Podcast appearances and mentions of ed gandia

When you've run your Soloist business long enough, you'll see cycles: changes in the market, changes in you/your interests and situation and your bank account. Business coach Ed Gandia shares how his business, his financials and his mindset have changed over 18 years as a Soloist:Growing his first freelance business entirely by word of mouth—and the markers he used to decide when to invest more or pivot.The role of fear in his decisions and business growth (and why it's different today).Building a community when that skillset isn't part of your DNA—and the advantages of longevity.How using even small wins as fuel can re-wire your financial mindset (and your finances).Traveling the full circle of financial mindset growth—from scarcity to success to recklessness to abundance.LINKSEd Gandia Website | LinkedIn | TwitterRochelle Moulton Email List | LinkedIn | Twitter | InstagramBIOEd Gandia is a business-building coach who helps established freelance writers and solo marketers earn more in less time doing work they love for better clients.His High-Income Business Writing podcast has more than 1.3 million downloads. And his insights and advice have been featured in SUCCESS Magazine, Forbes, Inc. magazine, Fortune, Fast Company, The Christian Science Monitor and The Atlanta Journal Constitution.BOOK A STRATEGY CALL WITH ROCHELLERESOURCES FOR SOLOISTSJoin the Soloist email list: helping thousands of Soloist Consultants smash through their revenue plateau.Soloist Events: in-person events for Soloists to gather, connect and learn.TRANSCRIPT00:00 - 00:22Ed Gandia: I had a rule that all my side hustle income during those 2, 2 and a half years, after taxes, I would take 10% to reward myself and do something fun with or buy something cool. And then the rest straight to savings. I have 3 indicators that would show me I was ready to make the transition. And 1 of them was have a year's worth of living expenses.00:27 - 01:10Rochelle Moulton: Hello, hello. Welcome to the Soloist Life podcast, where we're all about turning your expertise into wealth and impact. I'm Rochelle Molten. And today I'm so excited to welcome Ed Gandia to the show. Ed is a business building coach who helps establish freelance writers and solo marketers earn more in less time doing work they love for better clients. His high income business writing podcast has more than 1.3 million downloads and his insights and advice have been featured in Success Magazine, Forbes, Inc, Fortune, Fast Company, the Christian Science Monitor, and the Atlanta Journal-Constitution. Ed, welcome.01:10 - 01:16Ed Gandia: Well, thank you, Rochelle, and I'm really delighted to be here and talking with you.01:16 - 01:33Rochelle Moulton: Well, I still can't believe that we haven't met before...

This week, Rachel and Lynne are doing something different! They have turned the microphone over to some of their listeners. In this great compilation episode, listeners and former guests share some of their stories about difficult times as freelancers and how they recovered. It's all about real-life experiences and resilience - and learning from our mistakes. Thanks to the following people for contributing (and those who aren't listed here as they preferred to stay anonymous): Anf Chansamooth https://www.anferneec.com/ Rebekah Lambert https://unashamedlycreative.com.au/ Belinda Weaver https://www.copywritematters.com/ Brook McCarthy https://brookmccarthy.com/ Caitlin Wright https://caitlinwright.com.au/ Claire Chow https://connect4social.com.au/ Ed Gandia https://b2blauncher.com/ Emma Lovell, https://www.emmalovell.au/ John Burfitt, https://jbmedia.com.au/ Monica Davidson, https://creativeplusbusiness.com/ Theresa Miller - media trainer - TM Media https://www.theresamiller.com.au/training And, don't forget about The Content Byte Summit, from September 12-14, 2024. Time is running out to secure the Early Bird discount, which ends on May 31. Sign up for updates for the Summit (or snap up tickets) at our website: https://thecontentbytesummit.com.au Find Rachel www.rachelsmith.com.au    Find Lynne www.lynnetestoni.com Rachel's List www.rachelslist.com.au  Thanks (as always) to our sponsors Rounded (www.rounded.com.au ), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Looking to take advantage of the discount for Rachel's List Gold Members? Email us at: hello@rachelslist.com.au for the details. Episode edited by Marker Creative Co www.markercreative.co 

This episode is very different from what I typically do on this show.   It's a candid conversation between Sarah Greesonbach and me on a number of random topics.   Sarah is not only a very talented B2B writer, she's also the founder of the , an excellent coach to other B2B writers, a coaching client of mine, and a friend.   We get into a number of topics, including where and how we face resistance ... where we fall short ... life experiences that shaped who we are today ... how we make big decisions ... fear ... being kind to yourself ... our pet peeves about the freelance industry ...   And even the songs we have on our playlists that we're embarrassed to admit to. What we love. And what we feel is overrated.   After our interview, I then share a raw and open account of my business struggles last year—what happened, why, and what I've done to navigate these challenges.   If you're only looking for straight up advice for your business, this is not really that kind of episode. So feel free to skip it.   But if you're curious about how Sarah and I have struggled. What we've learned. And what makes us who we are, give this one a listen.   It's a long episode. The longest, in fact, of any episode I've created in my 11 years doing this show.   But I didn't want to hold back. I wanted this to be exactly the kind of conversation Sarah and I might have at a Starbucks. And I wanted you to have an opportunity to listen to us talk with no filter.    Hope you enjoy it!

As the year draws to a close, hosts Rachel and Lynne chat about our favourite episodes of the year - and some of the things we have learned from our marvellous guests. We chat about: What we learned from organising our first Summit Our favourite guests from the year Keynote speaker Ed Gandia's concept about 'moving up the value chain' in our content offering What we love about podcasting The powerful lessons we learned from Emma Grey's novel about grief Charlotte Wood's chat about her novel and how an award helped her to create a viable career in fiction writing Melanie Padgett Powers' podcast with her Summit takeaways is here: https://meledits.com/166-smart-advice-from-the-content-byte-summit/  Sign up for updates for the 2024 Content Byte Summit at our website: https://thecontentbytesummit.com.au/  Find Rachel www.rachelsmith.com.au           Find Lynne www.lynnetestoni.com                 Rachel's List www.rachelslist.com.au  Thanks (as always) to our sponsors Rounded (www.rounded.com.au ), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Episode edited by Marker Creative Co www.markercreative.co 

In this final episode of Ed Gandia's week as guest co-host, we talk about his journey from corporate sales to six-figure writer and his transition to coaching.  Sandwiched in the middle of the conversation is a masterclass on the importance of communicating with your clients. Topics we discuss include: How Ed transitioned from corporate sales to 6-figure writerShifting from client work to knowledge sharing and coachingManaging your capacityThe art of managing expectationsCommunicating effectively with clients, even when the going gets toughThe importance of building long-term partnerships with clients.This episode is packed with tips, insights, and strategies that could propel your business to new heights. Don't miss out!About the HostsTreasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.Connect with Treasa on LinkedInFollow Boss Responses on InstagramEd Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others.Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com.Support the showThank you for taking time out of your busy day to listen to Boss Responses. Have a question you'd like answered? Send it to info@bossresponses.com

What do you do when you've reached a comfortable plateau in your business? You level up! In this episode, guest co-host Ed Gandia and host Treasa Edmond answer a question about improving your habits and skills so you can improve your business. This is one of Ed's areas of brilliance, and he offers a powerful exercise you can use to identify where you want to be in two years so you can reverse engineer your path to greater success. If you want to grow yourself and your business, you need to listen to this episode!About the HostsTreasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.Connect with Treasa on LinkedInFollow Boss Responses on InstagramEd Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others.Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com.Support the showThank you for taking time out of your busy day to listen to Boss Responses. Have a question you'd like answered? Send it to info@bossresponses.com

