Podcasts about Perficient

From the challenges of scaling and fundraising to the critical need for financial sustainability, business principles can drive nonprofit success.Raj Merchant serves as chair of Feeding Charlotte, a nonprofit that provides nutritious food for those in need. He also serves on the boards of Helping Education and the Kenan-Flagler Business School. In his day job, he's the director in data and analytics at Perficient, a leading global technology consulting firm serving Fortune 1000 customers. In this episode of The Charlotte Ledger Podcast, Merchant talks about the intersection of entrepreneurship and social impact. He also discusses similarities between early-stage nonprofits and startups, challenges in early-stage nonprofits, and the importance of diverse funding streams.Merchant received The Ledger's 40 Over 40 Award in 2023. The awards celebrate often unheralded people over the age of 40 who are making important contributions to Charlotte.This podcast was produced by Lindsey Banks.For more information about The Charlotte Ledger, or to sign up for our newsletters, visit TheCharlotteLedger.com. This episode is part of a series in which we interview winners of The Charlotte Ledger 40 Over 40 Awards, which honor people aged 40+ who are making our community a better place. Find out information about those awards at Ledger40Over40.com. This is a public episode. If you'd like to discuss this with other subscribers or get access to bonus episodes, visit charlotteledger.substack.com/subscribe

Dienstag: Ohne Aktien-Zugang ist's schwer? Starte jetzt bei unserem Partner Scalable Capital. Alle weiteren Infos gibt's hier: scalable.capital/oaws. Aktien + Whatsapp = Hier anmelden. Lieber als Newsletter? Geht auch.  Das Buch zum Podcast? Jetzt lesen.  Erzeuger feiern Energiepreise, Zalando feiert Einzelhandelsverband, Infineon feiert Xiaomi und EQT feiert Perficient. Dafür feiert Tyson Foods Inflation nicht und BioNTech Gewinne nicht. Außerdem redet Paramount nun wieder mit Sony und Robinhood wartet auf Post von der Börsenaufsicht. Die Börse hat seit Kurzem noch mehr Kreuzfahrten zu bieten. Jetzt auch in Flüssen und in der Antarktis. Viking (WKN: A40ANH) macht's möglich. ETF statt Bankkonto. Der iShares Core Government Bond (WKN: A0RL83) macht einen auf Festgeld. Der iShares Ultrashort Bond (WKN: A1W375) macht einen auf Tagesgeld. Diesen Podcast vom 07.05.2024, 3:00 Uhr stellt dir die Podstars GmbH (Noah Leidinger) zur Verfügung.

Retailers know that digital influences the customer journey, from initial awareness to post-purchase. So why is there still such a staggering divide between consumers' digital and physical brand experiences?We explore the gaps, challenges and opportunities on this week's Retail Remix with Justin Racine and Zach Zalowitz of Perficient. Together with host Alicia Esposito, they explore: The key digital influencers for in-store traffic and activation; The increasingly central role of inventory visibility and omnichannel inventory management in the customer experience; Why retailers should place more emphasis on the post-purchase experience; andHow different retail teams and functions can support the bottom of the funnel, which is becoming a new “battleground” for retailers.RELATED LINKSLearn more about PerficientDownload Retail TouchPoints' research on retailers' omnichannel challenges and prioritiesRead our coverage of the post-purchase experience Omnichannel & Fulfillment Benchmark ReportDownload the Retail TouchPoints Omnichannel & Fulfillment Benchmark report, sponsored by Deposco, to learn how your peers are investing in creating a cohesive customer experience.

