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7 episodes with brightland
4 episodes with brightland
2 episodes with brightland
2 episodes with brightland
2 episodes with brightland
2 episodes with brightland
2 episodes with brightland
Welcome back from our summer hiatus! This week Jamie is back and chatting with Aishwarya Iyer, founder and CEO of Brightland. They discuss how she got her start, launching a prestige olive oil brand, marketing strategies, her lessons learned, and so much more! Jamie's Brightland favorites: Pizza Oil The Duo Alive and Awake Olive Oil set Follow along on IG: @itsJamieStone and @ALittleTooMuchPodcast Follow along on TikTok: @itsJamieStone
Almost every home cook knows that most recipes begin with olive oil, but most can't tell you which brand or type they use, or if they even use 100% olive oil. This inspired Aishwarya Iyer, CEO and Founder of Brightland, a premium olive oil company, to launch her brand and ultimately revolutionize the olive oil industry. After innocently Googling "bad olive oil," Aishwarya stumbled across the fraudulent activities taking place in the olive oil industry. As she searched for premium 100% olive oil, Aishwarya knew it was up to her to tell the story of the farms in California producing quality olive oil. With this partnership, Aishwarya created Brightland, a premium olive oil brand sourced directly from the farmers. Choosing to start small, Aishwarya bought just 1000 bottles, which sold out within three days. In six years, she has grown the business to 8 plus figures and forever changed the way people think about olive oil. Thanks for listening! Don't forget to order Rebecca's new book, Fearless: The New Rules for Unlocking Creativity, Courage, and Success. Follow Superwomen on Instagram. --- Support this podcast: https://podcasters.spotify.com/pod/show/superwomen/support
“The things that you run away from, you end up going back to as you get older.” —Aishwarya Iyer Because of our busy schedules, it's all too easy to rush through meal preparation on autopilot. But cooking with presence and awareness has profound benefits for both body and soul. With each conscious action in the kitchen, whether stirring a pot of soup or mixing a salad, we nourish our mind and spirit, as well as our physical needs. The mindfulness we cultivate over the stove can spread throughout our day, improving mood and relationships toward more conscious living. Aishwarya Iyer's passion for conscious cooking inspired her to create Brightland, where she strives to elevate people's connection to their food through products that encourage mindfulness. By sharing the stories of the farmers and flavors behind each product, she aims to help customers more present and aware during mealtimes, allowing them to reap the mental and physical benefits of living in the moment while nourishing themselves and their loved ones. In this episode, Justine and Aishwarya talked about overcoming self-doubt, the importance of surrounding oneself with knowledgeable people, Brightland's organic and regenerative products, Ash's strategic approach to growing the company, and the value of mindful cooking and making thoughtful choices to nourish both body and soul. Meet Aishwarya: Aishwarya Iyer is the founder and CEO of Brightland, an olive oil, vinegar, and honey company based in California. She launched Brightland in 2017 after becoming passionate about food and cooking oils. Under her leadership, Brightland has grown to produce a variety of high-quality, organic, and regenerative olive oils, vinegar, and honey. Brightland partners directly with small farms to source ingredients and tell the story of sustainable agriculture. Prior to founding Brightland, Aishwarya worked in the beauty industry and tech startups. She credits her experiences in consumer products and the startup world with giving her the skills to successfully launch and scale her own company. Aishwarya is committed to building Brightland through a strategic and calm approach while delighting customers. Website Instagram LinkedIn Pinterest Connect with NextGen Purpose: Website Facebook Instagram LinkedIn YouTube Episode Highlights: 00:55 Walking the Path of Entrepreneur 05:19 Overcoming Barriers to Success 10:30 Mindful Cooking 15:06 Partnering with Local Farmers 18:57 The Value of Advisors 23:51 Emphasis on Quality and Uniqueness 31:02 AVoiding Rancidity
Marleigh Culver is an artist and independent designer. Marleigh's has a few different dream projects that Wear Many Hats align with such as anything with music, residential murals, restaurants, wine labels and brands, and the list goes on and on. Marleigh has an impressive playlist curation called Marleigh Radio where you can find over 300 playlists in rotation. Marleigh has worked and collaborated with some of our favorite brands such as Brightland, Cavern, Nike, Google and more. You're not going to believe it but I've been staring at Marleigh's work all month. Destiny has brought us to Wear Many Hats. Please welcome Marleigh Culver to Wear Many Hats. instagram.com/marleighculver instagram.com/wearmanyhatswmh instagram.com/rashadrastam rashadrastam.com wearmanyhats.com
Today is my chat with Lauren Kleinman, which first aired just a few weeks ago on Shopify Masters. Lauren is the founder of Dreamday and the Quality Edit, a PR agency and publisher that has helped grow some of the biggest D2C brands including Brightland, Quince, Fly by Jing and others. In this one, Lauren shares a ton of strategies related to brand growth, marketing, and PR more broadly. The landscape has certainly changed in each of these areas, and Lauren has stayed one step ahead of it all. Enjoy! Learn more about your ad choices. Visit megaphone.fm/adchoices
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Lauren Kleinman is the founder of Dreamday and The Quality Edit, a PR agency and publisher that has helped grow some of the biggest DTC brands, including Brightland, Quince, Fly by Jing, and more.For more about Lauren and show notes: https://www.shopify.com/blog/lauren-kleinman-pr
This episode is brought to you by Compass Rose Ventures and SARAL - The Influencer OS for Brands. In this enlightening episode, Ramon Vela takes a deep dive into the world of food and beverage with Aishwarya Iyer, Founder, CEO, and visionary behind Brightland. Join us as we uncover the passion, challenges, and innovative strategies behind building a brand that's as much about quality and sustainability as it is about its products. Brightland makes artfully crafted ingredients to help pour on a little bit of the good life. Best known for our iconic olive oils, we source all our products directly from small, family farms in California and Hawaii. Key Highlights: Entrepreneurial Well-being: Aishwarya discusses the role of gratitude and meditation in managing the stress of entrepreneurship, offering listeners a glimpse into the daily practices that keep her grounded. The Genesis of Brightland: Learn about Aishwarya's journey to starting Brightland, inspired by the health benefits of olive oil and a commitment to transparency, quality, and sustainability. Navigating Entrepreneurial Challenges: From handling disappointment and uncertainty to the significance of self-compassion, Aishwarya shares her hurdles and how she's overcome them. Behind the Scenes of Product Creation: Get an insider look at Brightland's meticulous approach to creating its products, which involves prioritizing quality over cost, working closely with family-owned farms, and adopting a unique vinegar production method. The Art of Olive Oil: Explore the parallels between olive oil and wine. Aishwarya provides expert advice on storing, tasting, and even incorporating olive oil into your coffee for an extra health boost. Brightland's Products: Delve into the world of Brightland's oils, vinegar, and honey, learning about the importance of quality sourcing, innovative blends, and the brand's plans for retail expansion and education on olive oil's health benefits. Conclusion: Aishwarya Iyer's journey with Brightland is a testament to what passion, resilience, and a focus on quality can achieve in the entrepreneurial world. Whether you're a food enthusiast, an aspiring entrepreneur, or someone curious about incorporating healthier options into your lifestyle, this conversation offers valuable insights and inspiration. Tune in to discover the heart and soul behind Brightland and find a new appreciation for the humble olive oil in your kitchen. For more on Brightland, visit: https://brightland.co/ Remember to subscribe and follow The Story of a Brand Show on Apple Podcast and LinkedIn for more conversations with industry leaders and to stay updated on the latest consumer products, brands, trends, retail, and beyond! If you enjoyed this episode, please leave us a rating and review. Your support helps us bring you more content like this! * Today's Sponsors: Compass Rose - Advisor for CPG Brands: https://compassroseventures.com/ramon/ Compass Rose is offering “no-cost” CPG advice exclusively for the Founders and CEOs featured on The Story of a Brand Show and listeners. The calendar is limited, so book your one-on-one call (a $500 Value) with the Compass Rose team today. Visit using our unique link. SARAL - The Influencer OS for Brands: http://storybrandoffer.com/ Claim an "exclusive onboarding" offer for the listeners of The Story of a Brand Show. The Saral Team will work directly with you and offer weekly check-ins and 1:1 consulting until you succeed. Visit using our unique link.
Shopify Masters | The ecommerce business and marketing podcast for ambitious entrepreneurs
Founder and CEO Aishwarya Iyer did not set out to become an entrepreneur, but her passion for cooking and high-quality ingredients spurred her to launch Brightland. To make the career switch, she had to overcome founder impostor syndrome. Now, Brightland is a fan-favorite olive oil, honey and vinegar brand that has set the standard for what pantry staples should look and taste like.To learn more about Brightland and show notes: https://www.shopify.com/blog/brightland-
“Nothing lasts forever, we're all gonna die. It's all very short. So, having that perspective kind of makes you say, ‘We're not around for that long, we probably should make the most of it and be happy.'” In this episode of Entreprenista, we sat down with Aishwarya Iyer, founder and CEO of Brightland, a stylish olive oil, vinegar, and honey company that sources its products directly from small family farms in California and Hawaii. Aishwarya was inspired to create Brightland as an ode to her family's passion for food and the nourishment that comes from sharing a table with loved ones. Tune in to hear how self doubt nearly stopped Aishwarya from following her dream, the resources she targeted to get the brand launched, and how Brightland has evolved since its 2018 launch. We talked about: The entrepreneurial spirit doesn't always start early on (02:14) How working with a life coach can be transformational (10:16) Aishwarya's R&D process for Brightland (14:29) The decision to raise venture capital (22:16) The evolution of Brightland's marketing strategy (26:45) Connect with Aishwarya Instagram LinkedIn Brightland Join us for Entreprenista Founders Weekend: Join us from May 3-5th at The Ritz-Carlton in Orlando for your opportunities to connect and build relationships with the most powerful women in business. We can't wait to be with you in person at our Founders Weekend Wealth & Wellness Retreat. Reserve your tickets here. Are you ready to make meaningful business connections that lead to real business results? Join our Entreprenista League community of women founders at entreprenista.com/join! You'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day, special discounts on business products and solutions, exclusive content, private events, the opportunity to have your story featured on our website and social channels, and access to Office Hours with top founders who have been on our show! We can't wait to welcome you, support you, and be part of your business journey! Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for women founders and leaders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeart Radio | GooglePlay Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you.
