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Welcome to "The Art of Selling Online Courses" podcast! Today we talk with our team over at Data Driven Marketing so meet Monica Badiu our Copywriting Chief & Copy Coach.Monica's passions extend across the realms of paper art, psychology, and entrepreneurship. As our in-house copywriting chief and copy coach, she brings a unique blend of creativity and strategic insight to the table.Monica has carved a niche for herself in the world of copywriting, specializing in crafting compelling sales copy for online course creators. With her expertise, she empowers entrepreneurs to create copy that not only resonates with their ideal customers but also drives conversions. Her journey is a testament to her commitment to mastering the art of persuasive communication and helping businesses thrive in the online landscape.Today we'll be focusing specifically on how to increase your prices without alienating your audience.If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/
Email marketing is a narrative tool, says Monica Badiu, not just a sales tactic. She emphasizes creating engaging, truthful content that speaks directly to people's needs—helping them see the potential in themselves and the solutions you offer. Monica emphasizes the importance of maintaining a consistent email frequency, tailored to your audience's needs and interests, to keep your brand top-of-mind. She advocates for value-driven content that resonates with the current needs of your subscribers, steering clear of fluff and focusing on genuine solutions. Whether you're struggling with your marketing strategy or looking to refine your approach, Monica's tips on non-aggressive promotions and ethical marketing are bound to provide clarity and direction. In this episode, Ari, Abe, and Monica discuss: Email marketing frequency and content relevancy for building brand authority and trust The necessity of at least one engaging email per week to maintain brand recognition Consistent, valuable email communication for client engagement and trust Context and relevancy in creating non-fluff email content that provides real solutions The detrimental effects of infrequent and purely promotional emails on brand awareness and trust Email marketing as a core responsibility for course creators to foster robust relationships and provide substantial value Proactive use of social media to enhance visibility, promote lead magnets, and grow email lists The right channels for reaching ideal clients and the significance of valuable content creation Clear calls to action in emails and occasional course promotions Segmenting for better deliverability and open rates, tracking engagement metrics, and periodically cleaning your email list of inactive subscribers Authenticity in email marketing, using it more as a communication channel than just a sales tool “If I send an email this week to my audience, how is that email relevant to the context they're in right now? What's happening in their lives around them with the people they follow on social media, with the economy, with their health?” — Monica Badiu Guest Bio Monica Badiu is a Conversion Copywriter & Copy Coach who specializes in helping course creators increase revenue through customer-centric copywriting. With more than 25,000 hours of hands-on marketing experience over 13 years, the biggest course creators in the world hire her to optimize their email marketing efforts. She has a passion for writing engaging and compelling emails and funnel pages that prioritize value over pressure, which results in driving conversions and building long-lasting relationships with audiences. Simple, but no-bullshit and non-spammy copy that sells. Along with being a conversion copywriter, Monica is also a mother, a former marketing consultant, a multipreneur, and a crafter. She writes about consumer behavior, copywriting tactics, email marketing, and conversion strategies on her blog, which is filled with valuable information for her readers. Resources or websites mentioned in this episode: Mirasee Ruzuku Monica's website: MonicaBadiu.com Monica's LinkedIn: LinkedIn.com/in/monicabadiu Credits: Hosts: Ari Iny and Abe Crystal Producer: Cynthia Lamb Executive Producer: Danny Iny Audio Editor: Marvin del Rosario Music Soundscape: Chad Michael Snavely Making our hosts sound great: Home Brew Audio To catch the great episodes that are coming up on Course Lab, please follow us on Mirasee FM's YouTube channel or your favorite podcast player. And if you enjoyed the show, please leave us a comment or a starred review. It's the best way to help us get these ideas to more people. Music credits: Track Title: Bossa BB Artist Name: Marie Writer Name: Chelsea McGough Publisher Name: A SOUNDSTRIPE PRODUCTION Track Title: Coo Coos Artist Name: Dresden, The Flamingo Writer Name: Matthew Wigton Publisher Name: A SOUNDSTRIPE PRODUCTION Track Title: Grace Artist Name: Shimmer Writer Name: Matthew Wigton Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS Track Title: Carousel Lights Artist Name: Chelsea McGough Writer Name: Chelsea McGough Writer Name: Matthew Wigton Publisher Name: A SOUNDSTRIPE PRODUCTION Publisher Name: BOSS SOUNDSTRIPE PRODUCTIONS Special effects credits: 24990513_birds-chirping_by_promission used with permission of the author and under license by AudioJungle/Envato Market. Episode transcript: From Engagement to Enrollment (Monica Badiu) coming soon.
What's the best search engine around? If you said Google, you're probably right, but something else is catching up quicker than you think (and no, it's not Microsoft Bing). It's social media. My guest, Erin Ollila, an esteemed podcaster and storytelling expert with a rich background in copywriting, joins me to explore how and why social media is increasingly becoming the preferred search engine of millions. This isn't a trend to look at, it's an evolution that businesses can take advantage of to better connect and serve their online communities. Listen in and discover the seismic shift in search behavior, particularly among Gen Z, the underestimated power of repetition in marketing, and the long-term SEO game that outlasts instant social media gratification. In this episode of the podcast, we talk about: How TikTok started the social media search engine evolution Strategies for optimizing your content with keywords The value of recycling content to fit long-term goals Erin's Thesis on social media's influence on personal storytelling Differences between follow-for-follow and building authentic connections Erin's tough decision to leave X, formerly known as Twitter …And More! This Episode Was Made Possible By: Riverside All-in-One Podcast & Video Platform Visit Riverside and use the code DREA to get 15% off any Riverside individual plan. We use it to record all our podcast interviews: https://onlinedrea.com/riverside Digital Brain PowerPack Your past content has stories, insights, and value that deserves another day in the spotlight. The Digital Brain PowerPack guides you in the tools and methods I use for my done-for-you clients to resurface your content treasures, allowing you to tell richer, deeper stories without the constant pressure of starting from scratch: https://onlinedrea.com/digital-brain/ About the Guest: Conversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Website: https://erinollila.com/ Instagram: http://instagram.com/erinollila LinkedIn: http://linkedin.com/in/erinollila Facebook: http://facebook.com/erinollilacreative TikTok: https://tiktok.com/@erinollila_ Threads: https://www.threads.net/@erinollila Go to the show notes for all the resources mentioned in this episode: https://onlinedrea.com/303
In the digital era, where inboxes are battlegrounds for attention, email marketing is key for companies to connect with their audience. This method of marketing is not just about promoting products or services; it's an art and a science, blending compelling copywriting with an understanding of consumer behavior. Good email marketing is about respecting your audience, giving them useful information, and interacting with them beyond just selling them things. Meet Monica Badiu, an Email Marketing Copywriter and Copy Coach. She has a knack for crafting copy that's not just compelling but also customer-centric. Monica focuses on treating audiences as human beings and delivering value beyond mere sales. In this episode, she talks about the importance of understanding your audience, developing a big idea for your emails, addressing customer objections over time, uncovering and correcting false assumptions about your audience, and adopting ethical email marketing practices. Listen in for advice that could change your approach to email marketing and significantly impact your business's success! Resources Monica Badiu's Website Monica Badiu on LinkedIn
Welcome to "The Art of Selling Online Courses" podcast! Today we talk with our team over at Data Driven Marketing so meet Monica Badiu our Copywriting Chief & Copy Coach.Monica's passions extend across the realms of paper art, psychology, and entrepreneurship. As our in-house copywriting chief and copy coach, she brings a unique blend of creativity and strategic insight to the table.Monica has carved a niche for herself in the world of copywriting, specializing in crafting compelling sales copy for online course creators. With her expertise, she empowers entrepreneurs to create copy that not only resonates with their ideal customers but also drives conversions. Her journey is a testament to her commitment to mastering the art of persuasive communication and helping businesses thrive in the online landscape.Today we'll be focusing specifically on how to send email to your audience that don't sound salesy or spammy.If you're interested in growing your online course sales and funnel optimisation contact us at https://datadrivenmarketing.co/Check out our YouTube channel for more tips, techniques, and hacks: https://www.youtube.com/@Theartofsellingonlinecourses/videos
