Podcasts about Cancer research

Research into cancer to identify causes and develop strategies for prevention, diagnosis, treatment, and cure

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Cancer research

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Best podcasts about Cancer research

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Latest podcast episodes about Cancer research

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
SPECIAL GUEST!! Stu McLaren

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 24, 2026 22:33 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤFollow Stu McLaren on Instagram at @stumclaren, and head to his website Stu.me, where he points listeners to find everything he is working on.ㅤEveryone slaps the word "community" on things now, but almost nobody builds one that survives past 90 days. Stu McLaren has been quietly building membership businesses since before that was a buzzword, and he sits down with Jay Schwedelson to explain why the whole game has flipped from handing people information to actually walking them to the finish line. The part worth your commute is a one-message test that tells you whether anyone will pay before you build a single thing.ㅤBest Moments:(02:59) Why most communities turn into ghost towns after 90 days(04:32) The North Star question every membership needs to answer for its members(07:33) The founding member launch: one message that proves demand before you build anything(12:23) How AI flipped memberships from access to acceleration(17:42) Love me or hate me, there's no money in the middle(19:50) Why Stu is now completely evangelical about Japan

Nature Podcast
What counts as a moon? Huge ‘exosatellite' sparks debate

Nature Podcast

Play Episode Listen Later Jul 22, 2026 23:50


00:45 The discovery of a moon-like object in a distant star systemResearch article: Hoy et al.10:34 Research HighlightsNature: Moving floors keep buildings from swaying with the windNature: Wearable sensors on the face are invisible to the eye13:07 A discovery of a new type of rare transmissible-cancerResearch article: Curd et al.Subscribe to Nature Briefing, an unmissable daily round-up of science news, opinion and analysis free in your inbox every weekday. Hosted on Acast. See acast.com/privacy for more information.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
What's Up THIS WEEK?! LINKEDIN Engagement SECRETS!

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 21, 2026 10:32 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤMASSIVE thank you to our Sponsor, CallRail!CallRail is the AI-powered lead intelligence platform that helps marketers prove exactly what's driving results. With CallRail, you can connect every call, text, chat, and form submission directly to the campaign that generated it so you finally know what's working and where to double down.Plus, with built-in AI conversation intelligence, CallRail analyzes your customer conversations, captures leads 24/7, and gives you deeper insights into what your prospects actually care about.If you're tired of guessing about your marketing ROI and want real data behind your campaigns, CallRail has you covered.Start a Free Trial Here: https://www.callrail.com/dothisㅤTurns out the AI tools everyone swears by might be quietly working against you - one big study found they added hours to campaign workflows instead of trimming them. Jay Schwedelson digs into that gut-check alongside fresh LinkedIn data on what the algorithm is actually rewarding right now, plus a warning about why those handy free AI tiers you've built your process around probably won't stay free. It wraps with the usual detour into whatever he's been watching and reading lately.ㅤBest Moments:(00:42) LinkedIn's own playbook for the algorithm, post two to three times a week and stay between 200 and 300 words(01:40) The Metricool study putting carousels at 11 times more interactions than single images on company pages(02:11) Why ending a post with a question quietly earns 77 percent more comments(03:35) The AI plot twist, Meta's creative tools adding over three hours to the campaign cycle instead of saving any(04:21) Adam Mosseri's warning that the free AI tiers everyone leans on are on their way out(06:30) A full-throated case against IMAX screen-shaming and for the freedom to watch anything on your phone

OffScrip with Matthew Zachary
Mission, Margin, and the Women Left Waiting: Vasanta Pundarika

OffScrip with Matthew Zachary

Play Episode Listen Later Jul 21, 2026 42:04


Vasanta Pundarika built her career inside healthcare investment banking before launching Lotuspring, an advisory firm focused on women's health and behavioral health. She spent nearly 20 years advising healthcare systems, treatment providers, and growth stage companies on mergers, financing, and operational strategy while watching the industry repeatedly misunderstand the people it claimed to serve.The conversation starts unexpectedly with anthropology, bread, and language. Vasanta explains how she spent years changing the pronunciation of her own name to make other people comfortable before eventually reclaiming it. That thread opens into a much larger discussion about adaptation, identity, and what institutions quietly train people to tolerate.From there, the discussion moves into behavioral health, women delaying care, and the invisible labor that healthcare business models routinely ignore. During COVID, Vasanta noticed men's behavioral health units refilled faster than women's units. The reason had nothing to do with demand. Women were still home managing caregiving responsibilities, children, aging parents, and households while their own mental health collapsed in the background.The episode examines what happens when healthcare companies become “snazzy big brands” before building real clinical substance underneath. Vasanta describes the tension between mission and margin inside healthcare startups, private equity backed care models, and behavioral health expansion. The conversation pushes on who benefits when healthcare scales aggressively, who absorbs the operational pressure, and how patient trust erodes long before executives notice it on a dashboard.They also discuss patient advocacy culture, anthropology as systems analysis, healthcare capitalism, prior authorization, investor language, and why some clinically excellent companies never survive long enough to scale.RELATED LINKSVasanta PundarikaLotuspringWomen's Health HorizonsSakhi for South Asian SurvivorsNACDPrinceton University Anthropology DepartmentFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Sensible Hippie Podcast
Episode 200. Cancer, Fever & Chromosomal Imbalance | David Rasnick

The Sensible Hippie Podcast

Play Episode Listen Later Jul 21, 2026 39:06 Transcription Available


Disclaimer: The views expressed by my guest are their own. This interview is for informational and educational purposes only and should not be considered medical advice. Please do your own research and consult a qualified healthcare professional before making medical decisions.Cancer has long been viewed through the lens of genetics, but what if one of the most widely accepted theories is missing a much bigger piece of the puzzle?In this conversation, researcher and author David Rasnick shares why he believes chromosomal imbalance—not gene mutations—is the driving force behind cancer.We discuss the work of Theodor Boveri, why this theory has remained outside the medical mainstream, the role of spontaneous remission, fever therapy, Coley's toxins, glycolysis, and the Warburg Effect, as well as why David believes understanding how cancer develops over time is critical to finding better approaches.David also discusses why many conventional cancer treatments appear to work initially before cancer returns, and explains his perspective on the body's natural ability to recognize and eliminate abnormal cells. Throughout our conversation, he challenges long-held assumptions and encourages listeners to examine the scientific literature for themselves.This Ke Ala Side version includes the portions that were edited or muted from the public YouTube release. If you'd like to hear the complete extended interview with additional discussion, it's available on The Plus Side.Learn more about David Rasnick: https://davidrasnick.comBUY A COFFEE LINK Support the Show & Stay Connected:Buy Me a Coffee: https://buymeacoffee.com/sensiblehippieJoin My Patreon for ad-free episodes & exclusive content:https://Patreon.com/WakeupwithMiyaIf you're joining Waiola – The Plus Side, please subscribe through a web browser (Safari or Chrome) instead of the Patreon app — it directly supports the show.Mahalo nui loa for supporting independent work and helping keep this platform growing.Shop my Amazon Storefront: https://www.amazon.com/shop/profile/amzn1.account.AGYOPCXXGH6MN5RVAKGQWVZUZLEA/list/26B87RB4FZ9W2?ref_=cm_sw_r_cp_ud_aipsflist_6BWRT43TH4MY2NM2XD6XWant to be on the show or suggest a guest? I'm looking for guests who can speak on human trafficking, the paranormal, occult symbolism, hidden history, spiritual warfare, ancient mysteries, and specific military stories involving covert operations, secret programs, psychological warfare, unexplained events, and firsthand accounts.Email me at: Miya@wakeupwithmiya.comFollow Me Online:Instagram: https://www.instagram.com/WakeupwithMiyaFacebook: https://www.facebook.com/WakeupwithMiyaExclusive Discount!Shop at LVNTA:https://lvnta.com/lv_IcTq5EmoFKaZfJhTiSUse code OHANA for 20% off!Listen on Your Favorite Platform: Spotify, Apple Podcasts, YouTube, and everywhere podcasts are available!RATE & REVIEW: Apple: https://podcasts.apple.com/us/podcast/wake-up-with-miya/id1627169850 Spotify: https://open.spotify.com/show/0UYrXCgma1lJYzf8glnAxyMusic Credits:Beginning: "Echoes in the Shadows" - DKEnd Music: “Crazy” - EkoBecome a supporter of this podcast: https://www.spreaker.com/podcast/wake-up-with-miya--6339129/support.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤSomewhere between a rant about weird breakfast clubs and the great Taco Bell salad panic, there's a legit masterclass on subject lines hiding in here. Jay Schwedelson and Daniel Murray swap the moves that actually lift open rates, including the stuff no AI tool would ever hand you, like leading with ellipses, skipping capital letters, and writing subject lines so long they get cut off on purpose. It's half tactical, half unhinged, which is exactly what a bathroom break should be.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(00:44) Jay confesses the real problem with pickleball isn't the sport, it's having to talk to the same people every week.(02:22) Daniel's go-to subject line arsenal, from emojis to oddly specific numbers like 7, 11, or 6.5.(03:45) The Claude versus human split test, and why the human still usually comes out on top.(04:32) The case for absurdly long subject lines that fill the whole line and get cut off on purpose.(05:08) Starting a subject line with ellipses and dropping every capital letter to dodge the AI look.(06:49) Telling someone exactly who they are as the easiest engagement trick in marketing.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
SPECIAL GUEST!! Sprout Social's Hailey McDonald

