The Jonathan Hawkins Show

This episode's guest on the #REalAdvice podcast is Dalton Harbaugh. Dalton is an Orange County native and graduate from California State University, Fullerton. He was a former shooting guard for the Cal State Fullerton's Men's Division 1 Basketball Team. As a competitive athlete, Dalton believes his passion for success and drive to outwork others has allowed for a seamless transition from collegiate sports and into a successful career in real estate. Since becoming a licensed Broker, Dalton has worked with Coldwell Banker before branching off and becoming Founder of Harbaugh Homes in Orange County, CA. 

This episode's guest on the #REalAdvice podcast is Byron Lazine. Byron Lazine is a licensed real estate broker and Team Lead of One + Company at William Raveis Real Estate. In addition, Byron is CEO of Company Cubed, a digital marketing company. He shares real estate social media and marketing strategies as a speaker at conferences throughout the United States, including Tom Ferry X, Inman Connect, Tom Ferry Sales Edge, and GNE. Byron co-hosts the real estate podcast The Real Word, an Inman Innovator Awards first runner up, hosts The Byron Lazine Podcast, and is a moderator for the East Coast 5 AM Call.

This episode's guest on the #REalAdvice podcast is Chip McAllister, a real estate agent based in Orange County. You may recognize Chip and his wife, Kim, as the official winners of the Amazing Race 5. They've settled down in Southern California with their family, and are now serving with integrity as real estate agents.

This episode's guest on the #REalAdvice podcast is Edwin Eshaghian, regional manager at Cornerstone Mortgage Group. Edwin is passionate about setting goals and expectations to posture for long-term success in an industry plagued with burnout.

● Don't do social media for the likes and the followers, think about how you can help people with every post. Make sure that you have a call to action; something to invite people to be a part of! ● Important stats: the average person is gonna buy four to seven homes in their lifetime. 98 percent of agents never call a customer back, once they put him in a home. Although the National Association of Realtors says every transaction should be worth five point seven referrals over the lifetime of the consumer. Every stat in the world says that most sales happen between 7 and 15 touches. But most agents don't have a 7 to 15 touch system. ● There is no wealth without work. There is no shortcut. The process is just as important as the product.

How do you deal with burnout?  Burnout is something that we all face. However, we don't have to become burnt out. This episode's guest on the #REalAdvice podcast is Nick Lind, leader of Revere Real Estate (serving the coastal California community) and the Revere Media Group. Nick is a three time recipient of the Million Dollar Round Table Foundation invitation and is a leader in the industry.

This episode's guest on the #REalAdvice podcast is Cody Askins, leader of the 8% nation. While in college, Cody set a goal for himself: make $100,000 in his first year. When he accomplished that goal in 8 months, he knew that others needed to learn his system to get more appointments and get the most out of leads. That's how the Secure Agent Mentor was born, and eventually grew into a larger platform that benefits insurance agents. 

This episode's guest on the #REalAdvice podcast is Jason Will, the man behind the number one real estate team on the Alabama gulf coast. Jason is the voice behind the Impact Agent podcast, and has launched his real estate agent coaching business. His training conference, the Impact Agent Conference, is in pre-sale: don't miss out on getting your ticket! If we get a hundred pre-sales, everyone with a ticket will get a FREE month trial of The Hashtag Agent.

This episode's guest on the #REalAdvice podcast is Evan Stewart, founder and creator of the Obsessed Podcast. Evan believes that everybody has the ability to be better than they are, but few have the identifiers to achieve that. Evan specialises in helping people find their passion; their true obsession in life; aligning their passion with their giftedness.

This episode's guest on the #REalAdvice podcast is Bradley Flowers. As a child, Bradley told his father that he wanted to be an insurance agent, because insurance agents play the most golf. Well, now he's in the industry, and doesn't get to play much golf, but that's because he's so busy serving others! By focusing on empowering people through insurance, Bradley is able to serve his clients and build strong connections. He's also cohost of The Insurance Guys podcast, an industry-facing podcast to help insurance agents. Bradley is also making an impact in his local community in Mobile, Alabama, and is co-founder of the Mobile Young Entrepreneurs group.

