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101 episodes with courtney spritzer
This week Ivy Slater, host of Her Success Story, chats with her guest, Courtney Spritzer. The two talk about traditional and digital marketing, and the emotional journey of birthing, running, scaling, and selling a business, as they have with Socialfly. In this episode, we discuss: How she and her business partner, Stephanie, began their journey together Why they hired as they scaled, and how early they brought in their first interns Where they acquired the knowledge in pricing and infrastructure to jump in head first and just go at the very beginning What lessons they learned as they were scaling the business Courtney's advice to any founder at any stage of growth What they learned in the M&A process with Socialfly, and how they managed selling a company while running it What they have in store for the future, and how AI and digital marketing come into play Courtney Spritzer is the Co-Founder and CEO of Socialfly, a leading social-first digital and influencer marketing agency. Socialfly helps brands communicate and resonate with target audiences through digital marketing strategy, organic social, paid media, influencer marketing, seo, and creative production. Throughout Courtney's career, she has developed strategic marketing plans for her clients and successfully implemented campaigns for 300+ companies and brands, including Discovery Network, Conair, Girl Scouts, and Slimfast. In February 2024, Socialfly was acquired. In addition to her leading role at Socialfly, Courtney is also the Co-Founder of Entreprenista Media and co-host of the Entreprenista Podcast, a platform providing resources to women entrepreneurs and business leaders to celebrate and amplify their successes. Courtney is the recipient of the SmartCEO Brava Award and Drum's 50 under 30 in Digital Marketing, and was recognized on the annual Inc. Female Founders 100 list in 2021. She has appeared on Bloomberg, Entrepreneur, Mic, MarketWatch, CheddarTV and more. Courtney holds a Bachelor of Arts degree in Economics and a minor in Business Studies from New York University. LinkedIn: https://www.linkedin.com/in/courtneyspritzer/ Instagram: https://www.instagram.com/courtspritzer
Stephanie Cartin and Courtney Spritzer, the co-founders of SocialFly and Entreprenista, share countless stories about their entrepreneurial journey. They discuss the pivotal moments that shaped their success, the challenges of managing a startup, and their strategic approach to scaling and eventually selling their social media agency. Carrie, Stephanie and Courtney have known each other for years! And now reflect on the importance of mentorship, community, and remaining adaptable in the face of unforeseen challenges like the pandemic. The episode also highlights their new venture, Entreprenista, an empowering community for female entrepreneurs. Here's what you can expect: 00:29 A Pivotal Moment: Meeting Future Competitors 02:48 The Story Behind SocialFly 04:06 Early Challenges and Successes 06:23 Partnership Dynamics: Working Together 11:33 Mentorship and Networking: The Power of Connections 14:44 Planning for the Future: Built to Sell 16:43 Entreprenista and Beyond 25:02 Navigating the Sale: Challenges and Emotions 33:53 Life After the Sale: Reflections and New Beginnings
The word "impossible" is simply not a part of Stephanie Cartin or Courtney Spritzer's vocabulary. With a "sky's the limit" mentality, these entrepreneurs walked away from their comfy corporate jobs, amid much skepticism from friends and family, and turned their side hustle into an award-winning business to find solutions to problems for other entrepreneurs.“...I remember being so scared to quit, to say those words. I didn't want to answer any questions about where I was going because…I felt so, I don't know, embarrassed to be 24 and say to my boss, ‘I'm quitting to start my own company and…I don't know if it's gonna work. We're self funding it…” I got through that whole process, but I remember at the time feeling really scared to have the conversation.…”Stephanie and Courtney are helping others chart a new course, through digital marketing, influencing, and by telling their story of re-creation to help others make the leap at Socialfly and Entreprenista.Be the first to know of new episodes by subscribing to this show on Apple, Spotify, or wherever you listen to podcasts. And, if you enjoy this episode or any previous episodes, be sure to give us a star rating and leave a review on your favorite podcast platform.Have a guest idea or want to learn more about Brunner Communications? Contact us at info@LizBrunner.comFor more:Lizbrunner.comBrunnerAcademy.comFacebookTwitter: @lizbrunnerInstagram: @lizbrunnerLiz's best-selling book: Dare to Own You: Taking Your Authenticity and Dreams Into Your Next Chapter Liz's Keynote Sizzle ReelLiz's Podcast Guest Comments#liveyourbestlifepodcast #liveyourbestlifewithlizbrunner https://lizbrunner.com/live-your-best-life/
For our Season 3 debut, we're diving into the entrepreneurial journey of the remarkable Stephanie Cartin, Co-founder of Entreprenista, Markid, SocialFly and Pearl Influential Capital. Stephanie's story is one of courage, determination, and a commitment to helping others succeed.Stephanie's entrepreneurial journey began when she walked away from her corporate job in 2012 to launch SocialFly, a renowned social-first digital and influencer marketing agency, together with her business partner Courtney Spritzer. For two consecutive years, SocialFly was named to Inc. 5000's fastest-growing private companies and has been working with over 200 well-known brands.Stephanie is also a co-founder of Entreprenista, a media company and membership community dedicated to serving women founders and leaders. Stephanie's insights offer a roadmap for aspiring entrepreneurs, emphasizing the importance of intentional decision-making, community support, and mentorship in building a scalable business. She dispels myths surrounding success, urging listeners to define their own paths and prioritize fulfillment over conventional metrics of achievement.Drawing from her own experiences, Stephanie underscores the transformative power of networking and mentorship, highlighting the profound impact of genuine connections on personal and professional growth. Are you an (aspiring) entrepreneur? Then consider joining the Entreprenista League.
Welcome back to Small Business School! I'm thrilled to dive into today's conversation with the incredible Courtney Spritzer, co-founder of the Entreprenista Network. Courtney shares her journey from the corporate world to co-founding SocialFly, an innovative social media marketing agency, and later launching Entreprenista, a community and media company. In this episode, we explore key insights into entrepreneurship and social media marketing.Topics Covered:The origin story of Entreprenista Network and its evolution, highlighting the pivotal moments and challenges.Courtney's transition from the corporate world to entrepreneurship.The early days of SocialFly, taking a leap of faith, quitting their jobs, utilizing networking and strategic planning.The power of networking and the role it played in Courtney's journey.Navigating the ever-changing landscape of social media marketing.Insights into Entreprenista and its unique approach.Whether you're a seasoned entrepreneur or just starting, this episode is packed with wisdom to fuel your small business journey. Stay tuned, and let's dive into the entrepreneurial adventure together!
