Loans On Demand Podcast

This week, we're joined by Darin Rhodes. Darin is the Founder of TruePartnerAI and the Owner of Utah Mortgage Pros, LLC from Provo, Utah, who has been in the mortgage business for over 22 years. Darin has been directly involved in small business marketing ever since pursuing an advertising degree from BYU in 1998, and loves innovative ways to make marketing easy and highly effective for his clients. With TruePartnerAI, a CRM that is lightning fast, easy to use, affordable, and that has cutting edge innovation, Darin leverages the latest tools and technology to utilize advanced marketing strategies to accelerate and drive leads for his Loan Officer clients.   Darin is here to discuss: → Mastering marketing strategies, and managing your mindset, and what to do if you're nervous about cold calling. → Keeping content creation simple and cost-effective, frameworks to make engaging content, and mastering consistency and battling perfectionism. → The impact of coaching on professional development, and building lasting relationships with referral partners.   Mortgage Marketing Renegades Website: www.mortgagemarketingrenegades.com TruePartnerAI Website: www.truepartnersuccess.com Darin Rhode's Instagram: @darinrhodes Darin Rhode's LinkedIn: @DarinRhodes Darin Rhode's YouTube: @darinrhodestruepartner   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Skylar Wallace. Skylar is a Senior Mortgage Banker at Flat Branch Home Loans from Seneca, Missouri, and is one half of the Level Up Lenders Team with previous guest, Sam Hickey. Skylar and Sam have been partners since 2019, with the goal to close 850-1000 loans this year.   Skylar is here to discuss: → Soul searching to find his "why" in the mortgage industry, the "lack of hunger" in the community banking sector, and trying to build $1B in wealth through home ownership in rural America. → Splitting the LO role for efficiency, gaining trust with Realtors, and finding their business pain point. → Lead guarantees you can use with Realtors to gain their trust - lead follow-up guarantee, levels of pre-approval for leads, and finding Realtors more inventory.   Skylars's 1st Loans on Demand Appearance in Episode 67: https://loansondemand.podbean.com/e/67-skylar-wallace/   Flat Branch Home Loans Website: www.fbhl.com Skylar Wallace's Personal Email: sky8632@gmail.com Skylar Wallace's Facebook: @SkylarWallace Level Up Your Business Facebook Group: @LevelUpYourBusiness   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Justin Lopatin. Justin is the Division President at Vybe Mortgage from Delray Beach, Florida, who's funded over $1 billion of volume in his 18 year career in mortgages. Justin is also a Co-Founder and Principal Coach at GO! Coaching (or Growth Only Coaching), which specialize in coaching Mortgage Loan Officers (MLOs) at all levels to double production while increasing their time.   Justin is here to discuss: → How he started in mortgages, the mindset he's had to fund $1B in mortgages, and real estate being the "golden goose". → The interconnectedness of marketing and sales, utilizing social media, and the most undervalued skill you should learn to improve your marketing. → Why you have to be tracking everything in your business, increasing your sales activity, and how being positive and enthusiastic can transform your business.   GO! (Growth Only) Coaching Website: www.growthonlycoaching.com Vybe Mortgage Website: www.vybemortgage.com Justin Lopatin's Instagram: @justinlopatin Justin Lopatin's LinkedIn: @JustinLopatin   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Cindy Ertman. Cindy is the CEO & Founder of The Defining Difference, a mortgage coaching and training company, from Manhattan Beach, California, and also the Mortgage and Strategy Coach at RMP Mortgage Manhattan Beach. Over her 30+ years in the mortgage industry, Cindy has been a top 100 originator in the US for over a decade and a top 100 mortgage executive for 5 years, personal yearly production of over $200 million, and run a $1.2 billion branch and a region for a national mortgage bank. Also a success coach, speaker, trainer, and best-selling author, Cindy has now dedicated her life to empowering the growth of others and her coaching company, The Defining Difference, empowers leaders and originators to make outcome driven choices that result in increased production, greater income and better quality of life.   Cindy is here to discuss: → The pillars that have made her successful for over 30 years in the mortgage industry, including building systems and teams, adapting to market changes, and the importance of client and referral connection. → Multiple successful scripts for finding business with clients and referral partners, asking clarifying questions, leveraging existing networks (CRM), and expanding your market.  → The importance of putting words to your expertise, systemizing your differentiator and value propositions, and her 10 step communication plan that has won her business.   