Today is my chat with Jacob Sappington, which first aired just a few weeks ago on Shopify Masters. He is the director of email strategy at Homestead, a growth agency based in Wisconsin. He has worked alongside of some giant D2C brands including: Hexclad, Caseify, Brightland, and more. And with Black Friday, Cyber Monday on our doorstep, Jacob is the "go to" for amplifying customer excitement, for your eCommerce business. In this EP, we talk about opting into marketing communication; what strategies he's recommending to his clients for the holidays and beyond; how to leverage email, SMS for boosting conversion metrics; what systems and tools his best in class eComm merchants are using, and more. Learn more about your ad choices. Visit megaphone.fm/adchoices
Auntie Su's creaking out of her coffin while Auntie Ku is in her season of power, so let's go HARD into the holidays! After vowing that her gift shopping would be done by November 1, Ku reveals whether she crossed the finish line. Meanwhile, Su is sitting snug by the fireplace with a shopping list that's as good as a Bridgerton slow burn. The aunties have brought their A game with a gift guide so personalizable that you'll be able to check off almost anyone on your list. Slide down the avalanche with us as we crash into peak ATC szn! Please note, Add To Cart contains mature themes and may not be appropriate for all listeners. To see all products mentioned in this episode, head to @addtocartpod on Instagram. To purchase any of the products, see below. Let us know your fave books to give or receive this season! Drop us a message on Speakpipe. Subscribe to the Add to Cart newsletter for juicy holiday extras! Papier sells beautiful personalized to-do notepads and notebooks Molly Baz's cookbook More Is More: Get Loose in the Kitchen is full of girl dinner recipes Brightland's fancy olive oil and Spicewalla are great companions to the cookbook Ku blings out her Crocs with Jibbitzs with shaped like Asian foods Su has the pet lovers covered with these customized 3D Pet Pillows, pet return stamps, and Crown and Paw's luxury pet trunk portraits Joey Baby has customizable pearl necklaces and Ku got the chonky style in Pete. Use Ku's ambassador code MOON10233 and get 30% off! Wonderbly has “Where's Waldo”-esque books that can be customized to the kid's name! Signos can help you track your personal glucose levels for better health and weight management Stay up to date with us on Twitter, Facebook, and Instagram at @LemonadaMedia. Joining Lemonada Premium is a great way to support our show and get bonus content. Subscribe today at bit.ly/lemonadapremium. Click this link for a list of current sponsors and discount codes for this show and all Lemonada shows: lemonadamedia.com/sponsors See omnystudio.com/listener for privacy information.
It's nothing that we didn't already know, but Girls are taking over the internet — and we're definitely a casualty. We also dive into Travis Kelce's personal style, Rihanna dipping her toe into the Blokecore trend, Will's review of Brightland's Pizza Oil, a whole slew of wishlist additions, and more. Subscribe to the Sunday Scaries newsletter: https://www.willdefries.substack.com Shop Sunday Scaries Sweatshirts: https://www.sunday-scaries.shop Shop the Sunday Scaries Scented Candles: https://www.vellabox.com/sundayscaries Watch all Retail Therapy episodes on YouTube: https://www.youtube.com/@SundayScariesPodcast Support This Week's Sponsors Shopify: shopify.com/scaries ($1/month trial!) Green Chef: greenchef.com/scaries130 (SCARIES130 for $130 first order) Follow Along Retail Therapy on Instagram: www.instagram.com/retail.pod Sunday Scaries on Twitter: www.twitter.com/sundayscaries Sunday Scaries on Instagram: www.instagram.com/sunday.scaries Will deFries on Twitter: www.twitter.com/willdefries Will deFries on Instagram: www.instagram.com/willdefries Barrett Dudley on Twitter: www.twitter.com/barrettdudley Barrett Dudley on Instagram: www.instagram.com/barrettdudley Credits Podcast artwork by Alfonso Ruiz and Tristan Pigott All music by Kevin MacLeod Licensed under Creative Commons: By Attribution 3.0
If you are in the Startup CPG Slack #finance channel, you'll regularly see tons of questions about projections, cash flow, and unit economics, so I'm so excited today that we are joined by Paul Bianco, CEO and Founder of Graphite Financial. Born out of a VC fund, Graphite provides startup accounting, finance & tax services for high growth brands. For the past few months, Graphite has even been offering 1:1s with our community members for free to get specific advice for their business (keep an eye out in Slack for more opportunities). Today we'll focus on the topic of unit economics for CPG companies.Listen in as Paul shares about: Tips for calculating gross margin correctly Issues with commonly used terms like LTV (Life Time Value) and ROAS (Return on Ad Spend) and what metrics he recommends instead Using cohort analysis in LTV calculations How much data is enough data to create a meaningful analysis Best practices and tools for projections Tips on when and how to find the right finance service for your company And more! This episode was sponsored by Graphite Financial. Go to graphitefinancial.com/cpgThis episode was sponsored by Shopify. Go to shopify.com/startupcpgThis episode was sponsored by Promomash + Crisp. Go to promomash.com/startupcpgThis episode was sponsored by Maven Agency. Go to strategymavenagency.comEpisode Links: Graphite Financial website Download a free financial model template, chart of accounts template, and more here Paul's LinkedIn Brands mentioned: Plated, Brightland, Funky Mello Shopify Links: Start a free trial and enjoy 2 months of Shopify for $1/monthPromomash/Crisp Links: Try Promomash + Crisp free for 30 days here Webinar recording: Promomash + Crisp Present: The Next Big Thing in WFM Demo Analytics Webinar recording: Distributor Data 101: 5 Things Brands Should Be Tracking and Why Strategy Maven Agency Links: Strategy Maven website Book your free account audit here Show Links: Join the Startup CPG Slack community (12K+ members and growing!) Follow @startupcpg Visit host Jessi's Linkedin or website Questions or comments about the episode? Email Jessi at podcast@startupcpg.com Episode music by Super Fantastics
This month, we got to chat with Aishwarya Iyer, founder and CEO of Brightland, a company known for its beautifully bottled olive oils, vinegars, and other pantry essentials. Launched in 2018, Brightland turned the olive oil category on its head by eschewing its trademark green for bold, bright colors and putting quality, trust, and traceability at the forefront of their company. They've graced the kitchens of celebrities like Oprah, Florence Pugh, and Gwyneth Paltrow, and we had the chance to catch up with Aishwarya about what her founder journey's been like. Learn more about Brightland at brightland.co and @wearebrightland Follow Aishwarya at @helloaishwarya and check out her new podcast, Recent Eats. Save 20% on TeuxDeux with code SOMEDAYLIST.
Dan Frommer is the founder and editor in chief of the The New Consumer, an influential publication that covers the intersection of technology and consumer brands—and many of these brands live in the food world. We wanted to have Dan on the show to talk about some recent grocery store news and trends including Graza vs. Brightland, and to find out how the celebrated tech journalist started scrutinizing the canned foods aisle. We hope you enjoy this super entertaining talk with Dan. MORE FROM DAN FROMMER:Can Canned Beans Have Their Tinned-Fish Moment? [TNC]Foxtrot has a New CEO. What's Changing and What Isn't? [TNC]A New Premium Card for the Erewhon Set [TNC]This Week's Tiniest Social Media Drama Is About Olive Oil [NYT]FOLLOW, FOLLOW, FOLLOW:instagram.com/fromedomeinstagram.com/mattrodbardinstagram.com/taste
Brian Sugar is the co-founder and former CEO of PopSugar, a women's media company acquired by Group Nine (which was later acquired by Vox Media). He is now the Managing Partner of Sugar Capital where he invests in DTC brands like Feastables, Kinship, Caraway, Brightland, Omsom, Starface, and Kinship as well as tech companies enabling commerce like Archive, Bounty, EcoCart, Tydo, Fondue, and Cogsy. Brian's Twitter Sugar Capital website
On today's show, two very different food world CEOs. First up, Aishwarya Iyer, the founder of Brightland, a collection of thoughtfully sourced and crafted olive oils, vinegars, and honeys. Aishwarya never planned on becoming an entrepreneur or working in the food startup space, but her plans changed when she fell in love with the world of olive oil. Today, her Brightland brand is beloved by home cooks and connoisseurs alike. Aishwarya joins us to talk about her origin story and what's next for Brightland. In the second half of the show, it's Ellis Singer McCue, the CEO of Territory Foods who loves problem-solving as much as she does healthy food. Ellis shares her professional journey from Deloitte consultant to systems expert at Gap to CEO of Territory. Ellis also talks about how Territory is working to disrupt the meal delivery category and she shares her predictions regarding the food as medicine movement. Our podcast is recorded at Newsstand Studios at Rockefeller Center in New York City. Our theme song is by the band Tra La La.Subscribe to our newsletter and check out past episodes and transcripts here!Want to come to Jubilee 2023? Snag early-bird tickets here.More on Aishwarya: Instagram, BrightlandMore on Ellis: Instagram, Territory Foods
Aishwarya Iyer started Instagram's favorite olive oil company, Brightland, for her own wellbeing and was inspired to make high-quality olive oil from farms in California more accessible. She didn't grow up wanting to be an entrepreneur–as a child of immigrants (and an immigrant herself), she valued stability and safety. On today's episode of The Everygirl Podcast, she talks about finding which career path was best for her, how she revolutionized the way we think of food, and pulling inspo from local artists and fashion companies to create her signature branding. Aishwarya also talks about how she prioritizes wellness with a busy schedule, the work she did to find self-confidence, and tips that will impress your guests when entertaining. Check out Brightland on The Everygirl Gift Guide here and The Everymom Gift Guide here. Hosted on Acast. See acast.com/privacy for more information.
