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Jaką rolę odgrywają piosenki w reklamach? Czy muzyka wpływa na efektywność przekazu? Na jakim etapie procesu tworzenia kampanii powinniśmy rozpocząć poszukiwania muzyki i jak wygląda uzyskiwanie praw do wykorzystywania znanych utworów? Na te wszystkie niezwykle ciekawe zagadnienia odpowiadają: Anna Błażejewska, Client Service Director & Cost Production Coordinator oraz Krzysztof Łazowski, Senior Strategic Planner.
Korelacja między czasem a pieniędzmi jest w reklamie olbrzymia. W jakich obszarach możemy szukać oszczędności, by czas i budżet ze sobą współgrał? Jak nowoczesne technologie usprawniają proces produkcji? Na te i wiele innych pytań odpowie Anna Błażejewska, Client Service Director w GPD FilmStudio.
On across the desk this week, Clement hosts Marketing Managers, Luke Marthinusen, the CEO of Marketing Agency MO Agency, Monique De Ascensao, the Client Service Director at Marketing Agency Jaw Design, and Boniswa Pezisa, the Chief Marketing Officer at Primedia Broadcasting.See omnystudio.com/listener for privacy information.
If you are new to buying frozen products from sales, this episode is for you! Client Service Director, Claire DeOrnellas and Regulatory Team Lead, Jacalyn Paradis share tips to make your buying experience as easy as possible. We discuss what to know before bidding on embryos and the questions to ask after you buy. This is one you will want to save to listen to over and over again. Have a question we didn't answer? Let us know! moreinformation@transova.com Claire DeOrnellas - claire.deornellas@transova.com Jacalyn Paradis - jacalyn.paradis@transova.com
Chris Fontanella founded Encore Professionals Group is a previous Division Director for Robert Half International and Client Service Director for Resources Global Professionals. Chris has authored multiple books on careers and is here to help us take control of our job search and careers. - Connect with Chris: chrisfontanella.com www.linkedin.com/in/chris-fontanella-2992047 - Job Interview Experience - Interview Coaching, Candidate Club Interview Prep, Contact & More: https://www.jobinterviewexperience.com/ - Buy Me a Coffee Link (Support the Show) https://www.buymeacoffee.com/JobInterviewEx - Candidate Club Interview Prep: https://www.candidateclub.com/pricing
Zaglądamy do GPD Film Studio – miejsca unikalnego na mapie Europy. Dlaczego? Opowie o tym Anna Błażejewska, Client Service Director.
Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. Matthias shares with us his perspective on what are great, and not-so-great Scrum Masters. His Product Owner perspective helps us understand our work as Scrum Masters from a totally different point of view. The Great Scrum Master: Learning how to step back and still help the Scrum team succeed Matthias describes a great Scrum Master as someone that is able to help the team grow, and own their work even when the Scrum Master is not there. We hear about a Scrum Master that was able to reduce their engagement with a team down to 20% of his time, but still help the team succeed. In this segment, Matthias also shares with all the Product Owners out there, what they can expect (and not) from Scrum Masters they work with. The Bad Scrum Master: When the SM protects the Scrum team far too much! We know that a Scrum Master must be able to protect their teams. However, that can be too much sometimes. In this segment, we hear about a Scrum Master that was so successful at protecting the team, that they separated the team from the client to the point where collaboration with the client was no longer possible. Especially in consulting/third party software development, the role of the Scrum Master is critical when it comes to building a productive relationship with the client organization. Are you having trouble helping the team work well with their Product Owner? We've put together a course to help you work on the collaboration team-product owner. You can find it at bit.ly/coachyourpo. 18 modules, 8+ hours of modules with tools and techniques that you can use to help teams and PO's collaborate. About Matthias Kostwein Matthias is a Project Manager, turned Programmer, turned PO, turned Client Service Director with a varied background in different industries from Mechanical Engineering to IT Agencies. Throughout all of his journey, Agile has been part of his work life, even before he knew what Scrum was. You can link with Matthias Kostwein on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. In this episode, we share two retrospective formats. The one that Matthias likes to use as the Product Owner, is the Client - Team retrospective, where the goal is to engage with the client and try and build a better relationship between Client and Team. Because Matthias is a Product Owner, we dive into his definition of a successful Product Onwer. He shares the importance of understanding the responsibilities that the Product Owner has, as well as the PO's role in helping people achieve something great, instead of telling them what to do. In this segment, we also talk about the importance of setting great Sprint Goals, and Matthias shares with us a video that helps explain the importance of knowing how to communicate requirements