Human settlement in England
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This excerpt from "message.txt" details a Dungeons & Dragons role-playing session, specifically Session Seventeen, on August 30, 2025. The narrative follows four player characters—Urihorn Tenpenny (Halfling/Beastmaster), Radley (Human/Eldritch Knight), Traxidor (Half Elf/Cleric of Light), and Daemon Cobain (Elf/Arcane Trickster)—as they navigate the perilous town of Vallaki. The adventurers are tasked with retrieving a wedding dress for the Abbot and become embroiled in the town's political unrest following a recent massacre. The session highlights individual character actions and party dynamics, including a daring heist by Daermon, the arrival of a new ally in Urihorn and his meeting with the renowned monster hunter Rudolf Van Richten, and the capture of Traxidor and Radley by an enraged mob. The overarching goal remains the confrontation of Strahd Von Zarovich, with tarot card readings offering cryptic clues to their path.
From wagon crashes to mob justice, Barovia trades one fallen paladin for a halfling with a grudge — and nothing is ever as simple as it seems.Barovia wastes nothing. Not even grief. Barely half an hour after Sören Ironwood, our radiant paladin, was executed by Vallaki's Reeve, the survivors were forced to stagger forward without him. Traxidor the Cleric, Radley the Eldritch Knight, and Daermon the Arcane Trickster retreated to the Blue Water Inn, once a lively place but now silent under Lady Wachter's curfew.They tried to distract themselves by debating Madam Eva's fortune-telling. The cards — the Tax Collector, the Bishop, the Executioner, the Mercenary, the Seer — dangled in memory, half-cryptic, half-ominous. Traxidor obsessed over the Amber Temple, Radley mocked fate, Daermon played catch-up. But amid their grief, Daermon had a rogue's realization: the Reeve's men were hauling Vallakovich possessions by wagon. Maybe the Abbot's wedding dress was already on one. Why storm another fortress when you could steal a cart?Daermon sprinted after a passing wagon, vaulted onto the tailgate, and wedged himself underneath. To panic the teamster, he cast Minor Illusion, conjuring the roar of a bear. The horses bolted. A spectral Mage Hand released the brake, and suddenly the cart careened through Vallaki's streets, bouncing furniture and paintings into the mud.For a few glorious seconds, the trick worked. Then Daermon miscalculated. He locked the wheels too hard, and the wagon jackknifed. Horses tumbled and broke bones. Daermon rolled out battered but intact. Amid the wreckage, lying improbably untouched, was Lady Vallakovich's wedding dress. He grabbed it and vanished before the townsfolk could swarm. A grim prize, bought with shattered animals.While Daermon played daredevil, another soul entered the stage: Urihorn Tenpenny, a halfling Beastmaster ranger from Falkovnia, accompanied by his loyal beast. Halflings are often underestimated — hobbit-sized, quick-footed, more grit than glory. Urihorn had no illusions about Barovia. He bribed his way through Vallaki's gates, ignored mockery, and walked into the Blue Water Inn.There he met Rictavio, the eccentric entertainer. Except Rictavio shimmered into his true form: Rudolf van Richten, the legendary vampire hunter. Van Richten warned Urihorn that Strahd was no ordinary vampire — he was bound to the land, necromancer and tyrant both, aided by beasts and Vistani alike. He handed Urihorn a potion of greater healing and one warning: avoid a band of adventurers suspected of serving Strahd. Of course, those adventurers were Radley, Traxidor, and Daermon. Fate laughs loudest in Barovia.While Daermon slinked back with the dress and Urihorn sized up new allies, Radley and Traxidor drew too much attention. Townsfolk spotted them and shouted: “Those are the strangers Lady Wachter wants!” A mob surged, guards in tow.This was not a duel against monsters but a nightmare of pitchforks and fists. Radley fought with steel and firebolts, Traxidor blasted Thunderwave to scatter attackers and poured healing magic to keep them standing. They even flung coins into the dirt as bribes. Nothing worked. Every guard cut down was replaced by half a dozen zealots. Numbers crushed them. The mob swarmed, bodies pressed in, and the two heroes were beaten into submission. Captured, trophies for Vallaki's new order.Back at the inn, Daermon and Urihorn shook hands, unaware their friends were already in chains.If Session Sixteen was gothic tragedy, Session Seventeen was chaos wrapped in cruelty. Daermon's runaway wagon gambit gave us comedy; the mob gave us horror. The party lost Sören but gained Urihorn. They recovered the wedding dress but lost Radley and Traxidor. They met Van Richten, but under suspicion of being Strahd's spies. In Barovia, victory is always poisoned.
Listen to Zooming In at The UnPopulist in your favorite podcast app: Apple Podcasts | Spotify | Google Podcasts | RSS | YouTubeLandry Ayres: Welcome back to Zooming In at The UnPopulist. I'm Landry Ayres.We find ourselves in a deeply troubling moment for American democracy, grappling with the stark realities of a political landscape increasingly defined by fear, performative cruelty, and a conscious assault on established norms and institutions.This special live recording from ISMA's “Liberalism for the 21st Century” conference features host Aaron Ross Powell, as well as longtime observer of the militarization of police and author of the Substack, The Watch, Radley Balko, and co-founder and former contributor of The Bulwark, Charlie Sykes, author now of the Substack To the Contrary. They explore the mechanisms of this assault, how a manufactured crisis of fear is being weaponized by law enforcement, and the profound implications for civil liberties and the rule of law in America.The discussion is insightful, if unsettling.A transcript of today's podcast appears below. It has been edited for flow and clarity.Aaron Ross Powell: Welcome to a special live recording of The UnPopulist's Zooming In podcast here at the “Liberalism for the 21st Century” conference in Washington, D.C. I am Aaron Powell and I'm delighted to be joined by Radley Balko and Charlie Sykes to talk about the situation we find ourselves in.To me, the most striking image of Trump's campaign, months before he was reelected, was from the RNC. Before that, there was the weird one of him in the construction vest. But the most terrifying image was the one depicting the “Mass Deportation Now!” signs and the sneering and cruel faces celebrating the culture that they were wallowing in. Those faces made me think, as I was looking at them, of the faces in photographs during the Civil Rights Movement of police officers about to inflict violence, turn on firehoses, let dogs loose, and so on. And it felt like what we are seeing now.The “Mass Deportation Now!” images characterize not just the policies of Trump 2.0, but the attitude that they're trying to inflict upon the country. It feels like a rolling back of what we achieved in the 1960s from the Civil Rights Movement—it feels like we're in a retreat from that. This is a conscious attempt to roll that back. So I wanted to talk about that.Radley, I'll start with you. We're sitting in D.C. right now as National Guard troops and members of all sorts of agencies are patrolling the streets. Is this surprising to you—the pace at which these nominally public servants, who are supposed to serve and protect, have embraced this role of violence and fear and chaos?Radley Balko: I'm surprised at how quickly it's happened. I've been talking to people about this day for the last 20 years. I've been warning about the gradual militarization of our police, which is something that has happened in conjunction with the drug war and then the war on terror over 40 or 50 years.That debate was always about, “How militarized should our police be? How do we balance safety, and giving police officers what they need to protect public safety, with civil liberties and constitutional rights?” The fear was always that another Sept. 11 type event would cause what we're seeing now—that there would be a threat, a threat that everybody acknowledges as a threat, that would cause an administration, states, mayors, to crack down on civil liberties. But it would at least be a threat that everyone recognizes as a threat. We would be debating about how to react to it.When it comes to what's playing out today, there's no threat. This is all manufactured. This is all made up.Your juxtaposition of those two images—the clownish image of Trump in the construction vest and the other one depicting this genuinely terrifying anger and glee a lot of his followers get from watching grandmothers be raided and handcuffed and dragged out of their homes—show the clownishness and incompetence of this administration juxtaposed with the actual threat and danger, the hate and vitriol, that we see from his followers.We always hear that story about Ben Franklin after the Constitutional Convention: a woman comes up to him and says, “So, what is it, Mr. Franklin, do we have a republic or a monarchy?” And he says, “A republic, if you can keep it.” That phrase, of course, has been echoed throughout the ages. If Franklin were alive today, he would say, “You know, when I said that, I was worried about a Caracalla or a Sulla or a Caesar.” Instead it's like, this guy, the guy that has to win every handshake, that's who you're going to roll over for?I saw a lot of libertarian-ish people making this point before the election—that Trump's not a threat, he's a clown, he's incompetent, he's not dangerous. And you know what? He may be incompetent, but he's put people around him this time who do know what they're doing and who are genuinely evil.So, on some level, this was the worst case scenario that I never really articulated over the years when I've talked about police militarization. This is actual military acting as police, not police acting as the military. But here we are and they're threatening to spread it around the country to every blue city they can find.Powell: He's a clown, he's rightfully an object of ridicule, he doesn't know anything, he's riddled with pathologies that are obvious to everyone except him. And yet it's not just that he won, but that he effectively turned, not all of the American right, but certainly a large chunk of it into a personality cult. Charlie, given that he seems to be a singularly uninspiring personality, what happened?Charlie Sykes: Well, he's inspiring to his followers.Let me break down the question into two parts.I was in Milwaukee during the Republican Convention, when they were holding up the “Mass Deportation” signs—which was rather extraordinary, if you think about it, that they would actually put that in writing and cheer it. It's something that they'd been talking about for 10 years, but you could see that they were ramping it up.But you put your finger on this culture of performative cruelty and brutality that they have embraced. Trump has made no secret of that. It's one of the aspects of his appeal. For many, many years he's been saying that his idea of law and order is to have cops who will break heads and inflict harm. He's talked about putting razor blades on the top of the wall that Mexico was going to pay for. He's told stories about atrocities. One of his standard stories—that I think the media just stopped even quoting—was about Gen. “Black Jack” Pershing in World War I taking Muslim terrorists and shooting them with bullets that had been dipped in pig's blood. Totally b******t—he made the whole thing up. But it was an indication of a kind of bloodlust. He's talked about extrajudicial killings. He has expressed his admiration for strongmen like Duterte in the Philippines who have done this. He's talked about having drug courts that would have trials and executions the same day. So this is not a secret.What is really remarkable is the extent to which he's communicated that to his base. I mean, there are Americans who legitimately have concerns about immigration and about the border. But what he's also tapped into is this really visceral hatred of the other and the desire to inflict pain and suffering on them. I think that that is one of the ugliest aspects of his presence in our politics, and we saw that with the “Mass Deportation Now!” signs.Now, the second part is how he is implementing all of this with his raw police state, his masked brute squads sent into the city streets. And, again, he's made no secret of wanting to put active military troops into the streets of American cities. He was blocked from doing that in Trump 1.0, but obviously this is something that he's thought about and wants to do. And one of the most disturbing parts about this is the embrace of these kinds of tactics and this culture by law enforcement itself. Radley's written a lot about this. Donald Trump has gone out of his way, not only to defend war criminals, but also to defend police officers who've been accused of brutality. So he's basically put up a bat signal to law enforcement that: The gloves are off. We're coming in. There's a new sheriff in town.What's happening in Washington, D.C. is just a trial run. He's going to do this in New York. He's going to do this in Chicago. He's going to do this in one blue city after another. And the question is, “Will Americans just accept armed troops in their streets as normal?”Now, let me give a cautionary note here: Let's not gaslight Americans that there's not actually a crime problem. I think Democrats are falling into a kind of trap because there are legitimate concerns about public safety. So the argument shouldn't be: There's no crime problem. The argument should be: This is exactly the wrong way to go about dealing with it. Having mass, brute squads on the street is one step toward really running roughshod over a lot of different rights—due process rights and other constitutional rights—that most Americans are going to be reluctant to give up. But we're going to find out, because all of this is being tested right now.Balko: I'd like to jump in on the crime point. I mean, crime is down in D.C. D.C. does have a comparatively high crime rate for a city of its size. There's no question. It's always been that way here. But the idea that there's something happening right now that merits this response is what I meant when I called it a manufactured crisis.I think it's important to point out that, like you said, he's always wanted to do this. This is just the reason that he's managed to put his finger on and thinks is going to resonate.“I've been talking to people about this day for the last 20 years. I've been warning about the gradual militarization of our police, which is something that has happened in conjunction with the drug war and then the war on terror over 40 or 50 years. That debate was always about, ‘How militarized should our police be? How do we balance safety, and giving police officers what they need to protect public safety, with civil liberties and constitutional rights?' The fear was always that another Sept. 11 type event would cause what we're seeing now—that there would be a threat, that everybody acknowledges as a threat, that would cause an administration, states, mayors, to crack down on civil liberties. But there would at least be a threat that everyone recognizes as a threat. We'd be debating about how to react to it. When it comes to what's playing out today, there's no threat. This is all manufactured. This is all made up.” — Radley BalkoI do think we need to talk about crime and about what works and what doesn't. But I think it's important to acknowledge that “crime” is just the reason that he's found right now. This is something that he's been planning to do forever. Like Kristi Noem said, it is basically about deposing the leadership in these cities. In Los Angeles, she said that their goal was to “liberate” it from the socialist elected leaders.Sykes: I agree with you completely about that. I'm just saying that there is a danger of putting too much emphasis on the idea that there is not a crime problem—because in Chicago, there's a crime problem, in New York, there's a crime problem. People feel it. And, I mean, didn't Democrats learn a lesson in 2024 when there was inflation and they said, “Oh no, no, no, there's not really inflation here. Let me show you a chart. You can't think that the cost of living is a problem because here are some statistics that I have for you. There's not really a problem at the border—if you think there's a problem of immigration, a problem at the border, here, I have a chart showing you that there isn't a problem.” Well, you can't.If the public honestly thinks that there is a problem at the border, that there's a problem with inflation, and that there's a problem with crime, it's politically problematic to deny it because as David Frum wrote presciently in The Atlantic several years ago: If liberals will not enforce the border—you could add in, “or keep the city streets safe”—the public will turn to the fascists. If they think you will solve this problem and you're pretending it does not exist or you're trying to minimize it, they'll turn to the fascists.Balko: I don't want to belabor this, but I just think it's dangerous to concede the point when the premise itself is wrong.So, Trump made crime an issue in 2016, right? Recall the American Carnage inauguration speech. When Trump took office in Jan. 2017, he inherited the lowest murder rate of any president in the last 50 years. And yet he ran on crime. I think that it's important to push back and say, “Wait a minute, no, Obama did not cause a massive spike in crime. There was a tiny uptick in 2015, but that was only because 2014 was basically the safest year in recent memory.”Trump is also the first president in 30 years to leave office with a higher murder rate than when he entered it. You know, I don't think that presidents have a huge effect on crime, but Trump certainly does.So, I agree with