Cindy Ertman's Website: www.cindyertman.com Cindy Ertman's Facebook: @CindyErtmanNow Cindy Ertman's Instagram: @cindyertman Cindy Ertman's LinkedIn: @CindyErtman Cindy Ertman's YouTube: @CindyErtman   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Spencer Dusebout. Spencer is the CEO and Founder of Aidium from Boulder, Colorado, a mortgage CRM software with intelligent automation. A serial entrepreneur, Spencer is a sought after public speaker, who has given multiple TED talks as well as spoken at many regional conferences.   Spencer is here to discuss: → Loan Officers and Brokerages having to embrace technology to stay competitive and offer a better client experience. → The long-term value of a client and the importance of communication in creating connection. → Leveraging data to improve client retention and make the most of the leads you already have.   Aidium Website: www.thinkaidium.com Aidium LinkedIn: @Aidium Aidium Facebook: @Aidium Spencer Dusebout's LinkedIn: @SpencerDusebout   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Mike Hajjar, CMPS. Mike is a Mortgage Advisor and Branch Manager at Landmark Mortgage Planners DBA (a division of American Financial Network Inc.) from the Detroit Metropolitan Area in Michigan, who's been in the industry since 2005. Mike is a mortgage planning specialist that's built his business on integrity, transparency, and trust.   Mike is here to discuss: → Transitioning from consumer direct to a more referral based business, and creating a successful hybrid mortgage business model. → How you need to have both sales skills, ethical practices, and genuine interactions to have long term success and  growth. → Blending traditional sales approaches with digital/social media to stay current and deliver a faceted approach.   Mike Hajjar's Website: www.afncorp.com/web/mikehajjar Mike Hajjar's Facebook: @MikeHajjar Mike Hajjar's LinkedIn: @MikeHajjar Mike Hajjar's Instagram: @mikehajjar_mortgage   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

This week, we're joined by Michelle Berman-Mikel. Michelle is CEO, Founder & Creator of Beyond the Method™ and Berman Media PD, Inc. from Phoenix, Arizona, which teaches Realtors and Loan Officers how to delve into the minds of ideal clients, leveraging crucial data to turn Instagram from a casual platform into a dynamic, lead-generating powerhouse. Michelle is also a national speaker and the host of the "Coffee and Questions" podcast, which explores the intersections of psychology, social media savvy, and business acumen.   Michelle is here to discuss: → Tactics used in her Beyond the Method™ coaching to help Loan Officers build better connections on Instagram and other social media platforms and utilize leverage. → The non-negotiables of content you should be posting (value and lifestyle), how connection is more important than volume, and personalizing communication. → How to get hyper-local on Instagram, and the amount of touch points you need to be able to convert a lead.   Berman Media PD Website: www.michelle-berman.mykajabi.com Michelle Berman-Mikel's Instagram: @bermanmediasocial Michelle Berman-Mikel's LinkedIn: @MichelleBermanMikel Michelle Berman-Mikel's YouTube: @michellebermanmikel Coffee & Questions Podcast: @Coffee&QuestionsPodcast   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Ronda Hickey. Ronda is a Senior Mortgage Banker at Flat Branch Home Loans from Newton County, Missouri, who's been in the mortgage industry since 2005. Ronda, an industry unicorn who is great at underwriting and also a master of sales, has a yearly personal production range between 450-500 loans, while also managing a team and raising 5 kids.   Ronda is here to discuss: → How she manages her time in her business, keeps detailed notes on clients, and has boundaries for her personal life. → Value adds you can give to Realtors, niching your referral ask, and where to find business and gain market share. → How overwhelming your client with too much information can lose you deals, and why it's important to say "how", not "no".   Flat Branch Home Loans Website: www.fbhl.com Ronda Hickey's Email: rhickey@fbhl.com Ronda Hickey's Facebook: @RondaHickey Ronda Hickey's LinkedIn: @RondaHickey   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Kahren Oxner. Kahren is a Producing Branch Manager at UMortgage from Wilsonville, Oregon, and is also the Pacific Northwest Regional VP. After buying her first home at the age of 21, she has turned a double major of Finance and Marketing into a 23+ year mortgage career.   Kahren is here to discuss: →  Utilizing Level Up Sales Coaching for her LOs and emphasizing exposure to different coaching styles and strategies across different teams, and leaning into what you're best at. → The curse of knowledge when teaching, acquiring new skills from underwriting to video and social media, and prioritizing action over perfection. → Being authentic and embracing failure, tying your self-worth to success, building relationships and collaboration, and staying proactive in your business and being consistent.   