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 16, 2026 23:20 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤConnect with Hailey McDonald on LinkedIn to jam on social or anything marketing. Grab Sprout Social's new Social Intelligence Report. And for fun, follow her cat's golf-themed account, Cats Gone Golfing, on Instagram.ㅤEveryone's drowning in dashboards yet trusting the numbers less than ever, which is a strange place for marketing to end up. Hailey McDonald, VP of Revenue Marketing at Sprout Social, makes the case to Jay Schwedelson that social is the last corner of the internet where real people still say what they actually think, which is exactly why flooding it with AI slop quietly wrecks the trust you're trying to build. Stick around for the "Customer Zero" idea, a smart take on whether job interviews should ask about your following, and yes, a cat with a golf Instagram.ㅤBest Moments:(02:45) Death by dashboard, more information than we've ever had and less faith in any of it(04:23) Why social may be the last authentic, unprompted signal left online(05:01) Where the AI volume play stops working and starts eroding trust(10:55) "Customer Zero" and why employee advocacy starts with culture, not a Slack post(13:17) Should a job interview really ask about your personal social following now(18:00) Social intelligence in the wild, catching churn risk before it hits the P&L

Progress, Potential, and Possibilities
Immune Engineering: The Next Revolution in Cancer Immunotherapy | Dr. William Williams, MD - President and CEO, BriaCell Therapeutics

Progress, Potential, and Possibilities

Play Episode Listen Later Jul 16, 2026 44:43


Send us Fan MailFor decades, the war on cancer has focused on destroying cancer cells directly - with chemotherapy, radiation, and targeted drugs. But what if the future of cancer treatment is not about attacking cancer ourselves...but teaching our own immune system to do it for us?Today we're exploring a new generation of immunotherapies designed to turn the body's own defenses into a precision weapon against cancer.Over the past decade, immunotherapies such as checkpoint inhibitors and CAR-T cell therapies have transformed the treatment landscape for many cancers. But major challenges remain - including limited response rates, treatment resistance, toxicity, and the enormous complexity and cost of manufacturing many next-generation therapies.Our guest today believes the next breakthrough may come from a new generation of personalized immunotherapies designed to activate a patient's own immune system against their cancer - while also being manufactured as an accessible, off-the-shelf treatment.Joining us is Dr. William Williams, MD - President and CEO of BriaCell Therapeutics ( https://briacell.com/ ).Dr. Williams brings more than 35 years of experience spanning academia and the biopharmaceutical industry. He has helped advance numerous medicines from discovery through clinical development, including work contributing to therapies such as Jakafi and Olumiant during his time at Incyte, and multiple oncology programs during his career at GlaxoSmithKline.Before entering industry leadership, Dr. Williams was a researcher at the University of Pennsylvania focused on molecular immunology, receptor biology, and early DNA vaccine approaches.Today we'll discuss the evolution of cancer immunotherapy, BriaCell's Bria-IMT platform, the challenges of treating advanced breast cancer, and whether the future of oncology lies in creating therapies that can truly mobilize each patient's own immune system.#CancerResearch #CancerImmunotherapy #Immunotherapy #CancerTreatment #Oncology #PrecisionMedicine #PersonalizedMedicine #Biotechnology #Biotech #LifeSciences #DrugDiscovery #ClinicalTrials #BreastCancer #MetastaticBreastCancer #CancerVaccine #CellTherapy #TumorImmunology #TCells #ImmuneSystem #MedicalInnovation #FutureOfMedicine #HealthcareInnovation #BiomedicalResearch #Pharma #PharmaceuticalInnovation #SciencePodcast #ProgressPotentialAndPossibilities #PPPShowSupport the show

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
What's Up THIS WEEK?! GOOGLE Social Post Tracking? WEBINARS are a Bad Word?

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 14, 2026 9:38 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤBig shoutout to our sponsor, Knak!Marketers, you know the pain… You spend hours on a campaign, and then it gets stuck in review cycles and barely looks like what you started with.Knak makes it simple. Design emails and landing pages, collaborate, and launch - all in one place. No tool hopping, no messy handoffs, with AI built in to help you move faster.See how it all works, get started at knak.com/demoㅤCalling something a webinar might be the most expensive word choice in your marketing calendar, and there's fresh data on exactly how much it costs you. Jay Schwedelson walks through a Google Search Console update almost nobody is talking about, a naming test that lifted registrations by double digits, and where ChatGPT ads are quietly headed next. Plus a genuine crisis of conscience about sitting through a three-hour movie.ㅤBest Moments:(00:16) Google Search Console can now report on individual social posts, and almost nobody noticed(02:02) The exact Gemini prompt to get your social posts surfacing in Google search results(02:44) Why the word "webinar" is a registration killer, backed by 1,000 event pages(03:47) "First look," "behind the scenes," "insider session," and the lift each one delivers(04:30) OpenAI's job postings hint at video and native ads, so ChatGPT is about to become a billboard(06:07) The three-hour movie rule, the popcorn problem, and a very personal theater grievance

OffScrip with Matthew Zachary
You Shouldn't Need AI to Survive Cancer: Brad Power

OffScrip with Matthew Zachary

Play Episode Listen Later Jul 14, 2026 42:00


Brad Power spent years advising major corporations on systems design, process engineering, and decision making before lymphoma shoved him into the patient side of American healthcare. Instead of accepting the experience at face value, he started reverse engineering the machinery around cancer itself. Brad is the founder of Cancer Patient Lab and Open Cancer AI, two projects built around a blunt reality most patients discover too late: the healthcare system rewards people who know how to navigate it. Everyone else risks getting steamrolled by information asymmetry, insurance barriers, administrative friction, and institutional incentives designed around efficiency instead of human survival.The conversation starts with Harvard Business Review and Tumblr blogs before moving directly into the darker architecture underneath modern cancer care. Power explains how hospitals optimize for throughput, how insurance companies reward operational consistency over personalized medicine, and why many patients quietly end up needing a crash course in oncology, reimbursement policy, and behavioral psychology while fighting for their lives.The discussion digs into CAR-T therapy, functional testing, AI assisted decision support, and the growing collision between personalized medicine and standardized care pathways. Power argues that engaged patients often get better outcomes because they learn how to push for off guideline treatments, contest denials, and ask smarter questions. The counterpoint lands hard: patients should never have needed to become experts in the first place.The episode also explores the cultural consequences of AI entering cancer care. OpenAI advertising, data privacy, trust erosion, pharmaceutical influence, and “agentic AI” all collide inside a healthcare economy already drowning in distrust. Power sees artificial intelligence as a force multiplier for patient literacy and access. The larger system still decides who gets approved, who gets delayed, and who gets left behind.By the end, the conversation lands exactly where modern healthcare keeps forcing people to land: survival increasingly depends on learning how the machine works before the machine works on you.RELATED LINKSBrad PowerCancer Patient LabOpen Cancer AIHarvard Business ReviewResearch to the PeopleCAR T Cell TherapyFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤYou would not expect a debate about short sleeves and flip-flops to bury a legitimately useful marketing lesson, but here we are. After Jay Schwedelson shows up in short sleeves for once and gets roasted for it, he and Daniel Murray get into the intent signals most teams walk right past, the tiny stuff like which CTA someone clicks, whether they hit reply, or if they left an emoji in a webinar. Turns out those throwaway behaviors are quietly telling you who is actually about to buy.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights. ㅤ Best Moments: (02:35) Not every click is equal, and a hidden honeypot link quietly filters out the bots padding your numbers(03:14) Track clicks by where they sit in the email, because the people scrolling to the bottom are reading every wordㅤ(03:50) Separating ICP account clicks from the rest shows which topics your target accounts actually care about(04:31) The people tapping your lower CTA reach pipeline faster and turn into higher lifetime value customers(04:53) A webinar emoji reaction or a throwaway hello in your chatbot is a louder intent signal than most opens(05:53) Ask an easy reply question, then let AI turn those replies into first party data that also boosts deliverability

Becker’s Healthcare Podcast
Dr. Robert Winn on Advancing Cancer Research Through Community Partnership