Curious about how you can strike a balance between pulling in new clients and delivering top-tier work? In this episode Ed Gandia and host Treasa Edmond discuss energy management strategies, the power of time blocking, and the importance of setting dedicated time for marketing and client acquisition. They also discuss how to focus your marketing based on your favorite clients.About the HostsTreasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.Connect with Treasa on LinkedInFollow Boss Responses on InstagramEd Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others.Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com.Support the showThank you for taking time out of your busy day to listen to Boss Responses. Have a question you'd like answered? Send it to info@bossresponses.com

How do you deal with clients who question your rates? Guest co-host, Ed Gandia, has a pretty simple answer. He and host Treasa Edmond talk about embracing the value of your services, asserting your unique value proposition, and never settling for less. They also discuss how a simple mindset shift can redefine your business relationships. Ditch the employee mindset; welcome to the peer-to-peer approach. Ed and Treasa's insights are sure to inspire you to establish yourself as a leader, set clear boundaries, and use language that reflects an equal exchange of value. It's high time you recognized your worth and reset the dynamics to benefit both your business and your client!About the HostsTreasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.Connect with Treasa on LinkedInFollow Boss Responses on Instagram Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others.Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com.Support the showThank you for taking time out of your busy day to listen to Boss Responses. Have a question you'd like answered? Send it to info@bossresponses.com

Business coach and freelance expert Ed Gandia joins host Treasa Edmond for episodes 11 to 15 of the Boss Responses podcast. In this episode, we dive into common mistakes freelancers make when starting their business. Learn about the need for clear agreements to avoid misunderstandings, the significance of a thoughtful business plan, and why you must treat freelancing as a serious endeavor. Ed and Treasa share insights on these topics and offer practical tips for managing client relationships and growing your business. Join us tomorrow for more valuable insights with Ed Gandia.About the HostsTreasa Edmond is a content strategist and consultant, best-selling ghostwriter, and podcast host. On Boss Responses, Treasa and her weekly guest hosts explore how freelancers and small business owners can navigate the sometimes tricky path of client management and communication. She also teaches content professionals and small businesses how to create SEO-optimized content strategies so they can grow their businesses by connecting with their audiences.Connect with Treasa on LinkedInFollow Boss Responses on InstagramEd Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. Download a free copy of his latest book, Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer, at www.b2blauncher.com.Support the showThank you for taking time out of your busy day to listen to Boss Responses. Have a question you'd like answered? Send it to info@bossresponses.com

This week, Rachel and Lynne are recovering from our first-ever The Content Byte Summit. It was a whirlwind of two and a half days of learnings, connections and aha-moments. This week, before we both take a break, we are going through our favourite tips and tricks from all the speakers and panels - and what we are taking to our own freelance business.  We talk about: Ed Gandia's keynote talking about how to charge for the value that you add to your clients - not strategy, but advising The panel with Lindy Alexander and Jennifer Goforth Gregory on escaping the low-pay cycle Hearing from editors and content chiefs about what they want from freelancers Racquel Collard's presentation that covered automating processes, along with Jac Taylor in the Business of Freelancing panel - how important it is to get the right systems and make them talk to one another. Susan Reoch in giving a personality to AI apps and making you think totally differently about incorporating AI into your workflow. We also loved the connections between the attendees and seeing our community catch up. Many people commented on how lovely everyone was, and how welcoming. We can highly recommend a detailed summary of the Summit through the excellent Melanie Padgett Powers, and her Deliberate Freelancer podcast. Melanie watched the Summit virtually from Washington DC and has some great thoughts and comments: https://meledits.com/166-smart-advice-from-the-content-byte-summit/  Lynne and Rachel are going to take a break for a couple of weeks now to recover, but the podcast will be back on 16 October. Find Rachel www.rachelsmith.com.au  Find Lynne www.lynnetestoni.com         Rachel's List www.rachelslist.com.au    Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Episode edited by Marker Creative Co www.markercreative.co 

This week, in the midst of last-minute preparations for our exciting event - The Content Byte Summit – Lynne and Rachel take you behind-the-scenes for a sneak peek into some of the presentations and panel chats that are occuring during the two days of the Summit. The Summit will be held from September 14-16 at the Australian National Maritime Museum in Sydney and we wanted to share some of the highlights that we are really excited about, including Keynote speaker Ed Gandia - moving up the value chain and not taking orders How skilled interviews give you nuances that AI can never match Jess Mudditt talking about high-paying journalism gigs Transferrable skills that journalists can take into government work with Nigel Bartlett How our second keynote speaker Jennifer Goforth Gregory hits revenue targets by breaking all the rules Racquel Collard's marketing presentation - no more panic marketing! AI tools in general… there are so many, what should we learn? Valerie Khoo's talk about microcredentials Ros Page's survey on how agencies are using AI and how that might be affecting their use of freelancers. Ways that you can diversify and add new income streams to your freelance business There are still a few tickets still available for The Content Byte Summit  www.thecontentbytesummit.com.au   Find Rachel www.rachelsmith.com.au Find Lynne www.lynnetestoni.com        Rachel's List www.rachelslist.com.au   Thanks (as always) to our sponsors Rounded (www.rounded.com.au), an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. Episode edited by Marker Creative Co www.markercreative.co 

This episode is sponsored by Lift Value Translations & Consulting, your place to go when creating copy that communicates, with translations connecting all across the globe! Today we had the pleasure of talking with ED GANDIA! Ed is a successful B2B copywriter, business-building coach and strategist who helps freelance writers and copywriters earn more in less time doing work they love for better-paying clients. He is the founder of High-Income Business Writing (www.b2blauncher.com) and the Get Better Clients Academy, where he teaches thousands of freelance professionals at all levels how to deploy simple systems and frameworks for growing your income with better clients. Ed spent 12 years in corporate sales, where he developed repeatable strategies and processes for landing profitable, long-term clients faster and with less effort. He then applied many of these same approaches to his freelance copywriting business, enabling him to build a six-figure solo practice in 27 months. He is originally from Puerto Rico, and his mother tongue is Spanish! Now, as he has been living for more than 20 years in Atlanta, Georgia, his English is his dominant language. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts in iTunes. And his insights and advice have been featured in Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. His podcast has been the first podcast I have ever listened to on Copywriting and the value of selling your copy to the world! The key to achieving real prosperity as a freelance writer is learning how to earn more in less time. It's about maximizing what you earn for every unit of effort you put into your business. When you know how to do that consistently and predictably, you'll be able to create a business that enables you to enjoy the freedom and lifestyle you want. Thanks for listening! Thanks, Ed for your generosity and continuos contribution to the world! Hope you enjoyed this as much as I did! Celebrate your creative self! Keep on communicating, being Attitudeable changes your world! Attitudeable on social media, Follow US! ⁠⁠Website     ⁠⁠ Twitter: ⁠⁠@liftvalue      ⁠⁠ Instagram: ⁠⁠@liftvaluetranslations      ⁠⁠ LinkedIn: ⁠⁠Lift Value Translations & Consulting      ⁠⁠ ⁠⁠Youtube⁠ Follow Ed Gandia! https://b2blauncher.com/about/

