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3 episodes with growth iq get smarter about
2 episodes with growth iq get smarter about
2 episodes with growth iq get smarter about
2 episodes with growth iq get smarter about
2 episodes with growth iq get smarter about
In this week's episode of the SIMPLE brand podcast, I talk with Tiffani Bova, author of the Wall Street Journal bestseller - The Experience Mindset: Changing the Way You Think About Growth.Tiffani's an international keynote speaker and the former global customer growth and innovation evangelist at Salesforce.She's been named twice as one of the top 50 business thinkers in the world by Thinkers50. She's a regular contributor to Forbes, Entrepreneur, Fast Company, and Harvard Business Review.And she's the host of the What's Next! With Tiffani Bova podcast.Tiffani and I discuss the impact your brand has when you place an equal focus on both customer experience and employee experience.Here's what we discuss:How Tiffani defines “happy employees”The fastest way to get customers to love your brand is to get employees to love their job.How a focus on reducing customer effort has created the “CX Delimma” The pandemic shined a light onto the lack of investment brands have made for employeesWhat companies see when they place a simultaneous focus on CX and EXHow to help your employees instill an experience mindset How Best Buy was able to turn things around by placing an equal focus on CX and EXRESOURCES FROM THIS EPISODE:Tiffani's siteTiffani's book - The Experience Mindset: Changing the Way You Think About GrowthTiffani's book - Growth IQ: Get Smarter About the Choices that Will Make or Break Your BusinessTiffani's podcast - What's Next! With Tiffani BovaTiffani on LinkedIn
The Experience Mindset: Changing the Way You Think About Growth by Tiffani Bova About the Book: From the Wall Street Journal bestselling author of Growth IQ comes a guide to enhancing customer and employee experience simultaneously for unprecedented revenue growth. In the war for customer acquisition, businesses invest millions of dollars to improve customer experience. They deliver packages faster, churn out new products, and endlessly revamp their UI, often putting greater strain on employees for diminishing returns. According to Tiffani Bova, this siloed focus on customer experience – without considering the impact on your staff – actually hinders growth in the long run. The most successful companies adopt an Experience Mindset that strengthens both employee experience (EX) and customer experience (CX) at the same time. Based on exclusive research from two Salesforce-sponsored studies of thousands of employees and C-suite executives, The Experience Mindset details exactly how your company can adopt an Experience Mindset, at scale. It's not enough to know that happy employees equals happy customers. You must have an intentional, balanced approach to company strategy that involves all stakeholders – IT, Marketing, Sales, Operations, and HR – with KPIs and ownership over outcomes. In this ground-breaking book, filled with case studies of leading companies and never-before-seen research, you'll learn: How people, processes, technology, and culture contribute to the “virtuous cycle” of EX and CX. Why the best companies have programs that minimize the customer's effort as well as the employee's effort (and how companies like Southwest and Best Buy get this right) How to effectively roll out technology solutions that boost both EX and CX (hard truth: only 20% of customer-facing employees believe technology makes their job easier. Employees want a seamless technology experience, just like your customers.) What metrics you can use to measure EX, CX, and ultimately, the effect of the two together? You can't improve what you can't measure. Employees are the heart of your business. If you want to remain competitive in today's marketplace, investing in people is no longer a nice-to-have, but rather a must-have. About the Author: Tiffani Bova is the global growth evangelist at Salesforce, a bestselling author, a highly sought-after international keynote speaker, and a podcaster. Her previous book Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business (featured on episode 241 of The Marketing Book Podcast in 2019) is a Wall Street Journal bestseller and has been translated into 10 languages. Tiffani is ranked on the current Thinkers50 list of the world's top management thinkers and has appeared on MSNBC, Bloomberg, and Yahoo! Finance, and is a contributor to publications including Harvard Business Review, Forbes, and Entrepreneur. As host of the podcast, What's Next! With Tiffani Bova, she interviews really smart people [including several authors whom I've had the honor of interviewing] about what's next for companies and individuals as they look to innovate and grow. Prior to working with Salesforce, she was a sales, marketing, and customer service executive for startups and Fortune 500 companies. She also spent ten years at Gartner, the world's leading IT research and advisory firm, as a distinguished analyst and research fellow where she helped companies such as Microsoft, Cisco, Hewlett-Packard, IBM, Oracle, SAP, AT&T, Dell, and Amazon Web Services to expand their market share and grow their revenues. And, interesting fact – she grew up in Hawaii and she and President Obama attended the same high school! Click here for this episode's website page with the links mentioned during the interview... https://www.salesartillery.com/marketing-book-podcast/experience-mindset-tiffani-bova
Tiffani Bova: The Inside Track on Growth Tiffani Bova is the global growth evangelist at Salesforce and the author of the Wall Street Journal bestseller GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is a true change maker whose thought-provoking and forward-thinking insights have brought her international attention. She also hosts her own excellent podcast What's Next!Prior to working with Salesforce, she was a sales, marketing, and customer service executive for startups as well as Fortune 500 companies. After her success in the corporate world, she was also a Distinguished Analyst and Research Fellow with Gartner for many years. In this conversation with Steve Goldbach and Stuart Crainer, Tiffani tells the compelling story of the development of her insights, ranging all the way from running E. K. Fernandez Shows to her time at Salesforce. She also spills exclusive nuggets from her forthcoming book, always with a keen eye on weighing both consumer and employee satisfaction and experiences. This podcast is part of an ongoing series of interviews with executives. The executives' participation in this podcast are solely for educational purposes based on their knowledge of the subject and the views expressed by them are solely their own. This podcast should not be deemed or construed to be for the purpose of soliciting business for any of the companies mentioned, nor does Deloitte advocate or endorse the services or products provided by these companies.
We’ve spoken before on the show about the importance of Customer Experience in driving growth, with guests like Wharton’s Peter Fader, Gainsight’s Nick Mehta and Bain & Company’s Stu Berman. But today’s guest says you need to think beyond the customer. If you really want to accelerate growth, you need to focus on the employee experience. Tiffani Bova is the global growth evangelist at Salesforce. She’s also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. In our conversation, we talk about whether your Growth IQ is something you’re born with or something you build, the ten paths to growth, and how Software-as-a-Service has changed what it takes to thrive in Sales. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Subscription Stories Community today: robbiekellmanbaxter.com Twitter Facebook
Tiffani Bova is the global growth evangelist at Salesforce – working for Mark Benioff – and the author of the Wall Street Journal bestselling book “GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business.” She's been named to the latest Thinkers50's list of the world's top management thinkers. Along with Columbia […] The post Tiffani Bova: Salesforce's Growth Guru Explains Why Employees Must Come First appeared first on Mark C. Crowley.
We’ve spoken before on the show about the importance of Customer Experience in driving growth, with guests like Wharton’s Peter Fader, Gainsight’s Nick Mehta and Bain & Company’s Stu Berman. But today’s guest says you need to think beyond the customer. If you really want to accelerate growth, you need to focus on the employee experience. Tiffani Bova is the global growth evangelist at Salesforce. She’s also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. In our conversation, we talk about whether your Growth IQ is something you’re born with or something you build, the ten paths to growth, and how Software-as-a-Service has changed what it takes to thrive in Sales. Love the show? Subscribe, rate, review, and share! Here’s How » Join the Subscription Stories Community today: robbiekellmanbaxter.com Twitter Facebook
Tiffani Bova, author and global growth and innovation evangelist at Salesforce, discusses her best-selling book “Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business”, the importance of doubling down on existing customers, taking an offensive approach to combat churn, and why all marketers should sit in on sales conversations if they want to show they truly care about the customer.