We want your feedback! Fill out our listener survey for a chance to win a $100 Patagonia gift card. Join us on November 30 for a live, virtual episode of Climavores. Come ask a question about food, nutrition, and eating for the climate. As a Climavores listener, you know that we spend a ton of time trying to understand and help you understand how climate change affects food, and vice versa. From beef to corn to rice to deforestation and overfishing, to water and soil, and even to food waste, our current food system is not great for climate change, or people – but that also means there's huge opportunities to build a better one. Today we want to introduce you to Important, Not Important – it's science for people who care, like Climavores! The critically-acclaimed show, hosted by Quinn Emmett, guides listeners through in-depth conversations with incredible humans working on the frontlines of the future, from climate to COVID, heat to hunger, agriculture to AI ethics. Quinn teases out stories, tips, and tactics from senators and scientists, investors and doctors, students and CEO's, and more, helping you to answer everybody's favorite question: “What can I do?” In this episode, Quinn welcomes Aishwarya Iyer, founder of Brightland, the wildly popular maker of climate-friendly and delicious olive oils and vinegars, to try and understand what it's like to start a food company in the climate era, why their bottles are both beautiful and useful, and what California's drought means for food. Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode, the hosts explained why founders who regularly attend industry events are often better positioned to support their brands than those who don't, riffed on the impact of sleek and clever packaging and marveled at a sparkling water brand's latest LTO. This episode also features an interview with Michael Lewis, the founder and general manager of oomph!, a new brand of low-sugar, functional candy chews and gummies that is backed by venture capital firm Science Inc., an investor in Liquid Death and Dollar Shave Club, among others. Show notes: 0:45: No, These Are Not Dad Jokes. Long Lists Getting Longer. Some Standout Package Design. – Ray got the show going with a few truths before he, John and Mike spoke about why networking opportunities at BevNET Live and NOSH Live are unlike those at other industry events. They also highlighted a new olive oil brand with a catchy name and unusual label, why Ray was particularly impressed with a recently launched plant-based breakfast sandwich, an RTD cocktail whose package resembles the shape of a CD and a collaboration that, TBH, is pretty special. 20:20: Michael Lewis, Founder and General Manager, Oomph! – Lewis met with Taste Radio editor Ray Latif at Natural Products Expo East 2022 where he spoke about how Science Inc., which developed and incubated oomph, evaluated the opportunity for better-for-you candy, why the venture capital firm saw him as the right person to lead the charge, how oomph is applying learnings from early customer feedback into its marketing and communication strategy and why innovation is top of mind. Brands in this episode: Dream Pops, Single & Fat, Ferm Fatale, Alpha Foods, Graza, Brightland, Cocchi, Whitebox Cocktails, Sap's, Aura Bora, Chubby Snacks, TBH, Transcendence Coffee, oomph!, Liquid Death, SmartSweets
By now, you may have seen Brightland's gorgeous bottles adorn the aisles of your local grocery store. The brand offers high-quality olive oils, honeys, and vinegars that stand apart from their mass-produced shelf mates with a focus on integrity and transparency. The woman behind the brand is founder and CEO Aishwarya Iyer, who launched the business in 2018 to sellout success within a week, compiling a 1000-person wait list. Now, the brand's products are available in over 700 stores nationwide in addition to Brightland's own website. But before Iyer dove into the world of luxurious pantry staples, she spent over a decade in public affairs and corporate communications at various technology companies in both New York City and L.A. And back before that, she began her career in the luxury-products division at Lancôme. Tune in to hear about all the unexpected twists and turns and how they landed Iyer at the helm of a tasty empire.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Aishwarya Iyer was living in New York, cooking often, and started thinking about where the fundamental ingredients from her pantry were actually from. She realized she had no idea what good or bad olive oil actually meant, and this led Aishwarya to start looking into a way to source and produce a better olive oil, and she moved to California to meet different farmers and continue her learning. Aishwarya was new to the world of food, but she believed that there was a real opportunity to disrupt the industry with Brightland. And then this happened.
It's a tasty episode this week as Elizabeth welcomes Aishwarya Iyer, Founder & CEO of Brightland, a modern pantry brand creating artisanal olive oils, vinegars, and honey from family run farms. Aishwarya talks about her love of food from a young age, and how her ancestors each paved their own way in the food and farming space. She shines a light on many of the current problems in olive oil production today, and why she saw a need to change the industry with Brightland. She and Elizabeth chat about the importance of working through fear, challenging your inner critic, and the benefits of having some “phone away” days. Aishwarya also shares what's next for Brightland and some of her favorite ways to use their tasty olive oil including salads, ice cream, and of course, granola. Mentioned: Find All Season 4 Episodes Here Rotten60 Minutes - “Don't Fall Victim to Olive Oil Fraud” Reset with Liz Tran Never Have I Ever PODI Life Say Hi To Elizabeth and Purely Elizabeth: Website | InstagramBrightland: Website | IG Aishwarya: IG
Aishwarya Iyer is the Founder + CEO of Brightland, the deeply loved olive oil, vinegar, and honey brand. On this episode of ITS, Aish and Ali talk about channels, roadmaps, and playbooks, oh my! Spoiler: there isn't one way to build, or a "best" sales or marketing channel. There's what fits for the product, the team, and the vision.Heritage Radio Network is a listener supported nonprofit podcast network. Support In The Sauce by becoming a member!In The Sauce is Powered by Simplecast.
Brightland might be the first sustainably sourced DTC olive oil company to exist, and it has achieved cult-status for its freshness, its colorful and beautifully designed bottles, and its personal touch. All of this is thanks to Brightland's founder, Aishwarya Iyer, who joins us this week to share her story, and some tips for finding your own success story. It often seems like crossing the distance between an idea and its execution is impossible, especially when you have a product in mind but no clue where to start. In this episode of Ecommerce Building Blocks, Jason wants to find out from Aishwarya Iyer how she went from corporate communications to founding Brightland, the much-heralded sustainably sourced California olive oil company. Aishwarya eschewed the typical marketing tricks used by DTC founders and chose to lean into her skill set. She focused on what she could do, and on how she could educate herself in areas where she needed to learn making every step of the production process into something personal and meaningful. Topics Discussed: -The difference between product affinity and brand affinity, and why it matters for your marketing strategy -How Aishwarya Iyer got the idea for Brightland -Her thought process in telling the story of Brightland -Why she began with PR and Communications instead of branding -How Aishwarya Iyer legitimized her product even without a background in food -Using your superpowers as your marketing compass -The preparation that went into creating Brightland's supply chain: olive education, establishing relationships with farmers, creating packaging -How packaging and shipping are intertwined, and how to prepare for common pitfalls -How to use DTC's major communication advantage when you experience delays -What makes a cult favorite? -How Brightland takes their customers on the journey with them, and why that is so valuable. -Aishwarya Iyer's if she could do it all over again advice to herself as a young entrepreneur ➡️ Building Blocks website: bbclass.co
Learn how to own the power of your multitudes, act on and embracing your ambition, and find your North Star to guide your decisions.THIS WEEK'S TOPIC:If you're a fan of books, or of reading in general, you've probably heard of Hitha Palepu. Palepu's new book, "We're Speaking: The Life Lessons of Kamala Harris" encourages everyone to find their own “north star” and celebrate their multitudes.We are honored and excited to invite Hitha into our community of women working with passion and purpose.THIS WEEK'S GUEST:Hitha Palepu is a woman of multitudes—a feminist, a lifelong politics enthusiast, a daughter of immigrants, and a mother raising feminist sons. These multitudes spill into her multi-hyphenated career as an entrepreneur, investor, writer, and speaker.Hitha's passion for the news and politics is captured in #5SmartReads, a Webby-honored social series that shares 5 must-read articles every day to keep her community informed without being overwhelmed. Hitha's longtime blog, Hitha On The Go, established her as an authority on lifestyle topics and gave way to her book and collaborations with leading brands such as Headspace, Google, and Northwestern Mutual. Her book, How To Pack, was published by Clarkson Potter in 2017.As CEO of Rhoshan Pharmaceuticals, Hitha oversees financing, partnerships, and strategy for the company. Hithan also puts her money where her values are through early stage investing. A partner in Adama Ventures (her family office), she has invested in innovative companies primarily founded by women and focused on women (MM.LaFleur, Girls' Night In, Brightland, and Heymama among them). She is a sought-after speaker on politics & the news, investing, entrepreneurship, work-life juggle, and motherhood.Hitha has spoken at The Riveter Summit, Fohr, Global Brands Group and was selected to speak at SXSW 2020. She is represented by AllRaise's Visionary Voices speakers bureau.In her most recent book called We're Speaking: The Life Lessons of Kamala Harris: How to Use Your Voice, Be Assertive, and Own Your Story, she connects illuminating stories from Harris' unique biography with tactical advice on the importance of being assertive and true to yourself in your personal life and work alike.Support the show
Grace Young knew she wanted to cook from a young age. She was making Julia Child recipes at the age of 10 and as a teen and washed dishes in exchange for cooking lessons from a local instructor. Grace went on to work in test kitchens and write her own cookbooks, including two classics, The Wisdom of The Chinese Kitchen and Breath of a Wok. Before the start of the pandemic in 2020, Grace found herself in a new role, that of activist, as she started fighting for the survival of Manhattan's Chinatown. Her activism expanded to include Chinatowns around the country, as well as AAPI communities. Because of that work, Grace received this year's Julia Child Award from the Julia Child Foundation for Gastronomy and the Culinary Arts, as well as Humanitarian of the Year from the James Beard Foundation. She joins host Kerry Diamond to talk about her work and culinary calling, and the unexpected turn her life has taken. Thank you to Brightland for supporting this episode. Shop and find recipes at brightland.co.Here is the KK Discount Go Fund Me that Grace mentioned. Radio Cherry Bombe is recorded at Newsstand Studios at Rockefeller Center in New York City. Our theme song is by the band Tra La La.Subscribe to our newsletter and check out past episodes and transcripts here!More on Grace: Instagram, The Julia Child Award, Website
