by www://balbertmarketing.com/
When they say that you have to believe in yourself first, it's not just about belief in your product. Believe in yourself as a person. You have to believe that you can do this thing, and do it well. You have to believe in your ability to stand up for yourself and what you believe in. You have to believe that you can be assertive without being aggressive. You have to believe that no matter how many times you get knocked down, or how many times people tell you “no”, or how much they try to tear you down, you will get back up again because this is who you are and this is what matters most to you. Hey everyone, Espree Devora is joining us on today's episode of The Mary Guirovich Show as we talk how self-belief is more important than mentorship, why it's critical for us to hustle to advance despite the critics, Espree's journey in IT, and other interesting topics. Enjoy the episode by tuning in! In Today's Episode We Discuss: Who Espree Devora is [01:36] If everything suddenly vanished and Espree had to start over, what would she tell herself? [03:56] How Espree came to discover that believing in oneself is more important than mentorship [04:24] The reason Espree does what she does [06:40] There will always be some sort of critic[11:09] Why it's important for us to hustle to get ahead [20:53] Espree aspires to write a book [29:49] Espree's journey in IT as one open to exploration, curiosity and creativity. [31:46] Espree's podcasting cohort [34:57] Espree's advice for women in the tech sector who feel stuck in their careers and want a promotion but are unsure of what to do [38:25] The female mentor in Espree's life [43:07] Connect with Espree Devora Twitter: https://twitter.com/espreedevora Instagram: https://www.instagram.com/espreedevora/?hl=en LinkedIn: https://www.linkedin.com/in/espree/ Email: espree@hey.com Connect with Mary Guirovich Facebook LinkedIn Instagram Twitter YouTube Resources Mentioned: Follow the Podcast Espree podcast: WeAreLATech.fm James Clear Book: Atomic Habits Book: The Art of Gathering Book: The Alchemist Follow & Review on Apple Podcasts Are you following my podcast? If you're not, I want to encourage you to do that today so you don't miss any future episodes! I would also appreciate it if you would leave me a review on Apple Podcasts or Spotify! I read each of them, and they help me make sure I am providing the content that you love to hear! Espree Devora' Bio: Espree Devora is a prolific podcaster since 2013. Espree Devora, aka “Girl who Gets it Done”, which she is a force in the Los Angeles tech scene. Founder of WeAreLATech.fm and champion women in tech globally. She's also a founding member of the Audio collective, the hybrid live audio creator community. She is a host of multiple podcasts, and one of the first clubhouse icon faces. Espree has been featured in Forbes entrepreneur, Harper's Bazaar, Inc., and so many more. She knows the power of audio after producing and publishing over 1000 podcast episodes. Speaking at everything from SX SW to USC, Red Bull to CBS she calls podcasting, and painting audio; Espree cares about heart and integrity, not job titles.
Espree is Listed by Inc Magazine as top 30 Women in Tech to follow. Harpers Bazaar says her podcast is the top 10 to listen to and she is one of the faces of Clubhouse app icon, the most influential audio social app. Creator of WeareLATech.com, Unifying the LA tech eco system via the 1st LA Tech Startups Podcast + a localized Silicon Beach community event calendar + offline Experiences Producer and Host of #womenintech Podcast (Women in Tech) to share stories of 'actionable empowerment'. Listeners walk away feeling "If she can do it, so can I".
Good Morning and welcome to a very special edition of the Seriouside of the jrilshow. Today show is dedicated to the shootings in Ulvade and Buffalo. We will talk about the impact, response, and the possible solutions to prevent something like this to ever happen again.
A great conversation with Espree about leveraging podcasts for repurposing content and establishing yourself as a thought leader.
Feed drop time! We're on a break from the show as we prepare for v5 of SquadCast and work on revamping the SquadCast podcast. So, we're bringing you carefully curated feed drops from some of our favorite SquadCasters.This week, meet Espree Devora, an advisor to SquadCast.fm. In this episode, Espree interviews Arlan Hamilton. From Espree's website: Today we get to know Arlan Hamilton, Founder & Managing Partner at Backstage Capital; Believing in Underrepresented Founders. To support the Women in Tech podcast go to https://www.patreon.com/womenintechTo be featured on the podcast go to http://womenintechshow.com/featureHost, Espree Devorahttps://twitter.com/espreedevorahttps://www.linkedin.com/in/espreeGuest,Arlan Hamilton of Backstage Capitalhttps://twitter.com/ArlanWasHereListener Spotlight,Jam Pilarcahttps://www.instagram.com/jampilarca/Resources Mentioned:Backstage Capital, https://backstagecapital.com/It's About Damn Time, https://www.itsaboutdamntime.com/Airbnb, https://www.airbnb.com/Warby Parker, https://warbyparker.com/Your Daily Lesbian Moment Blog, https://yourdailylesbianmoment.blogspot.com/Your First Million Podcast, https://yfmpodcast.com/Your First Million Interview with Amy Griffin, https://yfmpodcast.com/2-amy-griffin/The Bootsrapped VC Podcast, https://backstagecapital.com/podcast/Zoom, https://zoom.us/Notion, https://www.notion.so/Slack, https://slack.com/Bryan Landers, https://www.linkedin.com/in/bryanlanders/Community, https://www.community.com/Text Arlan, 832-210-1276Arlan on Twitter, https://twitter.com/ArlanWasHereArlan on Instagram, https://www.instagram.com/arlanwashereMahmee, https://www.mahmee.com/Melissa Hanna, https://www.linkedin.com/in/melissachanna/Christie Pitts, https://www.linkedin.com/in/christiepitts/Also in this episode:A pre-roll from Genevieve Hassan for her podcastGet in touch with us on social mediaCreditsWritten and produced by Arielle NissenblattMixed and designed by Vince Moreno Jr.Artwork and logos by Alex WhedbeeHosted by Zach Moreno and Rock Felder
Learn what NOT to do on social media and how Espree uses audiograms to grow her show! https://wearelatech.typeform.com/podcast-cohort?typeform-source=hector (Sign up for Espree's Podcast Cohort!) https://twitter.com/EspreeDevora/ (Follow Espree on Twitter) https://twitter.com/hector_podcast (Follow Hector on Twitter)
I'm very excited to share this week's episode with Espree Devora. Espree Devora recently featured in INC Magazine as one of the top 30 women in tech to follow and known as “the Girl who Gets it Done” uses technology and digital content to thoughtfully connect people in the tech industry and move them from online connections to meaningful offline relationships. Her company WeAreLATech creates high quality digital content including podcasts, technology and curated offline experiences focused on the Los Angeles tech and global women in tech ecosystems. Espree is also the producer and host of the Women in Tech Podcast. Women In Tech shares stories of ‘actionable empowerment'. Listeners walk away feeling “If she can do it, so can I.” We didn't talk about this during the interview, but you may also recognise Espree as the face of Clubhouse!This episode is packed with so much valuable insights, lessons and takeaways from Espree about doing something you care deeply about in spite of the fear, limiting beliefs and doubts you feel and learning to love yourself, protect your energy, and be the person you want to be so that you can create the life you want. She shares 6 powerful Self-Audit questions to ask yourself to help you become more aware and conscious about whether you're living the life you truly want:Is how I'm living how I want to be living?Is who's in my life who I want in my life?Do I feel empowered and energized by the people I'm surrounded by?Do I feel supported by them?Do I communicate honestly and authentically?Do I set boundaries for my needs?Espree's energy is infectious so I was surprised to learn she's an introvert. I asked her how she protects her energy since what she does is so much about being around people. She admits this is something she's paying more attention to and shares what helps her protect her energy:Having sufficient sleepBeing in natureEating wellHaving boundaries, saying no more than yesMeditatingDoing something nice for yourselfRESOURCESConnect with Espree on:Twitter & Instagram @espreedevora LinkedIn @espreeYouTubeEspree's Experimental Cohort, Launch 30 Podcast Episodes in 30 DaysWomen in Tech PodcastWeAreLATech PodcastSmart Passive Income Podcast Episode with Espree - SPI 543: Marketing, Mindfulness & Making Things Happen with Espree DevoraEspree's podcast interview with Karen Dwyer, The MS Coach: Women In Tech IrelandShelpfulDaniel Vassallo on Twitter A Portfolio of Small Bets Course by Daniel Vassallo‘It's About Damn Time' by Arlan Hamilton
About the Episode In this episode, Espree Devora shares how she approaches continuous experimentation and play. From starting in podcasting, to becoming an icon of live social audio, Espree has learned how to keep playing while still showing up year after year. She also shares her recipe for growth - one authentic and caring relationship at a time. For anyone trying to figure out how to infuse the spirit of experimentation while still continuing to show up over the long haul, this episode is for you. About Espree A prolific podcaster since 2013, Espree Devora aka “the girl who gets it done” is a force in the Los Angeles tech scene, founder of WeAreLATech and championing Women in Tech globally, she's also a founding member of the Audio Collective the hybrid live-audio creator community. Host of multiple podcasts and one of the first Clubhouse icon faces, Espree has been featured in Forbes, Entrepreneur, Harper's Bazaar, Inc and more. She knows the power of audio after producing and publishing over 1000 podcast episodes and speaking at everything from SXSW to USC, Red Bull to CBS. She calls podcasting ‘painting audio'. Links Website Youtube Podcasts Connect Twitter LinkedIn Email
Some things are just out of our hands. No matter how hard we try to control outcomes and circumstances we just don't have that kind of power. But there are things we can change. We can change how we respond to moments like this.In this episode, Johan speaks to the incredible Espree Devora on relinquishing control, embracing the adventure of life, how to create space for ease, and so much more. A prolific podcaster since 2013, Espree Devora aka “the girl who gets it done” is a force in the Los Angeles tech scene, founder of WeAreLATech and championing Women in Tech globally, she's also a founding member of the Audio Collective the hybrid live-audio creator community. Host of multiple podcasts and one of the first Clubhouse icon faces, Espree has been featured in Forbes, Entrepreneur, Harper's Bazaar, Inc and more. She knows the power of audio after producing and publishing over 1000 podcast episodes and speaking at everything from SXSW to USC, Red Bull to CBS. She calls podcasting ‘painting audio'. Espree cares about heart and integrity, not job titles. Connect with her on twitter here, twitter.com/espreedevora , on LinkedIn linkedin.com/in/espree or email her at espree@hey.com Follow us on Instagram at @futurewithlove
Audio is having a moment right now. From spaces to voice notes, podcasting to remixing; a lot of change and a lot of new players are emerging. The big platforms are going big, and there's a lot of money flowing in all directions. Who better to make sense of it than the bastion of quality audio that is Espree Devora. Founder of WeAreTech, a network of podcasts focused on tech and startup lifestyle, Espree created the acclaimed “WeAreLATech”, "Hello Customer" and “Women in Tech” Podcasts. Listen in to this episode to find out where audio is really going, who holds the power, and why Espree calls podcasting 'painting audio'.ABOUT ESPREE (@espreedevora)If Espree looks familiar it might be because she's a Clubhouse icon…literally. Apple dubs every show that Espree manages as ‘Noteworthy' and constantly ride the charts at the top spot for their honest look and takes on topics. Dubbed, "the Girl who Gets it Done", Espree also brings the online offline, through meet-ups and events to make digital relationships real. A regular at SxSW and in Harper's Bazaar, Espree talks to universities and corporates about the future of audio. Find out more about Espree over at espreedevora.com. Hosted on Acast. See acast.com/privacy for more information.