Connor Stieferman with Perficient: McGraw Show 12 - 18 - 23 by

ChatGPT and other Large Language Models (LLMs) are seemingly everywhere, and it's crucial to learn what's possible with them while acknowledging their flaws. After all, do LLMs have their intelligence? Is ChatGPT ready for “prime time,” or is it merely a toy that can lead to fake and error-laden stories?  President of Pilot Holding, Eric Enge, joined me on the SEJShow to share the truth behind the prevailing myths surrounding the generative AI landscape and how to succeed with the tools instead.  Discover the problems arising from placing too much trust in generative AI. You'll also find out what is possible and how to use it in your business best while avoiding the common mistakes associated with LLMs.   We must remember that the real problem is that this stuff is trained on the open internet. We have all the world's information on the web, and that's great, but we also have all the world's disinformation on the web and a lot of overtly intended misinformation. –Eric Enge,41:18 Anybody who thinks SEO is going away because of this doesn't understand SEO. As long as people want to search for and find things, and as long as there are tools to help people search for and find things, there will be SEO, end of story. –Eric Enge, 32:48 We're not at the point where this will supplant humans in all things. But we are at a point where we've developed a really interesting tool that can be used constructively and creatively in many different ways.–Eric Enge, 37:38   [00:00] - Introduction to Eric [04:21] - AI's current and future role in search & opportunities [09:36] - Effects of incorrect information on different Internet users [14:13] - Error reporting to Google: Best practices [15:25] - Preparing ecommerce sites for AI-enhanced search [21:02] - The role of content in local search results [23:52] - Evaluation of Google's source selection for search results [28:23] - Impact of Google's result integration on clicks and conversions [31:48] - Importance of brand visibility in search results [33:14] - Misunderstandings about AI's influence on search results [37:40] - Outlook on the future of ai systems [38:29] - Recent advancements in ai-generated output accuracy [41:18] - Web disinformation issues and their effect on ai models [44:22] - Strategies for ai-optimized business content [46:55] - AI's potential impact on online content credibility [48:33] - Importance of experts in enhancing ai-generated content [50:19] - Google's approach to evaluating content trustworthiness [51:49] - Insights on AI's role in future content generation and SEO   Resources Mentioned: Pilot Holding: https://www.pilotholding.com/   Right now, we have this massive paradigm shift or the preparation for the shift. We're definitely in the infant stages. Most of us SEOs have Google SGE running on our browsers. We're doing queries daily. We're getting scared or anxious every time we do a query. Now we're seeing an article appear before the typical organic results. We must keep reminding ourselves that we are beta-testing this at the moment. And this is a tricky thing to do sometimes when every time you search, you see everything pushed down. Google trying to answer what may not even be a question-oriented query with a relatively long piece of content. –Loren Baker, 04:21 The easiest way to get started is to take a page on your site, feed it into the model, give it the search query you want it to rank for, and ask it what changes you need to make to improve your chances of ranking on that or what content gaps you need to fill. –Eric Enge,44:22 Over time, E-A-T (Expertise, Authoritativeness, Trustworthiness) is going to become more important. Google will place a lot of weight on looking for subject matter experts, fact-checking, and a strong staff of experts owning the content. –Eric Enge, 48:22   For more content like this, subscribe to our YouTube channel: https://www.youtube.com/user/searchenginejournal Are you looking to keep up with current and effective digital marketing today? Check out https://www.searchenginejournal.com for everything you need to know within the digital marketing space and improve your skills as an internet marketer.   Connect With Eric Enge: Eric Enge is an award-winning professional and co-founder of Pilot Holding, specializing in executive consulting for SEO, content marketing, digital marketing, and finance. He founded Stone Temple Consulting, later acquired by Perficient, where he served as General Manager and Principal in the Digital Marketing team. Eric's expertise spans digital marketing strategy, SEO, content marketing, paid search, conversion rate optimization, social media, web analytics, and marketing automation. He excels in guiding businesses toward their next stage of growth. Connect with Eric on LinkedIn: https://www.linkedin.com/in/ericenge/  Follow him on Twitter: https://twitter.com/stonetemple   Connect with Loren Baker, Founder of Search Engine Journal: Follow him on Twitter: https://www.twitter.com/lorenbaker  Connect with him on LinkedIn: https://www.linkedin.com/in/lorenbaker

In this episode, Jim and Kim talk with Justin Racine, director, and lead commerce strategist at Perficient, and explore the concept of unified commerce and its impact on customer experiences and business growth. Learn how you can leverage the technology you already have to make customers feel more connected to your brand.Connect with Justin Racine.Connect with our hosts, Perficient's Jim Hertzfeld, principal and chief Strategist, and Kim Williams-Czopek, GM of global commerce.