Brightland is best known for its slick white bottles of olive oil and punchy, modern branding. Founder Aishwarya Iyer was among the first entrepreneurs to spot an opportunity to modernise olive oil back in 2018, and in the years since has built a thriving DTC food business. Partnerships have been the backbone of Brightside's success, along with some punchy press hits and a killer product. We dive into all of this, plus Aishwarya's thoughts on the challenges facing consumer brand founders right now. This episode is brought to you by Gorgias, the ecommerce helpdesk that turns your customer service into a profit center. We can't hype up our new sponsor enough—learn more about how Gorgias can help you build your personalized experience, and nab a free two month trial here:https://gorgias.grsm.io/fgtl7d2cuz4j Links: www.femalefounderworld.com hthttps://brightland.co/ instagram.com/femalefounderworld instagram.com/jasminegarnsworthy Get the free 10-minute newsletter keeping thousands of consumer brand builders in the know: www.femalefounderworld.beehiiv.com
--On the Show: --Shortages continue, including hot sauce, condiments, computer chips, nurses, airline pilots, and more --Republican Congressman Adam Kinzinger slams Republican Congresswoman Lauren Boebert as the "Christian Taliban" for her recent comments attacking the separation of church and state --Republican Mississippi House Speaker Philip Gunn says abortion should be illegal even for a 12-year-old rape victim carrying her own father's child in the latest anti-choice insanity -Caller asks if we are on the way to Christian theocracy -Caller asks if the SCOTUS decision on Roe v. Wade will have electoral consequences -Caller asks if prayer during public school sporting events is coercive -Caller asks if the January 6th Committee will change anybody's mind -Caller asks if football is disproportionately Christian -Caller asks if atheists can win elections in the United States -Caller asks if political violence is necessary -Caller has a question about tax policy -This week's mailbag --On the Bonus Show: Gregg Abbott blames Joe Biden for tractor trailer deaths in Texas, workers fired for not joining Christian prayer, it's still not clear if Joe Biden is running for re-election
The Bear might be the best TV show about restaurant life ever, and its emotional center is Jeremy Allen White, formerly of Shameless, who plays Chef Carmen “Carmy” Berzotto. Carmy, a rising star in the culinary world, returns to Chicago after the death of his brother in an attempt to save his family's failing eatery. He's supported and sometimes thwarted in his mission by family, his brother's longtime crew, and an upstart sous chef named Sydney. Jeremy joins host Kerry Diamond to talk about how he prepared for his role, the team behind the show, and his take on restaurants today. Don't miss this episode! And be sure to catch The Bear on Hulu. Clips courtesy of FX Networks. Thank you to Kerrygold, makers of Irish grass-fed butter and cheese, for supporting this episode. To learn more and find a store near you, visit kerrygoldusa.com. This episode is also supported by Brightland, the modern pantry essentials company. Radio Cherry Bombe is recorded at Newsstand Studios at Rockefeller Center in New York City. Our theme song is by the band Tra La La.Subscribe to our newsletter and check out past episodes and transcripts here!More on Jeremy: Instagram, “The Bear”
--On the Show: --Bobby Azarian, cognitive neuroscientist and author of the new book "The Romance of Reality: How the Universe Organizes Itself to Create Life, Consciousness, and Cosmic Complexity," joins David to discuss misunderstandings about the reality of the universe, and much more. Get the book: https://amzn.to/3yzUOdX --The Supreme Court rules in defense of a high school football coach who led prayers on the field after games --1 million voters have reportedly switched to the Republican Party, potentially a disaster for Democrats in the upcoming 2022 midterm elections --Outrageous and dangerous Trump lawyer John Eastman has his phone seized by the FBI and later appears on Tucker Carlson's Fox News propaganda show --South Dakota will try to imprison abortion doctors --Kari Lake, a 2022 Trumpist Republican candidate, absolutely loses it when confronted by Fox News host Bret Baier about her hypocrisy on Drag Queens --Radical Republican Congresswoman Lauren Boebert goes full theocracy, claiming that she is "tired of separation of church and state" --Even Newsmax host Greg Kelly calls out Rudy Giuliani for his exaggeration about the supposed "attack" he recently suffered when someone patted him on the back --Voicemail caller asks how much David will have to pay for the recent baby-related hospitalizations and medical care
Christy Goldsby was helping a friend through a health crisis when she came upon a sweet but healthy treat that made her stop in her tracks. That discovery led to the creation of Honey Mama's, the line of cocoa truffle bars—think better-for-you chocolates with nourishing ingredients—that you keep in the fridge. Christy joins host Kerry Diamond to talk about taking Honey Mama's from local Portland, Oregon, fave to a nationally distributed darling. Christy also shares what she's learned along the way, the tools she relies on as an entrepreneur, and how the brand has raised money over the years.This episode is supported by Brightland, the modern pantry essentials company. Use code CHERRYBOMBE10 for 10% off The Mini Essentials through the end of June at brightland.co.Radio Cherry Bombe is recorded at Newsstand Studios at Rockefeller Center in New York City. Our theme song is by the band Tra La La.Subscribe to our newsletter and check out past episodes and transcripts here!More on Christy: Instagram, Honey Mama's
--On the Show: --Producer Pat Ford fills in for David today --Ten Senate Republicans agree to support a comprehensive bill regarding gun control and mental health funding --The new CPI data shows year-over-year inflation at 8.6% and the national average for gas prices reaches $5 per gallon --Donald Trump makes a Truth Social post being critical of his daughter Ivanka after her video testimony was used on day one of the January 6th hearings --Fox News ran interference for Trump and his allies during day one of the January 6th hearings, refusing to the play the audio from it and showing Tucker Carlson instead --Truth Social is reportedly censoring users' posts about the January 6th hearings in an epic display of hypocrisy for the supposed "free speech" social media platform --Congressman Matt Gaetz says Representative Jamie Raskin shouldn't be on the January 6th committee because the trauma from losing his son will "cloud his judgement" --The decision about whether to indict Trump in the Georgia election fraud case should be coming in the next couple of weeks --Kyle Rittenhouse announces he's going to Texas A&M University, but the school disagrees and says he hasn't been admitted there --OAN cuts to a generic viagra commercial after doing a fluff piece about Donald Trump in a hilariously awkward transition --Sarah Palin advances to the second round of voting in her race to represent Alaska in the US House of Representatives --On the Bonus Show: What to expect on day two of the January 6th hearings, Fox News plans to broadcast the hearings, and much more...
--On the Show: --A themed show about Republican infighting --A Republican civil war appears to be growing as Fox News host Sean Hannity appears to turn on former Republican Senate Majority Leader Mitch McConnell --Trump supporters in a diner in Oklahoma turn on Trump over the topic of the coronavirus vaccine in a fascinating CNN segment --Absolute chaos erupts on Fox News when Sean Hannity, Geraldo Rivera, and Dan Bongino talk about Hannity's January 6 text messages to Donald Trump Chief of Staff Mark Meadows --Conspiracy theorist Alex Jones turns on Donald Trump over his recent pro-vaccine statements, calling him "ignorant" and "evil" --Republican Congressman Dan Crenshaw accurately calls out Republican Congresswoman Marjorie Taylor Greene for attention-seeking around her Twitter ban, and Greene quickly turns on Crewnshaw --The smear campaign of Republican Florida Governor Ron DeSantis by Donald Trump for 2024 has started --Former Vice President Mike Pence turns on Trump in a speech to the Federalist Society, explaining he had no right to overturn the 2020 election results, and Donald Trump absolutely loses it in response --One of Donald Trump's former White House Press Secretaries, Stephanie Grisham, apologizes for working for Trump, calling him a "con man" --An argument and almost a physical fight break out at an Ohio Republican Senate primary debate between candidates Josh Mandel and Mike Gibbons
--On the Show: --Congressman Jamie Raskin (D-MD) joins David to discuss the upcoming January 6 Trump riot House Committee hearings, the path forward on gun safety regulations, and more --Republicans are caught planning massive voter fraud in a mindblowing new report from Politico --A classified document obtained by Newsweek confirms that Vladimir Putin indeed was treated for cancer, and suffered an assassination attempt as well --Another mass shooting, this time with four dead at a Tulsa medical building --The Good Liars interview a man at the recent NRA convention who refuses to say whether he is for or against slavery --New York will raise the minimum age to buy assault rifles from 18 to 21 and will ban body armor --Voicemail caller says he likes David's "exaggerated" Spanish pronunciations --On the Bonus Show: Canada proposes gun safety laws after Texas shooting, woman shot in Brooklyn subway is suing gunmaker Glock, Johnny Depp mostly wins his defamation case against Amber Heard, much more...
--On the Show: --Failed former President Donald Trump doubles down on speaking at the National Rifle Association convention after the Uvalde, Texas shooting --Florida State Representative Randy Fine threatens President Joe Biden with gun violence in a recent tweet --Republican Senate nominee Herschel Walker is completely incoherent on multiple occasions when asked about dealing with gun violence --Caller asks if it's worth debating politics with racist people --Caller's mom suspects the Supreme Court leaker is left-wing --Caller doesn't think America is going to deal with mass shootings --Caller asks about Dinesh D'Souza's "2000 mules" film --Caller asks David why he isn't conservative --Caller wonders what factors play into someone's political views --Caller talks about the Arkansas governor's race --David responds to viewer emails and social media messages --On the Bonus Show: Updates on failed police response to Uvalde shooting, Lauren Boebert accidently makes the case for gun control, Tennessee to make camping on public land a felony, and much more...
--On the Show: --2022 primary election results including Trumpist Republican Congressman Madison Cawthorn losing his primary race, too close to call results in the Pennsylvania Republican Senate primary with Mehmet Oz taking a small lead, and Democratic Pennsylvania contender John Fetterman easily winning his race --Doug Mastriano, a dangerous radical "Stop the Steal" Trumpist, has won the Pennsylvania Republican Gubernatorial primary election and will face off against Democrat Josh Shapiro in November --Tucker Carlson ridiculous Republican Congressman Dan Crenshaw for his eyepatch, which resulted from a military injury, despite attacking Pete Davidson years ago for making fun of Crenshaw's eyepatch --Cable providers, and everyone with a cable subscription, are keeping Fox News alive --Joe Rogan and his guest, Hotep Jesus, spread fake news about Australia and food growing, and after figuring out that it's fake, insist it might still become true --Jordan Peterson flips out on David on Twitter over a video David made, then attacks a woman as ugly, and subsequently quits Twitter --Multiple viewers suggest that the recent Trumpist caller sounds like Q-Anon Arizona candidate Ron Watkins --Christian hate-preacher Greg Locke, from the Global Vision Bible Church, threatens an insurrection and tells his congregation not to vote for Democrats --Voicemail caller is thrilled that radical Republican Trumpist Congressman Madison Cawthorn lost his primary election in North Carolina --On the Bonus Show: Lawsuit seeks $2.4 million in damages from fake WI GOP electors, FDA announces plan for baby formula shortage, judge strikes down Tennessee trans bathroom law, much more...
