POPULARITY
Avec cet épisode, je vous propose un résumé du livre Company of One de Tom Jarvis, qui nous explique comment travailler seul ou avec une équipe très restreinte. J'ai adoré ce livre qui reflète par beaucoup de point la vie que je me suis choisie. Autres épisodes qui pourraient vous plaire : The One ThingLa semaine de 4 heures---------------
Interview by Kris PetersNot content with fronting one of this country's most loved rock outfits in Hammers or saddling up behind the kit with blues funk trio Hot Cobra, Gold Coast-based singer, songwriter and guitarist Lucas Stone has now thrown his considerable clout behind his solo project, recently releasing the wicked 5 track EP Deathbed.As if juggling two other bands with a hectic personal schedule wasn't enough, Stone also decided to write and perform the EP on his own, enlisting the help of a select group of musicians to add vocals and depth to his musical vision.Raw, caustic and welding Stone's love for authentic emotion within heavy music with malevolent riff violence, Deathbed is simultaneously cohesive and yet stylistically indefinable; a true representation of who Stone is, his passion for the heavy realms, and what he has journeyed through to reach this point in his career.HEAVY caught up with Lucas Stone last night to chat about the EP and more."Really cool," he replied when asked how Deathbed has been received since coming out on May 31. "I'm pretty busy with the Hammers stuff and I have squeezed this in amongst everything else. I had a bit of help from Tiana, but I was a little bit rattled from what was going on. I was maybe a little vacant for parts of it, and then it happened and was out, and the reception has been amazing. A lot of messages from fans of Helm and Hammers and even just friends and people that have followed my career online. It blows you away. It's cool to see people connecting with it on a level you hope the music does."We ask Stone to tell us more about what he was going for musically on Deathbed."Honestly, I was going for nothing," he shrugged. "This was the release that… I've had some decent success across a handful of bands - namely Scalene, Tension, Helm and Hammers - and I'm happy with that. Those four bands specifically have given me a really cool, left of centre career in music. I'm no rock star, but I don't really care too much. It's more about the fact that I've been able to write this music with my own sense of integrity and no pressure from outside influence. I'm quite a selfish songwriter, I will admit to that, which has probably been detrimental to my career (laughs). This one specifically rings true with that more than any of them because I didn't even have any reflective sounding boards off anyone, because I wasn't in a band forum. It was all 100% a selfish project where it was 'I wanna do this' or 'I wanna do that, and I'm just gonna do it how I wanna do it."In the full interview, Lucas talks more about the musical side of Deathbed, the guest artists who appear and why and how he chose them, playing everything himself and how that created a different sounding release, how Deathbed defines him as an artist and person, touring plans, upcoming stuff from Hammers and more.Become a supporter of this podcast: https://www.spreaker.com/podcast/heavy-music-interviews--2687660/support.
En esta nueva sección te daré un resumen de los libros que voy leyendo sobre marketing, creatividad y negocios. Empezaremos con “Company of One” un libro que sugiere que una empresa pequeña pero bien gestionada puede ser más satisfactoria y rentable. Cada día existen más y más empresas con equipos de trabajo muy pequeños que logran un impacto enorme no sólo ecónomicamente sino también emocionalmente en sus clientes y en las personas en ellas.Si te da curiosidad saber cómo lograrlo, estás pensando en leerlo o simplemente quieres inspiración y un nuevo punto de vista, entonces este episodio es para tí.
How solopreneurs can start and grow their company of one.Becoming a solopreneur is a dream come true for many who want independence, flexibility, and freedom from the 9-to-5 grind.In this podcast, I dive into the world of solopreneurship with the visionary Joe Rando, the founder of Lifestarr.Joe brings his extensive experience in technology and real estate to the forefront, sharing insights on how modern solopreneurs can thrive by leveraging technology and community. In this podcast episode, we discussed:Strategies for Solo Success: Discover how to turn ideas into operational businesses and tackle the hurdles of solo entrepreneurship head-on.Idea Validation Techniques: Learn how to ensure that your business idea has the potential to succeed before fully pursuing it.Marketing and Positioning: Get insider tips on carving out your niche in the market and positioning your brand for maximum impact.Technology Leverage: Understand the critical role of technology in automating and scaling your business operations efficiently.Resilience and Adaptability: Discover how to adapt and bounce back from setbacks. From niche marketing to customer acquisition and maintaining a healthy work-life balance, his insights will equip you to succeed as a solopreneur. Solopreneurs can start and grow an online business.About Joe RandoJoe had started several businesses in technology and real estate. But he is very excited about LifeStarr and never stops talking about it. LifeStarr provides knowledge, tools, and community to create the one-person business that lets you live YOUR life, YOUR way.Joe lives in Florence, Massachusetts, with his wife, Licia, a child therapist. He has four grown children who are all awesome (just ask him). He has a degree in physics from UMass and an MBA from UConn. His hobbies include drinking coffee. He sometimes jogs, skis, cycles, and plays the guitar between cups of coffee.Contact Joe Randohttps://www.lifestarr.com/https://www.linkedin.com/in/joerando/ Resilient Faith Online is Now "Amplify Your Authority!" You'll still receive powerful marketing strategies with a touch of personal development for business success! Amplify Your Message $29 Membership Includes Live Monthly Coaching: Develop layers of expertise and improve your lead-generation skills. Backstage Q&A Calls: You'll enjoy feedback and solve technology issues to keep you moving forward. Visit: https://marisashadrick.com/community In this podcast, online marketing strategist Marisa Shadrick tackles the complexities of online entrepreneurship. She blends powerful marketing strategies with personal growth to ignite business success. It's your go-to resource for a thriving business. Subscribe Today: https://marisashadrick.com/listen Rate, Review, and follow on Apple Podcast Did you enjoy this episode? Would you give this podcast a 5-star rating and Review? If you're not sure what to say, here's a suggestion. How did you find me? What do you do for a living? What was one helpful takeaway? You'll help me reach and support more people, and I'd appreciate it so much.
"Why Staying Small Is the Next Big Thing for Business"
In this episode, Fiona shares a book called Company of One. She also discusses its importance in business growth, personal lifestyle, and financial goals. Tune in!