Show Sponsor: https://libsyn.com/ Use the code: friend and get your first month of podcast hosting free! Guest: Tiffani Bova Tiffani Bova is the global growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others Connect with Tiffani https://twitter.com/Tiffani_Bova https://www.linkedin.com/in/tiffanibova/ Listen to her podcast https://www.tiffanibova.com/whats-next-podcast/ Explore her website https://www.tiffanibova.com/
Adapter's Advantage: Breakthrough Moments that Lead to Success
Tiffani Bova is the global growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. Tiffani also contributes to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Tiffani was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. Show Notes: https://www.tiffanibova.com/ https://www.linkedin.com/in/tiffanibova/ https://www.tiffanibova.com/whats-next-podcast/ https://www.tiffanibova.com/book/ https://www.salesforce.com/story-of-sales/
*Note to listeners* This episode is part of a special sub-series on business ecosystems.Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Quora, Thrive, among others. She is a change-maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Tiffani Bova began her career as a sales, marketing and customer service executive for startups and Fortune 500 companies where she was recognized as being one of the first to develop a robust go-to-market model for cloud-based solutions and indirect channel strategies. This experience brought her to Salesforce where she became global growth evangelist, driving customer success through a vast network of customer and partner ecosystems. She has consistently been a leader in witnessing, understanding and helping shape the relationship with ecosystems across various organizations. In this discussion, Tiffani shares her insights on:In this podcast, she shares: What defines an ecosystem, and why it's more common than you may thinkThe history of ecosystems, as she witnessed them on the frontlines, and how the internet and digital technology have accelerated their prevalenceA practical set of steps and questions to decide if an ecosystem is right for your company, where to draw value from it, and deciding how it will help close your gapsThe importance of putting the customer first when making the decision to join an ecosystem The different types of relationships you can develop with partners in an ecosystemHow ecosystems can become a significant part of your profitability—and why this is critical to your success__________________________________________________________________________________________"So, it has really been this interesting shift that kind of 2000, this chasm was crossed around opening up ecosystems to different kinds of partners as well, the opportunity to reach different kinds of customers in new ways through new channels."-Tiffani Bova__________________________________________________________________________________________Episode Timeline:00:00—Introducing Tiffani + The topic of today's episode1:58—What are your thoughts on the future of ecosystem-based competition?5:28—How partnerships in ecosystems are different than traditional business partnerships7:03—How the internet has changed ecosystems by connecting different players to customers8:17—Are there more ecosystem-based companies now?9:57—What are sources of competitive advantage of key success factors that companies need to add to their strategic toolkit in light of ecosystems becoming more prevalent? 15:54—What can you tell us about ecosystem players that just join an ecosystem, vs. have to do a lot of the heavy lifting to build it?21:29—What are the first steps in evaluating how to enter an ecosystem?23:00—Could you tell us about organizations that have started organizing themselves like ecosystems internally?28:46—Thinking of how to build ecosystems regardless of your business or industry30:09—The importance of collecting customer feedback__________________________________________________________________________________________Additional Resources: Personal page: https://www.tiffanibova.com/Twitter: https://twitter.com/Tiffani_BovaLinkedIn: https://www.linkedin.com/in/tiffanibovaInstagram: https://www.instagram.com/tiffanibova
*Note to listeners* This episode is part of a special sub-series on business ecosystems.Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Quora, Thrive, among others. She is a change-maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Tiffani Bova began her career as a sales, marketing and customer service executive for startups and Fortune 500 companies where she was recognized as being one of the first to develop a robust go-to-market model for cloud-based solutions and indirect channel strategies. This experience brought her to Salesforce where she became global growth evangelist, driving customer success through a vast network of customer and partner ecosystems. She has consistently been a leader in witnessing, understanding and helping shape the relationship with ecosystems across various organizations. In this discussion, Tiffani shares her insights on:In this podcast, she shares: What defines an ecosystem, and why it's more common than you may thinkThe history of ecosystems, as she witnessed them on the frontlines, and how the internet and digital technology have accelerated their prevalenceA practical set of steps and questions to decide if an ecosystem is right for your company, where to draw value from it, and deciding how it will help close your gapsThe importance of putting the customer first when making the decision to join an ecosystem The different types of relationships you can develop with partners in an ecosystemHow ecosystems can become a significant part of your profitability—and why this is critical to your success__________________________________________________________________________________________"So, it has really been this interesting shift that kind of 2000, this chasm was crossed around opening up ecosystems to different kinds of partners as well, the opportunity to reach different kinds of customers in new ways through new channels."-Tiffani Bova__________________________________________________________________________________________Episode Timeline:00:00—Introducing Tiffani + The topic of today's episode1:58—What are your thoughts on the future of ecosystem-based competition?5:28—How partnerships in ecosystems are different than traditional business partnerships7:03—How the internet has changed ecosystems by connecting different players to customers8:17—Are there more ecosystem-based companies now?9:57—What are sources of competitive advantage of key success factors that companies need to add to their strategic toolkit in light of ecosystems becoming more prevalent? 15:54—What can you tell us about ecosystem players that just join an ecosystem, vs. have to do a lot of the heavy lifting to build it?21:29—What are the first steps in evaluating how to enter an ecosystem?23:00—Could you tell us about organizations that have started organizing themselves like ecosystems internally?28:46—Thinking of how to build ecosystems regardless of your business or industry30:09—The importance of collecting customer feedback__________________________________________________________________________________________Additional Resources: Personal page: https://www.tiffanibova.com/Twitter: https://twitter.com/Tiffani_BovaLinkedIn: https://www.linkedin.com/in/tiffanibovaInstagram: https://www.instagram.com/tiffanibova
Tiffani Bova is a sales leader, author, and highly sought-after keynote speaker. She's delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents. She's also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is the host of her own podcast, What's Next! With Tiffani Bova. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and also contributes her thinking to publications which have included Harvard Business Review and Forbes among others. Join us as we dive into different perspectives Tiffani has on the sales industry today as well as valuable tips and strategies she has picked up throughout her career in professional sales. Highlights How she got the testimony from Seth Godin. - 1:31 The trigger to the switch. - 10:54 The realization: I don't even recognize myself. - 12:55 Helping to manage the mental health of the sales team and keeping everybody where they need to be. - 16:55 Tips on how to stay engaged. - 22:21 The reason behind the launch of the Safety Cloud. - 26:21 Three different workstreams. - 29:08 Top trends Tiffani is seeing in professional sales moving forward. - 31:36 We don't have a technology problem. We have a people process problem. - 38:19 The average enterprise has 900 apps and only about 27% of them are integrated. - 39:19 Why is sales such a great career path? - 42:19 Keeping in touch with Tiffani. - 45:45 Episode Resources Connect with Mark Cox https://www.inthefunnel.com/ https://ca.linkedin.com/in/markandrewcox https://www.facebook.com/inthefunnel Connect with Tiffani Bova Growth IQ https://www.tiffanibova.com/ https://www.linkedin.com/in/tiffanibova https://www.facebook.com/TiffaniBova https://twitter.com/Tiffani_Bova https://instagram.com/tiffanibova https://www.youtube.com/channel/UCLfZMGT55bpY4vGDXW95sZQ
Tiffani Bova is the global growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. As host of What's Next! with Tiffani Bova, an iTunes' all-time business and management bestseller and a top sales podcast according to Top Sales Magazine, Bova has interviewed a growing number of exceptional humans including Arianna Huffington, Chester Elton, Dan Pink, Ginger Hardage, Bonin Bough, Mark Victor Hansen, Seth Godin and Tom Peters. Bova is a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. View This Episode- https://youtu.be/IT1eMhGKcOI #TiffaniBova #SalesForce #GrowthIQ #WhoKnewInTheMoment?
Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Quora, Thrive, among others. She is a change-maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. She's also a host of her own podcast, What's Next! with Tiffani Bova, an iTunes' all-time business and management bestseller and a top sales podcast according to Top Sales Magazine. Tiffani has interviewed a growing number of exceptional humans including Arianna Huffington, Dan Pink, Seth Godin and Tom Peters. She's also considered a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to Follow in 2018, 2019 and 2020, and a Top 100 Women in Tech.In this podcast she shares: What it takes to increase your Growth IQ Why its critical today to be a “master asker” And why after deeply studying product and sales strategies, she is now turning her attention to employees__________________________________________________________________________________________"There's a gap in the market. There's a lot that talks about employees.There's a lot that talks about customers, and then loosely we'll talk about them together. But what is the value? We went out and did some primary research, and we found that brands that do that really well in the U.S. is 1.8X faster growth rates. For a billion-dollar brand, it's a $40-million impact."-Tiffani Bova__________________________________________________________________________________________Episode Timeline:00:00—Introducing Tiffani Bova + The topic of today's episode2:20—If you really know me, you know that...3:18—What is your definition of strategy?4:38—Could you give us background on Growth IQ, your most well-known concept?7:53—What's something that appears on your paths to growth that in wasn't included before?9:59—Could you characterize what makes Salesforce something beyond CRM?12:15—What made you decide to focus on business growth?16:16—What are you working on now?18:10—What should strategists do next, and how can we connect with you?__________________________________________________________________________________________Additional Resources: Personal page: https://www.tiffanibova.com/Twitter: https://twitter.com/Tiffani_BovaLinkedIn: https://www.linkedin.com/in/tiffanibovaInstagram: https://www.instagram.com/tiffanibova
Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Quora, Thrive, among others. She is a change-maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. She's also a host of her own podcast, What's Next! with Tiffani Bova, an iTunes' all-time business and management bestseller and a top sales podcast according to Top Sales Magazine. Tiffani has interviewed a growing number of exceptional humans including Arianna Huffington, Dan Pink, Seth Godin and Tom Peters. She's also considered a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to Follow in 2018, 2019 and 2020, and a Top 100 Women in Tech.In this podcast she shares: What it takes to increase your Growth IQ Why its critical today to be a “master asker” And why after deeply studying product and sales strategies, she is now turning her attention to employees__________________________________________________________________________________________"There's a gap in the market. There's a lot that talks about employees.There's a lot that talks about customers, and then loosely we'll talk about them together. But what is the value? We went out and did some primary research, and we found that brands that do that really well in the U.S. is 1.8X faster growth rates. For a billion-dollar brand, it's a $40-million impact."-Tiffani Bova__________________________________________________________________________________________Episode Timeline:00:00—Introducing Tiffani Bova + The topic of today's episode2:20—If you really know me, you know that...3:18—What is your definition of strategy?4:38—Could you give us background on Growth IQ, your most well-known concept?7:53—What's something that appears on your paths to growth that in wasn't included before?9:59—Could you characterize what makes Salesforce something beyond CRM?12:15—What made you decide to focus on business growth?16:16—What are you working on now?18:10—What should strategists do next, and how can we connect with you?__________________________________________________________________________________________Additional Resources: Personal page: https://www.tiffanibova.com/Twitter: https://twitter.com/Tiffani_BovaLinkedIn: https://www.linkedin.com/in/tiffanibovaInstagram: https://www.instagram.com/tiffanibova
At the start of the pandemic, things shifted hard and fast. Businesses who had been resistant to adapting sales tech found themselves needing to quickly catch up, sometimes reaping unexpected benefits. But now the world is emerging from the pandemic, are these changes here to stay? Or will they become redundant as quickly as they became critical? In this episode, Luigi is joined by Tiffani Bova, Global Growth and Innovation Evangelist at Salesforce. She is a change maker whose thought-provoking and forward-thinking insights have made her a guest and contributor for esteemed sources including Bloomberg, BNN, Harvard Business Review, and Forbes. Find out what Tiffani sees as the sales relationship ahead, and the one most important thing to consider when choosing your path forward. Connect with Tiffani https://www.linkedin.com/in/tiffanibova/ (on LinkedIn). Find our more about her book here: http://www.tiffanibova.com/book/ (Growth IQ Get Smarter About the Choices that Will Make or Break Your Business ) Connect with Luigi https://www.linkedin.com/in/luigiprestinenzi/ (on LinkedIn). RingDNA is a recognized Gartner cool vendor that makes rev ops possible. Find them at https://www.ringdna.com (ringDNA.com)
Tiffani Bova is the Global Customer Growth and Innovation Evangelist at Salesforce and a thought provoking change maker. She's has a storied career currently at Salesforce, formerly as a Distinguished Analyst at Gartner, and as a pioneer in technology launching or advising on cloud services and digital transformation in the 90's 2000's, 2010s up until now. Tiffani Bova is author of the Wall Street Journal best seller book, Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. She is host of the podcast "What's Next - with Tiffani Bova". In addition to Tiffani's great successes in business and technology she is committed to helping build a more inclusive tech world - including within sales, where she got her start in tech. We had a great conversation about building confidence, doing things that make us uncomfortable, establishing credibility, and how age gives us wisdom to not need to shout out the answer. I hope you enjoy this episode as much as I did
In today's episode, we are chatting with Tiffani Bova, global growth evangelist at Salesforce and global speaker. She is also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts Tiffani has been named on the Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thoughts to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. In this episode, we discuss Tiffani's upbringing in Hawaii, how she got into business and her success in the corporate world. We'll also talk about the challenges many people face with their business, how to retain and grow your customer base, and the power of partnering with other companies and partaking in cooperation. Sponsored by - Gusto. Get three months free when you run your first payroll at gusto.com/YAP ZipRecruiter. Go to ziprecruiter.com/yap, to try out ZipRecruiter for free. Social Media: Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at Hala@YoungandProfiting.com Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Follow Hala on Clubhouse: @halataha Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Timestamps: 00:03:35 - How Growing Up In Hawaii Shaped Tiffani 00:05:08 - Being a White Minority in Hawaii 00:07:30 - Work/Life Balance 00:09:29 - How Tiffani Got Into Business 00:14:10 - Tiffani's Opinion on Getting An MBA 00:16:04 - How Tiffani Succeeded in Her Corporate Career 00:22:55 - Why Tiffani Decided Not To Be An Entrepreneur 00:26:23 - The Challenges People Have Growing Their Business 00:29:38 - How To Grow Your Existing Customer Base 00:36:23 - The Ways To Mitigate Churn 00:39:28 - How to Keep Clients/Customers Happy 00:33:23 - The Experience Equation 00:48:50 - How To Grow Your Business With Products/Services 00:53:26 - The Importance Of Storytelling In Business 00:56:35 - How To Work With Other Companies + Competitors 00:01:43 - Prioritizing Strategies to Use 01:06:39 - Tiffani's Secret to Profiting in Life Mentioned In The Episode: Tiffani's Website: https://www.tiffanibova.com/ Tiffani's Book, GrowthIQ: https://www.tiffanibova.com/book/ Tiffani's Podcast, What's Next: https://www.tiffanibova.com/whats-next-podcast/ Tiffani's LinkedIn: https://www.linkedin.com/in/tiffanibova Tiffani's Instagram: https://www.instagram.com/tiffanibova/?hl=en
In today's episode, we are chatting with Tiffani Bova, global growth evangelist at Salesforce and global speaker. She is also the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts Tiffani has been named on the Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, CNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thoughts to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. In this episode, we discuss Tiffani's upbringing in Hawaii, how she got into business and her success in the corporate world. We'll also talk about the challenges many people face with their business, how to retain and grow your customer base, and the power of partnering with other companies and partaking in cooperation. Sponsored by - Gusto. Get three months free when you run your first payroll at gusto.com/YAP ZipRecruiter. Go to ziprecruiter.com/yap, to try out ZipRecruiter for free. Social Media: Follow YAP on IG: www.instagram.com/youngandprofiting Reach out to Hala directly at Hala@YoungandProfiting.com Follow Hala on Linkedin: www.linkedin.com/in/htaha/ Follow Hala on Instagram: www.instagram.com/yapwithhala Follow Hala on Clubhouse: @halataha Check out our website to meet the team, view show notes and transcripts: www.youngandprofiting.com Timestamps: 00:03:35 - How Growing Up In Hawaii Shaped Tiffani 00:05:08 - Being a White Minority in Hawaii 00:07:30 - Work/Life Balance 00:09:29 - How Tiffani Got Into Business 00:14:10 - Tiffani's Opinion on Getting An MBA 00:16:04 - How Tiffani Succeeded in Her Corporate Career 00:22:55 - Why Tiffani Decided Not To Be An Entrepreneur 00:26:23 - The Challenges People Have Growing Their Business 00:29:38 - How To Grow Your Existing Customer Base 00:36:23 - The Ways To Mitigate Churn 00:39:28 - How to Keep Clients/Customers Happy 00:33:23 - The Experience Equation 00:48:50 - How To Grow Your Business With Products/Services 00:53:26 - The Importance Of Storytelling In Business 00:56:35 - How To Work With Other Companies + Competitors 00:01:43 - Prioritizing Strategies to Use 01:06:39 - Tiffani's Secret to Profiting in Life Mentioned In The Episode: Tiffani's Website: https://www.tiffanibova.com/ Tiffani's Book, GrowthIQ: https://www.tiffanibova.com/book/ Tiffani's Podcast, What's Next: https://www.tiffanibova.com/whats-next-podcast/ Tiffani's LinkedIn: https://www.linkedin.com/in/tiffanibova Tiffani's Instagram: https://www.instagram.com/tiffanibova/?hl=en
IN this episode I speak with Tiffani Bova, global growth evangelist at Salesforce and author of the WSJ bestselling book, "GROWTH IQ: Get Smarter About the Choices that will Make or Break Your Business," whose wakeup call was realizing that her "superpower" is being able to think and see "outside the box" from "inside the box" at large companies. https://www.tiffanibova.com/
My latest guest, Salesforce Evangelist Tiffani Bova, has grown from a roll-up the sleeves sales rep into the foremost authority on sales and growth strategy for modern companies. I sat down with the former channel executive and Gartner analyst turned Salesforce Evangelist to tap into some wit, wisdom and a little Ohana spirit. Tiffani's new book is a must read! GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business.
Tiffani Bova is a Global customer growth and innovation evangelist at Salesforce. As an industry thought leader, Tiffani watches overall market trends to uncover best practices on how to improve sales performance and enhance the overall customer experience. Prior to Salesforce, she spent 10 years at Gartner as a vice president, distinguished analyst and research fellow, covering sales transformation and indirect channel innovation. She is the Winner of the ‘Gartner Thought Leadership' Award for her comprehensive body of work on the Future of Sales and has delivered more than 450 keynote presentations around the globe to over 450,000 people on sales transformation and business model innovation. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to the Fortune 500. Previously a VP, distinguished analyst, and research fellow at Gartner, she has worked for startups and Fortune 500 companies including Sprint, Inacom, Interland, and Gateway Computers and is considered one of the pioneers of cloud-based indirect channel programmes. She is the author of the Wall Street Journal bestselling book ‘GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business' and the host of the "What's Next!" Podcast, ranked one of the Top 50 Business, Marketing and Management Podcasts... Links: Follow True Underdog on IG: www.instagram.com/true_underdogReach out to Jayson directly at jayson@trueunderdog.comFollow Jayson on Linkedin: https://www.linkedin.com/in/jayson-waller-/Follow Jayson on Instagram: www.instagram.com/jaysonwallerbamCheck out our website to meet the team, view show notes and transcripts: www.trueunderdog.com Mentioned In The Episode: Website: https://www.tiffanibova.com/ Linkedin: https://www.linkedin.com/in/tiffanibova/Instagram: https://www.instagram.com/tiffanibovaYoutube: www.youtube.com/c/TiffaniBovaTV/aboutTwitter: https://twitter.com/Tiffani_Bova Facebook: https://www.facebook.com/TiffaniBova/Podcast: Host of the "What's Next!Book: Growth IQ - Get Smarter About the Choices that Will Make or Break Your Business Timestamps: 01:58 - Growing up in Hawaii. 04:57 - What was it like transitioning into USA from Hawaii? 06:53 - Tiffani's Book: Growth IQ. 10:05 - Happy Employees = Happy Customers? 15:29 - How to grow a business Post-Covid? 19:17 - What is Tiffany most proud of in her speaking career? 21:56 - What's the best place Tiffani has ever visited? 23:30 - How and where can you find Tiffani?
What is the key to growth? How do you double down on what you’re really good at and how do you fill the gaps for the rest? Today, I have a guest on with me who has real actionable advice on how to roll up your sleeves and do THE WORK. Tiffany Bova is THE master of sales, total innovator, and mind blowing speaker. She is here to give YOU the secrets to finding your own superpower while illuminating the realities of going back to work post-COVID and the best practices for speakers. Do not miss this dynamic conversation with a woman who really knows her stuff! About the Guest:Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who’s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Finding Tiffani Bova: Website: https://www.tiffanibova.com/ Listen to What's Next! with Tiffani BovaRead Growth IQ: Get Smarter About the Choices that Will Make or Break Your BusinessInstagram: @tiffanibovaTwitter: @Tiffani_BovaLinkedIn: Tiffani Bova To inquire about my coaching program opportunity visit https://mentorship.heathermonahan.com/ Review this podcast on Apple Podcast using this LINK and when you DM me the screen shot, I buy you my $299 video course as a thank you! My book Confidence Creator is available now! get it right HERE If you are looking for more tips you can download my free E-book at my website and thank you! https://heathermonahan.com *If you'd like to ask a question and be featured during the wrap up segment of Creating Confidence, contact Heather Monahan directly through her website and don’t forget to subscribe to the mailing list so you don’t skip a beat to all things Confidence Creating! See acast.com/privacy for privacy and opt-out information. See acast.com/privacy for privacy and opt-out information.
