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Explore the cutting edge of legal writing with Ross Guberman, the founder of a company called Legal Writing Pro. In this episode, learn interesting ways that generative AI can help lawyers write better briefs and contracts. In this episode, you will hear: Generative AI tools for stress-free, effective legal writing Insights on creating influential legal writing resources Exploration of BriefCatch, an AI-powered legal writing tool Ethical considerations and potential of AI in legal practice Strategies for crafting compelling legal arguments and reply briefs Resources from this Episode Show Note Links LinkedIn post by Carolyn Elefant about using AI to write briefs Point Made: How to Write Like the Nation's Top Advocates Point Taken: How to Write Like the World's Best Judges Deal Struck: The World's Best Drafting Tips Legal Writing Pro (Ross's company website) BriefCatch software SmartBrevity: The Power of Saying More with Less ("Brevity is confidence. Length is fear.") ChatGPT Perplexity Check out my Inner Circle (to participate in ongoing discussions about tech tools I discuss and recommend) Check out this Law-Tech Assessment if you want specific recommendations for improving based on the technology you're using in your practice General Resources Click for a list of the Best Tech Tools for Lawyers Subscribe to: The 80/20 Principle Check out my Law Firm Systems Intensive Join: '80/20 Inner Circle' (valuable business insights for small firm owners) Read: The 80/20 Principle: The Secret of Achieving More with Less, by Richard Koch Get my new email course: ChatGPT for Lawyers (it's free) Learn to use technology to reduce friction & gain freedom with this resource: https://www.the8020lawyer.com/ Focus on these essential tech tools for maximum traction in your practice. Take this short law practice assessment to identify your main strengths & weaknesses. Follow and Review: We'd love for you to follow us if you haven't yet. Click that purple '+' in the top right corner of your Apple Podcasts app. We'd love it even more if you could drop a review or 5-star rating over on Apple Podcasts. Simply select “Ratings and Reviews” and “Write a Review” then a quick line with your favorite part of the episode. It only takes a second and it helps spread the word about the podcast. Thanks to My Sponsor Smith.ai Smith.ai is an amazing virtual receptionist service that specializes in working with solo and small law firms. When you hire Smith.ai, you're hiring well-trained, friendly receptionists who can respond to callers in English or Spanish. If there's one great outsourcing opportunity for your practice, this is it. Let Smith.ai have your back while you stay focused on your work, knowing that your clients and prospects are being taken care of. Plans start at $210/month for 30 calls, and pricing starts at $140 for 20 chats, with overage at $7 per chat. They offer a risk-free start with a 14-day money-back guarantee on all receptionist and live chat plans, including add-ons (up to $1000). And they have a special offer for podcast listeners where you can get an extra $100 discount with promo code ERNIE100. Sign up for a risk-free start with a 14-day money-back guarantee now (and learn more) at smith.ai. Episode Credits If you like this podcast and are thinking of creating your own, consider talking to my producer, Emerald City Productions. They helped me grow and produce the podcast you are listening to right now. Find out more at https://emeraldcitypro.com Let them know we sent you.
In this episode of Naked Wealth, host Jenn Aube sits down with Brittney Baker, the Director of Operations at Refuge Medical and Training. Brittney, a wife, mother of four, and eldest sibling of six, shares her journey from homeschooling to becoming a social media manager for a multimillion-dollar company, eventually rising to a leadership role. She discusses how her background in home birthing and her certification as a doula opened her eyes to the importance of preparedness, not only in the birthing space but also in emergency medical situations. Brittney emphasizes the importance of everyday preparedness and how training in first aid, especially for common yet potentially life-threatening emergencies, can make all the difference. Throughout the conversation, Brittney also provides practical advice for balancing a busy personal and professional life while staying mission-driven. KEY INSIGHTS: Refuge Medical's Beginnings: Refuge Medical and Training started with high-quality American-made first aid kits designed to handle real-life emergencies, not just minor injuries. Brittney's Journey to Leadership: Brittney's journey from a doula to the Director of Operations of a multimillion-dollar company highlights her passion for preparedness in all aspects of life. Lives Saved Through Preparedness: Over 138 lives have been saved using Refuge Medical's kits and training, emphasizing the importance of having and knowing how to use lifesaving equipment. Focus on Civilian Readiness: The company focuses on making first aid accessible to civilians, schools, and law enforcement rather than just government contracts. Home Birthing and Doula Experience: Brittney shares how her experience in home birthing and doula work relates to her current mission of empowering individuals with the knowledge to respond to emergencies. The Importance of Scenario-Based Training: Emotional resilience and the ability to handle stressful situations can be honed through practice and preparation, including scenario-based medical training. Work-Life Balance Strategy: Balancing work and personal life involves setting clear boundaries, such as giving 100% of your 80% while reserving energy for family and self-care. In this episode, we learn that preparedness can be a life-saving investment, and Brittney Baker's work is proof of that. Take action today by tuning in to Naked Wealth and exploring more stories that inspire, educate, and empower.
