The Rising Entrepreneurs Podcast is powered by Rise25 Media. On this podcast, we feature top founders and entrepreneurs and their journeys.
Scott Kabat is the Founding Partner and CEO of 621 Consulting, which provides fractional marketing leadership to help companies accelerate growth and navigate strategic transitions. With a team of over 350 seasoned marketers, 621 Consulting offers services, including go-to-market planning, demand generation, revenue operations, and brand positioning. Before founding 621, Scott held executive roles such as CMO at One Medical and Prezi, led the launch of Flip Video (acquired by Cisco), co-founded the edtech startup Knowmia, and held marketing positions at Cisco and Clorox. In this episode… In today's competitive landscape, building a brand that stands out isn't just about flashy campaigns; it's about challenging the status quo and forging deeper connections with customers. But how do companies navigate this process while assembling the right marketing leadership to scale effectively? According to Scott Kabat, a seasoned marketing strategist and entrepreneur, the key lies in crafting a clear challenger narrative that resonates emotionally while delivering simplicity and value. He highlights that too many companies get trapped in complexity, diluting their message and missing their moment. By focusing on what makes a brand likable in an otherwise unlikable category, leaders can differentiate themselves and inspire loyalty. Scott also emphasizes the growing importance of fractional marketing teams in bridging skill gaps and providing strategic direction during pivotal growth phases. In this episode, John Corcoran sits down with Scott Kabat, Founding Partner and CEO of 621 Consulting, to discuss building challenger brands and leading fractional marketing teams. They explore how to align brand storytelling with business strategy, the benefits of fractional CMOs, and why marketers need to embrace experimentation. Scott also shares how his early career experiences shaped his leadership philosophy.
Zahoor Kareem is the Co-founder of K&L Capital, a private investment firm that acquires and grows small to midsized non-tech businesses. With a background spanning logistics, franchising, and business services, Zahoor focuses on building sustainable companies that thrive beyond their original owners. Over the years, he has led multiple successful acquisitions and divestitures, bringing operational excellence and long-term value to each venture. Zahoor is passionate about empowering teams, creating enduring businesses, and giving back through thoughtful entrepreneurship. In this episode… What does it really take to thrive in the high-stakes world of business acquisitions and franchise operations? Many entrepreneurs jump in, only to face unexpected pitfalls, rising costs, or the harsh reality of customer concentration. So, how can you build businesses that not only survive but scale successfully across industries? According to Zahoor Kareem, a seasoned entrepreneur and acquisitions expert, success comes from focusing on businesses with clear, simple operating models and opportunities for improvement. He highlights the importance of balancing hands-on involvement in the early stages with long-term systems that allow the business to thrive without the owner. This approach reduces dependency risks and builds sustainable growth. Zahoor also emphasizes learning from past mistakes, quickly identifying deals worth pursuing, and maintaining a deep commitment to taking care of the people inside the business. In this episode, host John Corcoran sits down with Zahoor Kareem, Co-founder of K&L Capital, to discuss what it takes to succeed in franchises and acquisitions. They explore Zahoor's approach to evaluating deals, building resilient teams, and overcoming hidden challenges. Zahoor also shares insights on transitioning into new industries and creating businesses centered on long-term value.
Rick Rappe is the President and Owner of RPM Direct Marketing, a Seattle-based agency specializing in direct mail marketing services, including lead generation, acquisition, loyalty, and win-back programs. With over 30 years of experience in the industry, Rick has developed and managed some of the largest and most successful direct-marketing-driven sales channels in the country. Under his leadership, RPM delivers performance-driven direct mail programs tailored to clients' unique goals. In this episode… Direct mail often gets overlooked in today's digital world, but it's quietly powering some of the biggest marketing wins behind the scenes. While everyone's chasing online clicks and social media impressions, there's a different channel consistently driving actual sales. So, why does direct mail still work, and what's the right way to use it? According to Rick Rappe, a direct response marketing expert, direct mail works because it's tangible, measurable, and scalable when done correctly. He highlights that success hinges on understanding key variables like cost per sale, audience segmentation, and offer structure. The impact? High-performing campaigns that often outperform digital in both engagement and ROI. Rick also stresses the value of rigorous testing, using his Rapid Performance Method to optimize everything from list targeting to format design. This strategic, data-driven approach transforms mailers from static promotions into dynamic sales engines. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Rick Rappe, President and Owner of RPM Direct Marketing, to discuss how to build direct mail campaigns that actually convert. They explore why the proper format matters more than flash, how to avoid the most common mistakes marketers make, and why testing beats guessing every time. Rick also gives advice on integrating AI into direct mail strategy.
Chris Farkas is the President of EmergencyKits.com, a company that provides high-quality emergency preparedness kits and supplies for individuals, families, schools, businesses, government organizations, first responders, and the US Military. In January 2025, as Manager of Second Mountain Holdings, LLC, Chris led the acquisition of EmergencyKits.com, aiming to support its growth and innovation in the emergency preparedness sector. Under his leadership, the company continues to operate from its headquarters in Simi Valley, California, maintaining its commitment to quality and customer service. In this episode… Leaving behind a long-time business can feel like a failure. But sometimes, it's the first step toward alignment. After nearly two decades building a consulting firm, one entrepreneur chose to walk away, not because it wasn't successful, but because it no longer lit him up. What happens when you decide to start over and build something that reflects your values and vision? According to Chris Farkas, a seasoned entrepreneur with deep roots in supply chain and software, starting over meant buying a business that aligned with both his skills and sense of purpose. He highlights how acquiring an e-commerce company with a mission gave him the chance to apply his operational expertise to a meaningful product. This approach not only revitalized his energy but also offered scalable opportunities for impact. Chris explains how being burned out pushed him to seek simplicity in business models, and how owning a product-based business gave him the hands-on control he had been missing. His story is a blueprint for reinventing your career on your own terms. In this episode, John Corcoran sits down with Chris Farkas, President of EmergencyKits.com, to talk about building a purpose-driven e-commerce business after burnout. They discuss his transition from consulting to owning a product business, how he chose the right company to acquire, and the mindset shift required to step back from something you've built. Chris also shares lessons from past failures and how he's using them to fuel his current success.
Olga Svitelska is the Founding Partner and Chief Operating Officer of Wunderdogs, a brand consultancy that partners with companies to elevate their creative strategies through comprehensive approaches in strategy, design, and technology. Since joining Wunderdogs, Olga has played a pivotal role in guiding the company's collaborations with over 140 start-ups and 30 venture capital firms, all aiming to address global challenges with innovative solutions. Under her leadership, Wunderdogs has received multiple accolades, including awards for outstanding client work in brand design and digital platforms. In this episode… Breaking through the noise is one of the biggest challenges for early-stage start-ups, especially when trying to attract investors. How can a company with a complex product or deep tech solution communicate its value clearly and compellingly enough to raise millions? According to Olga Svitelska, a seasoned brand strategist, the key is clarity through storytelling. She highlights that many start-ups struggle not because their ideas lack merit but because they can't express their value in a language investors understand. Olga emphasizes the importance of strong brand foundations, clear positioning, messaging, and identity in dramatically improving a start-up's fundraising success. In this episode, host John Corcoran speaks with Olga Svitelska, Founding Partner and Chief Operating Officer of Wunderdogs, to discuss how start-ups can raise millions through strategic branding. They explore how to bridge the gap between tech and storytelling, how Olga transitioned from fashion to branding, and why AI is a tool, not a replacement for creativity. Olga Svitelska also shares lessons from working under President Zelensky earlier in her career.
Mike Gunderson is the President of Gundir, an award-winning direct marketing agency specializing in traditional offline channels, particularly direct mail. Since 2003, Gundir has been helping businesses drive new leads and close more sales. In addition to Gundir, Mike is the Founder and CEO of PostReminder, a direct response platform that merges traditional direct mail with digital engagement through enhanced QR technology. This innovation allows customers to set reminders for upcoming sales and events, enhancing consumer engagement and driving action. In this episode… Direct mail may seem like a thing of the past, but in today's digital world, it's proving to be one of the most effective ways to cut through the noise and capture attention. While email inboxes overflow and social media ads get ignored, direct mail offers a tangible, high-impact way to engage potential customers. But how do you make it work for your business? According to Mike Gunderson, a leading expert in direct response marketing, direct mail remains one of the most powerful tools for businesses looking to generate leads and drive conversions. He highlights how a strategic mix of creative design, data-driven targeting, and compelling offers can significantly outperform digital ads. By leveraging personalization, innovative formats, and even sensory elements, companies can create a memorable experience that boosts response rates. With careful testing and optimization, direct mail can become a scalable, high-ROI marketing channel. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Mike Gunderson, President of Gundir, to discuss how businesses can use direct mail to supercharge their marketing. Mike shares insights on common mistakes companies make with direct mail, the role of data in campaign success, and the power of testing different formats to optimize results. He also reveals how his innovative platform, PostReminder, is helping businesses merge direct mail with digital engagement.
