Podcasts about Roop

It's a short but sweet episode of Little Talks this week as Sam and Roop reflect on the year and all they're thankful for.It's a short but sweet write up, too! : )Have a great holiday weekend and we'll see you next week.— Sam, Roop, Chelsea and ClaudiaTell us what you think!

This week on the podcast, Sam, Roop and Claudia discuss when the appropriate time to put up Christmas decorations is. Before Thanksgiving? After? Never? There are opinions, but of course whatever you have planned works.Speaking of planning, that's the real topic on this episode of Little Talks! Planning season (September through November-ish) isn't just filling out calendars, it's aligning business goals with media, content, and campaign priorities for the year ahead. And the best plans start with a look back. What actually worked vs. what just looked good on paper?We find that campaign and content planning works best when clients involve us early. The more we know about business goals and sales cycles, the more we can build proactive, not reactive, marketing that delivers!So listen in as Sam and Roop discuss planning season at Littlefield Agency, and let us know where you stand on the Christmas decorations! See you next week.— Sam, Roop and ClaudiaTell us what you think!

Sam and Roop fire up the mics for another episode of Little Talks to talk (what else?), AI. This week, they discuss OpenAI and PayPal's new partnership that could change how people shop online, turning ChatGPT into an AI-powered shopping mall.Starting next year, products from PayPal merchants will appear in ChatGPT's search results across categories like fashion, home improvement, and electronics. Shoppers will be able to browse and buy directly within ChatGPT using PayPal or Venmo, with natural, personalized conversations that adapt to individual tastes, budgets, and past behavior. Could this partnership shift online shopping away from Google and Amazon?The gang thinks this collaboration could mark the start of a new kind of competition, an “AI commerce” era where shopping isn't just about clicks and carts, but about who controls the conversation.— Sam, Roop and ClaudiaTell us what you think!

Join us for a very special 2-Hour Q&A edition of the Wrestling Stoop. As Bob Roop & Ray Russell prepare for a hiatus through the holidays, Bob answers more fan questions and shares other memories from throughout his career in the wrestling business. We discuss a "worked shoot" match between Roop & Bob Orton vs. The Brisco Brothers, the Tampa wrestling offices being vandalized, a ticklish Oki Shikina, snow in Amarillo(?), what territory Bob regrets never working, what Bob's wrestling theme song would have been, JYD, Kevin Sullivan, Mark Lewin, & more. Plus, Ray gives a brief update on his family's urgent housing emergency (you can read more and help at https://gofund.me/3b4e291ca ).If you're enjoying WrestleCopia and interested in helping us continue to grow, please consider Subscribing to our Patreon to help us pay the bills! https://www.patreon.com/wrestlecopiaYOU CAN ALSO GIFT SOMEONE A PATREON MEMBERSHIP (OR ASK THEM TO GIFT YOU ONE) AT https://www.patreon.com/WrestleCopia/giftIncludes the $5 “All Access” Tier $9 "VIP Superfan" Tier, and "The ULLLTIMATE Tier", featuring our various VIDEO-CAST Series, Early Show Releases, our insanely detailed show notes (for the Grenade, Monday Warfare, Regional Rasslin, Puro Academy, & Retro Re-View), monthly DIGITAL DOWNLOADS for your viewing and reading pleasure, & more!HELP SUPPORT THE SELF-FUNDED WRESTLECOPIA BRAND, CONSIDER DONATING TO OUR PAYPALWRESTLECOPIA MERCHANDISE - https://www.teepublic.com/user/wrestlecopiaVisit the WrestleCopia Podcast Network https://wrestlecopia.comFollow WrestleCopia on “X” (Formerly Twitter) @RasslinGrenadeFollow & LIKE our FACEBOOK PAGE – https://www.facebook.com/RasslinGrenadeSubscribe to the WrestleCopia Youtube Channel at https://www.youtube.com/RasslinGrenade ★ Support this podcast on Patreon ★

We're back with another AI-driven topic this week, agentic browsers. Specifically, after two weeks of using it, we give our thoughts on OpenAI's new Atlas browser.Agentic browsers (browsers with integrated AI agents that can autonomously perform tasks by navigating and interacting with websites on a user's behalf) are here, and Roop says they have the potential to change the way we interact with the internet forever.Instead of just showing web pages, these new browsers, like OpenAI's Atlas (currently available to OSX users only), Perplexity's Comet, are built to understand, plan, and act. They can read and interpret content, complete tasks, and even make purchases (!) on behalf of users. For marketers, this means the online audience is no longer made up of just people. AI agents will increasingly be the ones discovering, summarizing, and deciding what gets attention.And as Sam and Roop have been discussing for a couple of months now, these AI shifts makes content quality and its structure more important than ever for brands.So listen in as the gang gives their hands-on thoughts of Atlas, and join us next week when we talk AI again, this time OpenAI and PayPal's recent partnership and what it could mean for e-commerce in the near future.— Sam, Roop and ClaudiaTell us what you think!

