Podcasts about placester

Placester is a real estate website builder that promises a specialized, high-performing website that brokers, admins, and agents can create and manage without the help of a web developer. The need for this Placester Summary (Part 3 of the NEW Placester Review) discussed by the founder of InboundREM Robert Newman, is to explain the road bumps that the creative minds at Placester have encountered in the past, leading them to go back to the drawing board to re-invent the Placester website/marketing offer from the ground up. https://youtu.be/AJ5rxHCLQks https://streamyard.com/48kgti2vr3 The Hosts of The Mail-Right Show Jonathan Denwood https://www.mail-right.com jonathan@mail-right.com 775-372-6322 Robert Newman InboundREM https://inboundrem.com

With Special Seth Price VP of Product at Placester Inc https://placester.com/ With Special Seth Price VP of Product at Placester Inc https://placester.com/ Finding The Right Niche For Your Service or Product With Special Guest Seth Price VP of Product at Placester, Inc Seth Price https://placester.com/ sprice@placester.com Placester's move from low cost do-it-yourself websites for the average agent to robust enterprise tools and services to outsource website and marketing. Seth Price is a serial entrepreneur, executive and startup advisor. He’s the VP of Product Management at Placester responsible for Agent Management Tools, the Codeless Website builder, and Concierge Custom, a new platform for real estate professionals to outsource marketing workflows and one-off creative tasks. www.linkedin.com/in/sethkprice The Hosts of The Mail-Right Show Jonathan Denwoodhttps://www.mail-right.com/ Robert Newmanhttps://inboundrem.com

Seth Price, the VP, Head of Product, at Placester, one of the leading real estate website developers, shares his Top 5 best practices for Realtors to use to engage their audience.

It Takes A Village Agent Happiness is not a solo endeavor. Seth Price, VP Creative at Placester.com The afternoon keynote for the 2021 Luck + Hustle conference produced virtually on March 17, 2021by West + Main Homes. Author, speaker, and evangelist Seth Price is a branding expert dedicated to empowering personal brands to lead meaningful businesses and turning recognition into revenue.

Real Estate Investment Portfolio: What You Will Learn: The how, when, and why Raj Qsar got into the real estate business How Raj incorporated his medical sales and marketing background in his real estate career Different sales and marketing tactics that Raj and his team have used to scale their business How Raj was able to get such a powerful response out of social media and video Why real estate agents need to embrace the future of marketing How we can educate ourselves to work smarter and be more innovative in this time of crisis Raj’s advice to people who may not be scaling their business out of the gate What real estate agents can do to thrive in spite of the global pandemic Innovative Marketing in Real Estate Raj Qsar is the founder of The Boutique Real Estate Group out of Orange County, California. He has been in the real estate business since 2006, and even with thirty agents on his team, Raj is still helping buyers and sellers! Raj is an absolute rockstar with tons of impressive accolades for video marketing, social media, and innovation. He is crushing it as a leader, a real estate agent, and he brings an unbelievable amount of value to the table. The Boutique Real Estate Group’s design and tech-forward approach set them apart from the pack, and Raj’s insights about digital marketing in the real estate space will help you level-up your game too! Social Media is a Full-time Gig In the world of pharmaceuticals, Raj developed a keen interest in sales and marketing strategies. As he debated the decision to continue med school or explore different career paths. He stumbled upon the real estate business. Raj was instantly inspired by the time and financial freedom, but the classes he took were not giving him the tools and resources he needed to start building a book of business quickly! Raj took it into his own hands and found a way to incorporate some of his previous sales and marketing tactics into his real estate business. Raj was an early adopter of Facebook and grew a massive following just three years into his career! They expanded into new platforms, and Raj hired a full-time social media manager to continue developing the business in the digital space! Digital Tools to Help Grow Your Real Estate Business People started recognizing The Boutique Real Estate Group’s listings on social media before they ever saw them on the MLS! Now, social media reigns king for networking in the real estate business. Without intentional content, however, you are limiting your reach. In 2008, Raj and his team shot a short film to truly depict what it was like to live behind the gates of one of their listings. It absolutely took off, so to this day, Raj and his team continue to leverage video and social media to scale their business! Video is just one example of a tool you can use to grow your business. But Raj’s story is a testament to the fact that you have to embrace the future of marketing if you want to achieve the level of time and financial freedom you set out for. Photo by Roberto Nickson from Pexels About Raj Qsar Raj’s story goes a little something like this… Beautiful design evokes emotion. Emotion stirs the soul and creates a connection between client, agent and the home buying or selling process. The Boutique Real Estate Group has invested heavily in bringing all aspects of the real estate experience completely in-house. From custom design, professional staging, architectural photography, cinematography, and social media to technology, internet optimization, cloud-based transaction management and global listing syndication. This not only provides The Boutique with complete control of the design, marketing & technology of luxury real estate but also gives them the look & feel of a true boutique marketing agency. This design & tech-forward approach has earned The Boutique Real Estate Group accolades & awards worldwide. In 2019 Raj was named Top Video Influencer on Social Media by BombBomb. In 2018 the accolades continue with Real Estate Video Influencer Award & Top Real Estate Brokerage on Social Media. In 2017 Raj & The Boutique were awarded The Real Estate Influencer of The Year by Inman News, Most Innovative Brokerage, REAL Trends Finalist for Best Overall Website and the #1 Real Estate Video Influencer Award. In 2016 Raj was named to the prestigious SP200 Honoring The Most Powerful 200 People in Residential Real Estate. The Boutique was an Inman News Innovator for Most Innovative Real Estate Brokerage in 2016, Most Innovative Technology in 2015 and Raj was selected as Most Innovative Real Estate Agent in 2014. Raj was also selected as 33 People Changing The Real Estate Industry by Inman News. The Boutique was also awarded Best Real Estate Video for 2014 by Placester and Raj was also named Top 100 Most Influential Real Estate Leaders For 2013 By Inman News. The Boutique Real Estate Group was recently selected as The 2014 Next Generation Real Estate Brokerage by Better Homes & Garden Real Estate & 1000 Watt Consulting. As a National & International Speaker, Raj travels the world and has taken the stage at some of the most prestigious real estate conferences, educating Real Estate Professionals on the value of Marketing, Technology & Social Media. How to Connect with Raj Qsar: Website: https://theboutiquere.com/raj-qsar LinkedIn: https://www.linkedin.com/in/rajqsar/ https://www.linkedin.com/company/the-boutique-real-estate-group/ Facebook: https://www.facebook.com/theboutiquere/ Twitter: @TheBoutiqueRE @RajQsar Additional Resources 5-Step Guide to More Referrals The Millionaire Real Estate Investor The Miracle Morning

