POPULARITY
My newsletter: https://simonowens.substack.com/ When the media covers business acquisitions, it's usually only for huge deals involving VC-backed companies. Coverage of mergers for small, bootstrapped businesses is almost nonexistent. That's where They Got Acquired comes in. Launched in 2021, it focuses on acquisitions in the $100,000 to $50 million range. Recently, it put out a detailed research report specifically focused on acquisitions of media outlets, which are typically sold at lower multiples than other kinds of online businesses. In an interview, founder Alexis Grant walked through the experience she had selling two of her own media outlets and explained the steps a current media entrepreneur should take to maximize the selling price for their own business.
saas.unbound is a podcast for and about founders who are working on scaling inspiring products that people love, brought to you by https://saas.group/, a serial acquirer of B2B SaaS companies. In episode #1 of season 5, Anna Nadeina talks with Alexis, founder and CEO of TheyGotAcquired, a media company that helps entrepreneurs sell their businesses. --------------Episode's Chapters---------------- 00:00 - Alexis' Journey into Acquisitions 03:15 - First Business Sale Experience 04:31 - Second Business Sale Experience 07:02 - Building They Got Acquired 11:43 - Understanding Acquisition Trends and Founder Insights 16:43 - Valuation Stories and Strategic Acquisitions 25:02 - Choosing the Right Buyer: Beyond the Highest Bidder 28:47 - Addressing the Gender Gap in Business Acquisitions 30:53 - Challenges and Strategies for Female Founders in SaaS 42:32 - Advice for SaaS Founders: Building a Sellable Business 43:29 - Biggest Wins and Challenges in Content Marketing 45:25 - Growing an Engaged Audience: Tips and Hacks Alexis - https://www.linkedin.com/in/alexisgrant/ TheyGotAcquired - https://theygotacquired.com/ Subscribe to our channel to be the first to see the interviews that we publish twice a week - https://www.youtube.com/@saas-group Stay up to date: Twitter: https://twitter.com/SaaS_group LinkedIn: https://www.linkedin.com/company/14790796
Building a business isn't just about hitting revenue milestones.It's about knowing when to scale, when to sell, and how to maximize value.For Alexis Grant, Founder & CEO of They Got Acquired, the journey to helping entrepreneurs navigate acquisitions started with her own experiences selling two media businesses. She realized that many founders, especially those in the six-to-eight-figure range, struggle to find the right guidance when considering an exit. Now, she's on a mission to demystify the acquisition process and help founders sell on their terms.In this episode, Alexis shares key insights on preparing your business for a sale, why profitability matters more than revenue, and how to choose the right advisors for a smooth transaction. Whether you're building to sell or just want to run a stronger, more scalable business, this conversation is packed with practical takeaways.In this episode, you'll learn:Validate your ideas with real-world input: Don't rely on assumptions. Broadly evaluate to ensure your product is solving genuine customer problemsStay nimble while balancing vision and customer needs: Ashby's success came from staying adaptable. When market conditions shift, reprioritize product development to address customer pain pointsEmpower your team with purpose and autonomy: Build a team culture that gives employees the freedom to innovate while staying aligned with company goalsJump into the conversation:(00:00) Meet Alexis Grant(03:16) From journalism to entrepreneurship: Alexis' unexpected journey(06:44) The power of curiosity in business success(09:42) Selling a business without knowing the process(13:03) When is the right time to sell? Avoiding burnout before exit(16:40) The profit-first mindset: Why it matters more than revenue(20:56) M&A red flags: What buyers look for in due diligence(25:26) The importance of trusted advisors in the acquisition process(30:19) Owner dependency: Why it makes businesses unsellable(36:34) 2025 M&A trends: What's changing in the market?(41:23) How private equity is reshaping acquisitions in accounting(45:03) Build to sell, and you'll win either way
Enhancing Everyone's Experience with Exceptional Supportability; with Alexis GrantUnlock the secrets to crafting a B2B SaaS experience that customers love and support teams can rally behind. That's what we're bringing to the table with Alexis Grant. Alexis is a seasoned expert in B2B SaaS support, primarily as a support engineer for developer tools and tech products such as New Relic, HashiCorp, and Zapier, and is currently at Semgrep. She lives in Portland, Oregon with her cat and claims to only truly love two pieces of software: cURL and jq.Together, we go diving headfirst into the concept of “supportability”. We chart the course for designing products that are not just powerful but also a breeze to support. Alexis imparts wisdom on how meticulously engineered reliability, predictability, scalability, and usability form the bedrock of products that practically support themselves. This episode is a treasure trove of insights for anyone keen on elevating their SaaS customer experience to new heights. Steering the conversation towards the empowerment of support teams, we dissect how vital knowledge sharing and the right tech stack can be in bolstering a team's capabilities. The introduction of a supportability checklist and the role of a 'support champion' come to light, detailing how they prepare new releases to face the frontline, fully equipped. We also stress the magic that happens when teams across the board—from support to product development—align their efforts. By embedding supportability into the DNA of every product cycle, we share how organizations can ensure operational success and deliver an unmatched customer experience. Tune in and transform your tech support experience!Support the show
My newsletter: https://simonowens.substack.com/ Earlier this month, I sent a newsletter to my audience with the subject line: “Ask me a question.” Basically I told everyone to jump into the comments section of the post and ask me any questions they have about the media industry or creator economy. Several of you did pipe in with some amazing questions. I then invited on Alexis Grant, the founder of They Got Acquired, to help me answer them. We answered questions on a range of topics like: Which media companies are succeeding with native advertising The best ways for media outlets to run live events How to grow your audience in a world where Google and Facebook are sending less and less traffic What a Substack advertising platform would look like.
