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Are you ready to transform your life and the lives of others? This week, Lori shares inspiring stories and personal reflections on the power of trying and how offering what you desire most can create a ripple effect of positivity. Learn how to live a vision-driven life filled with health, happiness, and freedom, she also shares a powerful piece by Alexandra Franzen, to remind us that trying is always worth it. You will be so happy you tuned in on today's episode! If you would like some help with figuring out how to transform your life! I can help you create a vision for a life that you absolutely love living. Click here to arrange a session with me. If you're enjoying the podcast, please share the show with a friend or, even better, leave a review to ensure others can benefit from it too! WHAT YOU'LL LEARN FROM THE EPISODE Trying is not just about achieving specific goals but about contributing to a world we would love to live in. By aligning our actions with our aspirations, we can create a high-fidelity life filled with health, happiness, and freedom A FEW THINGS MENTIONED -Alexandra Franzen Website - "trying is hope in action" Alexandra Franzen FEATURED ON THE SHOW: If you're enjoying the podcast, I'd love to hear from you! Please share the show with a friend or even better, leave a review to ensure others can benefit from the podcast.
You may have heard about the health benefits of being kind. Not only can it lower blood pressure, and boost immunity. It can also positively alter your relationship with yourself, which piqued my interest for those of us who've spent decades driving ourselves relentlessly. Is kindfulness a solution to feelings of not-enoughness? Dr David Hamilton is a speaker, columnist, and author of twelve books, including his most recent, The Joy of Actually Giving a F*ck. He's delivered kindness sessions for Google, Bank of England, the NHS, and many others. In this episode, David and I discuss “kind genes”, how mindfulness doesn't help everyone to be kinder, and rethinking what success can feel like. David also gives us a kindness challenge, which I've been taking. Hear some of the things I've been trying. 0:00 Intro 3:04 Definition of “kindfulness” 4:00 Does mindfulness work for everyone? 6:26 What mindfulness actually does. 7:18 Does it make you more self-critical? 11:02 David's “Inner Buddha” technique 15:50 The fear that self-compassion means we lose motivation 17:12 Productivity, creativity and neural networks 20:35 What success “feels” like as you're pursuing it 28:45 The Physical benefits of kindness 33:21 Research on kindness and self-esteem 35:04 “Writing as a technology of healing,” (to use Jessica Waite's phrase from the previous episode) 41:29 David's 7 days of kindness challenge 44:18 List of what Mandy tried 47:17 One of David's ideas 50:19 David's Brick of Wisdom 51:12 Outro Links: Dr David Hamilton (includes his new book). Episode 66 of Enough, the Podcast (on kindness). Alexandra Franzen's list of 50 ways to be ridiculously generous.
Heidi and Ellen reunite after a two-week absence. They take questions from Janine and Gretchen. Janine has never had a career but has secretly always wanted to own a business in the metaphysical world. She has a love of numerology, tarot and astrology. She would also love to create a children's book. Her mind is always so full of many ideas and she wonders how best to ground. (5:17) Gretchen is a return questioner. She is a college professor, thinking about retirement. She has written a book and is looking for an agent. She would love to make changes in the education system and she wonders how to impact a system that is glacially slow to change. (13:12) Ellen talks about the book, The Storied Life of AJ Fikrey by Gabrielle Zevin; the movie Golda; the television series Suits; and the Netflix documentary series: Live to 100: The Secrets of the Blue Zones.(22:50) The Tiny Book Course by Alexandra Franzen: www.youcangetitdone.com/tinybook Do you have a question you'd like featured on the podcast? Send a 1-minute audio and your birth information (date of birth, time, and place) to assistant@heidirose.com. Chart Your Career Instagram: @chartyourcareerpodcast To connect with the hosts, visit: Heidi Rose Robbins, Astrologer & Poet: heidirose.com Ellen Fondiler, Career & Business Strategist: ellenfondiler.com
Heidi is out of town and Ellen introduces today's episode with the movie suggestions Past Lives; Are You There God, It's Me Margaret; and The Bear. This week we revisit our wonderful interview with Alexandra Franzen. Alex is a best-selling author, award-winning editor, and entrepreneur based in Hawaii. She has written six books including two novels, has written articles in numerous magazines and her work has been mentioned in The New York Times, The Atlantic, The Los Angeles Times, Fast Company, and BuzzFeed, Inc. She's the co-founder of a book publishing company called Get It Done. As a writing coach, Alex helps her clients write powerful books that touch readers deeply. Many client projects have gone on to win awards, but more than that, she has encouraged thousands of people to write and fulfill their lifelong dreams of becoming authors. Alex deleted all of her social media accounts 8 years ago, and she's known for writing essays on technology, mental health, and why we all need to unplug more. She encourages you to delete Facebook and write a book instead. If you have a book you want to write or have one that is ready to launch in the world, this is the episode for you.
“You are making a choice every time you undercharge.” How's that for a splash of cold water to the face?! Bad pricing strategy puts your business—and your body—at risk. As today's guest, Erin Haag says, when your prices are too low, “You are choosing to work an additional 10, 20, or 30 hours per week to generate the income you need to survive.” In this conversation, Erin shares what led to two hospitalizations from back-to-back stress-related illnesses, followed by her aha moment: doing the math to determine exactly what she needed to do to go from the brink of business collapse to becoming debt-free and selling her pilates studio for a 40x multiple. More About Erin: Erin Haag is the creator of Pricing Overhaul and a self-proclaimed math nerd. Using her over 20 years of corporate experience working intimately with numbers and pricing metrics, she created the Pricing Overhaul™️ method will help people shift their mindset around money and math, overhaul their pricing for profitability, and make more money inside their business than they ever dreamed possible. Her upcoming book, Give Yourself a Raise: The Mindset and Math You Need to Get to Your First Million, shares her story of hitting rock bottom, pushing her to overhaul her entire business.
Alexandra Franzen is a best-selling author, award-winning editor, and entrepreneur based in Hawaii. She has written seven books including two novels. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, Fast Company, BuzzFeed, Inc., in Tim Ferriss' newsletter, and she has appeared on the Peabody Award-winning radio show, Marketplace.She's the co-founder of a company called Get It Done and a brick and mortar bookstore called One Idea Books and Gifts.In this episode, we talk about:How she became a self-employed creativeHer decision for getting off social mediaHow to market without social mediaHer daily routineWhy she instituted a 4 day work week for her companyWorking on projects for clients vs yourselfSelf publishing vs Traditional PublishingCreative Resources:AlphabetizerThe Name of the Wind by Patrick RothfussConnect with Alex:Website: www.alexandrafranzen.comwww.youcangetitdone.com
Checklists are ubiquitous in our busy, overwhelmed lives. But what if checklists helped us to prioritize more than obligations, like joys, pleasures, and self-care?Alexandra Franzen is a Hawaii-based best-selling author of 6 books, a writing teacher, an entrepreneur, and the co-founder of Get It Done, a woman-owned company that helps clients create beautiful books in all genres. She joins us to discuss The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day, including how checklists can help change our lives for the better, manage stress, and prioritize joy in our lives.Alex's words and work have been seen across Newsweek, Time, Forbes, USA Today, The New York Times Small Business Blog, and The Los Angeles Times.Please rate and review our show on Apple Podcasts and Spotify to help other listeners find us!Visit us at TheNewStory.is to learn about The New Story Company, or to listen to our full catalog of interviews.Support our partners and affiliates for exclusive discounts:Acorns: Easily save money and invest in your future, starting with a free $5 investmentBookshop.org: Buy cheap books at this Amazon competitor that supports local and independent bookstores with every purchaseFathom Analytics: Get beautiful, secure website data without trading your customers' private browsing data to Google and FacebookFlywheel: Seamless, secure WordPress website hostingHover: Safe, secure domain registration. Save $2 on your first purchase.MailerLite: Make the switch to a lite, powerful, affordable email marketing platform, with premium plans starting at just $9/mo.Sanebox: Make your inbox a sane place again with an invisible, machine-learning tool that learns how to organize your emails. Save $5 when you join.Trint: An innovative transcription service that uses AI technology to improve transcription quality with 99% accuracy.Affiliate Disclosure: Our show is listener supported, including through affiliate and partner links. By clicking one of the above links and registering or making a purchase, we may earn a small commission, which helps pay for the costs of our show. Hosted on Acast. See acast.com/privacy for more information.
