Podcasts about foundher

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Best podcasts about foundher

Latest podcast episodes about foundher

Dear FoundHer...
The One Small, Simple Change That Made the Biggest Impact on My Business, with Lindsay Pinchuk, Host of Dear FoundHer...

Dear FoundHer...

Play Episode Listen Later Apr 15, 2025 21:16


If you're a women business owner over 40, join the Dear FoundHer... Forum to find support, advice, resources and mentorship—JUST FOR YOU. It's all inside, without the gatekeeping and without the overwhelm. Use the code FOUNDHER at checkout and join us inside for just over $1 a day. In this episode, Lindsay Pinchuk discusses the significant impact that one small, simple change had on her business. And you probably will never be able to guess what that was. HINT: It's an actionable step ANYONE can take. Once she spills her secret, Lindsay emphasizes the importance of specificity in marketing and provides actionable steps for listeners to identify and connect with their ideal customers. This is one episode every business owner is going to want to listen to. TakeawaysLindsay returned from a hiatus to share impactful business insights.The shift in target audience to women over 40 transformed her business.Building a community is essential for business growth.Women over 40 are resourceful and experienced entrepreneurs.Specific targeting helps in creating relevant messaging.Understanding the ideal customer is crucial for business success.Consistency in messaging is key to maintaining audience connection.Join the Dear FoundHer Forum, use the code FOUNDHER to bring your investment down to just over $1 per day: https://www.dearfoundher.com/dear-foundher-forumGet on the waitlist for our group mentorship, Marketing Made Simple for Small Business:https://lindsaypinchuk.myflodesk.com/waitlistDon't forget to follow Lindsay and Dear FoundHer... on Instagram. Hosted on Acast. See acast.com/privacy for more information.

The FoundHer Series Podcast with Carrie Scollon
Life After a Death: Finding Joy in the Journey with Elaine De Rooy

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Apr 9, 2025 37:53


In this episode of the FoundHer Series, host Carrie Scollon sits down with author Elaine de Rooy to explore the story behind her heartfelt chapter in Beautiful Chaos: Embracing the Unexpected. Elaine shares her deeply personal journey of love, loss, and resilience after a health crisis and eventual passing of her husband after 5 tough years—leaving her to navigate life with their two teenage sons. A planner by nature, Elaine opens up about how her sense of order was upended and how, paradoxically, planning became her tool for moving forward—through medical decisions, parenting, grief, and even rediscovering joy. From balancing hope with hard conversations to the healing power of community and belly dancing (yes, really!), Elaine's story reminds us that even in the most uncertain times, connection and courage can light the way. You'll get a beautiful peek into the relationship that shaped her, the grief that followed, and the surprising turn of events that led her not only to healing—but to love again. If you've ever faced the unthinkable, or wondered how to support someone who has, this conversation offers both practical wisdom and soulful inspiration.

The FoundHer Series Podcast with Carrie Scollon
Inhale Love, Exhale Gratitude with Lesa Mueller

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Apr 2, 2025 24:43


In this deeply moving episode, Carrie interviews Lesa Mueller, a contributing author in both The Lighthouse Series Volume 1 and Volume 2. Lesa shares her journey of advocating for her mother during her final days—honouring the grace and gratitude her mother embodied in both life and death. Lesa reflects on the profound experience of "walking her mom home", a gift she wishes she had fully appreciated earlier but is deeply grateful for now. She speaks candidly about reaching a place of acceptance rather than anger before her mother passed, the delayed grief that often comes with caregiving, and how being “in the trenches” can make it difficult to process emotions in the moment. Together, Carrie and Lesa explore: ✨ The emotional complexities of caregiving and advocacy for a loved one ✨ How grief can be delayed when we are focused on showing love and care ✨ Why we are wired to do hard things—but also need to be kind to ourselves ✨ The mantra "Inhale love, exhale gratitude", which Lesa first discovered while hiking the Inca Trail and later leaned on as a guiding practice through her mother's passing ✨ How trusting your intuition becomes easier when you approach life from a calm place While we can't fully prepare for life's hardest moments, we can practice the tools that help—breathing, pausing, stepping away—to navigate them with more grace and presence.

The FoundHer Series Podcast with Carrie Scollon
Beyond the Looking Glass: Loving Yourself from the Inside Out with Laura Tolosi

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Mar 26, 2025 25:07


What if the signs your body gives you are trying to tell a deeper story? In this episode, Carrie talks with Laura Tolosi—nutritionist, mother, and author—about her journey of self-discovery, healing, breaking free from the cycle of negative self-talk, and finally learn to receive. In her chapter Loving Yourself from the Inside Out in The Lighthouse Series Volume 2: Beautiful Chaos, Laura opens up about the moment she realized that emotional healing is just as vital as physical health. Professionally, she was focused on nutrition—but personally, she found herself waking up emotionally, recognizing the ways her body was signalling deeper truths. With vulnerability and wisdom, she reflects on a seed of insecurity planted during childhood, the struggles of body image, and the impact of fat shaming. Becoming a mother shifted her perspective—driving her to be the role model her daughters could look up to. Laura's story is a reminder that loving yourself from the inside out takes intention, community, and trust in your own body's wisdom.#Podcast #BeautifulChaosUseful ResourcesClick here to find links to follow all our guests.Click here to learn about FoundHer projects & events!

Dreamvisions 7 Radio Network
Come Back to Love with Robyn Vogel: Guest: Not IF, but HOW!

Dreamvisions 7 Radio Network

Play Episode Listen Later Mar 20, 2025 54:16


Come Back to Love® Radio: Not IF, but HOW!  Summary of Episode: On this inspiring episode of the Come Back To Love® radio show Robyn Vogel is joined by Jeanette Tachynsky, founder of Embrace Retreats and specialist in supporting transformational facilitators in creating sacred healing spaces for people to thrive in. Jeannette openly shares about her relationship with her momma and her recent death. Jeannette's mom was an unconditionally loving presence in her life and instilled a "yes, and what's next?" attitude instead of the more typical trauma-filled upbringing where people learn to limit themselves in fear and lack of confidence. Refreshingly, Jeannette Tachynsky has the opposite attitude. When she brought ideas and dreams to her momma, she would receive the most beautiful response, "How can I help you?" Jeannette grew up believing she could do anything in the world - anything is possible!  The two of us discuss openly what it means to align with your true essence and therefore have the capacity to move forward to reach your dreams. Jeannette talks openly about obstacles to being your true self and how limiting beliefs get in your way. What is your passion and purpose in the world? Want to be inspired to reach your dreams?  Tune into this episode - you won't want to miss it!  Bio: Jeanette Tachynsky is a visionary and world-class retreat coordinator known for creating spaces where individuals can embody their light. As the foundHER of Embrace Retreats, she draws on over 20 years of experience crafting seamless, heart-centered experiences. At Embrace Retreats, Jeanette empowers clients to embrace their true essence, allowing transformative experiences to unfold without the stress of logistics. Her work is rooted in the heart. Jeanette honors each client's unique vision and energy, believing that “When we all shine, we all shine.” Her commitment to collective radiance and personal empowerment is woven into every retreat she designs, ensuring unforgettable journeys filled with magic. To find out more about Jeanette and Embrace Retreats, go to: www.embraceretreats.ca  When you email use the word, LOVE, in the subject line for your free gift! Learn more about Robyn here: https://www.comebacktolove.com

The FoundHer Series Podcast with Carrie Scollon
Beautiful Journey: Beautiful Chaos with Miranda Pellett

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Mar 19, 2025 44:31


Motherhood is a wild, deeply meaningful adventure—especially when raising a child with a rare genetic disorder. Meet Miranda Pellet, a thriving solo mom of four children under 10, whose beautiful journey took an unexpected turn when her daughter Amelia was diagnosed with GBS (Guillain-Barré Syndrome) eight years ago. As a contributing author in The Lighthouse Series Volume 2: Beautiful Chaos, Miranda shares her powerful story in a chapter aptly named Beautiful Chaos—a raw and heartfelt account of love, resilience, and the strength required for advocacy and awareness. In this Foundher.today podcast with Carrie Scollon, Miranda reflects on the challenges and triumphs of the journey, the joy of publishing her story, and the hope that Amelia will be able to look back and see not just the hardships, but the difficult and beautiful journey that has shaped them both.

The FoundHer Series Podcast with Carrie Scollon
Now What? ~ to hardiness and resilience with Tisa Sylvester

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Mar 12, 2025 20:31


In this episode of the FoundHer Series, Carrie chats with Tisa Sylvester, a contributing author to The Lighthouse Project – Beautiful Chaos: Embracing the Unexpected, Volume 2. Tisa's chapter, Now What, explores the power of embracing challenges—navigating uncomfortable experiences and relationships that ultimately foster personal growth. Tisa's story is one of hardiness and resilience, shaped by her willingness to say “yes” to unforeseen opportunities with curiosity and compassion. Her journey wasn't without struggle—feelings of inadequacy often surfaced, contrasting sharply with her determination to grow. However, with the support of someone who believed in her, and stepping up to possibilities, she learned to reframe doubt as a catalyst for improvement rather than a setback. From dropping out of high school to an advanced critical care nursing. Now What? Carrie and Tisa also discuss the experience of contributing to Beautiful Chaos. Writing her chapter was not just a creative process but a deeply personal and therapeutic one. “All the feels came through in the writing process,” Tisa shares. Working with the editor was especially helpful, providing guidance and perspective that strengthened her storytelling. Tisa hopes to inspire others to take the first step toward new opportunities—even when it feels uncomfortable.