Select Series: In this special Select episode, we'll delve into "How to Define and Develop Your Brand Voice" with Helen Tremethick. Originally aired as Episode 28 of Guts, Grit & Great Business® on Oct 27, 2020, it's a conversation that remains as relevant and insightful as ever. Whether you're tuning in for the first time or revisiting it as a longtime listener, we're thrilled to have you with us. With Helen Tremethick, brand voice strategist and business coach, and creator of the Love & Badassery Motorcycle Club. Join us for this absolutely essential conversation on developing and powerfully using our voice in business (and life), and the importance of taking imperfect action, experimenting, and showing up more fully as ourselves wherever we are, including in our work. Helen has chaperoned hundreds of entrepreneurs and business owners into the space of more freedom and greater self expression, by developing their authentic voice. We dig into Helen's passion for entrepreneurs, her varied background including her experience in the corporate world, and her strategies for helping her clients develop their brand voice. We also talk about how these same concepts translate into parenting in a way that gives our children permission to develop their voices and fully express themselves, how we recover from mistakes, and how as parents the freedom of releasing the scrutiny of others is a milestone that serves us well in so many ways. Finally, Helen shares three of the biggest mistakes we entrepreneurs make in regards to copywriting and brand communication, and how we communicate in ways that don't connect with our audience or the marketplace. If you want to be a standout in your industry, be sure to check out the episode show notes at www.legalwebsitewarrior.com/podcast for all of Helen's links including her free gift. Helen is the former CEO of the Communications Distillery and has recently rebranded under her own name. Learn more by visiting the show notes at www.legalwebsitewarrior.com/podcast/helen-tremethick/
with Monica Badiu Welcome to another episode of "Accelerate Your Business Growth." In this episode, our host Diane Helbig speaks with Monica Badiu, a conversion copywriter and copy coach with over 13 years of marketing experience. Monica shares valuable insights on consumer behavior, copywriting tactics, and conversion strategies. She delves into the concept of customer-centric copywriting and the common mistakes brands make in email marketing, providing practical tips and examples. Monica also discusses the importance of customer research and gaining insights to effectively connect with your audience. Tune in to discover how to optimize your email marketing for maximum conversions and build lasting relationships with your audience. Monica Badiu is a Conversion Copywriter and Copy Coach with over 13 years of marketing experience. She helps course creators boost revenue through customer-centric copywriting. Trusted by top industry leaders, Monica optimizes email marketing for maximum conversions. Her engaging emails and funnel pages prioritize value over pressure, building lasting relationships with audiences. She shares valuable insights on consumer behavior, copywriting tactics, and conversion strategies through her blog. Monica is also a mother, former marketing consultant, andmultipreneur. If you are a small business owner or salesperson who struggles with getting the sales results you are looking for, get your copy of Succeed Without Selling today. Learn the importance of Always Be Curious. Accelerate Your Business Growth is proud to be included on the list of the 45 Best Business Growth Podcasts. Each episode of this podcast provides insights and education around topics that are important to you as a business owner or leader. The content comes from people who are experts in their fields and who are interested in helping you be more successful. Whether it's sales challenges, leadership issues, hiring and talent struggles, marketing, seo, branding, time management, customer service, communication, podcasting, social media, cashflow, or publishing, the best and the brightest join the host, Diane Helbig, for a casual conversation. Discover programs, webinars, services, books, and other podcasts you can tap into for fresh ideas. Be sure to subscribe so you never miss an episode and visit Helbig Enterprises to explore the many ways Diane can help you improve your business outcomes and results. The Power of Brand Marketing Quote: "You can choose how to market your brand. You can make people feel good or you can make people feel bad. Eventually, If you make people feel bad enough times, they're just gonna tune you out and just kind of, why would I Open that email from that person that tells me I'm fat and that I'm shit and that I'll never do anything with my life unless I lose weight." — Monica Badiu 00:13:12 Learn more about your ad choices. Visit megaphone.fm/adchoices
Send us a Text Message.Join us in this episode of Soulful Scaling Stories as we dive into the scaling journey of Mia Kercher, an Energetic Marketing and Copy Coach. Starting as a copywriter, Mia's journey took multiple twists and turns until she found her truly aligned niche. She initially & unsuccessfully leaned heavily on strategic knowledge from famous copywriting gurus. Ultimately, it was a spiritual mentor's advice that reshaped her path. The suggestion to channel her ideal clients and incorporate her energetic gifts into her work was a game-changer.Once Mia merged her strategic prowess with her energetic insights, her business soared. What once felt like a struggle turned into a fulfilling journey with rapid growth. Mia realized that, in the marketing world, it's essential to embody both sides: the strategic, plan-oriented approach, and the incorporation of personal uniqueness and confidence.Today, Mia's business thrives on the harmonious blend of strategy and energetics. Her teachings, whether in courses or one-on-one coaching, intertwine these elements seamlessly. Mia's story is evidence of the transformative power of embracing your true self and incorporating it into your business.Tune in to gain insights into Mia's journey and discover the magic that can happen when you merge the practical and the energetic in your business.Connect with Mia:https://evokewriting.com/steadfast/www.instagram.com/mia.kercher/https://linktr.ee/evoke.writingWatch the 'Attract Higher Quality Clients Masterclass' for FREE! Thank you for being a part of the Soulpreneur Scaling Stories community!LET'S CONNECT✨ Download The Secrets to Soulful Scaling Private Podcast Here
Transitions are difficult. Transitions bring challenge. Transitions test our courage.My guest, Ashley Cook, shares that the past 1.5 years have been a potent dose of transitions! I went from full-time entrepreneurship to corporate and now back to full-time entrepreneurship. Last year, I got pregnant for the first time and lost the pregnancy. It was devastating. So, 2022 was a lot of transition – career-wise, emotionally, physically, and spiritually. In today's episode, Ashley shares:How her transition of loss also revealed a past wound that needed to be recognized and healed.Why surrounding herself with a team of coaches helped her process and make wise decisions.How a career change allowed her space to heal.Why using her voice to share has helped others in their pain.Born to Rise is the book that Ashley co-authored and I highly recommend it!! Connect with Ashley:www.ashleycook.co Sign up for her email list!Born to Rise – www.borntorisebook.netFacebook - @alwaysashleylaneInstagram - @ashleycookwrites About Debi:Debi is a Certified Life Coach, International Best-Selling Author, Speaker, and Podcast Host. She empowers women to embrace, grow, and be transformed by the purpose and power of the transitions they experience in life. Her book, The Family Letter, is an International Best Seller and is impacting families worldwide. Debi is an engaging and heartfelt speaker and loves sharing her podcast, The Transition Bridge Podcast with you! CONNECT WITH DEBIDo you feel stuck? Do you sense it's time for a change but unsure where to start or how to move forward? Schedule a clarity call!Free Clarity Call: https://calendly.com/debironca/free-clarity-callWebsite – www.debironca.comEmail – info@debironca.comCheck out my online course! “Your Story's Changing, finding Purpose in Life's Transitions”https://course.sequoiatransitioncoaching.com/8-week-programAre you experiencing the symptoms of transition? Take a free assessment!https://assessment.sequoiatransitioncoaching.com/free-quizThe Family Letter by Debi Ronca – International Best Sellerhttps://www.amazon.com/dp/B07SSJFXBD
Lizzie Macaulay is a successful Copy Coach, Speaker, Launch Specialist, and Owner of Check-In membership. She empowers business owners to find their authentic voice and craft compelling business messages for their audience. Uncover a treasure trove of valuable insights in today's episode as Nikki and Lizzie discuss:Insights on how to connect with the right clientsHow to inspire and support your clients Valuable advice on how to run a thriving membership businessThe importance of joining membership in your personal and professional growthLessons from taking the leap and building your own businessPushing yourself out of your comfort zone to achieve moreLizzie Macaulay's OfferRefine your business message and connect with your audience. Join Lizzie Macaulay, an expert copywriter, to refine and elevate your content. With weekly copy reviews, you'll learn how to add character and impact to everything you create – emails, social posts, ads, web copy, blogs, sales pages, landing pages, and more. Enjoy a 20% Check-In Membership discount for the first 6 months when you use the code WISEDOME.Register Now:Check-In MembershipSupport the showIf you loved today's episode, please subscribe and drop us a review! It's how we can keep the podcast going and growing with your favourite content! Connect with us! Facebook: WiseDomePodcast Instagram: @wisedomepodcast Website : wisedomepodcast.com **LOOKING FOR A PLATFORM TO HELP YOU SHARE CONTENT, BUILD YOUR MEMBERSHIP, AND TEACH YOUR COURSES?**DID YOU KNOW?!!Wisdome is also a Gold winner in the International Titan Awards for Best E-learning Platform? Check us out and learn more at https://wisdome.com.auSTART FREE HERE: https://offer.wisdome.com.au Discover the all-in-one place to share content, grow your community, deliver coaching programs, and teach life-changing courses! Learn how to start sharing your knowledge online, from planning your knowledge business and clarifying your message to building trust and growing your brand. Join us for special offers and unlock access to Wisdome – the all-in-one solution for managing your content. Register ...
