CarrotCast | Freedom, Flexibility, Finance & Impact for Real Estate Investors

After managing over $50 million in marketing spend, Mike Hambright reveals the strategies that are driving lead generation success in 2025. Discover why consistency in lead gen is crucial, how inbound channels like SEO and direct mail yield higher ROI, and why cutting marketing budgets can lead to long-term setbacks. Mike emphasizes the importance of targeting distressed sellers and shares how tools like Investor Machine leverage AI and predictive analytics to identify motivated leads. He also discusses the significance of maintaining consistent NAP (Name, Address, Phone number) across online profiles for SEO benefits. Drawing inspiration from the book Who Not How, Mike underscores the value of building the right team to scale your business effectively. For real estate investors aiming to optimize their marketing strategies and achieve sustainable growth, this episode offers actionable insights. Explore more at Investor Fuel. --------------------- Mentioned in This Episode: Investor Fuel A mastermind community for real estate investors seeking growth and scalability. Investor Machine A full-service lead generation platform utilizing AI and predictive analytics to identify motivated sellers. Who Not How by Dan Sullivan and Dr. Benjamin Hardy A book emphasizing the importance of collaboration and finding the right people to achieve business goals. --------------------- Key Quotes: - “If you don't have marketing and you don't have lead gen, you don't have a business.” - “Consistency is what's important. The last thing you should ever cut is lead gen.” - “Inbound lead generation typically has a 200-300% higher return on investment.” - “Mail tends to be the highest profit deals because you can highly target who you send to.” - “SEO leads are even better than pay-per-click because they've come to your site and raised their hand.” - “The best list is mailing to the leads you've already generated.” --------------------- Chapters: 00:00 – Intro 00:10 -- The Hidden Cost of Cutting Lead Gen 02:00 – SEO Basics: Importance of NAP Consistency 03:10 – The Necessity of Consistent Marketing Efforts 05:55 – Addressing Budget Cuts in Marketing 07:19 – Determining Effective Marketing Spend 11:33 – Comparing Inbound vs. Outbound Lead Generation 14:22 – Evaluating Profit per Deal Across Channels 17:13 – The Pitfalls of Inconsistent Marketing 20:13 – Retargeting: Staying Top of Mind with Leads 24:39 – Strategies to Lower Marketing Costs --------------------- ➨Our Evergreen Marketing Podcast: https://link.chtbl.com/gkGhAnYN ➨Our CEO, Trevor Mauch's Entrepreneur Freedom Formula Podcast: https://link.chtbl.com/EFF ➨ Facebook Group for Evergreen Marketing: https://www.facebook.com/groups/officialcarrotcommunity ➨Subscribe to our YT channel: https://www.youtube.com/@GetCarrot ➨Instagram: https://www.instagram.com/getcarrot/ ➨Take a demo of Carrot.com: https://carrot.com/choose-demo/ --------------------- About Us: At Carrot, our vision is to inspire & empower real estate professionals to gain true freedom and make a greater impact with their businesses. We do that by providing industry-leading websites, marketing tools & training that help you generate more motivated seller leads than any other platform. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Maybe you're trying to make your first 100K or 300K as an investor. Or maybe you're already crushing it but contemplating whether you should keep scaling your business. In this honest conversation with Brett, who has been in real estate for 15 years, we take a look at the business model, the lead generation, the team structure, and the vision and motivations that allow him to run a highly profitable business (36 deals in 2024) that's fulfilling & meaningful.What if the key to a thriving real estate business isn't rapid scaling, but intentional relationships and a clear vision? Brett Iwanowicz, operating remotely from Guatemala, shares how he built a lean team executing 30–40 deals annually, netting over $400K last year. By emphasizing trust and long-term connections—like a seller returning after a year because Brett was the only one who truly listened—he's crafted a sustainable model. Dive into his strategies on team structure, marketing channels like SEO and direct mail, and the profound impact of aligning business with personal mission. Discover how focusing on the "art of the deal" and serving others can lead to consistent success. Subscribe now to learn how purpose-driven investing can transform your business.Mentioned in This Episode:Brett Buys Roc Houseshttps://www.brettbuysrochouses.com/REsimpli+8brettbuysrochouses.com+8brettbuysrochouses.com+8SEO Meets REIhttps://www.seomeetsrealestateinvestors.com/Follow Up Boss+13seomeetsrealestateinvestors.com+13seomeetsrealestateinvestors.com+13Sharad Mehta – Resimplihttps://resimpli.com/blog/podcast-with-brett-iwanowicz/REsimpli+1frommilitarytomillionaire.com+1Book: Personality isn't Permanent Key Quotes:"I only called you back because you're the only person who actually talked to me.""Wealth building takes time. It doesn't happen overnight.""Focusing on the deal means you're focusing on how much money you can make; focusing on the art of the deal means you're focusing on the person.""Any marketing channel can work. Most people just don't give it enough time.""I had the money... but it didn't make me feel better about myself."HubSpot+3LinkedIn+3investwisecap.com+3CarrotChapters:00:00 Intro00:50 Intro to Brett and His Business03:10 Transitioning to Remote Operations in Guatemala05:13 Team Structure and Roles09:49 From Solo Operator to Building a Team13:29 The Importance of Vision in Business17:20 Mastermind Insights and Personal Growth21:03 Marketing Channels: SEO, Direct Mail, and More28:22 Lead Generation in a Competitive Market35:56 Disposition Strategies and Tools39:32 The Art of the Deal vs. Chasing Deals44:46 Impact Initiatives and Giving Back50:12 Aligning Business with Personal Fulfillment  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Email blasts and Facebook groups are flooded with noise, and buyers have tuned out. Daniel, co-founder of InvestorBase, shares how his team scaled to 10 deals a month across 10 states by flipping the dispo process on its head. Instead of casting a wide net, they reverse-engineered exactly what top hedge fund buyers wanted and pre-sold deals before locking them up. After losing $150K in assignments in a single day, Daniel's team built a tool to identify real buyers based on actual flip and rental data—no more guessing. Whether you're using their software or not, Daniel breaks down a proven cold calling script, a high-converting follow-up cadence, and the psychology behind why buyers want to be first in line. Want to move deals faster with less friction? This episode will show you how. Listen in! Mentioned in This EpisodeInvestor Base — https://www.investorbase.com Key Quotes“Dispo is sales. And calling will always convert higher than blasting.”“Email's a noisy channel right now—buyers are numb to 20 deals a day from people they don't know.”“Buyers want to feel exclusive. Tell them they're the first to see your deal.”“You can do in one click with Investor Base what used to take seven steps and hours of manual work.” ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Inbound leads for under $20? Cris Chico, the original “virtual wholesaling” pioneer, returns to reveal how he's leveraging AI to transform lead gen, analyze properties in minutes, and craft persuasive seller emails on the fly. With over a decade of nationwide investing experience, Cris breaks down his exact ChatGPT prompt systems for comps, Facebook ads, dispositions, and more. You'll learn how to set up your own custom GPTs, what markets to avoid, how many leads it takes to close a deal, and why he believes now is the best time to double down. If you're tired of cold calling and chasing sellers, and want to generate quality leads at a low cost, listen in. 