How has Alexandra Franzen built two thriving businesses without social media? By delivering work with a quality I like to call “exquisite greatness.” She treats every marketing initiative like a tiny art project, something to get excited about rather than a draining chore to dread—and no, it doesn't require social media. As Alex shares, according to a Nielsen study, 92% of customers purchase products or services because of a recommendation from someone they know. This episode originally aired on June 14, 2022. More About Alex: Alexandra Franzen is a bestselling author, award-winning editor, and entrepreneur based in Hawaii. She's the co-founder of Get It Done, a company providing writing coaching, editing, proofreading, cover design, publishing, and distribution services for clients who want to write a book. She writes one of my favorite newsletters at AlexandraFranzen.com, and runs her popular Tiny Book Course. Alex deleted all of her social media accounts eight years ago as she describes in her forthcoming book, Marketing Without Social Media.
My friend Jadah Sellner, author and business mentor, joins me on this episode to talk about the takeaways and creative process behind her latest book, She Builds: The Anti-Hustle Guide to Grow Your Business and Nourish Your Life. We discuss what it looks like to detox from hustle culture, lead with love, and embody your own definition of success. This book is a full integration of the masculine and feminine, providing both a practical and holistic point of view on how to avoid burnout and discover more flow in your life. Jadah's perspective on entrepreneurship and personal development is such a breath of fresh air. I can't wait for you to hear our conversation and get your copy of She Builds! In episode 409 of the Embodied Podcast we discuss: [3:24] Setting the standard of inclusive, trauma-informed teachers and mentors. [10:00] Receiving feedback in a constructive way and working through your unconscious biases. [18:13] Jadah's business philosophy: love over metrics. [22:46] Why is the baseline goal to be a seven-figure business owner? [25:48] What ‘anti-hustle culture' is all about. [29:57] Embracing your pace and following the seasons of your life. [39:22] Inside-out processing vs. outsourcing your answers and decisions to other people. [46:00] What we learned in Alexandra Franzen's course: Marketing Without Social Media [51:38] Jadah's reflections on the creative writing process. Slide into my DMs on Instagram: https://www.instagram.com/elizabethdialto/ Or slide into Jadah's DMs on Instagram: https://www.instagram.com/jadahsellner/ Resources mentioned by Elizabeth in the episode: Sign Up for the Free Embodiment Course Sacred Embodiment Specialist (SES) Training Catch the full show notes for episode 409 here Email us with questions or feedback. Don't miss an episode of The Embodied Podcast.
The Creative Pivot - Actionable Inspiration for Starting a Business
Sharon Nichols joins Kristina Brummer and Heather Johnston on the 9th and final episode of the Grow Your Heart Centered Business Series on The Creative Pivot. Sharon is an Enneagram 9 who loves the insight she's gained through the Enneagram and encourages others to explore and discover their own type. A few resources include:Complete the RHETI assessment at The Enneagram Institute.Read The Essential Enneagram, a scientifically developed Enneagram personality test & self-discovery guide.Sharon is the founder of Grow Love With Words (GLWW). GLWW began several years ago as an idea that just wouldn't go away. Sharon wanted something fun, playful, and interactive for a workplace design project, and GLWW, a magnetic affirmation word kit, was born to help reconnect us to the good in ourselves and others. Sharon is a hope and possibility enthusiast who loves the intersection of interior design, welcome, hospitality, and creating beauty in our physical and conversational spaces. She is currently honing her design craft at UCLA's Interior Design and Architecture extension program. All of this while sharing her life with her beloved Scott and their fun-loving golden retriever Winston. You can find Sharon at @growlovewithwords & @sharon_nichols_inspirations Marketing without social media by Alexandra Franzen. Enneagram Empowerment: Discover Your Personality Type and Unlock Your Potential by Laura MiltenbergerHost Bios:Heather JohnstonIn the summer of 2019, Heather took a leap and left her job of over a decade to take a chance on herself. It was scary but she was called to create her own coaching business, The Creative Pivot. She is on a mission to help midlife women see the possibility of what they can build in their own lives and businesses by choosing to take a chance on themselves. Treating your life as a work of art just waiting for your creative mind to bring it to life.Contact Heather at thecreativepivot.comKristina BrummerKristina is a heart-centered entrepreneur building a small business, she is the Founder & CEO of The Spectacular Middle, a full-service virtual support agency for entrepreneurs. Kristina started her agency after a successful corporate career. In the creative pivot fashion, she changed the trajectory of her life. Founder of The Spectacular Middle, a full-service virtual support agency for entrepreneurs.Contact Kristina at thespectacularmiddle.comHave you hit midlife or the empty nest years & thought, "well, what's next?" The Creative Pivot Coaching is for women between the ages of 40 - 65 who are ready to reinvent their midlife years. This is your time, it is never too late. Visit TheCreativePivot.com to learn more about how you can take those business and career ideas & make them a reality.IG: @thecreativepivot
Alexandra Franzen joins Kelsey on this week's latest and greatest episode of Whiskey and Work to talk about a life and business without social media. Alex shares her personal journey in choosing to leave social media and how she adjusted her business accordingly. The two discuss alternative ways to promote a business and connect with others. What we're talking about… Kelsey shares all about Alex, her background and their first meeting Alex discusses how her diagnosis with obsessive compulsive disorder made for an unhealthy relationship with social media The incident that made Alex steer away from social media How to make informed decisions when it comes to social media Kelsey shares about her experiences doing social media cleanses Alex offers advice for social media “withdrawals” How to find other outlets to fill the hunger you seek from social media How Alex has built her business without social media Alternative marketing options that don't involve social media (she goes on to list 100 alternatives in her book, “Marketing Without Social Media”) Creating meaningful and personal messaging A {free} Tool or Two! Did someone say free? Yup that's right. Kelsey's here to help with a few free tools to help launch your business and creative ideas! Click the links to start your journey. How To Plan Your Business The Coaches Pricing Calculator The Coaches Workshop: A “Framework” For How To Be An Exceptional Coach & Create Consistent Monthly Income Links Mentioned Kelsey Murphy's Website Kelsey Murphy's Instagram Alexandra Franzen's Website You can get it done publishing
"If you want to shift people's lives, do less." Alexandra Franzen I read something in an email from writer and book coach Alexandra Franzen last week that resonated deeply. She said, "The simplest product or service is often the best. If you want to shift people's lives, do less." I was inspired to record an episode on this idea for our season of worthfull work because I think it's key to owning our worth in our work. The myth of more has never been more dominant than now, but it doesn't mean that it's true.