This week, Sam and Roop dive back into a hot topic, AI and SEO, to answer the question, “Is SEO for AI engines really something new?”Spoiler alert: AEO (Answer Engine Optimization) and GEO (Generative Engine Optimization) aren't entirely new strategies, they're really evolutions of SEO. Google has confirmed that traditional SEO principles are still the foundation for gaining visibility in AI-driven answer engines. When users ask questions, AI systems don't just find one article with a matching title. Instead, they break the query into smaller, related questions and then pulls the best, most credible snippets from across the web to form a complete answer. It's like twenty searches in one!That means content today needs to be modular, well-organized, and clearly written so each section can stand alone as an authoritative answer. There are some new metrics, like share of voice and sentiment are emerging, but the key to showing up in answer engines and large language models (LLMs) remains solid SEO fundamentals: structure, clarity, and credibility. AEO and GEO represent the next step in SEO's evolution, not a replacement for it.But there are some tweaks to what you might be doing with your current content and its mechanical markup that are also vital in the age of AI. You'll have to listen to the episode to hear what those things are!Next week the gang will be reviewing the ever expanding world of OpenAI and ChatGPT, this time in the form of a new browser (Atlas) that could change how we consume content on the internet in a massive way.— Roop, Sam and ClaudiaTell us what you think!

Sam and Roop are back this week with a quick look ahead to 2026, where it's pretty clear that the biggest marketing shifts will build on what defined 2025, AI-assisted tools becoming more sophisticated and in more widespread use. The difference now? We're moving from experimentation to execution. The future is here.If 2025 was about learning to use AI, 2026 will be about proving it can actually deliver.So join the gang as they discuss three of the marketing trends they think will define 2026, including AI getting practical, AI ethics becoming a brand differentiator, and the rise of human-led content. Authenticity will outweigh polish, and subject matter experts, not just influencers, will define credibility. — Sam, Roop and ClaudiaTell us what you think!

It's been a busy few weeks for the agency, that included client visits in Pennsylvania and Kentucky. This week, the gang is back together and recording for the first time in nearly a month! The topic? Why working with an independent marketing agency can be a smart move for brands. Bigger isn't always better, and the group discusses what that means for your business.For one, direct access to senior talent means there's no “B team.” Clients work directly with the experts, the people making the big decisions and doing the creative work. That kind of partnership leads to better communication, more consistent results, and faster problem-solving. Instead of being passed off to junior staff, clients know they're working with people who truly understand their goals and can make things happen.With more than 40 years in business, Littlefield Agency has proven it can adapt to change and stay reliable through shifting markets. Clients aren't just getting a campaign, they're getting a long-term partner who values honesty, accountability, and results. As Sam points out, smaller agencies can deliver the same strategic power as big ones, but with a more personal, collaborative touch that can have a big impact without the ego.—Sam, Roop, Claudia and ChelseaTell us what you think!

Wrapping up their learnings from HubSpot's INBOUND marketing conference in San Francisco earlier this month, Sam takes a breather while Claudia joins Roop on the mics once again to chat about email marketing. What's working? What's changing? What's new? Claudia and Roop recap three email marketing sessions they attended with friend of the podcast, Jay Schwedelson.From subject lines that work to formatting hacks, new stats bring clarity to what's ahead for email marketing, including insights on:Things not to do with AIThe incredible shelf life of some emails (it's WAY longer than you think)Why white space matters in email designThe continued anarchy Apple Mail is creating for marketersNew notes on emojisAnd moreAnd if you haven't already, pre-order Jay's new book, Stupider People Have Done It: Marketing Truths, Career Moves, and Life Advice for Doers. It's sure to be full of his trademark wit and wisdom—and proceeds go to The V Foundation for Cancer Research. A win-win for everyone.As always, thanks for listening. We're off next week (listen to this week's episode to hear why), but back with Sam and Roop the week after. See you then!—Claudia, Roop, and ChelseaTell us what you think!

Radio styavani Program

Sam is back from his MAGNET (Marketing & Advertising Global Network) retreat in Paris, as fired up as he's ever been! He compares AI notes with Roop (still high from his INBOUND trip in San Francisco), specifically around AEO (Answer Engine Optimization), GEO (Generative Engine Optimization) and of course SEO (Search Engine Optimization) in the age of AI. What's new? What's still the same? What's next?So grab a crépe and your favorite wine (those are French things, right?) and listen in as the gang discusses the ever-changing world of AI and marketing.Next week: New email wisdom from Jay Schwedelson, fresh from INBOUND. See you then!— Sam, Roop, Claudia and ChelseaTell us what you think!

Sam's in Paris (France, not Texas) this week, so Claudia steps in to join Roop at the table for a "Claudcast" continuing to cover their recent trip to HubSpot's INBOUND marketing conference in San Francisco. This week's topic: HubSpot's newly announced AI-powered products and upgrades. The duo has been able to get hands on with these in the past week and a half, and are have the 411 for you here.Marketing StudioHubSpot's new all-in-one, AI-powered campaign planning and creation workspace that helps teams create content faster, together. The idea is that through this one visual workspace marketers can leverage AI to build strategies and create creative assets from simple prompts, all while stakeholders provide feedback in real-time. Perfect for smaller one to two person marketing teams, probably not enough to replace larger agency tools and talents we already use.Data HubFormerly Operations Hub, the new Data Hub transforms scattered data (think of all the sources and platforms outside HubSpot you have data in right now) into actionable intelligence with AI-powered data management. Combine data, enhance data quality automatically, and activate customer intelligence across your entire HubSpot platform. Roop really liked this one.Breeze AgentsLast year's Breeze AI rollout was ... fine. This year's agents upgrade kicks it up several notches. Breeze Agents are always-on teammates running around your HubSpot account. They work across marketing, sales, and customer service to handle the repetitive stuff while you drive the strategy. A real evolution of the Breeze AI integration.Smart CRMIsn't this what HubSpot is already? Anyway, HubSpot's new Smart CRM offering unifies structured data, unstructured conversations, and external signals — giving teams the complete context to know what matters and act on it. Our early impressions of this feature (free to all HubSpot accounts!) is pretty positive. Next to Data Hub, this is probably the most useful update or product released this year in our opinion.Next week, Sam's back! And we'll be covering a hot topic these days: AEO (Answer Engine Optimization). How does your content strategy need to change to best help your SEO and your AEO for AI platforms? We'll have some answers from Sam's time in Paris and Roop's time in San Francisco. See you then!— Claudia, Roop and BrandonTell us what you think!

