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Winter is comingIf you're a solar or battery developer, especially in utility-scale or C&I, you're likely feeling it already: capital has tightened, exits have dried up, and project timelines are stretching longer than ever. Sound familiar?Rob Sternthal, co-founder of XIP and a two-decade veteran of clean energy finance, joins Nico to deliver a tactical wake-up call. This isn't just another “market update”—it's a field guide for navigating what could be the most turbulent season the industry has faced in most of your careers. Rob breaks down the myths developers are clinging to, the real risks of mid-stage assets, and how to avoid ceding your entire platform to creditors.You'll hear why Rob believes the “build and flip” model is on life support, what capital providers are really thinking, and how XIP is helping developers get scrappy, strategic, and solvent in a capital-constrained world.
What if your rooftop solar could do more than just power your fridge?Karl Andersen believes it can—and should—power the future of AI.Karl unpacks the grid's biggest vulnerabilities, why data centers lack critical power infrastructure, and how we can turn solar-powered homes into the building blocks of a decentralized compute network. Lektra's tech fuses distributed energy with cloud computing—think “Raspberry Pi meets Tesla Powerwall meets AI.” The result? A game-changing business model where solar homeowners become micro data centers—and start earning like one.From national security concerns to GPU monetization, Karl walks us through why our energy and data systems are broken—and how his patented solution bridges both.Expect to learn:
If you think batteries are just for backup, think again. The post-NEM 3.0 world has flipped residential solar economics—and companies like TeraHive are leading a storage revolution that's all about ROI, not just resilience.Ram Bhat, Head of Product at TeraHive, explores how software-first thinking and DC-coupled architecture are transforming what's possible in home energy systems. Ram brings deep expertise from Enphase, fuel cells, and flywheels into a conversation that's equal parts technical and strategic.You'll hear why the next big winners in storage will nail low cost, modularity, and software intelligence—and how software approaches to battery management could be the key to unlocking this much-needed grid-edge solution.Expect to learn:
What if your truck could power your house—and save you hundreds a month on electricity?Could your EV be a secret energy arbitrage opportunity?Barry Cinnamon, a true solar pioneer, shows that it's possible right now with Vehicle-to-Home (V2H) systems. Listen in as Barry breaks down why V2H is finally ready for prime time—and why the utility-centric V2X model is failing to deliver real value for homeowners.Barry's message is clear: customers want control, not complexity. And with a 240V inverter in your EV (at least, in his Ford Lightning) plus the right home inverter/battery setup (ht to FranklinWH here), you can skip the expensive hardware and take back some control of your utility costs!This isn't just a backup power story. It's about a seismic shift toward energy independence.Expect to learn:
Why haven't more homeowners installed batteries—despite growing outages and rising rates? I tend to agree with Vinnie Campo, co-founder and CEO of Haven Energy, who believes the answer lies in who owns the asset. But beyond who owns the asset (and assuming, then, that it should not be the homeowner?), is there a way to deliver a truly zero-cost, fully managed battery system that benefits both homeowners and the grid?In this episode, Vinnie shares how Haven is flipping the script on residential energy storage. Backed by strategic investors (and co-founded by former Casper Mattress execs), Haven is creating a seamless path for utilities and CCAs to deploy batteries at scale—without burdening customers with financing complexity or upfront costs.We explore Haven's creative partnership with one of those CCAs, Clean Power Alliance, helping deliver batteries to their base of 3 Million homeowners. We also learn just how they make it possible to deploy “zero cost” batteries, and why Vinnie's background in energy trading helped bring this vision to reality.
The biggest threat to scaling community solar isn't cost. It's interconnection.Live from the PowerUp Stage at RE+ Northeast, Samantha Weaver of the Coalition for Community Solar Access dives into why so many promising clean energy projects never make it past the planning phase. Spoiler: it's not because the technology isn't ready—it's because the system isn't.With jaw-dropping examples (a 100-project backlog that would take 50 years to process?!), Samantha breaks down how sluggish utility review processes, outdated cost models, and data black holes are bringing progress to a crawl.This is an eye-opening conversation that shows how the right policies—and partnerships—can turn gridlock into greenlight.Expect to learn:
You can buy solar panels in many places around the world for around 10 cents-a-watt— so why are Americans still paying an average of about $3.70 for every watt installed?In this candid and fiery live episode, Nico Johnson sits down with long-time clean energy champions Andrew Birch and Kerim Baran to unpack what's really slowing down solar deployment in the U.S. The verdict? Bureaucracy, bad trade policy, and a lack of open-market access are dragging us down.From SolarApp to tariffs to balcony solar, this conversation delivers a clear-eyed exploration of clean energy economics and the tension between innovation and regulation. Birchy argues for smarter global trade to lower prices and create more jobs—not fewer. And Kerim asks the tough questions about sovereignty, security, and system-wide inefficiencies. We've got further reading down in the resources section, but first you'll want to tune into this discussion to learn:
Industry podcasters and a print media representative shared insights on the evolving energy landscape. They discussed innovative technologies like module-level storage and lightweight solar, the current uncertain industry sentiment, and emerging opportunities in battery storage and solar servicing amidst economic shifts. Topics covered: New solar and storage technologies, including module-level batteries and lightweight modules, garnered attention for their innovative approaches. The industry is experiencing uncertainty and restructuring alongside emerging opportunities in service and battery sectors. Policy shifts and economic conditions are creating both challenges and driving the need for adaptation. Reach out the Nico Johnson and other guests here: Nico Johnson LinkedIn: www.linkedin.com/in/nickalus/ SunCast Media LinkedIn: www.linkedin.com/company/suncast-media/ SunCast Media Website: www.suncast.media/ Chris Crowell LinkedIn: www.linkedin.com/in/chris-crowell-b065729/ Solar Builder Magazine Website: www.solarbuildermag.com/ Joe Ordia LinkedIn: www.linkedin.com/in/joeordia/ Solar Surge Website: www.solarsurge.net/ Learn more at www.solarSEAN.com and be sure to get NABCEP certified by taking Sean's classes at www.heatspring.com/sean
