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5 episodes with community strategist
6 episodes with community strategist
Send us a textEver wondered how to transform your online community into a thriving hub of engagement and profit? Community strategist Brie Leever is here to show you the ropes. With her extensive experience in building and monetizing online communities for B2B service businesses, Brie shares groundbreaking insights on prioritizing the impact for members over mere monetary gain. She demystifies the process by breaking down the four types of communities and guides you on focusing efforts on one to sidestep overwhelm. Plus, get a unique glimpse into her life as a camper van host in Hawaii, where she masterfully blends her professional prowess with personal adventures.Ready to launch your own vibrant community from scratch? This episode uncovers strategic marketing tactics, including leveraging pre-sale or waitlist strategies to garner initial members and ensure commitment before the big launch. By harnessing existing audiences and community-driven strategies, you can create a buzz that propels your community to success. Discover the art of crafting a strategic messaging plan that hits pain points and fosters anticipation, and learn about the innovative "Undercover Hype Squad" concept to generate pre-launch excitement. These insights are designed to blend marketing prowess with community-building flair for a stellar kickoff.Growing your community requires aligning individual member benefits with collective goals. We explore how realistic goals can motivate members and how incentivizing current members to bring in new recruits can drive growth. Offering rewards that range from consulting hours to exclusive program access, alongside collective benefits like expert sessions, can enhance member engagement. Personalized communication and authentic storytelling emerge as vital strategies for meaningful recruitment. This episode also examines the challenges of using communities as a business support tool, helping you assess if this approach aligns with your business goals. Dive deeper into the resources and masterclasses available for those eager to explore community strategies further.Meet the Expert, Bri LeeverBri got her start building a community and growing it to a multi-million dollar revenue stream for a brand in Portland, OR. Now, she partners with brands and creators to build online communities. She's a Community Strategist by day and a Campervan host by night on the Big Island of Hawaii and you'll usually find her on, in, or under the water.Follow her on LinkedIn.Join my events community for FREE monthly events.I offer free events each month to help you master your business's growth through marketing, sales, systems, and offer strategy. Join the community here! Are you tired of prospects ghosting you? With a Gateway Offer, that won't happen.Over the next Ten Days, we will launch and sell our Gateway Offers with the goal of reaching booked-out status!Join the challenge here.Support the showCome tour my digital home :) >>>WebsiteWanna be friends? >>> LinkedInLet's chat every Tuesday! >>> NewsletterCatch the video podcast on YouTube >>> YouTube
In this episode of the Experience Strategy Podcast, podcast hosts, Dave Norton and Aransas Savas explore the rapidly evolving landscape of enterprise community building with Rich Millington, founder of FeverBee and a leading expert in community strategy. With nearly two decades of experience helping organizations build thriving communities for members, customers, and employees, Richard brings a wealth of knowledge from working with industry giants like Google, Facebook, Oracle, and Wikipedia. His insights challenge traditional notions of community management, advocating for supporting existing ecosystems rather than controlled forums, and offering practical strategies for mapping community landscapes and measuring real outcomes. Tune in to this episode for a fresh perspective on creating meaningful, collaborative experiences that drive genuine value for businesses and their stakeholders. For access to the transcripts of this episode, click here.
This episode features an interview with Rachel Happe, Founder and Digital Workplace, Organization, and Community Strategist at Engaged Organizations. She started Engaged Organizations to focus on helping organizations adapt to new technologies and accelerate knowledge supply chains while improving trust, transparency, and agility. She is a sought after speaker and expert on the impact of technology on engagement, relationships, and culture and has keynoted at several digital workplace conferences.In this episode, Shawn and Rachel discuss treating employees as assets rather than machines, rewarding human contributions, and valuing emotional and social aspects in the workplace.-------------------“We still have this mechanistic system and the human system, and we're still treating humans like machines. I wrote a post a while back, because I was getting really annoyed reading about how AI could help employees. It was all like, ‘It can do these 10 tasks for you.' And I'm like, ‘If that's all we are, we should go home.' It's the mindset of what we think employees or people's value is. The example I use in presentations is diamonds. Why are diamonds valuable? They're rocks. De Beers made them mean something. You know who can't make something mean something to somebody else? AI. The value of people is activating other people. And value is meaning.” – Rachel Happe-------------------Episode Timestamps:*(02:20): Getting to know Rachel*(10:27): Rachel's career background*(15:42): Employees are not machines*(21:50): How to calculate the value of community*(32:21): The role of AI in community *(42:39): The current and future state of valuing humans-------------------Links:Connect with Rachel on LinkedInLearn more about Engaged OrganizationsEmail RachelRead Ed Zitron's They're Looting The InternetConnect with Shawn on LinkedInCohesion Podcast
Dr Ayokunmi Ojebode, narrates his blog written for Dementia Researcher. In his guest blog Ayokunmi, examines the intersection of poetry and dementia care. Drawing from his extensive experience as a creative writer, scholar, and dementia care worker, Ayokunmi shares some of his own work and discusses how poetry serves as a powerful medium for expressing the complex emotions and experiences of individuals living with dementia. He highlights the therapeutic value of poetry in supporting the well-being of both patients, people living with dementia and caregivers, while also advocating for greater recognition of the personhood and dignity of those affected by dementia. Find the original text, and narration here on our website. https://www.dementiaresearcher.nihr.ac.uk/blog-poetic-tales-from-dementia-wards/ -- Dr Ayokunmi Ojebode is a creative writer, lecturer and researcher with eight years of experience as a university faculty. He is an Honorary Research Fellow at the School of English, University of Nottingham and a Member of the Institute of Mental Health Nottingham. He is also a Bank Mental Health Support Worker with Nottinghamshire Healthcare NHS Foundation Trust and has worked across different care homes and hospitals in the East Midlands. He is a Volunteer Call Companion for the Alzheimer's Society, a Focus Group participant for the Alzheimer's Society's Companionship Project and a Lead Social Media and Community Strategist for Alzheimer's Disease International (ADI), providing care and expert counsel for people with dementia and their carers through telephone service, community and digital engagements. Dr Ojebode is a dynamic researcher with a track record in the field of Dementia, Arts and Poetry. -- Enjoy listening and reading our blogs? We're always on the look out for new contributors, drop us a line and share your own research and careers advice dementiaresearcher@ucl.ac.uk This podcast is brought to you in association with the NIHR, Alzheimer's Association, Alzheimer's Research UK, Alzheimer's Society and Race Against Dementia, who we thank for their ongoing support. -- Follow us on Social Media: https://www.instagram.com/dementia_researcher/ https://www.facebook.com/Dementia.Researcher/ https://twitter.com/demrescommunity https://www.linkedin.com/company/dementia-researcher
Jeni is a seasoned educator with over 25 years of experience in the field. She is a respected EdTech speaker, consultant, and author dedicated to providing unwavering support for teachers both in and out of the classroom. Jeni empathizes with the daily challenges educators encounter and strives to offer guidance, resources, and encouragement to all educators. In her role as the Senior Community Strategist at MagicSchool AI, Jeni's primary goal is to ensure that every teacher on the platform feels supported, motivated, and empowered to positively impact their students' lives. She strongly believes in the strength of community and understands that collective collaboration among teachers can foster magic within classrooms. Jeni is actively engaged in organizing events, delivering professional development sessions, fostering community growth, and establishing partnerships with school districts in collaboration with MagicSchool. For inquiries or further information, please contact Jeni at jeni@magicschool.ai. --- Send in a voice message: https://podcasters.spotify.com/pod/show/wondernamya/message
In today's digital age, where social media and online interactions play a significant role in people's lives, fostering a community around your brand can be a game-changer! In this episode, Deb Schell, a Community Strategist, will share insights on leveraging online communities to expand your business. Building a community takes time and effort, but the long-term benefits can be well worth it!-- Register for the next Powerful Women Rising Virtual Speed Networking Event: https://www.eventbrite.com/o/powerful-women-rising-llc-68529722443.Continue the Conversation on Instagram: https://www.instagram.com/powerfulwomenrising.--Episode Highlights:(04:56) What is an online community, and what can people expect from it?(07:36) Knowing your purpose when starting a community is important!(18:40) The ideal candidate to admit into your community and the qualities or characteristics they should possess to contribute positively to the community's culture.(29:56) Some valuable tips for growing your membership or increasing engagement within the community.--To connect with Deb Schell!Get Deb's Free Community Builder Workbook: https://find-calm-here.ck.page/784eadceef.Websites: https://findcalmhere.com/ | https://deb-schell.medium.com/YouTube: https://www.youtube.com/@FindCalmHere
In this episode, I am interviewing Tiffany Accardi, a Community Strategist, Founder of the international Movement, Gals That Brunch, and a Co-Host of the Girls Gone Holy podcast. Tiffany unpackages why community is so important as a leader in your organization and for building your brand. We discuss how you should price your offers, how to get clear on strategically building a thriving community, and the importance of building your personal brand in 2024! This is such a rich episode full of incredible value that you are not going to want to miss out on! The Social Media Mentorship is OPEN: www.melissaleahuges.com Social Channels: TikTok: https://www.tiktok.com/@melissaleahughes Instagram: https://www.instagram.com/melissaleahughes/ Facebook: https://www.facebook.com/melissa.harrington.758 Youtube: https://www.youtube.com/@melissaleahughes Connect with Tiffany: https://tiffanyalysa.com/ Start a Chapter: https://www.galsthatbrunch.com/ Podcast: https://podcasts.apple.com/us/podcast/girls-gone-holy/id1715025882 Instagram: https://www.instagram.com/tiffanyalysa/
