Podcast appearances and mentions of craig swanson

Entrepreneur and startup studio owner, Craig Swanson, argues that the ability to embrace being wrong is essential to success in any field. Swanson explains that most people are afraid of being wrong. As a result, they're constantly second-guessing themselves and their ideas, which stifles creativity and innovation. Instead of being afraid of being wrong, we should embrace it as a necessary part of the process. Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.

Jim is joined by Craig Swanson as they delve into the world of custom GPTs and their applications. They discuss how to utilize AI for tasks like copywriting and strategy development, and learn about the advancements in AI tools such as ChatGPT and Claude. They also showcase practical implementations, from setting up knowledge bases to effective prompt engineering. Tune in to see real-world examples of how custom GPTs can enhance productivity and creativity, and get insights on upcoming AI innovations and tools. TOPICS DISCUSSED IN TODAY'S EPISODEDevelopment of AI ToolsSelecting Appropriate AI ToolsCustom GPTs: Adding Personalization to AITechniques for Effective Prompt EngineeringUses of Custom GPTsCreating a Knowledge Base for GPTsExamples and Case Studies from Real-World ScenariosAdvanced AI Functions and In-depth ResearchExpanding AI in Teams and Future StrategiesConclusion and Future PerspectivesResources:Jim Huffman websiteJim's TwitterGrowthHitThe Growth Marketer's PlaybookAdditional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51) 

Craig Swanson is a serial entrepreneur and business coach, best known as the Co-founder of CreativeLive, an online learning platform. Currently, he operates a personal startup studio, launching a new AI project every week. Craig has a track record of partnering with influencers to build successful online education businesses, including collaborations with photographer Sue Bryce and Kaisa Keranen. He is also the chair of the Seattle EO Accelerator program and EO Seattle and loves helping creators, educators, and entrepreneurs build sustainable ventures around their dreams. In this episode… Exiting a business can leave entrepreneurs questioning their identity and purpose. After years of building a company, the transition to what comes next is often uncertain and emotionally challenging. How can you navigate the uncharted waters of reinvention and maintain a sense of purpose after selling a company? Craig Swanson, a seasoned entrepreneur, shares his firsthand experience navigating life after selling multiple businesses. He emphasizes the importance of choosing the right partners, ensuring alignment in vision, and maintaining ownership of at least one venture to sustain personal fulfillment. Craig also discusses how AI transforms online education, making learning more personalized and scalable. By leveraging AI-driven platforms, educators and entrepreneurs can streamline content creation, reach wider audiences, and build sustainable enterprises. Tune in to this episode of the Smart Business Revolution Podcast as John Corcoran interviews Craig Swanson, an entrepreneur and business coach, about the challenges of exiting a business and finding purpose beyond entrepreneurship. Craig delves into how AI is revolutionizing education, how to choose the right business partners, and why keeping one business for yourself can be a game-changer.

Craig Swanson joins the show to recap the 4 Nations Hockey Tournament, which saw Canada prevail in overtime over Team USA in a thrilling game. The guys discuss the high quality of play, how the top players bought in, and all the passion and intensity that was provided in this "best on best" format. They also discuss Connor McDavid's dominance, Sidney Crosby's legacy, and some changes that the American can make in next year's Olympic Games. And they finish up the show with some thoughts on the final stretch of the NHL season, with Alex Ovechkin just 12 goals away from breaking Wayne Gretzky's record. Hosted by Mitch Michals

Craig Swanson returns to the podcast to react to another wild NFL slate of games, which saw more unprecedented upsets. The guys discuss rookie Jayden Daniels' coming out party, The Chiefs staying undefeated, and their struggling Browns & Raiders.They then switch their attention to the college game, which has a huge tilt this upcoming Saturday between Alabama and Georgia. Swanny & Mitch dive into all the college games to watch before finishing up with some hockey talk, and react to the unfortunate injury to LA Kings defenseman Drew Doughty.

Craig Swanson returns to the show to discuss how the script has flipped in the Stanley Cup Final, as the Edmonton Oilers win games 4 & 5 to stay alive vs. The Florida Panthers. The guys discuss the historic postseason for Connor McDavid, and a make a case for why he is the best athlete in the entire sporting world. They also break down how the Florida Panthers can steady the boat and win a pivotal game 6 in Edmonton. Also covered on this episode are some NHL transactions that have already been made by teams itching to get to official off-season.

Mitch Michals and Craig Swanson break down the action-filled first round of the Stanley Cup Playoffs, with several series still going and a few teams already having advanced to the final eight. The guys break down each series, discuss the NHL's top playoff storylines, and dish out some prediction as hockey's unmatched postseason tournament skates along.

Dive into the heart of innovation where the boundaries of live events are pushed, and the future is pulled into the present. Join Dan Weedin and Craig Swanson interviewing Jennifer O'Neal of Live Oak AV, as they peel back the curtain on the seismic shifts in the events industry, ushered in by the digital age and the pandemic's unprecedented challenges.In this episode, we journey through the evolution of audio-visual technology, from the cozy confines of traditional setups to the vast expanse of virtual and hybrid events. Discover how Live Oak AV, under Jennifer's keen eye, transformed its business model overnight, embracing live streaming to keep the world connected in times of isolation.This episode is a treasure trove of insights, laughter, and maybe a few secrets, perfect for anyone looking to peek behind the AV curtain or just in need of a good story. Whether you're an event pro, tech enthusiast, or just love a good tale of adaptation and innovation, this episode is your backstage pass to the future of events.Website: https://liveoakav.com/LinkedIn Profile: https://www.linkedin.com/in/jroneal/LinkedIn Live Oak AV:  https://www.linkedin.com/company/live-oak-audio-visual-inc/ Facebook: https://www.facebook.com/LiveOakAV  Instagram: @liveoakavFor more info, visit http://www.shrimptankpodcast.com/seattle/Check us out on Facebook: https://www.facebook.com/theshrimptankFollow us on Twitter: https://twitter.com/theshrimptank?lang=enCheck out Seattle on LinkedIn: https://www.linkedin.com/showcase/shrimp-tank-episodes---seattle/

Listen to our analysis of the NHL's Trade Deadline, as Craig Swanson joins the show to discuss all the moves being made as the race for the Stanley Cup Playoffs heats up. The guys discuss the red hot Florida Panthers, the surging Bruins & Rangers, and whether Vancouver, Dallas, Colorado or another western conference team will make their move as hockey's regular season hits the home stretch.

Welcome to this episode of The Shrimp Tank Podcast where we dive deep into the journey of entrepreneurship, the revolution of remote work, and the delicate art of work-life balance. In this episode, our hosts, Dan Weedin and Craig Swanson, sit down with Dave Galy, a former Microsoft employee who took a leap into the unknown by launching Sparta Services. Dave shares his riveting transition story, highlighting the challenges, opportunities, and the driving passion behind his venture.Dive into the heart of entrepreneurship as Dave discusses the critical blend of book smarts and street wisdom necessary for success, the significance of peer groups, and the entrepreneurial loneliness that only a few can understand. We also navigate the changing tides of the remote workforce, emphasizing data security, operational efficiencies, and leveraging the power of the Microsoft stack in today's dynamic business environment.But it's not all work and no play; join us as we explore the importance of finding a balance between the hustle of entrepreneurship and the essential moments that make life worth living. From discussions on property management and client acquisition strategies to candid conversations about time management and the quest for work-life harmony, this episode is a treasure trove of insights for anyone looking to make their mark in the business world or navigate the complexities of modern work cultures.As we wrap up, Dave Galy leaves us with thoughts on potential business ventures based on hobbies and shares his long-term vision for giving back through his entrepreneurial journey. Whether you're an aspiring entrepreneur, a seasoned business owner, or just curious about the intricacies of starting and running a successful business, this episode is packed with valuable lessons, stories, and advice.Don't forget to like, share, and subscribe for more insights and stories from the front lines of entrepreneurship and business innovation. Your journey to unleashing your potential starts here!Website: https://www.spartaserv.com/ LinkedIn: https://www.linkedin.com/in/davegaly/For more info, visit http://www.shrimptankpodcast.com/seattle/Check us out on Facebook: https://www.facebook.com/theshrimptankFollow us on Twitter: https://twitter.com/theshrimptank?lang=enCheck out Seattle on LinkedIn: https://www.linkedin.com/showcase/shrimp-tank-episodes---seattle/

Dive into an enthralling episode of The Shrimp Tank Podcast where hosts Dan Weedin and Craig Swanson uncover the remarkable journey of Josiah Mokelu, the visionary founder of Lucidity Media Group. From the thrills of skateboarding to the art of cinematic storytelling, Josiah's path is anything but ordinary.