Preeti and Prem convinced Rohit to go with them...BUT POOR ROHIT unaware of Preeti's Devious Plans..

On this week's episode of Little Talks, Roop and Claudia are back from HubSpot's INBOUND 25 marketing conference in San Fransisco, and boy oh boy do they have updates! Everything from new HubSpot products to a new marketing playbook for the AI age called Loop Marketing, it's a LOT. Plus their favorite speakers, including Anthropic CEO Dario Amodei and friend of the podcast, Jay Schwedelson (who had a special message for Sam, since he wasn't able to go this year).So where to begin? Well, this week we just try to unpack what they saw and heard from a high level. In the coming weeks you'll get breakdowns on new HubSpot offerings ranging from Breeze Agents (HubSpot's AI platform) to Smart CRM (their data enrichment tool that is truly next level), as well as a deeper dive into The Loop (HubSpot's reimagined playbook for staying in front of customers where they are in the age of AI.Think of this episode as a "preview" of what's to come. Going to catch our breathes, see you again next week!—Roop, Claudia, Sam and ChelseaP.S. Pre-order Jay Scwedleson's new book, Stupider People Have Done It: Marketing Truths, Career Moves, and Life Advice for Doers! All proceeds go to V Foundation for cancer research.Tell us what you think!

Episode 1

On this week's Little Talks we talk search. What it is, where it's going and how your brand can stay relevant in the age of AI SEO. AI is definitely changing the SEO playbook, but fortunately some of the same old tricks that have worked in traditional SEO still work for AI search as well.We chat strategy, measurement and everything in between as AI platforms like ChatGPT, Gemini and Preplexity start to slowly chip away at Google Search, who is easily still the king with 90% of global search traffic—for now). And as has been the case for a couple of decades now, brands can't ignore AI SEO and the visibility it brings without losing the "top-of-funnel" as well. Early movers who are prepared are gaining authority faster and shaping how their industries are represented in conversational results. Big time stuff.All this plus some seasonly relevant fantasy football talk and a special shoutout to our friend Siva for inspiring this episode!—Roop, Sam, Claudia and ChelseaTell us what you think!

In this episode of 'Management Matters,' host James-Christian Blockwood explores how communities can adapt to a changing environment. Guests Jim Murley, Academy Fellow and former Chief Resilience Officer for Miami-Dade County, and Dr. Heidi Roop, Director of the University of Minnesota's Climate Adaptation Partnership, discuss the distinctions between adaptation, resilience, and mitigation. They also emphasize the importance of local government, individual preparedness, and effective coordination among agencies to tackle climate challenges. Our guests underscore the need for actionable science and strategic policies to help build resilient communities.Management Matters is a presentation of the National Academy of Public Administration produced by Lizzie Alwan and Matt Hampton and edited by Matt Hampton. Support the Podcast Today at: donate@napawash.org or 202-347-3190Episode music: Hope by Mixaund | https://mixaund.bandcamp.comMusic promoted by https://www.free-stock-music.comFollow us on YouTube for clips and more: @NAPAWASH_YT

It's Roop's favorite time of year—HubSpot's INBOUND marketing conference is here! This year, the event moves from Boston to San Francisco, but the awesomeness remains the same. On this week's episode of Little Talks, the gang shares some favorite INBOUND memories and the sessions they're most excited about for 2025.AI and new HubSpot platform announcements are set to take center stage again, but INBOUND isn't just about the technical updates. Every year, Roop comes back buzzing with fresh ideas from inspirational speakers like Jay Schwedelson and Neil Patel, along with sessions covering B2B marketing hacks, email tactics, content strategies, and more.This year's main stage will also feature some unexpected names, like Sean Evans from Hot Ones and Amy Poehler from SNL. How do they fit into a marketing conference? Roop and Claudia will report back! Plus, Anthropic CEO Dario Amodei is sure to deliver fascinating insights on the intersection of AI and marketing.So grab your Rice-A-Roni and meet us by the Bay as we preview Roop and Claudia's pilgrimage to San Francisco and all things INBOUND 25!—Roop, Claudia, Sam, and ChelseaTell us what you think!

