The Trade Advocate Podcast covers topics essential for the bartender, mixologist, chef, or cook that wants to take the next step and go from bar and restaurant worker bee to agency owner or consultant. Hosted by beverage industry veteran Jason Littrell, this weekly podcast takes a deep dive in the…
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** Join Jason Littrell as he delves into the intricate world of hospitality management, focusing on solutions for independent bars and restaurants. Learn how to transform your business with the power of AI, effective HR practices, and targeted marketing strategies. - Understanding the main challenges faced by independent bars and restaurants - The crucial role of HR in the hospitality business - The pitfalls of being a great craftsman but a poor business operator - Leveraging AI and automation to streamline operations - Effective marketing strategies to convert social media followers to loyal customers 00:00 Jason Littrell on building HR systems for hospitality. 04:57 Being good at making drinks ≠ running bars 07:17 Train and develop staff for high returns. **The Importance of Understanding the Industry:** "I should kind of spend more time learning and understanding what the problems are, and then this will will inform the products that I build, for systems and operations that I can just install into bars and restaurants, and help the ones that really need the help." — Jason Littrell [00:00:46 → 00:00:59] The Corporate Edge: "They have national deals for purchasing, and they have a a massive economy of scale, and they do marketing. And, they can do all the stuff that independent bars and restaurants can't do." — Jason Littrell [00:01:18 → 00:01:27] The Struggle of Independent Restaurants: "The vast majority of bars and restaurants are at risk of going out of business at all times, pretty much at all times." — Jason Littrell [00:01:43 → 00:02:22] **The Reality of Bars and Restaurants**: "People think bars and restaurants are food businesses where you sell food." — Jason Littrell [00:03:17 → 00:03:22] **Brilliant Craftspeople Often Struggle to Run Businesses**: "And, and a lot of times, people, they are brilliant craftspeople. This is straight out of the E Myth, by the way, the book called The E Myth. But, a lot of people are brilliant, brilliant craftspeople. They are excellent at making their thing, their widget, their their drink, their their food, whatever it is. But that does not translate into what is required to run a business." — Jason Littrell [00:04:09 → 00:04:33] How to Avoid High Turnover in Bars and Restaurants: "If everybody understands that, you don't have to manage them because they know what to do already. Because they they're they're working in service of that why, of that mission." — Jason Littrell [00:05:31 → 00:05:40] Viral Topic: The Power of Authentic Marketing "But if they know what they're doing, then they attract the the right people, with their marketing or with just with their social media or whatever. And and that brings in the customers that also align with those mission, with that mission, with those values." — Jason Littrell [00:05:53 → 00:06:08] The Reality of Instagram Engagement: "Instagram has a 4% engagement rate organically. So that means for every 100 people that you, have as followers, then 4 of them are gonna see your message." — Jason Littrell [00:06:28 → 00:06:36] HR management, hospitality systems, bars, restaurants, business failures, independent bars, AI solutions, automation, storytelling, GoPro, people business, craftspeople, E Myth, bartending, profitability, training, staff development, customer engagement, marketing, social media, email subscribers, brand sales solutions, management consultant, Kinetic Management Systems, New York City.
Join Jason Littrell as he delves into his journey of building an HR and management system for hospitality brands. Get insights into his focused approach and challenges in the development process. - Transitioning from multiple opportunities to single project focus. - Building and selling a minimally viable product (MVP). - Partnering with beta clients for feedback and improvement. - Creating a comprehensive, gamified management system. - The importance of lifetime customer value in business. 00:00 Building technology platform for restaurant management systems. 03:44 Creating long-term, adaptable management system for businesses. Quitting Caffeine: "And my god, is it hard to stop drinking caffeine?" — Jason Littrell [00:00:20 → 00:00:24] The Power of Focus: "I've decided to focus on only a single thing, on just one thing." — Jason Littrell [00:00:49 → 00:00:53] Momentum is Key: "I would never have generated any momentum." — Jason Littrell [00:01:12 → 00:01:15] The Future of Startups: "Every time I tell somebody about this project, they say I want it." — Jason Littrell [00:01:54 → 00:01:58] **Belief in Your Product:** "They say you can't sell something you don't really believe in. Well, I really believe in this and I think that, and I and I'm only encouraged every time I talk to people about it." — Jason Littrell [00:02:12 → 00:02:21] "Revolutionizing Restaurant Management": "I basically have just systematized his system into a technology platform that just gives Management something to report, owners something to track, and staff something to, like a roadmap for staff to go down." — Jason Littrell [00:02:59 → 00:03:08] **The Secret to Business Longevity**: "The real value of the system will be in how long it's being adopted. And I'm building a product that should be adopted forever, right, as in it becomes part of the natural operating system of the bar just like a POS would be, and, and just like, you know, having Google versus Outlook, for instance." — Jason Littrell [00:03:44 → 00:04:44] Balancing Business Values and Personal Challenges: "I don't wanna sell something to somebody that they can use once and that they don't need anymore. I wanna sell them something that, like, markedly improves their business, over time." — Jason Littrell [00:04:44 → 00:05:26] Stepping Up Against All Odds: "So if I had fucking cancer right now, I would get out of bed and I would, and I would do what I needed to do to, to hustle this this system because, I just believe in it that much." — Jason Littrell [00:05:40 → 00:05:51] Jason Littrell, hospitality management, HR system, New York City, caffeine withdrawal, focus, beta client, product development, MVP, sales challenges, restaurant attorney, bar consultant, kinetic management system, shift report, secret shopper, employee onboarding, gamification, lifetime customer value, business adoption, product innovation, management consulting, fractional CMO, beverage brand sales, marketing solutions.
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** 00:00 Struggling with focus, finding motivation in automation. 03:54 Interested in simple, healthy, meaningful life experiences. 07:09 Busy day with calls, pitch, and energy. "Finding Gratitude in Unexpected Situations": "I'm kind of, I'm actually really grateful that I got let go." — Jason Littrell [00:00:28 → 00:00:32] "Cutting Back on Coffee": "I started to realize that caffeine was kind of starting to be a kind of a pain in the ass and that, I I wasn't really getting as much out of it as, I wasn't receiving much from it." — Jason Littrell [00:01:26 → 00:01:37] Caffeine Hangover Struggles: "Like, it was it's like a hang I feel like I'm hungover. Like, I'm I have this, like, caffeine hangover. Like, it's, like, mild 1% of a headache." — Jason Littrell [00:01:57 → 00:02:04] **The Impact of Automation**: "Thank goodness for all the automations running in the background because, I have a bunch of stuff that's running and and a bunch of AIs that are that are chatting and and doing work for people and stuff." — Jason Littrell [00:02:09 → 00:02:19] The Age of Humanity: "And we're roughly 2 to 300000 years old. That's what our modern body is." — Jason Littrell [00:03:14 → 00:03:20] Minimalism and Healthy Living: "So I'm not adding really anything. In fact, I'm reducing quite a bit. I don't like stuff. I'm literally sitting on the ground right now, and, and I don't and, you know, I like a very simple existence because I prefer experiences and I prefer to make things rather than accumulate things." — Jason Littrell [00:04:12 → 00:04:29] "The History of Our Diet and Fire": "For most of our history, we didn't rely on carbohydrates at all." — Jason Littrell [00:05:11 → 00:05:15] Back to Basics: "I'm trying to do things that, like, we did them before, before modern technology, before Monsanto, before sugar was in everything, and I mean everything." — Jason Littrell [00:05:42 → 00:05:55] The Philosophy of Addition by Subtraction: "In order to gain more energy, to gain more cognitive ability, to gain more, energy, I have to eliminate certain things." — Jason Littrell [00:06:48 → 00:06:57] Turning It Around: "But I have a bunch of onboarding calls and I'm and those are, like, those give me a lot of energy, so I'm hoping that'll kinda turn it around for me." — Jason Littrell [00:07:09 → 00:07:15] Jason Littrell, hospitality management consultant, NYC, layoff, caffeine, quitting coffee, lifestyle changes, health, energy, liminal thinking, self-improvement, book recommendations, "Sapiens", modern history, physiology, carbohydrates, modern diseases, healthy living, diet, sugar, starch, wheat, alcohol, tobacco, AI automations, client work, family, experiences over possessions, addition by subtraction, cognitive ability, onboarding calls, pitch. 