Becker’s Healthcare Podcast

Play Episode Listen Later Jul 13, 2026 15:20 Transcription Available


In this episode, Dr. Robert Winn, Cancer Center Director at Fox Chase Cancer Center, Temple Health, shares his vision for expanding access to cutting edge cancer research by strengthening community partnerships and building trust in science. He also discusses the future of clinical trials, AI driven drug discovery, and accelerating innovation to improve cancer outcomes.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
JOB HUNT? Choosing Gratitude with Russ Harp | Ep. 536

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 10, 2026 21:41 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤConnect with Russ Harp and follow the launch of Russ Harp Media. He is open to conversations about digital marketing work, career advice, or the foster care and adoption journey.LinkedIn: linkedin.com/in/russharpmediaEmail: russharpmedia@gmail.comInstagram: @russharpmediaWebsite: russharpmedia.comㅤGetting laid off with two young kids at home, an adoption date on the calendar, and a family counting on you is the kind of thing that flattens most people. Russ Harp did close to the opposite, turning a birthday post into 130-plus real conversations by being honest about what happened and asking people what they actually thought he was good at. Jay Schwedelson found him after that post stopped the scroll, and what comes out of it is less a job-hunt story than a working example of choosing gratitude and vulnerability over "woe is me."ㅤBest Moments:(05:31) The layoff took out 40 people, more than half the marketing team, one day before his sons' naming ceremony.(06:01) Two days of prayer and drumming at a Prairie Band ceremony pull his identity out of his job title.(07:48) Instead of collecting happy-birthday messages, he asks his whole network what he is actually good at.(08:29) One honest post becomes 130-plus replies, coffees, and calls, relationships instead of resumes.(11:04) The line from Jay's book that lit the fuse, the regret of not starting beats failure.(16:53) His two foster sons, adopted young, redefine what resilience actually looks like.

OffScrip with Matthew Zachary
Standard Deviation S2 E5: Pitch Imperfect

OffScrip with Matthew Zachary

Play Episode Listen Later Jul 9, 2026 10:02


By the time the paper hit version 71, Dr. Nirosha Murugan had already done the hard part. The data were real. The experiment had worked. A team of researchers had used a wearable bioreactor to trigger limb regeneration in frogs, a result with obvious implications for regenerative medicine. But the science still wasn't getting over the line. The problem wasn't the work. It was the translation.On this episode of Standard Deviation, host Oliver Bogler talks with Dr. Nirosha Murugan, a biophysicist and Tier II Canada Research Chair in Tissue Biophysics at Wilfrid Laurier University, about what happens when a scientist working at the edges of quantum biology, bioelectricity, and tissue regeneration runs headfirst into the unwritten rules of academic publishing. Murugan's research asks biologists to think beyond molecules and chemistry alone, and to consider the physical signals, electromagnetic fields, and invisible forces that shape development and healing. It is ambitious science. It is also exactly the kind of work that can make gatekeepers nervous.Bogler follows Murugan through the less glamorous part of discovery: the hidden curriculum of getting a paper published, securing scientific credibility, and learning that data do not simply “speak for themselves.” Murugan describes how jargon buried the pitch of her own work, how a lack of editorial support left her at a disadvantage, and how the JEDI program at the Life Science Editors Foundation paired her with a former journal editor who taught her how to structure a manuscript, write a cover letter, and survive peer review.The result was publication in Science Advances, but the larger story is about power. Who gets taught the rules of biomedical research. Who has access to grant writers, editors, and institutional polish. Who is left to brute-force their way through the maze. And how one scientist, having finally found the map, now makes sure her own trainees do not have to learn it the hard way.RELATED LINKSDr. Nirosha Murugan⁠Wilfrid Laurier University⁠Life Science Editors Foundation⁠JEDI Program⁠Science Advances paper on limb regeneration⁠FEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

CareTalk Podcast: Healthcare. Unfiltered.
The Difference Between Surviving and Living With Cancer

CareTalk Podcast: Healthcare. Unfiltered.

Play Episode Listen Later Jul 8, 2026 3:36 Transcription Available


Send us Fan MailThere are very few cures for cancers that have already spread. So what does a good outcome actually look like?In this clip from our episode “How Targeted Radiotherapy Is Changing Cancer Care”, host David E. Williams and John Babich, Founder, President, and Chief Scientific Officer of Ratio Therapeutics, break down what extending life with quality really means in cancer care, and why giving someone eight more months where they can still live their life is the philosophy driving the work at Ratio Therapeutics.Listen to the full episode here

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤMASSIVE thank you to our Sponsor, CallRail!CallRail is the AI-powered lead intelligence platform that helps marketers prove exactly what's driving results. With CallRail, you can connect every call, text, chat, and form submission directly to the campaign that generated it so you finally know what's working and where to double down.Plus, with built-in AI conversation intelligence, CallRail analyzes your customer conversations, captures leads 24/7, and gives you deeper insights into what your prospects actually care about.If you're tired of guessing about your marketing ROI and want real data behind your campaigns, CallRail has you covered.Start a Free Trial Here: https://www.callrail.com/dothisㅤFrance and Italy are about to require explicit permission before you can even tell whether someone opened your email, and plenty of people are already writing the open rate's obituary. Jay Schwedelson thinks that funeral is premature, and he breaks down why a deeply flawed metric can still be a genuinely useful one, plus what all of this actually means (and doesn't mean) for marketers in the US. There's also a Reddit ad update worth stealing and a weirdly great story about where "jump the shark" came from.ㅤBest Moments:(00:38) A real question worth asking - could tracking whether someone opened your email actually become illegal?(02:59) Why the open rate is a directional signal, not a real number, and why that distinction matters.(04:09) The opt-in loophole that quietly keeps open tracking alive even after consent rules kick in.(05:20) Why none of this is landing in the US anytime soon, and the CAN-SPAM gap behind it.(06:38) Reddit just added split testing to its ad units, and almost nobody is paying attention.(09:42) The oddly satisfying true story behind the phrase "jump the shark."

OffScrip with Matthew Zachary
The Doctor Will Leave You Now: Jessica Peatross

OffScrip with Matthew Zachary

Play Episode Listen Later Jul 7, 2026 41:44


Dr. Jess Peatross trained in conventional medicine and worked as a hospitalist before she started questioning why so many chronically ill patients kept getting worse inside the healthcare system she trusted. Her perspective carries weight because she spent years following every protocol exactly as taught before walking away from hospital medicine entirely.Raised in Huntington, West Virginia during the opioid crisis, she entered medicine believing the system existed to heal people. Instead, she found hospitals driven by billing codes, liability management, and pharmaceutical dependence while patients with chronic illness, autoimmune disease, mold exposure, and chronic pain cycled endlessly through appointments and prescriptions.Dr. Peatross explains what pushed her toward functional medicine, cannabis therapy, and prevention focused care after watching patients improve only after leaving conventional treatment pipelines behind. The conversation tackles physician burnout, chronic illness stigma, healthcare incentives, and the growing collapse of trust between patients and institutions.The discussion also moves into supplements, environmental toxins, ultra processed food, and the uncomfortable economics behind keeping people permanently sick but continuously billable. Dr. Peatross describes the professional backlash that comes with challenging medical orthodoxy while Matthew connects her experience to the broader erosion of public trust across American healthcare.Together they unpack what happens when patients stop believing the system can help them and start searching elsewhere for answers.RELATED LINKSDr. Jess PeatrossInstagramMarshall UniversityBrave New WeedFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤSomewhere between confessions about theme-park vomit and stolen fries, Jay Schwedelson and Daniel Murray land on the number that's quietly running their whole marketing budget: blended CAC. It's the metric Daniel can't stop bringing up, and here he finally breaks down why it matters more than watching any single channel in isolation. Stick around past the carnival talk, because the real answer to "should I panic about Reddit's rising cost per acquisition" is in here.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:07) Jay explains why he can't survive anything that spins in a circle(03:15) Jay calls out Daniel's favorite obsession: blended CAC(03:45) Daniel breaks down what blended CAC actually measures(04:33) Why attribution lies and makes channels like Meta and Google look better than they are(06:20) The case for tracking channels both blended and in silos(08:33) How to fold a brand new channel, like ChatGPT ads, into your blended CAC without skewing it

The Oncology Podcast
Making Cancer Care Smarter

The Oncology Podcast

Play Episode Listen Later Jul 6, 2026 44:31 Transcription Available


Send us Fan MailWelcome to Episode 30 of The Oncology Podcast's Experts On Point series, brought to you by The Oncology Network. Hosted by Rachael Babin.What does it really take to make cancer care smarter? In this episode of Experts on Point, host Rachael Babin is joined by Associate Professor Jenny Liu and patient advocate Beth Ivimey to explore how precision oncology is reshaping not only cancer treatment but the way clinical trials are designed and delivered. It's a conversation that we hope you will find inspiring - its about combining innovation with compassion—and  its a reminder that some of the biggest advances in oncology may come not only from scientific breakthroughs, but from building systems that put patients at the centre of every decision. Drawing on both clinical expertise and lived experience, they discuss genomic testing, trial navigation, toxicity management, patient partnership and the challenges of ensuring the right patient reaches the right trial at the right time. Together, they reflect on why the future of cancer research depends as much on smarter systems and meaningful collaboration as it does on scientific innovation.We hope you enjoy listening.For news and podcast updates subscribe to The Oncology Newsletter,  a free weekly publication for healthcare professionals with an interest in oncology. Click here to subscribe.PART OF THE ONCOLOGY NETWORK... Join Us

