Podcasts about Cancer research

Earlier this year, Congress pushed back on the Trump administration's attempts to slash funding for many science research programs, and restored that money to the budget. But despite the funds existing in the budget, they have not yet been released to some researchers.  Science journalist Alexandra Witze joins Host Ira Flatow to walk through the details of the government funding process, and her recent report in Nature about the funding slowdown.  Guest: Alexandra Witze is a correspondent for the journal Nature. She's based in Boulder, Colorado. Transcripts for each episode are available within 1-3 days at sciencefriday.com. Subscribe to this podcast. Plus, to stay updated on all things science, sign up for Science Friday's newsletters.

Drove to Kentucky to visit one of the most lethal anglers in that region right now, Luke Lamb. Enjoy as we take some deep dives, share stories, talk scoping techniques, JDM lures, and more. One things for sure, after this episode, its easy to understand why Lamb Chop is an absolute Hammer. Thank you to co-host and fellow Basstronaut, Ricky Harris, for letting us use his basement. Thank you Luke Lamb! Keep an eye on this dude.Support St. Jude Children's Cancer Research, every dollar helps support kids who need it more than we do! --> Click to DonateSneaky JDM Tackle & More --> Thorne Bros - the ultimate tackle destination! NEW Limited Edition Drops at Vocelka Fishing & Customs click the link to see all the latest!#tealsbassgalaxy #fishingpodcast #lambchop #ricky #bassfishing #kentucky #minnesota

Everyone wants their content to show up in AI recommendations, but most marketers are missing a simple formatting tweak that boosts visibility by 42%. Jay Schwedelson breaks down new data from Google that proves why adding a specific month to your titles is now critical for ranking. He also discusses why the head of Instagram is actually encouraging creators to leave mistakes in their videos and how "proof of life" is the new engagement hack.ㅤBest Moments:(00:45) New data from Google reveals exactly how to format dates to win in AI search(01:03) Why adding the specific month to your titles increases visibility by 42%(02:15) eBay buying Depop is a huge signal for where Gen Z commerce is actually happening(03:30) Adam Mosseri confirms that background noise and stumbling are now engagement assets(04:45) Why Gucci is facing major backlash for using AI during Milan Fashion Week(05:55) Jay attempts to have a normal coffee with a friend and realizes he cannot stop interviewing peopleㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Dr Eugene Manley grew up in Detroit in the 1980s cycling through emergency rooms 20 to 30 times a year with asthma and anaphylaxis while hospital staff talked past his family and buried them in paperwork they could not decode. He responded by earning a BS in mechanical engineering an MS in biomedical engineering and a PhD in molecular biology cell biology and biochemistry. Along the way he tore his ACL training for a jiu jitsu black belt worked 86 straight days in a lab during his doctorate and learned how academic and clinical systems punish people who refuse to shrink.In this episode Manley walks through a recent post surgery ordeal at Mount Sinai Queens where staff falsified records attempted an illegal discharge and nearly sent him home on the wrong blood thinner. He explains how medical racism shows up in charts staffing and decision making and why measurable equity fails without accountability. Listeners hear how his STEMM and Cancer Health Equity Foundation builds pipelines for underrepresented students challenges clinical trial design and teaches patients how to protect themselves when institutions lie. RELATED LINKS• Eugene Manley Jr• STEMM and Cancer Health Equity Foundation• Village Voice• LUNGevity FoundationFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Join Daniel Murray and Jay Schwedelson for a quickfire "Bathroom Break" session packed with immediate marketing takeaways. They break down why specific phrasing in listicles is now essential for ranking in AI search results and share a counterintuitive email subject line hack that is driving open rates up. You will also hear a bizarre personal story about food safety that might make you think twice about your leftovers.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments(01:25) Jay explains why he keeps getting food poisoning from questionable airport and takeout choices(02:22) Daniel recounts the time he had to rescue raw salmon from the garbage for potential lab testing(03:40) Why using "Top 3" or "Number 1" in your headlines is outperforming standard numbered lists(05:00) The smart way to use tools like Perplexity to find high-authority sources for your content(06:25) Testing shows that putting newsletter edition numbers in brackets is actually working right nowㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

AI's starting to make a big difference to cancer research, according to CYRIAC ROEDING during DLD! The post A NEW APPROACH IN CANCER RESEARCH! appeared first on sound*bytes.

Sophia Xu, cofounder of Carbon Bridge, joins us to discuss how her company is revolutionizing gas fermentation with notebook-sized modular bioreactors that convert waste gases into valuable fuels and chemicals. From rejecting medical school to focus on climate biotech, to developing reactors 80% more energy efficient than traditional methods, Sophia shares how Carbon Bridge's platform enables wild-type methanotrophs to perform 500% better than genetically modified microbes. The conversation explores distributed manufacturing, the company's vision for an "app store" of microbial pathways, partnerships with Norwegian Cruise Lines, and why Sophia believes biology—not electrification—is key to decarbonizing heavy industry. We discuss deployment scenarios from dairy farms to breweries, the misconceptions about gas fermentation, and how Carbon Bridge is creating a new business model by selling bioreactors rather than end products.Grow Everything brings the bioeconomy to life. Hosts Karl Schmieder and Erum Azeez Khan share stories and interview the leaders and influencers changing the world by growing everything. Biology is the oldest technology. And it can be engineered. What are we growing?Learn more at ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠www.messaginglab.com/groweverything⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠Chapters:(00:00:00) - Sophia's Journey from Cancer Research to Climate Biotech(00:03:18) - AI in Biomanufacturing(00:06:00) - From Nanotechnology to Waste Gas Conversion(00:09:00) - Sophia's Path: Why Climate Over Medical School(00:11:00) - Biology as an Industrial Platform(00:11:48) - Visualizing Carbon Bridge: MacBook-Sized Bioreactors(00:14:00) - Navigating Unpredictability in Biological Systems(00:16:43) - Methanotrophs: The Wild-Type Microbes Behind the Tech(00:17:00) - Scaling by Stacking: From Lab to 80X Scale(00:18:00) - Sustainability Meets Economics: No Green Premium Required(00:21:00) - Performance Numbers: 80% More Efficient, 500% Better Than GMOs(00:23:00) - Distributed Manufacturing and the Server Farm Analogy(00:25:00) - Deployment Scenarios: Dairy Farms, Breweries, and Beyond(00:27:00) - Funding Insights: What ARPA-E, IndieBio, and SOSV Taught Them(00:28:53) - Business Model: Selling Bioreactors, Not End Products(00:30:00) - The App Store Vision for Microbial Pathways(00:32:00) - Carbon Conversion Over Carbon Removal(00:34:00) - Visioneering the Future: Reproducibility and the Biotech Revolution(00:36:00) - Quick Fire: Climate Myths, Hydrogen Skepticism, and More(00:39:00) - Post-Interview Reflections and Business Model SpinLinks and Resources:Links for Sophia's XuTopics Covered:CarbonBridge, climate biotech, gas fermentation, methane to methanol, modular bioreactor, distributed biomanufacturing, waste gas conversion, renewable methanol, industrial biotechnology, biomanufacturing infrastructureHave a question or comment? Message us here:Text or Call (804) 505-5553⁠⁠⁠Instagram⁠⁠⁠ / ⁠⁠⁠Twitter⁠⁠⁠ / ⁠⁠⁠LinkedIn⁠⁠⁠ / ⁠⁠⁠Youtube⁠⁠⁠ / ⁠⁠⁠Grow Everything⁠⁠⁠Music by: Nihilore Production by: Amplafy Media