Eric Evans is the CEO of HyperTarget Marketing, a performance marketing agency specializing in generating leads for industry sectors such as legal, insurance, and financial services. He is also the Co-founder and CEO of Pipes.AI, an AI-powered sales engagement platform that automates and optimizes lead follow-up processes. With a background in performance marketing and technology development, Eric builds innovative solutions that transform how businesses connect with customers to drive conversions. He is also a member of EO Austin. Scott Thomas is the Founder and Chief Experience Officer of MODintelechy, a data-driven B2B agency specializing in digital customer experiences. With nearly 30 years of experience in B2B lead generation, he has collaborated with industry leaders like AT&T, Bank of America, and Dell. Scott has shared insights through publications, like Texas CEO, Magazine and speaking engagements, including the Integrated Marketing Summit. He is also a board member of the communications division at EO Austin. In this episode… Starting a business is an exciting but overwhelming journey filled with uncertainty. Many entrepreneurs struggle with knowing when to take the leap, how to scale effectively, and where to find support during tough times. Without a strong network or guidance, navigating these challenges can feel isolating. Where can business owners find resources, mentorship, and community? Scott Thomas and Eric Evans, experienced entrepreneurs and members of Entrepreneurs' Organization (EO) Austin, emphasize the importance of mentorship, peer support, and continuous learning. They highlight how EO Austin fosters a strong entrepreneurial community, offering forums for sharing struggles and triumphs, networking events, and access to industry leaders who have been through similar challenges. By tapping into these resources, entrepreneurs can gain clarity, make smarter business decisions, and maintain their mental well-being. In this episode, Chad Franzen of Rise25 interviews Scott Thomas, Founder and Chief Experience Officer of MODintelechy, and Eric Evans, CEO of HyperTarget Marketing, about the impact of community and mentorship in entrepreneurship. Scott and Eric discuss their personal journeys, the lessons they've learned through EO Austin, and how the organization has helped them navigate challenges.
Eric Toscano is the Founder & CEO of Tenant Law Group, a California law firm dedicated exclusively to representing renters who have been harassed, discriminated against, or illegally evicted. Under his leadership, the firm has grown into one of the largest tenant rights law firms in the United States. Eric brings over 20 years of entrepreneurial and legal experience to his role and has been recognized as a Northern California Super Lawyer every year since 2021. He is passionate about social justice and is committed to ensuring that all tenants, regardless of financial resources, have access to legal representation. In this episode… Building a law firm that truly makes a difference isn't just about legal expertise; it's about vision, strategy, and impact. How do you create a firm that not only thrives but also serves a mission-driven purpose? And what does it take to scale while staying true to your values? According to Eric Toscano, a seasoned legal entrepreneur, success in tenant rights law starts with a deep understanding of clients' needs and the ability to navigate a contingency-based business model effectively. He highlights the importance of balancing financial sustainability with mission-driven advocacy, ensuring the firm remains profitable while representing vulnerable tenants. Eric's approach involves leveraging technology, building a strong remote team, and implementing AI to streamline case management. By focusing on scalable systems and data-driven decisions, he has transformed his firm into a leader in tenant representation. In this episode of the Rising Entrepreneurs Podcast, host John Corcoran sits down with Eric Toscano, Founder & CEO of Tenant Law Group, to discuss how he built a thriving mission-driven law firm. Eric shares the challenges of managing unpredictable cash flow, the key strategies for scaling a remote legal team, and how AI is reshaping modern law firms. He also talks about how to balance business growth with a strong social impact.
Eric Crews is the Founder and CEO of Crews & co., a management consulting firm dedicated to helping businesses increase revenue, profitability, and salable value. With decades of entrepreneurial experience, he is an EOS Implementer®, helping companies implement a business operating system into their organizations. In 2021, Eric launched the Growth Method℠, a proprietary business operating system designed to propel companies to new heights. He is also the Co-founder and CEO of CE Painting, one of New England's largest commercial painting businesses. In this episode… Scaling a business is no easy feat. Many entrepreneurs hit roadblocks that stall growth, drain resources, or create inefficiencies. Whether it's financial missteps, leadership blind spots, or an unclear strategy, these challenges can quickly derail even the most promising ventures. So what separates companies that scale successfully from those that struggle to grow? According to Eric Crews, a seasoned entrepreneur and business strategist, sustainable scaling starts with financial clarity and strategic alignment. He highlights the importance of setting a three-year vision tied directly to financial planning, ensuring that every decision contributes to long-term growth. By leveraging OKRs (Objectives and Key Results), companies can align priorities from leadership to frontline employees, creating accountability and momentum. Without these foundational elements, Eric warns, businesses risk wasting resources on ineffective initiatives or hiring the wrong talent, both costly mistakes that can stunt growth. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Eric Crews, Founder and CEO of Crews & co., to discuss the key principles of scaling a company while avoiding common pitfalls. Eric explains how to build a financial framework that supports expansion, the role of OKRs in driving alignment, and the biggest hiring mistakes that hinder growth. He also shares insights on structuring businesses for long-term profitability and exit potential.
Jonathan (Jon) Bunten is the Co-founder and CEO of RecorGroup, a consumer goods brokerage agency that connects consumer goods manufacturers with retailers. He holds a bachelor's degree in Business Finance from The College of Idaho and has a diverse background in finance, trade marketing, and sales with major manufacturers like Smuckers. Before his entrepreneurial ventures, Jon served 14 years in the US Army, where he honed his leadership skills as a finance and contracting officer. In 2024, he also co-founded Big Delta Capital, which focuses on empowering women with the tools, education, and opportunities to become financially active and build generational wealth. In this episode… Many companies struggle with delivering the level of service that fosters long-term success, often cutting corners to boost short-term profits. So, what does it take to create a business that not only grows but sustains success through exceptional client service? According to Jon Bunten, a seasoned entrepreneur with a deep understanding of business growth, the key lies in prioritizing relationships over transactions. He highlights how many large brokerage firms, despite their size, fail to provide the attention and service their clients truly need. Instead of following the traditional industry model, Jon built a company focused on white-glove service, personalized solutions, and a people-first culture. This client-centric approach has driven double-digit growth year after year, proving that when businesses focus on delivering real value, success follows. In this episode, host John Corcoran sits down with Jon Bunten, Co-founder and CEO of RecorGroup, to discuss how prioritizing client service helped him build a thriving brokerage business. They explore how Jon's military background shaped his leadership style, why he saw a huge gap in the industry, and how he turned that insight into a fast-growing business. Jon also shares how self-reflection and personal growth played a pivotal role in his journey to success.
Roger Einstoss is the Co-founder and CEO of Braintly, a company that connects US businesses with top engineering talent from Latin America. With over 12 years of experience in tech talent acquisition, he has helped companies like Volkswagen and T-Mobile build remote engineering teams. Roger specializes in bridging the gap between businesses and skilled developers, offering solutions in staff augmentation and agile team management. In this episode… The tech talent gap is a growing challenge for businesses worldwide, with many struggling to find skilled engineers who align with their company culture. As demand for software developers surges, companies are searching for efficient and cost-effective ways to scale their teams. Could the key to solving this problem lie in Latin America's booming engineering talent pool? According to Roger Einstoss, a seasoned entrepreneur specializing in tech talent acquisition, Latin America offers a unique combination of skilled engineers, cost efficiency, and cultural alignment that makes it an ideal destination for US companies. He highlights how businesses often underestimate the complexity of hiring and vetting engineers, especially when working across borders. By bridging this gap, companies can not only find exceptional talent but also create more diverse and innovative teams that thrive in today's global market. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Roger Einstoss, Co-founder and CEO of Braintly, to discuss how US businesses can build remote engineering teams with Latin American talent. Roger shares the biggest mistakes companies make when hiring technical talent and Braintly's approach to vetting engineers. He also gives insight into fostering a strong remote work culture and maintaining high performance in distributed teams.
Nick A. (Ollie) Olivero is the Co-Founder and Executive Director of Boxcar Theatre, a production company specializing in immersive and interactive theater experiences. He is also the creator of The Speakeasy, a long-running 1920s-themed immersive show in San Francisco, and has produced over 60 live experiences, including magic shows and haunted houses. With over 25 years of experience in theater, Ollie has raised millions of dollars in funding, built large-scale productions, and expanded into venue management and corporate events. In this episode… Attendance is declining in traditional theater, and immersive experiences are emerging as the new frontier. What does it take to build a multimillion-dollar immersive theater business that keeps people coming back? Visionary immersive theater creator Nick A. (Ollie) Olivero says that engagement comes from blending artistic innovation with business strategy. While immersive theater can be a powerful experience, it must also be commercially viable to survive. Ollie's journey began with small experimental productions and evolved into large-scale, interactive experiences like The Speakeasy, which required a $2.5 million venue build-out and $1.5 million in fundraising. He maintains that understanding audience psychology, creating memorable real-world experiences, and adapting through challenges have been critical to sustaining and growing his business. In this episode of the Rising Entrepreneurs Podcast, John Corcoran sits down with Nick A. (Ollie) Olivero, Co-Founder & Executive Director at Boxcar Theatre, to discuss how he built a thriving immersive theater business. He shares how he built The Speakeasy, the strategy behind turning theater into a sustainable business model, and how he successfully raised funding for large-scale productions.