Kahren Oxner's Website: www.kahrenoxner.com Kahren Oxner's LinkedIn: @KahrenOxner Kahren Oxner's Instagram: @kahreno   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Evan Wade. Evan is the President and CEO of Epoch Lending from Philadelphia, Pennsylvania, and is also the Founder of EpochOS, an all-in-one business management tool for mortgage brokers to automate accounting, finance, business intelligence, commission calculation, and more.   Evan is here to discuss: → Starting in banking at 19, becoming a Loan Officer, and transitioning to CEO and founding his own company. → The importance of expertise and product knowledge to set yourself apart in the industry. → How you can start and maintain your mortgage business and make it run efficiently.   Epoch Lending's Website: www.epochfg.com EpochOS' Website: www.epochos.com Evan Wade's LinkedIn: @EvanWade Evan Wade's Facebook: @EvanWade   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Jackie Dunlap. Jackie is the Broker Owner of Next Generation Home Loans from the Denver Metropolitan Area in Colorado, and is also the Owner of the process and origination training company, The Mortgage Calculator.   Jackie is here to discuss: → Learning how to create processes in your business, growing your business the right way, and tips to get around the pitfall of lots of Loan Officers, making an SOP (standard operating procedure). → Multiple strategies and touch points to wow referral partners. → Why consumers are toddlers, the differences of the perception of money among them, and why you need to build up this base directly.   Jackie Dunlap's Instagram: @jackie_pedia_of_all_trades Jackie Dunlap's LinkedIn: @JackieDunlap The Mortgage Calculator YouTube: @TheMortgageCalculator   Learn more about the Direct to Consumer LO Accelerator here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Alexa Faithful. Alexa is a Loan Officer at CMS Mortgage from Williamsburg, Virginia, and has been in the mortgage industry since 2015. Alexa is also the author of the 2020 book, "Alexa, Get Me a Mortgage", and has amassed a TikTok following of almost 14,000 from making mortgage content.   Alexa is here to discuss: → The evolution of her social media, how she makes her social media content, and how she leveraged her book for marketing. → A simple way she tracks her pipeline to keep leads warm and the small changes she's made to her business that have led to major growth. → Mentoring the next generation of Loan Officers by helping with education, value propositions, and business development.   Alexa Faithful's Website: www.alexagetmeamortgage.com Alexa Faithful's TikTok: @alexa_get_me_a_mortgage Alexa Faithful's Facebook: @AlexaRae CMS Mortgage Website: www.cmsmortgage.com CMS Mortgage Instagram: @cmsmortgage Order "Alexa, Get Me a Mortgage" here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Connor Bartley. Connor is a Senior Business Development Consultant at loanDepot from the Dallas-Fort Worth Metroplex in Texas, who's been recruiting professionals for almost 2 decades. Connor has built a big following on LinkedIn around bringing value and education to Loan Officers, and is also a 2-time pie eating contest winner.   Connor is here to discuss: → The strategy he's used to grow his LinkedIn profile, the mistakes he's learnt from, and how he uses it to educate Loan Officers and leverage it for networking. → Why he did his "100 Podcasts in 100 Days" challenge, and how he's educating himself as a recruiter to provide value to Loan Officers. → And how focusing on leadership, development, and the sharing of information and tactics with Loan Officers will lead to loyalty and better recruiting for teams and brokerages.   loanDepot Website: www.loandepot.com Connor Bartley's LinkedIn: @ConnorBartley   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Tano Kapedani. Tano is the Founder, CEO, and Senior Mortgage Broker of EZ Fundings Home Loans from Rancho Cucamonga, California, who started in mortgages in 2003 after immigrating from Albania in 1998. A fluent speaker of 5 languages, he has personally assisted over 3,000 families in achieving homeownership, and has built his business being dedicated to providing exceptional service, ensuring clients are fully informed and satisfied.    Tano is here to discuss: → The mentality you need to have for getting business and how he worked his way up in the mortgage industry. → The importance of creating systems for scalability, building a great team, and the delegating tasks. → And how you need to master your craft as a Loan Officer by learning foundational skills, how you can add value, and solve problems.   EZ Fundings Website: www.ezfundings.com EZ Fundings Instagram: @ezfundings EZ Fundings Facebook: @EZFundingsHomeLoans Tano Kapedani's Instagram: @tanoezfundings   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Brian Vieaux, CMB. Brian is the President and COO at FinLocker from Novi, Michigan, with over 28 years of executive experience in mortgage banking. Brian hosts his own podcast, "FinTech Friday", and co-hosts a second podcast with Kyle Draper, called "Mortgages and More". Brian and Kyle also co-authored a book called "Rethink Everything You Know About Being A "Next Gen" Loan Officer".   