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6 episodes with Tony Sanders
6 episodes with Tony Sanders
2 episodes with Tony Sanders
3 episodes with Tony Sanders
In this episode, Dr. Tony Sanders, Illinois' State Superintendent, discusses how the Illinois State Board of Education is engaging stakeholders in the redesign of its system of assessment, accountability and statewide support. ISBE is currently conducting a Listening Tour to gather feedback. Click here to view dates and locations.
Looking for daily inspiration? Get a quote from the top leaders in the industry in your inbox every morning. Where will the attractions industry go next? Find out at IAAPA North America Summit, March 30 – April 1, 2025, at Disney's Grand Californian Hotel. Join executives, innovators, and thought leaders to build connections, explore trends through exclusive EDUTours, and gain strategic insights to put into action tomorrow. This Summit offers a unique opportunity to learn and grow alongside the industry's best. Don't miss the chance to shape the future of the attractions industry. Register Today! Tony Sanders is the General Manager of Old Tucson. With a career spanning multiple operators in the attractions industry, including Six Flags, Merlin, and Fun Spot, Tony has held leadership roles in operations, HR, and revenue management. Old Tucson, a unique combination of a working movie studio and an immersive Wild West attraction, has a deep-rooted history in the film industry and a strong connection to the local community. In this interview, Tony talks about Wild West entertainment, immersion without technology, and the 4 P's of leadership. Wild West Entertainment “We call ourselves a Wild West entertainment park because most of the attractions that you will see or experience are live entertainment-based.” Old Tucson is unlike traditional amusement parks, as its core experience is centered around live entertainment rather than rides. Guests are immersed in a true Western setting with gunfight stunt shows, can-can performances in the Grand Palace Saloon, and interactive experiences. Tony describes how the park's authenticity is enhanced by horse-drawn wagons, period characters, and even livestock roaming the dirt streets, bringing the Old West to life in a way that is both theatrical and historically rooted. This unique entertainment model makes Old Tucson stand out from traditional theme parks, offering an experience that feels like stepping onto the set of a classic Western film. Immersion without Technology “We have a thing called road apples here. That's where the animals who walk leave a little something on the road as they go by. That's immersive. You're going to smell it. You're going to see it.” Unlike many modern attractions that rely on screens and digital elements to create immersive experiences, Old Tucson relies entirely on its physical environment. Tony explains that the goal is to make guests feel like they've stepped back in time, using sensory immersion rather than technology. The sights, sounds, and even smells of the Old West contribute to a level of authenticity that can't be replicated with virtual reality or augmented reality. Characters roam the park engaging with guests, forming relationships before they even step into a live show. The emotional connection is so strong that when a beloved character meets their fictional demise in a performance, audience members audibly react, proving that true immersion is about storytelling, not screens. The 4 P's of Leadership “If I live these four P's, I'm trying to believe in this philosophy for my team.” Tony describes his leadership philosophy through the 4 P's: Professionalism – Treating guests, employees, and vendors with respect and maintaining a high standard of conduct. Proactive – Anticipating challenges before they arise and instilling a mindset of forward-thinking in his team. Positivity – Keeping an optimistic outlook and encouraging the same in others, even during difficult times. Passion – Leading with enthusiasm and sharing a love for the industry that inspires his team. Tony emphasizes that leadership is not just about giving direction but about building trust. He believes in strong, honest communication and encourages his team to voice concerns directly to him. He also conducts “proactive Tony walks,” where he challenges his team to identify areas for improvement in the park, helping them develop an instinct for anticipating and solving problems before they escalate. For those who want to learn more about Old Tucson, visit oldtucson.com or follow them on social media. Tony can be contacted via LinkedIn for industry discussions and networking. This podcast wouldn't be possible without the incredible work of our faaaaaantastic team: Scheduling and correspondence by Kristen Karaliunas To connect with AttractionPros: AttractionPros.com AttractionPros@gmail.com AttractionPros on Facebook AttractionPros on LinkedIn AttractionPros on Instagram AttractionPros on Twitter (X)
Illinois State Superintendent Dr. Tony Sanders joins Megan Lynch to talk about the educator shortage in the state and the new survey that shows the state is having some success attracting and retaining teachers.
State Schools Superintendent Dr. Tony Sanders joined Springfield's Morning News Thursday to discuss the new state school report card and the state of education in Illinois.See omnystudio.com/listener for privacy information.
Dr Tony Sanders, Illinois State Superintendent of Education explains to Tom and Megan why the state is changing from the SAT for the yearly high school assessment required by and paid for by the state.
June 3, 2024 - Jill Reedy and Nancy Brodbeck of Macon-Piatt ROE #39 joined Byers & Co to talk about Dr. Tony Sanders, Illinois State Superintendent of Schools, visiting the district. Listen to the podcast now! See omnystudio.com/listener for privacy information.
SummaryTony Sanders shares his journey from being a salesperson to starting his own training company. He emphasizes the importance of mindset and overcoming mental blocks when considering entrepreneurship. Tony also discusses the value of focusing on the needs of the people you're training and the importance of selling ideas and concepts. He shares his experience of building training processes and the impact it had on revenue. Tony encourages others to take the leap and start their own businesses, reminding them that failure is a valuable learning opportunity. He also offers a free video training for those interested in starting a training company.Takeaways* Overcoming mental blocks and having the right mindset is crucial when considering entrepreneurship.* Focusing on the needs of the people you're training and selling ideas and concepts are key in the training industry.* Building effective training processes can have a significant impact on revenue.* Failure is a valuable learning opportunity in business.* Tony Sanders offers a free video training for those interested in starting a training company. Get full access to Lessons from Learning Leaders at lessonsfromlearningleaders.substack.com/subscribe
Illinois State Superintendent Dr. Tony Sanders joins IASA for a quick podcast about ISBE extending the application deadline for the Early Childhood Block Grant to June 30. Also, we ask Dr. Sanders about his new leadership team and the role they will fill.
An interview with Illinois' new state superintendent of schools, Tony Sanders.
New ISBE superintendent Tony Sanders addresses mental health concerns, staff recruitment and retainment, criticism of the inclusion of diversity in lessons, and other public school issues.
The new superintendent (and former Neuhoff Media Springfield employee) visits with Sam at Flat Branch Home Loans. See omnystudio.com/listener for privacy information.