Earlier this month, I sent a newsletter to my audience with the subject line: “Ask me a question.” Basically I told everyone to jump in the comments section of the post and ask me any questions they have about the media industry or creator economy. Several of you did pipe in with some amazing questions. I then invited on Alexis Grant, the founder of They Got Acquired, to help me answer them. We answered questions on a range of topics like How to monetize newsletters on LinkedIn How we'd go about launching a local news outlet from scratch The future of paid newsletters How The Messenger should have spent its $50 million in VC cash. This Q&A episode is actually part of an ongoing series. Every single month I'll allow my subscribers to submit questions, and I'm going to do my very best to answer at least one question from every single subscriber. The only way to submit questions is by becoming a paid subscriber to my substack newsletter. Subscribers also receive a calendly link from me that allows them to book a half-hour introductory phone call. Many of my subscribers use it as an opportunity to tell me about their own media businesses and pick my brain on strategy. To subscribe, go to https://simonowens.substack.com/
How2Exit: Mergers and Acquisitions of Small to Middle Market Businesses
"This episode was brought to you by Reconciled.com. Helping M&A Entrepreneurs just like you with Bookkeeping, CFO & Controller Services, Outsourced Enterprise Accounting and Tax Services. Reconciled.com"About The Guest(s): Alexis Grant is the founder of They Got Acquired, a media brand that focuses on covering acquisitions in the six, seven, and low eight-figure range. She is a former journalist and has built several successful media companies throughout her career. Summary: Alexis Grant, founder of They Got Acquired, shares her journey from journalism to entrepreneurship and her experience with selling her own businesses. She discusses the challenges and lessons she learned along the way and how she is now leveraging those lessons to help other founders navigate the world of acquisitions. Alexis also talks about the database she is building to track and analyze acquisitions and monetization plans for her media brand. Key Takeaways: Alexis recognized that starting her own business allowed her to have autonomy and make decisions on her own terms.She transitioned from journalism to entrepreneurship by taking on freelance clients and eventually starting her own content marketing agency.Alexis's agency was acquired by a media brand called The Penny Hoarder, where she worked in-house and helped grow the content for the brand.She sold her own content site, The Write Life, through an asset sale and realized the importance of building equity in her own assets.Alexis started They Got Acquired to fill the gap in coverage of smaller acquisitions and to provide resources and information for founders looking to sell their businesses.The database she is building will allow users to access information on past acquisitions, including deal size, revenue, and industry, to help inform their own buying or selling decisions.--------------------------------------------------Contact Alexis onLinkedin: https://www.linkedin.com/in/alexisgrant/Newsletter: https://theygotacquired.com/newsletter --------------------------------------------------How2Exit Joins IT ExchangeNet's Channel Partner Network!-Why IT ExchangeNet?Since 1998, IT ExchangeNet has created $5 billion in value by selling more than 225 IT businesses in 20 countries. IT ExchangeNet works exclusively with IT-enabled businesses generating between $5M and $30M who are ready to be sold, and M&A decision-makers who are ready to buy. For over 25 years IT ExchangeNet has developed industry knowledge that helps them determine whether a seller is a good fit for their buyers before making a match."Out of all of the brokers I've met, this team has the most experience and I believe the best ability to get IT service businesses sold at the best price" - Ron SkeltonThe IT ExchangeNet M&A Marketplace we partnered with has a proprietary database of 50,000+ global buyers seeking IT Services firms, MSPs, MSSPs, Software-as-a-Service platforms, and channel partners in the Microsoft, Oracle, ServiceNow, and Salesforce space.If you are interested in learning more about the process and current market valuations, complete the contact form and we'll respond within one business day. Everything is kept confidential.Are you interested in what your business may be worth? Unlock the value of your IT Services firm, visit https://www.itexchangenet.com/marketplace-how2exit and complete the contact form.Our partnership with IT ExchangeNet focuses on deals above $5M in value. If you are looking to buy or sell a tech business below the $5M mark, we recommend Flippa.--------------------------------------------------
What do small business owners wish they had done differently before selling? While the attention on billion dollar mergers and acquisitions, detailed information about acquisitions of smaller businesses is harder to find. Alexis Grant launched an online media platform, They Got Acquired, to help founders understand deal-making in the lower middle market. It's valuable to think about your potential exit even if it's years away. Lexi joins host Laurie Barkman on Succession Stories to discuss how to set up your business for a successful sale regardless of its size. Listen in to learn more about: Lessons from owners who have sold their businesses Handling the transition from entrepreneur to employee How to be better prepared personally to sell How to increase the transferability of your business with structured systems Guest and show notes: theygotacquired.com/newsletter Succession Stories Episode 82: John Warrillow Learn how Strategic Business Transition Planning with Laurie Barkman can bring clarity to your biggest succession questions by visiting https://thebusinesstransitionsherpa.com THE BUSINESS TRANSITION HANDBOOK: To get a free PDF copy of "The Business Transition Handbook" by author Laurie Barkman go to: https://thebusinesstransitionhandbook.com or text TRANSITION to +1(762)320-2826 SHOW US THE LOVE : RATE + FOLLOW SUCCESSION STORIES SUBSCRIBE wherever you listen and follow on YouTube Write a review using Rate This Podcast
Simple Pin Podcast: Simple ways to boost your business using Pinterest
It's summer and time to dial up the road trips, air pods in the kitchen, and stories that inspire us. On the Simple Pin Podcast, we do something fun – the Summer Story series where we interview entrepreneurs, business owners, and inspiring people to give us a break from the tips, tricks, and action items and just allow us to listen to a good story. This week we're diving in with Alexis Grant from They Got Acquired. We're talking about her journey to sell her own business and what it's like to tell the stories of people who have sold theirs. https://theygotacquired.com/ Lexi's course – How to Sell Your Business Sign up for a discovery call —------- See full show notes for all episodes at Simple Pin Media. Get more Pinterest Marketing Tips by https://simple-pin-media.ck.page/posts delivered every Wednesday. Where to find more Pinterest Marketing Tips: Instagram Pinterest YouTube Learn more about the Pinterest account audit → https://www.simplepinmedia.com/pinterest-audit/ If you're interested in our services, book a free discovery call. This month we've launched something new and exciting to help you learn how to master Pinterest marketing without breaking the bank or taking you hours. We've taken all our knowledge, experience, and data and created small Pinterest marketing learning products. From workshops, to small courses, to templates we have you covered whatever your Pinterest needs are. Visit simplepinshop.com to learn more and take advantage of our special launch month offer.
If you had our own island, who would you bring? How would you structure your society? Who would you let in and who would you ensure never gets in? Why rules would you established? How would you make sure people are treated fair and equal? Would those values exists on your island. Listen to this episode, to hear our answers!
What is your definition of forgiveness? How do you forgive and forget? Does everyone deserve to be forgiven? Do you forgive your parents for not always being the best parents? How do you determine is someone is worthy of forgiveness? Listen to this episode to hear our answers!
Is cheating a relationship dealbreaker? Can you be in a friends with benefit situation without catching feelings? Can your partner have a best friend of the opposite sex? Do you need to have boundaries in a friendship? Listen to this episode to hear our answers and get you thinking about your personal boundaries.
What are your personal boundaries? OnBlack hosts discuss their personal boundaries, the boundaries they have with other people, and if people can change.
On Black. Podcast hosts reflect on their lives and friendships, how they have changed, and being content. Follow On Black. on Instagram.