What is your relationship to information? Scattered and chaotic, or clear and navigable? Do you have streamlined systems for saving, distilling, and crafting original thought-leadership from what you encounter and store, or are you stuck when it comes time to create order from the chaos? Our guest this week, Tiago Forte, is here to teach you how to develop a second brain—a mindset that transcends toolset—through information-wrangling habits that will change the way you think and create. More About Tiago: Tiago Forte is a leading productivity expert who has taught thousands of people around the world how timeless principles and the latest technology can revolutionize their productivity, creativity, and personal effectiveness. Today we're talking about his new book, Building a Second Brain: A Proven Method to Organize Your Digital Life and Unlock Your Creative Potential. Learn more at Fortelabs.co, and subscribe to his Building a Second Brain podcast.
Designers have been drafting design manifestos (DM) for over a hundred years with varying degrees of success and fidelity in their professional practices. According to author Alexandra Franzen, a DM is “A written statement where you publicly declare your intentions, opinions and vision,” yet despite such a succinct characterization there appear to be gaps in understanding when it comes to the features which distinguish an exemplary DM and the function it serves (if any) in contemporary professional design practices. These days, designers' websites seemingly prefer short generic statements that mix their approach to design with lists of technical aptitudes and team biographies. Is this a more client-focused mission statement as opposed to a manifesto? What is the difference between them? Have manifestos been co-opted into what is really a branding exercise with the intent to sell but somehow still come off looking like they are deeply caring? Perhaps it's a bit of both. In this episode of Bevel we meet up with Bulent Akman during Clerkenwell Design Week in London to unpack the current state of DMs and try to set the record straight on their proper form, function and value. We discuss some of the design industry's most influential DMs by heavyweights such as Adolf Loos, Walter Gropius, Dieter Rams and Jasper Morrison, and then examine the particulars of what a DM should include, who should write it and when. Bulent is an instructor and communications specialist with over 20 years of experience teaching digital and integrated marketing communications. He recently led a course in writing design manifestos for the School of Form, part of SWPS University in Warsaw, Poland.
Heidi and Ellen interview the beloved wordsmith Alexandra Franzen. They look at four key career moments in Alex's life and talk about her writer's journey and the astrology that supported her along the way. Alex is a best-selling author, award-winning editor, and entrepreneur based in Hawaii. She has written six books including two novels, and articles in numerous magazines. Her work has been mentioned in The New York Times, The Atlantic, The Los Angeles Times, Fast Company, and BuzzFeed, Inc. She's the co-founder of a book publishing company called Get It Done. As a writing coach, Alex helps her clients write powerful books that touch readers deeply. Many client projects have gone on to win awards, but more than that, she has encouraged thousands of people to write and fulfill their life-long dreams of becoming authors. Alex deleted all of her social media accounts 8 years ago, and she's known for writing essays on technology, mental health, and why we all need to unplug more. She encourages you to delete Facebook and write a book instead.
How has Alexandra Franzen built two thriving businesses without social media? By delivering work with a quality I like to call “exquisite greatness.” She treats every marketing initiative like a tiny art project, something to get excited about rather than a draining chore to dread—and no, it doesn't require social media. As Alex shares, according to a Nielsen study, 92% of customers purchase products or services because of a recommendation from someone they know. More About Alex: Alexandra Franzen is a bestselling author, award-winning editor, and entrepreneur based in Hawaii. She's the co-founder of Get It Done, a company providing writing coaching, editing, proofreading, cover design, publishing, and distribution services for clients who want to write a book. She writes one of my favorite newsletters at AlexandraFranzen.com, and runs her popular Tiny Book Course and Unplug Retreats. Alex deleted all of her social media accounts eight years ago as she describes in her forthcoming book, Marketing Without Social Media.
Seeing with Your Soul Podcast | Spiritual Guide & Mindset Slayer
Ever noticed how much we're bombarded with screens, pings, and notifications? Alexandra Franzen definitely did and has since then been living an unconventional life by quitting social media. But how did she become a best-selling author and entrepreneur without these supposedly ‘essential' online tools? In this episode, we invite Alexandra to bring us on her digital detox journey and show us the alternatives to promoting her books and business outside of social media. You will also learn how to overcome your fears and blocks along the way. Join in on the conversation for a glimpse into her unconventional life! KEY POINTS / MAIN TAKEAWAYS: How social media is optional, not mandatory. The pushing point for quitting social media. Other ways to promote your business outside of social media. Making your list of ‘what ifs'. Book recommendations for focus and productivity. How rejection is God's protection. QUOTABLES: “Using social media to promote your work is one option, and it can be a great option for some people, but it's like one out of a thousand options. There's so many other ways to spread the word about what you're doing. And I think because our culture just is so social media obsessed, it's like a lot of people have kind of forgotten.” “For every fear or block, there's always a solution, and it's usually pretty easy.” PRODUCTS / RESOURCES: Deep Work by Cal Newport. Indistractable by Nir Eyal. Subscribe to Alex's newsletter at www.alexandrafranzen.com Follow Tisha on Instagram @mindsetslayer - https://www.instagram.com/mindsetslayer Visit her website at https://www.healalignglo.com Follow Seeing with Your Soul on Instagram: https://www.instagram.com/seeingwithyoursoul/ Seeing With Your Soul is edited by Instapodcasts (visit at www.instapodcasts.com)
This short, fast-paced episode is about how doing good (a win in itself) can also hoist you out of grumpiness, self-pity, and jealousy (ding, ding, ding, another winner!) An act of kindness can be a beautiful, perspective-recalibrating way of reminding yourself that you are part of something bigger. It's a declaration that shouts, I choose connection over nit-picking and self-criticizing. HA, inner critic! Jog on. You'll get ideas for acts of kindness from some of my previous guests. And I'm hoping you can also bask in these fun, feel-good stories in the festive season and beyond. Join us for this final episode of 2021. Alexandra Franzen's article on more acts of kindness: http://www.alexandrafranzen.com/2013/09/05/50-ways-to-be-ridiculously-generous/
If social media drains you, yet continues to dangle itself as a shiny should, this episode is for you. It's a crossover replay from one of the episodes that listeners share most often from the Pivot podcast, so I'm replaying it here for you. I share my own process—mindset shifts and business focuses—that allow me to keep moving, even without platform-building or posting on Facebook, Instagram, LinkedIn, or Tik Tok. From a business perspective, social media is a means to two primary ends: social connections and media (consuming and contributing). I cover how I work toward both in energizing ways, even without directing my attention toward the platforms above.