What if the utility bill you barely understand holds the key to stabilizing the grid, accelerating electrification, and saving you money?Rachel Bryant has spent nearly 20 years navigating the complex world of energy regulation—as both an engineer and a lawyer. Now at GridX, she's helping utilities across the country translate convoluted tariff structures into clear, actionable decisions for customers. The result? Better engagement, smarter energy use, and a grid that can flex with our electrifying future.Recorded live at RE+ Northeast, this conversation unpacks why traditional cost-of-service rate structures are crumbling under the pressure of EVs, solar, and home electrification—and how time-variable pricing might just be the answer. From peak load reduction to EV charging patterns, Rachel breaks down how data, software, and savvy communication can bring utilities and customers into alignment.Expect to learn:
Texas: where oil and gas once reigned supreme—and now, renewables are rewriting the rules.In this special live episode recorded at Intersolar & Energy Storage North America 2025, Doug Lewin and Nico Johnson flip the script. Doug takes the mic to interview Nico about his biggest takeaways from the show, and the two dive deep into what's fueling Texas' meteoric rise in solar, storage, and energy expansion.Expect a candid, behind-the-scenes conversation about why Texas has become the unexpected juggernaut of clean energy—and what risks could upend that growth if policymakers aren't careful.Expect to learn:
Nico Johnson interviews Sean on the stage at InterSolar North America in San Diego. This podcast is reposted courtesy of Suncast. Sean White and Nico Johnson discuss the North American Board of Certified Energy Practitioners (NABCEP) and its significance in the solar industry. They emphasize how NABCEP certification enhances resilience, career value, and company success, especially during times of uncertainty. The benefits of attending the NABCEP conference for networking and technical knowledge are also highlighted. Topics covered: NABCEP certifications. Certification provides resilience and value for individuals and companies amidst industry fluctuations. The NABCEP conference offers networking, technical learning, and a unique community feel. See the original posting of this episode at www.suncast.media/guest/day-2-session-6-why-is-getting-nabcep-certified-even-more-important-with-the-new-administration Reach out Nico Johnson and SunCast Media here: LinkedIn: www.linkedin.com/in/nickalus/ LinkedIn: www.linkedin.com/company/suncast-media/ LinkedIn: www.linkedin.com/company/suncast/posts/?feedView=all SunCast Media Website: www.suncast.media/ Intersolar Website: www.intersolar.us/ Learn more at www.solarSEAN.com and be sure to get NABCEP certified by taking Sean's classes at www.heatspring.com/sean
“Don't pitch slap me.”That's the line Spenser Meeks uses to describe the all-too-common trap most any professional falls into when presenting information (Usually via presentation decks) — jumping straight into specs and data before earning your audience's attention. In a lively convo, Spenser and Nico break down why 60% of all conference speaking sessions (yes, your conference panels) are rated “meh”… and how better storytelling could fix that.If you're tired of your message falling flat or sales calls that go nowhere, learn to help people care before they calculate. Spenser, who's trained the moderators and presenters for RE+ and other top trade shows, shares the emotional and psychological blueprint that can transform technical pitches into conversations that land.
The FinTech Reboot Solar Has Been Waiting ForWhat happens when local banks finally start playing ball in solar lending? Ravi Mikkelsen is here to tell us.In this “Where Are They Now” episode, we reconnect with Ravi Mikkelsen, the co-founder and CEO of Atmos Financial, who first joined SunCast in 2021. Since then, the solar financing world has been flipped on its head—rising interest rates, shifting policies, and a return to leases have left installers and homeowners alike with questions and headaches. Ravi has been quietly building an answer in the form of a fintech platform that bridges the gap between traditional banking and solar projects.If you've ever wondered why solar loans still feel so complicated—or what it would take to truly democratize clean energy finance—this is your episode.
“Virtual power plant” might be trending—but Eversource's Tilak Subrahmanian says it misses the mark.In this RE+ Northeast PowerUp Live stage interview, Nico sits down with Tilak for a refreshingly candid utility perspective on how distributed energy resources (DERs) are being integrated, managed, and monetized at scale. Spoiler: it's not just about demand response anymore.From managing EV charging loads to influencing ISO capacity calculations, Tilak breaks down how Eversource is designing a distributed grid built for policy, performance, and people. If you've ever wondered how utilities actually think about DERs, this is the episode for you.What you'll learn:
What's blocking our climate tech breakthroughs?It's not the tech. It's the process.Ben Downing has seen the system from both sides—first as a Massachusetts state senator, then as VP at Nexamp scaling solar across the country. Now, as Chief Growth Officer at The Engine, MIT's accelerator for “tough tech,” he's helping commercialize game-changing innovations that can decarbonize the toughest sectors—steel, cement, transmission, and beyond.But it's not just about the science. It's about fixing the systems—permitting, infrastructure, policy—that stall progress. In this episode, Ben shares why real-world deployment is the biggest hurdle… and how The Engine is building what he calls a “Solutions Factory” to overcome it.Expect to learn: ⚡ Why product-market fit is the #1 blind spot for climate tech founders⚡ How startups like Sublime and Commonwealth Fusion are scaling real impact⚡ Why Massachusetts might be the best place to pilot manufacturing⚡ How to rebuild broken processes that stall startup successBen's optimism is infectious—and it's backed by hard-won insight from the frontlines of policy and innovation. If you've ever wondered why brilliant climate ideas stall out and how to course-correct, press play and take notes.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
The U.S. grid is facing its biggest stress test since WWII. The answer? Batteries.Joan White, Director of Storage & Interconnection Policy at SEIA, joins Nico on the PowerUp Live stage at RE+ Northeast to unpack the audacious 700 GWh storage deployment target laid out in SEIA's latest white paper. That's a 50% increase over the “business as usual” trajectory—and Joan believes it's not just possible, but necessary.As AI data centers, EV adoption, and manufacturing supercharge national energy demand, the grid must evolve. Energy storage isn't a luxury anymore—it's a requirement. Joan walks us through the policy levers, market dynamics, and cost curves shaping this once-in-a-generation energy transformation.