On this episode, OnBlack hosts recap their first semester and why they would not do it again. To learn more, follow us on Instagram @onblack.podcast
Conscious Creators Show — Make A Life Through Your Art Without Selling Your Soul
“More than half of the people I talk to are burned out and that's why they want to sell. And if you're burned out, it's not too late because you can still sell the business, but it's not the optimal time.” — Alexis Grant This week Sachit (@sachitgupta) chats with Alexis Grant (@alexiskgrant) Founder & CEO of They Got Acquired — a media company that features acquisitions of online businesses and the founders behind them. Previously, she was EVP of Content at The Penny Hoarder, a personal finance media brand, where she worked alongside the founder as the third employee to scale the company's content operations. She also founded The Write Life, an online community for writers she sold in 2021. Lexi began her career as a reporter at the Houston Chronicle and U.S. News & World Report, before growing a boutique content marketing agency, which was acquired by The Penny Hoarder in 2015. She lives with husband and two young kids in Harpers Ferry, WV. Follow our host, Sachit Gupta on Twitter and sign up for the Creators Collective Newsletter. Do you want to learn how to make a living as a creator? Check out the CreatorsMBA. (02:49) - Experience and highlights from building content teams (04:41) - How big the content side of Penny hoarder got (05:24) - Is the company a media company? (06:40) - Ways to monetize before advertising (09:07) - Her fav content niches / companies that got acquired (11:22) - Elements to think about when determining how to position or frame a media site — How to monetize or set up to sell (12:49) - Lessons from research she did on how media companies can be sold (14:56) - How much a content site would sell for (17:37) - What should creators do to monetize their audience and content, properly? (20:28) - How creators can sell their businesses (22:23) - The process from buyers reaching out, to finally selling the company (23:57) - At what point should you hire lawyers, agents and other people? (26:13) - The most common mistakes everyone was making, in terms of selling their business (28:34) - Things you should have in order before going down the path to sell (34:32) - Is it possible to sell some of the pieces of business that are burning out the owners? (39:01) - Other things creators should be thinking about during the process of selling the business (40:10) - Will increasing revenue using services, increase the multiple? (44:39) - How does one start building a team? (46:59) - What Lexi's team looks like (49:04) - At scale version, what does the team look like? (51:42) - What do editors do? (53:29) - Principles creators should know about while building a team (56:14) - Commonalities in great hires (58:54) - Tips on training and managing creative talent (1:00:28) - Things they have taken from writing, to podcasting (1:02:46) - How much of an investment it takes to grow from good to great, in terms of podcasting and content (1:03:08) - AI-generated content and where it's going to go (01:05:06) - Finding the voice for your writing and newsletter (01:06:51) - Alexis's three favorite creators (01:08:29) - What it means to be a conscious creator (01:09:09) - What she is most excited about in the next 5-10 years
This best of episode is a replay of the 100th episode of this show since launching on March 21, 2021. I gave myself the tricky task of pairing down the top ten lessons learned this last year and a half. I wish I could've pulled an excerpt from every single guest, but alas! These are the lessons that stuck most, sparking new insights and ahas. This episode originally aired June 10, 2022.
In this episode, Hamsata, Jeanine, and Alexis talk about seasonal depression and their experience as immigrants or children of immigrants.
#444: Alexis Grant is founder & CEO of They Got Acquired, a media company that helps entrepreneurs sell online businesses. Previously, she was EVP of Content at The Penny Hoarder, a personal finance media brand, where she worked alongside the founder as the third employee to scale the company's content operations. She also founded The Write Life, an online community for writers she sold in 2021. Lexi began her career as a reporter at the Houston Chronicle and U.S. News & World Report, before growing a boutique content marketing agency, which was acquired by The Penny Hoarder in 2015. She lives with husband and two young kids in Harpers Ferry, WV.
If you're a business owner, you need to be creating and posting content. Period. Full stop. But where do you find the time? How do you decide what to create and where to post it? Will this even help your business?Do you have more questions? They are probably answered in this podcast episode with content creator and manager extraordinaire, Jessica Lawlor.Jessica Lawlor is the founder and CEO of Jessica Lawlor & Company (JL&Co), the go-to agency for content management. Jessica helps clients with editorial planning, content creation, repurposing, and content marketing.We go in-depth on the 12 steps to create a content strategy that includes:Open a blank document and do a content braindumpCreate a seriesPlace them on a calendar to determine the frequencyDo SEO keyword researchDetermine who is going to write or produce the contentDo itEditing and perfecting the piece to go liveCreate 10-15 headlinesLay it out in your CMS, like WordPress, and add visualsPublish it liveMarket the content and distribute it over timeRepurpose it in another way in another placeFounded in 2016, JL&Co serves as an in-house managing editor for clients. Past and present clients include Muck Rack, Solo PR Pro, PodReacher, The Write Life, Healthy Rich, and more.Connect with Jessica: @jesslaw on Twitter: https://www.twitter.com/jesslaw/LinkedIn: https://www.linkedin.com/in/jessicalawlor/Other resources mentioned in this episode:Jessica's blog post about what a managing editor is: https://jessicalawlor.com/2022/04/what-is-a-managing-editorJessica's blog post about the misconceptions about content: https://jessicalawlor.com/2021/10/misconceptions-about-content/Jessica's blog post about how to write a case study: https://jessicalawlor.com/2021/09/how-to-write-a-case-study/Alexis Grant from The Write Life: https://alexisgrant.com/2021/09/19/how-i-sold-online-business-the-write-life/Rank IQ Affiliate Link: https://www.rankiq.com/?fpr=christina3316 Places to Pitch to be a Contributor: 16Places.comPitch Publicity Profit Bootcamp: PitchPublicityProfit.comIf you liked this episode, please subscribe to this podcast to hear more like it. Tell your colleagues, friends, and family… and don't forget to tap that subscribe button. For more, visit MediaMavenAndMore.com/podcast.