This week, Jim is joined once again by Craig Swanson. Craig recently sold all of his businesses and has been on a quest to build his next successful. To do this, he spent six weeks and in that time created ten businesses. Craig shares everything he learned from this incredible entrepreneurial exercise. TOPICS DISCUSSED IN TODAY'S EPISODE The need to build a business Creating 10 products in 6 weeks The benefit of building in public Review Pulse Content Coach How to validate VC or bootstrap? B2B or B2C  Resources: Craig Startup Episode #61 with Craig Swanson Jim's Newsletter GrowthHit Jim Huffman website Jim's Twitter The Growth Marketer's Playbook  Additional episodes you might enjoy:Startup Ideas by Paul Graham (#45)Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41)How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44)Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10)How We're Validating Startup Ideas (#51)

It's time for the Conference Final round of the NHL's Stanley Cup Playoffs, and there's a lot to discuss. Mitch is joined by resident "hockey guy" Craig Swanson to break down hockey's final four, which features a southern flavor. Is Carolina built for success? Can the Florida Panthers keep the upset-train rolling? Will Dallas prevail or is it time for the Vegas Golden Knights to get back to the Stanley Cup Final? Tune in to hear our thoughts.

Craig Swanson is a longtime entrepreneur, Consultant at Emerald, and Partner at KaisaFit, an online fitness platform. He is the Chair of the Seattle EO Accelerator program and EO Seattle and loves helping creators, educators, and entrepreneurs build sustainable businesses around their dreams. Craig is a former Partner at The Wedding School, an online education program for wedding photographers. He was the Founder of CreativeTechs (previously known as Swanson Tech Support), which was a leading IT support firm for Seattle area creative teams. He also co-founded CreativeLive, one of the earliest live-streaming educational platforms, with Chase Jarvis in 2008 before exiting in 2015. In this episode… Are you an entrepreneur trying to grow your business and establish meaningful partnerships? Understanding the importance of collaboration and shared values can be a game-changer for your venture. As an expert in growing and scaling businesses, Craig Swanson has leveraged the power of partnerships to build impactful companies, focusing on values and a shared mission to guide their growth. With experience in many industries, Craig's insight into creating fruitful collaborations helps entrepreneurs navigate the complex business world and find lasting success. In this episode of the Inspired Insider Podcast, Dr. Jeremy Weisz sits down with Craig Swanson, Co-founder of CreativeLive, who shares his entrepreneurial journey and the lessons he learned along the way. He discusses the importance of aligning values, vetting potential partners, and handling scrutiny as your business grows. Craig also shares the stories behind his partnerships with Sue Bryce and KaisaFit, emphasizing the power of shared mission and values to achieve success.

After 1 week of the NHL Playoffs, Mitch has some thoughts. Craig Swanson joins to discuss Toronto's comebacks, Boston's rebound, a classic Oilers/Kings series, and so much more. The guys also preview this week's NFL Draft.

Craig Swanson is a longtime entrepreneur, Consultant at Emerald, and Partner at KaisaFit, an online fitness platform. He is the Chair of the Seattle EO Accelerator program and EO Seattle and loves helping creators, educators, and entrepreneurs build sustainable businesses around their dreams. Craig is a former Partner at The Wedding School, an online education program for wedding photographers. He was the Founder of CreativeTechs (previously known as Swanson Tech Support), which was a leading IT support firm for Seattle area creative teams. He also co-founded CreativeLive, one of the earliest live-streaming educational platforms, with Chase Jarvis in 2008 before exiting in 2015. In this episode… Are you an entrepreneur trying to grow your business and establish meaningful partnerships? Understanding the importance of collaboration and shared values can be a game-changer for your venture. As an expert in growing and scaling businesses, Craig Swanson has leveraged the power of partnerships to build impactful companies, focusing on values and a shared mission to guide their growth. With experience in many industries, Craig's insight into creating fruitful collaborations helps entrepreneurs navigate the complex business world and find lasting success. In this episode of the Rising Entrepreneurs Podcast, Jeremy Weisz sits down with Craig Swanson, Co-founder of CreativeLive, who shares his entrepreneurial journey and the lessons he learned along the way. He discusses the importance of aligning values, vetting potential partners, and handling scrutiny as your business grows. Craig also shares the stories behind his partnerships with Sue Bryce and KaisaFit, emphasizing the power of shared mission and values to achieve success.

Starting your own business is just the first step. Scaling a business to a 7-figure revenue requires another set of strategies and skills. Craig Swanson is an expert in both these crucial stages of a business. He's started and grown multiple businesses, and he shares his insights with our listeners in this episode. Craig started his first business, CreativeTechs, after dropping out of college at the age of 18. He ran that business for more than twenty years, picking up a side project along the way that involved incubating an online education business. That venture evolved into CreativeLive in 2010, growing from a small startup to a team of more than 70 over the ensuing decade. Now, he is co-owner in a portfolio of content businesses with big name partners in a variety of industries. Starting a business can seem overwhelming, but with the right knowledge and skills, anyone can do it. The advice Craig shares in this interview will help entrepreneurs at all stages of their business find their first 100 customers and grow to 100,000 and beyond. ResourcesCraig Swanson - Find out more about Craig's businesses on his websiteUpFlip Blog - Learn more insights on starting and growing a businessHelp Scout - Platform for managing customer conversationsBuilt to Sell - How to create a business that can thrive without youRocket Fuel - The essential combination of Visionary and Integrator that drives business growthConnect with UpFlip On Facebook On Instagram @UpFlipOfficial on Twitter For more insights to start, build, or grow a business, check out the resources on UpFlip.com or head to the UpFlip YouTube channel to see more interviews with business owners and experts. Thanks for listening!

Craig Swanson can pull back the veil of wizardry on founding CreativeLive as well as partnering to push course creators like Sue Bryce, Susan Stripling, and Kaisa Keranen to the multi-million dollar mark, and even acquisition.A couple particular anecdotes that he could cover:Listening as a Superpower to Scale – with KaisaFit, Craig learned that listening is truly your biggest superpower to scale a business. When you implement a strategy that gathers massive amounts of feedback from your customers, they are essentially handing you the keys to growth. He could break down how he helped sell $1,135,812 of KaisaFits' $29 Mobility Program in 18 months for your listeners; walking them through their aggressive review strategy, learnings from a 0.8% refund rate, and pricing considerations.How to Scale Without Swelling – When Craig and the team at Sue Bryce Education underwent due diligence for acquisition, they failed (the first time). The standout criticism was that they weren't preparing the business to run without the flagship founder, Sue Bryce. Instead, they were adding complexity that required critical participation from her and leadership. Craig would love to help your listeners learn from this case, and his time growing CreativeLive, to share how entrepreneurs can scale without swelling, building a business that lifts weight from the original founder(s).Where to find Craig SwansonWebsite: https://craigswanson.org/ | https://www.creativelive.comLinkedIn: Craig SwansonTech slackklaviyo.com (email marketing)metorik.com (sales dashboard + analytics)boast.io (video testimonials)relayfi.com (online banking)motionmailapp.com (email countdown timers)SPONSORThis episode is sponsored by Entire Productions- Creating events (both in-person and virtual) that don't suck! and Entire Productions Marketing- carefully curated premium gifting and branded promo items. PLEASE RATE, REVIEW, & SUBSCRIBE on APPLE PODCASTS“I love Natasha and the Fascinating Entrepreneurs Podcast!”