Dave Anderson is Managing General Partner of Supply Chain Ventures, LLC, a venture capital company specializing in marketing, sales and supply chain software investing. He is a retired managing partner of supply chain consulting at Accenture, a $40 billion global technology consulting company. He serves on the Board of Directors of Placester, of Boston, Massachusetts, NextShift Robotics of Lowell, Massachusetts and NBD Nanotechnology, of Boston, Massachusetts. He is also the Chairman of the Board of Trustees of the University of New England and a member of the Boston College Technology Council. At Accenture, he was instrumental in building the company’s $2 billion supply chain management practice in North America, Asia and Europe. Over the past thirty years, he has helped numerous global corporations transform their supply chains into world-class organizations. He was also global lead for all Accenture alliances with supply chain software companies, including i2, Manugistics, Ariba and CommerceOne. Before joining Accenture, he was vice president in charge of logistics consulting at Temple, Barker & Sloane, Inc. (now Mercer Management Consulting) and a vice president of Data Resources, Inc. (now part of IHS/Global Insights, Inc.), where he founded the Firm’s transportation and logistics consulting practice. He was a founding partner of Operations Technology, Inc. (now part of Supply Chain Consulting), a web-enabled, intelligent messaging software company. He has also taught classes in undergraduate and graduate level business courses at Northwestern, MIT, Boston University and Northeastern University. Dr. Anderson is a Fellow of the Chartered Institute of Logistics and Transport in the United Kingdom and a Member of the Council of Supply Chain Management Professionals in the United States. He is a member of the Phi Kappa Phi honor society. He is a frequent public speaker and has published numerous articles on supply chain strategy and business management in leading journals and websites, including the Supply Chain Management Review, Supply Chain Practice Journal, The Journal of Finance and Achieving Supply Chain Excellence through Technology. His past associations include the Board of Directors of Descartes Systems Group, of Waterloo, Ontario, Steelwedge Software , of Pleasanton, California, Board of Directors and Interim CEO of Optiant (acquired by Logility), the Board of Directors of Industri-Matematik-International (acquired by Symphony Technology, then China dotcom), the Board of Directors of Vtrenz (acquired by SilverPop), the Board of Directors of LeanLogistics of Holland, Michigan (acquired by Brambles USA), Avenue Right, of Fargo, North Dakota, Waer Systems, of Brighton, UK, the Board of Directors of New Vine Logistics (acquired by IBG Fulfillment Services) in Napa, California, ActualMeds, of Hartford, Connecticut, Aiko Biotechnology of Portland, Maine and Board Chairman of Control Group, a New York City-based digital media technology consulting and outsourcing company (acquired by Intersection/Google). Dr. Anderson has a BA, Economics from the University of Connecticut, Storrs, Connecticut and a PhD. In Econometrics and Finance from Boston College, Chestnut Hill, Massachusetts.

