Podcasts about DoubleClick

Don Norton, General Manager of Data Solutions at AdImpact, joins AdTechGod to discuss his journey from DoubleClick and Google to AdImpact, the evolution of TV measurement, the rise of CTV, political advertising trends, AI's role in media intelligence, and why relationships still matter in an increasingly automated industry. Takeaways Don shares lessons from DoubleClick, Google, Infillion, and AdImpact. AdImpact is expanding beyond political advertising into cross-TV intelligence. CTV and broadcast measurement require larger datasets and ACR technology for accuracy. Political advertising in 2026 is expected to rival presidential election spending levels. Local CTV presents one of the biggest growth opportunities in television advertising. AI is improving data processing, automation, and predictive insights. Despite automation, trust and human relationships remain critical in media buying and selling. Chapters 00:00 Introduction to Don Norton and His Ad Tech Journey01:05 Starting at DoubleClick During the Early Internet Boom02:12 The Evolution from DoubleClick to Google04:00 Leaving Google and Joining Infillion05:31 Why Don Joined AdImpact06:06 AdImpact's Growth Strategy and Expansion Beyond Political Advertising07:05 Understanding Cross-TV Measurement: Broadcast, Cable & CTV08:01 The Challenge of Measuring Linear TV and Streaming Audiences10:09 What Advertisers Want from TV Measurement11:31 How AdImpact Uses ACR Data and Large TV Panels13:14 Who Uses AdImpact's Data and Insights?14:26 The Biggest Data Challenges in Media Intelligence16:34 AI, Data Validation, and Operational Efficiency18:54 Political Advertising Outlook for 202620:27 The Future of Local CTV Advertising23:10 What's Overhyped in Ad Tech?24:00 Why Relationships Still Matter in an AI-Driven Industry26:05 Final Thoughts and Closing Remarks Guests: AdTech God Learn more about your ad choices. Visit megaphone.fm/adchoices

In part three of the 'Double Click' miniseries, Ben Taatjes tackles one of retirees' most persistent worries - health and the rising cost of healthcare. While these concerns seem straightforward, Ben reveals a much deeper source behind this anxiety that most retirees don't recognize. Discover why health worries often mask something more fundamental about identity, purpose, and mortality. More importantly, learn how to reframe this worry in a way that actually creates greater purpose and intentionality in your retirement years. This episode transforms healthcare anxiety from a paralyzing fear into a catalyst for living more fully and purposefully with the time you have.

In part two of the 'Double Click' miniseries, Ben Taatjes and Jerrid Sebesta explore the deep operating system that drives our feelings toward money. Jerrid shares a vulnerable story about growing up in a trailer home where money was always fleeting, revealing how childhood experiences shape adult spending behaviors decades later. Ben then breaks down the X's and O's of viewing money from a place of contentment and wholeness rather than scarcity and fear. Discover how understanding your personal money story - where your beliefs about spending and saving originated - allows you to rewrite the script and approach retirement finances with freedom instead of anxiety. This episode provides the framework for transforming your relationship with money at its deepest level.

https://youtu.be/oPA1dSUab9Y James Green, CEO of Cognome and former Pixar executive under Steve Jobs, is driven by a deep curiosity and a pull toward ideas that can create massive impact. From early internet ventures to mobile innovation and now AI in healthcare, James has consistently aligned himself with transformative trends. In this episode, he shares hard-earned lessons from scaling multiple companies and introduces a simple but powerful framework that explains why many startups struggle to grow beyond their early stages. We explore James' 3-Stage StartUp Growth Framework: Whiteboard Phase, PowerPoint Phase, PDF Phase—a model that captures how organizations must evolve as they scale. He explains why early-stage chaos is necessary, how structure begins to take shape in the middle phase, and why standardization becomes critical at scale. James also dives into the toughest leadership challenges—especially making difficult people decisions—and shares why aligning with strong market tailwinds and creating “pull” from customers is essential for sustainable growth. — Grow Your Business in 3 Phases with James Green  Good day, dear listeners. Steve Preda here with the Management Blueprint, and my guest today is James Green, the CEO of Cognome, a health tech company that is solving the problem of how to manage different AI models that are being deployed in healthcare today. Earlier, he worked as a vice president at Disney. He worked directly under Steve Jobs at Pixar, and he has had at least six other CEO roles in ed tech, media, and healthcare. Welcome to the show, James.  Thank you very much. Delighted to be here.  Yeah, super excited. And Steve Jobs—you don't often have people that have known Steve Jobs now even Tim Cook has resigned. Yeah. Yeah.  And it’s 13 years, I guess. Steve Jobs is being gone. So what was it like working with the man? Was he a difficult boss?  