Podcasts about preframe

What's SHE Up To Now Day 2572? Visualize, Pre-frame, Ask To Supersize And Be A Better You! Drop in to get the real scoop--the good, the bad, the ugly, the truth (well my truth anyway). https://facebook.com/beme2thrive #beabetteryouannualchallenge #supersizebusiness #confidence #visualize #pre-frame #prepareandpractice

Be A Better You Annual Challenge Day 43! Visualize And Pre-frame To Be Confident! Do one thing every day to be a better you! Join us every day in 2025 for a quick challenge that is all about you improving and creating the life you want! https://www.facebook.com/ThrivingSharon Ask your questions, share your wisdom! #beabetteryouhallenge #confidence #preframe #visualize #prepareandpractice

Visualize, Pre-frame, And Ask...To Supersize Your Business! Check in here every day for a dose of different business building perspective: https://facebook.com/supersizebusiness #supersizeyourbusiness #confidence #visualization #preframe #whoamIwithoutfear

In this week's episode, I wanted to highlight the untapped potential of DMs, dismiss the negativity surrounding them and spotlight them as pivotal tools for nurturing professional relationships. There are four tips I shared that have skyrocketed call bookings in just two weeks. Tune in for a combination of practical advice and refine your DM communication tactics to not just connect but convert interactions into tangible business opportunities. ______ ⭐️ Online Coach Resources: https://chadmolyneuxfitness.ac-page.com/newsletter ______ (00:41) Additional free content. (01:10) Introduction to the topic of DMing and its importance for entrepreneurs. (02:17) Tip #1: Respond to DMs within 20 minutes or less to keep prospects' attention. (03:22) Tip #2: Follow up with prospects on the same day to increase response rates. (04:51) Tip #3: Discover the deep intrinsic pain of prospects to increase call bookings. (07:03) Tip #4: Preframe the booking process after prospects agree to the call. (10:56) Get the deeper intrinsic reason why they want to make this change. (11:30) Subscribe, leave a review, and see you in the next one. ————— ⭐️ If you are feeling stuck and you're ready to take the next step, check out Next Level Coaching Academy :  https://course.thenextlevelcoachingacademy.com/10k-accelerator-vsl-corporate2coach  —————

This brief episode is the pre-frame to the next episode titled Walking in Your Truth. This is the short version or synopsis of the next longer episode where we dive into how life's twists and turns can take us to where we need to be! With consciousness we can begin to walk in our truth sooner rather than later. (purposeful self-own :)In this podcast (save this episode) Dr. Cynthia shares stories, teaches tools that she has learned and uses and provides an artfully vague healing meditation or hypnosis session within every episode. Intuitive Hypnotherapy Podcast is part "Master Class" part "Ted Talk" part story time add healing. If you are ready to take you healing to the next level click this link and you can request a Free 20 minute Discovery Session with Dr. Cynthia. to see hypnotherapy etc. is the proper next step for you. Hypnotherapy/Coaching Discovery Session (drcynthiasmith.com)Appointment Request | Acupuncturist/Hypnotherapist in {CITY}, {STATE} | Cynthia Smith Chiropractic & Acupuncture & Intuitive Hypnotherapy (drcynthiasmith.com)Hello@DrCynthiaSmith.com

If you are frustrated with the constant parade of your teachers bringing difficult children to your office because they just cannot handle the behavior issues, if you are worried about losing a teacher due to challenging children, but also want to keep the children enrolled to keep the business running, today's podcast episode is for you. We are joined by Ron Shuali, M. Ed., creator of Yogarate and the Behavior Mastery System.  Ron is an author and motivational speaker on a mission to empower and re-energize teachers and child care staff when it comes to behavior management. Working with children displaying difficult behaviors is one of the leading contributors to staff turnover and burnout. Many owners are looking for solutions and tools to equip their teams to successfully navigate these challenges in the classroom. Ron Shuali is here today with several solutions and free tools to empower your teams. Tune in to hear Ron walk us through his simple five-part system that can turn around any iffy behavior situation in a jiffy. When you listen, you'll learn the details of the Pattern Interrupt, the Preframe, the Powerlook, the Unique Positive Reinforcer, and Fast Forward Testing.  It's not as complicated as it might sound.  These techniques focus on adding fun and silliness into the structure of your day.  This is important because you process thoughts and emotions so much differently when you are in a heightened state of joy and happiness.  Many of Ron's techniques actually help children to reprogram their own behavior patterns, because they begin choosing more desirable behaviors on their own. As a benefit to our listeners, Ron is offering his video series that you can use to train your teachers for free. Just scroll down for the link. You can also find several free videos and trainings on his YouTube channel. Ron is available to speak or train at your school.   Tune in to hear the answer to this week's listener question:  Dear Brian & Carol: I have several children with behavioral issues and I am frustrated with the teachers constantly bringing the children in my office when they cannot handle them. I do not want to kick the children out and I do not want to lose my teachers. Please help. Yolanda, MD Tune in to hear guest expert, Ron Shuali, share several effective techniques to help children feel seen, heard, and valued, allowing them to communicate better. Ron also gives a resource where you can get his Behavior Mastery Course for free. Tune in now)   More about Ron Shuali:  Ron Shuali, M.Ed. has been called the “Messiah of the Mind”, the “Bad Boy of Early Childhood” and the “Behavior Master”. His laughter-filled keynotes, workshops, and assemblies are always full of eye-opening experiences as audiences have multiple “Ah-HA!” moments. He is the creator of Yogarate and the internationally acclaimed Behavior Mastery system. Ron holds a Master's of Education, is a best-selling author, motivational speaker, and most importantly…He is funny. His background of martial arts, yoga, reiki, professional wrestling, and improv creates hilarious and educational experiences focusing on mindfulness and connecting with fellow humans and their inner child. To contact Ron Shuali: https://www.ronspeak.comhttps://www.youtube.com/user/shualife  - tons of free content Free 15 part video series: https://www.ronspeak.com/video-series.php GENIUS - Promo Code   Mentioned in this episode: ALEAF Insurance (Official Child Care Genius Podcast Sponsor), Specializing in child care insurance) Contact Blake Sanders for more information: (972) 866-4065, blake@aleafinsurance.com Learn more about our coaching programs in Child Care Genius University: https://childcaregenius.com/university   Connect with us:Child Care Genius Website: https://ChildCareGenius.com/ Submit a Podcast Question Here: https://childcaregeniuscom/podcast/ Like us on Facebook: http://facebook.com/childcaregenius Join our Owners Only Private Mastermind Group on Facebook: http://facebook.com/groups/childcaregenius   Join our Child Care Mindset Facebook Group: https://www.facebook.com/groups/ChildcareMindset Follow Us on Instagram: https://www.instagram.com/brian_and_carol_duprey/ Connect with us on LinkedIn: https://www.linkedin.com/in/brian-duprey-b0a861173/  Subscribe to our YouTube Channel: https://www.youtube.com/channel/UC9s43_MPDt5S_xuBcscOp3Q Buy our Books: https://childcaregenius.com/books/ Check out our Free Resources:https://childcaregenius.com/resources/ info@childcaregenius.com

Key Takeaways:You might be imagining that they are at a higher level and you are down below looking up. Put that image aside and really come in as a peer. A peer-to-peer situation where you both have assets, you both have things you need to get done and you may need each other in order to do it.Be careful about telling yourself stuff like “it's easier to do a meeting in person” because that way, you'll be setting yourself up to not have good conversations if you're on a zoom or on a phone. Your magic can show up anywhere you choose it to, don't limit yourself. Setting up a pre-frame when the meeting starts is a good way to put people at ease, allow yourself to show up as a leader and prevent meetings from going off the rails. Get people talking. Put your talking points and sponsorship opportunities in the back pocket and just listen. Preframe but let them speak and try and understand how you can be a value to them. Make people feel seen and heard.  “If you show up in deference, you don't show up as a leader…  people want to work with partners, they want somebody who sees themselves as worthy.”“All people want to be is seen and heard and if you can allow people to be seen and heard and understood, they can be a value to you and they'll be open to what you have to say.”“You really can release the need to say everything perfectly, to have the right response. The whole point of the listening is to be in the minute.” - Maryanne Dersch  Be more confident, credible & convincing to your board & supporters without feeling rejected, ineffective, or pushy.Learn to manage your mindset, lead yourself and others more effectively and have the meaningful conversations that drive your most important work. Get your free starter kit today at  www.theinfluentialnonprofit.com