When Maria Robinson took the helm at the Grid Deployment Office within the US Department of Energy (US DOE), she stepped into one of the most pivotal (and difficult) roles in the clean energy transition.Now that she's no longer a government employee, Maria reveals what really happens inside DOE decision-making rooms, why the grid is far more fragile than most realize, and how her new role as CEO of IREC is helping shift the power back to the people.From wildfire response to data center load growth and interconnection bottlenecks, Maria clearly understands what is driving (or stifling) our energy transition —you don't want to miss this conversation.
Residential solar may still be a long way from recovery —but the commercial and industrial (C&I) solar market is heating up. In this power-packed episode recorded live at RE+ Northeast, Nico sits down with John Carroll of SolarEdge to explore why the commercial market could be the biggest growth driver in clean energy this year.From training installers to navigating the evolving incentive quagmire, John unpacks the forces reshaping the C&I landscape in 2025..
Microgrids are essential to the clean energy future—but they're still too complex, slow, and unbankable. That's the problem Adib Naslé set out to solve. With Xendee, he's built a platform that makes distributed energy systems faster to plan, easier to finance, and smarter to operate.Nico digs into how Adib and his team turned 20 years of national lab research into a commercial product now used by governments, fleet operators, developers and data centers. If you want to understand where AI, microgrids, and electrification converge—this is the episode for you.
On the next Probably True Solar Stories, we're going rogue for a midseason bonus episode! Instead of the strange and wonderful fictional solar stories that we usually tell, we're going to share some strange and wonderful REALLY True Solar Stories from actual solar workers and solar industry leaders.There are around 279,000 solar industry workers today. And about 40,000 of those came to the RE+ conference in Anaheim, California in September 2024. And about 100 of those attendees came to my annual Social Views & Brews Happy Hour that I host with the support of the generous and beautiful people who run RE+. After a few beers, I gave people three prompts to boost their REALLY True Solar Story memories. In alphabetical order, you'll hear stories from:Gwen BrownTom CheneyIan HoffbeckNico JohnsonPeter KellyRyan MayfieldSpenser MeeksJigar Shaw and Jeff Wolfe (told together)Greg SmithJeff SpiesSean WhiteJim WoodBen ZientaraAfter all those stories, I'll tell you my personal story about the solar mentor that I'll always remember and appreciate. You can also watch this episode on the Probably True Solar YouTube channel here: https://youtu.be/DSqi-MQinAEI hope you enjoy these REALLY true solar stories. If you've never heard our fictional solar stories, explore the last three seasons at ProbablyTrueSolar.com or on your favorite podcast app. Season Four is coming up this summer!True Solar TakeawaysIREC stands for the Interstate Renewable Energy CouncilNABCEP stands for the The North American Board of Certified Energy PractitionersListen to Nico Johnson's Suncast podcast here or on your favorite podcast streaming service.Listen to Jigar Shah, Katherine Hamilton, and Stephen Lacey on the Open Circuit podcast.Brands mentioned in people's stories were Aurora Solar, Trina Solar, and SEG Solar, Planet Plan Sets, and Solar Reviews.Solar publications mentioned in this episode included PV Tech, Solar Power World, and Renewable Energy World (aka Factor This).----- Visit ProbablyTrueSolar.com to sign up for the newsletter to learn about new episodes and live solar storytelling events. Support the show by visiting the merch store and buying a tee shirt! Learn how sponsors can be a part of Probably True Solar Stories and tell their own creative stories. Follow @SolarFred and/or @ProbTrueSolar on Twitter to discuss episodes Don't forget to: Subscribe to the show on your favorite podcast streaming service Rate Review, and Share!
At a time when uncertainty looms for many clean energy companies, Encore Renewable Energy just secured a $389 million financing deal that proves the big money's still looking for good bets to be made. Chad Farrell walks us through their recent landmark deal with Brookfield and what it signals for the broader renewables industry.From raising capital the slow, scrappy way to winning major infrastructure funding, this episode is packed with insights for anyone navigating the shift from developer to independent power producer. And it also is a strong signal from the capital markets that distributed generation has solid support.
800 episodes. 1 unforgettable conversation. For the first time in years, Nico Johnson becomes the guest on his own show, interviewed by friend and fellow podcaster, Lisa Ann Pinkerton. What follows is a raw and powerful exploration of the highs, lows, and turning points behind SunCast's success. Whether you're building a brand, running a business, or just love clean energy—this episode has something for you.
Live from the Hub Stage at Intersolar 2025, Nico gathers a powerhouse podcaster panel to dig into what's really going on in the solar & battery sectors. Sean White (Solar Sean), Chris Crowell (Solar Builder), and Joe Ordia (Solar Surge) don't hold back as they swap stories and product insights live from the show floor, and discuss the tough realities facing the solar sector presently.It's equal parts geek-out, gut check, and group therapy. Don't miss this behind-the-scenes take from media voices walking the solar beat daily.