Lizzie Macaulay is a successful Copy Coach, Speaker, Launch Specialist, and Owner of Check-In membership. She empowers business owners to find their authentic voice and craft compelling business messages for their audience. Uncover a treasure trove of valuable insights in today's episode as Nikki and Lizzie discuss:Insights on how to connect with the right clientsHow to inspire and support your clients Valuable advice on how to run a thriving membership businessThe importance of joining membership in your personal and professional growthLessons from taking the leap and building your own businessPushing yourself out of your comfort zone to achieve moreLizzie Macaulay's OfferRefine your business message and connect with your audience. Join Lizzie Macaulay, an expert copywriter, to refine and elevate your content. With weekly copy reviews, you'll learn how to add character and impact to everything you create – emails, social posts, ads, web copy, blogs, sales pages, landing pages, and more. Enjoy a 20% Check-In Membership discount for the first 6 months when you use the code WISEDOME.Register Now:Check-In MembershipSupport the showIf you loved today's episode, please subscribe and drop us a review! It's how we can keep the podcast going and growing with your favourite content! Connect with us! Facebook: WiseDomePodcast Instagram: @wisedomepodcast Website : wisedomepodcast.com **LOOKING FOR A PLATFORM TO HELP YOU SHARE CONTENT, BUILD YOUR MEMBERSHIP, AND TEACH YOUR COURSES?**DID YOU KNOW?!!Wisdome is also a Gold winner in the International Titan Awards for Best E-learning Platform? Check us out and learn more at https://wisdome.com.auSTART FREE HERE: https://offer.wisdome.com.au Discover the all-in-one place to share content, grow your community, deliver coaching programs, and teach life-changing courses! Learn how to start sharing your knowledge online, from planning your knowledge business and clarifying your message to building trust and growing your brand. Join us for special offers and unlock access to Wisdome – the all-in-one solution for managing your content. Register ...
Have you always wanted to create your own website but can't seem to get started? Join Janine and her guest Erin Ollila, a professional copywriter, to learn how to overcome the common blocks that prevent people from writing their own websites.About the GuestConversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform — and even transform — its intended audience.When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing.Key Points in This Episode to Help You Write Your Own Website:The importance of having a website for freelance writers, regardless of their niche or specialty.Recommendations for starting a website and investing in a true URL website, not just a free platform.Starting out with limited funds: Erin suggests some website builders you can use to create a simple one-page website.Erin emphasizes the need to niche down and be clear about the specialty or services offered on the website.The significance of having an “About” page that showcases how the writer can help the client and what sets them apart.The four key pages for a writer's website: Home, About, Services, and Contact.Our guest highlights the importance of the services page without necessarily turning it into a sales page.She also encourages writers to engage in discovery calls with potential clients for better relationship-building.Using a contact form on the website foWelcome to the Savvy Scribe Podcast, I'm so glad you're here! Before we start the show, if you're interested, we have a free Facebook group called "Savvy Nurse Writer Community"I appreciate you following me and listening today. I would LOVE for you to subscribe: ITUNESAnd if you love it, can I ask for a
Content creation & artificial intelligence seem to go hand-in-hand for many entrepreneurs and small business owners as of late. I spend a lot of time observing the many uses and applications of ai-generated content creation, listening to podcasts, and reading articles on how people are using it as a tool to ideate, improve writing, and more. I still have some questions and a few concerns. My curiosity this month is around the benefits, limitations, and cautions when it comes to content creation using artificial intelligence and I brought in fellow copywriter, Erin Ollila to talk about it with me! Erin is an SEO copywriter who knows her stuff as it relates to using ai content creation tools like Chat GPT to generate ideas, save time, improve accuracy, and even use as a springboard for conversations with our clients. In our conversation about Content Creation & Artificial Intelligence, Erin Ollila and I cover: What's been changing in the world of SEO and how AI impacts the internet/search landscape as a whole Whether or not AI will null and void the need for SEO How we're seeing people use artificial intelligence for content creation Limitations and concerns as it relates to content creation & artificial intelligence A question to come back to no matter what content you're creating Ethical factors to consider in using AI for content creation And more! About my Guest, SEO Copywriter and Copywriting Coach Erin Ollila Conversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Instagram Website Podcast: Talk Copy to Me About the host, Emily Aborn Content Copywriter for Women Entrepreneurs Emily Aborn is a Content Writer, Podcast Host, and Founder of She Built This, a community for women entrepreneurs and professionals. She's been an entrepreneur since 2014 and has experience in running brick-and-mortar as well as online businesses. She's worked with over 92 different industries and loves helping those with a big mission increase their visibility, connect with their clients, and bring their dreams and visions to life. For fun, Emily enjoys nerdy word games and puzzles, reading, listening to podcasts like they're going outta' style, and tromping about in the woods with her husband, Jason, and their dog, Clyde. Instagram LinkedIn Website Emily's NEW Podcast: Content with Character She Built This FREE Online Community
What's bookkeeping? What's marketing? *PING* Did I just get an email? My guest, Erin, felt the tug of being pulled in every direction when starting her biz. Then she found her footing by embracing her beginner status, and using it to fail her way forward. If you've been feeling the pressure to get things perfect in your business, this one's for you. Can't-Miss Moments From This Episode:Spoiler Alert: that whole “I don't know what I'm doing” feeling never really goes away. Erin's six years in and she's still feeling it, and I feel it every time I try something new. Here's why that's NOT a bad thing… Just because the person giving the keynote speech isn't crying on stage doesn't mean there weren't plenty along the way. Erin and I pull back the curtain on what the backstage of a biz really looks like (and why it's OK to be exactly where you are). To cry or not to cry: somewhere along the way it got real popular to add tons of D-R-A-M-A to business. STOP IT Y'ALL. Erin and I get good and ranty on how to tell if you're mixing up drama and authenticity in your marketing. Uncomfortable truth: silencing notifications and refusing to be instantly available 24/7 will NOT destroy your business and all life as we know it. If constant communication has you feeling anxious, check out our tips on being intentional (instead of reactive) with client communications. If you're not feeling particularly “Hell yeah!” in your business, that doesn't necessarily mean you need to completely overhaul everything. From little tweaks to big changes, Erin and I demonstrate how only YOU can create the right path for your business.This one is jam-packed full of advice. Don't miss out - listen now!Erin's Bio:Conversion copywriter. Copy Coach. Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Resources and links mentioned:Erin's siteErin's InstagramErin's PodcastCome kick ass with me:Permission to Kick Ass websiteAngie's Facebook PageAngie on InstaAngie on YouTubeDownload this episode