On this episode of Little Talks, we tackle four common B2B marketing myths and set the record straight.First up is the idea that gated content is the only way to generate leads. While putting valuable resources behind a form can work, the hosts explain that leaning on it too heavily can actually shrink your audience and hurt your brand authority. Mixing in ungated assets—like blog posts, videos, and podcasts—helps build trust, position you as a thought leader, and keep you visible in search results. When people already trust you, they're much more likely to say “yes” to that form later.Next, the conversation turns to the misconception that social media is only for B2C brands. In reality, social platforms are just as powerful for B2B—but the playbook is different. LinkedIn shines for thought leadership and networking, while Instagram and even TikTok can spotlight your brand personality and show off your company culture. It's about shifting the mindset from pushing sales to offering help, sparking conversation, and making genuine connections.The third myth challenges the old-school notion that the marketing funnel is a straight line from awareness to purchase. Today's buyer journey is more like a messy web, with people jumping between research, peer recommendations, and direct vendor contact. That's why an omni-channel approach is so important—your brand should be ready to add value at every possible touchpoint, not just at a “stage” in the process.Finally, Sam and Roop address vanity metrics. Sure, likes, followers, and views don't directly equal revenue, but that doesn't mean they're useless. Think of them as your marketing “check engine light”—a signal that your content is connecting with your audience. When a post gets attention, that's your cue to build on the momentum and channel that engagement into more measurable business results.And join us next week for Claudia and Roop's HubSpot INBOUND 25 preview!—Sam, Roop, Claudia and ChelseaTell us what you think!

On this week's episode of Little Talks we welcome back a frequent guest and friend, Mike Simmon from Grasshopper Mowers. Mike was in town from Kansas for his monthly HubSpot and CRM meeting with Roop, Chelsea, Claudia and Kendall and was kind enough to join Sam and Roop on the mics. The topic? What in marketing is still as true now as it was 10-20 years ago?We discuss timeless marketing truths like brand consistency and knowing your customer, tactics or trends we used to swear by but wouldn't touch now and how we use AI in our day-to-day working life. And to wrap it all up: Predictions we'd stake whole marketing budgets on and looking ahead to what we think will still be true in 3-5 years from now.It's a packed podcast full of insights and tidbits from one or favorite guests.Have something to add to the conversation? Let us know below, and we'll see you next week!— Sam, Roop, Mike, Claudia and ChelseaTell us what you think!

During the month of August, we will be enjoying some summer weather and taking a break from recording new episodes. To satiate your thirst we will be re-releasing the hottest episodes of the year, every week, for you to enjoy with a Mai Tai by the pool like David will be.In this episode of the FocusCore Podcast, host David Sweet interviews Roop Kaistha, the head of Asia Pacific at AMS, about the evolving landscape of talent acquisition in Asia, particularly in Japan. With nearly two decades of experience, Roop shares her career journey, insights on the challenges and opportunities in talent acquisition, and the importance of relationship-building in recruitment. The latest FocusCore Salary Guide is here: 2025 Salary Guide In this episode you will hear:The importance of being market ready for Asian markets particularly in communication method choicesThe future of hybrid work vs in office only and the challenge of keeping engagement levels up The role of technology and AI in recruitment and some of Roop's favourite toolsThe future trends in recruitment in AsiaParticipate in our 2026 Salary Survey here: 2026 Salary SurveyAbout Roop:Roop brings two decades of experience working across multiple markets, spending the last 15 years in Outsourcing and Talent Acquisition. She has a proven track record in the strategic management of large scale RPOs and MSPs across Asia Pacific. She has held various roles including Solution Design, Implementation, running the Innovation Centre for Asia Pacific and, most recently, as Regional Head of RPO and Professional Services.Roop was appointed as Regional Managing Director of APAC in 2022. She heads the APAC leadership team, driving APAC's growth strategy and business plan objectives. Roop ensures the firm continues to exceed the expectations of clients across Asia, and to deliver further growth in this vital region.Connect with Roop: https://www.weareams.com/ https://www.linkedin.com/in/roopkaistha/ Connect with David Sweet:LinkedIn: https://www.linkedin.com/in/drdavidsweet/ Twitter: https://twitter.com/focuscorejp Facebook: https://www.facebook.com/focuscoreasiaInstagram: https://www.instagram.com/focuscorejp/ Website: https://www.japan.focuscoregroup.com/

From catchy podcast intros to snappy TikTok snippets, this week the gang explores why sound design is still a hidden gem in the B2B world. Roop and Sam break down what makes a memorable sonic brand—like a signature melody or audio logo—and explains how these cues can be just as powerful as a company's visual identity, instantly setting the mood and signaling who you are, sometimes before a single word is spokenThey also discuss a common misconception that "serious" industries—manufacturing, finance, or professional services—don't need to bother with sound branding. We also make the case that this mindset can leave brands sounding generic and easily forgotten, while a well-crafted sonic identity can last for decades. So whether it's a five-second social clip or the music on hold, every touchpoint should reinforce your brand's personality and values.Adding an audio identity can humanize complex offerings, increase brand recall, and even make routine interactions more pleasant. Plus, with AI-driven tools making custom soundscapes and voice experiences more accessible than ever, the B2B brands that invest in their sonic signature today will have a huge advantage as the digital landscape gets more immersive. If your brand still “sounds” like everyone else, this episode will have you rethinking your audio strategy!—Sam, Roop, Claudia and ChelseaTell us what you think!

Sam is back this week to chat about being a marketing agency in the midwest. Is there a perceived bias for Midwest agencies compared to their larger city or costal counterparts? We discuss, as well as celebrate the strengths of Midwestern values—loyalty, authenticity, grit—and how they shape our marketing and client relationships.We believe the bias is bunk, and the perception is changing. Sam shares some stories of wins and loses that reinforce this thought. The Midwestern reputation for '“'no drama," down-to-earth collaboration and straight talk is starting to win the day. Do Midwest agencies offer more value or stability for clients seeking long-term partnerships rather than quick wins? We think so, but what do you think? Let us know in the comments!—Sam, Roop, Claudia and ChelseaTell us what you think!