If you're someone who is considering the future of your small business, this book is worth a read. In it, author Paul Jarvis makes the, (I would say very strong), case for why keeping your business small is the best plan, rather than aiming for growth just for growth's sake. It should come as no surprise that Charelle and I are very on board with this perspective. There was a lot of head-nodding as we read through Company of One. In addition to outlining the reasons for keeping a business small, Paul Jarvis offers some excellent advice about keeping your small business chugging even with a tiny (or non-existent) team, and without burning out.I really loved digesting some of the ideas in this book with Charelle. I hope you enjoy our conversation as much as I did. Connect with us on InstagramCharelle - @charellegriffithLauren - @laurentildenSMALL BIZ SPOTLIGHT: MIRANDA HARRIS HAMLIN OF AND ARLEN!Connect with Miranda:Website: www.andarlen.comInstagam: @and.arlenTikTok: @and.arlenFacebook: and.arlenMAKING GOOD SHOWNOTES:https://makinggoodpodcast.com/191CONNECT WITH ME ON INSTAGRAM:https://instagram.com/laurentildenGET 100 MARKETING PROMPTS (free!):https://makinggoodpodcast.com/100promptsStuck on what to say in our marketing? Download this free resource of 100 marketing prompts: https://makinggoodpodcast.com/100prompts.
Paul Jarvis is a web designer, entrepreneur, educator, and author of Company of One. His past clients include Microsoft, Mercedes-Benz, and Warner Music. His writing and ideas have been published and profiled in magazines and outlets such as WIRED, Vice, Fast Company and USA Today. In his counterculture book Company of One, Paul presents an alternative philosophy of business success – one that turns conventional wisdom on its head by prizing less over more, small over large, and niche over mass. You can find this conversation in full in Episode 39 of the One Wild Ride Podcast. Listen To The FULL Episode Here Links Connect with Pru on Instagram Connect with Pru on LinkedIn See all episodes at theownerscollective.com
Settling for being "fine" can hinder personal and professional growth and limit your potential as a solopreneur. When you settle for being fine, you may become complacent and stagnant, missing out on opportunities for improvement and innovation. So, we wanted to talk to Lauren Lefkowitz, an Executive Leadership Coach who partners with clients to escape the trap of being 'fine' and break the work, sleep, and repeat cycle. She works with both individual executives and corporate leadership teams to elevate their careers, leadership skills, work habits, and take their success from 'fine' to amazing.
Today, I'm talking to Jack Ellis, the co-founder of Fathom Analytics, a privacy-conscious web analytics business that I personally use for all my web properties. The company that Jack co-founded with Paul Jarvis competes directly with Google on their linchpin advertising product. That's a pretty high order. We chat about Jack's role in a growing successful software business and just how much he hesitates to go from coder to manager. We dive into choosing reliable dependencies to power an always-on SaaS business and how to deal with migrating customers from Google to Fathom.Here's a deep dive into a successful technical SaaS business. Here's Jack Ellis.Jack on Twitter: https://twitter.com/JackEllisMy new podcast project: Arvid & Tyler Catch Up / https://catchup.fmThe blog post: https://thebootstrappedfounder.com/jack-ellis-taking-on-google-as-a-bootstrapper/The podcast episode: https://share.transistor.fm/s/cda46335The video: https://youtu.be/oGjrUs0JB8wYou'll find my weekly article on my blog: https://thebootstrappedfounder.comPodcast: https://thebootstrappedfounder.com/podcastNewsletter: https://thebootstrappedfounder.com/newsletterMy book Zero to Sold: https://zerotosold.com/My book The Embedded Entrepreneur: https://embeddedentrepreneur.com/My course Find Your Following: https://findyourfollowing.comThis interview is sponsored by Acquire.com
New Hampshire native Jessica Drolet Wadlow felt college was home away from home being so close. She got involved in many things and was an economic major who went directly into the corporate world mostly out of interest but also because she had some loans to pay off. She landed in a management rotation program at JP Morgan and then went to business school. She switched careers into brand management and found herself at Johnson & Johnson where she stayed for many years.Needing to make a physical move for family reasons, she asked for a telecommuting situation long before that was en vogue and when it meant days spent on no-video conference calls. When she realized she needed another kind of move with the company to accommodate a growing family, she knew what she needed to do.In this episode, find out from Jessica how sometimes the only way to get what you need is to ask for it. About This Episode's GuestInnovation and marketing strategist Jessica Drolet Wadlow is founder and president of J. Wadlow Consulting. For the past fifteen years, she has been an independent consultant working with large firms such as Johnson & Johnson, McKinsey, and Walgreens, as well as start-ups in need of accelerating growth via new business ventures and new business models. For another story about forging your own path to make life work for you, listen to our episode with Shakari Cameron Byerly.Find more episodes at https://roadstakenshow.comExecutive Producer/Host: Leslie Jennings RowleyMusic: Brian BurrowsEmail the show at RoadsTakenShow@gmail.com
If you've been looking for a way to ease into starting your own business, this episode is for you! In today's episode, I'll give you all the juicy details about how to start a side hustle as a freelancer and make money online. I'll explain what freelancing is, the benefits of becoming a freelancer, and how to start a side hustle as a freelancer. I pray this episode transforms your life. Enjoy! Mentions One resource I'll recommend if you're thinking of freelancing is a book titled Company Of One. I've read the book. This book is a must-read for anyone looking to start a side hustle through freelancing. 8 Freelancing platforms you can explore Upwork.com Fiverr.com Taskrabbit.com Etsy.com Care.com Zazzle.com Word of mouth - friends, family, colleagues, fliers in the library Creativemarket.com Next Steps I created a new Facebook group called “Start a service-based business community for Christian women”. This group is for Christian women who want to start a service-based business to find support, clarity, and accountability on their new business journey. If I just described you, please come and hang out with me on my free Facebook group. Join Free Facebook Group: https://www.facebook.com/groups/startaservicebasedbusinesscommunity/ Learn More: www.chichiukomadu.com Email Me: gethelp@chichiukomadu.com
Keeping the project pipeline flowing means we always need to be on the lookout for the next lead. But rather than chasing down new clients, why not focus on creating an amazing experience for your existing clients?Happy clients are more likely to come back again and again – and refer you to their contacts. My guest today is Gigi Davarashvili from Yocory, an all-in-one business hub for freelancers and small business owners. Gigi joins me to chat about how she creates memorable experiences for her clients that keep them coming back, including:The difference between "good enough" and "WOW"How to sprinkle a little gold dust at the end of a project to surprise and delight your clientsDoes automation help or hinder the client experience?How to avoid awkward conversations and set firm boundaries from the start.Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comSay hi to Gigi:Website: https://yocory.com Instagram: @yocoryappSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comSupport the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated :)
Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated :)It's the last episode of 2022, which means it's time for everyone's favourite format at this time of year: the annual review.Do you review the ups and downs of the previous year? Do you set goals for the following year? We don't need to get too corporate about it, but since we don't have a boss to do a performance review, we have to do our own.In this episode, I share my review process, reflect on 2022 and share three wins and three not-so-wins.You'll also hear how I'm setting my goals for 2023 and how my business will have to change as a result. Until next year, happy freelancing!Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comMentioned in this Episode:Episode 43: How to set goals to grow your freelance business in in 2022Episode 66: My 6-month review: what worked and what didn't?Episode 64: A day in the life of a freelance copywriterEpisode 29: Land your wishlist clients with cold pitching (with Bree Weber) Episode 57: Build your own board of directorsDr Julie Gurner's newsletterSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanWebsite: thecopyprescription.com
One way to charge more (and work less) as a freelancer is to shift from implementing the client's brief to selling strategy. When you help to set the direction for a project, you're also far less likely to find yourself navigating the awkward gaps in expectations that can arise from missing or outdated strategies.But how do you transition to selling strategy? What do the deliverables look like? How much should you charge?My guest today is Austin Church, a brand strategist, business coach, host of the brilliant Freelance Cake podcast and all-round entrepreneur. He shares his experience of shifting from selling implementation to strategy and his tips on how you can do the same.We cover:Where to start with selling strategyHow strategy engagements can be a great way to vet clientsManaging the paradigm shift from "order taker" to guide and advisorHow to work out what to charge for strategyHow to sell strategy services to clientsGet bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comSay hi to Austin:LinkedIn: Austin L. ChurchWebsite: https://freelancecake.com/freelance-fixes Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
So you know you should be working ON your business as well as IN it, but how do you actually do that when you're busy? If you've got more work than you can handle, need some help to trim your to-do list, or want to outsource but are not quite sure where to start, this episode is for you.Outsourcing expert Lisa Tennant runs a virtual assistant service and joins me on this episode to talk about all things delegation and outsourcing. Letting someone else into our business for the first time can be a daunting prospect, but Lisa shares some great tips about how to go about it.Our chat includes:Why do we find it so hard to delegateHow to know when it's the right time to start outsourcingHow to carry out a time auditHow to not be a control freak about outsourcing (lol)Finding people you can trustGet bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comMentioned in the episode:Toggl: https://toggl.com/Say hi to Lisa:Website: www.ltvaservices.comLinkedIn: Lisa TennantInstagram: @ltvaservicesTwitter: @LTVAservicesSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comRecord a question or leave a voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Want to attract great freelance clients? You've probably tried content marketing and cold pitching – but what about PR? My guest for this episode is Melissa Hobson, a PR consultant who is here to help us with how to get started with PR and get those all-important eyes and ears on our businesses. We discuss:Why you shouldn't overlook PR as a strategy to attract clientsMelissa's "tea and biscuits" PR strategyHow to identify the right outlets and prepare your pitchHow to get over the fear of speaking to journalistsPlanned vs spontaneous PR tacticsGet bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comMentioned in the episode:HARO: https://www.helpareporter.com/Help a B2B Writer: https://helpab2bwriter.com/#prrequest: https://twitter.com/hashtag/prrequestSay hi to Melissa:Website: www.melissahobson.co.ukLinkedIn: Melissa HobsonSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode via voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Everyone is always on the lookout for the Next Big Thing. Today's podcast is about a book called Company Of One by Paul Jarvis. It is a book all about why staying small is the next big thing for business. "What if the real key to a richer and more fulfilling career was not to create and scale a startup, but rather be able to work for yourself, determine your own hours and become a highly profitable and sustainable company of one. Suppose the better and smarter solution is to simply remain small. This book explains how to do that". Get your Rockstar Visual summary of a leadership book each month by joining here: https://campus.zenithjourney.com/mailinglist LinksJoin 1:1 Leadership Coaching/Mentoring for the final quarter (last chance until Q2 2023, April intake)Going from Solo to CEO? Read about the upcoming guided program Free mini-course: Time to Hire? 5 questions to ask yourself before hiring your first (or next) team member.Connect with Me: Join Weekly Email: https://campus.zenithjourney.com/mailinglist Website: https://www.zenithjourney.com/ LinkedIn: https://www.linkedin.com/in/katepeardon/ Instagram: https://www.instagram.com/zenithjourney/ Join the Mailing List - hear first when new episodes are liveZenith Journey website - leaders aren't born, they're trainedBuy the Delegation Playbook - delegate seamlessly, for better results, without the stressZenith Journey InstagramKate Peardon Linkedin
Do you need to make a change in your business? Feeling a bit daunted? This episode is for you.My guest is Heather Pownall, a media marketing and comms specialist who has been making some big changes in her business. Heather shares what prompted her to pivot and how it's going so far.We discuss:The scary vs exciting aspects of changeReframing change as an opportunity to learn new thingsAdding a subscription model to your businessHow to step outside your comfort zoneThe benefits of being an "expert generalist"Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comSay hi to Heather:LinkedIn: Heather PownallTwitter: @HeathershubWebsite: https://www.hmhub.co.uk/Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode at memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