“As a product company, it's about how you do it. And if you can do it in a way that elicits trust, it won't matter. They just want good information. People pay less attention to where it comes from, which is probably not a good thing. But they just want good information.” - Alexis GrantWatch this episode on YouTubeAlexis Grant:Alexis's Company, TheygotacquiredAlexis on Twitter: @alexisgrantBrian Casel:Brian's company, ZipMessageBrian on Twitter: @casjamThanks to ZipMessageZipMessage (today's sponsor) is the video messaging tool that replaces live calls with asynchronous conversations. Use it free or tune into the episode for an exclusive coupon for Open Threads listeners.Quotes from this episode:Quote 01:Brian Casel: How do you think about what you're building with a media company? What's it modeled around?Alexis Grant: So for any media company, the value is really in the audience and the people that you're bringing together Which is why? Well, one thing that I think really is really cool about media companies is you can partner with the SaaS or layer that is on top and you have something to sell. And like, it's interesting as you watch people specialize in different types of businesses.Often media operators, especially if it's their first time, won't have a great way to monetize the business. Whereas like if you look at a SaaS operator who's doing it the first time, they might be more technical. They don't have a way to bring the audience to the product. So it's like two sides, very important parts of a business.Brian Casel: You know, it's so funny to hear you describe that. That's literally what interested me in inviting you on this show is exactly that, right? Like as someone who runs a SaaS, I've always really had, I felt like it's an uphill battle to just grow traffic and, and, you know, relevant audience for my product. And then I've been also interested in this idea and we're starting to become like a trend now with like SaaS companies trying to become media companies.Brian Casel: As like a marketing play.Quote 02:Brian Casel: You also talked about how with they got acquired, you're building up a database of information. Like how does that sort of play into it?Alexis Grant: Yeah. So one of the reasons I wanted to build this business is because I haven't monetized the database before and I get to do that now. So I'm excited about learning it. So yeah, long term, our primary mode of monetization is going to be through the database Initially, like we're actually we're getting close to being able to release our first reports.So we're the first slice that we're taking is content companies. Actually, it's going to be something like 20 content companies that have sold in the last couple of years four, six, seven, or eight figures. And we share all the metrics that we have for all those acquisitions as well as the stories behind them. Like we put them into context and write a story about it.So you could buy that slice from us so that that's like the first iteration. And the way I think of that is you know, from a founder perspective or a seller perspective, it's similar to like if you were selling your house, you'd want to be able to look around the neighborhood and see what are the other houses selling for?You want to see those comps. And for much bigger companies, that data is out there. But for smaller companies, like we're the first ones to aggregate it and put it pull it together.Quote 03:Brian Casel: How do you think your audience like it? Are there different personas? Right. Like, so I would imagine you have people who are interested in potentially selling their own business sometime soon. Yeah. Do you get acquirers like people searching to buy a business?Alexis Grant: My goal is to serve both audiences, but we're really just at the moment because I want to be niche-like as we start, and then we can broaden as we gain trust with our audience. So at the moment, we are really focusing on founders or sellers, people who have a business that they want to sell and maybe just growing a business that they want to position it to sell five years from now.That's a big piece of our audience, too. But I'm thinking that we also have a lot of value for the support professionals in this space. So whether it's like a broker or an advisor, especially in our database, I think there's more value there for those types of people.Brian Casel: Yeah. Yeah, for sure. What are some like the quick wins or maybe wins that you've seen so far with what they got acquired? Um, whether it's traffic growth or, you know, first revenue coming through, like, yeah, what do you look for there?Alexis Grant: Well, right after our launch, we got featured in the New York Times, which is a pretty big get really. They dedicated the entire tech column and wrote to what we were building. Wow. From the perspective of like, you know, you hear about all these big acquisitions and you don't hear about the little guys. Who are most it's most of us like most of us actually fall into this category?Alexis Grant: Like most of us aren't building unicorns and don't want to build a unicorn, you know? So shining a spotlight on people who want to build sustainable businesses. Brian Casel: How did that come about? Alexis Grant: It really came about for me sharing what I was up to, like basically what people call now building in public but ahead of our launch, I was I had a landing page up and I was trying to get set.Like we had about 1000 subscribers when we launched, which was my goal. We just barely got there. And so I was sharing what we were up to in the months leading up to that. And someone wrote about it and then somebody else pass it along to a friend to who you know, who wrote that column. And that's how it came about. So it wasn't me pitching her or anything at that.Brian Casel: That's awesome.
Welcome back to part two of our ten actionable insights from our first ten interviews. If you have not listened to part one, you can pause this and go back and listen to our last show which was the first five actionable items we had. Or, in all honestly, the order doesn't really matter so if you like this, you can go back. These are part two of our takeaways from our first ten episodes, trying to identify trends and themes that we've seen early on that apply to if not all of the creators we've interviewed, most of them, and will contain a key takeaway that you can take whether you're a vlogger, podcaster, blogger, whatever it is. Intro 0:00 - 1:27 6: Sometimes you have to make shark moves (1:28-6:39) 6:40-8:36, Ep 5 | Nick Pittman, Norcast TV: Six Figure Income Doing Local Weather Forecasts (https://player.captivate.fm/episode/8d0c1aca-7e3b-4b66-9b5b-eb86f03097af (https://player.captivate.fm/episode/8d0c1aca-7e3b-4b66-9b5b-eb86f03097af)) 8:37 - 10:03, Ep 8 | Alexis Grant, They Got Acquired: The Bloomberg For Small and Medium Sized Acquisitions (https://player.captivate.fm/episode/59327540-4f85-4cac-bfe9-c684406200e3 (https://player.captivate.fm/episode/59327540-4f85-4cac-bfe9-c684406200e3)) 7: Embrace doubt (10:07-14:37) 14:40 - 16:54, Ep6 | Brandon Perna, "That's Good Sports": The Daily Show meets Sports Center (https://player.captivate.fm/episode/ac927b45-3c49-4a1c-94ab-1d0737092047 (https://player.captivate.fm/episode/ac927b45-3c49-4a1c-94ab-1d0737092047)) 16:57 - 18:06, Ep 10 | Adam Vazquez, Content Is For Closers: How To Turn Your Podcast Into a Business Development Tool (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef)) 8: Consistency is key (18:09-23:30) 23:33 - 24:21, Ep 10 | Adam Vazquez, Content Is For Closers: How To Turn Your Podcast Into a Business Development Tool (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef)) 24:24 - 26:04, Ep 9 | Kyle Scott, CrossingBroad.com: From Local Sports Blog to Massive Affiliate Success (https://player.captivate.fm/episode/6480b66b-6e53-4fee-a2d2-500c05b7d29c (https://player.captivate.fm/episode/6480b66b-6e53-4fee-a2d2-500c05b7d29c)) 9: Automate the mundane time sucks (26:06 - 31:17) 31:19 - 32:21, Ep 3 | Kenny Coleman, Bourbon Pursuit: From Whiskey Podcast To National Bourbon Brand (https://player.captivate.fm/episode/fbc08d7e-4879-4c7f-94d9-e35214c4797b (https://player.captivate.fm/episode/fbc08d7e-4879-4c7f-94d9-e35214c4797b)) 32:24 - 34;57, Ep 5 | Nick Pittman, Norcast TV: Six Figure Income Doing Local Weather Forecasts (https://player.captivate.fm/episode/8d0c1aca-7e3b-4b66-9b5b-eb86f03097af (https://player.captivate.fm/episode/8d0c1aca-7e3b-4b66-9b5b-eb86f03097af)) 10: Must be willing to learn from mistakes (35:00-38:26) 38:29 - 42:14, Ep 7 | Jason Ziernicki, Warwick Gaming: From Unemployment to an 8-Figure Affiliate Business (https://player.captivate.fm/episode/e14b66ba-2f54-47bb-ac08-0a85be079d09 (https://player.captivate.fm/episode/e14b66ba-2f54-47bb-ac08-0a85be079d09)) 42:16 - 45:07, Ep 1 | Josh Babbitt, The Hackers Paradise: The ROI of Building a Loyal Audience with Honest Reviews (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b)) Outro : 45:08 - 46:12 Part 1, Lessons Learned 1: You have to maintain authenticity 2: Setting time limits 3: Must be willing to take the leap 4: You should care about having the right audience, not the biggest 5: You have to be willing to evolve business model Listen to Part 1 : https://player.captivate.fm/episode/72fc8554-9e0c-460f-b469-d24ec44c763f Follow us on Social Media: Listen on your favorite streaming platform:...