We're continuing to kick off the new year in style with this episode's wonderful guest, Cassandra Faris. Cassandra is a Technologist and former community manager with Veeam. You might remember that our previous guest Julia Furst Morgado is also a technologist Veeam, so we can only assume that Veeam has a well kept secret for recruiting highly talented DevRels. In her own words, Cassandra focuses on the human side of technology. Although now a technologist, for many years she worked as a community manager. Going into her backstory, she tells us that she was doing community management before she even knew what it was, or that it was a role she could occupy! In her early roles as a technical recruiter, she was honing her skills of community engagement, connection and passion for the things developers actually cared about. Cassandra takes us into her process of community building - and yes, she does have a process. In fact it's a pretty remarkable one, as she can ensure visible results in 6 months, although the full process can take a few years. She places much emphasis on “power users”, and how every community has them - so why not use them? And she's a fan of meeting an existing community where they're at, instead of trying to move them to a whole new platform against their will. Finally, she gives us practical, usable tips for how to survive the day to day of DevRel. Travel and nights alone in hotel rooms can be a downside. But with a myriad of experience, for Cassandra, they're a breeze. Reach out to Cassandra here: https://www.linkedin.com/in/cassandrafaris/ Find out more and listen to previous podcasts here: https://www.voxgig.com/podcast Subscribe to our newsletter for weekly updates and information about upcoming meetups: https://voxgig.substack.com/ Join the Dublin DevRel Meetup group here: www.devrelmeetup.com
It's hard out there for an entrepreneur — but it doesn't have to be hard and lonely. That's the perspective of our next guest, Laura Zug, who works tirelessly to help her clients strategically and organically build community. In short, she helps people find, communicate and nurture their biggest fans.In this episode, we dig into the many aspects of community building, including how community building has become the buzzword du jour and the way it requires slow and organic growth to succeed. Laura also shares her favorite communities for community builders (meta!) like Talkbase (she loves their founders, Tiffany Oda and Klara Losert) and the Communough community, started by consultant Yurii Lazaruk. Finally, Kelsey asks Laura about a rumor she heard, and Laura reveals the news. (Spoiler: It involves fellow community expert Bri Leever.)You can find us at weekofthewebsite.comFollow us on Instagram @weekofthewebsiteWatch the full episode on our YouTube Channel
In this episode of the Community Strategy Podcast, you'll hear an excerpt from chapter nine of Creator to Community Builder: Find Calm While Building Your Online Community. Deb Schell is a Community Strategist and Author who's aided over sixty business owners build an online community, course, or membership. Takeaways: The five community onboarding elements include an explication of the space, a way for members to show up and connect consistently, telling your members how this community can help them with their challenges, validating that members are in the right place, and providing them with safety. Understanding your ideal members is essential; knowing how they consume content will be necessary in creating content for them.Know how your members interact on the internet and provide them with guidelines to ensure a safe online community for all members. To establish a strong sense of belonging, you must clarify what the members have in common. Lay out how they can support each other through challenges. Join the Community Builders with PurposeGet a FREE Digital Copy of the Creator to Community Builder book!Book an Expert Session with DebBuy the Creator to Community Builder (Paperback, Amazon)Buzzsprout - Let's get your podcast launched! Start for FREEMighty Networks All-In-One Community Platform for your course or membership. Bonsai Run your entire business in one place with the help of this business management tool Grammerly Grammarly helps you become a better writer using AI technology Disclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the showThe Community Strategy Podcast (CSP) offers interviews with online community leaders who share their community-building journey. Our podcast covers community concepts, community building, community strategy, community structure, community membership, and community management. We deep dive into the best ways to launch with platform reviews, give our thoughts on cultivating engagement, and the keys to identifying ideal members who will keep coming back and becoming super supporters. Visit our Website Find Calm Here to learn more about working with Deb
How can I use my community to increase conversions? How can I use my community to serve my customers longer? And how can I use my community to spread the word and become incredible affiliates? If you're not asking yourself these three key questions as a business owner, you probably should be. Creating thriving communities and empowered community teams for your business is the powerful theme we're addressing in today's Digital Marketer podcast episode. As the Lifetime Customer Value becomes more important than ever, and as we start to see a trend of people returning to the "AOL roots" of community forums and chat groups, how business owners learn to connect with their customers is a challenging exercise. Especially when one considers how far away we've drifted from the core principles that community involvement elucidates for human engagement and the brands we buy into.The good news is that you can show up authentically as a business owner, listen to what your customers are saying, operate ethically, and create meaningful customer engagement – and you'll be well on your way. According to Shana Lynn, an expert in her field of community marketing, this requires engagement not just for engagement's sake. Rather, we need to understand the role of progress as reflected in our community: how are we doing better, and how are we getting results?Learn how to get clear on your purpose, beliefs, behaviors, and boundaries as you build a thriving community (that is ultimately about fostering human connection and other evergreen marketing principles) – all in today's episode that shines a bright light on the value of community for your brand. Shana Lynn is a Community Strategist and the Founder of Community Cultivated, which has helped over 1000 communities. With over a decade of experience in community marketing, Shana is an expert in her field. Create thriving communities and empowered community teams for your online business. Key Takeaways:01:15 Why don't we have more community experts?02:43 How to change the opinions of business owners who see community as 'customer care'04:18 Appreciating Lifetime Customer Value in a post-pandemic world06:03 Is the Internet returning to online forums and community like how AOL Chat used to be?07:39 Understanding the role of progress in the context of community09:12 Community first, then product and business from that community11:52 How does Shana calculate ROI on community engagement in a way paid media would understand?12:42 Seeing community as your brand, and the importance of investing in your brand16:42 How community and content can work together18:12 Examples of where big business has successfully engaged with community19:51 Why the value is in community (and not the creator of the community)25:11 Appreciating that being ethical in business is good business25:54 What can small businesses do to get better at community engagement?28:23 Learning to ask your customers what they want29:18 The Four Things you need to create a strong communityConnect with Shana Lynn:Website - https://www.shanalynn.com/ Podcast - Community Creators with Shana Lynn on Apple Podcasts -
How can I use my community to increase conversions? How can I use my community to serve my customers longer? And how can I use my community to spread the word and become incredible affiliates? If you're not asking yourself these three key questions as a business owner, you probably should be. Creating thriving communities and empowered community teams for your business is the powerful theme we're addressing in today's Digital Marketer podcast episode. As the Lifetime Customer Value becomes more important than ever, and as we start to see a trend of people returning to the "AOL roots" of community forums and chat groups, how business owners learn to connect with their customers is a challenging exercise. Especially when one considers how far away we've drifted from the core principles that community involvement elucidates for human engagement and the brands we buy into.The good news is that you can show up authentically as a business owner, listen to what your customers are saying, operate ethically, and create meaningful customer engagement – and you'll be well on your way. According to Shana Lynn, an expert in her field of community marketing, this requires engagement not just for engagement's sake. Rather, we need to understand the role of progress as reflected in our community: how are we doing better, and how are we getting results?Learn how to get clear on your purpose, beliefs, behaviors, and boundaries as you build a thriving community (that is ultimately about fostering human connection and other evergreen marketing principles) – all in today's episode that shines a bright light on the value of community for your brand. Shana Lynn is a Community Strategist and the Founder of Community Cultivated, which has helped over 1000 communities. With over a decade of experience in community marketing, Shana is an expert in her field. Create thriving communities and empowered community teams for your online business. Key Takeaways:01:15 Why don't we have more community experts?02:43 How to change the opinions of business owners who see community as 'customer care'04:18 Appreciating Lifetime Customer Value in a post-pandemic world06:03 Is the Internet returning to online forums and community like how AOL Chat used to be?07:39 Understanding the role of progress in the context of community09:12 Community first, then product and business from that community11:52 How does Shana calculate ROI on community engagement in a way paid media would understand?12:42 Seeing community as your brand, and the importance of investing in your brand16:42 How community and content can work together18:12 Examples of where big business has successfully engaged with community19:51 Why the value is in community (and not the creator of the community)25:11 Appreciating that being ethical in business is good business25:54 What can small businesses do to get better at community engagement?28:23 Learning to ask your customers what they want29:18 The Four Things you need to create a strong communityConnect with Shana Lynn:Website - https://www.shanalynn.com/ Podcast - Community Creators with Shana Lynn on Apple Podcasts - https://podcasts.apple.com/za/podcast/community-creators-with-shana-lynn/id1612838240Be sure to subscribe to the podcast at:...
