Podcasts about Roop

Sure, I bet we can all think of a concept. But could you define exactly what a "concept" is? What it isn't? How about teach a concept? This week Dr. Catherine Williams joins us to look at the concept of concepts using both behavior analytic terminology and some fun, experimental behavioral research. Because making up rules about what defines the concept of a fancy triangle doesn't always cut it. And because sometimes your non-examples are much too far out, hippie. This episode is available for 1.0 LEARNING CEU. Articles discussed this episode: Williams, C.L., St. Peter, C.C., Perone, M., Aguilar, M., Cederberg, B.A., Gregersen, D.J., & Richardson, E.J. (2025). Using must-have and can-have features to improve conceptual learning. Journal of the Experimental Analysis of Behavior, 124, e70037. doi: 10.1002/jeab.70037 Williams, C.L. & Roop, J.C. (2025). Instruction consisting of a rule and set of examples and nonexamples reliably teaches concepts. Journal of the Experimental Analysis of Behavior, 124, e70061. doi: 10.1002/jeab.70061 If you're interested in ordering CEs for listening to this episode, click here to go to the store page. You'll need to enter your name, BCBA #, the two episode secret code words, and answers to the knowledge check questions to complete the purchase. Email us at abainsidetrack@gmail.com for further assistance.

AI has made it incredibly easy to make more stuff.More blogs. More emails. More social posts. More everything.The problem? Nobody was sitting around wishing there was more content on the internet.This week on Little Talks, Sam and Roop talk about what happens when everyone has access to the same tools and can create the same types of content. AI can absolutely help. It's great at research, first drafts, and speeding up the work. But the one thing it can't generate for you is trust.That's where brands still have to do the hard part.The conversation covered everything from AI search and content creation to LinkedIn, Reddit, TikTok, and why your perspective may become more valuable than your publishing volume. The brands that stand out won't necessarily be the ones producing the most content. They'll be the ones with something worth saying.Ironically, if you want AI to cite your content, you may need to sound a little less like AI.See you next week for more Little Talks.— Sam, Claudia, and RoopTell us what you think!

Marketers love a good audience segment until it gets too broad to mean anything. “Business decision-makers” sounds nice in a media plan, but it does not tell you much about where those people actually spend time, what tools they use, or what signals point to real intent. That is where things get interesting, and occasionally a little uncomfortable, because our phones know us better than most dropdown menus do.On this week's Little Talks, Sam Littlefield sat down with Ben Bring from Sabio while Roop was out somewhere in the Colorado mountains doing Roop things. Ben's big idea was simple: you are what you app. The apps people use, the frequency with which they use them, their device language settings, and the patterns around those behaviors can help build more useful, privacy-conscious audience signals than marketers get from one broad label.The takeaway is not that one app tells the whole story. It is that smart audience building comes from stacking recent, relevant signals until the picture gets useful. And if your next media plan still treats niche audiences like a rounding error, it may be time to ask what they are actually opening every day.See you next week for more Little Talks.- Claudia, Sam, and BenTell us what you think!

Agency size has a funny way of becoming a security blanket. It feels measurable, which makes it feel useful. A 60-person shop sounds safer than a 25-person shop, at least until you remember that all 60 people will not be in your reporting meeting, your strategy call, or the late-afternoon scramble when priorities shift.That is where Sam and Roop spent most of this week's conversation. The episode is not a tiny-agency rally cry or a big-agency takedown. There are great partners at every size. The real issue is whether the team assigned to your business has the experience, focus, access, and chemistry to move quickly and make smart decisions with you.They also hit on something that feels especially true right now: the old resource gap has changed. Ten years ago, bigger agencies often had better access to research tools, technology, and infrastructure. Now, with better platforms and AI helping lean teams do more, size is a much less useful shorthand for capability. The sharper test is who is actually doing the work, who is leading it, and how well they understand your business.David did not beat Goliath by becoming bigger. He won by being faster, more focused, and willing to use a different approach. Not a bad reminder for any marketing team staring down an agency decision and trying to separate peace of mind from actual partnership.See you next week for more Little Talks.— Claudia, Sam, and RoopTell us what you think!

As the summer weather turns its bright face towards New England, we find ourselves wrapping up another year of book club...just in time to start planning for NEXT YEAR'S BOOK CLUB!! Get your phone loaded with all the podcasts you need for the beach with this month's new episodes. First, we open up a themed grab bag with articles all related to participants with dual-diagnoses. Then we dig into the details of concept formation with Dr. Catherine Williams to find out exactly how you should really be teaching new things. Last, get prepared for your annual medical check-up with an episode all about medical toleration procedures. And as if that wasn't enough, Patrons gain access to our Summer Book Club pick, "Adventures in Special Education and Applied Behavior Analysis" featuring an interview with Dr. MerrilI Winston in addition to our regular book club shenanigans. If you work in the school setting (or are getting ready to work in the school setting) you do not want to miss out. Interested in selecting all of next year's Book Club selections? Then be sure to fill out our new poll to let us know what we should be packing in our summer go-bags for next year's episodes. Articles for June 2026 (DUAL DIAGNOSIS) A Very Dual-Diagnosis Grab Bag (Summer 2026 Grab Bag) Nussbaum, N.L. (2012). ADHD and female specific concerns: A review of the literature and clinical implications. Journal of Attention Disorders, 16, 87-100. doi: 10.1177/1087054711416909 Kurtz, P. F., Chin, M. D., Robinson, A. N., O'Connor, J. T., & Hagopian, L. P. (2015). Functional analysis and treatment of problem behavior exhibited by children with fragile X syndrome. Research in Developmental Disabilities, 43, 150-166. doi: 10/1016/j.ridd.2015.06.010 Lambert, J. M., Parikh, N., Stankiewicz, K. C., Houchins‐Juarez, N. J., Morales, V. A., Sweeney, E. M., & Milam, M. E. (2019). Decreasing food stealing of a child with prader-willi syndrome through function based differential reinforcement. Journal of Autism and Developmental Disorders, 49, 721-728. doi: 10.1007/s10803-018-3747-y Conceptual Learning w/ Dr. Catherine Williams Williams, C.L., St. Peter, C.C., Perone, M., Aguilar, M., Cederberg, B.A., Gregersen, D.J., & Richardson, E.J. (2025). Using must-have and can-have features to improve conceptual learning. Journal of the Experimental Analysis of Behavior, 124, e70037. doi: 10.1002/jeab.70037 Williams, C.L. & Roop, J.C. (2025). Instruction consisting of a rule and set of examples and nonexamples reliably teaches concepts. Journal of the Experimental Analysis of Behavior, 124, e70061. doi: 10.1002/jeab.70061 Medical Toleration Cuvo, A., Raegan, A., L., Ackerlund, J., Huckfledt, R., & Kelly, C. (2010). Training children with autism spectrum disorders to be compliant with a physical exam. Research in Autism Spectrum Disoders, 4, 168-185. doi: 10.1016/j.rasd.2009.09.001 Dowdy, A., Tincani, M., Nipe, T., & Weiss. M. J. (2018). Effects of reinforcement without extinction on increasing compliance with nail cutting: A systematic replication. Journal of Applied Behavior Analysis, 51, 924-930. doi: 10.1002/jaba.484 Slifer, K. J., Avis, K. T., & Frutchey, R. A. (2008). Behavioral intervention to increase compliance with electroencephalographic procedures in children with developmental disabilities. Epilepsy Behavior, 13, 189-195. doi: 10.1016/j.yebeh.2008.01.013 Adventures in Special Education and Applied Behavior Analysis Book Club (feat. Dr. Merril Winston) Winston, M. (2016). Adventures in special education and applied behavior analysis. Sloan Publishing.