Interior Designer's Business Blueprint "Pivoting is a sign of growth" In today's episode, I share why we sometimes need to pivot in business and then dive into how we can pivot. Often, when it comes to our own business, we find that we get stuck doing the same things repeatedly even if they aren't working anymore. Just a few scenarios where this may happen include being unrealistic with client budgets, timelines, and expectations or our systems for creating and developing proposals and presentations. When we take some time to reflect on how we are doing specific tasks in our business, we find that they aren't as effective as they may have once been and it's time to pivot. This may include small micro-changes or it may involve big sweeping changes. Here's a glance at this episode… I share how to be objective when deciding what may be working and what may not be working for your business when looking to pivot. I discuss how to get comfortable with being different in the interior design business and how you offer or deliver services to client in your own way. I share how to allow your core values to guide your decisions to pivot in business. I talk about ways to apply creativity to problem-solving in your business while including your team in the brainstorming process. Remember, pivoting is a sign of growth. It's acknowledging that something has an opportunity to improve, and it means you have your ear to the ground with clients, your team, and yourself, which is a huge part of creating a long-standing successful interior design business. Mentioned in this episode: Join us at the A-List for Interior Designer's Summit on September 5 - 6, 2024! JOIN: Interior Designer's Business Blueprint FREE DOWNLOAD: 7 Habits of Highly Profitable Interior Designers FREE Masterclass: 6 Park Framework for A Thriving Interior Design Business Dear Kate: Submit your questions for the show! BOOK: Smart Brevity: The Power of Saying More with Less
This week, we shift direction to a conversation between Avery and Sam about their book recommendations offering listeners insights into the long-form writing that has shaped their careers and thinking in the industry.In this episode, hosts Avery and Sam explore the books that have impacted their careers in marketing and innovation. From classic advertising texts to AI literature, they discuss how these works have shaped their thinking and approaches to business.Links mentioned from the podcast: Avery's Picks:Smart Brevity: The Power of Saying More with LessDay Trading Attention: How to Actually Build Brand and Sales in the New Social Media WorldSuperintelligence: Paths, Dangers, StrategiesLaws of Growth (How Brands Grow: What Marketers Don't Know)The Algebra of Wealth: A Simple Formula for Financial SecurityBonus: Tribe: On Homecoming and Belonging, Breakfast at Tiffany'sSam's Picks:The Tipping Point: How Little Things Can Make a Big DifferenceThe Fish That Ate the Whale: The Life and Times of America's Banana KingPropagandaSteve JobsOgilvy on AdvertisingBonus: Pattern Recognition, Spook Country, Zero HistoryWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week, we shift direction to a conversation between Avery and Sam about their book recommendations offering listeners insights into the long-form writing that has shaped their careers and thinking in the industry.In this episode, hosts Avery and Sam explore the books that have impacted their careers in marketing and innovation. From classic advertising texts to AI literature, they discuss how these works have shaped their thinking and approaches to business. Links mentioned from the podcast: Avery's Picks:Smart Brevity: The Power of Saying More with LessDay Trading Attention: How to Actually Build Brand and Sales in the New Social Media WorldSuperintelligence: Paths, Dangers, StrategiesLaws of Growth (How Brands Grow: What Marketers Don't Know)The Algebra of Wealth: A Simple Formula for Financial SecurityBonus: Tribe: On Homecoming and Belonging, Breakfast at Tiffany'sSam's Picks:The Tipping Point: How Little Things Can Make a Big DifferenceThe Fish That Ate the Whale: The Life and Times of America's Banana KingPropagandaSteve JobsOgilvy on AdvertisingBonus: Pattern Recognition, Spook Country, Zero HistoryWatch this episode on video:YouTubeCoinDeskFollow us on Twitter: Sam Ewen, Avery Akkineni, CoinDesk, Vayner3-"Gen C" features hosts Sam Ewen and Avery Akkineni. Executive produced by by Uyen Truong. Our theme music is "1882” by omgkirby x Channel Tres with editing by Doc Blust. Artwork by Nicole Marie Rincon.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
This week, Shawn Wilkie and Dr. Ivan Zak are joined by Candise Goodwin, founder of Outlier Advisors, to discuss her approach to helping companies navigate market complexities and achieve sustainable growth through strategic planning and innovation. She shares insights from her extensive experience in the industry, highlighting the importance of understanding market nuances and tailoring strategies for both startups and large corporations. Learn more about Outlier Advisors. Candise recommends “Smart Brevity: The Power of Saying More with Less” by Jim VandeHei, Mike Allen, and Roy Schwartz.
190 - Hit the Point and Sell it Welcome to today's episode where we dive into the art of brevity in communication, inspired by the book "Smart Brevity: The Power of Saying More with Less." Today, we'll explore why brevity is essential and how to achieve it effectively. Importance of Order: Start communications with the most crucial information. This ensures that even if the audience loses interest later, they've already received the key message. Bullet Points vs. Paragraphs: Learn why bullet points can be more effective than long text blocks for keeping your reader or listener engaged. Editing for Impact: We discuss strategies for eliminating unnecessary words and focusing on content that adds real value to the conversation. Powerful Language: The use of strong verbs and nouns can make your communication more impactful and easier to remember. Efficiency in Meetings: Tips on how to conduct shorter, more focused meetings that respect everyone's time and contribute to more productive team interactions. https://startwithsmallsteps.com/190-hit-the-point-and-sell-it/ Jill's Links https://abetterlifeinsmallsteps.com https://affiliate.notion.so/NorthwoodsJill https://affiliate.notion.so/NorthwoodsAI https://www.youtube.com/@startwithsmallstepspodcast https://www.buymeacoffee.com/smallstepspod https://twitter.com/SmallStepsPod Email the podcast at jill@startwithsmallsteps.com