Tony Sanders, the Elgin Area School District U-46 Superintendent, joins Lisa Dent to discuss his plans for helping schools, educators, and students when he takes on his new role later this month as the Illinois State Board of Education Superintendent. Follow The Lisa Dent Show on Twitter:Follow @LisaDentSpeaksFollow @SteveBertrand Follow @kpowell720 Follow @maryvandeveldeFollow @LaurenLapka
Leave a comment for Ken or Peng here! How did Peng Joon go from being a gaming addict who almost flunked out of college, to becoming an online marketing expert, international speaker, and founder of Malaysian Internet marketing firm Smobble, a company that delivers a broad range of digital solutions that grew to do over 25 million dollars in revenue, in less than just 7 years? In this episode of the Content Capitalists podcast, you'll hear Peng share memories of his early digital marketing days, writing sales letters under the pen name, ‘Tony Sanders' (and why he chose that name!), how he became motivated after learning that a man named Luke Brown earned over a million dollars by selling a digital product, to why he created and uploaded his very first video. Peng went from never wanting to be a public figure, to someone who is well known for his creative repurposing strategy, consistently creating and sharing video content of himself speaking on various topics, whether it's digital marketing, public speaking or other generally relatable topics, his videos have captivated viewers to the tune of over 100 million collective views on Facebook, Instagram, and Youtube. Peng has created over 500 websites and launched multiple products that have become the foundation of his online empire, all which have earned him the title of lead expert in both online marketing and content creation.Listen to hear Peng's fascinating journey.Follow Peng Joon at: https://www.facebook.com/pengjoonhttps://www.instagram.com/pengjoon/https://www.salesprocess.com/Follow Ken Okazaki at: http://contentcapitalists.com/https://www.facebook.com/groups/influencervideohttps://www.instagram.com/kenokazaki/https://www.youtube.com/c/KenOkazakiContent Capitalists YouTube
How did Peng Joon go from being a gaming addict who almost flunked out of college, to becoming an online marketing expert, international speaker, and founder of Malaysian Internet marketing firm Smobble, a company that delivers a broad range of digital solutions that grew to do over 25 million dollars in revenue, in less than just 7 years? In this episode of the Content Capitalists podcast, you'll hear Peng share memories of his early digital marketing days, writing sales letters under the pen name, ‘Tony Sanders' (and why he chose that name!), how he became motivated after learning that a man named Luke Brown earned over a million dollars by selling a digital product, to why he created and uploaded his very first video.Peng went from never wanting to be a public figure, to someone who is well known for his creative repurposing strategy, consistently creating and sharing video content of himself speaking on various topics, whether it's digital marketing, public speaking or other generally relatable topics, his videos have captivated viewers to the tune of over 100 million collective views on Facebook, Instagram, and Youtube. Peng has created over 500 websites and launched multiple products that have become the foundation of his online empire, all which have earned him the title of lead expert in both online marketing and content creation.Listen to hear Peng's fascinating journey.Follow Peng Joon at: https://www.facebook.com/pengjoonhttps://www.instagram.com/pengjoon/https://www.salesprocess.com/Follow Ken Okazaki at: http://contentcapitalists.com/https://www.facebook.com/groups/influencervideohttps://www.instagram.com/kenokazaki/https://www.youtube.com/c/KenOkazakiContent Capitalists YouTube
Join Austin and Rob with a very special guest Tony as we discuss his incredible weight loss journey and overcoming addictions. Weekend Adventures, Win the Day Mindset, and so much more. Check Out Tony at @tsand76 Buy Some Coffee: www.invictacoffee.com use code "fightlikehell" YouTube Channel Use code: FLH for 20% off www.vigilantandhumble.com www.saveoursix.com
Being [at Work] offers a daily dose of leadership focused on helping you, the leader. Taking over this Daily Dose is Tony Sanders, a Talent and Career Developer, with a message for leaders to make their teams happier and, as a result, more productive. Be sure to subscribe and get your daily dose. Resources: HRD Advisory Group: https://hrdadvisorygroup.com/ Being [at Work]: https://hrdadvisorygroup.com/podcasts/
Being [at Work] offers a daily dose of leadership focused on helping you, the leader. Taking over this Daily Dose is Tony Sanders, a Talent and Career Developer, with a message for leaders to make their teams happier and, as a result, more productive. Be sure to subscribe and get your daily dose. Resources: HRD Advisory Group: https://hrdadvisorygroup.com/ Being [at Work]: https://hrdadvisorygroup.com/podcasts/
Being [at Work] offers a daily dose of leadership focused on helping you, the leader. Taking over this Daily Dose is Tony Sanders, a Talent and Career Developer, with a message for leaders to make their teams happier and, as a result, more productive. Be sure to subscribe and get your daily dose. Resources: HRD Advisory Group: https://hrdadvisorygroup.com/ Being [at Work]: https://hrdadvisorygroup.com/podcasts/
Being [at Work] offers a daily dose of leadership focused on helping you, the leader. Taking over this Daily Dose is Tony Sanders, a Talent and Career Developer, with a message for leaders to make their teams happier and, as a result, more productive. Be sure to subscribe and get your daily dose. Resources: HRD Advisory Group: https://hrdadvisorygroup.com/ Being [at Work]: https://hrdadvisorygroup.com/podcasts/
Being [at Work] offers a daily dose of leadership focused on helping you, the leader. Taking over this Daily Dose is Tony Sanders, a Talent and Career Developer, with a message for leaders to make their teams happier and, as a result, more productive. Be sure to subscribe and get your daily dose. Resources: HRD Advisory Group: https://hrdadvisorygroup.com/ Being [at Work]: https://hrdadvisorygroup.com/podcasts/
On Jaws of Justice, we investigate how to achieve justice in America. The typical police officer carries on average of 30 pounds of gear each day. From multiple magazines to tasers to handcuffs, police officers are equipped to defend themselves and others in life and death situations. But most interactions between officers and the members of the […] The post Host David Bell Speaks with Tony Sanders, Use of Force Investigator with the Jackson County Prosecutor's Office appeared first on KKFI.
Tony Sanders wakes up every day excited to do work. But it wasn't always that way. He describes his journey as “happiness by accident” and believes everyone has the right to love their work. In this episode, Tony shares a personal family story that helps illustrate the power of trusting others. You'll also hear the reasoning behind his passion for DEI and why people should be an accomplice rather than an ally to others. Quick Links: Connect with Tony: https://www.linkedin.com/in/tonyrsanders/ Connect with Andrea: https://www.linkedin.com/in/abutcher0201 Learn more about HRD Advisory Group: http://hrdadvisorygroup.com
IN THIS EPISODE: -Shawn continues the Strength and Leadership series by sitting down for a chat with Tony Sanders. --------------------------------------------------------------------------------------------- People can find leadership qualities through their love of fitness that can be applied to everyday life. Morning Lifter is an organization devoted to providing people with an avenue for discovering new philosophies that can be used in both the gym and the office. For more information visit morninglifter.com Twitter/Facebook/Instagram: @morninglifter --- Support this podcast: https://anchor.fm/morninglifter/support
On this episode of the show, Michael sat down with Tony Sanders to discuss his 220lb weight-loss, goals of getting on the bodybuilding stage, and the importance of self reflection. Be sure to check Tony out on instagrm https://www.instagram.com/tsand76/ (Tsands76)
Illinois School district U-46 is the second largest district in the state, serving more than 37,000 students in 57 schools. Reset checks in with Supt. Tony Sanders to discuss how remote learning is being rolled out.
In this episode, I interview Tony Sanders! Tony is a world renowned Storyteller, Content Creator and Show Host. Tony Sanders is the reason you are listening to this podcast because he is also my coach! At What the Quote, we create Kind Humans, who speak Kindness and show Kindness! Each episode begins with the Highly Anticipated theme song (Be A Kind Human) created and sang by the host, Tajuana. Most episodes will include an interview with Kind Humans about what their favorite quote is, who said it and how are they using it to be kind to themselves or to others. The first few episodes Tajuana spends some time talking about herself and some of her favorite quoted Because Tajuana is a certified Life Coach, each episode ends with the Coaching Corner, where tools are given on how to be a Kind Human. Be Kind! --- This episode is sponsored by · Anchor: The easiest way to make a podcast. https://anchor.fm/app Support this podcast: https://anchor.fm/tajuana-hill/support
This episode introduces our new series, Invitations to Listen. This series focuses on exploring leadership to understand the journeys people take to become their best selves. Our goal in this series is to connect businesses that are working towards diversity, racial equality, and inclusion with leaders who have experienced bias, discrimination, and injustice. We feel that these conversations are needed. They are stories of leaders, and it is how as a community, we all become better. In our first episode, we are featuring Tony Sanders. As a young professional at the time, Tony Sanders quickly learned how impactful failure is in developing as a leader. Looking back on lessons learned from running his own business and playing a pivotal role at Medxcel, Tony shares how important it is for leaders to gain the perspectives of their employees. When it comes to being a minority in the workplace, Tony highlights his journey and what our listeners can think about differently to create a more inclusive environment.
When you’ve been planning this for a year and then God says, “Go!!!”And your Coach, Tony Sanders says, “When are you gonna start...lol! Tajuana has an incredible story of single-motherhood, entrepreneurial ventures alongside of her day job, spiritual growth and development and how God's love can make all things good.