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤMost of the advice floating around about public speaking comes from people who are, ironically, painfully boring at it. Jay Schwedelson has done over 300 keynotes and landed on a set of habits that run against almost everything you've been coached to do, from ditching the memorized script to practicing with the TV blaring. Whether the room is a packed stage or four people on a Zoom, the same small moves are what actually keep people listening.ㅤBest Moments:(01:30) The opener that quietly loses the room before you've even started(02:00) Two little words that tell people boredom is on the way(02:18) Why a memorized speech always sounds hollow, no matter how polished(03:10) Rehearse with the TV on, because silence is nothing like the real room(03:45) Put your best material in the first 90 seconds instead of saving it for the end(06:15) The pre-talk move with one or two people that quietly kills the nerves

CareTalk Podcast: Healthcare. Unfiltered.
How Targeted Radiotherapy Is Changing Cancer Care w/ John Babich, President, CSO, Ratio Therapeutics

CareTalk Podcast: Healthcare. Unfiltered.

Play Episode Listen Later Jul 3, 2026 34:52 Transcription Available


Send us Fan MailFor decades, cancer treatment has rested on three pillars: surgery, chemotherapy, and external beam radiation. A fourth is now taking shape, and it is drawing billions in investment from some of the largest pharmaceutical companies in the world.John Babich, Founder, President, and Chief Scientific Officer of Ratio Therapeutics, joins host David E. Williams to explain how targeted radiotherapeutics pair a tumor-seeking molecule with a radioactive payload, delivering radiation to cancer cells while sparing healthy tissue. He also unpacks what Pluvicto's success in prostate cancer signals for the future of radioligand therapy.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
SPECIAL GUEST!! ClickUp's Co-Founder Chris Cunningham

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jul 2, 2026 19:50 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤConnect with Chris Cunningham on LinkedIn and on Instagram (@Cunningham), or reach him directly at chris@clickup.com. He's happy to help anyone getting started with content or building on ClickUp.ㅤMost B2B software gets sold with a webinar and two floating headshots on a LinkedIn promo. Chris Cunningham helped build ClickUp into a $4 billion company by doing the opposite, hiring actors by the day, making genuinely funny videos, and treating a project management tool like a consumer brand. He sat down with Jay Schwedelson to walk through the actual mechanics, from the scrappy month-one tests to mining follower data to land a meeting with McDonald's COO.ㅤBest Moments:(02:46) The bet behind the whole strategy, that every company will soon have at least one in-house creator(04:02) The scrappy growth loop, run tiny tests, prove the signal, then go back for budget(05:45) The actor day-rate hack that gets you eight to ten videos for under a grand(08:30) Spotting McDonald's COO in the follower data, then shooting a video just for him(12:15) Why bloated, slow-shipping software is exactly what gets vibe-coded out of existence(16:31) Instagram's head says leave the barking dog in, messy video is what's winning reach

The BradCast w/ Brad Friedman
'BradCast' 7/2/2026 (Encore: Stop Trump's Project 2025 Scheme to Kill Science; Guest: Dr. Colette Delawalla of Stand Up for Science)

The BradCast w/ Brad Friedman

Play Episode Listen Later Jul 2, 2026 58:10


Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
What's Up THIS WEEK?! HUGE Google AI Overview Change! Simple Prompt to Show Up Everywhere!

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 30, 2026 10:44 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤBig shoutout to our sponsor, Knak!Marketers, you know the pain… You spend hours on a campaign, and then it gets stuck in review cycles and barely looks like what you started with.Knak makes it simple. Design emails and landing pages, collaborate, and launch - all in one place. No tool hopping, no messy handoffs, with AI built in to help you move faster.See how it all works, get started at knak.com/demoㅤSomething quietly broke inside Google this week, and most marketers won't notice until their AI Overview traffic disappears from the dashboard. Jay Schwedelson walks through what changed, why over 90% of that traffic just went dark, and a free 5-minute trick using ChatGPT, Claude, Gemini, Perplexity, and Grok to figure out exactly what your content should be built around. Stick around for the LinkedIn move everyone copied from Instagram, Kraft's genuinely clever ranch dressing play, and a deeply unserious ranking of the best July 4th movies ever made.ㅤBest Moments:(00:50) Google stripped the tracking code, and over ninety percent of AI Overview traffic just went dark(03:01) Ask all five AI tools the same question to find what your content should actually be about(04:44) LinkedIn borrows collaborative posts from Instagram, and it is a bigger deal than it sounds(05:27) Kraft rolls out TSA-friendly ranch dressing for the World Cup crowd, smuggling it home(06:01) Polymarket gets caught paying creators to fake big-bet wins(07:43) Ranking the best July 4th movies, with a strong case for Jaws at number one

OffScrip with Matthew Zachary
The Patient Wears Prada: Farla Efros

OffScrip with Matthew Zachary

Play Episode Listen Later Jun 30, 2026 42:47


Farla Efros is a senior retail executive and former CEO who built and sold companies before facing her own breast cancer diagnosis. She brings that same operational mindset into a healthcare system that expects patients to manage complexity while they are at their most vulnerable.She was on a client call in Spain when the diagnosis came through. A clear mammogram had missed it. An MRI caught it. Within hours, she was ordering binders, building a plan, and structuring her treatment like a turnaround strategy. Every appointment became a meeting. Every doctor faced an agenda with dozens of questions. She paid out of pocket for PET scans that were denied and hired a third party firm to validate her treatment path when her own doctors resisted outside input. The conversation tracks what happens when a high-functioning executive enters a system built on delay, denial, and fragmentation. Efros describes negotiating for tests, managing physician relationships, and assembling an “executive board” of advisors across conventional and alternative care. She calls the experience “the worst client I ever had,” exposing how administrative burden shifts onto patients and families.The tension sits between what worked for her and what is inaccessible to most. Her approach requires confidence, time, and fluency in navigating power. The system rewards that behavior while quietly failing patients who cannot replicate it. Insurance coverage still left her paying out of pocket. Doctors pushed standard protocols over precision medicine. Survivorship offered little support once treatment ended.This episode examines how cancer care operates as a series of incentives rather than a coordinated system, and why patients are forced to become operators just to get through it.RELATED LINKSFarla EfrosFarla Efros on LinkedInF*ck CancerF*ck Cancer on AmazonAccentureCTOAMPULL QUOTES“I treated cancer like the worst client I ever had.”“They wouldn't approve the test, so I paid for it myself.”“Every appointment was a negotiation.”FEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Oncology Podcast
The PBS Update June 2026: Guest Prof John Zalcberg AO + acalabrutinib venetoclax listing

The Oncology Podcast

Play Episode Listen Later Jun 30, 2026 32:18 Transcription Available


Send us Fan MailJoin our Hosts Professor Craig Underhill and Rachael Babin to discuss the June 2026 PBS update including a new listing for fixed-duration acalabrutinib plus venetoclax in chronic lymphocytic leukaemia. They also explore the growing challenges facing Australia's PBS, with special guest Professor John Zalcberg AO sharing his insights into delays in access to innovative cancer medicines, global pricing pressures, the impact of changing US drug policy and what reforms may be needed to ensure Australian patients continue to benefit from timely access to life-changing treatments.Follow PBS Update for regular discussions on PBS listings and oncology policy changes affecting Australian healthcare professionals.Visit the Show Notes for links to the PBS updates discussed in this episode and to send us audio feedback or questions for future episodes.Proudly produced by The Oncology Network

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤCheck out Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤEver wish you could hand your ad copy to David Ogilvy and get notes back? Daniel Murray and Jay Schwedelson turn that into something you can actually do, trading the two AI moves they each reach for when they want sharper work instead of a faster first draft. It's a quick one, with a detour into Jay's surprisingly committed strategy for never being spotted near a bathroom, but the tactics are the kind you'll try the same afternoon.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(02:27) Daniel has AI critique his copy through the principles of the ten best to ever do it, Sugarman and Ogilvy included.(03:35) Jay's take on why it works, the model has absorbed everything those experts ever published, so you get their real input.(04:52) The step most people skip, write it yourself first and let AI refine, or you just end up sounding like them.(05:22) Jay asks all five major LLMs for the top fifty questions buyers actually type in.(06:32) Find the four or five questions that overlap across every platform and you have your headline content.(07:28) Daniel layers in Reddit, Quora, and G2 to catch the pain points people post in public.