Craig Swanson is a longtime entrepreneur, Consultant at Emerald, and Partner at KaisaFit, an online fitness platform. He is the Chair of the Seattle EO Accelerator program and EO Seattle and loves helping creators, educators, and entrepreneurs build sustainable businesses around their dreams. Craig is a former Partner at The Wedding School, an online education program for wedding photographers. He was the Founder of CreativeTechs (previously known as Swanson Tech Support), which was a leading IT support firm for Seattle area creative teams. He also co-founded CreativeLive, one of the earliest live-streaming educational platforms, with Chase Jarvis in 2008 before exiting in 2015. In this episode of the Smart Business Revolution Podcast, John Corcoran interviews Craig Swanson, a longtime entrepreneur and a Partner at KaisaFit, about his entrepreneurial journey from childhood to building an IT support company. They also discuss the challenges Craig faced scaling his businesses, how he sold his IT company to past employees, and his thoughts on running a business during a pandemic. 

Craig Swanson is the Co-founder of CreativeLive, the world-leading live and online classroom for creative entrepreneurs. Getting his start delivering newspapers, Craig is a natural-born entrepreneur that loves the challenge of growing an online business from low six-figures to breaking $1M and building the team and systems to a scale far beyond. Craig is also a board member and the Accelerator Chair at EO Seattle, a partner in KaisaFit, and a consultant for Emerald. In this episode… As an entrepreneur, are you exercising your creative side? Where can you get the help you require to leverage your creativity and scale your business?  Creativity positively impacts the world, moving it forward and helping people foster ideas and become innovative. When you take knowledge and combine it with passion and your creative side, there's no telling where you'll go. Entrepreneur Craig Swanson combined his love for creativity, publishing, and technology, taking him on an entrepreneurial path he would not have foreseen. Leaders and entrepreneurs don't always know how to use their creativity to achieve success. Creators and entrepreneurs can now learn ways to be creative in all aspects of design, photography, video, music, and entrepreneurship, thanks to CreativeLive. In this episode of the Rising Entrepreneurs Podcast, John Corcoran sits down with Craig Swanson, Co-founder of CreativeLive. Craig talks about his entrepreneurial journey and what he learned along the way. He explains the early challenges he faced running his business, how he started and scaled CreativeLive, and his partnership with Sue Bryce and KaisaFit.

Winston Churchill said that success is walking from failure to failure with no loss of enthusiasm. Craig Swanson is an entrepreneur, business coach, and co-founder of CreativeLive who has lived this line. In this episode, Craig will share his story, including his journey with CreativeLive and how he became the secret weapon to its multimillion-dollar mark! Tune in as we discuss the factors of success, the path to creative breakthroughs, the potential of digitalization, the businessman's perspective on failure, and more!

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Craig Swanson is a “professional partner” who specializes in helping business owners scale through the powerful tool of community collaboration. In this episode, Craig explains the value of co-creating with your audience, why simpler is better when it comes to scaling, and the importance of embracing experimentation! About Craig Swanson:Craig Swanson is an entrepreneur, business coach, and co-founder of CreativeLive, an online learning platform for creatives. Today, he runs a small investment and incubator company with a fund that invests in and partners with a select few online creators per year to build niche platforms. He provides creators, educators, and influencers with the missing piece of their business that will propel them to the next level and help build $1 million dollar businesses one step at a time. Episode highlights: When it comes to scaling, simpler is better. Don't spread yourself too thin by adding on services; rather choose one thing to specialize in and focus on improving that. (11:34) Entrepreneurs often create things that are bigger than themselves. Despite what it may feel like, you are not actually your business, and your business is not you. Don't become too entwined in it. (14:24) Listen to what your market wants, don't just assume you know. Magic happens when you co-create with your target audience. (26:01) Don't become too attached to your ideas. Experiment often; you can't create the perfect product without testing and iterating. There's nothing wrong with starting out with a “messy” product! (33:35) Building a scalable business requires a very different approach to building a small business. Don't rely on your first 1000 customers as your revenue source when you are scaling a business. Keep them happy and learn from their behaviors, but don't worry about making money off them because they will make up such a small percentage of your eventual numbers. (44:48) Craig's best advice for entrepreneurs:“I see so many people squander the future that they want to have because they're afraid to take a step into failure, but often failure is actually the first step to start building something.” (55:59)Connect with Craig: LinkedIn Twitter Website Follow Beyond 8 Figures: LinkedIn Twitter Website

Craig Swanson is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive. Craig thrives being the secret weapon partnering with online businesses such as KaisaFit, Sue Bryce Education, and The Wedding School by helping them into the multi-million-dollar mark and even acquisition! Find more about Craig here: https://craigswanson.org/ Get Freshdesk here: https://affiliatepartner.freshdesk.com/rej5uw4aft7s More about starting to know: https://startingtoknow.com/ More about Ishu Singh: https://ishusingh.com/ Disclosure: Our objective is to highlight products and services that we believe you will enjoy and find useful. If you buy them, Starting to Know may receive a tiny percentage of the sales proceeds from our commerce partners at no additional cost to you.

Entrepreneur and startup studio owner, Craig Swanson, argues that the ability to embrace being wrong is essential to success in any field. Swanson explains that most people are afraid of being wrong. As a result, they're constantly second-guessing themselves and their ideas, which stifles creativity and innovation. Instead of being afraid of being wrong, we should embrace it as a necessary part of the process. Subscribe for ad-free interviews and bonus episodes https://plus.acast.com/s/the-unmistakable-creative-podcast. Hosted on Acast. See acast.com/privacy for more information.