Join Nancy Ridge Founder of Ridge Innovative and Tiffani Bova Chief Growth Evangelist of Salesforce, for a fascinating conversation on charting the path in 2021. As the pandemic accelerated innovation, they discuss top things to adopt in our transformed market, the shift to science in sales, committed action from leaders, how ecosystems are seen in the Growth Path context, and more! Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who’s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Index: 00:56 – Introduction of Tiffani Bova and her Background 03:51 – Example of innovation you have seen deliver great business outcomes 05:58 – Top 3 things we should adopt right now in our transformed market 09:03 – Shift to science in sales changing human side of relationships 12:11 – Committed action from leaders chasing revenue and trying to recover and re-tool 21:10 – Solutions to challenges with innovative leadership or expansion of technology of machine learning 32:03 – Ecosystems in the Growth Path and how organizations avoid the pitfalls 36:33 – What innovation would you most like to see gain adoption? Helpful Links – “The Experience Equation: How Happy Employees and Customers Accelerate Growth” - https://www.salesforce.com/form/conf/forbes-ex-cx-growth/ Growth IQ - https://www.tiffanibova.com/book/ If you enjoyed this podcast, be sure to subscribe to us on Soundcloud for more episodes and write us a review! Share this episode with anyone interested in unconventional ideas. Do you have questions, comments, insight on the topics discussed today? Send an email to support@ridgeinnovative.com with Subject: “Culture of Innovation S1 E7”! Follow Us On: iTunes: https://podcasts.apple.com/us/podcast/culture-of-innovation/id1537650821 Website: https://ridgeinnovative.com Twitter: https://twitter.com/nancy_ridge LinkedIn: https://www.linkedin.com/in/nancy-ridge-085988a YouTube: https://www.youtube.com/channel/UCjEMawW6iUoDcQDjvtKTBzA Soundcloud: https://soundcloud.com/culture-of-innovation Release Date: 27 April 2021
Straight Up with Bonnie St. John: Real Talk about Climbing The Corporate Ladder
Season 1, Episode 2As women leaders, one of the biggest challenges we face is simply being heard. On top of that, we have to battle through stereotypes and biases towards women who work in science, technology, engineering, and math (STEM) industries. Despite these challenges, Tiffani Bova has built an impressive career in tech, and she knows how to navigate those difficult conversations. In this episode of Straight Up, Tiffani shows us how to make sure our voices are heard, our qualifications are respected, and our work is valued.Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Prior to working with Salesforce she was a sales, marketing, and customer service executive for startups as well as Fortune 500 companies, and she has received accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at architecting bold new strategies for sales and growth.Tiffani is a change maker whose thought-provoking and forward-thinking insights have made her a sought-after keynote speaker and a frequent guest on a variety of industry-leading podcasts and live broadcasts.
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Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. On this episode of the Salesman Podcast Tiffani shares how B2B buyer expectations have changed with the “new normal” and what salespeople […] The post #706: Align Your Selling With What Buyers Want (In The New Normal) With Tiffani Bova | Salesman Podcast appeared first on Salesman.org.
She is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. She has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management, and Duke Dialogue Review. She is a change-maker whose thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. Prior to working with Salesforce, she was a sales, marketing, and customer service executive for startups as well as Fortune 500 companies where she was recognized as being one of the first to develop a robust go to market model for cloud-based solutions, and indirect channel strategies to accommodate changes in buying behavior. She left the corporate world and joined Gartner becoming a Distinguished Analyst and Research Fellow where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at architecting bold new strategies for sales and growth. Join Nour Group CEO, David Nour, and Tiffani Bova on this episode of the Curve Benders Podcast. BTW, two quick points: Nour is hosting Tiffani, today, Tuesday, 2/23 at 1 PM ET on a live stream on LinkedIn, YouTube, and Facebook. Join us for a live Q&A with Tiffani. Join us HERE. We turn the show notes from this podcast into a more in-depth article and link resources by or about our guest. Check them out in our new, private community, the Nour Forum. --- Send in a voice message: https://anchor.fm/david-nour/message
As humans, (when we listen) we have the ability to read people from facial expressions, gestures, tone of voice, or even a smell. This comes from our early programming as humans to be able to meet a person and instantly decide if they are a friend or foe. Want to know how to make better decisions and use your intuition? Want to know what changes are happening with your prospect and customers? Ever wondered what the new expectations are going to be? Listen to this week’s podcast interview with Tiffani Bova. She is the author of GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. For more information about Tiffani visit her website here.
In this episode we talk to Tiffani Bova (Global Customer Growth and Innovation Evangelist at Salesforce) as we discuss lessons she learned in 2020, she explains what "co-opetition" is, and why it's important to know who uses what apps based on demographics. Keep up with Tiffani on her website Subscribe to her podcast **More about Tiffani** Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who’s thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. As host of What’s Next! with Tiffani Bova, an iTunes’ all-time business and management bestseller and a top sales podcast according to Top Sales Magazine, Bova has interviewed a growing number of exceptional humans including Arianna Huffington, Chester Elton, Dan Pink, Ginger Hardage, Bonin Bough, Mark Victor Hansen, Seth Godin and Tom Peters. Bova is a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. Her book Growth IQ was one of 800-CEO-READ’s top 5 strategy and leadership books of 2018, the #1 Salesforce, Dreamforce Bookstore seller in 2018 and continues to be a monthly bestseller on Porchlight (formerly 800-CEO-Read) in 2019 and 2020. Having delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents, Bova is highly sought-after keynote speaker. Prior to working with Salesforce she was a sales, marketing and customer service executive for startups as well as Fortune 500 companies where she was recognized as being one of the first to develop a robust go to market model for cloud based solutions, and indirect channel strategies to accommodate changes in buying behavior. She left the corporate world and joined Gartner becoming a Distinguished Analyst and Research Fellow where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at architecting bold new strategies for sales and growth. Bova’s time on the front lines of sales, marketing and innovation, combined with her insightful candor, has resulted in a unique perspective that continues to inspire businesses and individuals to get smarter about the choices they make, think forward and increase their Growth IQ. Follow The Startup Life Podcast Facebook Page Want gear from The Startup Life? Check out our gear! Check out other great podcasts from The Binge Podcast Network. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma
In this episode we talk to Tiffani Bova(Global Customer Growth and Innovation Evangelist at Salesforce) as we discuss lessons she learned in 2020, she explains what "co-opetition" is, and why it's important to know who uses what apps based on demographics. Keep up with Tiffani on her website Subscribe to her podcast **More about Tiffani** Tiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts. As host of What's Next! with Tiffani Bova, an iTunes' all-time business and management bestseller and a top sales podcast according to Top Sales Magazine, Bova has interviewed a growing number of exceptional humans including Arianna Huffington, Chester Elton, Dan Pink, Ginger Hardage, Bonin Bough, Mark Victor Hansen, Seth Godin and Tom Peters. Bova is a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. Her book Growth IQ was one of 800-CEO-READ's top 5 strategy and leadership books of 2018, the #1 Salesforce, Dreamforce Bookstore seller in 2018 and continues to be a monthly bestseller on Porchlight (formerly 800-CEO-Read) in 2019 and 2020. Having delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents, Bova is highly sought-after keynote speaker. Prior to working with Salesforce she was a sales, marketing and customer service executive for startups as well as Fortune 500 companies where she was recognized as being one of the first to develop a robust go to market model for cloud based solutions, and indirect channel strategies to accommodate changes in buying behavior. She left the corporate world and joined Gartner becoming a Distinguished Analyst and Research Fellow where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at architecting bold new strategies for sales and growth. Bova's time on the front lines of sales, marketing and innovation, combined with her insightful candor, has resulted in a unique perspective that continues to inspire businesses and individuals to get smarter about the choices they make, think forward and increase their Growth IQ. Follow The Startup Life Podcast Facebook Page Want gear from The Startup Life? Check out our gear! Check out other great podcasts from The Binge Podcast Network. Written by: Dominic Lawson Executive Producers: Dominic Lawson and Kenda Lawson Music Credits: **Show Theme** Behind Closed Doors - Otis McDonald **Break Theme** Cielo - Huma-Huma
Download a year’s worth of https://www.leadershipactionlist.com/ (weekly action steps to improve your leadership) for FREE! Dr. Vince Molinaro is a global leadership adviser, speaker, and researcher on leadership accountability. As founder and CEO of Leadership Contract Inc., Vince travels the world helping organizations build vibrant leadership cultures with truly accountable leaders at every level. His unique combination of provocative storytelling, evidence-based principles and grounded practicality has leaders at all levels stepping up to fulfill their obligations to drive the success of their organizations. His newest book, Accountable Leaders: Inspire a Culture Where Everyone Steps Up, Takes Ownership, and Delivers Results, is available now. LEADERSHIP INSIGHTS When you stumble on a problem, you begin seeing it everywhere. There’s always an implicit contract that leaders sign when they take a role, but a lot of leaders don’t realize this. Leaders are held to a higher standard of behavior – to be better than everyone else. Four terms and conditions to be an accountable leader: 1. A decision whether you have what it takes, 2. Accepting the obligations for serving others, 3. The courage and resolve to tackle the hard things, and 4. Building community by building and aligning leadership culture. Leaders not only need to hold themselves accountable (the foundation) but to extend that to the organization. Only 20% of leaders believe they have the courage to identify, address, and support leaders who are deemed mediocre. They know who they are but not how to help them. The quickest and most enduring way to become a better leader is to focus on accountability. Five things help to identify a mediocre leader: 1. They blame others, 2. They lack initiative, 3. They mistreat others, 4. They are perceived as inept, and 5. They are always hiding and not stepping up. You have to be relentless in addressing mediocrity. Accountable leaders show five behaviors: 1. They hold everyone (including themselves) to high standards, 2. They have the courage to tackle tough issues, 3. They are very good at communicating the strategy of the organization, 4. They are really excited about the company and its future, and 5. They look outside their own business to anticipate trends. The difference in employee engagement between people who see their leaders working well together vs. not working well together is a difference between 72% and 8%. QUESTIONS TO INSPIRE US TO ACTION What is some lesson, saying, or experience that continues to influence your leadership to this day? Seeing from a friend that toxic management can literally be detrimental to our health. Use three descriptors to finish this sentence: “A leader is…” Accountable, accountable, accountable What is a question that leaders should be asking either themselves or others? Who needs you the most right now? What book would you recommend to leaders? The 7 Habits of Highly Effective People by Stephen Covey, Good to Great: Why Some Companies Make the Leap...and Others Don't by Jim Collins, and Growth IQ: Get Smarter About the Choices that Will Make Or Break Your Business by Tiffani Bova If you could get every listener to start doing something THIS week to help them be a better leader, what would it be? What is the tough thing that I’m avoiding? As a general life principle, is it better to ask “why?” or “why not?” “Why not?” because there’s a boldness to it and an opportunity to provoke people’s thinking. CONNECT WITH VINCE Twitter: https://twitter.com/drvincemolinaro (@drvincemolinaro) Linkedin: https://www.linkedin.com/in/vincemolinaro/ (in/vincemolinaro) Website: drvincemolinaro.com CONNECT WITH JOSH Instagram: https://instagram.com/joshuafriedeman (@joshuafriedeman) Email: josh@friedemanleadership.com Want a FREE list of weekly action steps to improve your leadership? Download the https://www.leadershipactionlist.com/ (Leadership Action List) TODAY!