10 Actionable Insights From Our First 10 Episodes (Part 1) Today we are doing something a little different. Instead of having an interview, it's the middle of summer, a number of potential guests are on vacation as are we off and on the last couple of wheels, so we thought it would be a good time to ten actionable insights from our first ten interviews. A little bit of a midway checkpoint to see some of the themes that you can take with you and implement into your business. We've called these out along the way and thought this would be a good checkpoint to walk through them, talk about them, and then also play some of these clips. These are some of the most important learnings that we've seen, even just in the small handful of interviews we've done so far. We've identified ten different trends that we've seen over these first ten interviews. So we're going to name them and our Producer Cameron will play clips of the examples that we cite as we go through. If you like this show, if you haven't listened to the podcast yet, this is a good starting episode because it's a sampler pattern for all of the shows we've done so far. So you're going to be able to duck in and out of guests we've had, pick the ones you like, and go back and listen to those shows. Without further adieu, let's get onto our ten points: 1: You have to maintain authenticity (3:06-6:55) 6:57- 10:45, Ep 1 | Josh Babbitt, The Hackers Paradise: The ROI of Building a Loyal Audience with Honest Reviews (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b)) 10:46-12:42, Ep 2 | Kent Auslander, Hot Route Tips: How Madden Freakout Video Helped Launch Premium Subscription Site (https://player.captivate.fm/episode/3241aa18-8b13-4b70-a4f3-d04874e67a2d (https://player.captivate.fm/episode/3241aa18-8b13-4b70-a4f3-d04874e67a2d)) 2: Setting time limits (12:46-16:10) 16:12-18:36 , Ep 9 | Kyle Scott, CrossingBroad.com: From Local Sports Blog to Massive Affiliate Success (https://player.captivate.fm/episode/6480b66b-6e53-4fee-a2d2-500c05b7d29c (https://player.captivate.fm/episode/6480b66b-6e53-4fee-a2d2-500c05b7d29c)) 18:38- 20:10, Ep 10 | Adam Vazquez, Content Is For Closers: How To Turn Your Podcast Into a Business Development Tool (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef (https://player.captivate.fm/episode/df1cf6e9-f111-49dd-8a2b-9b045d2c24ef)) 3: Must be willing to take the leap (20:13-24:54) 24:55-27:29 , Ep 1 | Josh Babbitt, The Hackers Paradise: The ROI of Building a Loyal Audience with Honest Reviews (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b (https://player.captivate.fm/episode/f5e8e0ea-c210-48fc-b8e4-e63657339f9b)) 4: You should care about having the right audience, not the biggest (27:32-32:40) 32:43-38:22, Ep 4 | Jason Barrett, Barrett Sports Media: Building a Valuable Niche Brand with Advertising, Events and Consulting (https://player.captivate.fm/episode/5b9584ed-b9ca-425a-8fee-361cf6474605 (https://player.captivate.fm/episode/5b9584ed-b9ca-425a-8fee-361cf6474605)) 38:24-39:56, Ep 8 | Alexis Grant, They Got Acquired: The Bloomberg For Small and Medium Sized Acquisitions (https://player.captivate.fm/episode/59327540-4f85-4cac-bfe9-c684406200e3 (https://player.captivate.fm/episode/59327540-4f85-4cac-bfe9-c684406200e3)) 5: You have to be willing to evolve business model (40:00-44:49) 44:52-48:07, Ep 3 | Kenny Coleman, Bourbon Pursuit: From Whiskey Podcast To National Bourbon Brand (https://player.captivate.fm/episode/fbc08d7e-4879-4c7f-94d9-e35214c4797b (https://player.captivate.fm/episode/fbc08d7e-4879-4c7f-94d9-e35214c4797b)) 48:08 - 53:15, Ep 9 | Kyle Scott, CrossingBroad.com: From Local Sports Blog to Massive Affiliate Success (https://player.captivate.fm/episode/6480b66b-6e53-4fee-a2d2-500c05b7d29c...