Devin Koch is the Founder and Chairman of Teamswell, a company specializing in nearshoring talent solutions to help businesses scale by hiring skilled professionals in nearby time zones. He is also the CEO of Oasis Broadband, a provider of wireless internet services for rural and underserved communities. With decades of experience in entrepreneurship, Devin has built and managed technology, consulting, and telecommunications businesses, focusing on innovative solutions and customer-centric operations. In this episode… Remote and nearshore talent solutions are becoming a lifeline for companies looking to scale. Businesses must navigate the complexities of hiring, onboarding, and managing a global team, so how do you transform the outsourcing model into a seamless extension of your company? According to Devin Koch, an entrepreneur with decades of experience building businesses from scratch, the key lies in prioritizing both talent and infrastructure. He highlights that successful nearshoring depends on identifying skilled professionals who align with your company culture and providing them with the tools, training, and incentives to thrive. By focusing on employee satisfaction and creating a supportive environment, businesses can overcome common pitfalls, such as high turnover and inconsistent performance, while reaping the benefits of cost savings and operational efficiency. In this episode of the Rising Entrepreneurs Podcast, John Corcoran speaks with Devin Koch, Founder and Chairman of Teamswell, to discuss how nearshoring talent solutions have transformed modern businesses. Devin shares lessons learned from his entrepreneurial journey, strategies he used to build a scalable and effective nearshore team, and the impact of creating meaningful employee experiences.
Eric Evans is the CEO of HyperTarget Marketing, a performance marketing agency specializing in generating leads for industry sectors such as legal, insurance, and financial services. He is also the Co-founder and CEO of Pipes.AI, an AI-powered sales engagement platform that automates and optimizes lead follow-up processes. With a background in performance marketing and technology development, Eric builds innovative solutions that transform how businesses connect with customers to drive conversions. In this episode… Lead generation and customer engagement techniques are evolving faster than ever, with technology transforming how businesses connect with potential clients. In an age where speed and personalization are critical, how can companies ensure they're reaching the right people at the right time — and converting them into loyal customers? According to Eric Evans, customer acquisition and AI technology leader, the key lies in leveraging AI-driven systems that combine speed, precision, and automation. He highlights that businesses often lose valuable leads due to delayed follow-ups or inefficient processes. AI-powered platforms like Pipes.AI can solve this by streamlining lead nurturing through automated SMS, calls, and voicemails. By integrating smart technology into their workflows, companies can enhance lead conversion rates while creating a seamless and effective customer journey. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz meets with Eric Evans, CEO of HyperTarget Marketing and Co-founder and CEO of Pipes.AI, to discuss how AI is revolutionizing lead generation and customer engagement. They dive into the importance of "speed to lead," the power of automation to simplify workflows, and how personalized follow-ups can turn prospects into long-term clients.
Dan Gramann is the Co-founder of Cultivate Advisors, a business growth advisory firm that helps entrepreneurs scale their businesses, increase profitability, and prepare for eventual exits. Under his leadership, Cultivate Advisors has grown to work with businesses of all sizes, from startups to established enterprises, across diverse industries. With experience launching and leading hundreds of franchises across industries, Dan has supported thousands of entrepreneurs in achieving measurable growth through tailored advisory strategies. In this episode… What does it take to build an agile business that can capitalize on future opportunities? From scaling operations to preparing for a potential sale, how can entrepreneurs position their businesses for sustainable growth? According to Dan Gramann, a seasoned entrepreneur and advisor, building a scalable and sellable business starts with mastering the fundamentals: clear systems, strong leadership, and a focus on measurable growth. He highlights the importance of defining precise processes for sales, marketing, and talent acquisition and creating systems that ensure long-term profitability. Dan also recommends aligning operations with long-term goals, ensuring the business can function independently of its owner and stand out to potential buyers. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Dan Gramann, Co-founder of Cultivate Advisors, to discuss how entrepreneurs can create scalable and sellable businesses. They talk about the key components of a successful business growth strategy, the importance of aligning leadership and talent, and tools for entrepreneurs to measure and improve their business' health.
Jim Lutz is the Founder and President of Vaya Adventures, a company specializing in tailor-made travel experiences to destinations around the world. After starting his career as a lawyer, Jim transitioned into entrepreneurship, combining his passion for travel and deep knowledge of Latin America to build a thriving business. Since its founding in 2004, Vaya Adventures has expanded to offer custom itineraries across South America, Africa, Asia, Europe, and beyond, focusing on creating meaningful and personalized journeys for travelers. In this episode… Building a business around your passion may sound like a dream, but the journey is often filled with challenges and unexpected detours. Is it possible to turn your passion into a thriving global enterprise while navigating obstacles like economic downturns and a pandemic? According to Jim Lutz, a passionate traveler turned entrepreneur, success is possible, and it starts with a genuine connection to your vision. He explains that leveraging his own travel experiences and knowledge of Latin America helped him identify a niche and create personalized, high-quality trips that resonate with clients. By staying true to his passion while learning to adapt to market changes during uncertain times, he grew his business steadily. Jim emphasizes that building a thriving enterprise also requires surrounding yourself with the right team and remaining focused on the value you provide to customers. In this episode, John Corcoran is joined by Jim Lutz, Founder and President of Vaya Adventures, to discuss his journey from practicing law to becoming a travel industry entrepreneur. Jim shares how he transformed his love for travel into a successful global business, the role adaptability played in overcoming challenges, and the strategies he used to expand into international markets.
Rob Murray is the CEO and Co-founder of Intrigue Media, a Certified B Corp marketing agency that services landscaping companies across the US and Canada. Intrigue helps companies build a strong digital presence, generate consistent leads, and promote long-term growth. Under Rob's leadership, Intrigue has serviced over 1,000 clients since its inception in 2006. Rob has a background in marketing from the University of Guelph and is also passionate about empowering leaders to impact and strengthen their communities. He hosts the IM Landscape Growth Podcast, where he shares insights from industry experts and discusses practical marketing tips. In this episode… Finding your niche can feel like discovering the missing piece of a puzzle. For many entrepreneurs, refining their focus is the key to unlocking business growth, but the process can be overwhelming. How do you determine where to direct your energy to maximize impact and create a purpose-driven business? According to Rob Murray, a seasoned entrepreneur and marketing expert, the key lies in aligning your values, expertise, and the needs of your most successful clients. He highlights that focusing on a specific niche not only improves customer satisfaction but also allows you to stand out in a crowded marketplace. This intentional approach helped him transform a small marketing project into a thriving business by narrowing his focus to the landscaping industry, an area that yielded the highest level of engagement and growth. Rob emphasizes that niching down creates opportunities to build trust, deepen industry expertise, and deliver unparalleled value. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Rob Murray, CEO and Co-founder of Intrigue Media, to discuss finding your niche and building a purpose-driven business. Rob shares how his company evolved from local advertising to a specialized digital marketing agency, the importance of aligning values with strategy, and actionable advice for overcoming common marketing mistakes.
Joey Goone is the President of Utopia Experience, a nationwide audiovisual production company specializing in creating immersive and personalized event experiences. With a background in finance and a passion for entrepreneurship, Joey transitioned to leading the company originally founded by his late mother. Under his leadership, Utopia Experience has grown into a full-scale event production business, serving clients coast to coast. Joey is also a board member of EO St. Louis. In this episode… Crafting unforgettable experiences is both an art and a science. But what truly sets those who leave a lasting impact apart is their ability to blend technical expertise with genuine human connection. How do you turn events into heart-centered experiences that inspire, engage, and transform? According to Joey Goone, a visionary entrepreneur with a passion for connection, it starts with compassion and intention. He highlights that creating meaningful moments requires not only technical precision but also the ability to see and meet the emotional needs of others. Whether it's integrating cutting-edge audiovisual technology or infusing personal touches that make attendees feel seen, Joey believes every detail contributes to an immersive experience. This approach stems from values instilled by his late mother, who inspired him to lead with empathy and authenticity — a philosophy that continues to drive his company's success and legacy. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Joey Goone, President of Utopia Experience, to discuss how he builds heart-centered experiences through events. Joey shares the pivotal lessons he learned from his entrepreneurial journey, including the importance of compassion and the power of persistence. He also gives advice on leveraging relationship-building strategies to create meaningful connections.
Harold Jurado is the Owner and Director of Operations at Ramenwell, a ramen shop based in San Francisco's Mission District known for its innovative approach to Japanese comfort food. He is also the Founder and CEO of Umami Hottie, a growing brand that produces chili oils and Japanese-inspired retail products. Harold's career spans decades in the culinary industry, with experience working in renowned restaurants across Chicago, New York, and Las Vegas. His expertise ranges from restaurant operations and management to product development, making him a versatile entrepreneur in the food and beverage space. In this episode… What does it take to turn culinary passion into a thriving business? For restaurateurs, the path to success is rarely straightforward. From mastering the fundamentals of cooking to navigating the highs and lows of entrepreneurship, creating a sustainable restaurant demands grit, adaptability, and vision. How do seasoned chefs build businesses that survive challenges like poor reviews and global pandemics? According to Harold Jurado, a seasoned restaurateur with decades of experience in the culinary world, success hinges on humility, incremental growth, and a willingness to learn. He highlights that understanding both the artistry and business of food is essential — balancing flavors and margins alike. Reflecting on his early career, Harold shares how digitizing recipes at his first restaurant set the foundation for consistency and scaling. Years later, he overcame staffing challenges, harsh reviews, and the financial strain of running Ramenwell by listening to customer feedback and embracing delivery and technology. His approach shows that small, intentional changes can lead to lasting impact in the competitive restaurant industry. In this episode, John Corcoran visits with Harold Jurado, Owner and Director of Operations at Ramenwell and Founder and CEO of Umami Hottie, to discuss how he transitioned from culinary school to entrepreneurship. Harold shares how he turned setbacks into opportunities, the role of technology in modern restaurant management, and how the pandemic reshaped his approach to business. He also talks about scaling his brand with Umami Hottie and the importance of staying grounded while pursuing bold ambitions.