First of all, most of the things you hear about him are accurate. So it’s not one of these things where you hear a lot about Steve Jobs and actually the man was totally different. So most of what you’ve heard is true. And I’ll give you one short anecdote sort of before we go on, which is something that I always found incredibly impressive about him. When you work for him, if you disagreed and said, “Hey, you want it to be white, I want it to be black,” without hesitation he would say something like, “Here are seven reasons why you're wrong.” First of all, before we go into those seven reasons, what’s impressive about that is he had a number and he stuck with it.  And it happened in seconds and he didn’t know before. So if you think about that, it’s hard to keep all of that in your head. So the guy was just super, super clever. And then he would list them 1, 2, 3, 4, 5, 6, 7, and you’d be out. Like it’s done. It’s like, “Oh, damn.” So yeah, he was unbelievable human, and it was an honor and a privilege to have worked with him.  Yeah, well, that's awesome—to talk to you, having worked with him and having some direct experience. Definitely not an easy boss when he has seven guns to shoot you down. Yeah.  But there's a lot to learn. I mean, you learn the most from these kinds of bosses.  Yeah.  So let's get into the question—which is normally the first one, but this is the exception: What is your personal “why,” and how are you manifesting it in Cognome, James, and in your previous jobs?  Yeah, I've thought about this a lot. I've tried to come up with what my “why” really is. And what I’ve come up with is I can’t help myself. And I’m going to go through examples of it and what I mean by that. I pay a lot of attention to the world. I pay a lot of attention to what’s going on. I get very seduced by new ideas and new things and things that I think will have big impact. And once I start thinking about it and thinking about what that impact is, I cannot help but start getting involved in it. That sounds very abstract, so I want to try to make that super concrete. So when I was working at Pixar, for example—the internet was being born. This is the late '90s.  I couldn't help myself. I started an ad-serving company called Sabela Media. That company got sold to 24/7, then to DoubleClick, which later got acquired by Google. So the internet was there. I had to do it. I had to have something in it. Then after that, I was thinking about what to do next—and mobile phones, if you remember, were still flip phones, mostly used for texting. The second company that I did was putting content onto those phones. It just seemed obvious to me—I couldn't help myself. I saw the opportunity, and it clearly worked. That company was called GiantBear. It was sold to BlueCora. After that, there was this crazy innovation going on in television of all things with effects. Now, again, we take these things for granted. We’ve got AI creating things all day long, back in the day, we didn’t. So I ran a company called PVI, which is famous for inventing the first-down line you see in football games. So that was kind of the very first virtual object you saw in live things. Again, it may seem like, oh, that’s an everyday event, but back in the day it was totally not. And I think it opened up football to many more people—you no longer needed the chain crew to understand what was going on. And then if we fast-forward—there are a few things in the middle, but I don't want to bore everyone—to where I am today at Cognome. I even wore my little Cognome shirt so I could advertise it throughout the podcast.  Yeah, that's smart. I have to do that.  AI is clearly the big thing today. But for me, intellectually, it's not enough to just say, “I'll do an AI model,” like everyone else. For me, healthcare is one of the areas that AI will have the biggest impact with. Healthcare for a lot of reasons has been a laggard technologically for specific things about how they store data, so it hasn’t been adopted things like multi-tenant SaaS, because the data has to stay local and things like this. So AI will revolutionize it. And AI will make decisions about whether people live or die, right? So it's really consequential. And for me, the question is—how are you going to manage that? That's a super interesting intellectual opportunity. And so Cognome ExplainerAI. So my “why” is: what's going on, what's interesting, and what's changing the world? And the beautiful thing about that is you get a “rising tide lifts all boats” situation. You're not fighting against a trend—you're moving with it. The whole world is rising, and you can be part of that. That’s sort of my “why”.  Yeah, so basically—in other words—it's about coming up with revolutionary ideas and implementing them?  Yeah. I mean, I want to make an impact in the world. I want to make a difference. I'm not a very religious person—in fact, not at all. So I believe our time here is limited. I want to make a difference. I want to be part of what's going on. So yeah, that's my “why.”  Yeah—tapping into trends. Well, that’s great. I mean, don't know if it's a “why,” but making the most of the opportunity to be here and maximizing impact—that's a huge one. Love it.  Yeah.  STEVE PREDA: So let me segue to the next one. This podcast is all about frameworks. So the objective here is what’s a shortcut that you can teach the listeners that they can implement in their business? So what is your “shortcut” to success? Maybe “shortcut” is the wrong word. What is the framework you use to interpret the world, understand it better, and make decisions?  