This episode's guest on the #REalAdvice podcast is Eric Simon, founder and CEO of The Broke Agent, a comedic media brand focused on the entertainment of real estate professionals covering the internal monologue of a struggling real estate agent. Eric has grown The Broke Agent over 300,000 followers across multiple platforms, and in the spring of 2019, he released the first ever real estate comic book called Commission Impossible: Rogue Agent, which was illustrated by the Broke Agent himself.

This episode's guest on the #REalAdvice podcast is Chris Kwon. He's a family man from California who decided that he was done constantly chasing leads, and started creating video.

This episode's guest on the #REalAdvice podcast is Bryan Koci. He started out as a photographer back in the day, and worked hard to earn his camera! From there, he grew as a photographer and videographer, and joined the Whissel Realty Group, led by last week's guest, Kyle Whissel.

Kyle Whissel gives us his advice on recruiting and follow-up strategies. Kyle is the broker-owner of Whissel Realty Group powered by EXP, which was just ranked as The #1 Team in San Diego County.

This episode's guest on the #REalAdvice podcast is Steve Sims. Author of the book, Blue Fishing, Steve is a highly sought after speaker and trainer. He refuses to accept limits, and pushes authenticity in everything that he does.

This episode's guest on the #REalAdvice podcast is Chris Kwon. He's a family man from California who decided that he was done constantly chasing leads, and started creating video.

This episode's guest on the #REalAdvice podcast is Bryan Koci. He started out as a photographer back in the day, and worked hard to earn his camera! From there, he grew as a photographer and videographer, and joined the Whissel Realty Group, led by last week's guest, Kyle Whissel

This episode's guest on the #REalAdvice podcast is Kyle Whissel. He and his family live in San Diego, California, on a small ranch where they raise rescued pot-bellied pigs. He started his own team and grew a group of 30 people who do more than 300 deals a year.

You asked, we delivered. Trying out a new format where we release shorter clips of our most popular content discussed on the #REalAdvice podcast. Today we're back with the Super Coach, Micheal Burt, talking about "How to Find Your Voice in Life". This will help you leverage your capacities by being laser-focused on what you're good at and what you're passionate about.

This episode's guest on the #REalAdvice podcast is Christophe Choo. He grew up in Beverly Hills, but he didn't grow up in a life of privilege. He started working at the age of 12, and lived by his core values of doing the right thing. As he has stayed true to that core, through his entire career, the benefits have come back to reward him. He now serves high-end clients in Beverly Hills, and is constantly looking for ways to serve.