Connect with Jason:JasonMPearl.comLinkedInTwitterInstagramHave a question or want to talk to Jason about a specific topic? Or maybe you just talk about the Bills?Email: podcast@jasonmpearl.comLeave Jason A Voicemail Message! Record It Now!Show Highlights:(00:00) Introduction(03:00) How Jason and Espree "met"(14:00) Knowing when you're enough(18:00) Always leading with your best self(21:00) Social media and outside validation(28:00) Battling imposter syndrome(31:00): The power of saying no(37:00): We're all silent mentors(42:00): RecapThis Episode is Sponsored By:Harbortown Financial GroupTo learn more: Reach out to John MacDonald at john@harbortownfinancial.com and 716-276-7613.Mentioned On The Episode:Espree DevoraWebsiteTwitterLinkedInInstagramFacebookEmail: espree@hey.comWeAreLATechWomen in Tech Podcast Audio CollectiveShow Your Work by Austen KleonThe Untethered Soul by Michael SingerThe Danny Miranda PodcastNacre Consulting
Show notes available at www.gloriachoupr.com/8Do you ever feel like you're drowning in a sea of more? There is a pressure to have more followers, create more content, generate more revenue, and MORE. Isn't it so exhausting?If you can relate, this episode is for you.I am interviewing Espree Devora because she knows all about what it's like to have it all and be sucked into the culture of “more”. She is talking to us about that as well as why more isn't always better and how to build a loyal community."The girl who gets it done", a prolific podcaster since 2013, Espree Devora is not just a founding member of the Audio collective, the hybrid live-audio creator community, she's also a force in the Los Angeles tech scene and champion of women in tech globally.We cover the difference between brand building and community building, why it's crucial to understand your market, how journalism differs from podcasting, the difference between selling and serving, and so much more.This episode offers some incredible mindset shifts that I know you will benefit from. I felt so inspired and motivated after this conversation with Espree, so I know you will feel the same way while listening.Tune in to hear more from Espree and learn why more isn't always better in your business and community.I would love to connect on Facebook or Instagram! You can find me @gloriachoupr.Resources MentionedFollow Espree on Twitter - http://twitter.com/espreedevoraFollow Espree on Instagram - http://instagram.com/espreedevoraConnect with Espree on LinkedIn - http://linkedin.com/in/espreeFollow Gloria on Instagram - http://www.instagram.com/gloriachouprWatch the PR masterclass - http://gloriachoupr.com/masterclassGet the PR Starter Pack - http://www.prstarterpack.com/Join the Small Biz PR Pros FB group - http://www.getfeaturednow.com/
Quick!—Name 3 ways to grow your podcast audience. I bet you didn't say finding your purpose, protecting your energy, or taking the marketing pressure off. But podcast veteran Espree Devora is here to share why those things work. Along the way, we explore podcast SEO, Twitter hacks, mental versus physical subscription, and so much more. You don't want to miss this episode. Espree Devora is the founder and long-time host of two podcasts: WeAreLATech and the Women in Tech show, which was named a Harper's Bazaar Top 10 podcast in 2019. Over the years, Espree has produced and published over 1,000 podcast episodes and as if that wasn't enough to keep her busy, she's also a prolific writer, speaker, YouTuber, and consultant on podcasting and the podcast industry. Join us as we deep dive into all the ways you might not have thought you could grow your show. Become a https://premium.supercast.com/ (Supercasters Premium subscriber) to unlock even more great podcaster resources: Extended interviews for every Supercasters episode Audio recordings of all Supercast blog posts, packed with insights and strategies for building sustainable revenue from your podcast A private peer networking community for podcasters just like you https://premium.supercast.com/ (Subscribe here for FREE).
#008 Espree Devora, our guest today, has been prominent in the Los Angeles tech scene for a while now — she's the founder of WeAreLATech. But her drive to build a vibrant community has also challenged her to find balance, something community leaders are all too familiar with. Heading off community overload before it becomes a problem is the name of the game, and Espree knows how to play it very well.Today you'll get to hear all sorts of insights from Espree: her advice on creating flow, finding that equilibrium between generosity and not burning out, changing your mindset around transactions as a community builder, and much more. Show notes and more at SmartPassiveIncome.com/cx008See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Check out Espree's amazing podcast on Women in Tech podcast: Apple podcast: https://podcasts.apple.com/us/podcast/women-in-tech-podcast-hosted-by-espree-devora/id1171499482
Espree Devora is a serial entrepreneur and founder of the Women in Tech and WeAreLATech podcast. Many know Espree and rely on her for great advice surrounding the present and future of tech and podcasting, but as we learn this week, we've still got a lot to learn about this dynamic community builder and creative woman. Espree talks about her passion for writing including time studying poetry in Paris, and how she blocks off time in her busy schedule to make time to write. Espree also talks about how she got involved in tech, and shares all too relatable emotions around not finishing her project. Espree talks about networking in a way that doesn't play off people's pain, writing for the audience you want, and a few of her proudest moments unifying a global community of women in tech, helping them hack their way into play. She also shares some wonderful and practical tools for finding your community and developing your personal brand.
THANKS TO OUR SPONSORS!Focusrite | PatreonKEY TAKEAWAYS06:36 – Harry welcomes back to the show the very first guest in Podcast Junkies history, Espree Devora, who shares her background as a professional podcaster and her passion for spotting the latest trends20:25 – Espree talks about what excites her the most about the still growing podcast industry26:29 – Why Espree considers herself an artist, first and foremost, and her aspiration to become a writer34:40 – Espree talks about being vulnerable48:25 – Espree opens up about her childhood and how her experiences impact her today as an adult57:31 – Espree shares the inspirational story of Call Her Daddy and its creator, Alex Cooper1:04:51 – Espree encourages frustrated podcasters to continue on your own unique journeys1:12:04 – Harry thanks Espree for joining the show and let's listeners know where they can connect with herTWEETABLE QUOTES“This is a little trivia, ‘Where was the first interview on Podcast Junkies recorded?' In my car, at night in Silver Lake. This sounds so sketch by the way. Across the street from a restaurant. Why did we do it that way?” (10:10) (Harry & Espree)“I'm gonna say something that I probably shouldn't say out loud but eff it. I feel like now that everybody's in podcasting I kinda want to move on to the new.” (18:22)“We have those same opportunities now to create what the business models are as podcasters. And that's extremely exciting to me.” (22:17)“I consider myself an artist. I've always described podcasting as painting audio.” (26:33)“I'm interested in guiding people how to create deep, meaningful relationships and helping others to do so, to make it more of a viral effect and scale human connectivity.” (31:55)“The skills that we developed by having the personality types that surrounded us ended up creating skills within us as adults that we maybe weren't aware of.” (48:45)“If I could embrace the journey rather than be attached to my idea of the outcome and just embrace that my whole life is a story and I don't know how it's gonna unfold, maybe I would feel a lot more peace.” (1:03:42)RESOURCES MENTIONEDFullCast Website – https://fullcast.co/Podcast Junkies Junkies Facebook Group – https://www.facebook.com/groups/podcastjunkiesjunkies/Link to Podfest Expo Virtual Summit – https://podfestexpo.com/Espree's Website – https://espreedevora.com/Espree's LinkedIn – https://www.linkedin.com/in/espree/Espree's Podcasts:WeAreLATech – https://podcast.wearelatech.com/Women in Tech – https://podcast.womenintechshow.com/Link to Colin and Samir's Website – https://www.colinandsamir.com/Link to Espree's Twitter – https://twitter.com/EspreeDevora
Espree Devora shares her journey as a perpetual early adopter, being the face of the Clubhouse app, founding the Los Angeles tech community, and how podcasting brings people together.Listen to Espree's podcast, "Women in Tech"Review Buzzcast in Podchaser or Apple Podcasts to let us know what you think of the show.
Join me for a discussion with former Michigan juvenile lifer Antonio Espree as we take a brief look at the 2021 Supreme Court decision in Jones v. Mississippi.Sponsored by Apostrophe SkincareMusic:We Talk of Dreamswww.purple-planet.com
The One Big Tip Espree is sharing today is something everyone can use; it's to follow your intuition. Espree believes that our intuition is our oracle, but that our heads get in the way too often. That's why she's here to give some insight on how to ensure you're moving in the right direction - or at least how to get a little closer. When you listen to this episode, you'll hear all about what Espree's learned through her experiences in podcasting and community building (including the difference between community and customers), what intuition means to her, and how to better recognize and listen to your own intuition. It's all about moving towards what energizes you, experimenting, and figuring out what works. In this episode:[2:07] Espree tells us what she does, why building community is so important to her, and how community differs from customers. [4:27] How do you create more customers? Espree says people typically want to pay for fandom, a product, a service, or an experience, rather than contribution or crowdsourcing. [7:08] We unpack Espree's one big tip, which is all about using your intuition. She explains what that means to her and why it's so important. [11:31] Espree says that while you can't know for sure if you're going in the right direction, you can experiment by moving towards what gives you energy. [15:38] Espree discusses the link between purpose and intuition. Support the show (https://jeffmendelson.com/onebigtip)
How audio editors are like your stylists, Spotify sharing update; you can finally share a specific timestamp from your podcast, we follow up about Call Her Daddy and how much Alex has grown, promoting your podcast with your butt and the best emoji research ever - it proves we are right to love them so much PRICES ARE GOING UP TO SHE PODCASTS LIVE - GET YOUR TICKET TODAY!
Espree Devora is a serial media entrepreneur and the OG of podcasting, catching the wave back in 2013-14 before podcasting became the "thing" that it is today. All three of her podcasts are categorized as Noteworthy by Apple and her first podcast series, Women in Tech, has been critically acclaimed. To date, the show has posted more than 550 episodes. Today, Espree continues her journey as a serial media entrepreneur with her newest role - the face of Clubhouse. Her ask? Send her a quote that inspires you. Contact her at: espree@hey.com
Espree Devora is a serial media entrepreneur and the OG of podcasting, catching the wave back in 2013-14 before podcasting became the "thing" that it is today. All three of her podcasts are categorized as Noteworthy by Apple and her first podcast series, Women in Tech, has been critically acclaimed. To date, the show has posted more than 550 episodes. Today, Espree continues her journey as a serial media entrepreneur with her newest role - the face of Clubhouse. Her ask? Send her a quote that inspires you. Contact her at: espree@hey.com
This is from our Headliner Happy Hour Club House Panel from April 29, 2021. Can't Miss Podcast Events of 2021 Events are back, and the podcasting community is pumped! We've had a lot of new podcasters join the ranks in the past year, and for first-timers, these events can be overwhelming (and potentially a little intimidating). This panel will chat about getting the most out of a podcasting conference (tips/tricks/hacks) and a little about what to expect for both in-person attendance and virtual. Thanks for the wonderful panelists and of course, Espree for moderating. Moderator: Espree Devora Jay Connor, The Extraordinary Negroes Dan Franks, Podcast Movement Rob Greenlee, Libsyn Chris Krimitsos, PodfestExpo Jessica Kupferman, She Podcasts Andrew Wang, Asian American Podcasters Association
On this episode of the Audience podcast, Matt is talking with Espree Devora about creating and cultivating energy, positivity, and motivation with your art. Do you consider podcasting to be an artform? What is your purpose for podcasting? Why do you show up? These are the types of questions that Matt and Espree talk about on today’s episode. Espree Devora is an amazing personality and a bright light in podcasting. From her Women in AI podcast to the We are LA Tech podcast, she endeavors to showcase otherwise hidden talents, and motivate people to believe in themselves. Listen in to hear all about Espree’s philosophy about podcasting, artwork, and how she creates an engaging and connective experience for her listeners. If you have any questions about this episode or want to get some of the resources we mentioned, head over to Castos.com/podcast. And as always, if you’re enjoying the show please share it with someone who you think would enjoy it as well. It is your continued support that will help us continue to help others. Thank you so much! Never miss another show by following us at castos.com/subscribe. Today you’ll learn about: Creating podcasts and the “if I build it, they will come” mentality What is your purpose for podcasting? Why are you showing up to your podcast? Podcasting as a great medium for someone to use as a platform for their art Hitting your stride with podcasting Creating a great experience for your listeners A stamp or signature you can put on your shows How do you architect your life to produce the results you want? How to utilize social audio effectively and the importance of setting boundaries Podcasting as an artform Resources/Links: Espree Devora, email: espree@hey.com Women in Tech podcast: https://podcast.womenintechshow.com/ We Are LA Tech podcast: https://wearelatech.com/ Espree Devora, Twitter: https://twitter.com/es
Espree Devora joins Steve in this episode, as they discuss the explosion of the Clubhouse app and how she was selected by the Clubhouse team as The Face of the Clubhouse in November 2020. Espree is host of top podcast Women In Tech, featuring inspiring Women in Tech from Engineers, Female Founders, Investors, UX and UI Designers, Journalists, and more, sharing how they got to where they are today. Discussion followed by Q & A with the audience The post REINVENTING ESPREE DEVORA – WOMEN IN TECH appeared first on Reinvention Radio.