#49 Joining us on this podcast episode is Courtney Spritzer, the CEO and co-founder of Socialfly and co-host of the podcast, Entreprenistas. Courtney takes us through her journey as an entrepreneur, starting from the inception of Socialfly to its current position as a successful social media agency. This episode is a treasure trove of business advice for all #ENTREPRENISTAS out there. During the conversation, Courtney provides valuable advice on finding and bringing on co-founders and effective strategies for scaling a business. She emphasizes the importance of being resourceful during tough times and shares her experience starting a podcast to share powerful stories. Listeners will gain insights into effective networking skills, time blocking, and prioritizing tasks for maximum impact. As an experienced entrepreneur, Courtney offers sound business advice and discusses the common traits of successful entrepreneurs. Whether you want to start or grow a business or are just interested in social media and podcasting, this episode is packed with valuable tips and insights for you! Episode Highlights Courtney's entrepreneurial journey Advice for bringing on cofounders Advice for growing a business at scale Being resourceful in business when times are tough Starting a podcast and sharing powerful stories How to network Time Blocking Deciding what tasks need to be focused on What a social media agency does The evolution of social media Business advice Common traits of a successful entrepreneur CONNECT WITH COURTNEY: https://podcasts.apple.com/us/podcast/entreprenista/id1441790895 https://www.socialflyny.com/ https://www.instagram.com/courtspritzer/?hl=en CONNECT WITH KOKO:https://www.instagram.com/kokobeaute/https://www.tiktok.com/@kokobeautehttps://www.instagram.com/boujeebestfriend LIMITED EDITION MERCH DROPhttps://www.boujeebestie.com Pearl Influential: https://pearl.rocks/register?fbclid=PAAaahITxGj2FGsB6EqHCo0R_ZX32DDNW2McHpaDcxpTpQelbfPNy2cpsewdA My Work Robe: https://myworkrobe.com/?fbclid=PAAaZhq0cuEW1HicOF5UM8PhpRiLjXclOHHGPV9Ros9lpo10guRcf8-crLpe0 Time stamps 0:00- 9:48 | Courtney's entrepreneurial journey 9:48- 18:10 | How to scale your business 18:10- 25:00 | Starting a podcast and networking 25:00- 33:30 | Time blocking, focus, and regular business tasks 33:30- 39:00 | About the business of social media 39:00- 52:00 | Business advice for success
In this episode, host Dave Yovanno sits down with Courtney Spritzer, CEO and Co-Founder of Socialfly, a woman-owned and operated social media agency that develops social media plans for brands like Discovery, Conair and Il Makiage. From working in finance to building a thriving agency, Courtney serves as an example of someone who has turned their passion into a successful business model. With a decade of experience in the industry, Courtney shares her thoughts on how social media—and specifically, influencer marketing—has evolved in recent years. She also shares some expert insights into what it takes to start working with creators from the ground-up, including what types of creators brands should be focused on, how to measure results and more. This podcast episode was produced by Quill.
In this episode, host Dave Yovanno sits down with Courtney Spritzer, CEO and Co-Founder of Socialfly, a woman-owned and operated social media agency that develops social media plans for brands like Discovery, Conair and Il Makiage. From working in finance to building a thriving agency, Courtney serves as an example of someone who has turned their passion into a successful business model. With a decade of experience in the industry, Courtney shares her thoughts on how social media—and specifically, influencer marketing—has evolved in recent years. She also shares some expert insights into what it takes to start working with creators from the ground-up, including what types of creators brands should be focused on, how to measure results and more. This podcast episode was produced by Quill.
Entreprenista is a weekly show highlighting stories of successful female founders. This week, hosts Stephanie Cartin and Courtney Spritzer interview sisters and co-founders of WellTheory, a health and wellness company. Hosted on Acast. See acast.com/privacy for more information.
Have you ever felt like you had to convince someone of your professional value just because of your age? Courtney Spritzer started growing one of NYC's largest social media agencies in her twenties and is no stranger to this challenge. Tune in to this week's episode as Whitney interviews Courtney Spritzer of Socialfly on some of the trials she has overcome while building a social media agency with her partner, Stephanie Cartin. Courtney is the Co-Founder and CEO of Socialfly, the #1 women-owned and operated social media agency in the world. Socialfly helps brands communicate and resonate with women on social media. Throughout Courtney's career, she has developed strategic social media plans for her clients and successfully implemented campaigns for 200+ companies and brands, including Discovery, WeTV, Conair, Girl Scouts, and Slimfast. Courtney is also the Co-Founder of Entreprenista Media, a media platform that provides resources to women entrepreneurs and business leaders and celebrates their success.
Today we have two lovely guests joining us on the pod! Entreprenista's Stephanie Cartin and Courtney Spritzer are both impressive multi-hyphenates on a mission to celebrate and share the stories, lessons, and business insights of female leaders while creating a community that drives connection and support. An entrepreneur from a young age, Stephanie Cartin parted ways with her corporate career in 2012 to launch Socialfly, a leading social-first digital and influencer marketing agency based in New York. Within 8 years, Socialfly was named to Inc. 5000's fastest-growing private businesses two years in a row and has since worked with over 200 brands including the likes of 20th Century Fox, Univision, Conair, WE tv, and more. She has appeared and been featured on Bloomberg, Forbes, Entrepreneur.com, Refinnery29, and CheddarTV, and recently received the SmartCEO Brava award which recognized the top female CEOs in New York. As the co-CEO and co-founder of Socialfly, Courtney Spritzer oversees all operations, strategy, and finance for the business. Since 2011, Courtney has been developing strategic social media plans for over 200 clients including John Varvatos, Nest Fragrances, FullBeauty, and more. Prior to starting Socialfly, she was also a financial analyst for American Express and a Bond Underwriter at Hanover Insurance. Together, both Stephanie and Courtney are co-hosts of the Entreprenista podcast and co-authors of Like, Love, Follow: The Entreprenista's Guide to Using Social Media to Grow Your Business, so it's safe to say these women have truly mastered the art of being co-founders. In today's episode, they're sharing how they've evolved as friends and entrepreneurs, capitalized on new opportunities, and continued to build and scale their businesses along the way. RESOURCES:To join the WorkParty click HERE To connect with Courtney Spritzer click HERE To connect with Stephanie Cartin click HERE To connect with Jaclyn Johnson click HERE To learn more about Socialfly click HERE To learn more about Entreprenista click HERE To follow along with Create & Cultivate click HERE To submit your questions call the WorkParty Hotline: 1-(833)-57-PARTY (577-2789) Visit printfresh.com/WORKPARTY or use code PARTY for 15% off your first order Produced by Dear Media This episode may contain paid endorsements and advertisements for products and services. Individuals on the show may have a direct, or indirect financial interest in products, or services referred to in this episode.
Hi and welcome to the OWN IT podcast, where we celebrate the growing number of (women and non-binary) ad agency owners and talk about buying out of the boys' club of advertising, one agency at a time. Today I'm talking to Courtney Spritzer of Social Fly and the Entreprenista community. People with a background in insurance and finance don't typically find themselves starting a marketing agency, but Courtney did. She and her business partner launched Social Fly in the thick of the social media explosion of the early 2000-teens. After several years of entrepreneurship, they launched the Entreprenista podcast, now community, which supports women entrepreneurs. As you can imagine the overlap in work and interests got me excited to learn more from Courtney. And I did. I'm sure you'll appreciate the conversations, too. Thanks for listening to this episode of OWN IT. To join the league and listen to her podcast, visit entreprenista.com. To find out more about Social Fly, find them online at socialflynyc.com. (Social Fly N-Y-C dot com). You should also connect with Courtney on LinkedIn. If you're enjoying Own It, please subscribe, then rate and share it on your podcast service of choice. Also, if you're a female or non-binary agency owner, or you want to own an agency someday, join our growing community at untilyouownit.com.
Fresh from the Hill: Inside Stories of Noteworthy Cornellians
"Why failing more should be your goal with Susan Danziger, Founder of Eutopia Holdings," first aired May 24, 2021. Susan Danziger launched her first business to solve a problem, and hasn't stopped since! From making books accessible on your commute to combating the climate crisis with Wally Farms, Susan is a serial Entreprenista and investor with a deep drive to positively impact her community. You're about to hear the lessons she learned building her businesses, key tips for raising capital, and more. Check out the Entreprenista website for more episodes. Read the episode transcript. Hosted by Stephanie Cartin '06 & Courtney Spritzer. *The views expressed by Fresh from the Hill hosts and guests do not necessarily reflect the opinions or policies of Cornell University.