Craig Swanson is an entrepreneur, CEO, business coach, and founder of CreativeLive, a free-to-use, live online global classroom designed to educate entrepreneurs. He also likens himself as a “secret weapon” as a partner for many online businesses, such as KaisaFit- a fitness movement founded by fitness influencer, Kaisa Keranen. Craig's expertise is focused in helping businesses hit—and succeed beyond—the multi-million-dollar mark. Craig is a dealmaker at the core of all his business endeavors as a serial entrepreneur. This entrepreneurial inclination began at a young age for Craig, having started his own large paper delivery route at the age of 12. As his paper route grew, he knew he wanted to franchise out, and decided to build his own ice cream truck--attached to his bicycle! Young Craig took his business seriously, going so far as to get the appropriate wholesaler licensing. With his creative look at his paper route and desire to expand, Young Craig was able to multitask his business into selling ice cream, while he delivered his 200 papers. Craig sees business as an opportunity for creativity; for instance, not many children would see an opportunity to deliver newspapers from their homemade bicycle ice cream truck! Craig is creative, original, and always seeking new ways to improve things that already exist. Creativity in the Deal The biggest takeaway from Craig's young inauguration into entrepreneurialism, with his combination paper route/ice cream truck, is a question that even highly skilled adult entrepreneurs fail to ask themselves: “I already have a customer base, how can I capitalize more on this customer base, and offer them something new?” Entrepreneurs, at all stages, need to find the same child-like creativity with their business, and should constantly be evaluating the following: Is there a way to further capitalize off my current business and existing customer base? How can I expand my current business to enhance profitability and visibility? Creativity doesn't just include coming up with a product or how you will market your product, it also includes how you're going to build your customer base. For Craig, the creativity behind the product is easy; what he sees as the biggest challenge is how to market it to potential customers, and build that loyal customer base. Creativity in business also includes how to expand or exit your business. For Craig, he sold his first IT business, CreativeLive, to ex-employees in 2010. One might think that making a semi-internal deal such as this doesn't take much creativity, but it's not as clear cut as, for example, an external deal. By selling his business to his ex-employees, some of which had become his competition in the market, he had to work closely with these ex-employees, and build a creative deal. In fact, Craig had a pre-existing deal with an MSP (Manage Service Provider) built to sell his business externally to that third-party buyer; however, he decided he would rather sell to his ex-employees who were interested in buying his business, so he took that initial deal and creatively re-worked it in order to work for the “internal” purchase. For Craig, his first deal wouldn't have gone so smoothly had he not been smart about his employee relationships. Ultimately, his business was sold to former employees of his company, who upon exiting his company, had signed non-compete contracts – as is a relatively standard practice for most businesses. However, even with the employees leaving the company, and signing non-compete contracts, Craig was smart enough to maintain positive relationships with these former employees, especially when they entered the same market in their own capacities. Because of these wise moves regarding his former employees, when it came time for him to sell his company, his former employees approached him to purchase it. He was able to work a creative deal, which was beneficial to all: The ex-employees were able to gain a business they knew. Craig was able to pass on his 25-year-old business to people he trusted. This creative deal allowed Craig to support his family, while he made his transition into his next step in his entrepreneurial career. Playing “Cut-throat; Win-Win” Your mindset and attitude within business is just as important as maintaining good relationships and being creative in your dealmaking. If you expect to lose, you're effectively playing to lose, and no one wants to lose in their business deals. By operating with, as Craig calls it, a “cut-throat; win-win” mindset, Craig is always proceeding like he will succeed with the deal, no matter how bleak it may look. He believes in knowing what you want, pushing the limits to what you need, but never pushing beyond the limits. Ergo, “cut-throat; win-win”: Pushing for what one needs and pushing just a bit harder, so something is on the table for everyone at the end. Confidence is key, but don't let your confidence turn into overzealousness or arrogance. A less than desirable, common occurrence in business, and especially in dealmaking, is overconfidence or worse-straight arrogance. An example of arrogance impeding business would be: A CEO promises a rising employee equity and other benefits. The employee continues to rise the ranks, but never receives the promises made. The employee then leaves the company they started with, taking clients, and leaving behind animosity. This is where the importance of mindset and attitude plays a vital role. Had the CEO not gotten overzealous and continued to make promises they couldn't (or wouldn't) keep to a rising star within their company, they'd have never lost a valuable employee, clients, or created a competitor with a negative relationship. Don't let your ego get in the way. Be confident, know what you want, and certainly push for it, but do not become so arrogant, you abandon your personal principles and become someone so willing to get what you want, you damage your credibility, or worse, damage another person. Evolving Your Decision-Making Skills Craig recalls back to his 25-year IT business, and how he built it to be a business where the boss didn't have to work. How various market dips, and personal business choices required him to essentially sell off his business bit-by-bit to get by, until he finally made the deal with the ex-employees to buy his business. By the time Craig got to the point of starting his next business, he brought in a partner with a 51/49 split ownership. While this worked well, having a virtually equal partnership posed some issues when it came to disagreements on decisions. This is where they brought in a silent CEO with 5% ownership. In bringing in a 3rd party with just 5% ownership, they allowed themselves: A built-in dealbreaker Someone who kept both primary owners responsible and on task Someone who was able to keep both primary owners in a state of due diligence in decision-making More balance when assessing priorities and interests A valuable lesson Craig learned from involving this 3rd party with 5% ownership is that being a creative person can sometimes be a detriment to your business. Just because he had a chronic desire to create and do, does not mean the business needed those things pushed upon it. By having this evolved paradigm for decision-making within their company, Craig was being held accountable and responsible for good decision-making, and making sure his personal priorities and interests were not forced upon the company's priorities or interests. Knowing Your Strengths and EOS® Any successful entrepreneur learns that finding a balance between relationships, decision-making skills and creativity is going to be your golden ticket to strategically and wisely hitting that $1mil a year landmark. Craig's current business is using EOS® (Entrepreneurial Operating System). EOS® is a designed set of concepts and tools with the intent to: Be a complete business management system Empower entrepreneurs to reach their business goals Improve the lives of every individual the business affects. (source: https://usewhale.io/blog/entrepreneurial-operating-system-eos-what-is-it-and-how-to-use-it-to-scale-your-company/) Craig utilizes the EOS® in order to do what he does best: be hands-on. He integrates with emerging entrepreneurs to become a de facto operator to build a business, help them hit the $1mil milestone, and then take his exit to help another emerging business. The important part here is that Craig knows what his strengths and talents are, therefore after he helps businesses build to that $1mil a year milestone, he transitions onto the next entrepreneurial business; he's talented at operating to that milestone, but beyond that point is where his talents and skills become less useful to the company he's helped build, and thus takes a more advisory position, such as a board position. For Craig, the most satisfying experience is building the company to a point where it doesn't need habitual micromanagement. For others, it may be stepping into the operation once the company is much larger, it's all about knowing your strengths, skills and talents, and using them to be the most beneficial to the business being built. This harkens back to the lesson of never letting your ego get the better of you. He recognizes that his strengths are at their best and most joyful for him at the early stages of operation. While he knows he is capable of operating a business beyond his personal $1mil mark that is not where he is at his best or most passionate so he chooses to be self-aware and to not allow his ego to get in his way; he chooses to make sure his strengths are applied in the best way for the business, and not just for him. Reach out to Craig for more:https://craigswanson.org/https://www.linkedin.com/in/creativelive/ Corey Kupfer is an expert strategist, negotiator, and dealmaker. He has more than 35 years of professional deal-making and negotiating experience. Corey is a successful entrepreneur, attorney, consultant, author, and professional speaker. He is deeply passionate about deal-driven growth. He is also the creator and host of the DealQuest Podcast. If you want to find out how deal-ready you are, take the Deal-Ready Assessment today!

Most people think about Chase Jarvis when they think about CreativeLive. Well, today I’m talking to the guy behind that guy. His name is Craig Swanson and he co-founder of CreativeLive. I’ll ask him about why he has no ego about not being in the spotlight and why, in his words, he’d rather own the spotlight. Craig Swansons the c0-founder of CreativeLive, online classes in photography, art, design, craft & DIY, marketing, business, and entrepreneurship. Available on-demand 24-7. Sponsored bySendinblue – Sendinblue is the smartest and most intuitive platform for growing businesses. They will guide your business with the right marketing & sales tools and help you reach the right people and produce the right content. Mixergy listeners who sign up will get one month free with 100,000 emails by entering the coupon code SIBMIX at checkout. Lemon.io – Why squander time and money on developers who aren't perfect for your startup? Let Lemon match you with engineers that can transform your vision into reality — diabolically fast. Go to Lemon.io/mixergy for a 15% discount on your first 4 weeks with one of their devs. More interviews -> https://mixergy.com/moreint Rate this interview -> https://mixergy.com/rateint

Scaling your business is often the goal. This means growth in revenue, optimizing your systems, and developing authentic leaders. When scaling your business the right way, you get to experience the full potential of your business. Today's guest is Craig Swanson, Partner at KaisaFit. KaisaFit is partnering with personal trainer, fitness educator, and social media influencer Kaisa Keranen, they are building JUST MOVE, an online fitness platform with hundreds of on-demand, at-home workouts that fit any mood, any activity level, and anybody. Craig discusses scaling your business and the strategies that matter the most. He outlines what gets in the way of growth. Discover the keys to scaling your business.   Get the show notes for Scaling Your Business a Different Take with Craig Swanson Click to Tweet: Listening to a fantastic episode on Growth Think Tank featuring #CraigSwanson with your host @GeneHammett https://bit.ly/gttCraigSwanson   #ScalingYourBusiness #GeneHammettPodcast #Inc2021 #GHepisode906 #growthinrevenue #optimizingyoursystems Give Growth Think Tank a review on iTunes!