1. How to reduce reliance on caffeine effectively 2. How to implement a healthier lifestyle as a busy professional 3. How to identify excessive caffeine consumption 4. How to manage irritability and withdrawal symptoms after quitting caffeine 5. How to cultivate a philosophy of liminal thinking 6. How to enhance cognitive function by eliminating certain habits 7. How to navigate transitioning away from sugar and other dietary staples 8. How to organize life around healthier eating choices 9. How to balance personal health goals with family dietary needs 10. How to stay productive and manage brain fog during lifestyle transitions Music: Mint Leaves Musician: Jeff Kaale https://enjoymusic.ai
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** In this video, watch Jason Littrell, expert in beverage brand sales and management consulting, share insights on his marketing strategies and client engagement techniques. Discover how he uses AI, automation, and newsletters to nurture client relationships and stay top of mind. - Importance of Ops Nerd newsletter in client engagement - Utilizing SEO to drive traffic and establish expertise - Value of email deliverability in client services - Breakthrough in data visualization for HR Systems - Soft pitching strategies for client acquisition Discovering the Joy of Unscheduled Work Time: "I really like this unscheduled work time." — Jason Littrell [00:00:07 → 00:00:34] The Power of Consistency: "What I do every single day is I put a little marker on the world's 2nd largest search engine, which is YouTube." — Jason Littrell [00:01:09 → 00:01:13] **The Power of SEO in Video Content**: "This is a very very long game. But every time I make a video, I run it through my, AI, which will read, and I've trained it to do to give me a certain several things, like, as in, like, a summary, brief biography of me, time stamping, quotes and and, notable quotes and and things that I said." — Jason Littrell [00:01:47 → 00:02:06] Engaging with Your Audience: "The newsletter is a way to, if people want to if they don't wanna be, you know, on YouTube every day looking for what I might say next, then I send in a newsletter that says, here are the 3 things that I thought were important this week." — Jason Littrell [00:03:01 → 00:03:14] **The Big Promise of the Ops Nerd Newsletter**: "It's only takes 3 minutes a week, and it's gonna tell you all the AI and nerdery that that you can apply to your business today." — Jason Littrell [00:03:42 → 00:03:48] Creating Value without Expecting a Lot in Return: "And so I I'm just trying to, you know, provide value without anybody having to provide a lot in return. And and all I'm really asking for is is their, email address, not even their name and their phone number." — Jason Littrell [00:03:57 → 00:04:08] AI and Automation Expert Reveals Weekly Routine: "And then on Thursdays, I have, AI and automation sorcery. So 3 things in the newsletter, 3 events in the week. You know, it's not hard to find one thing from each of those things." — Jason Littrell [00:05:15 → 00:05:28] Viral Email Insights: "But it only takes 3 minutes to read. Very easy, very snackable, very consumable." — Jason Littrell [00:05:37 → 00:05:41] "Mastering Your Craft": "And, and if I'm gonna be providing these kind of services and automations and systems for my clients, I should probably have a pretty good mastery of them myself. And so I'm eating my own dog food, I'm doing I'm practicing what I preach, and, and I'm playing the long game, and this is how it goes." — Jason Littrell [00:05:51 → 00:06:07] Jason Littrell, hospitality management consultant, New York City, automations, marketing, sales, operations, sorcery, Ops Nerd newsletter, customer engagement, AI, SEO, automation sorcery, email deliverability, systems implementation, data visualization, bar marketing, brand sales solutions, staff engagement, client support sessions, brand sales mastermind, AI and automation sorcery, Kinetic Management Systems, independent spirits, fractional cmo, fractional cto.
Ready to go from chaos to control in your empire? Call/Text Jason now at +19179832150 Get the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Hospitality Management Consultant serving ambitious hospitality brands with high impact systems since 2009. *** In this video, seasoned hospitality management consultant Jason Littrell shares insights on building a dynamic HR system for bars and restaurants. Covering topics like the importance of staff recruitment, engagement strategies, and the value of ongoing training. Stay tuned for expert advice on automating processes, fostering a positive company culture, and ensuring long-term employee success. 00:00 Talent acquisition and culture are critical. 03:15 Developing job application process to attract top talent. 06:48 Systematize, document, and record staff interactions transparently. Viral Marketing Insight: "The product of the product is like the way you feel when you buy it. And then the product of the product or the product is the person that you become or the identity that you adopt by purchasing that product." — Jason Littrell [00:00:07 → 00:00:48] **Solving the Root of Problems in Business**: "What I'm building today is the solution to the problem of the problem of the problem." — Jason Littrell [00:01:01 → 00:01:04] The Flywheel Effect in Recruitment: "You don't have to recruit as hard anymore. There are not going to churn out. They're not gonna piss off Systems. And they're they're gonna tell their friends what a great place to work it is. So you don't have to look for people so hard. So it creates this kind of flywheel effect." — Jason Littrell [00:01:41 → 00:01:54] **The Importance of Workplace Culture**: "Culture matters. And, and if you are not, big enough to have an a full time HR person that that, that manages this stuff for you then, to do it manually, then you need processes and automations." — Jason Littrell [00:02:25 → 00:02:38] **Finding Top Talent in Today's Job Market:** "So, like, somebody comes into the bar restaurant and says says they're looking for a job, which is becoming rarer and rarer, by the way, then what do you do at that point?" — Jason Littrell [00:03:15 → 00:03:22] **Successful Employee Onboarding:** "And so then there's the actual event where you kind of reinforce the values that you've portrayed in the, in the in the onboarding sequence or in the, in the, nurture sequence leading up to the to the recruiting event." — Jason Littrell [00:04:50 → 00:05:02] **The Importance of Rigorous Pre-Management Training**: "Because if you invest early into this kind of training, the dividends pay off for years." — Jason Littrell [00:06:26 → 00:06:31] Success is a Process, Not an Event: "Success, winning, profitability. It's not an event. It's a process." — Jason Littrell [00:07:31 → 00:07:35] Jason Littrell, hospitality consultant, NYC, Kinetic Management Systems, bar marketing, staff engagement, brand sales, advisor, fractional cmo, fractional cto, management expert, innovative solutions, independent spirits, hospitality brands, dynamic solutions. How to improve staff retention in my restaurant? How to create a successful recruiting event for my hospitality business? How to engage and train potential employees effectively? How to automate processes in staff management for a bar or restaurant? How to build a strong company culture in the hospitality industry? How to implement a rigorous pre-management process for employees? How to document interactions and automate tasks in staff management? How to create a successful onboarding program for new staff members? How to ensure compliance with legal HR requirements in hiring processes? How to scale staff management systems for multiple restaurants effectively?