The FoundHer Series Podcast with Carrie Scollon
A Lifetime of Shame with Erin Gorrie

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Mar 5, 2025 42:07


In this episode of the FoundHer Series, Carrie sits down with Erin Gorrie, a contributing author to The Lighthouse Project – Beautiful Chaos, Volume 2. Erin's chapter, A Lifetime of Shame, is a raw and powerful exploration of how shame took hold of her life, shaped her choices, and kept her trapped in a story of shame for decades. For 30 years, Erin carried the weight of her early experiences, constantly seeking external validation. But when everything came crashing down, she had a pivotal realization—90% of her experiences were within her control. This moment of clarity set her free. She began to set boundaries, release people-pleasing tendencies, and reclaim her self-worth. Erin shares the liberating process of writing her story, the deep connection she found within The Lighthouse Project community, and how telling her truth became the final piece of her own freedom. She reminds us that when we stop living in the shadows of shame and start embracing our whole selves—rough edges and all—we step into our true power. This episode is for every woman who has ever felt not enough, who has struggled with persistent or chronic shame, or who is ready to finally say, enough is enough. Tune in for an inspiring conversation about courage, healing, and reclaiming your story.

Dear FoundHer...
You can't build a business overnight!

Dear FoundHer...

Play Episode Listen Later Feb 26, 2025 24:20


Join the Dear FoundHer... Forum to build your business with the support of a community who truly gets it. The Dear FoundHer… Forum is exclusively for female entrepreneurs over forty who are building, growing, or scaling their businesses. There's no gatekeeping here—just actionable support, real conversations, and access to insights that truly matter. Use the code FOUNDHER for 20% OFF. Click here to check out about the networking community everyone's talking about. In this episode, Lindsay Pinchuk discusses the importance of building a community around your brand and the realities of growing a business. Lindsay outlines big picture steps for launching a business or a new product or service, emphasizing the need for consistency and using her SWEEP method for content marketing. SWEEP, utilizes your Social Media, Website, Emails, Events, Partnerships + Publicity to generate and execute, cost effective, community-centric marketing strategies that grow your brand.Lindsay introduces this concept in today's episode and challenges the listener to think about how they can apply it to their own marketing practices in business. Tomorrow she'll be back with more micro level tips on applying SWEEP to your own business. Join the Dear FoundHer Forum: https://www.dearfoundher.com/dear-foundher-forumGet on the waitlist for Marketing Made Simple for Small Business:https://lindsaypinchuk.myflodesk.com/waitlistDon't forget to follow Lindsay and Dear FoundHer... on Instagram: Hosted on Acast. See acast.com/privacy for more information.

The FoundHer Series Podcast with Carrie Scollon
The Little Alchemist MagicK with Gwen Haas

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Feb 26, 2025 27:37


In this episode of the FoundHer Series, Carrie sits down with Gwen Haas to talk about her powerful chapter in the book Beautiful Chaos. Gwen's story is for the seekers, the ones who feel different, the ones who long to be seen. Through The Little Alchemist MagicK, Gwen shares her journey of navigating a world that didn't always nourish or nurture her gifts. A highly sensitive person, she faced the challenge of growing up without the support to understand or embrace her uniqueness. The moment she truly felt seen was a supercharged experience—one of deep surrender, a push-and-pull of wanting to be held while fearing what it means to be recognized. She opens up about her awakening, learning how to exist in a world that often misunderstands sensitivity and gifts. We also explore a profound story of her father's passing and how it shaped her path. This chapter, this conversation, is a gift—an invitation for those ready to embrace their inner alchemist, to find the magic in their own being, and to feel truly seen. Tune in for a soul-stirring episode that might just spark something divine in you.

The FoundHer Series Podcast with Carrie Scollon
50 50 Chance of Survival with Marianne White

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Feb 19, 2025 20:55


In this episode, Carrie welcomes Marianne White, a contributing author to Beautiful Chaos: Embracing the Unexpected and the Lighthouse Series. Marianne first shared her raw and emotional journey through divorce in Volume 1—now, in her second chapter, she shifts the focus to what she wishes she had known about this massive step, hoping to support other women contemplating the same option. With divorce statistics painting a stark reality, Marianne challenges the stigma surrounding it. She isn't pro-divorce, but she is pro-truth—and for some, divorce is the right choice. She opens up about the struggles, from career impacts to financial impacts, while also sharing the empowering realization that divorce isn't an ending—it's a new beginning. Carrie and Marianne discuss the importance of maintaining a healthy co-parenting relationship, why the phrase “broken home” couldn't be further from her reality, and why prioritizing her own social and emotional well-being ultimately helped her children thrive. If you or someone you know is contemplating divorce, this conversation is a must-listen. You are not alone. Your story isn't over. It's just beginning. Useful ResourcesClick here to find links to follow all our guests.Click here to learn about FoundHer projects & events!

The FoundHer Series Podcast with Carrie Scollon
Foreboding Joy and The Hummingbird with Heather Goodall

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Feb 12, 2025 22:52


In this deeply heartfelt episode, Carrie sits down with Heather Goodall, one of the authors of Beautiful Chaos: Embracing the Unexpected, to explore the tension between doing good in the world and knowing when it's enough. Heather shares how a simple childhood ritual—asking “What good deed will you do today?” shaped her life, fuelling both purpose (positively) and pressure (negatively). Over time, the desire to make a difference became tangled with guilt, leading her to question: When is it ever enough? When am I enough? The term foreboding joy, borrowed from Brené Brown, fits here as the fear of not doing enough can rob us of gratitude and presence. Heather's journey—spanning moments from her childhood time in El Salvador to the loss of her brother, to everyday acts of appreciation—reminds us that impact isn't measured by size, but by intention. Through a beautiful analogy of the hummingbird, Heather offers a powerful shift in perspective: What if we simply do what we can, with the energy we have, and trust that it matters? Join us for a conversation on joy, guilt, and the freedom that comes from embracing the power of enough.

The FoundHer Series Podcast with Carrie Scollon
Believe in Your Wildest Dreams with Emma Lewis

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Feb 5, 2025 31:07


In this episode of the Foundher Series, Carrie sits down with Emma Lewis, an author in The Lighthouse Project, Volume 2: Beautiful Chaos. Her chapter, Believe in Your Wildest Dreams, is more than just words—it's a testament to resilience, self-belief, and transformation. An "old soul" who grew up fast, Emma carries a lifetime of wisdom shaped by lived experience. From navigating childhood in survival mode to redefining a trauma, she has turned her journey into a gift—guiding others as a life coach to break free from their past and step into their soul expansion. At just 16, Emma found herself at a Tony Robbins event, absorbing the energy of a room filled with possibility. That pivotal moment ignited a fire within her: I can do the brave things. Through strength, courage, and an unshakable belief in herself, she rewrote the narrative of her life—not as a victim, but as a creator. Emma opens up about healing from trauma, the power of taking radical responsibility, and why true transformation isn't just about mindset—it's about how you feel. If you've ever felt stuck in your story, this episode will inspire you to change your circumstances, trust in your intuition, and most importantly, believe in your wildest dreams. #BelieveInYourDreamsUseful ResourcesClick here to find links to follow all our guests.Click here to learn about FoundHer projects & events!

The FoundHer Series Podcast with Carrie Scollon
Heart-centered, Soul Missions with Libby Robertson

The FoundHer Series Podcast with Carrie Scollon

Play Episode Listen Later Jan 22, 2025 44:41


Join host Carrie Scollon in this inspiring episode of the FoundHer Series, and a deep dive into the transformative power of manifestation and energetics with special guest Libby Robertson. Libby is a business coach, mindset expert, and author of How to Unmess Your Life. She's dedicated to helping heart-centered people to tap into their soul mission and manifest their ultimate dream life and business. Libby also runs the online School of Spiritual Healing Arts - SOSHA. With an infectious enthusiasm and humble insight, Libby shares her personal journey of hitting rock bottom, making radical life changes, and finding the courage to step into her true power. She discusses the importance of alignment, energetics, and a philosophy about living your soul mission. Together, Carrie and Libby explore how energy influences our relationships, work, and overall wellbeing, and how embracing hard changes can be a gift that leads to profound growth. From her background in psychology to her current work in personal mindset manifestation and spiritual healing arts, Libby offers powerful insights on how to shift your energy to raise your vibration in any area of life. Tune in to discover how to unlock the power of your heart, elevate your energy, and align with your true purpose. Useful ResourcesClick here to find links to follow all our guests.Click here to learn about FoundHer projects & events!

Dear FoundHer...
Your Community is Everything: Practical Tips to Grow and Strengthen Yours

Dear FoundHer...

Play Episode Listen Later Nov 26, 2024 22:58


In this episode, Host, Lindsay Pinchuk discusses the importance of building a supportive community for female entrepreneurs, particularly those over 40. She shares her personal journey of networking and the challenges she faced in the early stages of her business. Lindsay emphasizes the value of collaboration, mentorship, and leveraging life experiences to strengthen professional networks. She provides actionable strategies for overcoming networking challenges and creating safe spaces for women to connect and support each other. The episode concludes with actionable tips that you can implement right now to enhance your networking efforts and build meaningful relationships.The doors to the Dear FoundHer... Forum are OPEN! The Dear FoundHer… Forum is exclusively for female entrepreneurs over forty who are building, growing, or scaling their businesses. There's no gatekeeping here—just actionable support, real conversations, and access to insights that truly matter.Use the code FOUNDHER for 40% off our Founding Member rate. Join us inside for just $1 per day. (PLUS, before the end of the year you'll get a whole host of bonuses!). CLICK HERE: https://www.dearfoundher.com/dear-foundher-forumDon't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram http://www.instagram.com/dearfoundher Hosted on Acast. See acast.com/privacy for more information.

What School You Went?
Hawai‘i FoundHer (with Darien Siguenza)

What School You Went?