Do you need a business development manager (BDM) to double the close rate and double the amount of deals and business you get in the property management space? Maybe you can't afford or find a BDM. Maybe you like doing it yourself or want to double the amount of deals faster. Property management growth expert and founder/CEO of DoorGrow, Jason Hull talks about how to get help closing deals for your property management business and selling people on using you for property management. You'll Learn... [03:22] Simple Secret: Get a sales assistant to help with follow-up to close more deals. [04:10] What would an assistant do? Schedule appointments and make calls. [05:00] Sales Assistant Requirements: Must love making phone calls. Must enjoy talking to people. Must enjoy connecting with people. Must be somewhat driven. [06:12] Onboard and Train: What are they going to do for you? Help you qualify people. [06:24] Qualifying Questions/Criteria: Where's the property? What's the address? [08:26] Preframe: Creates future emotional state, positive sales call/pitch experience. [10:25] CRM Follow-up: An assistant can take notes, make calls, and enter updates. [11:03] CRM Requirements: Needs to sort and track deals, opportunities, leads, sales. [11:55] LeadSimple: Initial follow-up for texts, emails, campaigns, workflows, and drips. [12:54] Process Street: Facilitates tenant and owner onboarding processes, checklists. [13:10] Calendly: Scheduling tool handles calendars, appointment settings, scheduling. [14:28] Zoom: Face-to-face sales is far more effective and video sales calls create trust. [15:37] Prospecting: Give good sales assistant scripts to start functioning in a BDM role. [16:34] Double-Barrel Close: Someone who does both sides of deals - finds and closes. Tweetables “It's nurturing these leads and opportunities to get them warm enough, to where they trust you, know you, and like you enough that you can get the deal closed.” “Having somebody that can help to nurture these along, follow-up, and get appointments scheduled can be really powerful and effective.” “Nobody wants to buy low value, so having an assistant can establish you as high value.” “This can eliminate the biggest time-suck in sales, which is all of the follow-up they can do. All of that follow-up for you.” Resources DoorGrow and Scale Mastermind DoorGrow Academy DoorGrow on YouTube DoorGrowClub DoorGrowLive DiSC LeadSimple Process Street Calendly Zoom Alex Hormozi Transcript Welcome, DoorGrow Hackers, to the DoorGrowShow. If you are a property management entrepreneur that wants to add doors, make a difference, increase revenue, help others, impact lives, and you are interested in growing your business and life, and you are open to doing things a bit differently, then you are a DoorGrow Hacker. DoorGrow Hackers love the opportunities, daily variety, unique challenges, and freedom that property management brings. Many in real estate think you're crazy for doing it, you think they're crazy for not doing it because you realize that property management is the ultimate high-trust gateway to real estate deals, relationships, and residual income. At DoorGrow, we are on a mission to transform property management business owners and their businesses. We want to transform the industry, eliminate the BS, build awareness, change perception, expand the market, and help the best property management entrepreneurs win. I'm your host, property management growth expert, Jason Hull, the founder and CEO of DoorGrow. Now, let's get into the show. Today's topic came up on my group coaching call today. We were talking a little bit about sales, and I don't mean real estate sales. When I talk about sales, I'm talking about closing deals for your property management business, selling people on using you for property management, just to eliminate any confusion. My topic today is going to be how can you double your property management close rate without a BDM. A lot of people think, gosh I would need a BDM or I need a business development manager. I need somebody that's out there hustling and acquiring business. I'm going to assume you're doing the sales in the business or you already have a BDM or you have somebody, but you want to speed things up. You want to go a little bit faster. You want to double the close rate, double the amount of deals and business you're getting. I'm going to share with you a secret today, really simple. A lot of clients come to me and they're like, gosh. I just need somebody doing sales all the time, but I can't afford a BDM or I can't find one. Now, there is sort of this waystation in-between, getting a full-time BDM, offloading it completely off of your plate, and doing it yourself. If you're doing it yourself, you're probably doing it part-time. You're maybe dedicating two hours a day, maybe less. But you should at least be doing two hours, five days a week, which means 10 hours a week. Somebody is doing sales or focused on that side of the business. It's the lifeblood of the business. That means, you're at least a [...] part-time salesperson for at least 10 hours a week in your business. You've got at least that going on. Now, if you have that, this waystation in-between, really simple, you can't afford a BDM, maybe you can't find one, maybe you like doing it, you just want to go a little bit faster, and you want to double the amount of deals. One of the things I did when I got overwhelmed in my own business, back when I was doing all the sales, is I got an assistant. And they were like, what do you need? Well, I could use some help with the sales follow-up. Getting a sales assistant is this secret, this little waystation in-between, that can help you double your close rate. It can help you double the amount of deals that you're getting on. The most challenging thing in sales a lot of times time-wise is just follow-up. It's nurturing these leads and opportunities to get them warm enough, to where they trust you, know you, and like you enough that you can get the deal closed. Having somebody that can help to nurture these along, follow-up, and get appointments scheduled can be really powerful and effective. What would you have this person do? A good sales assistant, really, is just an appointment setter. They're calling these people up saying, hey, this is Jason Hull's assistant. He just wanted to get back together. When would be a good time? Do you have some time on Wednesday at two o'clock, or would Thursday maybe at three o'clock be better? What works for you? That would be really effective. Me, getting a sales assistant or an assistant that was facilitating this at the time back when I needed it really badly, helped me double the amount of business that I was able to acquire. My revenue doubled, my gross revenue in the business. So this could be very effective. The thing you're going to have is a really good sales assistant. Let's talk about the requirements. They need to be somebody that really loves making phone calls. This is a challenge nowadays because a lot of millennials and younger do not like talking on the phone. They don't like talking to people. There's a lot. They opt for text messaging, they rather send an email, so they're always trying to shift away from having a conversation, as if that's uncomfortable. You have to find somebody that actually enjoys talking to people. On a DiSC profile, they're going to show up as probably a high I, they're going to have a lot of conversational skills, they're going to like to talk or feel comfortable talking about themselves and with other people. They enjoy connecting with people. They probably also need a certain amount of D in the DiSC profile, which means they're somewhat driven. This is the stereotypical sales profile as a DI. Now, they can have other attributes. They might have some S for stabilizing, which means they want to take care of people. They don't have to be an aggressive, natural salesperson. They just need to be somebody who's comfortable making phone calls. If you find this person, now you need to onboard and train them. You want to make sure that this person, what are they going to do for you? They're going to help you. One, they're going to help you a little bit with qualifying people. They can ask qualifying questions. Hey, I'd love to get you on a call with Jason. In order to do that, he's really careful about his time. I've got a couple of qualifying questions just to make sure you're going to be a good fit. Does that sound fair? Then you say, yeah sure. Then you have some qualifying questions that they can ask. For example, if it's for property management instead of my business model, you would say maybe, are you current on all your house payments? Where is the property located? What's the address? What are your long-term goals? Okay, cool. I really appreciate you giving me all this info. I think this will be a really good fit. Give them some criteria so they can help with the prequalification question. What that does is it places you—who is going to be the closer—in a position of being kind of the sexy girl or guy at the bar. You're the one that gets to make a choice. Instead of them being the prize, it shifts. It's them realizing that hey, this person that I'm going to talk to—which is the business owner—is the prize. They don't work with everybody. They're careful about who they take on, which suggests they're high value. Nobody wants to buy low value, so having an assistant establish you as high value. Not only that, but assistants get a pass when it comes to follow-up because they're not the salesperson. Just by them being able to reach out and say, hey, this is Jason's assistant. He wanted me to reach out, it sets me on sort of a level of value that's higher because I'm an assistant. It will make you look even more valuable. Back when I got my first assistant helping with sales, that was almost my only team member. It was just me and I had an assistant, and I was doing pretty much everything. But people perceived me differently and they treated me differently when I would get on the phone with them. The other thing that your sales assistant can do is to preframe. Preframing or some might call this future pacing, but is really effective, like you having a better sales call or sales pitch experience. Preframe might look like this. Hi, this is Suzy, calling to get an appointment scheduled for Jason. I'm his assistant over at DoorGrow. He was really wanting to meet with you again to chat about X, Y, and Z. I think you're really going to love talking to Jason. That's a little preframe. Now, if you schedule a time, when's a good time? Thursday at 2:00 PM or would 3:00 PM be better? He has some time then. Which would work for you? Oh, not that? Okay, how about Friday? Giving them time is going to be more effective. Once you book a time, cool. You schedule that time, then you can use a preframe. They're going to say something like, Fred, you're really going to love talking to Jason. It's going to be an awesome experience for you. Bring your questions if you have some problems with your rental property, or in my case, your property management business. I think you'll really love what you're going to hear during that call. That's a preframe. It creates this future emotional state, they're imagining this while you're saying it, and they're far more likely to experience that one when they talk to you. Make sure that they're educated and trained in this art of preframing the call. Some sort of positive experience or outcome. They might even let them know future pacing. Yeah, he's going to get on a call, he'll talk with you about this and about this, and he'll talk all about our pricing, how things work, and what we'll do for you. I think you'll really be excited to hear what he has to say and how we're different from other companies. That's a really powerful, effective thing to do as a preframe. Now, they also can handle all of the follow-up in your CRM. But keep your CRM tight. Make sure all the deals have good notes, follow-up with people, making text and email as you if you want them to do that. Or they can reach out and say, hey, this is the assistant, and they can follow-up. They can feed all this data into the CRM. They can keep notes. If somebody says they're not interested, they can update that so you don't waste time. This can eliminate the biggest time-suck in sales, which is all of the follow-up they can do. All of that follow-up for you. Let's talk about some requirements to really make this work. What do you need? You already have somebody else helping you do sales, assuming you're doing this all by yourself. At the very basic level, you're going to need a CRM. You need some sort of sales CRM to keep track of the deals, opportunities, leads, and sales. Each of you can keep notes so that you're not stepping on each other's toes. You can see what communication has occurred, and you need to use it. You need to put in your notes from your calls and conversations. You need to mark this deal or opportunity at a certain stage. They know what the next stage is that they need to help move this towards, so that they can call and get an appointment scheduled, to move it to that next level. You want to be able to use this with your assistant and yourself. You need separate logins for this so that you could see who did what. The most common recommendation in the industry is LeadSimple. You can check that out at leadsimple.com. They really should be giving me some sort of affiliate, commission, or something. I've sent so much business over to them, but I don't get paid. But anyway, check out leadsimple.com. And tell them they should send me a kickback. I'm just kidding. Check out LeadSimple. I get really positive feedback. It's a cool CRM. It can initiate a phone call once a lead comes in to you, which makes it look like you followed it up right away, like you're just on top of things. Leads are only good for maybe the first 10–15 minutes, and then conversion rates can drop dramatically, maybe even 80% on a lead. It helps you with that initial follow-up, and then you can build out text message, email, nurturing, campaigns, workflows, and drips. LeadSimple also has kind of a process street, sort of clone that can facilitate some of the onboarding tenant and owner onboarding processes and checklists that you want to build in your business. So you're going to need a sales CRM. Another tool that I would recommend is that you have some sort of scheduling link. This makes it a lot easier to handle calendars, appointment settings, and scheduling, so get something like Calendly. I really like Calendly. You can check it out at calendly.com. They do have a free version, I believe, but you want to get Calendly set up. You can have some different appointment times. You can have separate links for these. I have a 15-minute, 30-minute, and 1-hour appointment link. My assistant knows initial things will be 15 minutes, maybe a lengthier call after that will be 30 or an hour, depending. They know at various stages in the sales pipeline to skip the scheduled, what kind of timeframe. You can also assign follow-up tasks in your CRM to your assistant instead of to yourself as a reminder. And it can be for the same day to (say) get them booked for a 30-minute call, or follow-up and see if they're ready to schedule another call with me for an hour or whatever. You can book that in using a follow-up task you can assign VA your CRM. So get the Calendly link. The other thing that I would recommend is face-to-face sales is far more effective. I would rather be on a call face-to-face on Zoom, so I would get a Zoom account set up. I believe Calendly has free Zoom integration during COVID. They set this up. I don't know if it's still available. You may have to have a paid account in order to connect Calendly to Zoom. Get Zoom. I believe there is a free version of that as well. I have a paid version because I like to be able to record calls to the cloud using Zoom, for coaching, and stuff that I do for later. You can integrate Calendly and Zoom, so they can book a call. They'll get the Zoom call details and they can show up. People are pretty used to face-to-face. It allows you to read and see their body language. It allows them to see yours. It creates trust and relationships a lot easier by using video, so recommend you try to have video calls, if at all, possible. That could be part of the preframe and the expectation set by your sales assistant. If you want to be able to leverage your sales assistant, somebody has to be dedicating some time through prospecting and growing the business at least 10 hours a week. A really good sales assistant, if they're not just doing inbound and follow-up, they might be able to do some outbound. If they are a bit more driven and they're comfortable kind of interrupting people and doing the prospecting side, you could also give them some scripts and have them start to function in a BDM role, and they can graduate to that. You can come up with a commission structure and you can give them half of the commission. You can give them half commission if they initiate or find somebody and then you close them. Later, you can graduate them to a full commission if they do both sides of the deal. Finding them and they close them. This allows you to use a strategy that I learned from one of my mentors, Alex Hormozi, which he called the double barrel close, where you have a setter and a closer, and it can be really effective. Anyway, that is my tip for today. Get yourself a sales assistant. Even if you want a BDM or you're hiring somebody as a BDM, it's a great way for them to start to learn your sales process, to start with the follow-up, to just help you go a little bit faster initially. And eventually they can graduate to being a full-fledged BDM. So, starting them as a sales assistant. That can be very affordable, even somebody just stepping in part-time to assist for an hour or two a day can do a lot of follow-up and probably double the amount of deals (at least) you're getting right now. If you need some help learning how to prospect effectively, you want us to help onboard or help you figure out your sales process, you want to help your BDM or sales assistant figure out how to prospect and help you grow your business, reach out to us. This is the stuff that we do in the DoorGrow & Scale Mastermind. I'm your host, Jason Hull. I hope this has been helpful. And reach out to us if there's anything that we can do for you. Let us know in doorgrowclub.com, which is our Facebook group. If you've gotten yourself a sales assistant and be curious, leave in the comments. As always on our iTunes, please leave us a review if these podcast episodes are effective for you. We would really appreciate it. That's it. Until next time, to our mutual growth. And I'm out. Bye, everyone.