This week on the podcast, hosts Rachel Smith and Lynne Testoni chat with Ed Gandia, a business-building coach and successful podcaster. Ed is also one of the two keynote speakers at our conference, The Content Byte Summit, being held in Sydney in September this year, flying in from the US just for us. We talk to Ed about building a resilient business, dealing with the threat of AI, why strategy helps to set you apart and command a higher rate and, of course, what he's looking forward to doing on his trip to Sydney. It's a great discussion with many 'aha' moments, and we think you will enjoy this taste of what Ed will deliver to conference attendees. Connect with Ed at https://b2blauncher.com/ and listen to his podcast here: https://podcasts.apple.com/au/podcast/high-income-business-writing-podcast/id640055894  Find out more about The Content Byte Summit (and sign up for updates) here: https://thecontentbytesummit.com.au/    Find us:  Rachel's website https://rachelsmith.com.au/ Lynne's website https://lynnetestoni.com/    Rachel's List https://rachelslist.com.au/   Thanks (as always) to our sponsors Rounded, an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. See https://rounded.com.au/ 

This week, it's just Rachel and Lynne as we discuss our big event for the year - The Content Byte Summit! We are keen to share our excitement about the event, which is coming to Sydney in September - from the 14 to 16th, in fact. We chat about:  Why we decided to do the summit What writers and content creators will get out of attending  How keen we are to meet our keynote speakers - Ed Gandia and Jennifer Goforth Gregory How we feel about challenging ourselves to take the podcast to the next level What organising such a big event means Why we love the National Maritime Museum as a venue What we are most looking forward to during the summit Why the topic of AI? Find out more about The Content Byte Summit (and sign up for updates) here: https://thecontentbytesummit.com.au/   Find us:  Rachel's website https://rachelsmith.com.au/    Lynne's website https://lynnetestoni.com/ Rachel's List https://rachelslist.com.au/ Thanks (as always) to our sponsors Rounded, an easy invoicing and accounting solution that helps freelancers run their businesses with confidence. See https://rounded.com.au/ 

This week I am joined by Ed Gandia. Ed is the co-author of The Wealthy Freelancer, the host of the High-Income Business Writing podcast, and a coach to ambitious writers and copywriters who want to earn more in less time doing work they love for better clients.As you can probably tell from this bio, Ed and I are very much kindred spirits, so this episode is a bit different than most. Instead of me interviewing Ed like a normal guest appearance, we decided to just have a chat where we compared notes on what were see working in our respective spaces. There was a lot of overlap but also some interesting differences. Ed will also be posting our recording on his podcast, so if you're subscribed to both, you don't need to listen twice :)Ed's Links: https://b2blauncher.com/

What if you could always find a solution to your problems? There will always be unexpected happenings at one point or another, and knowing how to deal with them makes situations less stressful. This skill comes from taking a step back from the problem. You get past challenges by creating space for a solution, instead of getting caught up in overwhelm or distractions. Your very own Sales Maven, Nikki Rausch, is here to offer tips, techniques, and strategies to master your sales conversations. Discover methods to place yourself in the position to thrive in business and produce true value for your audience. Today, learn how to deconstruct a challenge and create an action plan in this Mastering Excellence Series conversation on this episode of the Sales Maven Show. Ed Gandia is a business-building coach who helps established freelance writers and copywriters earn more in less time doing work they love for better clients. His High-Income Business Writing podcast is one of the top freelancing and writing podcasts on Apple Podcasts. And his insights and advice have been featured in Forbes, Inc. magazine, Fast Company, CNN Radio, CBS Radio News, The Christian Science Monitor, The Atlanta Journal Constitution, DM News, AirTran Airways' Go magazine and The Writer, among others. In today's episode, Nikki and Ed talk about how to engage a situation or concern without being submerged in the chaos of what appears to be happening. Ed discusses his mental models of seeing the big picture without getting tangled in the weeds of a situation. He is an action taker, and he also emphasizes the distance you need to create between the situation and yourself to think more clearly. Listen as Nikki and Ed discuss how to become emotionally neutral, how to activate your creative brain, and how to boost your solution with gateway actions. Nikki invites you to join the Sales Maven Society, don't miss this opportunity for you and Nikki to work together. Bring your questions, concerns, sales challenges, and she provides answers and guidance to boost your confidence. Join the Sales Maven Society here, click add to cart, and then checkout and use coupon code: 47trial to get your first month for $47.00!   In This Episode: [00:29] - Welcome, and thank you for listening! [02:11] - Ed Gandia recalls Nikki being a guest on his podcast. [04:09] - What is Ed's unconscious competence? [06:04] - Become emotionally neutral so you can see the situation as it is. [08:52] - The answer to your concern lies in the fundamentals. [10:26] - Ed gives an example of creating space between the situation and yourself to clear your thinking. [13:09] - How does stepping back emotionally help you? [15:49] - Look at the big picture with curiosity. [17:50] - Start with the most open-ended question you can imagine. [20:06] - Don't make assumptions. Let the dialogue of the situation stay open. [22:17] - When did Ed start using his questions strategy? [24:26] - How can you maintain momentum when you start taking action? [27:09] - What is a gateway action? [29:03] - Why do gateway actions give you energy to go forward? [31:25] - How does Ed know that he accomplished his goal? [34:02] - It's helpful to have mental models for situations or problems you come across often. [36:01] - Ed shares some mental models he uses as a business coach. PART 1 [38:56] - Ed shares some mental models he uses as a business coach. PART 2 [41:10] - Ed gives his advice for being realistic about solving problems. [43:48] - Where does Ed draw the line for himself? [46:02] - Which comedies does Ed like? [48:08] - What's next for Ed in his business?  [50:36] - Thank you for listening. Nikki is so grateful you are here!   Find Nikki: Nikki Rausch nikki@yoursalesmaven.com @yoursalesmaven Facebook | Twitter | LinkedIn | Instagram Sales Maven Society To download free Resources from Nikki: www.yoursalesmaven.com/maven   Find Ed: Ed Gandia  https://b2blauncher.com     Facebook | LinkedIn | Twitter | YouTube   Earn More in Less Time: The Proven Mindset, Strategies and Actions to Prosper as a Freelance Writer

Connect with  Becky Lawlor:http://sparkifico.com/https://www.linkedin.com/in/beckylawlor/https://beckylawlor.com/ Freelanceology website: https://freelanceology.io/ Connect with Chris Collins: https://christophercollins.co/https://twitter.com/CCollinsDCConnect with Aly Goulet: https://twitter.com/alygouletwrites