A few weeks ago my friend Tony Sanders, an excellent content creator and podcaster, creator of 60 second stories, go follow him @tonyrsanders interviewed me about Resume Best Practices.Really happy with how it turned out, go check out the show on his podcast and instagram.But before we got into that he asked me about this show, Strong Com Podcast and this whole Strong Com movement and asked me a question I hadn't spent a lot of time on, to be honestHe asked me why strength?Which is a great question.So today I'm diving into that question a bit.We're going to color in those lines a bitGet clear on what strength isThen I want to share a few thingsOne is our media landscape and why it's important for you to have STRENGTH in your Comms nowAnd the other is our cultural landscape and how we can have Stronger Communities during trying timesAnd the last is how you can move from weakness to strength through what I call STRONGVISION This is a public episode. If you would like to discuss this with other subscribers or get access to bonus episodes, visit localleadership.substack.com
Today's guest saw his weight and life spiraling out of control, as he reached a peak of 429 pounds. Three years after quitting drinking and changing his relationship with food, Tony Sanders is showing us all that it is never too late to face your fear and make true change, as he says, "What do we have to lose?" While Tony's physical transformation (You have to see it to believe it!) is breathtaking, it is the transformation of his mindset and perspective that will truly inspire you. Connect with Tony on IG at @tsanders76 (https://www.instagram.com/tsand76/) Find his Facebook Group Tony Sanders Transformation at https://www.facebook.com/tonysanderstransformation/ Are you interested in learning how a holistic ketiogenic lifestyle might be the key to helping you reach your weight loss and health goals? You can now connect with Gormy for one on one coaching at https://www.theketoroad.com You can also find Gormy on IG at @gormy_goes_keto, Twitter at @gormygoesketo and you can email the show at TheFatGuyForum@gmail.com! You can also support us and save money yourself by using code GORMY to get 15% your order at Redmond Real Salt (https://shop.redmond.life/?afmc=GORMY) or also Select Savory Seasonings! (https://selectseasonings.com/?aff=15) Great products I use every day!! Check them out! Don't forget to give us a rating and review on iTunes or whatever platform you use!! Thank you and be sure to amaze yourself today!
BlueandGold.com beat writer Patrick Engel makes his podcast debut. He and senior editor Lou Somogyi discuss the addition of Tony Sanders to the men's basketball team, the fallout from having no spring practice and spring evaluation recruiting period, and the NCAA's decision to give spring athletes another year of eligibility.
Rob Prytula discusses fishing with Quake and the Cowboy!
Rob Prytula discusses fishing with Quake and the Cowboy!
#InMyOwnWords #TonyRSanders In My Own Words is a mid day talk show all about never being afraid to share strong opinions. Hosted by comedian and content creator Tony Sanders, In My Own Words premieres every Monday on YouTube and Facebook at 11 am. Subscribe to our YouTube channel here: https://www.youtube.com/TonyRSanders Facebook: https://www.facebook.com/TonyRSanders Sing up for my weekly newsletter: http://www.tonyrsanders.com/newsletter
What would you do if you were suddenly forced out of your comfort zone? Peng Joon is an entrepreneur who lost his main source of traffic by one simple mistake, ending his entire business in a blink of an eye. Sometimes unfortunate things happen so we can realize how far we were from knowing our true potential.Ten years ago Peng decided it was time to reinvent himself and that it was a perfect moment to start putting himself out there to share all the strategies and skills needed to monetize what they knew. Now, he dedicates to travel around the world telling his story as he increases his network and builds a strong community.When you work in the front lines of marketing doing public speaking, webinars or broadcasting your content, there really is no filter to drove you away from the negative comments, nor your detractors. So, in this episode, we are going to teach you the best way to deal with these situations plus how we can actually profit from our haters.Instead of taking the hard critics, Peng put all his energy to take complex marketing strategies and turned them into simple, easy to digest money-maker lessons. He’s well known for his creative scaling method for building killer Facebook Ads, his video marketing strategies and of course and his selling from stage strategies all these, by the way, you can find in his book Million Dollar Ads.Tune in to get a chance to listen to all the strategies that Peng puts into his business and learn how to apply them into yours in this new episode of Performance Marketing PodcastKeynotes discussed:A man on the road: Pen Joon shares his view on traveling and meeting other entrepreneurs (01:12)The downfall of Tony Sanders and the birth of Peng Joon’s online business (04:07)Dealing with negative comments, polarization in marketing and how to profit from your haters (08:45)The fundamentals of undertaking any project and start building a larger community (11:43)The psychology of Google ads and Facebook ads and the main differences between these two (14:04)Applying the feel, felt, found strategy to your business (17:46)Additional Resources:Peng Joon’s Million Dollar Ads: http://bit.ly/pengjoonmilliondollaradsOne Affiliate Offer Challenge: https://oneaffiliateoffer.com/challenge---Connect with Eric!Eric’s website: https://ericbeer.comFollow Eric On Instagram: http://bit.ly/ericbeerinstaSubscribe to Eric’s YouTube Channel: http://bit.ly/ericbeeryt---Subscribe to the podcast on Apple, Spotify, Google, Stitcher, TuneIn, or anywhere else you listen to your podcasts.If you haven't already, please rate and review the podcast on Apple Podcasts!
Tony E Sanders, Jr. is the C.E.O. and president of T.E.S. Enterprise L.L.C. Serving on local boards and committees, Tony provides services and offers resources for community empowerment and equality. Through the enterprise, a plethora of small businesses have been created to meet the needs of the community and clients and it is used to create job training and career opportunities for those in need. For the past 22 years, Tony has worked diligently to ensure self-sufficiency for families in crisis and the disenfranchised. Through collaborative efforts, Tony's work extends behind and beyond the bars, as he provides coaching and classes for adult and juveniles within the criminal justice system. Tony also provides personal and business life coaching and consulting. As an entrepreneur, not only is Tony able to pursue his passion, but is fulfilling his purpose as well. Tony is an author of 7 books, one being an international best seller in several categories and seven countries. Through his books and consulting firm, online courses, curriculum and empowerment resources are available. www.DaddyTalks.org www.TheAbundantLifeConsulting.com
Clint talks with Tony about bump stocks, gun control, the NRA, politics today, TWRA, and life! If you enjoyed this episode please share it with your friends, and check out the website duringthebreakpodcast.com Please consider supporting the podast by becoming a Patron: https://www.patreon.com/duringthebreakpodcast This podcast is powered by ZenCast.fm
Tony Sanders, Jr. author of Daddy Talks. Topic: Empowering fathers, encouraging children, and equipping families. Issues: Character; birds and bees; talking to boys and girls; building independence. Jeremy Schneider, author of Fatherhood in 40-Minute Snapshots. Topic: Reflections on fatherhood, marriage, and life. Issues: Essays on pregnancy, raising babies, bonding, parenting challenges, parenting as partners, disagreements, […] The post Empowering Fathers and Children + Reflections on Fatherhood, Marriage, and Life appeared first on Mr. Dad.
Lee Kelley, Director of Military Community Support Programs for Military Community and Family Policy. Topic: Military OneSource, Military and Family Life Counseling, and the Spouse Education and Career Opportunities Programs. Tony Sanders, Jr. author of Daddy Talks. Topic: Empowering fathers, encouraging children, and equipping families. Issues: Character; birds and bees; talking to boys and girls; […] The post Military OneSource + Fatherhood in 40-Minute Snapshots + DadTalks appeared first on Mr. Dad.
Being a great father is more than simply being present in the home. It’s about being actively engaged in your kid’s lives and taking the time to have meaningful conversations on a regular basis. It’s about ‘daddy talks.’ Tony Sanders, Jr., is a Fatherhood Coach for Legacy: The Fatherhood Initiative and the CEO of Abundant Life Consulting, equipping people to be the best version of themselves by way of programs, resources and coaching in personal and professional development. Tony is also the author of Daddy Talks: Empowering Fathers, Encouraging Children and Equipping Families and the creator of the Daddy Talks platform, where he challenges dads to break the cycle of silence. Tony sits down with Emerald to explain how growing up without his father inspired Daddy Talks. He shares his mission around charging fathers to break the silence and describes how he ‘flipped the script’ on his own childhood to actively engage with his kids. Tony discusses his desire to be a father his children could be proud of, addressing the courage it takes to be transparent. Listen in for Tony’s insight around talking to his kids about racism in America and learn how he leverages small wins as momentum moving forward! What You Will Learn How growing up without a father inspired Daddy Talks The dual purpose of the Tony’s Daddy Talks platform Share conversations with children Charge fathers to break silence How Tony ‘flipped the script’ to actively engage with his kids How Tony’s role as a pastor informed his decision to go global How Tony’s desire to be a great father gave him clarity of purpose Why Tony considers courage a natural part of who he is The relationship between transparency and true connection How Tony approaches conversations with his kids about racism Tony’s insight on raising children to be, give and do their best How celebrating small wins serves as momentum for Tony Connect with Tony Sanders, Jr. Daddy Talks Daddy Talks on Twitter Daddy Talks on Facebook Resources Daddy Talks: Empowering Fathers, Encouraging Children and Equipping Families by Tony Sanders, Jr. Connect with Emerald GreenForest Creative Age Consulting Group Emerald’s Website Emerald on LinkedIn Emerald on Twitter Email: listeners@menonpurposepodcast.com This episode is sponsored by the Creative Age Consulting Group. Men - Is it time NOW for you to make your mark? Visit timetomakeyourmark.com to apply for an invitation-only consultation.
