MiCannaCast

In this episode of MiCannaCast, we sit down with Austin and Big Jim from Endo for a behind-the-scenes look at one of Michigan's fastest-growing cannabis brands.From caregiver roots to multi-location retail expansion, the conversation explores how Endo built a loyal following through culture, community, and high-potency flower — including the viral 41.7% THC strain that sparked major industry buzz. We dive into product innovation, terpene-driven genetics, retail strategy, pricing pressures, consumer trends, and the realities of running a cannabis business in today's competitive market. Whether you're a consumer, budtender, entrepreneur, or industry insider, this episode delivers real insight into what it takes to build a modern cannabis brand from the ground up. 

In this episode of MiCannaCast, we sit down with Jake Greba— founder of Midnight Roots, longtime legacy cultivator, edible pioneer, and music producer Bass Owl — for a deep, wide-ranging conversation about cannabis culture, genetics, medicine, creativity, and the journey from underground roots to the modern legal market.Jake shares powerful personal stories about growing up in a cannabis family, using the plant to help loved ones through serious medical conditions, navigating the pre-legal era, and building a respected brand rooted in authenticity rather than hype.We also dive into strain selection philosophy, terpene appreciation, why THC percentage doesn't equal quality, the dilution of genetics in today's market, and how cannabis connects to memory, ritual, and community.Beyond cannabis, the conversation explores Jake's parallel life in music — touring, producing bass music, and the creative mindset that links art and cultivation.If you care about legacy cannabis culture, real genetics, meaningful consumption, or the intersection of creativity and plant medicine, this episode delivers one of the deepest conversations we've had on the show.

In this exclusive MiCannaCast episode, recorded live at NUWU for MJBizCon Media Day, Cannadave and Groovee sit down with Brian Holler, Chief Revenue Officer of Beard Bros Pharms. We dive into the core of ethical cannabis media, the difference between paid vs. earned coverage, and why real engagement matters more than vanity metrics. From marketing truths to community building, this is a must-listen for cannabis entrepreneurs, marketers, and content creators alike.

In this episode 301 of MiCannaCast, hosts CannaDave & Groovee sit down with Sahir, owner of High Prophecy, and Jay, COO of West Coast Meds, for an inspiring conversation about cannabis, mental health, yoga, and holistic healing.

In this jam-packed episode of Micannacast, Cannadave and Groovee sit down with Trent, founder of Exquisite Extractions, to talk hash, hustle, and hard lessons from the cannabis grind.

In this urgent and emotional episode of MiCannaCast, hosts CannaDave and Groovee break down HB 4951, the proposed 24% wholesale cannabis tax that threatens to dismantle Michigan's cannabis industry from the inside out.

In this landmark episode of MiCannaCast, your favorite cannabis crew, CannaDave, Groovee, and Summer Sky, sit down with Lance, also known as Blackleaf, the cultivator, content creator, and visionary co-founder of First Smoke of the Day. They roll up and get deep into the real story behind the weed industry, from Lance's 23-year journey as a grower, to the struggles of cannabis legalization, media integrity, bad actors in the space, and how the culture must evolve or get left behind.

In this jam-packed episode of MiCannaCast, hosts CannaDave and Groovee finally sit down after a whirlwind summer of cannabis culture, music, and events. This one's for the real heads: part review, part industry roundtable, part storytelling session – all unfiltered.We kick things off with a Best in Grass review of Candela's Live Resin Moonrocks (Log Cabin x Apollo).What starts out as an exciting product quickly turns into a sticky adventure: clogged grinders, resin everywhere, and a brutally honest breakdown of how it smokes, tastes, and whether it's worth your time. Expect candid scores, nostalgic talk about tarantula joints, and a lot of laughs as the sticky mess takes over the studio.From there, the conversation widens into Michigan's cannabis industry:Why the market is oversaturated with weed but short on cash flow (“too much weed, not enough green”)CRA fines, regulations, and whether enforcement is helping or hurtingThe wave of big companies leaving Michigan – and why community, quality, and brand loyalty matter more than giant facilities and hype names.What it takes to survive in a market where everyone has “fire” but only a few build a real following, andBecause it's MiCannaCast, there's plenty of life outside the smoke too:Big Dub Festival & Harem Recap – the people, the music, the vibesGroovy's intense and transformative sweat lodge ceremony (and why it's not for the faint of heart)Summer event plans include Summer & Smoke Out in the UP, grassroots cannabis events, giveaways, and moreThis episode is a ride through sticky moonrocks, candid cannabis truths, and the real culture that fuels the community.Whether you're here for honest reviews, industry talk, or just to feel like you're sitting in the room with friends after a long summer – hit play, roll one up, and join us.Chapters / Show Notes00:00 – Opening banter: catching up after a busy summer02:41 – Best in Grass review intro: Candela Live Resin Moonrocks (Log Cabin x Apollo)06:31 – Moonrock unboxing: sticky grinder, smell, and first impressions13:21 – Rolling & smoking the moonrocks: burnability and flavor struggles20:31 – Final scores and thoughts on the moonrock product24:31 – News update: CRA fines and Michigan cannabis enforcement30:11 – Oversaturated Michigan market: “too much weed, not enough green”42:01 – Building a brand vs. just buying one: Cookies & Gage example48:01 – Festival recap: Harem vendors, glassblowing, community events52:01 – Groovy's sweat lodge experience and Big Dub Festival highlights55:01 – Looking ahead: Summer & Smoke Out, giveaways, and closing shout-outs

In this high-energy episode of MiCannaCast, co-hosts Cannadave and Groovee dig deep into the Best in Grass Competition Moon Rock category, giving their honest and passionate breakdown of infused flower entries — including one standout (or not-so-standout) contender from Fresh Canna. Along the way, the crew shares behind-the-scenes takes from past events (including Michigan Matt's underground sesh), looks ahead to upcoming Michigan cannabis happenings, and talks about the ever-changing landscape of legacy vs. corporate in the cannabis community. Whether you're a cannabis connoisseur, Michigan event hopper, or terp junkie — this one's for you.