In this episode of the Virtually Limitless Podcast our host Justine Mader interviewed Espree Devora! Espree is Listed by Inc Magazine as top 30 Women in Tech to follow. Is the face of Clubhouse, one of the most influential apps of 2020 and Harpers Bazaar says her podcast is the top 10 to listen to in 2019. "I've always believed that there is no point in going into business unless you're going to make an enormous and positive difference." - Richard Branson What people have said... "Espree is one of my favorite people in the world" - Tony Hsieh, (CEO, Zappos) "Espree is a passionate, dedicated entrepreneur with a tenacious will and an unparalleled sense of integrity."; Sam Ghods (VP of Technology, Box.com) "Espree is one of the most dedicated, forward-thinking people I have met in the industry. Her passion for her company and for people makes her a reliable business partner. She is always in search of technological novelties because she understands the importance of being ahead of the game in our industry and in the digital space."; Caroline Graeff (Founder, Imagine Marketing Agency) To read more go to EspreeDevora.com WORK + PODCAST // Creator of WeareLATech.com, Unifying the LA tech eco system via the 1st LA Tech Startups Podcast + a localized Silicon Beach community event calendar + offline Experiences Producer and Host of #womenintech Podcast (Women in Tech) to share stories of 'actionable empowerment'. Listeners walk away feeling "If she can do it, so can I". SPEAKER & PANEL MODERATOR // Fo many corporations and universities including CBS, SXSW, Disney, General Assembly, Media Bistro, Action Sports Retail and USC MBA. JOURNALIST // She is passionate about being a journalist for TechZulu, reporting on the growth of startups and YouTube. BLOG // SaveBusinessTime.com, Reviews the best business software for startups to be more productive. PAST // She started her 1st company at the start of college and fell in love with the start up culture. In her early 20s she founded ZexSports, a digital media company that connected brands to youth through local action sports events. Want to see more of Espree?
Today, let's meet Espree Devora, aka the Girl who Gets it Done. She is a speaker, author, founder and a podcast host (Womenintech and WeAreLaTech). Espree talked about her passion for code and sports when she was a kid, her parents that were both entrepreneurs, how she found resources and strenghs to start her first company, her beginnings in the tech industry, her struggles, her routine to keep mental and physical health, her way to stay productive, how she found ZexSports - social network around sports -, the Impostor Syndrome, the role of communities and networks in the tech world, the difference between the L.A, S.F and Miami tech scenes, how she facilitates meaningful connections and advices to do so, WeAreLATech 'Experience' Club, offline experiences, gender and diversity openness. Discover his inspiring and insightful story!
Welcome to the Three Good Things podcast. Today I talked about my friend Espree writing an article about being the face of the Clubhouse app (at least until the next icon update), DoorDash's impending IPO after filing for it and a new show I just started watching on Netflix called We Are The Champions all about contests around the world that you probably haven't heard of. Feel free to DM me @shardulgo on any platform with any feedback or if you want to be a guest on a future podcast episode. See you tomorrow. --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app
Espree Devora is the Producer and Host of WeAreLATech , "Hello Customer" and the “Women in Tech” Podcasts. All have been featured by Apple as Noteworthy to. She has given talks on entrepreneurship and podcasting to many organizations including USC Business School, CBS, South by Southwest, Georgetown MBA and Pepperdine. Her podcast was featured in Harper's Bazaar as the top 10 podcasts to listen to in 2019.Podcasting is really popular now, but Espree is an OG of the podcasting world. The first podcast that I could find goes back to 2014."Icon" is a heavy podcast name to bestow on someone. She literally just became the face of the rapidly growing social network Clubhouse in the Apple app store.....so it's fitting!!Espree came on to talk to us about her currently occurring transition from small-time to big-time. Go for it, Espree!Guest:Espree Devora - https://twitter.com/EspreeDevoraLinkedIn - https://www.linkedin.com/in/espree/Host:Joshua Plicque - Founder of Or Equals - Award Winning Business Software Development - https://orequals.com/Twitter - https://twitter.com/GoHard_EveryDay
In our inaugural episode, Dan sits down with Espree Devora, founder of the WeAreLATech and Women in Tech podcast. Espree and Dan talk about the state of live events, as well as their unique approaches in finding events and deciding on which ones to attend, podcasting gear, and best practices, and where and how brands and commerce can find the ROI in podcasting.Interspersed, the duo discuss a whole lotta "other", including Dan's G.A.S., Espree's next challenge of slicing aubergines with a chainsaw, Paris Hilton, The Hunt for Red October, and William Shakespeare.All this and more in Episode 001 of the Selected Podcast.Find Espree at: instagram.com/espreedevora/ twitter.com/espreedevorafacebook.com/espreedevoralinkedin.com/in/espree/Find Dan at:selected.sesamers.cominstagram.com/dantaylorphotography/twitter.com/sensorpunklinkedin.com/in/dantaylorphoto/
Today I had the pleasure of talking to Espree whom I have had the pleasure of knowing form all the amazing events and work that she has done in the LA Tech and Podcasting scene. Espree has an amazing story about fear and the entrepreneurial journey. There are so many valuable insights that we discuss on our call but at the heart of what we spoke about was, change, what happens when we hold on to a version of ourselves that is no longer in alignment with who we are becoming or need to be in order to honor our inner spark, what happens when we experienced failure and how does it shape us thereafter, how we can reclaim something that has been a looming ghost fear in our lives for so long, setting boundaries and self care, anxiety and perspective. Espree is extremely talented and such a hard worker. I have watched her give so much to try and help everyone else become a success in their lives that I love seeing and hearing Espree recalibrate her own guiding compass to make sure that she is honoring herself and her needs. Espree also announces for the first time her amazing new entrepreneurial venture that she is jumping into as of this very moment in time… she is starting a business and owning/claiming the title. She is letting all her past experiences guide and elevate her. I had so much fun getting a chance to talk with Espree. I am a believe that the universe gives us what we need when we need it most and things happen for a reason if we are open to seeing the possibilities within each moment. https://podcast.womenintechshow.com
Today I had the pleasure of talking to Espree whom I have had the pleasure of knowing form all the amazing events and work that she has done in the LA Tech and Podcasting scene. Espree has an amazing story about fear and the entrepreneurial journey. There are so many valuable insights that we discuss on our call but at the heart of what we spoke about was, change, what happens when we hold on to a version of ourselves that is no longer in alignment with who we are becoming or need to be in order to honor our inner spark, what happens when we experienced failure and how does it shape us thereafter, how we can reclaim something that has been a looming ghost fear in our lives for so long, setting boundaries and self care, anxiety and perspective. Espree is extremely talented and such a hard worker. I have watched her give so much to try and help everyone else become a success in their lives that I love seeing and hearing Espree recalibrate her own guiding compass to make sure that she is honoring herself and her needs. Espree also announces for the first time her amazing new entrepreneurial venture that she is jumping into as of this very moment in time… she is starting a business and owning/claiming the title. She is letting all her past experiences guide and elevate her. I had so much fun getting a chance to talk with Espree. I am a believe that the universe gives us what we need when we need it most and things happen for a reason if we are open to seeing the possibilities within each moment. https://podcast.womenintechshow.com
If you're thinking about starting a podcast, or already have one in the mix, standing out of the crowd or reaching the right kind of listeners isn't always easy. Sometimes we just need to firmly establish our ‘why' and prioritise our audience. Welcome to Should I Start A Podcast, where each week Ronsley Vaz, with the help of a star-studded entrepreneurial guest lineup, explores why you should start a podcast; build an audience, and how to keep them hungry for more. If you're thinking about starting a podcast or simply looking for a better way to get your message out to your audience, then this is the podcast for you. In this episode, Ronsley is getting the lowdown on podcast best practices, with “The Girl who Gets it Done,” Espree Devora. Like so many podcasters, Espree is a creative. In fact, she seems to have been born with a perfect mix of entrepreneurial and creative genes. At age 14, Espree created a scuba diving retail shop, which eventually transitioned into a digital media company, ZexSports. Fast forward to now, and you'll find Espree working around the world, providing education, networking opportunities and guidance surrounding tech and startups, to help others follow their dreams. Espree is also the host of two Award Winning Tech Podcasts; WeAreLATech and Women in Tech. As you can imagine, they're very niche topics to take on, but she has hit the ground running, and unabashedly smashed iTunes rankings along the way. The We are LA Tech podcast acts as a hub for entrepreneurs within the Silicon Beach community, and helps people to connect to useful resources. In recent years, it has been likened to a virtual tourist office for LA Startups. The Women In Tech Show is all about sharing women's stories on how they got to where they are today. The show's sole purpose is for every listener to walk away feeling 'If She Can Do It So Can I'. In this conversation, the pair get right into the nitty-gritty details about finding your purpose before you start a podcast. They touch upon how to choose the best podcast name and why you need to create your own rules to get what you really want. Also in this episode: The reason why Espree started a podcast Why you shouldn't strive to be everything to everybody How to find an awesome name for your podcast Why you need to celebrate your wins and stand out The importance of role models How to take charge of your podcasting destiny Why you need to create a community to boost your podcast game Links: Espree Devora Website Espree Devora Instagram Espree Devora Twitter Women in Tech Podcast We Are LA Tech Podcast
Watch this episode on YouTube: https://youtu.be/hTsld2nXn1k • In this episode, I talk with entrepreneur Espree Devora, the creator of the podcasts WeAreLATech and Women in Tech. Espree is one of the founding members of the LA tech scene and has seen the industry grow and develop over the years. In our conversation, we talk about her journey as an entrepreneur, the difficulties of executing, and why we should redefine what failure means. --- Support this podcast: https://podcasters.spotify.com/pod/show/startingfromzero/support
Espree Devora, got tagged as “the Girl Who Gets it Done.” Later, when a friend observed her enthusiasm in tackling a number of business tasks for Tony Hsieh, then head of Zappos. Her passion for content creation began when she was in the 6th grade and her father gave her a video camera. She filmed hundreds of sequences featuring “extreme” sports (skateboarding, motocross) and built the first online action sports social network. In 2012, she attempted to start “We are LA Tech,” featuring local startup founders. She shot 12-episodes, but her enterprise partner refused to edit the material. Dead end. Two years later, in September 2014, Espree resurrected “We are LA Tech” as a podcast. By October 2014, it topped Apple's New & Noteworthy. She had learned on YouTube everything she needed to know to run a podcast. In 2015, Espree launched “Women in Tech” in response to the dire “glass ceiling” warnings so prevalent at the time. Her purpose? To “create a positive piece of content whose sole purpose is to show us what's possible, to expand our belief system, so listeners walk away feeling, “'If she can do it, so can I.'” Much of the theme of her work is what Espree calls “vulnerable leadership.” She wants to share “how people have built their companies and their professions in ways that are really empowering, and what can we learn from them.” In this interview, For people interested in getting started in podcasting, Espree recommends the technical equipment and software that she has found to be most helpful, planning and motivational strategies, She provides a series of podcasting training videos. The first tool in Espree's podcasting toolbag was an app to help her maintain focus on daily goals, to help her deal with her fear of “ creating this thing, and then creating a thing that didn't work out.” Tools she uses today: An Audio Technica 2100 microphone, Sound Studio editing software. As podcasting has grown, the demand for podcasting training has likewise increased. Espree teaches everything from large groups to intensive, private, month-long master classes. She recommends continuous outreach to maintain relationships and lists a number of tools effective for doing this, and offers tips on techniques and frequency . . . in order to be “un—annoying.” Espree had been scheduled as a speaker at this year's now-cancelled South by Southwest. She has given many presentations there in the past, performed live podcasts, and led meetup groups. She credits her success to being where hard work meets luck and opportunity, a variation of the Roman philosopher Seneca's “Luck Is What Happens When Preparation Meets Opportunity." Espree can be reached on LinkedIn and all social at (Espree Devora), and onTwitter @espreedevora. Her podcasts are on: WeAreLATech.fm http://podcast.wearelatech.com/ and WomeninTech.fm http://podcast.womenintechshow.com/. Transcript Follows: ROB: Welcome to the Marketing Agency Leadership Podcast. I'm your host, Rob Kischuk, and I am joined today by Espree Devora, “the Girl Who Gets It Done.” She is the Creator and Host of the We Are LA Tech podcast and also the host of Women in Tech. Welcome to the podcast, Espree. ESPREE: Hello, hello! Thank you so much for having me. I'm excited to be here. ROB: Very excited to have you here. Why don't you tell us a little bit about your own journey into becoming “the Girl Who Gets It Done” and hosting the things that you do? ESPREE: Oh my gosh. A lot of people ask me when I became an entrepreneur, like when I made that decision. I feel like I was born an entrepreneur. I remember walking into Westwood Village with my father and looking into the empty office buildings, picturing what businesses I would put in them. As I went along my journey, I think I just became very resourceful in a lot of different areas, from junior high to high school to college, and eventually the tagline “the Girl Who Gets it Done” came from when I was hanging out with Tony Hsieh, who is the head of Zappos, and a bunch of his entourage. I was taking care of some things and people kept asking me, “Are you his assistant? Are you his publicist? Who are you?” My girlfriend who was with me at the time just said, “She's the girl who gets it done.” [laughs] It just stuck, and it's been that way for a really long time. ROB: Excellent. I think if you get