Brian is here to discuss: → The power of data and how FinLocker helps Loans Officers nurture their pipeline and give value adds to Realtors. → How he has been able to grow his LinkedIn profile to over 30,000 followers and harness the power of social media. → And why he would make first-time homebuyers his avatar client if he was starting over in the industry today.   FinLocker Website: www.finlocker.com FinLocker LinkedIn: @FinLocker FinLocker YouTube: @FinLocker Brian Vieaux's LinkedIn: @BrianVieaux Brian Vieaux's Facebook: @BrianVieaux Brian Vieaux's Instagram: @brianvieaux Buy Brian's Book "Rethink Everything" here. Listen to Brian's Podcast "FinTech Friday" here. Listen to Brian's Podcast "Mortgages and More" here.   Loans On Demand Website: www.loansondemand.io Loans On Demand YouTube: @LoansOnDemand Loans On Demand Instagram: @loansondemand   Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Tyler Hodgson. Tyler is the EVP of Growth at UMortgage from Dallas-Fort Worth, Texas. A Marine Corps veteran, Tyler founded his own brokerage (NXT Mortgage) after funding only 12 loans.    Tyler is here to discuss: → The impact being in the Marines has had on his life and building his business. → The significance of sales, marketing and relationship building in the mortgage industry. → And how Loan Officers can get better use of social media and A.I.   Tyler Hodgson's Instagram: @chiefloanofficer Tyler Hodgson's TikTok: @chiefloanofficer Tyler Hodgson's Facebook: @TylerHodgson Tyler Hodgson's LinkedIn: @TylerHodgson   Loans On Demand Website: www.loansondemand.io Loans On Dmeand Instagram: @loansondemand Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Kayla Kallander, "The Mortgage Meteorologist". Kayla is the AVP Mortgage Advisor at First International Bank & Trust from West Fargo, North Dakota, who's also a Podcaster and Speaker. Kayla is an avid social media connector who also mentors & trains teams and individuals by helping amplify their brand presence through innovative social media strategies.    Kayla is here to discuss: → The keys for someone to be successful on social media. → Why you need to be taking the lead on discovery calls and asking the right questions. → And why now is the time to be looking at your systems and processes.   Kayla Kallander's LinkedIn: @KaylaKallander Kayla Kallander's Instagram: @kaylakallandermortgage Kayla Kallander's TikTok: @kaylakallander Kayla Kallander's Facebook: @KaylaKallander Kayla Kallander's Links: @KaylaKallander Listen to Kayla's Podcast, "It's Real" here.   Loans On Demand Website: www.loansondemand.io Loans On Dmeand Instagram: @loansondemand Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Taylor Briggs, CDLP. Taylor is the Vice President of Peoples Mortgage Company from Virginia Beach, Virginia, who's been in the industry for over 10 years. Taylor has been featured in the Scotsman Guide and also was in the 2021 Top 100 People in Real Estate Magazine.   Taylor is here to discuss: → The importance of prospecting, time blocking, and social media. → How he grew a referral based business and cut his teeth on harder files. → And how to build a team and achieve work/life balance and avoid burnout.   People's Mortgage Website: www.peoplesmortgage.com Taylor Briggs' Facebook: @TaylorBriggs Taylor Briggs' LinkedIn: @TaylorBriggs Taylor Briggs' Instagram: @gbrig005   Loans On Demand Website: www.loansondemand.io Loans On Dmeand Instagram: @loansondemand Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula Luke Shankula's Instagram: @lukeshankula

Today, we're joined by Sean Zalmanoff. Sean is the Founder and Chief Loan Officer of Better Rate Mortgage from St. Louis, Missouri, who's been in the industry for over 20 years. Sean is also a Founder and a Coach at Next Level Loan Officers, which helps Loan Officers take their business to new heights.   Sean is here to discuss: → How Next Level Loan Officers is helping LOs set themselves apart and grow their businesses. → The $5,000 guarantee and saving Realtors 30% of their time (which they love). → And how Google reviews and hand-written notes have driven his business.   Next Level Website: www.becomenl.com Better Rate Mortgage Website: www.betterratemortgage.com Sean Zalmanoff's Facebook: @SeanZalmanoff Sean Zalmanoff's Instagram: @seanzalmanoff   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Bryce Bradley. Bryce is the Co-Founder, President, & CEO of Rosegate Mortgage from Charlotte, North Carolina. Rosegate launched in 2020 with the focus on relationships with customers, and has quickly grown to have 25 Loan Officers.   Bryce is here to discuss: → The importance of the alignment call and finding what a client's 'hot button' issues are. → The best time for someone to buy a house and how to handle objections from clients. → And why Rosegate Loan Officers DO NOT send online application links.   