By now, we all know that if you don't like the messy middle - you're probably not meant to be an entrepreneur. Entrepreneurship is hard and messy, but if you are willing to take that leap it's more than worth it. Today, I welcome Lauren Loreto, a creative marketing consultant and brand strategist with over 10 years of industry experience, to talk about the messiness of entrepreneurship. Lauren is the Founder and CEO of Brand Good Time, a marketing consultancy on a mission to help ambitious entrepreneurs use creative marketing to get visible and grow their businesses without sacrificing their sanity to do it. Lauren is passionate about customizing sustainable marketing strategies that honor your capacity as a person, a leader, and business owner. To put it simply, your business should add to your life, not take you away from it, and Lauren is here today to share her story on how she did exactly that. In today's episode, we cover: What Brand Good Time is all about How bombing an audition led Lauren to a path of entrepreneurship Lauren's experience in a (toxic) corporate world and the lessons she learned How to build your own business while working a full-time job Looking at your corporate job as a paid education The difference between selling your book of business and selling your business Harnessing the growth mindset Challenges that come with scaling your business The evolution of Lauren's marketing strategy and how it looks today The importance of being consistent with your marketing How to get the most from your analytics and data to make the best decisions How to increase your traffic as a small business Thank you so much for joining me! Let's connect! Send me a DM on Instagram! https://www.instagram.com/haleyejohnson/ Check out my website https://www.haleyejohnson.com/ Check out how we can work together https://thepropegy.com/work-with-us-2/ Resources mentioned in this episode: Lauren's Instagram https://www.instagram.com/brandgoodtime/ Lauren's LinkedIn https://www.linkedin.com/in/laurenloreto/ Brand Good Time https://brandgoodtime.com/ She's Busy AF Podcast https://brandgoodtime.com/podcast/ Lauren's Metric Tracker https://brandgoodtime.com/lucrative-lead-tracker Company Of One by Paul Jarvis https://www.amazon.com/Company-One-Staying-Small-Business/dp/1328972356 Shout out to my dog for not barking, my editor Krissy for doing her thing, and my friend Devin for letting me use his music. Their links (minus my dog's) are below. Krissy https://krissymeriwether.com Devin https://open.spotify.com/artist/4unfvnlHngJg79KK262US3?si=3N2wVmrVRYy807iWB-30OQ
Forget those "find your purpose" pdf worksheets that get forgotten about as soon as you hit save and get back to the day job – this episode will help you figure out what really drives your business so you can transform it from ticking along to truly thriving.Matt Saunders, former freelance web designer and creator of the Freelance Business Builder, shares how finding his vision set him on the path to building a successful and scalable business.We discuss:What happens when you have a clear business vision – and what happens if you don'tHow to figure out what your purpose *actually* is (not the one you think you should have)How a shared purpose can reduce client conflicts and make pitching easierHow to make decisions that keep you moving in the right direction.Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comSay hi to Matt:Freelance Business Builder: https://mattsaunders.uk/course/fbb LinkedIn: Matt SaundersTwitter: @MattSaundersUKWebsite: https://mattsaunders.uk/ Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode at: memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Two firsts for the podcast this week, a quick-fire question round and a GIVEAWAY!My guest is the queen of website copywriting herself, Gill Andrews. In just 15 mins, Gill answers all your burning questions about the dos and don'ts of freelancer websites.Listen in to find out:What's the most important section of your website?Why "contact me" might not be the best call to action for your freelancer websiteShould freelancers have a blog on their website?How much detail to share about your experience and past projectsA freelancer's guide to SEOMy most-used tip from Gill's book, ‘Making Your Website Work'How to enter the giveaway so you can get your hands on a signed copy of Gill's book![LINKEDIN POST to enter giveaway: click here!]Get bonus clips and tips in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comSay hi to Gill:Website: https://gillandrews.com/LinkedIn: Gill AndrewsTwitter: @StoriesWithGillSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanWebsite: thecopyprescription.comAsk a question for a future episode on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
One for the quiet freelancers.We're often told that creating a successful business requires us to "just keep putting yourself out there". But what does that mean if you're more introvert than extrovert? Self-promotion can be tough for anyone, but if you're the quiet type, common strategies for sales and marketing can be energy-draining and uncomfortable.In this episode, I'm joined by Carmel Finnan, a freelance Communication & Storytelling Consultant. Carmel shares her thoughts on how quiet freelancers can be found by the right clients in a noisy online world.Our conversation includes:Should we even use the word "introvert"?Recognising that modern marketing tactics were developed for big personalities and big businessesHow to manage your energy as an introvert so you can be visible on your own termsMarketing options when you don't want to post every day on social mediaWhy (and how) you need to build a business that aligns with your personality.Resources:Get bonus clips, insights, resources and "15 Minute Actions" in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comCarmel's blog post about Marketing for Introverts: https://storydialogue.com/blog/marketing-for-introverts/Say hi to Carmel:LinkedIn: Carmel FinnanWebsite: https://storydialogue.com/Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave me a voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
"You can't be everyone's cup of tea, or you'd be a mug!"Advita Patel is the founder of Comms Rebel, which aims to revolutionise workplace and business culture by encouraging us all to be a bit more rebellious. She's also the co-founder of A Leader Like Me, which is a membership for underrepresented women looking to progress in their careers.Her message for freelancers is to be bold, brave, and step outside our comfort zone to thrive. To develop our careers, we need to find the confidence to take risks to find new opportunities.We discuss:How to unleash your inner rebel (especially those who have been urged to follow the rules)The importance of being visible and talking about what you doCelebrating yourself and not waiting for validation from othersWhy we all need to do the work to understand our purpose and our valuesThe small steps we can take to bring more rebellion into our lives.Get bonus clips, insights, resources and "15 Minute Actions" in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.comMentioned in this episodeComms Rebel: https://www.commsrebel.com/aboutA Leader Like Me: https://aleaderlikeme.com/Calm Edged Rebels Podcast: https://calmedgedrebels.com/podcast/Book: Rebel Ideas: The Power of Thinking Differently by Matthew SyedSay hi to Advita:Website: www.advitapatel.comLinkedIn: Advita PatelInstagram: @advitapTwitter: @Advita_pSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comAsk a question for a future episode on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Do freelancers ever need a CV? Before this conversation, I'd have said no – after all, I can just send potential clients to my website, can't I?But Jenny Stallard has a different take. Jenny is a freelance writer, business coach, speaker, and the brains behind Freelance Feels. She makes a compelling argument for why we should all have a CV (or even more than one) as freelancers.In our conversation, we cover:Could you be missing a trick by not having a CV that showcases your experience and expertise to clients?The difference between a portfolio and a CVWhat to include and what to leave out!How to decide which projects to include to attract ideal clientsWhat to do if you don't have much experience or have gaps in your career historyGet bonus clips, reflections, resources and "15 Minute Actions" in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com.Say hi to Jenny:Instagram: @freelance_feelsTwitter: @freelance_feelsWebsite: https://www.freelancefeels.com/Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave me a voice note or question for a future episode on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