My guest today is the chief growth evangelist at Salesforce and author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. She has been named to the latest Thinkers50’s list of the world’s top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She is a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council.
Chester Elton and Tiffani Bova discuss "Purpose over Profit" In this EpisodeTiffani Bova is the chief growth evangelist at Salesforce and the author of the Wall Street Journal bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova has been named to the latest Thinkers50's list of the world's top management thinkers and is a welcomed guest on Bloomberg, BNN, Cheddar, MSNBC, and Yahoo Finance, among others. She also contributes her thinking to publications including Harvard Business Review, Forbes, Entrepreneur, Diginomica, Quora, Thrive, Rotman School of Management and Duke Dialogue Review. She is a change maker who's thought-provoking and forward-thinking insights have made her a frequent guest on a variety of industry-leading podcasts and live broadcasts.As host of What's Next! with Tiffani Bova, an iTunes' all-time business and management bestseller and a top sales podcast according to Top Sales Magazine, Bova has interviewed a growing number of exceptional humans including Arianna Huffington, Chester Elton, Dan Pink, Ginger Hardage, Bonin Bough, Mark Victor Hansen, Seth Godin and Tom Peters.Bova is a top Twitter influencer in Business Growth, Customer Experience, Digital Transformation, the Future of Work, and Sales. She was named one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2018, 2019 and 2020, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council.Her book Growth IQ was one of 800-CEO-READ's top 5 strategy and leadership books of 2018, the #1 Salesforce, Dreamforce Bookstore seller in 2018 and continues to be a monthly bestseller on Porchlight (formerly 800-CEO-Read) in 2019 and 2020.Having delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents, Bova is highly sought-after keynote speaker. Prior to working with Salesforce she was a sales, marketing and customer service executive for startups as well as Fortune 500 companies where she was recognized as being one of the first to develop a robust go to market model for cloud based solutions, and indirect channel strategies to accommodate changes in buying behavior. She left the corporate world and joined Gartner becoming a Distinguished Analyst and Research Fellow where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at architecting bold new strategies for sales and growth.Bova's time on the front lines of sales, marketing and innovation, combined with her insightful candor, has resulted in a unique perspective that continues to inspire businesses and individuals to get smarter about the choices they make, think forward and increase their Growth IQ. LifeGuides is a peer-to-peer community that helps people navigate through their day-to-day stressors by providing a place of empathy, listening, wisdom and support with a Guide who has walked in your shoes, experiencing the same challenge or life experience as you.
In the live session, I am joined by Tiffani Bova, the global customer growth and innovation evangelist at Salesforce and author of the best-selling book Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. We will be discussing the key paths to success in a post-coronavirus world.
Tiffany Bova is is the Global Growth Evangelist for Salesforce where she has worked since 2016. Her focus is to help drive customer success within Salesforce’s customer and partner ecosystem. She helps companies grow with innovative business models and technology. She is the Wall Street Journal Bestselling author of the book “Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business.” Tiffany also hosts the “What’s Next Podcast” and has featured major name guests like Daniel Pink, Arianna Huffington and Seth Godin.
Tiffani Bova is the Global Customer Growth and Innovation Evangelist at Salesforce, author of the Wall Street Journal bestseller Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, and host of the podcast What’s Next! with Tiffani Bova. Tiffani’s time on the front line of innovation, combined with her insightful candor has resulted in her unique perspective that inspires businesses and individuals to get smarter about the choices they make and increase their growth IQ. In this episode, Tiffani discusses how to succeed in sales during the current pandemic and economic crisis. Here are some of the topics covered in this episode: Understanding how customer habits have changed Getting comfortable with feeling uncomfortable Using emotional intelligence to better understand prospects and customers Standing out as a field salesperson while working remotely About the Guest: Tiffani Bova is the Global Customer Growth and Innovation Evangelist at Salesforce and author of the Wall Street Journal bestseller Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. She has contributed to publications such as Harvard Business Review, Forbes, Entrepreneur, and Huffington Post and has appeared on Bloomberg, BNN, MSNBC, and Yahoo Finance. Prior to working with Salesforce Tiffani was a Distinguished Analyst and Research Fellow at Gartner where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at inventing bold strategies for growth. Tiffani has been recognized as one of the Most Powerful and Influential Women in California by the National Diversity Council, one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to Follow in 2018 and 2019, a Top 100 Women in Tech. She is also a highly sought after keynote speaker and has delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents. Read Tiffani’s Book - Growth IQ Listen to more episodes of the Outside Sales Talk here and watch the video here!
Author Tiffani Bova returns to The Marketing Book Podcast for a special episode of "Authors in Quarantine Getting Cocktails." Previously on The Marketing Book Podcast to discuss her book, "Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business," sales and growth visionary Tiffani Bova joins the (hopefully) limited time series, Authors in Quarantine Getting Cocktails to talk about being quarantined in Southern California, Tahitian beer, attending high school with Barack (Barry) Obama, the history and future of sales, and the changes the pandemic is having on buying behavior. Cheers! Click here for show notes... https://www.salesartillery.com/authors-quarantine-cocktails/tiffani-bova
Hi – this is Julie Masters and you’re listening to The Next Right Thing – a mini-series from The Inside Influence Team. Designed to provide some actionable certainty in uncertain times. Specifically – and the situation we’re all facing right now – the ‘messy middle’ of the COVID-19 pandemic.The idea behind this series is to go out to some of the most popular guests from past episodes of Inside Influence – and ask them one question: ‘What are the most important things you are focusing on right now (tools, ideas, strategies) - or advising your clients to focus on - that you know for sure work in uncertain times?’The intention being that somewhere in there, from these incredible minds, you might be able to find inspiration for your next right thing – or to put it another way - a point of certainty amidst the uncertainty.In this episode I speak with… Tiffani Bova. Global customer growth and innovation evangelist at Salesforce AND Wall Street Journal bestselling author of – ‘Growth IQ - Get Smarter About the Choices that Will Make Or Break Your Business’. What impresses me most about Tiffani isn’t her credentials – which are extensive – or her laser focused approach to solving the growth challenges of some of the world’s top tier firms. What has always impressed me during the few times we have been able to spend some time together - is her ability to peer into the clutter – into the never-ending predictions, statistics and trends – especially at times like right now - and translate them with a level of certainty, clarity (and perspective) that only comes from having done the work.In todays conversation we talk about… Stabilised decision making – and why’s it’s vital during any crisis. The Growth Zone – what it is – what it looks like – and how we will know when we’re there. Which consumer habits are temporary and which are now here for good. And the one that hit me the hardest – the idea of ‘Jobs to be done’ and how it needs to be the guiding light for whatever you do next.What I want you to reflect on here… isn’t actually related to growth – but more related to influence. Tiffani has one of the most finely attuned ‘question radars’ that I have ever come across. Her success as an analyst, author, influencer and leader is in my opinion down to one thing – she listens hard to the questions of her target market, and makes it her absolute mission to answer them. There. That’s it. That alone is an insanely powerful next right thing.If you want to dig even further into Tiffani’s insanely smart mind and Growth IQ as a set of tools and strategies… you can also hunt down our previous conversation - which I believe is episode No. 42. You can also find her book on Amazon – highly, highly recommended. I’ve said it before and I’ll say I again - this series very much a ‘by the seat of your pants’ kind of thing… lockdown means we’ve had to work with what we have in terms of equipment and internet speeds. So sound quality isn’t always perfect. But – as I’m learning to embrace - that’s not the point. The point is that we’re showing up – with intent that somewhere in here – imperfections and all - you will find the fuel you need for your next right thing.So… other than staying well and looking after each other - I hope somewhere in here you find the fuel you need for your next right thing. See acast.com/privacy for privacy and opt-out information.