Debt can propel you to financial and business heights you only dreamed of… if you're willing to put in the work. All the experts say don't go into debt and for a car or something frivolous… I agree. But when it's an investment in yourself, it just makes logical sense. If you are prepared to look at debt from a different perspective and finally start investing in yourself, don't miss today's episode.   Time Stamps:   (0:00) Preframe to Today’s Episode (1:32) 12 Spots Left for IFCA Live Event - Virtual Tickets Are Available (2:28) Using Other People’s Money to Build Wealth (2:54) Mike Zeller’s Mastermind (4:59) Let’s Define Secrets (10:34) Debt is Contextual (12:48) Act Now (13:24) IFCA Live Event (16:18) Code: Fit Biz ------------ Register for the Impact Accelerator Live Event in Columbus, Ohio happening on June 11-13th and Learn how to Start, Grow, and Scale a Widly Profitable Fitness Coaching Business (and use Code: Fitbiz to Save 10%) ------------ FREE Copy MINI course with our TOP 10 Organic post templates. Giving you the exact templates and also teaching you the WHY behind the copywriting magic! https://www.impactfitnesscoachingacademy.com/OrganicFitnessPosts ------------ IFCA 6.0 Is OFFICIALLY CLOSED!   Below are FREE ways to grow your business in the meantime before our next round opens up.   If you want to see exactly how we’ve been able to help over 458 Online coaches sign high paying clients, on-demand, without using cold DMs, paid ads, or even a website?    We’re offering a FREE training below, showing you how the B.R.I.C.K.S method works, and how you can crush it this year as an online coach, even if you have little, to no business experience.    https://www.impactfitnesscoachingacademy.com/FreeTraining ------------ Make sure to follow the IFCA Instagram Page for daily content to help you:  ✅  Start, and Grow Your Online Fitness Coaching Offer  ✅  Lead Gen Secrets  ✅  Mindset Tools  ✅  Content Tips  ✅  Productivity Tools and Systems  ✅  Sales and Marketing Strategies    ------> Follow @ImpactFitnessCoachingAcademy  ------------- FREE Content Planner for Online Coaches! Hundreds of Prompts, Templates, and Systems to CRUSH THE CONTENT GAME   https://ifca.kartra.com/page/ContentCalendar ------------- DON’T FORGET TO JOIN OUR COMMUNITY FOR ONLINE COACHES LOOKING TO LEARN, SCALE, AND MAKE AN IMPACT IN FITNESS   Join the Free IFCA Community for Coaches who want to change lives ------------- Please make sure to follow Erin at @erindimondfitness, Jordan at @duggaestetics, and the official Fit Biz Podcast page @the_fitbiz_podcast.   Subscribe & Review in iTunes   Are you subscribed to our podcast? If you’re not, we encourage you to do that today. We don’t want you to miss out on any episode. Click here to subscribe in iTunes!   If you’re a true badass, we’d be super grateful if you left us a review over on iTunes, too. Those reviews help us climb the podcast ranks and extend our listenership and reach. Just click here to review, select “Ratings and Reviews” and “Write a Review” and let us know what your favorite episode was. 

What does success mean to you? Do you know the sacrifices, changes, or adjustments you need to make to reach it? The challenge here is to make sure that the people in your life understand your goals and the level of success you want to achieve. In this episode, hosts Kevin Palmieri and Alan Lazaros talk in-depth about the discipline of properly balancing your goals and your relationships, and yes, that is possible. Group coaching: https://nextleveluniverse.com/group-coaching/We love connecting with you guys! Reach out on LinkedIn, Instagram, or via email Website

Big shit has popped off since our last episode and in the continuous flow and spirit of this show, we have new details we want to share with you that have come out about #pedogate. Bill Gates, Bill Clinton, Tom Hanks... a lot of coincidences that just can't be ignored anymore.   Time Stamps:   (2:34) Bombshell #1 (3:37) A Look Ahead For the Show (4:20) Preframe (8:17) Media Coverage (14:45) Bill Clinton and Flight Logs (17:36) Prince Andrew (20:00) Coincidences (29:18) Denver Airport (38:10) Tom Hanks (39:00) Frat Days (46:00) Peed on Myself (Jordan) ------------ Check out the extensive Pedo-gate News and Articles ------------ Follow Jordan on Instagram Follow Sean on Instagram

Chad tells a funny story about the real world use of a preframe.

It's all decided before you even get there.

There's nothing wrong with an offer that doesn't sell, though it often is always the preframe and delivery of it. If you've ever heard of Peng Joon then you know for sure that selling doesn't begin at the stack. No. If you really want to have a successful pitch you have to make sure that your podcast is not only telling people about your product or service but also systematically breaking down the false beliefs that get in the way of buying. Our clients all want to make investments in their dream destination...let's stop being the road block to their lives being changed. If you want the tools to make sure that your podcast is not losing you clients then be sure to join us in the One Podcast Away Challenge at www.OnePodcastAway.com/Tribe

A short letter that shows the impact that a proper “preframe” can have in those you're writing to.

Setting up a webinar with Chatbots to get attendees in the right mindset for you're offer... --- Send in a voice message: https://anchor.fm/not-yo-mamas-mlm/message

Ciao Amici , questo episodio è la seconda parte dell'approfondimento sugli strumenti di pre-frame. Vi linko qui la prima parte: https://www.spreaker.com/user/igor-s/quiz-articoli-e-video-come-strumenti-di-_1In questo video parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel. Quali tipi di contenuti possiamo utilizzare per predisporre l'utente positivamente nei nostri confronti?Andremo ad analizzare E-MAIL, PODCAST, PRE-SALES PAGE con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Telegram : https://telegram.me/chevitadamarketer http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorpapoInstagram : https://www.instagram.com/igor_papo

Ciao Amici , questo episodio è la seconda parte dell'approfondimento sugli strumenti di pre-frame. Vi linko qui la prima parte: https://www.spreaker.com/user/igor-s/quiz-articoli-e-video-come-strumenti-di-_1In questo video parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel. Quali tipi di contenuti possiamo utilizzare per predisporre l'utente positivamente nei nostri confronti?Andremo ad analizzare E-MAIL, PODCAST, PRE-SALES PAGE con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Telegram : https://telegram.me/chevitadamarketer http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorpapoInstagram : https://www.instagram.com/igor_papo

Ciao Amici , prima di ascoltare questa puntata vi consiglio di ascoltare ep. a cui riporta il seguente link se avete voglia di riprendere il concetto di pre-frame:https://www.spreaker.com/user/igor-s/ep-6-pre-frame-mp3_1In questo podcast parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel.Andremo ad analizzare Quiz, Articoli e Video con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Telegram : https://telegram.me/chevitadamarketer Entra a far parte della community gratuita dedicata agli OVERCOMERS http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorpapoInstagram : https://www.instagram.com/igor_papoFacebook : https://www.facebook.com/overcomemarketing

Ciao Amici , prima di ascoltare questa puntata vi consiglio di ascoltare ep. a cui riporta il seguente link se avete voglia di riprendere il concetto di pre-frame:https://www.spreaker.com/user/igor-s/ep-6-pre-frame-mp3_1In questo podcast parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel.Andremo ad analizzare Quiz, Articoli e Video con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Telegram : https://telegram.me/chevitadamarketer Entra a far parte della community gratuita dedicata agli OVERCOMERS http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorpapoInstagram : https://www.instagram.com/igor_papoFacebook : https://www.facebook.com/overcomemarketing

Oggi parliamo dell’importanza del Pre-Frame. Prima di parlare delle varie fasi di un funnel è importante capire il concetto del Pre Frame. In realtà ogni passo di un funnel è un pre-frame per la fase successiva. Un Pre-Frame è uno STATO DI MENTE a cui prepariamo chi ci ascolta per farlo entrare nel prossimo step del funnel.TELEGRAM : https://t.me/chevitadamarketerFACEBOOK : https://www.facebook.com/groups/430930984388778/YOUTUBE: https://www.youtube.com/channel/UCFTakKosjqSzqzB6YIjHxrg?view_as=subscriberINSTAGRAM: https://www.instagram.com/igor_papo/LINKEDIN : https://www.linkedin.com/in/igorpapo/SITO WEB : http://www.overcomemarketing.com/