Prime Time Sundays was LIVE on GT592FM Radio featuring an exclusive interview with the talented Ashaay Manoo as we discussed his brand new hit track “Roop Tera”

This week's episode of Little Talks is a special one. After 10 years at Littlefield Agency, Chelsea Clement joins Sam and Roop on the podcast one last time before heading into her next chapter: becoming a full-time mom.Chelsea has been a huge part of Littlefield for the last decade. If you've interacted with our team, followed our content, listened to the podcast, or honestly just spent five minutes around the agency, you've probably felt her impact whether you realized it or not. She's thoughtful, wildly organized, hilarious, calm in the chaos, and somehow always knows exactly what needs to happen next.So for her final episode, we decided to make it all about Chelsea.Sam and Roop put her in the hot seat to answer some of the most asked questions over the years, share behind-the-scenes Littlefield stories, reflect on the last 10 years, and talk about everything from agency life to what makes Littlefield… Littlefield. So join us for a celebration of one of our favorite people, favorite teammates, and unquestionably one of our favorite podcast guests of all time.We love you, Chelsea. Thanks for everything.See you next week for more Little Talks.— Claudia, Sam, Roop, and ChelseaTell us what you think!

Dealer marketing can look really organized at the corporate level and still completely fall apart in the field. A portal gets built, assets get uploaded, launch emails go out… and then a dealer posts an off-brand phone photo five minutes later.This week, Sam and Roop talked about why that happens. Most dealers are not trying to ignore the brand. They are trying to sell in their market, to their customers, in real time. And when corporate marketing feels too disconnected from that reality, they will find their own way.That's why the conversation kept coming back to partnership over control. Better tools help, but the best channel marketing strategies make dealers feel supported, not managed.Because at the end of the day, the question is simple: are we making it easier for dealers to stay on brand, or easier to work around us?See you next week for our special Chelsea episode! You won't want to miss it!— Claudia, Sam, Chelsea, and RoopTell us what you think!

On episode 32, host Steven Crawford is joined by fellow Christian and Michigan Outdoorsman Bobby Roop. During the first half of the episode, Steven and Bobby dive into The Book of Galatians; specifically chapter 2, verse 16. After spending time in scripture, Bobby and Steven tackle the topic that seemingly every Michigan Deer Hunter has on his or her mind - the upcoming vote the NRC is making the second week of May to decide whether or not Michigan is going to a One Buck Rule, along with some other potential regulation changes. This is a longer episode than usual, but nonetheless, a great conversation you won't want to skip!!SUBSCRIBE AND ENJOY!! LIVE FOR JESUS Y'ALL!!

There are so many trends in skin care, from fun-shaped pimple patches to Korean sheet masks. They might seem like the latest fad, but did you know some of these beauty treatments have been around for hundreds of years? Join Joy and co-host Roop as they look back through skin care history, from the fashionable beauty marks of the French aristocracy to bird poop facials in Japan. Plus, something called a toilet mask. All that and a new First Things First! If you want to learn more about puberty, check out Brains On Universe Presents...Puberty! (The podcast). In this special limited series we're asking listener questions about what's happening in their bodies and their brains during this tricky and exciting time. Head to brainson.org/puberty or find it wherever you listen. Click here to read a transcript of this episode. Want to support the show? Join Smarty Pass to listen to ad-free episodes or donate!

A lot of teams still talk about AI like it's some far-off future conversation. But in reality, the shift is already happening, and fast. The more interesting question now is not whether the tools are improving. It's what teams choose to do with the extra space those tools create.This week, Sam and Roop reflected on conversations coming out of the latest Magnet meeting and kept landing on the same idea: AI and agents are most valuable when they create more room for strategy, thinking, and better decision-making. Faster workflows matter, but only if they lead to sharper insights and stronger work on the other side.Because more capacity does not automatically mean more value. Teams can use it to create more content, more meetings, and more noise. Or they can use it to become more thoughtful, more focused, and more useful to the people they serve.That's the part of this moment we're paying attention to.See you next week for more Little Talks!— Claudia, Chelsea, Sam, and RoopTell us what you think!

Everybody loves a quick win, especially when revenue goals are staring you in the face. But in B2B marketing, the fastest-looking result is not always the most valuable one. Long sales cycles, budget timing, research-heavy purchases, and multiple decision-makers mean trust usually builds long before a deal closes.In this week's episode of Little Talks, Sam and Roop chat about how that pressure shows up for marketing teams every day. We see it with brands selling complex equipment, serving municipalities with fixed budgets, or trying to stay in front of buyers over months or even years. Yes, there are near-term opportunities with existing customers through upgrades, parts, and add-ons, but those wins only keep coming when the bigger demand-building work is happening too.The challenge: are we measuring marketing only by what closes immediately, or are we paying attention to the touch points that move new buyers closer to a decision as well? As you head into planning and budget conversations, take a hard look at whether your content, email, social, and media strategy are built for the long game or just the next short burst.See you next week for more Little Talks!— Chelsea, Sam, Claudia, and RoopTell us what you think!