There are billions of square feet of commercial rooftops in the U.S. that should have solar—but don't. Why? Because financing these projects has been nearly impossible… until now. For years, the thousands of unrated businesses, nonprofits, and local institutions that want to go solar are stymied by one primary roadblock - financing. One developer is finally unlocking commercial solar for the long tail of the market, and we're here to share exactly how.Claire Broido Johnson (Sunrock DG) and Josh Goldberg (Sunstone Credit) have “cracked the code on commercial solar”, giving small businesses and nonprofits access to solar PPAs and loans through an empowered network of hundreds of local solar businesses.Today we explore:
Shawn O'Brien is probably well known by most of our audience, since we talk more about technical PV and storage topics, than any podcast I know of. If you have even been to a solar conference in the USA, you probably have been in the presence of Shawn and Sean, perhaps both at the same time! We are leading up to the NABCEP conference in Reno next week, the week of March 24th! Be sure to be there and you can also take Sean's PV Associate class at the conference, so sign up here: https://www.heatspring.com/courses/nabcep-pv-associate-training-live-from-the-2025-nabcep-ce-conference?aff_id=t3nlgw Or for the NABCEP Conference, go to www.nabcep.org Sean will also be there podcasting at the NABCEP conference along with famous podcaster Nico Johnson of Suncast, so check it out! Topics Covered: Job Security Different NABCEP Certifications Non-PV and ESS Certifications-Wind and Solar Thermal< Most NABCEP Letters after your name Certifications vs. licenses vs. credentials PVO&M Associate Credential Emeritus status Retired status Board eligible status Online testing = virtual testing environment NABCEP Certified Locator Unethical solar salespeople NABCEP Code of Ethics NABCEP Company Accreditation NABCEP ANSI Accreditation JTA = Job Task Analysis IREC and NCCER using PVIP JTA PVIP JTA is open source Check out Shawn O'Brien here: www.nabcep.org/about-us/nabcep-staff-members www.linkedin.com/in/shawnwobrien Learn more at www.solarSEAN.com and be sure to get NABCEP certified by taking Sean's classes at www.heatspring.com/sean
Smithville, Texas, a town known for its giant gingerbread man and Hollywood cameos, is making headlines for something even bigger—its solar future. With a 1.4MW solar power plant now generating clean energy for over 100 homes, this small town is proving that the energy transition isn't just for big cities.In this episode, we go behind the scenes of Smithville's solar transformation, from the unique financing mechanism that made it possible to the community benefits already taking shape. Hear from the local government and developers as they share the challenges, solutions, and surprising impacts of bringing solar to rural America.
Solar and battery prices have dropped so low that energy independence is truly NOW within reach—no permits, no utility red tape, just DIY power that any homeowner can harness. Kerim Baran, CEO of SolarAcademy, breaks down why this shift is happening now and how it could reshape the way we think about electricity as homeowners. From “balcony solar” to microgrids, Nico & Kerim explore why these utility-disrupting models are at a tipping point and how innovators around the world are capitalizing on this moment.
Community solar promises to lower energy costs while expanding access to clean power—but does it deliver? Aviv Shalgi, CEO of Solar Simplified, joins Nico to expose the hidden challenges and big opportunities in this growing market. From financing hurdles to state-by-state policy shifts, we dig into what's really happening behind the scenes. If you want the inside scoop on the future of community solar, this episode is a must-listen!Here are five key topics from the interview:1️⃣ What is Community Solar? – The surprising way renters and homeowners can benefit without installing panels.2️⃣ The Business Model Uncovered – How companies profit while offering guaranteed energy bill savings.3️⃣ Hidden Risks for Developers – Why some projects fail and what most don't see coming.4️⃣ 2025 Market Shakeup – What's driving potential industry consolidation and who will survive.5️⃣ The Future of Energy Savings – Why community solar is gaining bipartisan support and expanding nationwide.Curious? Check out the full episode!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
Solar's growth isn't just steady—it's compounding. If current trends hold, half of the world's energy could come from solar by 2035. That's the prediction Andrew “Birchy” Birch has modeled using real-world data and the S-curve of technology adoption. He explains why mainstream forecasts underestimate solar, how exponential growth works in energy markets, and what policies must change to support a fully electrified economy.Birchy is the CEO and co-founder of Open Solar, a free solar design and project management platform used by installers worldwide. A longtime solar industry pioneer, he previously co-founded Sungevity, one of the first online solar sales platforms, and has spent decades advocating for policies that expand solar access (like pushing forward the SolarAPP in the US). Now, he's working with the Global Solar Council to push for an industry “Bill of Rights” that ensures fair energy market rules and a standardized approach to integrating solar into the grid. Want to hear and see the data supporting Birchy's bold claim that Solar will be More than 50% of our primary global energy in just 10 years' time?Expect to learn:Why the S-curve shows solar reaching 50% of global primary energy by 2035How the U.S. solar market compares to the rest of the worldHow SolarApp and permitting reform could unlock residential solarWhy tariffs and subsidies are distorting the solar marketHow OpenSolar is making solar design software free for installers worldwideIf you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
With 45 percent of U.S. water sources containing toxic contaminants, according to the EPA, access to clean drinking water is becoming increasingly uncertain. Worse still, according to a UN study, over 40% of the world's water bodies are considered severely polluted, meaning a significant portion of Earth's water is contaminated; this translates to around 1 in 3 people not having access to safe drinking water. Traditional water treatment methods rely on filtering or distilling existing sources like lakes, rivers, or oceans. But a new approach is gaining traction—one that pulls water directly from the air.Alexander Von Welczeck, Founder and CEO of SkyH2O, explains how Atmospheric Water Generation (AWG) is reshaping water access. By capturing humidity and converting it into purified water, AWG provides a decentralized supply of water that reduces dependence on our failing infrastructure. As concerns grow over PFAS (forever chemicals) and other pollutants in municipal systems, AWG offers a safer alternative with wide-ranging applications.As water scarcity grows, AWG is emerging as a scalable solution for industries, communities, and facilities that need reliable access to clean water in an increasingly water stressed world. Tune-in to hear how it really works and just how close we are to pulling water right out of the air!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