Play Episode Listen Later Nov 20, 2024 23:34


The search is over for an organization that economically empowers culturally driven, ethically conscious, women-led businesses. How Darien Siguenza helps Hawai‘i FoundHer.Send us a textSupport the showWHAT SCHOOL YOU WENT? is available anywhere you get your podcasts.Follow us on: YouTube Instagram TikTok Facebook

The Filipino American Woman Project
161: Therapy Writing Prompts for Filipino American Women

The Filipino American Woman Project

Play Episode Listen Later Oct 18, 2024 8:28 Transcription Available


161: Therapy Writing Prompts for Filipino American WomenAlso available on YouTube: https://youtu.be/Z4KIqp6tduIWhether you've been going to therapy for years or are just toying with the idea, we want to meet you where you're at. In this bonus episode, Nani shares five therapy writing prompts you can use to explore your relationship to therapy and mental health, identify which therapy topics to discuss, and develop healthy coping skills for anxiety and stressful situations. As a follow-up to our previous conversation in episode 159, we hope you take advantage of this opportunity to apply what you learned to your life. Happy reflecting!Love our show? Leave us a message and show us your support! Visit https://tfawproject.com/supportMonthly Book Club -- Every 3rd Friday of the month @ Noon (PT) / 3 PM (ET), members of the Tsismis with Jen and Nani Book Club get together to discuss their latest readings. The best part?? No reading is required! Whether you're an avid reader or just want to soak in what our readers have to share, we'd love to have you. First-timers are welcome to attend for FREE! Join us at THENEWFILIPINA.COM to RSVP today.Upcoming FREE Events (Online)5-Day Reflection SeriesOpen Mic NightsVision Board PlanningFor specific dates and times, join our FREE app today at THENEWFILIPINA.COM--NEWSLETTER: Receive the latest stories, updates, and media coverage by subscribing to our FREE newsletter: http://eepurl.com/cO0bifABOUT US: Welcome to The Filipino American Woman (TFAW) Project, a podcast that strengthens Filipino voices one conversation at a time through all things life, culture and personal development. Hosted by Jen Amos and Nani Dominguez-Smith. This show is brought to you by our family at THENEWFILIPINA.COM. Join the conversation today!UPCOMING BOOK: Special thanks to the Bulosan Center for Filipino Studies at UC Davis for the opportunity to present our academic paper, Pinay Podcasters: Building a Self-Sustaining Community Through Storytelling, Collective Healing & Learning, and Collaboration. The initial draft is now available! Read more at http://pinaypodcasters.com/RECOGNITION: In December 2020 and December 2021, we received an Honorable Mention at the Asian American Podcaster's Golden Crane Podcast Awards. August 2020, Jen Amos participated as a speaker on behalf of TFAW Project for PodFest Global, which now holds the GUINNESS WORLD RECORDS™ title for Largest Attendance for a Virtual Podcasting Conference in One Week. May 2020, we were recognized as “Amplifying Asian Women Voices” on Spotify during AAPI Heritage Month.We've also been featured in Realtime Community Oakland, Mochi Magazine, Ossa Collective, SUPERBANDS, Chopsticks Alley, FoundHer by Entrepinayship, Spotify, PodFest Expo, Philippine American Foundation for Charities, When In Manila, You Are Collect;ve, San Diego Union Tribune, NBC 7 San Diego, and much more! Read more at: https://linktr.ee/tfawproject.featured CONNECT WITH US: Instagram @thefilipinoamericanwoman, Facebook...

Dear FoundHer...
RERUN: 50-Something TikTok Sensations Sunny and Jenn Tell All part 2 with Peloton's Jenn Sherman and Pam Sunshin, Founders of Sunny + Jenn

Dear FoundHer...

Play Episode Listen Later Oct 16, 2024 27:51


ICYMI, Dear FoundHer... is taking our most popular guests, Sunny and Jenn on TOUR, and we're kicking off with a one-of-a-kind event just outside of Chicago! Tickets went on sale this week, so we thought there is no better time than now to rerun this incredible conversation with Peloton's Jenn Sherman about how she and her best friend Pam Sunshine became a sensation on TikTok as SunnyandJenn. This episode kicks off a two-part series exploring how these 50-something influencers turned a chance encounter into a thriving lifestyle brand. Host Lindsay Pinchuk recounts her friendship with Jenn, a well-known Peloton instructor, and their journey into the world of TikTok.Pam and Jenn discuss their rapid rise to TikTok fame, highlighting the power of authenticity and genuine friendship. They share insights on balancing their new venture with their primary careers—Jenn as a Peloton instructor and Pam as a personal assistant—and the importance of choosing brand partnerships that align with their values.Join Pam and Jenn in this episode of Dear FoundHer… as they share their journey to TikTok stardom and the lessons they've learned along the way. Discover how authenticity, seizing opportunities, and starting without a perfect plan can lead to unexpected success, and gain valuable insights into balancing new ventures with existing careers.Connect with Pam Sunshine and Jenn Sherman:http://www.instagram.com/sunnyandjennhttp://www.tiktok.com/@sunnyandjennJOIN US ON DECEMBER 2ND OUTSIDE OF CHICAGO YOU CAN GET TICKETS HERE: https://dearfoundher.ticketspice.com/dear-foundheron-tour-presents-sunny-jennNOT IN CHICAGO? Get on our list so that you will be the first to know when we come to a city near you!If you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
RERUN: 50-Something TikTok Sensations Sunny and Jenn Tell All, Part 1 with Peloton's Jenn Sherman and Pam Sunshin, Founders of Sunny and Jenn

Dear FoundHer...

Play Episode Listen Later Oct 15, 2024 37:29


ICYMI, Dear FoundHer... is taking our most popular guests, Sunny and Jenn on TOUR, and we're kicking off with a one-of-a-kind event just outside of Chicago! Tickets went on sale this week, so we thought there is no better time than now to rrerun this incredible conversation with Peloton's Jenn Sherman about how she and her best friend Pam Sunshine became a sensation on TikTok as SunnyandJenn. This episode kicks off a two-part series exploring how these 50-something influencers turned a chance encounter into a thriving lifestyle brand. Host Lindsay Pinchuk recounts her friendship with Jenn, a well-known Peloton instructor, and their journey into the world of TikTok.Pam and Jenn discuss their rapid rise to TikTok fame, highlighting the power of authenticity and genuine friendship. They share insights on balancing their new venture with their primary careers—Jenn as a Peloton instructor and Pam as a personal assistant—and the importance of choosing brand partnerships that align with their values.Join Pam and Jenn in this episode of Dear FoundHer… as they share their journey to TikTok stardom and the lessons they've learned along the way. Discover how authenticity, seizing opportunities, and starting without a perfect plan can lead to unexpected success, and gain valuable insights into balancing new ventures with existing careers.Connect with Pam Sunshine and Jenn Sherman:http://www.instagram.com/sunnyandjennhttp://www.tiktok.com/@sunnyandjennJOIN US ON DECEMBER 2ND OUTSIDE OF CHICAGO YOU CAN GET TICKETS HERE: https://dearfoundher.ticketspice.com/dear-foundheron-tour-presents-sunny-jennNOT IN CHICAGO? Get on our list so that you will be the first to know when we come to a city near you! If you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

The Filipino American Woman Project
160: Dear Filipino American Women, Here's What To Talk About In Therapy

The Filipino American Woman Project

Play Episode Listen Later Oct 4, 2024 98:43 Transcription Available


160: Dear Filipino American Women, Here's What To Talk About In TherapyAlso available on YouTube: https://youtu.be/GEmW8yHoaJ4And just like that… they're back! Join Jen & Nani as they breathe new life into TFAW Project with a hearty discussion on what to talk about in therapy for Filipino American women. In this panel discussion, Filipina therapists Marjory Ware and Roanne de-Guia Samuels weigh in on common misconceptions people have about going to therapy, how to find a therapist who is aligned with you, different types of therapy to try, and popular topics and goals to center in your therapy sessions. Don't forget to check out our bonus episode, Therapy Writing Prompts for Filipino American Women (episode 161), to put these concepts and ideas into practice!Love our show? Leave us a message and show us your support! Visit https://tfawproject.com/supportMonthly Book Club -- Every 3rd Friday of the month @ Noon (PT) / 3 PM (ET), members of the Tsismis with Jen and Nani Book Club get together to discuss their latest readings. The best part?? No reading is required! Whether you're an avid reader or just want to soak in what our readers have to share, we'd love to have you. First-timers are welcome to attend for FREE! Join us at THENEWFILIPINA.COM to RSVP today.Upcoming FREE Events (Online)5-Day Reflection SeriesOpen Mic NightsVision Board PlanningFor specific dates and times, join our FREE app today at THENEWFILIPINA.COM--NEWSLETTER: Receive the latest stories, updates, and media coverage by subscribing to our FREE newsletter: http://eepurl.com/cO0bifABOUT US: Welcome to The Filipino American Woman (TFAW) Project, a podcast that strengthens Filipino voices one conversation at a time through all things life, culture and personal development. Hosted by Jen Amos and Nani Dominguez-Smith. This show is brought to you by our family at THENEWFILIPINA.COM. Join the conversation today!UPCOMING BOOK: Special thanks to the Bulosan Center for Filipino Studies at UC Davis for the opportunity to present our academic paper, Pinay Podcasters: Building a Self-Sustaining Community Through Storytelling, Collective Healing & Learning, and Collaboration. The initial draft is now available! Read more at http://pinaypodcasters.com/RECOGNITION: In December 2020 and December 2021, we received an Honorable Mention at the Asian American Podcaster's Golden Crane Podcast Awards. August 2020, Jen Amos participated as a speaker on behalf of TFAW Project for PodFest Global, which now holds the GUINNESS WORLD RECORDS™ title for Largest Attendance for a Virtual Podcasting Conference in One Week. May 2020, we were recognized as “Amplifying Asian Women Voices” on Spotify during AAPI Heritage Month.We've also been featured in Realtime Community Oakland, Mochi Magazine, Ossa Collective, SUPERBANDS, Chopsticks Alley, FoundHer by Entrepinayship, Spotify, PodFest Expo, Philippine American Foundation for Charities, When In Manila, You Are Collect;ve, San Diego Union Tribune, NBC 7 San Diego, and much more! Read more at:

The Filipino American Woman Project
159: Returning for Filipino American History Month - Season 5 Trailer

The Filipino American Woman Project

Play Episode Listen Later Sep 27, 2024 0:44 Transcription Available


159: Returning for Filipino American History Month - Season 5 TrailerThe Filipino American Woman (TFAW) Project is returning for Filipino American History Month! For Season 5, we're focused on strengthening Filipina voices one conversation at a time through all things life, culture and personal development!Hosted by Jen Amos and Nani Dominguez-Smith. This show is brought to you by our family at THENEWFILIPINA.COM. Join the conversation today!Trailer also available on YouTube: https://youtu.be/K2HkzMTUJi0 ---Love our show? Yes, we do take tips - thank you! Visit https://tfawproject.com/supportMonthly Book Club -- Every 3rd Friday of the month @ Noon (PT) / 3 PM (ET), members of the Tsismis with Jen and Nani Book Club get together to discuss their latest readings. The best part?? No reading is required! Whether you're an avid reader or just want to soak in what our readers have to share, we'd love to have you. First-timers are welcome to attend for FREE! Join us at THENEWFILIPINA.COM to RSVP today.Upcoming FREE Events (Online)5-Day Reflection SeriesOpen Mic NightsVision Board PlanningFor specific dates and times, join our FREE app today at THENEWFILIPINA.COM--NEWSLETTER: Receive the latest stories, updates, and media coverage by subscribing to our FREE newsletter: http://eepurl.com/cO0bifABOUT US: Welcome to The Filipino American Woman (TFAW) Project, a podcast that strengthens Filipino voices one conversation at a time through all things life, culture and personal development. Hosted by Jen Amos and Nani Dominguez-Smith. This show is brought to you by our family at THENEWFILIPINA.COM. Join the conversation today!UPCOMING BOOK: Special thanks to the Bulosan Center for Filipino Studies at UC Davis for the opportunity to present our academic paper, Pinay Podcasters: Building a Self-Sustaining Community Through Storytelling, Collective Healing & Learning, and Collaboration. The initial draft is now available! Read more at http://pinaypodcasters.com/RECOGNITION: In December 2020 and December 2021, we received an Honorable Mention at the Asian American Podcaster's Golden Crane Podcast Awards. August 2020, Jen Amos participated as a speaker on behalf of TFAW Project for PodFest Global, which now holds the GUINNESS WORLD RECORDS™ title for Largest Attendance for a Virtual Podcasting Conference in One Week. May 2020, we were recognized as “Amplifying Asian Women Voices” on Spotify during AAPI Heritage Month.We've also been featured in Realtime Community Oakland, Mochi Magazine, Ossa Collective, SUPERBANDS, Chopsticks Alley, FoundHer by Entrepinayship, Spotify, PodFest Expo, Philippine American Foundation for Charities, When In Manila, You Are Collect;ve, San Diego Union Tribune, NBC 7 San Diego, and much more! Read more at: https://linktr.ee/tfawproject.featured CONNECT WITH US: Instagram @thefilipinoamericanwoman, Facebook @thefilipinoamericanwoman, Twitter...

Dear FoundHer...
Events: The Most Powerful Marketing Strategy for Your Business and How to Execute Them

Dear FoundHer...

Play Episode Listen Later Sep 17, 2024 33:32


Host, Lindsay Pinchuk shares her journey of building Bump Club and Beyond through community-driven events. She emphasizes the importance of in-person connections, especially in a post-pandemic world, and discusses how hosting events can significantly enhance business growth. Lindsay provides practical strategies for organizing successful events, highlighting the need for community feedback and the potential for collaboration among attendees. She reflects on her experiences and the transformative impact of events on her business and community.TakeawaysIn-person connections are irreplaceable, even in a digital age.Events can drive community engagement and business growth.Feedback from attendees is crucial for improving events.Simple, no-frills events can be highly effective---your events don't have to be grandiose to work. The right event strategy can lead to loyal customers for years to come. Lindsay's Bump Club and Beyond customers now come to her Dear FoundHer... Live events. Hosting events can transform your business model and your bottom line. Grab Lindsay's E-Book: The Event Blueprint for Small Business and get the step-by-step instructions on how to execute an effective event for your business. Lindsay's group mentorship, Marketing Made Simple for Small Business is OPEN for registration for the last time in 2024. Use the code FOUNDHER for 30% off plus some great bonuses. Click here for more information.https://www.lindsaypinchuk.com/mmsfall2024Subscribe to the Dear FoundHer... newsletter: https://lindsaypinchuk.myflodesk.com/foundherfridaysDon't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
A Half a Million Followers and No Sales

Dear FoundHer...

Play Episode Listen Later Sep 13, 2024 16:35


Recently, Host, Lindsay Pinchuk, was approached for some advice by someone who was struggling to get new clients. With nearly a half a million Instagram followers, Lindsay was floored that this was even a possibility. But she asked a simple question, that uncovered the key to why this was happening. TUNE IN to hear the five SIMPLE tips that Lindsay shared with this female entrepreneur to help her turn around her business immediately. Lindsay's group mentorship, Marketing Made Simple for Small Business is OPEN for registration for the last time in 2024. Use the coe FOUNDHER for 30% off plus some great bonuses. Click here for more information. https://www.lindsaypinchuk.com/mmsfall2024Subscribe to the Dear FoundHer... newsletter: https://lindsaypinchuk.myflodesk.com/foundherfridaysDon't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchuk and Dear FoundHer... on Instagram: http://www.instagram.com/dearfoundher Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
RERUN: Dr. Becky Kennedy, Founder of Good Inside, Shares the Secrets to Building an Empire from an Engaged Community

Dear FoundHer...

Play Episode Listen Later Jul 23, 2024 52:07


Today's episode is a rerun from season 1. In today's rerun, you'll hear esteemed parenting expert, NY Times Best selling author and psychologist, Dr. Becky Kennedy, talk all about what this means. You'll also hear her talk about how she built one of the largest parenting empires from scratch simply by showing up and sharing. By connecting with her community in a way that they grew to trust her and want more from her—thus driving the ability to monetize her community in the most incredible way possible. This is a story of a FoundHer who seized the moment and took her psychology practice to the next level, and in turn has helped MILLIONS of parents across the country and around the world. Part of the reason host, Lindsay Pinchuk, wanted to share this episode is because you're going to hear her talk in the coming weeks a lot about community—not your business community, but your brand community. And how you can turn your audience into a community, which is essentially your number one asset for your business. This is exactly what Dr. Becky Kennedy did in building her business: Good Inside. Take a listen to today's episode and then TUNE IN on Thursday when Lindsay shares more about the importance of your brand community and how you can monetize it as you can count on me to break down simple marketing practices to build your brand, business and bottom line. STAY UP TO DATE AND IN THE KNOW, make sure you sign up for the Dear FoundHer... newsletter as we have a ton of new opportunities coming your way. Connect with Dr. Becky Kennedy.Connect with Lindsay Pinchuk and Dear FoundHer.http://www.instagram.com/lindsaypinchukhttp://www.instagram.com/dearfoundherGrab Lindsay's JumpStart Your Business Blueprint:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.https://form.jotform.com/230008245758152Podcast production provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
From 30 Local Retailers to National Distribution at Walmart, Whole Foods and Thousands more with Jash Mehta, Founder of Pop and Bottle

Dear FoundHer...

Play Episode Listen Later Jul 16, 2024 47:30


“I definitely don't know if I would have done it if I knew how difficult it was back then. But here we are, living to tell the tale,” says Jash Mehta, co-founder of Pop & Bottle, as she shares how she and her co-founder, Blair Hardy, started the company inspired by California's farm-to-table culture and a commitment to plant-based eating.From humble beginnings with a Vitamix in a small kitchen, they created dairy-free, no refined sugar, and organic beverages. Despite lacking a food and beverage background, their passion for clean living led them to craft products free from additives and preservatives, setting Pop & Bottle apart in the market.Strategic marketing, eye-catching packaging, and partnerships with local tech and food delivery services helped them gain traction. Securing a spot in Whole Foods was a pivotal moment, validating their efforts and allowing them to scale.Jash emphasizes the importance of community support, trusting one's intuition, and being resourceful. She shares their future goals for Pop & Bottle, including expanding their product line and becoming a household name in the organic beverage market.This episode of Dear FoundHer… explores how two friends turned their passion into a successful business, navigating the food and beverage industry with resilience and innovation.Quotes“We wanted to be organic certified. That was really important to us because we believe in our coffee and tea being organic. So we had to go through organic regulation, get certified, and do all of that. But again, what did that teach us? It taught us everything about supply chain and sourcing, and we've carried that knowledge forward as we've built the brand.” (17:30 | Jash Mehta)“We sold ourselves and our story as much as we sold the product.” (27:45 | Jash Mehta) “Don't let this be a lonely journey. Find community. And don't let anybody tell you or define the rules of your company or your business. Finding that inner voice as you balance out all of those outer voices is really, really important.” (43:39 | Jash Mehta)Connect with Jash Mehta:Instagram: http://www.instagram.com/popandbottleGrab Lindsay's Partnership Blueprint for Small Business: https://stan.store/lindsaypinchuk/p/get-your-ebook-now-the-partnership-blueprintConnect with Lindsay Pinchuk and Dear FoundHer.http://www.instagram.com/lindsaypinchukhttp://www.instagram.com/dearfoundherGrab Lindsay's JumpStart Your Business Blueprint:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.https://form.jotform.com/230008245758152Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
From $30MM in Capital Raised...to Nothing...and then a Comeback, with Amy Nelson Founder of The Riveter

Dear FoundHer...