This week on Little Talks, Roop is joined by a surprise duo—Grasshopper Trent (VP of Marketing at Grasshopper Mowers) and his son Andrew. Trent usually pops in at the end of the year for Trent-a-palooza, but a quick trip to Tulsa to handle some car trouble turned into a bonus Trent podcast episode this year!Coming off last week's Gen Z episode, it felt like perfect timing to bring Andrew into the conversation. As a younger Gen Z-er, he offers up fresh insights on how his generation is using social media, their feelings toward AI, and how they really see influencers and branded content. (Spoiler: They can spot a fake endorsement a mile away.)Trent came prepared with a list of ChatGPT-generated questions, and Andrew delivered. From the surprising popularity of YouTube over streaming platforms to concerns around AI ads scamming older generations, this episode gives us a lot to think about as marketers when it comes to connecting with younger audiences.It was fun, insightful, and a great preview of what's to come when Trent-a-palooza officially rolls around in December. Until then, catch us this week on Little Talks!— Roop, Trent, Andrew, and ClaudiaTell us what you think!

On this week's Little Talks we're talkin' about Gen Z, with some insight from one of our resident Gen Z voices in the office, Claudia!Claudia tells Sam and Roop about how purpose at work matters. A paycheck is great, sure, but waking up every day to do work that actually makes an impact? That's where it's at. She reminds the gang that fulfillment can outweigh dollars—and for many members of Gen Z, that's non-negotiable.We also dive into what it means to be a “digital native” that is fast to adopt new digital tools and processes, things that don't scare Gen Z. And in a world that moves fast, that adaptability is pure gold.Of course, we couldn't skip the big one: burnout. Claudia shares her Littlefield experience has been refreshingly positive—thanks to strong boundaries, built-in flexibility, and a culture that prioritizes real-time feedback instead of waiting for once-a-year reviews. All ingredients for a happy Gen Z workforce.We also touch on communication shifts (spoiler: Gen Z isn't checking their email 24/7), challenges to outdated processes, how mentorship—not micromanagement—is what really fuels growth and more.So listen in to the voice of the next generation, and we'll catch you next time on Little Talks!– Claudia, Sam, Roop, and BrandonTell us what you think!

Rebranding isn't just for B2C. This week, Sam and Roop discuss when and why B2B brands should consider updating their look, messaging, or even name. From rebrand to refresh to repositioning, we go through the 'when' and the 'why' of the matter so you know if it might be time to consider making a change. We also go through some real-world B2B rebrand examples—what worked, what didn't, and what can be learned from them.Are brand refreshes easy? Not always, but there are some data-driven strategies that can help keep everyone on the same page and eliminate doubt or confusion. And if you're in doubt, we're always here to help you sort it all out.Thanks again for listing, and happy early July 4th from everyone at Littlefield Agency!— Sam, Roop, Claudia, and BrandonTell us what you think!

It's Wellness Week at Littlefield Agency! Following our previous episode on work-life balance, we thought this is as good a time as any to dig into strategies for preventing burnout at work, especially in high-pressure B2B marketing roles. We know not everyone can have a full week to work on their mental, physical and spiritual well being, but the gang does discuss some smaller ways that can make a difference and encourage sustainable productivity.It all starts at the top. "If the boss isn't doing it, I can't either" is the though, and bosses can suffer from burnout, too! So grab your headphones, slide into your favorite chair and listen in as Roop and Sam go through what Wellness Week at Littlefield Agency is all about!— Claude, Brandon, Roop and SamTell us what you think!

It was a real meeting of the minds at Littlefield Agency last week when we welcomed MAGNET Agency partners Chris Sullivan and Bauer Fichter from Media Thesis. Capping off an all-day summit around all things media, analytics and AI, Sam and Roop were able to talk Bauer into joining them on the podcast.If you've ever met our own media and analytics guru, Chris Kizer, you have a pretty good idea of Bauer. This guy eats, sleeps and breathes media. Everything from audience personas and niche targeting to squeezing the most value for clients possible out of every dollar spent, Bauer is doing it on the East Coast.The spirit of Magnet Global Network is strong and yet another validation of how valuable this group really is as a partner to us and our clients. Thanks Chris and Bauer for all your time and thoughts, and thanks to our listeners for sharing some of your time with us once again.See you next week!— Sam, Roop, Bauer, Chris, Brandon and ClaudiaTell us what you think!

As a reward from this year's MaxFunDrive, we're releasing our bonus episode from last year's MFD: our review of the songs from 2020, the Eurovision That Wasn't! We're joined by Jordan Morris of Free With Ads & Jordan Jesse Go to talk our favorites and least favorites that never got the chance to compete thanks to the pandemic. Jeremy refuses to say yes, Dimitry gives us the history of the Mamas, Jordan pledges fealty to his queen, and Oscar praises choreo for minimalists.All the selected videos from 2020 by country: https://eurovisionworld.com/eurovision/2020/songs-videosThis week's companion playlist: https://open.spotify.com/playlist/5vjyN1yEpqJqA3KySaMRTa?si=bb3b5a9b166743e6 The Eurovangelists are Jeremy Bent, Oscar Montoya and Dimitry Pompée.The theme was arranged and recorded by Cody McCorry and Faye Fadem, and the logo was designed by Tom Deja.Production support for this show was provided by the Maximum Fun network.The show is edited by Jeremy Bent with audio mixing help was courtesy of Shane O'Connell.Find Eurovangelists on social media as @eurovangelists on Instagram and @eurovangelists.com on Bluesky, or send us an email at eurovangelists@gmail.com. Head to https://maxfunstore.com/collections/eurovangelists for Eurovangelists merch. Also follow the Eurovangelists account on Spotify and check out our playlists of Eurovision hits, competitors in upcoming national finals, and companion playlists to every single episode, including this one!