you that we can't say crime isn't a problem, but we can also point out that crime went up under Trump and that what he's doing will make things worse.Sykes: I think these are all legitimate points to make. It's just that, Trump has this reptilian instinct to go for vulnerabilities. And one of the vulnerabilities of the progressive left is the problem of governance. If there is a perception that these urban centers are badly governed, that they are overrun with homeless encampments and crime and carjacking, then the public will see what he's doing as a solution.By the way, I'm making this argument because I think that we can't overstate how dangerous and demagogic what he's doing is. But I'm saying that this is going to be a huge fight. He's going to go into Chicago where crime is just demonstrably a problem, and where I think the mayor has an approval rating of about 12 to 16%, and he's going to say, “I am here with the cavalry.”There's got to be a better answer for this. There's got to be a way to focus on the real threat to the constitutional order that he is posing, as opposed to arguing on his ground and saying, “No, no, don't pay attention to crime, inflation, the border.”And, again, I'm making this argument because this is one that I think the country really has to win. Otherwise we are going to see militarization and an actual police state.Powell: Let me see if I can pull together some of the threads from the conversation so far, because I think there's a nexus, or something that needs to be diagnosed, to see the way through.When you [Charlie] were mentioning the bullets covered in pig's blood, what occurred to me was ... I was a kid at the height of '80s action movies. And that's the kind of thing that the bad guys did in '80s action movies. That's the kind of thing that justified the muscular American blowing them up or otherwise dispatching them.There's been a turn, now, in that we're seeing behavior from Americans that they would have at one point said, “This isn't who we are.” The Christianity that many Americans hold to, this is not the way that Jesus tells them to act. There's been a shift in our willingness to embrace this sort of thing, and it's behavior that I would have expected to horrify basically everyone watching it happening.And it is—his approval readings are declining rapidly. It is horrifying a lot of people—but fewer than I would have hoped. One of you mentioned that, on the one hand, there's the cruelty, but there's also the fear—and those are feeding into each other. And what I wonder is, yes, there's crime, but at the same time, if your media consumption habits are those of a committed Trump supporter, you are being told constantly to be afraid that everybody outside your door, except for the people who you recognize, or maybe the people who share your skin color or speak with the same accent you do, is a threat to you and your family.I see this with members of my own family who are Trump supporters. They are just terrified. “I can't ride the subway. It's too scary to ride the subway.” Or, “I go out in D.C. and I see youths doing the kinds of things youths do, and now I don't feel safe having my family there.” We don't have a war. We don't have a crisis. But we've told a huge portion of the country, “You should be afraid of every last thing except your immediate family and that guy who now rules the country.” And the crime rates are part of it. It's like, “You should be scared of every single one of these cities.”Sykes: It's a story. One of the speakers today was talking about the power of stories, that demagogues will tell a story. And a story of fear and anger is a very, very powerful story that you can't counteract with statistics. You need to counteract it with other stories.“This culture of performative cruelty and brutality is one of the aspects of his appeal. For many years he's been saying that his idea of law and order is to have cops who will break heads and inflict harm. He's talked about putting razor blades on the top of the wall that Mexico was going to pay for. He's told stories about atrocities. He would tell the story about Gen. ‘Black Jack' Pershing in World War I taking Muslim terrorists and shooting them with bullets that had been dipped in pig's blood. He's talked about extrajudicial killings. He has expressed his admiration for strongmen like Duterte in the Philippines who have done this. He's talked about having drug courts that would have trials and executions the same day. What is really remarkable is the extent to which he's communicated that to his base. He's tapped into this really visceral hatred of the other and the desire to inflict pain and suffering on them. I think that that is one of the ugliest aspects, and we saw that with the ‘Mass Deportation Now!' signs.” — Charlie SykesPart of the problem is that Trump has made that narrative. So, for example, you have members of your family who are Trump supporters. My guess is that they could name the young women who had been raped and murdered by illegal immigrants. Because, I mean, on Fox News, this is happening all the time, right? On Fox News, illegal immigrants are criminals. “Look at the crimes they are committing.” They tell that story in the most graphic way possible, and then turn around and say, “If you oppose what Donald Trump is doing, you are defending these ‘animals'”—as Trump described them.It is deeply dishonest. It is deeply dangerous. But it is potent. And we ought to look at it in the face and recognize how he is going to weaponize those stories and that fear, which is really the story of our era now. We're living in this era of peace, prosperity, general safety—and yet he's created this “American carnage” hellscape story.Balko: Yeah, I also think there's this weird paradox of masculinity in the MAGA movement. It's not about masculinity—it's about projecting masculinity. It's about co-opting aspects of masculinity. And it's like, “We're the manly men. We need men to be men again. And that's why we support men who sexually assault and sexually harass women. And, at the same time, we're all going to genuflect and debase ourselves in front of this 79-year-old man, because he's our leader and we need to let him insult our wives. And we're also scared to take the subway.” I think there were 10 murders last year in the New York city subway. The subway is one of the safest public spaces you'll find anywhere. But you'll regularly see MAGA people go on Fox News and talk about how scared they are of it.I mean, I don't know how persuadable any of MAGA is, but I do think pointing out the sheer cowardliness might resonate. When Markwayne Mullin goes on the Sunday shows and says he doesn't wear a seatbelt anymore because he's afraid he'll get carjacked and he needs to be able to jump out of his car quickly ...Sykes: ... He actually did say that.Balko: Yeah. And, I don't know what the stats are, but it's something like you're 40 or 50 times more likely to die in a car accident than you are in a carjacking. So, you know, he's sealing his own fate, I guess.But I do think that maybe there's something to appealing to their lack of masculinity when they try to push some of these narratives.Sykes: Well, yeah, I do think there are narratives out there.We have National Guard troops here in Washington, D.C.—where were they on Jan. 6th? Why did the president not bring them in then? We had one of the greatest assaults on law enforcement. So we can call b******t on Donald Trump being the “law and order,” “back the blue” president.One of the first things he did when he took office was issue the blanket pardons to all the rioters and seditionists who not only assaulted the Capitol, but specifically the ones who attacked police officers. We can stand up and say, “I don't want to be lectured by the man who gave the Get Out of Jail Free card to the people who tased and bear sprayed police officers in this city. Not to mention,”—before he brings up the whole “defund the police” thing—“the man who right now is dismantling the nation's premier law enforcement agency, the FBI.” Because all of these FBI agents who are being gutted or tasked with hassling homeless people in Washington, D.C., you know what they're not doing? They are not investigating child sex trafficking. They are not engaging in any anti-terrorism activities.So, what you do is call them out, saying, “You are not making this country safer. You are not the ‘law and order' president. You are a convicted felon. You in fact have freed and celebrated people who actually beat cops.” If Barack Obama would have pardoned someone who had attacked police officers, the right would have been utterly incandescent. And yet Donald Trump does it and he's not called out on it.I understand that there are some who are reluctant to say, “Well, no, we're actually the party of law and order. We're actually the party of public safety.” But you hit him right in what I think is a real vulnerability.Balko: One of the guys who literally told Jan. 6 rioters to kill the police is now a respected senior member of the Justice Department, whereas the guy who threw a sandwich at a cop is facing a felony charge. That is Trump's approach to law enforcement.Sykes: I always hate it when people go on TV and say, “This should be a talking point.” But that ought to be a talking point. Don't you think everybody ought to know his name? We have the video of Jared Wise saying, “Kill ‘em! Kill ‘em!” and calling the police Nazis. And he is now a top official in Donald Trump's Justice Department.Powell: This is my concern, though—and this allows me to belabor my Civil Rights Movement point some more. One of the reasons that the anti-civil rights movement, the counter-movement, was as vicious and as ugly as it was is because it was a group of people who felt like they had a status level by virtue of being white, of being men. As they saw things, “If we help minorities and others rise up, that lowers the baseline status that I have.” So they wanted to fight back. It was, “I'm going to keep these people down because it keeps me up.” And when Radley said that they're “projecting masculinity,” I think that's a big part.A big part of the appeal is, “Now I'm seeing guys like me dominating. Now I'm seeing guys who are from my area or share my cultural values or dress like me or are into the same slogans or have the same fantasies of power as I do, or just aren't the coastal elites with their fancy educations and so on, dominating.” And my worry is if that's what's driving a lot of it—that urge to domination coupled with the fear, which I think then allows them to overcome any barriers they have to cruelty—if you marry, “I can have power” and “I'm scared of these people,” that to them justifies their actions in the same way that it does the action movie heroes killing the guys who put the pig's blood on bullets. It becomes justified to inflict cruelty upon those they hate.My worry is if you go after them in that way, it feels like, “Okay, now what you're saying is these guys who look like me, who were dominating, don't actually deserve it.” I don't think that means that we stay away from it, but I think it risks triggering even more of this, “What I want is for it to be my boot on people's necks and I want them to stop putting me down. And I want them to stop telling me that I'm not good, that I'm incompetent, that it's not okay for me to beat my wife” (or whatever it happens to be). Trump is like an avatar for very mediocre men.Sykes: Well, I wouldn't use that as a talking point.Balko: A few years ago, I wrote a piece about a Black police chief who was hired in Little Rock by a mayor who ran on a reform platform and this police chief had a good record. He was in Norman, Okla. before that—he was the first Black chief in Oklahoma. And he was not a progressive by any means, but he was a reformer in that he wanted things to be merit-based and Little Rock has a really strong white police union. I say that because they also have a Black police union, because the Black officers didn't feel like they were represented by the white union.One of the first things that Chief Humphrey did was make the promotional interviews, that you get to move up through the ranks, blind. So you didn't know who you're talking to. If you were white, you didn't know if it was a fellow white person you were interviewing. Most of the people in charge were. The result of removing race from that process was that more Black officers were getting promoted than before. And I wrote about him because he ended up getting chased out of town. They hit him with fake sexual harassment charges; the union claimed he was harassing white women. Basically, they exerted their power and managed to chase him out.But one of the things he told me when I interviewed him was—and other people have said different versions of this—that when your entire life you've been the beneficiary of racial preferences as a white person, as happened in this country for most of its existence, meritocracy looks a lot like racial discrimination. Because things that you got just simply because you were entitled to now you have to earn. And that looks like, “Hey, this Black guy is getting this job over me. And that's not right. Because my dad got that job over the Black guy and his dad got the job over the Black guy.”And I think this backlash that we're seeing against DEI—I'm sure there are parts of this country where DEI was promoting unqualified people just to have diversity, and I do think there's there's value in diversity for diversity's sake—is white people, who have been benefiting from our racial hierarchy system that's been in place since the Founding, were starting to see themselves passed over because we were now moving to a merit-based system and they saw that as discrimination. That's a big part of the backlash.I don't know what the solution is. I don't know that we just re-impose all of the former policies once Trump's out of power, if he's ever out of power. But I do think that there is value in diversity for diversity's sake. Obviously I don't support strict quota systems, but I do think it's important to make that point that addressing historical injustices is critical.We went to the art museum in Nashville the other day and they had a whole exhibit about Interstate I-40 going through Nashville. It was supposed to go through this industrial area where there were no neighborhoods or private homes. And the Tennessee legislature deliberately made it run through the wealthiest Black neighborhood in Nashville and destroyed about 80% of Black wealth in the city. That was 1968—that was not 1868. That's relatively recently that you're destroying a ton of wealth. And you can find that history in every single city.I think a big part of this backlash is not knowing that history—and only knowing what's happening now and experiencing it out of context. For those people, it feels like reverse discrimination.Sykes: So, yes, a lot of this is true. But it's not the whole story. In the state of Wisconsin, overwhelmingly white voters voted for Barack Obama, a Black man, twice in a row before voting for Donald Trump. So we do have that long, deep history of racism, but then also an America that I think was making some progress. I'm just going to put this out as a counterpoint: I think that if people were appealing to the “better angels of their nature,” a lot of these people would not be buying into the cruelty, the brutality, the racism. Instead, we're appealing to their sense of victimization.But let's be honest about it. We moved from a Civil Rights Movement that was morally based on fairness and the immorality of discrimination to one that increasingly was identity politics that morphed into DEI, which was profoundly illiberal. What happened was a lot of the guys we're talking about were thinking not just that they want their boots on people's head, but they're constantly being told that they were bad, that their contributions were not significant. There were invisible tripwires of grievance—what you could say, what you could do, the way you had to behave. In the before times, a lot of the attacks on free speech and the demands for ideological conformity on university campuses were not coming from the illiberal right—they were coming from the illiberal left.And as I'm listening to the speakers at this conference talk about the assault on liberalism, I think one of the questions we have to ask—and maybe this is a little meta—is why it was so brittle. Well, it was brittle because it was caught in a pincer movement by the illiberal left and the illiberal right. My point is that a lot of this reaction is in fact based on racial animus, but there's also a sense that I hear from a lot of folks, a sense of liberation that they feel, that the boot was on their necks and is now being taken off, that they're not having to go to these highly ideological DEI training sessions where they were told how terrible and awful they were all the time. And how, if you believed in a race-blind society, that was a sign you were racist. If white women actually were moved by stories of racism and wept, that was white women's tears. This was heavy handed.