In this episode, Jim talks with Luca Ranzani, team captain of MRacing at the University of Michigan, about taking what he has learned in the classroom and building upon it in the real world. Listen to this week's episode to learn more about how Luca applies his education and real-life experience to build racecars and lead his team, as well as our Electrifying the Future of Automotive Program.Connect with Luca Ranzani. Connect with our Perficient hosts Jim Hertzfeld, principal, and chief strategist at Perficient. Learn more about our Electrifying the Future of Automotive. 

In this episode, Jim and Kim talk with Tara Becker, principal of digital health strategy at Perficient, about how to meet both consumer and employee needs in the healthcare industry. It's no secret that clinicians burned out post-pandemic. Are there ways that we can champion the industry toward a new digital future? Listen to this week's episode to learn how to mix people, processes, and technology to support healthcare employees and consumers.Connect with Tara BeckerConnect with our Perficient hosts Jim Hertzfeld, principal and chief strategist, and Kim Williams-Czopek, GM of global commerce. 

Bill Davis, VP of Marketing for Perficient joins Carol and Megan talking about AI bootcamps for high school students.

In this week's episode, Jim and guest host Erica talk with Keith Wolf, director of digital strategy at Perficient, about how design relates to achieving specific digital strategy goals. How should a company bring fresh design into its organization? Can strategic design determine if a product succeeds or fails? Tune in to learn more about how to be intentional about aligning design with the rest of your organization's digital strategy. Connect with Keith Wolf, director of digital strategy.Connect with our hosts Jim Hertzfeld, principal and chief strategist, and Erica Lee, director of digital strategy consulting.

In this episode, Jim and Kim discuss questions submitted by listeners. How do companies stay on top of digital trends? Tune in to this week's episode to find out the answers to your burning questions! Connect with our hosts Jim Hertzfeld, principal and chief strategist at Perficient, and Kim Williams-Czopek, Perficient's GM of global commerce.  

In this episode, Jim and Kim talk with Justin Huckins, director of strategy and innovation at Perficient, about how brands can maintain customer loyalty. Are there new ways to celebrate your customers that you haven't thought of before? Tune into this week's episode to learn more about aligning your company's business with customer values.Connect with Justin HuckinsConnect with our hosts Jim Hertzfeld, Principal and Chief Strategist at Perficient, and Kim Williams-Czopek, Perficient's GM of global commerce.  

Listen up, content marketers! Are robots about to take your job? Don't panic just yet. In this episode, Jim and Kim talk with Eve Sangenito, Principal, Digital Marketing & Customer Experience, at Perficient, about generative AI and its potential impact on content marketing. From photorealistic image generation to 24/7 content creation, the possibilities are endless. Tune in as they discuss the benefits and strategic implications of incorporating AI into your content marketing workflow.  Connect with Eve Sangenito, Principal, Digital Marketing & Customer Experience at Perficient.  Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, GM of Global Commerce for Perficient.  

For this episode, The Gateway is going to explore ways to cultivate a culture of giving in a corporation. To help us do so, we are happy to welcome Henry Heisler! As a General Manager at Perficient, Henry has executive leadership and P&L responsibility for the California market, including leading sales and consulting teams, operations, as well as stewardship of Perficient's award-winning company culture. With over 20 years of experience working at the intersection of technology and business, Henry is passionate about creating transformative value for clients by aligning people, process and technology to business strategies and objectives. Henry also serves as co-chair of Perficient's newest employee resource group, the Giving ERG, which is focused on employee volunteering and support for meaningful charity causes, and inspiring further enthusiasm and action across Perficient's global organization.

While positive employee experiences can enhance customer experiences, negative employee experiences can have the opposite effect. A famous SNL sketch parodies the frustrating experience of trying to cancel cable service, with a customer being repeatedly put on hold, transferred to different departments and subjected to aggressive sales tactics from customer retention specialists. The sketch highlights the all-too-common problem of customer service employees who are not engaged or motivated to provide good service, resulting in a negative customer experience. To avoid this scenario, businesses need to prioritize employee engagement and create a positive workplace culture to ensure that employees are motivated to deliver exceptional customer service. CMSWire Contributors Nichole Devolites, principal consultant of LYSI Holding Company and Justin Racine, director and lead commerce strategist at Perficient, emphasize this point and provide real-life examples to illustrate the impact of positive workplace cultures on customer experiences in this CX Decoded podcast. They also discuss the use of chatbots and artificial intelligence, the power of invoking nostalgia in branding and creating a sense of community in the customer experience.