I'm honored to share this special episode of the Mother's Quest Podcast, an interview of me, led by Mother's Quest member Sneha Jhanb for her YouTube Channel Shift2Prosperity. In our conversation, Sneha helped me reflect on my Mother's Quest journey, how that led me to writing my first book and lessons learned along the way. "The Mother's Quest Inspiration Guide Vol 1. Engage" officially launched on Sunday, with a book-signing at my favorite local book store Reach and Teach and a reception at our home afterward. The experience itself was what I call an "epic snapshot moment." My son Ryan introduced me with humor and heart, my husband Chris took video (and remembered to bring pens for signing!) Jacob sat next to me and tapped my shoulder throughout the reading to tell me things! And I got to look out at a lovely gathering of friends and Mother's Quest members who asked thoughtful questions that helped me make meaning of my experience. Special thanks to my friend Remee who helped me with the book throughout the process and came to take photos. An especially sweet element was the chance to showcase the books of other Mother's Quest members who created Tiny Books and to share the event with two of those authors, Jenjii Hysten, Heather Anderson. Lena Velasquez, Leslie Tagorda and Cameron Miranda were there in spirit. I'm so grateful to Alexandra Franzen and Lindsey Smith of the Tiny Book Course for guiding me to becoming an author with ease and joy. I'm grateful for every podcast guest, guide, and community member who has enriched my life on this E.P.I.C. journey the last five years and whose wisdom is infused in the pages. And I'm grateful to my family for inspiring me every day to become the fullest version of myself. Hope this moment of gratitude, and the interview that follows, might be a nudge for you to say "yes" to a dream of your own or invest in yourself in some new way. If a dream inside you is to become an author...The Tiny Book Course begins again in September and registration closes this Friday, August 20th. I'll be working on Vol. 2 (and maybe a children's book with my kids!) and would love to create and celebrate alongside you. Feel free to reach out for more information or visit this link. There are also packages available that provide more one-on-one support for your book creation. I am filled with gratitude. Especially as so much in our world is challenging, it's powerful to celebrate the goodness in front of us and the responsibility and possibility to make an impact. I hope this tiny book has big ripples. About Sneha Jhanb Sneha Jhanb is an Engineer turned Spirit Junkie. She is passionate about making small changes to see bigger impacts in her life as well as every life that she touches. She likes to empower her tribe with her experiences, knowledge, and tools in mindfulness, financial services, energy healing and stress management to help them find stress-free prosperity. She regularly posts self-help videos, meditations, tarot and oracle readings, and more. With her, you will find all things practical and all things spiritual, all created to help you lead a conscious and prosperous life. Get a FREE chapter of her book "Stress-Free Prosperity: A Mindful path To Joy, Abundance and Wealth" here: https://shift2prosperity.com Follow Sneha Jhanb Website YouTube Facebook Instagram Twitter LinkedIn Tiny Book Course Tiny Book Course - Begins 9/1 2021 Enrollment Closes August 20th! Have you dreamed about writing a book? But you don't want a “DIY” experience. You want to hire the best in the business, work with seasoned pros, and receive the highest level of support. This is for you. Learn more here. Book Production Services If more support is what you are looking for, you may want to explore their Book Production Package which includes copyediting and proofreading on your book manuscript, interior layout, and cover design to create a stunning book that you'll be proud to share—and sell! Learn more here.
Alexandra Franzen (she/her) is a writer, consultant, and entrepreneur based in Hawaii. She is the author of six books and the founder of the Tiny Press, a publishing imprint specializing in very short books of 100 pages or less. Alex writes beautifully about a wide range of topics: life, love, death, grief, unplugging from technology, Continue Reading…
Alexandra Franzen (she/her) is a writer, consultant, and entrepreneur based in Hawaii. She is the author of six books and the founder of the Tiny Press, a publishing imprint specializing in very short books of 100 pages or less. Alex writes beautifully about a wide range of topics: life, love, death, grief, unplugging from technology, Continue Reading…
A lot of people are talking about FOMO, especially as the US is opening back up after the pandemic. As everything and everyone starts to come out of quarantine and shelter in place, and we are feeling safer about being in public, it seems that a lot of people are feeling he push to rush back into life, and, rush back to returning to life at the same pace we'd all been keeping in the end of 2019 (if not faster). And, many people are layering this return to "normal" with an urgency to catch up for "lost" time, or, trying to cram in more during this time because we fear what's to come after losing so much over the past 16 months. Because 2020 was a total sh*tshow, it's reasonable to be cautious and concerned, but I think it's amping up our anxiety. In this episode I'm sharing about how it's OK to slow down, and it's also totally OK to Opt Out during this transition time. Maybe you realized that you like a slower pace of life while you were in quarantine. Maybe you discovered you needed more quiet time for yourself. And now that invitations are going out about social gatherings, and people getting together you might feel like you "should" go (and not really want to). I want to give you full permission to do a couple of things: 1. Take stock in what you really want to do. If you're craving alone time, don't feel like you need to go to an event, or go do anything. Opting out is an option. 2. Notice where you feel like things are "too much." We've all just been through a lot, and our brains and nervous systems have been on high alert for over a year. We've been living in a time where even basic tasks were not as safe as usual, and it will take time to re-acclimate. If it feels like you've done enough today as far as socializing or going out in public goes, let it be enough. Opting out of doing more, or doing anything, is an option. Sign up to receive the Jump Start Your Joy newsletter Follow Jump Start Your Joy on Apple Podcasts Follow Jump Start Your Joy on Spotify Resources Effortless: Make It Easier to Do What Matters Most by Greg McKeown There's a Name for the Blah You're Feeling: It's Called Languishing by Adam Grant in the NY Times Make Some Noise by Andrea Owen Get it Done: The Email Course by Alexandra Franzen
We can all think of quotes or books that have instantly ignited something inside of you - inspiration or desire to take action - but what about sales and marketing copy? Messages that touch something deep inside of you and give you chills when you read them? My guest today, Alexandra Franzen, is a gifted writer who writes words that speak to your heart and make you stop in your tracks. It doesn't matter if it's an inspirational message on her blog, or marketing copy to attend a cool new event or buy a new course. She has a magical gift for writing with empathy. Today, we discuss exactly how you can write with more empathy and how to create a human connection as an online or digital business. There are so many great tips and advice on today's show that will make your business more successful and ensure you are more intentional about your customer's experience and journey. Key Takeaways:When you hire the right people, you can still have the same sense of intimacy and care with your customers, especially as your business grows. You create the culture you hire for. You create the culture you reward. You can stay connected and engaged with your customers even without social media. You just need to be diligent and consistent about it, however you choose to do it. "Whenever I'm working with a client or writing something for my own business, I like to imagine one customer and ask, ‘What would feel like a miracle for this person, right now?'" — Alexandra Franzen About Alexandra Franzen:Alexandra Franzen, Writer and EntrepreneurAlexandra Franzen is a writer, consultant, and entrepreneur based in Hawaii.Her sixth book is The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day. Other books include You're Going to Survive and So This Is the End: A Love Story. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, and Inc. She writes about a wide range of topics: life, love, death, grief, unplugging from technology, creativity, focus, productivity, simplicity, time–and how we spend it. Alexandra is the founder of the Tiny Press, a publishing imprint specializing in very short books–100 pages or less. Tiny Press books include Say It Now by Sherry Richert-Belul (#1 Amazon New Release), Wishwork by Alexa Fischer (featured on Good Morning America), and Your Next Level Life by Karen Arrington (nominated for 2020 NAACP Image Awards, Outstanding Instructional Literary Work). Connect with Alexandra: Website: AlexandraFranzen.comCourse Website: YouCanGetItDone.com Don't forget to download your free guide! Discover The 5 Business Benefits of Empathy: http://red-slice.com/business-benefits-empathy Connect with Maria: Get the podcast and book: TheEmpathyEdge.comLearn more about Maria's brand strategy work and books: Red-Slice.comHire Maria to speak at your next event: Red-Slice.com/Speaker-Maria-RossLinkedIn: Maria RossInstagram: @redslicemariaTwitter: @redsliceFacebook: Red Slice
We can all think of quotes or books that have instantly ignited something inside of you - inspiration or desire to take action - but what about sales and marketing copy? Messages that touch something deep inside of you and give you chills when you read them? My guest today, Alexandra Franzen, is a gifted writer who writes words that speak to your heart and make you stop in your tracks. It doesn't matter if it's an inspirational message on her blog, or marketing copy to attend a cool new event or buy a new course. She has a magical gift for writing with empathy. Today, we discuss exactly how you can write with more empathy and how to create a human connection as an online or digital business. There are so many great tips and advice on today's show that will make your business more successful and ensure you are more intentional about your customer's experience and journey. Key Takeaways:When you hire the right people, you can still have the same sense of intimacy and care with your customers, especially as your business grows. You create the culture you hire for. You create the culture you reward. You can stay connected and engaged with your customers even without social media. You just need to be diligent and consistent about it, however you choose to do it. "Whenever I'm working with a client or writing something for my own business, I like to imagine one customer and ask, ‘What would feel like a miracle for this person, right now?'" — Alexandra Franzen About Alexandra Franzen:Alexandra Franzen, Writer and EntrepreneurAlexandra Franzen is a writer, consultant, and entrepreneur based in Hawaii.Her sixth book is The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day. Other books include You're Going to Survive and So This Is the End: A Love Story. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, and Inc. She writes about a wide range of topics: life, love, death, grief, unplugging from technology, creativity, focus, productivity, simplicity, time–and how we spend it. Alexandra is the founder of the Tiny Press, a publishing imprint specializing in very short books–100 pages or less. Tiny Press books include Say It Now by Sherry Richert-Belul (#1 Amazon New Release), Wishwork by Alexa Fischer (featured on Good Morning America), and Your Next Level Life by Karen Arrington (nominated for 2020 NAACP Image Awards, Outstanding Instructional Literary Work). Connect with Alexandra: Website: AlexandraFranzen.comCourse Website: YouCanGetItDone.com Don't forget to download your free guide! Discover The 5 Business Benefits of Empathy: http://red-slice.com/business-benefits-empathy Connect with Maria: Get the podcast and book: TheEmpathyEdge.comLearn more about Maria's brand strategy work and books: Red-Slice.comHire Maria to speak at your next event: Red-Slice.com/Speaker-Maria-RossLinkedIn: Maria RossInstagram: @redslicemariaTwitter: @redsliceFacebook: Red Slice
My today's guest is a writer, consultant, and entrepreneur Alexandra Franzen. We share personal stories about the nuances of business failure (and how to survive it), jealousy (and how to turn it into motivation), rejection (and how to go after what you want anyway). If you need a motivation boost in your business and life, then this episode is for you.