as a Product Owner. Featured Retrospective Format for the Week: The Meme Agile Retrospective, a fun and engaging format Matthias prefers to focus on the core aspect of the Retrospective practice, helping the team stay constructive and productive. He likes to change formats regularly, and recommends the “meme retrospective” as a fun and active retrospective format that invites the team members to actively contribute to the retrospective. Do you wish you had decades of experience? Learn from the Best Scrum Masters In The World, Today! The Tips from the Trenches - Scrum Master edition audiobook includes hours of audio interviews with SM's that have decades of experience: from Mike Cohn to Linda Rising, Christopher Avery, and many more. Super-experienced Scrum Masters share their hard-earned lessons with you. Learn those today, make your teams awesome! About Matthias Kostwein Matthias is a Project Manager, turned Programmer, turned PO, turned Client Service Director with a varied background in different industries from Mechanical Engineering to IT Agencies. Throughout all of his journey, Agile has been part of his work life, even before he knew what Scrum was. You can link with Matthias Kostwein on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. This team had had a Product Owner from the client organization. However, that PO was no longer available, and Matthias joined the team as their new Product Owner. The team was overworked, and the client had many expectations which were causing further pressure on the team. Matthias, joining as the new PO, needed to help the team and the client align better their processes and even help change some processes in the client organization. As the Product Owner, however, he was in a tough spot. He needed to help the team define their work, but also help the client organization change. Listen in to learn how Matthias was able to take on the role of a change agent, even as the Product Owner for the team. About Matthias Kostwein Matthias is a Project Manager, turned Programmer, turned PO, turned Client Service Director with a varied background in different industries from Mechanical Engineering to IT Agencies. Throughout all of his journey, Agile has been part of his work life, even before he knew what Scrum was. You can link with Matthias Kostwein on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. Matthias shares the story of a team that was in trouble with their estimations. Matthias had just joined this team, and noticed that the team was not able to communicate the uncertainty of their estimates. On top of that, this team was working with a very demanding customer, who had pushed the team to “minimize” their estimates! As a Product Owner, Matthias had to help the team get back their confidence, and build trust between team and customer. Listen in to learn how Matthias (as a Product Owner) helped this team work better with this challenging client. Featured Book of the Week: Lean from the Trenches (Managing Large-Scale Projects with Kanban) by Kniberg Matthias recommends Lean from the Trenches (Managing Large-Scale Projects with Kanban) by Kniberg, and Scrum: The Art of Doing Twice the Work in Half the Time by Sutherland. However, as he puts it, he's learned the most about the Product Owner role from interacting with his peers, and trying to foster a more collaborative environment. He describes empathy as an essential skill for Product Owners. How can Angela (the Agile Coach) quickly build healthy relationships with the teams she's supposed to help? What were the steps she followed to help the Breeze App team fight off the competition? Find out how Angela helped Naomi and the team go from “behind” to being ahead of Intuition Bank, by focusing on the people! Download the first 4 chapters of the BOOK for FREE while it is in Beta! About Matthias Kostwein Matthias is a Project Manager, turned Programmer, turned PO, turned Client Service Director with a varied background in different industries from Mechanical Engineering to IT Agencies. Throughout all of his journey, Agile has been part of his work life, even before he knew what Scrum was. You can link with Matthias Kostwein on LinkedIn.
Read the full Show Notes and search through the world's largest audio library on Scrum directly on the Scrum Master Toolbox Podcast website: http://bit.ly/SMTP_ShowNotes. Matthias joined, as a Product Owner, a project that was in trouble. A former Product Owner had quit, the team was having trouble predicting what they could deliver. On top of that, the Scrum Master and the Tech Lead did not see eye-to-eye. In this messy situation, Matthias had to help out the team and the Scrum Master recover! Luckly, Matthias had enough experience as a Scrum Master to help mediate the conflict! Listen in to learn how Product Owners can be critical partners to the Scrum Master when things aren't working well! About Matthias Kostwein Matthias is a Project Manager, turned Programmer, turned PO, turned Client Service Director with a varied background in different industries from Mechanical Engineering to IT Agencies. Throughout all of his journey, Agile has been part of his work life, even before he knew what Scrum was. You can link with Matthias Kostwein on LinkedIn.