Oggi parliamo dell’importanza del Pre-Frame. Prima di parlare delle varie fasi di un funnel è importante capire il concetto del Pre Frame. In realtà ogni passo di un funnel è un pre-frame per la fase successiva. Un Pre-Frame è uno STATO DI MENTE a cui prepariamo chi ci ascolta per farlo entrare nel prossimo step del funnel.TELEGRAM : https://t.me/chevitadamarketerFACEBOOK : https://www.facebook.com/groups/430930984388778/YOUTUBE: https://www.youtube.com/channel/UCFTakKosjqSzqzB6YIjHxrg?view_as=subscriberINSTAGRAM: https://www.instagram.com/igor_papo/LINKEDIN : https://www.linkedin.com/in/igorpapo/SITO WEB : http://www.overcomemarketing.com/

Ciao Amici , questo episodio è la seconda parte dell'approfondimento sugli strumenti di pre-frame. Vi linko qui la prima parte: https://www.spreaker.com/user/igor-s/quiz-articoli-e-video-come-strumenti-di-In questo video parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel. Quali tipi di contenuti possiamo utilizzare per predisporre l'utente positivamente nei nostri confronti?Andremo ad analizzare E-MAIL, PODCAST, PRE-SALES PAGE con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Entra a far parte della community gratuita dedicata agli OVERCOMERS https://www.facebook.com/groups/43093...http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorsashchynInstagram : https://www.instagram.com/igor_sash_chynFacebook : https://www.facebook.com/overcomemark...Telegram : https://telegram.me/chevitadamarketer

Ciao Amici , prima di ascoltare questa puntata vi consiglio di ascoltare ep. a cui riporta il seguente link se avete voglia di riprendere il concetto di pre-frame:https://www.spreaker.com/user/igor-s/ep-6-pre-frame-mp3In questo podcast parliamo di alcuni strumenti di pre-frame da utilizzare per aumentare le conversioni del nostro funnel.Andremo ad analizzare Quiz, Articoli e Video con le loro specifiche e potenzialità. Come possono predisporre all'azione queste tipologie di contenuti? Vi aspetto sulle piattaforme :Entra a far parte della community gratuita dedicata agli OVERCOMERS https://www.facebook.com/groups/43093...http://www.overcomemarketing.com/LinkedIn : https://www.linkedin.com/in/igorsashchynInstagram : https://www.instagram.com/igor_sash_chynFacebook : https://www.facebook.com/overcomemark...Telegram : https://telegram.me/chevitadamarketer

Oggi parliamo dell’importanza del Pre-Frame. Prima di parlare delle varie fasi di un funnel è importante capire il concetto del Pre Frame. In realtà ogni passo di un funnel è un pre-frame per la fase successiva. Un Pre-Frame è uno STATO DI MENTE a cui prepariamo chi ci ascolta per farlo entrare nel prossimo step del funnel.TELEGRAM : https://t.me/chevitadamarketerFACEBOOK : https://www.facebook.com/groups/430930984388778/YOUTUBE: https://www.youtube.com/channel/UCFTakKosjqSzqzB6YIjHxrg?view_as=subscriberINSTAGRAM: https://www.instagram.com/igor_sash_chynLINKEDIN : https://www.linkedin.com/in/igorsashchyn/SITO WEB : http://www.overcomemarketing.com/

Sachin talks today about one of the most important topics in Functional Medicine practice, and it’s all about how to build a great experience for your patients; the result is that they actually take action and get better. Your clients getting healthier is the core of your practice. Pulling people out of their internal dialogue to encourage and engage them in taking care of their lives and health is the main job of the practitioner.   These are the tools you will acquire by listening to this episode: ● Prepare for the client’s first interaction with your brand ● Set up a qualification process ● Value of being authentic as a practitioner ● Recognize internal and external objections ● Importance of being on time ● Intake form value ● Make the promises you can commit to ● How to make a patient feel welcomed and honored ● Dress to serve ● Creating the right atmosphere in your office and in your calls. ● Importance of recording information during appointments ● Find the patient’s objections and address them ● Why you charge a case fee ● Preframe the time of the consultation Key takeaways: [2:13] Internal and External objections clients might have  [2:45] The first appointment starts with the client’s first interaction with your brand [5:08] Qualification process before the one-on-one time with the practitioner. [6:44] Find the objections the client might have. [7:25] Budget, authority, need, and timing. [8:13] Quiz before call and discovery call before an appointment. [10:20] Be on time. [11:02] Intake form [12:54] A confident practitioner tells the truth. [15:04] The patient needs to feel welcomed and honored. [16:44] Dressing to serve [18:35] Creating the best atmosphere in the office [20:47] Virtual calls. [22:25] Recording and registering calls and appointments. [25:40] Patient’s objections according to their personalities’ types [29:33] Addressing the objections. [32:23] The “money” objection. [36:18] The “time” objection. [37:55] Case fee [40:03] Preframe your time with the patient. [41:16] Always leave the door open. Mentioned in this episode: Learn more about Sachin Patel Perfect Practice: How to Build a Successful Functional Medical Business, Attract Your Ideal Patients, Serve Your Community and Get Paid What You’re Worth, by Sachin Patel The Motivation Molecule: The Biological Secrets To Eliminate Procrastination, Skyrocket Productivity, and Get Sh!t Done, by Sachin Patel “Become Living Proof,” Sachin Patel Speak with Sachin

Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts If you heard the first part of this conversation with Rod Hairston, you know that he’s one of the best people to teach how to have greater persuasion in sales. The 8 steps we covered in that initial episode of #SellingWithSocial can only be topped by tacking on the last 4 steps, which the two of us do in this episode. Rod is a sales trainer and consultant with a diverse and impressive background. His communication expertise was learned and honed working with elite combat units in the United States military and further expanded through his work as one of the first members of the Tony Robbins organization’s sales department. Rod’s a guy you want to learn from, no question - and he’s very generous in what he shares. I know you’re going to benefit greatly if you stick around to listen to this episode. This podcast is brought to you by SAP Sales Cloud, the solution that enables your sales team to be more efficient, effective, and intelligent. With modern CRM, sales as you know it is about to change. Sell more with SAP Sales Cloud by visiting visit www.calliduscloud.com/vengreso Persuasion In Sales Depends On Framing The Conversation When it comes to how you approach sales conversations and what you do in response to your buyers during the interaction, Rod has some great advice. During this episode, Ron shares 3 concepts that make a lot of sense and build your level of persuaion as a sales professional: preframing, reframing, and deframing. Preframing happens before the sales conversation. It’s the task of coming up with every objection you might encounter before you even start the conversation, and devising answers and solutions to those objections. Reframing has to do with your response to things that come up during the conversation, and deframing is a way to reorient a buyer’s perspective if they are putting up walls or showing that they are the type of client you may not want to work with. Rod does an excellent job of explaining the three and provides many scenarios where you would use each, so don’t miss this valuable training from a sales training pro. Great Sales Professionals Utilize Situations (And Social) To Build Rapport The 10th step Rod shares for having greater persuasion in sales is what he calls “utilization.” He’s referring to the skill of noticing the things about a prospect that you can use to build rapport and set the tone for a great sales conversation. If you’re meeting in their office, look around you. There are many things you can use to connect with the client. If you’re meeting digitally, make use of their social profiles prior to the meeting to learn ways you can build rapport during the call. These are skills that come naturally for a guy like Rod only because he’s devoted the time required to develop them. You can do the same thing if you’re willing to learn from Rod’s experience and advice and apply it diligently to your context. A Pattern Interrupt Can Give you Greater Persuasion In Sales How many times have you gone into a retail store in the mall and had the salesperson ask you the same question every other salesperson asks? “May I help you?” Most of us respond in a similarly typical way, “No, I’m just looking.” The salesperson did NOTHING to lead you away from your typical response that is designed to keep him/her at a distance. In fact, they fed your resistance rather than overcoming it. Rod explains that the things we say as we begin a potential sales interaction need to intentionally interrupt the pattern prospects have in place already. It engages them in the process instead of allowing them to stay outside the conversation. Questions are the best pattern interrupt, but there are many others. Rod explains in depth on this episode. You Don’t Want Any Big “Buts” In Your Sales Conversations As you engage in sales conversations you are not going to have much persuasion if you don’t stay aligned with the buyer. You want to be speaking the same language and be heading toward the same objective - the one THEY care about. Rod points out that the word “but” is one of the worst things you can say when it comes to maintaining alignment. Why is that? Because “but” is a word that positions your next statement in a place that is contrary to what was just said. It’s creating opposition, not alignment. Rod suggests a better alternative and explains how you can use it to increase alignment and move your sales conversations toward successful conclusions. Please, don’t miss what Rod has to share. It could change the trajectory of your sales career and give you a greater degree of persuasion than you’ve had before. This podcast is brought to you by SAP Sales Cloud, the solution that enables your sales team to be more efficient, effective, and intelligent. With modern CRM, sales as you know it is about to change. Sell more with SAP Sales Cloud by visiting visit www.calliduscloud.com/vengreso Outline of This Episode [1:54] Rod Hairston’s experience in communication and sales [7:01] Persuasion Step #9: Preframe, Reframe, or Deframe the sales conversation [27:08] Step #10: Utilization: The best sales professionals think this way [35:38] Step #11: Pattern Interrupt: Learn to break the typical pattern [41:20] Step #12: Alignment: Learning to use “and” not “but” Resources Mentioned Part 1 of this subject: : https://vengreso.com/blog/12-steps-to-powerful-persuasion-in-sales-part-1-with-rod-hairston-episode-92 BOOK: Influence - https://www.amazon.com/dp/006124189X Join Rod’s organization - the NASP: https://nasp.com/join Connect with Rod on LinkedIn: https://www.linkedin.com/in/rodehairston/ Follow Rod on Twitter: https://twitter.com/nasppro Rod’s book on Amazon: https://amzn.to/2AB1PNf LinkedIn’s “State of Sales 2018” report : https://business.linkedin.com/sales-solutions/b2b-sales-strategy-guides/the-state-of-sales-2018 Social Business Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts  