Ed Gandia joins The Copywriter Club Podcast for its 295th episode. Ed is a business building coach and strategist for business writers and copywriters. He helps his client by teaching them to build habits, strategies, and techniques that help them earn more in less time. In this episode, he debunks the “sales” status quo and gives valuable insight on how copywriters can become better salespeople. Here's how the conversation went down: Ed's background in software sales and how it was the catalyst for his copywriting career. How Ed went from 6-figures in software sales to a 6-figure copywriting business in 27 months. The play-by-play on how Ed acquired clients with no formal copywriting training. Why he niched down and how that helped him nail his messaging. The 4 questions to decide which niche is right for you. How to tap into your current network when it feels “awkward.” What if you're a copywriter with no sales experience… How do you close leads? The reality of sales that will change your selling game. How to lead a discovery call from start to finish with the 30/70 rule. The 5 phases you need to start implementing in your discovery calls. Should you have an expiration date on a proposal? The biggest mistakes copywriters are making when approaching potential clients. Intentions vs habits – What's the real difference? Using the James Clear approach to habit building, so you can optimize your time. How to add CEO time into your business and how Ed puts it into action in his business. The Freedom Triad – How it will help you make more in less time. Why Ed became a coach and his most common struggles running a high level business. If you want to improve your sales skills, this is the episode you want to listen to. Hit play or check out the transcript below. The people and stuff we mentioned on the show: The Accelerator Waitlist The Copywriter Think Tank Copywriting Income Survey Kira's website Rob's website Ed's website The Copywriter Club Facebook Group The Copywriter Underground Free month of Brain.FM Episode 81 Episode 204 Episode 283 Full Transcript: Rob Marsh:  Today there are a bunch of podcasts about copyrighting, but when we started this show more than five years ago, that was not the case. Can you believe it's been five years by the way Kira? Seems like a long time. Kira Hug:  It seems like 25 years. Rob Marsh:  Yeah. At least. At least. Time flies when you're having fun. Back then, there were only a couple of people who recorded podcasts specifically to help copywriters get better at this thing that we all do and one of those people was copywriter and coach, Ed Gandia. Ed's been sharing what he's learned from being a copywriter for longer than we have. And like us, he's nearing almost 300 episodes of his show. Sometimes interviewing other successful writers and other times teaching important business skills. And today we thought we would invite him onto The Copywriter Club Podcast to talk about his business, how he got started as a copywriter, and what he does as a coach, and also to share his best advice for copywriters ready to build bigger, better businesses. Stick around because we think you're going to want to hear what he had to say. Kira Hug:  But first, this episode of the podcast is not sponsored by The Think Tank. Rob Marsh:  What? Kira Hug:  It's actually sponsored by the Copywriter Accelerator. A program designed to give you the blueprint, structure, coaching, challenges, and community you need to accelerate your business growth in four months so you can go from feeling like an overwhelmed freelancer to a fully booked business owner. If you have any interest in this program, you can jump on the waitlist to be the first to hear details about the program when it opens in August. We'll link to the wait list page in the show notes. Rob Marsh:  Yeah,

A Friday update talking about how I plan work and how it feels to have the pressure of earning an income with writing. Pretty cool!Sign up to get Ed Gandia's capacity planner here: https://edgandia.lpages.co/capacity-planner-spreadsheet/Sign up to email me questions: https://b2bwritinginstitute.com/join-b2bwi/Support the show

Connect with Sarah Greesonbach:https://b2bwritinginstitute.comhttps://b2bcontentstudio.comhttps://www.linkedin.com/in/sarahgreesonbachhttps://twitter.com/AwYeahSarah Freelanceology website: https://freelanceology.io/ Connect with Chris Collins:https://christophercollins.co/https://twitter.com/CCollinsDC Connect with Aly Goulet:https://freelancingflow.com/https://twitter.com/alygouletwrites

Existenz- und Zukunftsängste kennt wahrscheinlich jede*r Selbstständige. Sei es, wenn du gerade erst startest und dich fragst, wie du von deiner Selbstständigkeit leben kannst - oder, wenn du 5-stellige Monatsumsätze machst und dich sorgst, ob du dieses Umsatzlevel halten und (regelmäßig und langfristig) dich, dein Team und deine monatlichen Betriebskosten bezahlen kannst.    In dieser Podcast-Folge erfährst du, wie sich finanzielle Sorgen und das "Money Sickness Syndrome" auf viele Lebensbereiche auswirken,  welche 7 Strategien, Übungen und Tipps ich gegen Existenängste anwende,  welche Bücher, Artikel, Podcast-Episoden und Kurse ich dir zu diesem Thema empfehlen kann, meine besten Tipps, um Kund*innen zu gewinnen und Umsatz zu machen, und  was der schnellste Weg ist, als Selbstständige*r SOFORT etwas zu verkaufen und Geld zu verdienen.   Content für dich:  Zur Podcast-Episode: https://lillikoisser.at/60  Zu allen Podcast-Episoden und -Kanälen im Überblick: https://lillikoisser.at/podcast/  Blogartikel "Wie ich 6 Monate Krankenstand als Freiberuflerin überlebte": https://lillikoisser.at/krankenstand-freiberufler/  Blogartikel "21 Ängste, die ich loslassen musste, um erfolgreich selbstständig zu sein": https://lillikoisser.at/aengste/  Episode "20 Einnahmequellen für Freiberufler*innen, Expert*innen und Coaches": https://lillikoisser.at/18/  Episode "Online gefunden werden: 5 wichtige Tipps für dich": https://lillikoisser.at/podcast-3/  Episode "Entspannte Kundengewinnung mit SEO (Suchmaschinenoptimierung)": https://lillikoisser.at/26/  Zitierter Artikel über Existenzangst auf zeit.de: https://www.zeit.de/zett/2020-05/das-kannst-du-tun-wenn-du-existenzangst-hast  Erwähnter Kurs "Money Bootcamp" von Denise Duffield-Thomas: https://www.denisedt.com/bootcamp  Membership "We should all be millionaires - The Club" von Rachel Rodgers: https://helloseven.co/club/    Buchtipps für dich (Werbung / Affiliate-Links):  "Chillpreneur" von Denise Duffield-Thomas: https://amzn.to/3JcV6K3  "Get rich, lucky bitch" von Denise Duffield-Thomas: https://amzn.to/3Bb26UM  "You are a badass at making money" bzw. "Du bist ein Geldgenie!" von Jen Sincero: https://amzn.to/3gzIHnc  "Easy Money" von Margarethe Honisch: https://amzn.to/3GGQYQK  "We should all be millionaires" von Rachel Rodgers: https://amzn.to/3GGR7Ui  "Playing big" von Tara Mohr: https://amzn.to/35UwFCF  "Patriarchy Stress Disorder" von Dr. Valerie Rein: https://amzn.to/3uCPG6Y  "Big Magic" von Elizabeth Gilbert: https://amzn.to/3rLT9yx  "The wealthy freelancer" von Steve Slaunwhite, Pete Savage und Ed Gandia: https://amzn.to/3gvvcoC     Angebote für dich:  Abonniere meinen Newsletter und hol dir als Dankeschön meinen Leitfaden für Magnetisches Marketing - und ab März 2022 den Geld-Guide für Selbstständige: https://lillikoisser.at/newsletter/  Sieh dir mein Webinar "In 3 Schritten zum Kundenmagneten" für 0 Euro an - und melde dich bei Interesse zu meinem Kundenmagnet-Kurs an (mit Webinar-Bonus "30 Ideen, 3.000 Euro Umsatz zu machen"!): https://lillikoisser.at/webinar/  Bewirb dich unverbindlich für mein Gruppenprogramm "Business Bloom" und sieh dir das Online-Training "Blühendes Business für mehr Zeit UND mehr Geld" für 0 Euro an: https://lillikoisser.at/bloom/ 

Need a grant writing mentor? Here you go. www.teresahuff.com/mentor Have you ever had a mentor in your life? Someone who has inspired you, and encouraged you, and really given you solid advice for that point in your journey? I’ve wrestled with this episode a bit because I can’t do it justice to explain how much my mentors have helped me along the way, whether they knew it or not. My hope is that it inspires you to look for wisdom and encouragement in unexpected places. Mentors & Resources Mentioned in This Episode: How to Prevent Nonprofit Decision Fatigue (Episode 24) Grant Writer Mentoring: teresahuff.com/mentor Fast Track to Grant Writer Coaching Program: teresahuff.com/vip Ed Gandia, High Income Business Writing: b2blauncher.com Natalie Eckdahl, The Biz Chix Podcast: bizchix.com Esther Littlefield, The Christian Woman Business Podcast: estherlittlefield.com Emily P. Freeman, The Next Right Thing Podcast: emilypfreeman.com Lori Cable, The Institute for Evaluation & Research (TIER): tierinstitute.com If you’re a grant writer or nonprofit leader needing a mentor, book a mentoring session at teresahuff.com/mentor and let's help you figure out your next right steps. We'll get you moving forward. If you know a nonprofit leader or a fellow grant writer who could benefit from this podcast, would you please forward it to them? That helps spread the word, and helps more grant writers and nonprofit leaders out there who are looking for guidance. We’re in this together, my friends! Connect with Teresa: Website: www.teresahuff.com Take the Quiz: Do you have what it takes to be a grant writer? Social: LinkedIn Instagram Pinterest