It's been a while, but Roop is BACK! Just in time for a busy week at Littlefield Agency. We've got people traveling to AI conferences, client meetings, and more. But that won't stop Sam and Roop from bringing you a new episode of Little Talks!This week, the gang talks about client communication. Simple topic, you say? You would think so—but there's more variety and nuance to it than you might expect! Everyone has their own preferences for communicating, ranging from email to Slack to text. We're happy to work in whatever format, as long as the communication is flowing! That's when we do our best work, and when our clients see the best results.So hit that play button and get to jibber-jabbering with Roop and Sam!— Sam, Roop, Claudia, and BrandonTell us what you think!

The Wrestling Stoop returns as Bob Roop talks the end of Ole Anderson's CWG in 1985, selling to Jim Crockett, the JCP takeover, Dusty Rhodes coming in as booker, Roop leaving the Crockett territory, heading back to Florida, booking for Duke Keomuka & Hiro Matsuda, Kevin & Nancy Sullivan, Mark Lewin, the creation of the Maha Singh character and what the original intent was supposed to be versus what actually happened! All of that, and more fun insights into the mid 1980s.Please Subscribe to our Patreon to help pay the bills, https://www.patreon.com/wrestlecopiaIncludes the $5 “All Access” Tier & $9 "VIP Superfan" Tier featuring our various VIDEO-CAST Series, Early Show Releases, our insanely detailed show notes (for the Grenade, Monday Warfare, Regional Rasslin, Puro Academy, & Retro Re-View), monthly DIGITAL DOWNLOADS for your viewing and reading pleasure, & more!WRESTLECOPIA MERCHANDISE - https://www.teepublic.com/user/wrestlecopiaVisit the WrestleCopia Podcast Network https://wrestlecopia.comFollow WrestleCopia on “X” (Formerly Twitter) @RasslinGrenadeFollow & LIKE our FACEBOOK PAGE – https://www.facebook.com/RasslinGrenadeSubscribe to the WrestleCopia Youtube Channel at https://www.youtube.com/RasslinGrenade ★ Support this podcast on Patreon ★

Thank you for joining us for another episode of the Low Carb MD Podcast. John Roop is the CEO of Capitol City Fence Co. After a lifelong struggle with food addiction, obesity, and poor metabolic health, John was introduced to the keto diet at the Low Carb Boca 2022 conference. Since beginning his low carb journey, John has lost 72 pounds and has improved his health in countless ways. Now 2 years into his wellness journey, he is a wealth of invaluable knowledge and tips for those trying to take control of their health. In this episode, Dr. Tro and John talk about… (00:00) Intro (01:34) John's personal health journey (11:46) The SMHP's Low Carb Boca conference (20:31) The lifestyle changes John implemented following Low Carb Boca (27:00) The gradual process employed by John to become sustainably healthier and healthier over time (31:06) Increased energy levels on the keto diet (33:14) How John's lifestyle changes have impacted those around him (38:12) The devastating health effects of processed foods and the Standard American Diet (43:57) How John weened himself off of certain unhealthy foods and deals with cravings when they come up (52:56) Dieting versus Lifestyle Change (58:58) Tips for eating out without cheating (01:01:01) How EASY the keto diet is (01:02:24) The ill health effects of seed oils (01:04:20) The 3 kinds of people vis á vis health (01:08:56) Dr. Tro's Employee Wellness Program and the measure of true success in life as well as in business (01:21:56) Why making your employees happy and healthy is also good for YOU, the employer For more information, please see the links below. Thank you for listening! Links: Resources Mentioned in this Episode: Low Carb Boca Conference: https://www.lowcarbusa.org/boca-2025/ Low Carb Cruise: https://lowcarbcruise.com Dr. Tro's Employee Wellness Program: https://toward.health/employee-health-program/ John Roop: Linkedin: https://www.linkedin.com/in/john-roop-43a60610 Dr. Brian Lenzkes:  Website: https://arizonametabolichealth.com/ Twitter: https://twitter.com/BrianLenzkes?ref_src=twsrc^google|twcamp^serp|twgr^author Dr. Tro Kalayjian:  Website: https://www.doctortro.com/ Twitter: https://twitter.com/DoctorTro Instagram: https://www.instagram.com/doctortro/ SMHP Position Statement: https://journalofmetabolichealth.org/index.php/jmh/article/view/100#:~:text=The%20SMHP%20recommends%20open%20access,research%20on%20TCR%20for%20T1DM Toward Health App Join a growing community of individuals who are improving their metabolic health; together.  Get started at your own pace with a self-guided curriculum developed by Dr. Tro and his care team, community chat, weekly meetings, courses, challenges, message boards and more.  Apple: https://apps.apple.com/us/app/doctor-tro/id1588693888  Google: https://play.google.com/store/apps/details?id=uk.co.disciplemedia.doctortro&hl=en_US&gl=US Learn more: https://doctortro.com/community/

On this week's episode of Littlefield's Little Talks, Sam and Roop jump into a topic that's been heating up lately—AI-powered search. Have traditional search engines and SEO finally met their match? After decades of worrying about what page of search results your B2B brand's web content shows up on, along comes AI and it's non-liner usage of your content.Users are increasingly moving toward AI-powered search tools and features, changing their traditional search behavior. It's not just social media platforms like TikTok that Google has to worry about, AI-powered search is everywhere. Even on—wait for it—the big search engines like Google and Bing.So how does your brand stay relevant in the age of AI-powered search? The good news is some very basic marketing fundamentals are here to save the day. Listen in to find out what those fundamentals are and how you can continue to stay in front of your audience as the world begins to shift towards a very different search experience.—Sam, Roop and ClaudiaTell us what you think!