Learn how to work on your business, not in your business, do what you love and outsource everything else. As business owners we have a habit of trying to do everything ourselves, and as martial artists we are used to controlling our minds, controlling our bodies and managing everything around us. But to be successful in your school you need to be able to let go and and break the control mindset.   Gordon urges you to to love what you do and set yourself free, and as a result you will become more creative, make a difference and serve others.  Discover how to do what you do and love what you do in today’s inspiring episode.   KEY TAKEAWAYS Most martial arts business owners have a pattern of control running in their business and in their minds. Break the control mindset, it's a delusion. You have no freedom and you feel stressed and whilst you're trying to control everything, you're really controlling nothing Ensure you get someone in your business that will do that things you’re not great at. You need people around you that love the things that you don’t love. Dissect your business and break it up into job roles and the type of people you need in order to fulfil those roles. Don’t have the mindset that staff and people are an expensive to your business, staff and people are a huge asset to your business.   BEST MOMENTS "There's a pattern of control in martial arts business" "Previously I had a massive control over my environment and believed I was the only one who could get it done" "There's always someone who can do it better than you, no matter who you are" “Consider how much your time is worth to you”   VALUABLE RESOURCES Gordon Burcham - The Business Of Martial Arts Trello Google Calendar iCal   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com   TITLE #022 TMABP I don’t have enough time. This WILL help.   DESCRIPTION Do you ever catch yourself saying ‘I don’t have enough time?’ do you wear the ‘busy badge of honor’, but ask yourself; what are you busy doing? In today’s episode, Gordon dives into the the effects of time and how you too can start to manage yourself better, be more productive and outsource everything.   Time doesn't stand still for anybody, but it is by far our most precious commodity. If you want to be successful in anything in life, you need to be able to manage yourself and manage your time. Gordon shares the simply mindset changes you need to make in order to adapt and thrive.   Learn how to compartmentalise your day, diarise your tasks and plan your week and remove any excuses, because we all have just 24 hours per day, including the rich and successful, so challenge yourself to get more done and achieve your goals.   KEY TAKEAWAYS If you say you don’t have enough time, that's probably a delusion in itself, it’s not a reality. The successful people don’t have anymore time than you, it’s how you manage yourself in that time that’s important Consider what’s most important to you in your business and identify what your goals and dreams are. Think about what you’re doing each day to achieve your goals and focus on the taks that will get them achieved. Do more of what you love and outsource everything else and you will be more productive. Work out the £10 tasks and anything that would cost £10 or less, outsource it. Work out your hourly rate as a person and know your worth, because you can you can earn more money doing other things, such as teaching in your business.   BEST MOMENTS “As entrepreneurs our diaries can be in our minds” “We have everything at our fingertips so allow it to remind you” “You need to have an online digital diary that you plan your life around” “There’s so many ways to outsource, now more than ever. It’s so simple” “Reactive people are slaves to their devices, their a slaves to others and a slave to social media” “We must be more disciplined in our day and less reactive in order to be productive” We live in non-stop world, everything moves so fast so it is important that we adapt   VALUABLE RESOURCES Gordon Burcham - The Business Of Martial Arts Trello Google Calendar iCal   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com   TITLE #021 TMABP The WHY Zone   DESCRIPTION Gordon takes a deep dive into the reason why, and shares with you the essential need of letting go. In today’s stripped back episode Gordon shows you how to stop dwelling start moving towards the future.   Sometimes you need to accept the past and take learning from it, but do not spend your time always asking why. Your students might leave your business and not everything will go your way, it doesn't mean you've done anything wrong it's a negative mindset to have.   The one thing you cannot change is people and asking why will halt your growth and halt you from moving forward.     KEY TAKEAWAYS If you're asking why, you're living in the past and we need to be moving forward. People stay in the why zone far too much and try to solve problems that simply can't be solved, it's a delusion. You can change your reaction in situations it's an internal change not an external one. People ask far too many questions instead of getting on with the task in hand   BEST MOMENTS Jim Rone: “You can't change people, you can't change circumstances, you can't change the weather, you can't change the government, you can't change anything. The only thing in this world you can change is you.” "Your minds a complex place, don't overthink things" "You cannot change people, they're not you, they will never be you. But you can be them" "The students in your school owe you nothing because they've given you everything"   VALUABLE RESOURCES Gordon Burcham - The Business Of Martial Arts The peoples model of the world   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com   TITLE #020 Martial Arts Business Podcast Success And Martial Arts Special Interview   DESCRIPTION In today’s special episode of the Martial Arts Business Podcast your host Gordon interviews fellow Martial Arts business owner Tommy. In this stripped back episode Gordon and Tommy share experiences from their own journey and how Martial Arts has allowed them to grow and to succeed in all areas of life.   Tune in and get inspired by these two influential Martial Arts business owners and understand the mindset needed to be successful. Learn how to create meaningful relationships and why you should simply give and serve, without expecting anything in return. Hear why collaboration is so much more powerful than competition and that being a Martial Arts business coach, mentor or trainer is a way or life and not simply a job.   KEY TAKEAWAYS When you’re an entrepreneur and you’re looking to build, to bring in new ideas and to create it can be hard doing it by yourself. You won’t get much interaction or stimulation from others if you don’t extend your network and seek out others. It’s about creating relationships that can make a difference and experiencing transformational growth. There’s so many people to help, and as entrepreneurs we have this scarcity mindset, a subconscious belief that there’s not enough to go around. This is not the case, there’s too many people to serve and we have to work together. Martial Arts is the one activity that can help with so many people so embrace challenges and seek them out, they are there for a reason. If you try to stay safe you won’t experience growth.   BEST MOMENTS “Everyday I want to go out on a mission to just light up someone's life” “A lot of people are lost in their own minds and lost in their own space and it’s such a shame” “Be who you are in the dojo in life. Don’t live in a negative world and become a blackbelt in business, in life and in everything else. You just need to mirror what you’re doing in Martial Arts in everything.” “Who you are under pressure is who you are. Martial Arts allows you to test yourself under pressure on a regular basis and give you the opportunity to grow” “Remember your roots because without them you wouldn’t be able to grow” “Martial Arts is a way of life about growth from the inside out”   VALUABLE RESOURCES Gordon Burcham - The Business Of Martial Arts   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com     TITLE #019 Martial Arts Business Podcast 10 Ways To Retain & Gain Students in Your MA School   DESCRIPTION Welcome to another episode of the Martial Arts Business Podcast. Get inspired to retain and gain your student base with Gordon’s top ten tips to growing your school and maximising your onboarding process. Student retention is essential to success, discover the simple ways you can continue to transform lives, by retaining your students, educating the parents and having fun.  Your school isn’t just a school it’s a transformation, a development and a place where you can make a difference.   KEY TAKEAWAYS Welcome your students - Create a welcome meeting for new students as soon as they join. A 30 minute process that introduces your new student to your community, your school and, gives you the opportunity to hand them their uniform. Cover the elements of your school that are relevant and preframe your the core values of your school, the longevity and growth you can have by buying into the culture.   Student, parent orientation - Run these for one hour each month. It allows you to educate the parents and understand your students learning style. Discover the best ways to getting the most out of your students and find the best way to serve them. Provide the opportunity for the parent to get involved, get on the pads and introduce them to the environment. Welcome call - Help to answer your students initial questions and breakdown any issues your brand new student might have. The first 48 hours after joining are vital to increasing retention and you can make your student feel welcome simply by following up with them. Monthly follow up calls - Leverage your office staff to diarise monthly calls. Check up on your students and see how they are getting on, ask what they are looking to achieve and how you can help them. This can also be a great opportunity to get referrals. Ask them who do you know who could benefit from better discipline? or more confidence? and can Martial Arts help them?   Quarterly calls - Every three months contact your students and see if you can help to serve your customers better. Increase retention and learn from asking your students how they’re progressing. Ensure you are entering comments and feedback in your CRM for future learning. Parent and student interaction - Create an exciting atmosphere and connect with both the students and the parents in your school. Get the parents to love you and get them involved in the classes and student activities. Aim to create a relationship and ongoing rapport with your parents. Student rewards - Make sure you are rewarding you students and incentivising them to keep going. Make sure you reward everyone for their best skill. The first six months are essential - Within the first six months you need to keep it excitement, you need to maintain the targets for growth. Students love to aim for something and you can make it exciting by helping them on their journey. Recognition - Interact with your students and communicate with them regularly. Recognise them throughout their journey, recognise their skills, recognise their quality and recognise their commitment.   Fux exciting classes - Change it up, mix it up. Keep your classes fun and engaging, a fun environment will help retention and keep your students and parents coming back every week, every month. Create a positive empowering environment and a lot of smiles.   BEST MOMENTS “We have to do what's necessary to keep your students in your school long enough to transform their lives” “Systems create great businesses, stick to a regular system to onboard your customers” “You need to educate the parents as well as the students. Preframe your customers and align your vision and values” “When you ask you’ll receive, every single one of your students will know at least five people that would benefit from joining your school”   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com         TITLE #018 Martial Arts Business Podcast How to increase your products and services in your martial arts school   DESCRIPTION Welcome to another episode of the Martial Arts Business Podcast. Today, Gordon shares with you how to increase your student base, retain your existing clients and survey your community for guaranteed success. Gordon explains the need to understand your customers, wants, needs and desires so you can service them properly.   Gordon explains that if you can serve your customers with exactly what they want, at the right time, they will buy. Regardless of the price. Learn how to communicate with your audience, discover what they want and replicate that in your marketing to gain more students.   Finally Gordon dives into surveying your community, leveraging your market research and organically creating great testimonials for your business. Continuously surveying your customers to understand what it is your audience wants is vital, learn this  and do more of the same. Maximise your student base and get more students involved by help to solve their problems and as a result you will increase your income.   KEY TAKEAWAYS   Create a Facebook community to communicate with all of your members and poll them to get data driven insights into your customers. Incentivise your community to take part and drive engagement that you can use in your future marketing promotions. Now you have the data to prove your USP and you can replicate this in your marketing and target those that need serving. Surveys allow people to voice their opinions that they may have been holding onto for a long time. You can use them as a retention tool to serve your students and improve your school. Crowdsource decisions in your business and create a connection with your students. Create a people first culture and empower your students to become a real member of your school, involved in every way.   BEST MOMENTS “If you offer your students something they want they will usually buy it, regardless of price” “Your student base is the motor that runs your business” “The more people you serve the more people will buy”   VALUABLE RESOURCES Facebook Polls Survey Monkey   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com   TITLE #017 Martial Arts Business Podcast The value of a student   DESCRIPTION Welcome to another edition of the Martial Arts Business Podcast. In today’s this episode, Gordon shares with you the importance of knowing your students value and how you too, can get a phenomenal return on investment and begin earning 100k or more per year in your martial arts business simply by knowing your numbers.   Discover how to calculate the limitless value acquiring new students can give you and, why you should begin to think bigger with you marketing and stop focussing on what your going to lose and start focusing on what you're going to gain.   Gordon shows you his formula to success and how you can start, grow and scale a large martial arts school, keep the quality of teaching you value and, earn a huge income in the process. Learn how to play the long game in business and find your sweet spot to ensure you’re profitable.   Make a huge impact in your business by finding out your student value and investing in marketing.   KEY TAKEAWAYS Ask yourself what is the value of your student to your business? Knowing this will help you to grow your school, increase your student base and create a business of the very best standards. Remember to charge what you're worth, serve the needs of your students, empower them to retain membership and you will be profitable.   Find your ROI (return on investment) write down your average student monthly fee and stay at that average. Calculate how much a student will bring your business over and 12 month period and factor in what you will spend per student to maintain their membership. Now you can calculate how much to spend on marketing to acquire a new student.   Newly recruited students will have friends and family members that they could refer to you. By marketing  you’ll have a limitless pot of new students at your fingertips and you can earn a good amount of money from your martial arts school, serve your customers and stay aligned with your vision and values   BEST MOMENTS "The hardest thing is making money in their business" “Most of you are already teaching high quality martial arts, you just need to monitise your skill” "We always make back 10 fold on what we spend” "The sky's the limit within your school" "Play the long game, because most businesses operate month to month”   ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com   TITLE #016 Martial Arts Business Podcast How to build a world class instructor team   DESCRIPTION Welcome to another edition of the Martial Arts Business Podcast. In this episode, Gordon shows you how to build a world-class instructor team and grow your school. Discover how to stop doing everything yourself, leverage out tasks, create a sustainable trainer programme and give yourself more time and freedom. Stop feeling trapped and alone in your business and grow your leadership programme.   Gordon urges you to get inspired and grow your power team, because without staff you have no freedom and no flexibility. Understand why staff are an absolute asset to your life and how you too, can build a world class leadership programme within your school, increase retention and nurture your students to become the leaders and instructors of the future.   KEY TAKEAWAYS Martial arts school owners believe they are the only ones who can do a good job, the only ones who are skilled enough. This is a delusion and you have to leverage out tasks. Start you students on your trainer programme early and elevate them to to another level. Allow them to help out the instructors, grow their skills and become expert instructors themselves. Learn how to create a timetable and hierarchy for them to follow and progress. Introduce a modular programme with floor and class exams to improve their skills and knowledge.   Gordon’s Blueprint to Building a Team Class Assistant Assistant Instructor Instructor Assistant Head Coach   BEST MOMENTS "If I had built an instructor programme and a great staff team 10 years ago I would be triple the size I am now." "Learn to let go and become, world-class at building teams" "It doesn't matter what belt class they are, it's the leadership qualities and characteristics you're looking for "What you spend money on something, there is an exchange in value" “Top Tip: We run a discovery day every few months for free and show students how they can become trainers” "You can't become great at something overnight” "It's the character that you're looking for, someone with a great personality, great communication and an urge for helping others” "People buy vision, make sure it's big for them and they can see their future in your school"   VALUABLE RESOURCES The Business of Martial Arts - https://www.amazon.co.uk/Business-Martial-Arts-Gordon-Burcham/dp/1999972007 Martial Arts Business Mastery Community - https://www.facebook.com/groups/1564691497166100/ ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com                                               TITLE #015 Martial Arts Business Podcast 5 free very low cost ways to market your school   DESCRIPTION Welcome to another episode of the Martial Arts Business Podcast. In this episode, your host Gordon brings you 5 low cost ways to market your school. Learn how to grow and scale your business without the huge barrier of marketing costs and take your martial arts school to the next level.   If you’re not marketing you’re not growing your school. Discover how to market your martial arts business for free with these insider tips. Find out how to do these consistently for an ever increasing student base and monthly income. Educate your local community on the benefits of martial arts and help out others, by improving their confidence, discipline and perseverance and most of all have fun!    KEY TAKEAWAYS Schools - Dominate the schools in your local area. Schools are your perfect target market, your ideal demographic of people. Exchange your time for extra revenue and tap into a base of potential students. Get past the receptionist by using your troops on the ground. Present at your local schools assembly and educate the teachers by mirroring the schools personal values. Referral Marketing - Everyone of your students knows at least 10 people that could benefit from martial arts. Tap into those audiences and communicate with your communities. Create an incentive and specific offer to remind your students to ask their friends. When someone joins your school it's imperative you give them a welcome call the next day. Introduce your referral programme and find out how many people your students know. Birthday parties - Run Karate Parties to increase your student base and get a huge revenue boost. Learn how to market your business and get paid for it. Every person who joins as a result of the birthday party gets a percentage of the enrollment fee. Club promotion days - Pick a day and mass promote your school, this acts as a great retention tool and also makes a fun day out for your students and the local community. This is a great free way to market your business and get out in the local community. Mini sensai days - Get your students to train your class with you. Every parent wants to see their child at the head of the class. This is a fantastic way of enticing your your students to bring their friends down. BEST MOMENTS “One of the big things we did when we were struggling for money, is to visit the schools.” “Go into your local school assembles and educate the teachers on why martial arts can help.” “Martial arts can solve so much pain. It helps to gain respect and discipline not just for themselves but for others too.” “The importance of martial arts, how it’s not about fighting. It’s about confidence, discipline and not quitting.” “You can either exchange money to save you time or exchange time to save you money.” "Referral marketing is essential if you want to grow your school to the next level" “Birthday parties are really powerful, your getting people to your school and gaining exposure for your business.” VALUABLE RESOURCES The Business of Martial Arts - https://www.amazon.co.uk/Business-Martial-Arts-Gordon-Burcham/dp/1999972007 Martial Arts Business Mastery Community - https://www.facebook.com/groups/1564691497166100/ ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com                                 TITLE #014 Martial Arts Business Podcast Interview with Tom Nicholson   DESCRIPTION Welcome to another edition of the Martial Arts Business Podcast, in this episode your host Gordon interviews martial arts supremo and owner of Pro Action Martial Arts & Fitness Tom Nicholson. Former champion Tom has built his school to nearly 1000 members over 15 schools.   Gordon and Tom discuss the need for schools to come together and that no matter where you are in your martial arts business journey you can learn more. Be prepared to put your ‘white belt’ on everyday and improve your business. Discover how to grow, network and become accountable and take your business to the next level.   Tom shares his with you his journey over the last 16 years and he has built an empire of 15 schools and nearly 1000 members. Gordon and Tom dive into the fundamentals of developing your business and how you too can turn your passion for martial arts into an empire.   KEY TAKEAWAYS Pro Action Martial Arts Started in September 2002 and now has 15 schools across the UK. 8 Franchise schools 6 satellite schools 1 Main gym spanning 5000 square ft. 20 members of the instructor team   Gordon: What tips what you give to people trying to set up schools in multiple locations? Tom: The first thing is to be really crystal clear on your purpose and the systems will build around that. Systemise as much as you can and welcome technology. Try to find out what your people, your customers want and serve them, when you achieve that you will grow.   BEST MOMENTS “I’m just loving teaching and sharing it, school owners need to come together. We teach loyalty and respect and we need to come together in groups and have a fantastic time doing what we love, teaching martial arts.” “I do what I love teaching martial arts, so it doesn’t feel like I have a job.” “I’ve always been focused on sharing my passion, the byproduct of that has been the creation of a fantastic business.” “Put your white belt on everyday. You should always be learning and consistently become more. You’re at your best when you’re learning and growing.” “Don’t be scared to network and bring other people in to help with your business. Leverage out the tasks you don’t know how to do.”   VALUABLE RESOURCES The Business of Martial Arts - https://www.amazon.co.uk/Business-Martial-Arts-Gordon-Burcham/dp/1999972007 Martial Arts Business Mastery Community - https://www.facebook.com/groups/1564691497166100/ Pro Action Marital Arts https://www.martialartslessons.co.uk/ ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com                                       TITLE #011 Martial Arts Business Podcast 5 Essentials This Summer For Maximum Growth & Impact   DESCRIPTION Welcome to another edition of the Martial Arts Business Podcast, in this episode Gordon brings you the 5 Essentials You Need To Know This Summer For Maximum Growth & Impact.   Gordon explains why you should see a massive influx of students during the summer and how to retain your students, have a great community spirit and have a kick ass summer in your business. Learn how to leverage the exposure of your school, change it up, mix it up and serve your community.   Discover how to be creators and promote your school while leveraging your classes., excite them, inspire them and motivate them to come down.   KEY TAKEAWAYS   5 Essentials You Need To Know This Summer For Maximum Growth & Impact. Club Promotion Days - Get your school together, kids, adults and parents all in uniform and promote your club and share it in your community and increase exposure. Create a fun day for kids and adults alike, while leveraging the marketing and promotion of your school. Summer Camps - Week long summer camps and programme specific camp days will increase your business. Go in-depth and provide certificates and you will increase profitability and gain new members. Take It Outside - Utalise the summer weather by taking your club to a local park and mix with the community. Leverage your school,  increase exposure and gain new members. Keep It Cool - Create an incentive to retain customers during the summer, offer stickers or rewards for those that continue to attend. Be creative and keep it new and fresh everytime, mix in games and change up the format to keep your students inspired. Set Up Free Programmes - Create courses to help your students and give back to the community. Think about how you can serve your students and solve problems in their life. Martial Arts can be a huge confidence booster and you can arm your students with the skills to be successful.   BEST MOMENTS “It’s a delusion summer is bad for your business.” “Retain your students, have a great community spirit and have a kick ass summer in your business.” “Parents during the summer are looking for something different so make sure to leverage the exposure of your school.” “When people don’t want to train, they’re bored, it’s up to you to keep it fresh and mix it up.” “Be creators of a new service product and create a referral programme.” “Excite them, inspire them and motivate them to come down.” “Share your club with the world.”   VALUABLE RESOURCES The Business of Martial Arts - https://www.amazon.co.uk/Business-Martial-Arts-Gordon-Burcham/dp/1999972007 Martial Arts Business Mastery Community - https://www.facebook.com/groups/1564691497166100/ ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools.   Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club.   Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward.   He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career!   Learn How to Become Black belt in Business.   Learn -Develop - grow and you will succeed.   CONTACT METHOD Website - http://www.gforcemartialarts.com  