Join us as we interview Courtney Spritzer. She is Co-Founder of SocialFly, Entreprenista, and WorkRobe. Courtney is CEO of SocialFly and Creator of WorkRobe. In addition, she Co-authored the book Like.Love.Follow. The Entreprenista's Guide to Using Social Media to Grow your Business. And in all she does, she is all about inspiring women and giving them the confidence they need to achieve the career of their dreams. Discover how she's gained the confidence she needs to lead, and how she would encourage you to do confidently lead and make a difference in your work and life. Connect with Courtney: Connect with Courtney on Instagram: www.instagram.com/courtspritzer Check out SocialFly: www.socialflyny.com Entreprenista Podcast and more: entreprenista.com Get her book: https://amzn.to/3xsk4Cs Get a WorkRobe: myworkrobe.com
Here at CEO school we are all about women who can have it all and do it all. Whether you're juggling multiple companies, your own business and family or whatever you please, CEO School knows there are tons of amazing women out there who are constantly proving that the sky isn't the limit. In today's episode I am talking to Courtney Spritzer, co-founder and CEO of the number one women owned and operated social media agency in the world, SocialFly. She has also co founded Entrepeurnista, co-authored a book on using social media to grow your business, and co-hosts her own podcast. Recently Courtney launched Work Robe, a line of robes for professional women to wear while working from home. During our conversation, Courtney shares how she manages a strong business partnership with her best friend and how she has leveraged that in growing the company. She talks about hiring a coach to continue nurturing her business partnership, dealing with challenges in business during the pandemic, and the actual process of launching a physical product. Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won't find anywhere else. This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co Here at CEO school we are all about women who can have it all and do it all. Whether you're juggling multiple companies, your own business and family or whatever you please, CEO School knows there are tons of amazing women out there who are constantly proving that the sky isn't the limit. In today's episode I am talking to Courtney Spritzer, co-founder and CEO of the number one women owned and operated social media agency in the world, SocialFly. She has developed campaigns for brands including discovery SlimFast, and the Girl Scouts. She also co founded Entrepeurnista, co-authored a book on using social media to grow your business, and co-hosts her own podcast. Recently Courtney launched Work Robe, a line of robes for professional women to wear while working from home. During our conversation, Courtney shares how she manages a strong business partnership with her best friend and how she has leveraged that in growing the company. She talks about hiring a coach to continue nurturing her business partnership, dealing with challenges in business during the pandemic, and the actual process of launching a physical product. In this episode, we cover: Courtney shares how she launched her career into social media [3:23] Maintaining a good partnership [8:47] Pivoting during the pandemic and launching new products [12:02] The experience of launching physical products [18:28] Get to know Courtney more [28:46] Links mentioned: Book: https://www.amazon.ca/Four-Agreements-Practical-Personal-Freedom/dp/1878424319 Connect with Courtney: Website: myworkrobe.com Instagram: https://www.instagram.com/courtspritzer/ https://www.instagram.com/entreprenistas/ Sign up for the Do Less Masterclass happening 3/29 here. Follow @ceoschool on Instagram for inspiration and exclusive behind-the-scenes you won't find anywhere else. This episode is sponsored by The Club, a Quarterly box and digital monthly community to help you level up and leadership and life. Learn more today at join.theceoschool.co
Stephanie is the Co-Founder of Socialfly and Entreprenista, alongside her business partner, Courtney Spritzer. For the last decade, they have built their businesses from the ground up through networking and community building. If anyone knows the value of having a community, it's Stephanie! She and I connected through a networking group during 2020 and totally hit it off, sharing about our ups and downs as female founders and how we wished we had a strong community for guidance, support (and let's be honest, to vent!) when we got started many years ago. When Stephanie told me she was going to create this community, I was so excited to become a member! In this episode, we will dive into Stephanie's background and how she got started and share more info about the community she is building and the importance of connection when you're trying to grow and scale your business. Lets Connect: Instagram Facebook Website Connect with Stephanie: Sign-up For The League IG: @stephjillcartin IG: @entreprenistas
Courtney Spritzer is Co-CEO and Co-Founder of Socialfly. A graduate of New York University, Ms. Spritzer moved to Boston, MA to pursue a career in underwriting where she analyzed and worked with various different companies across telecom, banking, construction, and retail industries. She then moved to New York City to join a top financial services company as a financial analyst providing analytical support for marketing and product development initiatives. Learn more at https://www.createeveryopportunity.org/
Stephanie Jill Cartin, Co-founder of Entreprenistas and her business partner, Courtney Spritzer, talk with BELLA about supporting + fostering women entrepreneurs! --- Support this podcast: https://anchor.fm/bella-mag/support
Courtney Spritzer is the co-founder and CEO of Socialfly, the #1 women-owned and operated social media marketing agency in the world. Socialfly helps brands communicate and resonate with women on social media. Throughout Courtney's career, she has developed strategic social media plans for her clients and successfully implemented campaigns for 200+ companies and brands, including Discovery, WeTV, Conair, Girl Scouts, and Slimfast. Courtney is also the co-host of the Entreprenista Podcast, a weekly show featuring the stories of successful female founders and what it's really like to run a business. Today, Sam and Courtney talk about being a multi-entrepreneur or, as Courtney calls it, an Entreprenista. Courtney recalls the decision to leave Corporate America to pursue her passion for helping women in business. They talk about the challenges of entrepreneurship and how to balance running multiple businesses while also taking the necessary time to relax and unwind. Finally, Courtney shares some of the best career advice she's ever received and speaks to her future career ‘Bucket List' goals!
The key to our success in growing SocialFly was undoubtedly early networking. The power of a community of fellow entrepreneurs is invaluable. Unfortunately, it's hard to network to scale; you can't meet for coffee with everyone who reaches out. That's why we started this podcast--to create a far-reaching, supportive network of Entreprenistas--and that's why we've now created the Entreprenista League. Today, we share the exciting news that the League is officially live! We talk about what it really means to network well, as well as the power of giving through networking. We tell you about everything you can get by joining, including one-on-one time with us, constructive feedback, access to input from countless women in business who are getting it done, and talks from the experts who helped us to grow our business. We share stories of women who have grown their businesses with the help of networking, and we mention a special offer plus founding member status for Entreprenistas who join before May 17. “How can we help our connections? How can we help others? And in doing so, we realized that people also want to help you.” - Courtney Spritzer This week on SocialFly's Entreprenista Podcast: All about the Entreprenista League The power of networking Giver's Gain Networking success stories A special Entreprenista offer Resources mentioned DigiCards Connect with Stephanie Email me at steph@socialflyny.com DM me on Instagram @stephjillcartin Join the Entreprenista League! Hey Entreprenistas! We're launching the Entreprenista League, our very own members platform and community just for you! We listened to your feedback and the support you're looking for to start and build your business, and we're here to provide you with all of the resources you'll need! As part of the Entreprenista League, you'll have access to a private community of like-minded Entreprenistas who are making an impact in business every day. You'll find special discounts on business products and solutions, exclusive content, private events, and the opportunity to have your story featured on our website and social channels! Whether you're looking to scale your existing business and want to make the right connections, or you're thinking about finally taking the leap to launch your business, we're here to give you access to a community of women who will celebrate your every step, and with whom you can share the candid reality of building a business from scratch. Applications open on May 2! Head over to entreprenista.com/theleague to apply today, and use the code Podcast for $100 off your yearly enrollment. We can't wait to welcome you, support you, and be part of your business journey! Say “Hello!” To DigiCards™ Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You're on mute!” at your computer screen and letting the important points you were trying to make get lost? If you're tired of leading unproductive, distraction-filled team meetings, then it's time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun. Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat. Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas. To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista15 to receive 15% off your first order. Get In Touch! Hey Entreprenistas! If you don't want to miss an episode, check out our new texting service. You can now text us at (561) 468 3997 to be the first to know about new episodes, access exclusive content, and reach out with any questions you have for us. Drop us a text - we can't wait to hear from you! Become An Entreprenista! Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify | Stitcher | iHeartRadio | Google Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you. Don't forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenista Facebook group and visit the SocialFly website.