Alex Cattoni is on a mission to humanize the internet, and honestly, we are here for it. She joins Jay Schwedelson to break down why the "bro marketing" era is dying and how empathy is the new currency. They also get into the messy reality of AI in copywriting, exploring why tools like ChatGPT might actually be making real writers more valuable, not obsolete.ㅤCheck out The Copy Posse website or follow Alex on Instagram, LinkedIn, and YouTube.ㅤBest Moments:(01:35) Why the future of marketing combines direct response with empathetic storytelling(03:45) Economics 101 proves that widely available AI content is becoming less valuable(06:15) The danger of treating ChatGPT like a GPS without entering a destination(09:44) Why 55% of companies regret firing their writers for AI tools(11:00) Data shows the demand for human storytelling is actually skyrocketing(15:15) How to spot the difference between good marketing and just pushing buttonsㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Nearly 50% of all cancer deaths are considered preventable, according to the American Association for Cancer Research.However, there remains a general lack of awareness about early detection and screening.This Cancer Prevention Month, doctors are spreading the word about how to be more proactive about your health. We talk to one local researcher to hear more.Guest:Dr. Svasti Haricharan, professor of biology at San Diego State University, member of UC San Diego Moores Cancer Center, research grantee at American Cancer Society

In this episode of 'Conversations in Lung Cancer Research,' A/Prof Mel Moore talks with Prof Michael Millward, Foundation Professor of Clinical Cancer Research at the University of Western Australia and the oncology Medical Director at Linear Clinical Research in Perth. They discuss Prof Millward's extensive background in clinical and research interests in lung cancer and melanoma, the evolution of clinical trials, and the future of medical oncology, touching on molecular diagnostics, liquid biopsies, and early phase drug development. Millward also shares personal anecdotes and practical advice for young oncologists seeking to integrate clinical research into their careers.(00:00) Introduction and Acknowledgements(00:31) Guest Introduction: Professor Michael Millward(01:49) Early Career and Training(05:23) Specialisation in Oncology(08:15) Advancements in Molecular Oncology(15:03) Building a Phase One Unit(21:37) Mentorship and Future of Clinical Trials(28:23) Future of Lung Cancer Treatment(30:33) Closing Remarks and Final Thoughts 

Dr. Campbell explains how animal protein activates cancer pathways, impairs immunity, and promotes carcinogen activity, while plant protein does not. #PlantVsAnimal #CancerScience #ImmuneHealth

If you want to see a massive spike in your LinkedIn engagement, the data says you need to ditch the videos and text-only updates. Jay Schwedelson breaks down why document posts are currently outperforming every other content format by a huge margin. He also shares a simple yet controversial "hack" for Instagram that can double your reach just by rallying five friends in the first hour.ㅤBest Moments:(00:53) Why document posts are seeing 278% more engagement than video right now(02:00) The exact button you need to click to upload a carousel PDF correctly(03:00) How getting five people to DM or share your Instagram story instantly doubles circulation(04:30) Why the President of Burger King is personally answering customer phone calls for four hours a day(05:40) The shocking statistic about how many Americans buy groceries at Walmart every month(06:45) Why a famous actor skipped the Golden Globes to attend a reptile expo in New JerseyㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Jenny Opalinski has spent more than a decade inside hospitals where people lose the ability to speak, breathe, swallow, and sometimes survive. A medical speech language pathologist by training, she worked in ICU, neuro rehab, and long term acute care settings, including a Level 1 trauma center, where she watched clinicians absorb 10 to 15 traumatic events in a single shift and then get told to move the crash cart faster next time.That lived reality pushed her to co found The Wellness Shift, an advocacy and education platform focused on healthcare worker burnout, suicide, and assault. In this conversation, Opalinski walks through the moment that changed everything for her: standing in a hospital hallway listening to a family wail after a failed code, followed by a debrief that addressed logistics and ignored grief entirely.She also explains how that work led to Humanity Rx, her podcast about the human cost of medicine, and Dragon's Breath: Calming Tricks for Big Feelings, a children's book that translates evidence based breathing and regulation strategies into language kids can actually use. The episode covers moral injury, time scarcity, false wellness, respiratory muscle training, and why empathy keeps getting treated as an optional expense instead of clinical infrastructure.RELATED LINKSJenny Opalinski on LinkedInThe Wellness ShiftHumanity RxDragon's Breath: Calming Tricks for Big FeelingsAspire Respiratory ProductsFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