Beyond 6 Seconds
How ADHD Shaped a Career in Cancer Research and Health Equity – with Eugene Manley

Beyond 6 Seconds

Play Episode Listen Later Jun 29, 2026 27:21


Dr. Eugene Manley Jr. is a cancer scientist, health equity leader, and longtime patient advocate working at the intersection of biomedical sciences, cancer care, AI ethics, and leadership. As a Black healthcare advocate and founder of SCHEQ (STEMM* & Cancer Health Equity), a nonprofit focused on cancer health equity, Eugene runs an annual lung cancer summit that brings together patients, clinicians, researchers, and industry to co-create solutions to disparities in screening, diagnosis, and treatment. Eugene has ADHD, which didn't get diagnosed until he was in graduate school.  *STEMM stands for Science, Technology, Engineering, Mathematics, and Medicine. Content note: This episode discusses medical/healthcare trauma and physical injuries. During this episode, you will hear Eugene talk about: Discovering his ADHD later in life, and how ADHD shaped him as a person  How his academic interests, education and career experiences led him to start his nonprofit The impact of a recent traumatic experience he had as a patient in the healthcare system How SCHEQ helps people understand their rights and options in healthcare settings Learn more about Eugene's work at SCHEQ.org. Support or sponsor this podcast: BuyMeACoffee.com/Beyond6Seconds Watch the video of this interview on YouTube: https://www.youtube.com/watch?v=H13-WoQuP9o Read the episode transcript: carolynkiel.com/podcast/eugene-manley-scheq Follow the Beyond 6 Seconds podcast in your favorite podcast player: pod.link/1336740192 Subscribe to the FREE Beyond 6 Seconds newsletter for early access to new episodes: mailchi.mp/f9f6e8356138/insider  *Disclaimer: The views, guidance, opinions, and thoughts expressed in Beyond 6 Seconds episodes are solely mine and/or those of my guests, and do not necessarily represent those of my employer or other organizations. These episodes are for informational purposes only and do not substitute for professional medical advice. Consult a medical professional or healthcare provider if you are seeking medical advice, diagnoses, or treatment.*

The Astonishing Healthcare Podcast
AH110 - Inside the 2026 U.S. Medicine Use Trends Report with Michael Kleinrock

The Astonishing Healthcare Podcast

Play Episode Listen Later Jun 26, 2026 29:35


What happens when two consecutive years of double-digit drug spending growth collide with a wave of pricing legislation, executive orders, and policy turbulence? On the latest episode of Astonishing Healthcare, host Justin Venneri welcomes Michael Kleinrock, Director of Research Development at the IQVIA Institute for Human Data Science, back to the show to find out and unpack the findings from IQVIA's 2026 Medicine Use Trends Report.The headline number is hard to ignore: net drug spending in the U.S. reached $606 billion in 2025, a 10.6% increase year over year, following a 14.4% jump the year before. But the story behind that figure is far more interesting. Michael and Justin dig into what's driving growth (hint: it's not just GLP-1s), why the roughly $670 billion gross-to-net gap matters so much, and why list price still shapes what patients pay even though "nobody pays it." They also explore the uneven reality of the biosimilars market, the trade-offs created by the IRA's Medicare out-of-pocket cap, prescription abandonment, and where spending is headed through 2030.Please note: IQVIA Institute will be hosting a webinar on July 15th, 2026, featuring a star panel, including past Astonishing Healthcare guest John O'Brien, CEO, National Pharmaceutical Council, Murray Aitken, Executive Director at The IQVIA Institute for Human Data Science, Stacie Dusetzina, Professor, Health Policy & Ingram Professor of Cancer Research, Vanderbilt University Medical Center, and others, to discuss this year's report.Related ContentAH071 - A Look at What's Really Driving Drug Spend, and How it Impacts Us, with IQVIA's Michael KleinrockBeyond the Rebate: How Executives Can Better Manage Pharmacy SpendAH105 - The Perfect Storm Driving the Future of Drug Pricing, With Josh GoldenFor more information about this episode and its transcript, please visit Judi Health Insights.

Chicago's Afternoon News with Steve Bertrand
Pat Mac's Pack: Bike ride for pediatric cancer research

Chicago's Afternoon News with Steve Bertrand

Play Episode Listen Later Jun 26, 2026


Account Executive at WGN Radio, Kevin McDonough joins Lisa Dent along with his father-in-law, Pat Grant to talk about Pat Mac’s Pack Bike Ride happening on Friday, June 26th. The annual bike ride, founded by Pat Grant, helps not only support pediatric cancer research, but raises money in financial assistance for young cancer patients and […]

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤListen to Kipp's podcast Marketing Against the Grain, and pre-order his new book with Kieran Flanagan, Loop: Outlearn. Outmarket. Outgrow.ㅤJay Schwedelson wanted Kipp Bodnar on the show since day one, and it's easy to hear why once the two of them get going on the one thing keeping marketers up at night: whether AI has quietly torched the playbook everyone spent fifteen years building. HubSpot's CMO makes the case that content isn't dead, it just has a brutally short shelf life now, and the marketers who win are the ones who treat originality and taste like the scarce resources they've become. Along the way they get into why the new robots reward writing for actual humans, what a real content engine looks like when you're starting from zero, and the reasoning behind Kipp's new book in a year when four million others got published.ㅤBest Moments:(02:01) Why AI didn't kill content marketing but did break the old playbook and slash content's shelf life(04:16) The T-Swift theory of content, why being good isn't enough anymore and you have to be prolific too(05:56) Writing for the new robots, how AEO flips twenty years of SEO into a human-first game(08:48) Why Reddit, LinkedIn, and YouTube quietly became the sources AI search trusts most(10:53) The one content engine Kipp would build first if he were starting with nothing today(13:18) Why he wrote a book in the middle of the short-form video era, and who it's really for(16:17) The journalism-school lesson that beats a business degree, repetition doesn't ruin the prayer

The BradCast w/ Brad Friedman
'BradCast' 6/24/2026 (Stop Trump's Project 2025 Scheme to Kill Science; Guest: Dr. Colette Delawalla of Stand Up for Science)

The BradCast w/ Brad Friedman

Play Episode Listen Later Jun 25, 2026 58:01


Empowered Patient Podcast
Guidance for Myeloma Patients and Caregivers with Debra Berenson Institute for Myeloma & Bone Cancer Research

Empowered Patient Podcast

Play Episode Listen Later Jun 25, 2026 24:12


Debra Berenson is Chair of the Fundraising Committee at the Institute for Myeloma & Bone Cancer Research and author of two books- I Have WHAT and You Have WHAT, based on her personal experience and the expertise of her husband, Dr. Jim Berenson, a myeloma expert. Multiple myeloma and related bone cancers are increasingly common, and her books are designed to help patients and caregivers understand the diagnosis and treatment options. Debra emphasizes that treatments have advanced significantly, leading to much longer, higher-quality lives for patients and transforming these diseases into chronic, manageable conditions. Debra explains, "I thought, "If I had this disease, what would I do?" And I used to be a reporter, so that's how I told my husband I wanted to write these books - like interviews. I wanted to interview different patients with these diseases. I wanted to get the real stories out there of what it was really like having one of these diseases - the good, bad, and the ugly of dealing with all of them, and what helped these patients and what didn't help them." "I also thought it would be cathartic for the patient who could share their journey, and also helpful for the new patient. That's the first part of the book - interviews with the different patients who have the four different diseases that Jim treats. The second part of the book is made up of the medical professionals who treat these diseases. I interviewed Jim about myeloma and its related diseases and asked him to weigh in with his medical opinions in a general sense. So complications do arise as we discussed earlier. I interviewed a cardiologist targeting amyloidosis, and there's a periodontist talking about osteonecrosis of the jaw, which means part of the jaw dies. And so you have to have a special periodontist who knows how to replace a tooth or take a tooth out. Dental health is so important. So, that's the second part of the book. And I learned so much going out with these medical professionals who treat the complications." #IMBCR #MultipleMyeloma #MGUS #Waldenstroms #Amyloidosis #Hematology #Oncology #BerensonCancerCenter #sBCMA #ClinicalResearch #PatientCare #LiveBetterLiveLonger IMBCR.org Download the transcript here 

Empowered Patient Podcast
Guidance for Myeloma Patients and Caregivers with Debra Berenson Institute for Myeloma & Bone Cancer Research TRANSCRIPT