Rosegate Website: www.rosegate.com Rosegate Instagram: @rosegatemortgage Bryce Bradley's LinkedIn: @BryceBradley   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Nate Fain. Nate is a Branch Manager and Loan Officer of Kind Lending from Pensacola, Florida, who's been in the mortgage industry since 2012. He has used social media to build his business all the way from Facebook to now surpassing over 240,000 followers on TikTok.   Nate is here to discuss: → His over decade long social media journey and tips for getting the most out of it. → The difference between posting for virility and posting for connections. → And why knowing your audience is the most important thing.   Nate Fain's TikTok: @themortgagecreator Nate Fain's Instagram: @themortgagecreator   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Wally Elibiary. Wally is the Divisional President and Creator of Empower Lending from Plano, Texas. who's been in the business for over 25 years and his team does over $200 million a year in production. Wally is also the founder of the 24-7 Mindset Academy and author of the best-selling book, "24-7 Mindset", about how to make a business that pays you 24 hours a day, 7 days a week, while working a fraction of that time.   Wally is here to discuss: → How his mortgage efficiency process creates exponential warm referrals. → How to build the "Six-Lane Highway" of referrals. → As well as mindset and multiple scripts for clients and referrals.   Wally Elibiary's Website: www.coachwally.com 24-7 Mindset Academy Website: www.24-7mindsetacademy.com   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Brandon Love and Tom Moffat, both Mortgage Agents at Northshore Mortgage Group from Burlington, Ontario. Brandon and Tom also co-host 2 podcasts, The Invested Entrepreneur, which helps consumers achieve financial freedom, and Commission Breath, which provides tactical information for Loan Officers to scale their business.   Brandon and Tom are here to discuss a handful of strategies you can implement to get more leads and Realtor partners, how they've been able to leverage podcasting to provide themselves both long and short-form content, and utilizing social media to build relationships.   Tom and Brandon's Email: experts@northshoregroup.ca Brandon Love's Instagram: @amortgagewithlove Tom Moffat's Instagram: @tom.moffat_   Commission Breath Podcast: https://commissionbreath.podbean.com/ Commission Breath YouTube: @CommissionBreath Commission Breath Instagram: @commission.breath   Invested Entrepreneur Podcast: https://investedentrepreneur.podbean.com/ Invested Entrepreneur YouTube: @Invested.Entrepreneur Invested Entrepreneur Instagram: @invested.entrepreneur   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Brett Baird. Brett is a Producing Branch Manager at CrossCountry Mortgage, Inc. from Denver, Colorado, who's funded over $1 billion in loans and runs the largest bilingual (Spanish/English) mortgage team in the state.   Brett is here to discuss how he got into his mortgage niche and it's importance, how he dealt with losing a huge client in 2021, and tips for Loan Officers starting out today.   Brett Baird's LinkTree: @brettbairdteam Brett Baird's Instagram: @thebrettbaird Brett Baird's LinkedIn: @BrettBaird   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Jamie Cavanaugh. Jamie is the President of Amerifund Home Loans, Inc., from the Los Angeles area, with over 25 years of experience in the mortgage industry. Also the co-host of the GetReal 411 podcast, she has broken through the barriers of many glass ceilings to sit on executive leadership teams and has held executive board positions at companies like Bank of America, Countrywide, Prospect Mortgage and Mortgage Corporation of America, Inc.   Jamie is here to discuss tactical tips for working your database, how you can become a better leader, and why you need to vet who you're getting coaching from.   Amerifund Website: www.amerifund.com Jamie Cavanaugh's Instagram: @the1jamiec Jamie Cavanaugho's LinkedIn: @JamieCavanaugh GetReal 411 Podcast: www.getreal411.com   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Laura Brandao. Laura, a mortgage industry veteran, is a Partner at EPM, Equity Prime Mortgage, & CEO of Lighthouse Advisors, who splits time between New Jersey and Arizona. Laura is also an author (Say Yes Everyday!), podcaster ("Wednesday Wisdom" & "What's Your Why?"), Women with Vision Chair, NJMBA board member & Women's Committee Chair, NAMMBA Visionary Chair & Co-Chair of MBA's IMB committee.   Laura is here to discuss why you need to make something happen as opposed to waiting for it to happen to you, what the mortgage industry is terrible at, and why absolutely everyone needs to have a social media presence.   Laura Brandao Website: www.laurabrandao.com Laura Brandao's Instagram: @brandao_laura Laura Brandao's LinkedIn: @LauraBrandao Laura Brandao's Facebook: @LauraBrandao Laura Brandoa's YouTube: @laurabrandao2565 EPM Wholesale Website: www.epmwholesale.com   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Matthew VanFossen, CMB. Matthew is the CEO of Absolute Mortgage Corp from Philadelphia, Pennsylvania, who is also the CEO of Mortgage Automation Technologies and the Founder of The Big Point of Sale, a highly configurable, easy to install point of sale solution for Loan Officers.   