The small agency Nick had joined had become a big agency. He'd become part of the leadership team. HR. Management. Meetings. He missed doing the ‘work'.He did know how much big clients were willing to pay for that work though.So Nick set out as a high-billing tone-of-voice specialist. A company of one. With various side projects, Nick embraces the freedom of freelance life - allowing moments of ‘high performing procrastination' to explore his creativity.We chat about pricing, using a business name alongside a personal brand, thinking like a business (rather than a freelancer), side projects including products and newsletters, becoming a thought leader and more...You'll find full show notes and transcript for this episode at beingfreelance.com This episode is sponsored by Pension Bee.The flexible pension for the self-employed.Get set up in minutes and then get back to business.Start saving for a future beyond being freelance. Download the app or head to PensionBee.comPensionBee is authorised and regulated by the Financial Conduct Authority.With investments your capital is at risk. This episode is sponsored by Ahrefs.Time to boost your search rankings with Ahrefs Webmaster Tools - and it's FREE! If the idea of getting Google to work for you sounds confusing, Ahrefs also offers helpful tutorials on Search Engine Optimization.Want to get your freelance site more search traffic?Visit ahrefs.com/webmaster-tools and get this free tool working for you today. New to freelancing? The Being Freelance course is made for you!Steve's rolled up everything he's learnt from over 6 years of conversations with more than 250 freelancers.There's no ‘one way' to be a successful freelancer, but this course will help you avoid the many mistakes that most of us make. Learn from our experiences.Find out more about the course. FREELANCER MERCHGet Being Freelance merchandise at beingfreelance.com/shopLooking to learn from and connect with other freelancers? Check out the website beingfreelance.com, and be part of the Being Freelance Community!Like VIDEO? - Check out the Being Freelance vlog - YouTube.com/SteveFolland
Do you follow your gut instincts when making business decisions? Or do you prefer poring over logical lists of pros and cons?Intuition and logic might not be as far apart as you think. On today's episode, Helen Pamely, a former city law firm partner turned wellness coach, helps us figure out how to tune in to our intuition and why it can be such a powerful guide in business. We cover:What is "intuition" and how do we know what it's telling us?Is intuition something you're born with or can it be learned?How do we tell the difference between gut instinct about red flags and a fear that's holding us back?How to explain intuitive decisions to clients who may be looking for concrete data.Get bonus content, reflections, resources and more "15 Minute Actions" in the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com Say hi to Helen:LinkedIn: Helen PamelyInstagram: @helenpamelyWebsite: https://www.helenpamely.com/Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave me a voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Free audiobook: https://geni.us/CompanyOfOne-FreeAudio (https://geni.us/CompanyOfOne-FreeAudio) Get the full audiobook summary, PDF, infographic and animated version on the StoryShots app: https://www.getstoryshots.com (https://www.getstoryshots.com) Life gets busy. Has https://geni.us/CompanyOfOne-FreeAudio (Company of One )by Paul Jarvis been on your reading list? Learn the key insights now. We're scratching the surface here. If you don't already have the book, order it https://geni.us/Company-Of-One (here) or get the audiobook https://geni.us/CompanyOfOne-FreeAudio (for free) to learn the juicy details. StoryShots Summary and Analysis of Company of One: Why Staying Small Is the Next Big Thing for Business by Paul JarvisIntroductionHave you ever wanted to start a business, but felt like it was a Herculean undertaking without a big financial backer? In his best-selling book, Company of One, Paul Jarvis challenges this notion and more. Company of One explains how you can achieve the success of a large enterprise without having to grow your business. The book argues that success is not necessarily defined by the volume or pace of growth. By remaining small, you can build your company around your lifestyle needs and preferences through ‘scalable systems'. Ultimately, this focus on developing scalable systems facilitates growth without the need for additional employees, and promotes long-term satisfaction. About Paul Jarvis Paul Jarvis is a former Silicon Valley professional turned author. Company of One is his first book, but he also writes for some of the world's leading publications, including Inc.com, Fast Company, and Huffington Post. Jarvis also wrote a popular, newsletter, Sunday Dispatches, a newsletter he established. Besides his work as an author, Jarvis hosts classes on how to be a successful freelancer, where he has advocated for the contrarian idea that businesses don't need growth to be profitable. Jarvis is also the founder of the website analytics company https://usefathom.com/about (Fathom Analytics). Fathom is a real-life example of a company of one - that doesn't need growth to be profitable. Jarvis and his co-founder, Jack Ellis, are the sole employees. They have fully bootstrapped the company through the reinvestment of customer profits. How did they do it? Join us to find out. StoryShot #1: Lack of Growth Defines a Company of OneJarvis uses the first third of Company of One to define what “company of one” means. A company of one isn't a startup business. Nor is it another word for a freelancer. What is the difference between a startup and a company of one? Startups have one primary goal: to grow. Companies of one, on the other hand, purposefully remain small. However, unlike a freelancer, companies of one don't work to earn. Freelancers make active income. The second they stop working, the money stops flowing in. Meanwhile, companies of one make both active and passive income. One person doesn't have to run a company of one. You could start up a company of one with your partner, your closest friends, or your most brilliant colleagues. The only feature that it must have is that it needs to be kept small. The Benefits of a Company of OneA company of one doesn't grow progressively larger or require constant work. But this isn't necessarily on principle. Instead, rejecting traditional growth mechanisms can get you the following benefits: Resilience Autonomy Speed Simplicity A company of one is small, which makes these micro-businesses extremely agile. As a result, they can often adapt rapidly to changing realities and have a consistent sense of purpose. Another benefit of this agility is less bureaucracy. For example, you don't have to run your decisions by a board of executives or shareholders. As a sole proprietor, you have complete control over the brand vision. That doesn't just mean you only get autonomy over business decisions. You also get to decide how much