On this episode, we’ll be discussing a recent article by Ed Gandia at AWAI entitled “Will Artificial Intelligence Replace Copywriters”. According to a recent article in Ad Age magazine, Chase bank is already replacing some of its copywriters with AI. We’ll be discussing what this means for the future of copywriters and marketers alike. You can […]

Darrell had the opportunity to interview guest Ed Gandia — from High-Income Business Writing — on what it takes to go pro as a freelancer. In this conversation, Ed talks about the power of copywriting, clear goals, pain points and strategies for freelancers, and why he created a coaching business to “help writers … earn more in less time doing work they love for better clients.” In this episode, Darrell and Ed talked about: How Ed transitioned to a full-time freelance copywriter (with no writing background) The moment he narrowed down to his target market and the rapid change that followed What your prospects really want to know about you Short-term vs long-term mindset, and building a freelance career that you love Why “hope” is not a professional strategy Proven strategies for building recurring income and clients Why luck is a myth, and why you should never trade your time for money And much more … The Show Notes Copyblogger.com High-Income Business Writing High-Income Business Writing Podcast Follow Ed On Twitter Darrell on Twitter Tim on Twitter Darrell on Tim's Podcast --- Send in a voice message: https://anchor.fm/copyblogger-podcast/message

Darrell had the opportunity to interview guest Ed Gandia — from High-Income Business Writing — on what it takes to go pro as a freelancer. In this conversation, Ed talks about the power of copywriting, clear goals, pain points and strategies for freelancers, and why he created a coaching business to “help writers … earn... Listen to episode

No matter what your idea of freedom is — whether it’s maximizing earnings or maximizing lifestyle — you will have to find reliable ways to earn more money in less time to achieve it.Otherwise, you just end up sacrificing the freedom that drew you to becoming a freelancer or entrepreneur in the first place.Ed Gandia has spent the last decade living on the margins of his business and finding ways to scale it without adding the freedom-robbing complexity that we all want to avoid. And now he teaches writers how to do the same — how to earn more in less time, and how to think more like entrepreneurs than craftsmen.Listen on to hear Ed and Brian Clark discuss a number of simple methods that Ed has learned for how to “scale light,” plus a few more advanced methods for how to “scale lean.” Each of these methods have helped Ed skip ahead of simple incremental growth and instead experience massive leaps in output and revenue, and, most importantly, having the space he’s needed to create breakthroughs in both his business and life.Listen to Ed's previous appearance on Unemployable: https://unemployable.com/podcast/ed-gandia/To access the show notes, transcript, and links mentioned in this episode, view the episode page at: http://unemployable.com/podcast/scale-your-business***Unemployable is brought to you by iThemes Hosting for WordPress. iThemes is our host here at Unemployable.com, and it keeps the site fast and reliable — while not breaking the bank. To save even more, simply use this exclusive link to save $50 off your first year: http://ithemes.com/bc50

Want clients to pay you more for the same work? In this interview, Steve Slaunwhite talks with Ed Gandia on strategies for getting better paying writing gigs. Where are you on Ed's copywriting pyramid?

Welcome to the Courageous Entrepreneur Show. This is the show that shares information and inspiration to help you break free from self-doubt, limiting beliefs, and disempowering patterns and break through to create the thriving, successful business you dream of and deserve. The show features interviews with entrepreneurs who've overcome amazing challenges to create success on their terms and experts who share insight and practical information that can help you get past your blocks and move forward with courage, confidence, and clarity. The show is available in both video and audio formats on a variety of platforms including Apple Podcasts / iTunes, I Heart Radio, in the Google Play store, on You Tube and on my website at Winnie Anderson.com. If you like what you hear I hope you'll share the show with others and I hope you'll decide to join my Courageous community. You can do that by becoming a fan of the show on my site at Winnie Anderson.com/fans. When you do you'll get episodes delivered right to your inbox along with information, tips, and resources to help you consistently move forward to reach your biggest goals. You'll discover how to position and pre-sell yourself as the unique solution provider you are, develop your brand as a go-to expert and thought leader and ultimately to profit from your expertise while you build a business in alignment with your faith, beliefs, and values. SHOW NOTES If you're listening or watching this show then it's likely you've either started and are growing a business or are dreaming of starting a business based on your skills and expertise. Often we'll just hang up our shingle as an expert in what we were doing for our previous employer without spending enough time thinking about our offerings, packaging and pricing offers, or how we'll even get clients. In this episode, accountant Maddie brown explains her stops and starts at starting her firm and how she ultimately chose to buy an existing firm rather than start from scratch. Even if you're already in business Maddie shares some thoughts that will likely have you nodding your head and show how much she understands what we all go through. So listen in as Maddie shares: Why she chose to buy a practice rather than start her own The key advisors and resources that helped her make a good decision when purchasing the existing firm How she and her firm's former owner laid the foundation for a successful transition when she took over Her best marketing strategy for getting new clients Her great advice for letting go of feeling salesy in discussions with potential clients The mistake she feels business owners make as they grow And her tip for creating a great life while you build a great business As always listen all the way to the end where I'll share your cocktail exercise and action step for this episode. RESOURCES Guest Contact Information Main website Facebook LinkedIn YouTube RELATED EPISODES How others reinvented themselves and / or started a business Ed Gandia talks about how he turned his side hustle into a full time business in just under two years. Sue Ferreira talks about retiring from medicine and launching a business after retirement Susan Ordona talks about going from a career as a laboratory scientist to continuously reinventing herself to create an income and impact   RESOURCES FOR THIS EPISODE Links may include affiliate links. That means I receive a small commission if you make a purchase. There's no extra cost to you and it gives me gas money for the long drives home to see my family in Jersey.  Worksheet for this episode -- opt-in required (Just add your information to the form that opens up. You'll also receive information, tips, and resources to help you build your business and brand as a thought leader and go-to expert.)  