The word “vendor” gets tossed around a lot in the agency world, and if you've ever been in a purely transactional relationship, you know why it doesn't feel great. You brief, they execute, they invoice and next time you're starting from scratch. No momentum, no pushback, no one really in your corner.That model works for some things. But for growing a brand, it definitely has a ceiling.Own this week's episode of Little Talks, Sam and Roop dig into why real partnerships outperform vendor relationships and what that actually looks like. The idea is that trust compounds. We've had clients take years to fully open up their data, and once they did, everything clicked into place faster and more effectively.That's what partnership is. Shared goals. Shared wins. And the willingness to challenge each other to get to a better outcome.Are your agencies building toward your long-term growth, or just checking the box?See you next week for more Little Talks!— Roop, Sam, Chelsea, and ClaudiaTell us what you think!

The Chief Operating Officer, Julie Huber and  Senior Vice President of Retail Banking, Jonathan Roop work every day on delivering the ease of experience for the customer. When people interface with a financial institution, be it in person or online they want it to be simple and intuitive. Julie Huber, the COO of Equity Bank has been working on this since there was just one Equity Bank office.  In 2026. They're all over 85 spread out across the middle of the USA. The ease of doing business from the customers per perspective is more important today than ever.  Jonathan Roop has spent his career in banking. With over two decades of experience, he thinks about that personal exchange with a customer every day.  Through the leadership of Julie and Jon, the high value on customer attention and delivering in the moment is what defines Equity Bank's value proposition to each and every customer. Delivering great service is common sense. Julie and Jon have made sure that delivering a valuable experience is common sense at Equity Bank.

Easter Monday wasn’t just full of buns, eggs and bunnies – it was full of your Eurovision favourites! For the seventh time, Australia voted for their top 100 Eurovision songs of all time, thanks to the amazing people at OGAE Australia. This is Australia’s Eurovision Top 100 with OGAE Australia on JOY. Michael, Ethan and Damian hang around in JOY’s Rainbow Room to count down from 35 to 23. Share your thoughts on the socials using #ESCTop100 Follow JOYEurovision across the socials: linktr.ee/joy_eurovision The countdown #35: Alexander Rybak – Fairytale (Norway 2009) #34: The Roop – Discoteque (Lithuania 2021) #33: Nemo – The Code (Switzerland 2024) #32: Kaleen – We Will Rave (Austria 2024) #31: Nebulossa – Zorra (Spain 2024) #30: Daði og Gagnamagnið – Think About Things (Iceland 2020) #29: Abor & Tynna – Baller (Germany 2025) #28: Alyona Alyona & Jerry Heil – Teresa & Maria (Ukraine 2024) #27: Kate Miller-Heidke – Zero Gravity (Australia 2019) #26: Go-Jo – Milkshake Man (Australia 2025) #25: Måneskin – Zitti e buoni (Italy 2021) #24: Ruslana – Wild Dances (Ukraine 2004) #23: Mahmood – Soldi (Italy 2019) The post Australia’s Eurovision Top 100 2026: Counting down from 35 to 23 appeared first on JOY Eurovision.

Easter Monday wasn’t just full of buns, eggs and bunnies – it was full of your Eurovision favourites! For the seventh time, Australia voted for their top 100 Eurovision songs of all time, thanks to the amazing people at OGAE Australia. This is Australia’s Eurovision Top 100 with OGAE Australia on JOY. Michael was joined by Daniel, Gazmend and Rowan to count down from 74 to 62. Share your thoughts on the socials using #ESCTop100 Follow JOYEurovision across the socials: linktr.ee/joy_eurovision The countdown #74: Robin Bengtsson – I Can’t Go On (Sweden 2017) #73: Subwoolfer – Give That Wolf a Banana (Norway 2022) #72: Pastora Soler – Quédate conmigo (Spain 2012) #71: Senhit – Adrenalina (San Marino 2021) #70: Duncan Laurence – Arcade (Netherlands 2019) #69: Bojana Stamenov – Beauty Never Lies (Serbia 2015) #68: The Roop – On Fire (Lithuania 2020) #67: Grethe and Jørgen Ingmann – Dansevise (Denmark 1963) #66: France Gall – Poupée de cire, poupée de son (Luxembourg 1965) #65: Elena Paparizou – My Number One (Greece 2005) #64: Marco Mengoni – Due vite (Italy 2023) #63: Eugent Bushpepa – Mall (Albania 2018) #62: Emmelie de Forest – Only Teardrops (Denmark 2013) The post Australia’s Eurovision Top 100 2026: Counting down from 74 to 62 appeared first on JOY Eurovision.

One of the most common things we hear from brands thinking about engaging in a content program is, “we just don't have that much to say.” And man, oh man ... We're here to tell you that's just not true. The problem isn't a lack of ideas or topics, it's where you're looking and who you're writing it for. Your content shouldn't be about you and trying to constantly sell, it should be about your customers and their issues and needs.One place Roop likes to point out is to start with your customer service team. They're answering the same questions every day. Grab ten minutes with them, get the top five to ten issues they hear day in and day out, and you've got your first batch of content. That wasn't hard, was it? From there, you can build it out with Google's “People Also Ask,” Reddit, reviews, competitor blogs and more. We've seen teams go from nothing to a list of 50+ topics just by doing that.Once you have ideas, group them into bigger topics and smaller pieces. A topic like starting a content plan can turn into posts about generating ideas, executing, and measuring results. You don't have to cram everything into one post. And if your subject matter experts get too technical, run it through AI and have it rewritten at a tenth grade level. Keep the facts, just make it readable.Content isn't a silver bullet, but it matters. It helps you get found, build trust, and stay in front of people. Most buyers need a lot of touch points before they're ready. The ideas are already inside your business. You just need to know where to look.See you next week for more Little Talks!— Claudia, Chelsea, Sam, and RoopTell us what you think!

Trade shows are expensive. Between booth space, travel, swag, staffing, and all the little costs that sneak up on you, it's not unusual for a single event to run well into five or six figures. And yet, when leadership asks "was it worth it?" most teams fumble the answer. Not because the show wasn't valuable, but because no one set up a real way to measure it in the first place.This is something we talk about a lot at Littlefield Agency, especially with clients who are heavy in the trade show circuit.So when Sam and Roop sat down to record this week's episode of Little Talks, it felt like a conversation that was a long time coming. The gang digs into the full picture. Lead quality versus quantity, the attribution mess that comes with in-person events, how to actually measure booth traffic, what a solid follow-up strategy looks like, and how to make the case to leadership when the ROI isn't immediately obvious.Here's the big question: if your trade show ended tomorrow, could you walk into a room and confidently show leadership what it produced. Not just badge scans and business cards, but real pipeline impact? If the answer is anything less than an enthusiastic yes, this episode is going to hit close to home. The measurement problem is fixable, but only if you're willing to build the system before the show, not after.See you next week for more Little Talks!— Sam, Claudia, Roop, and ChelseaTell us what you think!