In my first two decades as a small business owner, I couldn't imagine selling my business. And I think, like a lot of small business owners, I felt a small touch of moral superiority over business owners who did sell. In this conversation with Christine Trumbull on her valuable Mastering Your Exit Strategy podcast I had an opportunity to dig into the mind-shift and freedom that I've experienced in my career as I moved from a small business owner into truly viewing myself as an entrepreneur, and moreso now as a serial-entrepreneur. “So my first company I started was my baby, it was the thing that I put all my energy into, it was built around me, I was an integral part. And then when I started hiring employees, I was looking for people who were clones of me. And I couldn't find clones of me, I couldn't find people who would care about the business as much as I did. And over a 20-year period, I slowly learned that good employees don't necessarily see the world the way an owner does. And I started to see that my attachment to the business might actually be getting in my own way. “In a lot of ways, my IT company, which was a small little thing, could grow only maybe like 1x or 2x bigger than me because I was attached to every single facet of it. It was my life.” “...And I think that's what started me on my path towards understanding that a business's needs and my personal needs are not the same. The more that my Venn diagram showed me and my business overlapped, the less freedom in life I had. And the business was never really built to scale because it was always built around me.” --- Podcast: Mastering Your Exit Strategy Episode: Craig Swanson - Conversation with a Serial Entrepreneur Website: https://podcasts.apple.com/us/podcast/mastering-your-exit-strategy/id1606940274

This week's Misfit Entrepreneur is Craig Swanson. Craig Swanson is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive. Creative live went from a $100 startup to raising over $50 Million in VC funding becoming a massive success. After leaving CreativeLive, Craig has become the secret weapon behind course creators and business owners such as Sue Bryce, Susan Stripling, and Kaisa Keranen by helping them into the multi-million-dollar mark and even acquisition! Craig is also the board chair of the Seattle Entrepreneurs Organization Accelerator. I've always loved digital assets as a business model. An entrepreneur can take their expertise in an area and have the ultimately scalability with a digital product, course, etc. And Craig has perfected the model. I am excited to get into all of this with him and to share all of his wisdom and experience from his incredible entrepreneur journey. www.CraigSwanson.org ​ Follow Craig on LinkedIn Craig started his first business after dropping out of college providing IT services to graphic design companies in Seattle. He did this for 25 years. And then he spun off an internal project which was Creative Live and built it up to massive success. He left there in 2016 and started what he does now - a small investment and incubator company with a fund that invests in and partners with a select few online creators per year to build niche platforms. He also serves his role in EO and is part of their accelerator program. Talk to us about building a digital business. What should we know? People hold their ideas so precious that they don't get them out in the market. What drives the success of a digital product is the market that has area need that your solution addresses. It's not about how good you look or how well you present it. It's about the market first. How does someone identify the market and see if there is a fit? How do you test the market? Create a digital version of something that someone is teaching in person to groups of 10-200+ and has a track record of success. If it works for small groups of people, then you can create a digital version to scale. At the 9 min mark, Craig gives an example of how they test a market with a client. It's best to just listen. Which type of product makes the best digital business? It is something that you create once and can continue to sell. A recorded video training program is the classic digital good and a good product. Additionally, digital downloads specific to industries, etc. What is the process you go through to build the business around the product? The first step is a prototype with a core test audience. (1-10 people that will buy) With your first batch, you are relying on your existing relationships/contacts. After success with the protype, you then build a strategy to get your first 100 sales using success stories from you first group and partnering to get in front of other audiences. Once you serve more than 100 people and prove the product, then you can get to paid advertising and scale. Craig will give out free content to get people into the funnel and fold. What are the best ways to market and sell a digital business? It is different for each product and different for different stages. Mediums will vary and you probably already have a medium where you get the most engagement and community. If you are starting from scratch, it is tougher. You must create an awareness and some sort of following before creating a digital product. What are some ways to build an audience from scratch? A niche email newsletter that goes out as broadly as possible. How do you grow an email list? Find a small community that you can really serve. Once you get some subscribers, ask for them to share it. Go where your market is (Facebook groups, communities, etc. that you can serve and help). Stick to a narrow niche. How do you build a personal brand the right way? The first step is to become clear who you are servicing and audience and speak to that audience. Don't approach your brand from a self-centric stance. The purpose of a personal brand is to connect with and draw in your ideal audience. Building a brand telling the stories and highlighting what those in your audience are doing to succeed is a great way to build it. There are 2 fundamental ways to build a brand: Either a student or an expert. You can position yourself as an expert learner and share what you are learning as you grow in the topic. People can follow and gain from your experience. As an expert, you can focus on delivering expertise to a community. 4 elements to scale any business? Scaling a business is when it starts to grow exponentially and can sustain that growth. The first step is to take something that is already successful with an audience and finding out why it has been so successful. Then you use the stories of success and their words to share why something is working. Next is to create a 2-step purchase process in which you have an entry level product from $10-$99 that covers the cost to acquire customers. The 4th step is to convert the customers into the larger more expensive product. Any tips on how to create the value ladder? A lot of work goes into finding the right combination of offering and price that will scale. At the 36 min mark, Craig gives an example of how they do this… “A lot of people in business become so fixated on the thing they have built that they want to sell that they stop listening to what the market is telling them that the market really wants.” You need an awareness to this. What are the traits of good, high performing businesses vs. those that underperform? The difference is in the way they think. A lot of less seasoned businesses entirely fixated on how to make the existing business model more profitable. They are looking for the magic secret that lets them grow. More mature businesses have found that they have to let go of their original offering or change it to make it the best to grow and scale per what the market wants. Smaller businesses “swell” their business instead of scaling their business. Scaling businesses tend to be simpler with a clear focus on just 1-2 products/solutions and build the machine around them to infinitely scale. At the 42 min mark, Craig and I talk about how businesses are much like life as they grow and gain experience. Don't be afraid to kill ideas and let go of legacy things in your business. ​ From your journey, what do you feel are you most important and impactful lessons you've learned? Letting go of control and learning to trust partners. Build partnerships that work and commit to them to make them go. Have a clear mission. Co-build and co-create.   Best Quote: A lot of people in business become so fixated on the thing they have built that they want to sell that they stop listening to what the market is telling them that the market really wants   Craig's Misfit 3: Be clear on what is negotiable and non-negotiable about your brand. L et go of negotiable elements and stand firm on non-negotiable. If something is worth doing, it is worth doing poorly. You get better as you go. Fail sooner and learn faster.   Show Sponsors NordPass Get 70% off a 2-Year Premium Plan and 1 month Free! Go to www.Nordpass.com/Misfit or use the Promo Code: Misfit at check out. Shopify Shopify is giving a 14-day FREE trial. Got to www.Shopify.com/misfit

Craig is a Former IT Consultant, Co-Founder of CreativeLive, and Seattle EO Accelerator Chair We discuss: How Craig learned to sell consulting services How to have a sales mindset Where to create the boundary between what you give away and what you charge for How employee vs. consulting behavior impacts your sales ability How to turn a surface-level question into a sales conversation Finding out how much a prospect really wants to solve a problem How you can leave a job and start selling yourself as a consultant Craig Co-Founded CreativeLive, and he is now the Seattle EO Accelerator Chair. Learn more about Craig at https://craigswanson.org, and on https://www.linkedin.com/in/creativelive/ (LinkedIn).