What does it really take to raise money for a cause that many people misunderstand?  In this conversation, Natalie Reilly-Finch, the Vice President of Growth at the Lung Cancer Research Foundation (LCRF), shares the real challenges behind fundraising for lung cancer research and the responsibility that comes with it. She has been working in fundraising since she was 18 and now leads LCRF's growth efforts. She explains that LCRF is the largest private funder of lung cancer research, helping to close the gap left by limited federal funding. Natalie is deeply committed to changing public perception and supporting everyone affected by lung cancer. During the discussion, Natalie addresses the stigma surrounding lung cancer, especially the belief that it only affects smokers or that it is not a woman's disease. She explains how fundraisers must create urgency without making people feel blamed or judged. She also talks about understanding donor motivations, listening carefully, and using data to build strong connections. Through personal stories and practical advice, Natalie highlights the importance of empathy and flexibility while continuing the fight for a cure. In this episode, you will be able to:  Understand the stigma surrounding lung cancer and how it impacts fundraising efforts. Recognize the importance of balancing urgency with hope in cause-based messaging. Learn how to communicate about sensitive issues without blaming or shaming affected communities. Discover how donor segmentation and data can improve fundraising effectiveness. Gain insights into identifying and aligning with a donor's deeper motivations. Get all the resources from today's episode here.  Support for this show is brought to you by Practivated. Practivated delivers AI-powered donor conversation simulations that let fundraisers practice in a private, judgment‑free space—building confidence, refining messaging, and improving outcomes before the real conversation even begins. Developed by fundraising experts with real‑time coaching at its core, it's the smart way to walk into every donor interaction calm, prepared, and ready to connect. Learn more at practivated.com. Connect with me:  Instagram: https://www.instagram.com/_malloryerickson/ Facebook: https://www.facebook.com/whatthefundraising YouTube: https://www.youtube.com/@malloryerickson7946 LinkedIn: https://www.linkedin.com/mallory-erickson-bressler/ Website: malloryerickson.com/podcast Loved this episode? Leave us a review and rating here: https://podcasts.apple.com/us/podcast/what-the-fundraising/id1575421652 If you haven't already, please visit our new What the Fundraising community forum. Check it out and join the conversation at this link. If you're looking to raise more from the right funders, then you'll want to check out my Power Partners Formula, a step-by-step approach to identifying the optimal partners for your organization. This free masterclass offers a great starting point

Dr. Hoffman continues his conversation with Nathan Jones, CEO and founder of Xlear, Inc.

Xylitol, FTC Censorship, and the Oral–Heart Health Connection: Nathan Jones, CEO and founder of Xlear, Inc., makers of xylitol-based nasal and dental hygiene products, and a health freedom advocate, discusses Jones' ongoing legal battle with the FTC. He addresses the difficulty of making health claims for hygiene products (including toothpaste and nasal sprays), the role of “weasel words” in supplement marketing, and concerns about regulatory double standards versus pharmaceuticals. He also reviews xylitol's benefits for dental caries and respiratory/ear infections, including references to studies and public-health examples (e.g., Finland and a Belize program reducing dental caries costs), and Jones' efforts to encourage Utah to implement xylitol gum programs in schools. He contrasts fluoride's enamel-strengthening approach with xylitol's effect on the underlying bacterial cause of tooth decay, discusses Utah's fluoride policy change and claims about fluoride's limited benefit, and highlights a correlation between poor oral health and cardiovascular risk via inflammation and bacterial translocation into the bloodstream, including pathogens found in atherosclerotic plaque, and links also discussed for dementia and Parkinson's.  They close with commentary on health advocacy in the “MAHA era,” the challenges of entrenched federal bureaucracy, and Jones' preference for advocacy groups that teach industry to push back rather than comply.

Need to boost your open rates while taking a quick break? Jay Schwedelson teams up with Daniel Murray from The Marketing Millennials to break down the latest email subject line tests that are actually working right now. They discuss why screaming in all caps might not be as bad as you think, how to use "accidental" reveals to hook readers, and the psychology behind telling people not to open your emails.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(02:50) Daniel reveals why writing subject lines in ALL CAPS is beating standard text by 4%(03:20) How using a consistent emoji creates a visual anchor for your brand in the inbox(04:30) Jay explains how pattern interruption phrases like "Wait..." stop the scroll(06:15) The "accidental internal reveal" tactic that makes readers feel like insiders(06:45) Using reverse psychology by telling specific audiences to skip your email(09:00) A quick debate on why most TV show reboots are destined to failㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

If I've said it once, I've said it hundreds of times and I won't STOP saying it; put more plants on your plate! Science continues to show the benefit of a plant-forward diet for breast cancer survivors, as well as anyone looking to reduce their risk of heart disease. This month we're exploring foods for both heart and breast health, and in today's episode I show you how strong the overlap is on dietary recommendations from two leading organizations focused on using food for health; the American Heart Association and The American Institute for Cancer Research. And of course, I can't let the month pass without a mention of the recently released Dietary Guidelines! After today's episode you'll understand:Which foods deserve a spot on your Peaceful PlateHow staying up-to-date on nutrition recommendations can prevent nutrition overwhelm and confusionThe common thread between credible nutrition guidelinesClick here to get a copy of 76 Foods for Healthy HeartsFollow me on Instagram @hormone.breastcancer.dietitian

Rochester is now home to one of the nation's 60 NCI-designated cancer centers. Dr. Jonathan Friedberg explains the eight-year journey, the 1,400-page applications, and why this achievement positions our region as a leader in cancer research and treatment. From immunotherapy and precision medicine to cellular therapies and AI, the future of cancer care is being built right here in Western New York.

Love the episode? Send us a text!In this powerful episode of Breast Cancer Conversations, Laura Carfang speaks with Kathy Giusti, a two-time cancer survivor who has lived with multiple myeloma for 30 years and later faced a breast cancer diagnosis as well.Diagnosed at 37 after what she thought was a routine visit, Kathy was told she had a fatal blood cancer and would live “three years at best.” Instead of accepting that prognosis, she helped change the trajectory of cancer research by founding the Multiple Myeloma Research Foundation (MMRF)—a model that brought scientists, clinicians, biotech, and the FDA together to accelerate treatments.This conversation explores survivorship, advocacy, and what patients and caregivers can do when the science is moving fast—but the system isn't.In This Episode, We DiscussGetting a shocking diagnosis after a “routine” appointmentWhy multiple myeloma was once considered a “silent killer”How Kathy helped build a research engine that accelerated drug developmentThe difference between fast-moving science and slow-moving systemsHow Kathy's identical twin impacted her breast cancer risk and screeningDCIS decisions and why “there's no right or wrong—only what's best for you”Why “looking healthy” can cause people to underestimate what you're carryingHow to set boundaries when you're in treatment or survivorshipWhy you shouldn't rely on only one or two caregivers—and how to “invite people in”Kathy's book: Fatal to Fearless: 12 Steps to Beating Cancer in a Broken Medical SystemResources & LinksFollow Kathy: @kathy.giustiBook: Fatal to Fearless: 12 Steps to Beating Cancer in a Broken Medical SystemSurvivingBreastCancer.org: Free programs, support groups, and communityDownload the SBC App: Search SurvivingBreastCancer.org in the App Store or Google Play Support the showLatest News: Become a Breast Cancer Conversations+ Member! Sign Up Now. Join our Mailing List - New content drops every Monday! Discover FREE programs, support groups, and resources! Enjoying our content? Please consider supporting our work.