Welcome to the Courageous Entrepreneur Show. This is the show that shares information and inspiration to help you break free from self-doubt, limiting beliefs, and disempowering patterns and break through to create the thriving, successful business you dream of and deserve. The show features interviews with entrepreneurs who've overcome amazing challenges to create success on their terms and experts who share insight and practical information that can help you get past your blocks and move forward with courage, confidence, and clarity. The show is available in both video and audio formats on a variety of platforms including iTunes, I Heart Radio, in the Google Play store, on YouTube and on my website at WinnieAnderson.com. If you like what you hear I hope you'll share the show with others and I hope you'll decide to join my Courageous community. You can do that by becoming a fan of the show on my site at Winnie Anderson.com/fans. When you do you'll get episodes delivered right to your inbox along with information, tips, and resources to help you consistently move forward to reach your biggest goals. You'll discover how to position and pre-sell yourself as the unique solution provider you are, and ultimately to profit from your expertise while you build a business in alignment with your faith, beliefs, and values. SHOW NOTES I started feeling the pull to go out on my own when I started to become unhappy with the types of sacrifices I was making for my employer – working 7 days a week; what I believed was too much travel, and way too much stress. But I ended up leaving way before I was ready. I had no idea what I was going to do or how to get clients let alone how much to charge. I ended up getting frustrated and having to get a job within a few months. The second time I went out on my own I was forced out by injuries I sustained in a car accident. And I struggled for years trying to manage my recovery and get my business established. I wish I had gotten the kind of information and had the sort of insight that today's guest had and has. Ed Gandia worked in corporate sales for more than 8 years when he didn't like the direction his career was going either. He was facing the same thing I was – a lot of travel – and he knew that if he kept going all in on his career he would be living out of a suitcase. So he created a plan to escape by building a business on the side. Ed went from replacing his six figure corporate job to being a well-paid freelance copywriter. He now coaches and mentors other writers to launch, build, and grow their businesses. No matter where you are on your entrepreneurial journey, Ed has some great tips and strategies that can help you get more clients and realize you're capable of more than you think you are. Listen in as he shares: The plan he laid out and what he called triggers that he needed to hit before he would feel confident enough to quit How long it actually took him to leave compared to the plan he made – I think it will surprise you The 4 things that helped him get his business off the ground When he came clean to his boss about his moonlighting How he managed his time to fit his full time job, growing family, and side business into his schedule His secret to manage looking for new clients with getting his existing client work done and keeping his day job How he decided what to charge when he started out And what he knows now that he wished he knew when he started. As always listen all the way to the end where I'll share your action step and cocktail exercise for this episode. Guest Contact Information: Ed's website    Get Ed's free resources and information to help you launch and grow your freelance copywriting business Ed on social media -  Facebook Twitter YouTube Related Episodes Mike Michalowicz shares business building tips for solo professionals How to Attract Clients and Opportunities with LinkedIn's Publishing Platform Learn to Love Networking by Becoming an Intentional Networker Resources This free worksheet gives you the highlights from the show notes, includes the cocktail exercise (aka "reflection exercise") and action step and also includes a very basic strategy map to help you manage your priorities and business building time more effectively. Ready to Become a Courageous Entrepreneur? If you're a mission-driven, introverted coach or consultant who is ready to make your next big leap and you'd like to become part of a community of like-minded professionals, then check out The Courageous Entrepreneur Lab. 

Tips for Finding Clients for Life Story Writers and Personal Historians, and More Derek Lewis ghostwrites business books on a large scale. His client-authors range from IT-startup millionaires to a Turkish oil tycoons and he's written for people on all continents but Africa and Antarctica. While his business books are created with a different intent and a wider audience than what we personal historians create, we have more in common than you might think. In this episode, Derek shares how to find clients for life story writers and other personal historians, giving us a behind-the-scenes peek at his marketing strategies and how a simple revelation changed everything for him.   How he started his ghostwriting career One post on a freelancers' forum kicked off his ghostwriting career. But it wasn't all rainbows from this point on. Derek spent a lot of time with outbound marketing, casting a wide net to find ghostwriting clients. But all that time and energy reaped…nothing. Yet the work kept coming. People who wanted a ghostwriter were finding Derek's website and reaching out to him. It took a long time for Derek to sit up and pay attention. When he did, he realized he'd been asking the wrong question. Instead of, “Where do I find clients?,” what he needed to ask was, “How can I help clients find me?” He didn't need outbound marketing—the stuff we associate with traditional selling, like cold calls, advertisements, email blasts—he needed INBOUND marketing. He needed clients to come to him. And that's when he started implementing the strategy he uses today. Make it easy for people to find you. People are out there Googling and trying to find us; scatter breadcrumbs to help them. Scatter them in different places and make sure they all lead to your hub: your website. Purpose of the website: it's not to get someone to hire us, it's to get them to speak with us. Your website is not your sales conversation, it's a tool to spur that conversation. Make sure your website has the right content and focus, the markers and signals of credibility and legitimacy. Attractive and repellent marketing: the yin and yang of your marketing effort  The goal is to use breadcrumbs that will attract potential customers and repel those who aren't a good fit. (And why you may not want to repel even poor prospects early in your career.) The two elements of breadcrumbs: the content and the medium or venue. Examples: book white paper blog posts youtube videos Offline venues: speaking engagements (retirement communities, veterans groups, etc) local radio or podcast shows The purpose of breadcrumbs isn't to get people to hire you. It's to produce helpful, varied content that you can put onto your website, on YouTube, on social media, or on written literature that gets passed around. Decide which types of breadcrumbs work best for you They should be: easy and fast to produce relatively inexpensive enjoyable to work on   Derek likes interviewing and being interviewed—he feels energized. This makes podcasting a pleasant type of breadcrumb for him. Blogging is a different story. After hating it for years, he finally gave himself permission to quit doing it. (Does that mean I don't have to use social media? Yes? Please??) We also examine my long-held belief that you should never teach what you sell, and talk about the mentality of abundance versus the mentality of fear. Where to find Derek Lewis: Derek's email Derek's website Derek on LinkedIn Check out Derek's podcast here If you're interested in Derek and Ed Gandia's occasional course for established writers wanting to break into ghostwriting, visit b2blauncher.com   If you enjoyed the show, leave us a review on iTunes. And if you have any ideas to share or questions about this episode, share them in the comments. Thanks! Now go out and save someone's story.

The post JAH 30: Ed Gandia’s “PPC Formula” For Attracting Great Freelance Writing Clients appeared first on Just Add Hustle | Marketing, Mindset And Business Ideas For Writers. Here's how to overcome the #1 challenge freelance writers face. The post JAH 30: Ed Gandia’s “PPC Formula” For Attracting Great Freelance Writing Clients appeared first on Just Add Hustle | Marketing, Mindset And Business Ideas For Writers.

*This episode of the CarrotCast was first featured on "" with Ed Gandia. The end of the year setting goals for the months and year ahead is always an exciting time. This time also presents an opportunity to learn more about YOU. What is it that you strive for and value in life and in business? What are your core values? Do they need adjusting? And, what criteria will guide you in those decisions? On this episode of the , Trevor dives into the art of creating a non-negotiable list. With a predetermined set of rules in place, your focus won’t waiver from what you truly believe.  How can you start to define what your non-negotiables? Listen and learn how Trevor implemented a plan that worked for him. Maybe it will work for you! Listen in and enjoy!

If you hate pricing, you'll  love this week's podcast, in which Ilise Benun talks with Ed Gandia about the nuts of bolts of how to do tiered pricing, a pricing strategy that solves most of the pricing problems so many creative professionals struggle with. This interview was also the impetus for the Tiered Pricing Kit: How to Earn More on Every Project, which you can find (probably on sale) in the Shop at Marketing-Mentor.com. If you like what you hear, subscribe on iTunes and sign up for Quick Tips from Marketing Mentor.   

What if you could work the same amount as now, but make more money? Or what if you could work less and still make more money? If it sounds fanciful, it s not. It s a simple matter of charging more for your services. But it s not something that just happens — you ve got to intentionally position... Listen to episode

Ed Gandia is co-author of The Wealthy Freelancer and Business Coach and Strategist for freelance Writers and creative Professionals. He and his co-authors leveraged their existing businesses to write, publish and market their book at a time when the economy was taking a nosedive and the global corporate environment was experiencing a massive shift. Listen to the podcast to learn how Ed and his co-authors as they developed their business book idea and the impact it made on his business.