Today on Hustling Sideways, Allen Halas and Jim Love connect with a fellow Marquette University graduate living in New York City, Kyle Hagge. While currently a Community Manger at media company Morning Brew, Kyle has a history with creating projects that bring people together. During his time in Milwaukee, that meant the Innovators On Tap and Bridge The City podcasts, and eventually that helped him make his way out to the East Coast. We also discuss his history at College Possible, being versatile, and a networking side project called Oddly Specific. You can find Kyle online at KyleHagge.com and on Twitter @KyleHagge. Follow us: Allen Halas AllenHalas.com BreakingAndEntering.net Twitter: @AllenHalas Instagram: @AllenHalas Jim Love GoAuthenticYou.com Twitter: @jim_m_love Instagram: @jimmlove23
Jared Tan is the Community Strategist at Devolver Digital. He worked on such games as Card Shark (2022) and Cult of the Lamb (2022). Cult of the Lamb is one of the best games I have played recently. I played it on Playstation, but you can get it on Xbox, PC, and Switch. Card Shark is available on PC and Switch. In this episode we will discuss the nuances of good marketing, bridging the gap between developers and gamers, community management, content marketing, the power of Twitch integrations, and much more. Jared Tan on the web: https://jaredtanj.com Devolver Digital on the web: https://www.devolverdigital.com Jared Tan on Twitter: @EhJaredJ IGI on Twitter: @IndieGameINTL Consider becoming an IGI Patron: https://www.patreon.com/indiegameINTL IGI is a production of Su Madre Podcasts: https://sumadrepodcasts.com/
Mihaela Loredana Bran is the co-founder of this podcast, as well as a Community Strategist for NFT-related projects, and not only. During 2022, even if we started facing a bare market, she managed to sell out 5 NFT projects, some in just a couple of hours. During this episode, we'll touch on: * The differences between 2022-2023 in terms of community-building strategies * Examples of campaigns she's worked on * Why you should still have NFT collections in 2023 * Case studies on 2 NFT projects and why and how they sold out during a bear market * Content creation approach in community building Reach out: Mihaela https://www.linkedin.com/in/mihaelabran/ Alexandra https://www.linkedin.com/in/alexandranicorici/ Check out: Madskullz https://twitter.com/MadSkullz_NFT Ogerz Klan https://twitter.com/OgerzKlan
In this episode of Good Enough for Now, recovering overachiever and professional friend-maker Baily Hancock discusses her decision to step away from entrepreneurship, how community has been the cornerstone of her life, and how she's redefining freedom in this new phase in her life. After running her own business, Collaboration Consulting, for five years, Baily stepped away from entrepreneurship and went back in-house as Community Strategist at Mighty Networks. Tune in to hear Baily's tips for acquiring a supportive community and about how she's channeling her existential crisis into a new, “chill” endeavor, Ambition Recovery Club. Here are three reasons why you should listen to this episode: Discover the key to growing supportive communities Learn how to set healthy boundaries at every phase of your life Redefine the relationships you have between your ambition, value, and freedom Follow Good Enough For Now on Instagram. Check out the show notes for this episode here.
In this Silicon Valley Tech & AI episode presented by GSD Venture Studios Gary Fowler interviews Marina Chilingaryan. Guest: Marina Chilingaryan Sr. Brand & Community Strategist, TikTok Studio Lead at NoGood Marina is an experienced creative brand & community strategist with expertise in brand strategy and community-led growth for VC-backed startups and legacy brands. Marina comes from the worlds of tech and editorial, helping companies of all sizes and verticals gain (or regain) momentum with strategies rooted in powerful branding, storytelling and effective performance. Marina has built NoGood's one-of-its-kind TikTok Studio, a team of in-house content creators, performance managers and community experts that help startups and mature brands establish a strong presence across leading short-form video platforms, accrue social capital, and leverage cultural conversations for sustainable growth in the long term. Under her leadership, the Studio has also built a proprietary network & community of leading content creators, influencers and UGC creators. Marina has a B.A. in Media Studies and Journalism from the University of California, Berkeley and a M.S. in Strategic Communication from Columbia University in New York.
Vil du tjene penge på det du er bedst til? Sælge din viden online? Så er denne episode af PotterCut noget for dig. Du får 3 (nogenlunde simple) spørgsmål du skal kunne svare på… og har du idéen til dit første online kursus. Måske er episoden specielt til dig, der lever af at sælge timer. Der er bare grænser for hvor mange du kan nå ud til – og hvor meget, du kan tjene – når du sælger dine timer i løst salg. Her er 50+ minutter fyldt med guldkorn fra Trine Ravnkilde. Trine lever af at lave online kurser for dem der gerne vil tjene penge ved at lave … hold nu fast … online kurser. For…. hvad skal der til? Hvad tager det af tid, hvad vil det koste dig, hvilke formater skal du gå med, hvad skal det indeholde … og hvad med systemer? Først og fremmest kender jeg Trine som en “Community Strategist”... som nok så fint hedder. Trine er hammer god til at bruge Facebookgrupper - og tjene penge på dem… Og det har hun undervist i - med online kurser…. Der er meget at hente i denne episode af PotterCut. Måske Rådet fra Tine om, at du maks skal bruge 4 timer på dit første online kursus, er den fedeste Take Away. For - så er det snuden i sporet og 100% fokus på det vigtigste, nemlig, hvad dine “elever” skal have med sig fra dit online forløb. Det lyder overkommeligt, ikke? Men måske er det at lave kurset slet ikke det sværeste (hint, hint) Emnet er Online Kurser og episodens ekspert er Trine Ravnkilde.