Play Episode Listen Later Jul 9, 2024 38:52


“We had to shut down tons of parts of the business, and that was work. So, I kind of leaned into the work. I had to lean into the work of what The Riveter needed to do,” says Amy Nelson. Amy's business was founded in 2017 to create an inclusive community space for women. Despite rapid growth and raising $30 million in venture capital, the COVID-19 pandemic forced Amy to shut down coworking spaces and pivot the business model. She openly shares the emotional and financial toll of layoffs in the business, amid very public and complex legal battles that involved Amy's husband and Amazon.Through perseverance, Amy reimagined The Riveter to focus on digital events, newsletters, and mentorship programs to find impact through reinvention. Amy's conversation with Lindsay highlights the impact of community and staying true to one's mission, even in the face of extreme adversity. Quotes“When I was going through hell, I found a community in my own hell. What I mean by that is, just like when The Riveter was scaling, I built a community around other women raising money who were in similar situations. When everything went to hell, I found people who were in the same spot, I made friendships, sought advice, and found someone to talk to.” (25:16 | Amy Nelson) “I decided to do what I was good at, which is help women through pivots, and just share with them every single piece of knowledge I have gathered along the way. Because not only have I lived the pivot, but I have studied everything about how we do this, and how we build an audience, and how we share our story. And I have built an incredible network of incredible women.” (27:32 | Amy Nelson) “I am a collector of people and I am constantly seeking out people to talk to. When I want to understand something, I go to the experts. And I do that in all areas of my life.” (30:20 | Amy Nelson) “Do not be afraid of failing, embrace it. Because if you aren't failing, you're just not thinking big enough. Failure is okay. Go pick up the pieces and keep going. It would be quite a boring life if you never failed at anything.” (36:48 | Amy Nelson) Connect with Amy Nelson:http://www.instagram.com/amy_k_nelsonhttp://www.instagram.com/therivetercoGrab Lindsay's Partnership Blueprint for Small Business: https://stan.store/lindsaypinchuk/p/get-your-ebook-now-the-partnership-blueprintConnect with Lindsay Pinchuk and Dear FoundHer.Grab Lindsay's JumpStart Your Business Blueprint:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.https://form.jotform.com/230008245758152Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
From Nearly Going Out of Business to an 8-Figure Cult Following, with Allison Evans and Kelly Love, Co-founders of Branch Basics

Dear FoundHer...

Play Episode Listen Later Jul 2, 2024 49:04


“We didn't care about cleaning products. We didn't set out to sell soap,” says Kelly Love. She, her best friend Allison Evans, and Allison's aunt Marilee Nelson, co-founded Branch Basics with a different mission in mind. “We believed there was a need for truly safe products, and we knew we had built a platform to share this crucial information,” they explain. Their goal was not just to sell soap but to transform lives through Branch Basics.In this episode, they join Lindsay Pinchuk to discuss their journey from near closure to a $40 million revenue DTC business, driven by a mission to educate and empower people to live healthier lives. They share their experiences with harmful chemicals, which led them to create toxin-free, sustainable products and prioritize transparency and quality. Despite major setbacks, their commitment to their mission and community support fueled their success.Allison, Kelly, and Marilee's story is a testament to the impact of living authentically and creating products that truly make a difference in people's lives.Quotes“Our products have always been a vehicle for educating and creating a community, which is why we've sold direct to consumer for several years. We really want to have that community relationship.” (10:01 | Allison Evans)“Human health is our number one goal. We put human health above everything, but efficacy is right behind it.” (32:28 | Allison Evans)“Know your strengths. Know that when your pie is bigger, your piece is smaller, but you'd rather have a smaller piece of a bigger pie. People who hold on too tightly to their equity and pride, refusing to admit when they need help, are making one of the biggest mistakes.” (38:55 | Allison Evans) “Test and learn. Just start doing whatever your idea is. Start on a small scale with a minimum viable product. Don't worry about proving scalability before you even prove the concept. Get as much feedback as you can in those early days and don't hold yourself back, either from perfection or from thinking, ‘How am I going to scale this and reach everyone?'” (45:42 | Kelly Love) Connect with Allison Evans and Kelly Love:https://www.instagram.com/branchbasics/Grab Lindsay's JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessGrab Lindsay's Reels Cheat Sheet + Social Media Challenge. CLICK HEREJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Tik Tok's 50-Something Sensation, SunnyandJenn Tells All Part 2, with Pam Sunshine and Jenn Sherman

Dear FoundHer...

Play Episode Listen Later Jun 27, 2024 26:52


“It doesn't feel like a chore,” says Pam Sunshine when asked about managing a thriving TikTok business with her best friend Jenn Sherman, all while juggling day jobs. In this episode, host Lindsay Pinchuk continues her conversation with Pam and Jenn, the dynamic duo behind SunnyandJenn.Pam and Jenn delve into the operational aspects of their business, sharing practical steps like forming an LLC and hiring a publicist, and emphasize the importance of authenticity and relatability in their content. They touch on challenges like time management, given Jenn's role as a Peloton instructor, and highlight their strategy of Sunday planning sessions to stay organized.Monetization through brand deals and genuine product recommendations has been key to their success, building trust and a loyal following. Pam and Jenn's journey underscores the value of starting small, staying true to oneself, and not being deterred by negative feedback.This episode of Dear FoundHer… celebrates Pam and Jenn's achievements and their balanced approach to their side hustle, offering listeners inspiration and practical advice for starting their own ventures.Quotes“That's how I really do live my life—in the moment, positive. We all have so much to be thankful for. And we are really just blessed. I really do feel that. And we want people to tune in and feel that from us.” (17:19 | Pam Sunshine & Jenn Sherman)“I'm a researcher. I'm also very type A. A little, maybe, controlled to control freak, but I prefer to be referred to as a leader. I don't know how to do everything, but what I know how to do, I do well.” (19:14 | Pam Sunshine)“Take baby steps and you'll figure it out. Don't let starting a business overwhelm you. Go with your gut. If you feel strongly about something, try it. Get comfortable being uncomfortable.” (21:37 | Jenn Sherman & Pam Sunshine) Connect with Pam Sunshine and Jenn Sherman:http://www.instagram.com/sunnyandjennhttp://www.tiktok.com/@sunnyandjennConnect with Lindsay Pinchuk and Dear FoundHer.Grab Lindsay's JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessGrab Lindsay's Reels Cheat Sheet + Social Media Challenge. CLICK HEREIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Tik Tok's 50-Something Sensation, SunnyandJenn Tells All Part 1, with Pam Sunshine and Jenn Sherman

Dear FoundHer...

Play Episode Listen Later Jun 25, 2024 38:14


“We kind of knew we were onto something and we decided we were just going to come on and be ourselves,” says Jenn Sherman about how she and her best friend Pam Sunshine became a sensation on TikTok as SunnyandJenn. This episode kicks off a two-part series exploring how these 50-something influencers turned a chance encounter into a thriving lifestyle brand. Host Lindsay Pinchuk recounts her friendship with Jenn, a well-known Peloton instructor, and their journey into the world of TikTok.Pam and Jenn discuss their rapid rise to TikTok fame, highlighting the power of authenticity and genuine friendship. They share insights on balancing their new venture with their primary careers—Jenn as a Peloton instructor and Pam as a personal assistant—and the importance of choosing brand partnerships that align with their values.Join Pam and Jenn in this episode of Dear FoundHer… as they share their journey to TikTok stardom and the lessons they've learned along the way. Discover how authenticity, seizing opportunities, and starting without a perfect plan can lead to unexpected success, and gain valuable insights into balancing new ventures with existing careers.Quotes“We're going to talk about what it feels like to be in our mid-fifties, trying to live our best life. We love fashion. We love beauty. We love food. We're moms… I know this word is obviously overused. We are authentic. Like a hundred percent is what you get.” (10:51 | Jenn Sherman & Pam Sunshine)“I needed an outlet for things that made me happy. And one of the things that always made me happy is friendships, socialization, and 38 years of being best friends with someone we met before kids, before husbands, when it was just us. And we just go back to that.” (12:17 | Pam Sunshine)Connect with Pam Sunshine and Jenn Sherman:http://www.instagram.com/sunnyandjennhttp://www.tiktok.com/@sunnyandjennGrab Lindsay's JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessGrab Lindsay's Reels Cheat Sheet + Social Media Challenge. CLICK HEREJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
How to Use Instagram Reels for Your Business, with Lindsay Pinchuk, Host of Dear FoundHer...

Dear FoundHer...

Play Episode Listen Later Jun 21, 2024 21:56


Instagram Reels are a powerful marketing tool that can enhance brand visibility, engagement, authenticity, and connection with the community. They help increase visibility and reach on Instagram, engage and connect with the community, showcase personality and authenticity, share educational content, and visually showcase products and services. In today's conversation, Host, Lindsay Pinchuk shares why Reels are important, five hacks to make creating Reels that much easier, and ideas for Reels content for any business owner. If you have ANY social media insecurities this is an episode for you...and if you don't, but you own a business, this is also an episode for you as every business owner should be using this free tool to market their business and build awareness. Grab my Reels Cheat Sheet + Social Media Challenge. CLICK HEREJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Building a Second Career Out of the Success of Your First, with Sonni Abatta, Founder of We Gotta Talk

Dear FoundHer...