Have you emailed potential clients about speaking gigs only to hear crickets? If you aren't getting the response you want (or any response at all), today's show is just your cup of tea. Ed Gandia is the master of using email for prospecting. On episode 97 of The Speaker Lab, Ed and I talk about his previous life as an IT services sales person, as well as how he discovered the proper way to use email as a prospecting tool and later built a career from it. Today Ed has pearls of wisdom on everything from the importance of interrupting the email status quo, the role snail mail plays as a connecting tool, and the different components your initial email must have to be successful. Check it out on episode 97 of The Speaker Lab! THE FINER DETAILS OF THIS SHOW:    How can you make your email stand out? Advanced Google search techniques you can use to find an email address. Why you should make your first email 125 words or less.

Complete Show Notes: http://wp.me/p1sfi8-2QW Interview with Ed Gandia from The International Freelancers Academy about how to build a solid networking and referral strategy. Start supporting Sound Design Live on Patreon today for as little as $1: https://www.patreon.com/sounddesignlive

Steve Slaunwhite discusses five key takeaways from the recent 4 Weeks to B2B Pro Virtual Workshop with Casey Hibbard, Gordon Graham, Bob Bly, Casey Demchak, Melanie Rembrandt, and Ed Gandia.

Ed Gandia is freelance copywriter who got his start writing white papers for his employer. Now, he specializes in educational content for B2B software companies. He is an author and host of the High-Income Business Writing Podcast. Pricing for Freelance Copywriters What is the most important thing you can share about pricing? Most people price on […] The post Value and Pricing for Copywriters with Ed Gandia – 031 appeared first on Art Of Value.

Welcome to the Smarter Freelancing podcast! My name is Ed Gandia. And this show is all about turning your freelance business into a fun, profitable and rewarding experience. It doesn't matter if you're just now thinking about going out on your own ... if you've been freelancing for a long while ... or if you're somewhere in the middle. This podcast is for you if you want your freelance business to give you the time and financial freedom to live your purpose. I'm excited about today's show, because we're going to discuss a very important topic—how to close more and better-quality leads. But we're going to cover this topic from more of a philosophical / mindset angle. If you've been following me for a while you already know that even though I'm big into giving out specific, practical and tactical advice, I also think it's critical to implement tactics on top of accurate, strategic thinking. In other words, you need to truly understand WHY you're doing what you're doing—why you're making changes, why you're implementing a new strategy or a new approach.

In this week's podcast interview, Marketing Mentor, Ilise Benun, chats with Ed Gandia, of the International Freelancers Academy, about time-sucking clients and the things we procrastinate (i.e. tasks we hate, don't do well and shouldn't be doing in the first place). Details for his popular “Effortless Productivity” program (which starts Feb. 27, 2014) here: http://bit.ly/145e6UR

Inspiring Personal Plug of The Week (00:02:30) This week's personal plug of the week is the High-Income Business Writing Podcast with Ed Gandia. In fact, episode 22 of Ed's podcast caused me to think of a number of valuable topics that I decided to share in this episode, while I was recording on the fly. […] The post 327 Connecting With Successful People, Self Confidence & Why I Prefer Going More Niche With Your Podcast appeared first on The Cliff Ravenscraft Show. I have other podcasts that might be of interest to you. See my list of shows at http://CliffRavenscraft.com/podcast Let's Work Together! Would you like to connect with me through one-on-one coaching or through one of my paid mastermind groups? If so, visit my WORK WITH ME PAGE and submit an application today.

Ilise Benun talks with Ed Gandia of the International Freelancers Academy on pricing for creative professionals. Ed shares his strategy for demonstrating value to support your prices and tells exactly how he raised his rates to an existing client, always a tricky thing to do.

Ed Gandia interviews Marketing Mentor, Ilise Benun, for his B2B Launcher podcast about her newest networking tricks, including how to choose the right event to attend, how to prepare to make the best of your time, plus a few secrets for standing out, getting noticed and increasing your chances of starting a dialogue that can continue after the event.

The 5th Annual Creative Freelancer Conference, June 21-22 in Boston (early bird deadline is April 30!), is rapidly approaching. For today's podcast interview, we have Marcia Hoeck, giving us a preview of her session, Skillful Communication with Clients.  Q: What's the biggest mistake creatives make when communicating with clients?  Marcia: The biggest mistake is not setting the right tone and maybe taking things personally. We're in a business where it's our art, it's our creativity, so we tend to take things more personally. We have to step back and realize this is a business relationship. We have to set the right tone. The client has to place his trust in you in order to feel confident that you can do the work.  The biggest miscommunication mistake is that we don't establish ourselves right out of the bag as a partner, as a resource, so that the client can relax. When we feel boxed in by client demands, it's when our role hasn't been positioned correctly in the beginning, and that's our job. If the client knows that you have strategic ideas that will help him, as well as the implementation skills, that client can relax … It gives you equal footing and leverage in the relationship.  Most powerful people … they're really not looking for “yes” men. That's the biggest mistake that I see is when we're making that assumption that they are, and we're taking things personally as a creative person.  Q: Do you think these problems are rooted in the creative professional's lack of confidence?  Marcia: I'm really glad you brought up confidence. That isn't talked about enough in business. People don't teach it. It isn't something that comes naturally to creative people. But in creative work especially, where we highly value our work, and we are passionate about our work … we often undervalue our own role in what we do. There's kind of a disconnect. We have great confidence in our work, and we know the value of our work, and we have great confidence in our ability to do the work, but we often can't show that confidence when communicating our role in the process. We don't come off as confident in selling situations, or when defending our pricing … What that comes off as to prospective clients is lack of competence. They think we can't do the work because we can't defend it, because we can't talk about ourselves… Listen to our 11-minute interview to hear more. Use your Big Ticket pass to catch this CFC session – or sign up for CFC on its own. If you aren't yet registered for CFC, sign up here and take advantage of the combo $100 discount: $50 early bird before April 30th + $50 Marketing Mentor discount with promo code “CMM12”  And listen to the rest of the podcast interview series with our speakers, including Dyana Valentine, Mark O'Brien, Shane Pearlman, Jonathan Cleveland, Ed Gandia, Sarah Duham and Allen Murabayashi.   

The 5th Annual Creative Freelancer Conference, June 21-22 in Boston (early bird deadline is this Friday, March 30!), is rapidly approaching and for today's podcast interview, we have Cameron Foote, Editor of Creative Business, who will be taking part in the Perspectives on Pricing Panel at this year's conference. In this 14-minute interview, I asked Cam how freelancers can compete with bigger firms.  Q: Should freelancers be pricing any differently than larger firms or entities?  Cam: Yes and no. I don't think a person's talent should be worth any less depending on whether they work for themselves or whether they work for an organization. On one level, your talent is worth what it's worth, period.However, the realistic part of this is that when you talk about pricing to clients … they're looking at you and trying to decide whether you're worth the money or not. Pricing has to do with perception. So if you're working from the kitchen table, you haven't been in business very long, you don't have a good portfolio and so forth, it would be unrealistic to assume that you could charge what a business that's been around a while could charge. Your talent is worth what it's worth, but you have to be realistic. Q: How can freelancers use marketing to build up the perception of their value? Cam: You are what clients perceive you to be. If you market extensively … particularly using the editorial “we,” and you're sending out material regularly, they're going to see a company. A company is worth more, in most cases, than an individual. Listen to our 14-minute interview to hear more of Cameron's thoughts on pricing, including his take on hourly rates vs. project pricing. And if you aren't yet registered for CFC, sign up here and take advantage of the combo $100 discount: $50 early bird before Mar 30th + $50 Marketing Mentor discount with promo code “CMM12”  And listen to the rest of the podcast interview series with our speakers, including Dyana Valentine, Mark O'Brien, Shane Pearlman, Jonathan Cleveland and Ed Gandia.    