189 - Be Brief To Get Readers In our fast-paced digital age, where every second counts, mastering the art of brevity has become crucial for effective communication. The concept, brilliantly explored in the book "Smart Brevity: The Power of Saying More with Less" by Jim VandeHei, Mike Allen, and Roy Schwartz, reveals how concise communication can significantly improve how we connect with others. The essence of brevity lies in the ability to be succinct without sacrificing the depth of the message. This is not about reducing the length of communication for the sake of it, but about enhancing clarity and engagement. The book teaches readers to cut through the noise of excessive information and focus on what truly matters. This is particularly valuable in a world where individuals average just 26 seconds on a piece of content. "Smart Brevity" advocates for a structured approach to concise communication. It starts with crafting a "muscular tease" — a compelling headline that grabs attention. The lede follows, a potent sentence encapsulating the core message. Providing context is next, explaining why the message is relevant. Lastly, if the reader's interest is piqued, additional details are offered succinctly. Adopting these strategies can transform mundane emails into impactful messages, long-winded articles into engaging reads, and tedious meetings into sessions of productive exchange. It encourages communicators to respect their audience's time by offering information that is not just easy to consume but also valuable. Implementing brevity in our daily communications doesn't mean oversimplifying complex ideas. Instead, it's about being thoughtful with our word choice, ensuring every word serves a purpose. By practicing the principles of "Smart Brevity," we not only make our communication more effective but also more likely to be read, understood, and appreciated in a world overloaded with words. https://www.axioshq.com/smart-brevity https://startwithsmallsteps.com/189-be-brief-and-get-read/ Jill's Links https://abetterlifeinsmallsteps.com https://affiliate.notion.so/NorthwoodsJill https://affiliate.notion.so/NorthwoodsAI https://www.youtube.com/@startwithsmallstepspodcast https://www.buymeacoffee.com/smallstepspod https://twitter.com/SmallStepsPod Email the podcast at jill@startwithsmallsteps.com
The Bulletproof Dental Podcast Episode 343 HOSTS: Dr. Peter Boulden and Dr. Craig Spodak TAKEAWAYS Comprehensive diagnosis is essential, but effective delivery of treatment plans is equally important. Recording consultations can help dentists improve their presentation skills. Fear of rejection and discomfort can hinder effective enrollment. Empathy and understanding the patient's perspective are crucial in the enrollment process. Body language and context play a significant role in treatment presentations. Use patient-benefited language and avoid technical jargon to effectively communicate with patients. Record frequently asked questions and provide videos or resources to patients prior to consultations. The belief set and confidence of the doctor are important factors in patient acceptance. Storytelling and leadership can engage patients and build trust. Avoid talking to patients in a supine position and consider using consultation rooms for treatment presentations. Establish a smooth patient handoff process to ensure continuity of care. CHAPTERS 00:00 - Introduction and Reflection on the Podcast 02:04 - Updates and Speaking Engagements 03:01 - Enrolling More Dentistry and Student Discount 04:06 - Personal Experience with Lecture at Dental School 07:42 - Dental Summit and Booking Hotel Rooms 09:04 - Importance of Enrolling Dentistry 12:00 - Saying More vs. Comprehensive Diagnosis 13:20 - Recording Consultations for Self-Improvement 18:08 - Fear of Rejection and Sweaty Back Conversations 21:44 - Importance of Body Language and Empathy 25:09 - Context Matters in Treatment Presentation 27:14 - Patient-Benefited Language 29:39 - Recording Frequently Asked Questions 30:00 - The Belief Set and the Confidence of the Doctor 32:41 - Storytelling and Leadership 39:45 - Consultation Rooms vs. Treatment Rooms 45:29 - Patient Handoff Process REFERENCES Bulletproof Summit 2024 Dental Students use code: BPSTUDENT for your discount!
“Lost in a fog of words.” That's how our guest describes how we all feel when we read a wordy email or news story.How do we make our work communications more effective and to the point? Mike Allen, co-founder of Axios and Politico and co-author of the bestselling book “Smart Brevity: The Power of Saying More with Less,” joined Travelers Institute® President Joan Woodward to share his transformative method for punching through the noise to get people to pay attention to what matters most.Referenced in the show:Read “Smart Brevity: The Power of Saying More with Less”: https://www.axios.com/smart-brevity---Visit the Travelers Institute® website: http://travelersinstitute.org/Join the Travelers Institute® email list: https://travl.rs/488XJZM Connect with Joan on LinkedIn: https://www.linkedin.com/in/joan-kois-woodward/
In the second episode of the World Business Forum NYC 2023 Series from Stories from the River, host Charlie Malouf is joined by returning guests Lynn Knowles, Director, Merchandising at Broad River Retail and Brian Deckelnick, Sr. Director, Supply Chain at Broad River Retail, to recap the Ginni Rometty fireside chat. This episode focuses on Ginni Rometty, the former CEO of IBM, who gave the audience a memorable fireside chat. The discussion between Charlie, Lynn, and Brian delves into various key points from Rometty' session, including her emphasis on the importance of resilience, the need to balance reality with hope as a leader, and her views on servant leadership versus being in service of others. Rometty's insights on hiring for skills over credentials and the impact of AI on the workforce are also explored. The episode concludes with reflection on Rometti's impressive leadership qualities and a call to action to check out her new book, demonstrating the lasting impact of her words on the host and guests. Good Power: Leading Positive Change in Our Lives, Work, and World by Ginni Rometty: https://www.amazon.com/Good-Power-Leading-Positive-Change/dp/1647823226 WBF NYC Details: https://www.wobi.com/it/wbf-nyc/ WBF NYC 2023 Brochure: https://www.wobi.com/wp-content/uploads/2022/11/wbfnyc_brochure.pdf Leadership is communication. Referenced book in this episode: Smart Brevity: The Power of Saying More with Less - https://www.axioshq.com/smart-brevity-book https://www.axios.com/smart-brevity This episode on YouTube: https://youtu.be/UIGtltV20is We hope you enjoy this episode and subscribe to our podcast for a new story each week. Visit https://www.storiesfromtheriver.com for more episodes.
In the second episode of the World Business Forum NYC 2023 Series from Stories from the River, host Charlie Malouf is joined by returning guests Lynn Knowles, Director, Merchandising at Broad River Retail and Brian Deckelnick, Sr. Director, Supply Chain at Broad River Retail, to recap the Ginni Rometty fireside chat. This episode focuses on Ginni Rometty, the former CEO of IBM, who gave the audience a memorable fireside chat. The discussion between Charlie, Lynn, and Brian delves into various key points from Rometty' session, including her emphasis on the importance of resilience, the need to balance reality with hope as a leader, and her views on servant leadership versus being in service of others. Rometty's insights on hiring for skills over credentials and the impact of AI on the workforce are also explored. The episode concludes with reflection on Rometti's impressive leadership qualities and a call to action to check out her new book, demonstrating the lasting impact of her words on the host and guests. Good Power: Leading Positive Change in Our Lives, Work, and World by Ginni Rometty: https://www.amazon.com/Good-Power-Leading-Positive-Change/dp/1647823226 WBF NYC Details: https://www.wobi.com/it/wbf-nyc/ WBF NYC 2023 Brochure: https://www.wobi.com/wp-content/uploads/2022/11/wbfnyc_brochure.pdf Leadership is communication. Referenced book in this episode: Smart Brevity: The Power of Saying More with Less - https://www.axioshq.com/smart-brevity-book https://www.axios.com/smart-brevity This episode on YouTube: https://youtu.be/UIGtltV20is We hope you enjoy this episode and subscribe to our podcast for a new story each week. Visit https://www.storiesfromtheriver.com for more episodes.