"Stop building boring businesses!"Kirsty Waite is a business coach who firmly believes that running a business shouldn't be serious all the time. Being yourself in business takes a bit of practice, but giving ourselves permission to have some fun while we work can make us happier, open up new opportunities and help us attract our ideal clients.In this convo, Kirsty shares her tips for unlearning corporate rules, having fun while still taking your business seriously, and giving yourself permission to break the rules.>> Bonus clips! Sign up for the 15 Minute Freelancer newsletter: 15minutefreelancer.substack.com/about >>Check out Kirsty's Thriving in Business Mastermind!Say hi to Kirsty:LinkedIn: Kirsty WaiteWebsite: www.kirstywaite.com/Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave me a voice note on memo.fm/15Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Are you on track to meet your freelancing goals this year? We're now halfway through the year, which means it's time for a 6-month check-in. In this episode, I dig into what's worked and what's been a bit sticky in my business over the last 6 months, using my 6-step framework for setting and reviewing goals.P.S. We have a newsletter now! Check it out at 15minutefreelancer.substack.comMentioned in this episode:Ep 43: How to set goals to grow your freelance business in 2022Ep 15: Is it time to raise your rates?Ep 47: Q+A on negotiating your freelance ratesEmma Cownley – Kiss My A's: Using quarterly reviews to build a better freelance businessMai-Kee Tsang: Converse with Consent workshopSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comLeave me a voice note on memo.fm/15/Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
When we are the only person working for our brand, we can have a false sense of not having anyone to answer to, no reasoning that needs to be vetted before we make decisions. But if we don't create culture for ourselves, are we deprioritizing the importance of having an understanding of our company culture? Erica shares her perspective on why it's important to establish a company culture, even when you're a company of one. In this discussion: How to define the scope of your team Why your values are the foundation of your company culture How defining your values and company culture eases decision making How being explicit in your values positively impacts your growth Ready to dive deeper? If you're ready to shape your company culture for yourself and the team you'll create, Pause on the Play, The Community is a place to explore what's possible. Get access to Q&A sessions, workshops, and a supportive community as you define your values. Learn more at pauseontheplay.com/community
When was the last time you took a whole week off from your business, switched off your emails, and relaxed?We all need time off to recharge our batteries, but as freelancers, many of us find it really difficult to take a proper break. In this solo episode, I share my tips for how to take time off without worrying that your business will disappear while you're gone, including;How to plan for your breakBudgeting for a pause in incomeHow to tell clients you will be awayHow to step away from those emails and enjoy your well-earned time offSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comSupport the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
How to position yourself in the market and set your rates can be one of the biggest challenges as a freelancer. If you can't describe your services, process and value in a way that resonates with clients, you'll struggle to charge the rates you'd like.Maybe you know you're undercharging, or you want to move away from using an hourly rate that you KNOW isn't working for you, but you just aren't sure how to sell your new pricing to your clients.In this episode, I chat to Samantha Anderl and Andrea Wildt, who are the founders of Harlow. Harlow is an all-in-one freelancing tool to provide the resources, templates and workflows that you need to run a thriving freelance business.In our conversation, we cover:The pitfalls freelancers can fall into with pricingHow to demonstrate the value you bring to a clientWhy you should set project rates than an hourly rateWhen you should (and shouldn't) compare your rates to other freelancersHow consistent messaging and a compelling story can help you charge more.Resources on pricing:https://meetharlow.com/guides/freelancer101/how-to-figure-out-your-pricing/https://meetharlow.com/blog/when-to-raise-your-freelance-rates/https://meetharlow.com/blog/how-to-discuss-freelancer-fees-with-your-clients/Say hi to Samantha and Andrea:Harlow: meetharlow.comTwitter: @MeetHarlowLinkedIn: HarlowInstagram: @meetharlowFacebook: MeetHarlowTikTok: @meetharlowSamantha's Twitter: @SamanthaAnderlAndrea's Twitter: @thelittlestfleaSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comSupport the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.
Support the podcast! If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. Donations help cover the cost of running the podcast and are very much appreciated.In this episode, Louise is joined by Fi Shailes to talk about what it's like running a freelance business while also holding down a full time job. Fi works at award-winning B2B marketing agency twogether as a social strategist, and is a part-time freelance content writer. Here, Fi shares:The advantages and disadvantages of having a foot in each campHow she balances her workload and manages her timeThoughts on marketing yourself and finding freelance clients while still employedHow to manage client communications and expectationsWhat to tell your current employer about your freelance workMentioned in this episode:Content Club UK: #ContentClubUKSay hi to Fi:LinkedIn: Fi ShailesTwitter: @Fi_digitaldrumWebsite & blog: https://digital-freelancer.org/LinkedIn newsletter: Content TherapySay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.com
On this episode, Louise is joined by freelance podcasting royalty! Frankie Tortora and Steve Folland are not just co-hosts of the brilliant Doing It For The Kids podcast, but they've also been co-mentoring each other as freelance business owners (with kids and mammoth side projects) over the last few years. Here, they share their experience of co-mentoring and the impact it's had on their businesses and their lives. Listen in to hear:What is co-mentoring and how it can change your business (and your life!)Why it's so important to have someone to cheer you on and challenge youFrankie and Steve's top tips for structuring a co-mentoring sessionWhere to find the right co-mentor (and how to ask them)Pros and cons of co-mentoring vs. mastermindsSay hi to Frankie and Steve:Frankie Tortora is a freelance graphic designer and founder of Doing It For The Kids, a community for parents who work freelance. Steve Folland is a freelance video and podcast creator and founder of the Being Freelance community.Doing It For The KidsWebsite: https://www.doingitforthekids.net/Podcast: https://www.doingitforthekids.net/diftk-podcast/ Facebook group: Doing It For The Kids: CommunityInstagram: @doingitforthekids_Being FreelanceWebsite: https://www.beingfreelance.com/Podcast: https://www.beingfreelance.com/the-best-freelance-podcast Course: How to get started being freelanceFacebook group: Being Freelance CommunitySay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
We thought we had a clear idea of the various business models out there, but after further investigation, we found that isn't necessarily the case. In this episode, we cut through misconceptions, and clearly define categories and models to explore as you begin your journey as a solopreneur.