Everyone talks about SEO, but are you tracking how your brand shows up in ChatGPT? Jay Schwedelson breaks down why AI Visibility is the new north star metric for marketing teams. He shares a step-by-step guide to auditing your presence on platforms like Gemini and Claude without spending a dime, plus a look at the specific recency signals that help boost your rankings.ㅤBest Moments:(01:45) The number one metric every business needs to add to their toolkit immediately(02:34) How to identify the 10 to 30 priority questions your customers are actually asking AI(03:55) Why you must use an incognito browser when checking your AI search results(05:00) Free tools from SEMrush and Hau that automate the AI visibility tracking process(06:20) The specific recency signal trick to help your content surface in AI answers(07:30) A very honest review of Love Is Blind Season 10 and the movie RIPㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Soap operas are back, but they look a lot different on TikTok, and even B2B brands need to pay attention to this exploding trend. Jay Schwedelson explains why serialized micro-dramas are the new engagement goldmine and how to adapt the format for professional content. He also shares fresh research on why adding just a few extra links to your email marketing campaigns might be destroying your click-through rates.Best Moments:(00:55) TikTok launches "Pine" to capitalize on the exploding micro-drama trend(01:52) Why Deloitte predicts this bite-sized content format will generate billions this year(02:20) How B2B marketers can use serialized storytelling on LinkedIn to boost engagement(03:22) New data shows hero offer clicks drop by 50% when an email has three or more links(04:50) Mondelez leans into internet culture with their hilarious "Nepo Cookie" campaign(05:50) The problem with "nepo babies" demanding privacy while oversharing on social mediaCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Sarah Gromko and Matthew Zachary go back to SUNY Binghamton in the early 1990s, when they were barely 19 and living inside rehearsal rooms. She starred in campus musical theater productions. He served as pianist and music director for many of those shows and played rehearsal piano for the THEA101 repertory company. This episode reunites two former theater nerds who grew up and took very different paths through art, illness, and work that still circles the same truth.Gromko trained as a singer and composer, studied film scoring at Berklee College of Music, worked in New York and New Orleans, then moved into healthcare as a speech language pathologist and recognized vocologist. She explains aphasia, apraxia, dysarthria, and dysphagia with clarity earned from the clinic. She recounts helping a 16 year old gunshot survivor in New Orleans speak again using Melodic Intonation Therapy. The conversation covers voice banking for ALS, gender affirming voice care, and the damage caused when medicine confuses speech loss with intelligence loss. The result feels like an epic reunion powered by 1990s nostalgia and sharpened by decades of lived consequence.RELATED LINKSSarah GromkoGramco VoiceMelodic Intonation TherapyFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Marketing attribution often feels like a guessing game where everyone just ends up giving credit to Google Search. Jay Schwedelson connects with Daniel Murray from The Marketing Millennials to break down why you should treat attribution data as a directional compass rather than a precise GPS. They discuss practical ways to validate your data, including the power of holdout groups and geo-testing, plus a random side conversation about whether Olympic curlers are actually the best athletes in the world.Follow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.Best Moments:(01:50) Why attribution should be viewed as a compass instead of a turn-by-turn GPS(02:22) The problem with giving Google Search all the credit for last-touch conversions(03:10) How to set up a holdout group to measure the true lift of your campaigns(04:09) Using geo-based testing to see if specific channels are actually driving growth(04:45) Why it is a red flag if one channel claims 100% of the credit in a multi-touch world(05:15) The surprisingly effective "How did you hear about us?" form field strategy(06:40) A hot take on whether curling athletes are actually the best in the worldCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Today's episode is one we truly, deeply hoped we'd never have to record. But… here we are. James Van Der Beek passed away on Wednesday, February 11, 2026, after a two‑year battle with colon cancer. And listen… even after spending nearly a decade watching Dawson's Creek, we still weren't prepared for the gut punch of this news. Yes — we really have been doing this podcast that long, and no, we don't want to talk about it. As the hosts of Basic Teen TV, we never expected this actor — someone who first entered our lives through a '90s teen drama — to become such a constant presence that he essentially set up camp in our lives. So we wanted to record a short episode to honor him. Something small, something honest. A way to process what his loss means — not just for us, but for the generation that grew up watching him navigate heartbreaks far bigger than the creek he stood beside. James wasn't just a familiar face from TV; he shaped a generation's emotional vocabulary. He was a cultural touchstone for millennials — a man whose single tear could launch a thousand memes and still somehow make us feel something real. His passing hit us harder than expected. But here's the thing: while James may be gone, what he gave us isn't. The warmth, the vulnerability, the sincerity he brought to every role — it stays. His legacy, especially his unforgettable portrayal of Dawson Leery, will stay with us forever. Because if there's anything James taught us, it's that you can cry dramatically and still keep going. Support for James Van Der Beek's Family Colorectal Cancer Alliance American Cancer Society Susan G. Komen The V Foundation for Cancer Research  

If you have ever thought about quitting your agency job to start your own consultancy, Jessica Best has the blueprint on how to actually make it work. She joins Jay Schwedelson to break down why betting on yourself is less scary than staying in a job that drives you crazy. They also get into a heated debate over email marketing hot takes, including why resending to non-openers might be a waste of time and why most A/B tests fail to prove anything useful.ㅤConnect with Jessica on LinkedIn or visit her website at Jessica.BestㅤBest Moments:(02:00) Why getting mad at your current situation is the best fuel for starting a business(04:23) The terrifying reality of keeping your sales pipeline full when you work for yourself(06:30) Jessica argues that resending emails to non-openers is actually a bad strategy(08:00) Jay reveals his aggressive subject line trick for getting people to open the second time(10:00) Why testing every single email you send is a terrible idea that drives you crazy(14:00) The myth of the perfect day and time to send an email campaignㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

A cancer diagnosis can be devastating. And the chemotherapy that often follows can be particularly rigorous. The American Cancer Society projects that 2.1 million people in the United States will be diagnosed with cancer in 2026—but researchers are making major advances in cancer treatment and patient survival. Ziyang Zhang is a chemist and 2023 Pew-Stewart Scholar for Cancer Research who leads cutting-edge studies on reducing the negative effects of chemotherapy on cancer patients. In his lab at the University of California, Berkeley, he and his team are producing new tools at the chemical level that will help to develop more effective therapies to target cancer mutations and avoid damage to healthy cells.