In this episode, I was lucky to havehttps://www.linkedin.com/in/shannon-paris/ ( Shannon Paris) as a guest on this episode. As a member of thehttps://www.mightynetworks.com/ ( Mighty Networks) team, Shannon offers a SaaS product to help people to establish, foster, and expand online communities. Shannon shared her journey with the company founder who had monetized her network by creating a community and took the business to the next level by showing others how they could do what she did. Shannon explains details about the product, and she also delves into how the structure and strategic deployment of a successful community can drive profit. In this podcast you will learn: What an online community might look like as part of your business plan How a service-based business can use an online community as an asset, not just a place to hang out and talk to each other The ways that a community can help you promote sales and expand your sphere of influence The benefits and differentiators of hosting a community on a platform other than the social media giants The importance of having a “Big Purpose” for your community Connect with Erin to strategize how you might use an online community to help make your business scalable and saleable. Bio: As an impassioned advocate for small business owners & creators, **Shannon Paris** believes in the life changing power of ethical entrepreneurship and community building. Shannon is Community Strategist with Mighty Networks, a premiere SaaS platform for creators and brands to start and grow communities they own. She works exclusively with Network Hosts building communities in the Mighty Pro plan - helping them bring to life their fully branded communities on the web and native iOS, iPad and Android apps. Before joining the Mighty Networks team, Shannon served as Community Advocate & Operations Director with Founder Tara McMullin at The What Works Network—a community of practice where experienced small business owners take decisive action to build more effective, sustainable, and profitable businesses one day at a time. She's still providing leadership to the community - now known as The Network - and examining what it means for an online community to shift from expert-led into a community-led/self organized model. She loves the synergy that comes from leveraging her years of managing, experimenting and iterating in her own community into strategic community design for other Mighty Networks Hosts. Formerly, Shannon was a buyer for Ten Thousand Villages, a fair trade retail non-profit organization. There she studied the effects of business ownership on developing economies through collaborative relationships with artisans working on handicraft and jewelry product design and capacity building. When she's not working, she's either singing and playing the ukulele, or taking in nature in her sleepy river town of Marietta, in Lancaster County, PA. Connect with Shannon: Online:https://www.mightynetworks.com/ ( https://www.mightynetworks.com/) On Instagram: https://www.instagram.com/shayshay.paris/ (https://www.instagram.com/shayshay.paris/) On LinkedIn: https://www.linkedin.com/in/shannon-paris/ (https://www.linkedin.com/in/shannon-paris/) We would love it if you would consider supporting Shannon's favorite charity: https://www.revolutionlancaster.com/ (https://www.revolutionlancaster.com/) Connect with Erin and find the resources mentioned in this episode at https://www.hourlytoexit.com/podcast (hourlytoexit.com/podcast). Erin's LinkedIn Page:https://www.linkedin.com/in/erinaustin/ ( https://www.linkedin.com/in/erinaustin/) Think Beyond IP YouTube Page:https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos ( https://www.youtube.com/channel/UCVztXnDYnZ83oIb-EGX9IGA/videos) Music credit: Yes She Can by Tiny Music A https://www.angiemjordan.com/podcast-launch-bestie (Podcast Launch Bestie) production
In this episode of The Community Strategy Podcast, Dani Traci shares her journey to founding DTS Marketing Agency, a personalized digital marketing business specializing in SEO for medical spa owners. CLICK HERE for the FULL SHOW NOTESAfter starting several female-driven film production companies that crumbled during COVID along with walking out on her retail service job at the same time (where sexual harassment was considered ‘normal' behavior) Dani knew this was the time to throw everything in the online business building pot.She overcame judgments from friends and family while struggling to build her marketing agency. Dani's determination to help women step into their power with confidence and passion has led her to bring women together inside an online community to help them discover their full potential, become successful online digital entrepreneurs, and offer a space to be surrounded by fellow female leaders. CLICK HERE for the FULL SHOW NOTESClick HERE to Download Our Free Five-Step Guide:How to Launch Your First Paid Online CommunityDid you enjoy this episode? Buy me a cup of coffee to say thanks! Interested in starting a Mighty Networks? Click here to start your FREE TRIAL Thinking about starting a podcast? Check out Buzzsprout!Want to find great guests for your podcast or be a guest on one? Check out PodMatch It is FREE to connect with hosts and guests!In partnership with the Community Leaders Insitute, Deb Schell, Creator of Find Calm Here LLC and Community Strategist, is thrilled to announce an exclusive special discount on their upcoming CLI Expo (CLIX) which will take place in Memphis, on April 4-5 2022 at the Renasant Convention Center in Memphis, TN. If you register for the event and book a ticket, you will receive $200 OFF of your ticket by entering code Deb200 at checkout! Click HERE to learn more register!Deb Schell is the Creator of Find Calm Here LLC — As a community strategist, she helps female entrepreneurs and executives find calm in building, launching, and growing their paid online communities. CLICK HERE for the FULL SHOW NOTESSupport the show (https://www.buymeacoffee.com/debschell)Support the show (https://www.buymeacoffee.com/debschell)
In this episode of The Community Strategy Podcast, Coach Bakar Bey aka “coach Bey” shares his journey creating, Habit 2 Greatness, an Accountability+ Coaching program. He's a passionate, accountable, and benevolent leader who's committed to helping entrepreneurs and service professionals develop foundational life skills. His coaching program guides them out of personal and professional negligence and into more fulfilling lives, in less time, while also empowering them to make every moment count.Coach Bey says he helps clients to elevate into the highest expressions of themselves. He is also a published author, keynote speaker, spoken word poet, engineer, educator, financial advocate, and enterprising entrepreneur. Learn more Book a Call with Coach Bey here. CLICK HERE for the FULL SHOW NOTESClick HERE to Download Our Free Five-Step Guide:How to Launch Your First Paid Online CommunityDid you enjoy this episode? Buy me a cup of coffee to say thanks! Interested in starting a Mighty Networks? Click here to start your FREE TRIAL Thinking about starting a podcast? Check out Buzzsprout!Want to find great guests for your podcast or be a guest on one? Check out PodMatch It is FREE to connect with hosts and guests!In partnership with the Community Leaders Insitute, Deb Schell, Creator of Find Calm Here LLC and Community Strategist, is thrilled to announce an exclusive special discount on their upcoming CLI Expo (CLIX) which will take place in Memphis, on April 4-5 2022 at the Renasant Convention Center in Memphis, TN. If you register for the event and book a ticket, you will receive $200 OFF of your ticket by entering code Deb200 at checkout! Click HERE to learn more register!Deb Schell is the Creator of Find Calm Here LLC — As a community strategist, she helps female entrepreneurs and executives find calm in building, launching, and growing their paid online communities. Support the show (https://www.buymeacoffee.com/debschell)
In this episode of The Community-Led Growth Show, our Host Joel Primack interviews Joe Huber, Customer Community Strategist at Sprout Social. Joe opens the episode by sharing more about his background - professional and personal. At Sprout Social, community is all about connecting social media professionals together and adding value to their members. He shares how the values of Sprout Social are brought to life in their customer community. They engage their members through a Facebook group and live events, allowing members to ask questions to experts and share their own opinions too, as well as new channels. Next, Joe discusses both qualitative and quantitative metrics to show the success of their customer community. He shares what he means by a “gatekeeper mentality” that he feels some community professionals have, and why he's on a mission to change this mindset. Closing out the episode, Joe shares the 3 community trends he's watching in 2022. Follow Joe on Twitter. Check out Joe's voiceover work here.