In this episode of What If? So What? Jim and Kim talk with Eric Walk, director of enterprise data strategy at Perficient, and explore the potential of data mesh to democratize data and fundamentally change the way people work. Can this product-oriented approach help organizations control and trust their data for more-efficient decision-making? Get ready to find out!Want to learn more?Connect with Eric Walk, Perficient's director of enterprise strategy. Reach out to our hosts, Jim Hertzfeld, principal and chief strategist, and Kim Williams-Czopek, GM of global commerce.  Keywords: data mesh, data management, digital strategy, data insights, data driven decision making, culture-oriented thinking, Perficient  Publish date: March 14th, 2023 

In this episode, Jim and Kim talk with Brian Flanagan, Digital Experience Strategist at Perficient, about the rise of generative AI and its potential to replace or augment human workers. Is this the end of the road for half the workforce or just the beginning of a new era in productivity? Get ready to ponder the humanness of it all in this thought-provoking episode.

Liz Drazen with Perficient discusses their excitement to be the title sponsor of Light Up Glennon! Also, what they are doing to make things a little brighter for the holidays for those at SSM Cardinal Glennon. For more, visit: https://www.perficient.com/

In this episode of Perficient's What If? So What? Podcast, Jim talks with Will Stacy, Chief Marketing & Digital Officer at GM Financial, about how to approach leadership in the face of massive disruption and how a culture of mentorship makes a world of difference in how an organization grows and evolves.Connect with Will Stacy, Chief Marketing & Digital Officer at GM Financial.Connect with our hosts Jim Hertzfeld, Principal, and Chief Strategist at Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Kim talks with Katie King, published author and CEO of ‘AI in Business' to convince us that robots aren't taking over the world and that if you aren't already investing in AI, you're behind.  Katie King is a published author, speaker, trainer, and consultant on artificial intelligence, digital, STEM, leadership, and business transformation. She is a member of the U.K. Government All-Party Parliamentary Group task force for the adoption of AI and an Editorial Board Member for the AI and Ethics Journal.Connect with Katie King,  published author and CEO of AI in Business . Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient. 

In this episode, Kim talks with Diego Pinzon, Director of Digital Media and Content at MLS's Atlanta United, about what it takes to double down on engaging an already engaged fan base and what the future of digital looks like in professional sports. Connect with Diego Pinzon, Director of Digital Media and Content at MLS's Atlanta United. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.  

In this episode, Jim talks with Novella Green, Director of Digital and Customer Experience at the American Nurses Association about digitally supporting and advocating for nurses throughout the COVID19 pandemic, as well using what you have; how to educate leadership on the 'why's of a digital business; and how to sustain energy for digital transformations across the organization. Connect with Novella Green, Director of Digital and Customer Experience at the American Nurses Association. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient. 

In this episode, Kim talks with Ron Thurston – author of the book “Retail Pride” and host of the podcast “Retail in America” and John Gregory, Global Head of Industry for Retail at Spotify to talk about what it means to be a front-line worker in retail today and how that cohort can be tapped for deeper and more meaningful organizational innovation.   Connect with John Gregory, Global Retail Category Development Officer at Spotify Connect with Ron Thurston, Amazon #1 Best Selling Author of RETAIL PRIDE, host of the RETAIL IN AMERICA podcast, 2021/2022 RETHINK Retail 100 Most Influential People Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Kim talks with Andy McMillian and Janelle Estes from UserTesting.com about how to better operationalize customer insights and really walk the talk of customer-centricity.Connect with Andy McMillan, Chair & CEO UserTesting, and Janelle Estes, Chief Insights Officer at UserTesting. Andy and Janelle are co-authors of the book User Tested: How the World's Top Companies Use Human Insight to Create Great Experiences Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient. 