We are seeing a massive shift in urgency with big brands launching campaigns months earlier than usual. Jay Schwedelson explains why "preseason marketing" is surging and shares a clever "first 100" registration tactic that leverages FOMO to drive immediate action. You also get the lowdown on a new Reddit ad unit that drives leads for cheap and a heated debate about which pizza chain actually tastes like pizza.ㅤBest Moments:(00:36) Why preseason marketing is becoming the dominant trend for 2026(01:40) How major brands like Salesforce are selling events a year in advance(02:52) The specific "first 100" phrasing that increases webinar signups by 20%(04:09) Using the concept of control to get people to register early(05:15) Reddit's new Reminder Ads that let you test traffic for cheap(05:56) Pizza Hut closing 250 stores and the debate over chain pizza quality(07:58) Why the new reality show about neighbor feuds is peak televisionㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Matt Hampton and Dr Tom Ingegno came into my world the way the best guests always do. They found me first. They pulled me onto their Irreverent Health Podcast, a show that blends medicine, curiosity, and unapologetic nonsense the same way Gen X kids blended Saturday morning cartoons with nuclear-war anxiety. We recorded together, we went off the rails together, and by the end I told them the rule. If you ever come to New York, you sit in my studio. No exceptions.They showed up. They took the hot seat. They told Alexa to shut up. They joked about Postmates. They compared bifocals before I even hit record. From there it turned into a full blown eighties time machine powered by weed policy, AI diagnostics, acupuncture philosophy, art school trauma, cannabis data science, paranormal detours, and the kind of deep cut pop culture references only Gen X survivors can decode.Matt builds AI systems. Tom heals people with needles and a lifetime of East Asian medicine. Together they make healthcare funny without pretending it works. They remind you that curiosity carries weight when the system collapses under its own stupidity.This episode is a reunion of three loudmouths raised on Atari, late night cable, and the hard lesson that you either tell the truth or get flattened by it. Go subscribe to Irreverent Health. These guys earned it.RELATED LINKS• Irreverent Health Podcast• Matt Hampton – Consilium Institute• Envoy Design• Dr. Tom Ingegno – Charm City Integrative Health• The Cupping Book• You Got Sick—Now What?• Matt Hampton on LinkedIn• Dr. Tom Ingegno on LinkedInFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Most marketing podcasts don't start with a debate about the structural integrity of nachos, but this isn't most podcasts. Jay Schwedelson and Daniel Murray team up for a "Bathroom Break" session that pivots from Super Bowl snacks to the specific AI tools actually worth using right now. They skip the doom-and-gloom headlines to share exactly what software is saving them hours on writing, slide decks, and video editing.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:39) Daniel shares his specific layering technique for making the perfect plate of nachos(02:25) Why the Anthropic Super Bowl commercial perfectly captured the current nerd rivalry(03:30) Claude is beating ChatGPT and Gemini for creative writing tasks(04:05) The tool Jay uses to generate full slide presentations in seconds(05:12) Descript remains the top choice for editing video and audio through text(06:00) How to build a functional app in 15 minutes without writing a single line of code(11:13) A healthier hack for the classic onion soup dip recipeㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Colgate Professor of Biology Engda Hagos returns to the show to discuss the cutting edge research that he conducts with his students.

Most advice on public speaking is total garbage that makes you sound robotic. Jay Schwedelson reveals why common tips like memorizing your script or practicing in front of a mirror are actually sabotaging your success. Whether you are on a big stage or in a small conference room, learn why being perfect is boring and how to instantly connect with any audience without telling a single joke.ㅤBest Moments:(01:47) Why memorizing your speech is the fastest way to bore your audience(02:26) The reason practicing in front of a mirror is a total waste of time(02:40) Why you should never practice in silence and how noise helps you prepare(03:45) Stop opening with a joke and try this relatable tactic instead(05:15) The myth of standing still and why you need to physically fill the space(06:45) Why ending with a summary is a mistake and what you should do to drive actionㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

A new social network gained over a million users in a few days, but real people aren't invited to join. Jay Schwedelson breaks down the rise of Molt Book and what these AI agents are actually posting about us behind our backs. Plus, find out why a $10 million Super Bowl ad might be cheaper than you think and the new LinkedIn skill you can officially add to your profile today.ㅤBest Moments:(00:43) A social network exclusively for AI bots grows to 1.5 million agents in just three days(02:05) The minimum ad spend required to advertise on ChatGPT right now(02:40) You can now list Vibe Coding as an official certification on your LinkedIn profile(04:15) Why the headlines about Meghan Markle's products selling out are total marketing nonsense(05:15) Breaking down the math that proves Super Bowl ads are actually a bargain(06:55) The massive reality TV show is returning for its tenth season in OhioㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Bill Thach has had 9 lines of treatment, over 1,000 doses of chemo, and more scans than an airport. He runs ultramarathons for fun. He jokes about being his own Porta Potty. He became a father, then got cancer while his daughter was 5 months old. Today she is 8. He hides the worst of it so she can believe he stands strong, even when he knows that hiding has a cost.We talk about the illusion of strength, what it means to look fine when your body is falling apart, and how a random postcard in an MD Anderson waiting room led him to Man Up to Cancer, where he now leads Diversity and AYA Engagement. Fatherhood. Rage. Sex. Denial. Humor. Survival. All that and why the words good morning can act like a lifeline.RELATED LINKSFight Colorectal CancerCURE TodayINCA AllianceMan Up to CancerWeeViewsYouTubeLinkedInFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Joining this month's episode of The Scope of Things is Joseph Kim, chief strategy officer of ProofPilot, who talks about his company's first-ever CORE Symposium, where pharma pros shared practical solutions to age-old trial challenges. Kim provides a pragmatic viewpoint on the problematic trio of clinical trials—study execution, recruitment, and engagement—and what change agents are needed to pave the way forward and find an exit from the bottlenecks. Plus, host Deborah Borfitz delivers the latest on a planned mapping of clinical trial deserts, the high cost of accelerated FDA approvals, the best states for cancer research, the world's first in-ear EEG system getting approved, and a new smartphone-based outcome measure for sleep studies.  News Roundup Financial hurdles to trial enrollment Study in the Journal of the National Comprehensive Cancer Network News on the Case Western Reserve University website  Accelerated cancer drug approvals Study in BMJ Medicine Best states for cancer research Blog on SmileHub website In-ear EEG devices Article in Diagnostics World News Ecological momentary assessment in sleep-focused trial Study in JAMA Network Open   Guest Joseph Kim, chief strategy officer for ProofPilot The Scope of Things podcast explores clinical research and its possibilities, promise, and pitfalls. Clinical Research News senior writer, Deborah Borfitz, welcomes guests who are visionaries closest to the topics, but who can still see past their piece of the puzzle. Focusing on game-changing trends and out-of-the-box operational approaches in the clinical research field, the Scope of Things podcast is your no-nonsense, insider's look at clinical research today.