The distributed generation market is shifting rapidly as capital tightens, power prices rise, and smaller developers bump up against capital and market constraints. Independent power producers (IPPs) like Aspen Power are stepping in to bridge the gap—partnering with developers, securing financing, and scaling solar assets in key markets. But what does it take to succeed in today's distributed energy sector? And what does distributed energy mean in today's evolving market?Jorge Vargas, co-founder and CEO of Aspen Power, has spent over two decades in structured finance and solar project development, with past roles at Morgan Stanley, Bank of America, and Lennar Homes. Aspen Power emerged from his work at Energy Impact Partners, where he identified the need for a full-scale IPPs focused on distributed generation. Backed by private equity firm Carlyle, Aspen Power has grown rapidly, now managing over 250MW of assets. Jorge breaks down how they are reshaping distributed generation through innovative financing, project buybacks, repowering existing assets, and long-term investment in clean energy infrastructure. Expect to learn:Why smaller developers are struggling to access capital—and how Aspen is helpingThe four market segments driving distributed generation todayHow Aspen's buyback strategy is unlocking new value in older solar assetsThe role of Safe Harbor in securing ITC benefits amid policy uncertaintyThe biggest regulatory and financial challenges facing developers in 2025If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
Industrial facilities depend heavily on natural gas for steam production; in California, food processing, which is one of the largest users of steam, consumes an incredible amount of energy as a result. Because the price of steam is directly tied to the price of natural gas, industries face volatile costs that can directly impact competitiveness. And there are precious few alternatives for producing the volume of steam required to keep our food industry productive. Yet, by producing hydrogen on-site via solar power, along with high-efficiency hydrogen boilers, that paradigm can shift significantly. As a result, companies can stabilize costs and rethink how industrial steam is supplied and used.Jim Tyler, CEO of Erthos, explains why industrial steam is the key to making hydrogen cost-competitive, how compressed gas storage compares to batteries, and how a closed-loop system can improve efficiency. Erthos has developed a hydrogen boiler that operates at 98% efficiency, outperforming traditional natural gas systems. He also shares why selling steam, rather than hydrogen itself, is the smartest business model for scaling the technology.Expect to learn:What ‘Fire Water' isHow green, high-purity hydrogen can reach cost parity with brown hydrogen from natural gasWhy hydrogen, when paired with solar, can compete with natural gas for industrial steam productionThe breakthrough in Erthos's hydrogen boiler designIf you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
Jigar Shah spent the last few years shaping the future of clean energy finance as the Director of the Department of Energy's Loan Programs Office. He approved billions in investments that helped scale solar, storage, nuclear, and emerging technologies. With that position coming to a close with the change in administration,what's next for him? And what lessons can he share from funding some of the industry's biggest breakthroughs?Before leading the DOE's loan office, Jigar built and financed some of the most transformative clean energy companies. He co-founded SunEdison, pioneered the solar-as-a-service model, and helped scale renewable infrastructure at Generate Capital. Now, he's focused on helping entrepreneurs navigate the challenges of financing, deployment, and market adoption to accelerate clean energy growth. He's also launched a new podcast, Open Circuit, getting the former “Energy Gang” together again with Katherine Hamilton and Stephen Lacey. It's certain to attract a large audience once again as they break down the deals, policies, and strategies shaping the clean energy transition. Expect to learn:The biggest funding mistakes startup CEOs makeWhich technologies surprised Jigar the most at DOEWhy clean energy already dominates the gridHow local relationships—not venture capital—unlock massive opportunitiesWhy Jigar rarely talks about climate when selling energy solutionsWhat do you hope Jigar does next? If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalus
Solar projects depend on strong design engineering to move from concept to construction. Design engineers assess site feasibility, optimize layouts, navigate permitting challenges, and ensure projects are financially viable. Without their expertise, developments can stall. This role is also a key entry point into the solar industry, offering a path to more senior positions in project development and engineering.Phil Hofmeyer, Design Engineering Manager at New Leaf Energy, a pure-play renewable energy developer, brings over a decade of experience in solar project design and engineering. With a background in both technical execution and team leadership, he has helped scale engineering teams and streamline development processes for utility-scale and distributed energy projects. Phil shares what makes design engineering such a crucial part of the development process, how design decisions impact project bankability, and why permitting and interconnection remain major hurdles for solar projects.If you'd like to go deeper into how to become a Solar Design Engineer, you should check out Heatspring where there are dozens of courses like this 3-course bundle that can help you get the skills you need to grow in your career!Expect to learn:How design engineers influence project feasibility and financial viabilityAdvice for attracting and retaining top design engineering talentThe most valuable skills for breaking into and advancing in solar engineeringWhat other roles would you like us to cover? Where do YOU see skills or talent gaps holding the solar and clean energy sector back?Chime in - our team@suncast.me would love to hear from you.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this...
The global energy storage market is skyrocketing, with battery capacity more than doubling year over year. With over 60 gigawatts of storage installed worldwide, the sector is poised for even more rapid expansion. In this special roundup episode, we look back at some of the top episodes on SunCast discussing key trends, policies, and technologies shaping the future of energy storage. We break down the domestic manufacturing boom, how the Inflation Reduction Act (IRA) is driving investment, and the hurdles of scaling storage safely and efficiently. Plus, we discuss cell-to-grid strategies and a revolutionary non-battery approach to energy storage.Our experts for this Energy Storage deep dive are: Joan White (SEIA) , Andy Tang (Wärtsilä), Adam Knudsen (Dynapower), Drew Lebowitz & Swetha Sundaram (The BESS Book), and Robert Piconi (Energy Vault)Expect to learn:How the U.S. is ramping up battery manufacturing—new factories, policy incentives, and projected supply timelines.Key challenges in scaling storage—from supply chain constraints to fire safety and grid integration.Why DC-coupled storage is gaining momentum—cutting conversion losses and improving economics.Where to get expert BESS training—including a must-read industry book.The rise of alternative storage technologies, such as gravity batteriesWhat most excites you about energy storage right now? Who should we have on the show next?Let us know podcast@suncast.me If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