This week we are taking a look back at a few older stories and the updates that have occurred over the past five years. Research by Haley Gray with Haley Gray Research. Thank you to this week's sponsors! Right now, Coterie is partnering with our podcast to offer you 20% off your first order plus free shipping at www.Coterie.com/MOMSANDMURDER. This podcast is sponsored by BetterHelp and Moms and Murder listeners get 10% off their first month at www.BetterHelp.com/moms. Head to www.Brightland.co/MURDER to try the Duo and give your cooking some added flair and flavor. Say goodbye to generic hair care for good. today. Go to www.FunctionofBeauty.com/moms to take your Hair Goals quiz, and you'll save 25% on your first order. Listen and subscribe to Melissa's other podcast, Criminality!! It's the podcast for those who love reality TV, true crime, and want to hear all the juicy stories where the two genres intersect. Subscribe and listen here: www.pod.link/criminality If you'd like to support The Mom's and get some fun perks, including bonus episodes and early release- ad free episodes, you can check out our Patreon page at https://www.patreon.com/momsandmurderpodcast. As always, you can find us on Twitter, Instagram, and on our website at https://momsandmurder.com. Make sure you subscribe and rate our show to help others find us! We updated our merch store, you can find that at momsandmurder.threadless.com! Connect with us on social media at:Facebook.com/MomsAndRedRum Instagram: @MomsAndMurder Twitter.com/MomsAndMurder Sources can be found at: https://momsandmurder.com/episode-updates/ Learn more about your ad choices. Visit megaphone.fm/adchoices
Daniel's hearing phantom chickens or losing his mind, I can't figure out my calendar, Renee's hair is bewitching, Dave's new color blind glasses are really bringing worldle to life and Tony's mom needs an update on Owen's bowels. Also, Daniel is trying to make S Diggity a thing. Plus a disturbing parenting moment we witnessed at the happiest place on earth and so much more including Dave's debut on The Great North! Products I Use/Recommend/Love: http://amazon.com/shop/alisonrosen Check us out on Patreon: http://patreon.com/alisonrosen This episode is brought to you by: BRIGHTLAND: http://brightland.co/bestfriend (for 10% off) SWITCHCRAFT: Download for free! Buy Alison's Book: Tropical Attire Encouraged (and Other Phrases That Scare Me) https://amzn.to/2JuOqcd You probably need to buy the HGFY ringtone! https://www.alisonrosen.com/store/
READ FIRST: There are spoilers in this episode. But also, if you haven't watched Season 2 of Bridgerton by now…that's a little bit on you. Ku, Su, and Claire give their hot and bothered takes on the show. We also have gift ideas, gender-neutral clothing, and bra upgrades – normal eppy stuff, but honestly we really just wanted to talk about Kanthony the whole time. Plus, our first Sidebar with SuChin of 2022 with Brightland Founder, Aishwarya Iyer. Please note, Add To Cart contains mature themes and may not be appropriate for all listeners. To see all products mentioned in this episode, head to @addtocartpod on Instagram. To purchase any of the products, see below. Ku and Su started the episode off revealing their eyeliner stickers from PaintLab Matt McConkey gifted Kulap refillable, reusable, plastic-free, environmentally-friendly, (and much to Su's delight) FRENCH lipstick from La Bouche Rouge. He got her a leather case and the color Nude Red SuChin is upping the ante on her newsbook look with Kidōriman pants. She loves the seal of the Geylu Harem pants and the skater look of the Pokku pant Also, did YOU know that bra technology has been upgraded from sock material? Su didn't until she tried bras from ThirdLove Bridgerton Season 2 is here and we get into it SuChin talks to Aishwarya Iyer from Brightland Stay up to date with us on Twitter, Facebook, and Instagram at @LemonadaMedia. Joining Lemonada Premium is a great way to support our show and get bonus content. Subscribe today at bit.ly/lemonadapremium. Click this link for a list of current sponsors and discount codes for this show and all Lemonada shows: lemonadamedia.com/sponsors See omnystudio.com/listener for privacy information.
I've been in a melancholy mood for no good reason and I want to know what what everyone else on the show does when they're also feeling down. Ken Reid, Renee Colvert, Tony Thaxton and Daniel weigh in. Also we talk again about Tony's love affair with self-checkout and the period of my life where I kept bursting into tears when I heard "Need You Now" at the grocery store. Plus Ken's guitar building, extended candy talk, black licorice, Mr. Belvedere and more. Products I Use/Recommend/Love: http://amazon.com/shop/alisonrosen Check us out on Patreon: http://patreon.com/alisonrosen [powerpress] Download the episode from iTunes. This episode is brought to you by: GOOD CHOP: http://goodchop.com/bestfriend100 (use code bestfriend100 to get $100 off your first 3 boxes) BRIGHTLAND: http://brightland.co/bestfriend to save 10% on your order of the duo Buy Alison's Book: Tropical Attire Encouraged (and Other Phrases That Scare Me) https://amzn.to/2JuOqcd You probably need to buy the HGFY ringtone! https://www.alisonrosen.com/store/
On this episode, Liz and Amanda are talking with Hitha Papelu about her multi-hyphenate endeavors as a writer, entrepreneur, speaker, CEO, mom, and more. Following a career-defining year, Hitha reflects on her greatest accomplishments and offers a transparent look at areas of growth that she plans to work on in the new year. Hitha shares about her new book and how she manages her multiple entrepreneurial roles – and motherhood! Liz, Amanda, and Hitha talk about goal-setting, morning rituals, the importance of technology breaks, and her favorite mom hacks. IN THIS EPISODE: [00:01] Hitha Papelu Introduced [02:50] Talking about her new book [04:30] Balancing career and personal life [07:57] Mixing family and work [12:17] Goal Check [17:18] How motherhood changes you [21:21] Hitha's greatest accomplishment [24:00] Thoughts on being an influencer [28:27] Hitha's signature style [32:53] What have you done for you lately? [37:49] Latest obsessions [41:29] Mom hack KEY TAKEAWAYS: How do you do it all? You don't. The only way you do it all is you don't do it all at the same time. Prioritize one to two things you could do very well and let a lot of the other stuff go. Everyone has goals. How you choose to pursue them is on you. So often women minimize their goals and dreams. Bring the people in your life – who want to support you – along on the journey as you pursue your goals. Ask for help or tell them what you want to do and let them offer help. Life is short and your style is going to change. Never stop rediscovering your style and what you want to wear. Stop diminishing art that is created by women for women, or let it be treated as less than. Not all women's stories have to be tortured or a struggle. Let's celebrate women's happiness, too. Mom hack: Ask your kids what snack they want the night before, put it on a sticky note as a reminder to you and accountability to you kids. And set the table for breakfast the night before to save yourself time. Hitha's challenge: Get offline this holiday season and figure out who you are. Reacquaint yourself with how you define yourself and how you want to be defined. Create micro rituals for your morning and start the day off doing something for yourself – like reading a book, meditation, or yoga. BIO: HITHA BIO: Hitha is a consummate multi-hypenate - an entrepreneur, investor, writer, and speaker. As CEO of Rhoshan Pharmaceuticals, she oversees financing, partnerships, and strategy for the company. She is currently raising the company's Series A round and developing the commercial strategy for their lead product, RHO-11. A partner in Adama Ventures (her family office), she has invested in innovative companies primarily founded by women (MM.LaFleur, Girls' Night In, Brightland, and Heymama among them). Hitha's longtime blog, Hitha On The Go, established her as an authority on lifestyle topics and gave way to her book (How To Pack: Travel Smart for Any Trip), collaborations with leading brands (Delta, Headspace, and Google), and a highly engaged Instagram following and newsletter. She curates the Webby-honored #5SmartReads every weekday and hosts a popular Ask-Me-Anything every week on her Instagram. Her podcast, 1 Smart Thing (#1smartpod), goes deeper on these topics twice a week. She is a sought-after speaker on investing, entrepreneurship, work-life juggle, and motherhood. Hitha has spoken at WeWork, The Riveter Summit, Fohr, and Global Brands Group. She is represented by AllRaise's Visionary Voices speakers bureau. LIZ TEICH BIO: Liz Teich is a New York-based fashion stylist, lifestyle blogger, on-air style expert and mom of two. Liz has been a personal stylist for moms since becoming a mom herself, and a professional commercial stylist for 15 years, styling fashion and home goods for print and digital advertising campaigns for major brands and retailers. She has appeared as an on-camera style and lifestyle expert for brands, regional and national news and appeared in and regularly contributes her fashion expertise to national publications such as Business Insider, Better Homes & Gardens, Women's Health, PureWow and CNN Underscored. After styling bloggers for the TJMaxx “Maxxinista” campaign, it led her to launch her own blog and brand called The New York Stylist. Through her site and Instagram, she has partnered with brands to share some of her favorite products, services, styles, in addition to her favorite mom, beauty, and style hacks. She also focuses on sustainability, clean beauty, and eco-living with all that she does. AMANDA MINTZ BIO: Amanda is the Founder and CEO of Amanda Mintz Creative Management. AM Creative specializes in building dream teams and connecting extraordinary talent to brands across a diverse industry set including: advertising, design, retail, fashion, start-up/growth markets, beauty, media, venture capital, FinTech, CPG and lifestyle. Amanda is well-known in the industry as a thought leader and for her “Sixth Sense” in lining up the most successful teams for her clients, as well as her impeccable track record of positive placements for the highly competitive talent market. Over the past 15+ years, her business has been exclusively word of mouth. She has worked with premier agencies, Fortune 500 companies, helped re-vamp iconic brands and played a key role in taking younger high growth brands to IPO and acquisition. Amanda's clients include Afterpay, Sephora, Sweet Green, Calvin Klein, Milk Makeup and Peloton. She has advised for CFDA and serves as a mentor for Colgate's “Thought Into Action”. She is also an ambassador for HEY Mama and a member of HER Global and the Female Founder Collective. Amanda is a single mother to her young daughter, Isabella; her proudest accomplishment. She lives an eco-conscious, active lifestyle. Amanda is an avid dancer, extreme skier, cyclist, horseback rider, yogi and chef. She loves to entertain and takes great pride in the experience of elevating others. LINKS: Find Hitha: https://www.instagram.com/hithapalepu/ https://hitha.substack.com Get her book: We're Speaking: The Life Lessons of Kamala HarrisGet her book: How To Pack Find Liz: Thenewyorkstylist.comhttps://instagram.com/thenewyorkstylist Find Amanda: Amandamintz.com https://instagram.com/amandamintz Follow #MomGoals The Podcast: https://www.instagram.com/momgoalsthepodcast/
In Episode 128, Quinn unpacks the most delicious olive oil in the world, how it came to be, and what it means to start a food business in the age of climate change. Our guest is: Aishwarya Iyer, dreamer, doer, and eternal optimist. Ash is the founder and CEO of Brightland, the new gold standard in pantry essentials. They are proponents and advocates for authenticity and transparency in the food industry, starting with olive oil. There are something like six bajillion bottles of olive oil at your local supermarket, and that's just the extra virgin stuff. And yet, despite the options (organic, cold-pressed, etc) you'd be hard-pressed (sorry) to find pure, quality oils – ones that aren't blended, rancid, or worse. Thankfully, you don't have to cross the Atlantic (and the Mediterranean) in order to find the good stuff. It's available right here in California. Ash has been hard at work extending olive branches (you're welcome) to local family farms, getting them to buy into the mission and the message. Brightland is also branching out into sweet and sour territory with truly addictive honey and vinegar offerings. Making a difference often means shopping responsibly. It's wonderful having one more option when it comes to it. Today's episode is brought to you by Avocado Green Brands, where sustainability comes first. They craft their GOTS certified organic mattresses, pillows, and bedding with natural materials sourced from their organic farms in India, in their own clean-energy powered facility in Los Angeles, where their team shares a singular purpose: To raise the bar for what it means to be a sustainable business. Avocado is Climate Neutral Certified for net zero emissions and donates one percent of all revenue to environmental nonprofits through its membership with 1% For the Planet. https://www.avocadogreenmattress.com/?utm_medium=partner&utm_source=email&utm_campaign=INI_November (Find out what it means to sleep organic at AvocadoMattress.com). Have feedback or questions?http://www.twitter.com/importantnotimp ( Tweet us), or send a message to questions@importantnotimportant.com New here? Get started with our fan favorite episodes athttp://podcast.importantnotimportant.com/ ( podcast.importantnotimportant.com). Important, Not Important Book Club: https://bookshop.org/contributors/axel-vervoordt (Timeless Interiors) by Axel Vervoordt https://bookshop.org/shop/importantnotimportant (https://bookshop.org/shop/importantnotimportant) Links: https://brightland.co/ (brightland.co) Use code INI at Brightland to get 10% off anything you buy through 2021 Last day for ground shipping before Christmas: December 13 3 day shipping drop-dead is December 20! LinkedIn: https://www.linkedin.com/in/aishwarya-iyer-44112a19a (linkedin.com/in/aishwarya-iyer-44112a19a) Instagram: https://www.instagram.com/helloaishwarya/?hl=en (@helloaishwarya) | https://www.instagram.com/wearebrightland/ (@wearebrightland) https://brooklyndelhi.com/ (brooklyndelhi.com) https://www.burlapandbarrel.com/ (burlapandbarrel.com) Connect with us: Subscribe to our newsletter at http://importantnotimportant.com/ (ImportantNotImportant.com)! Follow us on Twitter: http://twitter.com/ImportantNotImp (twitter.com/ImportantNotImp) Follow Quinn: http://twitter.com/quinnemmett (twitter.com/quinnemmett) Follow Brian: https://twitter.com/beansaight (twitter.com/beansaight) Like and share us on Facebook: http://facebook.com/ImportantNotImportant (facebook.com/ImportantNotImportant) Intro/outro by Tim Blane: http://timblane.com/ (timblane.com) Important, Not Important is produced by http://crate.media/ (Crate Media) Support this podcast