Thank you to Katja Kovalgina, Client Service Director at IQ-EQ, for joining us on the EMEA Recruitment podcast. The episode begins with a discussion about the small positives that were experienced during the pandemic. For most, this was of course devastating, but for some, this period was a time of reflection and introspection on their journey through life. Katja likes the new trend of working from home; the flexibility and, subsequently, the freedom. Paul Toms asks Katja for the last thing that made her smile. She shares an experience with an employee about an error in spelling. Katja tends to smile a lot, which is something she learned during COVID-19, teaching herself to move forward and take life less seriously. This new attitude has helped Katja in her role, as it has completely changed the way she presents herself in the workplace. When Katja was new to IQ-EQ, she appeared very formal and cold, due to feeling like this was what was expected as a young woman in the business world. That attitude worked for a while, but doesn't work anymore, as it creates a wall and a difficult environment to work in. She believes that creating an atmosphere for free discussion will usually open people up. Now, Katja enjoys an environment in which people can talk to each other and generates successful relationships with clients; people are too caught up in getting through the agenda and not actually listening to each other, which inevitably makes the solution to the problem harder, she explains. Listeners will hear about how Katja feels in her role as Director of Client Services. She describes feeling like a savior, adding that the role is very rewarding. This is due to having the ability to solve things easily where some of her employees, clients and shareholders may struggle. Within her role, time management is lead by other people's agendas. Trying to control the day is difficult when the role requires you to be a people manager. Katja explains that she plans for meetings and delivery dates, but it's easier to accept the fact that things pop up and go with the flow. Katja finds the topic of searching for quality people to be hard to tackle at the moment, due to the current trend of people changing jobs more regularly, or being hired due to charisma and not actually the ability to do the job. Another issue is when employees don't want to stick to the function they are hired for long enough and want the next step-up too promptly. Katja later discusses what she enjoys about IQ-EQ. She acknowledges that the business is positioned in a growing, interesting industry, but the overarching thing she cherishes is being given the chance to grow and evolve into her role, and now the ability to contribute to the company. Interestingly, with business intelligence and data becoming a regular topic on the EMEA Recruitment podcast, Katja shares the more negative side to its introduction. She explains that it has changed the way people conduct their jobs completely and there are generations who struggle keeping up to date. This affects deliverables and costs money. Data is stored on multiple platforms, creating confusion and, instead of employees working with clients, they are looking at the screen and filling in forms continuously. The episode ends with Katja sharing her skydiving experience, which she recommends to all who are able. If you're looking for a particular part of the episode, please use the timestamps below: 01:30: The positives from the pandemic 04:00: Katja's hobbies outside of work06:00: The last thing that made Katja smile07:30: How people can learn to smile more09:50: The way Katja presents herself at work 13:05: Creating successful relationships with clients18:10: Being Client Service Director 20:40: How Katja prioritises her time at IQ-EQ25:00: Sourcing quality people for roles 32:00: What Katia enjoys about IQ-EQ36:55: The effect of BI & data on the HR function 42:00: The next thing on Katja's bucket list 43:00: Katja's skydiving experience If you'd like to contact Katja, find her on LinkedIn. This episode is hosted by Paul Toms, our Founder, and Rose Jinks, Senior Marketing Executive. Learn more about our professional services recruitment through our website: https://www.emearecruitment.com/ Or keep up to date with us via LinkedIn: https://www.linkedin.com/company/emea-recruitment-limited/ If you'd like to contact Paul, get in touch with him on LinkedIn: https://www.linkedin.com/in/paultoms/ Or follow him on Twitter: https://twitter.com/paul_toms If there are any topics you'd like us to cover in future episodes of the EMEA Recruitment podcast, please get in touch with Rose: rose.jinks@emearecruitment.com #emearecruitment #emearecruitmentpodcast #katjakovalgina #paultoms #operationsmile #clientservices #iqeq
Auch in dieser Wochen haben wir wieder zwei Gäste. Sie hat in Freiburg Rechtswissenschaften studiert und sie arbeitet seit 25 Jahren in derselben Unternehmensgruppe. Von 1997 bis 2009 als Redakteurin, Produktmanagerin, Teamleiterin und Verlagsleiterin im Rudolf Haufe Verlag. Danach als Geschäftsführerin der Haufe Lexware GmbH und dann mehr als 7 Jahre als COO der Haufe Group. Seit Mai 2020 führt sie die Haufe Group als CEO. Sie engagiert sich auch ehrenamtlich, so ist sie beispielsweise Hochschulrätin für die Hochschule für Musik in Freiburg. Als Cellistin ist sie außerdem Teil des Orchesters „The Management Symphony“ und trifft sich einmal im Jahr mit rund 100 anderen Führungskräften der deutschen Wirtschaft, um gemeinsam zu proben und ein Konzert zu geben. Er hat in Darmstadt Media System Design studiert und außerdem viele Jahre später eine Coaching Ausbildung absolviert. Er hat über 10 Jahre in verschiedenen Agenturen gearbeit, zuletzt als Client Service Director. Seit über 5 Jahren ist er bei der Haufe Akademie, zuerst als Bereichsleiter Digital Learning Solutions und Mitglied der Geschäftsleitung und seit dreieinhalb Jahren auch als Geschäftsführer. Beide verbindet neben der Haufe Group die Leidenschaft für das Thema Lebenslanges Lernen. Seit mehr als 5 Jahren beschäftigen wir uns mit der Frage, wie Arbeit den Menschen stärkt - statt ihn zu schwächen. Wie kann ein Thema, das einen so wesentlichen Anteil in unserem Alltag einnimmt, wieder mehr Sinn in unserem Leben stiften? Wie müssen sich allgemein Unternehmen verändern, um dem Veränderungsdruck gerecht zu werden? Und was ganz konkret muss ein Fachverlag tun, um auch morgen noch am Markt bestehen zu können? Wir suchen nach Methoden, Vorbildern, Erfahrungen, Tools und Ideen, die uns dem Kern von New Work näher bringen! Und darüber hinaus beschäftigt uns auch diese Woche wieder die Frage, ob wirklich alle Menschen das finden und leben können, was sie im Innersten wirklich, wirklich wollen. Ihr seid bei On the Way to New Work - heute mit Birte Hackenjos und Christian Friedrich Episode 333 mit Birte Hackenjos und Christian Friedrich gibt es auf allen gängigen Podcast Plattformen, wie Spotify oder Apple Podcasts (oder direkt auf otwtnw.de). Einfach nach ‘On the Way to New Work' suchen und abonnieren, um keine Folge zu verpassen. Christoph und Michael veröffentlichen immer montags um 6:00 Uhr.