Jephtah Abu is a community manager based in Lagos, Nigeria with over 5 years of experience in building inclusive & diverse online communities. During this episode, Jephtah Abu shares his experiences and gives community leaders tips on how to cultivate inclusive communities for all. Click here to read the full show notes!Did you enjoy this episode? Buy me a cup of coffee to say thanks! Interested in starting a Mighty Networks? Click here to start your FREE TRIAL Thinking about starting a podcast? Check out Buzzsprout!Want to find great guests for your podcast or be a guest on one? Check out PodMatch It is FREE to connect with hosts and guests!In partnership with the Community Leaders Insitute, Deb Schell, Creator of Find Calm Here LLC and Community Strategist, is thrilled to announce an exclusive special discount on their upcoming CLI Expo (CLIX) which will take place in Memphis, on April 4-5 2022 at the Renasant Convention Center in Memphis, TN. If you register for the event and book a ticket, you will receive $200 OFF of your ticket by entering code Deb200 at checkout! Click HERE to learn more register!Deb Schell is the Creator of Find Calm Here LLC — As a community strategist, she helps female entrepreneurs and executives find calm in building, launching, and growing their paid online communities. Inside the Find Calm Here Community, she brings together community-builders who feel overwhelmed and offers tools, support, and accountability. As the Host of The Community Strategy Podcast, Deb shares conversations she has with community-builders who share how they've found calm in the process of building, launching, and growing their online paid communities. Buzzsprout - Let's get your podcast launched! Start for FREEDisclaimer: This post contains affiliate links. If you make a purchase, I may receive a commission at no extra cost to you.Support the show (https://www.buymeacoffee.com/debschell)
In this episode, Jackie Cote, a Leadership and Mindset Coach shares her experience working with Deb Schell, Community Strategist, to transition her 6-month program to Mighty Networks. Our collaboration and partnership began at the beginning of December 2021 with a 4-week plan to help her build and launch her program within her Mighty Networks. Jackie helps her clients awaken, empower and own the leader within that is dying to come out and allows them to bring this “dream” to reality. Her program, Awaken the Leader Within, opened to new members in January of 2022. Our partnership included weekly strategy sessions, collaboration on creating a group program within her Mighty Network, and putting together marketing materials, to onboard and guide members. Interested in starting a Mighty Networks? Click here to start your FREE TRIAL Thinking about starting a podcast? Check out Buzzsprout! Want to find great guests for your podcast or be a guest on one? Check out PodMatch It is FREE to connect with hosts and guests! Show Notes2:55: Jackie starts by explaining how she started by creating communities in Facebook groups, where the number one concern was how noisy Facebook is.7:18: Jackie touches on what it's like working with Deb. They had weekly check-in calls to go over what she might not know and worked together through the fear of switching platforms.17:01: Deb and Jackie continue to discuss working together, only taking 4 weeks to get situated. The key was breaking tasks into small chunks and overcoming making obstacles bigger in your head than they are in reality.20:37: “And that's what your program includes, is that support to help people get through the ahhh and the unknown. You're like no, watch, just trust. It's not going to be that hard.”25:45: On the subject of content creation, both Deb and Jackie discussed that less is more and how valuable it is to ask your community what they want and need.32:37: Jackie's biggest takeaway from the onboarding call with Deb was how comfortable the dynamic got over the period of working together.41:30: If you are interested in connecting further with Jackie, she would be more than happy to hop on a 30-minute call to chat.AboutDeb Schell is the Founder of Find Calm Here LLC — As a community consultant, designer, copywriter, and strategist, she helps entrepreneurs find calm in building, launching, and growing their paid online communities.Inside the Find Calm Here Community, she brings together community-builders who feel overwhelmed with launching a community, cultivating contribution, resources, and support they need to find calm so that they can confidently create a community.As the Host of the Find Calm Here Podcast, Deb shares conversations she has with community-builders who share how they've found calm.
For a long time, I kept wondering if there is a social media manager formula for success or how other social media specialists are spending their time - do we share the same knowledge, or is there more?Let me tell you that a social media manager can be a marketer, a strategist, a copywriter, an analyst, and a customer service - most of the time, all in one day. Managing all of these diverse responsibilities can be challenging at some point, but this is a career path of continual learning.Today you will meet Alexandra Reay - Global Social Media and Community Manager at Nestlé.Social Media Manager at Nestlé.Find out:How did you start your career? What is Nestlé?What does your day-to-day schedule look like? What skills do you need for this career?How the pandemic changed the social media strategy for Nestlé?What's the most important lesson you've learned through your career?Can you tell me something about one of the most important campaigns on social media for Nestlé, which were the campaign results?If you could teach me three things about social media management, what would you teach me?Nestlé on InstagramAlexandra on LinkedIn
Today’s hosts are Clarence Boone and Vernon Williams. Vernon Williams is also director of ARTI, the Africana Repertory Theatre of Indiana University Purdue University Indianapolis (IUPUI), and a Communication and Community Strategist at IUPUI. Each year he and ARTI produces ONYXFEST, Indy’s first and only theater festival dedicated to the stories of Black playwrights. Tonight, …
This episode bridges the wisdom of a Farmer Reformer and a Community Strategist to discuss grounding a global mindset in local work. The Reformer, Martín Lemos, is the Co-Executive Director of the National Young Farmers Coalition. The Strategist, Ma'raj Sheikh, is the Systems and Strategy Manager of the Chicago Food Policy Action Council. Is it possible to feed communities and the world without capitalism? What happens if people have more opportunities to encounter land and food production up close? Learn about the ways different communities look at food, the importance of developing local and global mindsets, and navigating food politics while creating a path toward a resilient & equitable local food system. More about this episode: Martín Lemos @youngfarmers youngfarmers.org Ma'raj Sheikh @maerajsheikh chicagofoodpolicy.com A Castanea Fellowship Podcast @castaneafellowship / castaneafellowship.com Conversation Guide: Aileen Suzara @aileensuzara @sariwakitchen Voice Talent: Mark Winston Griffith @mwgriffith @bkmovement Produced by: EmpathyHaus empathyhaus.com Support this podcast
We’re talking to Mom2Mogul alum and precious podcast guest Shaunsie Reed on what it takes up go all in for your business. Shaunsie found the courage to walk away from her corporate career and into purpose as a Community Strategist for female entrepreneurs. Connect with her on Instagram @reedcollectiveco or online at www.reedcollectiveco.com
Michelle is founder of the Neighborhood Admins Resilience Network, a network of hyper-local Facebook Groups supporting community preparedness, response, and resilience. Michelle discusses the challenges and opportunities of “bottom up” leadership during the COVID-19 response.
Emma Irwin joins us on the podcast from Mozilla Corporation. She is an Open Source and Community Strategist there and heads up diversity and inclusion strategy development for their open source projects and their communities. Prior to her role at Mozilla, she worked at Benetech as a Developer Community Manager. On today's episode, we discuss Emma's strategies for maintaining diversity and inclusion in the open source community and specifically why it's so important in the tech industry.
Emma Irwin joins us on the podcast from Mozilla Corporation. She is an Open Source and Community Strategist there and heads up diversity and inclusion strategy development for their open source projects and their communities. Prior to her role at Mozilla, she worked at Benetech as a Developer Community Manager. On today's episode, we discuss Emma's strategies for maintaining diversity and inclusion in the open source community and specifically why it's so important in the tech industry.Who is this episode great for?Virtual communities, Tech community leaders, Community strategistsWhat's the biggest takeaway?Emma shares her experience with building community in the tech industry, specifically within the area of open source. Her strategy is to start with reaching out and listening to members of your community to understand their experiences while making sure you are asking questions in a way that feels inclusive. Secondly, your community needs to be a safe place where your members feel comfortable providing anonymous feedback. Lastly, devise a way to make changes and progress using the feedback you receive from your community.
Our next guest Scott Dodds is a Customer Enablement Leader and Community Strategist! He's had a historic career in the community industry, starting off launching Khoros' first community, the Lithosphere and then went on to build community and engagement at Zenefits, LivePerson and Box. In today's episode, we will cover why SaaS is driving community growth, getting early adopters, measuring ROI and so much more!
Our next guest Scott Dodds is a Customer Enablement Leader and Community Strategist! He's had a historic career in the community industry, starting off launching Khoros' first community, the Lithosphere and then went on to build community and engagement at Zenefits, LivePerson and Box. In today's episode, we will cover why SaaS is driving community growth, getting early adopters, measuring ROI and so much more!Too Long; Didn't Listen3:04m - We had to first drop our preconceptions and listen to our community. We invited a range of currently active folks on the site and asked them what they liked, what they want more of and what they would change. And the biggest thing we learned was that customers didn't see us as a community site or a support site or a knowledge base or training. We weren't the sales team or customer success team or product team. We were all Box to them - one brand. So the first thing was to reimagine it as one experience that customers could engage with. And by giving customers one place to go, it also became easier to start integrating this one place into other parts of the experience, like our customer marketing campaigns, our product contextual help, our product news and updates, etc. This drove greater awareness, greater traffic, and greater engagement with the community.8:13m - What you measure needs to either be the same metric your organization cares about the most. So you need to thoroughly understand your business and what numbers your boss, your VP and your CEO care about and why. For instance, deflection is important to support when they need to reduce costs and improve efficiency, but at a certain point your VP may stop caring about deflection because they are more worried about renewals than cost savings. So you need to find out how your community is impacting customers to renew, which means you need to understand what metrics in the customer lifecycle most impact renewals.10:07m - If you are only meeting your community members online or in virtual spaces, you are missing out on so many opportunities to build greater connections and learn so much more deeply than you could otherwise. Would you limit your personal and professional contacts to online? Of course not. So much more valuable connection and communication occurs in person.