Mike Krass is the Co-founder/Visionary of MKG Marketing, a digital marketing agency specializing in tailored solutions for SaaS and cybersecurity companies. With nearly 13 years of industry experience, Mike has guided MKG through multiple transformations, refining its focus to serve clients with long sales cycles and complex needs. He's developed approaches like the “triangle assessment” to ensure strong client-agency alignment and build lasting partnerships in a highly specialized market. In this episode… In a fast-moving digital landscape, finding a unique focus can be the difference between standing out and getting lost in the crowd. But how does narrowing your scope actually drive deeper connections and success for a business? And why would an agency give up potential clients to specialize? According to Mike Krass, a seasoned digital marketing expert, niching down allows agencies to provide unparalleled expertise and build trusted industry relationships. By focusing on SaaS and cybersecurity, his agency was able to craft highly effective, tailored strategies that resonate with specific market needs. The result is a reputation for excellence that enables them to deliver impactful results, connect with key players in the industry, and add significant value to their clients' growth. Mike emphasizes that this focus doesn't just streamline services but also strengthens long-term partnerships that drive mutual success. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Mike Krass, Co-founder/Visionary of MKG Marketing, to discuss the benefits of niching down to create a specialized agency. Mike shares how this strategy has allowed his team to cultivate deep connections within the cybersecurity and SaaS industries, amplify client trust, and provide niche-specific marketing solutions. He also talks about their unique "triangle assessment" that ensures client-agency fit.
David Goldenberg is a Founding Partner at VLP Law Group, a nationwide firm specializing in corporate and technology legal services for growth-focused businesses, investors, and family offices. With extensive experience in complex transactions, David advises clients on financing, mergers and acquisitions, and corporate structuring. He has a strong background in supporting SaaS and tech companies, from strategic partnerships to multimillion-dollar licensing deals, and has led mergers valued up to $1.9 billion. Before VLP, David served as General Counsel for Mediabolic, a Silicon Valley software firm, where he managed high-profile licensing transactions with companies like Intel and HP and ultimately guided the firm through its acquisition by Macrovision. In this episode… The legal industry is sometimes considered rigid, traditional, and unyielding to change. But what if a law firm could be built to value flexibility, efficiency, and remote work without sacrificing quality? What would it take to reimagine a law firm from the ground up? According to David Goldenberg, a visionary leader in corporate and startup law, it requires a willingness to challenge norms and embrace technology. He highlights the importance of shedding costly traditional office space and adopting a remote-first model to prioritize the needs of both attorneys and clients. By focusing on a work-life balance and leveraging digital tools, David has created a sustainable and resilient firm model that has thrived even during economic downturns. This approach not only reduces overhead but also appeals to tech-savvy startups looking for an accessible and approachable legal partner. In this episode, John Corcoran sits down with David Goldenberg, Founding Partner at VLP Law Group, to discuss building a modern, flexible law firm in a competitive industry. They explore how a remote-first model attracts innovative clients, the value of a work-life balance for retention, and ways to grow sustainably in uncertain markets. David also shares insights into adapting to technological advancements and clients' evolving needs.
Mike Maddock is the Founder of Flourish Advisory Boards, hyper-curated virtual peer advisory forums for CEOs and business leaders who are focused on professional and personal growth. He is a serial entrepreneur, international public speaker, expert in innovation, and best-selling author. Mike has served over 25% of the Fortune 500 companies, helping them envision and create new growth avenues. As the Founder of Maddock Douglas, a globally recognized innovation consulting firm, he has also assisted in developing and launching new products, services, and business models for over 25% of the Fortune 100 companies. In this episode… What does it take for a company to embrace innovation and breakthrough business plateaus? In the face of stagnation and resistance to change, how can leaders cultivate an environment that encourages fresh ideas and growth? According to Mike Maddock, a seasoned entrepreneur and best-selling author, the answer lies in the diversity of perspectives within a team. He highlights that successful companies embrace their customers' pain points and seek to innovate around what people hate about their industry. He also emphasizes the importance of avoiding the "expertise trap," where internal knowledge can blind leaders to new possibilities. The main effect of this approach is that companies become more agile, learning to spot and capitalize on market gaps. Mike also underscores the critical role of reframing a business' purpose, asking not just, "What do we sell?" but also, "What business do we have the right to be in?" In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Mike Maddock, Founder of Flourish Advisory Boards, to discuss the key factors that drive innovation and help companies break through plateaus. They explore how to assemble effective teams with diverse roles, tackle the fear of risk in established companies, and embrace market gaps for new growth. Mike also shares the personal story of how his wife's strength and love influenced his perspective.
Michael Attias is the Founder and CEO of CaterZen, the first web-based catering software for restaurants. Michael has a four-decade journey as a highly successful entrepreneur, restaurateur, and software innovator. Starting as a dishwasher at 16, he progressed to owning a barbecue franchise, where he honed his skills in catering sales using direct marketing. Michael transitioned to teaching other restaurant owners to double their catering profits and then bootstrapped CaterZen to provide comprehensive ERP software to the catering industry. In this episode… In the fast-paced world of catering, how do successful businesses turn the chaos of daily operations into a well-oiled machine? Managing orders, streamlining operations, and ensuring customer satisfaction can be overwhelming without the right tools. What's the secret to maintaining calm amidst catering chaos? According to Michael Attias, a seasoned entrepreneur and expert in the catering industry, the key to transforming chaos into calm lies in leveraging specialized software that addresses the unique challenges of catering. He highlights the importance of efficiency, noting that having an intuitive system in place not only saves time but also significantly boosts sales and profits. By automating repetitive tasks and offering tailored solutions, businesses can focus on delivering quality service and growing their customer base instead of being bogged down by logistical nightmares. Michael's approach is rooted in years of hands-on experience and a deep understanding of what catering businesses truly need to thrive. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Michael Attias, Founder and CEO of CaterZen, to discuss how to transform catering chaos into calm. They explore the impact of using software to streamline operations, the importance of direct marketing in boosting sales, and the lessons Michael learned from his journey from dishwasher to successful entrepreneur.
Mark Bealin is the Founder and CEO of SearchLab, an award-winning digital marketing agency specializing in local SEO and PPC. He started his agency as a side project in 2017 while balancing a full-time job and growing a family. Under Mark's leadership, SearchLab has flourished, being recognized thrice on the Inc. 5000 list. He's deeply involved with Entrepreneurs' Organization Chicago, particularly in the Accelerator program, and has a rich history in coaching, which he uses to impact emerging entrepreneurs. Through strategic hires and a carved niche in local SEO, Mark has steered his company to tremendous growth. In this episode… Have you ever wondered how some digital agencies rise to the top in a crowded market? What sets them apart and fuels their growth, especially in highly competitive niches? According to Mark Bealin, a seasoned entrepreneur and digital marketing expert, the key lies in niche mastery and strategic specialization. He emphasizes the importance of focusing on a specific market segment to develop deep expertise and offer unparalleled value. Mark highlights that understanding your niche's unique needs and language can significantly boost client trust and satisfaction. This targeted approach differentiates an agency from its competitors and drives sustainable growth and long-term success. In this episode of the Rising Entrepreneurs Podcast, host Dr. Jeremy Weisz sits down with Mark Bealin, Founder and CEO of SearchLab, to discuss building a leading digital agency through niche mastery. They explore the role of mentorship in scaling a business, the impact of niche specialization on client relationships, and the strategies for maintaining growth and honoring team legacies.
Barry Shulman is a seasoned talent advisor, executive search expert, Predictive Index master, and the Founder of Shulman Associates Talent Advisory with over three decades of extensive experience. He began his career in advertising on Madison Avenue before founding his own management consulting firm in Silicon Valley during the early '90s. Barry has witnessed the ebb and flow of the tech industry and brings a wealth of knowledge in optimizing business talent. He specializes in providing insightful assessments that aid companies in recruiting, retaining, and managing staff. Barry's approach is grounded in data analytics and psychology, offering clients transformative solutions for workforce challenges. In this episode… How do you transform a group of individuals into a high-performing team that drives your business forward? According to Barry Shulman, a seasoned talent advisor with over 30 years of experience, the key lies in understanding your team members' natural drive and cognitive behaviors. He highlights the importance of using tools like Predictive Index to match individuals' strengths with their roles, ensuring optimal performance and job satisfaction. By aligning these drives with company goals, businesses can avoid costly hiring mistakes and enhance team cohesion, leading to sustained success. In this episode of the Rising Entrepreneurs Podcast, host John Corcoran speaks with Barry Shulman, a seasoned talent advisor, executive search expert, Predictive Index master, and the Founder of Shulman Associates Talent Advisory, to discuss how to build winning teams. They talk about Barry's journey from New York to Silicon Valley, his strategic pivot to management consulting, and the transformative impact of using the Predictive Index tool.