I love talking about sales. I was fortunate to be exposed early in my career to what professional sales looks like. David Shriner-Cahn invited me to discuss my early days in selling IT services on his Smashing the Plateau podcast. “My view of sales was framed by professionals. I was trained with a group of professionals who built a lot of trust with their clients. And for me, one of the definitions of a professional in sales is someone for whom every transaction increases trust in the next transaction. “Every relationship I can move forward—if I am doing it correctly—I am making the next one easier because I'm building trust at every phase. It's not my job to make a client's decision for them, and it's not my job to trick them into that decision. At every step along the way, if I can work in a way that helps them get what they say they want, it is going to increase trust next time. “My job is to try to uncover an opportunity. To find if there's a need, if we can help a client solve something, and if they see a problem we can solve. My job is not to convince them past their objections but to help them make a decision, yes or no, about whether this is the right move for them. “Now, I do that with the mindset that I need to be able to close sales and move forward. I think many consultants spend a lot of time discussing potential opportunities but never getting to a clear yes or no because they're so afraid of getting a no. If I'm afraid that someone will say no, I never ask if I can get to a yes. “I got to a place where it was more important to be clear in my relationships. Not to waste my time and not to waste the time of my prospective client. Rather, I'd work to get to a clear yes or no as early in the process as possible. And then start the consulting relationship if there is a relationship to start.” --- Podcast: Smashing the Plateau Episode: How to Sell Your Expertise as a Consultant Featuring Craig Swanson Website: https://smashingtheplateau.com

Pianist/composer Craig Swanson joins us to talk about his fascinating project The French Suite Kit, which presents the music of Bach in a unique fashion – "played on the piano with variety enough to suit every taste." Swanson's version of Bach's so-called "French" suite includes several different interpretations of each movement, handing control over to the listener to assemble their own "definitive" version of the work.

The dream of more freedom is a seductive one for most entrepreneurs, who long to trade a full inbox for more time to focus on themselves, family, and their hobbies. But once small business owners start to achieve the freedom they're looking for, they often find the transition has opened them up to a vulnerability they didn't know existed – deep down, they feel guilty about others doing work when they're not. Craig Swanson discusses how to move past this mental block in order to achieve what you want most. Craig is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive. Craig thrives being the secret weapon partnering with online businesses such as KaisaFit, Sue Bryce Education, and The Wedding School by helping them into the multi-million-dollar mark and even acquisition! If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. If you haven't seen all Audible.com has to offer, you don't know what you're missing. Sign up for a free trial at audibletrial.com/businessgrowth.

Craig Swanson is todays guest joining us on the Steve Jobs inspired Join Up Dots business podcast At the age of 18, Craig founded Swanson Tech Support which tuned out to be a costly failure, and worked as a tech consultant for 6 years before founding CreativeTechs which lead to over a million dollars in sales. Soon after Craig co-founded the creative online learning platform CreativeLive, an idea that was birthed from a failed video training program for his IT business. CreativeLive would grow from a small start-up team to 70+ employees offering workshops with top industry leaders like Tim Ferriss and Brené Brown. Now Craig partners with creators, educators, and influencers by providing the missing piece that they need to get to the next stage of their business and is helping build $1 million dollar businesses one step at a time. He is also the head of the Seattle Entrepreneur's Organization Accelerator Program where he works to a similar mission, helping start-up's with $250k in revenue top the million dollar mark. him go again after discovering the big F of failure as a young man? And looking back would he do anything differently or has it all lead him to where he is today? Well lets find out as we bring onto the show to start joining up dots with the one and only Mr Craig Swanson

Imagine turning your expertise into an 8-figure exit. That's exactly what Sue Bryce did. Bryce built a $1 million photography studio in an industry where owners are often limited to low six-figure businesses that are dependent on them.

Sue Bryce and I are guests on John Warrillow's Built to Sell podcast! I've been a fan of John's for years, and two of his business books Built to Sell, and The Automatic Customer have been at the top of my entrepreneurial recommendation list for years. It's an entrepreneurial bucket-list moment to have been a guest on his show. This episode is a deep dive into everything we learned during a failed due diligence process for a possible acquisition of Sue Bryce Education in 2019, and then the steps we took to rebuild the SBE business using everything we learned in that process. About one hour into the interview John asks for the specific steps we took to rebuild the business to make it something we could successfully sell. Here are the four key takeaways from that part: Assign a CEO: We needed to align our management team so instead of four partners hashing out every idea, we assigned one partner, Aaron, the responsibility of being the CEO and day-to-day operator of the business No New Projects: We agree to get good at saying no. We realized we had wandered off into a variety of pet projects which sucked cash and attention out of the core business. Instead, we decided to say no to all new ideas and focus on the core business. Professionalize sales and marketing: We made some key hires in the areas of sales and marketing and built a sales process that no longer required Sue's involvement Empower a new voice: We launched a new podcast featuring success stories of photographers in their community. Sue would have been the natural choice to host the show, but we knew that would undermine the ability to sell the company so we invited one of Sue's most-trusted protege Nikki Closser to be the new voice of SBE. The changes worked. Two years after turning down a reduced initial offer, the Sue Bryce partners completed a successful acquisition of Sue Bryce Education by Emerald in 2021. --- Podcast: Built to Sell Radio with John Warrillow Episode: Sue Bryce & Craig Swanson - The 8-Figure Expert Website: https://builttosell.com/radio/

On today's episode of the Craft Industry Alliance podcast, we're talking about online learning with my guest Craig Swanson. At the age of 18, Craig founded Swanson Tech Support and worked as a tech consultant for 6 years before founding CreativeTechs which lead to over a million dollars in sales. Soon after Craig co-founded the creative online learning platform CreativeLive, an idea that was birthed from a failed video training program for his IT business. CreativeLive would grow from a small start-up team to 70+ employees offering workshops with top industry leaders like Tim Ferriss and Brené Brown. Now Craig partners with creators, educators, and influencers by providing the missing piece that they need to get to the next stage of their business and is helping build $1 million dollar businesses one step at a time. +++++ This episode is sponsored by Divine Social. Divine Social is a marketing agency that helps eCommerce stores who sell to makers, creators, crafters, artists & DIY enthusiasts.  They are behind some of the biggest brands in the creative industry, responsible for strategies to move your online traffic from prospects to buyers to raving fans. The team at Divine Social is offering a customized review of your shop to help you uncover what's keeping you from selling more. Go to divinesocial.com/cia for more details.  +++++ To get the full show notes for this episode visit Craft Industry Alliance where you can learn more about becoming a member of our supportive trade association. Strengthen your creative business, stay up to date on industry news, and build connections with forward-thinking craft professionals. Join today.