While it seems like everyone is recently becoming an entrepreneur, Stephanie Cartin, co-founder of SocialFly, has been leading the way in entrepreneurship before entrepreneurship was a movement. She's so passionate about entrepreneurship in fact that she created a whole community and podcast around the Entreprenista, spotlighting the secrets of running a successful company from women who have done it before. In this episode we learn how an opportunity in the marketplace led to the creation of her business SocialFly and that the dream of a Time Square Billboard is more attainable than you'd think. Here's what you'll learn: Stephanie's journey to co-found her agency, SocialFly, with Courtney Spritzer, their first book about social media, and the launch of Entreprenista, a podcast and community for female entrepreneurs.How they managed to be featured in a big TV show, and later accomplish the dream of being on a Time Square Billboard. Stephanie shares her advice and what she learned from those experiences. The early days of social media. Stephanie realized back then that social media platforms will bring new marketing possibilities, and how important it would be to have a strategy around them. Thinking in terms of collaboration instead of competition. That perspective allowed them to build their agency and established a community, and it can help you in your business too.The possibility to manage your company in a way that works for you and your needs. Stephanie figured out what she wanted and needed in her personal life, and how to adapt her business to fit into that plan.Check Entreprenista podcast and Membership Program , and SocialFly work. You can also follow them in social media.Instagram:@stephjillcartin @entreprenistas @socialflySign up for The First Degree Membership! By becoming a member, we're getting more intimate than ever! Get the Membership now! Check our past episodes of The Sixth Degree podcast! Remember to follow us on:Instagram: @six_degrees_societyFacebook: @sixdegreessocietyTwitter: @six_society Visit the website
Rebecca Minkoff built a global brand with a wide range of apparel, handbags, footwear, jewelry and accessories (including tech). She's also an icon, a mentor, an innovator, a thought leader, and a media personality. Rebecca joins Socialfly co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her business and career, and describes her journey to success. It's Becky—unfiltered.
Sometimes, the best plans are unplanned. 2020 has certainly been filled with hard-learned lessons for many professionals across every industry. In the midst of a pandemic, entreprenistas worldwide have had to learn how to pivot their businesses while homeschooling their children and staying productive. We've had to learn how to not only survive during these unprecedented times - but how to thrive. In today's episode, Courtney and I share the lessons we've learned since the coronavirus took the world by storm. We discuss how the COVID-19 pandemic impacted our business and the challenges and pivots we've made along the way. We discuss the importance of over-communicating with your team when working remotely and how we use DigiCards™ to promote productivity, collaboration, and communication during virtual meetings. We also discuss the value of joining a supportive community of female founders, why we believe remote work is the future for the workforce, and the benefits of embracing it in your business. “You can be very, very efficient from working from home.” - Courtney Spritze This week on SocialFly's Entreprenista Podcast: Lessons we learned about life and business since the COVID-19 pandemic beganPivoting from working in an office setting to working remotelyWhy we decided to start daily check-in meetings with our management team at the beginning of the pandemicSpotlighting our team on a weekly basis and how SocialFly Stars has impacted our team cultureHow DigiCards™ has helped us streamline our team meetings and the importance of over-communicating with your team when working remotelyThe benefits of working remotely and why we believe it is what the future holds for the workforceThe value of joining or creating a community of like-minded female founders, working with a business coach, and how how they have positively impacted our business Our Favorite Quotes: “2020 has taught me that anything can happen. As much as you spend time planning and planning, there are so many things that you would never expect to happen that happen and you just have to be flexible and willing to adjust.” - Courtney Spritzer“The biggest key learning for us when running our business remotely in this digital age is over-communicate with your team. Don't assume people know everything.” - Stephanie Cartin“Being an entreprenista can be lonely; it can be hard to make decisions. Having a coach or mentor is so important.” - Stephanie Cartin Say “Hello!” To DigiCards™ Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You're on mute!” at your computer screen and letting the important points you were trying to make get lost? If you're tired of leading unproductive, distraction-filled team meetings, then it's time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards include 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun. Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat. Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas. To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista10 to receive 10% off your first order. Become An Entreprenista! Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode,
Rebecca Minkoff built a global brand with a wide range of apparel, handbags, footwear, jewelry and accessories (including tech). She's also an icon, a mentor, an innovator, a thought leader, and a media personality. Rebecca joins Socialfly co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her business and career, and describes her journey to success. It's Becky—unfiltered.
In today's episode, Courtney and I share the lessons we've learned since the coronavirus took the world by storm. We discuss how the COVID-19 pandemic impacted our business and the challenges and pivots we've made along the way. We discuss the importance of over-communicating with your team when working remotely and how we use DigiCards™ to promote productivity, collaboration, and communication during virtual meetings.
Sometimes, the best plans are unplanned. 2020 has certainly been filled with hard-learned lessons for many professionals across every industry. In the midst of a pandemic, entreprenistas worldwide have had to learn how to pivot their businesses while homeschooling their children and staying productive. We've had to learn how to not only survive during these unprecedented times - but how to thrive. In today's episode, Courtney and I share the lessons we've learned since the coronavirus took the world by storm. We discuss how the COVID-19 pandemic impacted our business and the challenges and pivots we've made along the way. We discuss the importance of over-communicating with your team when working remotely and how we use DigiCards™ to promote productivity, collaboration, and communication during virtual meetings. We also discuss the value of joining a supportive community of female founders, why we believe remote work is the future for the workforce and the benefits of embracing it in your business. “You can be very, very efficient from working from home.” - Courtney Spritze This week on SocialFly's Entreprenista Podcast: Lessons we learned about life and business since the COVID-19 pandemic began Pivoting from working in an office setting to working remotely Why we decided to start daily check-in meetings with our management team at the beginning of the pandemic Spotlighting our team on a weekly basis and how SocialFly Stars has impacted our team culture How DigiCards™ has helped us streamline our team meetings and the importance of over-communicating with your team when working remotely The benefits of working remotely and why we believe it is what the future holds for the workforce The value of joining or creating a community of like-minded female founders, working with a business coach, and how how they have positively impacted our business Our Favorite Quotes: “2020 has taught me that anything can happen. As much as you spend time planning and planning, there are so many things that you would never expect to happen that happen and you just have to be flexible and willing to adjust.” - Courtney Spritzer “The biggest key learning for us when running our business remotely in this digital age is over-communicate with your team. Don't assume people know everything.” - Stephanie Cartin “Being an entreprenista can be lonely; it can be hard to make decisions. Having a coach or mentor is so important.” - Stephanie Cartin Say “Hello!” To DigiCards™ Are you ready to take your virtual team meetings to the next level? Are you tired of yelling “You're on mute!” at your computer screen and letting the important points you were trying to make get lost? If you're tired of leading unproductive, distraction-filled team meetings, then it's time for you to say “Hello!” to DigiCards. Each pack of virtual meeting cards includes 20 color-coded professional cards designed to streamline your meeting communications while allowing each meeting to create an opportunity for collaboration and fun. Say “Goodbye!” to waving your arms, being ignored, and frantically typing in the chat. Start your next virtual meeting with DigiCards - the virtual meeting cards for entreprenistas. To grab your deck of DigiCards and bring fun, engagement, and collaboration back into your team meetings, visit www.hellodigicards.com. Use the coupon code: Entreprenista10 to receive 10% off your first order. Become An Entreprenista! Thanks for tuning into this week's episode of The Entreprenista Podcast - the most fun business meeting for female founders, by female founders. If you enjoyed this episode, please subscribe to the show and leave a review wherever you get your podcasts. Apple Podcasts | TuneIn | Spotify Be sure to share your favorite episodes across social media to help us reach more amazing female founders, like you. Don't forget to follow us on Facebook, Twitter, Instagram, and LinkedIn and for more exclusive content, tips, and insight, join the Entreprenistas Facebook group and visit the SocialFly website.