a nickname around Tony Hsieh, you stick to it for the most part. ESPREE: Definitely. ROB: What about the journey into these podcasts that you host? When did you realize that was something you wanted to do and then really caught your ongoing attention? ESPREE: I think the first moment that I realized I was really excited by content creation was in the 6th grade, when my dad gifted me a video camera and I got to explore. I ended up building the first action sports media company online. It was the first action sports social network, and we produced hundreds and hundreds of video content across skateboarding, motocross, all these things. Then in 2012, I had this urge to continue creating content, but at that point in my life I was more interested in the startup world. I had already been in the startup tech world, obviously, building the first social network for action sports, but I didn't understand that. At that time I was just doing things. They weren't a global trend like it is now. Terms like “social media,” “entrepreneur,” “founder,” “accelerators,” these things were not a thing then. In 2012, when LA started to have more startups and have more founder stories, I wanted to capture that moment, so I partnered with someone to create a video series called We Are LA Tech. Unfortunately, that person didn't share the same work ethic I had. We shot 12 episodes, and that person's responsibility was to edit them and none of them were edited. My heart was broken. I waited a year, and I ended up going on a backpacking trip to escape this reality that this video series would never be completed that I felt so passionate about. While backpacking in Europe, my friend Mark who founded a company called BetaList, started showing me podcasts on his iPhone. At the time I was an Android person. He's like, “You've got to listen to these podcasts. They're so funny. You'll love them.” I get back to the States; I get an iPhone because I want to stay connected with my friends in Europe and it was the easiest way to do that at the time. I start listening to podcasts. I didn't realize that years before, I had actually been listening to two podcasts, Podcasts and Product People by Justin Jackson, who actually has now co-founded a podcast hosting company called Transistor. He was one of the early podcasters, and I just loved his show. But at that time I would move the audio files from the computer to my phone. It wasn't the thing it is today, so I didn't even know I was listening to podcasts. Anyway, at the same time, I was like, wow, if I start a podcast too, I never have to rely on a video editor again. [laughs] So in 2013 I started stirring up the We Are LA Tech podcast in my head. It launched in I think September 2014, and by October 2014, it was number one on Apple's New & Noteworthy. It was just really exciting. I'm completely a self-taught podcaster. I taught myself how to edit. I taught myself everything. I just watched a lot of YouTube videos, and I've been podcasting ever since. Then in 2015, I launched the Women in Tech podcast, and the story goes on and on. ROB: What made you realize that maybe it was worth at least experimenting with the Women in Tech podcast? Or were you all-in from Day 1 and you knew it had to be a thing? ESPREE: The Women in Tech podcast was inspired because at the time, these women's groups were becoming a thing. They were never a thing before. I'm like, “Oh look, that's me. I founded companies and I am a girl too, so I want to check out what's going on.” All these groups I would go to at the time, the whole conversation would be about how women are held back or statistics that are in the negative and this and that. I'm like, man, I've never felt held back. The only person I've ever felt held back by is me. If I had heard all these messages about how much was not possible for me, I would have never built the first action sports social network. I wouldn't have raised money. I wouldn't have done all these things because I would've believed it wasn't possible for someone like me. So I wanted to create a positive piece of content whose sole purpose is to show us what's possible, to expand our belief system, so listeners walk away feeling “If she can do it, so can I.” ROB: There's a common thread, it seems, between both of the podcasts. You have, with LA, an underappreciated market for startups – I think perhaps even still to this day, there's some very good companies, but also with a chip on their shoulder. And then with Women in Tech, similarly, there's sometimes a lack of appreciation, a lack of highlighting, a lack of encouragement in both cases, you're putting a positive spin on it rather than saying, “Hey, pay attention because you're not paying enough attention.” ESPREE: Yeah. I think my brand theme – I call it vulnerable leadership, where it's not that I want to just be positive. I don't want to be Instagram perfect. But I do want to share a vulnerable message in a way that we could shift our belief system to turn something that could be perceived as a negative into a positive. I think the process behind that is really important. It's not just about being like “Everything's great! You have it so much better than everybody else!” [laughs] It's about, okay, today sucks or whatever a person is dealing with, but here are the steps I went to, because do I want to feel sucky right now? No. If I don't want to feel sucky, what's something that I can do to potentially shift myself out of that mindset? I think that's what my shows exemplify, just vulnerable leadership: how have people built their companies and their professions in ways that are really empowering, and what can we learn from them? ROB: For those of us who are outside of the LA tech world, certainly we've heard of some of the newer fliers – I think maybe Byrd or Lime scooters is from there. I apologize for not knowing what you know. ESPREE: That's okay. ROB: I've definitely ridden plenty of scooters. But what are some of the companies that are maybe trending right now that people may not fully be aware of, but should be? ESPREE: Oh wow, trending? I don't know who's trending right now because I tend to stay laser-focused on sharing people's stories. But some companies that are iconic that you may have seen – of course, Snapchat is here. FabFitFun is here. There's really huge companies that are popular at least across the U.S., if not globally, that were created – Myspace was in LA. Google has tons of offices here now, and they're really a dominant force in the LA tech scene. YouTube has their Creator Hub here. It's definitely a thriving tech city. My primary interest is the lifestyle and culture of a tech professional, more than what is the latest gadget. However, if you tell me the latest video or microphone gadget, I will be interested, but that's just for personal, selfish reasons. [laughs] ROB: I was going to ask – I think a lot of people, when they hear about podcasting, they feel very intimidated in terms of the whole process, from creation of the content to editing and publishing. What was in your first podcasting tool bag? ESPREE: That's a great question. I'd say the first thing that was in my podcasting tool bag was actually the app. I don't even remember what it was called. It's like Daily Goal. It was some daily goal app. The reason that was the first one in my bag is because I was so afraid of, one, creating this thing, and then creating a thing that didn't work out. What I did was I created a goal every day. It could be like “create podcast artwork,” “get a microphone,” “schedule an interview.” Just one thing. And I wouldn't allow myself to not do the thing. I remember when I got my first podcast poster designed, and I didn't like the design and I thought it was really ugly, but my goal for that day was “post it,” like it's done. So I just went with it. It was about the forward movement; it wasn't about being perfect. I actually happen to really like that flyer now, but at the time I did not. That was my first one. Then as I became more educated by watching YouTube videos, I bought a Snowball mic because I knew my episodes would be in-person and it would be more than one person, so I wanted a mic that picked up more people. A Snowball mic is actually the lowest level mic because it's really meant for musicians, like a guitarist or something like that. It's not meant for multiple people. Those are for technical reasons that I can get into another time. Feel free to tweet me @espreedevora if you'd like to know more reasons why. But it was a Snowball. What I'd recommend to everybody starting out is an Audio-Technica 2100, and that's actually what I'm using right now. Again, I could share with you the technicalities of why in another conversation. Then I had my computer. I have a Mac, so I found an editing program called Sound Studio. I found it on a random forum. They do a terrible marketing job because they're very hard to find. [laughs] But they're an incredible software program. The way I describe it, it's like iMovie for audio. They just make it stupid simple to edit audio. It's great. So I used that. I remember my very first interview, I didn't even know how to record it. I was just confused, and I plugged the Snowball into the computer and I was trying to figure it out. It's scary, but what matters is that we take a step forward. In my speeches, when I give speeches on how to podcast, the thing that I tell the whole audience is on their way home, I want them to take out their phone and, in their voice memo app in their phone, I want them to record their first interview on the drive home, or their first podcast episode. Then I want them to send me that via Google Drive or email or whatever it is, because that's all that matters in the beginning, is taking a step forward and just taking action. ROB: If you take that step forward every day, which you were doing with your app, it's like those challenges when people talk about if you just get 1% done better every day, it really does add up. Are you still editing, or have you managed to delegate that opportunity? ESPREE: First of all, I happen to love editing. I call it “painting audio.” But it is not who I want to be in the world. [laughs] I'm very lucky; an editor that I hired in 2014 has been with me since, and he works with me and edits everything. I have other editors that I've worked with as well. So I do have the editing done. Every so often, I'll tell them that I want to contribute and I'll do an episode here or there, but I do not rely on my own time for editing anymore. ROB: It's the same as my experience. We actually did a quick cycle episode that we recorded yesterday about the financial stimulus involved in the CARES Act and how marketing agencies can claim that money for themselves to keep their team onboard. But normally, I have trained editors – and I think what you said before, audio versus video is very, very forgiving. ESPREE: Completely. ROB: If there's a glitch in the middle of a word, it's remarkable. You can just highlight it, delete it, and it sounds great all of a sudden, whereas if you did that with video it would look insane. ESPREE: Totally, completely. And there's so much that goes into video, from lighting, color correction, angles, audio. There are so many variables, you just cannot get away with high quality video if you don't know what you're doing. It's a huge learning curve. The main components of a podcast – and again, I can dig into this deeper in a different conversation – are the tracks: is each person's voice being recorded on a separate track or is everybody's voice on the same track? How does it sound, the mic that you're using? Are you doing it remotely or in person? Because that will have an impact on your equipment decisions. Things like that. But there's just so much more that goes into editing and shooting video. ROB: As you mentioned, all the information is out there. Everything is essentially figureoutable. I think there's a book to that effect. I first figured out how to record live because I was at the Social Shakeup Conference and I saw somebody there recording live, and I just walked up to them and asked them, and because they'd done it enough, they had a page that listed all their gear, and they had affiliate links. Normally I don't even click on affiliate links because I'm kind of ornery about that, but I totally clicked their affiliate links. It was something done with a mix of generosity and sharing, and if they get a few bucks, to your point, for that Snowball mic or for the Zoom recorder that we use when we're in person, who am I to be upset about that? ESPREE: Yeah, totally. But I don't have an affiliate link for you. [laughs] ROB: Maybe another revenue stream there. ESPREE: Yeah, it's something I've thought about. It's one of the many things that still is on my to-do list for way too long. ROB: But you're figuring it out step by step. How did you make that jump? I think a lot of agencies, marketers, organizations develop a competency without taking it to the next level. You went from creating podcasts to training people to do podcasts. How did you evolve into that shift? ESPREE: I think it's a few things. One, I was just asked by several people. I got into podcasting in 2013, when it wasn't a thing and it wasn't cool. It didn't start to become more – I mean, obviously podcasting has been around for several years, way before that, but it just became this mainstream thing in the last few years. In 2013, it wasn't on the radar. In 2014, it started to bubble up on the radar because of the StartUp podcast. Then Serial came out, so then the mainstream news started talking about podcasting, and it was a domino effect from there. At that time, I think it was just supply and demand. [laughs] Even today, it's supply and demand. People have a really hard time finding any indie production companies for podcasts, so I get a lot of inbound on that because I've been creating my show for several years. You can't find a lot of people who have been both producing and hosting for several years. Maybe they just started 10 episodes ago or something. I have hundreds and hundreds of episodes done and distributed. So sometimes it's just getting there early. Now my “why” is interesting. I get asked a lot to teach. Initially I did it just for the community so that they can learn and express themselves, but I found that it was really exciting to be a part of their journey in creation and to really help facilitate them creating something meaningful so it's not just another audio file, but it's something people feel mentally subscribed to. That's been great. So I do a couple things, whether I'm teaching classes for the general assemblies of the world or USC and organizations like that or I'm doing semi-private masterclasses that are a month-long immersive, and I meet with a small group of people and I have expert guest speakers on. It's just really, really fun. So I've really enjoyed it. That's why I do it, because I love it and love being a part of their journey. ROB: There's so many cool little hidden skills in there. I think you're able to keep going on a podcast because of that rhythm that you put into your life overall. I think people might not think entirely – you're based in the Los Angeles area, and that's content city. That has to partly pervade who's interested in talking to you. When I look at how you've picked up these skills along the way, one skill you picked up that I think a lot of people would look at with some jealousy is you have figured out how to be selected as a speaker at South by Southwest. That's where we originally intended to speak in person. How did you figure out that process? I know people who have been trying for years and can't sort it out. I imagine you did it one step at a time. ESPREE: Honestly, I feel like I got – what's that saying? “Where hard work meets luck and opportunity” or something like that, or preparedness? I've bene working so hard for so many years. I started going to