I really enjoyed talking with Abby Glassenberg on the Craft Industry Alliance podcast about creating digital products and teaching online courses. Abby was an instructor at CreativeLive where she taught a workshop on Email Marketing for Crafters, and it was great going back to the days of CreativeLive with someone who had the personal experience teaching on that stage. “The idea behind a CreativeLive workshop was that the people who were watching remotely should feel the cues as if they were in the room. They should feel the emotion in the room, they should feel what's going on. And that is not a natural thing for a lot of online Edtech to focus on. “A lot of education platforms focus on the information. They think if I'm pointing my camera at someone who has the right information, then that is my job. And for me, especially because I've worked with artists and creatives my entire career, most of the learning for me is not about the information, it is about the context. Especially the emotional context around the information. “Because anything that someone wants to know, wants to learn, informationally, can probably be had for free with a properly worded Google search. There's really nothing we've ever created or sold that's not available for free in text form. But we, as humans, learn from watching others. We learn from stories and connection with people. “And so for me, CreativeLive was built around the audience first and then created a space for the instructors. Where most learning platforms put the instructor on a pedestal.” --- Podcast: Craft Industry Alliance Episode: Episode #212: Craig Swanson Website: https://craftindustryalliance.org/podcast/

This week on the podcast, we're talking with Craig Swanson who partners with creators, educators, and influences who already have a strong brand and a large audience. He's sharing how to scale a personal brand for small businesses, the common challenges, and why it's so important to learn from your audience. Topics discussed in this […] The post How to Scale a Personal Brand with Craig Swanson #180 appeared first on Content Strategy + Marketing Strategist Britney Gardner.

Jim is joined by Craig Swanson, who has started more than 10 companies that continue to operate to this day. From co-founding CreativeLive to selling an e-product business for 8 figures, Craig has been incredibly successful in the e-product space and gives tips on how to increase growth in the digital marketplace and shares success (and failure) stories from his own life.TOPICS DISCUSSED IN TODAY'S EPISODE     Criteria for building an e-product business     How to make failure a business strategy     Separating family finances to afford business risk     What to do when business strategy doesn't align with personal work     Learning from the customers and user generated content     When can you raise prices and still entice new customers     Half-baked ideas for a growth agency   Resources:  Craig Swanson Website Jim Huffman website Jim's Twitter GrowthHit The Growth Marketer's Playbook  Additional episodes you might enjoy: Startup Ideas by Paul Graham (#45) Nathan Barry: How to Bootstrap a Company to $30M in a Crowded Market (#41) How I Met My Biz Partner and Less Learned Hitting $2M ARR (#44) Ryan Hamilton on his Netflix special, touring with Jerry Seinfeld, & how to write a joke (#10) How We're Validating Startup Ideas (#51)

Big thank you to Jim Huffman for inviting me on as a guest on his “If I Was Starting Today” podcast. I've been invited on a few podcasts lately, but this entrepreneurial conversation with Jim has been my favorite yet! --- Podcast: If I Was Starting Today Episode: Lessons From Starting 10 Startups with Craig Swanson Website: http://jimwhuffman.com/

“When a lot of small business owners like me would draw a Venn diagram of themselves — if they were to draw a circle representing themselves and a circle representing their business — the two circles would be so overlapped as to appear as to only be one. “And, especially in the first decade, I desperately told people I wanted to somehow build a business that could be separate from me, but everything I did put that, put that to a lie. I mean, I clearly did not want the business to separate from me in any fashion whatsoever. Any personal, slight, any fight against the business was a personal slight. “Any reward for the business was a personal reward. My identity was so wrapped up in that, that I couldn't separate myself. My business was my identity.” Conversation with Adam Hommey at Business Creators Radio Show about ego, identity, and small business mindset. (Original air date: January 27, 2022) --- Podcast: Business Creators Radio Show Episode: Stepping Back From Your Businesses and Removing Ego, With Craig Swanson Website: https://www.businesscreatorsradioshow.com

As business owners, we often get our personal identity mixed up with our business identity. And sometimes that's necessary if you're a personal brand. But most often it's not necessary and causes confusion and muddies the waters. When this happens, it can be time to take a step back and remove your ego from your […] The post Stepping Back From Your Businesses and Removing Ego, With Craig Swanson first appeared on Business Creators Radio Show with Adam Hommey.

Craig Swanson / Co-Founder of Digital Product Studio Craig Swanson is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive. Craig thrives being the secret weapon partnering with online businesses such as KaisaFit, Sue Bryce Education, and The Wedding School by helping them into the multi-million-dollar mark and [even acquisition](https://www.emeraldx.com/emerald-strengthens-photography-market-portfolio-through-acquisition-of-sue-bryce-education-and-the-portrait-masters/)! **Craig's Story** At the age of 18, Craig founded Swanson Tech Support and worked as a tech consultant for 6 years before founding CreativeTechs which lead to over a million dollars in sales. Soon after Craig co-founded the creative online learning platform CreativeLive, an idea that was birthed from a failed video training program for his IT business. CreativeLive would grow from a small start-up team to 70+ employees offering workshops with the top creative industry leaders like Tim Ferriss and Brené Brown. Now Craig partners with creators, educators, and influencers by providing the missing piece that they need to get to the next stage of their business and is helping build $1 million dollar businesses one step at a time. https://youtu.be/d-0o3vhW2DU Dan Weedin / First Underwriters Insurance Brokers (Host) Michelle Bomberger / Equinox Business Law Group (Co-Host) Craig Swanson / Digital Product Studio (Guest)

Craig Swanson is an entrepreneur, business coach, and co-founder of the online learning platform CreativeLive.For more info, visit http://www.shrimptankpodcast.com/seattle/Check us out on Facebook: https://www.facebook.com/theshrimptankFollow us on Twitter: https://twitter.com/theshrimptank?lang=enCheck out Seattle on LinkedIn: https://www.linkedin.com/showcase/shrimp-tank-episodes---seattle/

The number of children hospitalized with COVID-19 in the U.S hit a record high of more than 1,900 over the weekend amid outbreaks caused by the highly transmissible Delta Variant. The U.S. Census Bureau also released new raw data last week showing a more diverse country. Latinos now make up nearly 40% of the population in California, while the state's Asian population has grown by 25% in the past decade. Plus, a closer look at why the Asian American and Pacific Islander community has such high vaccination rates for COVID-19, and photojournalist Paul Kitagaki joins us with more on the encore of his traveling exhibition "Gambatte! Legacy of an Enduring Spirit."  Today's Guests Public Policy Institute of California Demographer and Senior Fellow Hans Johnson breaks down the newly released census data and what it means for California  Medical Director of Children's Services at Sutter Medical Center Dr. Craig Swanson on COVID-19 in children and why the Delta Variant is sending more kids to the hospital CapRadio's Race and Equity reporter Sarah Mizes-Tan with her reporting on why the AAPI community has such high vaccination rates for COVID-19 Photojournalist Paul Kitagaki Jr. discusses the encore of his traveling exhibition "Gambatte! Legacy of an Enduring Spirit," covering the mass incarceration of Japanese Americans during World War Two and the resilience of those who went through it

Mitch is joined by Craig Swanson to analyze the Stanley Cup Final between the Tampa Bay Lightning and Montreal Canadiens from every angle. And Ryan Soles calls in to discuss this unpredictable version of the NBA Playoffs, and dissect which of the final four teams remaining are primed to win the title.

Mitch chats with Craig Swanson about the NHL playoffs, which have included another Maple Leafs' collapse, the Avalanche & Lightning looking strong, and an epic series brewing between the Bruins and Islanders. And Tom Weisenbach calls in to breakdown a thrilling first round of NBA postseason action, with the Lakers in serious trouble, the 76ers trying to peak, and the Bucks & Nets set for a 2nd round showdown.

Mitch chats with veteran sports & TV professional Craig Swanson, about their mutual love for all things hockey and how the game has progressed throughout the years. The guys discuss the impact of Wayne Gretzky in Los Angeles, the current state of the NHL, and a hilarious story about a random roller hockey run-in with Hall of Famer Luc Robitaille. They also break down some of the recent NFL Free Agency drama, and Dak Prescott's record setting contract.