Welcome back to another hype episode of MiCannaCast with your favorite hosts, CannaDave and Groovee! In this jam-packed session, we're joined by two incredible guests — Scotty, the visionary behind Cannabee Extracts, and the one and only Detroit rapper, Hatch WiseGuy. This episode is all about authenticity, passion, and staying true to your roots. From Hatch's early days crawling to the coffee table to dance as a baby, to Scotty's dedication to clean extracts that win competitions, these two represent the soul of cannabis and music culture. Hatch shares his journey from local Detroit battles to gracing the stage at BET's 106 & Park, and how music pulled him back time after time. He opens up about his influences (Nas, Eminem, Jay-Z, Jadakiss, and more), the struggle of staying authentic, and the excitement behind his upcoming album, Dirt and Diamonds, dropping later this year. Plus — he drops an exclusive: his single "Yikes" featuring 38 Spesh lands on July 29th!Scotty gives us an inside look at Cannabee Extracts' ethos — quality over everything, real terps only, and a refusal to cut corners no matter the pressure. to entering new categories at Best in Grass, Scotty's passion for the plant shines through every product.Together, they talk about their shared love for grassroots festivals like Booty Bash, the importance of showing up in person, and why community matters more than big money moves.We also dive into the struggles of running a cannabis business, the wild world of infused joints (and why glass tips change everything), and the shady reality of fake terpenes in the market. It's an open, funny, and inspiring conversation that showcases the heart and hustle behind the people shaping Michigan's cannabis scene. Oh, and did we mention?They spark up a glass-tipped infused joint at the end — pure vibes.

In this episode of MiCannaCast, CannaDave and Groovee sit down with Timmy, the founder of Flos Cannabis, and Austin, the brand's sales manager and partner. From humble closet grows to taking home first place at the Hash Bash Cup, Timmy shares his journey through Michigan's evolving cannabis industry, legal setbacks, and how passion led him to create a top-shelf brand.Austin brings the fire too — detailing his leap from law enforcement roots to becoming one of the most energetic voices in cannabis sales. We dig into cultivation techniques, team dynamics, branding magic, product innovation, and the challenges of staying small but mighty in a saturated market. A must-listen for growers, entrepreneurs, and lovers of the plant.

In this high-energy episode of MiCannaCast, hosts Cannadave and Groovee spark up an unfiltered conversation with Scotty from Cannabee Extracts and Steve from AlienTek—two heavy-hitters from Michigan's craft cannabis scene.

In this candid and compelling episode of MiCannaCast, hosts CannaDave and Groovee sit down with Connor, founder & CEO of Rosslyn, to talk about everything from founding a cannabis delivery startup in D.C. to surviving a DEA raid — and eventually building one of Michigan's most buzzworthy hash brands. We talk raids, redemption, rosin tech, and building brand equity in a crowded market — and why the future of cannabis is about storytelling, transparency, and terpene-rich experiences.

In this wide-ranging episode of MiCannaCast, Groovee and CannaDave cover everything from the science vs. hype of the entourage effect to the evolving cannabis and music crossover at Detroit's Movement Festival. We break down:Whether the entourage effect is real or just marketingThe latest cannabis news, including a Woody Harrelson dispensary break-inThe growing number of cannabis-infused events across MichiganUpcoming June events like Resin Rivals, Gems & Genetics, and the pop-up dispo at MovementPlus, Groovee opens up about creativity, mental health, and what it means to truly evolve. An unfiltered and impactful conversation for cannabis lovers, industry insiders, and curious minds alike.

Live from the heart of MJBizCon 2024 in Las Vegas, we sit down with Mike, Chief Corporate Officer of House of Dank, to talk all things cannabis, hustle, and the legacy behind one of Michigan's most iconic cannabis brands. Mike shares his personal journey from law school to leading HOD, dives into what motivates him, and drops some serious wisdom for cannabis retailers navigating tough times.It's real, raw, and full of gold for anyone in — or curious about — the cannabis business.

In this inspiring episode, Cannadave, Groovee, and Summer Skyyyy of MiCannaCast sit down with Brittney and Mia—two powerhouse women shaping the future of cannabis at Jardin. From humble activist roots and family farms to directing operations and cannabis education, they share the highs and hurdles of their journey. The conversation dives into love sparked over Carl Sagan, navigating a male-dominated industry, empowering women in weed, and the science behind picking the perfect strain. With laughter, honesty, and insight, this episode is a garden of growth, change, and good vibes.

In this powerful MiCannaCast episode, Cannadave, Groovee, and Summer Sky welcome Jenna Mullins, Chief People Officer at Muha Meds, for an unfiltered conversation about breaking barriers in cannabis HR, growing a national brand, and what it really means to put people first in a fast-paced and evolving industry.Jenna shares her personal cannabis story — how Cannabis changed her life — and dives into her journey from traditional HR into the green frontier. You'll hear about the explosive growth of Muha Meds, the challenges of HR in a multi-state cannabis company, her thoughts on government policy, and yes — some wild HR stories