On this episode of Uncensored Direct Marketing, we chat with Adil Amarsi, a copywriting expert and the master of ad copy who has developed a proven system for writing highly converting copy. He has coached hundreds of the most successful copywriters in the world and built several successful offers over his career.We explore the key strategies to writing effective ad copy, from short-term tactics that you can implement today to longer-term strategies that will enhance your skills regardless of how rapidly the industry evolves. Adil also explains his proven strategy on getting recurring clients and getting better at writing copy. Whether you are a beginner or an experienced professional looking to level up your game, Adil will provide valuable insights on how to structure your offers and make them juicier and more appetizing than ever, as well as educate you on the essence of what separates a good copywriter from a great one.Become the millionaire copywriter you crave to be.And don't forget to rate and share this episode of Uncensored Direct Marketing.Join Adil's coaching program:https://www.instagram.com/adilamarsi/ https://www.linkedin.com/in/adilamarsi/https://www.youtube.com/c/GreatestCopywriterAliveConnect with Maria:Maria Sparagis Website: http://mariasparagis.comDirectPayNet Website: https://directpaynet.comLinkedIn: https://www.linkedin.com/in/mariasparagis/Facebook: https://www.facebook.com/mariasparagis.directpaynetInstagram: https://www.instagram.com/directpaynet_paymentsolutions/Twitter: https://twitter.com/directpaynet
What makes for the most successful website copy? Is the text on your website actually that important? What makes your website copy stand out vs. your competitors? Joining me for this conversation about writing successful website copy is Erin Ollila. Conversion copywriter. Copy Coach.Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Erin gives listeners actionable tips on: [0:50] Why websites are the most important marketing asset to keep updated [2:20] Why good website copy is necessary [5:50] Creating a cohesive marketing strategy [11:00] SEO and keyword stuffing your website copy [22:00] What lowers your ranking on Google [24:55] Why SEO is so important [34:20] Erin's book review [39:10] This episode's biggest takeaway Resources mentioned in this episode:Bird by Bird by Anne LamottConnect with Erin here: Instagram Twitter LinkedIn Facebook https://erinollila.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com
What makes for the most successful website copy? Is the text on your website actually that important? What makes your website copy stand out vs. your competitors? Joining me for this conversation about writing successful website copy is Erin Ollila. Conversion copywriter. Copy Coach.Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Erin gives listeners actionable tips on: [0:50] Why websites are the most important marketing asset to keep updated [2:20] Why good website copy is necessary [5:50] Creating a cohesive marketing strategy [11:00] SEO and keyword stuffing your website copy [22:00] What lowers your ranking on Google [24:55] Why SEO is so important [34:20] Erin's book review [39:10] This episode's biggest takeaway Resources mentioned in this episode: Bird by Bird by Anne Lamott Connect with Erin here: Instagram Twitter LinkedIn Facebook https://erinollila.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com
What makes for the most successful website copy? Is the text on your website actually that important? What makes your website copy stand out vs. your competitors? Joining me for this conversation about writing successful website copy is Erin Ollila. Conversion copywriter. Copy Coach.Wing Woman. Word slinger. No matter what you call her, Erin Ollila believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her hosting the Talk Copy to Me podcast or exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing and then co-founded Spry Literary Journal, which celebrates undiscovered and established writers' concise, experimental, hybrid, modern, vintage or just-plain-vulnerable writing. Erin gives listeners actionable tips on: [0:50] Why websites are the most important marketing asset to keep updated [2:20] Why good website copy is necessary [5:50] Creating a cohesive marketing strategy [11:00] SEO and keyword stuffing your website copy [22:00] What lowers your ranking on Google [24:55] Why SEO is so important [34:20] Erin's book review [39:10] This episode's biggest takeaway Resources mentioned in this episode: Bird by Bird by Anne Lamott Connect with Erin here: Instagram Twitter LinkedIn Facebook https://erinollila.com Connect with me Instagram Pinterest Facebook Twitter Karin on Twitter Karin on LinkedIn Conroy Creative Counsel on Facebook https://conroycreativecounsel.com
I'm baaaaack, and it's about time!Confession: I unintentionally abandoned this podcast in June, but I'm feeling ready to get back to it... with new guests, new conversations and a slightly new yet familiar vibe.In this episode I talk through losing my mojo and magic (and getting them back again), what I've been up to for the last few months, how I've found a different kind of voice plus I chat about being energetically aligned in your mission and brand in order to attract and receive.Thank you so much for your patience and/ or welcome if you are new to this podcast. I will be posting much more often (weekly!) from now on.It's SO good to be back!About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comDOWNLOAD YOUR FREE BRAND VALUES GUIDE to help you align your brand:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly KeighleyLinkedIn: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly KeighleyThanks for listening!
This week I'm chatting with copy coach Emma McMillan about growing your copy confidence! We chat about: Why good copy takes time (even for copywriters) How to stand out in your industry The power of writing about ourselves to build connections with others Common mistakes business owners make with their copy Emma is a educator, copywriter, copy coach and podcast host. She believes every business – small and large – deserves great copy. As your copy coach, Emma empowers you with the skills, confidence and accountability you need to connect authentically – and consistently – with your audience. Connect with Emma: Website: emmamcmillancopy.com Co-writing Content Crew: https://www.emmamcmillancopy.com/co-writing-content-crew/ Insta: https://www.instagram.com/emmamcmillancopy/ Facebook: https://www.facebook.com/emmamcmillancopywriter/ www.suzchadwick.com/pod230 To find out more head to: www.suzchadwick.com http://www.suzchadwick.com/bba http://www.suzchadwick.com/amplify
The Know Like & Trust Show with Britney Gardner: Authentic Automated Marketing
This week on the podcast, we're talking with Sage Polaris, the Conscious Launch Strategist, and Copy Coach. She shares her story of creating a healthy launching environment around herself and her team. In addition, she explains the best organizational tips and tricks to succeed in your launching strategy. Do you ever feel like you're doing ... Read more The post Conscious Launches with Sage Polaris #203 appeared first on Content Strategy + Marketing Strategist Britney Gardner.
David Garfinkel is a journalist-turned-freelance copywriter and is now a well-known copywriting coach. He is the author of the #1 bestseller on Amazon, Breakthrough Copywriting, and has been writing sales letters since 1993. For anyone looking to make money through direct response advertising, David is your guy. In today's conversation with David, we touch on multiple topics about copywriting, ranging from advice to fellow copywriters from David himself, to the potential future of copywriters amidst technology.