Habitat Podcast #330 - In today's episode of The Habitat Podcast, Jared is joined by Bobby Roop, one of Jared's first ever habitat land plan clients way back in 2019. We discuss: Habitat management on an 80-acre parcel in northern Michigan Habitat improvements over five years The importance of food sources for deer Implementing access roads for better hunting Using forestry mulchers for efficient habitat work A giant michigan 10-point buck named Goliath Deer population increased due to habitat efforts Bear damage to apple trees Plans to plant more crab apple trees this year The importance of a solid habitat plan Consistency is key And So Much More! PATREON - ⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠ Brand new HP Patreon for those who want to support the Habitat Podcast. Good luck this Fall and if you have a question yourself, just email us @ info@habitatpodcast.com -------------------------------------------------------------------------- ⁠⁠⁠Patreon - Habitat Podcast⁠⁠⁠ Latitude Outdoors - Saddle Hunting: ⁠⁠⁠https://bit.ly/hplatitude⁠⁠⁠ Stealth Strips - Stealth Outdoors: Use code Habitat10 at checkout ⁠⁠⁠https://bit.ly/stealthstripsHP⁠⁠⁠ Midwest Lifestyle Properties - ⁠⁠⁠https://bit.ly/3OeFhrm⁠⁠⁠ Vitalize Seed Food Plot Seed - ⁠⁠⁠https://bit.ly/vitalizeseed⁠⁠⁠ Down Burst Seeders - ⁠⁠⁠https://bit.ly/downburstseeders⁠⁠⁠ 10% code: HP10 Morse Nursery - ⁠⁠⁠http://bit.ly/MorseTrees⁠⁠⁠ 10% off w/code: HABITAT10 Packer Maxx - ⁠⁠⁠http://bit.ly/PACKERMAXX⁠⁠⁠ $25 off with code: HPC25 First Lite --> ⁠⁠⁠https://bit.ly/3EDbG6P⁠⁠⁠ LAND PLAN Property Consultations – HP Land Plans: ⁠⁠⁠LAND PLANS⁠⁠⁠ Leave us a review for a FREE DECAL - ⁠⁠⁠https://apple.co/2uhoqOO⁠⁠⁠ Morse Nursery Tree Dealer Pricing – info@habitatpodcast.com Habitat Podcast YOUTUBE - ⁠⁠⁠https://www.youtube.com/channel/UCmAUuvU9t25FOSstoFiaNdg⁠⁠⁠ Email us: info@habitatpodcast.com habitat management / deer habitat / food plots / hinge cut / food plot Learn more about your ad choices. Visit megaphone.fm/adchoices

On this week's episode of Little Talks, Roop is back from NYC and Brandon jumps back into the studio again to cover for a traveling Claudia. After a week off, Sam and Roop discuss A/B testing for various marketing efforts from display ads to emails. They chat about how what you think you may know isn't always what is real, and why it's important to have a hypothesis going into testing.A/B testing is like having a friendly marketing competition right in front of your eyes! You take two versions of your content and let your audience decide the winner. It's an easy way to discover exactly what resonates best, without relying on guesswork.By consistently running A/B tests, you're not just improving your marketing; you're actively listening to your customers. Small changes like button colors, headlines, or even the wording of your messages can lead to surprisingly big improvements.- Brandon, Sam, and RoopTell us what you think!

This week, Sam and Roop talk AI—a fan favorite topic—from a new angle: persona research and creation. What are personas? Personas are made-up characters that represent different types of customers, based on real data around things like their age, job, goals, challenges, hopes, desires, etc. They help marketers understand who they're talking to so they can create content that connects. Good stuff.And while AI is not a 100% replacement for human-based interviews and input (far from it!), it can speed up some parts of the traditional persona process that used to take months.So jump in with us this week as we discuss how persona work just got a whole lot faster with some help from AI models that can perform deep research!—Sam, Roop, Claudia and BrendaTell us what you think!

Shri Gurugita Bhajan Roop Me : Ashram Satsang

Shri Gurugita Bhajan Roop Me : Ashram Bhajan

Shri Gurugita Bhajan Roop Me : Ashram Bhajan

Shri Gurugita Bhajan Roop Me : Ashram Satsang

Sam and Roop return from Easter break with a few shout outs and a great reminder topic—brand consistency across touch points. When it comes to building a strong B2B brand, consistency isn't just a "“"nice to have"—it's essential.From your website and social media channels to sales decks and email campaigns, presenting a unified brand experience builds trust and credibility with your audience. When your visuals and messaging are in sync, it helps avoid confusion with prospects and positions your brand as reliable, professional, and worth doing business with.But the benefits go beyond first impressions. Consistent branding reinforces recognition, improves the customer experience, and makes your internal processes more efficient. When your sales team is armed with materials that reflect the same messaging prospects saw in your marketing, it creates a smoother journey and reduces friction. Plus, using clear brand guidelines streamlines execution across campaigns—saving time and improving results.So tune in to hear how a little consistency can lead to a big impact across your entire B2B ecosystem!— Sam, Roop, Claudia, Brandon and BrendaTell us what you think!