FAR 261 We have that Stats Opening: How good is that professional athlete? Well, let’s take a look at his or her stats. What’s the batting average? What’s the shooting percentage? From 3-point range? Free Throws? What’s the yards per carry average. What’s the yards after contact average? What is the average air-speed velocity of an unladen swallow? Be the first person to write in or call with that movie reference and I’ll send you a Starbucks gift card. What’s your miles per gallon? How long is your average daily commute? On average, how many hours do you spend watching TV every day? Statistics are all around us all the time. Today I’m going to BLOW YOUR MIND with a complete set of real estate statistics. Yes I studied statistics in college AND in graduate school. At the graduate level my statistics course, FED 790, was one of my favorite courses. Not so much because of the content, but because the professor was one of the most delightful persons I have ever met. He managed to make a drudgery topic into a class I looked forward to each week. That’s no small feat, because when you are digging deeply into research summaries looking for statistical significance, errors in math, illogical assumptions, blah blah blah. I won’t make you go through any of that pain today. In fact, you don’t even have to do the research. BUT - if you get a copy of the show notes, you will have clickable links for every stat I’m about to throw at you.   First let’s do the news! News: https://www.foxnews.com/real-estate/chip-joanna-gaines-invest-10-4-million-waco-magnolia-market-expansion https://therealdeal.com/national/2019/06/23/canadas-favorite-alternative-investment-real-estate/ https://www.nydailynews.com/news/politics/ny-rikers-island-closure-real-estate-development-de-blasio-20190621-6uhjrlb2wjamvgui7moxfva6fq-story.html https://learn.g2.com/real-estate-blogs https://weartv.com/news/nation-world/florida-family-loses-77000-in-real-estate-scam https://globalnews.ca/news/5403597/wait-theres-more-money-laundering-bc/ https://realtybiznews.com/ben-carson-targets-single-family-zoning-laws/98754712/ How to contact us www.RogerBlankenship.com Facebook.com/flippingamericamedia Twitter and Instagram @FlippingAmerica Call our National Comment Line: 404-369-1018, ext 1. Leave your message or your question. Email your questions to questions@rogerblankenship.com. Please always tell us where you are from. We like to know where the show is being heard. And let us know how you found out about us if you don’t mind. Announcements: Lunch with me every Wednesday. Baraonda My latest article in Forbes is out. bit.ly/findredeals. The FAN is here! Would you like to invest in the Flipping America projects across the country? Coming soon you will be able to for as little as $100. That’s right, Flipping America is partnering with Ground Floor Funding to create a crowd-funded platform where you can invest in the deals we are doing here. The fund will pay out an 8% preferred rate of return and can go as high as 16%. You can make money with me, the Flipping America Guy. Flipping America App is in the app store. You can listen to the show, read the show notes, and the entire catalog of shows is now available to you. It’s a free download and there are no upsells or in-app purchases. Free to download, free to listen. Go ahead and give it a try and drop me a line and let me know what you think. Want a quick analytical tool to tell you how strong a potential fix and flip deal is? Download the Property Grade app. You answer 10 simple questions about the property and the app instantly tells you what you can expect to make, your return on investment, your return on cash, and then the program gives the project a letter grade using the proprietary Flipping America Investment Property Grade algorithm.     Topic: Real Estate Statistics! Between all of the different real estate terms, types of real estate, and people that make up each sector, the industry is pretty complicated. To keep things as simple as possible, we’ve divided up the following stats into relevant sections. Residential real estate statistics Residential is what most people think of when they hear the term real estate. It refers to the types of properties that people live on – those that are not intended to be used for anything business-related. This includes single and multi-family homes, as well as condos and townhouses. As of April 2019, there have been roughly 673,000 houses sold in the US this year, which is 12.4 percent more than last year (U.S. Census Bureau, 2019). 5.34 million existing homes were sold in 2018 (down from 5.51 million in 2017). (NAR, 2018) The Midwest has the highest rates of homeownership in the nation at 68.2%, followed by the South at 66.2 percent (U.S. Census Bureau, 2019). 64.8% of U.S. citizens were homeowners in the fourth quarter of 2018 (up from 64.2% in 2017). (United States Census Bureau, 2019) 35.4%of homeowners are under 35 years of age. The age bracket with the highest rate of home ownership (78.5%) is 65 years and over (U.S. Census Bureau, 2019). Madison, WI and Grand Rapids, MI are the two most popular cities for millennial movers (National Association of Realtors, 2019). Based on buyer activity and active inventory, the hottest real estate markets in the country are in Boston, MA and Lafayette, IN (Realtor.com, 2019). Nationwide, the average sale price of a luxury home fell 1.6% in 2019 (Redfin, 2019). Across the US, the median price of a home is $267,300 (National Association of Realtors, 2019). Fishers, IN and Carmel, IN top the list of best cities for families (Apartment List, 2019). 36% of homeowners listed unexpected maintenance or repairs as their biggest regret (Zillow, 2019). The least competitive housing markets in the country are Miami, Dallas, and Houston (Redfin, 2019). The real estate industry will account for 22% of total commercial drone use by 2020 (Federal Aviation Administration, 2016). Homebuyer statistics Buying a home is no small feat. Below, you’ll find a few statistics specific to homebuyers. The average homebuyer took 73 days to close on a property after the first initial visit to the home (Redfin, 2019). 50%of buyers found their homes through the internet, while 28 percent found them through their real estate agent (National Association of Realtors, 2018). On average, buyers are spending 3 fewer days searching for homes in 2019 than the previous year (Redfin, 2019). Virtual house tours are most important to buyers that fall within the 53-71 age range (National Association of Realtors, 2018). Finding the right home tops the list for most difficult steps in the home buying process (National Association of Realtors, 2017). 33% of home buyers in 2018 were first-time home buyers. (NAR Home Buyers and Sellers Generational Trends Report, 2019) 10 weeks was the average amount of time buyers spent searching for a home in 2018. (NAR Home Buyers and Sellers Generational Trends Report, 2019) 14% of buyers purchased brand new homes, while 86% of buyers purchased previously lived-in homes. (NAR Home Buyers and Sellers Generational Trends Report, 2019) Selling statistics Selling a home can be just as big of a hurdle as buying one. From getting a property listed to setting up the open house, finding qualified buyers is a feat in and of itself. Thursday is the best day to list a home. Properties listed on Thursday sell for $3,015 more than on Mondays, which are the worst days to list a home (Redfin, 2019). On average, 98% of final sale prices matched the original asking price of a property in 2019 (Redfin, 2019). This year, the median number of days that a property was on the market before an offer was accepted is 40 (Redfin, 2019). 73%of sellers are more likely to list their home with an agent who leverages video to market their property (National Association of Realtors, 2018). Staged homes sell 25% faster than non-staged homes (Coldwell Banker, 2019). Rental statistics Not everyone can afford to buy a home – that’s where renting comes in. Many residential properties are offered as rental units to tenants for non-commercial purposes. Globally, the most expensive place to rent is San Francisco where the rent averages out at $3,690 (Zumper, 2019). In 2019, Henderson, NV and Phoenix, AZ saw the fastest rent growth in the country with an increase of 4.5 and 4.1 percent, respectively (Apartment List, 2019). Across the US, the cost of renting has gone up 66 percent (Realtor.com, 2019). Troy, MI is ranked as the most affordable renting city for families (Apartment List, 2019). Only 8 percent of homeowners regret purchasing a home instead of renting (Zillow, 2019). Real estate demographic statistics It may seem like millennials are abandoning home buying in favor of renting, but these stats prove that that may not be the case. 86% of younger millennials (aged 21–28) and 52% of older millennials (aged 29–38) were first-time home buyers. Meanwhile, Generation X (people between the ages of 39–53) consisted of 24% of 2018 home buyers. 18% of younger baby boomers (people between the ages of 54–63) and 14% of older baby boomers (people between the ages of 64–72) were home buyers in 2018. 7% of home buyers belonged in the silent generation (people between the ages of 73–93), the smallest segment of home buyers in 2018. (NAR Home Buyers and Sellers Generational Trends Report, 2019) 2020 is expected to be the peak year for millennial home buying. (Realtor.com National Housing Forecast, 2019) Millennials will account for 45% of mortgages in 2019. (Realtor.com National Housing Forecast, 2019) 25% of Generation X home buyers identified as a race other than white/Caucasian, making them the most racially and ethnically diverse population of home buyers in 2018. (NAR Home Buyers and Sellers Generational Trends Report, 2019) 25% of home sellers in 2018 belonged in Generation X, making them the largest segment of sellers. (NAR Home Buyers and Sellers Generational Trends Report, 2019) In 2018, 63% of home buyers were married. Additionally, 18% were single females, 9% were single males, and 8% were unmarried couples. (NAR Home Buyers and Sellers Generational Trends Report, 2019) In 2018, 37% of home buyers had children under the age of 18 living at home. (NAR Home Buyers and Sellers Generational Trends Report, 2019) Real estate financing statistics As student loans continue to ensnare the population into a collective $1.7 trillion debt, real estate financing has been impacted. Notably, home values are increasing while millions of Americans are spending more than 50% of their earnings on their home purchase. As of February 2019, the median home value in the United States is $226,300. (Zillow, 2019) United States home values have gone up 7.2% since 2018. (Zillow, 2019) The median rent price in the United States is $1,650. (Zillow, 2019) 88% of home buyers financed their home purchase. (NAR Home Buyers and Sellers Generational Trends Report, 2019) For 58% of buyers, their down payment came from their savings account. 39% of buyers financed their home using the proceeds gained from the equity of their previous residence. (NAR Home Buyers and Sellers Generational Trends Report, 2019) 13% of all buyers cited that saving for a down payment was the most difficult step in the home buying process. (NAR Home Buyers and Sellers Generational Trends Report, 2019) Around 50% of renters are paying more than 30% of their income on rent. (PWC Emerging Trends in Real Estate, 2019) 12 million Americans spend more than 50% of their earnings on their home purchase. (PWC Emerging Trends in Real Estate, 2019) Real estate marketing statistics Real estate agents understand the benefits of a good marketing plan. The majority of agents are using their budget for marketing efforts in 2019 in the hopes of gaining better leads. On average, 31.5% of brokers and real estate agents plan on spending more than $400 a month on real estate marketing. (Placester Real Estate Marketing Strategy Survey Report, 2018) 46.4% feel their top marketing challenge is generating enough high-quality leads. (Placester Real Estate Marketing Strategy Survey Report, 2018) 16.5% of real estate agents had success with purchased leads. (OutboundEngine Real Estate Marketing Benchmarks Report, 2017) 53.6% think adding more locally focused content to their real estate website will make it more appealing. (Placester Real Estate Marketing Strategy Survey Report, 2018) 84.6% of brokers and real estate agents use Facebook for their social media marketing efforts. (Placester Real Estate Marketing Strategy Survey Report, 2018) 30% of brokers and real estate agents want to learn more about the specific housing interests (e.g., home types) of their audience. (Placester Real Estate Marketing Strategy Survey Report, 2018) 49.5% of brokers and real estate agents want video marketing to be a big part of their marketing strategy. (Placester Real Estate Marketing Strategy Survey Report, 2018) 43.8% of real estate agents would invest in referrals if they had extra budget for marketing. (OutboundEngine Real Estate Marketing Benchmarks Report, 2017) Real estate agent statistics A real estate agent or broker is a professional that is licensed to sell property in their state. The business of buying and selling properties can be incredibly lucrative but doesn’t come without its difficulties. 49% of agents report working 40 or more hours per week, while 22% report working less than 30 hours (Placester, 2019). The largest expense for working real estate agents is transportation at around $1,370 per year (National Association of Realtors, 2019). Agents earned 17%of their business from referrals, and only 13% from returning clients (National Association of Realtors, 2019). 62% of agents spend at least one hour a day on marketing (Placester, 2019). TIP: Getting your titles mixed up? Learn the difference between a real estate broker vs agent. Commercial real estate statistics Commercial real estate refers to non-residential property that serves to generate income. This includes shopping malls, hotels, and office spaces. In 2019, the average commercial real estate sale was $1.2 million (National Association of Realtors, 2019). The total dollar volume of commercial sales in the US has decreased since 2018. In the large market (sales greater than $2.5M), sales decreased by 11%. In the small market (sales less than $2.5M), the decrease was closer to 8 percent (National Association of Realtors, 2019). Toledo, OH and Syracuse, NY have the highest rental vacancy rates in the country at 18.1% and 17.9%, respectively (National Association of Realtors, 2019). Based on annual rent, 5th Avenue in New York City has the most expensive retail rates in the world (Statista, 2019). With an average cost of $255.50 per square foot, Hong Kong is the most expensive city in the world for renting office space (Statista, 2019).   Your Questions: Send emails to questions@rogerblankenship.com Nikhil, Atlanta, GA, “Good morning. I was listening to a recorded show of FlippingAmerica. I am new to this business and getting organized before I can actively wholesale or rehab. You mentioned that you have some spreadsheet that you can share that estimates the cost of rehab. Could you please share the details?” Comment Line calls and Questions Call 404-369-1018, press 1 and leave your message! Motivational Thoughts for the day “The dog that chases 5 rabbits catches none."-Gordon Catts