Be all in. That’s the philosophy of Intraprenista Kacey O’Leary, Vice President of Global Marketing for what she calls “a 100 year old startup”, one of the biggest names in hospitality and hotels: Hilton. From her start in a family ad agency business to marketing books and music for Borders, to being an agent of positive impact, Kacey has been working toward shattering the view of who Hilton is, feels proud to be a spokesperson, and mentors other women within the organization to also be all in. Kacey joins Socialfly Co-founders Stephanie Cartin and Courtney Spritzer for a conversation about her executive role in an iconic company and her journey to success, including about the emphasis Hilton puts on people who want to make an impact and have ideas, and as an inclusive place for women; why it is important to be mindful of how you show up every day, and to make mistakes and be OK with that; the value of reading the room, and understanding the usefulness of letting your guard down, and short conversations; why it matters to get the DNA of the company you work for; why Hilton chose, and how they recruited, Anna Kendrick as a powerhouse voice of Hilton; and, why seeing the world through her daughters eyes has transformed the way she sees the world.
Launching the next huge business would be a massive challenge for anyone. But high level business experience and two years of focus have kept Julie Bornstein on the path to the next level of success. Julie is the Founder of The Yes, a new shopping app built with you in mind. Your sizes. Your brands. Your style. And you’ll be seeing it everywhere. Julie joins Socialfly Co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her company and her journey to success, including why Julie hit the reset button, and went to Harvard, and why that decision has opened up an entire new valuable network; how a trip to the airport with Jeff Bezos in early days of Amazon led to a job for Julie’s husband; why asking the CEO of Starbucks for a job while at a conference returned Into a bigger career move than expected; the importance of always following up; why a dream job that took 6 months of effort to get was worth it; and, why abandoning a dream of becoming a CEO of a big brand to build a game changing shopping platform from scratch makes so much sense.
From admiring her grandmother's Chanel #5 -- to her own Ah-Ha moment watching Oprah -- a love for creating fragrances and inspiration has driven Lisa Price to fulfill a dream, and she is certain that the universe conspired to make it happen. Carol's Daughter, her natural haircare and beauty product company featuring remarkable scents and made with rare, natural ingredients, has grown from her kitchen to a thriving business. From a celebrity investment team with Will and Jada Pinkett Smith to a game-changing acquisition by L'Oreal, it is truly a dream, come true. Lisa joins Socialfly co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her business and career, and describes her journey to success, including working on The Cosby Show, a dream about Maya Angelou, and a timely call from the Oprah Show have all been just a few of the remarkable stops on Lisa's incredible journey to success.
Naturally, treStiQue (a brand with high-performance, cruelty free cosmetic products and customizable makeup routines) was not born nine months from conception. It was nine years in the making. Despite growing up on a farm, co-founder Jennifer Kapahi always loved beauty, and enjoyed doing makeovers for her mom when she was just a kid. Then, art school, and even taking her place as one of 15 people selected out of 3,000 applicants in the Bloomingdale's executive training program. Next, she worked as a product manager at Revlon. And, ultimately, it happened: Jennifer and her cofounder launched treStiQue. Jennifer joins Socialfly Co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her company and her journey to success, including juggling two very young children and multiple businesses all while living in New York City, about the travel-friendly Essential 8 from treStiQue, and how Jennifer has managed to never taken even one penny from venture capitalists. Plus, a surprise!
Let's talk fur. Not the mink coat kind of fur. It's high time that pubic hair gets the attention it deserves. CEO Laura Schubert co-founded Fur as a force for good in the world by creating effective, clean products, and challenging outdated societal views that breed unnecessary shame and stigma around our bodies. The company offers products that hydrate skin, soften hair, and eradicate ingrowns from head to toe. Its facial-grade, vegan, cruelty-free, non-toxic ingredients are dermatologically and gynaecologically tested, and the products are now in big retailers like Ulta Beauty, Nordstrom, and Macy's. Laura joins Socialfly Co-founder Courtney Spritzer for a conversation about her journey to success and building her company from the ground up, including why hustle was the most important ingredient for Laura in building Fur; why Laura had to find cosmetic chemists by Googling them; what the biggest challenge during year 1 had to do with finding rhythm; the battles with digital censorship; the journey from serious HR and management consultant to pubic hair expert; the importance of discipline and strategy in launching new products; the marriage-like partnership of working with your best friend, and the art of disagreeing productively; the moment that packing boxes on the floor while being pregnant made Laura and her cofounder make a big change in their business; how moms might just make better delegators and managers; and why someone always has to cry! Plus, a surprise!
Family is everything. In the case of mother and daughter team Eileen and Anne Huntington, and their company Huntington Learning Center, which has helped expand the academic skills with individualized tutoring services and test prep for countless children for more than 42 years, their business is a true labor of love. Mom Eileen (CEO) and daughter Anne (President) join Socialfly Co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building their company and their journeys to success, including how leaving a teaching job led to creating a company and ultimately an industry, the differences for Eileen on between being an entrepreneur in the late 70's vs today, how marketing has completely changed since the company's early days, what Anne's biggest mistake was in the business and what she learned from it, important insights about focus and staying true to the DNA of one's company, and the joy of joining a family business and importance of boundaries that allow efficient collaboration at work and a loving family at home.
Heather Deeth is the North America Buying Manager at LUSH FRESH HANDMADE COSMETICS and she heads up ethical buying. But how did her unusual path -- from growing up in farming communities and working in the shipping industry, to joining a Canadian chocolate startup then managing operations for a big skin care brand in Canada, -- prepare her for the massive scope of how LUSH has grown — involving hundreds of raw materials and thousands of packaging items—all while maintaining an ethical supply chain and giving attention to social impact of that sourcing? Heather joins Socialfy co-founders Stephanie Cartin and Courtney Spritzer, on location at the National Retail Federation Big Show in New York for a conversation about leadership in her business and building her career, and she describes her journey to success, including: the challenges of launching as many as 400 products each year; the strict conditions of determining vendors in cosmetics, including prohibiting animal testing; the tough decisions of reconciling business needs with staying true to ethical buying; a special fund devoted to systematically shifting agriculture through regenerative sites; the value of personal coaching; and Heather's memorable pilgrimages with a four year old child in tow.
At her core, she's an advocate for those who would otherwise be voiceless. She co-hosts the hip hop talk show "State of the Culture” on REVOLT TV and has emerged as a powerful media voice in the national conversation where politics, law, justice, sports, and popular culture intersect. Yet, to reach this point, television host, speaker, author and attorney Eboni K. Williams had a challenging journey -- from theater, to law school, to becoming a formidable media personality and advocate. In fact, many would say there was a point when she should have given up (and she almost did). It was the sheer determination of knowing who she was, and must be, that kept her on track for a destiny that materialized in the nick of time. Eboni joins Socialfly co-founders Stephanie Cartin and Courtney Spritzer for a conversation about building her business and career, and describes her journey to success, including: how a spiritual camp helped her save herself, and about the wisdom of leaning into one's moment of peace; why the decision to go on a date, and being open to approaching something in a different way, allowed a big opportunity; the money impact that no one talks about when you're building a career, and why financial ruin followed Eboni's big moment of achievement; Eboni's parallel lives as a lawyer and nightclub bottle service girl; why Eboni made the fateful decision to buy back her book “Pretty Powerful” from the publisher who didn't see things the same way; how focusing on her own agenda guided her through her experience of working at Fox Television and with Bill O'Reilly; why it is foolish to have a platform with no product to sell; how she uses social media to give a glimpse into who she is; and how Eboni went from working for Roger Ailes to Sean Diddy Combs.