Julie and Casey chat with CEO, speaker, author, and multi-hyphenate Hitha Palepu about her new book WE'RE SPEAKING: THE LIFE LESSONS OF KAMALA HARRIS. Along the way, they talk about the importance of names, the absolute necessity of supportive friends (check in on “the strong ones!”), a needed revolution in how we remote work, and the transcendent joy of romance novels. TOP TAKEAWAYS: Hitha's multiple jobs and pursuits all inform each other: her years of content creation make her an awesome communicator in her job in the life sciences and her work in the life sciences brings rigor and discipline to her content creation. Where do your multitudes support and enrich each other? In the push/pull of negotiation, context is everything, so curiosity is a powerful tool. What do they want, what's their “red line”, and WHY? Why do they care about what they care about? This helps you build your case. When it comes to both confidence and taking care of yourself, sometimes you need a little external help. Who can you trust to be your cheerleader when you need a little borrowed confidence and who can be your accounta-buddy to remind you that sometimes, you just need to drink the water / do the workout / get the blowout WITHOUT doing work at the same time . . . Mini-lesson: Redefining power. Join us Thursday December 2nd at noon ET OR noon PT for THE POWER AUDIT, a 90-minute workshop where we'll check in with our definitions of power and give you mental, physical, emotional, and social tools to feel more powerful right away in any situation. Get your tickets here. ________ Thank you to our Season 3 sponsor, Armoire! If you're ready to try a new look, Armoire's high-end clothing rental service (full of amazing women-owned brands) will hook you up! For 50% off your first month's rental + a free item, go to http://armoire.style/voiceis and use VOICEIS in the referral box! _______ Hitha Palepu is a woman of multitudes—a feminist, a lifelong politics enthusiast, a daughter of immigrants, and a mother raising feminist sons. These multitudes spill into her multi-hypenated career as an entrepreneur, investor, writer, and speaker. Hitha's passion for the news and politics is captured in #5SmartReads, a Webby-honored social series that shares 5 must-read articles every day to keep her community informed without being overwhelmed. Hitha's longtime blog, Hitha On The Go, established her as an authority on lifestyle topics and gave way to her book and collaborations with leading brands such as Headspace, Google, and Northwestern Mutual. Her book, How To Pack, was published by Clarkson Potter in 2017. As CEO of Rhoshan Pharmaceuticals, Hitha oversees financing, partnerships, and strategy for the company. Hitha also puts her money where her values are through early stage investing. A partner in Adama Ventures (her family office), she has invested in innovative companies primarily founded by women and focused on women (MM.LaFleur, Girls' Night In, Brightland, and Heymama among them). She is a sought-after speaker on politics & the news, investing, entrepreneurship, work-life juggle, and motherhood. Hitha has spoken at The Riveter Summit, Fohr, Global Brands Group and was selected to speak at SXSW 2020. She is represented by AllRaise's Visionary Voices speakers bureau. Instagram: @hithapalepu Twitter: @hithapalepu Website: https://www.werespeakingbook.com/
It all started with a stomach ache in 2015. Several.After years of living in NYC and going out for meals every night, my partner and I decided to start using our kitchen again.Having been raised in a family of passionate cooks, I grew up cooking. But moving to the city for undergrad made me rebel against that. For years, I didn't even ...(Read More).
This week, we chat with Aishwarya Iyer, founder of Brightland. We talk about what motivated her to start an olive oil company, her tips for finding high-quality cooking oils, and a new Brightland launch coming this fall! She also shares her advice for those starting their own brand and her tips on how to overcome imposter syndrome. We also talk about Becca's need for a beach day, Grace's salad with potatoes, and RomComPods making it to the Sunday Arts section of the New York Times! Follow Aishwarya @wearebrightland @helloaishwarya Aishwarya's fave food startups @Seedandmill @PeepalPeople What she's reading Malibu Rising by Taylor Jenkins Reed Gold Diggers by Sanjena Sathian And use the discount code BadOnPaper for a discount on your order! Instagram Obsessions @blondebrokeandboughie Obsessions The Other Two La Gritona Tequila What We're Reading: The Other Me by Sarah Zachrich Jeng In Polite Company by Gervais Hagerty The Identicals by Elin Hilderbrand September Book: The Magic of Found Objects by Maddie Dawson Sponsor: Night - Go to discovernight.com and get 20% off with code BOPNIGHT at checkout. Uncommon Goods - go to uncommmongoods.com/BOP for 15% off your next gift Olive and June - go to oliveandjune.com/BOP and use the code BOP for 20% off your first Manicure system Join our Facebook group for amazing book recs & more! Like and subscribe to RomComPods. Available wherever you listen to podcasts. Visit Grace's blog, The Stripe. New posts daily! Follow us on Instagram @badonpaperpodcast. Follow Grace on Instagram @graceatwood and Becca @beccamfreeman.
In This Episode You'll Hear About:How her love for food was a part of her family culture and why she originally thought she'd pursue medicine or lawHow New York City changed her perspective on what was possible and what her many internships taught her during her time at NYUWhy she pivoted into the tech industry and then took some time in the venture space, learning a lot about startups, venture capital, the ups and downs involved with building a brand, and that she loved being an operatorWhat brought her to her next step, the creation of Brightland, after olive oil became a pain point in her own householdWhy she decided to bootstrap first, what her experience with fundraising was, and what advice she has for other founders when it comes to raisingWhat team building has been like for Brightland and what lessons Aishwarya has learned in building her team and building her brandWhat advice she has for aspiring entrepreneurs and what is new and exciting for BrightlandTo Find Out More:Brightland.coQuotes:“I went to a venture firm, spent some time there, but realized that I actually love operating. I love being in the weeds of a company and being a part of that growth rather than sitting on the sidelines.”“Eventually I took my own just digging into why I had this fear or kind of working it through with my own inner critics. It was a lot of deep work that I had to do to then be like, you know what? I am going to try this and do this.”“People are discovering brands and entities on their phones and people's attention span is two seconds. So I think that it is important to have, if you can, something that's striking, that is memorable, and that then usually means that there's a design aspect to it.”“It's a numbers game. You have to talk to a lot of people. And it's tiring because it's taking up time that you're like, oh, well, I could be furthering the business or doing something to push the envelope or push the ball forward. But then when you meet the people that make sense for you, then it clicks into place.”“Always having a mindset of abundance over scarcity... If you're playing the scarcity game and feeling that, then the person on the other side can feel it, too.”“I think we also have the luxury because we are a small team and I'm building this with a lot of intentionality and not just trying to like blitz scale it in any way, so we have capacity to be a bit more thoughtful about who we're bringing on.”“If wellness and what you're kind of ingesting can be considered beauty, then our product certainly can be."“Your website is basically your storefront, so really understand the story that you want to tell. The more personal you can tell, the greater resonance and customer loyalty you'll build.”“When you feel like you're getting overwhelmed, just take one step forward at a time rather than looking at the big picture.”“Your team is everything, and you are nothing without them and being able to recognize that and celebrate them and be able to understand. Empathy is important for everything.”
Aishwarya Iyer is the founder and CEO of Brightland, a modern olive oil company that champions authenticity in the olive oil industry and celebrates good design & California living. Aishwarya was living in New York City for years, enjoying all the restaurants the city had to offer before she started cooking at home. She started to make more meals at home but, instead of feeling better, she realized she was feeling worse, and ultimately ended up having chronic stomach issues.To her surprise, she learned that the olive oil that she was using in her cooking was the main issue, discovering that 70% of the olive oil Americans consume is either rotten, rancid, or has been adulterated. After years of research into the olive oil industry, Aishwarya decided to change the game and started Brightland in 2018 with a mission to transform the relationship we have with our food.We talk to Aishwarya about her path to finding her calling after years of feeling unfulfilled, the steps she took to build the courage to launch her business, how she overcame the inner critic that so many of us struggle with, and what it takes to disrupt an industry & launch a product with little experience.In this episode, we'll talk to Aishwarya about:* An introduction to Aishwarya, her childhood, and how it influenced her. [2:15]* How Aishwarya knew that going to NYU was the right step to take at the time. [4:57]* Marrying creativity and entrepreneurship, even in a corporate space like L'Oréal. [6:32]* The value of startup experience in learning what it means to move quickly. [8:04]* How Aishwarya's fascination with olive oil started with personal interest. [9:15]* What her thought process was at the time and how she built the confidence to bring her entrepreneurial vision to life. [11:23]* Find out how Aishwarya overcame her inner critic using various methods. [12:54]* The infinite value of knowing what you want, and how a vision board can help. [14:13]* What support Aishwarya had during the transition into launching her own business. [14:37]* The early stages of Brightland and why Aishwarya says product is everything. [15:34]* Her rationale for launching direct-to-consumer and the relationships it enabled. [17:35]* Creating awareness about her product as a first-time entrepreneur; from building a following prior to launch to securing media placement. [18:48]* What didn't work in the early days and what Aishwarya learned from those issues. [20:22]* Why dwelling on mistakes is pointless. [21:29]* Why Aishwarya's experience in venture capital discouraged her during fundraising. [21:55]* Navigating which investors are the right fit for your business; having support is key. [23:30]* Some of the challenges Aishwarya has encountered, including the labor placed on female founders to become influencers. [23:58]* How to hone in on your authenticity without getting caught up in comparisons. [25:28]* Managing and avoiding burnout as the founder of a rapidly growing business. [27:39]* The most common mistakes that Aishwarya sees young entrepreneurs making. [29:48]* A little-known fact about her that she is proud of: she is a classical Indian dancer. [31:35]* Aishwarya's definition of wealth: health and waking up feeling optimistic. [32:13]Follow Aishwarya: * Website: https://www.instagram.com/wearebrightland/ * Instagram: https://brightland.co/Follow Yasmin:* Instagram: https://www.instagram.com/yasminknouri/* Stay updated & subscribe to our newsletter: https://www.behindherempire.com/ See acast.com/privacy for privacy and opt-out information.