I finally had the pleasure of meeting Katie in person at Gary Vee's Agent 2021 in January 2019 after we did this interview and she is a power house and very cool human! She has spoken at NAR and Inman and she shares her "manifesto" with agents globally along with "what her secret weapon is" so listen in! This is a profound interview and you will walk away feeling changed. Katie Clancy's real estate team, The Cape House, is among the top 3% of producers on Cape Cod Massachusetts, but she didn't start there. Pregnant with her fourth child, Katie started in the industry just as the country plunged into the recession. Forced to work with an almost non-existent budget she built her business leveraging established relationships and building new ones, a strategy she uses to this day. Katie was the 2018 winner of Placester, Inc.’s Battle of the Brands competition and is a nationally recognized speaker and trainer. In addition to leading The Cape House Team, Katie is also Regional Director of Business Development for William Raveis. You can find more about Katie and her business here:https://www.thecapehouseteam.com/Thanks for listening today and please subscribe and share! If you like what you are hearing please consider leaving a 5 Star Review! PS...Subscribe to my Alexa Flash Briefing too...daily tips and techniques from this midlife #over50 mama about real estate and entrepreneurship! Michele Bee's Favorite Things:Resources For Your BusinessDisclosure: Links in this post/on this page may contain affiliate links and if you go through them to make a purchase I will earn a commission.Buzz By Our Social Media Channels and Say Hello! More Daily insp and education right here on the "gram".The Michele Bee on Instagram This Podcast is brought to you by #SoooBoca Lifestyle & Media and The Bellisari Real Estate Group at RE/MAX Services (Boca Based | Global Mindset)#SoooBoca on InstagramYouTube Home Buyers and Sellers click here