In this episode, Jim and Kim kick off Season 4 of the podcast, discussing what it means to be a digital business. Why some digital transformation initiatives didn't pan out as intended; what do we know now that we didn't then, and what are some persisting and emerging challenges in transitioning from ‘transformation' to ‘evolution' as usual.Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient. 

In this episode, Jim departs from our regular show to talk with Abraham Ancer, pro golfer and entrepreneur, about the intersection of business and technology, where brand, experience, and innovation are changing the way we all work and play. Listen to Abe share stories about his golf career and his tequila brand Flecha Azul, which he co-owns with friend and entrepreneur Aron Marquez and two-time academy award nominee Mark Wahlberg. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Jim and Kim look back on season three of the podcast and some of the exceptional guests they had the opportunity to interview. They dive into the topic of innovation including why it’s important and why getting back to basics is fundamental. You’ll hear clips from: Entrepreneur and star of TV’s “Shark Tank,” Mark Cuban, on why getting the fundamentals of innovation right is so important. https://www.perficient.com/insights/podcasts/what-if-so-what/episode-20-what-if-mark-cuban-joined-our-podcast Google's Chief Measurement Strategist, Neil Hoyne, on changing the objectives you're tracking with the data you already have. https://www.perficient.com/insights/podcasts/what-if-so-what/episode-23-what-if-you-could-measure-everything-that-matters-an-interview-with-neil-hoyne Microsoft’s Senior Director of Employee Experience, Chris Echelmeier, on how better employee experience leads to better customer experience. https://www.perficient.com/insights/podcasts/what-if-so-what/episode-22-what-if-you-could-make-employee-experience-part-of-your-customer-experience Alan Hart, the creator, and host of “Marketing Today with Alan Hart,” on the death of the brief and what fuels innovation today. https://www.perficient.com/insights/podcasts/what-if-so-what/episode-21-what-if-the-key-to-digital-success-is-getting-back-to-basics We'd love to hear your feedback on a topic or “white noise” word you'd like for us to cover. To send your suggestions, email podcast@perficient.com. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Jim talks with Neil Hoyne, Googles’ Chief Measurement Strategist, about his new book, Converted: The Data-Driven Way to Win Customers’ Hearts. Neal offers excellent advice about simplicity, a lean approach to measurement, what to do with the data you already have, and knowing your customer. Connect with Neil Hoyne, Chief Measurement Strategist at Google, Senior Fellow at Wharton, Author at Penguin Random House Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Kim talks with Chris Echelmeier, a Senior Director in the Microsoft Employee Experience practice where he focuses on driving culture change at the employee and the organization level and who has a unique perspective on what Employee Experience is, is not, and why it is becoming the top priority for business leaders today. Connect with Chris Echelmeier, Senior Director Microsoft Employee Experience Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

What if the key to digital success is getting back to basics? An Interview With Alan Hart. This is a special feed drop from What if? So what? podcast.  Check them out! In this episode, Kim talks with Alan Hart, creator, and host of “Marketing Today with Alan Hart,” about why he thinks marketing teams need to be blown up, re-organized, and get back to basics to succeed in today's environment. Connect with Alan Hart, the creator, and host of “Marketing Today with Alan Hart,” a weekly podcast where he interviews leading global marketing professionals and business leaders. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient. Keywords: digital marketing, personalization, customization, ai Publish date: Jan 25 Support the show: https://www.patreon.com/marketingtoday See omnystudio.com/listener for privacy information.

In this episode, Kim talks with Alan Hart, creator, and host of “Marketing Today with Alan Hart,” about why he thinks marketing teams need to be blown up, re-organized, and get back to basics to succeed in today’s environment. Connect with Alan Hart, the creator, and host of “Marketing Today with Alan Hart,” a weekly podcast where he interviews leading global marketing professionals and business leaders. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient, and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In our latest episode of the podcast, we're joined by a special guest – entrepreneur, Dallas Mavericks owner, and star of TV’s “Shark Tank”, Mark Cuban! Mark and our hosts, Jim and Kim, discuss his most memorable Shark Tank technology products, how to remain relevant to customers across generations, and why he’s excited to be working with Perficient to host AI bootcamps for underserved students.