There's a moment every in-house marketing team knows. You look up at 6 p.m., your to-do list is longer than when you started, and the big strategic work still isn't done. You were busy. Really busy. But doing what, exactly? That gap between daily execution and long-term strategy is real, and it's one of the most common challenges marketing teams face.At Littlefield, we work alongside in-house teams of all sizes. The best partnerships don't feel like vendor relationships. They feel like true collaboration. We're not here to replace your team. We're here to strengthen it, bring fresh perspective, and help carry the load when things get heavy.So here's the question: if your team had a strategic partner who could move fast, think differently, and stay focused on business goals, what could you accomplish that you're not doing today? That's the conversation worth having.See you next week for more Little Talks.— Sam, Chelsea, Roop, and ClaudiaTell us what you think!

Change is hard. It's always been hard. But the rate at which B2B marketers are being asked to adapt right now, juggling AI adoption, cross-functional alignment, proving ROI, and meeting digital buyers where they are, it is genuinely unlike anything we've seen before. The pressure is coming from every direction with CFOs expecting more with less, sales and IT teams that need to be brought along, and a technology landscape that looks completely different than it did just two years ago.Sam came back from the Master B2B conference in Chicago fired up about this exact tension. Sitting in roundtables with over 200 B2B e-commerce marketers, the theme that kept surfacing wasn't strategy or budget or even AI, it was change management. How do you get your organization to actually move? On this week's Little Talks, Sam and Roop dig into what that looks like on the ground. From a stat suggesting 33% of B2B marketing staff will be agentic by 2030, to why almost no one in a room of 40+ marketers could quantify the ROI of their AI tools yet.AI is definitely changing the game, but do you know what your AI investments are actually returning? Not in efficiency terms, not in hours saved, but in real, measurable business outcomes? If you can't answer that today, now is the time to start building toward it, because that question is coming for every marketer sooner than you think.See you next week for more Little Talks!— Sam, Chelsea, Roop, and ClaudiaTell us what you think!

Many businesses hire agencies to execute tasks: build a campaign, design an ad, launch a website. But the strongest agency relationships go beyond simple execution. A truly strategic agency sees itself as a partner in growth, focused on outcomes like revenue, customer acquisition, and brand positioning rather than just delivering assets.For Littlefield Agency, that partnership means asking “why” before saying “yes.” By understanding the real business objective, we can recommend the right solution and push back when we don't feel like something will move the needle. Strategic partners also think beyond individual campaigns, looking at the customer journey, competitive landscape, and the metrics that actually drive business growth. For us, these are also the best, most collaborative and rewarding relationships we have.So give this week's episode a listen and ask yourself, "does my agency act like an order taker or strategic partner?" If your answer is the latter, you got yourself a good one!See you next week for more Little Talks.— Sam, Roop, Claudia, and ChelseaTell us what you think!

On this week's episode of Little Talks, we return to favorite topic: AI. In marketing, AI isn't just moving fast, it can also be unstable. Tools launch, raise funding, and pivot in the same week. The hype cycle that once took years now takes months, and sometimes just weeks. That pace can create some real fatigue for those of us in the AI trenches. A lot of new platforms are simply wrappers on some other foundation's models, meaning one native feature release from a major player like Google or OpenAI could erase an entire product or start-up overnight.And not every impressive AI-driven demo deserves your time. Shiny tools are often only solving narrow problems in flashy ways. More strategic AI solutions integrate into core systems like your CRM, business platforms, and workflows, driving measurable results. The solutions that last reduce cost, increase speed, and connect to revenue. The ones built on novelty or “better prompting” alone likely won't.Our takeaway this week? Don't chase tools, instead build AI literacy. And remember, good strategy will always outlast the latest software. In a noisy AI market, steady thinking is your human advantage.See you next week for more Little Talks!— Sam, Roop, Claudia, and ChelseaTell us what you think!

Send a textIn this episode of the JBS Show, Jamie is joined by Josh Roop, one-half of the powerhouse duo behind Loser Kid Pinball.Here is what's on the menu: Josh and Jamie swap classic video game stories, a deep dive into their relationships with manufacturers and what really happens behind the scenes and we're looking into the crystal ball at the most anticipated titles hitting the floor in 2026.  Check out the full interview, and don't forget to like and subscribe!Follow Josh on Loser Kid Pinball on all of the socials, YouTube and wherever you download your podcasts.

Likes and views feel good, but they don't pay the bills. Vanity metrics are easy to report and look great in a slide deck, but they're tough to connect to revenue. On this episode of Little Talks, Sam and Roop discuss the real shift marketing teams need to make, no longer chasing attention but instead measuring impact.If marketing is working, you'll see it in the pipeline. Are we generating real sales-qualified leads, or just form fills? And if marketing disappeared tomorrow, would revenue take a hit? Are we spending $1 to make $3 or just to get applause?So join the gang as they talk about what really matters to your business, ROI.See you next week!—Sam, Roop, Claudia and ChelseaTell us what you think!

In this part, Swamiji narrates the sacred dialogue between Shukadev Ji and King Parikshit, who had been cursed to die in seven days. Calmly renouncing his kingdom, Parikshit sat by the Ganga and asked the sages: “What is the true welfare for a man at the time of death?”  Shukadev Ji, the liberated son of Ved Vyas, arrived and explained that fear of death arises from attachment. By cultivating detachment, one becomes fearless. He urged Parikshit to use his remaining days to engage in three practices: hearing, chanting, and remembering the names, forms, virtues, and pastimes of Shree Krishna.  To guide him, Shukadev Ji taught two meditations:  Virat meditation — seeing the entire universe as the cosmic form of God, which dissolves attachment and lamentation.  Roop meditation — focusing on the sweet personal form of Shree Krishna, which increases love and devotion.  Swamiji emphasizes that this dialogue is the very origin of the Srimad Bhagavatam. It shows that the supreme welfare at life's end is not rituals or worldly concerns, but Bhakti — loving remembrance of God.  About Swami Mukundananda:    Swami Mukundananda is a renowned spiritual leader, Vedic scholar, Bhakti saint, best‑selling author, and an international authority on the subject of mind management. He is the founder of the unique yogic system called JKYog. Swamiji holds distinguished degrees in Engineering and Management from IIT and IIM. Having taken the renounced order of life (sanyas), he is the senior disciple of Jagadguru Shree Kripaluji Maharaj, and has been sharing Vedic wisdom across the globe for decades. 