Shri Gurugita Bhajan Roop Me : Ashram Bhajan

Shri Gurugita Bhajan Roop Me : Ashram Bhajan

On this week's episode of Little Talks, Sam and Roop are joined by our Creative Director, Mike Rocco, who celebrates a career milestone this week—20 years at Littlefield! Rocco has seen it all, including some pretty seismic changes in how marketing has evolved. He shares stories from his career and two decades at Littlefield you won't want to miss. Plus, Rocco gives some insights around AI and what's next for creatives, agencies and their clients.Are there tears? Maybe a few (but they're the good kind).So join the gang as they go down memory lane, and share some things that you may not have known, like the fact that Rocco was technically the first to host a podcast at Littlefield! It's true.—Sam, Roop, Rocco, Brandon and ClaudiaTell us what you think!

Sam & Roop are back in the studio this week talking about one of our core values at the agency: adaptability. In marketing—and especially B2B marketing—it's a must. Trends shift fast, tech moves even faster, and staying current can make a huge difference in how well your campaigns perform, how accurately you track results, and how you connect with your audience.Working with a media group like ours gives you access to stronger, more affordable solutions across a wider range of channels. And of course, it wouldn't be a Little Talks episode without mentioning AI. From automating repetitive tasks to predicting customer behavior, it's a powerful tool—but only if it's tailored to your needs.See how your team can adapt and thrive!–Sam, Roop, Brandon & ClaudiaTell us what you think!

After (maybe?) teasing a major celebrity guest yesterday—ahem, Ryan Reynolds—we're coming clean: April Fools! But hey, we didn't leave you hanging. We did bring in a new voice to the podcast this week: Becca Barnard! (Pronunciation still TBD. We'll get it eventually.)Becca is one of our newest Littlefielders, officially 90-ish days into her Project Manager role, and this week she teamed up with Claud for her very first podcast appearance! Together, they took over the mics to share their experience from last week's MARCON conference in OKC—and let's just say, they came back inspired.The duo covered a lot of ground: from using AI in research (something we're already exploring in bits and pieces at the agency), to sharpening short-form video skills in breakout sessions and extreme collaboration with clients.So no, Ryan Reynolds didn't show up. But Becca did. And she crushed it!–Brandon, Roop, Claudia, Sam & BeccaTell us what you think!

Vid⁠The Popcorn Colonels are Chuck Staton and Brian Ruppert from Reviewing History, sitting down in the TESD studio to get NERDIER about movies than the Funboy/RH co-hosts are willing to get!We normally switch off feeds - one ep releases on the Funbearable feed, then one on the Reviewing History feed, and so on. But today - you're in for a DOUBLE DIP!On the Funbearable feed: Roop and Choop talk Companion, Heart Eyes, and The Monkey!AND on the Reviewing History feed: Chuck and Ruck go deep into Captain America: Brave New World! WHOA! That's a lot of celluloid!!Video edit by Craig Depina- funbearablepod.com and check out ⁠Reviewing History⁠ for new episodes each week! Subscribe to both our feeds to get all the Roop/Chuck movie talk episodes we may drop occasionally!#film #podcast #nerds #tesd #companion #hearteyes #themonkey

Vincent Robert Roop, a former school custodian and alleged predator, was apprehended during a sting operation in Marquette County, Michigan. Roop, known for his unique speech and constant fear of harm, lived in Newberry, Michigan with his therapy cat that assisted him with Major Depression and an anxiety disorder. Prior to moving to Michigan in 2021, he lived in Wyoming and worked as a custodian at Yellowstone National Park nd a civic center. During the sting, Roop mistakenly tried to enter through the garage door, was wearing a shirt with actress Nia Peeples on it, and became hysterical when confronted by Chris Hansen, pleading for his safety and claiming ignorance of the decoy's age. After Chris asked him how he got into the situation that day, Roop responded, "I drove here." Roop claimed that he did not know the decoy's age. Chris asked what would have happened had the situation not been a sting, to which Roop said, "Something bad, maybe? Is-is that a right answer?" He then said that he probably would have had sex. Chris told Roop that he was "a grown ass man."

Ep. 219: Brown University's rowing team shaped Cameron as he endured grueling six-day-a-week practices under the relentless watch of Coach Scott Roop. Exhausted and frustrated, he hit an all-time low. Then, during a brutal practice, as the crew rowed endlessly with no relief in sight, Roop's words stuck with him for life: "If you have to dig a ditch, you might as well whistle while you're doing it." Learn how he applies that to his leadership today! Our BONUS RESOURCE for this episode includes Don's favorite quotes from today's episode and a reflection question so you can apply today's insights.  Do you want to write a book? In my new role as Publisher at Forbes Books and with the incredible resources and expertise of their team, we're making it easier than ever to help YOU to tell your story. Send us a message here to get started: https://books.forbes.com/don/  Looking for a speaker for your next event? From more than 30 years of interviewing and studying the greatest winners of all time Don offers these live and virtual presentations built to inspire your team towards personal and professional greatness.  Special thanks to Lilly Mae Stewart and Samantha Clark for making this episode possible.