Our next guest Scott Dodds is a Customer Enablement Leader and Community Strategist! He's had a historic career in the community industry, starting off launching Khoros' first community, the Lithosphere and then went on to build community and engagement at Zenefits, LivePerson and Box. In today's episode, we will cover why SaaS is driving community growth, getting early adopters, measuring ROI and so much more!
Our next guest Scott Dodds is a Customer Enablement Leader and Community Strategist! He's had a historic career in the community industry, starting off launching Khoros' first community, the Lithosphere and then went on to build community and engagement at Zenefits, LivePerson and Box. In today's episode, we will cover why SaaS is driving community growth, getting early adopters, measuring ROI and so much more!Too Long; Didn't Listen3:04m - We had to first drop our preconceptions and listen to our community. We invited a range of currently active folks on the site and asked them what they liked, what they want more of and what they would change. And the biggest thing we learned was that customers didn't see us as a community site or a support site or a knowledge base or training. We weren't the sales team or customer success team or product team. We were all Box to them - one brand. So the first thing was to reimagine it as one experience that customers could engage with. And by giving customers one place to go, it also became easier to start integrating this one place into other parts of the experience, like our customer marketing campaigns, our product contextual help, our product news and updates, etc. This drove greater awareness, greater traffic, and greater engagement with the community.8:13m - What you measure needs to either be the same metric your organization cares about the most. So you need to thoroughly understand your business and what numbers your boss, your VP and your CEO care about and why. For instance, deflection is important to support when they need to reduce costs and improve efficiency, but at a certain point your VP may stop caring about deflection because they are more worried about renewals than cost savings. So you need to find out how your community is impacting customers to renew, which means you need to understand what metrics in the customer lifecycle most impact renewals.10:07m - If you are only meeting your community members online or in virtual spaces, you are missing out on so many opportunities to build greater connections and learn so much more deeply than you could otherwise. Would you limit your personal and professional contacts to online? Of course not. So much more valuable connection and communication occurs in person.
This episode has been a long time coming! I am super excited for us to be kicking off the Thinkific mini series here on the podcast. Today we're speaking with Rob Balasabas who is a Social Media and Community Strategist with Thinkific. He is the first episode in a six part mini series where I'm going to be speaking with more people in the Thinkific network including employees and super users! I really felt that it would be beneficial to start this series off with a member of the Thinkific team up there in Vancouver. And Rob and I are always in contact because I am so connected with the Thinkific community. I just felt that he was a perfect person to bring on to just kind of talk a lot about what the platform is. And also what the platform can do and how it can help entrepreneurs and business owners deliver their courses. At its core, Thinkific is an online course platform. Rob says that Thinkific tries to make it as easy as possible for people of all types of business deliver their online content to their audiences. From solopreneurs to entrepreneurs. From small brands and teams and businesses to enterprise or mid market companies. Thinkific want to helps people in business to build their online courses, their training programs, and then their memberships. According to Rob, If you dig into it a little bit deeper, you'll learn that it's much more than that. There are people behind it. And that's what Thinkific tries to really focus on. It's not just the people that are creating the courses. Rob says, “We love them.” They are the ones that are paying for the subscriptions and they keep the lights on. But Thinkific also really cares about is their students, right? So the people that are purchasing or taking their courses. So Thinkific wants to make sure that the experiences for their students and their members are really good. It's seamless and smooth. And so then, that in turn, really helps their course creators succeed. If their students are having a really easy time consuming the content, that helps their course creators succeed that much more. If you go to the Thinkific website, you'll see a lot of their course creators there. You'll also meet a lot of their team members there. So Thinkific tries to really humanize this tech company that's been built. I think that's a really good way of describing Thinkific. There is definitely a human side to this tech company. I've had the opportunity to have one-on-one conversations with a good handful of the Thinkific employees. Those conversations have taken place both in person and over a video call. To me that has been an incredible, incredible thing to help me to help the Tech of Business audience determine if Thinkific is the right platform for them. There are different levels of how you can use Thinkific, but let's start kind of at the beginning. If someone's brand new and they want to come in at the base level, they're coming in and they can create a couple of courses. Then they can sell them. It's all FREE to get started and it's out of the box. It works. You don't actually have to use anything else. I wanted to discuss what functionality is built in to that base level. Thinkific does have a free plan. It literally costs $0 million per month. On this base level, you can create up to three courses, which is plenty for most. Most people create one or two flagship courses. You can also have an unlimited amount of students. So you can have as many students take your course and it's still free. And the big thing is that you can integrate directly with Stripe or PayPal to accept payments. This means you can make money and sell your courses and not to have to pay us anything. On this base level, you'll have all the things that you would need in that free plan to launch your course. It would include all the video hosting. So if you want to upload as many videos as you like, you can do that on this free plan. You can use all of the different lesson types, quizzes, presentations, and audio lessons. THIS IS ALL INCLUDED IN THE FREE PLAN! Thinkific has made it so easy for everyone to get started. When a business is growing and starting to evolve it's so important to have a tool that you can use, continue to learn more, and use over time. I think that that helps lower the barrier to entry to try out Thinkific. And what I also think is very beneficial is when someone signs up as a student in your free school or all the way up at any level, there are some emails that can be automatically sent right on sign up. They can be sent on a weekly basis reminding people of their course that they've purchased and that they are signed up for. There are different things that are kind of built into the system to help that student of yours succeed. That keeps us as course creators, as entrepreneurs, out of the customer service, password reset, those types of functionality. The fact that Thinkific has made it so easy and useful for even base users might be one of the many reasons as to why someone would think this is one of the things that makes Thinkific better and different than other course platforms. Rob shared there's all the different features when it comes to course platforms. Everyone has their own feature that they may want for their course. And everyone's needs may be a little bit different. But he thinks what really draws people in, and if you go to their Facebook group, you'll see the support is just outstanding! So that's something that they as a company really tries to stand behind. Rob shared that the platform is great. They have a ton of developers working around the clock, launching tons of features. I know this to be true because I've spoken to and met a ton of them in person when I had the pleasure of visiting the Thinkific offices in Vancouver. The platform is great, but the people behind it are incredible. Rob shared with me a rule that they have in their office. That rule is that they need to answer every email, every day that comes in. So there's nothing that goes over to the next day, over 24 hours. “All of our team members, we do emails, like we'll reply to emails. It's just baked into our culture, baked into our calendar. So there is a portion of my week where I actually dive into customer emails and replying to emails and things like that.”- Rob Balasabas And their Facebook group is just very supportive. They have a toll free number. So I think the thing that a lot of people will come to is that they really like that support. So having that support, that's really like the one main advantage that Thinkific is really very proud about over other platforms out there. If you are an entrepreneur, you know how important it is to have a support system that you can reach out to when you are trying to accomplish a task and something happens. During this Thinkific series you're going to get conversations that I'm going to have with course creators who are using the platform effectively. I've got some great ones lined up. I'm so excited for you guys to listen to those and to enjoy those stories. But there's more that the platform can offer! These types of things take place in the next couple of tiers. Once you're using a platform, you want to use as much of it as possible. One of the things that oftentimes people come to me for is they want to integrate Thinkific with their email marketing provider that they're already using. That's something that happens quite often. Or they want to get update status and they want to be notified in ways or get action information in other ways. So when I'm talking email marketing integrations, I'm talking Zapier's integrations. So those are probably the two big things that people come to me for. I asked Rob if those are the ones that he generally sees people wanting to implement first? Or where did people put touch points and interactions between Thinkific and their other online tools? According to Rob, the Zapier integration is a really key piece with a lot of the course creators because it opens up the doors to whatever they're already using. That's something that as the company and as a platform, as