There's so many stories in real estate: single moms who are providing for their families, people digging deep into their zip codes and become the go-to experts in their area, and those who have grown their businesses from nothing.   Sharing your story means that you're disrupting the norm: you're not just posting photos of “3BR, 2BA” and talking about neighborhoods and proximity to schools. You're real, and you're sharing that story with others. You've disrupted the norm.   When you start disrupting the norm, people start talking.   They talk to you, and they talk about you. You're going to be on the tip of everyone's tongue!   Whether it's a strategy like tossing your business cards on the floor of every room in open houses, or showing off a full sleeve of arm tattoos, or creating social media content and freely sharing with others, you're getting attention, and lots of it.   Disrupting the norm means that people are going to talk to you and share their perspective on what you're doing.   But should you listen? Should you take their words to heart?   Sure! You can listen.   But do you need to implement their suggestions? No!   At the end of the day, ask yourself this: are you sticking to your core values that you have created for yourself and your business? And are you happy with the life that you have created?   If you can answer YES to both of these questions, and you're seeing success in your business, then stick to what you're doing. People will always question what you do: and you should be prepared for that.   That's what happens when you disrupt the norm, and share your story.   Are you ready to tell your story and get more leads from being yourself? Andy Dane Carter is here on this episode of #REalAdvice to help inspire you to be yourself, and focus on serving your clients and leads instead.   Guest Introduction: This episode's guest on the #REalAdvice podcast is Andy Dane Carter. He dove into the working world at the age of 12, because he wanted to buy a wetsuit so that he could go surfing with his friends. He quickly discovered the thrill of achievement, and excelled in every business venture that he touched, from scooping ice cream to working with real estate investors.   Highlights of this episode: Jonathan introduces Andy and his business. Are you just starting out with storytelling on social media? Then try using Facebook or Instagram stories! This will help you experience a shift in your brand and what you are presenting. By using stories, you're not showing the fancy shots of yourself in front of a house for sale: you're showing real life. Don't be afraid to be a local expert: dig deep into your Zip code! You don't need an ad to sell a house. Brand yourself, become the expert in your area, build trust, and share your core values. National Association stated last year that 96 percent of agents did not follow up with a client after closing. However any person who has bought a house, on average, should be generating 5.7 referrals. If you simply followed up, and built those relationships, imagine what that could do to your business? Be old school; pick up the phone, and call them! If you're using social media, make sure that you are engaging in the conversation. Don't just use an emoji to respond to people, actually dig in and comment and build that relationship. Andy's entrepreneurial journey started when he started working to save money for a wetsuit, so that he could go surfing with his friends. He started out poor, and worked hard to build the life that he wanted. Be real with clients! Andy would tell them that one deal wasn't going to make or break his business: his only purpose was to be there to help them get the best deal that they could for selling their house. His focus was on providing the absolute best value. We talk about building boundaries in business. What is the point in building a life that you love, if all that you do is work? Using the do not disturb function for your phone, or taking a day completely off means that you get that free time with friends and family, and get to enjoy the life that you love. As Andy says, unless he's losing a million dollars a second, he's not going to be reachable on his time off! Everyday is a choice: you can choose if your clients are going to run your life. Set expectations and boundaries, and they WILL be respected! Audit your circle, and make sure that the people who surround you are the right kind of people. You only have a limited amount of time and energy: make it count! Self-awareness is so important. You have to know what is going to make you happy, and comfortable in your own skin. Often, we change ourselves and how we present ourselves out of fear of what others would think, and the truth is, their opinion doesn't really even matter! “Anytime there is a disrupt in your norm all the people that are around you were gonna freak out not because they don't believe in you because they're afraid for you … But if you latch on to their fears they can be really really really catastrophic to your growth because you care about what they think. Yeah I take their opinion into consideration. I just don't do anything with it.” When it comes to continuing a relationship with a buyer, there are many things that you can do after a sale. Check in with them, and ask how things are going. Have a vendor list of local businesses, and share that with them in case they need any services. Podcasting is BIG - Andy believes that everyone should have a podcast, and stick with it! Most podcasts don't make it past episode 11, so don't give up!   Special shout out to Andy Dane Carter for being this episode's guest for #REalAdvice! You can connect with him here: Andy's website Facebook Instagram LinkedIn   Join the Hashtag Agent Community Ready to join a FREE supportive Facebook community geared for long term results and longevity? Connect with other real estate agents, ask questions, get answers, and discover the motivation you need to keep growing your business through social media.   Find REal Strategies. REal Advice. REal Results.   Click HERE to learn about The Hashtag Agent Community!   Like what you hear? Don't miss a simple episode! Follow me on your favorite podcasting platform: iTunes Google Play Spotify Stitcher   Special thanks to YOU for listening, especially if you made it all the way to the end! It would mean the world to me if you rate, review, and subscribe, and if you find this helpful, please share with your real estate friends. If you have any questions about this episode, send me a DM, or use any of the social media links below to reach me.   Connect with me here: My website Facebook Instagram Twitter LinkedIn YouTube   Thanks for listening, and remember: #WhoYouHireTrulyMatters

Let me give you a hint: what are some of the most-watched TV shows? If you take a close look at ratings, you'll find that most of the top TV shows out there are in the genre of reality TV, and it's not going away anytime soon.   Your social media channels are a form of reality TV! Best part, people love reality TV, and love connecting with you and your story. That's how your clients and leads connect with you. They see what you do, get to know you, and keep you in mind when they are ready to buy or sell a house!   But did you know that most people spend way too much time planning instead of doing?   Instead of posting, they make plans to post, or complain about their lack of fancy equipment.   “It didn't work,” they say, when looking at social media strategies they have tried.   Problem is, they didn't give it time to work! If you post a few times a week, sporadically, it won't have time to work. The biggest elements that any social media strategy needs to succeed is time and consistency.   None of the reality TV shows that are on the air today were “perfect” when they started, and they aren't perfect even now.   But they are on the air because the producers kept pushing onward, and consistently creating content.   In the words of Jon Cheplak, consistency is going to give you a victory. Victory gives you confidence. Confidence gives you momentum, and momentum's unstoppable.   Are you ready to get your reality TV started? Jon Cheplak is here on this episode of #REalAdvice to help inspire you to stop planning how you're going to attract clients, and get yourself out there with your own “reality TV channel”!