I speak to Arvind Murali to find out more about the person behind the leader. About Arvind: Arvind is Chief Data Strategist at Perficient and his job is to tell a Business Story using data and technology to solve problems such as Make Money, Save Money, or Innovate with the constraints of time, cost, scope, and quality. He advises executives of large organizations with Data, AI, and Analytics Strategy where Information, Intelligence, and Interaction tell compelling stories and show business value to compete in this Digital Landscape.

In this episode, Jim talks with Matt Nolan, Sr. Director of Product Marketing, Decision Sciences at Pegasystems, about why Personalization is on everyone’s radar, how it has evolved, and what it means today. Connect with Matthew Nolan Senior Director of Product Marketing, Decision Sciences at Pegasystems Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

Liz Drazen, Director of Content and Communications at Perficient, on their work around the globe helping business better connect with their customers. Also, their excitement for sponsoring "Light Up Glennon"!

Bill Davis, VP of Marketing and Communications with Perficient, talks about Perficient's relationship and support of the Light Up Glennon event at SSM Cardinal Glennon Children's hospital.

In this episode, Kim talks with Mike Bernard, Vice President of Product & Customer Marketing at Optimizely, about how you bring products to market in today’s digital space and what kind of team you need to be successful. Connect with Mike Bernard, Vice President of Product and Customer Marketing at Optimizely Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Jim and Kim kick off Season 3 of the podcast with a closer look at innovation, including what characterizes innovation, how to measure the business value, and how to become an expert innovator. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Jim and Kim look back on Season 2 of the podcast and recall the moments where our guests helped call out what strategy really is what it takes to execute in today’s digital landscape. Season 2 episodes referenced: · What if You Could Speak Marketing and IT? An Interview with Robert Nelms. · What if You Never Had to Go to Your Doctor's Office Again? An Interview with Tom Swanson. · What If You Could Reinvent Retail...Again? An Interview with John Gregory. · What if You Could Innovate On Demand An Interview with Andy Hunt. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Kim talks with John Gregory, Global Head of Industry - Retail at Spotify, about how traditional retailers can get unstuck and how the key to staying ahead is a lot more than digital adoption. Connect with John Gregory, Global Head of Industry - Retail at Spotify. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

Bruno Aziza is a thought leader in Data and Analytics. In this podcast we discussed various key trends and topics influencing the world of data including analyst of the future, value of dark data, user experience, emotions based data storytelling, meaning of Intelligence, and flexibility of data platforms. There are lots of key statistics thrown into this episode which will provide metrics for data leaders and the actions they need to take. Want more? Connect with our host Arvind Murali, Data Chief Strategist at Perficient Learn more about Perficient's Data + Intelligence expertise Connect with our guest: Bruno Aziza | LinkedIn About our guest: Bruno Aziza specializes in scaling businesses and turning them into global leaders. He’s helped companies of all sizes and also helped launch Alpine Data Labs (bought by TIBCO), AppStream (bought by Symantec), SiSense (bought Periscope Data) & AtScale. Bruno specializes in high-growth SaaS, enterprise software, everything data, analytics, data science and artificial intelligence and has written books on data analytics and enterprise performance management. Follow Bruno on Twitter @brunoaziza and LinkedIn, where he shares unbiased insights every Monday. Books: Drive Business Performance, Framers Podcast: Daily Espresso - the economist , Tech Crunch

In this episode, Kim talks with Shawn Reynolds, Chief Marketing Officer and Executive Vice President at AI software company Logility, about what it takes to have a modern supply chain operation and what the new customer-driven mandates are when it comes to supply chain transparency. Read Shawn’s recent content on the steps companies can take to prepare for the next big supply chain disruption: Supply Chain Sustainability: 3 Pillars for the Future of Business Traceability, Sustainability, & ESG: Why Supply Chains Need Transparency & Authenticity Your Supply Chain Deserves More than ERP Collaborative Intelligence: A Supply Chain Imperative That ERP Systems Cannot Fulfill Connect with Shawn Reynolds, Chief Marketing Officer and Executive Vice President at Logility, Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Kim talks with Kelsey Flora, former Director of Marketing and Engagement at National Geographic, about how to turn your biggest brand asset – your team members – into your biggest brand ambassadors by sharing work-related content on social media. Connect with Kelsey Flora, former Director of Marketing and Engagement at National Geographic. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

In this episode, Jim talks with Tom Swanson, Head of Industry Strategy & Marketing for Health & Life Sciences at Adobe, about the future of telemedicine and what other industries can learn from what’s happening in the healthcare space. Connect with Tow Swanson, Head of Industry Strategy & Marketing for Health & Life Sciences at Adobe. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient. 