We don't pull any punches in this episode of the Mail-Right Show where we finished of from last weeks episode where we review all the leading real estate online marketing platforms on the market at the present moment. Easy Agent Pro https://www.easyagentpro.com/ AgentFire https://agentfire.com/ Curaytor https://www.curaytor.com/ KVCore https://i.insiderealestate.com/infokvcore/ Placester https://learn.placester.com/

We don't pull any punches in this episode of the Mail-Right Show where we finished of from last weeks episode where we review all the leading real estate online marketing platforms on the market at the present moment. Easy Agent Pro https://www.easyagentpro.com/ AgentFire https://agentfire.com/ Curaytor https://www.curaytor.com/ KVCore https://i.insiderealestate.com/infokvcore/ Placester https://learn.placester.com/

In this episode it is all about the personal brand. I replay a live interview I did with Seth Price, who is the author of The Road to Recognition and a VP at Placester. Personal branding is as important now as it was back then. In fact it is even more important. But don't take my word for it. Take it from the expert who literally wrote the book on personal branding for our industry.

Allen Bonde is VP of marketing at Repsly, and an advisor to several start-ups. He also held executive roles at Placester, OpenText, and KANA, and was co-founder at Offerpop (now Wyng). He has been a consultant at McKinsey and Yankee Group, and started his career as a data scientist. An avid speaker (on 4 continents) and writer, he blogs at Small Data Group.

Episode 101 - Seth Price at Inman NYC It's time for Inman—it's Inman time! This time, Seth Price is back and better than ever! He's a never-ending fountain of knowledge, and he brought that to the Boom podcast again! Enjoy this INCREDIBLE conversation about content marketing, the WHY of your clients and prospects, and how to pronounce “niche.” (“nitch” or “neesh”?)   SHOW NOTES What happened to Episode 100?! [0:00] What's a bangle? [0:27] What is content marketing? [3:38] Is content marketing for everybody? [4:48] Getting focused and clear on your business [7:10] The hardest thing for a business to do [9:05] Process mapping [13:20] Optimizing your business systematically [14:20] How to easily optimize your website [15:25] Types of content to put in front of people [17:10] A great example of content marketing [18:04] “NITCH” or “NEESH”? [21:03] Thinking through the customer's experience of your marketing, & where to drive traffic [22:05] Seth's methodology for thinking deeply about content, marketing and calls-to-action [25:20]   SHOW LINKS Inman Connect NYC: https://www.inman.com/event/inman-connect-new-york-2018/ Marriott Marquis Hotel Times Square: http://www.marriott.com/hotels/travel/nycmq-new-york-marriott-marquis/ Bangles: https://en.wikipedia.org/wiki/Bangle http://hairstylegalleries.com/wiki/galleries-of-women-wearing-lots-of-jewelry.html NOT THIS:  http://jones-aucunachatrequis.blogspot.com/2013/06/top-10-du-lundi.html Our 1st episode with Seth Price: http://boomrealestatepodcast.com/episode-017-seth-price-at-inman-connect/ Placester: https://placester.com/ Craft of Marketing Podcast: http://craftofmarketing.com/ The Road to Recognition: http://www.theroadtorecognition.com/ Seth spills his water on the Boom Real Estate Podcast: https://www.facebook.com/boomrealestatepodcast/videos/280519418987995/ They Ask, You Answer by Marcus Sheridan: https://www.amazon.com/They-Ask-You-Answer-Revolutionary-ebook/dp/B01NAO775R/ref=sr_1_1?ie=UTF8&qid=1518574364&sr=8-1&keywords=they+ask+you+answer Sharon Steele: https://sharonsteelerealestate.com/cranford/ Simon Sinek: https://startwithwhy.com/   BOOM LINKS Email: info@boomrealestatepodcast.com Web: www.boomrealestatepodcast.com Facebook: https://www.facebook.com/boomrealestatepodcast 30-Day Jumpstart: www.Boom30.com  