It's Monday morning quarterback time! After the biggest football game in the world is over, it's time to discuss the marketing world's big game—the commercials.Roop, Sam and Claudia go through the highs and lows of this year's Big Game ads, ranking their favorites and least favorites once again. Who did it right and who wasted their money? The game itself may have been a snoozer, but we think there were some spots worth staying awake for.So grab your leftover buffalo wings and cheese dip, and join the gang as they cover the biggest Sunday of the year.And be sure to let us know which ads moved YOU and which fell flat.See you next week!Tell us what you think!

Fresh off their new website launch, Grasshopper Mower's, Michael Simmon, joins Sam and Roop to discuss some of the things to consider when developing a new website for your brand. It's not all pretty pictures, designing a new site involves a lot of planning and strategy to ensure your investment returns dividends for you and your business.From SEO and AI SEO considerations, to user experience and measurement plans it can be overwhelming. Mike's takeaway? Give yourself enough time to do it right, and put your customer at the forefront of most every decision. Think about how they would react to what they are experiencing, and remove any roadblocks or icky features. After all, if done right and with an eye toward generating leads and sales, it's all about them.So grab a cup of coffee and join our discussion on the do's and don'ts of website creation. See you next week with Sam and Roop's "big game" commercials review!— Chelsea, Sam, Claudia and Roop (and Mike!)Tell us what you think!

We touched on them last week with Chris Kizer, but in this episode, Sam and Roop dive a bit deeper into the specifics of what we know about OpenAI's new ChatGPT ads. When are they rolling out? Who will see them? How much do they cost advertisers? What sort of analytics can we expect?Lots of questions, and a handful of answers that aren't all that great. But some promising new formats from the tech giant look like they're coming down the line. So join us as we geek out (and temper expectations) over something brand new in the marketing world.— Chelsea, Claudia, Sam and RoopTell us what you think!

All healed up and feeling great, our Media & Analytics Director, Chris Kizer, finally joins Sam and Roop to recap his stellar presentation (and learnings) from a MAGNET retreat that started the new year. Chris is a human calculator that brings next level media performance and reporting to our clients. Give this episode a listen to get some insight into what's happening now and what's coming up for the marketing media landscape, including some notes on the newly announced OpenAI ad platform rolling out to ChatGPT.Chris shares practical takeaways agencies and in-house teams can use, from evolving attribution models to how AI is reshaping media planning, optimization, and client reporting. He also covers where performance marketing is gaining efficiency, where expectations need to reset, and how smart teams can stay ahead without chasing every shiny new tool. If you're responsible for media dollars in 2026, this episode offers a grounded look at what matters next, and what doesn't.—Chris, Sam, Roop and ClaudiaTell us what you think!

Our scheduled guest had to take a rain check, but fear not! Chris Kizer will be our guest next week as we discuss all things media heading into 2026. This week? You're stuck with Roop and Sam again, but they have a topic we think most of you can relate to—hating all the AI slop flooding your social feeds (and, in some cases, your TV). And no, AI didn't write this, we used an em dash on purpose!The gang discusses Merriam-Webster's word of the year, slop, and how AI-generated images and video contributed to its rise in popularity. With so much AI content being pushed out, trust is eroded, and brands are better served by leveraging AI in other ways.So listen in as Sam and Roop talk about the do's and don'ts of AI content for brands, and we'll see you next week with the main man, Chris Kizer!—Sam, Roop, Claudia and ChelseaTell us what you think!

Sam and Roop return from a lengthy time off for the holidays, and are pumped and ready to go for the new year! After they chat about their Christmas and New Year celebrations (and give the unseasonably warm December weather the thumbs down), it's on to business.To start the year, Sam traveled to Florida for an annual MAGNET retreat with Chris Kizer (who will make his podcast debut next week!). The two shared media and analytic processes we use for our clients with other MAGNET agencies, and gained some insights from the group themselves. It's a fast-moving area of marketing, and we're lucky to have talented folks like Chris and his team at Littlefield Agency to stay on top of getting the most out of media buys and business results for our clients.Next week, Chris will debrief you on everything he covered in Florida. You won't want to miss it!— Claudia, Sam, and RoopTell us what you think!

Regional Rasslin' #119 has arrived, with Ray Russell & guest Steve Crawford talking Angelo Poffo's ICW in 1981. We cover it all from the year of 81, from the dark Crusher Broomfield storyline to Randy Savage's run-in with the law at the local Waffle House, from Pez Whatley as "Miss Macho" to the infamous Bob Roop Sugarhold Challenge escape by William Harding. From the Macho Man stealing a steak to the summer exodus of top talent like Orton, Roop, the Devil's Duo, Izzy. Plus, we discuss the business aspect of the promotion... Who was running what, how many "partners" had points in the company(?).. and what Crybaby Edwards meant behind the scenes during the early 1980s. A few great memories shared from fans who watched it, and even more quotes shared from many of the talents who lived it! It's quite possibly the most eventful and assuredly the most profitable year of the outlaw promotion's short run. It's all right here just in time for the hoidays. Merry Christmas & Happy Holidays to all!If you're enjoying WrestleCopia and interested in helping us continue to grow, please consider Subscribing to help contribute to our projects! https://www.patreon.com/wrestlecopiaYOU CAN ALSO GIFT SOMEONE A PATREON MEMBERSHIP (OR ASK THEM TO GIFT YOU ONE) AT https://www.patreon.com/WrestleCopia/giftIncludes the $5 “All Access” Tier $9 “VIP Superfan” Tier, and “The ULLLTIMATE Tier”, featuring our various VIDEO-CAST Series, Early Show Releases, our insanely detailed show notes (for the Grenade, Monday Warfare, Regional Rasslin, Puro Academy, & Retro Re-View), monthly DIGITAL DOWNLOADS for your viewing and reading pleasure, & more!HELP SUPPORT THE SELF-FUNDED WRESTLECOPIA BRAND, CONSIDER DONATING TO OUR PAYPALWRESTLECOPIA MERCHANDISE – https://www.teepublic.com/user/wrestlecopiaVisit the WrestleCopia Podcast Network https://wrestlecopia.comFollow WrestleCopia on “X” (Formerly Twitter) @RasslinGrenadeFollow & LIKE our FACEBOOK PAGE – https://www.facebook.com/RasslinGrenadeSubscribe to the WrestleCopia Youtube Channel at https://www.youtube.com/RasslinGrenade ★ Support this podcast on Patreon ★

For our last episode of the year, Sam and Roop take a look at Little Talks numbers, Spotify wrapped-style! Questions asked and answered:What was their total watch time on YouTube?Which month performed the best?What were their top topics?What were their top 3 episodes by streams?Which European country are they most popular?And more!We would also like to thank all of you for listening. It really blows our minds that you voluntarily spend time with us every week, so thank you.It's been a great year at Littlefield Agency, and 2026 is already looking brighter! Have a merry Christmas and a happy New Year and we'll see you on the other side.—Claudia, Sam, Chelsea and RoopTell us what you think!