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Get on the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** In this video, Jason Littrell, an expert in beverage brand sales and marketing, shares insights as a seasoned management consultant at Kinetic Management Systems in NYC. Get ready to dive into Jason's journey of solving large problems, understanding the value of consulting, leveraging reputation, and making impactful changes in the industry. - Importance of solving significant problems in consulting - The value of feedback from clients - Understanding the relationship between price and value - Leveraging reputation as an asset in consultancy - Making impactful changes in clients' lives through execution 00:00 Leveraging reputation to offer system for free. 04:05 Dedicated to making impactful changes, not money. Work-Life Balance Struggles: "I gotta clean up my elevator pitch a little bit. Not gonna lie. So it's Saturday, it's Memorial Day weekend. I'm a little tired. I'm a little burned out because I've been staring at a screen, actually four screens, for actually, literally three screens for the last three weeks, building out this thing that I'm absolutely 100% obsessed with." — Jason Littrell [00:00:20 → 00:00:40] Finding Fulfillment in Work: "Pick a really large problem and solve that, rather than doing what you love." — Jason Littrell [00:00:55 → 00:01:00] "It's worth nothing right now because nobody wants it because I have no demonstrable results." — Jason Littrell [00:02:20 → 00:02:25] **The Value of Reputation in Business**: "It's not my stuff, it's not my bank account, it's my reputation is the most valuable thing that I own." — Jason Littrell [00:02:48 → 00:02:53] The Importance of Execution: "Money is a lagging indicator. Wealth is a lagging indicator of not only process, but also mindset and commitment and execution." — Jason Littrell [00:04:46 → 00:04:57]
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Get on the Ops Nerd Newsletter for insider tips and tricks for hospitality operators in three minutes a week or less. https://opsnerd.com Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** In this video, Jason Littrell shares his journey as a seasoned management consultant focusing on optimizing operations for bars and restaurants in New York City. In this insightful video, Jason discusses: - The challenges of productizing a comprehensive offer - The importance of constant staff engagement and feedback in the hospitality industry - Utilizing project management software like Nifty for efficient task organization - The process of developing and scaling client solutions - The benefits of streamlined communication for effective problem-solving. 00:00 Employee frustration leads to high turnover costs. 03:34 Creating valuable product, gaining sales, and managing projects. 07:24 Tasks, API integration, sales, marketing, scalability planning. A Fresh Start After Layoff: "I lost my job, so I was laid off 3 weeks ago. Yeah. Today would have been my 3rd paycheck, and so I'm like, do I go out and get a job, or do I go out and, and create some more value for the marketplace? And so I chose the latter. I have not looked for a single job." — Jason Littrell [00:00:59 → 00:01:08] The Importance of Staff Feedback in the Workplace: "And so the staff should be constantly reminded, of how valuable they are, and they should always be asked, regular very regularly how they feel that management is doing." — Jason Littrell [00:01:47 → 00:01:58] ### Building Culture with Continuous Feedback: "So nudging the, the guests for feedback on the staff, guests for feedback on the management, staff for feedback on the management, staff for feedback on the guests, and then, systematizing and organizing all these post shift reports, net promoter score surveys, q 12 surveys, and, and helping, and helping management ownership understand what's actually going on in the restaurant from a soft touch point of view." — Jason Littrell [00:02:43 → 00:03:08] **Startups and Sales Challenges**: "I already know I know it's valuable, but I don't know how to convey that it's valuable in a way that's not gonna make people's eyes glaze over because I tend to get jargony and technical really, really fast." — Jason Littrell [00:03:53 → 00:04:02] **The Benefits of Using Nifty PM**: "The reason I liked it was because, one, I got an AppSumo deal for a lifetime. So it means that as long as they're in business, I have their I have access to their software. And so I have access to the software for a lifetime, but there's no monthly fee, which I like." — Jason Littrell [00:04:57 → 00:05:04] **The Power of Task Management Systems:** "So this is how airplanes are flown, this is how surgeries perform, this is how buildings are built." — Jason Littrell [00:05:32 → 00:05:36] Accountability in Task Management: "So there are things that I will be respond that I am responsible for, and every time I am, assigned a task on something, then, then it I get an email notification saying that you've been assigned this task, and then it gives me the deadline, the priority level, and all that stuff." — Jason Littrell [00:06:50 → 00:07:05] **The Journey of Building Scalable Systems**: "You have to do those things in that order because if you try to automate it when it's broken, then you're just gonna scale that system." — Jason Littrell [00:08:06 → 00:08:09] Jason Littrell, management consultant, NYC, bars, restaurants, systematize, optimize, staffing, scheduling, training, onboarding, sales, marketing operations, productize, value communication, nifty pm, project management software, AppSumo, user-friendly, Gantt charts, accountability, automation, scalable, coaching, consulting.
In this video, Jason Littrell, an expert in beverage brand sales and marketing, shares insights on his innovative staff engagement solutions for bars and restaurants. He discusses the development of a new HR system, focusing on points, nudges, and gamification to enhance staff retention and performance. Covered in this video: 1. The importance of acknowledging uncertainty in problem-solving. 2. Utilizing systems and automations for HR tasks like retention and onboarding. 3. Implementing gamification, points, and nudges for staff engagement. 4. Building a shift report mechanism with a point system for recognition. 5. Launching a newsletter called Ops Nerd to showcase workflow impact on bars and restaurants. 00:00 Learned systems during COVID, exploring HR improvements. 04:03 Failing, learning, and building new strategies. 07:21 Improving system, solving problems, cost-effective solution. Understanding the Creative Process: "Everybody nobody really knows what they're doing. And until you understand that and realize that you don't know what you're doing and it's okay, Can you release the creative energy that is required to figure out what the problem is?" — Jason Littrell [00:00:33 → 00:00:48] Innovative Employee Engagement: "I was kinda hit to an idea to, start to systemize things that involve HR retention, training, onboarding, and keeping people happy and engaged for a long time." — Jason Littrell [00:01:14 → 00:01:26] The Power of Sprint Building in Software Development: "I just love this kind of sprint building, of the system because it all makes sense to me. And, and the cool thing about the software is that I just have to build it once. And then, we implement it, we optimize, rinse and repeat." — Jason Littrell [00:02:14 → 00:02:27] The Economic Impact of New York Nightlife: "In New York, nightlife and bars and restaurants are around a $2,000,000,000 economic impact, and that's a very meaningful thing to me." — Jason Littrell [00:02:52 → 00:02:57] Failing Forward: "When I owned a bar for 6 minutes, that's, I did have one of those moments of, like, why didn't this work? I it was supposed to work. I was supposed to know this." — Jason Littrell [00:03:54 → 00:04:02] Innovative Employee Feedback Systems: "Literally just responding with 1 character in a text message, will, will, give us the information that we need to make decisions." — Jason Littrell [00:04:42 → 00:04:48] Employee Recognition Systems: "But having that kind of recognition makes people wanna stay forever." — Jason Littrell [00:05:34 → 00:05:36] Finding Excitement in the Little Things: "There's lots of things that are kind of exciting when you kinda break them down into really, really small pieces." — Jason Littrell [00:06:33 → 00:06:38] Exciting New Launch: "I'm launching a newsletter called Ops Nerd, o p s n e r d. And, that's where I'm gonna be show showing, specifically what, like, the workflows that I'm working on and and what what their impact is and how that's gonna help bars and restaurants because there's 100 of them." — Jason Littrell [00:06:52 → 00:07:07] The Problem with Multiple Software Subscriptions: "I found out that most people, that are into Kinetic promoter scores, review request, reputation Management like that. They have, like, 4 or 5 different pieces of software for this, which by itself is insanity because that means that they're paying for that software, And they either don't know how to use it or, or it's, kind of lost by the wayside, and they're just paying for something that they're not using." — Jason Littrell [00:07:38 → 00:08:00] Jason Littrell, Kinetic Management Systems, bar and restaurant optimization, staff engagement solutions, HR system, systems and automation, gamification, points and nudges, impact on employees and businesses, newsletter Ops Nerd, workflows, interconnected solutions.
Service recovery can turn dissatisfied customers into loyal patrons. In this video, Jason Littrell shares a strategic approach to guest feedback systems and staff incentives. - Implementing micro Net Promoter Score surveys efficiently. - Optimizing guest feedback and service through real-time responses. - Automating staff rewards and gamification systems. - Understanding and utilizing Q12 surveys for employee engagement. - Developing a service recovery plan to foster long-term customer loyalty. 00:00 Quantifying q twelve survey for team sentiment. 06:44 Service recovery plan creates long-term customer loyalty. 07:50 "It's absolutely insane. See you next week." Title: Innovative Guest Feedback Systems: "So specifically, how we can build in micro net promoter score surveys into every little interaction or as many interactions as is tasteful and as possible." — Jason Littrell [00:00:15 → 00:00:25] "Customer Service Efficiency": "In the rare occasion that that person is busy or or can't talk to you, then they're always gonna get a text back immediately." — Jason Littrell [00:01:16 → 00:01:21] "Quality Assurance in Customer Service:": "One is, like, this person was a dick. I was, like, you know, I'm not happy with the outcome of this call." — Jason Littrell [00:01:52 → 00:01:56] Exceptional Service Experience: "And then 5 means that this is an exceptional service, and I got more than fuzzies and, oh my god, take my money" — Jason Littrell [00:01:56 → 00:01:57] Internal Rewards Gamification: "If you accumulate 500 points, then you are going to get a benefit from this particular Jason. Or, like, or we're gonna send you on a trip, or we're gonna do we're gonna take you out to dinner, or something like that. Something something extra special for just being in a good mood all the time." — Jason Littrell [00:02:45 → 00:03:01] **Understanding Employee Sentiment**: "But we're gonna be able to tell the managers and leadership of a of a bar restaurant, of a group, exactly how well the staff is doing, or how much they like their jobs." — Jason Littrell [00:03:53 → 00:04:04] Customer First Hospitality: "And there are numerous studies that discuss, how well, how somebody feels in any particular day, if they're if they're if they have meaning in their work, how well they, while they serve their customers and never is it higher than in hospitality." — Jason Littrell [00:04:04 → 00:04:20] "Genuine Happiness Over Fake Positives": "We want people to be genuinely happy and and and serve people genuinely from the heart, but we also want them to be rewarded for that." — Jason Littrell [00:05:31 → 00:05:35] Guest feedback, micro net promoter score surveys, call routing, guest services, feedback quality, internal gamification system, Q12 survey, staff sentiment, real-time results, customer empowerment, genuine service, service recovery plan, staff happiness, dynamic staff engagement, bar marketing, innovative solutions, Kinetic Management Systems, beverage brand sales, marketing, NYC, Jason Littrell, hospitality brands, advisor, fractional CMO, CTO.