Tiffani Bova is the growth and innovation evangelist at Salesforce and the author of the Wall Street Journal and 800-CEO-READ bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business (Portfolio). Bova was recently named to Thinkers50s Radar Class of 2019 and was Thinker of the Month in December 2018. She has appeared on MSNBC and Yahoo Finance, among others, and was featured in the January 2019 issue of Rotman Management Magazine’s Disruption Issue. She has also contributed to publications including Harvard Business Review, Forbes, Entrepreneur, and Huffington Post, and is a frequent guest on Wharton Business Radio and a variety of industry-leading podcasts. As host of What’s Next! with Tiffani Bova, one of the top 100 business and marketing podcasts on iTunes and top sales podcast of 2018 and 2019 according to Top Sales Magazine, she has interviewed guests from Arianna Huffington and Tom Peters to Dan Pink Bova is a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales, and she was recently recognized as one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Expert to follow in 2019, a Top 100 Women in Tech, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. Her book Growth IQ was one of 800-CEO-READ’s top 5 strategy and leadership books of 2018, and the #1 Salesforce, Dreamforce Bookstore seller in 2018. Having delivered over 500 keynote presentations on sales transformation and business model innovation to over 400,000 people on six continents, Bova is a highly sought after keynote speaker. Prior to working with Salesforce she was a Distinguished Analyst and Research Fellow at Gartner where she won the Thought Leadership award and earned accolades from the best leaders in the technology world for her cutting-edge analysis and her skill at inventing bold strategies for growth. Bova has also lived in the fast lane of high tech, leading sales, marketing, and customer service organizations, driving growth and creating durable competitive advantages for startups and Fortune 500 Companies alike such as Sprint, Inacom, Interland (web.com) and Gateway Computers. Throughout, she learned how to lead sales and marketing teams in hotly competitive markets. She is considered one of the early pioneers of cloud-based sales strategies and completely reinvented indirect “go-to-market” tactics in several hardware and services businesses. Her high-velocity years at the front lines also gave Bova the hands-on expertise executives crave in their strategic partners and made her an authentic, passionate, and brilliant advocate committed to her clients’ success and prosperity. What You Will Learn: Tiffani’s role as the growth and innovation evangelist at Salesforce Tiffani’s journey into the realm of sales How Tiffani’s involvement in sports influenced her career decisions in the future How sports mold our character traits and train us to deal with adversity What you can do to better manage your time if you want to be successful The importance of investing in yourself personally and professionally Resources: Website: https://tiffanibova.com/ https://www.salesforce.com/blog/2016/03/welcome-tiffani-bova-salesforce.html https://www.salesforce.com/ LinkedIn: https://www.linkedin.com/in/tiffanibova/ https://www.linkedin.com/company/salesforce/ Twitter: @Tiffani_Bova @salesforce Facebook: https://www.facebook.com/TiffaniBova/ https://www.facebook.com/salesforce/
Growing your business is harder to accomplish than ever before. Tune in to this podcast to hear Tiffani Bova – a Salesforce growth expert and Wall Street Journal bestselling author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business – confront this business imperative with ten straightforward paths to successful growth and develop your game plan with this simple equation: context + combination + sequence. Tiffani Bova is the Wall Street Journal bestselling author of Growth IQ: Get Smarter About the Choicesthat Will Make or Break Your Business. She is a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales. Tiffani has appeared on MSNBC and Yahoo Finance and is a regular contributor to Forbes and Harvard Business Review. She was recently recognized as one of Inc. Magazine’s 37 Sales Experts You Need to Follow on Twitter and one of the most Powerful and Influential Women in California according to the National Diversity Council.
Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business by Tiffani Bova Click here for show notes! https://www.salesartillery.com/marketing-book-podcast/growth-iq-tiffani-bova A WALL STREET JOURNAL BESTSELLER Do you know the best way to drive your company's growth? If not, it's time to boost your Growth IQ. Trying to find the one right move that will improve your business's performance can feel overwhelming. But, as you'll discover in Growth IQ, there are just ten simple--but easily misunderstood--paths to growth, and every successful growth strategy can be boiled down to picking the right combination and sequence of these paths for your current context. Tiffani Bova travels around the world helping companies solve their most vexing problem: how to keep growing in the face of stiff competition and a fast-changing business environment. Whether she's presenting to a Fortune 500 board of directors or brainstorming over coffee with a startup founder, Bova cuts through the clutter and confusion that surround growth. Now, she draws on her decades of experience and more than thirty fascinating, in-depth business stories to demonstrate the opportunities--and pitfalls--of each of the ten growth paths, how they work together, and how they apply to business today. You'll see how, for instance: * Red Bull broke Coca-Cola and PepsiCo's stranglehold on the soft drink market by taking the Customer Base Penetration path to establish a foothold with adventure sports junkies and expand into the mainstream. * Marvel transformed itself from a struggling comic book publisher into a global entertainment behemoth by using a Customer and Product Diversification strategy and shifting their focus from comic books to comic book characters in movies. * Starbucks suffered a brand crisis when they overwhelmed their customers with a Product Expansion strategy, and brought back CEO Howard Schultz to course-correct by returning to the Customer Experience path. Through Bova's insightful analyses of these and many other case studies, you'll see why it can be a mistake to imitate strategies that worked for your competitors, or rely on strategies that worked for you in the past. To grow your company with confidence, you first need to grow your Growth IQ.
Tiffani Bova is the growth and innovation evangelist at Salesforce and the author of the Wall Street Journal and bestselling book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. Bova was recently named to Thinkers50’s Radar Class of 2019 and was Thinker of the Month in December 2018. She has appeared on MSNBC and Yahoo Finance, among others, and was featured in the January 2019 issue of Rotman Management Magazine's Disruption Issue. She has also contributed to publications including Harvard Business Review, Forbes, Entrepreneur, and Huffington Post, and is a frequent guest on Wharton Business Radio and a variety of industry-leading podcasts. As host of What's Next! with Tiffani Bova, one of the top 100 business and marketing podcasts on iTunes and top sales podcast of 2018 and 2019 according to Top Sales Magazine, she has interviewed guests from Arianna Huffington and Tom Peters to Dan Pink. Follow Worthix on LinkedIn: https://www.linkedin.com/company/worthix/ Follow Worthix on Twitter: @worthix Follow Mary Drumond on LinkedIn: https://www.linkedin.com/in/marydrumond/ Follow Mary Drumond on Twitter: @drumondmary Follow Tiffani Bova on LinkedIn: https://www.linkedin.com/in/tiffanibova/ Follow Tiffani Bova on Twitter: @Tiffani_Bova Find about more on Tiffani Bova on her website: http://www.tiffanibova.com/
In this Marketing Over Coffee: Learn about the different types of company growth and how to get them! Direct Link to File Brought to you by our sponsors: LinkedIn and Trust Insights Growth and Innovation Evangelist at Salesforce.com Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business Intro from Geoffrey […] The post Tiffani Bova on Growth IQ appeared first on Marketing Over Coffee Marketing Podcast.
Tiffani Bova is the growth and innovation evangelist at Salesforce, and the author of the Wall Street Journal bestselling book Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. Tiffani was recently named to Thinkers50's Radar Class of 2019, and has contributed her thought leadership to publications like Harvard Business Review, Forbes, Entrepreneur, and Huffington Post. Tiffani has her own podcast, What's Next!, where she's interviewed many of the guests that have appeared on Where Others Won't, like Adam Grant, Michael Lombardi, and Dan Pink. You can find more about Tiffani at: www.tiffanibova.com Where Others Won't is recorded at Apollo Studios in downtown Toronto. It is produced and edited by Adam Esker. You contact Cody directly by visiting www.codyroyle.com
Fastest Way To Learn Sales | Training, Coaching & Motivation
I personally follow an 8 Step Consultative Sales Process which is pretty much now part of my DNA, however, in some circumstances I forget a step or two and rush my sales presentation causing the whole meeting to scramble. In today's sales podcast show you will learn what happens when you don't follow your sales process and miss a step or two due to various reasons. What can you do about it? How should you move forward after making this mistake. The quote shared is by Tiffani Bova - Tiffani Bova is Global Customer Growth and Innovation Evangelist at Salesforce. and an Author of Growth IQ: Get Smarter About the Choices that Will Make Or Break Your Business. Quote: How You Sell Matters. What your process is Process Matters But how your customers feel when they engage with your matters more. Sales fellows we all make mistakes, and as long as we learn and improve we are good. Fastest Way To Learn Sales Podcast is hosted by Saqib Irfan who is based out of Saskatoon, Saskatchewan, Canada. Sharing bite size sales tips, best practices & motivation every week to keep your sales energy level high! Instagram: @FastestWayToLearnSales
If you could identify one superpower that would set your business on fire what would it be?You would imagine growth strategy would go hand in hand with running a successful business, but the reality is that many business leaders fail to see the opportunities right in front of them. That is why Growth IQ is the magic elixir enabling business leaders to harness the growth opportunities that are ripe for the picking.Today's guest, Tiffani Bova is the global customer growth and innovation evangelist at Salesforce and Wall Street Journal bestselling author of ‘Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business’.Having spent her career decoding the art of Growth IQ, she is a top influencer in customer experience, digital and the future of work. She is a master of sales transformation and business model innovation, a highly sought after speaker and business influencer. She is also the host of ‘What's Next! with Tiffani Bova’ which has featured guests from Arianna Huffington to Dan Pink, and continues to rank as one of the top 100 business and marketing podcasts on iTunes, and won top Sales and Marketing Podcast by Top Sales Magazine in 2017.Tiffani is Magazine’s 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Influencer, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. She has appeared on MSNBC and Yahoo Finance and is a regular contributor to Forbes, Harvard Business Review, Marketing Matters on Wharton Business Radio - SiriusXM and Huffington Post in addition to a variety of industry-leading podcasts.In today's podcast we cover off;Why great storytelling and great data are a formula for sales successWhy the best leaders are also the best storytellersWhy business growth is never a quick fixHow to maximise your sales with the people and resources you already haveThe role of purpose in the pursuit for growthWhy the experience wins the saleWe decode the higher expectations of tomorrow's customerAsking for a symphony of feedbackThe art of collaborative sellingKey insights into influence from one of the worlds bestWhen it comes to the intersection of epic business influence, sales and digital growth Tiffani is a global leader whose journey is only just beginning, and that is why I couldn't more excited about having her on board as an Inside Influence guest. Grab yourself a coffee, sit back and get ready to grow with the one and only author of Growth IQ, the incredible Tiffani Bova. See acast.com/privacy for privacy and opt-out information.
Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts Personal growth is a cornerstone of good sales leadership. Without leaders who are actively growing themselves, sales teams don’t have a chance of succeeding. I can think of nobody better to speak to the topic of personal growth than Tiffani Bova, my guest on this episode of #SellingWithSocial. Tiffani is the growth and innovation evangelist at Salesforce and the author of my new favorite book, “GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business”. It’s a phenomenal book that highlights the 10 simple but often misunderstood paths to growth. Tiffani’s experience in customer experience, digital transformation, and sales, combined with her research into the future of work make her an ideal person to teach us how the ongoing growth of the sales leader will exponentially impact the teams they lead. Join us for this conversation. This podcast is brought to you by the Annual AA-ISP Leadership Summit. Receive a 30% discount on your registration. Join us this April 3rd – 5th in Chicago, IL - Visit http://bit.ly/AAISPVengreso and use the code Vengreso30%. The Most Difficult Aspect Of A Sales Leader’s Job: The Seller’s Dilemma Tiffani has coined the phrase “The Seller’s Dilemma” to point out a delicate balance that all salespeople and sales leaders must strike. Here’s how she describes it... Every sales professional must be growing personally in order to keep up with the changes and needs within their industry. But they also need to be able to consistently close deals. Both require intense focus and significant amounts of time, so the tension between them can be quite a dilemma. Stated as a question: “How do I hit my numbers today, this week, this month, and this quarter, and at the same time invest the time necessary to transform through personal growth?” Tiffani readily admits it’s not an easy problem to solve, but insists it is one that must be solved. For sales leaders, in particular, her belief is that if you can improve the people and process side of the business the entire boat rises. Listen to hear a number of examples of how it can be done, on this episode. Achieving Quota Is Not A Tech Problem, It’s A Sales Leadership Problem As a sales leader, if you are running your forecasting or pipeline review meetings the same way you did 3 to 5 years ago, you’re wasting your time. Technology makes it possible for you to know about the deals your team is working on without having to take up their precious time with a pointless meeting. The reality is that 63% of a modern sales rep’s time is consumed with things that are non-selling related. Your job as a leader is to help your team get past those things - and you do it by spending your time coaching, mentoring, and equipping your team. Tiffani says if you are thinking about getting into sales leadership but are not interested in coaching, development, and the process side of how deals happen, then you should remain in sales and not become a leader. When you become a sales leader, you have to be willing to change your behaviors, grow your leadership skills, and do what it takes to make your team more successful. Struggling To Get Your Sales Team To Use Your Tech Stack? Most salespeople understand the need for keeping accurate records via their CRM. They know that doing so has the potential of helping them close more deals. But they still tend to lag behind in getting their data entered in a timely fashion. Why? Tiffani says it’s because many sales leaders use their CRM to hold their team’s feet to the fire rather than as a tool to make them more successful. She suggests that sales leaders teach their teams how to leverage the technology in a way that they can trust, knowing that their use of it will enable them to become more effective sellers. Listen to hear how Tiffani recommends sales leaders use their CRM to keep themselves informed about the strengths and weaknesses of their team members - and how that information can be used to hone in on areas where training and coaching are needed. Sales Leaders: Knowing Your Sales Team Helps You Help Them If you’re a sales leader who’s committed to the kind of personal growth that will equip your team for greater success, you’re exactly the person Tiffani is speaking to on this episode. Her belief is that the better you get at knowing and supporting your sales team, the better they will become at sales. Take note of the areas where each member of your team excels and get them additional training in those areas to hone their skills and improve their effectiveness. Pay attention to the things they struggle with and come up with ways to support them with resources and education. A good sales leader is focused on the people side of the organization just as much as they are the numbers. As the people on their team grow, sales conversions follow suit. Tiffani’s book is a resource you won’t want to do without if you are responsible for leading a sales team. Her insights are the kind you can understand easily and begin to apply right away. Listen and learn from a master of personal growth and success, Tiffani Bova! This podcast is brought to you by the Annual AA-ISP Leadership Summit. Receive a 30% discount on your registration. Join us this April 3rd – 5th in Chicago, IL - Visit http://bit.ly/AAISPVengreso and use the code Vengreso30%. Outline of This Episode [1:15] The reasons I’ve invited Tiffani on the show for this episode [8:10] Why Tiffani wrote her book and who it’s targeted to help [12:00] The 10 simple but misunderstood paths to growth [17:10] Why companies are having problems closing sales - it’s not a tech problem [26:07] If you are a top performer, you need to worry about others like you, who use tech well [30:46] How growth in the wrong order can lead to disaster [43:02] Honing your skills means you have to learn to use tool appropriately Resources Mentioned www.TiffaniBova.com Tiffany’s Podcast: What’s Next? Tiffany’s BOOK: Growth IQ The Stevie Awards Gartner Ginni Rometty - CEO of IBM Salesforce www.YourVideoMessage.com Dreamforce BOOK: What Got You Here Will Not Get You There MOVIE: Field of Dreams Modern Marketing Engine Podcast - Bernie Borges Connect with Mario! www.vengreso.com On Facebook On Twitter On YouTube On LinkedIn Subscribe to Selling With Social Apple Podcasts | Stitcher | Google Play | Google Podcasts
Tiffani Bova, Growth & Innovation Evangelist at Salesforce and author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, joins me on this episode.
Tiffani Bova is Global Customer Growth and Innovation Evangelist at Salesforce. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to Fortune 500 companies. She spent ten years at Gartner, the world’s leading IT research and advisory firm. Bova’s cutting-edge insights have helped Microsoft, Cisco, Hewlett-Packard, IBM, Oracle, SAP, VMWare, AT&T, Salesforce, Dell, Amazon-AWS and other prominent technology companies expand their market share and grow their revenues. She’s also the author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, a Wall Street Journal bestseller that reveals ten growth paths — from creating an inspiring customer experience to disrupting business as usual. Show Notes How Tiffani came up with the concept of her book, Growth IQ. What she saw happening that led her to realize that the process to growth had changed. The Top Ten Paths to Growth: how she came up with these ten paths and what makes the framework actually work. Path #7: Churn and the insights she learned from looking at companies like Blue Apron. Thoughts about how Blockbuster could have pivoted to sustain their business. The role company culture plays in sustainable business growth. A personal or professional growth mistake Tiffani’s learned the most from.
Growth is both getting much harder and easier. Tiffani Bova knows this fact all too well as she talks all about business growth and how it has changed ever since. As the Global Customer Growth and Innovation Evangelist at Salesforce, she lets us in on what she has learned about the disruption we constantly face in our daily lives that also affects our businesses. Tiffani also shares her book, Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, talking about Kylie Jenner and Starbucks and gives us some tips to making smarter choices. Fame and influence do not simply come by magically. No one is simply tapped and become a success. Reputation expert and New York Times bestselling author of Take the Stairs Rory Vaden believes that there is a formula and process for how people become celebrities and build businesses. He talks about how reputation builds into creating a lasting personal brand by following the reputation formula. Discover this formula as Rory shares all of this and more. Love the show? Subscribe, rate, review, and share!Here’s How »Join the Take The Lead community today:DrDianeHamilton.comDr. Diane Hamilton FacebookDr. Diane Hamilton TwitterDr. Diane Hamilton LinkedInDr. Diane Hamilton YouTubeDr. Diane Hamilton Instagram
Tiffani Bova is the global customer growth and innovation evangelist at Salesforce and Wall Street Journal bestselling author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business Portfolio). Tiffani has appeared on MSNBC and Yahoo Finance and is a regular contributor to Forbes, Harvard Business Review, Marketing Matters on Wharton Business Radio - SiriusXM and HuffingtonPost in addition to a variety of industry-leading podcasts. She is a top influencer in Customer Experience, Digital Transformation, the Future of Work, and Sales, and she was recently recognized as one of Inc. Magazine's 37 Sales Experts You Need to Follow on Twitter, a LinkedIn Top Sales Influencer, a Brand Quarterly Magazine Top 50 Marketing Thought Leader, and one of the most Powerful and Influential Women in California according to the National Diversity Council. Tiffani also hosts the podcast What's Next! with Tiffani Bova which has featured guests from Arianna Huffington to Dan Pink, continues to rank as one of the top 100 business and marketing podcasts on iTunes, and won top Sales and Marketing Podcast by Top Sales Magazine in 2017. What you'll learn about in this episode: How Tiffani started her career in sales before moving to marketing and customer service How Tiffani's "super power" helps her understand the market and communicate with others effectively What areas of communication Tiffani focused on when transitioning from sales to marketing Why it's important to focus on what the customer wants, rather than what you and your company want Why there needs to be teamwork between the sales and marketing teams, and why both are necessary Why it's important to allow your staff to sometimes fail without feeling their jobs are at risk Why a solid team requires not just excellent leadership, but also requires time and the desire to work together What challenges Tiffani faced transitioning her career from sales, and how she overcame those challenges How Tiffani uses "airplane time" to get caught up and to allow herself time to think and strategize The process Tiffani used to write her book "Growth IQ", with the idea of being easily digestible and full of solid information How to contact Tiffani Bova: Twitter: @Tiffani_Bova Instagram: @tiffanibova LinkedIn: www.linkedin.com/in/tiffanibova Website: www.tiffanibova.com Growth IQ by Tiffani Bova: http://a.co/d/gpBgaCM
Listen in as Matt Heinz talks to Tiffani Bova, Global, Customer Growth and Innovation Evangelist at SalesForce . You can follow her @Tiffani_Bova Check out the full transcription on the Heinz Marketing Blog starting Monday January 21st. Tiffani is the author of the recently published book, Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. She discussed with Matt the reasons behind the book and why she wrote it. This is a Wall Street Journal Best Seller. She said that the number one thing CEOs and executives are focused on is growth. Bova found the Growth IQ is how we get smarter about the decisions we make. What she would consistently see and hear were, we're having softness in our sales numbers or we're finding it more difficult to grow than we have in the past, and it would tend to pull the same levers. “Spend more marketing dollars, hire more sales people or cut costs, and that just couldn't be sustainable over time because we now have so much more data as we were just talking about the CRM systems and technologies is far advanced is where it was five or even 10 years ago.” There were patterns, Bovi said, that she was hearing in high performance organizations and it she found she could sort these into specific patterns and she outlined 10 in the book. She and Matt talked about what she learned about the combination and sequences of a growth pattern and the importance of implementation. Our advice? listen to Tiffani Bova’s Podcast. Buy the book.