So, you have a genius idea for a new business: but how, exactly, are you going to pay for it all? We've talked a lot about bootstrapping this season on Girlboss Radio, but this week, Puno dives into the world of venture capital with Aishwarya Iyer, the founder and CEO of Brightland. How you fund your business affects how you build your business - and how long you have to make it happen. Before anybody can give you any advice about what type of funding you should look into, you need to know the answers to these three questions: What are you building? How much is it going to cost? How much control do you want? Tune in for Aishwarya's unique perspective on venture capital after a decade in the industry. Discover Brightland's nourishing olive oils and follow them on Instagram at @wearebrightland Thank you to our sponsors: Explore Vitruvi's all-natural, 100% pure essential oils and gorgeous diffusers at vitruvi.com/girlbossradio and use code GIRLBOSS20 to get 20% off your next purchase. Create a beautiful, on brand website for your business with Squarespace! Head to squarespace.com/girlboss for a free trial, and when you're ready to launch, use the offer code GIRLBOSS to save 10% off your first purchase of a website or domain!
So, you have a genius idea for a new business: but how, exactly, are you going to pay for it all? We've talked a lot about bootstrapping this season on Girlboss Radio, but this week, Puno dives into the world of venture capital with Aishwarya Iyer, the founder and CEO of Brightland. How you fund your business affects how you build your business - and how long you have to make it happen. Before anybody can give you any advice about what type of funding you should look into, you need to know the answers to these three questions: What are you building? How much is it going to cost? How much control do you want? Tune in for Aishwarya's unique perspective on venture capital after a decade in the industry. Discover Brightland's nourishing olive oils and follow them on Instagram at @wearebrightland Thank you to our sponsors: Explore Vitruvi's all-natural, 100% pure essential oils and gorgeous diffusers at vitruvi.com/girlbossradio and use code GIRLBOSS20 to get 20% off your next purchase. Create a beautiful, on brand website for your business with Squarespace! Head to squarespace.com/girlboss for a free trial, and when you're ready to launch, use the offer code GIRLBOSS to save 10% off your first purchase of a website or domain!
Today’s episode is about one of our favorite topics … FOOD! We are sharing recipes from our favorite food bloggers and cookbooks. If you love cooking and eating as much as we do, you’ll love these special recipes. We make some of these over and over again because they are that good! Favorite Things: Bailey: New Nalgene Water Bottle Arsenic and Adobo Courtney: How Stella Learned to Talk Rishi Turmeric & Ginger Tea Episode Notes and Resources: Literary League Recipe Organization Recipes: Caprese Pasta Salad with Marinated Tomatoes from Heidi at Foodie Crush A Salad For Spring from Brightland Spring Veggie Stir Fry from Kate at Cookie & Kate Lemon Coconut Cake from Half Baked Harvest Rosemary Chicken Pitas from Half Baked Harvest 5 ingredient toffee from Ali at Gimme Some Oven Chicken Milanese with Baby Tomato Salad from Antoni in the Kitchen Warm Gnocchi and Heirloom Tomato Salad from Lindsay at Love & Olive Oil Roasted Tomato and Bread Soup from Ali at Alexandra Cooks The Simple Secret to Fluffy Rice by Jules at The Stone Soup Blog Cookbooks Nothing Fancy (Baked Potato Bar) Cook This Book Vegan Instant Pot Cookbook (spiced lentil, kale and sausage soup) Against All Grain (chocolate chip cookies) Simply Julia If you are interested in sponsoring an episode of Soul & Wit, contact us here: soulandwitpodcast@gmail.com Where you can find us: Bailey: @beautifuldetour or www.beautifuldetour.com Courtney: @bemorewithless or www.bemorewithless.com OR @soulandwitpodcast
From conception, to development, to growth and marketing, Founder/CEO Aishwarya Iyer of Brightland (offering fresher, healthier California extra virgin olive oil and premium double- fermented vinegars, along with scented candles) takes us through the intriguing journey on building a company that sets a new standard for excellence in the oil and vinegar space---and why it actually matters. See omnystudio.com/listener for privacy information.
The week’s episode of The Tartare Project hosted by Phil Toronto welcomes special guest Aishwarya Iyer, founder and CEO of Brightland.
F*ck diamonds. Olive oil is a girl's best friend! Hippocrates called it "the great healer" and Homer called it "liquid gold." There are few things in this world that are as delicious as they are healthful– hell, it's even a beauty product! But with a reputation like that, why is so much olive oil… dare we say…. utter CRAP? Enter Aishwarya Iyer. Sick of literally getting SICK from consuming bad E.V.O.O (it can happen people! Beware!), she set out to make her own with the freshest olives in California and restore the glory of liquid gold... and thus, Brightland was born. This week, we're going deep into the importance of high-quality olive oil for both your body AND pantry. And fair warning: there are a lot of delicious recipes involved. XOXO Ari and Sophie The Having A Night Girls
Whether you’re a business owner, retailer, freelancer, or copywriter — Ecommerce Expert and Writer Kaleigh Moore has advice for you. There are lots lessons to unpack, such as: How to ask for (and get!) a seat at the table Building a personal brand by being authentic and curious Improving your writing skills by being open to fierce questions from an editor Hot takes and trends in the e-commerce space — especially in time for Black Friday and Cyber Monday. Show Notes 1:01 - How to adapt your writing style to match the tone of your work and align with your goals. 3:32 - Utilizing feedback from your editor in order to strengthen your writing. 5:02 - Kaleigh talks about the path to making her freelance work sustainable, and how her mindset has shifted from the start of her journey. 8:35 - Why authenticity and storytelling is important in building your personal brand. Sticking to your message and mission. 15:08 - Engaging with your audience, tapping into resources from your followers, and receiving consumer feedback. 22:09 - Kaleigh shares her process for networking and marketing herself. 25:51 - How to be strategic in educating and “activating” your subscribers for more engagement with your email content. 27:56 - Kaleigh tells her story of how she went from a student of Creative Class to a co-teacher along with course creator, Paul Jarvis. 29:56 - Opportunities in ecommerce and retail for eco-friendly products, and the higher price tag that comes with sustainable goods. 35:38 - Over-saturation of the eco-friendly market. Are companies jumping on board because it makes them look good or does it actually align with their mission? 37:17 - The current trends in the market, and why companies should focus on their core product rather than dipping into multiple industries or niches. 42:56 - How Black Friday and Cyber Monday may be different this year for both companies and consumers. 44:40 - Check out Kaleigh’s resources and templates for writers and freelancers, and follow Kaleigh on Twitter here! Links: Creative Class with Paul Jarvis (0:27) MailChimp (22:19) Convertkit (22:20) Kaleigh’s newsletter (25:30) Creative Class, a podcast for freelancers (28:31) Haus (39:21) Brightland (39:56) Find us on Twitter: Kaleigh: @kaleighf Amanda: @amandanat Growth Machine: @growthmachine__
Joining me on today’s episode is Aishwarya Iyer, the founder behind the most instagrammable olive oil company you’ll ever come across, Brightland. Brightland was founded when Aish was going through an elimination diet to figure out what was causing her stomach issues, and she discovered a frightening fact that 80% of the olive oil we consume is actually rotten. I know, so gross. She decided it was time to take this insight and create her own olive oil and boy oh boy are we glad she did. In this ep we’re covering the fresh approach she took when creating the brand; wanting it to be described like wine and marketing it like a beauty brand. How partnerships have been a critical element to the brands success, and the lessons she learned along the way as a female entrepreneur. LINKS WE MENTION: Brightland’s WebsiteBrightland’s InstagramAish’s InstagramFemale Startup Club’s InstagramIn partnership with Klaviyo, the best email marketing tool for eCommerce businesses.
For the second episode in our series on Systems In Flux, we’re talking about systems of class and taste. In the past 10 years, new brands have emerged, specifically in luxury and premium categories, that point to a divergence in our social systems around what class and taste are, and how they are achieved.Brand strategist and sociologist Ana Andjelic places brands like Telfar, Blenheim Forge, Fly By Jing and Brightland in the Modern Aspiration Economy. This emerging economy trades in taste, aesthetic innovation, curation and environmentalism. And what’s remarkable about these brands is that they have all successfully decoupled class from money, and taste from wealth. In her new book, The Business of Aspiration, Ana explores this decoupling and contrasts the Modern Aspiration Economy to the traditional economy where consumers once signaled their status through collecting commodities, Instagram followers, airline miles, and busy back-to-back schedules. Now, it’s about collecting knowledge, belonging to micro-communities, and leveraging influence.As Ana points out, this new cultural and environmental capital changes the way businesses and entire markets operate. We talked about where and when this decoupling started, the ways in which it has changed global markets permanently, and how brands can trade in this new capital.Links to interesting things mentioned in this episode and further reading:The Business of Aspiration (Ana Andjelic):https://www.amazon.com/Business-Aspiration-Ana-Andjelic/dp/0367554402/ref=sr_1_1?dchild=1&keywords=ana+andjelic&qid=1603952181&sr=8-1Big Fashion’s Niche Future (The Sociology of Business):https://andjelicaaa.substack.com/p/the-end-of-big-fashion How Micro-Communities Transform Aspiration (The Sociology of Business):https://andjelicaaa.substack.com/p/what-micro-communities-mean-for-aspirationFor more brand strategy thinking: https://www.theconceptbureau.com/
This week, I’m talking to Aishwarya Iyer. She’s the founder + CEO of Brightland, a modern pantry-essentials company. In this episode, Aishwarya and I discuss the unpaid labor of female founders/influencers, performative social media, staying true to your brand values, growing organically vs. paid social, and building a food brand from the ground up (packaging, […]
Aishwarya Iyer joins Denise Love Hewett for a conversation about finding her calling as a founder of a consumer packaged goods brand specializing in olive oil, after a career in technology. She shares how she planned her individual goals for success in such a way that they wouldn’t allow fear to paralyze her. Aishwarya leaves us with many great takeaways, including her belief to operate like you have time, and the importance of being brave. About Aishwarya Iyer: She is the founder + CEO of Brightland, a modern pantry essentials company based in LA that has been featured by the New York Times, Vogue, goop, Fast Company and more. Previously, Aishwarya spent over a decade in public affairs and corporate communications at various technology companies in both New York City and LA. She started her career at L'Oreal in the luxury products division at Lancome, and is a graduate of NYU's Gallatin School of Individualized Study. Aishwarya is originally from Texas, and now lives in LA with her husband and dogs, Crosby and Madison.