Ready to create a thriving writing workshop in your classroom? Our latest podcast episode has got you covered! We discuss the components of a successful writing workshop approach, including ample writing time, building a strong community, mentor texts, & more. Plus, we explore how to infuse joy into the workshop so it's fun for students. Tune in to learn how to nurture your students' love of writing and help them find their own writing process. Grab a coffee, hit play, and remember to subscribe & leave us a review!Articles Mentioned:“Exploring Inquiry as a Teaching Stance in the Writing Workshop"“The Writing Process Isn't Linear. So Why Do Schools Keep Pretending That It Is?”Six Tips to Keep Minilessons ShortSmart Brevity: The Power of Saying More with Less“Three Ways to Introduce Personal Editing Checklists in Writing Workshop”Writing Workshop Fundamentals Blog Series“Why Teachers Need to Write with Students”Podcasts Mentioned:A Special Idea About Your Mid-Workshop InterruptionExtending the Power of Mentor TextsJoy, Play, and Humor in the Writing WorkshopMake Mentor Texts EndureMentor Text ChartsWhy Teachers Should WriteTeaching Students About Partnerships and the Writing ProcessTHANKS TO OUR AFFILIATES!BrainPOP: Use TWTPOD15 for 15% off your first BrainPOP Family or BrainPOP Homeschool payment.Libro.fm Offer: Use the TWTPod CodeReceive 2 audiobook credits for $14.99 USD with your first month of membership. Please subscribe to our podcast and leave us ratings/reviews on your favorite listening platform.You may contact us directly if you want us to consult with your school district. Melanie Meehan: meehanmelanie@gmail.com Stacey Shubitz: stacey@staceyshubitz.com Email us at contact@twowritingteachers.org for affiliate or sponsorship opportunities.For more about teaching writing, head to the Two Writing Teachers blog.
Joanna Parsons is the Founder and Director of The Curious Route and one of the leading experts in internal communication across the UK and Ireland. Joanna's experience spans non-profit, government (the police force), and corporate domains. She brings new thinking and approaches to key employee events and environments to stimulate curiosity, develop connections, and nurture shared understanding of culture across disparate and distributed employee groups. Joanna shares the benefits of “unlearning” especially to collaborate effectively as we establish new ways of working. KEY TAKEAWAYS [02:39] Joanna is very curious about people, culture, social norms, and human behavior. [03:35] At 12 years old, Joanna starts reaching out through communications. [04:23] Joanna starts in internal communications for an NGO in India but changes sector to satisfy her ambitious nature. [05:42] Getting to know her audience, Joanna draws on storytelling to create compelling messages. [06:55] Changing company cultures can be jarring, but Joanna acclimates easily in financial services. [07:54] Communication challenges across sectors are similar—eg relating to jargon and leadership communications. [08:34] A poor personal experience of corporate induction, Joanna boldly gamifies the process. [10:49] A speed dating approach builds relationships between new recruits and employees and executives. [13:52] Joanna shares how the new onboarding process energized long-time employees as well. [15:00] Having real conversations matters for building ties with new employees. [16:05] The Irish police force recruits Joanna into a recommended new Head of Internal Comms role. [16:45] Joanna walks into a divided “us vs them” culture—she loves a good challenge! [18:05] After a great time in the interview, Joanna thinks they will never pick her. [19:26] Joanna spends the first three months visiting people, listening, and watching. [20:15] Understanding an organization's information flow takes time, patience, and observation. [21:47] Building relationships in personal ways and showing respect are critical for developing trust. [23:42] After demonstrating she listened and is offering relevant solutions, leaders invite her to help them. [24:43] During an early lockdown, the Swiss police reach out to the Irish police with a dance challenge! [26:33] Once posted, the video goes viral and other groups start sending in their own versions. [27:53] The dance challenge and great empathy demonstrated by the police during the pandemic changed public perception and improved trust in the Irish police. [30:40] Internal communications is centered on shared understanding across all employees emphasizing the organization's vision, mission, and values. [32:42] “Unlearning” previous habits can be a helpful approach for adapting to new ways of working. [34:21] The Curious Route describes Joanna's approach to work and her newsletter. [36:16] IMMEDIATE ACTION TIP: First—when creating a communication, think about the audience, not yourself, and connect it to them. Second—when you are writing something, get to the point. Say what you want to say, say it quickly, and stop. RESOURCES Joanna Parsons on LinkedIn Joanna's website TheCuriousRoute Joanna's newsletter The Curious Route An Garda Síochána Dance Challenge Smart Brevity: The Power of Saying More with Less QUOTES (edited) “It is really all about understanding the people before you start trying to create a message.” “Even though you can switch industries—I was in the charity sector then financial services, then policing, and now in tech—all the communication challenges are actually more similar than different.” “The first three months, it probably just looked like I was drinking coffee. This is where all my sociology training came in because I just listened and observed and ask questions.” “The trick for anyone that is Head of Communications is to build really strong relationships across the organization.” “The core of a really good internal communications function is to create a shared understanding across all the employees.”