Welcome to another episode of the Martial Arts Business Podcast. Get inspired to retain and gain your student base with Gordon’s top ten tips for growing your school and maximising your onboarding process. Student retention is essential to success, discover the simple ways you can continue to transform lives, by retaining your students, educating the parents and having fun.  Your school isn’t just a school it’s a transformation, a development and a place where you can make a difference. KEY TAKEAWAYS Welcome your students - Create a welcome meeting for new students as soon as they join. A 30-minute process that introduces your new student to your community, your school and, gives you the opportunity to hand them their uniform. Cover the elements of your school that are relevant and pre frame your the core values of your school, the longevity, and growth you can have by buying into the culture.   Student, parent orientation - Run these for one hour each month. It allows you to educate the parents and understand your students learning style. Discover the best ways to getting the most out of your students and find the best way to serve them. Provide the opportunity for the parent to get involved, get on the pads and introduce them to the environment. Welcome, call - Help to answer your student's initial questions and break down any issues your brand new student might have. The first 48 hours after joining are vital to increasing retention and you can make your student feel welcome simply by following up with them. Monthly follow up calls - Leverage your office staff to diarise monthly calls. Check up on your students and see how they are getting on, ask what they are looking to achieve and how you can help them. This can also be a great opportunity to get referrals. Ask them who do you know who could benefit from better discipline? or more confidence? and can Martial Arts help them? Quarterly calls - Every three months contact your students and see if you can help to serve your customers better. Increase retention and learn from asking your students how they’re progressing. Ensure you are entering comments and feedback in your CRM for future learning. Parent and student interaction - Create an exciting atmosphere and connect with both the students and the parents in your school. Get the parents to love you and get them involved in the classes and student activities. Aim to create a relationship and ongoing rapport with your parents. Student rewards - Make sure you are rewarding you students and incentivising them to keep going. Make sure you reward everyone for their best skill. The first six months are essential - Within the first six months you need to keep it exciting, you need to maintain the targets for growth. Students love to aim for something and you can make it exciting by helping them on their journey. Recognition - Interact with your students and communicate with them regularly. Recognise them throughout their journey, recognise their skills, recognise their quality and recognise their commitment.   Fux exciting classes - Change it up, mix it up. Keep your classes fun and engaging, a fun environment will help retention and keep your students and parents coming back every week, every month. Create a positive empowering environment and a lot of smiles. BEST MOMENTS “We have to do what's necessary to keep your students in your school long enough to transform their lives” “Systems create great businesses, stick to a regular system to onboard your customers” “You need to educate the parents as well as the students. Preframe your customers and align your vision and values” “When you ask you’ll receive, every single one of your students will know at least five people that would benefit from joining your school” ABOUT THE HOST Gordon Burcham is a best selling author, 3 x World martial arts champion and award winning Martial arts school owner. He has helped 1000’s of Martial arts schools grow, and has over 20 years experience running martial arts schools. Gordon has been training, teaching, and working in the Martial Arts industry for nearly twenty-five years. After earning his first black belt, he went on to win three consecutive World Titles against guys half his age. In 1998, in the midst of his competitive career, he launched his own dojo which still runs today. After retiring from the competitions, he decided to focus more on helping others in the MA business while still running his club. Burcham has trained with industry giants like Alfie Lewis and developed his street-smart business attitude working with top business coaches. He is now considered one of the foremost authorities on peak performance in the business-side of the MA industry. He has proven his techniques work through the transformation in his own personal life, athletic career, and business as well as those of his coaching clients. Burcham teaches that success is the result of forming good habits and moving forward. He is a real-life success story going from bullied school kid to earning multiple world titles, and his MA school is currently one of the most successful in the UK. Gordon loves self-development and helping others, enjoys travel and family time. He is now learning how to fly planes and pursuing a speaking career! Learn How to Become Black belt in Business. Learn -Develop - grow and you will succeed. CONTACT METHOD Website - http://www.gforcemartialarts.com