a team, we really are not in the business of trying to build everything for everyone. So we're not building a CRM. We're not able to build an email automation tool because there's already really great ones out there. So what we've decided to do instead is make it very easy to integrate with those existing tools that our customers are already using. So a lot of those tools, we have direct integrations with. The ones that we don't, we leverage with Zapier. (THIS IS WHERE I HELP WITH THINKIFIC!) Rob shares that he finds that that's really one of first things that people want to do once they've figured out how Thinkific works. So the thought process is deciding that this is the platform you're going to use. They then learn how to upload and build courses. Then they think, “Now how do I communicate with my customers, my list,my database? How do I an offer later? How do I segment them?” This is where they start trying to see if Thinkific has direct integrations for the tools they are using. However, they may be using tools or apps in their business that don't have direct integrations. This is where Zapier can come into play. If you're very technical and understand how Zapier works, Thinkific has ZAPs that will enroll students and unenroll them and other different zaps that it works really smoothly. So this is how it works. In Zapier you've got triggers zaps, which means that when something happens on Thinkific, it triggers Zapier to do an action. And you have actions, which means something happens outside of Thinkific and it sends information into Thinkific. So it's a two way street. That is one of those pieces that you don't have to know as the entrepreneur how to make that work. You just have to know that that functionality exists. That if you want to do your sales outside of Thinkific, you can get your students enrolled. If you want to enroll people and have them pay inside Thinkific, but you want to update your database, your CRM, your email list, you can do that. It's a matter of just knowing that those are the options that are available. Let's talk course development, course tools, and structuring courses. There are so many ways that people can deliver their course content and structure their courses with modules and lessons. I want to kind of paint a picture of what it looks like in Thinkific as you're putting together a course. But also what the student experience is when they are taking that class, when they are taking that course. The student experience something that Thinkific focuses on a lot. Some of the things that they really look at include how students can progress through the courses as easily as possible. The more the students consume of a particular course, the better for the course creator, right? So that's a completion rate. “So the higher the completion rate, the better it is for the course because then the students are getting the most value from that course. This then leads to referrals, which then leads to them purchasing other courses that a course creator is also selling down the road. It improves their community. If they have a community, then there's good sentiment about the course inside the community.” - Rob Balasabas So Thinkific looks at that very closely. Because of this they create a ton of different things. Thinkific is ALWAYS updating. They've just updated the way that the student experience looks. Then there's so many different ways to structure a course. Some courses are very long. And some courses are short. Some courses are stand alone courses. And some of them are bundles. It really depends on what that course creator is teaching and who their students are. It depends on what kind of course it is and what space they're in. But in general, they've tried to build in little future features in their course platforms like prerequisites and assignments. These are those little things that will give that experience of almost like being in a classroom. So inside this Thinkific course, you're going to give information. You're going to teach them something maybe through a video, a presentation, or PDF.Then you can use an assignment to make them do something. You are going to make the students take that information they just learned and go and create, for example, that Instagram account. Then put that link to the Instagram account here. Or their assignment may be to optimize their LinkedIn profile. Then they would take a picture of it and upload it to an assignment lesson. And then the course creator can kind of see these things and evaluate them. They can then give their students feedback and either pass or fail. Then the student can move on to the next lesson. So it's just like being at school. That feedback is really important. And so that assignments feature has been a really popular one with a lot of Thinkific's course creators. So when you're thinking about creating a course and you're thinking, “Well, I don't want to force people to go linear.” Guess what? You don't have to. This prerequisite is an option that doesn't even have to exist. You could just have everything open. And all the work for any one module could be contained in a single lesson. It could be a downloadable PDF, a video, and some questions to ponder. And that could be it for that particular lesson. So it really depends on how you want to structure things. The nice thing is that when you get really good at understanding how your student is going to progress through a course, you can go back and restructure things. You can be like, “I want to move module four to module two because I'm finding that that would be a better progression.” Course creation in Thinkific is drag and drop. I think everybody at this point in time knows that drag and drop means it's pretty easy to go in and move things around. And it's really nice that everything is drag and drop. When it comes to creating the course content there are so many options. There are: Video modules Text modules The assignment module Audio modules Downloadable modules Quizzes Surveys Multimedia modules (which is an interesting one, but I would say don't start with that one.) Exams There's so much functionality that you can build into this. And what's more is that Thinkific acts as your video host. Excuse me while I geek out for a minute, but THAT IS HUGE. When it comes to hosting video, generally speaking, you have an expense associated with hosting video for business. Whether you're using Vimeo Pro, Wistia, or you're using some of the other up and coming video hosts that are designed for business videos, you are going to have to pay for those. With Thinkific your videos are included. The videos that you have on your landing pages and the videos that you have inside your course modules, those are available to be hosted at no additional charge. So that is definitely a value add for sure I love that. I think that this kind of helps complete the experience because there is an aesthetic to having a video that was designed to look right inside this platform. And because I think if Thinkific took the time to host the videos, they're also taking the time to make sure that those videos that are hosted in a way to look good in your course. And I think that that's their thought process of keeping it relevant, keeping your students top of mind, keeping your experience top of mind as of course creator, as the entrepreneur who is investing their time, resources, and energy into Thinkific as a tool. This is something that they've spent quite a bit of time on, not just showing up on like desktop, but also on mobile. Those things seem really easy when you are a student and it helps courses fit into your life. It shows up perfectly.They have optimized it for literally every single type of dimension and size. Then as a course grader, there's more to it than just uploading your videos. You can also customize the thumbnail if you like. So it looks nice. You can upload your post captions. You can also change the appearance of the play bar. So you can even brand the play bar to the color of your brand or you can remove the bar completely so that people can fast forward. And then if you'd like, you can also see the analytics. This means you can see things like the number of plays and how much of the video has been watched. Data is something that drives business. We all know this. Anytime that you know more about what's happening with your content, with your online presence, with your courses, with your students, anytime you know more information, then you're better off. It's not just watching how far have people watch the videos. You can also go in and you can drill down into individual users to see when did they sign up. Also, you can see when they signed up. And how far have they gotten in the course. You can find out what they have done? You have a lot of details that you can drill into so that if somebody paid $1,000 for your course and didn't get past the intro module, it may be an opportunity to reach out to them and say, “Hey, what's going on? How can I help you?” So having that data available right inside the dashboard, right inside the users area, is very, very helpful and beneficial. Data is really important. This is why Thinkific has already integrated Google Analytics and all those things. If you want to dig even deeper, they have an integration with Mixpanel, which gives you way more data that actually happens inside of your course. This because Google Analytics can't get data from inside your course because it's a private space. But Mixpanel can so you can see how much time your student has spent on particular lessons and what they clicked on. So we've got Mixpanel for data. And we've got Brillium for the exams. What other integrations does Thinkific have? Well, Accredible is a for certificates! For payments, there are integrations with Stripe and PayPal directly. Also with payments, if you have a membership site, Thinkific has a direct integration with a tool Stunning. With Stunning, Thinkific will help retrieve any failed payments for any subscriptions you have. So if you're a membership site owner, this is a really cool integration. Some other integrations include: Zapier Infusionsoft Facebook Pixel Segment.io MailChimp Constant Contact ConvertKit Aweber ActiveCampaign Disqus Sumo Sumo is a pretty interesting marketing tool. It helps you create buttons that pop up on your landing page when somebody's, for example, going to exit your landing page. This button will pop up and prompt them not to leave yet and then offer that person some type of promo to keep them or at least get them to opt in. Other than humanizing a tech company, what is it that helps potential Thinkific course creators get over that hurdle and make the decision to go in on the platform? As far as features, there's really