Seth is a marketer, a motivator, and media maker -  an executive and an entrepreneur. He’s the Vice President of Industry Relations at Placester, the fastest growing marketing platform for real estate professionals and home of the Real Estate Marketing Academy, a leading educational resource for real estate professionals.  He’s author of the book, “The Road to Recognition. The A-to-Z Guide to Personal Branding” and his interview-based programs, Craft of Marketing and Marketing Genius are widely heralded as top marketing strategy podcasts.  Today, this wildly successful entrepreneur is here to talk about what branding really is and why you need to discover and brand your agent 'superpower' before someone else does it for you!  Learn how to amplify your branding and avoid the tacky, cringeworthy mistakes! Schedule A Free Coaching CallVisit Tim & Julie Harris OnlineListen on iTunesListen on Stitcher

When any 2 marketers team up to write a book, it catches my attention. When 2 marketers I have huge respect for write a book, I want to talk to them about how they did it, and what lessons they learned in writing the book, as well as what the book is all about. In this winning business conversation, Seth Price and Barry Feldman talk about their beautiful new book The Road to Recognition.  One of the things (and there are many) that I love about this partnership is these guys don't take themselves too seriously. They call themselves "marketing dorks" which is a silly way of saying "these guys are really passionate about good marketing." They complement each other's strengths well and they share a lot about this book. After you listen to this conversation, you must go get your copy of this book at http://theroadtorecognition.com I have an electronic copy and I love it. It's a gorgeous book to look at, it's easy to read, and it's filled with great stuff you can use to build a powerful brand.  About Seth Price Seth Price is a marketer, motivator, executive, and entrepreneur. Having consulted for more than 300 companies, Seth is recognized as a business builder and digital marketing specialist. He’s passionate about helping business people use media and technology to develop more relevant brands and rewarding careers. Seth’s currently a VP at Placester, home of the Real Estate Marketing Academy, a top educational resource for real estate professionals. About Barry Feldman Barry Feldman is a digital marketing super freak. The principal of Feldman Creative, Barry has written marketing copy and provided digital marketing strategy for thousands of companies and entrepreneurs. LinkedIn, Inc.com, and many others have recognized Barry as a leading content marketer and social media influencer. Barry writes for many of the top marketing blogs, and in 2015, Barry published his first book, SEO Simplified for Short Attention Spans. Connect with Seth Website – www.sethprice.net Twitter – @sethprice FaceBook – /sethkprice LinkedIn – /sethkprice Pinterest – sethpricehere Google+ – +sethpriceplacester Instagram – sethpricehere Email – mail@sethprice.net Connect with Barry Website – FeldmanCreative.com Twitter – @feldmancreative FaceBook – /barryJFeldman LinkedIn – /feldmancreative Pinterest – barryjfeldman Google+ – /+BarryFeldman Youtube – /FeldmanCreativeTV Email – barry@feldmancreative.com  

If you ask Wiktionary, to swim upstream means ‘to opt for a difficult course of action when a simpler alternative is available.’ And if you ask Rob and Greg, real estate’s Upstream venture is a prime example of doing things the hard way. Today Rob and Greg discuss the MLS response to the brokerage community’s push for data sharing and the probability of Upstream’s success. They also cover other hot topics in real estate technology news, including Zillow’s new Millennial consumer brand announcement, the extraordinary capital raised by Placester, and Realogy’s recent changes in management. Listen in as Greg explains how to think about the ‘real estate ecosystem,’ and Rob outlines the inevitable development of a new brokerage model.   What’s Discussed:  Zillow’s recent announcement regarding its launch of new consumer brand Why Zillow is likely adding RealEstate.com as a search portal The real estate industry’s ‘Millennial worship’ Half of new home buyers under 36 The stereotypes associated with Millennials vs. the reality What a site designed for Millennials might look like The staggering capital being poured into the industry Placester raised $50M in March, bringing its total to $100M Placester’s recognition of the aspirational nature of real estate Willingness to take any agent Why Zillow focuses on ‘super agents’ and teams Placester’s role in the ‘real estate ecosystem’ Realogy’s recent changes in management How technology undermines the idea of a ‘real estate ecosystem’ The necessity for transformation of the current brokerage model The mammoth undertaking that is Upstream The feasibility of Upstream clearing all the hurdles it faces How MLSs have responded to the brokerage community’s call for consolidation Rob’s suggestion to add representatives from the broker community to the CMLS Board Resources:   “Zillow Group to Launch New Consumer Brand” on RISMedia   “Placester Continues Growth with $50 Million Capital Raise” in HousingWire Magazine   Connect with Rob and Greg:   Rob’s Website Greg’s Website

Talk about VALUE!  Seth Price breaks down what it takes to create and maintain your personal brand (hint hint realtors) and reflects on the journey that got him to where he is today in entrepreneurship.  He’s the VP of Placester, a public speaker, consultant, and author of “The Road to Recognition”.  This interview will leave you inspired to go out there and CRUSH it on building your business.  Check it out now.

Seth is a marketer, a motivator, and media maker -  an executive and an entrepreneur. He’s the Vice President of Industry Relations at Placester, the fastest growing marketing platform for real estate professionals and home of the Real Estate Marketing Academy, a leading educational resource for real estate professionals.  He’s author of the book, “The Road to Recognition. The A-to-Z Guide to Personal Branding” and his interview-based programs, Craft of Marketing and Marketing Genius are widely heralded as top marketing strategy podcasts.  Today, this wildly successful entrepreneur is here to talk about what branding really is and why you need to discover and brand your agent 'superpower' before someone else do it for you!  Learn how to amplify your branding and avoid the tacky, cringeworthy mistakes! Schedule A Free Coaching CallVisit Tim & Julie Harris OnlineListen on iTunesListen on Stitcher