Tune in this week for an extra special episode of The Entreprenista Podcast featuring our very own Stephanie Cartin and Courtney Spritzer. While reflecting on this past years challenges and wins, Stephanie and Courtney share how trusting their gut...
From ballerina to Broadway to fitness model turned boxer, Julie ‘JAWS' Nelson is at the top of her game. Julie joined founders Stephanie Cartin and Courtney Spritzer, along with “” podcast host Dale Moss, in front of a live audience at...
Determination is an essential ingredient to succeeding in business and overcoming the inevitable challenges any entrepreneurial journey can pose. It's also something that defines Tina Hedges, who at every turn has pushed forward to realize her vision of a company that can make a difference to countless beauty consumers and the environment as well. Tina Hedges, Founder and CEO of LOLI Beauty (a beauty brand using only organic, raw, fair-trade, non-GMO ingredients), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: How Tina's career trajectory changed from being on track to run factories in China to starting her own beauty company Standing up for your morals even if it may cost you your job The changes in the fashion industry from the 80s to today Learning to appreciate the little details of running a beauty company by working in retail Why Tina still makes sure to spend time in stores when on business trips to stay in touch with the consumer's experience with the product How a chance phone call changed Tina's trajectory from going to business school to working on a creative marketing team and learning on the job Why giving employees autonomy and encouraging decision making is important for building a strong team How Tina's childhood shaped her view of health and beauty products The environmental damage the beauty industry does, and how that sparked Tina's decision to start LOLI The filling station concept, and the spark to deconstruct the beauty industry to fresh and raw ingredients which can be customized and sustainable Getting accustomed to working for yourself, and how to judge work for yourself objectively How Tina started LOLI as a surprise subscription box service, and the benefits of using your early clients as a focus group to hone your brand The creative ways that LOLI operates as a zero waste organic beauty brand, but upscaling from food produce sources and finding ways to operate without adding or wasting water The strength of collaborating with brands, like Adidas and Alexander Wang, to gain traction and boost visibility How Tina funded the start of LOLI, and some tips for those presenting business plans to potential investors Ageism, and how Tina overcame the obstacles she encountered when trying to find investors A dramatic story where a sick Tina flies to Geneva to meet with investors who had the funds to start LOLI Learning to hire employees and the stresses and learning experiences Tina experienced while building a strong team around her The importance of communicating with your consumers and solving issues quickly A one minute brainstorm on how LOLI can build more traction as the look to take their next step forward as a company
A case study on building a business empire-in-the-making, proving that creativity, hard work, determination, and research can transform a passion into a real business, why believing in your excellent product is crucial for growth, leveraging people around you to jump start your business, how the use of influencer marketing before it was a thing and early adoption of social media made a major difference, challenges from having from no money for payroll to running out of cash during construction, and why you won't hear Britney Spears in any of Heather's pilates studios… Heather Andersen, Studio owner and Program Director of New York Pilates (a New York city-based fitness company offering music driven, small group reformer classes and private sessions), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: How Heather discovered pilates, and what led her to open her own studio, New York Pilates Why the social aspect of taking classes with groups and friends is important to Heather and how that shaped her studio space and business model How Heather started her own studio without any outside investors What Heather did to market her studio's brand, and why being passionate about your product is vital How Heather's business grew from a one-woman operation to opening multiple locations ClassPass, and the difficulties in converting people looking to save money into reliable returning clients The challenges of learning how to run a business on the job What kept Heather going even when the responsibilities of running a studio on a shoestring budget were daunting How Heather is keeping New York Pilates feel like a tight knit community even as it grows into bigger spaces and new markets The challenges Heather had with learning to grow as a manager, and the lessons she learned through trial and error and a book that helped her How New York Pilates uses social media to showcase their brand ethos to potential clients What being an entreprenista means to Heather Plus, a one minute brainstorm about organization and managing ideas and goals
Some of the greatest ideas for a business come from solving a problem the founder has personally experienced. Sarah Kugelman is such a founder, whose personal experiences with anxiety, and the impact of stress on her skin, led her to build a successful business… Sarah Kugelman, Founder/CEO of skyn ICELAND (a Vegan, Cruelty-free, natural skincare line) joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: How Sarah's personal dealings with anxiety led to her founding skyn ICELAND, and the connection between stress and skin health Sarah's entrepreneurial spirit, and how she combined her working experience and her passion to forge a new career path for herself The vacation that led to the name of the line, and what makes it more than just a name The challenges of importing ingredients overseas, and finding a chemist who shared Sarah's vision for the line How Sarah approaches bringing new products into the line, and know when some products have run their course The tentpole moments in skyn ICELAND's history where Sarah knew she had made it How Sarah manages stress now, and how that has evolved over time Sarah shares some of the biggest scares she's had while running skyn ICELAND, and the lessons she's learned along the way What Sarah did to keep the business alive when one of their biggest retailers decided to phase the line off the shelves Some of Sarah's most out=of-the-box marketing ideas from the pre-social media age and what she did to adapt to the current marketing climate What Sarah sees as the future of the beauty industry, and for skyn ICELAND What having more educated consumers means for the industry ‘Sarah shares what being an entreprenista means to her, and gives some advice for people who are starting their own businesses Plus, a one minute brainstorm on how Sarah can boost her engagement on Instagram
Social media is powerful, but what if you can't use big platforms to advertise your business and initiate products, such as sex toys? Plus, hiring the right people, having hustle, how health challenges can inspire an entrepreneurial mission, the challenge of raising money in a boys' club, and never giving up. Polly Rodriguez, CEO and Co-Founder of Unbound (a leader in changing how feminists explore and enjoy their sex lives., through a quarterly box, online shop and Unbound Magazine), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: How Polly went from working as a consultant to finding a business parter and starting Unbound The difficulties in finding steady income while trying to commit to growing your business, and why it's better not to feel embarrassed by doing whatever it takes to set off down your own career path The growing pains unique to Unbound as a sexual wellness brand How through self motivated research and practice Polly helped Unbound tackle advertising hurdles by utilizing SEO and content marketing How Unbound grew from a subscription box only to a broader wellness product company that produces its own goods The process of finding investors, and why timing is crucial How Polly and her co-founder Sarah split their workloads The importance of finding motivated employees and structured hiring processes Polly's experiences with cancer and how that led to her career change The importance of support systems outside of the company you work at A one minute brainstorm about white-listing ads and the future of social media