Brought to you by Mixpanel—Product analytics that everyone can trust, use, and afford | Attio—A powerful, flexible CRM for fast-growing startups | Eppo—Run reliable, impactful experiments—Luc Levesque is Chief Growth Officer at Shopify and has advised companies like Canva, Twitter, Pinterest, and Patreon on growth and product strategy. Previously he served as an executive at TripAdvisor, where he built and led the growth team that helped it become the world's largest travel site. Luc was then recruited by Mark Zuckerberg to Facebook, where he was an executive and held senior product and engineering leadership roles. In today's episode, we discuss:• Why you need to become world-class at hiring• Tips for finding a great growth advisor and assessing their impact• Why truly great companies focus on impact• Common mistakes to avoid when building a growth team• The importance of passion and continuous self-improvement• Signs your company should explore SEO as a growth channel, and strategies to do so• Why Mark Zuckerberg personally recruited Luc and what it taught him about the recruiting process—Find the transcript at: https://www.lennyspodcast.com/leveraging-growth-advisors-hiring-well-mastering-seo-and-honing-your-craft-luc-levesque-shopify-meta-tripadvisor/#transcript—Where to find Luc Levesque:• Twitter: https://twitter.com/luclevesque• LinkedIn: https://www.linkedin.com/in/luclevesque/• Website: https://luclevesque.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• Twitter: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Luc's background(03:31) Luc's first MT review at Facebook(07:09) Impact vs. industriousness(09:20) Facebook's relentless, personalized approach to recruiting talent(13:12) Luc's hiring playbook(16:56) When to focus on growth and the importance of product-market fit(18:04) What to look for in a growth advisor(23:15) The large impact Luc made from a small conversation(26:52) Advice on compensating advisors(31:35) How to find a good growth advisor using VCs and your network(33:33) The importance of having an in-house person and growth advisors as support(38:15) Tips for becoming a growth advisor(41:59) The power of SEO (45:29) The two buckets of SEO(49:21) Channels of growth(51:49) The potential impact of ChatGPT on Google and SEO(56:04) Advice on hiring an SEO person(58:19) How long it takes for SEO to make an impact(1:00:07) Self-reflection, cold plunge, and other tools Luc uses to excel in his personal and work life(1:06:46) Luc's famous dinner guild(1:10:33) Lightning round—Referenced:• Luc's blueprint: https://coda.io/@luc-levesque/blueprint-for-leaders-managers-communicate-your-quirks/my-blueprint-9• Jeff Bezos's morning routine: https://finty.com/us/daily-routines/jeff-bezos• Spark: The Revolutionary New Science of Exercise and the Brain: https://www.amazon.com/Spark-Revolutionary-Science-Exercise-Brain/dp/0316113514• Smart Brevity: The Power of Saying More with Less: https://www.amazon.com/Smart-Brevity-Power-Saying-More/dp/1523516976• Influence: The Psychology of Persuasion: https://www.amazon.com/Influence-New-Expanded-Psychology-Persuasion/dp/0062937650/• Outlive: The Science and Art of Longevity: https://www.amazon.com/Outlive-Longevity-Peter-Attia-MD/dp/0593236599• Nobody Wants to Read Your Sh*t: And Other Tough-Love Truths to Make You a Better Writer: https://www.amazon.com/Nobody-Wants-Read-Your-Tough-Love/dp/1936891492• The War of Art: Break Through the Blocks and Win Your Inner Creative Battles: https://www.amazon.com/War-Art-Through-Creative-Battles/dp/1936891026• The Legend of Bagger Vance: A Novel of Golf and the Game of Life: https://www.amazon.com/Legend-Bagger-Vance-Novel-Golf/dp/038072751X• Huberman Lab podcast: https://hubermanlab.com/welcome-to-the-huberman-lab-podcast/• The All-In Podcast: https://www.allinpodcast.co/• Renu cold plunge: https://www.renutherapy.com/—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe
Although European leaders have stepped up in many ways to support Ukraine, the war has also laid bare Europe's profound dependence on the United States. This reality was at the heart of French president Emmanuel Macron's recent call for more “strategic autonomy”, which stirred a new debate over the transatlantic power imbalance. It was also the topic of a new publication, “The Art of Vassalisation”, from ECFR's research director, Jeremy Shapiro, and senior policy fellow and head of the Berlin office, Jana Puglierin, who join week Mark Leonard for this week's episode. What factors influence “vassalisation”, and is it really more beneficial for the Americans? And how seriously are Europeans taking the risk of a Republican victory in 2024? This podcast was recorded on 3 April 2023. Please note that we adapted the introduction to Macron's interview on 9 April, but some views of our experts might be outdated. An in-depth analysis of the current events will soon follow in an extra episode. Bookshelf: - Revanche: Wie Putin das bedrohlichste Regime der Welt geschaffen hat by Michael Thumann - Smart Brevity: The Power of Saying More with Less by Jim VandeHei, Mike Allen & Roy Schwartz - Slow Horses with Jack Lowden, Kristin Scott Thomas & Gary Oldman
"It's a war for attention," and Axios Co-founder, CEO, and Chair Jim Vandehei has a strategy. KMOX's Megan Lynch talks to him about the Axios philosophy of communication and the book Smart Brevity: The Power of Saying More with Less.