In today’s episode Nicholas sits down with Peng Joon and there are so many epic takeaways. Peng and Nicholas talk about focusing on your strengths while shying away from You're Weaknesses, Peng shares how he has produced tens of millions of dollars without hopping on any sales calls. He has spoken on many stages with thought leaders like Tony Robbins, Richard Branson and so many more! Timestamped: [ 01:21 ] Living Out of a Suitcase [ 02:21 ] Tony Sanders, a Pen Name [ 10:18 ] Mastering Your Market [ 16:26 ] The Equation for Success [ 22:34 ] Building with Focus [ 28:10 ] Bombing for Success [ 33:57 ] Results are What You Make [ 41:14 ] Scaling Takeaways: Go into a market that actually matters to you. went to a market that actually made, that made me excited every single day. And I think that many times when people start an online business, they go into a market where they think it's a great market because it makes them money. Then take a look at every single market, no matter how crazy you think that market is. Understand that right now in today's world there is somebody that's crushing it, making millions of dollars from it. No matter how weird you think that market is or even if it was a serious market like real estate or investing a four x, the truth is there is somebody in the market that has it figured out, figured out in terms of what the funnels look like in terms of the price point in front, in terms of the offer, in terms of the traffic, where to buy traffic from, how the ads look like, and now it's just about starting off and using that as a benchmark. Lots of copy, but to model what works so that you can separate and differentiate yourself from that offer. That's making millions of dollars online and that would be the next. Practice. I think we’ve got to understand that most people who look at someone who has mastered a certain skill look at them as Person who has mastered it because of genetics or this person was born with this gift, this talent. Most people only look at a result and say, ah. But the truth is in entrepreneurship, every single skill set, including speaking is a learnable, trainable skill. All you have to ask yourself is, “are we willing to be bad at something in order to be good at something?” The truth is, if you accept that struggles and failures are just part of the success equation, then that's how you can get past that initial hurdle of being bad at something. If you want to sell them stages, understand that right now all it takes is practice. What's our end goal? Once you know that you will see that it means underneath that umbrella it would be things like wanting facebook ads, social media, speaking, closing, running live events. All that we're putting out there today is based upon that belief. We aren’t going to spend our time and focus bullying up things even if it could potentially generate an additional six figures because I know for sure the one thing that is costing my business is focused, is losing focus. There are many times when I thought like this would be a great way to make more money. When a person is starting out and you've got bills to pay, it could be very enticing too, you know, want to do that thing that makes you a couple thousand dollars million, pay off the bills. Know that long-term that is not sustainable because as long as we're focused on tactics and not a strategy, it's going to be really tough to scale and evolve because tactics and platforms will always change over time. Resources: The Billion Dollar Brotherhood Business Cheat Sheet
TWO NEW PROOF OF CONCEPT AGREEMENTS SIGNED In this interview Guy Meyer, Head of Business Development Catenae (AIM:CTEA) speaks with @ZaksTradersCafe about todays news announcment. Catenae (AIM:CTEA), the AIM quoted provider of digital media and technology, is pleased to announce the signing of two proof of concept agreements; 1) Mobile Business Solutions Catenae’s Mobile Business Solutions division, which operates remote workforce management tools, has signed a proof of concept agreement with a provider of building management and inspection services. The solution will integrate a licenced version of the Digital Asset and tracking system developed by Catenae’s subsidiary Trust in Media (“TiM”) with the client’s software application. The client wishes to create an immutable database of assets, their inspection records and audit information as required under the BS9999 and The Regulatory Reform (Fire Safety) Order 2005 and as recommended in the independent review of Building Regulations and Fire Safety report led by Dame Judith Hackett following the Grenfell Tower fire. The system will record the details of 37 inspection points required for each asset as well as confirming physical location and timestamping. This is the first example of the product being utilised outside of the traditional digital media world and allows the client to provide tamper proof records. 2) Trust in Media Trust in Media (“TiM”) has is pleased to confirm the signing of a proof of concept project agreement with a service provider in the Image Licensing sector to trial the embedding of the Digital Asset Registration and Transactional Tracking technology within the provider’s operations. This allows users to record the digital asset copyright information as an immutable record for each individual image and track details of where those assets are downloaded and utilising smart contracts to record the transactional value attributed to the purchase. Tony Sanders, CEO, commented: “It is pleasing to see that our recently released blockchain solution is attracting interest from a number of disparate industry sectors. We will continue to look to extend the product’s reach, introducing licencing models and white-label versions as the product matures. We look forward to converting the proof of concept agreements to revenue generating licences in the near future. One of the key areas when looking at blockchain solutions is the ability for the application to write and confirm the data transactions at a sufficient rate. When Bitcoin network purportedly runs at 3 transactions per second it is easy to see why this may not be sufficient for high speed financial or audit transactions. The proof of concept projects mentioned above will utilise the private block chain platform which was tested by the National Physical Laboratory in conjunction with Toronto Stock Exchange in October 2017, where it time-stamped financial stock trades using the atomic clock, achieving 25 Billion transactions per day with the transactions recorded directly on the distributed ledger. Whilst way in excess of most requirement, we believe this capability will allow our solutions to penetrate markets so far excluded from the blockchain program.”
In this interview, @ZaksTradersCafe talks with Tony Sanders CEO of Catenae about the latest RNS update. that its joint venture subsidiary, Trust in Media Ltd (“Trust in Media” or “TiM”) has demonstrated the first phase of their Music industry Blockchain application and signed a proof of concept agreement; it has signed a proof of concept agreement with Aston Villa Football Club for the Company’s OnSide Pro solution; senior appointments to the team. TRUST IN MEDIA DEMONSTRATES FIRST PHASE OF MUSIC INDUSTRY BLOCKCHAIN APPLICATION AND SIGNS PROOF OF CONCEPT AGREEMENT Trust in Media (“TiM”) has successfully demonstrated their Digital Asset Registration and Transactional Tracking system, the first phase of their distributed ledger based application development (DLT / Blockchain). Alan Simpson (Catenae) and Martin Heath (Trust in Media) demonstrated the system at MIDEM (Marché International du Disque et de l’Edition Musicale) in Cannes on 5 – 8 June 2018. MIDEM is an international B2B music event for key players in the music ecosystem. As a result, TiM is pleased to confirm the signing of a proof of concept project agreement with a leading provider of rights included music to trial the embedding of the Digital Asset Registration and Transactional Tracking technology within the providers operations. This allows the provider to record digital assets rights information for individual music tracks and capture the playout details of those assets when they are streamed or downloaded. ASTON VILLA SIGN PROOF OF CONCEPT AGREEMENT Catenae is pleased to announce that it has signed a proof of concept agreement with Aston Villa Football Club (“AVFC”) for the Company’s OnSide Pro solution. Under the agreement, Aston Villa’s Foundation will be utilising OnSide, Catenae’s GDPR compliant solution, to manage a number of coaching sessions and community engagements. OnSide will be used to gather various data points including attendance information, training plans as well as diversity and inclusion data for participants to assist in assessing social outcome reporting. It will also be used for time recording, health and safety and risk assessment reporting. The proof of concept programme is expected to run for 8 weeks, after which a decision will be made regarding the long term adoption of OnSide within the club. SENIOR APPOINTMENTS Alan Simpson – CTO Alan Simpson has joined the Company as Chief Technology Officer. Alan is a highly regarded technologist with experience gained on a number of high-profile projects, including being the Technical Delivery Manager for BBC’s iPlayer project. Alan will be responsible for strategy and delivery of technical projects across the group including Trust in Media’s Digital Asset Registration and Transactional Tracking and Payment system which utilises converged private and public distributed ledger technology (Blockchain). Tony Sanders – CEO The Board announces that Tony Sanders has been appointed permanent Chief Executive Officer of the Company, Tony had been appointed Interim CEO in September 2017.