Join Jason Littrell as he dives into his latest insights on building successful bar and restaurant operations. Discover how innovative systems and strategic staff engagement can revolutionize the industry. - The high failure rates of bars and restaurants and why it happens. - Collaborating with a coach to create automated management systems for hospitality businesses. - Implementing Interactive Voice Response (IVR) for better customer interaction. - The importance of continuous staff development and systematic hiring processes. - Utilizing technology to establish clear strategies for profitable bar management. 00:00 Exciting collaboration between tech and strategy for bars. 06:22 Automating hiring process to improve staff experience. 07:29 Zappos story illustrates employee happiness and systematization. **Startling Business Realities**: "8 out of 10 bars and restaurants typically go out of business. The number is, a little bit lower than that in the 1st year, but it's still a very high number, like, 60 something percent, which is total insanity. So, like, if you're investing in a bar restaurant, then why on earth would you why would you do that?" — Jason Littrell [00:00:39 → 00:00:53] **Innovative Business Collaboration**: "It is just so exciting to me to to work with somebody who knows what they're doing. This is my coach, by the way. They're like, we're I'm working with my coach and, we're building something that is very, very exciting as a collaboration." — Jason Littrell [00:01:19 → 00:01:31] Innovative Customer Service Approach: "And what it does is it makes, you know, so, we create we're also creating boundaries so that you don't have to like, it's all on an app. It's not on their regular phone, so it doesn't ring them in the middle of the night when they're not working, for instance." — Jason Littrell [00:02:37 → 00:02:48] **The Impact of Hospitality Sector on Economy**: "Now, so like in New York alone, I think, nightlife bars, restaurants is around a $22,000,000,000 economic impact. And so, and that's tens of thousands of jobs." — Jason Littrell [00:03:16 → 00:03:26] Recipe for Success: "If you were able to manage a system that is proven, that is articulated, that that is an ongoing, like, year on year strategy that, all but guarantees that you're gonna be successful as long as you work the program and it's reinforced by automate automations, systems, nudging, and making sure that it gets executed and implemented at scale every single time. That is the recipe for success." — Jason Littrell [00:04:04 → 00:05:03] The Wild West of Hiring: "Whereas right now, there are no rules. It's it's the wild west. People are hiring people out of turn. They're not they're not hiring the right people, which ultimately leads to people quitting or getting fired, full stop." — Jason Littrell [00:05:03 → 00:05:16] "Employee Satisfaction Matters": "And if you're not making them happy with by being mindful of their training, of their ongoing, you know, career development and personal Management, then and and providing them options and tools and a system to keep the managers accountable for for that career planning." — Jason Littrell [00:05:46 → 00:06:01] **Automated Hiring and Feedback Systems**: "I've built this implementation system where that says, hey. We're looking for hiring and then it it's always hiring, always looking for talent and then, nurturing the talent whether you have positions or not." — Jason Littrell [00:06:36 → 00:06:47] Bar and restaurant management, staff engagement, hospitality industry, Jason Littrell, business automation, recruitment systems, staff training, customer service, Interactive Voice Response, IVR, bar profitability, employee retention, hospitality careers, management systems, bar marketing, Kinetic Management Systems, NYC, beverage brand sales, management consultant, innovative solutions, fractional CMO/CTO, independent spirits, hospitality brands.
Join Jason Littrell as he shares his latest journey in entrepreneurship after being let go from his job. Discover how he's turning this challenge into an opportunity with innovative solutions for the beverage and hospitality industry. - How shifting focus to the right problems unlocked infinite scalability - The importance of taking care of oneself to achieve clarity - The benefits of using centralized systems for efficiency - The philosophy of solving the right problems for real impact - Insights from MJ DeMarco's book "Unscripted" For a glimpse into Jason's expertise and innovative approaches, tune in to see how he's making a meaningful impact in the industry. *** Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. Want support from our free and private community? Join BarTeams HERE: https://barteams.com/invitation?code=EAFC68 Want tech and ai insights for independent spirits and hospitlaiity brands delivered directly to your inbox once a week? Check out news.barteams.com *** *Finding Opportunity in Adversity*: "I think it's possible that getting let go may have been one of the best things that's ever happened to me, professionally, at least." — Jason Littrell [00:00:22 → 00:00:30] Topic: Building a Scalable System for Community Impact Quote: "All this stuff is built into a centralized universal system that is going to help people have a almost paint by numbers approach to building their bars and increasing their presence in their communities, being able to engage charities and do, do really fun things that can make meaningful impacts in people's lives, and that is why I do it." — Jason Littrell [00:01:54 → 00:02:20] Unstoppable Trajectory: "What I should be thinking about, like, what are the problems that need to be solved? And by shifting my thinking, and by really taking my care taking care of myself physically, I I think I I'm on this, like, unstoppable trajectory to, to really, really help people and solve very meaningful problems for not an enormous amount of money." — Jason Littrell [00:03:08 → 00:03:32] **The Power of Scaling**: "And that is another mental shift that I hadn't thought about is, how do I do work once and then optimize it over time rather than doing work once for one client and then doing it again for another client and then again for another client." — Jason Littrell [00:03:56 → 00:04:10] "Healthy Living for Clarity": "So eating eating eating really clean food that's natural organic that I make myself. Very little packaged food, no sugar, no starch, no carbs, no wheat, no gluten, no alcohol, no cannabis, no psychedelics." — Jason Littrell [00:05:06 → 00:05:27] Viral Topic - Rethinking Passion: "So this thing about, like, do what you love. No. Thank you. What you love, first of all, will turn into something that you don't love anymore. And second of all, it's like, it's kinda selfish because you're, like, solving the problems that you wanna solve, and you are your own customer." — Jason Littrell [00:05:39 → 00:06:20] Finding Fulfillment in Your Work: "What I like is seeing people benefit from the thing that I made." — Jason Littrell [00:06:51 → 00:06:55] Jason Littrell, beverage brand expert, marketing consultant, Kinetic Management Systems, staffing retention, secret shoppers, feedback systems, learning management, bar marketing, scalability, financial freedom, Clean diet, MJ DeMarco, Unscripted, Millionaire's Fast Lane, problem-solving, optimization, mental shift, time freedom, kid, professional growth, innovation, hospitality brands.