Seeing with Your Soul Podcast | Spiritual Guide & Mindset Slayer
Ever noticed how much we’re bombarded with screens, pings, and notifications? Alexandra Franzen definitely did and has since then been living an unconventional life by quitting social media. But how did she become a best-selling author and entrepreneur without these supposedly ‘essential’ online tools? In this episode, we invite Alexandra to bring us on her digital detox journey and show us the alternatives to promoting her books and business outside of social media. You will also learn how to overcome your fears and blocks along the way. Join in on the conversation for a glimpse into her unconventional life! KEY POINTS / MAIN TAKEAWAYS: How social media is optional, not mandatory. The pushing point for quitting social media. Other ways to promote your business outside of social media. Making your list of ‘what ifs’. Book recommendations for focus and productivity. How rejection is God’s protection. QUOTABLES: “Using social media to promote your work is one option, and it can be a great option for some people, but it's like one out of a thousand options. There's so many other ways to spread the word about what you're doing. And I think because our culture just is so social media obsessed, it's like a lot of people have kind of forgotten.” “For every fear or block, there's always a solution, and it's usually pretty easy.” PRODUCTS / RESOURCES: Deep Work by Cal Newport. Indistractable by Nir Eyal. Subscribe to Alex’s newsletter at www.alexandrafranzen.co Follow Tisha on Instagram @mindsetslayer - https://www.instagram.com/mindsetslayer Visit her website at https://www.healalignglo.com Follow Seeing with Your Soul on Instagram: https://www.instagram.com/seeingwithyoursoul/ Seeing With Your Soul is edited by Instapodcasts (visit at www.instapodcasts.com)
Join us this week for a fascinating discussion about the effects of technology and social media and why we need to be aware of what is happening in our brains when we decide to engage with these tools. Alexandra shares the perspective shifts she gained since giving up social media and some ways you can harness deeper connections with those around you without relying on social media. Get full show notes and more information here: https://bit.ly/2OCi2vu
This week I have writer, consultant, entrepreneur, and creative mermaid, Alexandra Franzen on the podcast to dish a life without social media and how to live a life that’s true to you. After quitting her job in public radio 11 years ago, Alexandra started working as a self-employed writer. Now she’s written articles for Time and Forbes, published six books, and teaches courses on writing, publishing, marketing, and getting things done from her beautiful home in Hawaii. In this episode, you will hear: The story of how a summer hiatus from Twitter led to her giving up social media altogether Why being uncomfortable and brave are vital for surviving those first few years as an entrepreneur How experimenting with life has helped her forge her own path What it really takes to write a good book And her #1 tip for book writing that will make the whole project less overwhelming Coaching Questions & Thoughts: What is your relationship to social media? Do you feel like it’s a tool you use for creativity and connection, or is it more of a habitual distraction? Do you like the person you’re becoming when you use social media? If not, what’s a small, non-committal hiatus you could take that would give you the space to see who you are without it? What’s a hobby or obsession that you keep saying no to? Could you give yourself permission to try it and see what happens? Quotes: “After that initial withdrawal, what I noticed was just a feeling of quiet and so much space in my brain.” — Alexandra Franzen “Nothing is forever, and life is full of surprises.” — Alexandra Franzen “It was uncomfortable at first because I had all those feelings, ‘I don't want to bother people.’ ‘I don't want to sound desperate. All the things — but it was actually beautiful how wrong I was.” — Alexandra Franzen “Doing that gave me such a sense of courage because I felt like, ‘if I can fly a helicopter, I can finish this essay and submitted by the deadline.’” — Alexandra Franzen “Sometimes we have certain hobbies or obsessions or passions that come in for a brief time to teach you a lesson or to shape who you are to help you become stronger and grow.” — Alexandra Franzen Resources: Alexandra Franzen’s Website Alexandra Franzen’s Courses (including the Tiny Book Course mentioned in this episode) YouCanGetItDone.com Stop keeping up with the Jones’ and learn all the science-based tips I learned from Yale on what actually makes us happy! Download the free happiness cheat sheet at www.awakentherebel.com.
As writers, we often prefer hiding away in our private worlds, but eventually we need to share our work to make the impact we dream of. But... this doesn't look the same for everyone.Since so many writers are taught that visibility in writing = social media, I invited Alexandra Franzen back on. A writer with numerous books to her name, she doesn't participate in any social media, because it doesn't work for her.We'll be asking lots of questions this season, so you can work on becoming visible in a way that fits for you. Our first important question: what does success look like for YOU? Can't wait for you to listen to this powerful conversation. Happy listening!Visit today's show notes page here: https://www.secretlibrarypodcast.com/episodes/alexandra-franzen-s4-ep1 See acast.com/privacy for privacy and opt-out information.
Good Morning!You're going to do plenty of things today. Why not make one of them really matter by doing something courageous? Could be big, could be small, could be courageous. It'll most likely take some vulnerability. It most likely won't be easy.And it will almost certainly be worth it. I mentioned Alexandra Franzen in this episode, check out her work and writing here.
It's a pretty sobering question for first thing in the morning.Or is it?I find questions like this inspiring and a really important pattern disrupt whereby we're reminded of a few things. Such as the value of time, and the fact we can take it for granted and assume we have enough time to do all those important things we'd been waiting for, waiting for the 'right time'.How about now?What would you do if you had 3 months to live? This question sure helps put the things we value into perspective pretty quickly.What would you do? I'd love to hear from you – send me a message on Insta @mikey.ellis or twitter @mikeyellis.13 and you can always subscribe to receive these questions on the daily.Have an awesome day doing some of those things you'd been waiting for the right time to do.The time is now. Oh, and here's that book I mentioned from Alexandra Franzen.