Episode 037 - Seth Price at Inman Connect Revisited As we review the end of the year, we revisit one of our favorite—and most-listened to—episodes of 2016. Ladies and Gentlemen, for your listening pleasure, here is real estate guru Seth Price. —————————— 90 seconds into the latest episode of the Boom Real Estate Podcast, Seth Price accidentally spilled water on his phone and into his lap. The good news is he recovered, the phone is fine, and Seth dropped some KNOWLEDGE on us afterwards. Seth is the Vice President of Placester, a speaker, author, podcaster, and marketing expert. He was a main stage speaker at #ICSF last week, and crushed it. Check out this interview with Seth, recorded LIVE with the Boom Team from Inman Connect in San Francisco! (With a special intro from Jamie Williams of Surterre Properties in Orange County, CA)   SHOW NOTES Jamie Williams Intro [0:00] Seth spills his water on his phone and lap [1:39] Capturing attention and breaking through the noise [3:18] Where to get started in capturing attention [5:20] Building and scaling while not losing customer service [7:15] Scaling from the Golden Rule [8:15] Ensuring that your values are built into your team [8:50] When to get a coach [11:20] Niching out with your clientele [12:00] How to play in the digital world [13:50] Making sure your website and content connects with your ideal client[15:00] Being smart about social media [16:09] On Snapchat [16:13] Separating yourself and showing who you are through your website [17:30] Why your office space really matters [18:25] Getting reviews and ratings [19:25] On Seth's book [22:12]   SHOW LINKS Jamie Williams: http://www.surterreproperties.com/ Inman Connect: http://www.inman.com/inman-connect-sf-16/ Hilton Union Square: http://www3.hilton.com/en/hotels/california/hilton-san-francisco-union-square-SFOFHHH/index.html Seth Price: https://placester.com/author/seth-price/ Placester: https://placester.com/ The Marketing Genius Podcast: https://placester.com/podcast/ RealSatisfied: http://www.realsatisfied.com/ Target: http://www.target.com/   BOOM LINKS Email: info@boomrealestatepodcast.com Web: www.boomrealestatepodcast.com Facebook: https://www.facebook.com/boomrealestatepodcast 30-Day Jump Start FREE DOWNLOAD: www.boom30.com  

In today's digitally-driven world, real estate agents can dominate their local market by focusing on repetitive brand-building activities which resonate with their sphere of influence and prospective clients. Seth Price, VP of Industry Relations at Placester, dives deep into exactly how you can create your personal brand from scratch and then use consistency and velocity to build trust and dominate your local market in out latest podcast. Get ready to take notes because the information in this podcast - when put into action - will make you real estate profits! Seth Price is on a mission to transform the way you think about branding and connecting with customers. He is the author of the “The Road to Recognition”, Host of The Craft of Marketing and Marketing Genius Podcasts. Seth is a mentor to startups, a wildly popular contributor to Huffington Post, Inman News, Startup Institute, Founders League and Marketing Profs. He is part of the founding team at Placester where he’s worn all of the go-to-market hats and helped the company build a 450,000-plus customer base and triple digit growth in less than five years. He doesn't focus so much on how-to but more on how-to-think. Join us as Seth shares his mindset and a glance at his journey to becoming a Real Estate Rockstar by becoming a branding expert dedicated to empowering personal brands to lead meaningful businesses and turn recognition into revenue. Learn more about your ad choices. Visit megaphone.fm/adchoices

Between easy consumer access to tons of data, better tools for targeting prospects, and the culture of instant gratification on the internet, real estate has never been more competitive. That's why being at the right place, at the right time for your real estate leads is so important—after all, if you don't stay in touch, someone else will. So how do you track your prospects' journey, craft the best message, and deliver it where they're spending their time? It all starts with a great CRM tool. While you're probably using CRM already, you may not be using it correctly. For Allen Bonde, Vice President of Marketing at Placester, your CRM isn't just about pushing people toward a transaction: it's about developing insights and creating value for your clients that will pay off far into the future. Allen has spent decades working with CRM technology, first as an engineer in corporate research and development, then as a marketer and marketing consultant for several highly successful companies. In this interview, Allen Bonde explains how your CRM can help you gather “small data” insights, stretch your real estate content, and generate a lifetime of value from your clients.

Episode 017 - Seth Price at Inman Connect 90 seconds into the latest episode of the Boom Real Estate Podcast, Seth Price accidentally spilled water on his phone and into his lap. The good news is he recovered, the phone is fine, and Seth dropped some KNOWLEDGE on us afterwards. Seth is the Vice President of Placester, a speaker, author, podcaster, and marketing expert. He was a main stage speaker at #ICSF last week, and crushed it. Check out this interview with Seth, recorded LIVE with the Boom Team from Inman Connect in San Francisco! (With a special intro from Jamie Williams of Surterre Properties in Orange County, CA)   SHOW NOTES Jamie Williams Intro [0:00] Seth spills his water on his phone and lap [1:39] Capturing attention and breaking through the noise [3:18] Where to get started in capturing attention [5:20] Building and scaling while not losing customer service [7:15] Scaling from the Golden Rule [8:15] Ensuring that your values are built into your team [8:50] When to get a coach [11:20] Niching out with your clientele [12:00] How to play in the digital world [13:50] Making sure your website and content connects with your ideal client[15:00] Being smart about social media [16:09] On Snapchat [16:13] Separating yourself and showing who you are through your website [17:30] Why your office space really matters [18:25] Getting reviews and ratings [19:25] On Seth's book [22:12]   SHOW LINKS Jamie Williams: http://www.surterreproperties.com/ Inman Connect: http://www.inman.com/inman-connect-sf-16/ Hilton Union Square: http://www3.hilton.com/en/hotels/california/hilton-san-francisco-union-square-SFOFHHH/index.html Seth Price: https://placester.com/author/seth-price/ Placester: https://placester.com/ The Marketing Genius Podcast: https://placester.com/podcast/ RealSatisfied: http://www.realsatisfied.com/ Target: http://www.target.com/   BOOM LINKS Email: info@boomrealestatepodcast.com Web: www.boomrealestatepodcast.com Facebook: https://www.facebook.com/boomrealestatepodcast 30-Day Jump Start FREE DOWNLOAD: www.boom30.com  