What drives a real estate mogul to keep. on. building. after hitting every major milestone?! That's what I wanted to find out in my recent interview with Brandon Turner. Here's what else we talked about:• The #1 Key to his success & how he's able to own 12 businesses• How he stays fulfilled, present, & profitable• How balance & risk assessment has changed as a father vs a new entrepreneur• What's Brandon Turner's most profitable business & his most fulfilling business• Which real estate investment strategies he sees crushing it over the next 5-10 years• The ethics of wholesaling & how much is too much to make• What fuels Brandon to continue building his empire, how he's wired as an entrepreneur, and the unique calling he feels God has placed on his life.and much more...Mentioned in This Episode:Work with Brandon: FirstDeal.com – https://firstdeal.comJohn Eldredge – Wild at Heart – https://wildatheart.orgBrandon Turner on Instagram – https://www.instagram.com/beardybrandonGet Brandon's free eBook Cash Flow is DEAD: 20 RE Strategies That Work in 2025 by leaving a review on Apple Podcasts, screenshotting, and emailing it to brady@carrot.comKey Quotes:"Success isn't about adding more, it's about subtracting what doesn't matter.""Risk looks different when you've got kids—it's not fear, it's stewardship.""Cash flow is dead. It's time to think differently if you want to win in 2025.""The most fulfilling business isn't the one that makes the most money—it's the one that aligns with who I am.""You can be wildly profitable and deeply ethical. The two aren't at odds.""I believe God gave me this drive—not just for business, but for building people."About Brandon Turner: Brandon Turner is a real estate investor, podcaster, bestselling author, entrepreneur, and speaker. He was the previous host of the BiggerPockets podcast which grew to over 100 million downloads, and he is widely recognized as one of the foremost experts on real estate investing. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Most real estate investors get this wrong—raising private money isn't about flashy returns or slick pitches. It's about trust, transparency, and knowing your numbers. Greg Helbeck returns to reveal the exact steps he uses to raise millions in private capital without crossing legal lines. You'll learn the key differences between private and hard money, what investors really want to hear, and how to protect both your assets and your lenders. With over 300 deals under his belt, Greg shares the scripts, systems, and mindset that helped him scale responsibly—even in risky markets. Subscribe for more no-fluff strategies from experienced investors. Mentioned in This Episode:Nextdoor — https://nextdoor.comPropStream — https://www.propstream.comCarrot UTM Tracker — https://carrot.com/blog/utm-tracking-links/ListSource — https://www.listsource.comGreg's Site — https://www.velocityhousebuyers.com/ Key Quotes:"If you're not willing to put your own money into the deal, why should someone else?""Raising private money isn't a pitch—it's a relationship.""You don't want to get too big for your britches and over-raise.""Hard money teaches you discipline. It's a safety net for bad deals.""You can't publicly offer returns unless you have a fund. Most people don't.""I only borrow on deals with enough margin to protect the lender—always." Chapters:[0:00] Why Greg Buys with Separate LLCs[1:06] Private vs Hard Money Explained[5:20] Risks of Scaling with Hard Money[9:10] Who Makes a Good Private Lender[10:24] How to Build Trust with Lenders[13:34] How Greg Protects Investor Capital[20:04] Creating a Private Lender Slide Deck[26:05] Tactical Tools to Raise More Capital[32:34] Cultural Differences in Deal Making[37:55] Final Advice: Take Capital Seriously ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