How do we unlock the final frontier of lowest-cost solar and deploying it at scale? The U.S.-India nexus is emerging as one of the most pivotal relationships in the fight against climate change. As the solar industry faces steep challenges, from navigating the cyclical nature of renewables to integrating advanced technologies and addressing workforce shortages, what can we learn from others who've successfully evaluated, engineered and deployed gigawatts of solar and hydrogen? Removing the industry's infrastructure obstacles is critical to accelerating deployment and driving the global energy transition.Daniel Dus, CEO and founder of Cleantech Industry Resources (CIR), brings nearly two decades of experience in engineering, construction, and finance to bear in a practical discussion on what can be learned from over 3000 projects reviewed. Daniel has helped reduce costs in global markets and led efforts to integrate advanced software tools into solar development at giga-watt scale. His expertise provides a practical roadmap for overcoming the industry's toughest challenges, from optimizing resource allocation to fostering global collaboration. He has executed some of the largest projects in both solar and hydrogen, and has first-hand experience helping provide the one resource that seems most scarce as we scale - bandwidth. Expect to Learn:How to mitigate "lumpy" market cycles in solar project development.Why the U.S.-India nexus could transform global solar deployment.Ways to use AI and software to reduce project timelines and costs.How hydrogen is shaping the future of renewable energy integration.Strategies for navigating workforce shortages and scaling efficiently.Optimize your solar projects and scale smarter with the secrets not-so-buried in this episode!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
It is estimated that by 2027 nearly half of all new solar installations will have energy storage attached, and today's guest, Adam Knudsen of Dynapower, asserts that almost half of those will have DC coupled storage. The choice between AC or DC coupled systems has become a critical consideration for developers, utilities, and energy planners. While AC coupled systems have long dominated the market due to their established infrastructure and reliability, DC coupled technology is quickly gaining momentum. DC coupling reduces energy losses, simplifies system design, and requires less electrical infrastructure, so why has AC-coupled been so prevalent?Adam Knudsen, CEO of Dynapower, breaks down how DC coupling is transforming modern energy storage systems. For over 60 years, Dynapower has led advancements in power electronics that address scalability and reliability issues. These innovations have enabled new applications, such as fast-charging for electric vehicles, supporting localized grids through microgrids, and integrating hydrogen production into renewable energy systems. Nico and Adam discuss when and why to use DC versus AC-coupled in clean energy applications. Expect to learn:Key differences between AC- and DC-coupled systemsWhy DC coupling minimizes energy losses and simplifies system designWhy DC coupling is now scalable and viable for widespread adoption.Why AC coupling has heretofore been the market leading approach.What has changed to allow DC coupling to become more scalableTune in and learn how to decide which application might be right for your system.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
Increasingly, it seems that corporate philanthropy (and even personal giving) are reactive rather than proactive. Today's episode challenges that notion with an insightful look into the relationship REC Solar's Cary Hayes has formed with Alex Honnold and his Honnold Foundation, which REC has supported for years with both cash and in-kind donations. Why does Cary believe this is a meaningful part of their annual marketing budget? Hear Cary, Alex & Nico discuss why this is an overlooked marketing line item for most companies, and consider for yourself if supporting non-profits should be more prevalent in yours or anyone's annual budget.Alex Honnold is best known for his daring free solo climbs, but his true passion lies in bringing clean energy to the world's most underserved communities. In a compelling conversation with Cary Hayes, President-America's at REC, Honnold shares the origin and evolution of the Honnold Foundation, a nonprofit dedicated to expanding access to solar power. By focusing on grassroots, "shovel-ready" projects, the foundation empowers local organizations to lead transformative initiatives, from cooperative microgrids in Puerto Rico to solar installations in remote African villages. Honnold's journey—from dirtbag climber living in a van to International superstar spearheading a $50 million project pipeline—underscores the importance of starting small and prioritizing tangible impact over perfection.Following the Hayes/Honnold conversation, host Nico Johnson expands on this vision in a 1:1 with Cary reflecting on the solar industry's unique opportunity to amplify its influence through philanthropy. Cary shares insights from REC Solar's collaboration with the Honnold Foundation and explores how partnerships like these align corporate innovation with community resilience. Nico challenges the solar sector to move beyond profit-driven mindsets, arguing for a mission-first approach that redirects resources toward high-impact projects. Together, they discuss the power of storytelling, collaboration, and leadership to inspire a more sustainable and equitable future.It's time to put our shoulders to the plow, align our resources with our mission, and drive meaningful, community-focused change. We all have a role to play in creating a more sustainable and equitable future.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling:
No matter how you think about marketing your product or service in clean energy in 2025, your marketing plan is incomplete until you have nailed down your events schedule! Attending the right event(s) sets the stage for networking, collaboration, innovation, and ultimately business growth. That's why nailing your events strategy (and budget) is critical. Most of you have already gotten your head around the MAIN events (RE+, ACP, Intersolar), but are you clear on what else is happening that you should have considered? In this episode, Nico Johnson unveils the top [mostly clean] energy events every company should have on their radar this year. If you're a marketer managing budget, this is especially for you as we've included our team's comprehensive guide to ALL THE EVENTS we are tracking in N. America (and more than a handful around the world too!)Nico also shares actionable tips to maximize your presence at these events, from leveraging live podcast stages to showcasing your team's brilliance and innovation with in-booth video interviews. Plus, hear about exciting plans as SunCast celebrates 10 years of leading conversations in the clean energy space.Curious about which events made the cut? Tune in to find out and learn how to make 2025 your most impactful year yet. Don't forget to grab a free, comprehensive “cheat sheet” of all the clean energy events we're tracking at mysuncast.com/2025eventsMentioned in this episode:CPS July 2024 V2
Despite decades of progress, the commercial solar market remains bogged down by slow development cycles and complex approvals, leaving millions of buildings and temporary power needs underserved. This challenge extends even to large-scale events like the Super Bowl & Burning Man, where fossil fuel generators dominate, contributing to significant carbon emissions. With the right innovation, this “messy middle” could unlock a massive opportunity for faster, more sustainable energy deployment.Dr. Ryan Wartena, founder and CEO of Southern Beams Builds has developed Dragon Wings. This novel modular solar generator unfolds from a shipping container to reveal 60 solar panels, roughly 30kW of power. Drawing on his background in electrochemical engineering and experience founding Geli, an energy storage operating system acquired by Qcells, Ryan has created a solution designed for applications as diverse as temporary power, EV charging, and commercial solar. Dragon Wings have been deployed to support large public events from last year's Super Bowl to Burning Man camps, and Dragon Wings shows the potential of scalable, factory-built modular solar.In this episode, you'll discover:How Ryan is leveraging new composite solar panels, EV batteries, and factory-built design to scale this novel tech.The role of Dragon Wings in replacing fossil fuel generators at public events like Burning ManWartena's entrepreneurial journey, including lessons learned from the successful exit of Geli and advice for other foundersExplore how Dragon Wings is advancing renewable energy deployment in the commercial sector and helping phase out traditional gas generators. Listen now!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