Yeah, this is another thing I struggled with a little bit. So I listened to your questions, and I tried to make my answers really personal. I'm trying to be authentic—this is what I actually do all the time, as opposed to this is what I’m doing at the moment, or this is what I did for a second. The truth is, frameworks come and go. There are a lot of frameworks out there. I've probably used 15 different sales frameworks. I mostly operate in the B2B world, so there are lots of frameworks you can use—for example, in sales. But I tried to think of something more consistent—a framework I've used across every company I've worked with, all the time. And the one I always come back to is about growth. So what I want to talk about is: how do you manage a company that's going through growth? Because it's not obvious—and I do have a framework for it. And unlike some of the other frameworks—like something McKinsey, Bain, or someone’s invented this framework and you are adopting it. This is really pretty personal to me, and I’ve adopted various little things about it. There are these two ideas that live in parallel. One is in the sales process, where I think companies go through this idea of, I call it a Whiteboard sales process, a PowerPoint sales process. And forgive me for being a little dated, but a PDF style process, something you can’t change. And at the same time, they go through these stages where you are a small company, a medium-sized company, and a larger company. Think of it roughly as fewer than 12 people, then 10 to 75, and then 75 to 100 and beyond. And I’ve managed all of these sizes. And what’s interesting about these is that if you don’t have a framework to manage yourself through these stages, you’re going to fail. You as a leader will be replaced. I personally have replaced leaders who cannot go through those kinds of things. One of the things I've done in my career is act as a sort of hired gun for VCs. They make an investment, and then they bring me in to replace the founder if they haven't been able to navigate that growth stage. And so the framework works like this. When you're starting a company—what I call the “whiteboard” phase—what you're selling is a little different every time. And the consequence of that inside the company is everyone is doing everything. It’s a little chaotic and it’s okay. Like, less than 10 people, it’s okay. It’s okay that the finance person is doing a little selling and the engineer is doing a little marketing. It’s okay, because you only have 10 people maybe. When you go into a client, you are sort of inventing yourself as you go. There's always that first client where you're saying, “I think we should do this. This is how I'm going to help you make money, save money, or do something better.”  You’re figuring things out. Yeah.  And maybe there's some pivots in there. Maybe there isn't. Not everyone gets to be Google and get it right the first time, but you’ll see. In the end, you start getting things right. And then you go through what I call the PowerPoint phase. So what this is—you now have more than 10 people. It kind of isn't okay that the sales guy is doing finance, or the engineer is doing marketing. You actually have people in their swim lanes. I call it the PowerPoint because you've built PowerPoints, so you’ve got slides that you can use and it’s replicable. Guess what? You tend to tweak them for each client. You are still—you know what—the way you're selling to… I don't want to make a stupid example up—Home Depot is still a little different than selling to Lowe's. You know that—even though it should be exactly the same—it's still a little different. You're tweaking it each time. You're moving slide three to slide seven. Sometimes you don't show slide 10. You're still tweaking it.  Yeah. I relate to that.  And your organization is structured, but not completely rigid. Everyone still knows each other in the company. It's up to maybe 50—I think it maxes out at about 75 people. But every single person in the company knows each other. They’re all collaborating. You don’t need a lot of structure inside the company because there’s sort of culture in there to hold everyone together, right? And then you get to the third stage, which I call the PDF stage—where you've figured it out. You sell the same thing. Maybe you have three PDFs because you're selling in three verticals. But you go into a client—this is the thing—and it never changes. Slide one is always slide one. Slide two is always slide two. Slide three is always slide three. And you have maybe a hundred people in your company. And by the way, now you have levels. So not everybody knows everybody. And as a CEO, I have my lieutenants. My lieutenants have people working for them. And I sort of feel like everyone can manage—I don't know—five, six, seven, eight people. More than that is difficult unless the roles are not very sophisticated. So you need this management layer, which separates the CEO from the rest of the organization. So you need a lot more structure. And as you go through these three phases—and they're really different—a tragic thing happens. It happens all the time. The person who was so helpful in the whiteboard phase, who was your go-to person, they don’t make it in the third phase because they’re a generalist. They liked the chaos. They liked being able to have their foot, and they’ll complain to you. They'll say, “Why aren't you listening to me?” It's an engineer saying, “Why isn't sales listening to me?” Dude, you're an engineer—stick to your knitting. Like, no. And this culture goes through every single company I’ve ever run. Most of them have gone through these three phases—small, medium, and large. And one of the things I try to do