Empowered Patient Podcast

Play Episode Listen Later Jun 25, 2026


Debra Berenson is Chair of the Fundraising Committee at the Institute for Myeloma & Bone Cancer Research and author of two books- I Have WHAT and You Have WHAT, based on her personal experience and the expertise of her husband, Dr. Jim Berenson, a myeloma expert. Multiple myeloma and related bone cancers are increasingly common, and her books are designed to help patients and caregivers understand the diagnosis and treatment options. Debra emphasizes that treatments have advanced significantly, leading to much longer, higher-quality lives for patients and transforming these diseases into chronic, manageable conditions. Debra explains, "I thought, "If I had this disease, what would I do?" And I used to be a reporter, so that's how I told my husband I wanted to write these books - like interviews. I wanted to interview different patients with these diseases. I wanted to get the real stories out there of what it was really like having one of these diseases - the good, bad, and the ugly of dealing with all of them, and what helped these patients and what didn't help them." "I also thought it would be cathartic for the patient who could share their journey, and also helpful for the new patient. That's the first part of the book - interviews with the different patients who have the four different diseases that Jim treats. The second part of the book is made up of the medical professionals who treat these diseases. I interviewed Jim about myeloma and its related diseases and asked him to weigh in with his medical opinions in a general sense. So complications do arise as we discussed earlier. I interviewed a cardiologist targeting amyloidosis, and there's a periodontist talking about osteonecrosis of the jaw, which means part of the jaw dies. And so you have to have a special periodontist who knows how to replace a tooth or take a tooth out. Dental health is so important. So, that's the second part of the book. And I learned so much going out with these medical professionals who treat the complications." #IMBCR #MultipleMyeloma #MGUS #Waldenstroms #Amyloidosis #Hematology #Oncology #BerensonCancerCenter #sBCMA #ClinicalResearch #PatientCare #LiveBetterLiveLonger IMBCR.org Listen to the podcast here 

CareTalk Podcast: Healthcare. Unfiltered.
GLP-1s May Reduce Cancer Progression

CareTalk Podcast: Healthcare. Unfiltered.

Play Episode Listen Later Jun 24, 2026 1:36 Transcription Available


Send us Fan MailGLP-1 drugs were designed for weight loss. Now they may be showing up in cancer research in a way nobody expected.In this clip from our episode “The Business & Science Behind the GLP-1 Boom”, hosts David E. Williams and John Driscoll break down what the 2026 ASCO annual meeting revealed about GLP-1s and their potential to reduce cancer progression in lung, breast, colorectal, and liver cancer.Listen to the full episode here

How This Is Building Me
S2 Ep12: How Strategic Focus Translates to Forward Momentum Across Cancer Immunology Frontiers: With D. Ross Camidge, MD, PhD; and Nora L. Disis, MD

How This Is Building Me

Play Episode Listen Later Jun 24, 2026 71:59


How This Is Building Me, hosted by world-renowned oncologist D. Ross Camidge, MD, PhD, is a podcast focused on the highs and lows, ups and downs of all those involved with cancer, cancer medicine, and cancer science across the full spectrum of life's experiences.In this episode, Dr Camidge sat down with Mary (Nora) L. Disis, MD, a professor in the Clinical Research Division at Fred Hutchinson Cancer Center; as well as a professor in the Division of Hematology and Oncology, an adjunct professor of pathology in obstetrics and gynecology, holder of the Helen B. Slonaker Endowed Professorship for Cancer Research, director of the Cancer Vaccine Institute, and associate dean for Translational Health Science at the School of Medicine at the University of Washington in Seattle.Drs Camidge and Disis discussed Dr Disis's evolution from a science-focused student to a global leader in cancer immunology. Raised in a family that prioritized education, Disis found her passion for chemistry as a young adult before pursuing an MD and a master's degree. Although deeply drawn to practicing medicine in rural communities, she ultimately chose to focus on the field of tumor immunology.In the discussion, Disis offered a candid look at the strategic discipline required to succeed as a clinician-scientist. She emphasized the importance of protecting research time and refusing to let clinical duties overshadow her lab work. Her pioneering research involved identifying HER2 as a tumor antigen and developing vaccines that demonstrated significant long-term survival through intermolecular epitope spreading.Beyond the lab, Disis highlighted how her editorial roles allow her to observe scientific trends and maintain a broad understanding of the clinical landscape. Ultimately, Disis emphasized that the path to cancer prevention and vaccine licensing requires finance, focus, fortitude, and fearlessness. Having witnessed immunotherapy become a standard of care, she remains dedicated to climbing the mountain of vaccine development. By sifting through scientific “buzz” and maintaining deep focus, Disis believes the next frontier of cancer research lies in immunizing individuals to prevent cancer from ever developing.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
What's Up THIS WEEK?! NEW! LinkedIn CHANGE! Anthropic PROBLEM? Goodbye ‘Work Email'? | Ep. 528

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 23, 2026 10:06 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤMASSIVE thank you to our Sponsor, CallRail!CallRail is the AI-powered lead intelligence platform that helps marketers prove exactly what's driving results. With CallRail, you can connect every call, text, chat, and form submission directly to the campaign that generated it so you finally know what's working and where to double down.Plus, with built-in AI conversation intelligence, CallRail analyzes your customer conversations, captures leads 24/7, and gives you deeper insights into what your prospects actually care about.If you're tired of guessing about your marketing ROI and want real data behind your campaigns, CallRail has you covered.Start a Free Trial Here: https://www.callrail.com/dothisㅤPaying for an AI tool and quietly wondering whether you're getting what they promised? That nagging feeling just turned into a class action lawsuit, and Jay Schwedelson thinks it's the first of many in a world where nobody can actually measure what "usage" even means. He also makes a surprisingly convincing case for why dropping the work-email requirement on your forms is a win and not a leak, with detours through LinkedIn GIFs, a Netflix rom-com, and a bestseller list nobody saw coming.ㅤBest Moments:(00:35) LinkedIn is rolling out GIFs in comments, and why that matters more than it sounds(02:45) The Claude Max buyer who expected 20X more usage and found he was getting closer to 6X(02:56) Why "am I actually getting the AI usage I'm paying for" is about to become a recurring legal fight(04:00) Year over year, 27% fewer companies are forcing a work email on their forms(04:54) The case for letting job seekers use a personal email, and why your brand wins when they get hired(08:16) "Stupider People Have Done It" lands at #87 on the USA Today list, with $130,000 raised for cancer research

OffScrip with Matthew Zachary
Coding the Invisible: Emily Mendenhall

OffScrip with Matthew Zachary

Play Episode Listen Later Jun 23, 2026 42:05


In 2020, Emily Mendenhall drove from Washington, DC to Okoboji, Iowa, a town of 800 that swells to 200,000 every summer, and walked into a pandemic that looked nothing like the one dominating national headlines. Inside gas stations and bars, masks marked you as an outsider. In one stop, a man told her family they would not be served if they kept theirs on. Her 6 year old daughter cried, confused. Mendenhall, a medical anthropologist at Georgetown University, did what she always does. She started asking questions. Over months, she interviewed neighbors, former classmates, and local officials, including her own brother in law who helped lead the local COVID response. The result became Unmasked, a case study in how community identity, economics, and politics shaped public health decisions in real time. That work led directly into her latest book, Invisible Illness: A History, from Hysteria to Long COVID, where she tracks a much older problem. Patients with chronic illness, especially women, often fail to meet medicine's demand for proof. Without a clear diagnosis, they lose access to care, insurance coverage, and legitimacy. Mendenhall argues that long COVID did not create this failure. It exposed it.This conversation centers on how healthcare systems reward certainty and punish complexity. Long COVID clinics send patients to 17 specialists without resolution. Insurance structures require diagnoses that many conditions cannot provide. Medical training still struggles to integrate trauma, mental health, and chronic disease into a coherent model of care.Mendenhall brings lived experience into the conversation. After COVID, she dealt with months of fatigue and escalating anxiety that altered her baseline health. She does not claim the label of long COVID, but she understands how quickly the system becomes harder to navigate once symptoms stop fitting clean categories. The stakes are not theoretical. In the United States, access to healthcare, disability benefits, and treatment still depends on whether a condition can be measured, coded, and reimbursed. For millions living with invisible illness, the burden of proof becomes the illness itself.RELATED LINKSEmily MendenhallInvisible Illness: A History, from Hysteria to Long COVIDScience PoliticsGeorgetown UniversityFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Breakthrough B2B
Stupider people have done it

Breakthrough B2B

Play Episode Listen Later Jun 23, 2026 26:25


Friend of the podcast Jay Schwedelson is back on Little Talks this week, and as usual, he didn't disappoint!Jay joined Sam and Roop to talk about his new book, Stupider People Have Done It, and somewhere between marketing, AI, LinkedIn, TV, coffee, and life advice, we landed on a simple idea: people still trust people.AI can help you move faster. Social proof matters. Your LinkedIn page shouldn't look abandoned. But as Jay pointed out, "humanity is the algorithm." The brands and people that stand out are usually the ones willing to sound like actual humans.Also, if you haven't checked out the book yet, all proceeds go to The V Foundation for Cancer Research, which is a pretty great reason to pick up a copy.See you next week for more Little Talks.— Jay, Sam, Roop, and ClaudiaTell us what you think!