On the previous episode of the Talk Copy to Me podcast, we talked about testimonials.But what gets you stellar testimonials?The answer is simple: you provide an excellent customer experience.Though, as simple as that answer is, there's so much that goes into how the heck you actually go about providing that small business customer experience.In this episode of the Talk Copy to Me podcast, I talk with storyteller and strategist Megan Dowd. Megan works with female small biz owners and entrepreneurs to build their brand narratives and create offer suites that build a true connection with their audience. She is the founder of Human First Biz Second and The Original Spicy Soapbox. ____________________________________________________Learn more about our guestMegan Dowd is a storyteller and strategist who works with feminist small biz owners & entrepreneurs to build brand narratives and offer suites that create real connection with their “audience” — Aka community. Aka clients. Aka real people with real lives.She is the founder of Human First, Biz Second,® and the original Spicy Soapbox™, and is currently receiving her coaching certification through the Institute for Equity-Centered Coaching in order to deepen the work she does with clients to help them unpack and understand their stories, their offers, and their people.Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.
On the previous episode of the Talk Copy to Me podcast, we talked about testimonials.But what gets you stellar testimonials?The answer is simple: you provide an excellent customer experience.Though, as simple as that answer is, there's so much that goes into how the heck you actually go about providing that small business customer experience.In this episode of the Talk Copy to Me podcast, I talk with storyteller and strategist Megan Dowd. Megan works with female small biz owners and entrepreneurs to build their brand narratives and create offer suites that build a true connection with their audience. She is the founder of Human First Biz Second and The Original Spicy Soapbox. ____________________________________________________Learn more about our guestMegan Dowd is a storyteller and strategist who works with feminist small biz owners & entrepreneurs to build brand narratives and offer suites that create real connection with their “audience” — Aka community. Aka clients. Aka real people with real lives.She is the founder of Human First, Biz Second,® and the original Spicy Soapbox™, and is currently receiving her coaching certification through the Institute for Equity-Centered Coaching in order to deepen the work she does with clients to help them unpack and understand their stories, their offers, and their people.Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com. Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila
How do the words selling and sales make you feel? Can I feel you wincing from here? Well let's shift that energy with today's episode. I am talking this week to Adam Rosen who loves to help businesses get comfortable with sales. Join us and we discuss why people find the sales conversation so difficult, what we've seen in our lives to make us feel this way and how we can shift how we feel about sales. Remember, you don't have to do icky sales. Selling can be fun, energetic and meaningful in your business.I would love to hear how this episode has changed your thinking on selling. Hop on over to instagram to tell me more! About Adam Rosen:Adam Rosen is an entrepreneur and sales expert who loves to support business owners and share his rollercoaster startup journey to help those on a similar path. As a founder of a tech startup, Adam spent 5 years leading a college recruiting startup that was acquired in 2019 by a leading college marketing firm. He is also a paid speaker and has coached hundreds of startup and small business owners. His primary focus is on helping startups get more sales appointments, hassle-free, through his lead generation business, Email Outreach Company.Website: eocworks.comInstagram: instagram.com/adamirosenLinkedin: linkedin.com/in/adamirosenAbout Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
In this week's episode I am talking to you about the 5 things you need to turn your message and magic into sales. You want more sales, right? So let me lead you through my top tips to not only have an amazing message but to use it to actually make sales. How frustrating do you find it when your message doesn't convert? We have to remember that messaging will only take you so far. So what else do you need to sprinkle that magic on your messaging? Listen to today's episode to find out more.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
In today's episode I'm joined by a super inspiring childhood friend of mine Emma Wolstenholme; an RAF veteran and modern day adventurer who shares her incredible journey with us plus is the epitome of what it means to devlope a resilience mindset. We talk about Emma's amazing challenges all over the world from ocean rowing to mountain climbing. She shares with us the secret to maintaining a positive mindset even when facing danger and adversity, plus we chat through focussing on the excitement of a journey rather than the destination itself. We also discuss burnout, stress and how to manage both. This was such an inspiring conversation packed full of adventure, I can't wait for you to hear it.You can find Emma and support her here:Instagram: https://instagram.com/emma_wolstenholmeFacebook: https://m.facebook.com/SoloAtlanticRow/Just Giving: https://www.justgiving.com/fundraising/teamsealegsAbout Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
Let's face it, you probably have really strong feelings about sales pages. Most of the people I work with (or talk to!) either prefer a long sales page or a short sales page, and they definitely have their strong opinions on why those types of sales pages are their favorite. In this episode, we'll talk about both, as well as approaching sales from a place of service.Here's what we covered:Why sales are important. Sure, it's an obvious answer, but you need encouragement to get out there and sell your services and products.Why selling is a service. When you shift your mindset to understand this, the anxiety of selling seems to just....well...disappear!Reminder: the people who find their way to your sales page by choice (and why this matters).Ever been disappointed by going to a really boring party? That's how leads feel about unappealing sales copy.The reason why long sales pages are so long. (Haven't you always wondered this?)Your clients don't necessarily have pain points...and if they don't remember, they do have needs.The very questions you need to ask yourself before writing a sales page or hiring a copywriter to do it for you.The outlines of both short and long sales pages. Not separated by sections or "rows" of content — I'm not sharing a template here — If you have a primed buyer, make it easy for them to jump right to make a purchase. Similarly, provide enough information for the less aware or less ready clients to make a decision that they feel comfortable with.__________________________________________DON'T FORGET: Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________I ALSO TALKED ABOUT TESTIMONIALS IN THIS EPISODEAnd we allllll know how important testimonials are for both service providers and businesses that sell products.Yet, so many business owners don't really know how to go about getting testimonials — never mind GOOD testimonials. Which is exactly why I created the Testimonial Toolbox, and I encourage you to work through this small course (don't worry, you can work through the material all in one sitting!) https://bit.ly/eotestimonial __________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Connect with ErinBook a Copy Coaching Power Hour to solve any copy conundrums asapReach out on Instagram at instagram.com/erinollilaFind her on Facebook at facebook.com/erinollilacreativeConnect on LinkedIn at linkedin.com/in/e
Let's face it, you probably have really strong feelings about sales pages. Most of the people I work with (or talk to!) either prefer a long sales page or a short sales page, and they definitely have their strong opinions on why those types of sales pages are their favorite. In this episode, we'll talk about both, as well as approaching sales from a place of service.Here's what we covered:Why sales are important. Sure, it's an obvious answer, but you need encouragement to get out there and sell your services and products.Why selling is a service. When you shift your mindset to understand this, the anxiety of selling seems to just....well...disappear!Reminder: the people who find their way to your sales page by choice (and why this matters).Ever been disappointed by going to a really boring party? That's how leads feel about unappealing sales copy.The reason why long sales pages are so long. (Haven't you always wondered this?)Your clients don't necessarily have pain points...and if they don't remember, they do have needs.The very questions you need to ask yourself before writing a sales page or hiring a copywriter to do it for you.The outlines of both short and long sales pages. Not separated by sections or "rows" of content — I'm not sharing a template here — If you have a primed buyer, make it easy for them to jump right to make a purchase. Similarly, provide enough information for the less aware or less ready clients to make a decision that they feel comfortable with.__________________________________________DON'T FORGET: Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________I ALSO TALKED ABOUT TESTIMONIALS IN THIS EPISODEAnd we allllll know how important testimonials are for both service providers and businesses that sell products.Yet, so many business owners don't really know how to go about getting testimonials — never mind GOOD testimonials. Which is exactly why I created the Testimonial Toolbox, and I encourage you to work through this small course (don't worry, you can work through the material all in one sitting!) https://bit.ly/eotestimonial __________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Connect with ErinBook a Copy Coaching Power Hour to solve any copy conundrums asapReach out on Instagram at instagram.com/erinollilaFind her on Facebook at facebook.com/e Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila
The inspiration for this weeks episode came to me during my half marathon training. I want to explore the lessons that running gives us in running an online business. We are going to explore how you show up in the online world, what kind of energy you bring to your business, the mindset work that needs to happen, staying the distance and being open to curiosity and change. How do you show up in your business? Do any of these thoughts resonate with you? Come on over to Instagram and share your thoughts with me.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
Okay, let's begin by addressing that this episode is long. Though every moment of this conversation on ethical sales launches and how to approach non-sleazy sales copy is so valuable, so I encourage you to listen all the way to the end (Listen and take notes. Listen and take notes, my friends.)How to go from 1:1 to 1:manyHow a 1:many model lowers the barrier to entry while still providing a lot of support to your clients.How to look at sales as a serviceHow to ideate what to offer and how to be strategic about when and how to launchHow capacity planning goes into strategic sales launchesWhy copywriting (or working with a copywriter) truly needs to be the first step after you've created an offerWhat to do to course correct if you approach a copywriter too late in the launch processData. Data. Data. Why you need to collect and analyze date to make strategic sales decisionsHow many different things factor into conversions and conversion copywriting.The myth of 7-figure launch and false marketing promisesErin's crush on Trevor Noah and why that's actually pretty relevant to this conversation How to approach copy by acknowledging pain points without taking advantage of them, and more importantly how to shy away from shame-driven marketing________________________________________DON'T FORGET:Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________Learn more about Jess:Jess Haney is a conversion copywriter and launch strategist. She helps coaches and service providers move from a 1:1 to a 1:many model through strategic, personalized sales copy, launch content, and launch plans. Jess has worked on dozens of launches across multiple niches and has seen firsthand just how much a successful launch can change your business and your life.Reach out to Jess via her website or Instagram.________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Connect with ErinBook a Copy Coaching Power Hour to solve any copy conundrumsLearn more about Erin's done-for-you website copy servicesReach out on InstagramFind her on FacebookConnect on LinkedIn
Okay, let's begin by addressing that this episode is long. Though every moment of this conversation on ethical sales launches and how to approach non-sleazy sales copy is so valuable, so I encourage you to listen all the way to the end (Listen and take notes. Listen and take notes, my friends.)How to go from 1:1 to 1:manyHow a 1:many model lowers the barrier to entry while still providing a lot of support to your clients.How to look at sales as a serviceHow to ideate what to offer and how to be strategic about when and how to launchHow capacity planning goes into strategic sales launchesWhy copywriting (or working with a copywriter) truly needs to be the first step after you've created an offerWhat to do to course correct if you approach a copywriter too late in the launch processData. Data. Data. Why you need to collect and analyze date to make strategic sales decisionsHow many different things factor into conversions and conversion copywriting.The myth of 7-figure launch and false marketing promisesErin's crush on Trevor Noah and why that's actually pretty relevant to this conversation How to approach copy by acknowledging pain points without taking advantage of them, and more importantly how to shy away from shame-driven marketing________________________________________DON'T FORGET:Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________Learn more about Jess:Jess Haney is a conversion copywriter and launch strategist. She helps coaches and service providers move from a 1:1 to a 1:many model through strategic, personalized sales copy, launch content, and launch plans. Jess has worked on dozens of launches across multiple niches and has seen firsthand just how much a successful launch can change your business and your life.Reach out to Jess via her website or Instagram.________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Connect with ErinBook a Copy Coaching Power Hour to solve any copy conundrumsLearn more about Erin's done-for-you website copy servicesReach out on InstagramFind her on FacebookConnect on LinkedIn Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila
This week I am joined by the wonderful Amy and Chris from Social Cactus. This is a fabulous conversation taking us through their journey of building a business, moving to Spain and then Dubai during a global pandemic. Amy and Chris are high vibe and explain to us how they support a high energy life for themselves and give us some top tips for us to achieve that too. Join us to hear how you too can uplevel your mindset, raise your vibration and create new habits to live the life you want. About Amy and Chris:Amy and Chris run Social Cactus coaching currently in Dubai. They help overworked, overwhelmed and underpaid coaches and service-based business women have more time, money and freedomWebsite: https://www.social-cactus.com/How to Sign Your First High Ticket Client Free Training https://www.social-cactus.com/trainingsFacebook: https://www.facebook.com/SocialCactusCoachingInstagram: https://www.instagram.com/socialcactuscoaching/About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
Ok, ok — The spicy rant I've been promising on Instagram is finally here. It's about the Cloned Carbon Copy Coach and "Keeping Up With The Koaching Kardashians," lolz. Tune in and let me know your thoughts! Xoxo, Lexi ------ Head to lexidangelo.com/courses to explore our other 12 Single Modality Certification Course offerings!). At the time of this recording they are currently $500 off—woohoo! Get More Tabwoo: Website: www.lexidangelo.com Instagram: @lexidangelo and @tabwooinstitute Facebook Group: The Tabwoo with Lexi D'Angelo - facebook.com/groups/tabwoo Facebook Page: Lexi D'Angelo - facebook.com/thelexidangelo Realms Quiz: lexidangelo.com/quiz
How do you feel about writing sales copy or planning a sales launch?In this episode, Kristin and I will discuss:What a lazy launch is and how you can learn so much from them for future strategic launchesWhat Kristin learned from her own lazy launch and how she shifted her upcoming launch based on the information she learned from the first launch.How your clients (and VOC research) can help you determine what the product will look like when it launches and how your messaging gets marketing to your ideal audienceThere's a massive amount of copy that goes into any sales launch. Think: Sales page, emails, funnels, conversion events, and other assets, like registration pages, ads, and more (and more and more!)The difference between a launch strategist and a sales copywriter and how someone can play both roles, but that doesn't mean all copywriters help to create launch or funnel strategyHow the three pieces to all launches are: Audience, offer, and copyVoice of customer research and data informs copy, which means there's no guessing from copywriters Learning the level of awareness your potential buyers are helps to create copyWhy a copywriter is only as good as the questions they ask….so let them ask those questions to help guide your project________________________________________DON'T FORGET:Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________Learn about Kristin MacintyreKristin Macintyre is a launch copywriter who helps online course creators have feel-good, sold-out launches with copy that connects and converts.Visit her website macintyrecopy.comFind her on Instagram @kristin.macintyre________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Stay in touch with your host Erin Ollila:Website: http://erinollila.comInstagram: http://instagram.com/erinollila Reach out to continue the conversation: https://erinollila.com/podcast and https://instagram.com/erinollila