with employees in these phases—and this is part of the framework—is to give them a huge amount of latitude to see if they can succeed in the phase. So, to give them the freedom—if you're being blunt—to give them enough rope to hang themselves. And if you're being kind, to give them the freedom to be who they are, to be the best they can be, and to support them—not control them. And so, if you are aware of this framework as you grow, and you give that latitude, and you hire smart people, then you can see which ones you keep and which ones you don't. And honestly, the worst and hardest part of managing through growth is that selection and weeding-out process—of the people who worked in the first stage but don't work in the last stage. So that is the only kind of framework for me that has stood the test of time. It has worked in media, worked in healthcare, and worked in various other places. Does that make sense to you? Does it resonate with you?  Absolutely. And I was just working on a chapter in my new book, and I was actually writing about this very idea—why some companies are never able to grow, because they are not able to make these decisions, these painful decisions, as you described.  Super painful—the worst. It’s the worst part. Firing people is the worst part of being a CEO. If you enjoy that, you’re a bad CEO. You want to have a positive environment, so you want to everyone have a good time. And when there’s growth, usually there’s incredible optimism and great culture. So any CEO who enjoys that process is not a good CEO. Yeah, that’s so true. This is kind of a difficult thing. You have to be ruthless to some degree.  You do. Yeah. That's why this framework has helped me—and it's helped me be gracious and kind to people. Let's just call her Jane, right? A totally fictitious person. But you can go to Jane in stage three and say, “Jane, do you remember how much you loved it in the first phase?” I'm going to give you some time here. You are going to leave, but I'm going to give you some time to work on a special project. But you also need to find your next startup—because you love that environment. And I am going to put this bureaucracy in place, and you're going to fight it until the day you die. So I can't have you here—I just can't. I can give you this little thing to do and you can have some weeks to go do that and give you some time, but the framework helps you be gracious and helps you make those decisions as you grow. That’s an amazing framework. This is really unique. We've recorded, I think, close to 400 episodes with different frameworks—and this hasn't come up. Nothing similar has come up.  Woo-hoo.  Love it. So where are you now in your business? Which phase are you in?  I am in between the whiteboard and the PowerPoint phase. Maybe because I'm an optimist, I'm going to say I'm in the PowerPoint phase. But I know there's still part of me that's drawing things on the whiteboard. We have 12 people, so we're just at the edge of growing out of that phase. I don’t have that layer in the middle. We have half a dozen clients. I suspect that by the end of this year, we'll be fully in the PowerPoint phase. And it'll be another 18 months after that until we get to the next stage—and that's assuming we continue to grow. I mean, my whole raison d'être is to find these really special things, grow them, and make an impact. So let’s hope that happens. Yeah, well, you've had some practice in your previous six CEO positions, so I'm sure you'll figure this out. So what drives growth in your business?  Yeah, this goes a little bit back to phase one. So I've picked an area that's growing by itself. I mean, AI—there are more and more models being deployed in hospitals. Hospitals are growing. The number of models deployed in them is growing at about 2.2 times the rate of the general population. So good for me. There are federal regulations coming that say you need to control what your AI models are doing. That's also good for me. It's a lovely day when regulation is good for your business—it usually isn't. But it's not unusual in healthcare. If you look at electronic health records, that was driven by government regulation and funding. So this is a little bit like that. Federal, state, and other institutions are driving this trend. And then there are things happening inside healthcare organizations themselves that we can tap into. I always think that when you're selling, you should have a good story. So I'm going to tell you the kind of story we use.  When we meet with a chief information officer, we tell stories like the ones I'm about to share. And this really helps us tap into that growth. Because part of growth in a B2B environment is having a strong sales team, good engagement, and solid frameworks—like: do they have budget? Are you talking to the right decision-maker? All of those kinds of frameworks, which to me are more tactical—I've used a lot of them. But we go in and say things like: “Have you ever experienced a situation in radiology where a new model was released and no one told you about it—and now you have to monitor it?” This is happening. And they're like, “Oh my God—yes.” And then they tell you a story about it.  And then you say, “What about that note from CMS?”