Kristen Bustamante, Client Service Director for Divurgent and RN, joins Ed Marx for a special episode celebrating Nurses during National Nurses Week.
This podcast takes us on a journey of Fiona Caulfield's career spanning over 25 years in global branding and innovation experience at the elite level. She specializes in ideas, branding, creativity and futurism. Fiona has extensive global experience as a branding and innovation specialist whose career has spanned Asia, Australia, Europe, and North America, in roles such as President of BrainReserve (Faith Popcorn's consulting firm), Director of Innovation for FutureBrand in New York and Senior Partner and Executive Group Director at Ogilvy New York leading the IBM Server, Business Partner and Small Business verticals globally. Prior to moving to the USA in 1999, Fiona was the Client Service Director for DDB Needham Sydney, one of Australia's largest and most creative advertising agencies. She specializes in ideas, branding, creativity,futurism and continues to work in conjunction with New York consulting firms and works directly with some Fortune 500 companies.Fiona's passion for travel and authentic experiences led Caulfield to an opportunity to create the Love Travel brand and creating the first luxury guides for India. The Love Travel Guides which are now acclaimed as the standard bearer in guides and ranked by Vanity Fair UK as one of the top three guides in the world. Fiona participates in Literature Festivals and has chaired sessions and participated in panels in Adelaide, Singapore, Bangalore and Ubud, Bali. Love Jaipur, Rajasthan was launched and went on to become the best-selling book at the Jaipur Literature Festival, Asia's leading literature event. As well as being the founder and CEO of Love Travel Guides, Fiona writes for leading international titles. She is a contributor to Conde Nast Travellers Hot List and Gold list annually reviewing the best hotels in the world. Fiona has consulted to the Discovery Channel on a new travel TV series, the channel broadcasts to over 133 million households in 20 countries across Asia Pacific. Fiona is on the judging panel for India's Top Fifty Restaurants and also was profiled by Vogue India in their “Home and Away” feature as one of the expatriates who is integral to modern India. Fiona has a significant following on social media with over 23,000 actively engaged followers on Instagram.In 2014 Fiona began creating extraordinary travel experiences for discerning private clients. Fiona offers a ‘Made in India' sourcing service to businesses and entrepreneurs looking to work with Indian artisans. More recently Fiona has expanded her travel design services to Sri Lanka, Bhutan and her home country, Australia. Since the start of the COVID-19 pandemic Fiona has been “parked” in her hometown of Adelaide. She is a storyteller who believes that falling in love with a place is just as exciting as falling in love with a person. Through her travel writing, she has shared myriad stories of India. As of October 2021, through her carefully curated collection of Indian objects presented through Love India Home, she gives here audience the chance to bring those stories into your home. Fiona is a pioneer of both Conscious Travel and Conscious Shopping.Contact:Australia +61 424 252 022 Fiona@lovetravelguides.comhttps://lovetravelguides.com/https://www.instagram.com/loveindia_travel/https://loveindiahome.com/https://www.instagram.com/loveindia_home/
Innovation Inside LaunchStreet: Leading Innovators | Business Growth | Improve Your Innovation Game
There’s no denying that Amazon has changed the way we live. It’s not just about the ease and convenience of buying things on Amazon that I’m talking about — Amazon, as a company, has completely changed our perceptions about shopping online, and elevated customer expectations. That’s why it’s so important for us to understand Amazon, regardless of where you’re coming from, and Jenna Lieber is just the expert with insights about Amazon you need to hear from. Jenna Lieber is the Client Service Director at Turnkey Product Management, an all-inclusive Amazon marketing agency. She started working at Turnkey as Client Manager from its inception and has worked across different categories and brands. Today, Jenna oversees all the services offered, including full-service management, inner circle coaching, and PPC management, and she has some insights on what it takes to be successful on Amazon. One of the reasons why Amazon is so important to businesses, especially those just starting, out is the market and customer base that already exists on Amazon. It’s ripe with opportunity if you know how to tap into it. Jenna shares her insights into one of the largest search engines in the world and how the pandemic has changed people's perceptions, expectations, and relationships with Amazon and increased their reliance on it. We also dig into mistakes people make when trying to sell on Amazon, what businesses can do to stand out from the competition in a highly saturated marketplace like Amazon, and more. If you are ready to: get buy-in from key decision-makers on your next big idea be a high-impact, high-value member that ignites change foster a culture of innovation where everyone on your team is bringing innovative ideas that tackle challenges and seize opportunities… Join us on LaunchStreet — gotolaunchstreet.com Mentioned in This Episode: Basecamp Jenna Lieber TurnKey Product Management TurnKey Product Management — Schedule Session with Amazon Experts TurnKey Product Management on Facebook
This is the third season of the series of sessions with Industry professionals who can inspire young minds towards this crazy and exciting world through their life journey. In this 4th episode of the third season series, our guest speaker is Ms. Caitlin Neve, Client Service Director, Accenture Interactive Canada, and a graduate of Ryerson University.