That is one way that many people get new leads, and it can be effective.   But what happens if you create ads, but don't have a social media posting strategy? What if your ad targets the right people and brings them to you, but then, when they land on your page, they find a barren wasteland?   How can they get to know you, and trust you to be the one by their side as they make huge financial decisions?   There's a simple social media posting option on almost every platform that is ideal for realtors to use to make connections with their ideal clientele, and that is stories!   Facebook, Instagram, and YouTube now all have stories, where you can post pictures, video, or polls that will help you build rapport with your potential leads and clients, and be able to get into their inbox to deepen the relationships, without being spammy or desperate!   Get ready to start your social media stories: Jason Pantana is here on this episode of #REalAdvice to help inspire you to move beyond ads and connect organically with your perfect clients!   Guest Introduction: This episode's guest on the #REalAdvice podcast is Jason Pantana. Jason, a family man from Tennessee, teaches marketing strategies for real estate agents, to help you explode your business and find a wealth of new leads.

All realtors work in an industry that is fairly money-driven. While helping serve clients and leads to help them find their best home, negotiating offers, and helping clients get the best value, we can't escape the fact that we're surrounded by money.  Realtors who don't work a typical salaried job can't approach money the same way as others do. Since income is commission-based, realtors often don't know what the next month will hold.  You may have an “extra” $10,000 commission this month, but then you're facing a decision: should the money go in savings, in case income next month is lean? Or should it go to pay off that car loan? How can you best save for retirement? Stash money in an IRA?  There's got to be a better way to working with money than Wall Street traditions!  Ready to learn more about alternative approaches to investing and wealth building? Get ready to get your finances on track with Joey Mure, on this episode of #REalAdvice!

This episode's guest on the #REalAdvice podcast is Jordan English. She started working real estate in Pensacola, Florida with nothing but a can-do attitude and commitment to success. Today, she is building a personal brand based on helping women grow their businesses and find financial freedom for themselves and for their family.

How many homes do your clients own? Tom Tezak knows that most of his clientele owns one, two, or even three homes already. When they come to him for help finding a home, he knows exactly how to work with them. Every client has a different approach to finding their home, but those who are purchasing their first home have a completely different approach than those who are purchasing their second home. And those who are purchasing their third, or even fourth home think differently as well. Once you master knowing how your clients think, and how they want to make their purchasing decisions, you can serve them even more effectively.  

An inspiring story of success, a passion to motivate and an enormous amount of knowledge this week from coach and friend Micheal Burt. We talk about competitive intelligence, focus, confidence, coaching and quite a bit more. What an inspiring conversation. You truly don't want to miss this one.

Social media is a powerful marketing tool for real estate agents today. This being said, no one wants to read "Buy, buy, buy, sell, sell, sell" all the time or get constantly blasted with listing pictures or messenger bots

In this episode, guest Brian Burley talks about his story, congressional candidature and his experience buying his first real estate property. Later we dive into entrepreneurship, social media platforms, messenger bots and other fun stuff. Don't miss it!

This was a fun one and has so much relevant content for realtors looking to up their game. We talk about the benefits of a productive mindset, locking down pillars of lead generation, why and when to refer a client, social media marketing tools, commissions and much much more!!