On today's episode we speak with Alexis Grant, founder and CEO of They Got Acquired, a digital media company focused on small and medium-sized acquisitions. Alexis is building a massive resource for entrepreneurs and professionals in the M and A space that will help all stakeholders understand the value of their business and learn from other acquisitions. Prior to founding They Got Acquired, Alexis built and sold a content agency, served as EVP of content for the Penny Hoarder, and sold niche website The Write Life. Listen now as Alexis walks us through her journey throughout digital media, building and selling two businesses, her long-term vision for helping founders explore acquisitions, and the constant refinement of her process. (0:08) Introduction to Alexis Grant. (0:55) Alexis Grant's backstory and career start. (3:33) How Alexis got into entrepreneurship and the process behind publishing her first ebook. (7:53) How her trip to Africa impacted her life and career. (9:59) Why and how Alexis started her content agency, how it made money, and the model she developed. (13:11) What kinds of backgrounds and skills Alexis looks for in writers, and the team was managed. (16:11) How to build your credibility and build trust with your readers. (20:15) Alexis's experience with being acquired twice, how it has influenced They Got Acquired, and long-term growth plans for the company. (25:24) The possibility of selling data to B2B customers and other potential B2B opportunities. (30:41) The overall revenue makeup of They Got Acquired and how the website is funded. (32:54) How to balance personal, family, and work life. (35:17) One tool that Alexis can't live without. (36:01) If she ever had a moment where she thought she may potentially fail. (37:55) Where you can find Alexis and They Got Acquired. (38:52) Closing remarks and thoughts about the interview. Guest Social Media Links: Alexis Grant: Twitter: (https://twitter.com/alexisgrant (https://twitter.com/alexisgrant)) Linkedin: (https://www.linkedin.com/in/alexisgrant/ (https://www.linkedin.com/in/alexisgrant/)) Personal Website: (https://alexisgrant.com/ (https://alexisgrant.com/)) Articles by Alexis : (https://www.usnews.com/topics/author/alexis_grant (https://www.usnews.com/topics/author/alexis_grant)) They Got Acquired: Website: (https://theygotacquired.com/ (https://theygotacquired.com/)) Podcast: (https://theygotacquired.com/podcast (https://theygotacquired.com/podcast)) Twitter: (https://twitter.com/TheyGotAcquired (https://twitter.com/TheyGotAcquired)) Linkedin: (https://www.linkedin.com/company/they-got-acquired/ (https://www.linkedin.com/company/they-got-acquired/)) Links mentation In this Interview: TheWriteLife: (https://thewritelife.com/author/alexis/ (https://thewritelife.com/author/alexis/)) The Penny Hoarder : (https://www.thepennyhoarder.com/ (https://www.thepennyhoarder.com/)) ClickUp: (http://www.clickup.com/ (http://www.clickup.com)) Follow us on Social Media: Listen on your favorite streaming platform: (https://link.chtbl.com/MonetizeMedia (https://link.chtbl.com/MonetizeMedia)) Twitter: (https://twitter.com/monetizemediahq (https://twitter.com/monetizemediahq)) TikTok: (https://www.tiktok.com/@monetizemediahq (https://www.tiktok.com/@monetizemediahq)) Linkedin: (https://www.linkedin.com/company/monetize-media/ (https://www.linkedin.com/company/monetize-media/)) YouTube: (https://www.youtube.com/channel/UC8a20ZIx7dx1reQ4pdvCBPA...
Dearest Free Timers: I can't believe it, but this marks the 100th episode of this show since launching on March 21, 2021! Today I've given myself the tricky task of trying to pair down the top ten lessons learned this last year and a half. I wish I could've pulled an excerpt from every single guest, but alas! These are the lessons that stuck most, sparking new insights and ahas.
How can you know if you're getting a fair price for your company? You start your own media business and make it your job to find out. Alexis Grant began building They Got Acquired after going through two acquisitions. The lack of information out there, meant she had little idea if the deals were fair or even how the process worked. Adam and Alexis dive into why so few founders plan ahead to sell their businesses, the main mistakes first-time sellers make, and why she's talking about deals the mainstream press overlook. You'll also hear why Alexis believes in the importance of community building for the future of the media industry. Follow Alexis: LinkedIn:https://www.linkedin.com/in/alexisgrant (linkedin.com/in/alexisgrant) Twitter: https://twitter.com/alexisgrant (twitter.com/alexisgrant) Keep up to date with the latest Media Moves news. Follow Adam on Twitter: https://twitter.com/AdamRy_n (https://twitter.com/AdamRy_n) Sign up to the Perpetual newsletter: https://workweek.com/brand/perpetual (https://workweek.com/brand/perpetual)
Could you sell your business? Would you even want to once it's optmized enough to make selling an option? Today I'm discussing the practical and emotional considerations of selling an online business with my longtime friendtor, Alexis Grant. More about Lexi: Alexis is the founder and CEO of They Got Acquired, a media company telling the stories of “small” acquisitions. She has sold two companies herself—a digital marketing agency to The Penny Hoarder as a full acqui-hire, and The Write Life to a third party. She lives with her husband and two young kids in Harpers Ferry, WV.
Alexis Grant is the founder of They Got Acquired, a recently launched publication that covers digital companies acquired in the $100k to $50m range. In this conversation, we dug into the early decisions Alexis made when launching, how sponsorships took the business by surprise, and how they are planning to really monetize the business.
How good is creating niche content? How about understanding the purpose of your content and focusing on providing value? Alexis Grant, founder, and CEO of They Got Acquired, understand the importance of both of these things. She has launched not one, not two, but 3 content businesses — successfully selling her previous ones. Today she's here to share her insight on why she started They Got Acquired, doing research to produce good content, and how sponsorship is playing a bigger role than she expected. Top Takeaways: They Got Acquired has a very specific niche in mind: businesses that have sold for between $100,000 and $50M. All of their content is focused on telling those stories and helping similarly positioned businesses.They are using their podcast of the same name to build trust and grow their audience. Allowing people to hear them forges a better connection and gives the business more identitySponsorship has played a bigger than expected role! They are increasing the output of their newsletter and will monetize their podcast for season 2. Lexi's advice: ask for too much at first. You can always come down if they say no. Show Notes: Alexis GrantAlexis on LinkedinAlexis on TwitterJoin the Creator CrewSponsored by: Tailor Brands | Nexcess | TextExpander
We've all read stories and news articles about multi-million dollar businesses that have been sold and the ripple effects these acquisitions have on their respective industries. But an exit doesn't have to involve enormous sums of money to be meaningful. When Alexis Grant realized that there were important acquisition stories going untold, she created They Got Acquired, a media agency seeking to redefine startup success by sharing the acquisition stories of underrepresented founders. In this episode, Alexis joins us to discuss the inspiration behind They Got Acquired, and the ways in which she hopes to educate entrepreneurs who are preparing to sell their businesses. She also reveals the obstacles she faced building a media company from the ground up and how she has structured her business to provide value to her audience. According to Alexis, “When building a media brand, the place that I always start from is creating really high-quality content. Think about how you can create something that's valuable, because if people don't want to read it, or listen to it, or consume it, then you're not really doing yourself or them a favor.” Alexis also shares insights into her own acquisition stories, discussing the differences between an acqui-hire and an asset sale, and the lesson she learned from both experiences. Whether you are a first-time seller or an experienced entrepreneur, this is an episode you don't want to miss! Topics Discussed in This Episode: Alexis walks us through her entrepreneurial journey so far (02:26) The lessons Alexis learned from her own businesses being acquired (07:57) What inspired Alexis to create They Got Acquired (12:47) The types of success stories Alexis wants to shine a light on with They Got Acquired (15:24) The obstacles Alexis faced building a media company from the ground up (19:01) Interesting tidbits Alexis has picked up from the businesses she's covered so far (26:03) Alexis's advice to entrepreneurs looking to start their own media brand (31:44) How Alexis maintains efficiency to maximize her ROI (34:42) How Alexis aims to help women founders find a place at the table (37:19) Alexis's goals for the future of They Got Acquired (39:55) Mentions: Empire Flippers Podcast Empire Flippers Marketplace They Got Acquired Typefully Sit back, grab a coffee, and learn how to successfully navigate the acquisition process.