From defining your customers and competition, to market positioning and messaging, here is a list of things to consider as you begin brainstorming your new career as a solopreneur.
As a freelancer, it's lovely to get that little ping in your inbox from someone saying you've been recommended as the number one person to help with their next project.But those referrals don't just happen by accident. There's plenty you can be actively doing to make sure that you are making yourself as referrable as possible.In this solo episode, I talk about:How you can become the first name that comes to mind for a referralMy five top tips for getting referralsWhat not to do when requesting a referralHow to stand out from the crowd and make sure it's YOUR name that is passed around.Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
My guest today is Adam Wright. Adam is the Founder of Human Tonik which is a supplement brand providing premium grade Super Greens blend that is 100% transparent with FULL INGREDIENT LABELING. Adam has a fascinating story about how he became an eCommerce seller that he will share today. Links from the episode: Stacked Marketer - https://www.stackedmarketer.com Matt Diggity Website - https://diggitymarketing.com/seo-news Twitter: https://twitter.com/mattdiggity Youtube: https://www.youtube.com/channel/videos Peter Kane - https://peterkane.org Books Adam Recommend: “The 4-Hour Workweek: Escape 9-5, Live Anywhere, and Join the New Rich” by Timothy Ferriss - https://www.amazon.com/4-Hour-Workweek?tag=10mj-20 “Company Of One: Why Staying Small Is the Next Big Thing for Business” by Paul Jarvis - https://www.amazon.com/Company-Of-One?tag=10mj-20 “$100M Offers: How To Make Offers So Good People Feel Stupid Saying No” by Alex Hormozi - https://www.amazon.com/$100M-Offers-?tag=10mj-20 Book Anatoly Recommends: “Rich Dad Poor Dad: What the Rich Teach Their Kids About Money That the Poor and Middle Class Do Not!” by Robert T. Kiyosaki - https://www.amazon.com/Rich-Dad-Poor-Dad?tag=10mj-20 Connect with Adam: Blog - https://lifehackerguy.com Instagram - https://www.instagram.com/adamwright Supergreen Tonik - https://supergreentonik.com Coupon Code for 10% discount: 10MJ Facebook - https://www.facebook.com/supergreentonik Instagram - https://www.instagram.com/supergreentonikofficial Twitter - https://twitter.com/GreenTonik YouTube - https://www.youtube.com/videos ANATOLY's TOOLS: Product Development: Helim10 - I use it for Product Research, Keyword tracking and Listing Optimization . SPECIAL DEAL: Get 50% your first month or 10% every month: http://bit.ly/CORNERSIIH10 Pickfu - I use it for split testing all of my products and for validation ideas . SPECIAL DEAL: First split test 50% 0ff https://www.pickfu.com/10mj Trademarking: Trademark Angels - For all my trademarking needs. SPECIAL: Mention Anatoly and 10MJ podcast and get 10% Off your trademark. HR: Fiverr - I hire my 3dMockup person and images label designer here on Fiverr - http://bit.ly/10mjFIVERR Upwork - I hire people long term on Upwork - upwork.com Loom.com - for creating SOP's, I record everything on Loom and give to my VA's Keepa.com - to track historical data such as prices ANATOLY's 3 Favorite Business Books: DotCom Secrets by Russel Brunson - I think this is a must read for every online entrepreneurs - http://bit.ly/10MJDotCom 4 hours work week by Tim Ferriss - This book changed my life and made me become an entrepreneur - http://bit.ly/10MJ4WW The Greatest Salesman In The World by Og Mandino - Old book but it goes to the core of selling - http://bit.ly/10MJGREATSM DISCLAIMER: Some Links are affiliate, it costs you nothing, but helps to keep this podcast on the float Have questions? Go to https://www.10millionjourney.com Follow us on: Instagram: @10millionjourney Twitter: @10miljourney
Mejor, no más grande. Retención de clientes y referidos, no inversión en marketing masivo. Autonomía, no ego.
Have you ever considered partnering up with another freelancer to expand your business? Teaming up could be a great way to attract bigger projects, expand your services and grow your business without doubling your hours. But how does it work? How do you find the right business partner? What happens if you disagree?!In this episode, I chat to Adam Pearson, one half of the research powerhouse that is PS Research, which he runs with his business partner, Emma Slater. He shares his experiences of going from being a solo business owner to forming a successful partnership:Why Adam made the jump from company of one to forming a partnershipHow to find the right person to partner withUnexpected upsides of working with a partnerHow to figure out working styles, money stuff and holidaysHow to market your partnership to new and existing clients.Since Adam is just back from paternity leave, we also discuss how he planned for a chunk of time off – and how other freelancers can do the same.Mentioned in this episode:PS Research: https://pearsoninsight.co.uk/ Emma Slater: https://twitter.com/emmapsresearchGareth Hancock: https://www.thatcontentshed.com/Frankie Tortora: https://francescatortora.com/Dave Smyth: https://websmyth.co/Martin Brooks (Gold Stag Accounting): https://www.goldstagaccounts.co.uk/Being Freelance Podcast: https://www.beingfreelance.com/Say hi to Adam:Website: www.psresearch.co.uk LinkedIn: https://uk.linkedin.com/in/pearsoninsight Twitter: @adampsresearch Say hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
Freelance graphic designer and creative lead at Freelancer Magazine Angela Lyons joins Louise to talk all things learning. Keeping your skills fresh is essential if you want to stay on top of the latest industry trends and do the best possible work for your clients. And let's not forget the strategy, finance and marketing skills we need to build a sustainable business. It's a lot to fit in! Listen in to hear:How Ange has been using #Write52 to record her journey as a 'forever learner'The mentorships and courses that have had the biggest impact on Ange's business over the last yearHow to avoid shiny object syndrome and figure out what courses you really needHow to budget your time and money for learning (incl. Louise's £1 rule of investing!)Mentioned on this episode:Freelancer Magazine: https://www.freelancermagazine.co.uk/#Write52: https://www.write52.com/Google Digital Garage: https://learndigital.withgoogle.com/digitalgarage/Enterprise Nation: https://www.enterprisenation.com/HubSpot Academy: https://academy.hubspot.com/The Marketing Meetup: https://themarketingmeetup.com/Hannah Williams: https://scribbleinc.co.uk/Penny Brazier: https://the-mighty-pen.co.uk/Carla Frank: https://www.carlafrankcreative.com/International Magazine Centre: https://internationalmagazinecentre.com/Say hi to Ange:LinkedIn: Angela Lyons1Twitter: @AngeLyonsDesignInsta: Ange_LyonsWebsite: www.angelalyons.comSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