“I do think the people who signed off on extraordinary rendition and snatching people off the street and sending them to a literal torture prison in El Salvador, those people need to be criminally charged. But I also think there need to be civil society repercussions. There are so many people in media—pundits, politicians who know better—who have a long record of pointing out how dangerous Trump was and then turned on a dime and started supporting him. I don't wish any physical harm on those people. I don't think any of those people should be put in prison. But I think those people should never be trusted as public intellectuals.” — Radley BalkoSo there was a backlash that was going to be inevitable. What's tragic is the way that it has been co-opted by the people who have really malign motives, who are not acting out of good will—the Stephen Millers who have figured out a way to weaponize this. But that line that goes from the racism of 1957 to the Civil Rights Movement in the 1960s, to a broad-based civil rights consensus—and, again, there's caveats in all of this—to identity-based politics. Let's be honest about it. That was not without sin. That was not without problems.Balko: So, I agree that there was I guess what you could call an illiberal approach to a mutual exchange of ideas on college campuses. There was a lot of shouting down of conservative speakers. In some cases, there were invitations revoked to valedictory speeches. There was some cutting off of funding for conservative speakers. But I want to make sure we're not delving into false equivalences here. I mean, the boot that you're talking about, Charlie, was a metaphorical boot, and we're talking about a very literal boot now.Sykes: Absolutely. That distinction is a significant one.Balko: So, my preferred way of expressing my disagreement with someone isn't to shout them down. I will say, though, that protest is a form of speech. I think, even to some extent, interrupting speeches that are particularly problematic or extremist is a form of speech. It's not one that I personally would engage in. But the type of censorship we're seeing now is direct. It is government censorship. It is not a violation of the spirit of free expression that we were seeing on college campuses before.Sykes: Oh, it was more than just that kind of violation. You had universities that required people to sign a DEI statement where they had to make ideological commitments in order to get a job. I mean, this was very heavy handed. There were no literal boots, but ... I like Jonathan Rauch's analogy that the illiberalism of the left is still a real problem, but it's like a slow-growing cancer. Right now, what we're facing with the illiberalism of the right is a heart attack. We have to deal with the heart attack right now, but let's not pretend that everyone who objects to some of the things that were happening are doing so because they are just vile, white racists.This is part of the problem. People spent decades accusing others of being racist on flimsy grounds. If you support Mitt Romney, you're a racist. If you support tax cuts, you're a racist. You know what happened? I come from this world and there was a time when to be called a racist was the worst thing you could possibly say about somebody. And it got to the point where, literally, if you were in favor of school choice, you were racist; in favor of tax cuts, you were racist. If you voted for a Republican … John McCain was a racist, George Bush was a racist. So when the real thing came along, guess what people said? They just rolled their eyes, shrugged, and said, “We've heard this before.” I mean, it was crying wolf for decades.And I've had these conversations when I would say, “How can you support someone who is just espousing this raw, vicious racism about Haitians eating dogs?” You know what I would get? “Oh, we've been hearing this for 20 years. Literally everyone I know has been accused of being a racist.”So we need to come back to a consensus. If we're going to restore that liberal consensus, we're going to have to say, “This is acceptable behavior. And this is not acceptable behavior.” But we are not going to use these labels to vilify. The politics of contempt is just not helpful. It is not helpful to tell people, “By the way, I think you're an idiot. I think you're stupid. I think you're racist. Would you like to hear my ideas about taxes now?” It doesn't work. And I think that one of the things that, tragically, Trump has tapped into is the sense that these elites look down on you.So, Aaron, when you say that this is the revolution of mediocre men, not helpful. Now, some of them are mediocre. I certainly agree. I write about mediocre people all the time—but, again, the politics of contempt is not the way to get ourselves out of this.Powell: I think there's a distinction between messaging and diagnosis. And if we're to understand how we got here, or the kinds of beliefs or values that can lead someone ... and I don't mean, you've been a partisan Republican voter for your entire life, and you come from a family of this, and you pulled the lever for Trump, but you're mostly an uninformed voter, which is a lot of people—I mean, the people who are cheering on Stephen Miller, they're in a different category. So it might be that, if you have one of those people in front of you, the message is not to say, “There's a broken set of morals at play here,” or “there's a cramped view of humanity at play here,” because they're not going to hear that in the moment.But if we're to understand how we got here and what we're up against, I think we have to be fairly clear-eyed about the fact that the [Trumpian] values that we've discovered over the last 10, 15 years have much more appeal and purchase among a lot of Americans than I think any of us had really expected or certainly hoped, and then figure out how to address that. And, again, it's not everybody—but it's more than I would like. If those values are central to someone's being, and the way that they view others around them and the way they relate to their fellow man, then I think a lot of the less condemning arguments also won't find purchase because, ultimately, it's not a policy difference. It's a, “I want a crueler world.”Sykes: This is where I think the argument that says, “Let's look at this cruelty. Let's look at this brutality. Let's look at the Stephen Millers” ... believe it or not, I actually think it's potent to say to somebody, “Do you want to be like that? Is that really what you want America to be? You're better than that.” And then, “Let me tell you the story of decency.”The story that we heard earlier today about how neighbors who are Trump voters will be there if your house is burning down or your father dies ... you appeal to that innate decency and say, “Do you really want this cruelty?” This is what's lacking, I think, on the right and in the Republican Party right now: people who say, “Okay, you may want less taxes, smaller government, a crackdown on street crime, less illegal immigration ... but is this who you want to be?” Show them the masked officer who is dragging the grandmother away. I do think that there is the better angel that says, “No, that is really not the American story.” You have to appeal to them as opposed to just condemn them. I'm not sure we're disagreeing, but I actually think that that's potent.Balko: I think there is not only room for ridicule when you're up against an aspiring authoritarian, but a lot of history shows it's often one of the few things that works because they really hate to be disrespected.I agree with Charlie that I don't think it's necessarily productive to make fun of people who have been tricked or who have been lied to, but I also think it's worth pointing out that Trump has contempt for his own supporters. I mean, one of the great ironies of our time is that when Trump would need a boost of self-esteem, he would go hold a rally in a state that, before he ran for president, he would never have been caught dead in. He grifts from his own supporters. His lies about Covid got his own supporters killed at higher rates than people in states that didn't vote for him. But I agree that it doesn't serve much benefit to denigrate people.Sykes: But do ridicule the people who are doing it. I mean, don't get me wrong. South Park is doing God's work right now.Balko: Absolutely.Powell: What, then, is the way forward?“This is part of the problem. People spent decades accusing others of being racist on flimsy grounds. If you support Mitt Romney, you're a racist. If you support tax cuts, you're a racist. You know what happened? I come from this world and there was a time when to be called a racist was the worst thing you could possibly say about somebody. And it got to the point where, literally, if you were in favor of school choice, you were racist; in favor of tax cuts, you were racist. If you you voted for Republican. John McCain was a racist. George Bush was a racist. So when the real thing came along, guess what people said? They just rolled their eyes, shrugged, and said, ‘We've heard this before.' I mean, it was crying wolf for decades.” — Charlie SykesLet's assume that democracy survives this current moment and that we somehow put Trump behind us. We can't go back to the status quo before this. We can't just say, “We're going to go back to the kind of politics we had during the Biden administration.” That seems to be off the table. We need something new. We need a new direction. What does that look like?Sykes: I honestly do not know at this point. And I don't think anybody knows. But I do think that we ought to remember, because we throw around the term “liberal democracy” a lot, that democracies are not necessarily liberal. Democracies are not necessarily kind. And I think we need to go back to things like the rule of law.I think it's going to involve some kind of restoration of balance in society. The damage that's being done now is so deep and some of it is so irreparable that I'm hoping that there will be a backlash against it, that there will be a pendulum swing back towards fundamental decency. And even though we keep talking about democracy a lot, I think we need to start talking about freedom and decency a little bit more.You know, I was listening to the Russian dissident who spoke tonight and he asked us to imagine what it's like trying to create a democratic society in Russia with all of their history and all their institutions. As bad as things are for us, we have a big head start. We still have an infrastructure, compared to what he is up against. We still can restore, I think, that fundamental decency and sense of freedom and equality before the law.Balko: I also don't know exactly what it's going to look like. I will say this: I think one of the big reasons why we are where we are today is that there wasn't a proper reckoning, and no real accountability, after the Civil War and Reconstruction. It's been the same with Jan. 6. There was no real accountability. The Democrats waited too long for impeachment. The DOJ was slow.I do think there have to be repercussions. I'm not saying that we throw everybody in the Trump administration in prison, but I do think the people who signed off on extraordinary rendition and snatching people off the street and sending them to a literal torture prison in El Salvador, those people need to be criminally charged.But I also think there need to be civil society repercussions. There are so many people in media—pundits, politicians who know better—who have a long record of pointing out how dangerous Trump was and then turned on a dime and started supporting him. I don't wish any physical harm on those people. I don't think any of those people should be put in prison. But I think those people should never be trusted as public intellectuals. We shouldn't employ them in that realm. I think they should be able to earn a living. I don't think they should earn our trust.I have zero confidence that that's going to happen. But I can personally say that I have no interest in participating in events like this with those people. I have no interest in giving those people any kind of legitimacy because they tried to take our birthright away from us, which is a free and democratic society—the country that, for all its flaws, has been an exemplary country in the history of humankind. They literally are trying to end that. And I don't think you just get to walk away from that and pretend like it never happened.Sykes: I totally agree.Powell: With that, thank you, Radley. Thank you, Charlie.© The UnPopulist, 2025Follow us on Bluesky, Threads, YouTube, TikTok, Facebook, Instagram, and X.We welcome your reactions and replies. Please adhere to our comments policy. This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit www.theunpopulist.net
This article, "Session Sixteen: Vallaki Heresy and the Fall of Sören Ironwood," details a pivotal moment in a Dungeons & Dragons campaign set in Barovia, a perilous land governed by the vampire Strahd. The narrative follows a trio of adventurers—Sören the Aasimar Paladin, Radley the Human Eldritch Knight, and Traxidor the Half-elf Cleric—as they navigate the treacherous, martial-law-controlled city of Vallaki. Their mission to retrieve a wedding dress takes a dark turn when Sören is branded a heretic due to his corrupted angelic wings, leading to a confrontation with the city's ruthless enforcer, the Reeve Ernst Larnak. Despite their valiant efforts, Sören is ultimately defeated and killed, forcing his companions to retreat and highlighting Barovia's unforgiving nature where heroism often leads to tragic ends. The piece also includes a FAQ and glossary to clarify game-specific terms and concepts for those unfamiliar with D&D.
This week we're joined by back-to-back premiership winner, Roosters & England Lock Victor 'The Inflictor' Radley.The Hello Sport Black Bomber Jackets are still on sale via: https://hellosport.shop/Good Day Multivitamin & Day Lyte Electrolytes, it's the least you can do. Use code 'dribblers' for 10% off your order here: https://www.begoodhealth.com.au/4 Pines, a brewery born in Manly and enjoyed everywhere. Check out their new merch range now available here: https://4pinesbeer.com.au/Neds. Whatever you bet on, Take it to the Neds Level. Visit: https://www.neds.com.au/Swyftx. Get $20 worth of Bitcoin FREE when you sign up to Swyftx using the link here: https://trade.swyftx.com.au/register/?promoRef=Dribblers20 - Valid for new sign-ups only. https://swyftx.com/au/terms-conditions/Grumpy Coffee, everything to turn your frown upside down. Use code "DES" for 10% off your order this week here: https://grumpycoffee.com.au/SuperstitionsHeadknocks2025 Season So FarHardest Trainer At The RoostersFitness Growing UpJoining The RoostersBack-To-Back PremiershipsPlaying For EnglandWorld Club ChallengesThe Rooster WayRoosters TeammatesTrent RobinsonContractsNick PolitisPost Career Hosted on Acast. See acast.com/privacy for more information.
After surviving the werewolf ambush on the Old Svalich Road, the adventurers reached Kresk, the last settlement before the mists swallow the valley. The guards at the gate opened only when they saw the Martikovs' wagon of wine. But their allies' patience was thin; the severed head of Henrik, the coffin maker, and the party's haggling over wine had soured trust. One barrel was given to Burgomaster Dmitri Krezkov. He warmed slightly, explaining Kresk survived by not provoking Strahd. He offered one path to shelter: the Abbey of Saint Markovia. His warning was clear—when its bells toll, screams echo across the village.The party climbed the 800-foot switchback to the abbey. Mists choked the valley below, frost lined the stone. Scarecrows posed as false guards along the walls. Inside, they met Otto and Zygfrek, mongrelfolk sentries—patchworks of man and beast—who bickered until Sören demanded to see the Abbot. Reluctantly, they led the party into the courtyard, where locked pens held howling mongrelfolk, the twisted remnants of the Belview family.A chained bat-winged woman hissed as Sören approached. From the well, another creature—spider-eyed, frog-handed, crow-footed—lunged at Daermon. The rogue's rapier struck true; Traxidor's radiance finished it. The courtyard erupted in cries of “Murder!”Inside, they found the Abbot—handsome, serene, with the bearing of someone more than mortal. Beside him sat Vasilka, a pale, scarred woman in a red dress, mute and unnaturally perfect. The Abbot welcomed them, but his sadness deepened when told of the slain mongrel. He explained: the mongrelfolk were the Belviews, lepers he healed but could not cure of madness. They begged for animal traits, and he gave them their desires. Now they breed, fight, and rot in cages.He revealed his greater purpose: Vasilka. Crafted from corpses, refined by his hand, she is to be Strahd's bride.“To redeem a soul as black as Strahd's, he must first know love.”The Abbot asked them to find her a wedding dress. When questioned why he would aid Strahd, he answered with rapture: Strahd must be redeemed, not destroyed.Sören sensed the truth with Divine Sense—the Abbot is Celestial. When pressed, the Abbot unleashed his true form: wings of radiant fire, eyes without pupils, sword and lance of blazing light.“Behold an angel of the Morning Lord. See me and know despair.”The party collapsed under the weight of his divine presence. The light faded, but the judgment in his gaze remained.The Abbot's servant, Clovin—a two-headed mongrelfolk with a crab claw—led them to their quarters. There they met Ezmerelda d'Avenir, a Vistani monster hunter with a prosthetic leg. She packed to leave, unimpressed by their bravado.“You're reckless. Strahd will break you.”She called the Abbot insane and departed into the cold night.The bell tolled, and the mongrelfolk howled like a hundred beasts. At dinner, the Abbot dismissed his servants, served Red Dragon Crush wine, and cabbage stew. Sören refused to eat. The Abbot did not eat either—he patiently taught Vasilka to hold a spoon, coaxing her like a child.Despite warnings, Sören, Radley, and Daermon explored the abbey's upper floors. Traxidor stayed behind. They passed through rotted offices, into an infirmary with doors marked Surgery, Nursery, and Morgue. Shadows emerged—spectral undead that drained not blood but strength. Memories of the Death House returned as their vitality faded.They fought, but the darkness pressed hard. At the last moment, Traxidor burst in, the Amulet of Ravenkind blazing. His Channel Divinity seared several shadows to nothingness; a Guiding Bolt destroyed the last. The party staggered back to their room, weak and shaken, collapsing into uneasy sleep.The Abbot waits for a wedding dress. The mongrelfolk whisper “murder.” Ezmerelda hunts alone. And somewhere far above, Strahd smiles, patient as the grave.