Join Jason Littrell as he discusses the importance of automation, systems, and processes in both personal and professional life. Learn how these tools can provide time freedom, allowing you to focus on meaningful experiences and tasks. Key points covered: - Implementing automation and AI for businesses - Utilizing live streaming and postproduction options - The role of systems and processes in daily productivity - Onboarding optimization using comprehensive checklists - Achieving time and money freedom through efficient management Jason Littrell is an expert in beverage brand sales, marketing, and a seasoned management consultant for Kinetic Management Systems. He provides dynamic, innovative solutions for staff engagement, bar marketing, and brand sales, and serves as an advisor and fractional CMO/CTO for independent spirits and hospitality brands. 00:00 Efficiency allows for family time and productivity. 03:22 Exceeding client deadlines, systems are efficient. Topic: The Future of Business Automation: "So yesterday, I did a, I I did a, a 25 minute presentation about automation and AI, how to and how to apply that to your business in whether you're building a brand or building a bar or restaurant." — Jason Littrell [00:00:32 → 00:00:43] The Value of Going Live: "But the point of having a live video is that it's a pattern interrupt." — Jason Littrell [00:01:24 → 00:01:27] **The Power of Automation in Business**: "By implementing system processes and automations, and SOPs and templates and checklists and stuff like that, I'm able to go fuck off and and go hang out with my kid at school and, go to his, his field trip." — Jason Littrell [00:02:03 → 00:02:11] "Streamlining Client Onboarding": "I have a comprehensive checklist. I use a software called Nifty that I've uploaded all of the various micro elements of the onboarding process, and I can manage that from my phone." — Jason Littrell [00:03:00 → 00:03:05] # "Delivering Ahead of Schedule" "So, like, my my promise to my client was that I would have them up and running in 2 weeks." — Jason Littrell [00:03:31 → 00:03:35] AI Automation and Time Freedom: "This is about time freedom, and then money freedom comes for that. So if I'm if I'm providing time freedom for myself, I'm eating my own dog food. I'm providing this kind of time freedom for my clients, and that is a value." — Jason Littrell [00:04:07 → 00:04:21] automation, systems, AI, Jason Littrell, live streaming, Facebook, Instagram, YouTube, Twitter, LinkedIn, Sessions software, OneStream.live, field trip, workflow, postproduction, beverage brand sales, marketing, management consulting, Kinetic Management Systems, time freedom, money freedom, onboarding, client deliverables, Nifty software, dynamic solutions, bar marketing, brand sales, hospitality, advisor, fractional CMO, CTO
*** Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. Want support from our free and private community? Join BarTeams HERE: https://barteams.com/invitation?code=... Want tech and ai insights for independent spirits and hospitlaiity brands delivered directly to your inbox once a week? Check out news.barteams.com *** In this video, Jason Littrell, a seasoned expert in beverage brand sales and marketing, shares some exciting updates and insights from his recent professional endeavors. Tune in to hear about his remarkable achievements and valuable strategies. - Securing his first client since being let go 19-20 days ago - Offering an annualized plan to ease cash flow and enhance client value - Focus on meticulous onboarding and delivering ROI within 30 days - Balancing value delivery with efficient client management - Supporting and believing in the mission of his new client, Another Round Another Rally Join Jason as he discusses these key points and more in today's update, offering a wealth of insights and practical advice. 00:00 Obsessively planning for successful client onboarding process. 03:55 Providing support and guidance to clients regularly. 06:53 Considering ending smaller packages for bigger impact. Career Bounce-back Success: "I have collected my first payment on my first client since I was let go 19 or 20 days ago." — Jason Littrell [00:00:09 → 00:00:12] Biggest Single Day: "So it may just be the the biggest single day that I've ever had." — Jason Littrell [00:01:03 → 00:01:07] Maximizing Client ROI: "We are supposed to be solving a problem for them, for my clients not creating one." — Jason Littrell [00:02:21 → 00:02:25] Viral Topic: The Impact of Giving "I read this Tony Robbins book a while ago and he's just like, dude, just give away 5% of what you make. And so they have been getting 5% of what I make for the last 2 years." — Jason Littrell [00:02:47 → 00:02:56] Supporting Communities: "I get to help people. I get to make money. I get to help them help the people that that I care about, which is the bartending community, LGBTQ plus community, the immigrant community." — Jason Littrell [00:03:45 → 00:03:55] Understanding Digital Support: "I will drive the car or I will build the car for you. I will fix it if it breaks down, which it won't because it's a machine, because it's a digital machine. And then, I will help you understand what the car can do, like, what what other things that you can do, and then I'll provide you an enormous amount of support on, on a day to day basis." — Jason Littrell [00:04:38 → 00:04:57] "High Value for Low Cost": "Most of my clients, the vast majority of my clients are going to be group clients where it's, where I can provide a ridiculously huge value, for a relatively low cost." — Jason Littrell [00:05:42 → 00:05:53] The Importance of Client Appreciation: "The main takeaway here is that, it is much easier to work with people who, who appreciate what you do. It is to work with people who are, like, kind of nickel and dime me." — Jason Littrell [00:06:03 → 00:06:53] A Bigger Impact: "I think, like, you have to make a a kind of a meaningful commitment if you want a meaningful change." — Jason Littrell [00:06:57 → 00:07:02] Client onboarding, first payment, software Nifty, cash flow, ROI, nonprofit client, LGBTQ community, bartending community, digital machine, client management, WhatsApp group, networking, fractional CMO, group clients, dynamic staff engagement, innovative bar marketing, brand sales solutions, hospitality brands, sales success, Jason Littrell, Kinetic Management Systems, NYC, advisor, annualized plan.
In this video, Jason Littrell delves into his strategic plans for accelerating his restaurant and bar consultancy business after recently being laid off. Discover how Jason utilizes various systems and tools to streamline his operations while navigating the challenges of entrepreneurship. - Jason's background and expertise in the hospitality industry - The development of his direct marketing strategy and giveaway system - Integration of email automation and efficient lead tracking - Decision-making dilemmas regarding target clients - The importance of task management and strategic time allocation Watch to get insights from a seasoned management consultant who's turning challenges into opportunities. 00:00 Struggling with promotion, using videos and newsletters. 04:39 Struggling to choose between serving different audiences. 07:04 Balancing tasks for present and future success. **Reinventing Business Amid Challenges**: "I was let go from my full time salaried position 3, 2 weeks ago, and, I've been forced to kind of kick start my business again to replace my 6 and a half figure salary." — Jason Littrell [00:00:09 → 00:01:18] Innovative Marketing Strategies: "I built a giveaway system that, that sends that I would send out via the email newsletter to get people to sign up and then enter to win." — Jason Littrell [00:01:58 → 00:02:07] "Automated Lead Generation": "what I set it up to to do is that, when a new lead is when a new contact is created in my system, a week later, 7 days later, they will, the contact will get an email from me saying, hey. Would you like to join my newsletter?" — Jason Littrell [00:02:38 → 00:02:51] Protecting Your Sender Reputation: "The reason I want people to click the second trigger link rather than the unsubscribe link or hit reply stop or to report it as spam is because I wanna protect my sender reputation." — Jason Littrell [00:03:09 → 00:03:53] Data Hygiene: "You wanna just make sure that your that your list is clean, that they're that they're valid opt ins, and that it's people getting the stuff that they actually want." — Jason Littrell [00:04:20 → 00:04:27] **Commitment in Business Decisions**: "The prevailing logic is that you have one offer, one market, one avatar for 1 year. And, and if you commit to that, even if it sucks in the beginning, then you will probably have an offer that is really gonna be really successful." — Jason Littrell [00:04:45 → 00:05:00] Balancing Family and Business: "But if I say no to business right now, is my kid screwed?" — Jason Littrell [00:06:08 → 00:06:12] "Productivity Hacks": "I need a more organized system of my task management." — Jason Littrell [00:06:39 → 00:06:41] Balancing Professional and Personal Goals: "I want to be able to drop my kid off at school, and I want to be able to pick him up at school. And I also wanna be able to travel and do all this and and have financial freedom and time freedom and be able to go on vacation and stuff." — Jason Littrell [00:07:37 → 00:07:47] Finding Magic in Uncertainty: "Even if my even if the funding dried up tomorrow, I'm still just not worried at all, because I know that what I'm doing is magic." — Jason Littrell [00:08:50 → 00:08:57]
Ready to go from chaos to control in your bar or restaurant? Call/Text Jason now at +19179832150 Want to see a demo of Kinetic Management Systems? Head to https://kmsdemo.com or text/call +19179939169 Jason Littrell is a Restaurant Management Consultant serving ambitious and dedicated hospitality brands since 2009. *** Discover the intricacies of HR management with Jason Littrell as he unveils a cutting-edge system designed specifically for the hospitality industry. Dive into the details of an HR solution that streamlines hiring, onboarding, and compliance to protect business owners and enhance staff engagement. - Explore the role of conditional logic in automating HR processes and decision-making. - Understand the importance of a seamless onboarding process, from offer letters to compliance documentation. - Learn about the development of a learning management system that facilitates training and legal compliance. - Gain insights into safeguarding sensitive employee information through system security and data siloing. - Hear about the additional features such as internal communities for staff and management, and the benefits of streamlined communication within the hospitality sector. 00:00 Streamlining process to ensure smooth payroll operations. 04:20 Privacy, information security, internal communication, accountability, transparency. 08:07 Excited about leveraging skills for scalable system. **Exploring HR Processes in Business**: "So for instance, if a, if a, candidate is is is accepted by the management and they wanna move them forward forward, then, what happens is is they get assigned to an HR person in the team, and that could be also the GM or the owner." — Jason Littrell [00:00:42 → 00:00:56] **Streamlining HR Processes**: "And then so, you know, I'm talking about, like, nudging constantly the employee or the candidate, and then also nudging the, HR people and the staff to make sure that this stuff gets processed on time." — Jason Littrell [00:02:26 → 00:02:38] Innovative Employee Management Tools: "There's other software, I'm sure, that does it, but nothing that does it quite like this. This is a very hospitality centric system, and so it's it's designed for people like like me, that, that are looking for, this kind of system, to make their lives considerably easier." — Jason Littrell [00:02:51 → 00:03:08] Innovative Learning Solutions for Hospitality: "I'm just so excited to make this available to independent bars and bars and restaurants who just otherwise wouldn't have this kind of stuff." — Jason Littrell [00:04:08 → 00:04:16] Safeguarding Employee Data: "Privacy is an issue. You know, I wanna make sure that that people's information is safe and secure, and then they're not just, like, sending out, their Social Security number to everybody, on the management team because they don't all need that." — Jason Littrell [00:04:20 → 00:04:30] Managing Exposure in Hospitality: "I didn't realize that the value, the cost of the exposure to these kind of things is in the 100 of 1,000 of dollars." — Jason Littrell [00:05:38 → 00:05:43] **Holistic Business Communication**: "And everybody is getting on the same Jason, and everybody's getting, getting the same communication." — Jason Littrell [00:06:10 → 00:06:15] HR automation, onboarding, conditional logic, legal compliance, hospitality management, employee engagement, HR software, performance tracking, management communication, learning management system, document safety, privacy protection, operational efficiency, Jason Littrell, Kinetic Management Systems.