In the US, more people are shopping online than ever. This stark jump in ecommerce has left a lot of industry experts asking how new ecommerce businesses can successfully launch in the midst of a pandemic, where does the ecommerce experience still falls short, and if the pandemic has permanently changed how we shop. To answer all these questions, we're talking to Dan Frommer. Dan is the founder and Editor-in-Chief of The New Consumer where he researches and writes about why and how people spend their money. (You may remember him from Episode 94.)Head over to the Lumi blog for links and images.
We're in California with Aishwarya Iyer, who explains how she built her fast-growing olive oil brand Brightland – then over to Norway where we talk about the future of video meetings with Øyvind Reed, CEO of Whereby.
Presented by Mastercard Aishwarya Iyer was working in Silicon Valley when a bout of stomach issues led her to research olive oil companies. What she learned was alarming--nearly 70% of olive oil consumed by Americans is rotten or rancid. Instead of ditching it from her diet, she decided to disrupt the market and start her own line of olive oil instead. Say hello to Brightland, an artisanal, small-batch extra virgin olive oil label produced in California on a single-estate farm. But the secret to her success isn’t just in the sauce (or the oil, in this case), it’s also in the packaging. Her approach strays away from the typical olive oil branding and replaces it with elevated designs and powder-coated bottles that stand out amongst the competition on the shelves. In this episode of WorkParty, we sit down with Aishwarya to learn about her Instagram-worthy bottle design, why she decided to bootstrap her business, and what it takes to disrupt an industry you have no prior experience in. Tune in to learn how you can master the art of the pivot and build a successful business that challenges the status quo. Join the party on social @workparty and stay in-the-know at workparty.com. Guest Aishwarya Iyer, @helloaishwarya @wearebrightland Produced by Dear Media
Aishwarya Iyer started Brightland, an olive oil company, in 2018 with the idea of describing the products like wine and marketing it like a beauty brand. "Beauty leads the way in terms of talking about benefits, packaging -- the shine and glimmer that beauty's able to do, food just isn't able to do that. Maybe there are some standouts!" Iyer said on the Modern Retail Podcast. What's more, many DTC beauty brands rely on less traditional revenue channels, like big box retailers. Over the last few months, large wholesale sales have gone down for Brightland -- so it's had to focus much more on digital sales and smaller retail partnerships. "Everything's kind of moving back to this quote unquote normal place, save for the larger retailers still because they still probably have inventory on hand," Iyer said. Growing in wholesale's place are digital sales, according to Iyer, as well as and inbounds from gift box companies.
for someone whose background spanned beauty and fintech, our guest today, aishwarya iyer, couldn't have picked a more different field to dip into. but after launching in june of 2018, brightland, aishwarya's modern pantry essentials company, has already made its way into more than 150 doors and graced the pages of The NY Times, Goop and Domino. cliche as it may seem, brightland's success rests on aishwarya's commitment to the brand's story and core values, which include letting the olives, which are lovingly farmed in California, speak for themselves. from working with her dream artists to creating opportunities through smart brand alignments, aishwarya shows us the value of building a business through a unique and studied perspective.more importantly, she shows us that in a digital world where businesses are clambering for a spot on our feed, there is still plenty of room for people to connect through analog means. tune in!
Nik Sharma is known as 'the DTC guy.' He's worked with some incredible names in the industry – Haus, Brightland and Cha Cha Matcha, to name a few. And he's only 23. But the fist thing he always advises new brands do? Test the waters before launch. Here's his playbook for launching ultra-successful brands. Pssst...you could use it for new product launches too.
Nik Sharma - "The DTC GUY" - How To 10x Your DTC Brand & What He Learned from Gary Vee | Brought to you by Mallama Widely known as “The DTC Guy” on the internet, a Forbes 30 Under 30 member, AdWeek's Young & Influential and resource brands and investors turn to for growth, Nik is a 23-year old DTC investor, advisor, and operator who has both assisted and led revenue growth at multiple organizations, including hint water and VaynerMedia. Nik worked on social media campaigns for A-list celebrities including Pitbull, Priyanka Chopra, MAGIC. Today, Nik words alongside brands and publishers to execute ROI-positive campaigns through cohesive digital strategies using paid, earned, and owned media properties. Enjoy this powerful interview with Nik Sharma aka "The DTC Guy" as he shares insights, skills, stories & strategies that took him from Teenage Social Media Manager to working with emerging brands like Brightland, JUDY, & Haus! It's a roller-coaster of an interview where rish questions them him on all the topics you could ever dream of - including career building, 2020 Commerce trends, Gary Vee & Vaynermedia, Brand building & everything in between! It is jam-packed with life-changing wisdom that will be sure to Maximize all areas of your brand and career immediately! So with no further ado, sit back, relax & enjoy! :) Connect with Nik Twitter: @MrSharma Text : (917) 905-2340 This episode is brought to you by Mallama Skincare! Mallama is a brand-new Men's Skincare brand that is Eco-Conscious, All Natural, and Cruelty-Free. Your skin will look so good after using Mallama. It's also Paraben-free, Sulfate-free, Vegan friendly, Talc-Free, and Alcohol-Free. And it's Amazing! It comes in your favorite, traditional skincare products like Cleansers, Moisturizer, Toners, Serums, and Scrubs. Our listeners—that's you—get free shipping and a 100% happiness guarantee when you visit Mallama.com and use code TAKECARE20. If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. For show notes and past guests, please visit Mallama.com/Podcast Sign up for Rish's email newsletter (“Take Care Newsletter”) at Mallama.com/Newsletter Follow Mallama Skincare Twitter: @MallamaSkincare Instagram: @Mallamaskincare Facebook: FB.com/Mallamaskincare Youtube: Youtube.com/Mallamaskincare --- Send in a voice message: https://podcasters.spotify.com/pod/show/takecare/message
With Brightland, you know exactly what you’re getting - authentic olive oil that’s never rotten, over processed, or fraudulent. With absolutely no fillers or artificial preservatives. On this episode Michelle catches up with LA based CEO and Founder Aishwarya Iyer. The two discuss how Aishwarya got her start in the industry, and the important role a good olive oil can play for our bodies.
Most people don’t understand the muddy manufacturing process of olive oil. Aishwarya Iyer is changing that. She is the founder of Brightland, a new olive oil brand that’s grounded in honest, conscious production and local sourcing of olives. After working in public relations and marketing for startup and technology companies in New York, Aishwarya switched coasts and careers. Now, she makes fresh, traceable olive oils with farms she trusts in California. The hand-harvested oils are meant to make you feel alive, awake and nourished from deep within. On this episode of Well Made, Aishwarya talks about building a traceable olive oil supply chain (7:14). She reveals moments of self-doubt before taking the leap of faith into entrepreneurship (8:21). A particularly warm harvest led to a switch in olive varietals. Aishwarya talks about how sharing that openly with their customers led to one of their largest sale days (12:40). She unveils how she vets her partners (15:35) and the practicalities of launching a brand (27:17). She describes the inspirations for Brightland’s photography, color palette, and white powder-coated glass bottles (29:22). Finally, Aishwarya shares her favorite ways to use Brightland (36:52) and the lasting influence of her mother’s cooking (46:13). Also mentioned on the show Blue ocean strategy Well Made Episode 72 with Backdrop Home: Connecting with Color Brightland's Spotify Link and images can be found on the Lumi Blog.
Aishwarya Iyer shares her journey from the tech start-up world of New York City to the scenic olive mills in California to found the artisanal olive oil company Brightland. With zero experience in the food industry, launching an olive oil company was nothing the 32-year-old ever could have predicted. A few years ago she decided to begin cooking dinner at her apartment (instead of ordering take-out) and she started routinely using olive oil. Suddenly, Aish started feeling sick to her stomach after every meal. After eliminating products, she determined the culprit was the olive oil; it was dated and rancid. In this show we delve into how Aish invested everything she had and moved across country to develop a healthier, high quality oil that avoids many of the issues in the scandal-plagued industry. Plus, her tips on how to purchase fresh, tasty olive oil at the grocery store (it’s not just about the expiration date) and her surprising advice on using it at high heats (the “smoke point”).
After discovering the rotten truth about most olive oils on the market, Aishwarya Iyer was inspired to start something different. Brightland is a California-grown olive oil that brings taste to your table, both in flavor and design aesthetic. To learn more and shop Brightland’s blends, visit brightland.co. Plus, follow along @wearebrightland on Instagram. DISCLAIMER: This episode's audio quality has been slightly compromised.
Aishwarya Iyer of Brightland—a modern olive oil company based in Los Angeles, California—is transforming the way we think about food. Despite being a first-time founder, Aishwarya is already making big strides in the slow food industry by raising the standards in production, as well as leading the charge in having transparent conversations regarding where the food we consume is coming from in the first place. In this interview, Aishwarya shared her thoughts on how slow content has been an intrinsic part of Brightland and what legacy she hopes to leave behind as a slow and sustainably-minded entrepreneur. The episode also opens with a story contributed by Jordan Soderholm of ABLE.
We met Cyber Peacekeeping Forces (CPF) at the Blockchaingers hackathon in Groningen (2018) and are now, months later, curious to learn bout their proceedings. CPF is becoming lots more then just an idea on a hackathon. As we speak their concept is being developed and they successfully applied at Brightland campus for the incubation program. Of course we want to know all about the unique concept and their ambition.
We’ve hit a new milestone with this one, listeners! That’s right, 25 amazing episodes of the Mission: Nexus Podcast. This time around, Datix, Domichi and Krissy navigate the topic of the week: WildStar’s first big update. We chat about what we’ve been up to and our thoughts on The Strain, along with responding to some listener emails and the general chit-chat you’ve come to know and love tolerate. Also, Skya debuts with her new segment on lore, telling us a bit more about the significance of the Brightland name in Continue Reading
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