Kara and Scott are back together! They discuss the new power balance in Congress, how A.I. will and won't transform, and a potential ban on non-compete clauses. Plus, Jack Ma will give up control of Ant Group, and echoes of January 6th in Brazil. Today's Friend of Pivot is Mike Allen of Axios, who stops by to chat about his new book, “Smart Brevity: The Power of Saying More with Less,” and the changing landscape of the news business. You can find Mike Allen on Twitter at @MikeAllen and can find Smart Brevity here. Send us your questions! Call 855-51-PIVOT or go to nymag.com/pivot. Learn more about your ad choices. Visit podcastchoices.com/adchoices
On this episode of the Startup of the Year Podcast, we hear from Roy Schwatrz, the co-founder and CEO of Axios HQ. Roy led Axios through multiple fundraising rounds, oversaw all company strategy and business operations and launched Axios HQ, an internal communications software platform to help teams communicate more effectively. Schwartz also served as executive producer of the Emmy Award-winning docu-news series “Axios on HBO” and co-author of Smart Brevity: The Power of Saying More with Less. Schwartz is also the former chief revenue officer for Politico. We also again talk about our virtual event we are hosting on December 13th, which concludes our “Grow Your Startup” series. This virtual event will feature five companies from our community, who will be pitching their ideas to investor judges and a global audience. The event timeline, the application, and the event registration can be found at: soty.link/growpitch2022 We also again shine a spotlight on one of the startups from our community and that company is “The Beans,” which believes everyone deserves a plan for their money. They build personalized, visual financial Plans and help you stick with them through positive, proactive messages. The Beans is a simple, effective way to manage your money and follow your passion. Go to join-thebeans.io to learn more! Lastly, we invite you all to join our community today to access the support, expert advice, and resources you need to elevate your startup by going to: www.est.us/join Thank you for listening, and as always, please check out the Established website and subscribe to the newsletter at www.est.us Checkout Startup of the Year at www.startupofyear.com Subscribe to the Startup of the Year Daily Deal Flow: www.startupofyear.com/daily-dealflow Subscribe to the Startup of the Year podcast: www.podcast.startupofyear.com Subscribe to the Established YouTube Channel: soty.link/ESTYouTube *** Startup of the Year helps diverse, emerging startups, founding teams, and entrepreneurs push their company to the next level. We are a competition, a global community, and a resource. Startup of the Year is also a year-long program that searches the country for a geographically diverse set of startups from all backgrounds and pulls them together to compete for the title of Startup of the Year. The program includes a number of in-person and virtual events, including our annual South By Southwest startup pitch event and competition. All of which culminate at our annual Startup of the Year Summit, where the Startup of the Year winner is announced, along with an opportunity at a potential investment. Established is a consultancy focused on helping organizations with innovation, startup, and communication strategies. It is the power behind Startup of the Year. Created by the talent responsible for building the Tech.Co brand (acquired by an international publishing company), we are leveraging decades of experience to help our collaborators best further (or create) their brand & accomplish their most important goals. Connect with us on Twitter - @EstablishedUs and Facebook - facebook.com/established.us
Author Roy Schwartz loves go to the Caribbean with his family. Co-founder of Axios book is “Smart Brevity: The Power of Saying More with Less” Beyond the Mic with Sean Dillon is the conversation series where actors, artists, authors, and more go deeper than a traditional interview. They go “Beyond the Mic”.
On this episode, Dr. Manning is joined by Mike Guyette, President and CEO of VSP Vision to discuss key takeaways from the VSP acquisition of PECAA. Key Takeaways:PECAA wil continue to operate independently and led by doctors. Doctors know what doctors need. There will be new rebates and offers for PECAA Max and Advantage members right out of the gate.VSP's resources will be used to bring PECAA's tools and resources.Trust is critical to success and is driven by the actions we take, each and every day. What Mike is reading:Smart Brevity: The Power of Saying More with Less by Jim VandeHei, Mike Allen, Roy Schwartz
Willy welcomes Mike Allen. He is a journalist, co-founder, and executive director of Axios, a news source that delivers brief and efficient takes on current events, politics, media, and tech. He also co-founded POLITICO, where he wrote his first newsletter, the POLITICO Playbook. He has previously written for Time, The New York Times, The Washington Post, and the Richmond Times-Dispatch. Along with Jim VandeHei and Roy Schwartz, he has written Smart Brevity: The Power of Saying More with Less. Mike Allen begins by explaining what makes Axios different from traditional media and talking about how "the longer the story, the better chance to get on the front page of the section," which incentives traditional journalists to write verbosely. The first two words of the Axios manifesto are "audience first." This experience inspired Mike Allen and his co-authors to promote smart Brevity to "communicate more efficiently, crisply, and be heard through this crazy fog of words that comes at all of us." With his first newsletter, Mike learned the lesson of imagining that you're a human talking to another human while writing. This means avoiding overly extravagant words or phrases. He also suggests reading whatever you have written aloud so you can edit and avoid sounding like a robot. Mike describes how readers will only remember one thing from their work. The best course of action is to identify what that one thing is, hone it, and put it on top of your writing. He adds that it only takes 20 seconds for an average person to engage with an average piece of content. Mike adds that Axios was created to redesign a new experience for the news consumer. "For ninety-nine percent of content, an efficient experience is the best one," he adds. He gives an example of how one writer used bullet points to improve his emails to parents and how it significantly made it easier for them to remember. Mike also recommends thinking about the audience as you're writing, giving the example of priests delivering lengthy homilies that fail to drive home their key points. "Think of a sharp, memorable way to communicate it and say it," he says. Axios emphasizes the message, "Brevity is confidence. Length is fear." Mike continues by saying how many people fake it in their careers by talking too much. "The long letter is easier to write because you haven't thought about it," he adds. Interestingly, his book, Smart Brevity, has only 28,000 words, the minimum required for a hardcover publication. He retells his experience applying smart Brevity to Jamie Dimon's letters and improving its readership to people beyond real estate and financing. Talking about "sharp communications equals sharp strategy," Mike describes how the human tendency to talk too much can take us out of getting a raise or a sale. He advises saying what you want and stopping there. Some customers might feel overwhelmed by a salesperson's information vomit, eventually walking out of a possible order.