Tiffani Bova is Global Customer Growth and Innovation Evangelist at Salesforce. Over the past two decades, she has led large revenue-producing divisions at businesses ranging from start-ups to Fortune 500 companies. She spent ten years at Gartner, the world's leading IT research and advisory firm. Bova's cutting-edge insights have helped Microsoft, Cisco, Hewlett-Packard, IBM, Oracle, SAP, VMWare, AT&T, Salesforce, Dell, Amazon-AWS and other prominent technology companies expand their market share and grow their revenues. She’s also the author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, a Wall Street Journal bestseller that reveals ten growth paths — from creating an inspiring customer experience to disrupting business as usual.
My guest today is Tiffani Bova, the author of “Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business.” She has a unique background, with 20 years of experience spread between start-ups and fortune 500 companies. Tiffani has put together a first hand look at what it takes to start and run a successful business as an entrepreneur. Tiffani researched about 30 companies from all backgrounds including Kylie Cosmetics, Honest Co., and Under Armor–using them as examples to show how to build and sustain successful businesses. She also shows companies hitting forks in the road and how they overcame. Every case study may not be useful to everyone but there are lessons to be learned from all. The topic is her book Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business In this episode of Trend Following Radio we discuss: Flexing your confidence muscle The power of now Selling to your demographic Buddhism Growing a business Jump in! --- I'm MICHAEL COVEL, the host of TREND FOLLOWING RADIO, and I'm proud to have delivered 10+ million podcast listens since 2012. Investments, economics, psychology, politics, decision-making, human behavior, entrepreneurship and trend following are all passionately explored and debated on my show. To start? I'd like to give you a great piece of advice you can use in your life and trading journey… cut your losses! You will find much more about that philosophy here: https://www.trendfollowing.com/trend/ You can watch a free video here: https://www.trendfollowing.com/video/ Can't get enough of this episode? You can choose from my thousand plus episodes here: https://www.trendfollowing.com/podcast My social media platforms: Twitter: @covel Facebook: @trendfollowing LinkedIn: @covel Instagram: @mikecovel Hope you enjoy my never-ending podcast conversation!
Tiffani Bova is author of “Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business.” She has a unique background, with 20 years of experience spread between start-ups and fortune 500 companies. Tiffani has put together a first hand look at what it takes to start and run a successful business as an entrepreneur. How did Tiffani get her start in business? Early in her career she would ask executives and CEO’s constantly for little tid-bits of knowledge–she wasn’t afraid to step out of her comfort zone and ask for help. That feedback and confidence building was the cornerstone to becoming who she is today. What gave Tiffani the courage to talk to these leaders and say “please help and give me some advice?” Sports played a huge role. Win or lose, she learned how to conduct herself and hold her head high no mater what the turnout of a game was. Growth IQ is a dense book with many case studies. Tiffani researched about 30 companies from all backgrounds including Kylie Cosmetics, Honest Co., and Under Armor–using them as examples to show how to build and sustain successful businesses. She also shows companies hitting forks in the road and how they overcame. Every case study may not be useful to everyone but there are lessons to be learned from all. Tiffani stresses that it is sometimes the little changes made that make all the difference between a failed venture or a successful one. What are some good questions to reflect on if your business is not where you think it should be?: Is the order you are presenting your product off? Are you selling to the wrong demographic? Are you giving customers the wrong experience? In this episode of Trend Following Radio: Flexing your confidence muscle The power of now Selling to your demographic Buddhism Growing a business
Tiffani Bova has helped companies like Microsoft, Cisco, IBM, Dell, and more expand their market share and grow their revenues. Today, she is the Global Customer Growth and Innovation Evangelist at Salesforce, as well as the author of Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business. Previously VP, Distinguished Analyst, and Research Fellow with Gartner, Tiffani is a top Twitter influencer in customer experience, sales, AI, the future of work, cloud, and marketing with more than one million Twitter impressions per month. In this episode, she explains where so many companies get it wrong when it comes to growth. Listen in to learn the key components of effective growth strategies, why timing and sequence are so important, and what must be in place before marketing efforts can truly work. You can find show notes and more information by clicking here: http://bit.ly/2Mszv2h
Growing a business takes more than setting a plan and following it. Plans need to be monitored and analyzed to slow or eliminate becoming stagnate. You need to be ahead of where your business and clients are going to anticipate the next phase of growth. You don't want to be behind the curve and have to react to a downturn or slowdown. It is much harder to recover when you are reacting to something that has already happened. Wouldn't it be better if you could see the writing on the wall and possibly avoid it all together? Or better yet, create new markets or plumb the depths of your existing client base to exponentially grow your current market? My guest today has been helping businesses anticipate trends, grow their client base and understand their business through metrics every business owner or executive MUST to survive in these turbulent times for over twenty years. And now she has finally written a book to share the wisdom she has gained from helping others. On this episode Tiffani Bova shares the ten paths to growth and how you can combine and sequence them to keep your business moving forward and up. TIFFANI BOVA is the author of GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business and Global Customer Growth and Innovation Evangelist at Salesforce. Previously she was VP, Distinguished Analyst and Research Fellow, with Gartner. She has interviewed guests ranging from Dan Pink to Arianna Huffington on her “What’s Next!” podcast and her insights have helped companies—Microsoft, Cisco, IBM, Oracle, SAP, Dell, and Amazon-AWS among them—expand their market share and grow their revenues. Tiffani is also a top Twitter influencer in customer experience, sales, AI, the future of work, cloud, and marketing with more than one million Twitter impressions per month, as well as over 150,000 LinkedIn views per month. She studied at The Wharton School and lives near Los Angeles.
My guest today is Tiffani Bova, speaker, author, thought-leader, and Growth and Innovation Evangelist at Salesforce. Her book, “Growth IQ: Get Smarter About the Choices That Will Make or Break Your Business” comes out this week, and after reading an advance copy I was thrilled to have the opportunity to sit down and go over some of the highlights with her. Tiffani likes to say that she is a recovering seller, because while she no longer carries a sales quota she still “bleeds sales blood.” Growing up on the islands of Hawaii, Tiffani early on had a mentor who showed her the ropes of business beyond learning about supply chains and P&L. One lesson became deeply embedded in her mind—experience is king. For links from this episode and further takeaways, visit https://whitneyjohnson.com/tiffani-bova
Chad and Tiffani talk growth and lessons learned from some of the most successful technology companies in the world. Tiffani’s new book, Growth IQ: Get Smarter About the Choices that will Make or Break Your Business, is out today! Today’s episode of The Mission Daily is brought to you by Twilio. More than 2 million developers around the world have used Twilio to unlock the magic of communications. This October, Twilio is hosting SIGNAL, the customer and developer conference of the year. The Mission Daily listeners receive 20% off tickets when going to signal.twilio.com and using code MISSION20. The Mission publishes the#1 newsletter for accelerated learning each day on Monday through Friday. Join hundreds of thousands of subscribers at: www.TheMission.co/subscribe You can follow us on Twitter or Instagram @TheMissionHQ The Mission Studios creates custom podcasts and sponsorships for world-class companies like Salesforce, Twilio, and Katerra. Our campaigns are customized to help accomplish your biggest goals for the year. So whether you need to reach a few dozen C-Level decision makers (we’ve done that) or get your logo and brand 8M+ impressions in ~3 months (we’ve done that too!) we would love to help! To connect with our world-class team of creatives, please reach out here or email Ian@TheMission.co
Tiffani Bova is the global customer growth and innovation evangelist at Salesforce and author of an outstanding book GROWTH IQ: Get Smarter About the Choices that Will Make or Break Your Business. That title should grab your attention!The Business Builders Show with Marty Wolff is proud to present this interview with Tiffani on www.c-suiteradio.com Tiffani is a top influencer in Customer Service, Digital Transformation, the Future of Work, and Sales with more than one million Twitter impressions and 150,000 Linkedin views per month! Tiffani also hosts the "What's Next" podcast that you can find on www.c-suiteradio.com and on iTunes.Learn more at www.tiffanibova.com. AND, BE SURE TO LET HER KNOW ON TWITTER THAT YOU LOVED THIS INTERVIEW AND YOU ARE BUYING HER BOOK!Get all our shows and Tiffani's at www.c-suiteradio.com.Learn more about my work at www.martywolffbusinesssolutions.com and www.contractorsuccession.comCall or text me with your comments and questions at 570 815 1626.Thanks for listening! See acast.com/privacy for privacy and opt-out information.
Tiffani Bova is a sales strategist, speaker, and the Global Customer Growth and Innovation Evangelist at Salesforce. She was recognized by the National Diversity Council as one of the Most Powerful and Influential Women in California in 2014 and Inc. Magazine recognized her as one of the 37 Sales Experts You Need to Follow on Twitter. She is a regular contributor to the Harvard Business Review, has recently published the book, Growth IQ: Get Smarter About the Choices that Will Make or Break Your Business, and is the host of the What’s Next! podcast.
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