I have my two business besties here to share their expertise, branding geniuses Robert Hartwell and Alexandra Franzen. They’ve both done unique work with their branding, and they’re here to discuss the brands that are doing it right, and why a brand built with passion and attention will always cut through the noise. Get full show notes and more information here: https://helloseven.co/58
Alex Franzen has been writing professionally for years, specializing in working with brands in the health, wellness, mindset, psychology, yoga, fitness, and food industries.After publishing books and achieving successes as a talented copywriter, Alex renounced social media and has become a staunch advocate of work-life balance. In this interview, Alexandra and Dave discuss her love of checklists, where pressure to "do more" comes from, and more, including:How checklists have helped Alex strike a much healthier balance between “work” and “the rest of her life.”How Alex mobilized a group of friends to write a tiny book in wake of the murder of George Floyd in MinneapolisWhy, to Alex, checklists establish containers for clarifying, inspiring, and keeping you in the spaces that you want to be living inAlex writes about a wide range of topics: life, love, death, grief, unplugging from technology, creativity, focus, productivity, simplicity, time – and how we spend it. Her sixth book is The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day.Alexandra’s newsletter, in which she shares inspiring true stories, checklists, music playlists, and exciting surprises to more than 13,000 readers, has been called one of the “14 newsletters you need in your inbox” by Brit+Co. She has written articles for Time, Forbes, Newsweek, The Huffington Post, and Lifehacker. Her work has been mentioned in The New York Times Small Business Blog, The Atlantic, The Los Angeles Times, and Inc.A big thanks to Alex for joining us for the author reading and interview on Written, Spoken!Please rate our show and leave a review to help others find us. In your review, tell us which authors you would most love to hear on a future episode of the podcast. Thank you for listening!The author's book, The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every DayVisit the author's online home at AlexandraFranzen.comVisit Dave at DaveUrsillo.com and follow him on InstagramSubscribe to Dave's newsletter, Chronicles of a Self-Storied LifeLive the story you want to be telling with Dave's support in life coaching, The Self-Storied LifeDevelop the relationship to writing that lasts a lifetime with Dave's coaching for writers, Writer's Group of TwoThanks to Rokkwood Audio for composing our theme song
(Recorded April 8) There is no one I was more delighted to connect with during this wild, winding time than longtime friendtor Alexandra Franzen. I’ve been following her work since 2011, and consistently delighted by the devotion, care, and creativity she gives to her community. Alex is a writer, consultant, entrepreneur, retreat leader, and proud “checklist freak” based in Hawaii. She is the founder of the Tiny Press, a publishing imprint specializing in very short books–100 pages or less. Today we’re talking about her 6th book, The Checklist Book: Set Realistic Goals, Celebrate Tiny Wins, Reduce Stress and Overwhelm, and Feel Calmer Every Day. Other books include You’re Going to Survive and So This Is the End: A Love Story. In this conversation we touch on many of the topics she writes about: life, love, grief, unplugging from technology, creativity, focus, simplicity, time–and yes, the power of checklists for self-care, not just productivity! Check out full show notes from this episode with links to resources mentioned at http://pivotmethod.com/183 Enjoying the show? Pivot Podcast is listener supported—consider donating to become a Pivot Insider and you’ll get access to a private monthly Q&A call where you can ask me anything, and discuss the latest books, tools and topics I’ve shared in recent episodes. Our next session is May 13th — I’d love for you to join us!
"Today I’m claiming back my freedom. I’m DECIDING that the day is not over yet and there’s still time to show up for myself. I’m asking myself, what do I REALLY want to do? Nothing that feels like an obligation. Only something that will help me to get back to myself. I want something nourishing and yummy to my soul. I want it to feel light and fun. If the prefix is “I should” it immediately goes off the list."Question I'm Asking Myself:What will get me back to top Dionne condition?The concept of "The Day Is Not Over Yet" was inspired by Alexandra Franzen.P.S. You're doing great!Support the show (http://bit.ly/SelfCareDiaryTipJar)
Alexandra Franzen is a writer, consultant, and entrepreneur based in Hawaii. A female Fred Rogers with blue hair and an aloha vibe, she's the QUEEN of inspiring folks to make tiny goals, unplug from technology and live life as if you only had 24 hours left on the planet. Check out her latest creation, The Checklist Book! It will change your life!
Are you putting off launching an email newsletter because you don't know what to put in it? Or perhaps you started sending an email newsletter...and then hit ‘pause' because you weren't sure if the content was right for your audience? If that sounds familiar, you'll love this podcast on how to create an email newsletter that people actually look forward to receiving. In it, I cover: What to include in your email newsletter How often you should send out your email newsletter The ideal word count for your email newsletter The best layout for your email newsletter How to get people to subscribe to your email newsletter And a whole host of other useful tips and tactics to create a successful email newsletter {Click on the player above to listen to the podcast episode and/or read on for a detailed overview. Scroll down to the bottom to read the show notes including all the links mentioned in this episode} First off, the most important thing you need to know about your email newsletter is that it's not about you. It's about your ideal customers/clients. So - unless you have a Kardashian style audience of people who are fascinated by your daily life - your email newsletter shouldn't be ‘news' about you and your business. It should focus on your ideal customers/clients problems. What is an email newsletter? While this may sound obvious, a lot of people get this wrong. A newsletter is any regular email you send out to your current/prospective clients. It doesn't have to contain pictures or a fancy layout (although it may). It can just be plain text. The key thing is it must add value and help you nurture the relationship. What makes a great email newsletter? Your newsletter is, effectively, a lead magnet i.e. a piece of content you create to attract your ideal customers/clients (or nurture your relationship with existing ones). A great lead magnet solves a specific type of problem for a specific type of customer/client, offers a transformation, gives a quick win and (crucially) leads your subscribers towards a paid product/service. Learn how to create an effective lead magnet for your business. For example, the Instagram expert Sara Tasker has a monthly newsletter where she shares new and interesting Instagram hashtags that will be useful for her audience. I look forward to receiving it because I know I'm going to get some fab new hashtags to try. It solves a problem for me because researching hashtags take time - and is not the most enjoyable job (which is why I look forward to receiving it). So Sara is saving me time on something I don't like doing. She has an online course specifically for Instagram growth, so her email newsletter is perfectly aligned with one of her paid offers. Entrepreneur Marie Forleo sends out a weekly email about her latest Q & A Tuesday YouTube video - which contains valuable tips on business and marketing. These free videos add value and build trust, so when she launches her online marketing programme B-School, people are queuing up ready to buy. Remember an email newsletter isn't just about attracting new customers/clients. It can be about nurturing your relationship with existing ones. I send an email every Friday morning to update my audience about my latest podcast episode. And anyone who buys my Media Diary - an A4 desk that includes key dates and awareness days you can use to plan out your content for the coming year - also gets a monthly email newsletter. This includes additional awareness dates and news of new films, books and TV shows (things we wouldn't necessarily have been aware of when creating the diary) to spark content ideas. Because this email newsletter is adding value, subscribers often email back to thank us for sending it. You Are the Media founder Mark Masters, sends a weekly email (every Thursday at 6am GMT/BST) with news, ideas and inspiration around content marketing and audience growth. Amongst other things, this email helps him nurture his relationship with existing and prospective attendees of his annual You Are The Media live event. I spoke at the event in Bournemouth in June and it was clear this weekly email was instrumental in filling the room at that live event. Pro tip: Remember that solving a problem for your subscribers doesn't necessarily have to be offering tips/advice. Solving a problem for your audience could be making them laugh or giving them something beautiful to read during their coffee break (the very reason I subscribe to Alexandra Franzen's newsletter). Whatever adds value for your audience. How to find out what you should include in your email newsletter? If you already have an email list, ask them what they'd like to hear about. Don't ask them an open question e.g. ‘What would you like me to include in my email newsletter?' If you