Play Episode Listen Later Jun 20, 2024 42:46


“Something actually changed me at 40. And I was like, you know what, I'm done not believing in myself. I'm done thinking other people are doing it better. I'm done watching everyone's progress more than mine," declares Sonni Abatta. In this episode, she shares her inspiring transformation from Emmy-nominated journalist to the creator of the podcast “We Gotta Talk.” Sonni's shift from a 15-year news career to content creator was fueled by her desire to balance career and family life and her passion for facilitating meaningful conversations.Sonni's platform includes diverse topics, from news to wellness. She offers insights into her content strategy and potential revenue streams for digital creators, and advises listeners to leverage analytics and audience feedback. Sonni shares her approach to approaching tough topics and maintaining balanced perspectives. Listeners considering creating a digital brand will find a wealth of knowledge from Sonni, who has successfully navigated this path. This episode offers both inspiration and tactical tips, providing valuable guidance for anyone looking to make their mark in the digital space.Quotes“I hate when people are like, ‘Oh, everything is so perfect.' No, there was no balance. There's still no balance. But the balance that currently is in my life is the imbalance that I choose, thankfully. So that's how I knew. It was just a gut feeling... Something clicks and you say, ‘I'm not supposed to be here anymore.'” (12:14 | Sonni Abatta)“It was really hard for me to remove that part of my world, like an official working person, reporter or anchor. I really chased the dream for a long time and I loved it, but I felt deeply that it was time to be done. And I just did it. I always say, ‘I acknowledge that there's a level of privilege in being able to do this.'” (13:19 | Sonni Abatta)“Don't waste time on imposter syndrome. You're doing it for a reason, whether you're creating a product or you're creating something that's not physical. Believe in it. I mean, if you don't believe in it, I'm not going to believe in it.” (38:54 | Sonni Abatta) Connect with Sonni Abatta:http://www.instagram.com/sonniabattaGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Why Your Business Needs a Website + What it Should Include

Dear FoundHer...

Play Episode Listen Later Jun 14, 2024 13:47


In this episode, Lindsay Pinchuk emphasizes the importance of having a website for your business. She discusses the various components that make a website essential, such as registering your business, creating a brand logo and mission statement, and setting up a business email. Lindsay also highlights the benefits of having a website, including providing more information to potential customers, collecting customer information, boosting SEO, and enhancing customer service. She offers three options for creating a website: using a program like Squarespace, creating a landing page using leadpages.com, or hiring someone to help. Lindsay emphasizes the importance of having a website to establish credibility and expand your reach in the digital business world.Grab my JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
From Foster Care to a Self-Made, Self-Funded Fine Jewelry Company, with Alexis Russell, Founder of Alexis Russell Jewelry

Dear FoundHer...

Play Episode Listen Later Jun 11, 2024 51:02


“Alexis Russell Jewelry is one of the most special things that I've ever created beyond my children and continuing to share that with the world, not just through the jewelry, but through my actual personal story—which ties in so beautifully to the jewelry and what it means—I think that's a really important and valuable mission for me right now.”In this episode, Alexis Russell shares her journey from a challenging start in the foster care system to becoming the founder of Alexis Russell Jewelry. Her story is one of resilience, creativity, and authenticity, transforming personal adversity into a celebrated brand known for its unique rough diamond and gemstone designs.Alexis discusses the importance of staying true to her values, the significance of her materials, and how they mirror her life's journey—imperfect yet beautiful. She emphasizes the role of customer connection and employee well-being in her business, highlighting her commitment to creating meaningful, resonant jewelry.This episode is a testament of how personal stories can shape and drive entrepreneurial success, offering valuable insights into building a brand that genuinely reflects one's journey and values. Quotes“I found that, much like our own lives, each stone holds a story. The imperfections, flaws, and unique characteristics found in these stones hold tremendous beauty and wonder if only one is willing to see it. I like to think that Alexis Russell offers people what we offer these stones: a place where we all belong and are inspired to shine.” (02:33 - 02:55 | Alexis Russell) “Let life surprise you. That doesn't mean take your hands off the wheel and go nuts, right? But if you truly are working hard in the direction of your dreams, the universe is going to give back… Don't be afraid to fail, because in most cases, you're probably going to succeed.” (46:15 | Alexis Russell) Connect with Alexis Russell:https://www.instagram.com/alexisrusselljewelry/https://www.alexisrussell.com/Grab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Building (and Selling) a $100MM Business on Intuition, with Michelle Wahler, Co-Founder of Beyond Yoga

Dear FoundHer...

Play Episode Listen Later Jun 6, 2024 52:47


How do you turn your mission into a multimillion-dollar business without losing your values? Michelle Wahler-Adams, co-founder and former CEO of Beyond Yoga, shares her journey, detailing how she built an athleisure brand that revolutionized the fashion industry with its commitment to inclusivity and body positivity. Drawing inspiration from her father's business acumen and her mother's struggles with self-image, Michelle created a company that embraced diversity and set new standards for quality and authenticity in fashion.This episode highlights key strategies behind Beyond Yoga's success, including unexpected celebrity endorsements from stars like Reese Witherspoon and effective team dynamics, particularly the crucial role of Michelle's husband, Jesse Adams, as CFO/COO. Michelle discusses how the brand's values aligned with its acquisition, ensuring Beyond Yoga's ethos remained intact under new ownership. Her efforts to expand the brand post-acquisition—before stepping back to prioritize her well-being—offer valuable insights into maintaining integrity while navigating business growth.For listeners seeking inspiration on scaling a business while staying true to core values, Michelle's journey with Beyond Yoga is a masterclass in entrepreneurial spirit, strategic growth, and the power of a mission-driven brand.Quotes“I knew that if we sold to Levi's, we were going to make sure that Beyond Yoga was going to be a brand that lived on forever… This was our legacy… I joined the leadership team so I can say that, in truth, they really live their principles. It's all about principles over profits…” (41:24 | Michelle Wahler) “You will learn, and you are smarter and more capable than you realize. You have to turn off that voice in the back of your head that thinks everybody else knows things that you don't. Just trust yourself. You're gonna do great.” (50:23 | Michelle Wahler)Connect with Michelle Wahler:LinkedIn: https://www.linkedin.com/in/michelle-wahler-4b43315/Grab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
7 Female FoundHers Weigh In: What Are Three Actionable Steps You Can Take RIGHT NOW if You're Just Starting out in Business

Dear FoundHer...

Play Episode Listen Later Jun 4, 2024 17:54


“Summer is a great time to sit down and really think about getting your business off the ground or taking it to the next level,” says Lindsay Pinchuk. In this episode, she gathers insights from inspiring and successful female founders, each sharing actionable steps for innovation and business growth. For more from each of these guests, check out their full conversation on Dear FoundHer…Journalist and bestselling author Amy Shoenthal For more click here. Rachel Liverman, founder of Glowbar. For more click here. Dana Lynn Kaye of Devotion Nutrition. For more click here. Leah Wiseman Fink from Williamsburg Pizza. For more click here. Founder of Blue Birch Consulting, Suzanne Sitrin. For more click here. Gail Simmons of Bravo's “Top Chef” For more click here. Stacy Igel, founder of Boy Meets Girl. For more click here. Connect with the guests:Amy ShoenthalRachel LivermanDana Lynn KayeLeah Wiseman FinkSuzanne SitrinGail SimmonsStacy IgelGrab Lindsay's JumpStart Your Business Blueprint:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Just Get Started: 12 Content Ideas You can Use RIGHT NOW

Dear FoundHer...

Play Episode Listen Later May 31, 2024 16:33


We've been talking a lot lately about just getting started. And what does that mean? Well, you can grab Lindsay's Jumpstart Your Business Blueprint, it's a free guide linked in the show notes…but what else does it mean to just get started?While many of you know, Lindsay is a proponent for building a content strategy and a process to execute it. But, she also believes you need to just get started posting on social media and cultivating your community---as soon as you have an idea. You will make changes a long the way—but along with the technical, tactical and strategic parts of building your business—this is an important place to just get started. Join today's conversation for TWELVE ideas that you can use for your content RIGHT NOW. This is one episode you do not want to miss. ICYMI: Grab my JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
It's Never Too Late to Do What's Right, with Caroline D'Amore, Founder of Pizza Girl (RERUN)

Dear FoundHer...

Play Episode Listen Later May 28, 2024 42:45


It's never too late to do what's right. And with the hate around the world at an all-time high, there is no better day than today to re-release a conversation with an incredible founder who chose to stand up against hate---no matter the impact on her business. Caroline D'Amore is a friend and an advocate for the Jewish community, and as someone who owns a business had every thing to lose—but wasn't afraid to stand up for what was right. Caroline's journey began with Pizza Girl, an all-organic Italian foods company born from her pursuit of high-quality, authentic pasta sauces. Her decision to publicly support the Jewish community post-terrorist attacks marked a significant moment in her career as Pizza Girl turned activist. Host, Lindsay Pinchuk was so taken by Caroline and her activism, she invited Caroline to join her for one of the most important and honest conversations we've ever had here on the show.Lindsay and Caroline delve into the complexities of balancing business with activism. Caroline acknowledges the challenges but emphasizes the necessity of mental health and self-care. She advocates for speaking one's truth, reinforcing that the impact of such actions often surpasses the potential risks associated with losing followers or business.The episode celebrates the power of authenticity, the importance of advocacy, and using one's business platform for achieving broader social good.Quotes:"I just couldn't believe that something so atrocious and devastating and awful could happen to so many people in Israel to then see within even just a few days where there was not even time to mourn, there was such a backlash and hate parade." (15:38 | Caroline D'Amore)"I will not stop. I will not be silenced. I do not scare easily." (26:26 | Caroline D'Amor)"Life is short. And people kept saying to me, if I lose my business tomorrow, at least I know that I stood for something." (34:39 | Caroline D'Amore)Connect with Caroline D'Amore:http://www.instagram.com/carolinedamorehttp://www.instagram.com/pizzagirlICYMI: Grab Lindsay's JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow Lindsay and Dear FoundHer... on Instagram.Podcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Look for the Helpers: How Asking for Help the RIGHT Way Can Catapult Your Business

Dear FoundHer...