—that's the organization that runs Medicare and Medicaid, for those not in healthcare. “Did you hear that they're coming down to audit some of your peers?” And they're like, “Oh my God—we just got notice that we're being audited.” And then—how about your board? How's your board doing? Are they coming down and saying, “What are you doing in AI?” So you try to tell these stories and then you create this tension, where they have to grow and they have to control, and then that’s where we come in. We can help all of these companies manage all of these models. What we do—we have this product called ExplainerAI. We tap into the underlying data from the electronic health record—the EHR, or medical record. We tap into the models—the front end—and the logging files behind them. And then we can tell whether the model is exhibiting drift, and how it's performing across different areas. That could be geographic areas, or demographic areas. Is it performing the same with young men and older women? Is it performing the same over time? Is it degrading? Is it releasing personal health information when it shouldn't? Is it hallucinating, if it's an LLM? That’s what we do. And then we can send alerts out to people, saying, “Hey, listen, this model is making shit up right now, you need to deal with it.” And then they can talk to the vendor and handle it. So we're in a good space. And so growth is, to some extent, this idea of a rising tide lifting all boats. I've picked an area that's growing, so I can grow with it. And then part of it is being connected and having a good way of engaging with people who are buyers. And so we have these stories that we tell in our decks about how we help in these situations.  Have you had to pivot between the original idea and where you are?  Yeah, we have. And for anyone who's listening and thinking, “Oh my God, I'm going to have to pivot,” I use Google as my favorite example of someone who just got so lucky. They were like, “We're going to have this little thing that searches the internet,” and they never really changed—until they got so big they could do more. That is the exception, not the rule. And what’s interesting about the way we started is it’s still a core differentiator for us—we started with the ability to take data from an EHR, from a medical record, translate it, and store it in a common data model. It's called OMOP. It's the most common way that researchers structure this kind of data.  And we thought this technology would be widely adopted by researchers. We have contracts with people like Hopkins, Ohio State, NYU—big institutions—but it's not big enough. It’s not going fast enough. What it does do, though, is for our ExplainerAI, it gives us the technology—it's a moat—to connect to the source of truth, the electronic health record, so that you can get actual outcomes versus predictions. Many models cannot get the actual data out of the EHR. So they just say, “This is my prediction, this is my prediction, this is my prediction.” And over time—that's fine, those are predictions—but how do they actually compare to what really happened?  Yeah. What actually happened? And because of where we started, we have a way of efficiently and accurately getting that information. So it is still the bedrock. But it's definitely a pivot. And then you basically put an AI layer on top, and that's great. And how did you know when to pivot? How do you reach that tipping point? How do you know this is the moment—you have to pull the plug on this because it's not working?  First of all, I think on a personal level, I'm always late. So I think I could always have made this decision earlier. If I'm being self-critical at a high level. And I don't think I have a clean answer—but I'll tell you how I've done it. If you have a better way, I'd love to know. It’s about sales engagement. So you go to a hundred people, you have a hundred meetings, and you sell to two. That's not good enough. It's just not good enough. And those two are complaining. What you want to see in a product—and I think this is true of all great products, especially today—I use examples like Facebook and Tesla—is that products are pulled, not pushed. If you still find yourself, after nine months, pushing—and you don't have the momentum where your product is being pulled—you're wrong. You need your clients to be making referrals, and you need to be pulled into deals. In today's advertising and marketing world, it's too noisy.  Maybe back in the seventies you could do it, but now it's just too noisy—especially in B2B. There are so many people selling to the same buyers that they need to hear about your product from others, have people around them recommending it, and pulling you in. There's some time—and I usually take closer to a year, which is long. It would be better for me to do it in six months or even three months. I haven’t found a way to do that where you pivot if you’re just not getting traction, basically.  Yeah, okay. I love it. So what's one thing in your company that you're trying to figure out right now? One thing in my company that I'm trying to figure out right now is how to further ramp up sales. I'm cheating a little bit here, because I think we may already have it figured out—but leaving you with an unanswered question isn't very helpful. So we were having—and still are, to some extent—problems getting ExplainerAI rolled out. People were interested in it, but they wouldn't buy. So we tried to figure out why. And one of the things we found is this: For those of your listeners who may not know, healthcare is probably the largest portion of GDP in the country. Buyers are very large. We don't always think about it this way, but if you do—everyone goes to the doctor. It affects 100% of the population. And these large institutions—a hospital is usually a