I'm STOKED that Peng got on my show. Come learn how he transformed both his audience and himself in his crazy story... What's going on everyone, it's Steve Larsen and you are listening to Sales Funnel Radio. This episode is a little bit different. I had the incredible honor of having Peng Joon on the show with me. And if you don't know who he is I've heard him described many times as the Tony Robbins of Asia, actually by a lot of other big people. Anyways, he's very, very impressive... Millions and millions of followers. This was a huge honor to have him on. What I was trying to do is I was trying to do a Zoom interview so that I could record him, and I together, so you could see our faces and have the first video episode of Sales Funnel Radio. The issue is that he is in Malaysia, and I am here in Boise Idaho. We both have fast internets. I think literally the fact that we were on the other side of the world from each other, the internet was not agreeing with that. So anyways, I had ripped the audio from it instead and just do audio only. This interview is incredible you guys. How should I say this? The quality of my life, but also the direct thickness of my wall has been impacted directly from Peng Joon, and especially what he taught at Funnel Hacking live, and the things that he's doing. I watched him for quite some time and he is very, very, impressive. I was incredibly honored to have him on. So anyways, excited for the interview. Please definitely take notes, and if there's little glitches or whatever here and there with the sound, or the interview I apologize with that. Again, a lot of it had to do with just I was being on the other side of the world. We eventually had to turn off our video, and just do an audio interview. So if it's a little glitchy here and there I apologize, but this is worth your time to learn and listen of what he's doing. In fact, much of the inner circle now is calling their own content strategy they coined it the Peng Joon method. It is because of how powerful this stuff has been in their own content curation and generation, and spreading it all over the world. Guys, I'm just very thankful for you guys being here and listening to Sales Funnel Radio. Please go take notes and welcome to this episode with Peng Joon. I've spent the last four years learning from the most brilliant marketers today. Now I left my nine to five to take the plunge and build my million dollar business. The real question is how will I do it without VC funding or debt completely from scratch?... This podcast is here to give you the answer. Join me and follow along as I learn, apply, and share marketing strategies to grow my online business. Using only today's best internet sales funnels. My name is Steve Larsen, and welcome to Sales Funnel Radio. Alright guys, hey I'm excited for this. This is gonna be so much fun. I've had this individual on my list of people that would be a dream to interview for actually a long time. There's an actual list, and I'm blown away right now. I'm gonna try not to blush too much. This is gonna be a bunch of fun. I actually have on here, Peng Joon. He has such a gigantic following, and the way that he's done is actually amazing to me, totally astounding. And has had a direct impact on literally the way that I do my personal business, as well as I know a lot of you guys as well, so this is gonna be a bunch of fun to dive on in. Anyways, without further ado I welcome you to the show. How's it going Peng? Peng Joon: Hey, I'm good. Steve Larsen: Thanks for taking the time over there I know it's a historical day like you said. Peng Joon: That's right. I'm just so excited. It's one in the morning right now, but I don't think I'm gonna be sleeping any time soon, because I'm just so excited. History made here in Malaysia. Steve Larsen: So cool. You just went and voted, and waiting for results is that what it is right now, everyone's waiting? Peng Joon: Yes, that's right. Steve Larsen: That's so cool. Thanks for taking the time to do this especially during such a big day over there as well. For everyone else, first of all if you're not following Peng, he's one of the go to people. I watch everything he does, okay. Go follow him. Go do everything he says to... How did you get started with this whole thing? You kind of talked a little bit about it at Funnel Hacking live, and you were showing a video of how you first started out on stage. It was amazing. I think it broke everyone's beliefs on the ability to be successful like this. Can you just for everyone else you mind just talking a little bit about that what you were doing? Peng Joon: So here's the quick back story. For my entire life I've always been this really shy, introverted kid. When I start off with my online journey I just wanted to be anonymous and make money online without speaking to anyone ever. So what I did was back then I was really struggling. And here in Malaysia things are really different. My first pay slip, I actually got my first job for was about 300 U.S. dollars and it was my monthly pay cheque. I worked on that job for nearly two years before I realized I need to do something different. So what I did was I didn't realize I had a strength back then, but I was really passionate about computer games. I created my first ever digital product which is really like a 32 page World of Warcraft ebook, that was it. It did well. It enabled me to, and I started scaling to all these other gaming websites and guides, and because I didn't want to be branded as Peng Joon, because I had this limiting believed that I thought to myself nobody would ever buy a product from someone called Peng Joon. So a lot of these sites I branded under my pen name Tony Sanders which really, true story was Tony Robinson, Colonel Sanders. It was Tony Sanders. Basically, the turning point was when I had all these different niche websites, and I owned several dating websites in the dating niche as well. So I was also branded Tony Sanders, and one day without me realizing it I actually set a huge broadcast for a dating offer to my entire gaming list. So I got 400,000 gamers receiving a dating offer, and the spam complaints was really high, and I was using AWeber back then, and they literally shut me down. And I couldn't believe it because I was paying I think $2500 a month On my bill, and I would never thought they would shut me down, but they did. And used to give me a copy of my email list, and we went back and forth for probably over 10 days. This is the terms of service it stated here that if you shut me down we are not obligated to give you an email list. So I really lost my entire business overnight. Because of that, I realized you know what this is an opportunity for me to do something different, and I want to be able to share with other people what I did in my gaming, and all these different niche websites that I did. So I thought why not teach other people how they too can market what they know based on their life experience, their passion, and learn, monetize what they knew. So that was the first time ever I actually stepped out of my comfort zone, and decided to ... But I was really shy and introverted, and I still am, but what I did I wanted to improve myself, so I started going all these different speaker trainer events. I started practicing in front of a camera, in front of the mirror... It was a journey. That has allowed me to, so it was a lot of journey of self-discovery getting a lot of past my fears, limiting beliefs, and all that kind of stuff. That has enabled me to now speak in many different countries, and more than 20 countries now. Doing events, doing workshops, retreats all that kind of stuff... Steve Larsen: There had to have been this moment then, because I actually was very similar. I was so shy. I got the nicest kid award, because no one heard me speak. You know what I mean? I actually really, really it was one of the reasons I wanted to talk to you about this, and ask you about it. It's actually one of the biggest questions my audience wanted me to ask you as well. When you had this ... I was so afraid to talk to people. If you had the same kind of thing I remember there was this moment for me where I just realized of this self-awareness. “Oh my gosh, I'm shy." And I didn't know that for a while... Holy crap. I had to actually start actually doing things kind of like what you did. Was there a moment when you realized, oh my gosh I need to become, I had to become something. I want to shape and shift the way I am. Is there a moment you can think about- Peng Joon: Oh yeah I remember the moment so vividly. It's basically when I did my first ever event. So back then, after I did all of those different events. For a long time this event organizer, Success Resources, they've always wanted me to speak on their stages. But I always said no, because speaking is not for me... Eventually, I took a leap of faith and I did my first event... So back then after going to all these different speaker things and stuff that was when I realized they talked about the stack. Back then it was pretty old school. You would use a flip chart, and you right down the offer and the price, and then you would kind of cross things out. You give out the bonus, and you say things like, “For first 17 people go to the back room and sign up you get all these different things.” So I did that in my first event, and it was in this huge, it was at the Singapore Expo Hall it was this huge room. There was about 900 people there. Right after I did my stack and offer my bonus and I said, “For first 17 people go to the back of the room, and sign up.” It was all quiet they were all you know. My mind was racing, because when I was attending all these different speaker trainer events what would happen is people, all the other participants, do a similarly a table rush, they all stand up go to back room, and give you confidence. But when I did it for real nothing happened. It was weird, it was awkward. So back then those things were very different to all those, no music, and when I had to walk to the back room. Just imagine this... Room of 900 people, huge expo hall, I had to walk back and awkwardly smile to everybody as I walked. It was like the walk of shame. I walked back. I remember this one of the staff who was working there she asked me, “So Peng Joon do you know how you did?” And I said, “No so how many people signed up?” I noticed she was avoiding eye contact, and that's when she said, “Yeah well nobody signed up.” I went back stage and I was sitting down there, and I realized, first of all I was very disappointed. Disappointed in myself, because at that point in time I truly believed that I did my best. I didn't wing it. I spent tens and thousands of dollars attending