In our penultimate episode of the year, annual podcast guest and friend Trent Guyer returns to talk about all our favorite topics: AI, e-commerce, and small teams doing big things. Being the Christmas season, of course gifts are exchanged and toasts are made—but the real present is having Trent in the studio with us to chat marketing.Among the gems dropped this episode:“Data makes you fast, your gut keeps you right.”69% of B2B businesses cite bad data as their biggest barrier to fully leveraging AI.89% of B2B customers plan to use AI tools to purchase products next year, compared to 34% of B2C customers.“Don't ever give a customer a reason to regret after the fact doing business with you.”And more!So grab some eggnog and your favorite blanket, and join us as we have another epic discussion with the VP of Marketing and Digital Strategy at Grasshopper Mowers, Trent Guyer.Next week: Sam and Roop wrap 2025, Spotify-style!—Trent, Sam, Roop, Claudia, and ChelseaTell us what you think!

Only three episodes left for 2025, and as we head toward the end of the year, Sam and Roop chat about something that may at first seem like a major problem (but is really just another opportunity to get your content in front of your customers) ... zero-click search.What is it? Zero-click is when someone searches on Google (or another engine) and gets what they need right on the results page (shopping results, sports scores, answers to their question, etc.), so they don't click through to any websites. Around 60% of all searches result in zero-click as of today, with that number as high as 77% on mobile. And as AI continues to embed itself in search culture, that number will likely only grow.Bad news, right? Nope! Listen in as the gang covers this shifting behavior in search and how your website and its content are actually more important than ever.And next week: Trent Guyer is back for Trent-a-palooza!See you soon.—Sam, Roop, Claudia and ChelseaTell us what you think!

It's a short but sweet episode of Little Talks this week as Sam and Roop reflect on the year and all they're thankful for.It's a short but sweet write up, too! : )Have a great holiday weekend and we'll see you next week.— Sam, Roop, Chelsea and ClaudiaTell us what you think!

This week on the podcast, Sam, Roop and Claudia discuss when the appropriate time to put up Christmas decorations is. Before Thanksgiving? After? Never? There are opinions, but of course whatever you have planned works.Speaking of planning, that's the real topic on this episode of Little Talks! Planning season (September through November-ish) isn't just filling out calendars, it's aligning business goals with media, content, and campaign priorities for the year ahead. And the best plans start with a look back. What actually worked vs. what just looked good on paper?We find that campaign and content planning works best when clients involve us early. The more we know about business goals and sales cycles, the more we can build proactive, not reactive, marketing that delivers!So listen in as Sam and Roop discuss planning season at Littlefield Agency, and let us know where you stand on the Christmas decorations! See you next week.— Sam, Roop and ClaudiaTell us what you think!

Sam and Roop fire up the mics for another episode of Little Talks to talk (what else?), AI. This week, they discuss OpenAI and PayPal's new partnership that could change how people shop online, turning ChatGPT into an AI-powered shopping mall.Starting next year, products from PayPal merchants will appear in ChatGPT's search results across categories like fashion, home improvement, and electronics. Shoppers will be able to browse and buy directly within ChatGPT using PayPal or Venmo, with natural, personalized conversations that adapt to individual tastes, budgets, and past behavior. Could this partnership shift online shopping away from Google and Amazon?The gang thinks this collaboration could mark the start of a new kind of competition, an “AI commerce” era where shopping isn't just about clicks and carts, but about who controls the conversation.— Sam, Roop and ClaudiaTell us what you think!

We're back with another AI-driven topic this week, agentic browsers. Specifically, after two weeks of using it, we give our thoughts on OpenAI's new Atlas browser.Agentic browsers (browsers with integrated AI agents that can autonomously perform tasks by navigating and interacting with websites on a user's behalf) are here, and Roop says they have the potential to change the way we interact with the internet forever.Instead of just showing web pages, these new browsers, like OpenAI's Atlas (currently available to OSX users only), Perplexity's Comet, are built to understand, plan, and act. They can read and interpret content, complete tasks, and even make purchases (!) on behalf of users. For marketers, this means the online audience is no longer made up of just people. AI agents will increasingly be the ones discovering, summarizing, and deciding what gets attention.And as Sam and Roop have been discussing for a couple of months now, these AI shifts makes content quality and its structure more important than ever for brands.So listen in as the gang gives their hands-on thoughts of Atlas, and join us next week when we talk AI again, this time OpenAI and PayPal's recent partnership and what it could mean for e-commerce in the near future.— Sam, Roop and ClaudiaTell us what you think!

This week, Sam and Roop dive back into a hot topic, AI and SEO, to answer the question, “Is SEO for AI engines really something new?”Spoiler alert: AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) aren't entirely new strategies, they're really evolutions of SEO. Google has confirmed that traditional SEO principles are still the foundation for gaining visibility in AI-driven answer engines. When users ask questions, AI systems don't just find one article with a matching title. Instead, they break the query into smaller, related questions and then pulls the best, most credible snippets from across the web to form a complete answer. It's like twenty searches in one!That means content today needs to be modular, well-organized, and clearly written so each section can stand alone as an authoritative answer. There are some new metrics, like share of voice and sentiment are emerging, but the key to showing up in answer engines and large language models (LLMs) remains solid SEO fundamentals: structure, clarity, and credibility. AEO and GEO represent the next step in SEO's evolution, not a replacement for it.But there are some tweaks to what you might be doing with your current content and its mechanical markup that are also vital in the age of AI. You'll have to listen to the episode to hear what those things are!Next week the gang will be reviewing the ever expanding world of OpenAI and ChatGPT, this time in the form of a new browser (Atlas) that could change how we consume content on the internet in a massive way.— Roop, Sam and ClaudiaTell us what you think!

Sam and Roop are back this week with a quick look ahead to 2026, where it's pretty clear that the biggest marketing shifts will build on what defined 2025, AI-assisted tools becoming more sophisticated and in more widespread use. The difference now? We're moving from experimentation to execution. The future is here.If 2025 was about learning to use AI, 2026 will be about proving it can actually deliver.So join the gang as they discuss three of the marketing trends they think will define 2026, including AI getting practical, AI ethics becoming a brand differentiator, and the rise of human-led content. Authenticity will outweigh polish, and subject matter experts, not just influencers, will define credibility. — Sam, Roop and ClaudiaTell us what you think!