do this, you're asking them to think really hard - which means it's far less likely they'll reply. Instead, give them three or four ideas you have for your email newsletter content and ask them to choose the one that feels like the best fit for them. This way, they have to do less thinking, which means they're far more likely to reply. Once you've got them in a conversation, you can always ask further questions to find out if they have any ideas of their own (some will volunteer anyway). If you don't have an email list, follow exactly the same process with five to ten of your ideal clients/customers. And/or ask your social media followers. Do remember that the only way you will truly know what your audience want to hear about is by putting content out there and seeing how they respond. This can be scary, but it's the only way to truly find out what kind of content your subscribers really need. How long does your email newsletter need to be? The rather unsatisfactory answer is...as long as it needs to be. I subscribe to some newsletters that are just a few lines long but solve my problems. Others are more in-depth. Make it as a long or short as it needs to be for your audience. Does an email newsletter have to include pictures/or have a fancy layout? If you've got the resources to do it and you think it would work for your audience, go ahead and do it. But plain text is absolutely fine. In fact, there is a lot of research to show plain text emails actually perform better than those with images. And remember an email newsletter doesn't have to be completely text-based. You can share video, audio, infographics, for example. It all comes back to what your audience needs from you. How often should you send out your email newsletter? The rather unsatisfactory answer is: as often as you feel that you need to and probably more often than you think. The key thing is that you're adding value and you're tracking your results and tweaking and adjusting as necessary. For example, Kennedy teaches entertainers to get booked out with clients. He sends a daily email to his followers and makes a paid offer for his membership/events in pretty much every email. It's delivering consistently good results for him. Your email newsletter is only too frequent if it's not delivering results for you. Don't panic if you get a few unsubscribes from your newsletter (or even one or two people who email to say your emails are too frequent for them. What is too frequent for one person is often fine for another). You only need to worry if it's happening regularly. Bonus tip: Always try to provide an opportunity for people to ‘talk back' to you if possible e.g. ‘hit reply and let me know what you think about x or y.' The more conversation you can generate, the more effective your newsletters will be. How do you get people to subscribe to your email newsletter? The key thing to remember is that no one wants to subscribe to a newsletter. Another piece of junk in their inbox that they probably won't open. So don't ask people to subscribe to your newsletter. Instead, sell the value e.g. ‘Sign up for my monthly hashtag newsletter and save yourself tons of time on hashtag research.' or ‘Register for our monthly Media Diary newsletter to get additional awareness days and key dates you can use to help with your content planning.' Here's 39 surprisingly easy ways to get people to join your email list. What kind of email newsletter can you create if you have a product-based business? Many product-based business owners think the only email newsletter they can send is one with discounts/offers. If the only thing you're doing is offering discounts, you'll have no trouble getting people to sign up to your email newsletter. But you may struggle to get people to build the kind of loyalty that results in repeat sales. A more savvy approach can be to think about how people might be using your product. A good example of this is my Media Diary newsletter. Sending a monthly newsletter with additional awareness days and ideas not only adds value, it also reminds people that we exist - so other relevant products go on sale, I'm already top of mind. So don't just send information about your products, send information about how people can use your products (or products like yours). For example, if you sell garden offices, send tips on how to style your garden office, how to keep it warm in winter or cool in summer. This is a practical content for past clients and aspirational content for prospective clients. If people see you as a source of useful information - rather than someone who is trying to sell them stuff all the time - they're far more likely to want to buy from you. If sell homeware and gifts like my client Penelope Hope founder Nadia Newton, you can create seasonal content that helps your subscribers - and helps you make sales. The great thing about a newsletter is that you can make it seasonal. For example, Nadia recently launched a range of beach bags. Creating a summer newsletter than includes a round-up of the most stylish beach accessories of the summer (that includes her beach bags) would be a great way for Nadia to add value and sell more of her beach bags. She could also do similar round-ups for Mothers' Day gifts, Teachers' leaving presents and, of course, Christmas gifts. Bonus tip: Don't be afraid to include competitors' products in your round-ups. While it might sound counter-intuitive, if you position yourself as a helpful person/brand, you'll build loyalty and trust - making people far more likely to buy from you. If you have a product-based business position yourself as an expert in the type of products you sell - rather than someone who sells stuff. That is what will keep your customers coming back to you - time and time again. Should you sell in your email newsletter? Absolutely yes. If it's appropriate, do make offers in your newsletter. But make adding value your number one priority. Podcast shownotes Why your email newsletter is not about you (2:20) What is an email newsletter (and why it can just be a simple email) (3:48) What makes a great email newsletter (and why it's like a lead magnet) (5:03) Four things your email newsletter needs to do (6:58) Examples of some great email newsletters (7:52) Creating an email newsletter that solves your ideal customer or clients problem (14:28) How to present your email newsletter and how long should it be? (15:23) How often should you send out your email newsletter (19:07) Who should you send your email newsletter to (and GDPR considerations) (23:10) How to get people to subscribe to your email newsletter (without asking them to subscribe) (25:10) Tips for creating a product based email newsletter (27:59) How to add value and sell in your email newsletter (34:12) What a great email newsletter should look like (35:45) Resources Examples of great newsletters mentioned: Park Run UK Sara Tasker Alexandra Franzen Baby Centre UK Marie Forleo You are the media Penelope Hope Discounted 2019 Media Diary offer [245] What you need to know about GDPR with Suzanne Dibble (podcast) [300] How to Build an audience and why you need to (podcast) [318] How to write compelling email copy (podcast) [325] Three social media posts that will help you generate sales (podcast) [333] 39 surprisingly easy ways to increase your email subscribers list (podcast) [335] How to create a high converting lead magnet (podcast) [348] How to write social media posts that sell (podcast) [358] 13 Ideas for engaging social media posts (for when you're all out of ideas) (podcast) How to write social media posts that sell (online masterclass) Buy your ticket to my 2020 Content Planning Masterclass #2020Sorted Build Your Audience Programme How to create a high converting lead magnet course Order your special offer 2019 Media Diary Rev.com* Kapwing Social Media Video Engagement Playbook Social Media Engagement Playbook LinkedIn Content Strategy Playbook Connect with me on Twitter, Instagram, Facebook and LinkedIn The post [359] How to create an email newsletter people look forward to receiving appeared first on Janet Murray.
In this episode, Jill reads a piece from Alexandra Franzen on ICE. A beautiful metaphor for the process of changing the way we see food and our bodies.
Alexandra Franzen takes us inside her two most recent books, as well as a few of the other cool literary projects she has on the go. You're Going To Survive collects true stories about adversity, rejection, defeat, terrible bosses, online trolls, 1-star Yelp reviews, and other soul-crushing experiences, and the people that got through it and came out stronger. So This Is The End asks the question what if doctors could revive you from death and give you an extra 24 hours of life? Worse yet, what if you found the love of your life during that extra day? Buy The Books: You're Going to Survive So This Is The End Alexandra's Website: AlexandraFranzen.com
Have you ever wished you could tell your younger self that everything is going to be okay? While you can’t smooth over hurt feelings and you can't change what happened, you can use the lessons and challenges to create the life you want. In this episode, Alexandra shares her journey of struggling with an eating disorder as a teenager and how by embracing simplicity and storytelling, she was able to ditch the obsessiveness around food for a more carefree approach to eating and living. After years of rigidity and being disconnected from herself, she explains how talking about your childhood can be freeing, why role models are crucial for positive change, powerful writing prompts to help you tap into your story, the best piece of advice to feel instantly refreshed, and more! Tune in and let Alexandra inspire you to pursue a new goal, or make a big change, because today is not over yet!