If you're doing an automated follow up for seller leads or you have an email list of past leads that you'd like to nurture, this episode is FULL of specific tips on how to close more deals through email! We cover why the Gmail promotions tab isn't killing your emails (and why 50% of people check it daily), how a one-word reply strategy can increase responses by 15%, and why the real estate industry's biggest mistake is not emailing leads enough. Whether you're a seasoned investor or just setting up your first automated follow-up sequence, this is for you. Listen in. Mentioned in this episode:Jay's Subject Line Analyzer – Free tool to test your email subject linesDo This, Not That Podcast w/ JayCarrot CRM – Automate your follow-up sequencesOmniDrip – Done-for-you real estate email sequences Key Quotes:

What if you could predict which properties are most likely to sell before the seller even knows they want to? Monica from DataFlick joins us to reveal how AI and machine learning are giving investors an unfair advantage in finding off-market deals. With thousands of data points analyzed in real time, DataFlick delivers a ranked list of properties most likely to sell—helping investors hyper-target their marketing, reduce wasted budget, and close more deals. We dive into how predictive data works, why some counties are marketing money pits, and what marketing strategies investors are using right now to get the best ROI. If you're serious about finding deals before your competition, this episode is a must-listen. Mentioned in this episode:Check out DataFlick's Market Map: https://www.dataflik.com/market-map?oid=7&affid=26Connect w/ Monica: https://www.linkedin.com/in/monicafullerton/DataFlik on YouTube: https://www.youtube.com/@dataflik_official Key Quotes:

One of America's largest Homebuyers, 20-year investor & 3x CarrotCast guest Brad Chandler of Express Homebuyers opens up about his complicated yet inspiring journey about how like many investors, he was chasing the wrong goals for years without even realizing it. We dive into the changes he's made in his life that allow him to still run a wildly profitable real estate business while doing more of what he's truly passionate about. Listen in.Mentioned in this episode:The Way to Love by Anthony de Mello: https://bit.ly/3s6f3PgRadical Acceptance by Terra Brock: https://bit.ly/3QrxkkfTake Brad's free self-love quiz at bradchandler.com/quizBrad's Podcast: "How to be Happier for Entrepreneurs" Podcast: bit.ly/3YtXXqLHeartSupport.comhttps://www.expresshomebuyers.com/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