Mange af os får børn, mens vi er i færd med at positionere os på arbejdsmarkedet. Hvordan udlever man sine karriereambitioner, samtidig med at man er mor? Og hvad er opskriften på at få arbejds- og småbørnslivet til at gå op? Vi taler også om at være på barsel med livline til jobbet, om at stille krav til omgivelserne og om at opnå mere fleksibilitet jo mere ansvar, man får. Vores panel består af Birgitte Vedel-Lenz, Client Service Director hos Wunderman Thompson og mor til Patricia på 6 og Erica på 1 år og Julie Odefey, Head of Marine People Europe i A.P. Møller-Mærsk og mor til Elena på 14 måneder.
Constanze Schumann-Plekat spricht in einer neuen Folge von "HMS... und jetzt?" was ihren Job besonders macht, was alles hinter Geheimtipp Hamburg steckt und wo man in Hamburg am besten frühstücken kann.
To arrive at the desired destination, it is crucial to start in the right direction. If you’re in the phase of actively hunting for suitable roles in the market, this episode is just for you. It is loaded with the nuggets of astute information & the perspective of the hiring managers in the current job market. Do you have the right skills that the current job market demands? Are you even aware of the roles that are constantly open to hiring? Have you given a thought to the companies that are actively looking for their next talent like you and are fast filling positions? And lastly, what the hiring managers are looking for in their candidates? You will get the answers to these and a lot more in this special episode with Theresa Walsh, Client Service Director, CPA at Robert Half Management Resources. Stay Tuned!
Przyspieszające zmiany klimatyczne , pandemia koronawirusa, napięcia społeczne - jesteśmy w procesie nieustających zmian i wydaje się, że to nie koniec... Nie tylko dla ludz,i ale także dla marek. Czego pandemia nauczyła badaczy rynku? Jakie postawy i działania zostaną z konsumentami po pandemii, jakich marek potrzebują konsumenci w niepewnych czasach? Na wszystkie pytania Radka Wierzbińskiego i Mariusza Wąsińskiego w kolejnym wydaniu Impact Voice odpowiada Paweł Ciacek, Client Service Director, Kantar
In episode four of AffiliateINSIDER‘s The Three Questions Podcast, Lee-Ann is joined by Sarah McChesney-Gordon, Client Service Director at Fresh8.In this week’s episode, Sarah and Lee-Ann look at the state of the US market at the minute, the eradication of ‘dumb advertising’ and the role of geotargeting in reaching an audience.
"Marketing is not fluff." Or at least it shouldn't be, according to Laura Luckman Kelber, SVP of Marketing at Flexera. According to her, not enough marketers focus on how to make themselves useful to the people they are trying to reach. On this episode, Laura discusses how to be more useful as a marketer, as well as the power of aligning your entire organization around marketing, why good technology is essential for creating good work, how to rebrand a unicorn, and much more. Links Full Show Notes: http://bit.ly/30RBIMv Laura's LinkedIn: linkedin.com/in/lauraluckmankelber/ Laura's Twitter: twitter.com/FreeRadicalSynd Flexera Homepage: flexera.com/ 5 Key Takeaways - Marketing needs to be a lot of things. Most importantly it needs to be thoughtful and useful. It needs to share something consumers can learn from. - Failure happens when product, distribution, and pricing aren't aligned and communicated clearly. - Marketing needs to meet prospective customers where they are already at and speak to the pain points they're feeling at that moment. - At the same time, you need to stay ahead of what your customers are looking for. This means thinking about the future and what your customers will want down the road. - Over-communicate and never take for granted that your brand and your message are already known. Bio Laura Luckman Kelber is SVP of Marketing at Flexera. Laura is a creative and collaborative executive with extensive expertise in building and leading high-functioning teams. Laura excels at creating strategic plans, articulating vision, and ensuring flawless implementation to transform businesses. Laura enjoys unraveling complex problems and connecting dots in unexpected ways to accelerate growth. Laura developed her unique approach through executive positions at a number of Chicago advertising agencies. Most recently she was EVP and Managing Director for Strategy at Merge. She has served as Chief Strategy Officer, Strategy Director and Client Service Director, applying her inspiring leadership and vision to B2B and B2C clients in a wide range of industries. Laura has a BS in Political Science and an MBA from the University of Illinois. Marketing Trends is brought to you by our friends at Salesforce Pardot, B2B marketing automation on the world's #1 CRM. Are you ready to take your B2B marketing to new heights? With Pardot, marketers can find and nurture leads, close more deals, and maximize ROI. Learn more by heading to www.pardot.com/podcast. To learn more or subscribe to our weekly newsletter, visit MarketingTrends.com.