It's been a busy few weeks for the agency, that included client visits in Pennsylvania and Kentucky. This week, the gang is back together and recording for the first time in nearly a month! The topic? Why working with an independent marketing agency can be a smart move for brands. Bigger isn't always better, and the group discusses what that means for your business.For one, direct access to senior talent means there's no “B team.” Clients work directly with the experts, the people making the big decisions and doing the creative work. That kind of partnership leads to better communication, more consistent results, and faster problem-solving. Instead of being passed off to junior staff, clients know they're working with people who truly understand their goals and can make things happen.With more than 40 years in business, Littlefield Agency has proven it can adapt to change and stay reliable through shifting markets. Clients aren't just getting a campaign, they're getting a long-term partner who values honesty, accountability, and results. As Sam points out, smaller agencies can deliver the same strategic power as big ones, but with a more personal, collaborative touch that can have a big impact without the ego.—Sam, Roop, Claudia and ChelseaTell us what you think!

Wrapping up their learnings from HubSpot's INBOUND marketing conference in San Francisco earlier this month, Sam takes a breather while Claudia joins Roop on the mics once again to chat about email marketing. What's working? What's changing? What's new? Claudia and Roop recap three email marketing sessions they attended with friend of the podcast, Jay Schwedelson.From subject lines that work to formatting hacks, new stats bring clarity to what's ahead for email marketing, including insights on:Things not to do with AIThe incredible shelf life of some emails (it's WAY longer than you think)Why white space matters in email designThe continued anarchy Apple Mail is creating for marketersNew notes on emojisAnd moreAnd if you haven't already, pre-order Jay's new book, Stupider People Have Done It: Marketing Truths, Career Moves, and Life Advice for Doers. It's sure to be full of his trademark wit and wisdom—and proceeds go to The V Foundation for Cancer Research. A win-win for everyone.As always, thanks for listening. We're off next week (listen to this week's episode to hear why), but back with Sam and Roop the week after. See you then!—Claudia, Roop, and ChelseaTell us what you think!

Sam is back from his MAGNET (Marketing & Advertising Global Network) retreat in Paris, as fired up as he's ever been! He compares AI notes with Roop (still high from his INBOUND trip in San Francisco), specifically around AEO (Answer Engine Optimization), GEO (Generative Engine Optimization) and of course SEO (Search Engine Optimization) in the age of AI. What's new? What's still the same? What's next?So grab a crépe and your favorite wine (those are French things, right?) and listen in as the gang discusses the ever-changing world of AI and marketing.Next week: New email wisdom from Jay Schwedelson, fresh from INBOUND. See you then!— Sam, Roop, Claudia and ChelseaTell us what you think!

Sam's in Paris (France, not Texas) this week, so Claudia steps in to join Roop at the table for a "Claudcast" continuing to cover their recent trip to HubSpot's INBOUND marketing conference in San Francisco. This week's topic: HubSpot's newly announced AI-powered products and upgrades. The duo has been able to get hands on with these in the past week and a half, and are have the 411 for you here.Marketing StudioHubSpot's new all-in-one, AI-powered campaign planning and creation workspace that helps teams create content faster, together. The idea is that through this one visual workspace marketers can leverage AI to build strategies and create creative assets from simple prompts, all while stakeholders provide feedback in real-time. Perfect for smaller one to two person marketing teams, probably not enough to replace larger agency tools and talents we already use.Data HubFormerly Operations Hub, the new Data Hub transforms scattered data (think of all the sources and platforms outside HubSpot you have data in right now) into actionable intelligence with AI-powered data management. Combine data, enhance data quality automatically, and activate customer intelligence across your entire HubSpot platform. Roop really liked this one.Breeze AgentsLast year's Breeze AI rollout was ... fine. This year's agents upgrade kicks it up several notches. Breeze Agents are always-on teammates running around your HubSpot account. They work across marketing, sales, and customer service to handle the repetitive stuff while you drive the strategy. A real evolution of the Breeze AI integration.Smart CRMIsn't this what HubSpot is already? Anyway, HubSpot's new Smart CRM offering unifies structured data, unstructured conversations, and external signals — giving teams the complete context to know what matters and act on it. Our early impressions of this feature (free to all HubSpot accounts!) is pretty positive. Next to Data Hub, this is probably the most useful update or product released this year in our opinion.Next week, Sam's back! And we'll be covering a hot topic these days: AEO (Answer Engine Optimization). How does your content strategy need to change to best help your SEO and your AEO for AI platforms? We'll have some answers from Sam's time in Paris and Roop's time in San Francisco. See you then!— Claudia, Roop and BrandonTell us what you think!

On this week's episode of Little Talks, Roop and Claudia are back from HubSpot's INBOUND 25 marketing conference in San Fransisco, and boy oh boy do they have updates! Everything from new HubSpot products to a new marketing playbook for the AI age called Loop Marketing, it's a LOT. Plus their favorite speakers, including Anthropic CEO Dario Amodei and friend of the podcast, Jay Schwedelson (who had a special message for Sam, since he wasn't able to go this year).So where to begin? Well, this week we just try to unpack what they saw and heard from a high level. In the coming weeks you'll get breakdowns on new HubSpot offerings ranging from Breeze Agents (HubSpot's AI platform) to Smart CRM (their data enrichment tool that is truly next level), as well as a deeper dive into The Loop (HubSpot's reimagined playbook for staying in front of customers where they are in the age of AI.Think of this episode as a "preview" of what's to come. Going to catch our breathes, see you again next week!—Roop, Claudia, Sam and ChelseaP.S. Pre-order Jay Scwedleson's new book, Stupider People Have Done It: Marketing Truths, Career Moves, and Life Advice for Doers! All proceeds go to V Foundation for cancer research.Tell us what you think!