 What if you could significantly increase your leads without increasing traffic to your website? You can, and if your website is lacking these few simple things, visitors will more often leave your site for a competitor before even becoming a lead. Tune in to learn a few things you can do in less than 1 hour to ensure you capture as many leads as possible. Watch the full video: https://youtube.com/live/kKbfwd-8dT8 ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

"How much work will it take to rank number one in my market?" That's the magic question. Mallory and I are going to walk you through how to do a competitive analysis in your market and create an easy-to-follow, actionable plan so you can have confidence you're doing the right work to outrank your competition. From pages to backlinks to blogs, we've got you covered!Watch the YouTube version: https://youtube.com/live/JVzVyfPelbc ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Your revenue goals are only as good as your lead gen. And if you're doing random marketing, you're going to get random results (at best). Let's talk about how to choose which marketing channel best suits your business, how much time & money to put into it, and how to get it cranking motivated sell leads asap. Watch the full video here: https://youtube.com/live/ygHkFUygTLU ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

22 years of real estate investing & running one of the largest wholesaling operations in the country will teach you a thing or two about how to get a deal past the finish line. David and his team at ezREI Closings do exactly that - they handle the time consuming work of tital issues and getting deals to actually close! We sat down to talk about what questions investors should be asking when evaluating a deal or looking for an investor friendly title company and some of the common reasons that deals fall through the cracks. If you value your time and as a real estate investor and want to work with David, check him out at EZreiclosings.com! Enjoy this episode! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Welcome to my EIGHTH annual Epic Planning Call for ambitious leaders who want to grow.   Listen in in case you missed us live! Or, watch the video and get the slides here: https://go.carrot.com/epic-live/Here's what happened:I shared #1 mindset shift to help you step into the person you need to become in 2025. (helpful for those of you stuck in indecision)We gave away & filled out 2025 Annual Planning Worksheets to simplify your personal and business goals.I taught you how to design a plan in just 90 minutes that fuels your business growth and creates the life you want.Lastly, I shared my deepest personal lessons from 2024 and how they relate to you as a growing leader.Enjoy and  make it an incredible 2025! - Trevor   ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

After 6,000 leads generated & $4 Million in revenue across 3 Carrot websites (mostly assignment fees), Jeremy's discovered a formula to dominate a market. Not only that, but he's built a team around him so that he can operate in multiple markets, without getting sucked back into the business. Our conversation was FULL of nuggets! We covered what lead sources are most profitable, 3 foolproof tips for hiring & retaining rockstar team members, how to keep marketing costs under control, how to crush SEO, and how Jeremy approaches life & business differently after going through an insane health scare. This is a long but worthwhile conversation for the new or experienced real estate investor. Enjoy! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

What are the most important things I can do in my CRM to keep leads from slipping through the cracks, without getting overwhelmed?! That's what we're showing you today. Join us as to learn how to put Carrot CRM's most innovative & easy-to-use feature into practice, so you can close more deals from the leads in your pipeline!Carrot.com/CRM to get free access and get 15% off the Essentials plan for a limited time! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Now all Carrot plans include access to the FREE tier of our brand-new CRM, designed specifically for real estate investors! Let's take a look at some of the coolest features from automated outreach to advanced lead management, so you can save time, track your leads & close more deals all in one place! Learn more: Carrot.com/features/crm ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Anik has created sales funnels that have sold millions for people like Robert Kiyosaki and Daymond John. His understanding of sales psychology & copywriting is in the top 1% of marketers, in my opinion. It was a treat to pick his brain on how we can apply what he's learned to generate leads online & stand out against every other investor with the same messaging & offer. I hope you enjoy! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Anik Singal has created sales funnels that have sold millions for people like Robert Kiyosaki and Daymond John. His understanding of sales psychology & copywriting is in the top 1% of marketers, in my opinion. It was a treat to pick his brain on how we can apply what he's learned to generate leads online & stand out against every other investor with the same messaging & offer. I hope you enjoy!   ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