Discover how Jason Littrell's innovative Applicant Tracking System (ATS) and Supplier Management System are transforming recruitment and supplier interactions in the hospitality industry. These frameworks enhance staff engagement, legal compliance, and supplier relationships, paving the way for more efficient operations in bars and restaurants.
Take a peek into the minimalist life of Jason Littrell, NYC-based expert in beverage brand sales and a seasoned management consultant. Explore his small, innovative Lower East Side apartment optimized for work and parenting
Unlock your potential with expert time management techniques! In this video, professional bar and management consultant Jason Littrell shares how time blocking transformed his workflow. Learn practical tips for optimizing productivity, maintaining consistency, and balancing work-life commitments
Discover how optimizing workflows and nurturing strategies can transform business efficiency and customer engagement. Jason Littrell shares actionable insights from his real-life experiences, emphasizing automation, structured processes, and continuous employee development.
Transforming hospitality with Jason Littrell: Discover innovative management systems and strategies that drive sustainable growth, reduce risks, and enhance staff quality. Embrace a new business model for bars and restaurants, focusing on holistic operational excellence.
Unlock the secrets to successful online sales for independent spirits brands with insights from industry expert Jason Littrell. Learn how to enhance your ecommerce strategy through streamlined user experiences, strategic bundling, and comprehensive product information. Discover actionable tips to elevate your brand's online presence and drive direct-to-consumer sales.
Join Jason Littrell, an expert in beverage brand sales and marketing, as he shares his journey through career transitions and strategic business development in the hospitality industry. Discover valuable insights on overcoming job loss, leveraging mentorship, and rebranding his business to address key challenges for bar and restaurant owners. Jason's blend of professional advice and personal growth tips offers a holistic approach to achieving success and well-being. Tune in for practical strategies and inspiration to navigate your own career and business challenges.
In this compelling episode, join Jason Littrell, an expert in beverage brand sales and marketing, as he recounts his transformative journey from unexpected job termination to pioneering new ventures. Discover how Jason turned adversity into opportunity, leveraging his extensive expertise to create BarTeams.com, continue his work on "The Sovereign's Table," and offer strategic consultancy through Kinetic Marketing Systems. This episode delves into Jason's resilience, innovative strategies, and practical steps for navigating career disruptions, providing valuable insights for professionals facing similar challenges in the hospitality industry. Tune in for an inspiring story of reinvention and growth.
Host: Jason Littrell Episode Title: The Psychology of Spirits Marketingy, we're diving deep into the fascinating world of spirits marketing and consumer decision psychology. I've done some extensive research and discovered 10 key steps that shed light on how people make choices when it comes to brands. It's a complex process, and understanding it can make all the difference for businesses in the spirits industry. In this episode, we'll explore each of these steps and unravel the strategies that brands use to connect with consumers on a deeper level. From the importance of branding and exclusivity, to the power of social proof and sensory appeal, we'll leave no stone unturned. We'll also discuss how cultural and local pride, health and lifestyle trends, and aspirational marketing influence consumer decisions. And let's not forget the impact of FOMO, fear of missing out, and cognitive biases when it comes to pricing perception. Join me as we delve into the intricate world of spirits marketing and consumer psychology. We'll uncover the secrets behind successful campaigns and reveal how brands can create lasting connections with their target audience. So grab a drink, sit back, and let's get started on this enlightening journey. "Spirits Marketing and the Consumer Decision Psychology Process: 'In the world of spirits, branding is absolutely paramount.'" — Jason Littrell [00:00:36 → 00:00:39] "The Role of Branding in Customer Decisions: Thus, the bottle's design, the logo, and the brand's overall image may play a crucial role in customer decisions." — Jason Littrell [00:00:57 → 00:01:02] The Power of Social Proof: "Recommendations from friends, online reviews, or endorsements by celebrities can significantly impact consumer choices." — Jason Littrell [00:01:40 → 00:01:43] Marketing Strategies: "The promise of a unique taste, a smooth finish, or a rich aroma can be very compelling." — Jason Littrell [00:02:16 → 00:02:19] Viral Topic: The Role of Geographical Indications in Spirit Marketing Quote: "Many spirits have geographical indications like Scotch whiskey or cognac playing the role of, playing on the pride of curiosity of consumers around a particular region or culture can be a robust marketing strategy." — Jason Littrell [00:02:57 → 00:03:09] Viral Topic: Capturing the Health and Lifestyle Trends Quote: "As consumers become more health conscious, some are seeking low alcohol, organic, or additive-free options. Spirits that can align their marketing with these health and lifestyle trends can capture a new market segment." — Jason Littrell [00:03:51 → 00:03:55] The Power of Social Media: "With the rise of social media, consumers are constantly exposed to new trends, new experiences, and new products. Brands that can generate buzz or present their spirit as the next big thing, can capitalize on consumers' fear of missing out." — Jason Littrell [00:04:34 → 00:04:48] The Interplay between Spirits Marketing and Consumer Psychology: "A higher price can sometimes be perceived as an indicator of better quality." — Jason Littrell [00:05:21 → 00:05:25] Burger King's Marketing Strategy: "I love the idea of working with small brands. And, and I like the Burger King model, which is we basically draft the bigger brands, bigger brands." — Jason Littrell [00:06:19 → 00:06:29] Creativity in Big Companies: "They don't get creative, and they just do what they do, and that's you know, they the reason the big companies do that is because they they know it works." — Jason Littrell [00:06:44 → 00:06:52]
Welcome to a brand new episode of TLS, where we dive deep into the world of marketing and explore the fascinating ways in which technology is shaping the industry. I'm your host, Jason Littrell, and today we have an incredibly intriguing topic to discuss. Join me as we uncover the power of ChatGPT and its role in crafting captivating content. Today, we'll take you behind the scenes of my latest creation, a podcast episode that delves into the history and cultural significance of distilled spirits, cocktails, and mixology. Drawing inspiration from the likes of Anthony Bourdain, Seth Godin, Jordan Peterson, and Yuval Harari, we'll explore not just the drinks and brands themselves, but also examine the reflection on societal evolution, human behaviors, and the interconnectedness of choices throughout history. But here's the twist - the script for this episode was not written by yours truly, but rather generated by ChatGPT. We'll reveal exactly how the process unfolded and discuss the immense potential of leveraging AI-powered tools in your marketing endeavors. So grab a drink, sit back, and join us as we embark on an intoxicating journey through time. Get ready to discover the untold stories behind your favorite cocktails and how they connect to the broader narrative of human civilization. This is Kinetic Marketing Systems, and I'm Jason Littrell. Let's dive in! MODEL: GPT4 PROMPT: Spirits & Society: A Journey GPT-4 Craft a 15-minute podcast episode script that delves deep into the history and cultural significance of distilled spirits, cocktails, and mixology. Channel the voice as if Anthony Bourdain, Seth Godin, Jordan Peterson, and Yuval Harari were fused into one person—melding Bourdain insights, Godin's insightful marketing observations, Peterson's depth of psychological insights, and Harari's historical narratives. The episode should explore not just the drinks and brands themselves, but their reflection on societal evolution, human behaviors, and the interconnectedness of choices throughout history. Write at an 8th grade reading level, don't be corny, and don't mention Godin, Peterson or harari. The podcast is called the Littrell show hosted by Jason Littrell