Press play and soak it up…this #podcast episode is chock-full of info nuggets! It was an absolute honor and pleasure to sit down with 20 year digital marketing pro and current Vice President of Industry Relations for Placester.com, Seth Price in this week’s #realestaterealworld podcast episode! So many “Aha” moments throughout the 30 minutes we spent together! If you’re a tech junky you’ll LOVE IT and if you run from the thought of technology….you’ll REALLY LOVE IT! Technology can be overwhelming, but must be embraced if you want to compete in today’s market. Listen to Seth explain the 2 MAJOR shifts in technology that brought Placester to life and what they’re doing to help real estate professionals worldwide leverage digital marketing with ease. Show Takeaway's: The importance of nurturing clients and why most agent’s fail in this areaThe 3 Technology’s EVERY Agent MUST haveWhy automation shouldn’t be scaryThe 2 purposes every website should serveHow to use digital marketing to create massive successItems mentioned in this episode:  www.Placester.com www.CraftofMarketing.com/book (Book) www.CraftofMarketing.com (Podcast) www.Placester.com/podcast (“Marketing Genius” Podcast)

Insights for Success Episode 5 – Seth Price Seth Price has spent 20 years in digital marketing, consulting for more than 300 companies during that period, including 19 of the FORTUNE 500. His current endeavor is as Chief Instigator at Placester, providing social media and content marketing advice and counsel …

Today we brought on the co-founder of Placester.  We talk about digital marketing.  How to get noticed online and the best SEO practices for the current climate. We discuss the importance of differentiation and having a niche that you dominate and how to then go out and deliver massive value.  We also do a little visioneering and talk about what the industry is going to look like in 5 years and how you can best position yourself today. We talk about the importance of a CRM and how making sure all your databases are compatible with one another.  We unpack the notion that technology wont disintermediate realtors and how its going to be realtors with technology that will disintermediate those without tech. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!

Today we brought on the co-founder of Placester.  We talk about digital marketing.  How to get noticed online and the best SEO practices for the current climate. We discuss the importance of differentiation and having a niche that you dominate and how to then go out and deliver massive value.  We also do a little visioneering and talk about what the industry is going to look like in 5 years and how you can best position yourself today. We talk about the importance of a CRM and how making sure all your databases are compatible with one another.  We unpack the notion that technology wont disintermediate realtors and how its going to be realtors with technology that will disintermediate those without tech. Want to build more relationships and mine your database for deals?  Take a look at our new podcast production company www.viralkast.com.  Send us an email and lets get started. Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!

Welcome to episode #261. On the show: Star Wars infiltrates bus shelters; Placester raises $27M; Beretta's bluetooth gun; L&PM Editores gives away subway tickets in books; Kantar Shopcom partners in data with 4INFO; Book your room at the Air Canada Centre thanks to AirBnB and MLSE; Tapad partners with VisualDNA; Royal Caribbean's #ComeSeekLive Periscope campaign; TCS acquired by Comtech; Loblaws #marketmoments miss. Special guest is Erik McMillan of Shelfbucks.

Welcome to episode #261. On the show: Star Wars infiltrates bus shelters; Placester raises $27M; Beretta's bluetooth gun; L&PM Editores gives away subway tickets in books; Kantar Shopcom partners in data with 4INFO; Book your room at the Air Canada Centre thanks to AirBnB and MLSE; Tapad partners with VisualDNA; Royal Caribbean's #ComeSeekLive Periscope campaign; TCS acquired by Comtech; Loblaws #marketmoments miss. Special guest is Erik McMillan of Shelfbucks.

Even if you haven't heard of Frederick Townes, there's a pretty good chance you've seen his work. Frederick is the founder of W3 Markup, W3 EDGE, the popular WordPress plugin W3 Total Cache, and was the founding CTO for Mashable. Now he's taking the real estate world by storm as the co-founder and CTO of Placester, which just raised $15M in Series B funding! We talked about his rise to success and what he's learned over the years, such as the importance of relationships and how culture in an organization is the key to business success. Frederick had a lot of really great information to share, so I hope you enjoy our conversation! Frederick Townes' Website

Bill Bartmann Founder and CEO of CFS2 and an aggressive advocate for reform of the debt-collection industry, said, “I am convinced we are on the right track to reforming an industry of rampant abuse and Governor Henry will play a big role in helping to deliver our message to regulators and capital sources.  His commitment to be a part of our company is proof of his belief that what we are doing is important and that we have the ability to change millions of lives.” Seth Price VP of Marketing & Sales at Placester, the #1 provider of real estate websites in the world, Host of The Craft of Marketing Podcast, B2B Blogger, Marketing Speaker Soul Ongoiba entrepreneur, Author, speaker, Athlete, Martial Artist , Soul is first  a family man married with two children with a  deep passion for humanity. Soul's vision is to create a world of empowered individuals who have tremendous compassion to help humanity. Building, training and coaching leaders is his passion both in his financial practice and his coaching practice at ultimatepeaktransformation.com. With his eclectic background, Soul approach to change and transformation is quite innovative as it blends a scientific based approach and at the same time promotes self-expression and intuition leading his client to being raving fans  

Courteney McDonnell from Placester will be joining me for an awesome Q and A session about our sites, their vision as a company, and where RRG is headed with Placester and how you can jump on board!  Placester is a great company, and their vision of lead gen is our vision of lead gen