In this episode of the On the Runs podcast, hosts Eric and Erika welcome Alex Baker (11:00), a father who turned his grief from losing his wife to cancer into a mission to raise awareness and funds for cancer research through running. The conversation explores themes of loss, resilience, and the importance of community support. Alex shares his journey of self-discovery as a single dad, the humor he finds in hardship, and the motivation behind his running endeavors. The episode also touches on the excitement of Super Bowl week, blending personal stories with lighthearted banter. In this engaging conversation, Alex Baker shares his transformative journey from a grieving father to a passionate runner and fundraiser for cancer research. He discusses the challenges of balancing parenthood and fitness, the unexpected love story that blossomed during a family outing, and the importance of setting goals. Alex reflects on his marathon experiences, the power of community, and the impact of sharing personal stories. He emphasizes the significance of charity runs and the need for inclusivity in the running community, while also highlighting the legacy of his late wife, Amanda. The conversation concludes with Alex's aspirations for future races and the motivation behind his fundraising efforts.Chapters00:00 Intro11:27 Meet Alex Baker: A Journey of Loss and Resilience17:03 The Ketchup Conundrum: A Unique Fundraising Approach20:03 Facing Cancer: Alex's Personal Story26:00 Navigating the Diagnosis and Treatment Journey33:49 Rediscovering Self After Loss40:27 The Journey to Health and Fitness48:44 Navigating Grief and New Relationships56:55 Fundraising for a Cause01:01:41 Experiences in Major Marathons01:02:47 Marathon Experiences: City vs. Course01:15:07 Legacy and Personal Growth01:18:44 The Impact of St. Jude's01:24:41 Hot Takes on Running and Charity01:29:21 Outro01:32:29 Football Trivia01:38:06 Wrapping UpTakeawaysAlex Baker lost his wife to cancer and turned his grief into action.He started running marathons to raise money for cancer research.The importance of humor and positivity in difficult times.Navigating parenthood as a single dad after loss.The impact of cancer on family dynamics and personal health.Finding motivation to take care of oneself after a loved one's passing.The significance of community support in times of hardship.Using personal experiences to inspire others facing similar challenges.The role of humor in coping with grief and loss.The journey of self-discovery after a major life change. Everything was about convenience in parenting.Finding time for fitness is crucial for well-being.Walking 500 miles was a transformative experience.Unexpected connections can lead to beautiful relationships.Setting goals helps maintain momentum in life.Running can strengthen relationships and create shared experiences.Marathon experiences can be both challenging and rewarding.Fundraising for cancer research can make a significant impact.Building a brand around a cause can raise awareness and funds.Inclusivity in the running community is essential for growth.Strava GroupLinktree - Find everything hereInstagram - Follow us on the gram YouTube - Subscribe to our channel Patreon - Support usThreadsEmail us at OnTheRunsPod@gmail.com Don't Fear The Code Brown and Don't Forget To Stretch!

Most marketers treat automation like a "set it and forget it" task, but that is exactly how you end up with low engagement and ignored emails. Jay Schwedelson connects with Daniel Murray to break down why the best automated sequences do not look automated at all. They also detour into some surprisingly practical relationship advice just in time for Valentine's Day.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:52) Why celebrating Valentine's Day a day early might actually be the smarter move(02:37) How to write automated DMs that actually get replies instead of eye rolls(03:30) Using GIFs and multimedia to make welcome emails feel less robotic(04:29) The "Over the Top" strategy of inserting manual emails into automated streams(06:45) Why sending emails at standard times like 9:00 AM is a guaranteed way to be ignored(07:15) The power of sending automations at odd hours like 8:07 PM to boost open ratesㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

A project at the cutting edge of cancer research hopes to build a collection of tiny lab-grown tumours at the University of Auckland. Smaller than a grain of sand, these tumour structures can be used to test experimental cancer treatments with quick results. Felix Walton has more.