South by as a journalist, and then I became a speaker at South by – I don't remember what year, but I've given many talks there and performed the podcast live and led meetup groups. But the meetup groups I've led have been the podcasters meetup, and like I said, in 2013 no one cared. I said I would do this thing; I was the only person offering myself up to do this thing. Or maybe there weren't a lot of people. And the talks that I've given have ranged from anything from in the early days it was more on entrepreneurship, and now, again, podcasting. It's just about demonstrating where my unique value proposition is, the unique insights, the energy that I bring to the table as a speaker, what makes me a speaker that stands out amongst the rest. So just really think about that for yourself. What is an interesting angle? Actually, I think I'll do a thing for you in a second, just for your audience, so you can have a little sampling of what that sounds like. The last thing is performing my podcast live at South by Southwest. I performed the Women in Tech podcast live last year and then also this year. Again, it's over time, establishing myself as a podcaster, my relationships, the audience that I have. The purpose and mission of why my content exists in the first place is very clear. It's just this stew of hard work, and then it's the luck of being noticed. Sometimes you can even manipulate being noticed. I should say positively manipulate, meaning that you're doing enough outreach, that you're using programs like Pipedrive and Contactually to make sure that you're continuously doing your outreach. That's maintaining your relationships. My mom comes from an entertainment background, and she always said – it was her or maybe my grandmother who said “the squeaky wheel gets the oil.” So when she talks about being in the entertainment business, she says they'd cast the people who called last because that's the person that was on the top of their mind. I'm like, that's really interesting. And it's true; the more you're on the top of people's minds, in a non-annoying way, the more they'll think of you when there's an opportunity. The more you make yourself helpful – I was featured in Forbes randomly, and the reason I was featured in Forbes, that feature happened because I was doing an interview I think a year or a year and a half before, and the interview went something like 3 hours late. So I was just sitting in a waiting room for several hours. I never complained and I just chilled there and I was nice about it. Then the person who kept coming back in to apologize to me was so grateful that I did that that when there was the opportunity for Forbes, I was the first person that was thought of. Just because I waited in a chill manner. [laughs] ROB: Which anybody can do. ESPREE: Totally. So it's like, how are you showing up to life in unique ways that make you stand apart? If it's okay with you, Rob, I'm going to do a quick thing. I'm going to show you how I start my speaking engagements and my podcast, because it's not this tone of voice. Is that okay with you? Can I do that? ROB: Run with it. ESPREE: Okay, cool. Everybody watch your eardrums just a little bit. I'm going to hold the mic a little bit away because I don't know the levels of how we're recording right now. But this is what it sounds like, and the reason why I'm sharing this with you is because this is what sets me apart and makes me a unique speaker and podcaster. I'd say the thing that sets me apart is my energy when I show up to the stage. Three… two… one… “Welcome back to the Women in Tech podcast, celebrating women in tech around the world! So excited for our next guest here today. Welcome…” and then you say the person's name. But that's just crazy, right? That's out of nowhere. Where it's inspired from is growing up, I was super into wrestling. [laughs] ROB: Yes, it sounds like wrestling. [laughs] That's amazing. ESPREE: I was super into wrestling and I loved the wrestlers being announced onstage, and then I was really into Steven Tyler's stage performance and how he would really be into the mic and really be energized. So that's why when I do my podcasts and my interviews, I stand. You never see people stand when they're doing it. I stand. And I do it for a lot of other reasons too, because of your vocal cords. Onstage, I stand. Sometimes I'll kick my shoes off. I'll never stand behind a podium. There's just all sorts of techniques. My friend Mark, who actually built the YouTube Player, gave me the best speaking advice. He said, “People don't remember what you say; they remember how you made them feel.” I think about that with my podcast. I think about that onstage. How am I making everyone feel? Are they feeling the way I intend for them to feel? And if not, what do I need to do? When I show up that way, the guest feels more energized, the audience feels more engaged, and to the event organizer, I'm a unique speaker that brings something different to the table. ROB: Absolutely. I love it. We have a wrestling announcement right here on the podcast. [laughs] I think you mentioned something that is really key that would be easy to get lost in the mix. You mentioned staying on people's minds in an un-annoying way. I think we are in a very perhaps more challenging moment for that, where people who don't have that skill may be a little bit lost. We are sheltering in place right now in our homes to avoid getting and spreading the coronavirus. What you can't count on is bumping into somebody in the halls, in a restaurant you usually run into, at a networking event. How do you think about staying on people's radar in an un-annoying way? Because quite often, I think people give advice of sending a link – and you actually did send me a very good link in our chat – but I think there are often times where that can feel still very inauthentic and people can tell. You're still just sending them a link because someone told you to send them a link to stay on their radar. ESPREE: A hundred percent. I think there's a lot of different ways, and we need to find the tools that are right for our own personalities. The kind of things that I look at – one of them, the first thing I want to say, there's a tool called Bombbomb which does video messaging. It's really great to make something a bit more personal, to show somebody that you care. I find that even when I send a Bombbomb video, if I don't say the person's name, they may think that I created it for a lot of people. I remember I made one for even my friend, who's also a customer, one time. She said, “You know, it was until you said my son's name, I thought it was a video for everyone.” It's really interesting to me because it was personalized. There's tools – like I said, Contactually. There's a ton of other tools. I know Tim Ferriss uses Evernote a lot. I don't necessarily know if he uses it for maintaining follow-up, but Evernote is a great tool. There's WorkFlowy. There's different programs that will spit out who you haven't followed up with lately. LinkedIn is such a powerful resource for all of us. I think it's about really thinking, who do you want to connect with? Why do you want to connect with them, and how often? And are you tracking that follow-up? I use a CRM system called Pipedrive, and like I said, I'm a huge fan of Contactually as well. I think Contactually is just a great follow-up tool. I've heard good things about Nimble. You could find out what's going on in someone's life via Twitter, via Instagram, via Facebook. Really paying attention to their social networks. I call it ego marketing. It sometimes sounds like a bad thing, but all of us – all of us – we operate on our egos. We feel like the world is revolving around us at all times. “What's that person thinking of me? What's that person doing,” blah, blah, blah, me, me, me. If you all of a sudden come to someone and say, “I watched your talk online,” and say the specific talk, and then say what you got out of it and maybe a timestamp, it is just so clear that that is about them. The kind of messages I can't stand – because I get an abundance of inbound messaging for the Women in Tech podcast, or even one yesterday, perfect example, the We Are LA Tech podcast. Someone messaged me asking to be on the show and they weren't in Los Angeles. If they knew the show, they'd know every single episode is from someone in Los Angeles. So obviously you don't care. You're just mass mailing. With Women in Tech, I'll get messages about the controversial topics someone could talk about, and if they knew the show, they'd know we do no controversy, no politics. So it tells me that you really don't care. I'm just some name on your list. So when you're thinking about follow-up, you want to think about: who do you want to follow up with and why? What's a meaningful way to follow up with them? And then tracking that follow-up. And not following up too much. Another example is somebody followed up with me three times in one week, and I hadn't seen any of the messages. Then on the third message they said, “I know you're probably getting annoyed with my messages” – which just shows me it's an automated system. “You're getting annoyed with my messages,” and the truth was I hadn't even seen the other two. My response back was, “One, I'm not interested, and two, I recommend you not follow up in such a short period of time.” [laughs] Imagine if I'm giving a talk, if I'm at South by Southwest this week, I am not really on email or paying attention. If you follow up three times this week, during this particular phase of my life, the chances of me seeing them is so low. That's why it's way more effective to follow up 3 weeks to a couple months apart. But just really be sincere in why you're even following up with the people in the first place. ROB: If you're following up 3 weeks or 3 months or anything like that, also, you have to have a mindset where you're playing the long game. You're not playing the short game where it's “How many times can I message you in 2 weeks and then either ignore you or maybe you've answered me.” ESPREE: Right. ROB: If someone looks at the Women in Tech podcast, I think one thing they'll realize is, number one, your level of commitment there. I think I'm seeing over 400, almost 450 episodes. But also, I think they'll notice that you do the work, and you do the work authentically. What I mean by that is you're not just cherry-picking and trying to ladder up to the biggest name. You have some names on the podcast that are known, but you also have – again, in this theme – people that your listeners might not know but they should. It looks to me like quite often you are going far and wide. You're doing the work of actually reaching out to people across the world, and probably even going there to have those conversations. ESPREE: Rob, I love how you did your homework. [laughs] You would be an email that I would open, because that is so spot-on. I get a lot of messages from a lot of super fancy people, thinking that they're just entitled to be on the show. My personal excitement is sharing a story of a woman that normally doesn't have access. I've traveled to Bosnia; recently I was in Kazakhstan. I've traveled to over 100 countries just to celebrate these women in tech in person, share their stories, be in their culture. People say, “Why not just do remotely?” I wouldn't see the bullets in the buildings on the streets of Bosnia if I wasn't in Bosnia, understanding that the girl I'm interviewing, as a child, she had to be in a bomb shelter to be safe from the war. These are just things you don't get on a 1-hour Skype call or something like that. So really discovering all these magnificent women in tech around the world, giving them the opportunity – I'm really proud that the Women in Tech podcast is, for the majority of guests, the first podcast they've ever been on. It just blows my mind. And it's not necessarily even, by the way, Rob, that these people aren't seasoned; they're just not the internet celebrities of the world. They're not the Gary Vaynerchuks. [laughs] Then I also have the more well-known people, as you mentioned, and I'm excited to share their stories as well. But my “why” in doing the show is not for social status. It's not to look good. It's really to be this bridge for women in tech around the world to be able to discover the resources and mentorship that they need to accelerate. Hearing stories of how women have pulled over to write notes, listening to the episodes, or shared the stories with their family, or investors have reached out to them because they've been on the show – truly social impact. It's amazing. So it's not about “do I look the coolest?” It's about “am I creating the biggest impact?” ROB: That resonates completely with who you are and what you want to accomplish. I think it's also a little bit of a secret – and it's not a secret because we're talking about it, but candidly, it makes booking a podcast a lot easier when you're booking people who are interesting and have a story, but it is their first podcast. They say yes a lot more. ESPREE: Oh yeah, I'm sure. Well, the one thing about women in tech – yes, I think your point is accurate, and, unfortunately, with women in tech – a lot of people ask me, “What's the biggest commonality of all the women in tech that you're met with?” They're expecting some technical answer. Unfortunately, the biggest commonality is that I think as a culture, oftentimes we feel we're not enough. So I will get women who will say “I don't think I'm good enough for your show” or “I haven't spoken before” or something. Then it's my responsibility as a person who wants to be empowering to give them the level of confidence, and also to say, “Listen, I wouldn't be picking you unless I thought you were good enough to be on the show, so how about I make the decision on that?” [laughs] I've had a couple people not want to be interviewed because they're scared, but yes, you are absolutely right that it's going to be a lot easier. You're also right that it's a huge pain point in the podcasting industry for new podcasters, or even a lot of seasoned podcasters, to get yeses from guests. It's a huge pain point. It is one that I do not have, and maybe that contributes to it, you're right. ROB: And you do in-person a lot, which always helps with that rapport. It would be great if we were, but that's not an option right now. We're not getting on planes right now. ESPREE: Totally. ROB: That is okay. We'll hope that we can meet up at South by Southwest next year, perhaps. ESPREE: A hundred percent. ROB: Espree, when people want to check out all the things that you're doing, where should they look to find you? ESPREE: Man, if only I had been smart enough to have one link that says all the things. [laughs] Honestly, look me up on LinkedIn, Espree Devora on LinkedIn. Add me there. It's also Espree Devora on all social – on Instagram, on Twitter, on Facebook. I do really engage on Twitter. And check out the podcasts, WeAreLATech.fm and WomeninTech.fm. ROB: It's all those little things. You put in the work on the domains too. ESPREE: Yeah. ROB: Fantastic. You're consistent on the brand. Espree, thank you so much for coming on the podcast. It's been a true joy to get to know you a little bit, and I know our audience has enjoyed your challenging example of just doing one more thing each day and how that carries through in everything you do. ESPREE: Thank you so much for having me, Rob. This has been great. I'm happy that you made it remote and we were able to make this happen. ROB: That's great. Be well. ESPREE: Bye. ROB: Thank you for listening. The Marketing Agency Leadership Podcast is presented by Converge. Converge helps digital marketing agencies and brands automate their reporting so they can be more profitable, accurate, and responsive. To learn more about how Converge can automate your marketing reporting, email info@convergehq.com, or visit us on the web at convergehq.com.