Razgovarali smo s Dr. sc. Elvirom Mlivić Budeš, vlasnicom tvrtke Filaks, o početcima, što ljude tišti kada započinju poduzetničku karijeru, o preduvjetima i koracima za samostalnost. Elvira je jedna od najcjenjenijih i najpoznatijih savjetnica za poduzetnice i poduzetnike koji tek počinju, i njena strast je pomoći ljudima da započnu svoj posao na solidnim temeljima i da se ohrabre krenuti samostalno u poduhvate koji će im dugoročno promijeniti život na bolje. Osnivačica je Filaksa, Vedre kuće znanja, gdje radi na aktivnostima poslovnog savjetovanja, usavršavanja i edukacije doprinosi razvoju i ostvarenju poslovnih ciljeva klijenata. Inovativnim idejama pridonosi razvoju tržišta i motivira pojedince i organizacije na uključivanje u proces cjeloživotnog učenja. Elvira Mlivić Budeš je poduzetnica i konzultantica koja se od 2001. godine bavi razvojem poslovnih vještina. Do sada je uspješno surađivala s preko 600 pravnih osoba, a preko 1000 fizičkih osoba pohađalo je verificirane programe usavršavanja i radionice u Vedroj kući znanja. Diplomirala je marketing na Ekonomskom fakultetu u Zagrebu te zatim i završila Poslijediplomski studij Teorija i politika marketinga na Ekonomskom fakultetu u Zagrebu i 2003. godine stekla titulu magistrice društvenih znanosti. Završila je Poslijediplomski doktorski studij hrvatske kulture na Filozofskom fakultetu u Zagrebu (interdisciplinarna područja znanosti/polje projektni menadžment) i 2014. godine stekla titulu doktorice znanosti. Paralelno, kontinuirano se educira u području osobnog razvoja (antropološka medicina, NLP, autogeni trening, tehnika emocionalne slobode). Iskustvo u praksi stjecala je surađujući s hrvatskim i inozemnim poduzećima na različitim pozicijama: Voditelj marketinga, Voditelj prodaje, Propagandist, Copywriter, Account Manager, Client Service Director i na kraju kao vlasnica obrta za poslovno savjetovanje Ars marketing (2001-2007.) i direktorica tvrtke Filaks (od 2007. do danas). Od 2016. godine je predavačica marketinških kolegija na Visokom učilištu Algebra. Od 2004. godine organizirala je 15 većih skupova i konferencija za različite ciljne skupine (poslovne žene, poslovne tajnice, duhovni menadžment, kreativnost, vođenje itd). Gostovala je u mnogobrojnim radijskim i televizijskim emisijama koje su obrađivale teme s područja menadžmenta, poduzetništva i marketinga. Gostovala je i na brojnim konferencijama i skupovima za različite ciljne skupine (poslovne žene, poduzetnici, kozmetičari, turistički djelatnici, tajnice, menadžeri, marketinški stručnjaci itd). Na društvenim mrežama okuplja preko 20.000 ljudi. Nije joj cilj biti primjer ili uzor, već koristan putokaz na putu prema uspjehu. Popis objavljenih knjiga i priručnika: Autorica je priručnika Čestitam dobili ste posao (2002) Koautorica je knjige “Abeceda uspješne prodaje” (2006) Autorica je u knjizi “Primijenjeno poduzetništvo” (2006) Autorica je u knjizi “Temeljne funkcije upravljanja” (2007) Glavna je urednica priručnika “Marketinški vodič 1, 2, 3, 4, 5, 6, 7 i 8 (2008-2013) Gošća autorica je u knjizi “Recite to jasnije i glasnije” (2009) Koautorica je knjige “Vražja posla: Kako preživjeti (ne)moguće poslovne situacije” (2011) Autorica je radne bilježnice za osobni razvoj i kreativno razmišljanje „Krila zahvalnosti“ (2015) Autorica je priručnika “Vodič kroz obilje” (2016) Autorica reizdanja radne bilježnice “Krila zahvalnosti” (2017) Autorica reizdanja radne bilježnice “Moje obilje” (2017) Autorica knjige “Sanja, Anja i Tanja – Snaga izvrsnih ljudi” (2017) Autorica je preko 400 stručnih članaka s područja komunikacije, menadžmenta, poduzetništva, marketinga i prodaje te osobnog razvoja Od 2013. do 2017. blogerica na: poduzetnica.blogspot.com Od 2017. blogerica na: parsekundizatebe.blogspot.com Od 2018. blogerica na: dnijevnik.blogspot.com Elvira ima iskustvo pomaganja doslovno tisućama ljudi, poslušajte i vi kako može pomoći vama!