It is very powerful. But before I start on that, I want to say that if you're just writing a message, copying it and pasting it and just spamming people, it's actually going to be the, you know, the drastic opposite for you. Uh, you need to be personal and you're essentially given a platform to talk to whatever, whatever that person is, a celebrity, a brand, another person, you know, somebody, you look up to, somebody who looked down on whatever it is, like it's giving you that opportunity. There's no guarantee that said person is going to reply back to you, but it's a lot more likely that they would reply to you if you've actually sent a message as opposed not too. So going into real estate, you know, I pretty much bugged somebody for almost two years because they were a real estate investor. They are doing quite a bit of work, not only in my area but all over the country. And I'm like, man, that would be so great to work with these people and to do some of the things that they're doing. And, uh, I actually did a deal with them probably a year, about a year after, which was something that I brought to them. And I just, you know, kept on it like, Hey, what's up? You guys need anything, you know? And uh, about a year two, they reached out to me and they're like, hey, we have this listing in Laguna beach. We want you to take it. And I was like, great. Like anybody who calls you for, you know, come listen call, it's great. Well, they're like, yeah, we're thinking it's about $2 million. What do you think? Well, I went and I looked and did my research and whatnot and I was like, I think I could sell this thing for like 2.8 million. They're like, no, that's impossible. Long Story Short, I sold it for two, eight to five and that was through social media. Like that's how we connected. I had another person that I sold another house too. She multiple people do this, you know, hey, I've been following me for like a year and a half and we're, you know, we're ready to sell house. Like, and we've never talked. Um, you know, if you have that person that's just commenting or liking your stuff, like I don't personally recommend going jumping into DNS. Like, Hey, you like them, you know, you liked the house on one, two, three main shoot, the video that I just posted, are you going to buy, sell our house right now? Like I don't like, like doing it that way. Um, I disliked using it just for just opportunities. I mean I've, I've talked to what I would believe some phenomenal people through social media that has led to where I'm standing right now. And a lot of that does come back to just reaching out. Uh, if they don't reach out, like I wouldn't just start sending him a message every single day. But you know, what you need to do through social media and in your DMs is, you know, don't reach out with a question, reach out like, this is how I can provide value to you. Hey, this is what I was thinking you did this and what if I can do this for you? Like, reach out to provide value through your channels. And that's kind of reciprocate and that's going to lead to referrals. So the DM should not be you initially just like, Hey, what can you do for me? It's like, Hey, this is what I can do for you. I saw you post this, or I saw this happen. Like, this is what I'm thinking. What are your thoughts? And that'll lead to a lot better interactions on direct message as opposed to you getting blocked.

New episode of #REalAdvice is here! In this one, Melissa Menard and I dive into agent to agent referrals, talking about how to build a solid network, what tools to use, do's and dont's and much more!   Don't forget to subscribe as our #REalAdvice Podcast will be published every Tuesday at 9:00am PST. We have some phenomenal guests in store and can't wait to share their advice with you.

We are back! We've made a few changes in our format, equipment and more. Let me know what you think! In this episode, Kevin DaSilva Realtor and I go all over the spectrum discussing door knocking, email marketing and more. Don't forget to subscribe as our #REalAdvice Podcast will be published every Tuesday at 9:00am PST. We have some phenomenal guests in store and can't wait to share their advice with you. Please leave some comments below letting me know your thoughts on the new format. Thanks!

Are you up to date on all of the new Instagram features? The new cut story feature native in the app? The new watch long video ad? The close friends section? And SO much more! I am covering those updates and answer your questions!

Tim Macy joins us this episode to talk through strategies using video to build relationships with our clients. Be sure to comment your questions below!

This episode we talk with Devin Tryan about what it takes to become a prospecting machine!

Want to learn how to book over 150 appointments per month? What if I told you it was super easy and everything you need to do is on this video? Be sure to comment your questions below!

Q&A with Jonathan Hawkins discussing social media, technology and more!

In this episode, we dive fully into Instagram stories. Wanting to up your IG game? Make sure to watch till the end. Have questions? Leave a comment and Jonathan will personally respond. Thanks!

Listings are hard to get. Yeah right. If you can add just FIVE of these sources to your business you will be well on your way to market domination.

Success starts with you, however, you are not priming your mind for success. Believe me. I didn't do it either. Once I did, wooooaaahhhh!!!!! Make sure to watch this until the end and leave your questions in the comments!

Need help with social media? Not only should you watch this video, but send me a message and I'll send you my top social media hacks, tips and tricks: info@hawkinsx.com

Today I am covering the strategies I use to turn an Open House into a MEGA Open House. Not only strategies, but I am also covering our checklists, examples, and MISTAKES. Remember, you have to do common things uncommonly to make a difference.