In this episode of 'Management Matters,' host James-Christian Blockwood explores how communities can adapt to a changing environment. Guests Jim Murley, Academy Fellow and former Chief Resilience Officer for Miami-Dade County, and Dr. Heidi Roop, Director of the University of Minnesota's Climate Adaptation Partnership, discuss the distinctions between adaptation, resilience, and mitigation. They also emphasize the importance of local government, individual preparedness, and effective coordination among agencies to tackle climate challenges. Our guests underscore the need for actionable science and strategic policies to help build resilient communities.Management Matters is a presentation of the National Academy of Public Administration produced by Lizzie Alwan and Matt Hampton and edited by Matt Hampton. Support the Podcast Today at: donate@napawash.org or 202-347-3190Episode music: Hope by Mixaund | https://mixaund.bandcamp.comMusic promoted by https://www.free-stock-music.comFollow us on YouTube for clips and more: @NAPAWASH_YT

Thank you for joining us for another episode of the Low Carb MD Podcast. John Roop is the CEO of Capitol City Fence Co. After a lifelong struggle with food addiction, obesity, and poor metabolic health, John was introduced to the keto diet at the Low Carb Boca 2022 conference. Since beginning his low carb journey, John has lost 72 pounds and has improved his health in countless ways. Now 2 years into his wellness journey, he is a wealth of invaluable knowledge and tips for those trying to take control of their health. In this episode, Dr. Tro and John talk about… (00:00) Intro (01:34) John's personal health journey (11:46) The SMHP's Low Carb Boca conference (20:31) The lifestyle changes John implemented following Low Carb Boca (27:00) The gradual process employed by John to become sustainably healthier and healthier over time (31:06) Increased energy levels on the keto diet (33:14) How John's lifestyle changes have impacted those around him (38:12) The devastating health effects of processed foods and the Standard American Diet (43:57) How John weened himself off of certain unhealthy foods and deals with cravings when they come up (52:56) Dieting versus Lifestyle Change (58:58) Tips for eating out without cheating (01:01:01) How EASY the keto diet is (01:02:24) The ill health effects of seed oils (01:04:20) The 3 kinds of people vis á vis health (01:08:56) Dr. Tro's Employee Wellness Program and the measure of true success in life as well as in business (01:21:56) Why making your employees happy and healthy is also good for YOU, the employer For more information, please see the links below. Thank you for listening! Links: Resources Mentioned in this Episode: Low Carb Boca Conference: https://www.lowcarbusa.org/boca-2025/ Low Carb Cruise: https://lowcarbcruise.com Dr. Tro's Employee Wellness Program: https://toward.health/employee-health-program/ John Roop: Linkedin: https://www.linkedin.com/in/john-roop-43a60610 Dr. Brian Lenzkes:  Website: https://arizonametabolichealth.com/ Twitter: https://twitter.com/BrianLenzkes?ref_src=twsrc^google|twcamp^serp|twgr^author Dr. Tro Kalayjian:  Website: https://www.doctortro.com/ Twitter: https://twitter.com/DoctorTro Instagram: https://www.instagram.com/doctortro/ SMHP Position Statement: https://journalofmetabolichealth.org/index.php/jmh/article/view/100#:~:text=The%20SMHP%20recommends%20open%20access,research%20on%20TCR%20for%20T1DM Toward Health App Join a growing community of individuals who are improving their metabolic health; together.  Get started at your own pace with a self-guided curriculum developed by Dr. Tro and his care team, community chat, weekly meetings, courses, challenges, message boards and more.  Apple: https://apps.apple.com/us/app/doctor-tro/id1588693888  Google: https://play.google.com/store/apps/details?id=uk.co.disciplemedia.doctortro&hl=en_US&gl=US Learn more: https://doctortro.com/community/

Habitat Podcast #330 - In today's episode of The Habitat Podcast, Jared is joined by Bobby Roop, one of Jared's first ever habitat land plan clients way back in 2019. We discuss: Habitat management on an 80-acre parcel in northern Michigan Habitat improvements over five years The importance of food sources for deer Implementing access roads for better hunting Using forestry mulchers for efficient habitat work A giant michigan 10-point buck named Goliath Deer population increased due to habitat efforts Bear damage to apple trees Plans to plant more crab apple trees this year The importance of a solid habitat plan Consistency is key And So Much More! PATREON - ⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠ Brand new HP Patreon for those who want to support the Habitat Podcast. Good luck this Fall and if you have a question yourself, just email us @ info@habitatpodcast.com -------------------------------------------------------------------------- ⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠ Latitude Outdoors - Saddle Hunting: ⁠⁠⁠https://bit.ly/hplatitude⁠⁠⁠ Stealth Strips - Stealth Outdoors: Use code Habitat10 at checkout ⁠⁠⁠https://bit.ly/stealthstripsHP⁠⁠⁠ Midwest Lifestyle Properties - ⁠⁠⁠https://bit.ly/3OeFhrm⁠⁠⁠ Vitalize Seed Food Plot Seed - ⁠⁠⁠https://bit.ly/vitalizeseed⁠⁠⁠ Down Burst Seeders - ⁠⁠⁠https://bit.ly/downburstseeders⁠⁠⁠ 10% code: HP10 Morse Nursery - ⁠⁠⁠http://bit.ly/MorseTrees⁠⁠⁠ 10% off w/code: HABITAT10 Packer Maxx - ⁠⁠⁠http://bit.ly/PACKERMAXX⁠⁠⁠ $25 off with code: HPC25 First Lite --> ⁠⁠⁠https://bit.ly/3EDbG6P⁠⁠⁠ LAND PLAN Property Consultations – HP Land Plans: ⁠⁠⁠LAND PLANS⁠⁠⁠ Leave us a review for a FREE DECAL - ⁠⁠⁠https://apple.co/2uhoqOO⁠⁠⁠ Morse Nursery Tree Dealer Pricing – info@habitatpodcast.com Habitat Podcast YOUTUBE - ⁠⁠⁠https://www.youtube.com/channel/UCmAUuvU9t25FOSstoFiaNdg⁠⁠⁠ Email us: info@habitatpodcast.com habitat management / deer habitat / food plots / hinge cut / food plot Learn more about your ad choices. Visit megaphone.fm/adchoices

Vincent Robert Roop, a former school custodian and alleged predator, was apprehended during a sting operation in Marquette County, Michigan. Roop, known for his unique speech and constant fear of harm, lived in Newberry, Michigan with his therapy cat that assisted him with Major Depression and an anxiety disorder. Prior to moving to Michigan in 2021, he lived in Wyoming and worked as a custodian at Yellowstone National Park nd a civic center. During the sting, Roop mistakenly tried to enter through the garage door, was wearing a shirt with actress Nia Peeples on it, and became hysterical when confronted by Chris Hansen, pleading for his safety and claiming ignorance of the decoy's age. After Chris asked him how he got into the situation that day, Roop responded, "I drove here." Roop claimed that he did not know the decoy's age. Chris asked what would have happened had the situation not been a sting, to which Roop said, "Something bad, maybe? Is-is that a right answer?" He then said that he probably would have had sex. Chris told Roop that he was "a grown ass man."