YouTube content is low-hanging fruit for generating motivated seller leads — especially when optimized and paired with the right blog strategy! Today Mallory & I are going to walk through a simple strategy to get more eyeballs on your video content, so you can generate leads in your sleep, including a breakdown of best practices & a couple of powerful AI apps to do this in a tenth of the time. Let's dive in! Mentioned in this episode:https://www.tubebuddy.com/https://vidiq.com/https://glasp.ai/https://app.storylab.ai/creatorhooks.comCarrot's Video Post: https://carrot.com/features/videopost/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

A Google business profile for real estate investors is one of the best ways to rank in Google fast, for free. It takes a little work, and the payoff can be huge! Today Mallory & I will show you how to optimize your Google Business Profile (Previously Google My Business) so you have the best chance at 1) Ranking high in Google and 2) Capturing the most leads possible!Mentioned in this episode:Go here to set up a Google Business Profile: https://business.google.com/createFTC bans fake reviews: https://www.ftc.gov/news-events/news/press-releases/2024/08/federal-trade-commission-announces-final-rule-banning-fake-reviews-testimonials ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

When Brad Woodall realized probate leads were his most profitable deal source, he niched down and never looked back. He's made a name for himself as the probate guy. Today he shares everything he's learned about how to create a steady stream of consistent and predictable, probate leads, to the nuances of negotiation and getting these deals across the finish line. Listen in to learn how he's built a very profitable investing business with a small, agile team, that allows him to do more of what he loves without being tied to the grind.About Brad: Brad resides north of Atlanta in Canton, GA with his wife and kids. He has been actively investing in Real Estate since 2016 doing deals on the side for a couple years until ultimately jumping full-time into the business and leaving his corporate job in 2018. For most of his tenure he has invested primarily in the Atlanta market but over time the business grew to encompass all of Georgia and now into multiple other states across multiple different brands.Mentioned in this Episode:Partner with or learn from Brad:Www.probatehouseguy.comFollow my YouTube channel and podcast @ProbateHouseGuy ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Once your prospects hear about you, they search for you online. And, if you're not showing up in Google, you're losing those prospects & deals to the competition! Good news — There are just a few key steps to ensure your company shows up where it matters most. Tune in to learn how to rank for your company name, so you don't waste your precious marketing budget! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Want to make your website look fantastic and convert more visitors into leads while spending a fraction of the time customizing? So do we. Today we'll share some of Carrot's brand-new design features, so you can easily create a website that you're proud of and produces more ROI.Mentioned in this Episode:8 factors of the highest converting Carrot sites: https://carrot.com/blog/highest-converting-carrot-sites/7 conversion killers: https://www.youtube.com/watch?v=cB3YA9uqOskMore about pre-built block patterns: https://help.carrot.com/tutorial/block-patterns-explained/  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