How do you feel about writing sales copy or planning a sales launch?In this episode, Kristin and I will discuss:What a lazy launch is and how you can learn so much from them for future strategic launchesWhat Kristin learned from her own lazy launch and how she shifted her upcoming launch based on the information she learned from the first launch.How your clients (and VOC research) can help you determine what the product will look like when it launches and how your messaging gets marketing to your ideal audienceThere's a massive amount of copy that goes into any sales launch. Think: Sales page, emails, funnels, conversion events, and other assets, like registration pages, ads, and more (and more and more!)The difference between a launch strategist and a sales copywriter and how someone can play both roles, but that doesn't mean all copywriters help to create launch or funnel strategyHow the three pieces to all launches are: Audience, offer, and copyVoice of customer research and data informs copy, which means there's no guessing from copywriters Learning the level of awareness your potential buyers are helps to create copyWhy a copywriter is only as good as the questions they ask….so let them ask those questions to help guide your project________________________________________DON'T FORGET:Download your Sales Page Primer to get access to the questions you need to ask yourself before writing a sales page (or working with a copywriter!) and the layout of how a short and long form sales page should be set up. Grab it here, or copy and paste this link: https://bit.ly/eosalesprimer________________________________________Learn about Kristin MacintyreKristin Macintyre is a launch copywriter who helps online course creators have feel-good, sold-out launches with copy that connects and converts.Visit her website macintyrecopy.comFind her on Instagram @kristin.macintyre________________________________________Learn more about Erin:Conversion copywriter. Copy Coach. Lover of ice cream, especially in non-dairy forms. Erin Ollila is a website copywriter who believes in the power of words and how a message can inform—and even transform—its intended audience. When she's not working with big brands and small businesses to marry strategy, storytelling, and SEO, you can find her exploring southeastern MA with her family and friends. Erin graduated from Fairfield University with an M.F.A. in Creative Writing. Reach out to her on Instagram @ErinOllila or learn more about her at http://erinollila.com.Stay in touch with your host Erin Ollila:Website: http://erinollila.comInstagram: http://instagram.com/erinollila
What does being visible in your business mean to you? That's what I'd love to talk to you about today. There are so many myths about what visibility really means and I want to support you to find ways that you can become visible in an aligned way. I love seeing you sharing your magic, mission and message with the world. Don't forget to let me know which of the steps spoke to you most. About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
I'm thrilled to introduce you to Kate Greenalgh in this week's episode. Kate is the co-founder of A Year of Dates with her husband. This episode focusses on the brand story of a Year of Dates and how it developed from a gift between husband and wife to an international brand. We discuss the difference between personal brands and product based brands, how female entrepreneurs can share their brilliance and how life can be balanced with running a business. This is an episode not to be missed.About Kate:It all started in 2014 when John made Kate a date jar for Christmas. He'd filled 72 envelopes (he got a bit carried away!) with date ideas. Every Monday morning Kate opened an envelope and they had to make an effort to do what the card said that week. It was exciting, some ideas weren't what she would necessarily choose to do but they made it fun, and most importantly they made time for each other in their busy lives – something we all can forget to do! They have now grown this idea into a successful business. Website: https://www.ayearofdates.co.uk/Facebook: https://www.facebook.com/ayearofdates/Instagram: https://www.instagram.com/ayearofdates/About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
In this week's episode I am speaking to you in two halves. It's so important to me to be open and transparent about the behind the scenes of my business. I've been working in the background to reconnect to my message and my vibe over the past few weeks. I am now at a point where it feels completely aligned to me and I want to talk to you about this today so that you hear about the developments and also that you know that it is okay to change your business so that it aligns fully with who you are.Based on these developments I would love to also share with you my 8 ways to find balance in your business suing the boho vibe that I bring. How can you use these tips to be visible in your business and show up as you truly are.I'd love to hear your thoughts on today's episode.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group 'Boho Business Hub'YouTube: Carly Keighley
In the last few years, content and copy have become necessary for any brand with an online presence. “Content is King,” says Bill Gates. Businesses all over the world have been spending more on good content and copy that converts. Thus, the need for excellent copywriters. But how do you convince business owners to hire you? Where do you even start, and how can you accelerate your growth? Today's guest, Samantha Novak, will share her copywriting journey and provide golden insights into becoming a successful copywriter! Samantha is best known as an Elite Copywriter, Copy Coach, and Marketing Specialist. She excels at bringing exciting and creative big ideas and marketing solutions to the table, plus an excellent audience understanding and depth to improve marketing and conversions across the board. She has been tapped to bring new angles and audiences to brands like Mike Tyson's IM-21 and Todd Lamb's Purelife Organics business, had the incredible honor and privilege of working directly with Gary Bencivenga and TJ Robinson on FB ads for their "Fresh-Pressed Olive Oil" business just a few months ago. Samantha also considers herself privileged to learn from Alen Sultanic, who recently directly and publicly referred her for CMO/CRO opportunities. On top of all her achievements, Samantha has been privileged to work directly alongside Stefan Georgi and Justin Goff within the Copy Accelerator community as a leader and the Director of Member Success, leading all of the coaching programs and owning the membership area development to make the vast resources inside Copy Accelerator more accessible for members. In addition, she developed a copy course called the "Foundational Fifteen," which aims to shortcut their members' path to success. “The biggest thing you do in copy is make your readers feel understood.” -Samantha Novak For more inspiration about starting and growing your copywriting career, check out the episode below: Jumpstart Your Freelance Copywriting Career with Gurleen Singh - https://www.youtube.com/watch?v=1i5RxsRhXgg (https://www.youtube.com/watch?v=1i5RxsRhXgg) Resources: Copy Accelerator: https://www.copyaccelerator.com/ (https://www.copyaccelerator.com/) Connect with Samantha: Email: samantha@copperquillcopy.com Facebook: https://www.facebook.com/samantha.novak.1656 (https://www.facebook.com/samantha.novak.1656) Connect with Maria: Maria Sparagis Website: http://mariasparagis.com/ (http://mariasparagis.com) DirectPayNet Website: https://directpaynet.com/ (https://directpaynet.com) LinkedIn: https://www.linkedin.com/in/mariasparagis (https://www.linkedin.com/in/mariasparagis) Facebook: https://web.facebook.com/directpaynet (https://web.facebook.com/directpaynet) Instagram: https://www.instagram.com/directpaynet (https://www.instagram.com/directpaynet) Twitter: https://twitter.com/mariasparagis (https://twitter.com/mariasparagis) Pinterest: https://www.pinterest.ph/directpaynet (https://www.pinterest.ph/directpaynet)
Do you ever wonder what the best way is to connect with your audience? No I'm not talking about social media per se. I am talking about storytelling. In this week's episode I talk to the amazing storyteller herself, Colette McBeth. Colette is a story strategist and is talking to us all about using stories to engage audiences. She is so passionate about story telling as a means of connection. Join us as we talk about how your story can become part of your brand and message and her different approach to storytelling.I'd love to hear your thoughts on this one and if you use storytelling in your marketing,About Colette:Colette is a self-confessed story nerd – or story strategist when being professional. She has spent her whole career telling stories, making them up, and helping people like you find the gold dust in yours.Website: https://colettemcbeth.com/Instagram: https://www.instagram.com/colettemcbethstorytelling/?hl=enAbout Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Messaging, Mindset & Magic 'YouTube: Carly Keighley
Do you have a brand? Are you your brand? When I say this do you imagine getting your designer to make your awesome graphics and maybe a website that matches your brand colours? Well, this is what I would love to talk to you about today. What if branding was something that you regularly checked in with? What if what you say is just as important as what things look like in your business? I'd love to give you some ideas today about what branding really is from a wider perspective, how to match your message and your brand and what a brand coach specifically can do for you.I'd love to hear your thoughts on today's episode.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Messaging, Mindset & Magic 'YouTube: Carly Keighley