Play Episode Listen Later May 24, 2024 14:06


"Knowing when to ask for help will play a key role in your growth and ultimately in your success." ---Lindsay PinchukLook for the helpers. This is a notion that doesn't just apply to catastrophic situations, but to business as well. And whether you're just getting started, a year in or five years in—knowing when to ask for help will play a key role in your growth and ultimately your success. Today's conversation discusses the importance of not only asking for help in business, but it also provides examples of how to find and utilize helpers. The key takeaway is that asking for help can lead to growth and success in your business.TakeawaysDon't be shy to ask for help in your business.There are people out there who are willing to help you, especially other business owners.Different types of helpers include task-oriented helpers, brand awareness helpers, mentors, and those who can provide marketing assets.You can find helpers within your network, family and friends, your brand's community, and your target community.ICYMI: Grab my JumpStart Your Business Blueprint from last week's episode:https://lindsaypinchuk.myflodesk.com/11stepsforbusinessJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
How Sharing Her Story Led to Thousands of Sales to the Right Customers, with Dana Lynn Kaye, Founder of Devotion Nutrition

Dear FoundHer...

Play Episode Listen Later May 21, 2024 39:05


While there is no such thing as an overnight success, your business can change at the drop of a hat. After years of hard work, this is what happened to Dana Lynn Kaye, Founder of Devotion Nutrition all thanks to a single, heartfelt endorsement from a passionate influencer. Today she shares her entrepreneurial journey, emphasizing passion, resilience, and the incredible transformation that happened in her business when she had the enthusiastic endorsement of key influencers on platforms like Instagram and TikTok.Dana discusses leveraging her family's background in the flavor industry to create a unique protein powder for various dietary needs. She outlines her strategic growth approach, starting with direct-to-consumer channels before expanding into retail. Dana also reveals plans for a cookbook and an appearance on QVC to boost exposure and differentiate her product. Her story demonstrates the impact of sharing a genuine narrative and connecting deeply with an audience, fostering loyalty and empowering customers to become brand advocates.Quotes“Never sacrifice quality. I could have cheapened all my ingredients and kept the price point the same. I couldn't do that. I couldn't do it to my customers… I kept the formula that everybody loved... I kept it exactly the same. (35:54 | Dana Lynn Kaye)“I kept quality and people saw that. It's paid off in the long run because people are willing to buy quality. The people who really care about themselves and quality will buy it. They will. The ones who are like, ‘Oh, that's too expensive for me.' Okay, it's not for you then. Not every brand, not everything is going to be for you.” (36:27 | Dana Lynn Kaye) Connect with Dana Lynn Kaye:http://www.instagram.com/danalynnkayehttp://www.instagram.com/devotionnutrition30+ Ideas for Partnerships: https://lindsaypinchuk.myflodesk.com/eaf29325-febb-4f33-8137-2bc1fbbe4fd5RSVP for Dear FoundHer... Live: http://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
11 Steps to Take When Starting Your Business

Dear FoundHer...

Play Episode Listen Later May 14, 2024 21:45


You have to start somewhere—and this week alone Lindsay Pinchuk was asked by FIVE PEOPLE: I have an idea for a business, how do I get started?So she's dedicating today's conversation to giving you tangible steps that you can take to get going. And even if you've started, this is a great place to listen and learn and make sure that you have dotted all of your I's and crossed all of your t's.You will talk away with eleven tangible steps that will get your business off the ground, and will lay the foundation of what's to come. Start here. LFG...You can also make sure to grab the guide that goes along with this episode here: https://lindsaypinchuk.myflodesk.com/m568kvbxs8Join us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Don't forget to follow along @dearfoundher and @lindsaypinchuk. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Creating an 8-Figure Solution to Help Get More Sleep, with Kathrin Hamm, Founder of Bearaby

Dear FoundHer...

Play Episode Listen Later May 7, 2024 41:49


Kathrin Hamm, originally an economist at the World Bank, turned her chronic insomnia into an opportunity by creating Bearaby, a thriving business centered around a unique product: a weighted blanket made entirely from organic materials, without plastic beads. Her journey involved overcoming skepticism from manufacturers and the complexities of introducing a new, sustainable product category to the market. Kathrin's determination led to a brand that epitomizes comfort and eco-friendliness.Using Bearaby's direct-to-consumer model, Kathrin leveraged user-generated content and established key retail partnerships with major players like Nordstrom and West Elm, helping to expand Bearaby's market presence and confirming consumer demand for eco-friendly, health-centric products.Kathrin discusses the crucial role of community and networking in her entrepreneurial journey. Connecting with other founders and mentors provided the support and insights needed to navigate the challenges of startup life. This sense of community is something Kathrin believes all entrepreneurs should tap into to drive their businesses forward.Quotes“It was really a lot of Googling, a lot of reaching out to people, building that network early on. As a first time founder and someone who wasn't in that field before, I didn't have a lot of contacts. So for someone to start thinking about the business, think about who you know and who you can reach out to and build that network early.” (14:23 | Kathrin Hamm) “I was in my mid-thirties and people thought I'm crazy to quit a solid job and then start selling blankets on the internet. I think it's never too late to start, especially if you're passionate about something. Give it a year. Don't look back. And if it doesn't work out, you will have a great learning experience.” (37:43 | Kathrin Hamm) Connect with Kathrin Hamm:Instagram: http://wwwinstagram.com/mybearabyGrab Lindsay's e-book, The Partnership Blueprint: https://stan.store/lindsaypinchuk/p/get-your-ebook-now-the-partnership-blueprintGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
How to Price Your Product or Service?

Dear FoundHer...

Play Episode Listen Later May 3, 2024 18:14


On Tuesdays episode of Dear FoundHer, Suzanne Sitrin, Founder of Blue Birch Consulting talked about your offer and knowing how to price your product or services. Today, Host, Lindsay Pinchuk continues the conversation, sharing with you some of the tips she uses my own clients and for herself when shaping an offer that sticks.TakeawaysWrite out all the tasks involved in the job and estimate how long it will takeUse your desired hourly rate to set a retainerHave a low-end price in mind for negotiationFocus on the one or two things you excel at and be known for something specificSimplify your process and use templates to create proposalsUnderstand your target customer and speak their languageTest your offer and make changes as neededStay true to your valuesShare your offer regularlyJoin us LIVE at our networking events, Dear FoundHer... LIVE: https://www.dearfoundher.com/eventsSign up for our newsletter and never miss an offer againIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherIf you know a FoundHer... we should meet, please tell her to share her story with us here.Make sure you connect with both @lindsaypinchuk and @dearfoundher on Instagram! Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
The Guiding Principles of Building Your Own Service Based Business from Scratch, with Suzanne Sitrin, Founder of Blue Birch Consulting

Dear FoundHer...

Play Episode Listen Later Apr 30, 2024 52:48


Considering a shift from a corporate to entrepreneur? Suzanne Sitrin, founder of Blue Birch Consulting, shares insights on starting her consultancy from scratch, discussing key areas such as leadership culture, service pricing, time management, and the indispensable value of networking and sustaining client relationships.Suzanne's insights into pricing are particularly valuable—she discusses how understanding the scope of work, aligning with market rates, and standing firm in negotiation talks are key to developing a successful pricing strategy.Suzanne also shares her future goals, which include expanding her role in leadership development and exploring opportunities like speaking engagements and board positions. She emphasizes the importance of aligning with a clear vision and mission, yet staying adaptable to the ever-changing business environment.Quotes“Successful organizations recognize that if [they] don't invest in people, it doesn't matter what [they] are here to try to do, [they] will not be successful in accomplishing it. So I help organizations place value in people, build leaders, individual leaders and leadership teams to really help optimize the people within an organization.” (16:23 | Suzanne Sitrin) “Anytime you're in business for yourself, it's feast or famine. You eat what you kill. All those expressions that people talk about. And anyone who knows me and has worked with me knows that I would go through this cycle of I'd be so incredibly busy. And I'd almost be stressing about how I could find enough time in the day to get what I need to get done. And then, that project would inevitably end, as projects do.” (20:13 | Suzanne Sitrin) “I have this passion about longevity and kind of researching what makes a meaningful, purposeful life. And it is to feel purposeful and connected and have a sense of community. Those are really important to me. I want to be intentional about continuing to carve the path that I want for myself at this stage of life. (48:25 | Suzanne Sitrin)Connect with Suzanne Sitrin:http://www.instagram.com/bluebirchconsultinghttp://www.bluebirchconsulting.comGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Foundational Basics for Marketing Your Small Business

Dear FoundHer...

Play Episode Listen Later Apr 26, 2024 15:07


In this conversation, Lindsay Pinchuk shares the success stories of women in her online community and group mentorship program, Marketing Made Simple for Small Business. These women have achieved significant wins, such as landing TEDx talks, securing TV segments, launching new businesses, and increasing reach and engagement on social media. Lindsay emphasizes that these wins were not the result of shortcuts or hacks, but rather the outcome of consistent effort and following a simple process. She outlines five foundational basics for marketing a business: identifying the problem you solve and who you solve it for, telling your story, creating a consistent social media plan, building an email list, and creating a clear offer.TakeawaysConsistency and commitment are key to achieving success in business.There are no shortcuts or quick fixes; success requires putting in the work.The foundational basics for marketing a business include identifying the problem you solve and who you solve it for, telling your story, creating a consistent social media plan, building an email list, and creating a clear offer.Your story is your hook and helps humanize your brand and connect with your target audience.Building an email list is essential for direct communication with your community.Clearly communicate the problem you solve and how people can transact with you.These foundational basics provide a solid foundation for future growth and expansion strategies.Quotes: "Building and growing your business is definitely a marathon. It is not a sprint.""There was no shortcut. There was no hack. There was no quick fix that led to these wins."Grab Lindsay's E-Book:THE PARTNERSHIP BLUEPRINT FOR SMALL BUSINESS: Your step-by-step guide to putting your brand in front of thousands of new customers.If you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off. Register here.If you know a FoundHer... we should meet, please tell her to share her story with us here. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Gail Simmons of Bravo's Top Chef on How She Manifested Her Own Destiny

Dear FoundHer...