After flipping hundreds of homes, spending countless dollars & hours on crafting & curating marketing campaigns, and building multiple homebuying brands that stand out, even in the most saturated markets, Ryan Dossey has learned a few things about what it takes to build a sustainable real estate investing business. Today we unpack the marketing strategy that has generated him & his student's the most revenue, and his counter-culture approach to making offers that allows him to sleep at night and still run a "blameless business."If you'd like a copy of Ryan's 70-page guide on running a no-b.s. real estate investing business, just leave a review of the podcast, share this episode on social and email a screenshot of it to brady@carrot.com - I'll hook you up!Mentioned in this Episode:Ryan's new adventure: Soldfast.cominstagram.com/ryancdosseyfacebook.com/ryancdosseyCallporter.comBallpointmarketing.com ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Ready to free up your time and focus on what truly drives your business forward? Join us to learn how to delegate like a pro and build a team you can trust. We'll walk you through common delegation mistakes and how to avoid them, plus give you a practical tool to know exactly what tasks to hand off as your business grows. If you want to step out of the daily grind and reclaim your time, this session will show you how to outsource effectively without sacrificing quality. Let's make delegation work for you. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Discover a proven step-by-step process to eliminate overwhelm and get back in the driver's seat of your business. It's time to reduce the stress, cut through the chaos, and focus on what really matters. By shifting your mindset and adopting a structured plan, you'll not only regain control but build serious momentum for consistent progress. If you're ready to stop spinning your wheels and start driving sustainable growth, this live session is for you. Let's transform the way you work and lead. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Haim went from a $5,000 virtual wholesale deal to  7-Figure Flipping, to working a few hour a week as a passive investor, spending time with his family. He's one of the few people I've met who have been able to set a clear goal of what they wanted without moving the goalpost and getting caught in the grind. He's attained what many would call the best form of freedom & flexibility. We talk about his investing journey, how we was able to scale, why he fired his entire team to scale backwards, and how to achieve a meaningful life that gives you energy within real estate. I think you'll like this one. Listen in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Get your hands on the exact scorecard template used by EPIC members to track their most important business metrics and start making meaningful progress. This is your chance to zero in on the activities that truly move the needle and ditch the distractions. With the right data in front of you, you'll gain the clarity to focus on what matters most, build confidence in your decisions, and lead your business with purpose. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Some of the most motivated prospects are people typing in obscure, niche questions into Google. This is good news because sometimes competing for the most popular keywords like "sell my house fast" can be tough! Let's look at real examples of these lead-generating pieces of content, the tools we use to get more creative ideas, and how to write the content quickly and easily! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Nobody wants to lose their hard-earned spot in the top 10 of Google search results. But, what do you do when your rankings take a dive? This week, Mallor & Brady walk you through exactly what to do & the top causes of lost rankings, so you can climb the rankings with a plan instead of panic.Helpful resources related to this episode:Carrot's jam-packed new SEO tools: https://carrot.com/blog/search-performance-and-site-audit/Written guide to dropped rankings: https://carrot.com/blog/real-estate-seo-rankings-drop-guide/How to improve your rankings: https://help.carrot.com/tutorial/seo-basics/improving-rankings/Good/Better/Best case scenario blog posts: https://help.carrot.com/tutorial/automated-content-library-guidance/automated-content-library-making-a-good-better-best-blog-post/How to write "unique" content:   https://help.carrot.com/tutorial/writing-unique-content/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Want to convert more website visitors into leads who are educated & ready to close? Having the right blog content on your site is proven to boost conversion! But, not just any strategy will work. Today we're breaking down why blogs are still a relevant and powerful marketing tool, the do's and don't of how to use them, and what to post! Mentioned in this Episode: Carrot's content Tools: https://carrot.com/features/content-tools/ More in-depth blog strategy: https://help.carrot.com/tutorial/blog-content-strategy/***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

Trying to figure out what will move the needle regarding SEO can be muddy. Thankfully, there's an easy way! We're going to share some brand-new tools this week & show you:How to get key insights into your website's performance in Google search results, so you can identify top-performing content & laser-focus your SEO effortsHow to run an audit of your site & uncover opportunities for optimizationHow to turn all of this into a real game plan to climb the ranks of Google, so you can generate more motivated leads.Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

How do you get authentic testimonials, more easily, in a way that leads to more trust and closed deals? This week we're talking about how to get 'em, what to say, and how to leverage them on your site, so you can create a repeatable process that will pay huge dividends and put your brand above the competition. Listen in!  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/ ***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF ***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years. 

"Should I send traffic from paid marketing to my home page or a landing page?" "What should a landing page have on it?" We get these questions all the time! That's why we're sharing the data for what works best, along with what your pages should look like to convert the most visitors into leads, so you can make the most of your your marketing dollars. Let's demystify this and get you back to closing deals! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

If you want to make the most of a PPC (Google Ads) campaign, so you can get motivated leads in the door fast, this one's for you. Tim Oppelt of Wholesaling PPC & Brady share the biggest mistakes investors make, top pro tips for running a successful campaign (which means lower cost & better lead conversion for you), and set expectations for lead cost, volume, and lead quality. Let's dive in! Work with Tim in the Carrot Marketplace: https://marketplace.carrot.com/services/wholesaling-ppc/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

So you want to take your business nationwide and start attracting motivated seller leads from all over the country? Is it doable? Absolutely. It might even be easier than competing locally, in some ways. Today, Bryan Sekine shares his roadmap for how to rank & attract motivated seller leads nationally. We talk about how to structure the pages on your website for various markets, what content to create, how to approach backlinks, and the biggest mistakes to avoid when going national. Listen in!Work with Bryan from Fox & Owl Marketing in the Carrot Marketplace: https://marketplace.carrot.com/services/fox-owl-marketing-seo/---------------------Chapters:00:00 Intro02:16 - National vs Local SEO: Is it Doable?03:45 - The Challenge of Expanding to New States04:25 - Overall Strategy: Launching a National Website08:08 - Common Mistakes & Google Business11:30 - How to Brand for National SEO13:30 - Site Structure and Internal Linking16:49 - Keyword Research Differences Between Local and National SEO19:38 - How to Structure Pages26:44 - Backlink Strategies for National Sites32:58 - Driving Organic Traffic at Scale43:25 - Recap: Top 3 Things to Get National Leads ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