What's up, dudes? Come live your fantasy in Beverly Hills.Come on and make your dreams come true. William Bruce West from Remember That Show? and West Week Ever and Chad Young from Horror Movie BBQ are with me to do that, and talk about the 1987 cartoon Beverly Hills Teens Christmas episode "Miracle at the Teen Club!"In this two-part episode from Dec. 17-18, 1987, Buck attempts to throw a big Christmas party. Unfortunately, Larke and Troy decide to go caroling and to give toys to needy children, making the party a bust. Only a few of the teens show up, and they all get snowed in at the Teen Club due a cheap snow machine. In order to pass the time, they tell Jillian and Chester their version of Dickens's "A Christmas Carol.” Of course, they cast themselves as the characters, with Buck as Scrooge. Radley, Switchboard, and Nikki are the Ghosts, and they show Buck the errors of being über-wealthy. In true Scrooge fashion, he donates a huge sum of money to the orphanage.Surfing ghosts? Check. Travel via landline? Got it. Bah, hummingbird? Bah, hummingbird?!?! So grab your checkbook, hop in your oversized limo, and carol along to this "Miracle at the Teen Club" episode of a Beverly Hills Teens Christmas! Horror Movie BBQFB: @HorrorMovieBBQTwitter: @HorrorMovieBBQIG: @horrormoviebbqGive us a buzz! Send a text, dudes!Check us out on Facebook, Twitter, Instagram, Totally Rad Christmas Mall & Arcade, Teepublic.com, or TotallyRadChristmas.com! Later, dudes!
Date: June 29, 2025Players: Sean D. (Sören Ironwood – Aasimar Paladin), Chris (Radley – Human Fighter), Carey (Traxidor – Half-Elf Cleric), Trip (Daermon Cobain – Half-Elf Rogue)Filed Under: Curse of Strahd, Gothic Horror, D&D RecapsTwelve days in Barovia and each dawn feels like dusk. At the Blue Water Inn, a messenger arrived with a letter sealed in wax — Strahd von Zarovich's invitation to dine at Castle Ravenloft. Radley, their sardonic Eldritch Knight, joked about wine with the Devil. Traxidor, cleric and conscience, argued no. Sören, the Aasimar Paladin, nearly growled at the thought of bowing to Strahd's civility. Daermon Cobain, rogue and blade, said little — his coin flicking through the shadows.They refused. There would be no supper with monsters — not yet.Morning brought nails hammering declarations into timber. Lady Fiona Wachter now called herself Burgomaster of Vallaki by the will of the mob that strung up the old Baron. Her orders stripped the last hope from the town: worship of the Morning Lord forbidden, a curfew enforced, all must bow to her Reeve. And every young woman? Inducted into her “Society of Vallaki's Maidens” — loyalty by marriage or worse.They walked the scorched town to the crackle of funeral pyres, then turned into Blinsky's Toys, where horrors wore porcelain smiles. Gadof Blinsky, a jester with a monkey named Piccolo, sang his eerie line: “Is no fun, is no Blinsky!” They found a doll identical to Ireena Kolyana — Strahd's stolen love. Blinsky confessed he made dozens for Izek Strazni, the Baron's monstrous enforcer, who always wanted more. The party left with the doll and an unease that clung like a damp shroud.At the looted manor, they found the Baron's son Victor's hidden attic lab. The door's Glyph of Warding nearly dropped Sören, but inside they found more grim trophies: animated cat skeletons, mannequins facing the wall, and a broken teleportation circle — an escape gone wrong. A dead end — yet the footprints in the scorch marks said someone had tried.Next, they dug up Miloj's grave and learned the bones of Saint Andral had been sold to Henrik van der Voort. At his coffin shop, they found the crates cracked open, dirt scattered — and Henrik himself, torn to ribbons, his entrails smeared across the walls and ceiling. They cut off his head like a butcher dressing a pig and took it as proof, though no bones remained.At dawn, they rode with the Martikovs' wine wagon to Krezk. Sören, ever devout but unhinged, flayed the flesh from Henrik's skull on the road. The Martikovs threatened to dump the barrels if the barbarity didn't stop — until three peasants begged for silver to fight werewolves. In moments, they revealed their fur and fangs. The Martikovs fled with the wine, yelling for the party to run. But the adventurers stood their ground: blades flashed, holy power sparked, and two beasts fell before the last vanished into the mists.Saint Andral's bones are lost. Lady Wachter rules in Strahd's name. The Count's invitation still waits on a table set for guests who haven't yet come. And the mists? They watch everything.Subscribe to follow every step deeper into Barovia's throat.
What if your kitchen could be the starting point for personal liberation?This week on Vedge Your Best, Chef Day Radley joins Michele to talk about how cooking plant-based isn't just about what's on the plate—it's about reclaiming agency, aligning with your values, and discovering what's possible in midlife and beyond.Founder of The Vegan Chef School in London, Day shares how a pink flyer at a protest changed her life, why she created one of the UK's first plant-based chef training programs, and how so many of her students are reinventing themselves through food.Whether you're a seasoned vegan, newly plant-curious, or simply wondering if it's too late to learn something new—this episode will meet you right where you are.In this episode:How food choices reflect personal powerWhy midlife is the perfect time to start something newWhat Day teaches her students beyond just recipesHow vegan cooking is gaining ground in the private chef worldThe unexpected creative advantage of British food cultureWhy Day refuses to count calories—and what she teaches insteadLearn more about Day Radley and The Vegan Chef School:Website: www.theveganchefschool.comInstagram: @theveganchefschoolSubscribe and review Vedge Your Best wherever you listen to podcasts.It's never too late to Vedge Your Best.Subscribe & Review:If you enjoyed this episode, please subscribe and leave a review on your favorite podcast platform. Your feedback helps us grow and share the message of plant-based living with more listeners.For more information, to submit a question or topic, or to book a free 30 minute Coaching session visit micheleolendercoaching.com or email info@micheleolendercoaching.com Music, Production, and Editing by Charlie Weinshank. For inquiries email: charliewe97@gmail.com Virtual Support Services: https://proadminme.com/
The NRL Sunday panel of Andrew Moore, Luke Lewis, John Gibbs and Michael Carayannis discuss the playing future of Victor Radley as well as the hot form of the Dolphins.
Hour 1 with Joe Starkey: Who is to blame for the Pirates disaster this season and the last 5+ years? Since 2019, the Pirateshave spent $1.2 billion less than the Dodgers and $200 million less than the Brewers, according to Buster Olney on PTI. Does making Donny Kelly the manager change anything for the Pirates? The Pirates have fired game planning and strategy coach Radley Haddad.
Does making Donny Kelly the manager change anything for the Pirates? The Pirates have fired game planning and strategy coach Radley Haddad. Was Haddad giving Shelton advice on how to make decisions? The Pirates game plans relied too much on analytics.
My guest on this episode is Derek Radley, head coach of the Oregon Women's Golf Team. We spoke about his team's victory at the Big 10 Championship and their run at a national championship this season at Omni La Costa. Derek Radley - Oregon Women's Golf The Back of the Range - All Access Subscribe to The Back of the Range Subscribe in Apple Podcasts and SPOTIFY!Also Subscribe in YouTube, Google Play , Overcast, Stitcher Follow on Social Media! Email us: ben@thebackoftherange.comWebsite: www.thebackoftherange.com Voice Work by Mitch Phillips
Meet Carl Radley aka Catalan Carl. Carl runs the highly successful warrior weightloss podcast and has recently achieved 1 year alcohol free. Carl joins us for the first but not the last time as he joins us as a new host! Listen in to his journey! Hosted on Acast. See acast.com/privacy for more information.
The Sunday Triple M NRL Catch Up - Paul Kent, Gorden Tallis, Ryan Girdler, Anthony Maroon
Tony Squires is joined by Nathan Hindmarsh, Wade Graham, and Nathan Hindmarsh on Triple M Saturday Scrum as they put their heads together to discuss the weekend of footy so far. The boys break down the Roosters and Storm big victories on ANZAC Day and chat to Roosters star Victor Radley. Plus, the latest on the NRL expansion plans with Perth looking to be set to be taking the field in 2027. Plus, Brent Read gives us the latest mail and Believe It Or Not returns and we've got Tony’s Quiz.See omnystudio.com/listener for privacy information.
Tony Squires is joined by Nathan Hindmarsh, Wade Graham, and Nathan Hindmarsh on Triple M Saturday Scrum as they put their heads together to discuss the weekend of footy so far. The boys break down the Roosters and Storm big victories on ANZAC Day and chat to Roosters star Victor Radley. Plus, the latest on the NRL expansion plans with Perth looking to be set to be taking the field in 2027. Plus, Brent Read gives us the latest mail and Believe It Or Not returns and we've got Tony’s Quiz.See omnystudio.com/listener for privacy information.
While Spencer is under evaluation in Radley, she learns information from employee, E. LAMB (Mich's mind was BLOWN). Wilden is ALIVE with no apparent injuries but is seeking his car back. Aria approaches Byron for help in getting Ezra a job back in teaching (snoozefest) and Emily meets Olympic gold medalist swimmer Missy Franklin, which might just be one of the cringiest scenes ever. Any and all questions please email weareliarspod@gmail.comLeave us a voice message at (631) 600-3916Check out Happenstance with Jyo & SamThank you to Kate for this week's break message!Let's Connect: Instagram, YouTubeMore Betty Content hereTotal Betty Merch hereJoin our Patreon! Music by: Anthony ViccoraProduced and Edited by: Total Betty Podcast NetworkSnail Mail:PO BOX 553Centereach, NY 11720 ★ Support this podcast on Patreon ★
Spencer finally drops the Toby bomb on the girls, but Emily's in full-on denial mode. After finding Toby's body (which Michelle REFUSES to believe he's dead) Spencer spirals so hard she ends up in Radley. Meanwhile, Aria plays accidental babysitter, and Hanna's dealing with Widlen's car in her garage. Any and all questions please email weareliarspod@gmail.comLeave us a voice message at (631) 600-3916Thank you to Kate for this week's break message!Let's Connect: Instagram, YouTubeMore Betty Content hereTotal Betty Merch hereJoin our Patreon! Music by: Anthony ViccoraProduced and Edited by: Total Betty Podcast NetworkSnail Mail:PO BOX 553Centereach, NY 11720 ★ Support this podcast on Patreon ★
In this episode, Eric Goldstein and Irving Ortiz Sit down with GTS Youtube Legendary Heavyweight Champion, Radley Belmont. We talk about Fenix debuting for WWE, as well as the craziness that has gone down in his career, including an "unofficial" title change at Denny's!Please stay up to date with everything going on in the community, Subscribe to our website at Respectthecombat.com to keep up to date with all the news and latest episodes of RTC that are being released!
Victor Radley shares with us his journey towards becoming a two time premiership winning player and England international , lessons learned from different coaches and leaders, builds us the ultimate team mate, talks about talking from the heart as a leader, his passion for the game, his club and his decision to represent England , how Shaun Wane made him learn the anthem and much more . Please share, like , comment and looks out for our shorts on social or whole video episode on YouTube . Thanks for listening and thanks to Victor for genuinely sharing little lessons and nuggets of gold that will helpDifferent people in different ways.
On this episode I chat with Boston artist RADLEY about his latest single VACATE.Follow the showwww.instagram.com/thesundaynightarmywww.twitter.com/sundaynightarmywww.facebook.com/thesundaynightarmylinktr.ee/thesundaynightarmyThe Sunday Night Army is an entertainment podcast that features Billboard and Grammy nominated, top 10 artists with in depth interviews within the music series episodes. The show also delivers interviews with celebrities, actors, and artists with extra entertainment news episodes focused on celebrity stories, gossip, hot take opinions and rumors. Covering Grammy, Oscars, MTV awards and The Eurovision music contest are just some of the special music episodes available. In the Music Series episodes you will find top country, hip hop, indie, pop, r&b, rap, dance and electronic artists from all over the world. The show prides itself on being a music discovery tool that showcases indie artists straight to your Spotify playlist and if you want them all in one spot follow the Top Indie Playlist on Spotify for all the top artists songs that have been featured on the show for free. Follow the show and download the mp3 to listen later. Check out the YouTube channel for music and entertainment extras. Sometimes I discuss Kanye, Joe Rogan and Kim Kardashian and sometimes I talk life experiences and arts and entertainment and Queen. Depends of what is happening in the world. Support top indie artists and podcast by liking and sharing. I'm not Zane Lowe but I do interview amazing artist. Let the music play.