Тимофей Лось - Client Service Director в Mail.Ru Group Поговорим о клиентском рынке, уровне экспертизы специалистов и отраслевом образовании, кадровом вопросе и, конечно, проблемах во взаимоотношениях основных игроков
"Riskiere immer das Bessere, auch wenn es bedrohlich scheint!" Spaß, Spannung & Sport bei Jung von Matt Sports! Wie sieht Holger Hansens Tagesablauf als Client Service Director eigentlich aus, wie verändert sich der Kreativitätsanspruch im Sportbusiness und welche Leistungen bringt Jung von Matt für Kunden wie Adidas und Tipico? 00:00 - 09:10 // Agentur Jung von Matt Sports 09:10 - 13:21 // Person Holger Hansen 13:21 -21:10 // Zusammenarbeit mit Adidas, Tipico 21: 10 -28:00 // Sportmarketing & gegenwärtige Herausforderungen 28: 00 - 30:58 // Contentmarketing 30:58 // Was kannst du den Hörern mit auf den Weg geben
Hans van Gent - strategic internet professional, technical marketer, founder @ Inbound Rocket and Client Service Director digital @ Havas Worldwide . Learn from a world expert content marketing and inbound marketing guru.
Former Good Morning, America field producer, local NBC & ABC news producer and current video marketing storyteller & teacher, Mary Jo Cranmore helps her coaching, consulting and entrepreneurial clients to tell their stories effectively to attract new local and on-line clients. For the past 6 years, Mary Jo has built four television shows, countless YouTube Channels and video content for clients around New England, including Health New England, Hampden Bank, Yankee Magazine, Plotkin Commercial Realty, Juliano’s Pools, The Kennebunkport Resort Collection and The Spelman & Johnson Group, Through a program called "Bottle Your Brilliance", a mix of storytelling and client attraction "pull" marketing methods, Mary Jo's video production and marketing programs teach these experts to breakthrough their blocks to video, leverage their knowledge and create content their clients crave. Between the media career and her current video marketing practice, Mary Jo also worked as Client Service Director for a large, international marketing agency and her clients were Discovery Channel, Kraft Foods, Ann Taylor and Verizon. Listen to former Good Morning America field producer, local NBC & ABC news producer and current video marketing storyteller & teacher, Mary Jo Cranmore as she provides video marketing tips. Her program Bottle Your Brilliance has helped 1000's of entrepreneurs to create and use video as a powerful client attraction tool. You will not want to miss her insights and simple to implement tips to help you better use video in your marketing! From her experience as a former Good Morning America field producer, local NBC & ABC news producer and current video marketing storyteller & teacher, Mary Jo Cranmore helps her coaching, consulting and entrepreneurial clients to tell their stories effectively to attract new local and on-line clients. For the past 6 years, Mary Jo has built four television shows, countless YouTube Channels and video content for clients around New England, including Health New England, Hampden Bank, Yankee Magazine, Plotkin Commercial Realty, Juliano’s Pools, The Kennebunkport Resort Collection and The Spelman & Johnson Group, Through a program called "Bottle Your Brilliance", a mix of storytelling and client attraction "pull" marketing methods, Mary Jo's video production and marketing programs teach these experts to breakthrough their blocks to video, leverage their knowledge and create content their clients crave. Between the media career and her current video marketing practice, Mary Jo also worked as Client Service Director for a large, international marketing agency and her clients were Discovery Channel, Kraft Foods, Ann Taylor and Verizon. Special Offer: I offer free, 30-minute video strategy sessions for your business and special offer right now - a $129 crash course in YouTube for entrepreneurs. Website Links: http://www.linkedin.com/in/maryjocranmore http://www.youtube.com/c/MaryJoCranmore http://www.clientcyclemarketing.com Related Books:
Welcome to “The Dealer Playbook” Podcast session 59! We are super excited and ready to dive in! In this session we have one of our good friends sitting down with us Mr. Brent Wees.Brent Wees is a Partner and Client Service Director at Powered by Dashboard, a digital automotive product incubator in Toronto, Canada. A fixture in the Canadian automotive digital landscape for over a decade, Brent cut his teeth in the vertical as an account and strategic lead on the Ontario Toyota Dealer Association's digital advertising mandates. Brent has also been a featured speaker at automotive events on both sides of the border. Brent's energetic, comedic and uniquely engaging presentation style keeps him in demand at events such as the Innovative Dealer Summit, Driving Sales Executive Summit and the Digital Dealer Conference Series.In our conversation with Brent he dives into “gamification” and how you can use it to up your conversions online. Check out this quick preview of our conversation with Brent Wees- What is “Gamification” and how you can benefit from it.- Examples of “Gamification” strategies that a working for auto dealers. - Why “Gamification” is a easy way to increase conversions and help you stand out from the crowd. This session was a blast and that is just a taste of some of the awesome information Brent Wees delivers in this podcast. Get connected with Brent WeesBrent Wees Twitter Convert With Octane You Know The Drill, Now It's Your TurnThe whole team at DPB can not thank you enough for all the support and love you have been giving us.Whether you loved it, hated it, want more of it, or want something different , we want to hear your voice.Sound off below with your thoughts, opinions, suggestions, questions, etc. and lets keep this conversation going.See you next time ;)Have You Checked Out Michael Cirillo's Best Selling Book "Don't Wait Dominate? Get Michael's book here.Connect With Team DPBConnect with The Dealer Playbook on Twitter