Today's guest on the Niche Pursuits podcast is former Penny Hoarder executive and successful business owner Alexis Grant. Alexis shares her thoughts on how her journalism background has helped her content writing and she talks about what she did to get it to rank better in the search engines and how she increased traffic by around 80%.
Lexi Grant didn't start her first or second business with the goal of selling them one day. She was just doing what she does best: bootstrapping content companies from the ground up. But thanks to an acquihire that thrust her career forward, and a six-figure exit from a side project called The Write Life, Lexi knows just how meaningful an acquisition can be. Learn about her journey through both businesses — and the moment she knew it was time to create They Got Acquired.For more stories like this, sign up for our newsletter: https://TheyGotAcquired.com/newsletterFor the full transcript of this episode, go to: https://theygotacquired.com/podcast/lexi-grant-they-got-acquired/
Have you ever wondered why certain brands have started investing in content marketing? This episode will shine some light on that question. Alexis Grant shares why her first and second exit were so successful because of her great content marketing and how she believes other business owners can increase the value of their business by focusing on more than the multiple—by focusing on the "story" of the brand and how it really reaches its market. This entrepreneurial story is about growing true value in your business using high quality content, without sacrificing good business sense. Alexis found the entrepreneurial bug after starting her career off in journalism and realizing how important a personal brand was when she struck out on her own as a freelancer. Growing and selling her first business, a content media company dedicated to growing businesses with blogs, showed her that brand matters just as much to companies as individuals. Maybe more so. Tune in today to learn what you might be missing on the brand side of content marketing. What You Will Learn Why companies buy teams rather than other assets (called 'acquihire') What led Alexis to choose the acquihire route The benefits of running a company with a small team and why Alexis likes that approach so much Why Alexis chose to pivot from the content space to the M&A space How content marketing helps companies gain the trust of their customers Why increasing your multiple is not the right metric to solely focus on when selling What impact branding had on Alex selling her second business Why certain aspects of your digital marketing strategy can be worth more to a buyer than others When content should be your biggest expense as a business owner // USE YOUR FINANCIALS TO CLARIFY A PATH TOWARDS A MORE VALUABLE BUSINESS: Intentional Growth Financial Assessment Bio: Alexis Grant is a media innovator who specializes in building content teams and growth marketing. From 2015-2019, Alexis led the content division at The Penny Hoarder as Executive Vice President of Content. After joining the company as the third employee, she worked alongside the founder to scale, growing their audience to tens of millions of readers, developing their brand reputation as a leader in media, and building infrastructure to support 100+ employees. After selling her company, The Write Life, in early 2021, she began building They Got Acquired, a media brand that focuses on acquisitions of online businesses and is her current venture. Interview Quotes: 07:07 - “I was only at that day job for a year before I started to realize, ‘You know, that side thing has a lot more potential and I’m really starting to get into
Have you ever wondered why certain brands have started investing in content marketing? This episode will shine some light on that question. Alexis Grant shares why her first and second exit were so successful because of her great content marketing and how she believes other business owners can increase the value of their business by focusing on more than the multiple—by focusing on the "story" of the brand and how it really reaches its market. This entrepreneurial story is about growing true value in your business using high quality content, without sacrificing good business sense. Alexis found the entrepreneurial bug after starting her career off in journalism and realizing how important a personal brand was when she struck out on her own as a freelancer. Growing and selling her first business, a content media company dedicated to growing businesses with blogs, showed her that brand matters just as much to companies as individuals. Maybe more so. Tune in today to learn what you might be missing on the brand side of content marketing. What You Will Learn Why companies buy teams rather than other assets (called 'acquihire') What led Alexis to choose the acquihire route The benefits of running a company with a small team and why Alexis likes that approach so much Why Alexis chose to pivot from the content space to the M&A space How content marketing helps companies gain the trust of their customers Why increasing your multiple is not the right metric to solely focus on when selling What impact branding had on Alex selling her second business Why certain aspects of your digital marketing strategy can be worth more to a buyer than others When content should be your biggest expense as a business owner // USE YOUR FINANCIALS TO CLARIFY A PATH TOWARDS A MORE VALUABLE BUSINESS: Intentional Growth Financial Assessment Bio: Alexis Grant is a media innovator who specializes in building content teams and growth marketing. From 2015-2019, Alexis led the content division at The Penny Hoarder as Executive Vice President of Content. After joining the company as the third employee, she worked alongside the founder to scale, growing their audience to tens of millions of readers, developing their brand reputation as a leader in media, and building infrastructure to support 100+ employees. After selling her company, The Write Life, in early 2021, she began building They Got Acquired, a media brand that focuses on acquisitions of online businesses and is her current venture. Interview Quotes: 07:07 - “I was only at that day job for a year before I started to realize, ‘You know, that side thing has a lot more potential and I’m really starting to get into
Inspirational stories plus practical takeaways from the entrepreneurship world.Today's guest is Alexis Grant, the founder of TheyGotAcquired.com. Her website focuses on small startups that got acquired for between $100k and $50m which are often overlooked by the mainstream media. Alexis has a background in journalism herself before founding two companies that got acquired. The first was an agency bought by The Penny Hoarder and the second was The Write Life, one of the leading authorities online for writers. Alexis has fantastic advice for people looking to build their companies and eventually sell them. We hope enjoy the episode and don't forget to share it with others. You can learn more at http//www.entrepreneurshandbook.co.Find more about TheyGotAcquired.com:Website: https://theygotacquired.com/Twitter: https://twitter.com/TheyGotAcquiredLinkedIn: https://www.linkedin.com/company/they-got-acquired/Find more about Alexis:Website: https://alexisgrant.com/Twitter: https://twitter.com/alexisgrantLinkedIn: https://www.linkedin.com/in/alexisgrant/
On February 28th, Jeanine Ikekhua attended the Amine show in Raleigh, NC. In this episode, she invited Hamsata Mazou and Alexis Grant to help her review the show.