Barry Shulman is a seasoned talent advisor, executive search expert, Predictive Index master, and the Founder of Shulman Associates Talent Advisory with over three decades of extensive experience. He began his career in advertising on Madison Avenue before founding his own management consulting firm in Silicon Valley during the early '90s. Barry has witnessed the ebb and flow of the tech industry and brings a wealth of knowledge in optimizing business talent. He specializes in providing insightful assessments that aid companies in recruiting, retaining, and managing staff. Barry's approach is grounded in data analytics and psychology, offering clients transformative solutions for workforce challenges. In this episode… How do you transform a group of individuals into a high-performing team that drives your business forward? According to Barry Shulman, a seasoned talent advisor with over 30 years of experience, the key lies in understanding your team members' natural drive and cognitive behaviors. He highlights the importance of using tools like Predictive Index to match individuals' strengths with their roles, ensuring optimal performance and job satisfaction. By aligning these drives with company goals, businesses can avoid costly hiring mistakes and enhance team cohesion, leading to sustained success. In this episode, host John Corcoran speaks with Barry Shulman, a seasoned talent advisor, executive search expert, Predictive Index master, and the Founder of Shulman Associates Talent Advisory, to discuss how to build winning teams. They talk about Barry's journey from New York to Silicon Valley, his strategic pivot to management consulting, and the transformative impact of using the Predictive Index tool. Learn how to leverage data-driven insights to optimize your talent, improve team dynamics, and drive your business forward.
Helina Fan, Founder and CEO of Redmint, began her career with a solid foundation in finance and accounting before transitioning into the world of entrepreneurship. An immigrant from China, she first experienced the entrepreneurial environment through her husband's fast-growing real estate business. With a passion for holistic and natural health remedies, Helina pursued a doctorate in Chinese medicine, subsequently founding Redmint, a unique holistic wellness center in San Francisco. She bravely opened Redmint's doors at the onset of the pandemic, focusing on traditional Chinese medicine as a wellness solution. In this episode… How can personal health challenges inspire a revolutionary approach to self-care? What does it take to transform a passion for holistic wellness into a thriving business? According to Helina Fan, a passionate advocate for holistic health, the key lies in creating accessible and appealing wellness solutions. She highlights the importance of blending traditional Chinese medicine with modern spa services to make holistic health more inviting. This innovative approach led her to introduce herbal lattes, a concept designed to make herbal medicine more palatable and approachable, resembling the experience of a coffee bar. Despite launching Redmint amidst the pandemic, Helina's commitment to quality and her vision for holistic health resonated with many, resulting in rapid business growth and a loyal customer base. In this episode of the Rising Entrepreneurs Podcast, host John Corcoran sits down with Helina Fan, Founder and CEO of Redmint, to discuss her mission to redefine self-care. They talk about her journey from corporate finance to launching Redmint, overcoming the business challenges brought on by the pandemic, and her ambitious plans for global expansion.
Helina Fan, Founder and CEO of Redmint, began her career with a solid foundation in finance and accounting before transitioning into the world of entrepreneurship. An immigrant from China, she first experienced the entrepreneurial environment through her husband's fast-growing real estate business. With a passion for holistic and natural health remedies, Helina pursued a doctorate in Chinese medicine, subsequently founding Redmint, a unique holistic wellness center in San Francisco. She bravely opened Redmint's doors at the onset of the pandemic, focusing on traditional Chinese medicine as a wellness solution. In this episode… How can personal health challenges inspire a revolutionary approach to self-care? What does it take to transform a passion for holistic wellness into a thriving business? According to Helina Fan, a passionate advocate for holistic health, the key lies in creating accessible and appealing wellness solutions. She highlights the importance of blending traditional Chinese medicine with modern spa services to make holistic health more inviting. This innovative approach led her to introduce herbal lattes, a concept designed to make herbal medicine more palatable and approachable, resembling the experience of a coffee bar. Despite launching Redmint amidst the pandemic, Helina's commitment to quality and her vision for holistic health resonated with many, resulting in rapid business growth and a loyal customer base. In this episode, host John Corcoran sits down with Helina Fan, Founder and CEO of Redmint, to discuss her mission to redefine self-care. They talk about her journey from corporate finance to launching Redmint, overcoming the business challenges brought on by the pandemic, and her ambitious plans for global expansion.
Greg Weitzman is a seasoned entrepreneur and business consultant specializing in the Entrepreneurial Operating System (EOS). With a background in business banking and financial strategy coaching for small to midsize companies, Greg transitioned into entrepreneurship and leadership. He co-founded Flexability LLC, which focuses on enhancing workplace culture, optimizing talent, and fostering inclusion. In his role at Flexability, Greg implements EOS to assist other entrepreneurs in clarifying their visions, enhancing accountability, and promoting organizational health. In this episode… How does a journey filled with musical aspirations and international moves shape a visionary leader in the business world? Can such diverse experiences contribute to a unique leadership style that not only propels companies forward but also champions inclusivity and support for people with disabilities? According to Greg Weitzman, a seasoned EOS implementer with a rich background in both the arts and corporate sectors, his eclectic journey has deeply influenced his professional and personal philosophy. He explains how his experiences, from a childhood filled with international relocations to pursuing a music career, have all converged to shape his approach to business leadership. Greg highlights the importance of adaptability and empathy — qualities that have made him a strong advocate for inclusivity in the workplace. These insights reveal how diverse life experiences can uniquely equip someone to drive meaningful change in business environments. In this episode of the Rising Entrepreneurs Podcast, host John Corcoran talks with Greg Weitzman about transforming personal challenges into professional opportunities. They talk about Greg's transition from music to banking to EOS, his approach to integrating EOS principles to foster business growth and inclusivity, and his personal commitment to supporting people with disabilities in the workplace.
Greg Weitzman is a seasoned entrepreneur and business consultant specializing in the Entrepreneurial Operating System (EOS). With a background in business banking and financial strategy coaching for small to midsize companies, Greg transitioned into entrepreneurship and leadership. He co-founded Flexability LLC, which focuses on enhancing workplace culture, optimizing talent, and fostering inclusion. In his role at Flexability, Greg implements EOS to assist other entrepreneurs in clarifying their visions, enhancing accountability, and promoting organizational health. In this episode… How does a journey filled with musical aspirations and international moves shape a visionary leader in the business world? Can such diverse experiences contribute to a unique leadership style that not only propels companies forward but also champions inclusivity and support for people with disabilities? According to Greg Weitzman, a seasoned EOS implementer with a rich background in both the arts and corporate sectors, his eclectic journey has deeply influenced his professional and personal philosophy. He explains how his experiences, from a childhood filled with international relocations to pursuing a music career, have all converged to shape his approach to business leadership. Greg highlights the importance of adaptability and empathy — qualities that have made him a strong advocate for inclusivity in the workplace. These insights reveal how diverse life experiences can uniquely equip someone to drive meaningful change in business environments. In this episode, host John Corcoran talks with Greg Weitzman about transforming personal challenges into professional opportunities. They talk about Greg's transition from music to banking to EOS, his approach to integrating EOS principles to foster business growth and inclusivity, and his personal commitment to supporting people with disabilities in the workplace.
Jay Jung is the Founder and Managing Partner of Embarc Advisors, a corporate finance advisory firm based in San Francisco that specializes in M&A, capital raise, outsourced corporate development, and strategic CFO services for startups, SMBs, and middle-market firms. A Wharton School alumnus, Jay's career includes significant roles in investment banking at Goldman Sachs and at McKinsey & Company as a consultant, where he completed over $50 billion in transactions, including notable sales such as Yahoo, MuleSoft, and SanDisk. Beyond his leadership role, Jay actively engages with startups and middle-market firms as a trusted M&A, capital raise, and growth strategy advisor. His insights and achievements have been featured in major publications like Fortune, Entrepreneur, and Forbes. In this episode… Navigating the complex world of mergers and acquisitions can be a daunting responsibility for small business owners. But what if there was a way to turn this challenge into a thriving opportunity for growth and success? According to Jay Jung, an expert in transforming small businesses through strategic mergers and acquisitions, the key is to adopt a mindset focused on maximizing value and identifying the right opportunities at the right time. He highlights the importance of understanding the M&A landscape from both a buyer's and seller's perspective, enabling businesses to position themselves advantageously in negotiations. By meticulously crafting and narrating the company's story, Jay illustrates how businesses can attract more compelling offers, ultimately leading to successful and lucrative exits or acquisitions. In this episode, John Corcoran sits down with Jay Jung, Founder and Managing Partner of Embarc Advisors, to explore the transformative power of mergers and acquisitions for small businesses. They discuss Jay's journey from a childhood entrepreneur to an M&A advisory innovator, the art of enhancing company valuations for strategic exits, and Embarc Advisors' approach to turning small businesses into M&A success stories.