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤSomewhere over the Atlantic, a soccer fan is white-knuckling a full-size bottle of ranch dressing in their carry-on, and that is exactly where Daniel Murray and Jay Schwedelson start before getting to the part that should rattle every marketer: most of the opens and clicks in your reports were never human. If your numbers look incredible, the bots are probably flattering you, and if they look terrible, you have a real deliverability or content problem hiding underneath. It is a fast, funny run through the zero-click era and why sending more email is not the crime people make it out to be.ㅤBest Moments:(02:45) Roughly 95% of clicks can be bot activity, and a honeypot link in the newsletter proved it.(03:25) Not a single one of your email metrics is accurate, and it keeps getting worse.(04:44) If a contact opens every email you ever sent, that is not a superfan, it is bots wrecking your lead scores.(05:21) Welcome to the zero-click era, where the real goal is making things people actually want to share.(06:32) No-agenda marketing builds equity in someone's brain long before they are ready to buy.(08:29) Relevancy is married to frequency, so the more relevant you are, the more often you can send.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
SPECIAL GUEST!! CEO of Data Axle

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 19, 2026 17:25 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤConnect with and follow Andy Frawley on LinkedIn, and learn more about Data Axle at data-axle.com.ㅤMost people assume AI quietly solved the data quality problem for good. Andy Frawley, CEO of Data Axle, tells Jay Schwedelson the opposite is true: clean data matters more now, because a weak foundation just lets AI make bad calls faster. From there they get into why your B2B email list flops on Instagram, why direct mail is quietly thriving, and why Andy doubled his events budget after swearing them off.ㅤBest Moments:(02:13) Why data quality is becoming a hotter topic, not a solved one, in the AI era(04:27) Data Axle still calls 25 million businesses a year to verify them by hand(07:51) How to match a B2B email list to consumer profiles so you can hit people on Instagram and CTV(10:42) Direct mail is far from dead, and even Amazon is leaning back in(12:52) Why a small, clean database beats a big, unreliable one every time(14:45) The skeptic who doubled his events budget once he forced an ROI story

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤSubscribe to Amy's newsletter at amyporterfield.com/newsletter and follow her on Instagram @amyporterfield, where she shares real-life updates, Amazon finds, and marketing tips.ㅤWalking away from a course that pulled in over $60 million sounds like a mistake, until you hear why Amy Porterfield did exactly that. She sat down with Jay Schwedelson at Eventastic to break down how she now fuels an entire coaching business with the same live webinar every single Monday, no replay and no apologies. If you've ever told yourself your best material is too repetitive to run again, her answer might change your mind.ㅤBest Moments:(04:15) Amy's reframe for anyone facing a big pivot, the idea that you have earned your elevation.(07:46) The Tony Robbins lesson that stuck with her: growth means being uncomfortable about ninety percent of the time.(12:06) A Claude project audits her webinar every week and nudged conversions up four percent with tiny tweaks.(17:44) Her fix for boring webinars: make the first five minutes about them and get to the pitch by the forty-five-minute mark.(20:32) The in-person event mistake she kept making: teaching too much when people actually wanted time to connect.(25:35) The simple three-part email that pulled a hundred thousand dollars in three days from a list she already had.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤBig shoutout to our sponsor, Knak!Marketers, you know the pain… You spend hours on a campaign, and then it gets stuck in review cycles and barely looks like what you started with.Knak makes it simple. Design emails and landing pages, collaborate, and launch - all in one place. No tool hopping, no messy handoffs, with AI built in to help you move faster.See how it all works, get started at knak.com/demoㅤThe link between ranking high on Google and getting cited in AI overviews has quietly fallen apart over the past year, and Jay Schwedelson has the numbers to prove just how fast. He lays out the small, almost boring tweaks that decide whether AI tools surface your content or skip right past it, then makes the case that your prettiest emails might be the ones working against you now. Stick around for a soccer confession and a book update with a genuinely good cause behind it.ㅤBest Moments:(00:42) Only 38% of pages cited in Google's AI overviews still rank in the top 10, down from 76% a year ago.(01:18) Put a date on everything you publish, because the AI tools are hunting hard for a recency signal.(02:15) Rewrite your headlines and page titles as questions so the LLMs actually pull them in.(03:33) Meltwater found 75% of LinkedIn AI citations come from personal profiles, not company pages.(05:33) Live text in the first 150 to 200 characters is becoming the new North Star for email.(09:14) His book hit number one new release on Amazon, with all proceeds going to cancer research.

OffScrip with Matthew Zachary
Jace Beats Cancer

OffScrip with Matthew Zachary

Play Episode Listen Later Jun 16, 2026 54:34


At 25, Jace Yawnick was building a career in health and wellness sales, chasing growth, status, and the usual young adult fantasy of getting somewhere fast. Then his body stopped cooperating. Fatigue turned into chemotherapy. The diagnosis was primary mediastinal B cell non Hodgkin lymphoma, and the rest of his life split into before and after. Now in remission, he talks about cancer the way people actually live it, not the way nonprofits package it. He gets into survivorship, mental health, young adult isolation, and the deadening absurdity of prior authorization. One of the sharpest parts of the conversation lands on a simple American insult disguised as policy: treatment innovation means very little when insurance can still deny the scan, the drug, or the next step. Jace has seen that firsthand, including during routine monitoring after active treatment. This episode tracks what happens when a young cancer patient becomes a public voice and refuses to play mascot. It covers oncology, insurance, remission, advocacy, and the long mental hangover that follows survival. It also names the part too many institutions dodge: the system works great right up until it doesn't, and when it fails, patients get handed the bill, the panic, and a camera if they want anyone to care. RELATED LINKSJace Beats CancerJace Yawnick on LinkedImConquer Cancer ArticleCURE Today ArticlePyure BrandsFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Born to Heal Podcast with Dr. Katie Deming
Mistletoe: The Cancer Therapy OUT OF REACH in America | ft. Dr. Nasha Winters | EP 144

Born to Heal Podcast with Dr. Katie Deming

Play Episode Listen Later Jun 16, 2026 46:17 Transcription Available


Learn about the Healing Power of Prolonged Fasting: HEREWhat if one of the most studied alternative cancer therapies in the world was used across Europe and South America, yet still out of reach in the United States? Dr. Katie Deming sits down with Dr. Nasha Winters, a globally recognized authority in integrative oncology and co-author of Mistletoe and the Emerging Future of Integrative Oncology. Dr. Winters has trained hundreds of physicians in mistletoe therapy and has also used it herself.Together, they unpack a plant most people only know from the holidays and explore why injectable mistletoe has been used in cancer care since 1917. You'll hear how mistletoe may work on multiple levels: supporting the immune system, affecting the tumor environment, and helping the body's terrain during and after treatment.If you've ever felt rushed into decisions based on a scan, this episode is especially important. Dr. Winters explains pseudoprogression, a phenomenon where things may appear worse on imaging before they improve, and why timing scans too soon can lead to fear-driven decisions based on misleading information.Chapters:00:06:39 - The Most Studied Alternative Cancer Therapy00:08:18 - Why the U.S. Still Requires New Trials00:09:34 - The Patient Who Changed Dr. Winters' Path00:12:43 - How Mistletoe Works in the Body00:14:02 - Waking Up the Immune System00:16:28 - Quality of Life During Cancer Treatment00:18:42 - Mistletoe, Fasting, and Metabolic Support00:21:37 - Why Terrain Matters More Than Tumor Kill00:27:42 - Why Practitioner Training Matters00:30:01 - The Scan Mistake That Can Change Everything00:34:17 - When to Image During Mistletoe Therapy00:37:06 - When Healing Looks Worse Before Better00:41:00 - Who Should Be Careful With Mistletoe00:42:54 - Why Fasting and Mistletoe Work TogetherMost relevant support from the transcript: the episode moves from mistletoe's history and use since 1917, into mechanism and terrain, then closes with pseudoprogression, scan timing, and who should use caution. Stay until the end, because Dr. Winters shares how one patient first pushed her to explore mistletoe therapy, and how that moment opened the door to decades of clinical experience with a treatment most Americans still never hear about.Press play to learn why your body may be far more capable of healing than you've been told.Connect with Dr. Nasha: https://drnasha.com/Pick up a copy: Mistletoe and the Emerging Future of Integrative OncologyJoin Dr. Katie's 3-Day Guided Fast, for expert support, daily live calls, and a community to fast alongside: Sign-Up Follow Dr. Katie Deming on InstagramWatch on YoutubeDISCLAIMER: The Born to Heal Podcast  is intended for informational purposes only and is not a substitute for seeking professional medical advice, diagnosis, or treatment. Individual medical histories are unique; therefore, this episode should not be used to diagnose, treat, cure, or prevent any disease without consulting your healthcare provider.A thought-provoking podcast explores cancer through the lens of holistic medicine and functional medicine, discussing causes of cancer, metabolic health, and unconventional approaches like water fasting, fasting and autophagy, and detox, while weighing fasting benefits against chemo side effects and radiation side effects, sharing stories of a cancer survivor navigating chemotherapy, natural medicine, holistic healing, and even spiritual healing on the path toward cancer remission and holistic health. 