Tiny tweaks are where the real wins hide, and this one is basically a checklist of easy tests you can run without ripping up your whole marketing stack. Jay Schwedelson pulls rapid-fire insights from billions of emails and thousands of campaigns to show how small layout and UX choices can swing clicks, submissions, and conversions way more than you would expect.ㅤBest Moments:(01:45) Left-justified email copy beats center-justified by 12% on click-through(02:45) Add one reassurance line under a form, and submissions lift by 18%(03:45) About 1 in 5 email clicks hit your logo, so stop wasting that traffic on the homepage(04:42) Every extra required form field drops submissions by around 9%(05:15) Fridays are not dead, webinar attendance is up 75% year over year(06:45) Remove social buttons from your landing page, and conversions rise by over 8%ㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Our guest today, Dr. Stephen Cabral, is a Board Certified Doctor of Naturopathy and founder of the Integrative Health Practitioner Institute and EquiLife. In his online practice, he uses Personalized Wellness Plans to help people rebalance their mind and body to recover from autoimmune, thyroid, fatigue, hormone, weight gain, digestive, childhood, mood, skin, and dozens of other hard-to-treat health conditions. His mission is to help people understand that there is always a reason why you have not achieved your ideal wellness or weight loss goals and that you can and will get well again.   KEY TOPICS: ·      Understanding Bio-Individuality with Dr. Stephen Cabral's Personomics (0:00) ·      Dr. Cabral's Personal Path to Functional Medicine (3:17) ·      Unpacking the Interconnectedness of Your Biological Ecosystem (7:30) ·      Decoding Your Body's Signals: Energy, Sleep, and Mood (11:25) ·      The Link Between Digestion, Immunity, and Functional Medicine (15:35) ·      How Skin Signals Relate to Aging and Preventable Diseases (19:15) ·      The Future of Health: AI's Impact on Cancer Research (23:20) ·      Empowering Women: Prioritizing Self-Care for a Longer Life (26:14)   RESOURCES + BOOKS MENTIONED: Subscribe: https://www.youtube.com/@herstarringrole Follow + Listen, + Review: APPLE PODCASTS Follow + Listen, + Review: SPOTIFY PODCASTS Join Michele's Newsletter + Get a List of 52-Selfcare Tips   GUEST INFORMATION Website: https://personomics.io/ IG: @stephencabral   If you enjoyed today's show, please share it with a friend. Also, subscribe on Apple Podcasts, or on your favorite podcast player!   *The Good Life with Michele Lamoureux podcast and content provided by Michele Lamoureux is for educational and entertainment purposes only. It does NOT constitute medical, mental health, professional, personal, or any kind of advice or serve as a substitute for such advice. The use of information on this podcast or materials linked from this podcast or website is at the user's own risk. Always consult a qualified healthcare or trusted provider for any decisions regarding your health and wellbeing. This episode may contain affiliate links.

In this episode of Ordinarily Extraordinary: Conversations with Women in STEM, host Kathy Nelson sits down with Dr. Elizabeth Mendes, a newly minted PhD and postdoctoral researcher whose work focuses on rare and aggressive pediatric cancers.Dr. Mendes recently completed her PhD at Duke University, where she spent over five years researching rhabdomyosarcoma, a rare childhood soft-tissue cancer. Her goal: identify new biological targets that could one day lead to better, more effective treatments for children. Kathy and Liz explore not only the science behind pediatric cancer research, but also the deeply human reasons that drive this work.What We Talk About in This EpisodeWhat pediatric sarcomas are—and why they're so challenging to treatLiz breaks down complex cancer biology in an approachable way, explaining how sarcomas differ from more common cancers and why their ability to “change form” makes them particularly dangerous.A non-traditional path into scienceFrom archaeology and zoology to teaching middle school math and science, Liz shares how curiosity—and not a straight line—ultimately led her to molecular biology, cancer research, and a PhD.Choosing pediatric cancer researchLiz explains why she decided to focus on rare childhood cancers that receive less funding but have devastating outcomes—and how personal experiences with cancer shaped that decision.Science close to the patientWe discuss the importance (and rarity) of researchers interacting directly with patients, families, and clinicians—and how those experiences fundamentally change how science is done.Life after the PhD: postdocs, fellowships, and moving to the UKLiz shares what it's like to finish a PhD, move countries, start a new research position, and navigate life and work during a major transition.Being your whole self in STEMFrom makeup and music to mental health and social media, Liz talks about rejecting outdated stereotypes of what scientists “should” look like—and why authenticity matters for the next generation.Representation, mentorship, and science communicationLiz reflects on why visibility matters, especially for women and first-generation students, and how platforms like social media can help make science more accessible and human.A Conversation About More Than ScienceThis episode goes beyond lab work and credentials. It's a candid conversation about grief, resilience, identity, and the responsibility scientists carry—not just to discovery, but to people. Liz's story is a powerful reminder that STEM careers don't require fitting into a mold—and that compassion belongs in science.If you enjoyed this episode:Rate and review the podcast on Apple Podcasts or SpotifyFollow or subscribe so you never miss an episodeShare with a friend, colleague, or student who might need this storyHave thoughts, questions, or guest suggestions?Email us at ordinarilyextraordinarypod@gmail.com or leave a voicemail on our website.Support the show

Social media platforms are suddenly obsessed with long-form writing again, and it feels like 2010 all over again. Jay Schwedelson breaks down why X is paying huge money for articles and why your old blog strategy might actually work on social today. Plus, get the specific keywords that are boosting email open rates right now, ahead of the Super Bowl.ㅤBest Moments:(00:30) X is offering $1 million for the best long-form article on the platform this month(01:50) New data shows Threads is actually beating X in daily mobile usage(03:10) Using specific football terms in subject lines this week can boost opens by 15%(03:50) The single emoji that drives a 20% lift in engagement around the Super Bowl(04:15) You can now use paid boosting to target specific audiences for Facebook Live(05:45) Lululemon is facing backlash over a major product failure with their new yoga pantsㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Shannon Burkett has lived about six lives. Broadway actor. SNL alum. Nurse. Filmmaker. Advocate. Cancer survivor. And the kind of person who makes you question what you've done with your day. She wrote and produced My Vagina—the stop-motion musical kind, not the cry-for-help kind—and built a global movement after her son was poisoned by lead dust in their New York apartment. Out of that came LEAD: How This Story Ends Is Up to Us, a documentary born from rage, science, and maternal defiance. We talked about everything from The Goonies to Patrick Stewart to the quiet rage of parenting in a country that treats public health like a hobby. This episode is about art, anger, resilience, and what happens when an unstoppable theater nerd turned science geek Jersey girl collides with an immovable healthcare system.RELATED LINKSShannon Burkett Official SiteLEAD: How This Story Ends Is Up to UsEnd Lead PoisoningLinkedIn: Shannon BurkettBroadwayWorld ProfileFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.com.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Everyone assumes the Super Bowl is strictly for consumer giants with massive ad budgets, but that mindset is a huge missed opportunity for B2B marketers. Jay Schwedelson teams up with Daniel Murray to break down exactly how boring brands can ride the wave of the biggest cultural event of the year without spending a dime on commercials. They share specific keywords that trigger higher open rates during game week and explain why hyper-targeting the cities of the competing teams is the smartest play you can make.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:25) Why Jay eats a "disgusting" salmon salad for lunch every day(02:24) Daniel's diet while playing D1 college football at Cincinnati(03:37) Why even the most boring B2B companies need to lean into the Super Bowl(04:45) How to use X (Twitter) during the game to find relevant memes for your brand(06:00) The specific subject line keywords like "MVP" and "QB" that spike engagement(07:15) A clever strategy to target prospects based on which teams make the big gameㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Ever notice how a “No thanks” button can make you feel weirdly judged? That is the whole point of today's quick-hit tactic from Jay Schwedelson, and it can lift conversions fast with a simple two-button rewrite. Then things take a hard left into Jay's personal dream for turning 50: two days on a farm, hanging with chickens, trying to feel like a functional adult.ㅤBest Moments:(00:16) A five-second landing page tweak that can spike conversions without any tech headache(00:57) The magic move: make the Yes button heroic and the No button painfully self-owning(01:45) Big brand examples that use it and why it keeps working on us(03:15) The lift by page type, including a big jump for newsletter signups(03:42) The psychology behind it: framing effect and loss aversion make “No” feel like a loss(06:36) Jay's 50th birthday wish: live on a farm for two days and vibe with the chickensㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Live from IMEX in Las Vegas, the usual “make it more experiential” advice gets flipped on its head. With Jay Schwedelson joined by Ken Holsinger of Freeman and Carina Bauer of IMEX Group, you'll hear why attendees remember the basics (one great connection, one useful idea) way more than the fancy stuff planners pour money into.ㅤDownload and share the IMEX Group and Freeman experiential trends research, then use it to redesign your next event around learning, networking, and business before you spend on “wow” extras.ㅤBest Moments:(01:33) The clearest explanation of what IMEX actually is and who it is really for(05:42) The big “experience” disconnect between what planners build and what attendees want(11:45) The stat that stunned me: planners think 78 percent have a memorable moment, attendees say 40(12:09) If someone meets just one person, retention jumps to 51 percent(12:31) Peak moments drive 85 percent retention, and “gala” never shows up in 2,100 attendee responses(18:21) The best swag ever is either a 20-year-old branded card case or unreleased sneakersㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