Nandan Mullakara is a thought leader in Automation with a specialty on Robotic Process Automation (RPA). In this episode, we discussed the evolution of automation from OCR to RPA to now intelligent automation. Topics such as human in the loop, episodic capture of process, and data-driven intelligent automation have been discussed. In addition, Nandan articulated the outcomes of these topics, including improved productivity, less errors, and improved customer experience. Nandan described the value of augmentation in automation and how it is misinterpreted as complete automation removing the need for humans. Want More? Connect with our host Arvind Murali, Data Chief Strategist at Perficient Learn more about Perficient's Data + Intelligence expertise Connect with our guest Nandan Mullakara | LinkedIn About our guest: https://nandan.info/about-nandan-mullakara/ Books: Man's Search for Meaning  The Sovereign Individual: Mastering the Transition to the Information Age AI Superpowers: China, Silicon Valley, and the New World Order

In this episode, Kim talks with Lisa Bowman, Chief Mojo Officer of Marketing Mojo and past CMO of organizations like UPS, about how the CMO skill set has evolved and what it takes to be a modern marketer. Connect with Lisa Bowman, CMO at Marketing Mojo. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

For over 20 years, Brian has done a phenomenal job in bringing human centered design into the world of Analytics. Using various approaches and frameworks such as Explainability, Action on the decision, and Outputs vs Outcomes (among others), Brian brings the human and the business side of Data and Analytics. In this episode, Brian brings a value-driven approach to data product design using capabilities such as ML, AI, and BI. Want more? Human Centered Design Course -- https://designingforanalytics.com/services/course-designing-human-centered-data-products/ CED stands for Conclusion, Evidence, Data framework -- https://designingforanalytics.com/resources/c-e-d-ux-framework-for-advanced-analytics/ Audit for Data Products -- https://designingforanalytics.com/services/ui-design-and-ux-audit/ Connect with our host Arvind Murali, Data Chief Strategist at Perficient Learn more about Perficient's Data + Intelligence expertise

For over 20 years, Brian has done a phenomenal job in bringing human centered design into the world of Analytics. Using various approaches and frameworks such as Explainability, Action on the decision, and Outputs vs Outcomes (among others), Brian brings the human and the business side of Data and Analytics. In this episode, Brian brings a value-driven approach to data product design using capabilities such as ML, AI, and BI. Want more? Human Centered Design Course -- https://designingforanalytics.com/services/course-designing-human-centered-data-products/ CED stands for Conclusion, Evidence, Data framework -- https://designingforanalytics.com/resources/c-e-d-ux-framework-for-advanced-analytics/ Audit for Data Products -- https://designingforanalytics.com/services/ui-design-and-ux-audit/ Connect with our host Arvind Murali, Data Chief Strategist at Perficient Learn more about Perficient's Data + Intelligence expertise

In this episode, Kim talks with Robert Nelms of Assurant about the importance of empathy when it comes to digital strategy and leadership. Connect with Robert Nelms, Head of Digital at Assurant. Connect with our hosts Jim Hertzfeld, Principal and Chief Strategist for Perficient and Kim Williams-Czopek, Director of Digital Strategy at Perficient.

Join host, Alan Porter, as he welcomes Sean Calvillo, Director of Financial Services a Perficient. Sean give his insights on how content can create a more seamless experience for direct customers, and why that is important. He also give his thoughts on legacy systems vs. modern content systems, and how they can be used together - and more importantly, how those roll-outs can take place with the least negative impact on the customer. (14:22) Alan also announces upcoming webinars for listeners who are interested in learning more about content development & management. Visit Nuxeo's main site at: www.Nuxeo.com Podcast produced by: AlberichTandD.com