Matthew is here to discuss the NAR lawsuit and what it means for Loans Officers, why Loan Officers need to be providing value to Realtors and adopting new technologies, and how he sees AI affecting the future of mortgages.   Absolute Home Mortgage Corp Website: www.ahmcloans.com Absolute Home Mortgage Corp Instagram: @ahmcloans Matthew VanFossen's Instagram: @matthewvanfossen Matthew VanFossen's LinkedIn: @MatthewVanFossen Big Point of Sale Website: www.thebigpos.com Community Home Lenders of America LinkedIn: @CommunityHomeLendersOfAmerica   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Chris Paliska. Chris is the President at Total Quality Lending from Orange County, California, who recently moved to Indianapolis to be able to serve clients in more affordable areas over California.   Chris is here to discuss why you should be looking at real estate investors in this market, how anyone can change, and how you can diversify your lead buckets.   Chris Paliska's Website: www.chrispaliska.com Chris Paliska's Instagram: @chrispaliska Total Quality Lending's Website: www.totalqualitylending.com Total Quality Lending's Instagram: @totalqualitylending Total Quality Lending's Facebook: @totalqualitylending Total Quality Lending's LinkedIn: @totalqualitylending Total Quality Lending's YouTube: @totalqualitylending   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Rick Guerrero. Rick is the Director of Sales at US Mortgage Corporation from Alpharetta, Georgia, who's gone all-in on Instagram and developed excellent strategies to make the most of the platform.   Rick is here to discuss tips and tricks you can use on Instagram, why you need to engage and not just "post and ghost", and why it's way better to be interested over interesting.   Rick Guerrero's Instagram: @rickguerrerojr   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Bill Hart. Bill is an executive coach and keynote speaker from Moorpark, California, who's spent over 30,000 hours coaching over the past 20 years. Bill is also the author of the book "White Collar Warrior", and is the host of the "All In with Coach Bill Hart" podcast.   Bill is here to discuss the importance of mindset and why you should be aware of what you're consuming, how you can widen your influence with social media, and why Loan Officers need to be problem solvers.   Bill Hart's Website: www.coachbillhart.com Bill Hart's Email: bill.hart@movement.com Bill Hart's Instagram: @coachbillhart Bill Hart's LinkedIn: @CoachBillHart Bill Hart's Facebook: @BillHart Bill Hart's YouTube: @BillHart Listen to the "All In with Coach Bill Hart" podcast here.   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Ramon Von Walker. Ramon is the President and CEO of Client Direct Mortgage from Walnut Creek, California, who's been in the industry over 15 years as a top producer.   Ramon is here to discuss the number 1 thing you need to be a successful LO, how clients can benefit by looking at entire household finances, and how you can be successful at social media in more ways than just by gaining followers.   Client Direct Mortgage Website: www.clientdirectmtg.com Client Direct Mortgage YouTube: @clientdirectmortgage Ramon Von Walker's LinkedIn: @RamonVonWalker   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Justin Breen. Justin is the Co-Founder and CEO of the BrEpic Network from Chicago, Illinois, who's also a best-selling author of the books "Epic Business" and "Epic Life". The BrEpic Network is an invitation-only, premium connecting platform for the who's who in business, philanthropy and global leadership.   Justin is here to discuss what makes a visionary different from a human, what the Kolbe A Index is and how it's useful, and the importance of family.   BrEpic Website: www.brepicllc.com Justin Breen's LinkedIn: @JustinBreen Take the Kolbe A Index test here.   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Bryan LaFlamme. Bryan is a Mortgage Consultant at The LaFlamme Group Powered by Movement Mortgage from Tacoma, Washington, who's been in the industry almost 20 years, and is a 10 year army veteran.   Bryan is here to discuss how his horrible house buying experience at 22 brought him to the industry, the importance of mindset and allowing yourself to be vulnerable, and how being a Loan Officer is both selfless and selfish.   The LaFlamme Group Website: www.thelaflammegroup.com Bryan LaFlamme's Facebook: @BryanLaFlamme   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Joel Farrell. Joel is the Area Manager at Fairway Independent Mortgage Corporation from St. Louis, Missouri, and is also the host of the "Strive for 25" podcast, which helps everyday people bridge the gap between information and execution to build their own journey to financial success.   