Navruz “Nav” Avloni is the Founder and CEO of Avloni Law, a boutique plaintiffs' litigation law firm known for taking on some of the world's largest corporations and entities to fight for victims' rights through employment litigation and more. With a decade of litigation experience, Nav has become a distinguished trial attorney and social justice advocate, vigorously fighting for civil rights across California. Her expertise covers all phases of litigation, from discovery through trials, arbitrations, and appeals, achieving notable results in cases involving race discrimination, disability discrimination, sexual harassment, and whistleblower claims. Nav's high-profile representations include cases such as Kepnach, et al v. Four Barrel Coffee, Lambert v. Tesla, and Vaughn v. Tesla, highlighting her ability to secure favorable outcomes for her clients, such as the record $137 million verdict in Diaz v. Tesla. In this episode… Navigating the complex landscape of high-profile litigation and advocating for the rights of the underrepresented can be challenging. How does one manage to not only survive but thrive in such a demanding environment and make a significant impact on social justice? According to Nav Avloni, a formidable trial attorney and social justice advocate, the answer lies in a blend of personal conviction, relentless pursuit of justice, and strategic litigation practices. Nav emphasizes the importance of meticulous preparation and a deep understanding of each case's unique dynamics. She believes in empowering her clients by giving them a platform to share their stories, thereby humanizing the legal process. This method not only strengthens their cases but also raises public awareness about critical social justice issues. In this episode of the Rising Entrepreneurs Podcast, John Corcoran speaks with Nav Avloni, Founder and CEO of Avloni Law, about her immigrant roots and her path to founding her own firm. They delve into the strategies behind navigating high-profile cases, the importance of empowering the underrepresented, and Nav's relentless pursuit of justice. Through this conversation, listeners will gain insight into the complexities of civil rights litigation and the power of advocacy in effecting meaningful change.
Navruz “Nav” Avloni is the Founder and CEO of Avloni Law, a boutique plaintiffs' litigation law firm known for taking on some of the world's largest corporations and entities to fight for victims' rights through employment litigation and more. With a decade of litigation experience, Nav has become a distinguished trial attorney and social justice advocate, vigorously fighting for civil rights across California. Her expertise covers all phases of litigation, from discovery through trials, arbitrations, and appeals, achieving notable results in cases involving race discrimination, disability discrimination, sexual harassment, and whistleblower claims. Nav's high-profile representations include cases such as Kepnach, et al v. Four Barrel Coffee, Lambert v. Tesla, and Vaughn v. Tesla, highlighting her ability to secure favorable outcomes for her clients, such as the record $137 million verdict in Diaz v. Tesla. In this episode… Navigating the complex landscape of high-profile litigation and advocating for the rights of the underrepresented can be challenging. How does one manage to not only survive but thrive in such a demanding environment and make a significant impact on social justice? According to Nav Avloni, a formidable trial attorney and social justice advocate, the answer lies in a blend of personal conviction, relentless pursuit of justice, and strategic litigation practices. Nav emphasizes the importance of meticulous preparation and a deep understanding of each case's unique dynamics. She believes in empowering her clients by giving them a platform to share their stories, thereby humanizing the legal process. This method not only strengthens their cases but also raises public awareness about critical social justice issues. In this episode, John Corcoran speaks with Nav Avloni, Founder and CEO of Avloni Law, about her immigrant roots and her path to founding her own firm. They delve into the strategies behind navigating high-profile cases, the importance of empowering the underrepresented, and Nav's relentless pursuit of justice. Through this conversation, listeners will gain insight into the complexities of civil rights litigation and the power of advocacy in effecting meaningful change.
Stephanie Kochorek is the Co-Founder and Creative Director of Daughter Creative, a company that helps businesses connect through various mediums, developing and overseeing communication strategies. Stephanie's journey is marked by a relentless pursuit of excellence, drawing from her extensive experience working with Fortune 500 brands across Canada and the US. With a global perspective ingrained in their approach to branding, Stephanie and her team craft transformative narratives that resonate on an international scale. In this episode… A successful organization is shaped by the intricate interplay between branding, leadership, and team dynamics. As these elements intertwine, they form a tapestry of influence that drives businesses forward. How can these foundational pillars align to sculpt the future of industries worldwide? Branding entrepreneur Stephanie Kochorek believes in the transformative power of bold branding. She recounts her experience rebranding a business, which breathed new life into the brand, streamlined the hiring process, and ultimately led to the company's acquisition. This highlights the immense impact that branding can have on a company's identity and overall success. Drawing from the insights of Jungian archetypes, Stephanie highlights how they not only aid in crafting brand personalities for clients but also help in understanding and navigating interpersonal dynamics within the office environment. Stephanie stresses the significance of utilizing diverse talents and promoting harmonious teamwork to steer organizational success. To harness the full potential of your branding strategy, it's essential to deeply understand the personas that resonate with your target audience and align with your brand values. This ensures a cohesive and impactful brand narrative that drives connection and engagement. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Stephanie Kochorek, the Co-Founder and Creative Director of Daughter Creative, to talk about effective branding and leadership. Stephanie discusses helping companies rebrand, what it takes to be a good leader, and how to create effective teams.
Sarah Moody is a mentor specializing in helping high-achieving women find their ideal partners within 90 days, leveraging her extensive experience from two decades of dating and her personal success in finding her soulmate. Her approach combines one-on-one mentoring with cutting-edge mindset courses, aiming to assist her clients in creating an iconic life. In addition to her mentoring services, Sarah is known for her keynote speeches and her podcast, where she shares transformation stories and mindset strategies. In this episode… Have you ever wondered what truly unlocks success in love and personal growth? It's a journey that many people embark on, but what's the secret ingredient to making it all come together? Sarah Moody, a seasoned mentor specializing in personal development and relationships, believes the answer lies within the power of mindset. She highlights the transformative potential of adopting a positive outlook and actively working towards self-improvement. This approach, Sarah argues, is crucial in overcoming obstacles and realizing one's aspirations in both personal growth and romantic endeavors. Her experience underscores that with the right mindset, individuals can navigate the complexities of life and love more effectively, paving the way for fulfillment and genuine connections. In this episode of the Rising Entrepreneurs Podcast, John Corcoran and Sarah Moody explore the transformative role of mindset in personal development and finding love. They discuss Sarah's pivotal career change, the importance of mindset in overcoming life's challenges, and actionable advice for those looking to enhance their personal and romantic lives.
John Silva is the Founder of Culinary Eye Catering and Events, Always Fishing Hospitality Group, and Field Guide Consulting, entities that respectively specialize in creating unique catering experiences, offer innovative hospitality solutions, and guide professionals toward entrepreneurial success. A UC Santa Barbara alumnus and a new member of EO San Francisco, John's entrepreneurial journey began in 2009, leading to the establishment of businesses that have not only made it to the Inc. 5000 list of fastest-growing companies in America but also demonstrated consistent financial growth. With a background in kitchens, interactive art, and psychology, he has built teams focused on delivering exceptional customer service through creativity. John's ventures are underpinned by a philosophy of exceeding expectations and a commitment to high-level hospitality, ensuring that every guest's experience is paramount. In this episode… The journey of a culinary entrepreneur is fraught with unexpected turns and the constant need for evolution. How can one transform challenges into stepping stones for growth, especially when global crises upend traditional business models? According to John Silva, a visionary in the culinary world and the founder of multiple successful ventures, the secret lies in the ability to adapt, innovate, and find new avenues for growth when traditional paths seem obstructed. He underscores the importance of embracing a mindset that views obstacles as opportunities to rethink and revamp business strategies. John also highlights the crucial role of mentorship in navigating these challenges, offering guidance to emerging entrepreneurs and enabling them to leverage their unique strengths in the rapidly evolving culinary landscape. In this episode of the Rising Entrepreneurs Podcast, John Corcoran sits down with John Silva to explore the dynamic world of culinary business. They discuss John's strategic pivot during the pandemic, his venture into mentorship and coaching, and his insights on building resilience in the culinary industry.
Ami Kassar is the Founder and CEO of MultiFunding, a company that helps businesses achieve their growth goals through creative and personalized funding solutions. By leveraging its relationships with hundreds of lenders, the team at MultiFunding finds the best loan options to fit your specific business needs and scale your brand. Ami, a prominent figure in the business finance industry, has established himself as a thought leader over the course of 20 years. He is the author of The Growth Dilemma and a regular contributor to EO and YPO and also shares his expertise on the current state of the financing market through his weekly articles on Inc. In addition, he has provided valuable advice on the credit market climate to esteemed organizations such as The White House, the Federal Reserve Bank, and the US Treasury Department. Ami's credibility and experience led him to be interviewed by national media outlets, including The New York Times, Huffington Post, The Wall Street Journal, Entrepreneur, Forbes, and Fox Business News. In this episode… In a dynamic business landscape where financial challenges can make or break a company, how do entrepreneurs effectively navigate the complexities of business financing? This is a question that many business owners grapple with as they seek to grow and stabilize their ventures. According to Ami Kassar, a renowned expert in business finance, the key lies in understanding and strategically utilizing various financing options, such as SBA loans and debt management techniques. Ami emphasizes the importance of a clear understanding of one's business model, the right approach to equity investments, and the necessity of adapting financial strategies in response to changing market conditions. This approach to financial planning not only mitigates risks but also paves the way for sustainable growth and resilience in the ever-evolving world of business finance. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Ami Kassar, Founder and CEO of MultiFunding, to delve into the intricacies of business financing. They discuss strategic approaches to managing debt and leveraging SBA loans, the impact of equity investments on a company's financial options, and practical tips for adapting to economic uncertainties.