If people visit your website from ANY marketing source and you don't retarget them with low-cost Facebook ads, deals are likely slipping through the cracks. This week, Kiley Newbold, who's run successful ads for investors all over the country, joins us to talk about how we can easily set up a retargeting campaign on Facebook to convert more website visitors into valuable leads, as well as best practices for your Facebook ads. Listen in! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Want your website to stand out from competitors in your market AND convert more traffic into leads? Today we're breaking down a handful of things you can easily implement on your site to make it look great, grab attention, and convert site traffic at a higher rate. Let's dive in!Mentioned in this Episode:Coolors.coBlog Post: More Ways to make a Carrot site stand out: https://carrot.com/blog/how-to-customize-carrot-website/  ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

What does it take to close 1,000 deals over 9 years, to net $100k in one month with a very small team?! A long-time friend of Carrot, Mr. Beau Hollis, has done it. I invited him on to share his story of grinding it out on cold calls to building a stable business that lights him up, because it's wild, powerful, and very relatable. We talked about how his strategies have shifted, both in marketing and building teams. We talk about which skills have allowed him to be successful. And lastly, we talk about how he's built a brand in a way that carries him through unpredictable markets. If you want to build a business that lights you up like Beau, listen in.Beau's Carrot site: Simplysold.comBeau on Instagram: https://www.instagram.com/beauhollis/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Struggling to rank your real estate website in competitive markets? You're not alone. We get it — SEO can feel overwhelming. So, instead of sharing opinions on what it takes to rank, we thought we'd let the data speak for itself! We analyzed the top-ranking Carrot sites across 8 markets (6 large, 1 medium, and 1 small) for the most competitive keyword “Sell my house fast [location]” to answer this question: What specific actions are driving their high rankings? Let's dive in! Check out the full blog post here: https://carrot.com/blog/top-ranking-carrot-sites-7-things/ ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Novations. They're highly misunderstood, underleveraged, and more controversial than most any other exit strategy in real estate investing. I wanted to get a thorough understanding of how novations work so I could decide if they're ethical when to use them, and how you would position them to a seller. Joe Cipollini of The Brewer Method was able to break down how they position novations in a transparent way that allows them to close more deals while creating more win-wins. If you're a real estate investor, do yourself a favor — add another valuable tool to your negotiation toolbox and listen in. Enjoy this special session from Carrot Summit 2024! ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Ever wonder why some brands stick in your mind while others fade away? Curious how your competition consistently attracts and closes more deals? In our latest episode, we've reverse-engineered the branding strategies of five highly successful real estate investors. We'll reveal the seven specific things they excel at in branding and marketing—insights that might surprise you. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

If you're getting ghosted by prospects and losing deals to competition based on price alone, it's likely because of you're value proposition. Trevor & Brady dive into the marketing psychology of why this matters, how to create a compelling value proposition that wins more deals, along with real examples from other real estate investors that you can implement & reverse engineer. Let's dive in. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

We reverse-engineered the top 5 highest-converting websites from Investors using Carrot to generate motivated seller leads SO THAT you can see exactly what it takes to do the same. I think you'll be surprised by the simplicity of the commonalities. Let's dive in! Get more content about design & conversion at Carrot.com/convert ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.

Marketers love to say "SEO is Dead" or any marketing method for that matter. But is it true? Trevor & Brady talk about the future of SEO, what it means for you if you rely on SEO for lead gen, and what you should be paying attention to stay ahead of the curve. ***Join us live, Thursdays at 11 AM Pacific for the Evergreen Marketing Live Q&A: https://www.facebook.com/groups/officialcarrotcommunity/***Need to grow as a leader? Check out Trevor's podcast: https://link.chtbl.com/EFF***Learn more at Carrot.com/shows - Carrot, a 5x Inc 5000 company, with millions of motivated leads generated over 10+ years.