Hear Arlan’s new interview with Espree at https://podcasts.apple.com/us/podcast/sxsw-special-edition-arlan-hamilton-founder-managing/id1171499482?i=1000470944061 --- Send in a voice message: https://anchor.fm/yfm/message
The Australian apparel and footwear industry has been incredibly volatile and lively over the last decade with many companies considered to be staples of the world fashion industry closing their operations within Australia and operating solely online. This is due to high operating costs which includes soaring rents and high wages. Several high-profile companies have recently discontinued their operations, namely international players such as Gap, Espree and Forever 21 and local players Bardot and Stylerunner went into voluntary administration in 2019. However, key trends have seemed to be common among businesses that are thriving in this difficult Australian market.
LA Podcasters MeetupWe are LA Tech PodcastWomen in Tech podcastHello Customer PodcastSEMrush PodcastBuild your SaaS - Justin JacksonWomenintech.fmWearelatech.fmEspreedevora.com@espreedevora on all social mediaFor Espree's Podcast Cheat Sheet please email Espree @ espree@espreedevora.comPlease put in the subject line"SquadCast Podcast Cheat Sheet" and Espree will hook you up!
We will be temporarily changing to a one episode per week schedule with a new episode every Monday. To support the Women in Tech podcast go to https://www.patreon.com/womenintech - tweet @womenintechshow and @EspreeDevora. http://twitter.com/womenintechshow https://twitter.com/espreedevora
We will be temporarily changing to a one episode per week schedule with a new episode every Monday. Connect with us at wearelatech.com/podcast and tweet @WeAreLATech and @EspreeDevora. https://twitter.com/wearelatech https://twitter.com/espreedevora
Good Morning and welcome to the Seriouside of the jrilshow. This morning we will discuss the following topics: IMPEACHMENT PROCEEDING UNDERWAY?: Committee Chairmen Jerry Nadler says that impeachment investigates proceeding are underway in the House. Is this a good idea or does this play in the hands of Donald Trump? BIDEN SLIPPING THE POLLS: The latest polls shows Biden and Warren in a statistical tie. Are all of Biden's gaffes starting to catch up with him? GUN VIOLENCE AND OUR CHILDREN: 11 Children have been killed since May in St Louis due to gun violence. It time to have a frank conversation about guns and the African American community.
On this special episode of the podcast—hosted by AFSC-AZ's Nate McKowen—Adrienne Kaye, Antonio Espree, and Danny Howe discuss the myriad challenges formerly incarcerated people face after prison and offer solutions for communities looking to support those re-entering society after years, or even decades, away.
It was great to talk to Espree. Hope you like the content!
This week, with the help of LA tech guru Espree Devora, Remi starts to wonder if Freck is actually a tech company. Espree somehow has more time in the day than everyone in Los Angeles combined. She hosts two podcasts, consults, is a voracious networker, plans and runs hundreds of events for WeAreLaTech, and still has time to come on our show. Her aim is to change the conversation from, “look how hard it is to be a woman in tech” to “look at all we can accomplish”. Since Espree is a seasoned podcaster she starts interviewing Remi and the results are a lot of fun. Tune in if you love tech, badass women, and want to hear a great story.
“When Antonio Espree was 16, he fatally shot an innocent bystander during a drug turf war near Detroit,” reads a passage from Samantha Michaels feature article in the latest issue of Mother Jones magazine. “The state sent him to die in prison. But in April 2017, he was paroled thanks to a series of Supreme Court decisions arguing that because their brains were not fully developed at the time of their crimes, kids should face more lenient sentences than adult perpetrators. The rulings, which took place between 2010 and 2016, have banned mandatory life-without-parole sentences for teenagers, giving thousands of juvenile lifers around the country a shot at release.” In this installment of “Leonard Lopate at Large” on WBAI, Antonio Espree joins Samantha Michaels of Mother Jones for a conversation a discussion of what his life has been like returning from a life sentence.
On December 29, 1987, 16-year-old Antonio Espree shot and killed 23-year-old Emmanuel Billups. He received a natural life sentence at the age of 17- no chance of parole. This is his story, in his words. Sources:https://www.motherjones.com/crime-justice/2018/12/tony-espree-cyntoia-brown-mandatory-life-without-parole-juvenile-lifers-justice-kennedy-miller-alabama/https://michiganradionews.org/term/juvenile-lifershttps://dockets.justia.com/docket/circuit-courts/ca6/15-1133http://www.wethepeoplesummit.com/speakers-bio-graphics/https://www.aclu.org/end-juvenile-life-without-parole
In today’s episode, Espree Devora is going to teach us about being all-in. She blew through our studio like a whirlwind of positive energy, and told us stories about giving everything she has to her life’s passions, at times, even compromising her health to be “the girl who gets it done.” Her secrets: Outsource as much as you can, never let fear slow you down, and show people you appreciate them. Espree also tells us about how her company, We Are LA Tech, is connecting the tech community in innovative ways. If you liked this episode, check out our interview with Shira Lazar: https://soundcloud.com/rebel_radio/shira-lazar EDM.com Track of the Week: https://soundcloud.com/lavish/bedrockk-body-moves-lyrique
Espree Devora runs WeAreLATech (http://wearelatech.com/connect), a job board and message center for the LA startup scene. She hosts and produces two popular podcasts, the We Are LA Tech podcast, and the Women in Tech Podcast, which recently hit #1 on iTunes. Espree shares her thoughts about working in the LA startup scene, spending too much time looking at screens, burnout and how to avoid it, and her trip through Europe talking with startup founders. Memorable quote: "The only way you are going to get more market share is to understand that many more people" - her argument for diversity in startup companies. This podcast is a little different from others in this series - more of a free-flowing conversation. The interviewer is Lee Schneider. The podcast is produced by Red Cup.
000000F2 000000F2 000084BC 000084BC 001BD85E 001BD85E 00008011 00008010 000EC4B6 000EC4B6 Espree Devora has focused on building a community that serves, has fun, and thrives. We met Espree at Tech Day LA, and were immediately interested in having her guest on our podcast. Energy, enthusiasm, fascinating experience and a warm personality make Espree on of our "TITANS". She just ... gets it! Listen, learn, laugh!
Espree Devora's energy and spirit will light up any room she is in. And she sure did light up our studio telling us inspiring stories about her career, travels, and the growing Los Angeles tech scene. Espree's resume is way too long and extensive to even try and write up. Check out her company at www.wearelatech.com or personal website at www.espreedevora.com. Visit www.jeffschlarb.com for more podcasts and information regarding Jeff's interior design services.
If you’re a tech/start-up buff and always wanted to work in San Francisco, then what you may not know about the USA is that while San Francisco is a hive of activity in the tech and start-up world, both Silicon Beach and Pasadena in Los Angeles are also key communities where a lot of the magic happens that comes out of the USA. Espree Devora is the founder of WeAreLATech, a hub for start-ups/entrepreneurs and regular event series created to connect to resources in the Silicon Beach community, the region of the Los Angeles metropolitan area that is home to over 500 tech startup companies. I first met Espree at LA Podcast Festival last year where she was hosting a panel on "Podcasting as a Business” panel with Paul R. Gilmartin of the “The Mental Illness Happy Hour” podcast and then bumped into her at the SXSW Official Podcasters Meet-up just a few months back in Austin. A speaker & panel moderator, Espree has provided seminars in interactive content and social media to many corporations and universities including Disney, CBS, Georgetown MBA & more! In today’s fascinating chat, we talk at length about the use artificial intelligence and robot virtual assistants, the LA tech scene and some of its thriving start-ups such as Nail Snaps, Cuddli dating app for geeks, Krue . TV, the Women In Tech Show (podcast) and inspiring women in the business world, outsourcing your online dating (yes, I’m serious) Espree’s top tips for making a start in the start-up world, WeAreLATech and SO much more! This one’s an absolute gem! Let’s get into it! Connect with Espree Devora of WeAreLATech.com online: https://twitter.com/espreedevora https://twitter.com/WeAreLATech http://wearelatech.com/ https://twitter.com/womenintechshow https://www.instagram.com/espreedevora/ http://espreedevora.com/ WeAreLATech Podcast: https://itunes.apple.com/us/podcast/wearelatech-la-startups-podcast/id922313515?mt=2 Show Notes: https://www.fiverr.com/ http://outsourceyourlovelife.com/ https://www.nailsnaps.com/ https://www.cuddli.com/ http://www.actionpages.co/ https://www.krue.tv/ http://hiltonmemory.com/ http://outsourcingcheatsheet.net/ https://x.ai/ Hit Hot & Delicious: Rocks The Planet up on social media here: Twitter https://twitter.com/hotndelicious Instagram https://www.instagram.com/hotndelicious/ Facebook https://www.facebook.com/HotnDelicious Hot & Delicious YouTube - Ballistyx Snowboard Show, interviews & more. https://www.youtube.com/user/HotnDeliciousRecords 'Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog: http://hotndelicious.com/ For social media, photography & influencer business enquiries contact: info@hotndelicious.com.