Mike Nellis is the Founder and CEO of Authentic and the Founder and Executive Chairman of Quiller. Authentic is a digital-first fundraising and advertising agency where Mike focuses on online fundraising, paid media, and creative design, catering to high-profile clients, including President Joe Biden, Vice President Kamala Harris, and entities like the United Nations Population Fund. Quiller is an AI copilot that helps Democratic campaigns and allied organizations draft and deploy high-quality, effective fundraising content, leveraging generative AI to innovate online fundraising and earning awards like AI Efficiency of the Year by Adweek in 2023. With over two decades of experience in fundraising and AI, he has been instrumental in raising over $1 billion for various political campaigns and nonprofit organizations. In this episode… In a world where technology is rapidly transforming how we approach challenges, can it also revolutionize the way nonprofits fundraise? Imagine a future where AI not only streamlines processes but also fundamentally changes how we connect with donors and tell impactful stories. According to Mike Nellis, incorporating AI into fundraising strategies enhances the efficiency of campaigns and also opens new avenues for donor engagement and data analysis. This technological integration goes beyond mere automation; it brings a nuanced understanding of donor behaviors and trends, enabling more personalized and effective fundraising approaches. He emphasizes that this tech-driven approach is about raising money more effectively and reshaping the nonprofit operations landscape, making them more adaptable, responsive, and impactful. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Mike Nellis, Founder of both Authentic and Quiller, to explore the cutting-edge intersection of AI and fundraising. They discuss Mike's innovative approach to online fundraising, the role of AI in revolutionizing nonprofit strategies, and the importance of nurturing a supportive company culture in high-stakes environments.
Luke Komiskey is the Founder and CEO of DataDrive, a data consulting firm specializing in managed analytic services. With over a decade of experience in data analytics, Luke has played a pivotal role in making data analytics more accessible to a diverse range of businesses. Under his leadership, DataDrive has evolved into a global team of professionals, supporting over 150 organizations across various sectors, including healthcare, public education, manufacturing, and software. Luke's approach emphasizes transforming data into actionable insights, aiding organizations in making faster and more informed decisions. His passion for navigating the tech revolution and simplifying complex data challenges has been central to DataDrive's mission of fostering a data-informed society. In this episode… In an age where data is abundant, the challenge lies in harnessing its true power to drive business growth. How can organizations transform raw data into actionable insights that propel them forward? This pivotal question lies at the heart of today's data-driven business landscape. According to Luke Komiskey, a seasoned expert in data analytics, the answer lies in skillfully navigating the complexities of data. He highlights the importance of not just collecting data but analyzing and utilizing it effectively to make informed decisions. By weaving stories out of numbers, Luke illustrates how data can lead to more efficient processes, informed decision-making, and significant business growth. His approach demonstrates the transformational impact of data analytics across various industries, from healthcare to education, underscoring its role as a cornerstone of modern business success. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Luke Komiskey, Founder and CEO of DataDrive, to delve into the role of data in driving business success. They explore how DataDrive's analytics solutions aid organizations in different sectors, Luke's personal journey from global traveler to data analytics leader, and the impact of remote work culture on modern business operations.
Eran Heffetz is the Co-founder and CEO of Bites, a game-changing training platform that offers the ultimate solution for frontline workforce training, communication, and engagement. It's a revolutionary content creation app enabling managers to easily create and deliver media-based professional units to employees through existing channels such as WhatsApp, Slack, SMS, and Microsoft Teams. With past successes in hospitality, real estate, and technology, Eran co-founded eight restaurants and bars, is a board member of the fintech startup Obligo, and is the Co-founder and board member of City People, which specializes in urban renewal projects. He is also a veteran IAF F-16 fighter pilot with experience as an executive in various industries. In this episode… Training and engaging the frontline workforce is part of increasing the overall performance of a company. Do you have the expertise, platform, or tools to streamline the training process and make it more effective? Frontline employees are often the face of the company and are responsible for delivering the first impression to customers. Therefore, receiving the necessary training to perform their duties effectively is crucial. However, many managers struggle to train their frontline employees due to a lack of time and resources and conflicting expertise. Eran Heffetz recommends outsourcing services for training, communications, and engagement. In this episode of the Rising Entrepreneur Podcast, Dr. Jeremy Weisz is joined by Eran Heffetz, the Co-founder and CEO of Bites, to discuss how companies can train their frontline employees. Eran talks about Bites, why he built a tech-based training platform for frontline employees, its business and pricing models, and customer success stories.
Eitan Chitayat is the Founder of Natie, an international branding agency. With living experiences in prominent cities like Hong Kong, London, Tel Aviv, New York, and Boston, Eitan brings a global perspective to his work. He has served as a judge in advertising's finest competition, the One Show, and has learned from industry-leading organizations such as BBDO, Ogilvy and Mather NYC, and Arnold Worldwide in Boston. His client list boasts illustrious names, including Apple, Target, AT&T, and Google. Eitan created the viral video “I'm That Jew,” which was viewed over 10 million times, and delivered a TEDx talk on why he created it. He is also a founding chapter member of the Entrepreneurs' Organization Israel. In this episode… What are the challenges in the world of building brands internationally? How do you effectively create eye-catching brands? Delve into Eitan Chitayat's approach to branding — understanding the specific thought process that lies behind every successful branding project. Know what's behind Eitan's decision to keep his agency, Natie, small, sharing the benefits of this approach, including his ability to be a hands-on, approachable, and present leader. Glean insights into the world of global branding in this episode of the Rising Entrepreneurs Podcast with Dr. Jeremy Weisz, featuring Eitan Chitayat, the Founder of Natie. Eitan shares stories from his journey, including launching Gmail in Africa, rebranding The Jewish Agency for Israel, and the branding of Sweet Victory. Listen as Eitan dismantles common misconceptions about Israel, taking down erroneous claims of genocide and apartheid while shedding light on the country's multicultural reality.
Rafi Arbel is the Founder and President of Market JD, a firm that specializes in online marketing for law firms. Since 2000, Rafi has leveraged his background as a former litigator who ran his own practice to help lawyers grow their client base. His expertise was honed at a leading provider of online marketing and legal research, where he developed a deep understanding of law firm marketing and operations. Rafi founded Market JD to offer personalized online marketing solutions to smaller law firms. He is also a respected speaker at various bar associations and legal conferences, sharing his knowledge on internet marketing. In this episode… How can law firms effectively harness the power of digital marketing to enhance their growth and visibility? What does it take to create a successful online strategy tailored to the unique needs of legal professionals? According to Rafi Arbel, a former litigator turned digital marketing expert, the key lies in creating bespoke marketing strategies that cater to the nuanced demands of law firms. He highlights how tailored search engine optimization (SEO) and pay-per-click (PPC) campaigns, when done right, can significantly elevate a law firm's online presence and client acquisition rate. Rafi also stresses the necessity of setting realistic expectations and continuously experimenting with new tactics to stay competitive, showing that a blend of legal and marketing expertise can lead to effective strategies. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Rafi Arbel, Founder and President of Market JD, to delve into the fusion of law and digital marketing. They explore Rafi's journey from practicing law to becoming an innovative marketer, the development of specialized marketing approaches for law firms, and the critical role of adapting and experimenting in the dynamic world of online marketing.
Ran Geva is the CEO of Webz.io, a leading global provider of structured web data feeds for enterprises, developers, and analysts. With over 20 years of experience in software development and leadership, Ran is a serial entrepreneur and an expert in web data. Before founding Webz.io, he was the Founder of Omgili, a search engine for online discussions, and the Co-founder of Buzzilla, one of the top web monitoring and analysis companies in Israel. Ran is also a member of the Entrepreneurs' Organization, where he connects with other successful entrepreneurs and learns from their experiences. In this episode… In today's digital age, cybersecurity is more important than ever. With increasing cyber threats and attacks, how can your company proactively protect its sensitive data and information? According to Ran Geva, cybersecurity is critical in any company's operations. Hiring a cybersecurity expert can help you stay ahead of the game and ensure your company's data is safe and secure. Webz.io can help you monitor the dark web, detect risks, investigate threats, and provide actionable insights to make informed decisions about your company's security. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Ran Geva, CEO of Webz.io, to discuss how to navigate web data. Ran talks about Webz.io and how it helps people, how to monitor the dark web for cybersecurity threats, dark web jargon, and Webz.io's pricing model.
Yair Attar is the Co-founder and CEO of OTORIO, which delivers next-generation OT security and digital risk management systems to global industrial companies. With over 15 years of experience in cybersecurity, software engineering, and risk management, he protects industrial and critical infrastructure from cyber threats. As a former Senior Officer in the Israeli Defense Force's Cyber Command, Yair headed the military's Incident Response and Threat Hunting division to defend national, mission-critical systems. In this episode… As technology continues to advance, cyber threats are becoming more prevalent. Cybersecurity is a critical concern for businesses and individuals alike. So how can you remain vigilant in protecting your assets and information from cybercriminals looking to exploit vulnerabilities in your system? According to Yair Attar, control systems are especially vulnerable to cyber threats. These systems help manage critical infrastructure such as power grids, water treatment plants, and transportation systems. If these systems are compromised, it could result in significant disruption and potential danger to the public. Therefore, it's crucial to have measures in place to protect these control systems from cyberattacks. Yair recommends hiring a firm that offers cybersecurity solutions for industrial and critical infrastructure. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Yair Attar, Co-founder and CTO of OTORIO, to discuss his entrepreneurial journey offering cybersecurity solutions for industrial and critical infrastructure. Yair talks about cybersecurity risks in industrial settings and control systems, the formation of OTORIO and how it helps businesses, mistakes companies make with cybersecurity preparations and entrepreneurial growth through partnerships.