This special episode compiles insights from some of the most influential voices in the solar and clean energy sector. Introducing a fun new “5 in 5” segment to SunCast, Nico asks industry leaders to answer five key questions (in 5 minutes) reflecting on the year that has gone and the future ahead.Each offers fresh perspectives on the industry's most pressing challenges and bold predictions for 2025.Hear from:Abby Hopper, President and CEO, Solar Energy Industries Association (SEIA)Jon Bonanno, Managing Partner, FactorRyan Wartena, CEO and Founder, Southern Beams BuildsJulia Pyper, Vice President of Public Affairs, GoodLeapBryan Wagner, President & GM, Chint Power Systems AmericasAmy Heart, Senior Vice President of Policy, SunrunJigar Shah, Director, Loan Programs Office, U.S. Department of EnergyIf you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
Can solar projects do more than generate clean energy? How about enhance the health and diversity of local ecosystems? Sometimes viewed critically for their land use, solar farms can actually offer a unique opportunity to restore habitats and integrate agricultural practices. Lightsource bp, one of the world's largest utility-scale solar developers, is a pioneer in what they refer to as “responsible solar”; with over 2 GW of projects contracted with farming families, Lightsource is helping to sustain rural livelihoods, revitalize ecosystems, and drive the energy transition through utility-scale solar.Alyssa Edwards is Senior VP of environmental & External Affairs and Virginia Brown is Director of Ecosystem Services at Lightsource bp. Together, they discuss how Lightsource bp is balancing the scaling of their solar farm operations with the responsibilities of being stewards of vast land areas through their Responsible Solar movement. Nico Johnson and Kerim Baran, of Solar Academy, speak with them to better understand what this holistic view of solar development entails and why Lightsource finds investment in this arena valuable to their development process and goals. Expect to learn:How solar projects can enhance biodiversity and habitat through intentional land management over time.How the specific strategies Lightsource is deploying on projects today are both cost saving and good for all stakeholders.What is included in Lightsource bp's agrivoltaics approach like integrating sheep grazing, pollinator habitats, and other agricultural practicesIf you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
The commercial and industrial (C&I) solar market, often called the "messy middle," has lagged behind the rapid growth of residential and utility-scale projects. Yet, with vast rooftop spaces on commercial buildings offering significant untapped potential, the opportunity to reduce our carbon footprint and optimize energy costs is more compelling than ever. But the economics of C&I solar are finally, at long last, shifting for the better. With transferable tax credits from the Inflation Reduction Act and rising electricity costs,it's never been a better time for commercial rooftop solar in America. Versiris Energy, a wholly owned subsidiary of New Energy Equity, is focused specifically on capturing market opportunity as the C&I sector takes flight.Nick Kerwin, Senior Vice President, and Rocky Shoemaker, VP of Engineering & Construction, bring 30 years of combined solar expertise to Versiris Energy. Rocky, an electrical engineer and one of New Energy Equity's first employees, has extensive experience managing complex C&I projects. Nick, who joined in 2021, specializes in solar finance, acquisitions, and distributed generation. Together, they lead Versiris Energy with startup agility and the backing of an established parent company, addressing the unique challenges of the C&I solar market.Expect to learn:The strategic decision-making process behind spinning out Versiris from New Energy EquityWhy rising electricity rates are opening new C&I markets in regions like Alabama and IndianaHow transferable tax credits from the IRA unlock opportunities for commercial property owners.How advancements like the UL 3741 standard are reducing costs and simplifying C&I solar installations.Hit play to explore how a business idea inside one of the industry's most successful developers becomes a successful standalone venture, as Rocky and Nick share their intrapreneurial journey of launching Versiris Energy.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeo
When Hurricane Helene devastated Asheville and western North Carolina, it left communities with widespread power outages, overwhelmed hospitals, and destroyed critical infrastructure. Months later, many are still navigating the long road to recovery after one of the most severe natural disasters to hit the region. For Nico Johnson, who calls North Carolina home, the storm was an urgent reminder of the escalating intensity and unpredictability of extreme weather.In the immediate aftermath, organizations like the North Carolina Sustainable Energy Association (NCSEA) and Footprint Project took decisive action—mobilizing solar microgrids, portable solar generators, and atmospheric water generators to provide relief to those hardest hit. Matt Abele, Executive Director of NCSEA, and Will Heegaard, Operations Director of Footprint Project, detail their coordinated response. Matt shares how NCSEA rallied local support and resources, while Will recounts deploying renewable technologies ahead of the storm's landfall to ensure they were ready when disaster struck. Proactive measures—such as staging solar equipment and partnering with local solar companies can save lives, reduce dependence on fossil fuels, and pave the way for more sustainable recovery efforts.Hear how clean energy transformed disaster relief in North Carolina and learn how you can support efforts to build resilient communities prepared for future crises.Our continued thoughts and prayers to those still recovering from this storm.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
The Inflation Reduction Act (IRA) has unlocked unprecedented federal funding for solar energy, promising billions of dollars to transform the industry. But where is this money going, and how can residential solar installers capitalize on the opportunity? Industry experts reveal the strategies and programs that are poised to help drive solar adoption in rural and low-income communities across the country.Scott Nguyen, Co-founder and CEO of Bodhi, Sean Garren, Chief Program Officer at Vote Solar, and Corey Ramsden, VP of Go Solar Programs at Solar United Neighbors, share their insights on the nuances of these programs, the challenges facing low-income communities, and the innovative financing models that are emerging to make solar more accessible than ever before.Expect to learn:The expanded benefits of the Rural Energy for America Program (REAP) grant and how it can reduce project costs by up to 50%.How the $7 billion Solar for All program is being rolled out across the country.Strategies for installers and developers to navigate the complexities of grant applications.Why compliance with federal guidelines, such as Davis-Bacon and Build America Buy America Act, can be a competitive advantage.Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