Welcome to another episode of "Who's My Rep?" In today's interview, host Jason Littrell sits down with the president of AmbreBev, Dr. Tom Baeker, who is also the driving force behind Blue Rook Cane Spirits. Join us as we delve into the fascinating journey of how Dr. Baeker's love affair with Brazil and its iconic beverage, cachaca, led him to create a unique line of spirits in Central Kentucky. Discover the story behind the decision to import cachaca, the challenges they faced in finding it in the US, and their ultimate goal to share this delightful drink with the American market. We also explore the intricacies of sugarcane spirit production and the distinct differences between corn and sugarcane-based neutral spirits. So sit back, relax, and join us as we uncover the captivating world of Blue Rook Distillery in this full interview with Dr. Tom Baeker. "Kentucky's Love Affair with Cachaca: The real question then is why did somebody from Kentucky end up becoming so enchanted with Keshasa in the 1st place and Cain's spirits, on another." — Dr. Tom Baeker [00:01:32 → 00:01:40] Viral Topic: "The Fascination with Cachaca and Caipirinha in Brazil" Quote: "We became really intrigued by cachaca and the cocktail that was typically made with it called the caipirinha. It was everywhere. I mean, everywhere you turned, not just in city centers, but in more rural areas, in the most remote bodegas, everybody had and was drinking some sort of concoction made with cachaca, most usually the caipirinha." — Dr. Tom Baeker [00:03:22 → 00:03:31] "Importing Cachaca: 'This should is something that we should bring to the US in a more robust way.'" — Dr. Tom Baeker [00:04:17 → 00:04:23] "The Love Story of Cachaca: 'We fell in love, finally, with a distillery Just north of the city of Rio in a town called Novo Fri Bordeaux, the distillery is called Fazenda Soledada, And it was a it's a beautiful place located in a nature preserve, with crystal clear running water and run by a True master distiller.'" Dr. Tom Baeker, the president of AmbreBev, now doing business as Blue Rook Cane Spirits, is an indie entrepreneur based in Central Kentucky. While Kentucky is known for its bourbon, Dr. Baeker's company is breaking the mold by offering unique and unconventional products. With no bourbon or whiskey in their repertoire, Blue Rook Cane Spirits stands out by providing one-of-a-kind offerings to both the local community and the rest of the country. Dr. Baeker's innovative and daring approach sets him apart in the spirits industry. Jason Littrell, general questions, Tom Baker, president, AmbreBev, Blue Rook Cane Spirits, Central Kentucky, bourbon country, whiskey, unique products, Brazil, Kachasa, distillate, limbic distillation, fermented sugarcane nectar, international trade laws, bourbon, US, enchanted, Keshasa, cane spirits, daughter, college, Brazil, volunteering, teaching English, music, favelas, slum, Northern Brazil, Salvador, fluent in Portuguese, love, wedding, kyberynia, cocktail, caipirinha, delicious, refreshing, Tashasas Strait, US, package store, bring to the US, import cachaca, distilleries, manufacturing of Cachaca, Fazenda Soledada, distillery, nature preserve, master distiller, Brazilian Pachaca Association, importing, gastropical products, sugarcane neutral spirit, breath alcohol, grain neutral spirit, blending, proofing, hand labeling, bottling, sugarcane vodka, filtration, imported Brazilian cachaca, Brazilian sugarcane neutral spirit, distillation room, Alembic still, dream, gin, botanicals, vapor infusion, Brazil, Acai, guarana, response, GNS, corn, sugarcane spirit, difference, production, clear, substrate, extract ethanol, ferment, sucrose, fructose, glucose, cook, starch granules, starch, small sugar molecules, yeast, distillation process, press, squeeze, sugarcane nectar, fermented, alembic still, proof, dilution, pure ethanol neutral spirit, expert testers, origins, grapes, potatoes.
Welcome to Kinetic Marketing Systems, where we dive deep into the world of social media metrics and their impact on business success. In today's episode, our host, Jason Littrell, shares his own experience with a report that gauges his social media performance. Discover how Jason utilizes this report to white label for his clients and gain insight into his workflow, from screen recording on his phone to sharing content across multiple platforms. Join us as we explore the breakdown of his audience demographics, follower count, and top-performing posts. Are you ready to unravel the secrets behind the importance of monitoring social media metrics? Let's get started! Primary topic: Introduction to the email report and social media metrics - The email report called "Report I" obtained from AppSumo - White labeling this report for clients - Sharing their own social media metrics - Workflow for commenting on things and sharing on various platforms Primary topic: Repurposing content and tracking metrics - Using a screen recording on the phone - Sharing the content on TikTok - Writing captions and distributing it through Repurpose dot io - Repurposing content as YouTube shorts - Tracking data and information through Cast magic Primary topic: Breakdown of social media metrics - Analyzing age and gender of followers - Identifying follower locations around the world - Evaluating the best-performing posts - Assessing the success of different channels Jason Littrell 917-993-9169 jason@jlittrell.com *** Check out the ultimate sales and marketing systems for brand builders --https://kmsops.com Get the daily newsletter jam packed with actionable insights! https://kmsops.com/news Want people to actually show up to your events? - - https://eventnurture.com Know someone who needs this? Earn a fat recurring commission on referrals -- https://kmsops.com/affiliates Check out Who's My Rep -- https://facebook.com/groups/whosmyrep
Welcome back, Brand Builders! On today's episode we dive into the world of pricing strategies for bars and restaurants. Host Jason Littrell recounts a recent experience he had at a dive bar where a simple cocktail was priced at a shockingly low $8. He questions the tactic behind this pricing and explores the idea that businesses may be playing a dangerous game of trying to outdo their competitors in terms of affordability. Jason argues that customers are willing to pay more for a quality drink and asserts that businesses should focus on making a profitable margin rather than racing to the bottom. Join us as we unpack the importance of pricing strategies and uncover the secrets to a successful and sustainable business in the hospitality industry. The key takeaways from this audio are: 1. Many bars and restaurants are undercharging for their cocktails, assuming that customers want the cheapest option. 2. People are willing to pay more than $8 for a cocktail, especially if it is of higher quality. 3. It is important for businesses to charge what the market will bear in order to make a profitable margin. 4. By offering recognized brands at a higher price, businesses can increase their profit margins. 5. Businesses that constantly try to be the cheapest may struggle to stay in business, as a lack of profit leads to financial difficulties. 6. Profit should be prioritized in each transaction, and strategies like offers can be used to generate profit. 7. 4 out of 5 bars and restaurants go out of business within 5 years, often due to a lack of profitability. Jason Littrell 917-993-9169 jason@jlittrell.com *** Check out the ultimate sales and marketing systems for brand builders --https://kmsops.com Get the daily newsletter jam packed with actionable insights! https://kmsops.com/news Want people to actually show up to your events? - - https://eventnurture.com Know someone who needs this? Earn a fat recurring commission on referrals -- https://kmsops.com/affiliates Check out Who's My Rep -- https://facebook.com/groups/whosmyrep bargain, cocktail, menu, dive bar, $8, special, margarita, cost, New York, facts, happy hour, offer, playing a game, bar and restaurant, neighbors, cheapest, consumer's mind, drinking less, better, profitable, market, Kamchatka vodka, montezuma tequila, margin, business proposition, go out of business, statistic, profits, transaction, strategy, brand building action.
Welcome back, Brand Builders! In today's episode of Kinetic Marketing Systems, we dive into day 34 as we discuss an important topic: back to school. But before we delve into that, let's recap last week's episode on offers. We address the misconception that offering discounts and coupons isn't cool. In fact, successful restaurants thrive on offers. Today, we focus on the influx of new customers with the start of a new school semester. Many of these students are of legal drinking age, and we have the perfect marketing opportunity. By attaching your brand to an offer, you not only increase awareness but also establish partnerships with other establishments. We explore various offer ideas and discuss the power of social proof in attracting customers. Stick around and join us for some valuable brand-building strategies. Let's get started! The key takeaways from this audio are: 1. Offers are important for successful businesses, even though some may consider them uncool. 2. Back to school season presents an opportunity for restaurants to target students and young adults. 3. Attaching a brand to an offer can help build awareness and attract customers. 4. Creating conditions for the offer during less busy times can still generate marketing impressions. 5. The presence of people in a restaurant can serve as social proof and attract more customers. 6. It is easier to attract repeat customers than first-time customers, so it is valuable to get people in the restaurant, even if it means offering deals. 7. Social proof is a powerful element in marketing. Jason Littrell 917-993-9169 jason@jlittrell.com *** Check out the ultimate sales and marketing systems for brand builders --https://kmsops.com Get the daily newsletter jam packed with actionable insights! https://kmsops.com/news Want people to actually show up to your events? - - https://eventnurture.com Know someone who needs this? Earn a fat recurring commission on referrals -- https://kmsops.com/affiliates Check out Who's My Rep -- https://facebook.com/groups/whosmyrep back to school, offers, discounts, coupons, successful restaurants, new money, school semester, legal drinking age, marketing, awareness, brand, deal, account, conditions, bars, restaurants, busy, redeem, marketing impression, butts and seats, social proof, come back, lost leader, cover the costs, tips, service hand, brand building action.