- Download Hitwicket Cricket Game 2024 - https://playhitwicket.go.link/aVgmJ Be the Owner, Coach and Captain of your own Cricket Team | The Ultimate Strategic Cricket-Manager Experience | Not a fad. No ads.- The Best Cricket Stories - Daily! - https://bestofcricket.substack.com/- Get an exclusive 15% discount on Saily data plans! Use code 'goodareas' at checkout. Download Saily app or go to:https://saily.com/goodareas-This episode of Red Inker talks about match-fixing in the UAE. To do that, we brought on the man who was on the first Red Inker, Paul Radley. We talk about UAE cricket, fixing, Pakistan, World Cup qualifiers, milk and the story of a player who disappeared mid-tournament.-To support the podcast please go to our Patreon page. https://www.patreon.com/user?u=32090121. Jarrod also now has a Buy Me A Coffee link, for those who would prefer to support the shows there: https://www.buymeacoffee.com/jarrodkimber.Each week, Jarrod Kimber hosts a live talk show on a Youtube live stream, where you can pop in and ask Jarrod a question live on air. Find Jarrod on Youtube here: https://www.youtube.com/c/JarrodKimberYT.To check out my video podcasts on Youtube : https://youtube.com/@JarrodKimberPodcasts-This podcast is edited and mixed by Ishit Kuberkar, he's at https://instagram.com/soundpotionstudio & https://twitter.com/ishitkMukunda Bandreddi is in charge of our video side.
Podcast de la pasada emisión del 26/01/2025. Volvemos con nuestro programa junto a Agustín Lara, Espartanos del cine, David Larrad de Cinemascomics, y Sergio Reina. Hoy os hablamos de El Agente Nocturno, Definitivamente Quizás, Los Radley, Erase una vez el Oeste, Hechizados, El juego del asesino, El juego del Calamar 2 y por supuesto mucho más... Y por supuesto las mejores noticias de cine de la semana. Música de los títulos finales by RomanSenykMusic
Join us as we chat with Radley Raven of The Oppenheim Group. Radley is a PNW native and a good friend—we are looking forward to sitting down with him to cover the state of San Diego's housing market, buyer trends, investment opportunities, and other hot topics. Connect with us here: Instagram: https://www.instagram.com/urbanashteam Facebook: https://www.facebook.com/urbanashteam LinkedIn: https://www.linkedin.com/company/urbanashteam Twitter: https://twitter.com/urbanashteam Website: http://www.urbanash.com Connect with Radley Email: radley@ogroup.com Website: https://ogroup.com/agents/radley-raven/ Instagram: https://www.instagram.com/radleyraven
In this episode, Chris and Radley dive into the intricacies of mapping out a fat loss phase and how to make your progress as predictable as possible. Radley shares his personal journey of losing nearly 30kg, offering real-life insights into setting up a calorie deficit and sticking to it. They discuss how to manage expectations, adjust your plan as needed, and the key factors that determine how quickly you can lose fat. Tune in for practical advice and first-hand experience on what it really takes to shed weight effectively!
This week we're joined by the #1 Fan of Jace Beleren, Radley! He's here to talk to us about the enigmatic wielder of mysteries, including delving into some of his current motivations in the story and some larger themes that surround one of Magic's longest running characters. If you don't follow Radley online, you can find him at @SpaceBeleren on Twitter, or follow his Vorthos blog at wielderofmysteries.tumblr.com. Radley's extensive knowledge of Jace means you'll see more of him on the podcast in the future as the narrative moves towards a showdown with the iconic blue planeswalker. If you'd like to support the podcast and get access to our Discord server where we're talking all things Duskmourn and looking forward to the announcement of future sets, you can do so at Patreon.com/TheVorthosCast! Every member at the $1 a month tier gets access to the Discord and early episode releases, and for $3 a month members can listen to us record the show live!
Este viernes llega a los cines 'La infiltrada', dirigida por Arantxa Echevarría y protagonizada por Carolina Yuste y Luis Tosar. Con los tres hablamos de este thriller sobre la agente Aranzazu Berradre Marín, pseudónimo de una policía nacional que pasó ocho años camuflada en el Comando Donostia, y consiguió su desarticulación.La sustancia tras su paso por el Festival de Cannes, Premio al mejor guion, por San Sebastián, Toronto, donde se llevó el Premio del Público y Sitges llega ahora a salas y a De Película. La sustancia dirigida por Coralie Fargeat, protagonizada por Demi Moore, es de esas historias que consigue que nos demos cuenta que los avances científicos pueden plantearnos un problema, aunque venga a solucionarlo. Fue un héroe dentro y fuera de las pantallas, el documental Super Man la historia de Christopher Reeve es una prueba evidente. Una historia que nos va hacer llorar, que nos engancha y emociona desde el primer minuto.Otras tres películas en las que nos detenemos son: The apprentice, el biopic de Donald Trump dirigido por Ali Abbasi, que llega a la gran pantalla después de pasar por la 77ª edición del Festival de Cannes. Robot salvaje, de los creadores de cómo entrenar a un dragón el viaje de una robot que naufraga en una isla deshabitada y debe aprender a adaptarse al duro entorno. Y los Radley, una historia de vampiros, basada en la exitosa novela de Matt Haig y dirigida por Euros Lyn.Todo esto además de somos cine, las mejores series con Pedro Calvo, ¡y muy atentos a De película responde con Carlos Brioso!Escuchar audio
In this episode, Chris teams up with Radley to talk about the best strategies for beginners at the gym who are trying to lose weight. They break down where you should invest your time and energy for the greatest results, sharing their top tips for maximizing your efforts. From essential exercises to nutrition tweaks, they highlight the areas that offer the most bang for your buck, so you can see real progress without wasting time. Tune in to discover how to get started on your fitness journey with a smart, effective approach!
Lisa Vandever is an organizer and activist with over 30 years of experience in media, communications, arts and events. A lifelong Democrat, she is a co-leader of the progressive group, Indivisible Rahway, and an active member of Fair Ballot Alliance NJ and OneNJ7. An enthusiastic Garden Stater by way of Oregon, Chicago and Brooklyn, she has been happily settled in Rahway, NJ for two decades with husband, Alan, and two ginger tabbies, Clive and Radley. Everyone who is interested in the 2024 U.S. election, getting involved in local politics, and activism will learn a lot from this discussion that begins focused on Rahway and its greater region. What did co-hosts Robin Renée and Wendy Sheridan learn this past fortnight? Wendy took in a couple of lofty facts about the weight and density of clouds while Robin attempted Gen Alpha slang. With too much going on to be neatly broken into headlines and deep dives, news items include Hurricane Helene and numerous weather disasters around the world, a lawsuit by members of the Haitian community in Springfield, Ohio against Donald Trump and JD Vance, Chappell Roan's non-endorsement of Kamala Harris, the Rahway Library roundup, Rudy Giuliani's disbarment, the new haka world record, and much more. In Why Is This Awesome?, Wendy and Robin reflect on the health benefits of arts practices (and get side-tracked by The Church of the SubGenius). Wendy nominates Reverend Kat Irwin for Lefty of the Week. Things to do: Register to vote or confirm your voter registration today. Get active with Indivisible and learn more about Indivisible Rahway. Help democratic victories with Swing Left. Help get out the vote with Mobilize. Learn more about the Fair Ballot Alliance. Listen to Episode 144 featuring Lisa Vandever, "20 Years of Cinekink." Watch "New Zealand reclaims world record for largest mass haka." https://www.youtube.com/watch?v=FnOhDX9QAFk
Radley “Snake Eyes” Da Silva is a professional mixed martial artist and the Battlefield Fight League Featherweight Champion. Radley is coming fresh off of a beautiful spinning wheel kick KO victory at BFL World War 2, and is eyeing a debut in the UFC. We discuss His start in martial arts, fight camp preparation, and the history of Capoeira. This was a fascinating conversation with one of Canada's top MMA featherweights today.Please leave a review, subscribe, like, share, and comment if possible. It really helps to grow the show!https://www.instagram.com/radley_dasilva?igsh=eHdjNnY0dXYzMHdkContact/Support The Show:Website: ejjp.showInstagram: https://www.instagram.com/theeverydayjiujitsupodcast/TikTok: https://www.tiktok.com/@ejjpodEmail: ejjpod@gmail.com On Guard Online Academy: https://onguardbjj.com/p/online-academy Zara Can Do Jiu Jitsu! https://books.friesenpress.com/store/title/119734000253392052/Matt-Kwan-Zara-Can-Do-Jiu-Jitsu%21 The Everyday Jiu Jitsu Podcast Store: https://my-store-ee3230.creator-spring.com/ Make a donation to my PayPal account: matt@onguardbjj.com
The Sunday Triple M NRL Catch Up - Paul Kent, Gorden Tallis, Ryan Girdler, Anthony Maroon
James Graham, Blocker Roach, James Hooper & Ben Dobbin jump in to recap all the action from week 2 of finals! We talk the coaching futures of Anthony Seibold & Todd Payten, plus we explain why Wayne Bennett can save Josh Schuster's career!See omnystudio.com/listener for privacy information.
James Graham, Blocker Roach, James Hooper & Ben Dobbin jump in to recap all the action from week 2 of finals! We talk the coaching futures of Anthony Seibold & Todd Payten, plus we explain why Wayne Bennett can save Josh Schuster's career!See omnystudio.com/listener for privacy information.
The Daily Quiz - Art and Literature Today's Questions: Question 1: Which book contains the character 'Arthur 'Boo' Radley'? Question 2: In which book series does 'Severus Snape' appear? Question 3: The painting "Beheading of Saint John the Baptist" by Caravaggio is a part of which art movement? Question 4: Which author wrote 'The Lady of the Camellias'? Question 5: Which of the following is NOT a type of art commonly associated with the Renaissance? Question 6: Which author wrote 'Sophie's World'? Question 7: In which of these books does 'Alice in Wonderland' appear? Question 8: Which book contains the character 'Binx Bolling'? Question 9: Which book contains the character 'Charlie Marlow'? This podcast is produced by Klassic Studios Learn more about your ad choices. Visit megaphone.fm/adchoices
Eric Radley's last known communication with his family was on February 9, 2022, while he was in Palos Verdes Estates, California. At the time of his disappearance, he was transient and known to panhandle in the Los Angeles area. Originally from Rockland, Maine, he has also lived in Oregon and the Boulder, Colorado area in the past. Despite his disappearance, Radley's family did not report him missing for over two years due to inconsistent contact he had with his family. There are few details available in his case. ***Surprise ending -We help the family actually find Eric live during the broadcast! --- Support this podcast: https://podcasters.spotify.com/pod/show/locatingthelost/support
Eric Radley's last known communication with his family was on February 9, 2022, while he was in Palos Verdes Estates, California. At the time of his disappearance, he was transient and known to panhandle in the Los Angeles area. Originally from Rockland, Maine, he has also lived in Oregon and the Boulder, Colorado area in the past. Despite his disappearance, Radley's family did not report him missing for over two years due to inconsistent contact he had with his family. There are few details available in his case. ***Surprise ending -We help the family actually find Eric live during the broadcast! --- Support this podcast: https://podcasters.spotify.com/pod/show/locatingthelost/support
In the next few months, heat waves, droughts, thunderstorms, and hurricanes will wreak havoc on regions around the world. Climate scientists say these events are becoming more extreme and dangerous thanks in part to the changing climate. For example, the National Oceanic and Atmospheric Administration's outlook for the 2024 hurricane season, which just started June 1, anticipates an exceptionally high number of storms this year. So, why are extreme weather events worsening? How is climate change contributing to this development? And what measures are being taken to adapt to this new reality? This week host Bill Loveless talks with Radley Horton about the outlook for extreme weather events across the globe this summer, and why the intensity and severity of them is expected to increase. Radley is a professor at the Columbia Climate School, where he teaches and researches climate extremes, risks, impacts, and adaptation. He was a convening lead author for the United States' Third National Climate Assessment, and he is currently a principal investigator for NOAA, focusing on climate risk in the urban U.S. Northeast.