In this episode, I share my journey starting in business, how the business developed, grew, transitioned to virtual working and then reversed course to become what is now Azrights International Ltd.With Bill Gates' quote in mind, that most people overestimate what they can do in a year and underestimate what they can do in 10, and using Paul Jarvis' book, A Company of One for inspiration, I'm thinking through my 10 year plan for the Azrights business and the Brand Tuned podcast. This episode covers:The business journey of AzrigthsThe steep learning curve involved in learning how to design brands.When you create a brand and choose identifiers you create intellectual propertyHow IP laws determine whether identifiers will be distinctive enough to own and cost effective enough to protectThe difference between distinctiveness and differntiationHow use of colour can create distinctiveness.Why a brand protection strategy needs to be an inherent aspect of brand strategy.Valuable Resources:Brand Tuned AccreditationBrand Tuned Newsletterwww.brandtuned.com
Do you cringe at the thought of walking into a networking event? Waste hours trying to find the right people to connect with on social media? As a freelancer, you know what they say – your network is your net worth... or at least a nice steady pipeline of leads, collaborators and people to cheer you on when you need it. So how do we go about building a network?In this episode, Katie Sandow, marketing consultant and founder of The Marketing Forum, shares her advice on the art and science of networking:Why weak ties could be the best kind of network to buildThe 'be one of a kind' strategyHow to be the most useful person at a networking eventHow to feel confident when meeting new peopleMentioned on this episode:The Marketing Forum's new programme, Up Your Game: Confidence, Creativity, Connections!Say hi to Katie:Insta: @themarketingforum_Twitter: @marketingforum_YouTube: The Marketing ForumLinkedIn: Katie SandowSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
Planning the next step in your career can be tricky when you aren't following a conventional path. When you work for yourself, you have to plan our own careers – there's no management programme or promotion pathway. In this episode, career wing woman Laurie Macpherson shares her advice for freelancers who are pondering the next step. We cover:how to ease the transition into self-employment so you can hit the ground runningwhat to do if family and friends don't get ithow to manage growing pains as your freelance business starts to take shapehow to tell if freelancing isn't for you and make the switch (back) to employed lifeSay hi to Laurie:Instagram: @_laurie_macphersonLinkedIn: LaurieMacFacebook: Laurie Macpherson Career Wing WomanSay hi to Louise:Louise Shanahan is a freelance health and medical copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comIf you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
"Productised services" are when you package and sell your freelance service as if it were an expensive pair of jeans or a tasty vegan sausage roll. In other words: it's a service that's designed and delivered the exact same way, every time.This episode covers:Why you should consider offering productised services as a freelancer How much to charge for your productised service to help build a sustainable businessWhat worked and what didn't when Louise created a productised serviceMentioned on this episode:Sales page for Louise's Copy Health Check: thecopyprescription.com/copyhealthcheckCopyhackers advice for freelance copywritersSay hi to Louise:Louise Shanahan is a freelance health copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Website: thecopyprescription.comWanna buy Louise a coffee? If you find this episode helpful and you'd like to show your appreciation, consider leaving a tip over at ko-fi.com/15minutefreelancer. All donations help cover the cost of running the podcast and are very much appreciated!
The Sales Warrior Within | Season 2 Episode 2 - Andy Reviews Company of One by Paul JarvisAndy Olen is a Sales & Leadership Trainer and High-Performance Coach. Andy works with talented salespeople, business teams, and leaders who seek empowerment, improvement, and insight. Andy's clients strive to be the best in class."Good Selling, Good Leading, Good Living." - Andy OlenToday on the Pod Andy Reviews "Company of One" by Paul JarvisAndy gives a positive review on an excellent book for entrepreneurs and salespeopleAndy translates the main concepts and lessons in the book for salespeople looking to improve and take on a Company of One sales approachThree highlights from the book are new ideas around growth, personality, and teaching as a way to sellingJarvis challenges the way people think about growth. He suggests better beats biggerAndy comments on the author's discussion around the importance of personality and how powerful teaching is as a tool to evolve your businessAndy encourages you to play to your strengths, read the book, and apply the lessonsA simple, provocative, and powerful book for Sales WarriorsBuy Company of One by Paul JarvisConnect with Andy OlenAndyOlen.comThe Sales Warrior Within PodcastAndy Olen's Book: The Trilogy of YesOrder Andy's negotiation online course, The "Yes, If" Mindset
This episode is a Q+A on some gnarly freelance pricing issues, which popped up when Louise was a guest on a recent ContentUK panel on freelance pricing. Find out more about ContentUK: contentuk.coMentioned on this episode:Ep 15: Is it time to raise your freelance rates?Ep 4: The pricing advice I HATEEp 3: How to find your best-fit clientsSay hi to Louise:Louise Shanahan is a freelance health copywriter and a big fan of finding your freelance niche. She's on a mission to help others build a freelance business that feels easy and works for them – in weekly snack-sized bites.LinkedIn: Louise ShanahanTwitter: @LouiseShanahan_Instagram: @Louise_Shanahan_Website: thecopyprescription.comWanna send Louise a voice note? Go to memo.fm/15 and leave a question or comment.
Do you want to start a small business? In this week's podcast, How to be a Company of One we'll examine why staying small can keep you happy. Author Paul Jarvis wrote the best-selling book "How to Be a Company of One". He says "By staying small, one can have the freedom to pursue more meaningful pleasures in life, and avoid the headaches that result from dealing with employees, long meetings, or worrying about expansion." Read more about this episode on our website www.thebrokerageinc.com/podcast.