On this episode of Kinetic Marketing Systems, our host Jason Littrell welcomes guests Elsa Rapp, Thomas Spaeth, and Gill Grosman to discuss a variety of topics. They start off by exploring the fascinating evolution of tattoos in the world of caps (athletes) prior to 2009 and the current prevalence of tattoos among caps. They delve into the significance of additional tattoos and how they were once seen as a form of stigma. Our speaker admits that they are relieved to be in a town that appreciates tradition and isn't obsessed with agave distillates, although they suggest ways to make PIMS cups even better. The sazerac and the view courte are also highlighted as popular drinks in the town. The speaker expresses their pleasant surprise at encountering kind and welcoming people in this town, particularly during their visit to a bar near Bourbon Street where they managed to find a seat just as six individuals were leaving. The bartenders seemed genuinely relieved by their departure. The conversation then turns to the Ricard Perno culture in southern France, which is associated with absinthe consumption, a distinct and once-trending drink. Absinthe sales remain consistent, unlike other beverages. The discussion takes a lighthearted turn as the speakers touch on quirky topics such as small TVs, stickers, pins, and reminisce about the past when people used to have tails at work. They reflect on how the concept of tails has changed over time. The episode takes a culinary detour as the speakers rave about the spectacular muffaletta at Napoleon House and praise the friendly bartenders they encountered at various locations. The conversation turns to Anne Turnerman, who played a role in attracting people to visit New Orleans, and how the city experienced an influx of tourists as a result. The bartender at one establishment shares her appreciation for nerdy bartenders visiting her bar and mentions that the present month sees fewer tourists. The episode concludes with some light-hearted banter, as the speakers discuss an amusing clock-like sound from a place they used to frequent, and Katie playfully questions the speaker's observational skills while walking down the street. Join us on this episode of Kinetic Marketing Systems as we dive into these intriguing and entertaining conversations.
On this episode of Kinetic Marketing Systems, our host, Jason Littrell, sits down with guest Gill Grossman to discuss their unique perspective on the restaurant industry and their journey to finding fulfillment in their career. Gill begins by expressing their admiration for renowned speaker Simon Sinek, highlighting his genuine love for people and the importance of channeling one's advantages. Growing up in poverty, Gill developed a deep respect for money, instilled by their parents' teachings to never touch other people's money and always respect it. This mindset shaped their approach to their restaurant business, meticulously reviewing orders and prioritizing the well-being of their team over potential financial gains. They also touch on their experience working with John George, where they had the opportunity to make a significant additional order per week without anyone noticing. However, Gill's focus remained on the well-being of their team, consistently prioritizing their needs. Gill also discusses their belief that treating wounded children, regardless of the circumstances, is of utmost importance. They also express their love for famous individuals in Israel and their interest in learning how to make Campari after discovering its popularity in their home country. Reflecting on their tendency to fix things and their pragmatic approach to life, Gill emphasizes the importance of recognizing that when people go to a restaurant, they are entering someone else's space. Their journey takes them to different parts of the world, including South America, where they embark on hiking trips while their peers engage in partying and drugs. Eventually, Gill moves to the US and continues working in the restaurant industry, only to realize that it is not fulfilling their desired life. Their perspective shifts when they encounter a bartender named Tombun, who introduces them to the Negroni cocktail, leaving a lasting impression. Gill shares their observations on the restaurant industry's current state, highlighting the crisis it faces, with many establishments deteriorating and losing their appeal. They discuss how high prices in some bars are often unjustified and how the pandemic has shown that people can easily make their own cocktails at home, reducing the need to visit bars. Furthermore, Gill believes that even with health insurance provided in their last job, they no longer feel a sense of belonging in the industry. Join us on this episode of Kinetic Marketing Systems as we delve into Gill Grosman's fascinating journey and explore their insightful views on the restaurant industry and the importance of finding fulfillment in one's career.
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
From the Sarah Murphy's talk at the Supplier Summit! CEO of Mobile Bev ProsMindset CoachVisit Sarah on LinkedIn As a seasoned leader and leadership educator, Sarah has an extensive and prosperous tenure that involved climbing corporate ladders in several different verticals. Throughout these successful ventures, I found myself drawn to the notion that there is power in the knowledge I have acquired through my corporate trials and tribulations. Therefore, I decided to take the extensive business leadership experience that I worked tirelessly to achieve and teach future generations of leaders and entrepreneurs the processes of navigating through the entrepreneurial and corporate worlds with ease, grace, and preparedness. My primary goal is to challenge people to question the status quo so that they're constantly pushing the boundaries of “what is” towards the “what could be.” Successful businesses and business leaders of tomorrow are people-focused, service-oriented, and flexible. These are the tentpoles of my developmental programming. Additionally, I bring with me a senior track record as an unabashed, attentive, and results-oriented leader who prides herself on creating innovative, individualistic, and practical solutions that help people thrive. Having built comprehensive and successful leadership development programs at such international companies as Postmates and Bar Magnolia, I deeply understand the extensive and strategic planning needed to nurture team leaders into managerial candidates. Throughout this process, and many akin to this, I devised robust curriculums that emphasize team lead communication, decision making, and extensive coaching skills. While educating these professionals, I established a solid foundation in the six pillars of a successful and scalable business: marketing, sales, operations, client experience, profitability, and mindset. Furthermore, I helped driven and passionate business owners to hone in on their visions to find the apex where creativity, pragmaticism, and ingenuity meet. Through education and training courses, I hope that I can leave a permanent mark on my students, being the guiding force that helps foster individuality, a spirit of invention, and a confident sense of point of view through a marketplace. If you would like to connect or know more about my professional story, please send me an InMail message or email me at sarah@sarahmmurphy.com. ** WMR is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net Who's My Rep on Facebook: https://facebook.com/groups/whosmyrep Who's My Rep on Instagram: https://instagram.com/whosmyrep Supplier Summit: https://events.suppliersummit.com Jason on Instagram: https://www.instagram.com/jasonlittrell
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building System for Bars and BrandsWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
Having grown up in the corporate beer world, Chris wanted to lend his talents to independent spirits producers to build their brands from the ground up. His incredible strategy called Winning With Drinks is shared weekly in his newsletter. Highly recommended! https://maffeodrinks.com https://www.linkedin.com/in/christianmaffeo/ https://www.whosmyrep.net/hlavn%C3%AD-m%C4%9Bsto-praha/vinohrady/maffeo-drinks-s-r-o *** Who's My Rep is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net Who's My Rep on Facebook: https://facebook.com/groups/whosmyrep Who's My Rep on Instagram: https://instagram.com/whosmyrep Supplier Summit: https://events.suppliersummit.com Jason on Instagram: https://www.instagram.com/jasonlittrell
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
Replay from Who's My Rep Podcast... *** In this episode of Who's My Rep we talk with Frances Gonzalez of VeganWines.com. Learn how to source and import wines based on a set of principles and a lifestyle. We talk about distribution, importing, sourcing, and even a new innovation in the pipeline. Frances on Instagram: https://www.instagram.com/francesgonzalez_newyork/ https://www.veganwines.com Register for the Supplier Summit for free at https://event.suppliersummit.com -- Begins September 12! *** Who's My Rep is the Ultimate Directory of Liquor, Beer, Wine and Spirits Suppliers. Find your Rep today for free at https://whosmyrep.net Who's My Rep on Facebook: https://facebook.com/groups/whosmyrep Who's My Rep on Instagram: https://instagram.com/whosmyrep Supplier Summit: https://events.suppliersummit.com Jason on Instagram: https://www.instagram.com/jasonlittrell
NOTE TO SELF *** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery
*** Jason Littrell is the head of Jason Littrell, Ltd. an entrepreneurial consulting firm obsessed with the success of independent bars, restaurants, and spirits brands. Some of our projects: JLOS - The Ultimate Automated Brand Building SystemWho'sMyRep.net is the ultimate directory of beverage and hospitality providersThe Supplier Summit - Advanced Sales, Marketing, and Community Building for Beer, Wine & and Spirit Brand Executives, Reps, and AmbassadorsWho's My Rep on Facebook: https://facebook.com/groups/whosmyrepWho's My Rep on Instagram: https://instagram.com/whosmyrepSupplier Summit: https://event.suppliersummit.comJason on Instagram: https://www.instagram.com/jasonlittrellJason on TikTok: https://tiktok.com/@teamlittrell liquor distributor, wine rep, sales rep, beer rep, brand rep, brand ambassador, liquor supplier, spirits supplier, beer rep, distributor rep, liquor distributor, liquor rep, liquor industry, sales rep, three tier system, whosmyrep, wine distributor, wine rep, beverage, beverage distributors, wine importers, distributors, producers, wineries, liquor importer, spirits and beer importers, craft beers, beer, how to, day in the life, sales, craft beer, homebrew, wine, wine distributors, fermentation, brewing, homebrewing, brewing beer, home brewing, how to brew beer, brewery