Hello Podwalkers, and welcome back to the Goblin Lore Podcast! All three hosts are back for the long awaited discussion on the Story from Thunder Junction. For much more in depth analysis of each episode we highly recommend checking out our friends The Vorthos Cast, while we look at higher level themes, story direction, the metaphysics of omenpaths and of course Uncle Breeches and Uncle Malcolm. We also want to point people to the You Tube video hosted by Kathleen from LRR and includes Michelle Rapp, Radley, and Alison Luhrs about Jace and his presentation in story!We also finally have a Linktree with all of our discounts/resources____________________________________________As promised, we keep Mental Health Links available every episode. But For general Mental Health the National Alliance on Mental Illness (NAMI) has great resources for people struggling with mental health concerns as well as their families. We also want to draw attention to this article on stigma from NAMI's site.If you're thinking about suicide or just need someone to talk to right now, you can get support from any of the resources below. National Suicide Prevention Lifeline: 988 Veteran's can Press 1 at anytime to be taken to the Veteran's Line Crisis Text Line: Text HOME to 741-741 International suicide hotlines: A comprehensive resource list for people outside the US. IMAlive: Click Chat Now to access a live online network of volunteers through instant messaging. TrevorLifeline, TrevorChat, and TrevorText (LGBTQ+ crisis support): 1-866-488-7386, or text “Trevor” to 1-202-304-1200 Trans Lifeline (US): (877) 565-8860____________________________________________Opening and closing music by Wintergatan (@wintergatan). Logo art by Steven Raffael (@SteveRaffle)
Jace is divisive! Is he arrogant and uninteresting, or is he a jarringly friendly horse boy? The answer is both. We sat down with Alison Lührs, author of the Ixalan stories and the Outlaws of Thunder Junction epilogues to talk about Jace the character, and what makes him tick. Kathleen hosts Michelle Rapp and Number 1 Jace expert Radley as an expert Vorthos panel. This podcast is sponsored by Card Kingdom. Ordering from Card Kingdom? Tell them “LRR sent me, button please!” for a one inch button with a Magic goof on it. http://cardkingdom.com/EDSC Guests: Alison Lührs: Magic Story Author and Jacexpert Twitter - https://twitter.com/alisontheperson Destiny 2 Narrative Director Radley: Number 1 Jace Beleren Fan and Jace expert Twitter - https://twitter.com/spacebeleren Tumblr - https://www.tumblr.com/wielderofmysteries Helper on MTGLore.com Michelle Rapp: Old Lady of Lore, Color Pie Baker and Jace Analyst Twitter - https://twitter.com/kilnfiendpotter Artist, Writer and Harassed Young Mother Support LRR: http://patreon.com/loadingreadyrun Merch: https://store.loadingreadyrun.com Discord: https://discord.gg/lrr Twitch: https://www.twitch.tv/loadingreadyrun Check out our other channels! Video Games: http://youtube.com/LRRVG Tabletop: http://youtube.com/LRRTT Magic the Gathering: http://youtube.com/LRRMTG Comedy: http://youtube.com/LoadingReadyRun Streams: http://youtube.com/LoadingReadyLive #Magic #TTC #lrrmtg
Jace is divisive! Is he arrogant and uninteresting, or is he a jarringly friendly horse boy? The answer is both. We sat down with Alison Lührs, author of the Ixalan stories and the Outlaws of Thunder Junction epilogues to talk about Jace the character, and what makes him tick. Kathleen hosts Michelle Rapp and Number 1 Jace expert Radley as an expert Vorthos panel. This podcast is sponsored by Card Kingdom. Ordering from Card Kingdom? Tell them “LRR sent me, button please!” for a one inch button with a Magic goof on it. http://cardkingdom.com/EDSC Guests: Alison Lührs: Magic Story Author and Jacexpert Twitter - https://twitter.com/alisontheperson Destiny 2 Narrative Director Radley: Number 1 Jace Beleren Fan and Jace expert Twitter - https://twitter.com/spacebeleren Tumblr - https://www.tumblr.com/wielderofmysteries Helper on MTGLore.com Michelle Rapp: Old Lady of Lore, Color Pie Baker and Jace Analyst Twitter - https://twitter.com/kilnfiendpotter Artist, Writer and Harassed Young Mother Support LRR: http://patreon.com/loadingreadyrun Merch: https://store.loadingreadyrun.com Discord: https://discord.gg/lrr Twitch: https://www.twitch.tv/loadingreadyrun Check out our other channels! Video Games: http://youtube.com/LRRVG Tabletop: http://youtube.com/LRRTT Magic the Gathering: http://youtube.com/LRRMTG Comedy: http://youtube.com/LoadingReadyRun Streams: http://youtube.com/LoadingReadyLive #Magic #TTC #lrrmtg
Radley Balko is the guest today as we discuss the Right's efforts to retcon George Floyd's murder and Derek Chauvin's responsibility in a "documentary" from Alpha News, The Fall of Minneapolis. We walk through some of the debunks together, and chat about the broader systemic circumstances that lead for calls of police reform. Radley has done an absolutely incredible series covering this in meticulous detail on his Substack (linked below as well). Be sure to check it out and subscribe; supporting independent journalism is critical! The retconning of George Floyd Part 1 - Part 2 - Interim Update/Response to Coleman Hughes - Part 3 Are you an expert in something and want to be on the show? Apply here! Please please pretty please support the show on patreon! You get ad free episodes, early episodes, and other bonus content
We jump ahead five years and find things are very different in Rosewood. We discuss the ramifications of Spaleb, the hot new hotel in town, Aria's need for secret relationships, Fitz's very concerning visit to Columbia, Ali's turn to a conservative housewife and try to decipher what political party Mona is lobbying for.Episode 83 content warnings: transphobia, homophobia, abuse, drugs, gaslighting, racismSend your podcast or show questions to our inbox at deadendspcast@gmail.com.Find all of Emily's links here: https://linktr.ee/emilypyleFind all of Brenton's here: https://linktr.ee/brentonpyle
Listen in as we welcome Delaney Del Mundo, a veritable goldmine of e-commerce expertise with a rich background from Walmart to the pulsing beat of TikTok Shop and the competitive arena of Amazon. Our conversation traverses her journey from the sunny streets of Los Angeles to the pioneering days at Walmart.com post their Jet acquisition. Delaney is now the Director of the Amazon strategy team at Vendo, where she masterfully balances profit and loss management, SEO support, and listing optimization. As we explore her current role, you'll discover the ins and outs of her approach to fostering brand success across diverse marketplaces. Tune in to hear Delaney shed light on the complexities of affiliate networks and content-creator partnerships that can make or break a brand's profitability. With the ever-evolving landscape of e-commerce, we tackle TikTok Shop's growing influence on content strategies, emphasizing the critical shift from keywords to engagement. Delaney also provides valuable insights into Amazon's new inventory fees, offering strategic advice for navigating these changes without sacrificing the bottom line. The conversation pivots to a holistic view of business health, focusing on the vital lifetime value to customer acquisition cost ratio. In our discussion, Delaney takes us through the intricate process of using Amazon's Search Query Performance, revealing how strategic analysis can lead to improved visibility and sales. By leveraging tools like Helium 10's Cerebro and Market Tracker 360 for competitor analysis tools, she unveils techniques to stay ahead in the competitive e-commerce landscape. Delaney's enthusiasm for these tools' potential to revolutionize market analysis and her anticipation for future enhancements are infectious. Whether you're a seasoned seller or just starting, this episode is packed with strategies to propel your brand forward in the dynamic world of selling on Amazon. In episode 544 of the Serious Sellers Podcast, Bradley and Delaney discuss: 00:00 - Strategies for E-Commerce Success 04:14 - Strategic Amazon Management and Planning 10:32 - Walmart Marketplace vs. Walmart Stores 13:09 - E-Commerce Strategies and Amazon Inventory Fees 20:58 - Search Query Performance for Sellers 21:09 - Search Query Optimization and Market Analysis 26:16 - Market Analysis Tools and Travel Tales 28:04 - Utilizing Time Tracker for Competitive Advantage 32:00 - Maximizing Brand Visibility and Cross-Sales 36:05 - Upcoming Event in Manila ► Instagram: instagram.com/serioussellerspodcast ► Free Amazon Seller Chrome Extension: https://h10.me/extension ► Sign Up For Helium 10: https://h10.me/signup (Use SSP10 To Save 10% For Life) ► Learn How To Sell on Amazon: https://h10.me/ft ► Watch The Podcasts On YouTube: youtube.com/@Helium10/videos Transcript Bradley Sutton: Today we've got an industry expert with a lot of experience on Walmart, TikTok shop and Amazon who's gonna be giving us tons of cool strategies, including some that no one has ever talked about on this show before. How cool is that? Pretty cool, I think. Sellers have lost thousands of dollars by not knowing that they were hijacked, perhaps on their Amazon listing, or maybe somebody changed their main image or Amazon changed their shipping dimension so they had to pay extra money every order. Helium 10 can actually send you a text message or email if any of these things or other critical events happen to your Amazon account. For more information, go to h10.me/alerts. Bradley Sutton: Hello everybody and welcome to another episode of the Serious Sellers podcast by Helium 10. I'm your host, Bradley Sutton, and this is the show that's completely BS free, unscripted and unrehearsed organic conversation about serious strategies for serious sellers of any level in the e-commerce world. And now we are having for the first time in the show, Delaney. Welcome to the show. Delaney: Thanks, Bradley, happy to be here. I think it's long awaited on my side, so glad to be joining you today. Bradley Sutton: Yes, yes, Now we first met at least you know, I've known about you because we've worked with Vendo a lot in the past, and I think I met you first at the maybe in Puerto Rico, at the billion dollar seller summit, and I looked across the room. I was like she looks like a white flip like me, which, for those who don't know us, half Filipino and half American, and that's what I am. I don't look like it. She does, and so I was like are you just what Filipinos do? Like? There's that Jokoy's joke where they're like oh yeah, my mom was Filipino when she sees somebody. But I did that exact same thing. I'm like Filipino, American. And she's like, yep, I'm like, oh, I could. Then me too. And anyways, we bonded there and I was like all right, a fellow Filipino American in the Amazon world, we got to have you on the podcast. So no, that's not the reason why I had you on the podcast. I heard from your boss that you are an A player and know your stuff and I'm like that's the kind of person we want on the show. But anyways, Delaney, enough about me and my rambling here. Let's just start with where I mean we met Puerto Rico, but where in the world are you right now? Where do you live? Delaney: Yes, Bradley, I'm out in Los Angeles, so actually not too far away from you today. But speaking of the Filipino American, yes, you're right, it seems like my mom's genes might be stronger than your Filipino side. I got the Sinigang and the Adobo in the fridge. Don't worry, I'm more than I think. Bradley Sutton: Yes. There we go. Delaney: But yes, I'm out in LA. Bradley Sutton: Awesome, is that where you were born and raised? Delaney: Yep, born and raised in LA, lived for a few years out in New York but made my way back here. So, plans, where do you live? In New York? I lived in the city for a few years and then also in the upstate New York area, so Nice. Bradley Sutton: I lived in Brooklyn myself for a couple years. Where'd you go to high school? In LA? Delaney: High school. I went to Burroughs High School out in Burbank. Bradley Sutton: In Burbank? Okay, nice. And then how about college? Delaney: College, Hamilton College in upstate New York. Bradley Sutton: So a really very rare that somebody gives me a college or university I have never, ever heard of. Delaney: Yeah, there were 1800 kids in the entire school. So super small community, but small and tight. Bradley Sutton: Well, what do you study? Delaney: I studied economics. Bradley Sutton: Interesting Now, when you graduated, did you work at all into there, or did you already find e-commerce by that time? Or what's your journey to e-commerce like? Delaney: Yeah, so I actually got my start over on the Walmart side of the business, so working for Walmart.com as soon as Walmart had acquired Jet. So I was part of that group of individuals and then found my way on the brand side for a few years working at Walmart. Bradley Sutton: What did you do at Walmart? Delaney: So you might have told me that, but I forgot it. No, no, no, I managed the beauty category there. So on the dot-com side worked closely with the store merchants and grew the beauty channel. Bradley Sutton: Interesting, okay, and then how did you get to the Amazon side of things? Delaney: Yeah. So then from there, ended up shifting over to the brand side. For a few years worked for a beauty brand and at that beauty brand managed all their retailer.com channels, so Zulily, eBay, Walmart.com, Amazon.com, etc. So a bit more full circle. And now here at Vendo, leading, of course, the Amazon team as well as TikTok shop, which is one of our newer channels that we launched just a few months ago now. And then, of course, as you know, Bradley, you've had some of our Walmart.com teammates on the podcast as well. Bradley Sutton: Okay, and then what do you specifically do, like what's your specialties? I guess what's your daily? I know actually you actually do a podcast as well, but outside of the podcast, what are you doing for clients? Delaney: Yeah, so I'm the director of Amazon strategy, so I lead our team of account strategists here. But in terms of what Vendo does everything from P&L and forecast management towards direct management of the Amazon channel, managing advertising, marketing etc I'm more on the strategic side. So a lot of what you would look at from listing optimizations, SEO support, ranking, impact and really just understanding what strategies were implementing to hit brands top line and bottom line goals, both on the three-piece side and our one-piece side of the business through vendor central. Bradley Sutton: Awesome, awesome. All right, we're going to start broad here and then go narrow as we go on. But you know, since you have, you know, your company and you yourself have dabbled, I guess you could say, in a lot of different marketplaces. Be it, you know, amazon, Walmart, TikTok shop is kind of like the top three. What's just your state of the union in 2024 about the trajectory of each of these? Are all still going up. Is one skyrocketing over the other? Is one of them going down, one of them staying flat? What's your outlook for this year? Delaney: So I think, as far as trajectory, TikTok shop has the greatest potential Just being. Their affiliate network is so strong and the platform itself is extremely simplified, so it's not hard for a lot of sellers to join TikTok shop right now, and just in terms of their affiliate network. We obviously know that creator connections on the Amazon side has been in beta for quite some time, but I think TikTok shop has the upper hand when it comes specifically down to affiliate, just because of the ease of the platform and the fact that you can set these targeted collaborations per item, per creator that you reach out to. So Vendo has an in-house influencer and affiliate team which we're able to leverage, of course, but that allows us to glean great insights on the targeted collaborations and the open collaborations on TikTok shop. Delaney: Amazon specifically, I mean we'll see. I think they're always on an upward trajectory, given the amount of data that they have access to and just as far as shipping and logistics, they're always ahead of the curve there. But we have to look out for specific categories. If we look at platforms like Temu, which I know generated a ton of buzz after the Super Bowl with how much they're investing in different ads, Fashion categories, we know that Amazon referral fees are dropping in some of those categories. So we'll see. Right, I think Amazon's going to probably have to take some action across categories if Temu starts to undercut price and we'll see if Amazon also starts matching there. Delaney: And then Walmart.com is a silent killer. I mean, they have their stores that they're able to leverage. So with their store specifically, that opens up a ton of opportunity. I think that oftentimes a lot of Walmart.com sellers don't realize that if they are, or if they have the potential to sell on the one-piece side of the business, that opens up a whole new avenue with online pickup and delivery. And many times Walmart.com sales are grossly underreported because unless you're investing in to illuminate, you don't see those OPD sales naturally. So you might think the channel is smaller than it is, but it's really larger than what it appears to be on paper, just given the level of data that Walmart actually has versus what it discloses. Bradley Sutton: All right, I know you're a little bit out of the Walmart game, but I'm going to ask you a Walmart-specific question because I just want to see how relevant this is. This is something that I've been telling people, but my experience is about six, seven years old now. So I used to work for this company that does supplements and they're kind of like a famous company. They would do infomercials and things like that and I was their sales manager and people don't understand the size of Walmart brick and mortar because it was like, you know, like I