Joel is here to discuss how Dwayne "The Rock" Johnson has changed his mind about branding and social media, why he hates the word discipline, how he stays top of mind with referral partners and clients, falling in love with the process, and podcasting.   Strive for 25 Podcast: www.strivefor25.com Strive for 25 Instagram: @strivefor25_ Strive for 25 YouTube: @strivefor25 Joel Farrell's LinkedIn: @JoelFarrell Joel Farrell's Phone Number: 314-956-1580     Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Sam Hickey. Sam is a Senior Mortgage Loan Originator at Flat Branch Home Loans from Seneca, Missouri, and is one half of the Level Up Lenders Team with previous guest, Skylar Wallace.   Sam is here to discuss how he and Skylar have set up their business, how you can convince Realtors to send you business, and why the customer is not your client.   Flat Branch Home Loans Website: www.fbhl.com Sam Hickey's Email: shickey@fbhl.com Sam Hickey's Facebook: @SamHickey Sam Hickey's Phone Number: 417-661-0880   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Rob Gonsalves. Rob is the National Key Account Manager at Longbridge Financial from San Diego, California, a top-ranked reverse mortgage lender, where he helps Loan Officers and Brokers do more reverse mortgages.   Rob is here to discuss why reverse mortgages are a great product, how you can use them to help your clients, and why moving forward they can be a great revenue stream.   Longbridge Financial Website: www.longbridge-financial.com Rob Gonsalves LinkedIn: @RobertGonsalves   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Eddy G. Perez, Jr. Eddy is a Co-Founder and the CEO of EPM, Equity Prime Mortgage, from Atlanta, Georgia, where he oversees the President, sales, operations, culture and L&D.   Eddy is here to discuss why you need to be authentic, what you need to accept in order to become a great leader, and why there needs to be a revolution in retail lending.   EPM Website: www.epm.net EPM Instagram: @epmortgages Eddy G. Perez, Jr.'s Email: eddy@epm.net Eddy G. Perez, Jr.'s Instagram: @eddygperezjr Eddy G. Perez, Jr.'s LinkedIn: @EddyGPerezJr Kevin Delory's Email: kevin@epm.net   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Shane Kidwell. Shane is CEO of Dwell Mortgage from Seattle, Washington, who is also the Founder and a Coach at Next Level Loan Officers, which helps Loan Officers take their business to new heights.   Shane is here to discuss using coaching to grow both personally and professionally, the "5, 4, 3, 2, 1" strategy, and why you need to be authentic and know your audience.   Next Level Website: www.becomenl.com Shane Kidwell's Links: https://www.liinks.co/shanerkidwell   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Matt "The Mortgage Guy" Gougé. Matt is a Mortgage Loan Originator and a Founding Partner of UMortgage from Sacremento, California, who also has a YouTube channel that's surpassed 2.2 million views.   Matt is here to discuss how to thrive in a down market, direct to consumer strategies, and why you should think about making YouTube content.   Matt Gougé's Website: www.greatmortgagebroker.com Matt Gougé's Email: team@mtmg.com Matt Gougé's YouTube: @MattTheMortgageGuy Matt Gougé's Instagram: @mattthemortgageguyum Matt Gougé's TikTok: @mattthemortgageguy   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula

Today, we're joined by Rick Mount. Rick is a Managing Partner for the Southwest Region at Churchill Mortgage Corporation from San Dimas, California, who's been in the mortgage industry for 30 years.   Rick is here to discuss consistency, why mindset work is so important, and why this is a market of taking action.   Rick Mount's Email: mikeandrick@churchillmortgage.com Rick Mount's LinkedIn: @RickMount Rick Mount's Facebook: @RickMount Rick Mount's Instagram: @mountys_world   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Mike Fitzpatrick. Mike is an Area Manager at US Mortgage Corp from Myrtle Beach, South Carolina, whose goal is for Loan Officers to self-gen their leads instead of relying on real estate agents.   Mike is here to discuss how he uses social media to grow his business, scripting for use with real estate agents, and why Loan Officers are the most important part of the real estate transaction.   Mike Fitzpatrick's Facebook: @MikeFitzpatrick Mike Fitzpatrick's Instagram: @realmikefitz Mike Fitzpatrick's Phone Number: 843-580-2490   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Matt Muscat. Matt is the Marketing Director at Treadstone Mortgage from Grand Rapids, Michigan, who is the author of the "Tangible Action Guide for Real Estate Marketing", and also has a marketing podcast, "The Neighborhood Realtor".   Matt is here to discuss how to solve interest rate and inventory problems, tangible marketing strategies you can implement right now, and why the ROI on clients needs to be seen over a lifetime, not just a single transaction.   Buy the "Tangible Actin Guide" here: https://www.amazon.com/TAG-Tangible-Action-Guide-Marketing/dp/1653259051/ref=tmm_pap_swatch_0?