all these different events and seminars. I practiced in front of camera, in front of mirror, but doing my best just wasn't good enough. And at the same time I disappointed the audience the value of what I had to offer. The irony was so many people coming up to me Peng Joon it was an amazing presentation. But nobody bought anything... That was when I told myself I think speaking is probably not for me. So I was about to leave the event. The CEO of Success Resources, Richard Tan, he was there. I went up to him I said, “Thank you for inviting me to your event, but as you can see speaking is probably not for me. I might come back to be a conference speaker, but maybe not a sales speaker. What do you want me to do?” So I was about to leave the event, here is what he told me. He said, “You know Peng Joon we been around for more than 20 years. We worked with the best of the best. We work with people like Tony Robbins, Richard Branson, Robert Kiyosaki, and all these guys. Worked with best, best and worked with many average speakers that we have seen come and go. And I can tell you right now this is when an average speaker will quit. So you decide if you are average.” And those words were so powerful... I really realized that my entire life speaking really was one of those fears that was just one of those things that I could never do, because all of these things I tell myself like I'm not a people person, I'm introverted, I'm shy, and all these different reasons. I realized, and I asked myself, “What if I could conquer this one fear that I thought I could never do. Then I will be unstoppable.” It was just one moment of decision where I told myself I'm never gonna quit until I really become world class at this. And that I just continued practicing. I attended more events. I continued just practicing, and eventually I sucked less and less, and eventually I became good. That was the journey... Steve Larsen: Was there a moment where you were able to sit back and go, “Oh my gosh I actually think this possible.” He said I'm going to be I don't want you to be average go off and do it. You said, “Oh my gosh okay we'll go do it.” And you started moving forward. When was the moment though where you felt this period of self confidence? It seems to me most entrepreneurs actually know what to do next. They just don't have any confidence to do it. It's much of a personal development thing as it like hey here's how you make a dollar. Here's how you make money. So is there a moment where you had, you know what I mean, like that first real success where you're like, "I could actually do this"? Peng Joon: Yes. And I think back then so this was like I think the first time I had it was a few shifts. Number one, the importance of telling your story, which is your struggles as well as your successes. For me back then all I wanted to do is, my mindset was as long as I went on stage on a platform, and as long as I gave them great value. I will go stream the content give them as much as they can so that they can understand the value that I'll be able to give them on the backend in my offer. I passed the stories and the struggles of the back story. It was so crucial. On top of that, and you know this, is that it came from the angle of just teaching. Without really coming from the angle of answering objections, objections about the opportunity. Objections about the limiting beliefs. Objections about the external. So that was the difference. Steve Larsen: That's interesting. So a focus itself on when you understood now how to actually go for the objections, and rather than just teach itself. Actually get into the mind of the person. That's interesting. I never heard anyone say that would be one of the things that ... Peng Joon: 100%. The difference between a world-class speaker/closer, and average one is that a closer understand that the entire presentation is a close. Right from the start, the open, the content, the stack, the close. The entire thing is a close. To really be able to serve an audience at the highest level it's not about the steps. Even though it might be intuitive to think that it's about the steps it's about the content. If you really think about it you might be able to give them all the steps, but if you are not covering the objections, their self-limiting beliefs, their attitude, the environment that they're in. Let's say we're in fitness. I'm teaching people how to get sick, tight abs. So if I taught them the steps, and we all know the steps are. The steps is just eat right, exercise daily. So everybody knows what the steps are. Everybody wants to get healthy. Everybody wants to look good naked. But reason why people don't do the steps is because of the other 80% which is the why, the desire, their attitude towards it. All that kind of stuff. The objections that they might have, and therefore in order to really serve the audience at the highest level it's not about just teaching the steps, but rather the other 80%, the mindset and attitude behind it that will make all the difference. Steve Larsen: That's amazing. I appreciate you saying that. So those are the things you identified in your own head started doing to yourself what you do to customers. That's what pushed you forward... I want to ask real quick about the way that you do your content, because the content that you create is incredible. I know you batch a lot, you put a lot of it together. To go from someone who's shy, and introverted to somebody who you are now. You have books that you written, you're an author. You have millions of followers. Dude, you are so ... and you are in front of massive audiences that you're teaching. You write books about the things that freaked you out at one point. That's amazing. Could you talk a little bit about how you realized you needed to go heavy into the content creation side of this? Peng Joon: Yeah. We all know that the algorithm on all these different social media platforms are constantly changing. It's harder, and harder to get rich, especially if it's organic. For the longest time marketers have always said that the first step you need to be doing in order to get people into your funnel is to collect their name and email address. That's like the golden rule of marketers for the longest time. But here's the problem. The problem with that is, first of all, that could have been effective maybe fives years ago, but to me a person is going to be a lot more reluctant to give you their name and email address in the first encounter. And also it's gonna be a lot more expensive... So to go about that the new way of doing things is really to lead that entire relationship with the value first. To be able to put out content out there where people don't have to ... where there isn't a catch. Where they don't have to give you a name and email first in order to get value. So you are able to lead with that, which again putting out content on social media, reaching people who don't know who you are, so you give them value first, and then we target them later for the main email address it becomes a whole lot cheaper. That relationship is gonna be totally different because it started off with you giving value. That's different. The rules of the game has changed. It's basically the first thing you need to be doing now is rather than starting off a relationship by getting a person's name and email address, it should be starting that entire process by getting people pixeled in, or into a custom audience where they have engaged their page like, commented, or shared anything on your page, or watched specific videos of more than say 50%. And then we target them for the opt-in. I know it's a little bit technical here depending on, yeah but that's how it should be done. Steve Larsen: Makes total sense. Makes total sense. They are already pre-framed what you're gonna talk about. They already pre-framed who you are. False beliefs have already shattered that you didn't even know you're solving. That's amazing. Peng Joon: And you think about it, it's kind of like going into a club. Getting somebody's name, and email first is really like going into a club, and try to get somebody's name, and phone number in the first five minutes of your conversation. Maybe some pick-up artists can do it, but it's gonna be tough. However, if after the conversation... with value first that's kind of like perhaps going to a club, and ...who has interest, who's looking at you, and then talking to them. And then building value, building relationship, and then asking them for their...it's going to be easier. Steve Larsen: So Peng Joon is coming out with a dating tips book very soon with that very strategy right? Sorry for the lag in the internet a little bit everybody. Peng Joon: ... Steve Larsen: You are right there? Okay got you. Peng Joon: ... Steve Larsen: Awesome. So I wanted to ask you also real quick. Let's say you're a new entrepreneur just starting out. Let's say you redoing this you are starting over again. How much emphasis would you focus on just amassing, because I get this question all the time. How much focus would you give on amassing a huge following versus making a product that's selling? Would you put one before the other, would you do them in tandem? Peng Joon: [inaudible 00:21:06] So I mentioned this strategy. One of the thing I always want to make it really clear. The priority for somebody that's starting out should always be building their funnel first. Be clear about what they are selling, what their offer is, building the funnel before they start messing around with traffic, or social media, or podcasting, or anything like that. People get caught up with all these distractions they think they need to put up content in bulk they need to do...Facebook when in fact for new entrepreneurs one of the things that they get distracted by is people telling them that they need to do all these different latest tactics and strategies which is like Facebook, or Instagram, or podcasting, and doing a blog post. When in fact, if you are first starting out the only focus you should have is your funnel. It's getting clear what you're selling, what your offer is, and building up that funnel for that offer. The best way to tell if you have a funnel is to ask yourself this morning when you woke up, whether you made any sales while you were asleep. And you if you didn't make any sales where you sleep last night means that you don't have a funnel. That should be your core focus before you start dabbling into all these other traffic generating strategies. Steve Larsen: That's so powerful that you say that, absolutely. Someone has reached out, and they are like, “Well I'm gonna grow this huge following I'm brand new.” I'm like what are they gonna follow you for though? So at what