As an entrepreneur, setting boundaries and definitions around the work you do, and around your schedule and time are two of the kindest things you can do for yourself and your growing business. When you’re in charge of your own business and dependent on the income from that business, it becomes easy to get caught up in wanting to help “everyone,” and working all the time. I want to assure you that when you make it a point to define a niche of who you work with, and set some structure around when you work, you’ll find that it’s better for you, for your clients, and for your business. Setting Boundaries is a Way of Being Kind to Yourself as An Entrepreneur This week’s show is all about setting up the mindful steps to design a business you love, and the kind of business you dreamed about when you started out on your entrepreneurial journey. In Brene Brown’s book, Dare to Lead, she shares her thoughts about creating clarity as a leader. “Over our years of researching and working together, we’ve learned something about clarity that has changed everything from the way we talk to each other to the way we negotiate with external partners. It’s simple but transformative: Clear is kind. Unclear is Unkind. I first heard this saying two decades ago in a 12-step meeting, but I was on slogan overload at the time and didn’t even think about it again until I saw the data about how most of us avoid clarity because we tell ourselves that we’re being kind, when what we’re actually doing is being unkind and unfair. Feeding people half-truths or bullshit to make them feel better (which is almost always about making ourselves feel more comfortable) is unkind. Not getting clear with colleagues about your expectations because it feels too hard, yet holding them accountable or blaming them for not delivering is unkind. Talking about about people instead of to them is unkind. This lesson has so wildly transformed my life that we live by it at home.” What Dr. Brown says here about being a leader at work is one that you can layer onto your work as an entrepreneur, and it’s the departure point for this week’s show (which you can listen to above). I’m asking the questions of: How can you create clarity for your work, when you are your own boss? How can you be kind to yourself? How can you set up guidelines that are ultimately kind to you, and to your clients? Dare to Lead by Brene Brown on Amazon The Artist’s Way by Julia Cameron on Amazon Time Tracking App: At Work for iPhone or Android Fiverr for editing and other small entrepreneur support tasks Episode 74: Helen McLaughlin on Curiosity as a Foundation for Living Episode 112: Alexandra Franzen on Rejection, Defeat, and Terrible Bosses
Alexandra Franzen is a creative force of nature. The author of numerous books, Alexandra's writing has also appeared in Time, Forbes, The Huffington Post, Newsweek, and Lifehacker. With her focus on creativity, productivity, goal-setting, and entrepreneurship, Alexandra is the perfect ATCY guest. She'll help you learn when and how to say no and how to fearlessly pursue your dreams, no matter how far-fetched they may seem.Support the show (https://www.patreon.com/atribecalledyes)
Paul Jarvis is an author and podcaster for freelancers and entrepreneurs (He's worked for himself for 20 years, so he knows all about lasting businesses). Paul's courses—Creative Class and Chimp Essentials—have been taken by more than 13,564 paying students. His writing has been talked about by everyone from Ashton Kutcher to Arianna Huffington and clients have included, Microsoft, Danielle LaPorte, Kris Carr, Marie Forleo, Alexandra Franzen, Mercedes-Benz, Marie Forleo and Warner Music, to name a few. Paul's ideas and words have been featured in WIRED, Fast Company, Vice, USA Today and more. As a totally random aside, his photography has been seen on the hit ABC tv show, Grey's Anatomy.
Are you living out the actions to honor your definition of a meaningful life? This can really be a struggle, because of, well, LIFE and its surprises + demands. So, I've brought on writer, Alexandra Franzen, because, to me, she's an A-Lister of someone living out a meaningful life and makes it look effortless. She shares how she even has struggles too! This episode was sparked, because Alexandra's new book, So This is the End: a love story recently published and she's been posing the question: “What would you do if you knew you had 24 hours left to live?” Meaning, how would you spend your time? We're talking about that + much more. Get all the links from today's episode in our Show Notes: http://www.fearlessandframed.com/036
The Monica Kade Podcast: Health, Mindset, Career & Lifestyle
"When we're going through something tough it's easy to feel isolated and think 'everyone else's life is perfect and I'm a flaming pile of garbage'. That's not true. Every single person around you is going through something." - Alexandra Franzen, The Monica Kade Podcast My guest today is Alexandra Franzen - and I was super pumped to talk with her because she's one of my favourite writers. When her newsletter comes into my inbox I stop whatever I'm doing to read them. Alexandra has been a self-employed writer for about 8 years. She has written several books, including two non-fiction books and two novels. She leads writing classes and retreats, and she's taught in 18 different cities around the world. She runs an online writing class. works 1-on-1 with clients to help them complete all kinds of exciting projects—from books to podcasts to TEDx talks, and beyond. Her newest book is called You're Going to Survive. It's a book about how to deal with discouraging situations in your career, and how to build more resilience and keep marching towards your goals. So let's find out more! Hear her talk on: How her love for writing all began What she loves about words Her favourite things to write One of her greatest moments of overcoming adversity Why she felt it was important to write ‘You're going to survive' The greatest thing she learnt about herself in writing the book What she's learnt about rejection through her life experiences Her message for budding writers who feel that they can't make a living out of writing Signature Questions: What career she'd attempt if she wasn't in this one? What she believes is her greatest asset? What she's afraid of? The best piece of wisdom she's been passed down?
How do you keep going when the going gets tough? What do you do when the worst-case scenario happens? How do you find your endurance and your devotion when challenges show up? This week, I'm talking with writer Alexandra Franzen all about her new book You're Going to Survive as well as her own experiences with facing those seemingly-unsurvivable challenges. You'll hear her favorite stories from the book, her thoughts on those horrible emails we all dread, and what she did after a bad yelp review sent her into a tailspin! We all experience doubt in our creative work - this episode might be just what you need to reconnect to your grit! Show Notes: Connect with Tiffany on Insta Get Tiffany's newsletter and stay in the know Get your Free Tap That Flow Guide Alexandra Franzen Online Alex's Book, You're Going to Survive Alex's previous RYHSY Episode
Alexandra Franzen is a writer, consultant, and entrepreneur based in Portland, Oregon. Her writing has been featured on websites like Time, Forbes, and Newsweek, and she's been mentioned in places like The New York Times Small Business Blog, The Atlantic, and Inc. Alexandra's newest book is called You're Going to Survive. It's a book about how to deal with discouraging situations in your career, and how to build more resilience and keep marching towards your goals. The book has been called "uplifting and encouraging" and "your new best friend on a bad day."
Alexandra Franzen is a writer based in Portland, Oregon. She has been writing professionally for about 10 years, and her work centers on the topics of creativity, productivity, communication, goal-setting, entrepreneurship, and how to deal with difficult situations in your life and career. Her work has been featured in Time, Forbes, Newsweek, and The Huffington Post, and Continue Reading…
Show Notes: My CreativeLive classes: Wednesday, August 26: The Easy Yes: How to Craft an Effective Pitch – RSVP here Thursday, August 27: Social Media Sanity – RSVP here Get the RYHSY app in the iOS App store! Connect with Alexandra: Website Alex's 6 types of motivation blog post Self-control app whole30 Essentialism by Greg McKeown Brene Brown Magic Mike XXL