_encoding=UTF8&qid=1586290116&sr=8-2   Treadstone Website: www.treadstonemortgage.com Matt Muscat's Instagram: @mattmuscat88 The Neighborhood Realtor Podcast: www.neighborhoodrealtorpodcast.com   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Alexander Levi. Alexander is the Founder of TrustStar.ai from Boston, Massachusetts, an AI system for Loan Officers which gives insights into local trends, Realtors, and lender activity in your location.   Alexander is here to discuss how TrustStar.ai works, and the unique ways it can help Loan Officers.   TrustStar.ai Website: www.truststar.ai   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Tyler Carlston. Tyler is Loan Officer from San Antonio, Texas, who's the #1 VA Loan Officer in the state.   Tyler is here to discuss building a referral based business, utilizing social media, and the importance of finding something you're passionate about.   Tyler Carlston's Instagram: @valoanking Tyler Carlston's LinkedIn: @TylerCarlston Tyler Carlston's Facebook: @TylerCarlston   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Steven Cooley. Steven is the CEO and Founder of Art vs. Math from Carmel, Indiana, which consults mortgage lenders and mortgage technology companies to help them grow, market, and overcome challenges.   Steven is here to discuss why core value work in important, and how you need to stop selling products and start selling circumstantial solutions to gain more clients.   Art vs. Math Website: www.artvsmath.com Mortgage Advisor Tools Website: www.mortgageadvisortools.com Steven Cooley's Email: steven@artvsmath.com Steven Cooley's LinkedIn: @StevenCooley   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by William LeBaron. William is the VP of Business Development of MonitorBase from St. George, Utah, a borrower retention system for mortgage origination.   William is here to discuss how MonitorBase can help Loan Officers, why it's important to mine your database, and why you need to be careful with your drip campaigns.   MonitorBase Website: www.monitorbase.com William LeBaron's LinkedIn: @WilliamLeBaron William LeBaron's Instagram: @william.monitorbase   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, host Luke Shankula flies solo. Luke is the Founder and President of Loans on Demand from San Diego, California.   Luke is here to discuss 10 things you can do right now as a Loan Officer to generate more attention in this slower market, including social media, using video, and podcasts.   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Michael Neef. Michael is the CEO and Founder of Pre Approve Me LLC from Beaverton, Oregon, an app which drives home buyers to work within one platform where they can manage their entire loan process.   Michael is here to discuss what made him create the Pre-Approve Me app, why you need to make it easy for people to submit deals, and the importance of being creative in your business.   Pre Approve Me App Website: www.preapprovemeapp.com Michael Neef's Email: michael@preapprovemeapp.com Michael Neef's LinkedIn: @MichaelNeef Michael Neef's Facebook: @MichaelNeef   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Nyisha Walton. Nyisha is the CEO and Owner of The Lending Village from Houston, Texas, and has over 20 years of experience in the mortgage industry.   Nyisha is here to discuss how she was told she'd never be a successful LO, using social media to her advantage, and how owning real estate creates your legacy.   The Lending Village Website: www.thelendingvillage.com Nyisha Walton's Facebook: @NyishaWalton   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   If you're looking to start your own podcast and need production services, visit: www.ilmbproductions.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're re-joined by Rebecca Richardson. Rebecca, "The Mortgage Mentor", is a Mortgage Loan Originator at UMortgage from Charlotte, North Carolina, and a short-form content queen.   Rebecca is here to discuss getting on the TikTok train before everyone else, tips for sourcing content, and why you just need to start doing video.   Rebecca's 1st LOD Appearance in Episode 6: https://loansondemand.podbean.com/e/6-rebecca-richardson/   Rebecca Richardson's Instagram: @the.mortgage.mentor   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com

Today, we're joined by Lauren Maxwell. Lauren is the Executive VP of the Maxwell Mortgage Team from Naples, Florida, and has 35 years of experience in the mortgage industry.   Lauren is here to discuss how you have to put in the work, how she bounced back after the 2008 crash, and why as a Loan Officer you should keep your mouth shut and listen.   Lauren Maxwell's Email: lauren@maxwellmortgageloans.com Lauren Maxwell's Phone Number: 239-216-4444   Loans On Demand Website: www.loansondemand.io Luke Shankula's Facebook: @LukeShankula Luke Shankula's LinkedIn: @LukeShankula   I Love Mortgage Brokering: www.ilovemortgagebrokering.com   Find out more about BRX Mortgage: www.rookietorockstar.ca   Find out more about the 10 Loans A Month Academy: www.10loansamonth.com