If you have any connection to the fashion or beauty industries you've most likely heard of Alexandra Wilkis Wilson at least of The GILT Group and Glamsquad. Her latest entrepreneurial success is Allergan's Spotlyte, educating millions on beauty and medical aesthetics. Alexandra shares her remarkable entrepreneurial journey—from a childhood lemonade stand to leading 1,000 employees, how startups are romanticized, and teams are everything, the importance of a two-way street and how becoming a mother impacted her professional life, finding the right people to hire, launching a company in the biggest way, how culture has been a focus for her new company, and how she's learned to say no (but sometimes yes). Plus, a surprise, and a brainstorm for a social media strategy. Alexandra Wilkis Wilson, Entrepreneur, Executive, Board Director, Investor, Advisor, Mentor, Author, Public Speaker, and SVP, Consumer Strategy and Innovation for Allergan, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: Coming from a lemonade stand as a child to launching GILT as her first entrepreneurial effort as a professional person Being bitten by the entrepreneurial bug, a major turning point for her — seeing tech, fashion, commerce, all really changing Why Alexandra is a big believer in teams The unexpected level of difficulty, and how startups are romanticized The process from idea to raising money and figuring out a business How Alexandra is involved in many startups in various ways Always seeking the perfect market fit — a perfect storm of a good idea and amazing people, timing and funding What the co-founders focused on in their roles The importance of a two-way street, LinkedIn, helping others, what goes around comes around The timing of becoming a mother, how it brought a change Getting involved in Glamsquad because she bumped into cofounders who had a great idea What Alexandra is doing now is scarier than anything before Someone from Socialfly was the 500k Glamsquad customer When she was looking for board roles, a big client is Allergan owned Botox, doing something innovative Spotlyte – a great place to learn about beauty and skincare Alexandra is an expert in understanding consumer behavior, consumer strategy and innovation into an industry heavily regulated, that wasn't focused enough on customer A billboard in Times Square and a food truck for a launch Educating millions of consumers on beauty and medical aesthetics, unbranded Why Alexandra is surprised that a big, global company is so entrepreneurial Keep meeting people, keep track of people Hiring 50 new people in a year Leading over a 1,000 people at one time The culture at Alexandra's current office – transparent, communicative, respectful, agile, teamwork, fun, passionate, and more — consistency Whether being an entrepreneur gets easier? The good days and bad days phase her less Learning to say “no”
A happy accident on a 21st birthday and an old Hollywood secret inspired a booming beauty business, the importance of a balanced team and open dialogue, why it is crucial to learn from customer feedback, and the challenges and rewards of running a business with your life partner. Rachel Katzman, Founder/CEO of Cuvée Beauty (champagne-inspired/infused haircare line), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: How a happy accident on Rachel's 21st Birthday and old Hollywood secrets led to a booming business Starting a beauty product band from scratch Learning on the job while building a business Differentiating a product in a well established industry by focusing on the consumer Finding business partners as a small upcoming brand Growing up in an entrepreneurial family and starting a business without a formal education Working through discouragement and insecurity to find success Learning on the job while building a business The importance of building a balanced team Why this is the time of the indie beauty brand How personal experiences shaped Rachel's focus on hair health and investments in clinical trials Prioritizing the product before focusing on marketing and social presence The importance of having an open dialogue and learning from customer feedback Managing two business, one on your own and one with your partner The good and bad of running a business with your life partner The challenge of keeping your personal and private lives separate How being a problem solver helps push your business and products to the next level And a 1 Minute Brainstorm for Cuvée's next marketing plan and products!
How it all started… Socialfly founders Stephane Cartin and Courtney Spritzer take a break from sharing the journeys of other female founders—and to share there own. Hear how they met, there first days as co-founders seven years ago, how and why things took off, the challenges and victories, how they've changed and grown, and biggest sources of pride. Happy holidays!
Acting on the vision of building a solution that's about making women's lives easier… Women need to be treated as first-class citizens in health care and the primary decision makers. Thanks to the power of social media platforms like Instagram, women are really pushing each other forward and empowering one another to learn more and take action for their own health. Knowledge truly is power, Kindbody will be passionately leaning into their strong growth in a big way, and Kindbody has personal meaning to one of the Socialfly team . Gina Bartasi, Founder/CEO of Kindbody (a full service women's health and fertility platform, reinvented for the women of today), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about building her company and her journey to success, along with a surprise and a brainstorm. In this episode: From former patient to disruptor in the space, having passion for change From building Fertility Authority 10 years ago, to recently launching Kindbody, what has changed in the healthcare space? The answer, not much… Seeking transparency and truth with Kindbody; only 3 things matter in healthcare – patient outcome, patient experience, and cost Shifting into services to positively affect change with the women's health and fertility space Gina's first business in Atlanta; the Leader Publishing Group – knowing when to pivot and moving to NYC Finding ways to listen to your audience and meet their needs and wants Not fearing change and getting ahead of it Finding ways to remove costs from the system, not adding costs to the system – bringing reproductive endocrinologists and OBGYNs on staff at Kindbody The genesis of Kindbody; creating better health for women, all services under one roof The broken healthcare system and the roadblocks in place by insurance companies like Aetna IVF vs IUI Finding ways to speak to women in their 20s to educate them about the issues they may face in their 30s How to create parody in space, the disadvantages women face in the work force Creating options for women, “I wish I knew then what I know today.” The reality of costs for egg freezing, how can we make it affordable and available for everyone When are you the most fertile and when can you expect to see declines? Testing women with their new pop up mobile experience: 20% of women tested have diminishing ovarian reserve – they key is education, not fear, and empowering women with knowledge 80% of the time women prefer female doctors, and Kindbody's efforts to accommodate that. The launch of Kindbody; early business success is a product of a strong team Seeing the success of mobile pop ups in other industries and bringing it to the women's health space; bringing the van's success to the west coast Spreading the word on social media and women supporting women How to build a strong brand, looking for adjacent brands to partner with and associate with Removing the stigma associated with fertility and bringing it to the retail level. Sharing a surprise with Gina Dealing with criticism and stress in the spotlight; avoiding mistakes and learning from the past How to be more patient, learning from people around you Twins marrying twins 60 second brainstorming session with Gina Understanding the needs of Kindbody as it continues to grow What has surprised Gina most about the launch of Kindbody Stephanie sharing her fertility journey on social media What's next for Kindbody? The lessons learned from the raising capital A special offer from Kindbody
Turning a childhood dream and resulting side hustle into a full-fledged career as a sought-after wedding dress designer with a large following and celebrities wearing her creations, and even a TV show, and how early adoption of Instagram gave her momentum… Hayley Paige, Head Designer for Hayley Paige at JLM Couture, Blush by Hayley Paige, and Jim Hjelm by Hayley Paige bridal collections and for Hayley Paige Occasions bridesmaids collection, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success, along with a surprise and a brainstorm. In this episode: How Hayley made a shift from focusing on gymnastics to using skills she learned at home and at school to bridge her work and her lifelong passion The ways studying at Cornell's Fiber Science department helped Hayley develop her skills and influenced her approach to design How a friendship in college led to an early entrepreneurial venture, and how that experience shaped Hayley's own ventures How Hayley became an early adopter on Instagram and developed a strong following The moment Hayley realized she could turn her side hustle into a full-fledged career Hayley's determination to work with JLM Couture and how she made it happen The moment Hayley knew she had her own collection How Hayley's line have evolved over time and what's in store for the future of the brand The TV show “Weddings to Watch” Plus, a One Minute Brainstorm for Hayley Paige's next big product line
Delivering on a social media strategy and a thoughtful marketing plan as part of the DNA of launching a business from the beginning, finding people who roll with punches matters, the art of winning with a small team, the impact of making yourself valuable, and persevering in spite of tough personal challenges… Samantha Wasser, Restaurateur and Founder of by CHLOE, & Co-Founder of DEZ and The Sosta, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success, along with a surprise and a brainstorm. In this episode: Getting into the food world Spending a lot of free time in restarants with friends, inspiring to go into the business Building by CHLOE for 3+ years Studied sociology/psychology in college The 2009 job market was tough, Samantha worked for a year wthout pay to get her foot in the door Samantha on how she only wanted to work with her father in restaurants if she could create her own brands How she has created an “Instagram dream”, everything so thought-out in appearance and function How Samantha was excited for vegan restaurants because of her impending wedding then she decided to create a vegan restaurant that was approachable and felt like you really belong Instagram feed vs. stories Using stories to connect with customers and engage users Cookies and pastries are so instagrammable CBD-infused by CHLOE sweets Sourcing CBD oil A kind of traveling pop-up plus a dozen locations Managing so many business priorities Finding the right partners You figure it out, all encompassing, you will find the tme when something is meaningful for you How the business recently took on outside funding for first time Growing the team, identifying the right employees, building culture with experiences, being a fun boss A typical day for Samantha How Samantha doesn't want to be a boss that is unavailable or at a distance The importance of an open office environment Focusing on best skills with the immediate team Mistakes that have been made Kombucha Samantha's fertility journey while running business, putting yourself first when it matters so much The emotional impact of miscarriages and how it created a lack of openness, how that changed with IVF Pilates and yoga a part of game-changing routine Maternity leave for an entreprenista? A brainstorm for a new restaurant idea