Jim VandeHei, Co-Founder and CEO of celebrated media company Axios, is out with a new book "Smart Brevity: The Power of Saying More with Less," co-authored with his Axios co-founders Mike Allen and Roy Schwartz. Sharing the ingredients for success and their decades of experience in media, business, and communications, this book provides a guide for readers to communicate more effectively and efficiently in the digital age with the concept of "Smart Brevity."The iconic Jim Jones drops in on Money Making Conversations Master Class and discusses everything from his crypto currency to not being thanked for sparking Love & Hip-Hop. Tune in as we cover all his entrepreneurial endeavors from Cannabis Brand to fitness training.More About the Jim VandeHeiJIM VANDEHEI is the cofounder, CEO and chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. Axios helps readers and viewers get smarter, faster across the consequential topics reshaping our country and lives. As CEO, VandeHei has steered Axios into becoming one of the most celebrated digital media success stories of the past decade. VandeHei is also an executive producer of the Emmy Award–winning docu-news series, Axios on HBO. Before Axios, VandeHei cofounded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism in Washington DC, New York, and Europe. Overseeing both the editorial and business teams, VandeHei was the leading strategist behind its highly scalable and successful business model. Prior to this, VandeHei spent more than a decade as a reporter, covering the presidency and Congress for The Wall Street Journal and The Washington Post. He was named national Editor of the Year in 2016. VandeHei is from Oshkosh, Wisconsin. He has a bachelor's degree from the University of Wisconsin-Oshkosh.More on Jim JonesJim Jones is A Hip Hop Icon, Television Star, Entrepreneur, and Entertainment Mogul under Roc Nation Management. He is one of the founding members of 90s Rap Group, The Diplomats. Jones is known for successful hits such as “We Fly High” and “Pop Champagne.” Jim was the co-creator of VH1's Love & Hip Hop.” He starred in television roles on “Chrissy & Mr. Jones,” “Vow or Never” and “Marriage Bootcamp Family Edition” via WEtv. Jim recently starred in Irv “Gotti” Lorenzo's anthology series, TALES on BET and currently The Drip Report featuring Weavahman Jim via Revolt (now renewed for a sixth season). Jim is a partner of Saucey Extracts. During the recent pandemic Jones created Quarantine Studios where artists can record virtually in real time. He also started Vamp Fit and CapoCoin. He also was a partner in the The Richmond Roughriders AFL football team, VL-mobile communication service, Vampire Life Clothing as well as the VampBerry beverage brand. Gangsta Grillz - We Set the Trends, The Fraud Department, El Capo Delux, El Capo, Wasted Talent, recent albums were through EMPIRE. All received significant praise from critics – the Howard Stern Show called the recent album a “masterpiece,” and the Joe Budden Podcast, as well as Complex, said Jones has one of the top albums of 2018, 2019, 2021. Diddy said Jim Jones has elevated himself as an emcee. Jim has a significant social media following, with over 5 million followers on Twitter and Instagram combined and is dedicated to various humanitarian efforts and has displayed his affinity for giving back to the inner city youth community through VAMP Cares.Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Jim VandeHei, Co-Founder and CEO of celebrated media company Axios, is out with a new book "Smart Brevity: The Power of Saying More with Less," co-authored with his Axios co-founders Mike Allen and Roy Schwartz. Sharing the ingredients for success and their decades of experience in media, business, and communications, this book provides a guide for readers to communicate more effectively and efficiently in the digital age with the concept of "Smart Brevity."The iconic Jim Jones drops in on Money Making Conversations Master Class and discusses everything from his crypto currency to not being thanked for sparking Love & Hip-Hop. Tune in as we cover all his entrepreneurial endeavors from Cannabis Brand to fitness training.More About the Jim VandeHeiJIM VANDEHEI is the cofounder, CEO and chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. Axios helps readers and viewers get smarter, faster across the consequential topics reshaping our country and lives. As CEO, VandeHei has steered Axios into becoming one of the most celebrated digital media success stories of the past decade. VandeHei is also an executive producer of the Emmy Award–winning docu-news series, Axios on HBO. Before Axios, VandeHei cofounded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism in Washington DC, New York, and Europe. Overseeing both the editorial and business teams, VandeHei was the leading strategist behind its highly scalable and successful business model. Prior to this, VandeHei spent more than a decade as a reporter, covering the presidency and Congress for The Wall Street Journal and The Washington Post. He was named national Editor of the Year in 2016. VandeHei is from Oshkosh, Wisconsin. He has a bachelor's degree from the University of Wisconsin-Oshkosh.More on Jim JonesJim Jones is A Hip Hop Icon, Television Star, Entrepreneur, and Entertainment Mogul under Roc Nation Management. He is one of the founding members of 90s Rap Group, The Diplomats. Jones is known for successful hits such as “We Fly High” and “Pop Champagne.” Jim was the co-creator of VH1's Love & Hip Hop.” He starred in television roles on “Chrissy & Mr. Jones,” “Vow or Never” and “Marriage Bootcamp Family Edition” via WEtv. Jim recently starred in Irv “Gotti” Lorenzo's anthology series, TALES on BET and currently The Drip Report featuring Weavahman Jim via Revolt (now renewed for a sixth season). Jim is a partner of Saucey Extracts. During the recent pandemic Jones created Quarantine Studios where artists can record virtually in real time. He also started Vamp Fit and CapoCoin. He also was a partner in the The Richmond Roughriders AFL football team, VL-mobile communication service, Vampire Life Clothing as well as the VampBerry beverage brand. Gangsta Grillz - We Set the Trends, The Fraud Department, El Capo Delux, El Capo, Wasted Talent, recent albums were through EMPIRE. All received significant praise from critics – the Howard Stern Show called the recent album a “masterpiece,” and the Joe Budden Podcast, as well as Complex, said Jones has one of the top albums of 2018, 2019, 2021. Diddy said Jim Jones has elevated himself as an emcee. Jim has a significant social media following, with over 5 million followers on Twitter and Instagram combined and is dedicated to various humanitarian efforts and has displayed his affinity for giving back to the inner city youth community through VAMP Cares.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Jim VandeHei, Co-Founder and CEO of celebrated media company Axios, is out with a new book "Smart Brevity: The Power of Saying More with Less," co-authored with his Axios co-founders Mike Allen and Roy Schwartz. Sharing the ingredients for success and their decades of experience in media, business, and communications, this book provides a guide for readers to communicate more effectively and efficiently in the digital age with the concept of "Smart Brevity." Topics CoveredJim VandeHei is the cofounder, CEO and chairman of Axios.Incorporate Smart Brevity into both written, verbal and visual communications. Learn why Smart Brevity is so powerful to get your message across.Grab your audience's attention immediatelyDetermine what information is most relevant for an audienceUse Smart Brevity to enhance professional and personal relationships. Book provides real-life examples, and how-tos of this methodology, so you can use Smart Brevity in presentations, your writing, even meetings.More About the Jim VandeHeiJIM VANDEHEI is the cofounder, CEO and chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. Axios helps readers and viewers get smarter, faster across the consequential topics reshaping our country and lives. As CEO, VandeHei has steered Axios into becoming one of the most celebrated digital media success stories of the past decade. VandeHei is also an executive producer of the Emmy Award–winning docu-news series, Axios on HBO. Before Axios, VandeHei cofounded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism in Washington DC, New York, and Europe. Overseeing both the editorial and business teams, VandeHei was the leading strategist behind its highly scalable and successful business model. Prior to this, VandeHei spent more than a decade as a reporter, covering the presidency and Congress for The Wall Street Journal and The Washington Post. He was named national Editor of the Year in 2016. VandeHei is from Oshkosh, Wisconsin. He has a bachelor's degree from the University of Wisconsin-Oshkosh.Support the show: https://www.steveharveyfm.com/See omnystudio.com/listener for privacy information.