As we get Closer, and Closer to seeing Whom will be the Next President of The United States, we are seeing political parties and canindates get even nastier than usual. When it gets to a point where you are seeing canindates focus more on destroying their oponents character, rather than telling the Public how they improve certain things in this country it becomes a bit much. Jerome Espree will be back joining us we dicuss this, and whom see's to be advancing in this political race. Also what happens when you dont vote VS what happens when you Do!!!
Espree Devora is the host of the WeAreLATech, focused on LA Startups, and the Hello Customer podcasts. She co-produced the panel “WHERE’S WALDO? Finding Social Influencers & Decreasing Your Costs”, which brought in over 11,500 viewers in under an hour via live stream. Espree doesn’t hold anything back in this interview and opens up on why her business failed. Show Highlights 02:55 – This is my first podcast interview in the car and my second in-person interview – ever. 05:15 – Espree could really use some life instructions on guys. 07:15 – Conclusion: There’s no hope for Espree. 09:20 – Why does Espree love podcasting? 11:25 – Was it overwhelming for Espree to start her own podcast? 15:10 – We talk podcast formats. 17:15 – Espree and I talk microphones and how to talk into them properly. 20:35 – Be concerned about your audio quality. 20:50 – It takes roughly two minutes to impress me when I listen to a podcast. 24:05 – Is Espree always like this? 28:40 – What happened to Espree’s sports company? 42:30 – What was the most surprising thing about working on a yacht? 49:50 – Does Espree meditate? 57:35 – When Espree’s company failed, she went into a two year depression. 01:00:40 – Integrity is incredibly important to Espree. 01:03:00 – Espree talks about her Hello Customer podcast. 01:08:10 – Espree talks Hello Customer stats. 01:10:30 – How important is family to Espree? 01:15:25 – What is Espree excited about? FULL SHOW NOTES: http://www.podcastjunkies.com/73 ★ Support this podcast on Patreon ★
Espree Devora is known as “the Girl who Gets it Done”. She is Comms VP and Podcast host at WeAreLATech, a virtual tourist office for LA Startups, in addition to being a contributing journalist for TechZulu. The podcast was #2 across all of iTunes New & Noteworthy and is currently featured on Apple's 'Inspiring Women's Voices'. On her blog SaveBusinessTime.com, she curates and reviews the best business software for startups to be more productive. She has provided seminars in entrepreneurship and technology to many corporations and universities including CBS, Disney and USC Executive MBA. Connect with Espree on Twitter @espreedevora or LinkedIn https://www.linkedin.com/in/espree. http://espreedevora.com/ https://twitter.com/EspreeDevora http://wearelatech.com/ http://womenintechpodcast.com/ http://savebusinesstime.com/ http://justinjackson.ca/
Hello Customer, a Podcast About Delivering Extraordinary Customer Experience
In the first episode of the Hello Customer Podcast, Espree interviews Cassy Miller-Crispe on how Afends provides customer support through live chat and integrates the community and its customers with the brand. Tune in to get a sneak peek into Afends’ plans to take its customer service to the next level and how it is working on connecting with its customers.
Espree Devora joins us on the Guided Goals Podcast, and we're going to talk about podcasting. Espree is known as “the Girl who Gets it Done,” and is Communications VP and podcast host at WeAreLATech. Espree talks about how she feels about podcasting and shares the tools she uses as well as her thoughts on work/life balance and setting goals. The Guided Goals Podcast gives you the tools, direction, and resources you need to pursue your passion project.
Hello Customer, a Podcast About Delivering Extraordinary Customer Experience
In this episode of the Hello Customer Podcast, Espree interviews Rob Siefker, the Senior Director of the Customer Loyalty Team at Zappos. He is based at the Zappos’ campus in downtown Las Vegas. The Customer Loyalty Team (CLT) at Zappos is a team of 650+ employees who handle customer calls, answer emails and live chats and provide other kinds of support for customers.
Profitcast: Monetize Your Podcast | Grow a Large and Loyal Audience
Not too long ago, Brian covered a listener question that was: when should I monetize my podcast? (That was episode 40.) Based on current models and expectations of sponsors, trying to monetize too quickly can often yield frustrating and discouraging results. But this week, Brian chats with Espree Devora of We Are LA Tech and finds that someone is finally defying the traditional safe, though nonetheless calculated, approach to finding sponsorship for your podcast. And finding it before launching a podcast. Honestly, it's best if we just let Espree explain her methodology, because her passion and excitement outweigh any feeble attempt I make here of regurgitating her words! Instead, I'd like to get you excited about what this woman is up to in podcasting and encourage you to take a close look at her approach to a super niche. Read more... The post PC 58 | Get a Full Sponsor BEFORE Launching a Podcast? | Interview with Espree Devora appeared first on Profitcast: Profit with Your Podcast.
The topic today is "2015 LA Investors Startup Forecast". Leading VCs in Silicon Beach discuss trends in Los Angeles Tech Investment. This episode is supported by InMotionHosting.com, top rated business hosting provider for small and medium companies. Connect with us at wearelatech.com/podcast and tweet Espree, @espreedevora.
The topic today is "2015 LA Investors Startup Forecast". Leading VCs in Silicon Beach discuss trends in Los Angeles Tech Investment. This episode is supported by InMotionHosting.com, top rated business hosting provider for small and medium companies. Connect with us at wearelatech.com/podcast and tweet Espree, @espreedevora.
The topic today is "Pasadena Edition". We discuss startups in Pasadena, co working spaces, blogs to read, people to follow, courses and the startups themselves. This episode is supported by BetaList.com, where you can discover tomorrow's startups today. Connect with us at wearelatech.com/podcast and tweet Espree, @espreedevora.
Make sure that you let us know WHO you are going to connect with in this week's post on the She Podcasts Facebook Group! We would adore hearing from you, email feedback@shepodcasts.com Show 026 Quick-Guide Welcome Espree Devora! The story of a beginner podcaster who finds out podcasting is IT. Does podcasting have a reputation that you cannot make money directly from podcasting? What does it really take to build a business where your podcast IS the business? LOVE as a key factor in podcasting as a business. A conversation about the crazy-ness of what’s going on with the podcast “Serial” and the crazy phenomenon. Society is ready for podcasting now - and it manifested itself via Serial. A bit of wisdom from a new podcast trendsetter via Donna Papacosta. What are the factors that have driven podcasting into the main stream media. We need to teach our audience how to subscribe and/or listen to our podcasts - all the different ways that you can do it. Espree’s podcast distribution strategy, which includes Stitcher, Soundcloud and iTunes, and how she uses each. The theory of engagement in a podcast: plot, authentic emotion, companionship. Espree got Alex Blumberg to introduce her podcast!!! There are no rules for podcasting, peeps. You make the rules. Espree has a challenge! Who do you want to meet? Why? And why it would be mutually beneficial for BOTH of you. Alex Blumberg is on the show - by proxy ;) @hunterwalk’s tweet about “Tech industry discovers podcasting!” “Is podcasting going to be a hits-driven business, or can you make a business out of having moderate successes?” Community is SO important. And whether it’s financially viable is yet to be proven. Elsie does not want the definition of success in podcasting to be tied to download numbers - a paradigm needs to be changed. Elsie found Espree on Medium and stalked her and now she’s here and part of the community. The scoop on the awesomeness of WeAreLATech. FEEDBACK REQUEST! Go in for THE ask! Make a list of people that you wanna meet and/or connect with. Why Report back on the She Podcasts FB Group a week from TODAY! Links mentioned by Espree and Elsie! Serial Donna Papacosta’s article about a podcasting renaissance The Hardcore History Podcast Ira Glass Video: How To Listen To A Podcast Episode 34 of The Feed where Rob Walch talks about the truth about New & Noteworthy ‘This American Life’ Producer Raises $1.5 Million for Podcast Startup Gimlet TWiT and Leo Laporte Tom Merritt’s highly successful Patreon that is up to 13k + per month “Tech industry discovers podcasting” tweet by @hunterwalk Here I am Naked, Fan Funding. The article that Espree wrote that Elsie found. WeAreLATech The WeAreLATech Patreon!!! Rapportive LinkedIn. You can do a free month. HELP US SPREAD THE WORD! It would be stellar if you shared She Podcasts with your fellow women podcasters on twitter. Click here to tweet some love! If this episode got you all fired up and you're listening on an iPhone head on over to the Apple Podcasts App and kindly leave us a rating, a review and subscribe! Hook up with She Podcasts in social media! Follow us on Twitter Like us on Facebook Follow Elsie on Twitter Follow Jessica on Twitter FEEDBACK + PROMOTION for Women Podcasters Join the She Podcasts Facebook group send us some voice feedback! Let your voice be heard. Email to feedback@shepodcasts.com
The topic today is "What Resources Exist for Startups New to LA". We discuss LA startup events, women in tech, co working spaces, blogs to read, people to follow, courses and the startups themselves. This episode is supported by BetaList.com, where you can discover tomorrow's startups today. Connect with us at wearelatech.com/podcast and tweet Espree, @espreedevora.