Today we’ll be chatting with a very successful online entrepreneur, Alexis Grant. Alexis (Lexi) is a media innovator with a passion for building online businesses and growing audiences. She started her career as a reporter at the Houston Chronicle and U.S. News & World Report, then grew a content marketing agency. After five years, that business was acquired in 2015 by a media company called The Penny Hoarder. Alexis joined as the third employee and worked alongside the founder as EVP of Content to grow the company to 100+ employees. She left that role in 2019 for a less stressful lifestyle and moved her family to a mountain town in West Virginia. Alexis now helps startups scale their writing team in a consulting capacity while running several online businesses, including a website for writers, The Write Life. Her next venture has an in-person angle (COVID permitting): she’s organizing deep think getaways or “workcations” for professional women. Fun fact: Lexi backpacked solo through French-speaking Africa in 2008. This is when she first got into blogging! Why should YOU tune-in? Alexis knows exactly what makes a freelance writer marketable, she’s the one doing the hiring for startups! So what is it that separates a writer from the rest of the crowd? Listen in as Alexis lets us know! What we’re talking about: Freelance writing and working online Skills trump education Multipassionate entrepreneur What makes someone marketable A simple way to build apps and websites Links mentioned in this episode: Alexis’ Websites: Alexis Grant, Retreat & Create, & The Write Life The Money Guide for Freelance Writers Book Alexis’ Social Media: LinkedIn & Instagram Minute-by-minute breakdown: 3:24 – Journalism degree? 4:58 – Do you need a degree? What Alexis looks for when hiring a freelance writer 9:27 – Alexis is passionate about her current work 13:16 – She also just finished a passion project with her dad 15:36 – Thoughts on the work-life balance 19:14 – Retreat & Create: a brand new concept 23:04 – Alexis built an app (easily)! 30:39 – What else is Alexis passionate about? 34:37 – Alexis’ one piece of advice
All Shall Be Well: Conversations with Women in the Academy and Beyond
Listen in as WAP associate Caroline Triscik interviews Alexis Grant, PhD student in the field of public health at University of Illinois at Chicago. In this episode Grant shares her passion about equity as a foundation for her research to work toward change in policies to bring health care and resources to communities. Additionally, she offers thoughts about the COVID-19 pandemic, how she sees the integration of faith and work, and how she is finding hope these days. For show notes or more information please visit our article at The Well. If you'd like to support the work of InterVarsity's Women in the Academy and Professions, including future podcasts such as this episode, you can do so at givetoiv.org/wap. Thank you for listening!
Alexis Grant didn’t start her career with the goal of building several media businesses. She simply wanted work as a reporter. After college, she got a job at the Houston Chronicle and then later accepted a role editing the careers section at US News & World Report. But something about the business of media intrigued her, and while at US News & World Report she launched a side hustle running social media and blogs for corporate clients. Eventually, she drummed up enough business to quit her day job and focus on content marketing full time. In fact, she launched an entire marketing agency that specialized in producing branded content. One of her clients was a personal finance website called The Penny Hoarder, and she was so successful at growing its audience that the company eventually acquired her agency and installed her as its editor in chief. By the time she left The Penny Hoarder a few years later, it was generating tens of millions of dollars in annual revenue. I recently interviewed Alexis about how she helped scale these companies and what she plans to do next.
Today on Destiny Moments Angel Murchison interviews Alexis Grant about the issues facing youth today. Listen in as they discuss depression, suicide, drugs and how they are coping in today's culture. Alexis is 19 years old, graduated High School and will be attending Cosmetology School in the near future. We pray that today's program will be a blessing to you and yours! Please share this program with your family and friends, we would be so very thankful!
It took Kyle a number of months to earn his first $100 in AdSense revenue. Now he runs one of the most popular finance blogs on the web, PennyHoarder.com. How did he do it? Kyle says he began to connect with other like-minded bloggers. Sponsored posts brought in $500-$600 a month. As things really started to pick up, he connected with Alexis Grant at SocialExis.com to bring on other writers who shared the interesting things they were doing to make or save money. The greatest challenge was keeping all the voices from each blog post in line with the brand, so Kyle created the brand’s voice. “We used the post description box [on Facebook] as a way to react to our articles - as a way of letting our brand tell you what we think about whatever that writer wrote that day”. Kyle will be on our big stage Friday October 27th. Get your tickets now at http://finconexpo.com
Alexis is an entrepreneurial writer and digital strategist who transitioned from a thriving journalistic career, writing for publications like the Houston Chronicle and US News and World report, she decided she needed more freedom and creativity in her life. Having spent time as a solo traveler through Africa, she started making money for her site The Traveling Writer. Quickly, she expanded her offerings to digital products, courses and eBooks, in addition to the freelance writing and social media consulting she was doing. In 2010, she transitioned from the solopreneurial life to working with a team and built her first business, Socialexis, a blog management and content marketing agency that puts out over a hundred and twenty pieces of content for various clients every month -- not including daily social media posts. In 2013, she founded the site The Write Life, for writers and authors looking for resources and advice to create, connect and earn money. She also manages to carve out her own little corner of the internet on her site, AlexisGrant.com where she shares her personal journey and the behind scenes details of life as a creative entrepreneur.
Brain Burps About Books Podcast #217 Bundle Up! The Writers Bundle Will Heat Up Your Writing An Interview with Alexis Grant of The Write Life Announcements When you sign up at katiedavis.com/bundle, you’ll be one of the first to hear when this great bundle for writers is available! This Week's Guest is Alexis Grant! This week’s guest is Alexis Grant. Alexis is an entrepreneurial writer and digital strategist, with a focus on careers and the workplace. All of her work falls under one umbrella: helping YOU create the life you want to live. Alexis and I talk about Why she created The Write Life and The Writer's Bundle. How The Writer's Bundle can benefit YOU. Who is part of The Writer's Bundle this year. How you can be one of the first to get it!
Today, Alexis Grant runs a social media, content marketing, and blog management agency and manages a team of 10 people to get it all done. But like many of us, she started off as a side hustler, working her way up and adding clients until it was time to make the leap. She took some very strategic steps along the way, including setting up clients on a retainer model instead of a one-off project basis, and building a "personal brand" and audience of her own through her blog.
A common theme that's emerged from my conversations with a dozen guests so far is that businesses usually start as side projects. There's nobody I've spoken to that has quit her day job cold turkey and started a business from scratch (except myself – I was stupid but lucky it worked out!). To illustrate further on how to start a side business and smoothly transition it into a full time gig, I invited Alexis Grant, a former reporter at U.S. News & World Report, to tell me her story. Alexis started off as a part-time social media consultant and freelancer and now runs a full time business (with a team of 10) that includes blog management, email marketing and social media products & services. In this case study, you will learn: How Alexis started her side business or ‘side hustle' – from ideation to launch How she mastered a skill she knew little about (and made a business out of it), and how you can too The easiest way to land your first client and the smartest way to look for gigs online Common challenges 9-to-5ers face before making the leap to business ownership, and how to address them How to network (even if you're an introvert) Alexis' product vs. service revenue mix, and why the latter is important in the early stages of your business 3 actions and tips to get started on your side business
A podcast that introduces you to thought-nourishing global ideas and compelling people. The Pangea Podcast highlights what's good and important in global culture through interviews with storytellers, creatives and issue experts. Hosted by Jaclyn Schiff, episodes often explore how health and economic development unite and divide us.