Welcome to “The Dealer Playbook” Podcast session 59! We are super excited and ready to dive in! In this session we have one of our good friends sitting down with us Mr. Brent Wees. Brent Wees is a Partner and Client Service Director at Powered by Dashboard, a digital automotive product incubator in Toronto, Canada. A fixture in the Canadian automotive digital landscape for over a decade, Brent cut his teeth in the vertical as an account and strategic lead on the Ontario Toyota Dealer Association's digital advertising mandates. Brent has also been a featured speaker at automotive events on both sides of the border. Brent's energetic, comedic and uniquely engaging presentation style keeps him in demand at events such as the Innovative Dealer Summit, Driving Sales Executive Summit and the Digital Dealer Conference Series. In our conversation with Brent he dives into “gamification” and how you can use it to up your conversions online. Check out this quick preview of our conversation with Brent Wees - What is “Gamification” and how you can benefit from it. - Examples of “Gamification” strategies that a working for auto dealers. - Why “Gamification” is a easy way to increase conversions and help you stand out from the crowd. This session was a blast and that is just a taste of some of the awesome information Brent Wees delivers in this podcast. Get connected with Brent Wees Brent Wees Twitter Convert With Octane You Know The Drill, Now It's Your Turn The whole team at DPB can not thank you enough for all the support and love you have been giving us. Whether you loved it, hated it, want more of it, or want something different , we want to hear your voice. Sound off below with your thoughts, opinions, suggestions, questions, etc. and lets keep this conversation going. See you next time ;) Have You Checked Out Michael Cirillo's Best Selling Book "Don't Wait Dominate? Get Michael's book here. Connect With Team DPB Connect with The Dealer Playbook on Twitter here. Check out Michael Cirillo's blog here. Check out Robert Wiesman's blog here. Connect with Michael Cirillo on Twitter here. Connect with Robert Wiesman on Twitter here.
Former Good Morning, America field producer, local NBC and ABC news producer, and partner in the content marketing agency, Client Cycle Marketing, Cash Flow Diary podcast guest Mary Jo Cranmore is excellent in guiding others in smart ways to attract new clients using online platform video marketing. Through a program called “Bottle Your Brilliance” she shows us how to use a mix of storytelling and client attraction to really “pull” in new customers and clients. Mary Jo’s video marketing programs teach experts to leverage their knowledge and create content their clients really want. Client Cycle also helps clients develop information products and build effective marketing and sales systems around those information products. Between the media career and Client Cycle, Mary Jo worked as Client Service Director for a large, international marketing agency and her clients were Discovery Channel, Kraft Foods, Ann Taylor and Verizon. However, that’s not how she started out. In fact, she started out in politics, but quickly found that she didn’t enjoy it. Her next step was to become a “regular” television producer, which meant she traveled a lot. She worked with people who would go on to become pretty big in news reporting. Mary Jo eventually made her way to Florida and then on to Portland, Maine (during a blinding snow storm). There she took an executive producing job. She loved it so much that she stayed for 15 years. During that time she began field producing for Good Morning, America. There’s a back story on this part. Be sure to listen. That’s also the time Mary Jo learned from one of her mentors that everyone has a story… not just the rich and famous. She learned how to talk to people and to truly listen. This is a skill that she took forward into creating her current business. Mary Jo is a natural “connector”! She learned to ask great questions, too, which is something we all need to do. Listen to this noteworthy interview to learn more about seeing opportunities, why mistakes won’t kill you, why you have to bounce back after making them, why it’s important to cross things off your list when they don’t feel right, and why it’s important to gather courage to take a few risks to get to where you really want to be in business and in life!! (You also learn that if you want to be an entrepreneur you have to be willing to look stupid.)
Round Table Public Sector Highlights Part 1 - IT Red Tape. A panel of public sector experts discuss how out-dated red tape and excessive regulations are hindering innovation. Attendees: Jon Toothill, Client Service Director at Lightbox Education David Carter, Head of Manchester Digital Development Agency Tim Bevington, Head of Corporate Communications at Cheshire Fire and Rescue Tom Cheesewright, Communications Consultant and founder IO Communications James Brown, Head of Communications, Marketing and Engagement at Liverpool Community Health NHS Trust John McGorman, Programme Delivery Manager, Customer First for Birmingham City Council.
Round Table Public Sector Highlights Part 2 - IT 'Enabling' Public Sector IT should be used as an enabler to drive the public sector forward. This is the view of a panel of public sector experts at a UKFast round table debate. Attendees: Jon Toothill, Client Service Director at Lightbox Education David Carter, Head of Manchester Digital Development Agency Tim Bevington, Head of Corporate Communications at Cheshire Fire and Rescue Tom Cheesewright, Communications Consultant and founder IO Communications James Brown, Head of Communications, Marketing and Engagement at Liverpool Community Health NHS Trust John McGorman, Programme Delivery Manager, Customer First for Birmingham City Council.