Espree is very honest about her fears of asking for money in this show and we discuss ways to manage and conquer that fear. In the pre-show, Lucas and Eliot discuss Tony Robbins and wonder if he has any fears before his big talks. Tony Robbins just interviewed some of the worlds top money managers all around the world. He spent hours recording interviews, taking notes and learning from them. He asked their secrets and asked what the common person can do, when it seems the whole deck is stacked against you. He talks about what he learned in Tim Ferriss Show with Tony Robbins (View on iTunes) about his new book, Money: Master the Game. Lucas and Eliot discuss investment portfolios and talk about the book. Don’t miss this episode to hear all of the money conversation. We then discuss the importance of investing in yourself. It can be through education (reading, courses, mentorship) or even by writing books. Monetizing books doesn’t have to be directly be selling them, the simple fact that you wrote a book could change your career. Most people underinvest in themselves after college is over. Having a bachelor degree is not a competitive advantage anymore. Investing in yourself allows you to have some control into whether it achieves success or not. If you own Google, you can’t control how well it does. But if you start a business making sculptures and sells them on Etsy, and invest the money you would have spent on Google stocks into your own business, you would have some level of actionable input into the success of that venture. Eliot’s first book, Uncommon Stock, came out last March, it is a thriller novel about a startup company. He doesn’t have huge checks coming in but has met some amazing non monetary benefits. He has met tons of leading startup CEO’s because they read it and enjoyed it. By investing in himself, it opened so many doors that would not have opened without it. One thing unique to our generation is that the tools needed are a lot cheaper than ever before. There is a TED talk, J.J. Abrams: The mystery box where he talks about how you can make a movie like Star Wars, with a computer that a highschool student may throw away today. The tools are so much more accessible now. 2 Resources To Invest In Yourself (18:41) James Altucher’s book, Choose Yourself! Tucker Max, Book In A Box(mention Lucas and receive a discount!) Storytelling (19:38) Eliot feels that people are still trying to figure out how to leverage audio and tell powerful stories with it. He asks Espree what some of the lessons are she has learned about storytelling. She takes podcasting very seriously but always remembers to try and be herself. She tells us that so many people try to be someone else. She tells us that she heard that Tim Ferriss had terrible episodes for the first two, and maybe because he tried so hard to be the perfect podcaster. In the past, Espree has struggled to be the perfect entrepreneur. She tells me that she listens to her own podcast over and over again to learn from it. She knows that she should not expect to be at the level of the podcasters she loves that have 15 years experience, overnight. Espree would like for you to take away from this show, to trust yourself and be yourself. She likes to really put herself out there and really struggles with the notion of making money from your art. There is this whole debate out there about if you can really make money off your podcast. She just opened a Patreon page, and it is not live yet, and she watched a really great TED talk by Amanda Palmer, the question is not about how to make people make money of music but how to let them pay for music. Espree has been a bridge to help entrepreneurs with start ups and now she is starting her own podcast. She has fears about how to create a podcast and she has given herself a runway with has savings so she can really give this her all. She has never reached out to sponsors in her life, and has a lot of great questions about how to do so. She is so honest, and so passionate that you are going to want to watch the show to catch the whole story. Lusas shares with us that there are two podcasts that he is a huge fan of that talk about this. One is Joanna Penn and the Creative Penn and another is Entrepreneur On Fire, with John Lee Dumas. He has a free resource guide for podcasters to help them with all these questions. Eliot tells us that we don’t want to ask for money and people don’t like to be asked for money. People do like to be included, so if you can make them feel included somehow, that is a good place to start. How Do We Get Past The Fear? (32:35) Eliot gave her an off the cuff idea that she could perhaps sell tickets for people to view her recording the podcast. She asks, and the core of it is, how do you get past the fear? You need a ticket page,to set a price and then send it to someone you know. That is really hard to do. Espree tells us that Lucas raised a ridiculous amount of money and asked Lucas if he had any mental blocks about whether he was worthy of that money. He tells us that everyday, he woke up scared and had an internal track in his head that told him it was a stupid idea and he needed to stop trying. He was three months away from his son being born, when he quit his job. His wife didn’t work and he had no income or health insurance when his son was born. He didn’t get the money as quickly as he hoped, and it was three months after his son was born before he could start paying himself any salary at all. It was the most scary time of his life. That moment was the most rewarding as well because that is when he realized that you can hear those things in your head and then decide. He tells us it is like standing on a rock and thinking about jumping in; you can think of two million reasons why you shouldn’t jump in. At some point, you give up on that soundtrack and do it anyhow. At some point you have to trust yourself and just go for it. You realize that the soundtrack playing is not a call to action but a recording on repeat; you close your eyes and jump in! You will never convince yourself that it is a good idea to ask for money is because it is probably never going to be a good idea. A lot of product entrepreneurs love AB testing their products. They have never thought about AB testing your life? Espree learned early on that people can think that your product is not very good if it is free. She thinks that she will launch her page and talk about it with her audience. Maybe she will split test them, maybe it will work and maybe it won’t. She asks, what is the worst that happens? She shares a story about a kickstarter cooler that never made it the first time. It was put on again, the cooler never changed but the way it was presented changed and they got something like a million dollars. Podcasting has come up many times, but this information applies to all entrepreneurs. There may be a handful of people that don’t feel fear, but most of us do. Espree tells us that Lucas and Eliot are doing this show because they feel passionate about being an entrepreneur and they want to share that passion. There is so much passion, vulnerability, honesty and energy in this interview that you are going to get a lot of value from watching it. Contact (46:10) Twitter: @espreedevora and @WeAreLATech Website: WeAreLATech.com Tweets How about AB testing your life? It is never going to be a good day to charge for your product? The fear that is part of being an entrepreneur. More ability invites your audience and listeners into your own mind and soul.
This week’s interview is with Espree Devora. She is doing amazing work in LA helping startups get off the ground and we talk about one of her specialties: outsourcing. It is also a landmark episode, because it is the first show with co-host Eliot Peper. Eliot was on the second episode of this show. He is an awesome guy, a great thinker, a lot of fun and he writes startup fiction thrillers. He is about to come out with his second book. Lucas and Eliot have a fiction bond with each other and it goes a lot deeper. We discuss a book that has really caught my imagination lately: Antifragile: Things That Gain From Disorder by Nassim Nicholas Taleb I herd of the book before, but after hearing an interview with James Altucher, it really drew me in to finally pick up the book. Audio Podcast Here is just the audio for those who are interested in listening: iTunes Stitcher RSS Feed Antifragile (6:40) What’s the opposite of fragile? Many people think it is durable or flexible; like a pair of 15 year old jeans! This is indeed the dictionary meaning, but it is wrong. Resilient is neutral, but not the opposite of fragile. The opposite of fragile, is something that takes stressors and becomes stronger. Fragile is like a tea cup: it shatters under stress. Anti-fragile is like a muscle; where the more you rip it the stronger it grows. With jobs as well, there are fragile, resilient, and anti-fragile jobs. A sales person is a fragile job because if you insult someone or say the wrong thing you can get fired. A bouncer may be a resilient job; you can say what you want and you can punch people out and you won’t get fired. It doesn’t help your job or make it better or worse. There are antifragile jobs that benefit from chaos. An author or artist is an antifraigile job because if you say or do something that gets media attention it may cause you to sell more books. Small Giants (15:40) Eliot recommends a book called, Small Giants, by Bo Burlingham. It focuses an profiles companies that are extremely successful and choose to remain small. They have all had the opportunity to expand but choose not to. In Indonesia there are tuk tuk drivers. Eliot has been there a number of times. The streets are chaos, it is a war zone, there are industrial trucks driving alongside cyclists and it is a permanent traffic jam. There are thousands upon thousands of Tuk Tuk drivers yet the one he had was so friendly. He would talk to people, give them treats and just because he focused on the human connection, he ended up having more referrals, that he never had enough time to serve them all. Eliot can only imagine the lessons he has learned about humanity from building and operating that. Espree Introduces Herself (20:45) Espree is excited to be on the show and tells us that there are the most authentic and transparent conversations. Lucas is so real and has no bs, he shares his raw and honest insite with the world. Espree started being an entrepreneur when she was a teenager. She feels she was born one and did things she liked. She didn’t know she was a producer, entrepreneur or podcaster. Everything she discovered she was really passionate about, she was already doing before she became it. When she was a teenager she learned a lot of hard lessons. Espree spent tens of thousands of dollars on consultants,raising money or getting an expensive law firm. She thought that it was really cool to have an expensive law firm and the assumption would be to her getting venture capitalist money. She wanted to be the, “google” of action sports. She made a lot of assumptions that were not accurate that led her to being passionate to moderating panels. Her experience was that she thought there was only one way, but she shows entrepreneurs that there is more than one way. She feels her intuition is her oricle. She is afraid every day and every day takes a step forward no matter what. She loves moderating panels, connecting people, (although not being paid for it), and the world of startups. She asked how she could combine all of those things together. When she found podcasting it brought it all together. She found packages of podcasting equipment for ten thousand dollars and realized she didn’t need that. She made that mistake before and bought a $25.00 mic. She uses fiverr to help her as well. Tim Ferriss has a great podcast: The Tim Ferriss Show. Time management is a big topic and everyone has a lot to do. If we prioritise our time and group things together we have time for the things that matter to us. All day long we make choice to put yourself in the place that we are in. Too busy to read? Warren Buffett, is said to spend something like 80% of his time reading and is committed to ongoing learning. Espree’s Podcast (36:48) Espree’s podcast is called, WeAreLATech. It his #2 across all categories in Itunes new and noteworthy. She didn’t even know how to look that she was #2 and when she found out she took a bunch of pictures. She created the podcast because it was an extension of moderating panels. A lot of investers follow ProductHunt and she uploaded someones app she never knew, and they made it to the main page and were able to get investors. It was so awesome to be able to help with something so simple and make a difference in someones life. On her podcast, people can listen everywhere, and an investor may hear something they are interested in. She sees the podcast as a connector and wants to create exciting episodes. Espree started with no knowledge and has learned it all. She has spent a lot of time on editing so she can take out all the boring moments. She doesn’t want to waste anyone’s time and just wants to add value. She was able to meet with Alex Blumberg, who has a podcast called, StartUp. She tells us it is an amazing podcast and he is a master of storytelling. She was able to meet with him and learn about being a good storyteller. The most valuable thing she has learned from the podcast startup, is that it occupies brain space. She likes that people think about her all week because she is occupying someones brain space in an amazing way. It is far more valuable than email or phone numbers, because it leaves a lasting impression. Outsourcing her love life (42:40) Tim Ferris gave a talk about how he outsourced his love life. She thought that was awesome and wanted to give it a try. She viewed dating as a distraction and wanted to focus on her company. Now she is openminded and hired a virtual assistant, who messages people, on behalf of Espree, and reaches out to people. She does all the leg work, and Espree just shows up for the date. She never seen their picture and is very open minded towards getting to know them. She loves outsourcing her love life, and decided to take it to an extra level. She created a site for facebook using Striking. You can see her page. She has found it difficult to meet people through all the things that happen to set up dates but she has had great success. She met a man she had an incredible connection with that was in the military but he had to go back. He didn’t want to put a burden on her and didn’t know how long he had to go for. She has taken a break from outsourcing her love life for a while, to focus on her podcast as well as she randomly met someone she is going to see where it goes. Lucas asked if it could work for others, and she said if you are not fixating on looks, job, cars and money. She looks for integrity, communication, to laugh, ambition, drive, compassion, she is looking for things that are more important and permanent than money. Money can be lost and people’s look age. How Do Assistants Filter For The Qualities She Needs? (50:00) Espree tells us that it starts with hiring her team. She looks for the same qualities in the people she hires as the people she dates. They are pretty good at spotting the qualities as we attract what we are. She has a site she shares about outsourcing your love life. Espree appreciates and shows gratitude for the people she outsources to. It is really important to her, that everyone knows, behind outsourcing there is a person. She doesn’t feel it takes away jobs, but gives the opportunity for people to work up to a level of high paying jobs. Please don’t outsource if you are not able to see the person behind. Fiverr (52:05) She outsources her audio, artwork, she got her intro done with music laid behind it. She had a video on fiver with epic parque. She used oDesk before and views them as her teammates. She asks them what their goals are in their life. She helps others find them so they can make additional income. Lucas uses fiverr for his show notes and will pass on the link. Espree writes her own and it takes over an hour. Espree credits all of her assistants at the bottom of her show notes. It allows her to have more time to eat healthier, exercise, and get all the things she needs to get done. Next week we will continue the conversation. Credit Audio mastering by Fiverr’s ariacreative Show notes written by Fiverr’s ginakane
The topic today is "How to Hire a Developer in LA if you are Non Technical". Get ready for a deep dive into the world of code. This episode is supported by BetaList.com, where you can discover tomorrow's startups today. Connect with us at wearelatech.com/podcast and tweet Espree, @espreedevora.
Known as ‘The Girl Who Gets It Done‘ it was amazing to have a glimpse inside the mind of Espree Devora and learn just how she has been able to build so many businesses so successfully. Espree has started and built more businesses than most people can fathom. Her constant focus on efficiency and dedication to the growth of those around her has enabled her to build great success and still have time for a personal life. Her expertise on time and money management is powerful! Learn the six figure secrets as Espree shares how to grow any multi-level marketing business through efficiency and focus – all the while remaining genuine. Takeaways: “Think about the end from the beginning.” – Tweet This “I would rather experience failure than live a mundane life.” – Tweet This “Create metrics of your success before you even start building.” – Tweet This “Billionaire or janitor. Never pre-judge people and they will always surprise you.” – Tweet This Full Post: http://www.goo.gl/TJYW7 Catalyst Community: http://www.catalystmlm.com More Interviews: http://catalystmlm.com/category/interviews Connect on Facebook: http://www.facebook.com/catalystmlm Connect on Twitter: http://www.twitter.com/catalystmlm Connect on Instagram: http://instagram.com/catalystmlm Connect on Pinterest: http://www.pinterest.com/catalystmlm