Never heard of the preframe? Then you must listen to this episode. This could be the difference between people loving your stuff and buying it, and not caring who the heck you are. This is some of the invisible magic that happens without people even knowing about it...

The post Episode #16 – The Preframe That Closes appeared first on DotComSecrets.com Blog - Weird Marketing Experiments That Increase Traffic, Conversions and Sales.... On this episode, Russell discusses how to properly use preframing in every step of your online sales sequence. --------------------------------------------------------------------------------- Hey everybody, this is Russell Brunson. Welcome to the Marketing in Your Car podcast. I hope you guys are doing awesome today. I actually just got out of the gym and I'm driving back to the office and had something really exciting happen today that I wanted to share with everybody, actually, a bunch of exciting things. First off, we had almost 100 of you guys comment on the podcast yesterday which is exciting because I asked everyone to give some feedback. I appreciate it. Keep the good comments coming. It's fun, it's exciting, and hopefully we'll get more people to learn about our podcast because I'm sharing all this cool stuff and we should share it with everyone. I want to see everybody's businesses grow. That's my passion in life. With that said, if anyone has been studying my stuff for awhile, I did a really cool talk at StomperNet four or five years ago. I did another one kind of similar at Dan Kennedy's event about two years ago, not so much talking about internet marketing but talking about the sales process and the psychology behind it. There's something that happened in our business today that was really exciting that re-reminded me of that. If you guys saw that presentation, and if you go to YouTube I think, at least Google, if you type in “Russell Brunson StomperNet presentation,” you can hear the whole 90 minute presentation. I was talking about just all the different things that happened, the lifeline of your customer. Somebody comes to your website and what website do they come through to get to your website? When they're there, what do they see? What's the next step, and the next step? I talked about all the pieces that you need to have in place to maximize your customer value. One of the big things I talked about was the concept that if you've ever studied NLP before, neuro-linguistic programming, you learn about a topic called framing which is basically the frame that somebody enters a situation will have a huge determining factor on the response they have on the next site, the next page. For example, if I'm going to frame you to my friends, introduce you to my friend, I'll introduce you through a frame, “Hey, this is Joe. He's a really cool guy. I think you're going to like him.” The frame that I introduced you to my friend through, now he's going to think, “Oh yeah, Joe is a cool guy.” If I say, “Hey, this is Joe, he's a total jerk. He stole money from me. I want to introduce you to him,” that frame is going to be different and their whole experience with you is going to be different. In fact, there's a really cool book. I can see the cover in my head but I can't remember it right now, but in that book, they shared a case study of a teacher that was tested in a college classroom. They had a substitute teacher for the day. Before the substitute teacher came in, the principal or whatever came in and said, “Hey, we have a substitute teacher. Before I introduce him, I'd like you guys to read his bio really quick. Then I'm going to have him come in.” They handed out the bio to all the students in the class, in a class of 900 people or so. The surveys were exactly the same of the bios except for each of them had one word different. Half of the bios said, “Mr. So-and-so is a very warm teacher,” and the other half said, “Mr. So-and-so is a very cold teacher.” That was the only difference between the frame that these guys had to meet the teacher.