was so proud of myself, I grew their Amazon sales from like $500,000 a year to like $3 million. I would have Walmart PO. That was for 20 SKUs, by the way. I would have Walmart POs for their one SKU that were like in the one to $2 million, just because of how many stores you know Walmart has, etc. So it was like it dwarfs Amazon, you know, unless you're like a huge whale on Amazon. Now, that being said, like what I, a couple of things I did was I started a couple brands or not a couple of brands a couple of products on the brand on Amazon, and then I moved it to Walmart. First of all, we already had a somewhat of a relationship with Walmart and then Walmart.com buyer, you know saw that I was dominating one of the subcategories and they're like all right, let's bring this I don't remember what it was called, but it's kind of like what Amazon calls vendors, a vendor central or something, where it's like, hey, we'll buy this from you, so that's shipped and fulfilled by Walmart because it's doing well. And they're like cool. Bradley Sutton: And then they're like hey, it started doing well there. And they're like, hey, let's take this and let's add this to brick and mortar. And that's when, obviously, you know, sales blow up. Now For me that's what I tell people of that story about like, how, why? Even though maybe if you just start something on Amazon or Walmart, you know sales could be 10 to 150 to one Amazon or Walmart. But the reason to start on Walmart is if you start, you know, making some waves, you can start selling to Walmart and then potentially, you can just get in front of a buyer because you can't, you know, just come in off the street and say, hey, I've got this cool new product, you know, would you just put it in Walmart brick and mortar? You know, unless you've got connections, is that still valid in 2024? Like is that kind of like the process that could potentially not guaranteed, obviously, but that could potentially happen. Delaney: Absolutely 100%. And I think that is sometimes what a lot of brands make a mistake with on Walmart.com or just in Walmart stores in general, is they go to Walmart stores too early. And if you go to Walmart stores too early then that really does a number to your brand from a profitability standpoint. So that's why Walmart marketplace is a great avenue for you to start, because you can even get Sam support, which is a strategic account manager on the Walmart three P side of the business who can help you and make sure that you're pulling those levers and in growing your brand on Walmart.com to go to stores. So yes, Bradley, 100% a great avenue to start. And looking at again just Amazon versus Walmart strategy, it isn't just let's go bring all of our Amazon's use over to Walmart, because both algorithms are getting a lot better from a pricing standpoint at identifying different prices. So we've seen pricing down to the price per ounce standpoint. So it doesn't even matter sometimes if you're launching completely different UPCs, they're still matching. So it's really important that before you launch on Walmart.com even if you've been selling on Amazon for quite some time you think about maybe differentiating different pack sizes or just different flavors of your product. That way there is a difference there that you can grow a completely new set of products. Bradley Sutton: Before we get to your specialty, which is Amazon, let's talk a little bit about TikTok shop. It's a different marketplace in that I've never sold in TikTok shop, so please feel free to correct me if any of what I'm saying is wrong, but to me it's different because it's not like something that you could do traditional keyword research. I know there's some tools and helium tents working on some things now that can analyze hashtags and things like that, but you don't really have control over what's necessarily indexed or getting to page one. It's like so just dependent on just the virality of something or a famous influencer showing it. Is that kind of what you see? It's kind of like completely hit or miss, where you have the least amount of control over your success. As far as on just regular TikTok shop, obviously you have control over how you advertise and how many impressions you get, but as far as just a post going viral and getting a lot of sales from it, do you feel like you have not as much control as on other platforms, or is that changed? Delaney: No, 100%. You're correct in that as well. I think that's why the affiliate network is so powerful, but is also. You need a defined strategy there. You need to know your exact demographic. You need to know which subset of creators you're looking to target, based on their engagement rate, their follower count, et cetera and you really need to do a deep dive into their content to make sure that they fit the brand, because you can reach out to as many creators as you want to through there, but at the end of the day, if they're not gonna generate sales from your brand, you're now giving away free samples and that could impact your bottom line. So I think yes as a whole. Definitely from a ranking standpoint, I think TikTok shop's going to evolve in that sense. When you're setting up items, there's specific keywords that they want you to be focusing on, but those are all of the benefit driven keywords or the main claims and the listings, so it doesn't appear that, from a ranking standpoint, those hold as much weight. It's literally how many pieces of content are you pushing out and how is the engagement of that content? So it is incredibly important that you have a solidified content strategy, and TikTok shop allows you to. There's like a get inspired section and you can see a bunch of content that's currently working on the platform that you could pull from in different categories and get ideas on how you can be capitalizing on that for your brand too. Bradley Sutton: Moving to Amazon. I'm not sure if you have experience in this much at all or if you've looked into it, but last night I for the first time, kind of like, took a deep dive into the new inventory placement fees that are coming. I was just seeing here and there, like some I don't know, I don't want to say horror stories but people are getting really scared, like, oh my goodness, my shipping is going to be 2x, mine's going to be 3x. I'm like what, for reals? So I went and what I did was I looked in my own account and by the time this episode is airing it's going to be in full effect. So I'm sure we'll know more. But I was like, yeah, there was a shipment that I had sent to one location only. I didn't choose to just, amazon had me do it. I guess it was like a hundred units of some coffin shelves, right, and it was like 77 bucks or something, because it was like shipping from San Diego to LA and so you know like it's obviously 77 cents per unit. And then I was looking all right in under the new world if I shipped to one location in California, which is obviously my preference, because it took probably a day to get there right. And it was cheaper. It was like a 68 cents per unit charge. So I was like, wait a minute, it is like double. You know what it is Like. Have you looked into this at all and started like thinking about for your clients, like what you're going to have to suggest to them to do or if they're going to have to change the way that they send replenishment? Delaney: Yeah, I mean most of them right now don't send to a single location, but it is very category dependent and so that's what we've seen. So for some categories specifically, there's actually a savings attached to it, but others, like yours, of course, Bradley, you're seeing a steeper charge there. So I think it does 100% matter and that's something in which we keep PNLs on an item level and are updating those PNLs whenever a new FBA fee is introduced, whenever a new inventory placement fee is introduced, just so we can understand the impact of some of these newer fees. But majority across the board, we are seeing increases due to the inventory placement fee. So it's just something that now a lot of our brands that do ship to a single location they're really going to have to evaluate whether that is worth it for their business or not 2024, what is different than a couple years ago or even then, then last year? Bradley Sutton: like what are your? You and your clients having to do a lot differently. There's a lot that's the same. Hey, keyword research is keyword research. Sure, I you know there's some people who might are predicting changes that might happen when Amazon rolls out new AI stuff. My personal opinion is that might, may or may not happen, and even it does happen. I still think traditional, like you know, keyword research and stuff is still going to be important, because you still have to let Amazon know what the product is. But, aside from speculation and stuff, just what are you having to do differently nowadays, whether it's advertising, whether it's listing optimization, whether it's a plus content, whatever that you weren't doing last year, maybe a year ago or two years ago? Delaney: The biggest change, I think, has just been the continued focus on profitability. I think that into last year as well, profitability was at the forefront of the business, where maybe a couple years ago it was more so focused on top line growth. But now really, as brands diversify their channel strategy, their understanding that, you know, with some rising Amazon fees, their bottom line maybe doesn't look as good as it did a couple years ago. And that's where, on the vendor side of the business, we're really looking at LTV to cat ratios, because a lot of our brands might be more hesitant to discount. Bradley Sutton: I know what that means, but explain it to everybody else out there. Delaney: Yeah. So LTV lifetime value, cat customer acquisition costs. So you want the LTV versus cat ratio to be healthy. A lot of agencies will probably tell you a three to one ratio is more so on the healthy side, which basically just means that what you're paying to acquire for a new customer, they're generating at least three times that rate in their overall lifetime value. In other words, they're coming back to repeat purchase from your brand. And I think that as we run promotions and we participate in some of these tent pull events, we're getting more and more pushback from brands who don't want to engage in, let's say, a Prime Day or a Black Friday, cyber Monday or any other tent pull moment that exists for their brand. But we're able to pull reports in which we analyze okay, how many new customers are we generating during these periods? And then for that cohort of new customers, what is their lifetime value in the next six, nine, 12 months? And in many cases that metric is healthy. And if you look at Helium 10 Market Tracker 360, Search Query Performance, keyword tracker, you'll see that in keyword tracker, your non branded keywords are experiencing an increase in overall organic rank during that time. Because of that increase in organic rank Search Query Performance, your purchase share is growing on that particular subset of keywords. And then you pull back a larger time horizon and for many of our brands looking at Market Tracker 360, they're doubling overall market share, while brands that aren't participating are decreasing in market share, and for extended periods of time. So thanks, Bradley, for all the innovation on that side, because that has helped tremendously. But it's really understanding what are the dynamics in the market and when we're not participating in these events, how does our market share change? Bradley Sutton: Okay, let's definitely talk in a little bit about some Helium 10 tools like Market Tracker 360, but Before then you mentioned, like Search Query Performance, how what's your best use cases for Search Query Performance? And or, if you're using it, product opportunity explorer in Amazon, because I think it's so cool that Amazon has is releasing so much more data than back in the old days. Some people say, what at Helium 10, aren't you scared of like? No, it's great. Like every time Amazon releases something, it helps us make even our tools better and actually validate some of the things that we've always shown. So we love it when Amazon opens up new data points. So, how are you using like what's the? You know you could probably have a whole episode about Search Query Performance or OX, but maybe the top, like one or two things that that you think sellers can be getting value out of. Delaney: Yeah. So on the Search Query Performance side, it's really identifying. First and foremost we look at where is your click share greater than your impression share? This is going to be your probably subset of keywords in which there's a ton of opportunity. There just might be a visibility standpoint You're not showing up. Let's see what we can do in terms of optimizing our listings for these keywords. Looking again into Cerebro and doing a reverse look up there to see what are my opportunity keywords in which I can improve my ranking on page one four and then tying that into okay, once I do that, how is Search Query Performance cleaning insights into changes in my overall click share, impression share, add to cart share, purchase share and what does that look like over a prolonged period of time? So a lot of people might look at okay, I want to look at a larger subset of keywords to go after, but really you should narrow this down to probably your top five to 15 at the onset subset of keywords that you're tracking regularly in keyword tracker and also in Search Query Performance to see how that changes. So in Search Query Performance again, just understanding, is my purchase share growing on these terms as I prioritize them more and then putting that back into our ads. And where am I ranked in terms of my top of search impression share for these particular terms? Is my top of search impression share now growing as I want to invest more and two and more relevant for these terms? And then three, let's look back at Search Query Performance and see how my purchase share is growing. Delaney: And then, on the opportunity explorer side, I think that's a great tool. Just understanding, okay, how saturated is my niche? Looking at the top 90% of clicks, is there opportunity in this niche? If my brand is looking to launch a new item, that's where we see the most value in it is okay. How many products have been launched more recently within this niche? What does the opportunity look like for pricing? What does the opportunity look like for reviews? Where do we need to be at within that particular niche to be at the category average so that our conversion rate is benchmarked within the category average? And then I really love the review aspect of things, so being able to really update your content to see positive review sentiments, negative review sentiments, and how are we tackling some of these things that are going wrong within the category as it exists? So, as you said, brad, that we could talk about it for probably three episodes, but that's the basis. Bradley Sutton: Good stuff there. I'm just waiting in anticipation for it to be available, like in the API. Then that's going to allow Helium 10 to do a lot more, even fun things, and combining it even more with Helium 10 data points I love looking at. For example, what is your impressions compared to the search volume? Because theoretically, the impression should be a little bit higher than the search volume, because if you're showing up at the top of the page, maybe an organic and in sponsored, you would have that more. But then it's like all right, let me bring in the exact two graphs of sponsored and organic over the last week or month and like oh okay, this is why it's not where I need it to be. I need to improve. You know there's just like so much fun stuff that that could definitely happen. Now, another tool you mentioned Market Tracker 360, a lot of you know, or some of Helium 10 users out there, might not be familiar with that tool, because it's actually one of the first tools that I think Helium 10 has. That's kind of like really for large sellers or agencies. You know, like you guys like almost everything Helium 10 has. You know we've got billion dollar companies like Lego or something using it, and it's just as applicable to a brand new seller. But this is one of the probably the first tools where I was like wow, I'm not sure I need this. Personally, I'm not that huge of a seller anymore, like maybe only I think I might have only done like half a million or 750,000 last year. I'm like I'm not sure this is for me, but some people just like yourself, you really get a lot of use. So for most people they've never even seen what it does. Can you just briefly talk about how you guys use Market Tracker 360 and how it helps you guys? Delaney: Yeah, absolutely so. In Market Tracker 360, you can either choose a subset of products so oftentimes you're going to choose your competitors or you choose some top keywords within the space. Those are the two most heavily used use cases that we use here. So we'll choose a bunch of the non-branded keywords within the space and we'll put those into Market Tracker 360. And then what it will do is it will pull a bunch of competitors and also your product that are relevant for those specific keywords and literally build a market for you. So, using this market, you can see what is the percentage of overall sales that each competitor is generating, as well as what is this track back to a dollar value. And, yes, we have spot checked that multiple times and it is a pretty accurate there in terms of the sales that it's pulling. So what we do is we'll include that in our product launch phase. When we receive a new brand into the Vendo pipeline, we look at okay, how are they situated within the market right now compared to these top competitors? And of course, we know who the top competitors