Expanding the clean energy workforce means focusing on more than just filling jobs; it calls for a commitment to equity, diversity, and creating tangible opportunities that drive lasting community benefits.With federal initiatives like Justice 40 driving investments into underserved communities, the challenge lies in creating pathways for high-quality, local jobs that support the clean energy transition. For industry professionals, understanding how to align workforce development with community impact is a pressing priority.Jen Szaro, CEO of the Association of Energy Services Professionals (AESP), and Paul Douglas, President of JPI Group, share strategies to meet these demands. Jen leverages her extensive expertise in energy program leadership, while Paul highlights JPI Group's innovative work in workforce development and supply diversity. Together, they explore how data-driven approaches and inclusive practices can ensure that the benefits of clean energy growth reach everyone.Expect to Learn:The importance of tracking real outcomes to measure program success.How mentorship fosters retention and knowledge-sharing within the clean energy sector.Strategies for building diversity and equity in workforce programs.How to ensure Justice 40 funding creates measurable community benefits.Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live! And if you'd like to learn more about Jen and AESP, you should listen to her full SunCast episode which published in October!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
Apprenticeships are the bridge between the clean energy industry's rapid growth and its critical need for a skilled, reliable workforce. With the Inflation Reduction Act setting ambitious compliance standards, innovative solutions like those pioneered by Adaptive Construction Solutions (ACS) are essential for driving project success and empowering the workforce. These programs are designed for more than just filling positions; they build meaningful, long-term careers for veterans, underserved communities, and the next generation of clean energy leaders.ACS has served many of the largest EPCs in the solar and battery storage industry through their innovative apprenticeship programs to aid in driving compliance and cultivating a more comprehensive focus on workforce development.Hear from the ACS team and three of their largest customers:Nicholas Morgan, President at Adaptive Construction SolutionsJohn Leapheart, Project Director at Adaptive Construction SolutionsEric Butticaz, Director of Apprenticeships at SOLV EnergyEric Grant, Director of Learning and Development at Blue Ridge PowerMichael Mulheron, Director- Strategic Sales & Operations at AerotekExpect to learn:Why ACS invested $10 million in their Apprenticeship Innovation Center, a hub for collaboration, training, and global knowledge-sharingStrategies for successful apprenticeship implementation, including recruitment, training, and evaluationHow apprenticeships create clear career pathways through structured on-the-job training and classroom instruction.Watch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn
In the home services industry, many contractors deliver high-quality work but struggle to leverage satisfied customers for growth. Yet, we know that more than 50% of leads come from referrals. The challenge lies in post-sale engagement, as gathering referrals and building a strong reputation often falls to busy sales reps or technicians who quickly move on to the next job. Without a systematic approach to harnessing word-of-mouth marketing, businesses miss the opportunity to turn happy customers into brand ambassadors, relying instead on costly acquisition channels like paid advertising.Landon Taylor, Founder & CEO of Snoball, addresses this gap with a platform that automates referral management, review generation, and reputation building. Snoball empowers businesses to take control of their word-of-mouth marketing and unlock the true potential of their customer base.Expect to learn:Why most companies struggle to generate steady referralsHow automation keeps brands top-of-mind for customersThe key difference between reputation management and reputation marketingHow Snoball fills the gap left by service repsSteps to build a sustainable, word-of-mouth growth strategyDon't miss this insightful conversation with Landon Taylor, as he shares his expertise and proven strategies for transforming the way businesses approach customer acquisition and retention.If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
Can someone without a traditional background still make an impact in clean energy? Aaron Nichols, the Marketing & Advocacy Specialist at Exact Solar, answers that question with a resounding ‘yes'. His journey into the solar industry was anything but traditional (we don't want to spoil it, but it began with circus performers in Ecuador). Aaron has written and consulted for some of the biggest names in the solar industry (including Nico himself) and been featured in Business Insider. He divides his time at Exact Solar between pushing for more equitable solar policies and creating the most comprehensive free solar educational resource for homeowners on the internet. Expect to learn:⚡ The ‘secret key' that opened the the door to a clean energy career ⚡Why the solar industry is missing out on top talent (and how we fix it) ⚡ How Aaron went from door-to-door sales to advocating for a more ethical solar industry ⚡ What the solar industry can do to regain the public's trust ⚡ Why ‘save the planet' marketing doesn't work for everyoneIf you didn't follow the traditional path and still want to start a clean energy career (even if you have no experience) this is the episode for you. If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2
With exponential growth year over year, there has never been a more pivotal moment than this for battery energy storage in the renewables market. This momentum is driven by cost declines, supportive policy, and the ability for energy storage to stabilize and optimize renewable energy across the grid. Finally, with batteries, we can eliminate the one thing holding renewables back - intermittency! In this discussion, three industry leaders share their expertise around how storage is reshaping energy resilience, accessibility, and grid reliability. Moderated by Jacob Weinberg, Senior Communications Manager at SEIA, this conversation features:Anne Hoskins, Senior VP of Policy at Generac Power SystemsKavita Ravi, Senior VP of Operations at BlueWave SolarJoan White, Director of Storage and Interconnection Policy at SEIAExpect to learn:How storage is delivering reliable, resilient energy to underserved communitiesThe importance of training in the latest safety codes, including NFPA 855How virtual power plants (VPPs) can aggregate resources to strengthen the gridThe latest on interconnection, value-stacking, and overcoming regulatory barriersWhich states are leading in storage innovation and what's next for deploymentWatch this and other insightful conversations recorded live at the PowerUp Live Podcast Stage at www.suncast.live!If you want to connect with today's guest, you'll find links to his contact info in the show notes on the blog at https://mysuncast.com/suncast-episodes/.Our Platinum Presenting Sponsor for SunCast is CPS America!SunCast is proudly supported by Trina Solar.You can learn more about all the sponsors who help make this show free for you at www.mysuncast.com/sponsors.Remember, you can always find resources, learn more about today's guest and explore recommendations, book links, and more than 730 other founder stories and startup advice at www.mysuncast.com.Subscribe to Valence, our weekly LinkedIn Newsletter, and learn the elements of compelling storytelling: https://www.linkedin.com/newsletters/valence-content-that-connects-7145928995363049472/You can connect with me, Nico Johnson, on:Twitter - https://www.twitter.com/nicomeoLinkedIn - https://www.linkedin.com/in/nickalusMentioned in this episode:CPS July 2024 V2