On this episode, Russell discusses how to properly use preframing in every step of your online sales sequence. ---Transcript--- Hey everybody, this is Russell Brunson. Welcome to the Marketing in Your Car podcast. I hope you guys are doing awesome today. I actually just got out of the gym and I'm driving back to the office and had something really exciting happen today that I wanted to share with everybody, actually, a bunch of exciting things. First off, we had almost 100 of you guys comment on the podcast yesterday which is exciting because I asked everyone to give some feedback. I appreciate it. Keep the good comments coming. It's fun, it's exciting, and hopefully we'll get more people to learn about our podcast because I'm sharing all this cool stuff and we should share it with everyone. I want to see everybody's businesses grow. That's my passion in life. With that said, if anyone has been studying my stuff for awhile, I did a really cool talk at StomperNet four or five years ago. I did another one kind of similar at Dan Kennedy's event about two years ago, not so much talking about internet marketing but talking about the sales process and the psychology behind it. There's something that happened in our business today that was really exciting that re-reminded me of that. If you guys saw that presentation, and if you go to YouTube I think, at least Google, if you type in “Russell Brunson StomperNet presentation,” you can hear the whole 90 minute presentation. I was talking about just all the different things that happened, the lifeline of your customer. Somebody comes to your website and what website do they come through to get to your website? When they're there, what do they see? What's the next step, and the next step? I talked about all the pieces that you need to have in place to maximize your customer value. One of the big things I talked about was the concept that if you've ever studied NLP before, neuro-linguistic programming, you learn about a topic called framing which is basically the frame that somebody enters a situation will have a huge determining factor on the response they have on the next site, the next page. For example, if I'm going to frame you to my friends, introduce you to my friend, I'll introduce you through a frame, “Hey, this is Joe. He's a really cool guy. I think you're going to like him.” The frame that I introduced you to my friend through, now he's going to think, “Oh yeah, Joe is a cool guy.” If I say, “Hey, this is Joe, he's a total jerk. He stole money from me. I want to introduce you to him,” that frame is going to be different and their whole experience with you is going to be different. In fact, there's a really cool book. I can see the cover in my head but I can't remember it right now, but in that book, they shared a case study of a teacher that was tested in a college classroom. They had a substitute teacher for the day. Before the substitute teacher came in, the principal or whatever came in and said, “Hey, we have a substitute teacher. Before I introduce him, I'd like you guys to read his bio really quick. Then I'm going to have him come in.” They handed out the bio to all the students in the class, in a class of 900 people or so. The surveys were exactly the same of the bios except for each of them had one word different. Half of the bios said, “Mr. So-and-so is a very warm teacher,” and the other half said, “Mr. So-and-so is a very cold teacher.” That was the only difference between the frame that these guys had to meet the teacher. The teacher came in. He gave the entire class, and at the end of it, they surveyed all the students. What was interesting was that, again, all the students heard the exact same lecture, all of them read the exact same bio. The only difference was that half the bios said he was a warm teacher, and half said he was a cold teacher. When they surveyed the students, the students that the paper said he was a warm teacher, the vast majority said, “He was an amazing teacher, he was great, I learned a lot.” The people whose paper said he was a cold teacher didn't like him, thought he was talking down to him, he was a rude person. It was interesting how that little tiny shift of a frame, how much it affected the reality of that class afterwards. I'm always talking about and I always teach and do, when you're sending somebody to your website, what's the frame they're coming through. The ad that they click on is a frame they're going to your website through. If you land them on a review site before they come to your site, that was a frame you were taking them through. There's a lot to do with different frames that you're taking someone through and how it affects the outcome on the other side. We did this test just in the last two or three days. It was really interesting. We have this squeeze page. On the squeeze page, it's kind of like a multi-step squeeze page where they first land on it, and it has a headline and it says, “Step number one, where did you learn about us?” There's radio buttons they can choose, “Did you learn from this source, this source, or this source?” They click on the button. Then boom, it says, “Step number two, give us your email address.” Then step number three said finish. That was the way that this squeeze page worked. Step one, two, three, and step three was finish. The only test we changed was we changed the word finish to “Get Instant Access.” That was the entire test. What was interesting, and I almost got this wrong, we ran the test. What was interesting was that when it said “Finish” at the end, we had 40% bump in opt-ins because the last step is when they actually give you their email address, and then it says, “Click here to finish.” We're like, “Wow, this is a great test. We found out we increased our opt-in rates by 40 percent.” I was even telling my guys, “We should change all of our opt-in buttons that said, ‘Submit here,' to, ‘Click here to finish.'” We were really excited, but then after they opt-in, then we take them to the next page which takes them to a video sales letter where then we sell them the product we were trying to sell them. Then they land on that page. What was interesting was when we looked at the data between the two, we had a 40% increase in people who opted in clicking the finish button, but then we had almost a 40% decrease in sales across the board, dramatically. It actually more than, the sales more than cut in half percentage wise, the people who clicked on finish versus the people that clicked on “Get Instant Access.” You never really know why that works but psychology teaches me, what I believe is that the frame I was taking somebody through with the finish button was saying, “Hey, this process is finished. You're done.” In their mind, it's saying, “Okay, it's complete, I'm finished,” and then off comes this page trying to sell them something, and I've closed that loop. I've closed that gap. Now they're not in a buying position because just that little tiny, just the word on the button closed the gap on their mind which decreased sales by 50% whereas the “Get Instant Access Now,” then took them to a page where the loop was still open, they were trying to see what the next step was, and they were more in a state of mind where they could purchase. It was a very interesting test. Just think about how you guys can apply that into your business. It's all about pre-framing, opening and closing loops, a whole bunch of really cool NLP stuff that I wrap into one little five minute lesson but just think about that, guys, on your sales processes. What are you doing? Are you keeping the loop open? Are you keeping them excited, or are you shutting them off and keeping them from making the sale you want? I remember on a one-time offer before we did a test awhile ago, similar type concept where they purchased the product and a one-time offer came up. It said, “Thank you so much for ordering. Your product is in the mail. By the way, we have this other special offer.” We tested that versus, “Wait, your order is not finished yet. Finish order customization, step one of three.” The “Wait, your order is not over yet, order customization,” that text dramatically thrashed the other one. It's all about keeping that loop open, keeping the frame you're taking someone through in the correct way that keeps them in the buying mood. Anyway, I thought it was really interesting. That little tweak is going to make me a lot of money this year. I hope you guys apply that into different sales funnels, squeeze pages, sales processes. Whatever you're doing, think about the frame that someone is entering your website through and you can manipulate that. When you do that, you will manipulate and affect the outcome dramatically. I hope you guys enjoyed this podcast. If you do, please tell your friends. Tell anybody that likes marketing. It's a lot of fun. Again, if you like this, please leave feedback. Again, this is Russell Brunson with Marketing in Your Car podcast.

On this episode, Russell discusses how to properly use preframing in every step of your online sales sequence. ---Transcript--- Hey everybody, this is Russell Brunson. Welcome to the Marketing in Your Car podcast. I hope you guys are doing awesome today. I actually just got out of the gym and I’m driving back to the office and had something really exciting happen today that I wanted to share with everybody, actually, a bunch of exciting things. First off, we had almost 100 of you guys comment on the podcast yesterday which is exciting because I asked everyone to give some feedback. I appreciate it. Keep the good comments coming. It’s fun, it’s exciting, and hopefully we’ll get more people to learn about our podcast because I’m sharing all this cool stuff and we should share it with everyone. I want to see everybody’s businesses grow. That’s my passion in life. With that said, if anyone has been studying my stuff for awhile, I did a really cool talk at StomperNet four or five years ago. I did another one kind of similar at Dan Kennedy’s event about two years ago, not so much talking about internet marketing but talking about the sales process and the psychology behind it. There’s something that happened in our business today that was really exciting that re-reminded me of that. If you guys saw that presentation, and if you go to YouTube I think, at least Google, if you type in “Russell Brunson StomperNet presentation,” you can hear the whole 90 minute presentation. I was talking about just all the different things that happened, the lifeline of your customer. Somebody comes to your website and what website do they come through to get to your website? When they’re there, what do they see? What’s the next step, and the next step? I talked about all the pieces that you need to have in place to maximize your customer value. One of the big things I talked about was the concept that if you’ve ever studied NLP before, neuro-linguistic programming, you learn about a topic called framing which is basically the frame that somebody enters a situation will have a huge determining factor on the response they have on the next site, the next page. For example, if I’m going to frame you to my friends, introduce you to my friend, I’ll introduce you through a frame, “Hey, this is Joe. He’s a really cool guy. I think you’re going to like him.” The frame that I introduced you to my friend through, now he’s going to think, “Oh yeah, Joe is a cool guy.” If I say, “Hey, this is Joe, he’s a total jerk. He stole money from me. I want to introduce you to him,” that frame is going to be different and their whole experience with you is going to be different. In fact, there’s a really cool book. I can see the cover in my head but I can’t remember it right now, but in that book, they shared a case study of a teacher that was tested in a college classroom. They had a substitute teacher for the day. Before the substitute teacher came in, the principal or whatever came in and said, “Hey, we have a substitute teacher. Before I introduce him, I’d like you guys to read his bio really quick. Then I’m going to have him come in.” They handed out the bio to all the students in the class, in a class of 900 people or so. The surveys were exactly the same of the bios except for each of them had one word different. Half of the bios said, “Mr. So-and-so is a very warm teacher,” and the other half said, “Mr. So-and-so is a very cold teacher.” That was the only difference between the frame that these guys had to meet the teacher. The teacher came in. He gave the entire class, and at the end of it, they surveyed all the students. What was interesting was that, again, all the students heard the exact same lecture, all of them read the exact same bio. The only difference was that half the bios said he was a warm teacher, and half said he was a cold teacher. When they surveyed the students, the students that the paper said he was a warm teacher, the vast majority said, “He was an amazing teacher, he was great, I learned a lot.” The people whose paper said he was a cold teacher didn’t like him, thought he was talking down to him, he was a rude person. It was interesting how that little tiny shift of a frame, how much it affected the reality of that class afterwards. I’m always talking about and I always teach and do, when you’re sending somebody to your website, what’s the frame they’re coming through. The ad that they click on is a frame they’re going to your website through. If you land them on a review site before they come to your site, that was a frame you were taking them through. There’s a lot to do with different frames that you’re taking someone through and how it affects the outcome on the other side. We did this test just in the last two or three days. It was really interesting. We have this squeeze page. On the squeeze page, it’s kind of like a multi-step squeeze page where they first land on it, and it has a headline and it says, “Step number one, where did you learn about us?” There’s radio buttons they can choose, “Did you learn from this source, this source, or this source?” They click on the button. Then boom, it says, “Step number two, give us your email address.” Then step number three said finish. That was the way that this squeeze page worked. Step one, two, three, and step three was finish. The only test we changed was we changed the word finish to “Get Instant Access.” That was the entire test. What was interesting, and I almost got this wrong, we ran the test. What was interesting was that when it said “Finish” at the end, we had 40% bump in opt-ins because the last step is when they actually give you their email address, and then it says, “Click here to finish.” We’re like, “Wow, this is a great test. We found out we increased our opt-in rates by 40 percent.” I was even telling my guys, “We should change all of our opt-in buttons that said, ‘Submit here,’ to, ‘Click here to finish.’” We were really excited, but then after they opt-in, then we take them to the next page which takes them to a video sales letter where then we sell them the product we were trying to sell them. Then they land on that page. What was interesting was when we looked at the data between the two, we had a 40% increase in people who opted in clicking the finish button, but then we had almost a 40% decrease in sales across the board, dramatically. It actually more than, the sales more than cut in half percentage wise, the people who clicked on finish versus the people that clicked on “Get Instant Access.” You never really know why that works but psychology teaches me, what I believe is that the frame I was taking somebody through with the finish button was saying, “Hey, this process is finished. You’re done.” In their mind, it’s saying, “Okay, it’s complete, I’m finished,” and then off comes this page trying to sell them something, and I’ve closed that loop. I’ve closed that gap. Now they’re not in a buying position because just that little tiny, just the word on the button closed the gap on their mind which decreased sales by 50% whereas the “Get Instant Access Now,” then took them to a page where the loop was still open, they were trying to see what the next step was, and they were more in a state of mind where they could purchase. It was a very interesting test. Just think about how you guys can apply that into your business. It’s all about pre-framing, opening and closing loops, a whole bunch of really cool NLP stuff that I wrap into one little five minute lesson but just think about that, guys, on your sales processes. What are you doing? Are you keeping the loop open? Are you keeping them excited, or are you shutting them off and keeping them from making the sale you want? I remember on a one-time offer before we did a test awhile ago, similar type concept where they purchased the product and a one-time offer came up. It said, “Thank you so much for ordering. Your product is in the mail. By the way, we have this other special offer.” We tested that versus, “Wait, your order is not finished yet. Finish order customization, step one of three.” The “Wait, your order is not over yet, order customization,” that text dramatically thrashed the other one. It’s all about keeping that loop open, keeping the frame you’re taking someone through in the correct way that keeps them in the buying mood. Anyway, I thought it was really interesting. That little tweak is going to make me a lot of money this year. I hope you guys apply that into different sales funnels, squeeze pages, sales processes. Whatever you’re doing, think about the frame that someone is entering your website through and you can manipulate that. When you do that, you will manipulate and affect the outcome dramatically. I hope you guys enjoyed this podcast. If you do, please tell your friends. Tell anybody that likes marketing. It’s a lot of fun. Again, if you like this, please leave feedback. Again, this is Russell Brunson with Marketing in Your Car podcast.