end what's the end goal there, so when did you know your business was ready for this brilliant content machine that you have? Peng Joon: I think it was just the progression. There wasn't really a moment in time when ... And I don't think it really happens for anybody where we just wake up and say today is the day we're ready. It's just through little progress every single day, and the little victories along the way. So yeah I don't think there was a moment, and time specifically. Steve Larsen: Sure. I know that you gave an entire presentation on this on Funnel Hacking Live. Not trying to ask you to do that as well. Can you talk through your process just a little bit at a high level what you do to actually generate all this content? Peng Joon: So it all begins with the pillar content, which is a video. Shooting a video where you begin with the end in mind, which means you are gonna use highly engaging content as titles, where you will look at, and there are many tools for this [Bust a Move 00:23:44] is one of them, while you look at what content in your market industries already proven to convert by looking at the conversations people already having. Creating videos based on that topic, and you want to be creating topics that has some sort of polarity, rather than using safe neutral topics. So what I mean by that is so if you are in a topic of, say wealth. So rather than a safe topic which is how to make more money, a much more powerful video would be here is the reason why you are broke. That's gonna offend some people, but the people that's gonna be into it is gonna be a lot more engaged. We need to understand that there's no money in neutrality. It's either they love you, or hate you, but there's no money in neutral. Start off with that, and by saying that I'm not talking about intentionally creating videos that offend people. I'm not a polarizing person, but I'm talking about taking a stand for something, and not being safe about it. If you take a look at all the books, you take books like 'Rich Dad, Poor Dad', when it was created that goes against every single safe principle when it comes to wealth, and investment when it was written. That's why it did well. So that's the first step. Creating videos, based on topics as high engagements, and then after that I got a nine step process, but it's basically about repurposing it so that it goes into your blog posts, it goes into youtube, it goes to Facebook, and Instagram. I call this strategy the Content Multiplier Formula, which is basically having all your content put into all these different platforms where the content matches the context of the platform. Steve Larsen: Which I think is so interesting, because it's not like you go on ... most people get on Facebook to get distracted. They are not getting on there to ... a very different intent than I go on youtube for, which is to usually some kind of how to thing, or maybe some other piece of entertainment or whatever. That's very fascinating, so you match content to the context of the platform that's fast. Peng Joon: And that's so crucial, because what I see some marketers do is they post the same piece of content onto all platforms failing to understand that people go onto these different platforms for different reasons. So it can still stem from the same pillar content, but you want to repurpose it in a way that matches the context of the platform. Steve Larsen: Amazing. You obviously have this down it's a science now for you. Every time I see you on Instagram, or wherever you don't seem like a lot of the classic A type personalities, or entrepreneurs out there where it's like they are usually stressed out of their brain. You got this down so well for how you done it, and the way you multiply content and match it. How do you go actually out, and start actually multiplying all that content that way? You must have a massive team. Peng Joon: Out of 12 people that works for me in my team in-house not including the people that we outsource to, but in the grand scheme of things we are really lean, and it's not a really big team. Steve Larsen: That's awesome. Peng Joon: So no, you don't have to have a lot of people doing all of that. In fact, chances are if you give them the right system, and the strategy, and the steps to follow you probably just need three people if you are really pumping out with current content. And that's like a lot. The video guy, the graphics, and one content writer. Steve Larsen: Wow, interesting okay. Video graphics, and a content writer themselves. They'll go out, and repurpose all the stuff. For you I know when you spend three days with 90 videos that you create. Peng Joon: 120, yeah. Steve Larsen: You got 120, oh I thought it was 90. Peng Joon: Yeah 40 videos a day. Steve Larsen: What? That's so crazy that's amazing, and these are three, five minute videos something like that? Peng Joon: Yes. Three to five minutes works best. Sometimes it can be shorter, but three minutes would be the average. Steve Larsen: Wow, okay. Three, five minute videos. That's actually what triggers from that pillar content, the rest of the machine that you created. Fascinating. Peng Joon: Yes. Steve Larsen: Fascinating. Thanks for your time today. Again everyone, sorry for the little bit of lag in the internet there. We are talking on the other side of the world right now, so which is pretty awesome. I know that you have this ... you are such an expert at it now, you wrote a book. I love the actual sales video I've watched it many times that you have for it. Very, very fascinating. I encourage everyone to go get it, but do you mind talking a little bit about why you wrote the book, 'Platform Closing'? Peng Joon: So I realized there were a lot of people like me that struggled, like they have a nice message to share, but because of all these different limitations, or maybe they just didn't know how when it comes to speaking, and presenting. It doesn't need to be live events it could be through sales videos, or webinars. I wanted to show people how to do it, because there wasn't one book that really specifically showed people how to speak, inspire, sell on all these different platforms. I wanted to be able to show people as well that it's not about talent, because that's what many people think. They think that oh because I'm not like that therefore I can't do it. People might look, say Peng Joon ... speak and sell, but I'm not like you. I'm not extroverted, and therefore I... So I wanted people to see that look that I know that's like a lot of people out there. They are not doing it, because just like me they're either too afraid, they have that fear, they are introverted, and therefore they never even begin. So that's why I wrote that book. Steve Larsen: That's amazing. That's amazing. And it's only been out for a little while right, it's very recent. Peng Joon: It's about six weeks in since I published it. Steve Larsen: Awesome, that's awesome. I guess is that the best place for people to come follow you, and learn more about you? That book right there? Peng Joon: So if you always wanted to learn how to sell, inspire, and present you can go platformclosing.com. It's a free book you just need to cover shipping. Steve Larsen: Man, thank you so much for your time on this I appreciate it so much. You really are an inspiration, not just to me, but a lot of people in my audience as well I know they are just gonna love this. Thanks so much. Anything else you'd like to share with us? Peng Joon: I think at the end of it all, you just need to get started. I think I want to leave with this. I think that one of the major things that really separates successful people is this one main thing. So when it comes to one thing to do a task. We all have these dreams and aspirations. The difference between a successful person, unsuccessful person is this. We might want to do something, but we only tell ourselves these three things. It's the road blocks that we have is just these three things... It's either number one, we don't have the time or money. Just the lack of the resource. Now here's the difference. An unsuccessful person, that's where they stop. They let that reason why they can't do it. While a successful person would say, “So how can I raise this money? How can I put it on Kickstarter? How can I pitch it to an investor who might be believing in my dream as well so I can start this project?” Or it could be if you don't have the time it's, “How can I find an extra hour? How can I be more productive with my time? How can I shut off social medial?” Perhaps it could be stop watching Game of Thrones or something. But to be more resourceful, know how to get the resources. That's the first one. Number two, it's basically where they say, “I want to be able to do this, but I don't know how.” And this is where again, a not successful person this is where they stop. While a successful person would say, “Okay I want to be able to do this, but I don't know how.” Same starting point, but now they say, “What I add it in my agenda now so that I can find out how. I'll watch the youtube videos, I'll read the books, I'll attend the seminars so that I can learn how." Number three, I want to be able to do this, but I'm not like that. They might look at me and say, "You know Peng Joon won't be able to do [inaudible 00:32:55]." You don't get it. I'm not like that. I'm not an outgoing person, I'm not extroverted. Again this is when unsuccessful person will stop. They let that to be the reason to why they can't do it. While a successful person would say, “I understand that in order to scale my business I need to learn how to speak, and present.” But I'm not like that. So how can I become more like that? How can I add it in my agenda, and catch myself out of my comfort zone so that I can become more like that. I think that in anything we do whether it's building funnels, whether it's speaking, whether it's selling, all of that. The difference is in just the way we think about it. And that's really the differentiator between successful people, and non-successful people. Steve Larsen: That is incredible. So number one, I don't have the resources or time versus how can I get the resources and time. Number two, I don't know how versus I'm gonna find out how. Number three, I'm not like that versus I'm gonna become that. That is just amazing. Thank you so much for your time today, Peng Joon, especially there in a historic day in Malaysia. Thanks for the viable interview here, and what you shared. Peng Joon: I enjoyed being here. Thank you for having me. Steve Larsen: Boom. Just try to tell me you didn't like that. Hey, whoever controls content, controls the game. Want to interview me, or get interviewed yourself? Grab a time now at stevejlarsen.com.