I Dare You Podcast
Episode 230: Stop Trying to Do It All: Your Father's Day Wake-Up Call with Jay Bilas

I Dare You Podcast

Play Episode Listen Later Jun 16, 2026 42:10


Stop trying to do it all. This Father's Day episode is your wake-up call—how to be the kind of dad, spouse, and leader who shows up when it matters. My special guest is Jay Bilas. You know Jay as one of ESPN's most trusted basketball voices. He joined ESPN in 1995 and has spent decades on the biggest stages in the sport, from College GameDay to the top men's college matchups every week, plus NBA Draft coverage and major studio shows. He is also the New York Times bestselling author of Toughness: Developing True Strength On and Off the Court. Jay was a four-year starter at Duke under Mike Krzyzewski from 1982 to 1986. His 1986 Duke team set the NCAA record for the most wins in a single season with 37. While Jay was an assistant coach under Krzyzewski, the Blue Devils won back-to-back National Championships in 1991 and 1992. Jay has also distinguished himself on Twitter, having been named to Sports Illustrated's “Twitter 100” for being among the 100 most essential Twitter follows in sports, and one of the 25 Most Powerful People in Sports Media by The Big Lead. Since 1992, Jay has been a licensed attorney with the law firm of Moore & Van Allen, PLLC, where he has specialized in commercial litigation. He serves on the National Board of the Coaches vs. Cancer Organization, the Board of Advisors of the Duke Brain Tumor Center, and the Board of Directors of The V Foundation for Cancer Research. This conversation isn't about basketball. It's about presence, priorities, and the quiet power of doing the right things when nobody's watching. In this episode, Jay gets real about: Why preparation is a form of toughness—and how it creates calm and confidence The trap of believing you can “have it all” (and what to do instead) The Father's Day truth that hits hard: what your family actually needs from you What kids remember most—and the simple standard that changes everything Jay's one-line job description for fathers: “Be there 100% when you're there.” This is your Father's Day wake-up call. Listen—and then make one change your family will feel this week. Follow Jay: @jbillis on X and Instagram.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
SPECIAL SERIES ==> What 50,000 Bees Taught Me About Marketing

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 15, 2026 12:23


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤTurns out the fastest way to get over flinching at every bug at the dinner table is to suit up and stand in a cloud of fifty thousand bees, which is roughly the same energy Daniel Murray and Jay Schwedelson bring to email strategy. The real payoff here is a tactic most marketers are too nervous to run: hitting your database twice in a single day. Stick around for why the angry opt-outs are worth it, and the humbling reminder that almost nobody remembers your messaging as well as you think they do.ㅤFollow Daniel on LinkedIn and check out The Marketing Millennials podcast for sharp, no-fluff marketing insights. Subscribe to Ari Murray's newsletter at gotomillions.co for sharp, actionable marketing insights.ㅤBest Moments:(01:33) Jay suits up in a hazmat suit around 50,000 bees just to stop swatting at dinner(03:20) The aggressive play most people swear they could never run, two email sends to the same database in one day(04:15) Stacking urgency across two sends pushes conversions up more than thirty-five percent(06:33) A book launch nobody noticed, even the friend who follows everything Jay does(07:31) Why repeating the same message beats inventing a new one every time(08:27) When in doubt, send them out, and when in doubt, opt them out

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
Most brands only use 30% of what their marketing tools can actually do!!! SPECIAL GUEST!! Alex Conners from Wunderkind

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 11, 2026 19:01 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤConnect with Alexandra Conners on LinkedIn, and see what her team is building at wunderkind.co.ㅤEvery martech platform seems to be buying up every other one right now, each promising to become the single tool that finally does everything. Jay Schwedelson gets Alex Conners of Wunderkind to pressure-test that idea, and her take is refreshingly blunt: the all-in-one promise is mostly a mirage, and your real edge was never sitting in the stack to begin with. What she says is actually driving results now might change how you look at your next renewal.ㅤBest Moments:(02:20) Most brands use only about 30 percent of what their marketing tools can actually do(03:46) Why a platform's new acquisition is really just negotiation leverage with your CFO(06:04) The right martech pick has less to do with your industry than your team's skill set(07:17) Customer acquisition costs jumped 222 percent and the buying journey keeps getting longer(10:30) The average enterprise is quietly running 91 marketing tools, and the risk that creates(12:05) A plain-English breakdown of what Wunderkind actually does with your anonymous site visitors

OffScrip with Matthew Zachary
Standard Deviation S2 E4: The Invisible Load

OffScrip with Matthew Zachary

Play Episode Listen Later Jun 11, 2026 9:51


At 20 years old, newly arrived from Puerto Rico and trying to build a future in science, Benjamin Suarez Jimenez found himself sitting in front of two senior faculty members accused of plagiarism. He knew the material. He had done the work. His mistake came from failing to cite class notes during an exam because nobody had told him that was expected. In a matter of minutes, he watched what felt like his entire career flash before him.On this episode of Standard Deviation, host Oliver Bogler examines the hidden architecture of academic science through the experiences of Dr. Benjamin Suarez Jimenez, Assistant Professor at the University of Rochester and a neuroscientist studying PTSD, anxiety, trauma, and spatial cognition through virtual reality and video game environments.Benjamin traces his path from Puerto Rico to the mainland United States, through the NIH, Columbia University, and eventually to leading his own laboratory. Along the way, he encountered a series of barriers that had little to do with scientific ability and everything to do with access to unwritten rules. From academic gatekeeping to grant writing expectations, he learned that success in biomedical research often depends on knowledge that never appears in a textbook.Oliver explores how those invisible obstacles shape careers, influence research funding, and determine who gains access to opportunity. The conversation also examines the Justice, Equity, Diversity, and Inclusion Program at the Life Science Editors Foundation, which pairs scientists from underrepresented backgrounds with experienced scientific editors. Through that mentorship, Benjamin transformed a critical grant proposal into a successful pilot award that helped launch an NIH R01 application.The discussion extends beyond one scientist's experience. Benjamin describes helping a former mentee navigate dissertation roadblocks that threatened her graduation, illustrating how institutional bureaucracy can delay careers and discourage talented researchers. Together, they explore the hidden administrative burden, cultural barriers, and bias that many scientists carry alongside their research, and what happens when someone who receives support turns around and opens the door for others.RELATED LINKSLife Science Editors FoundationBenjamin Suarez Jimenez LabDr. Benjamin Suarez JimenezBenjamin Suarez JimenezFEEDBACKLike this episode? Rate and review Out of Patients on your favorite podcast platform. For guest suggestions or sponsorship email podcasts@matthewzachary.comSee Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
What's Up THIS WEEK?! HUGE Email Change! LinkedIn Big News! MY BOOK!! | Ep. 521

Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold

Play Episode Listen Later Jun 9, 2026 8:47 Transcription Available


Partner with Jay: https://www.jayschwedelson.com/contactㅤPre-order Jay Schwedelson's new book, Stupider People Have Done It (out June 9, 2026).All net proceeds are donated to The V Foundation for Cancer Research, let's kick cancer's butt: https://www.amazon.com/Stupider-People-Have-Done-Marketing/dp/1637635206ㅤSubscribe to Jay's newsletter for weekly marketing tips and tactics: https://www.jayschwedelson.com/newsletterㅤRegister for Eventastic (FREE + VIRTUAL!) https://www.eventastic.comㅤRegister for GuruConference (FREE + VIRTUAL!) https://www.guruconference.comㅤConnect with Jay on LinkedIn: https://www.linkedin.com/in/schwedelson/Check out Jay's YouTube channel: https://www.youtube.com/@schwedelsonCheck out Jay's Instagram: https://www.instagram.com/jayschwedelson/Ask Jay anything: https://www.jayschwedelson.com/askㅤLeave a comment and follow the show, it really helps us out!ㅤTurns out one of the email "best practices" you have probably been told to follow for years might be quietly working against your list. Recording from the road this week, Jay Schwedelson makes the case that confirmed opt-in is more than halfway to dead, and that the spam-complaint logic everyone repeats about it is actually backward. If you have ever asked a new subscriber to click a confirmation link, this one is worth a few minutes.ㅤBest Moments:(00:33) LinkedIn rolled out free in-network versus out-of-network reach data on every post, no premium account required(02:00) Confirmed opt-in is fading fast, with usage down more than 45 percent year over year(03:33) The myth gets busted: lists built on double opt-in actually draw higher spam complaints, not fewer(04:15) Reddit just added video replies, opening a fresh way to reach its billion-plus monthly users(05:00) Jay's new book "Stupider People Have Done It" is out, with all author proceeds going to cancer research