are. The brand has shared that with us, and then you can dive deeper into different filters that you can set so you can say, okay, I only want to filter this to a title that includes this keyword, like, let's say, the title includes protein powder or it is situated in this specific category or subcategory. That way you can really define that market even more so, and now you don't have as broader of a set of different competitors in that market. It is a lot more specific to your overall market. Or, if you only want to benchmark it towards like five competitors versus the entire market, you can do that too and exclude specific competitors from showing up there. So that's the basis of Market Tracker 360 and how we use it. But then it goes even further deeper into there's different keyword insights that you can see through Market Tracker 360. And where are those competitors now winning? How has the ranking of those competitors on the organic and the sponsored standpoint changed with time? So that's probably my favorite tool in Helium 10, Bradley. Bradley Sutton: Nice, nice. What about the regular side of Helium 10, which I know you have a lot of experience with? What's your favorite tool? And then my secondary and it's use case. And my secondary question would be if you had a wish list of your top thing that Helium 10 doesn't have currently, doesn't have to be Amazon, could be about Walmart, could be something about TikTok shop. What would be the number one thing? If you were like, hey, I can be the Helium 10 director of product for a day, what would you make our team get started on working for you? Delaney: Yes. So I'll start with your first question related to my favorite tool. It has to be Cerebro. Just going back to the roots, looking at the time tracker function that you guys have more recently added, it's probably been probably not even a year yet, right, Bradley? But that tool is extremely powerful because, again, if you have a brand that experiences a ton of seasonality, you can go back to those specific periods in time to see how you were ranked on specific terms, as well as how your competition is and also what are seasonal terms that you need to be taking advantage of. And I think that is often something that a lot of brands miss is hey, there might be 500 searches per month for this particular keyword now, but three months from now there's going to be 5,000. So what are you doing with that information? How are you getting ahead of it from a creative standpoint? How are you optimizing your listings to make sure that those specific keywords are being highlighted? And then, on the advertising side, your competitors probably aren't going to know to be winning on those specific keywords either. So you could get the upper hand by understanding I need to be ranked on page one at this exact moment of time, on the top half of page one, ideally in the top three to five slots. And once I can get there, then I know that when this search volume hits its peak I'll be the competitor that's getting a majority of the conversion share there. So that's got to be my by far my favorite aspect there. Delaney: And then apologies, Bradley, I'm on the second question, related to what I would like to see from an agency side. My vendor central experience probably speaks to including a few more vendor central aspects in there, just because from a purchase order standpoint that is a huge area that we would leverage. But honestly, I think from an FBA standpoint I would have to say forecasting, because I think that inventory management is a huge challenge for a lot of brands and forecasting allows us to better understand what our projections and what our inventory demand is going to look like throughout the year. And then my second one, if we're throwing things in here, would just be variations. So I know with inventory protector you can update maximum order values and things like that. If we could directly change variations in Helium 10 or really be able to decipher, maybe even submit cases for variations that are wrong some more technical things there, but all things that I feel like would be extremely powerful, because that's where a lot of time is spent trying to update things that maybe Amazon is using. It's not updating, even after multiple cases. Bradley Sutton: Cool, cool. Now, before we get into some of your final strategies of the day, if people want to reach out to Vendo Commerce guys, one of the easiest ways is just go to hubhelium10.com and type in Vendo, which is Spanish for I sell. So whoever made that company name is a genius and you can reach out to them there. But if people want to follow you or reach out to you, how can they find you on the interwebs out there? Delaney: Yes, you could find me at delaney@vendocommerce.com and, as Bradley said, also have a podcast that I know Bradley will be joining me on in a couple weeks Vendo Commerce Velocity as well as on LinkedIn. I'm on there, delaney@vendocommerce.com. Bradley Sutton: A couple, maybe quick hitting SST, what I call my 60-second strategies. By the way, that's also something that comes from my Filipino side, because I think that's how our mothers or grandparents would call us when they're trying to. You know, come over here. But anyways, for everybody else, that just stands for a 60-second tip. So what is a couple of 60-second tips or strategies that you can talk about that our sellers can influence? Delaney: Yeah. So, from a more data-centric standpoint, make sure you're leveraging both Helium 10, Search Query Performance and product opportunity. Explorer tons of insights and the way in which you're telling a cohesive story for your brand. If you combine those tools, they're not meant to be used in silo, they're meant to be used together, but also from a competitive aspect, using the video placement aspect and sending videos. Putting videos on your competitive ASINs is something that's really fundamental, but at the basis of it is just more organic visibility for your listings. So, again, you can add your own branded videos onto competitors listings within the video manager. A lot of brands don't do this, but they will show up if the full video stack is not filled by your competitors. So something to look out for. Delaney: Also, from a cross-sale standpoint, a lot of brands aren't currently leveraging things like targeted cross promotions in which you buy one product and you get 5% to 10% off another product, or the add an accessory widget. A lot of brands think that, yes, that's probably only a SaaS core function if you are investing in that program, but we've seen through filing of multiple cases, you can have that add an accessory widget pop up there and then, just in terms of prime, exclusive discounts. I know that sometimes, and more often, you're seeing that when you add SKUs and prime exclusive discounts they might be getting rejected. So for that I would suggest creating a new SKU, and what we've seen that is that if a SKU is being flagged specifically for FBM or for internal policies, then you can create a new SKU. Add that new SKU instead to your prime exclusive discount and it will still run because that history won't be tied to that new SKU. So those are a few things, but on a larger basis. For a 60-second hack let's say a very not even hack, but tip is to know your PNL, and Amazon has a lot of different tools. Helium 10 has a profits tool to help you understand that. But you do need to understand how much margin you have to work with and evaluate your PNL on a weekly and even a monthly basis. Bradley Sutton: All right. Well, this has definitely been a strategy field episode. Now, on the personal side, you got married last year, so congratulations. Where was your honeymoon? I was living vicariously through your Instagram honeymoon, but where was it Wasn't Maldives. It wasn't the Maldives honeymoon. Delaney: I know, but where'd you guys go? You're going to need to change the name of your honeymoon launch strategy, Bradley, but we went to Italy and then we ended up in Santorini. So a bunch of different spots in Italy and then Santorini in Greece was my favorite. Bradley Sutton: What's some of, overall, your favorite travel spots. Is that something you do, or was that you know? Do you travel with any kind of frequency, or are you more of a homebody? Delaney: Trying to travel more usually, stay stateside, go to Hawaii a decent amount. I can't really get tired of Hawaii, but in terms of some of my favorite places I've been, probably Spain is at the top of the list. So many great places in Europe. But I would say if you haven't been to Santorini, I don't think I'd ever be able to go back, but it is definitely worth a visit. Bradley Sutton: Speaking of Spain, you got to get Darren to send you in May, probably our next Helium 10 Elite workshop. You know we do a quarterly workshop is probably going to be in Madrid in May. So business, business trips/second honeymoon bring your hubby along and, you know, soak up the nightlife in Madrid and the museum. I like, I like how it's both. You know like I can hit those like really cool museums and architecture, and you know they've got good restaurants and nightlife over there. So tell Darren, I'll put in the good word for you. Let's, let's hang out in Madrid next year. Delaney: Yeah, we'll put in the good. I will definitely be bringing that one up to him. So thanks for that, Radley. And then we'll have to make a trip to the Philippines. Bradley Sutton: Yes, well, I'm actually going soon. The Amazon is doing their first event, or not? For the I missed their first event, actually in March, but or in February, I should say. But they're actually doing another event in a couple of months, so, offline, I'll give you some details that they haven't finalized a date on that. But yeah, there's second every event in Manila, and so there we go. You can go and visit some family too and support the community out there. Delaney: There we go. That sounds great. I definitely need to go back. Bradley Sutton: Awesome, all right, well, thank you so much for joining us and it was great to see my sister from another mister right here on this show, and I look forward to being on your show in a couple of weeks.
“How do you plan to give birth this time around?”
This week Mike talks about Bobbi Althoff being an industry plant, why she got divorced, and if Drake was responsible, the sexual allegations against Vince McMahon, and why a man who has it all would risk it all, how common plastic surgery is for women in Colombia, and what it's like working out in a Colombian gym surrounded by big fake booties, fighting with his friends over what type of bachelor party he's going to have, why Conan The Barbarian is some of the most motivational literature you can find, having a Gladiator's attitude towards love, and answers a listener's question on if you can make a relationship work with someone who has different politics than you.
Radley, Alex and Stephen from Atlanta based Better Yet join us to talk about their upcoming singles in March as well as a music video premiering on February 16th! We spotlighted the song Sounds Like Hell! Check out our SpotifyCheck out our YoutubeCheck out InstagramBook a Podcast
Today, Hunter is joined by longtime criminal justice investigative journalist Radley Balko to discuss his newest reporting on Public Defender systems around the country. Over his storied career covering everything from police misconduct to legislation like AEDPA, Radley noticed that at the heart of so many cases was poor access to competent counsel. This spurred him in the fall of 2023 to start an investigative series into the inner workings of each state's public defender system. Today, Hunter and Radley discuss the first instalment that covered Alabama, Arkansas, Arizona, Alaska, and California. Guests: Radley Balko, Investigative Journalist Resources: The Watch (Radley's Podcast) https://radleybalko.substack.com/ States of Indigent Defense Part 1 https://radleybalko.substack.com/p/the-states-of-indigent-defense-part Perpetual Crisis in Indigent Defense https://radleybalko.substack.com/p/the-perpetual-crisis-in-indigent Lee Enterprise Arizona https://tulsaworld.com/news/national/on-the-brink-of-crisis-arizona-s-public-defense-system-hit-hard-with-staffing-shortages/article_36323850-9373-11ed-ae95-77f4bfa2e383.html Larry Price https://www.star-telegram.com/news/nation-world/national/article271245217.html#tbl-em-lnvtce7s7qjuyz92fnl Contact Hunter Parnell: Publicdefenseless@gmail.com Instagram @PublicDefenselessPodcast Twitter @PDefenselessPod www.publicdefenseless.com Subscribe to the Patron www.patreon.com/PublicDefenselessPodcast Donate on PayPal https://www.paypal.com/donate/?hosted_button_id=5KW7WMJWEXTAJ Donate on Stripe https://donate.stripe.com/7sI01tb2v3dwaM8cMN
Justin Radley is an experienced Casting Director who has cast projects for commercials, TV, reality, and digital platforms, including high-profile Super Bowl ads with A-list directors. In 2004, he was invited to become partner and casting director at ASG Casting, Inc., where he cast many high-profile, award-winning projects with some of the most creative and successful directors and creative teams in our industry. In 2014 Justin co-founded Camera Left / Stage Right, a collective of industry professionals committed to teaching actors how to improve their audition technique. He has served on the Board of Directors of the Commercial Casting Directors Association (CCDA) since 2016, including a term as president from 2018-2019. He currently serves as vice president of the organization and is slated to take the reins once again as president in January of 2024. Justin is dedicated to the CCDA's mission of educating the CCDA members about the forces and trends that shape our industry. ▬▬▬▬▬▬▬▬ JUSTIN RADLEY ⌲ IMDb: https://www.imdb.com/name/nm2332878/ ⌲ LinkedIn: https://www.linkedin.com/in/justin-radley-075575b/ ▬▬▬▬▬▬▬▬ The Moving Spotlight Podcast ⌲ iTunes: https://podcasts.apple.com/us/podcast/the-moving-spotlight/id1597207264 ⌲ Spotify: https://open.spotify.com/show/7cjqYAWSFXz2hgCHiAjy27 ⌲ Patreon: https://www.patreon.com/themovingspotlight ⌲ ALL: https://linktr.ee/themovingspotlight ▬▬▬▬▬▬▬▬ #CCDA #CastingDirector #JHookCasting #ASGCasting #Commercial #SuperBowlCommercials #CameraLeftStageRight #CommercialActingClass #CommercialCastingDirector #Emmys #TVTime #iTunes #Actor #ActorsLife #Believe #Success #Inspiration #Netflix #Hulu #Amazon #HBO #AppleTV #Showtime #Acting #Artist #Theatre #Film #YourBestBadActing #Content #CorbinCoyle #JohnRuby #RealFIREacting #TMS_Pod --- Support this podcast: https://podcasters.spotify.com/pod/show/the-moving-spotlight/support
This week's guest is Shaun Radley, purveyor of all things at MTCX and master of bike race organizing in western Montana. There is something special happening right now with the sport of cycling in Montana, and Shaun is a big reason why. In this episode Justin and Shaun talk about the upcoming 2023 and 2024 Pan American Cyclocross Championships, which Missoula has been selected to host in large part due to Shaun's efforts and connections. Justin asks Shaun about the application process to host that event and why bikes and biking are so special to so many people in this part of the state. Transcript here: https://docs.google.com/document/d/1Oag-gX2YeVWaQhmJeZFLNfkJdVDSvSetfgH1kKH_Fwo/edit?usp=sharing
This week's episode features Florida-based visual artist Cody Meacham of Radley Relics. Cody crafts nostalgic miniatures inspired by beloved theme park attractions and horror films. Each piece is meticulously designed, reflecting his passion for capturing the essence of iconic haunted experiences. Cody has worked on projects for Universal Studios and has lately nestled into his own business of collaborating with collectors to create custom pieces. He leans into the fact that his work is extremely niche and has a very unique, nailed down audience. Cody interacts with his collectors to gain insight from them as to what they might be looking for in his work.Having that one-on-one communication with people who have already bought into his work helps him customize each piece to the liking of his fan base. Instead of starting completely from scratch every time and not knowing how it will be perceived, by getting upfront feedback from collectors he already knows each creation will be a hit. It's genius!There's a fine line between doing what you love and taking outside advice to dictate what you do, and Cody is walking that line brilliantly. Let me know what you think of this week's episode with Cody Meacham of Radley Relics. www.ArtistAcademy.cohttps://www.instagram.com/radleyrelics/
This week's episode features Florida-based visual artist Cody Meacham of Radley Relics. Cody crafts nostalgic miniatures inspired by beloved theme park attractions and horror films. Each piece is meticulously designed, reflecting his passion for capturing the essence of iconic haunted experiences. Cody has worked on projects for Universal Studios and has lately nestled into his own business of collaborating with collectors to create custom pieces. He leans into the fact that his work is extremely niche and has a very unique, nailed down audience. Cody interacts with his collectors to gain insight from them as to what they might be looking for in his work.Having that one-on-one communication with people who have already bought into his work helps him customize each piece to the liking of his fan base. Instead of starting completely from scratch every time and not knowing how it will be perceived, by getting upfront feedback from collectors he already knows each creation will be a hit. It's genius!There's a fine line between doing what you love and taking outside advice to dictate what you do, and Cody is walking that line brilliantly. Let me know what you think of this week's episode with Cody Meacham of Radley Relics. www.ArtistAcademy.cohttps://www.instagram.com/radleyrelics/