In this interview, Zak Mir @ZaksTradersCafe talks with Tony Sanders CEO of Catenae about the latest RNS update. Catenae (AIM:CTEA), the AIM quoted provider of digital media and technology, announces yesterday it has signed a Memorandum of Understanding with Tribe of Noise BV ("ToN") subject to completion of normal legal, accounting and commercial due diligence. The Company proposes to acquire a circa 51% interest in ToN for a consideration of Euro600,000, which would be satisfied by a mixture shares and cash. Award-winning music company Tribe of Noise (www.tribeofnoise.com) is a leading provider of quality, direct licensed music and fair remuneration models for a growing community of 30,000 musicians globally. Successful revenue models include ToN's streaming music services for businesses in retail, hospitality and leisure. A billion dollar industry overlooked by many consumer-centric music services. ToN's product offering is complimentary to those offered by Trust in Media the Company's joint venture announced in March 2018 and provides a ready built audience and cross-selling opportunities for both entities. This proposed acquisition further underlines the Company's strategy to build a portfolio of synergeous businesses.
As most know, the youth arm of the far-Left Women’s March has organized an anti-gun school protest that will take place in countless public schools across the country this week. They’re urging students to leave school buildings at 10:00 a.m. on Wednesday, March 14 for 17 minutes, which, counting the time it takes for students to exit and return to class, will disrupt classes for about 35 minutes. One school board member who understands the motives, implications, and problems of this political protest, Jeanette Ward in School District U-46, sent several questions to district CEO Tony Sanders, who posted …
Tony Sanders, an author, coach, CEO and minister, joins Justin Recla to bring his insights about entrepreneurship and fatherhood. He leads the charge in providing services, programs, resources, training and coaching in personal and professional development. Through his consulting business, Tony equips, empowers and encourages people to be the best version of themselves. He’s [...]
In episode 10 of “Post-Modern Living with Chris The Brain,” Chris and Kait talk about diversity in Indiana’s business world with guest host Tony Sanders. They discuss Indiana’s lack of diversity, people who don’t think there’s a diversity issue, and the code of conduct that excludes people who have different ideas or backgrounds. On a lighter note, they give advice on what to look for in a pair of headphones and suggest their favorites. The episode starts with a discussion of Chris’s “supervillain” status, how to be good at sales and why most salespeople suck, and what led to Chris, Kait, and Tony becoming entrepreneurs. Then, the main topic kicks off with comments on Indiana’s “old boys’ club” business environment. The hosts mention that the biggest issue is people who don’t think the diversity issue exists; the first part of solving a problem is being aware that there is a problem. If you think there isn’t an issue, it’s usually because it either doesn’t affect you, or it doesn’t affect anyone important to you. Some people are aware and still not changing their course of action, often having the attitude that since they’re not racist, they don’t have anything else to do about it. You don’t have to be racist for it to be a problem; the system is inherently bigoted. We’re operating based on a definition of professionalism that was created at a time when the only people it would apply to were white men, meaning that minorities have to change who they are to fit into business culture. If you’re a minority, you’re in a position where you have to decide whether you’re going to play the game or buck the system. We’re never going to have racial equality or gender equality until we can create a vision of a world in which people with different ideas and background can be considered professional. Progress is being made, but not quickly enough, and it’s great that there are things that incentivize diversity, but they still don’t create enough change. On a lighter note, the hosts have a discussion headphones (which gets crashed by the appearance of a bat in the studio). They’re your gateway to escapism, and the modern day pocket knife - you should always carry them because you never know when you’ll need them. Tony’s Suggestions: Standard Apple iPhone headphones, his everyday reliable headphones Apple AirPods, which Tony and Kait want, but Chris thinks are way too expensive for a wireless solution without high quality sound Wireless Beats, his go-to if he doesn’t have his Apple headphones Bose, headphones Tony uses for really enjoying music; Chris thinks they’re great for sound but ugly Monster, headphones Tony uses for really enjoying music If you’re not a big music lover, don’t buy really nice wired headphones, cheap headphones or wireless is the way to go. Chris’s Suggestions for Wireless Headphones: Jaybird JBL Anker, which makes gadgets (including wireless headphones) that are good, not great, but inexpensive If you don’t want to go above $200 and you want great sound, you’re going to have to buy wired. Chris suggests Bowers & Wilkins. The reason you can’t get great sound on wireless is because bluetooth doesn’t send enough data from music to the headset for it to ever sound good enough. There are a few ways to get good wireless sound (a codec called aptX and Sony’s LDAC), but for them to work right, both your headphones and your gadget need to support the software. Get in touch with Tony: Tonyrsanders.com Twitter and Instagram @TonyRSanders tony@tonyrsanders.com Shout Outs To: Apprenace, a company creating meaningful internship programs that help businesses and careers grow DK New Media, the digital marketing company that lets us use their podcast studio 1 Million Cups, an event where Chris and Kait met guest host Tony Zig Ziglar, a sales coach both Chris and Tony respect Mark Zuckerberg, Marcus Lemonis, and Gary Vee, who have changed what the perception of a billionaire is by wearing jeans and sneakers to work IUPUI, where Kait went to school Pink Floyd’s The Wall, an album Kait’s father uses as an example of why you need to listen to a complete album and not just singles Goodfellas, a movie Tony loves (you can’t just watch one part, just like you can’t just listen to one song from an album) NPR, the reason Chris listens to the radio
Join us for a conversation with new Tennessee Fish and Wildlife Commissioner Tony Sanders. He is no stranger to the microphone and talking about the outdoors. You can catch him on his own show, Tony Sanders Outdoors on Talk Radio 102.3 WGOW. In this episode we will learn a little about Commissioner Sanders and his life in the outdoors. Talk about what it is like to be a commissioner and so much more. #tnwildlife
Hard to believe but another offense was just exposed in Illinois School District U-46, and ironically, CEO Tony Sanders inadvertently exposed it. Last Thursday, September 29, CEO Tony Sanders released a statement regarding the controversy over his secret decision to allow a gender-dysphoric student to use a locker room and restroom designated for persons of the opposite sex. Read more HERE……
So much to say about Monday night’s barn-burner of a school board meeting in School District U-46, so little time. The meeting started at 7:00 p.m. By 6:00 p.m. the meeting room was filled to capacity, and attendees were sent to two upstairs overflow rooms to watch a livestream of the meeting. Approximately 58 visitors spoke, with 37 speaking in opposition to the school board’s decision to allow a student to use the locker room designated for persons of the opposite sex and to do so without telling U-46 parents of this decision. The remaining 21 spoke in favor …
I know things seem bleak right now what with China, Russia, Iran, and North Korea flexing their military muscles, our impotent president issuing more comical “warnings,” and racial strife dividing the nation. Read more HERE……
According to a lawsuit filed yesterday by the Alliance Defending Freedom, a high school boy in the city of Virginia, Minnesota (near Duluth) who is pretending to be a girl and whom school administrators allow to invade the privacy of girls has been accused of engaging in vulgar sexual gestures in a girls’ locker room. Read more……
Tony Sanders, the chief executive officer of School District U-46 which serves 40,000 students in Cook, DuPage, and Kane Counties, has declared that a middle school locker room is henceforth co-ed. He has declared from on high that a student who wishes to be the opposite sex may use whichever locker room his or her heart desires. Even more troubling, Sanders has further declared that no parents in the district may be apprised of the fact that their children may be sharing a locker room with an opposite-sex student. If it weren’t for one courageous school board member, …
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