Play Episode Listen Later Apr 23, 2024 56:48


“It's valuable to not have a perfect plan,” advises Gail Simmons as she shares how she manifested her dreams into reality—from penning restaurant reviews in college to becoming a renowned figure in the culinary world. Working under food critic Jeffrey Steingarten at Vogue and alongside chef Daniel Boulud, Gail gained invaluable lessons that paved the way for her role at Food & Wine Magazine. It was here that Gail's involvement with the Food & Wine Classic in Aspen would eventually lead to her television debut on Bravo's “Top Chef,” bringing her into the spotlight and influencing the culinary industry at large.Beyond television, Gail discusses her venture into entrepreneurship with Bumble Pie Productions, aiming to elevate diverse voices in the culinary space. She reflects on the challenges and rewards of balancing a high-profile career with being a present parent, sharing personal anecdotes about integrating family life with her professional endeavors.This episode shows how passion, when pursued diligently, can lead to fulfilling and successful careers. Gail Simmons reminds us that with the right ingredients, anyone can cook up their dream career.Quotes“I am not an expert in parenting. We're all just trying to do it. And also just in navigating the challenges of life in general. I love that I love my job. That doesn't mean that it's all awesome. It's still called work for a reason, right? I make it sound very glamorous, but I assure you I'm not just going to 12-course tasting menus and jetting to Aspen every day.” (44:00 | Gail Simmons) “The goal of running a business, no matter how big or how small, is to do less for the most cost. It's not to do 100 things for $5, to do five things for $100.” (49:03 | Gail Simmons) “I think it's valuable to not have a perfect plan. I don't believe in the five-year plan because inevitably the world will trip it up. You don't know where the world will be in five years. How can you possibly know where you will be? I always say, have the foresight to walk ahead confidently. But make sure to keep looking to the left and the right because that's where the opportunities are." (53:03 | Gail Simmons) Connect with Gail Simmons:Instagram: http://www.instagram.com/gailsimmonseatsGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
The Basics of User Generated Content for Your Small Business Marketing Plan, with Lindsay Pinchuk, Host of Dear FoundHer...

Dear FoundHer...

Play Episode Listen Later Apr 18, 2024 23:09


You've heard Lindsay Pinchuk say on so many occasions: Your community is your greatest asset. User Generated Content is one of the many reasons why.User-generated content (UGC) is a powerful marketing tactic that small business owners can utilize to drive awareness and build trust. It's cost-effective, provides fresh and diverse content, and fosters a sense of community and engagement. Small business owners can leverage UGC through customer testimonials and reviews, offering incentives for community members to post, hosting photo contests, sharing community stories, and using interactive quizzes, polls, and comments.In today's conversation Lindsay will take you through the benefits of using UGC, ideas for UGC, how to execute a UGC campaign in your own marketing strategy and a case study showcasing how Lindsay used UGC for her own benefit with the Dear FoundHer... brand. Grab Lindsay's guide: 30 Pieces of Content in Two Hours:Grab Lindsay's E-Book: THE PARTNERSHIP BLUEPRINT FOR SMALL BUSINESS: Your step-by-step guide to putting your brand in front of thousands of new customers.If you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off. Register here.If you know a FoundHer... we should meet, please tell her to share her story with us here. Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
She Baked 96,000 Cookies and Raised $420,000+ to Develop Pediatric Cancer Treatments....Today She's Reached $21 MILLION Granted, with Gretchen Witt, Founder of Cookies for Kids' Cancer

Dear FoundHer...

Play Episode Listen Later Apr 16, 2024 44:16


Diagnosed with stage four cancer at age two and a half years old, Gretchen Witt's son's condition highlighted the critical need for increased awareness and funding for pediatric cancer. Drawing on her PR expertise, she organized a cookie bake-a-thon fundraiser that laid the foundation for Cookies for Kids' Cancer. The nonprofit she founded has since raised over $21 million, funding critical research and treatment options for pediatric cancer.Gretchen shares the realities of running a nonprofit, from staying true to its mission to managing the challenges of fundraising and community engagement. She outlines practical ways businesses can support her cause, such as hosting bake sales or customizing cookies for corporate purposes. This demonstrates how for-profit initiatives can effectively contribute to philanthropic efforts.Throughout the discussion, Gretchen emphasizes the importance of authenticity, a clear mission, and the courage to embrace new challenges despite the fear of failure. Her belief in grassroots involvement highlights her conviction that everyone has the power to make a difference regardless of their resources.This episode is a reminder of the importance of clarity in both mission and communication, which is essential for anyone looking to make an impact through their work. Gretchen turned her grief into a global campaign against pediatric cancer, proving that from the deepest sorrow can come the greatest strength.Quotes“I know my son inside and out and I know that his expectation of us who were left behind is that if there was something we could do to make it better for somebody else, we should do it. No matter what it is.” (22:12 | Gretchen Witt)“You have to be doing something for the right reason and the right purpose. And it has to be something that you believe in.” (24:39 | Gretchen Witt) “Starting an organization, whether it's a for-profit or a non-for-profit business, is not for the faint of heart. You better believe in what it is that you are doing without a shadow of a doubt. You have to have an idea of what it is that you're doing, why you're doing it, why it's important and why it's needed.” (24:45 | Gretchen Witt) Connect with Gretchen Witt:Instagram: http://www.instagram.com/cookies4kidsGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Why Mentorship is a MUST for Female Entrepreneurs, with Lindsay Pinchuk, Host of Dear FoundHer...

Dear FoundHer...

Play Episode Listen Later Apr 11, 2024 16:40


Earlier this week on Dear FoundHer, Kristen Shroyer shared with us the story of co-founding ONEHOPE wines. A pivotal moment in their founding story was when they were approached by a member of the Mondavi family who later became a mentor and an investor in their business. In today's episode we're talking about the importance of mentorship for female entrepreneurs. You'll hear Lindsay Pinchuk, host of Dear FoundHer... share her own mentorship story and then share five reasons why a mentor can be helpful. She rounds out the episode with five ideas of where you can find the right mentor for you and your business. If you liked today's conversation, I would LOVE it if you left a 5 star rating and a review so that others can find this conversation. All you have to do is go to ratethispodcast.com/dearfoundher or click the link in the show notes to leave a review wherever it is that you podcast. Grow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here. Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukJust a heads up! We're changing things a bit around here. Our INTERVIEW episodes will be on TUEDAY and our FoundHer Files Case Study or a lesson with Lindsay will be on Thursdays! Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
Disrupting the Wine Industry by Giving Back $10M to 40,000 Causes, with Kristen Shroyer, Co-Founder of ONEHOPE Wine

Dear FoundHer...

Play Episode Listen Later Apr 9, 2024 38:30


Who would have thought that a simple idea generated over happy hour could transform into a multimillion-dollar wine business? This is exactly what happened with ONEHOPE Wine—a business where every bottle sold supports a cause. At the heart of this story is Kristen Shroyer, whose journey uncorks the power of mentorship, determination, and a mission to give back and make a difference.Her journey began with a simple observation she and her co-founders made while selling wine in grocery stores: the wine aisle lacked charitable initiatives. This insight led to the start of ONEHOPE Wine, a venture that initially operated out of their cars, which they later learned was illegal. However, a turning point came when they formed a partnership with the esteemed Mondavi family, which lent credibility to their brand and helped improve the quality of their product. Today, ONEHOPE Wine boasts annual sales of 1.5 million bottles and has contributed over $10 million to nonprofits. Distinguished by its mission-driven ethos, the brand is committed to giving back, donating 10% of its profits to various charitable causes. Through their "cause entrepreneur" program, ONEHOPE Wine empowers individuals to join their mission and fundraise for causes they care about through wine sales. Kristen emphasizes the importance of authentic, transparent, and mission-driven business practices. Her advice for aspiring entrepreneurs is clear: surround yourself with supportive people, embrace confidence, and never underestimate the value of finding the right mentors.Quotes"We wanted a wine brand that gave back 365 days of the year, no caps on what we donate. And, then to be able to support multiple different causes too." (10:02 | Kristen Shroyer)"My advice to someone who simply wants to find a mission that aligns with their business is to make it very authentic to your personal story and what you're trying to accomplish as a business. And be very transparent." (33:05 | Kristen Shroyer) Connect with Kristen Shroyer:http://www.instagram.com/onehopehttp://www.instagram.com/winesipsterGrab Lindsay's guide: 30 Pieces of Content in Two Hours:https://lindsaypinchuk.myflodesk.com/fedimy6g3bIf you like what you're hearing, please leave a rating or review at: https://ratethispodcast.com/dearfoundherGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here: Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukPodcast production and show notes provided by HiveCast.fm Hosted on Acast. See acast.com/privacy for more information.

Dear FoundHer...
How I landed a 7-figure partnership with Target that Led to my Company's Acquisition, by Lindsay Pinchuk, Host of Dear FoundHer...

Dear FoundHer...

Play Episode Listen Later Apr 4, 2024 25:26


On today's episode, Host, Lindsay Pinchuk discusses how she built her first company using partnerships---trade partnerships to borrow other brand's communities. Through her partnerships, she ended up securing many paid sponsorships, which eventually led to Target hiring her company to create a brand activation that led to 6-figure programs for multiple years, and then the acquisition of her company. Following the acquisition, Lindsay's company, Bump Club and Beyond, turned their partnership with Target into a multi-7-figure activation.She's walking you step-by-step through the process of how she made this happen.Grab it here: 30 Ideas for Simple Partnerships to Grow Your Business + Bottom LineGrow your business + bottom line with a simplified strategy and process for your small business with Lindsay's group mentorship, Marketing Made Simple for Small Business. Check it out here. Use the code FOUNDHER for 20% off.https://www.lindsaypinchuk.com/mmsspring2024If you know a FoundHer... we should meet, please tell her to share her story with us:https://form.jotform.com/230008245758152Don't forget to follow Lindsay on Instagram: https://www.instagram.com/lindsaypinchukJust a heads up! We're changing things a bit around here. Starting next week, our INTERVIEW episode will be on TUEDAY and our FoundHer Files Case Study or lesson will be on Thursdays! Hosted on Acast. See acast.com/privacy for more information.