Pianist/composer Craig Swanson joins us to talk about his fascinating project The French Suite Kit, which presents the music of Bach in a unique fashion – "played on the piano with variety enough to suit every taste." Swanson's version of Bach's so-called "French" suite includes several different interpretations of each movement, handing control over to the listener to assemble their own "definitive" version of the work.

Pianist/composer Craig Swanson joins us to talk about his fascinating project The French Suite Kit, which presents the music of Bach in a unique fashion – "played on the piano with variety enough to suit every taste." Swanson's version of Bach's so-called "French" suite includes several different interpretations of each movement, handing control over to the listener to assemble their own "definitive" version of the work.

Acts: A Missionary with a Message

“I have spent my career being the left brain support for right brain professionals. I was the technical support, the business support, the structural support. I was building structural foundations that allow creative professionals to flourish. “So most of my career was spent with graphic designers at agencies, videographers, and photographers. In the early days when technology was first coming in, I taught people the first version of Photoshop and dealt with all the issues around that. “But it's always been from the standpoint of helping create structural foundations that allow creative professionals to lead a sustainable life. For me, my passion comes from allowing people to unlock a sustainable life around their passion.” I loved this conversation with Jed Taufer about building Sue Bryce Education and the magic of what's possible in online learning communities. This conversation was recorded at The Portrait Masters inaugural Conference in Indian Wells, California, in September 2017. (Original air date: February 4, 2018) --- Podcast: This Conversation with Jed Taufer Episode: Craig Swanson - The Outsider Website: conversation.whcc.fm

Craig Swanson has spent his career being the left-brain support for right-brain professionals and the results are incredible.

Acts: Missional Church

Acts 10-11: Break Out!

Acts 9: The Terrorist and the Reluctant Witness

Christmas Gifts:The Gift of Forgiveness

Christmas Gifts: The Gift of Understanding

Acts 8: How Good News Gets to Strangers

Christmas Gifts: The Gift of His Presence

Acts: The Kind of Servant-Leaders God Chooses

Acts: We Can't Help It! The First Steps in the Witness-Life

Acts: What I Have I Give

Acts: A New Community

Acts - The Song Goes On: Jesus is Still Active

Will I Be Your Neighbor? The Fear Factor

Will I Be Your Neighbor: The Time Barrier

Will I Be Your Neighbor? - Taking the Great Commandment Seriously

Prayer Rooted in Promise: Psalm 138

Proud of God's Good News

Jesus' Command and the Spirit's Presence

Mere Sexuality: Friendship and Celibacy and the Church

Being Examples

Mere Sexuality: One Flesh

Mere Sexuality: Jesus and Sexuality

Mere Sexuality - Creation and Sexuality

Easter

Palm Sunday: Where Do You Look for Help?

Immerse: Conclusion

Immerse: Deuteronomy Part 2

Immerse: Deuteronomy Part 1

Immerse: Numbers

Immerse: Exodus part 1

Immerse: Genesis part 2

Immerse: Exodus part 2

Immerse - Beginnings: The God who Begins (Genesis Part 1)

What are you praying for?

Advent: Do Not Be Afraid

Advent: Prepare the Way of the Lord

Advent: KEEP AWAKE

This episode marks our 100th original episode of Profit, Power, Pursuit! To celebrate this incredible 100 episode milestone we decided to go back to the source. In episode 0, Tara spoke to the co-founders of CreativeLive, the company that co-produces this podcast with me. Chase Jarvis and Craig Swanson shared their memories of pursuing the […] The post Episode 100 – Chase Jarvis appeared first on What Works.

Entrepreneurs approach their paths to profit, power, and the pursuit of what’s important to them in different ways. In this kick off episode, Tara shares her own entrepreneurship story and pulls back the curtain on CreativeLive co-founders Chase Jarvis and Craig Swanson. They both contribute their own unique perspectives on failure, making money, the importance […] The post Profit. Power. Pursuit. Podcast – Episode 0 – Chase Jarvis & Craig Swanson appeared first on What Works.

200th episode spectacular extravaganza; Memories, time travel, and outtakes; Obscurity of the Week: Credits ----- Our 200th episode! (and our 25th year (each) in the field) Milestone memories from David and Anne-Marie Time traveling through the podcast episodes Podcast outtakes! Obscure InDesign Feature of the Week: Credits News and special offers from our sponsors: >> Recosoft: Open and convert PDF and Windows XPS documents directly in Adobe InDesign CC right from InDesign?s File menu with their latest version (4.0) of PDF2ID, the amazing InDesign plug-in. Earlier 3.5 version still available for InDesign versions CS4 to CS6. Be sure to check out their other amazing plug-in for InDesign users, ID2Office: export your InDesign files to Word or Powerpoint! Special offer just for InDesignSecrets listeners, until Sept 30, get 25% discount off PDF2ID v3.5 or ID2Office v1.5 with code ID_Secrets Links mentioned in this podcast: News clip from when Quark announced they were considering buying Adobe (story of Tim Gill at breakfast) Casady & Greene's QuickDex lives on as iData3 for OSX! Let's put on a show! Craig Swanson is now running CreativeLive.com Lynda Weinman and GoLive World Book Encyclopedia is still doing great Podcast time travel: -- Episode 25 in 2006 -- Milestone episode 50, in 2007 -- #75 in 2008 -- #100 in 2009 -- #125 in 2010  -- Episode #150 in 2011 and our 150 Awesome Links and Resources page  -- #175 in 2012  -- In the year 2525 We used to be in the credits!

“10 years from now, there's going to be a new generation of leaders and innovators in the world that are going to share in their common story a moment in time at this place—CreativeLive—watching something that happened here. Now that doesn't mean that CreativeLive will be around ten years from now. What happens with CreativeLive in 10 years? That's for us to execute well on or execute poorly on. “But there is a change that is happening in the world based on the people who are watching us and what they are doing with their own lives. And for me, that's what this is all about. “…Nothing that we have done would be possible without the support of everybody out there, especially those supporting us in the early days. Because it is the audience, the community, that supported us early on that makes everything we're doing now possible. “And for me, I feel so incredibly fortunate every time I come to work. We are able to attract really great instructors. We're able to attract some of the best staff in the world doing this. And none of that's possible without the audience, without you guys that are out there supporting us, tuning in, talking back, arguing, sometimes poking us when you don't like what we're doing. “You are the people that make CreativeLive exist, and I never forget that for a moment. …When we started, it was a $25 microphone, and nobody had any reason to pay any attention to us all. And the only reason instructors paid attention to us is that the size of our audience became significant enough, and people spoke on our behalf strongly enough that other people started to listen. “So especially for those of you who've been watching. You know, for over three years or sometimes longer back. Thank you. That sense of community is something that is felt. Whenever people come to participate, they say that they were in their homes a lot of the time and they felt like part of the family. “…We see the difference in people's lives. We see people creating businesses that didn't exist previously. We see people taking risks. We see people telling the story of what they're doing, and it's not us doing that work. They're doing the work in their own life. Sometimes we're doing nothing more than giving them an excuse. “I feel humble about the audience. For me, it's a responsibility. You know, there are people that have given us the amount of attention they've given us, and it's our responsibility to live up to that.” Russ Andes interviewed me from Studio D during the broadcast of Secrets From Silicon Valley on the occasion of opening our new San Francisco studio. Listening back not quite a decade later, I hear my younger self speaking to me now, reminding me of the profound sense of purpose and gratitude from the early days of CreativeLive. --- Podcast: CreativeLive YouTube Episode: CreativeLive Co-Founder Craig Swanson Interview Website: https://www.youtube.com/creativelive