How easy is it to show up as you want to online, in your business or even in your life? This week I talk to Kimberly Adams, author of The Corporate Hippie, to discuss just that. We talk about raising your vibrations to become a magical manifestor and create the life you want, as well as how to break free from people pleasing plus being authentic in your life too. We also chat about how to gather your own self care tool kit and form a protective bubble for when times feel more difficult, and how we can teach this to our younger generations too.I'd love to know how you raise your vibrations and what is in your spiritual and self care tool kit to show up as you want to? Do come and find myself and Kim on social media to let us know….About Kimberly: Kimberley is a Manifestor of Magic, Spiritual Badass and author of the best selling book The Corporate Hippie. She lives in Orange County, California with the love of her life, she is a bonus mom to Natalia and Emilio and loves the life she has created. She is on a mission to inspire women around the world to change their lives in an instant by practicing meditation/ stillness, trusting the universe through synchronicity and manifesting the sh!t out of life. You can connect with Kimberly as follows: Web: thecorporatehippie.coFacebook: @manifestingwithkimInstagram:@manifestwithkimLinkedin: /Kimberly-adams-55640a2YouTube: @Manifest with KimBUY THE BOOK HEREAbout Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Messaging, Mindset & Magic 'YouTube: Carly Keighley
How do you feel about sharing your voice (and views) in your business and in how you show up? Is it something you hold back on doing or does it come naturally to you? In this week's podcast episode I explore all things connected to finding your voice… not just in expressing yourself and putting YOU into your brand, but also in terms of finding your tone of voice which is HUUUUGE when it comes to connecting with your dream clients! I share 7 steps to help you find yours, plus I look at how you might be holding back in sharing your voice too! I'd love to hear your thoughts on this episode and on the subject itself… find me on Instagram to join in with the conversation. I'd love to hear your thoughts on today's episode.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and in Ibiza.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Messaging, Mindset & Magic 'YouTube: Carly Keighley
As a woman in business do you ever feel like some of the ways you are taught to build your business just don't work for you? My guest, Dr Kathrine, and I talk about some of these issues and consider how you can step out, build and market your business your way. We discuss some of the ways women have additional expectations placed upon them, how the pandemic shone the light on this and how different people's experiences were. Let's discuss burnout, toxic positivity and how we can overcome this for both our business and life. I can't wait to hear your thoughts on this episode.About Kathrine:Based in a seaside village on the coast of N. Ireland. I'm Dr. Kathrine, a sociologist, qualified psychotherapist and coach whose mission is to help female entrepreneurs to experience unhustled success and live a more satisfying life that aligns with their values and gives them time for the people and passions that matter most to them.Website: www.DrKathrine.comFacebook: DrKathrineInstagram: DrKathrine Podcast: Bigger, Bolder, BraverAbout Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and soon to be Europe.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Dream Client Attractors'YouTube: Carly Keighley
Today we're celebrating women the day before International Women's Day. I want to take this short episode to remind you all how FREAKING AMAZING you all are.I cover some of the key life events we might experience, the mental load we often take on and the impact of being a woman in business. Let's take some time celebrate ourselves in all our awesomeness.About Carly:Carly is a Personal Brand Strategist, Copy Coach and all round supporter of women based in the North West of England UK where she lives with her husband, their 3 young daughters and their 3 Guinea Pigs (also girls). She is a Speaker plus loves hosting Mindset and Strategy Retreats across the UK and soon to be Europe.You can find Carly at:Website: www.carlykeighley.comFREE BRAND VALUES GUIDE:https://www.carlykeighley.com/brand-values-guide/Email: info@carlykeighley.comInstagram: carly_keighleyFacebook: Carly Keighley>>FREE Facebook group ‘Dream Client Attractors'YouTube: Carly Keighley
In today's episode, I'm sharing about some really exciting changes coming to the Copy Atelier and the podcast over the next few weeks. You'll hear my journey over the last two years as I've grown into my own voice and uncovering the core mission for TCA. Listen in for encouragement to stop playing small and go all in on your message and shared mission in your business. Hear me talk about:Updates on what's been happening over the last few weeks and what to expect coming up (2:25)Where my passion for teaching and sharing information stems from (8:57)The signature trio for your brand and why messaging is the most foundational piece (10:34)The biggest reason for rebranding the podcast (13:26)The mission behind the Copy Coach - helping female entrepreneurs build million-dollar brands (16:02)I share my realization about being authentic to my true voice and mission (17:49) The importance of asking yourself why not? (19:24)What the purpose of the podcast is moving forward (21:05)Why you need to be explicit about your mission and how that is integral to running a company (22:14)What does it mean to step into your voice? (23:31)Save your spot for the free Create Your Million Dollar Messaging™ workshop here!
“The steps towards the destination are as valid as the destination.”This week's episode of Be On Air breaks down the basics of launching. Chelsea Wallace is The Launch Copy Coach: an extraordinary woman who supports online coaches, course creators, consultants, and service providers in unlearning ways of launching that have created pressure, burnout, and reinforced cycles of fear and striving.She helps them shift their personal launch patterns into creating ways of launching for themselves so that they create their most lush, fulfilling and profitable dream launch. Whether you're launching a show, course, podcast or website she emphasizes the importance of having fun and listening to the community and audience members we aim to serve. Launching and Learning with Chelsea Wallace Chelsea Wallace | Launch Copy Coach | IG - @thelaunchcopycoach Natalie Taylor | Business, Finance and Personal Development | IG - @winningnatalieAnyo | Ethical Marketing | IG – @northernbeemarketing Rita Olds | Copywriter | IG - @ritaolds[00:00:00] – Introduction [00:02:24] – What goes wrong in a launch?[00:04:46] – How Chelsea started working with people launching?[00:07:41] – What misconception about expertise Chelsea had when she began?[00:09:46] – One person's ordinary is another person's extraordinary. [00:14:16] – Launches & Ads can only amplify what is already going on.[00:15:08] – How to make the biggest impact when you launch? [00:17:33] – What is buzz?[00:20:06] – Know the revenue urgency at launch[00:23:29] – The impact of reaching your financial goals.[00:27:08] – Chelsea Wallace's Master Class [00:29:58] – Wisdom from Chelsea & The Launch Clinic. [00:33:49] – Other words for launching[00:37:42] – Off the wall questions & final thoughts
In today's episode, I'm speaking about the relationship between the vision you have for your business (i.e. your big-picture goals for your business and brand) and the messaging you put out into the world. Listen in to learn why having a vision is so important, what it means for your messaging and marketing, and how you can leverage your vision and plan to help you see more meaningful results from your marketing. Are you loving what you're learning on The Copy Coach podcast? Leave a review of the podcast by clicking here
2020 was a transformative year in a lot of ways, including stirring up some major shifts in the online business space.I think it's safe to say that most entrepreneurs are thinking about their businesses with a whole new lens and want to make sure they feel authentic and in alignment with their values.So… Are we going to spend 2021 with “business as usual” launches? Using the same tactics that we've always used to sell our programs and products?Chelsea Wallace, The Launch Copy Coach, sure doesn't think so. Chelsea has worked behind the scenes on launches for some giants in the industry - think Marie Forleo, Marley Jaxx, and others - and she has some serious insight on what some of these big trends and shifts look like.Join us today as we talk about what live launching in 2021 will look like. And get some of Chelsea's best tips on not only how to survive live launches - but actually thrive and love them.Let's roll the tape!Want to see more from Chelsea?Follow her on InstagramCatch her on FacebookJoin her on LinkedInGet her Un-Launch MasterclassDon't forget to subscribe and review the podcast if you like what you hear: https://podcasts.apple.com/ca/podcast/the-passive-project/id1470482672I love sending out emails to my peeps with helpful tips, inspiration, and free stuff I create and use in my own business. If you're already on my list, you'll see that I'll also be sure to alert you to the new episodes as they come out. If you aren't already on my email list, well babe… what are you waiting for? I can't wait to be BFFs with you and learn more about your business and goals and life.So make sure to get your cute butt over there. You can head to: https://gemmabonhamcarter.com/bestiesMake sure you go ahead and forward it to your biz BFF. Leave a review on iTunes. Share it on your instagram and tag me. I would give you some major online love for that.Support the show (https://thesweetestdigs.lpages.co/pp-webinar/)