As we get ready for the 5th Annual Creative Freelancer Conference, June 21-22 in Boston (early bird deadline is March 30!), we're doing a podcast interview series with our speakers! Recently, we featured Dyana Valentine, Mark O'Brien, Shane Pearlman and Jonathan Cleveland.  Today, we have Ed Gandia, freelancer copywriter, speaker, coach, and co-author of “The Wealthy Freelancer.” He joined me to discuss his upcoming CFC session, “How to Create and Execute your Marketing Plan.”  People considering freelancing always ask me, “What does it take to be a freelancer? Can I even make this work?” so in our 12-minute interview, I asked Ed that same question and here's what he said:  “It's definitely possible … The idea that the economy is hurting all businesses is really a misguided assumption. In my own business, for the students I coach, and for most of the freelancers I come in contact with …. things are actually even better for them right now. So many companies are outsourcing work. They're working with leaner staff, but the projects still need to get done … and they don't want to hire full time employees.”  When we talked about wealth, Ed said his definition isn't just about “material wealth.” To Ed, a “wealthy freelancer” is someone who can consistently generate the clients, the projects, the income and the quality of life they want.  I asked, “What does it take to be a wealthy freelancer?” Ed said:  “You have to have an entrepreneurial mindset, be self-motivated,  be a go-getter, and you have to realize you're running a business.  Also, you have to become really good at marketing your services. If you want to be truly successful, you should be just as good at marketing your services as you are in your own craft. I think I'm a good writer, but it's really marketing and selling that have gotten me to where I am today.” Listen to our 12-minute interview to hear more of Ed's ideas, whether you'll be at CFC or not!  And if you aren't yet registered for CFC, sign up here and take advantage of the combo $100 discount: $50 early bird before Mar 30th + $50 Marketing Mentor discount with promo code “CMM12”   

Should you be putting samples inside your proposals? Should higher fees equal longer proposals? What are the 5 basic elements every proposal should have? Find out answers to these questions, and many more, in my recent interview for the International Freelancers Academy with Ed Gandia. In this hour-long interview, we cover the real information you need to craft winning proposals. Topics also discussed include:  The most common types of proposals - 4 types Hybrid all-in-one proposals Optional elements (marketing, testimonials, usage rights, client responsibility, results ) Do you need an attorney involved for legal language? Should you place an expiration date on your price? How to submit your proposal How and when to follow up Should you ask for the business? How to discuss next steps… Handling price objections If you want to increase your chances of winning projects – The Proposal Bundle (we have versions for Designers and Copywriters) will give you 25 resources, plus 11 actual sample proposals to use as models.

Join us LIVE Tuesday September 7th, at 7:30 am PST / 10:30 am EST and learn all about the upcoming International Freelancers Day Online Free Conference with co-founders Steve Slaunwhite, Pete Savage and Ed Gandia (Co-Authors of The Wealthy Freelancer). International Freelancers Day is a global initiative to celebrate independent workers and the tremendous impact they have on our economic growth. The celebration will connect independent workers everywhere through a free, two-day “online video” conference. This event is projected to be the biggest ever free online conference exclusively for solo professionals, featuring 24 high-profile speakers, including bestselling authors and industry thought leaders. More than 100,000 viewers and hundreds of local “meet-ups” and viewing parties are expected throughout the U.S. and around the world. To learn more, visit http://www.InternationalFreelancersDay.comJoin us live and ask questions via phone or chat room during the show!The co-founders of InternationalFreelancersDay.com -- Steve Slaunwhite, Pete Savage and Ed Gandia -- are themselves long-time freelancers and are recognized experts in issues related to freelancing, the freelance market, making the transition into self-employment, and building a profitable and enjoyable solo business.

Join us LIVE Tuesday September 7th, at 7:30 am PST / 10:30 am EST and learn all about the upcoming International Freelancers Day Online Free Conference with co-founders Steve Slaunwhite, Pete Savage and Ed Gandia (Co-Authors of The Wealthy Freelancer). International Freelancers Day is a global initiative to celebrate independent workers and the tremendous impact they have on our economic growth. The celebration will connect independent workers everywhere through a free, two-day “online video” conference. This event is projected to be the biggest ever free online conference exclusively for solo professionals, featuring 24 high-profile speakers, including bestselling authors and industry thought leaders. More than 100,000 viewers and hundreds of local “meet-ups” and viewing parties are expected throughout the U.S. and around the world. To learn more, visit http://www.InternationalFreelancersDay.comJoin us live and ask questions via phone or chat room during the show!The co-founders of InternationalFreelancersDay.com -- Steve Slaunwhite, Pete Savage and Ed Gandia -- are themselves long-time freelancers and are recognized experts in issues related to freelancing, the freelance market, making the transition into self-employment, and building a profitable and enjoyable solo business.

In this special Audio Blog, I'm interviewing Ed Gandia, co-author of _The Wealthy Freelancer: 12 Secrets to a Great Income and an Enviable Lifestyle_. The messages in this book are spot on for mompreneurs who are setting up their businesses for the long haul and looking for ways to make them fit into their family life. Listen as I ask Ed to share some of the "secrets" that mom entrepreneurs need to know about how to get the clients, income and quality of life they deserve—so they can put more money in the bank, enjoy more time with their families and make a great living doing the work they love. Join Lara Galloway, The Mom Biz Coach, every Thursday at 11:30am ET as she shares mothering tips, business strategies, and the joys and chaos of being a mom entrepreneur. If you could use a little inspiration, or a guide from someone who's "been there, done that," or if you just want to hear a mom who has learned to laugh off her mistakes and accept her life as perfect (just the way it is), you'll want to tune in every week.

Who is a Wealthy Freelancer? Authors Pete Savage, Ed Gandia and Steve Slaunwhite join me to answer that question. For thousands of freelancers and solo professionals, self-employment is a constant struggle. Getting clients, generating a comfortable income and maintaining a healthy work-life balance is a series of never-ending battles. Worse yet, many freelancers believe they’re supposed to struggle. And then, there are the others … Those thousands of solo professionals who have developed thriving businesses. They don’t think of themselves as “starving artists.” In fact, they’re living proof that you can have it all… a high income, great flexibility and a fulfilling life. It’s not a tradeoff. This is a special hour with a Q & A with you and the authors. Bring your questions to the chat room. Can't make the live call. Send your questions via Twitter @sandrasc

Ed Gandia is a successful freelance copywriter, marketing consultant, speaker, coach and author. An expert on the topic of successfully transitioning from employee to freelancer, he is the co-founder of TheWealthyFreeelancer.com and co-author of The Wealthy Freelancer: 12 Secrets to a Great Income and an Enviable Lifestyle (a book that will be released by Penguin this coming March). Ed is also the author of the popular e-book Stop Wishing and Start Earning: A Low-Risk Plan to Escape 9-5 and Launch a Profitable Copywriting Business. He is a self-proclaimed wine geek and lives with his wife, son and two dogs in Marietta, Georgia.