Orit Oz is the Owner and CEO of Oz Global B2B, a full-service, global B2B agency. As a certified Hubspot partner, the company offers comprehensive inbound marketing and automation services. Orit has over 20 years of experience building and leading global companies' business and marketing strategies. She is also a member of the Board of Directors at E3, a worldwide network of branding companies operating in 28 countries. In this episode… Have you considered diversifying your market share? Expanding into global markets allows you to launch additional products and acquire an extensive client base. How can you gain traction in a broad market? As an entrepreneur in Israel, internationally acclaimed marketer Orit Oz recognized the limitations of Israel's small-scale market and the vast potential in global verticals. With a B2B service-based business, Orit can deliver value to international businesses in various niches and industries, amplifying her growth prospects. When scaling your company internationally, you must integrate various cultures with your values to build a reputable brand. By sharing your expertise with diverse professionals and companies, you can generate awareness and opportunities. In today's segment of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz interviews Orit Oz, the Owner and CEO of Oz Global B2B, about building a global agency. Orit explains how she works with niche companies, her transition from employee to entrepreneur, and how she builds awareness in global markets.
Amit Oestreicher is the Founder and CEO of g-nie, a SaaS platform for flexible workforce management. He is also the Founder and CEO of Xtras, Israel's largest on-demand workforce platform. With over 10 years of experience as a solopreneur, Amit has built and scaled both software platforms using his skills in product design and development, marketing, and sales. He is an expert and leader in the on-demand staffing and gig economy space and a member of the Entrepreneurs' Organization Israel Chapter. In this episode… The staffing and recruitment industry experienced significant losses during the pandemic, with agencies unable to fill crucial roles for companies. However, this calamity facilitated new opportunities for industry growth as staffing agencies began leveraging technology to recruit flexible, global talent. Learn how an Israeli businessman developed innovative software to fulfill widespread workforce demands. After losing clients during the pandemic, software entrepreneur Amit Oestreicher observed workers' increasing demands to dictate their work styles. In response, he built workforce management platforms allowing businesses to employ global candidates for on-demand positions. With comprehensive software solutions customized for company and talent needs, candidates gain job security by working for multiple employers, and businesses can fill full-time and part-time positions. When you diversify your talent base to accommodate flexibility, you can cultivate an empathetic culture for increased retention. In today's episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Amit Oestreicher, the Founder and CEO of g-nie and Xtras, to talk about workforce management software. Amit shares his pricing model and hiring process, how he pivoted after losing clients, and how he rebuilt his businesses after the Hamas-led attack.
Michael Korn is the Founder and Inventor of KwickScreen, a company specializing in healthcare furniture and interiors. KwickScreen has revolutionized the concept of hospital dividers by introducing a hygienic, portable, and sustainable alternative to disposable curtains to create private and safe spaces for patients in various healthcare settings. Under Michael's leadership, KwickScreen has emerged as a pioneering solution, supplying over 250 hospitals in 15 countries. His work has been recognized with several accolades, including the James Dyson and the Lloyds Enterprise awards. In addition to his role at KwickScreen, Michael is the Founder of Neurodiverse Works, a consultancy and technology firm dedicated to supporting neurodivergent individuals in the workplace. In this episode… How does one entrepreneur's journey in healthcare innovation intersect with a deep commitment to neurodiversity? Can the challenges of designing hospital spaces inspire a broader conversation about inclusive workplaces? Michael Korn, an accomplished inventor and entrepreneur, emphasizes that the key to success in both healthcare innovation and promoting neurodiversity lies in understanding and addressing specific needs. In healthcare, this means creating solutions that enhance patient privacy, contribute to infection control, and improve overall hospital efficiency. For neurodiversity, it involves recognizing the unique strengths and requirements of neurodivergent individuals and creating environments that celebrate and leverage these differences. His approach underlines the importance of empathy, tailored design, and inclusive thinking in driving meaningful change and innovation. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz speaks with Michael Korn, Founder and Inventor of KwickScreen, about his trailblazing journey in healthcare innovation and his advocacy for neurodiversity. They delve into the development and impact of KwickScreen, its growth amidst the pandemic, and the inception of Neurodiverse Works, highlighting the importance of inclusivity and innovation in today's entrepreneurial landscape.
Kenny Schiff is the Director of Analytics at Lone Star Communications, a Texas-based healthcare solutions company specializing in developing emergency response systems, automated patient tracking systems, and other life safety solutions. He founded CareSight in 2016, an analytics-as-a-service platform designed to enhance hospital operations through advanced data analysis. Lone Star uses CareSight's analytics to securely extract data from multiple device types into a unified environment to correlate, analyze, and report across a wide variety of systems. With over 25 years of experience in the healthcare industry, Kenny has developed a deep understanding of the sector's challenges and opportunities, navigating significant industry shifts. He is recognized for his work with notable organizations like Rauland-Borg, Vocera Communications, Ascom, and Connexall. In this episode… Can a tech-driven healthcare business not only survive but thrive during a global pandemic? What does it take to navigate the complex and rapidly changing landscape of healthcare technology, particularly when faced with unprecedented challenges? In light of recent events, the ability to swiftly adapt and form strategic partnerships is crucial for the success of healthcare technology entrepreneurs, according to Kenny Schiff, a seasoned expert in the field. Kenny stresses the importance of bridging the gap between innovative technological solutions and practical, customer-centric services, particularly during times of crisis. By doing so, healthcare entrepreneurs can effectively meet the needs of patients and healthcare providers alike. In this episode of the Rising Entrepreneurs Podcast, John Corcoran is joined by Kenny Schiff, Director of Analytics at Lone Star Communications and Founder of CareSight, to discuss scaling a tech-driven healthcare business. They explore Kenny's journey of navigating industry changes and running a company during significant industry shifts like Obamacare and the pandemic.
Cameron Heffernan is the Chief Marketing Officer at Your B2B Marketing, a globally focused strategic marketing agency. With a rich background as a serial entrepreneur, Cameron's career spans three continents, reflecting a diverse and expansive professional journey. He is recognized for launching a seven-figure marketing agency that caters to a wide range of clients across the globe. His expertise lies in helping companies articulate their value proposition effectively, supporting their growth, and assisting them in entering new markets. In this episode… Leveraging the expertise and nuances of local markets can be a game-changer in global business growth. But how exactly does one tap into this wealth of localized knowledge to expand successfully on an international scale? According to Cameron Heffernan, a seasoned global entrepreneur, the key lies in understanding and adapting to the unique cultural and business landscapes of each market. Businesses can significantly enhance their global reach and effectiveness by utilizing a strategy that respects and integrates local insights. Cameron emphasizes why it's also crucial to use multi-channel strategies, identify your niche to tailor your marketing approach, and use simplicity in your messaging. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz sits down with Cameron Heffernan, Chief Marketing Officer at Your B2B Marketing, to discuss the intricacies of international market expansion. They delve into the importance of tailoring marketing strategies to diverse cultural contexts, the challenges and triumphs of setting up a global marketing agency, and the indispensable role of local expertise in ensuring successful cross-border operations.
Nir Zavaro is the Founder, CEO, and Chief of Happiness at Streetwise, an agency specializing in outsourced marketing services. Founded in 2011, the company has worked with hundreds of brands in Israel and abroad. Nir is a speaker and the author of F*ck the Slides. He is also a partner in a few ventures, a mentor in various accelerators, and a lecturer on branding, sales, marketing, and storytelling. In this episode… Is it possible to transform the way we communicate and connect in business and life through the power of storytelling? Can the right narrative truly change the course of an entrepreneurial journey? According to Nir Zavaro, an entrepreneur and storytelling maestro, the key to impactful communication lies in crafting compelling stories. Nir believes that by harnessing the art of narrative, individuals and businesses can elevate their message, connect deeply with their audience, and drive meaningful engagement. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz is joined by Nir Zavaro, Founder and CEO of Streetwise, to explore the transformative power of storytelling. They delve into Nir's diverse experiences in entrepreneurship and how storytelling has been pivotal in his journey. They also talk about intuitive writing techniques, the importance of narrative in business pitches, and the role of storytelling in understanding complex global issues.
Brent Wardrop is the Founder of Elemental, an independent full-service creative advertising and marketing agency based in Toronto. Elemental positions itself as a partner in growth, assisting clients in engaging their audiences and driving business results. Under Brent's leadership, the agency has had the privilege to serve notable brands such as Dyson, Scotiabank, Allergan, Shred-it, and Honeywell. His journey to entrepreneurship is unique, having transitioned from his earlier career as a professional musician. In this episode… Is there a secret to creating marketing campaigns that not only drive engagement but also foster a deep sense of connection and brand love? According to Brent Wardrop, a seasoned entrepreneur and expert in brand engagement, the secret lies in crafting campaigns around a simple yet powerful core idea. This approach, which fosters a sense of unity and shared ownership, can inspire a level of loyalty and connection that extends far beyond conventional consumer interactions. In this episode of the Rising Entrepreneurs Podcast, Dr. Jeremy Weisz chats with Brent Wardrop, Founder of Elemental, about the intricate art of developing strategic marketing campaigns that elevate brand love. They explore Brent's unique journey from music to entrepreneurship and delve into how businesses can leverage simplicity and shared ownership to create impactful campaigns. Brent also talks about navigating transitions and the value of continuous learning in achieving business success.