AI rumors are getting weirdly specific this week, and the ripple effects are already showing up in places you probably are not watching closely enough. Along the way, Jay Schwedelson connects the dots between LinkedIn suddenly becoming an AI citation machine, ChatGPT testing ads, and a major Constant Contact acquisition that hits close to home. Then it takes a sharp turn into a very firm new rule about movie runtimes and the reality show everyone is apparently addicted to.ㅤBest Moments:(00:30) The rumor that OpenAI is eyeing Pinterest and why tagged images are the real prize(01:19) LinkedIn is getting cited by AI tools 5x more and now outranking Wikipedia and YouTube(02:33) The simple LinkedIn post formula that actually gets pulled into AI citations(03:45) ChatGPT ads are being tested in the US, and what the rollout might look like(05:04) Constant Contact acquired Guru Conference, SubjectLine.com, and Certified Gur,u and what changes (and what does not)(06:42) Marty Supreme review plus the new hard cutoff for movie theater runtimeㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Michael Kramer was 19 when cancer ambushed his life. He went from surfing Florida beaches to chemo, radiation, and a bone marrow transplant that left him alive but carrying a chronic disease. He had necrosis in his knees and elbows, lost his ability to surf for years, and found himself stuck in hospitals instead of the ocean. Yet he adapted. Michael picked up a guitar, built Lego sets, led support groups, and started sharing his story on Instagram and TikTok.We talk about masculinity, identity, and what happens when the thing that defines you gets stripped away. He opens up about dating in Miami, freezing sperm at a children's hospital, awkward Uber-for-sperm moments with his brother, and how meditation became survival. Michael lost his father to cancer when he was a teen, and that grief shaped how he lives and advocates today. He is funny, grounded, and honest about the realities of survivorship in your twenties. This episode shows what resilience looks like when you refuse to walk it off and choose to speak it out loud instead.RELATED LINKSMichael Kramer on InstagramMichael Kramer on TikTokMichael and Mom Inspire on YouTubeAshlee Cramer's BookUniversity of Miami Sylvester Comprehensive Cancer CenterStupid Cancer FEEDBACKLike this episode? Rate and review Walk It Off on your favorite podcast platform. For guest suggestions or sponsorship inquiries, email podcast@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

That “big win” moment is supposed to feel chill, right? Instead, the vibe here is more like: congrats, now the pressure triples. Between Jay Schwedelson admitting he's somehow more anxious after selling subjectline.com and Daniel Murray dropping a ridiculously simple conversion lever most marketers ignore, this one lands as equal parts real talk and immediately usable.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:16) Selling a business sounds relaxing until Jay admits it cranked his anxiety up 10x(03:13) The uncomfortable reason Jay sometimes turns down small-budget clients, even when they believe in you(04:48) The easiest conversion lift you can test is not the offer, it's the name of the offer(06:37) The “one modifier word” title test that can change conversions fast(08:12) Why tiny A/B tweaks teach you more than totally different versions(09:15) Jay starts meditating every morning, and Daniel calls him out for the sun-staring habitㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206

Ever stare at an AI tool and think, cool, but how do I make it write like a real marketer? Jay Schwedelson brings on Michael Stelzner to break down why Claude is the go-to for persuasive copy and how to set it up so it actually learns your style instead of forgetting everything five minutes later. If you have been fighting custom GPT amnesia, this one will feel like a reset.ㅤGet $100 off the already discounted AI Business World ticket here:https://www.socialmediaexaminer.com/dothisAlso check out Michael's AI Explored podcast for weekly, practical AI tactics.ㅤBest Moments:(02:08) Why Claude is the best writer for persuasive marketing copy(04:05) The simplest explanation of Claude Projects and why they beat custom GPTs(05:30) The “artifact” trick that turns messy output into clean, usable docs(06:45) Uploading 1,000 testimonials and letting Claude pull the perfect snippets automatically(11:38) The ninja prompt move: generate 8 options, then force the AI to pick the best(16:57) The quick pitch for AI Business World and the $100 listener discountㅤCheck out Jay's YOUTUBE Channel: https://www.youtube.com/@schwedelsonCheck out Jay's TIKTOK: https://www.tiktok.com/@schwedelsonCheck Out Jay's INSTAGRAM: https://www.instagram.com/jayschwedelson/ㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out April 21, 2026). All net proceeds are donated to The V Foundation for Cancer Research—let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206