Jim VandeHei, Co-Founder and CEO of celebrated media company Axios, is out with a new book "Smart Brevity: The Power of Saying More with Less," co-authored with his Axios co-founders Mike Allen and Roy Schwartz. Sharing the ingredients for success and their decades of experience in media, business, and communications, this book provides a guide for readers to communicate more effectively and efficiently in the digital age with the concept of "Smart Brevity." Topics CoveredJim VandeHei is the cofounder, CEO and chairman of Axios.Incorporate Smart Brevity into both written, verbal and visual communications. Learn why Smart Brevity is so powerful to get your message across.Grab your audience's attention immediatelyDetermine what information is most relevant for an audienceUse Smart Brevity to enhance professional and personal relationships. Book provides real-life examples, and how-tos of this methodology, so you can use Smart Brevity in presentations, your writing, even meetings.More About the Jim VandeHeiJIM VANDEHEI is the cofounder, CEO and chairman of Axios, a media company focused on breaking news and invaluable insights across business, politics, technology and the world. Axios helps readers and viewers get smarter, faster across the consequential topics reshaping our country and lives. As CEO, VandeHei has steered Axios into becoming one of the most celebrated digital media success stories of the past decade. VandeHei is also an executive producer of the Emmy Award–winning docu-news series, Axios on HBO. Before Axios, VandeHei cofounded and was CEO of Politico, the media company that upended and revolutionized political and policy journalism in Washington DC, New York, and Europe. Overseeing both the editorial and business teams, VandeHei was the leading strategist behind its highly scalable and successful business model. Prior to this, VandeHei spent more than a decade as a reporter, covering the presidency and Congress for The Wall Street Journal and The Washington Post. He was named national Editor of the Year in 2016. VandeHei is from Oshkosh, Wisconsin. He has a bachelor's degree from the University of Wisconsin-Oshkosh.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
GUEST: Mike Allen co-author of new book SMART BREVITY Every day, we are bombarded with words—emails, text messages, IMs, social media. Now, the co-founders of Axios have created an essential guide for communicating effectively and efficiently using their new book Smart Brevity®The Power of Saying More with Less by Axios co-founders Jim VandeHei, Mike Allen and Roy Schwartz teaches readers how to say more with less in virtually any format. It also contains communications lessons learned from their decades of experience in media, business and communications. But this is not just a book for work—SMART BREVITY is for anyone who communicates, whether it's with a colleague, a friend or a spouse. Smart Brevity co-author Mike Allen chats with more details about the book in this recent chat. Mike Allen is not only a co-founder of Axios, but he also writes the Axios Essentials daily newsletters, Axios AM, Axios PM and Axios Finish Line. He is also an executive producer of the Emmy Award–winning docu-news series, Axioson HBO. Allen formerly was a cofounder of Politico, where he created Politico Playbook and helped build the company for its first decade. www.Smartbrevity.com
ROY SCHWARTZ – leader of AXS and exec producer on Access on HBOCo-author of: SMART BREVITYSMART BREVITYThe Power of Saying More with Lesssmartbrevity.comHastags. 280 Twitter characters. Texting - saying more with less is powerful! How can you be an effective communicator with a concise, distinct and captivating voice?In the new book - SMART BREVITY- readers will get the tools needed to say more with less - whether it be at work or socially. It's written by the founders of the popular digital news site – AXIOS who have mastered effective communication. Just 5 years ago, the site landed on the map offering to-the-point blurbs about the news - capturing the attention of busy readers wanting headlines and brief summaries. And just this month, Cox Enterprises has agreed to buy it for over $500 million.Mr. Jay (Jay Miletsky)http://jaymiletsky.comAuthor of the new children's book, RICKY, THE ROCK THAT COULDN'T ROLL. Mr. Jay shows the importance of offering encouragement to friends and those around us. He hopes his message will help all people, including parents/children with a disability like his own daughter.Susie Spikolhttps://susiespikol.com/Susie Spikol is a naturalist and writer who helps connect people of all ages to nature.
Axios co-founder and executive editor Mike Allen joins CBS Mornings co-host Tony Dokoupil to discuss his new book, "Smart Brevity: The Power of Saying More with Less." Allen makes the case that keeping it short is the most efficient way to communicate. Visit smartbrevity.com to find out more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
Axios co-founder and executive editor Mike Allen joins CBS Mornings co-host Tony Dokoupil to discuss his new book, "Smart Brevity: The Power of Saying More with Less." Allen makes the case that keeping it short is the most efficient way to communicate. Visit smartbrevity.com to find out more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.