two types of people. There's the people that are just starting up and they don't really know what the potential is yet because they've never built a course. So the fact that Thinkific has a free plan and in that free plan they can have unlimited students is key. They can also accept payments. It's very low barrier. That's a really big key for people that are just starting up. Then you have the other type of people who are already quite established. If they're migrating, say from another platform, then they just love the service. They love the service and the ease of use. Thinkific is able to migrate their tools. They have a team that will help those established business owners migrate all their students as well. So then they're able to manage even at scale. So Thinkific is able to help people that are just starting out and the people that are scaling because we have features to do so such as groups. Groups is where they can group together different groups of people or different groups companies or clients. So let's say that Rob has a course on LinkedIn. And he has a group that he's working with inside Microsoft and then another group that he's working with inside Apple, And he puts them all on the same course, but then they are segmented into groups within that course and all of the reporting is all segmented. Established course creators love that. It's just really easy for them. It doesn't take them a whole bunch of time to manage their courses. They like that there is higher tier plans. I think that there is something for everyone with a platform like this. I mean you don't have to spend money to get the product that you want. But you have to understand what that product is going to be able to do for you and for your business. In a nutshell, Thinkific is going to help you deliver your courses in a streamlined, organized manner. And it's as simple as that. There's a lot of bells and whistles you can add to your Thinkific course. Take it back to being able to deliver and teach so that your students get the success that they are looking for. So that they see you as the expert, as the”Go To”, as the person who is going to help them take that next step in their business journey or in their social space. Coming up on the series, we've got all sorts of different types of industries. We've got someone who's helping people to a certain type of business. And then we've got people who are learning an instrument. How different can you get? One's totally professional and another one is a passion. It goes to show you can host any kind of course. Most of the people who listen to the podcast are business owners. You may be listening right now and say, “No, I don't have a course in me, but I know my neighbor, she makes the best quilts. And she wants to teach people how to make quilts.” It could be just the perfect thing for you right there. What advice or recommendations would Rob give to someone who's saying, “I think I want to create a course. I want to deliver something pretty awesome to my community”? His advice is really leverage the team that's in place at Thinkific. They really do try to make sure that they are available. Not just by email, but also like inside our Facebook group and inside their community, and by phone. His advice is just to jump in. Know that when you jump in with Thinkific that you will have support. There's going to be resources. And there's going to be a community of other course creators that have gone through or maybe going through exactly what you are going through, trying to understand and learn this platform, and really understand the space of online marketing. Inside Thinkific's Facebook group, they don't just talk about online courses. They're talking about other types of tools that you may or may not use or want to use in your business. So Rob says to just jump in. They have a free plan. So they've tried to do the work of removing that barrier of cost and finances. They did that so you can just jump in start creating. They even have templates you can use. There's experts like ME that you can also reach out to. They are in their Facebook group and are there to support you and answer any questions and help out. Know you're not alone when you come into this. Thinkific has some incredible success stories. He's heard so many awesome ones. And they aren't just from people selling business knowledge. They are from people who are just sharing what they love to do. And they do it for free! But now they get to do it and they have built a business around it. Rob shared a story of a friend of his, Mo. Mo loves to draw and so now he's teaching people how to draw and be hired as a storyboard artist. And there's another lady in San Francisco who is teaching people how to stitch. She just loves to stitch and make like quilts. She launched and then did like a five figure launch in a matter of a couple of weeks. It's a really interesting time where somebody can just document what they already love to do and create a step by step, and then get to build a business around it. It's, it's really amazing. So So you may be saying, “Jaime, how do I get to Thinkific?” You are going to go to techofbusiness.com/thinkific. That is my affiliate link. That is how I can let Rob and everybody over at Thinkific know that this series was a success. So be sure to use techofbusiness.com/Thinkific. Using this link also gets you some bonuses Connect with Jaime: Instagram: @techofbusiness Twitter: @techofbusiness Facebook: @yourbiztech LinkedIn: https://www.linkedin.com/in/jaimeslutzky/ Email: jaime@techofbusiness.com Connect with Rob/Thinkific: Facebook Group- Thinkific Studio Facebook- Thinkific Instagram: @thinkific YouTube: Thinkific Tutorials als
Is It True, Black Men Don't Cheat? This week on The Spicy Life, Spicy Mari ( @spicymari ) sits down with Kerry Neal, Founder and Chief Social Change Agent for KeepingIt100LA, Inc., a nonprofit organization committed to the rebuilding and rebirth of black love and the perpetual existence of healthy black families. Joined with them is Stephanie Farmer, Community Strategist for KeepingIt100LA, Inc.. Listen in as these three discuss stereotypes, common misconceptions and challenges facing black love today. . . . Get social with us @thespicylife @spicymari Send your relationship questions to info@thespicylife.com and get them answered on the show. Listen Live Every Monday at 7pm on @DashRadio #DashRadioTalk or catch it on your favorite podcast app @applepodcast @spotify @googleplay @soundcloud @iheartradio ——————————————————————————— Spicy Sponsor: Yours truly, Spicy Mari will be participating in this fabulous event! You don't want to miss the Annual KeepingIt100LA Summer Soiree ( @KeepingIt100LA ) on Saturday, August 3 at 7PM at an undisclosed private residence in West Hills! Come out and enjoy good food, drinks and stimulating conversation with Black professionals 25 and up from all around southern California talking about today's landscape of dating and committed relationships. After the discussion, it's a party with DJ K-Neal playing the best in Hip Hop, R + B , Old School and Reggae! Get your tickets now at westhills2019.eventbrite.com ——————————————————————————— Explore all the ways listening on @audible can help improve mind, body, and soul with entertainment, information, and inspiration. For a limited time, you can start an Audible membership and save 66% on your first 3 months–a total of $30 off. That's like getting 3 months for the price of one. You'll pay just $4.95 per month for the first 3 months. After that, it's only $14.95 per month. Offer is valid from 7/1/19 through 7/31/19 Visit audible.com/spicylife or text SPICYLIFE to 500-500
In this episode, Anna Gray, a Facebook Group and Community Strategist, discusses building your online course community and boosting engagement in your Facebook group. We discuss: Why would a course creator should consider launching a free Facebook group to grow their community for their online course Where you should start when creating your new group How you can find members for your Facebook group How to boost engagement and how to rethink your definition of a successful Facebook group For podcast show notes: https://destinicopp.com/podcast/6 --- Send in a voice message: https://anchor.fm/destini-copp/message Support this podcast: https://anchor.fm/destini-copp/support
Lana Jelenjev is a Learning Experience Designer, author and Community Alchemist. She is the co-author of Make Great Things Happen: The 90 Day Action Planner and is the Community Strategist for Dream See Do, She Dares, Co.LAB and The Business Blast Club. You can learn more about Lana here: https://www.linkedin.com/in/lanajelenjev/ This episode is brought to you by Authors Unite. Authors Unite provides you with all the resources you need to become a successful author. You can learn more about Authors Unite here: http://authorsunite.com/. Thank you for listening to The Business Blast Podcast! Tyler --- Support this podcast: https://anchor.fm/authorsunite/support
Special Edition: Conversation w/ Brett S. Vergara Brett S. Vergara live tweets each week & is self-admittedly a bit obsessed with the Bachelor franchise. On this episode, we had a great time talking about Rachel's season so far along with his mom's love for Jack Stone, night one first impressions, what makes a fan-favorite, who's in line to be the next Bachelor, the drama surrounding DeMario & his ex-GF, why Copper the dog needs a spin-off show (we're looking at you FreeForm) & much more. Plus, anyone who enjoys writing about #TheBachelor make sure to listen until the end as we chat about how YOU can be featured on BuzzFeed. Shout-out St. John Fisher College! Please make sure to follow Brett on Twitter & Instagram @BrettSVergara Join our Bachelorette Fantasy League @ https://goo.gl/ZhdSnG Follow us on social media @eandgpodcast @iangulbransen & @geoffkeith Email us questions & feedback @ eandgpodcast@gmail.com Listen to an Audible book for free! Thanks to our newest sponsor Audible (by Amazon) we're excited to offer listeners 30 days of ad-free membership, plus a free audiobook that's yours to keep regardless of whether you continue your trial. You can choose from Chris Harrison's novel "The Perfect Letter" along with self-narrated tell-all books from Andi Dorfman & Courtney Robertson. Just be sure to use the following link when signing up: http://www.audibletrial.com/eandg Save 15% on your Bachelor Wines order when using promo code “EANDG”, thanks to our friends at: http://bachelorwines.com Finally, be sure to use promo code "EANDG" to receive an exclusive discount on all merchandise, thanks to our awesome sponsors: 10%-off @ www.ClothingByOWL.com & 20%-off @ www.PuppiesMakeMeHappy.com
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