What if your job was making people happy at the most special moments of their life? Can someone make a career change at 30, follow their passion to build a very successful business with dozens of employees, and win major accolades as a business leader —all without a business degree? Dana Pollack, CEO and Founder of Dana's Bakery (which revolutionizes the traditional French macaron with an authentic American twist), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success, a surprise, and a brainstorm. In this episode: Dana's former career at Muscle and Fitness magazine Her light bulb moment – when she asked for a raise and was declined Faced with screen of oily men working out—asking will she really do this the rest of my life Photo industry in transition, switching digital wanted to do something different after 10 years=–what would she want to do Realizing she loved baking and entertaining Dana realized she should get formal training, and within a week enrolled in culinary education and quit job, and broke up with boyfriend Everyone except for her mom thought she was crazy to do this at 30 years old Never anticipating what it the bakery became How she knew could always pick up work in editorial world, but never had to Found a job as pastry cook while going to school to get experience as fast as possible Never went to business school, learned largely online basics of starting a business How her mom helped her, no investors or partners, bootstrapping When she photographed macaroons like sexy perfume, people were drawn to them Using American flavors instead of traditional macaroon flavors Social media as marketing helped people find out about them all over the country, then Dana hand-delivered and was not making a lot of money because the cost of delivering Collaboration with Drake for Valentines Day Favorite flavor is the “Mallomac” – a Mallomar bar without gluten Biggest mistake made in packaging — $60k of unusable branded inventory Making a formal business plan vs. getting things done A surprise for Dana and idea for a new flavor! The challenge of hiring the best talent Why she has no partner to date Why it is best to hire people who are better than you are at skills Being at 35 employees Typing and email answering assignments with new employees Expanding the operating and offerings Why showing up is such a major thing Marketing strategy Partnership with Dylan's Candy Bar The Mookie – a macaroon inside a cookie How an Instagram contest created a new product The rainbow black and white cookie Looking at ROI of every dollar spent Organic social media posts have always worked, preferring marketing dollars for ad words and FB ads Sharing her entire days on Instagram Planning days, every day is different, the importance of the calendar in phone How Dana doesn't have a set schedule every day Running personal and business Instagram accounts, and how running a business account like a personal account speaks to the brand Dana's most used apps How helpful people are, and why being willing to ask for help is huge Being able to recover by recognizing when something goes wrong in the business A brainstorm for a new flavor idea for the holidays And, a big accolade as a business leader without a business degree is a credit to her team
What if your job was making people happy at the most special moments of their life? Can someone make a career change at 30, follow their passion to build a very successful business with dozens of employees, and win major accolades as a business leader —all without a business degree? Dana Pollack, CEO and Founder of Dana's Bakery (which revolutionizes the traditional French macaron with an authentic American twist), joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success, a surprise, and a brainstorm. In this episode: Dana's former career at Muscle and Fitness magazine Her light bulb moment – when she asked for a raise and was declined Faced with screen of oily men working out—asking will she really do this the rest of my life Photo industry in transition, switching digital wanted to do something different after 10 years=–what would she want to do Realizing she loved baking and entertaining Dana realized she should get formal training, and within a week enrolled in culinary education and quit job, and broke up with boyfriend Everyone except for her mom thought she was crazy to do this at 30 years old Never anticipating what it the bakery became How she knew could always pick up work in editorial world, but never had to Found a job as pastry cook while going to school to get experience as fast as possible Never went to business school, learned largely online basics of starting a business How her mom helped her, no investors or partners, bootstrapping When she photographed macaroons like sexy perfume, people were drawn to them Using American flavors instead of traditional macaroon flavors Social media as marketing helped people find out about them all over the country, then Dana hand-delivered and was not making a lot of money because the cost of delivering Collaboration with Drake for Valentines Day Favorite flavor is the “Mallomac” – a Mallomar bar without gluten Biggest mistake made in packaging — $60k of unusable branded inventory Making a formal business plan vs. getting things done A surprise for Dana and idea for a new flavor! The challenge of hiring the best talent Why she has no partner to date Why it is best to hire people who are better than you are at skills Being at 35 employees Typing and email answering assignments with new employees Expanding the operating and offerings Why showing up is such a major thing Marketing strategy Partnership with Dylan's Candy Bar The Mookie – a macaroon inside a cookie How an Instagram contest created a new product The rainbow black and white cookie Looking at ROI of every dollar spent Organic social media posts have always worked, preferring marketing dollars for ad words and FB ads Sharing her entire days on Instagram Planning days, every day is different, the importance of the calendar in phone How Dana doesn't have a set schedule every day Running personal and business Instagram accounts, and how running a business account like a personal account speaks to the brand Dana's most used apps How helpful people are, and why being willing to ask for help is huge Being able to recover by recognizing when something goes wrong in the business A brainstorm for a new flavor idea for the holidays And, a big accolade as a business leader without a business degree is a credit to her team
Tapping into the mindset of female millennials, building a viral social media and digital humor company that's become a thriving creative brand (expanding with changing trends and with a huge Instagram following), and why doing it with best friends from middle school has succeeded… Sami Fishbein, Co-Founder and COO of the digital brand Betches and co-author of “When's Happy Hour”, joins Socialfly founders Stephanie Cartin and Courtney Spritzer in the MouthMedia Network studios for a conversation about her journey to success, a surprise, and a brainstorm. In this episode: Managing people that are same age or younger Going into business with close friends from middle school after going to Cornell with them How Sami uses what she learned in college in the business That moment of co-founding Betches Running a company when no one on the founding team went to business school—how they figured it all out, and how sharing and dividing responsibilities is difficult Finding the right people to hire, how to evaluate people, and how attention to detail important in considering them Launching the first company site BetchesLoveThisSite.com, and how the team just wanted to do for college aged people a like list of things they liked The site was originally envisioned as a dark satire The simple and unassuming start of writing the first five posts in the first night, then asking someone to put on a Facebook wall Staying as an anonymous presence for a few weeks, then how it all went viral fast How it wasn't long until a TV producer contacted them, then they got an agent, were recommended to write a book Taking three years to monetize, working out of WeWorks, no outside funding First hires, staying small for a while, most hiring in the last year or so That time they considered calling it quits, but stuck with it When hit their stride and kept going Working through disagreements with friends you run a company with, how you have to communicate, becoming better communicators Why Betches is moving into podcasting, building podcasts across several verticals What's in the works for 2019 The book “Whens Happy Hour”, and writing it in three months A politics bus A TV show in development, like a female South Park If Sami ever felt like she was burning out? And — a 1 Minute Brainstorm on the next big book idea
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