multi-billion-dollar organization—and there are about 6,500 of them in the country. So we've got 6,500 multi-billion-dollar companies in this country. It’s crazy, right? They don't want to buy from small companies—they want to buy from big companies. This is one of the things we found out. So we get to the finish line, they say yes—and then no one tells you the truth, right? No one says, “I'm not buying from you because you're small.” But we ended up figuring it out through triangulation. So we've been building partnerships. We started with Intel. We made some of our models work on Intel CPUs, and I'm actually pretty proud of that work. For the nerds out there—we're working on Xeon 6 chips, the Granite Rapids chips—running locally deployed LLM ensembles. Think of it as models like Qwen and LLaMA running inside their chips—what I'd call small-to-medium language models, not large language models.  Up to 32 billion parameters, running on a CPU, not a GPU. So that’s a big deal. Intel loves us, and we've been able to leverage their ecosystem to have their partners sell our product. So now you've got HPE selling ExplainerAI. You've got Lenovo selling ExplainerAI. And probably my favorite partner—love you, ePlus, if you're listening—I think you're the best. They're a Fortune 1000 reseller selling ExplainerAI. So now we have large companies selling our product, and that's starting to come to fruition. Now, it's not solved—my revenue isn't going boom yet—because if it were, I'd be firmly in the PowerPoint phase, heading toward the PDF phase. But it's looking really good, and I'm very excited.  Cognome Inside.  There you go. Cognome Inside—yes. Cognome Inside. Intel Inside—for those of you who remember. Yes.  Love it. Okay, so before we wrap up, I have one more question for you: What is a question that entrepreneurs should always be asking themselves?  I think the hardest thing about being an entrepreneur is dealing with the amplitude of the variance that happens inside it. There are incredibly high days, and there are incredibly low days. There are days when you don't even want to get out of bed in the morning. You don't have many clients, and one of them has just told you that you're a complete moron. Even if you've got the best product in the world, if you're in the whiteboard or PowerPoint phase, you're going to make mistakes. You just are. No one's perfect. And there are days when some combination of a client, an employee, or the product—something has failed, someone has left, something isn't working—and you feel awful. So what I'd say to entrepreneurs is this: if you really are an entrepreneur, it is your personality that you can still get through those and wake up in the morning and say, I believe in this. I know I can do it. I can keep doing it.  And one of the things that I think separates an entrepreneur from someone who isn't is this: When I go through these moments, I ask myself, “What's the worst that could happen?” And I usually start with: “Is anyone going to die?” And the answer is almost always no. No one's going to die. So it’s not that bad. And by the way, I remember giving that advice to a young person once—and I saw their face go white. And I thought, “Oh, that's not an entrepreneur.” That's the kind of person who hears that and thinks, “Oh my God, really? You think about the worst thing that could happen so you can deal with it?” And I'm like, yes.  Does that apply to the company itself? Is the company included in that “worst-case” question?  To me, the next step is: is an individual going to die? That's a higher stake than whether the company is going to die. But yes—is the company going to die? That's part of the thinking, because you're going through all the consequences. Am I going to lose all my money? Is the company going to fail? Those are escalations of that thinking. But to me, company death is less tragic than a human death.  Yeah, true.  Not everyone might agree with that, but I think so.  You can try again.  Yeah.  Start another company.  Yeah, exactly. Anyway, your question was: what is a question that an entrepreneur should always be asking themselves? For me, turning that upside down and inside out—it's: what's the worst that can happen, and can you get through it? Are you able to get through it? Do you have the drive and the imagination to keep going? That's the question I've continually found myself asking, as opposed to any other kind of existential question. And I think some of the other questions are not always the right way to look at it—like“Is this the best business?” Because there's a very big difference between an entrepreneur and an investor.  An entrepreneur has to keep going, while an investor might quit. Investors, they’re playing the portfolio game. They can say, “That's not working—I'm dropping that and keeping this.” As an entrepreneur, you can't really play that game with your time. I mean, Elon Musk is running four companies—so okay, fine—but most of us aren't. Most of us are running one or two, and we need more tenacity to make it work—to pivot or to find another path. That's a really big difference between an entrepreneur and other kinds of people. And it's why I've kept doing it. It comes back to the very first question: why do you do this? I can't help myself. I just can't. It's what I like to do.  Yeah, the contrast is addictive—the contrast between near-death and near-Nirvana, right? Yeah. I love it. I mean, you can't have euphoria without depression. You wouldn't know what it was—it would just seem normal.  Yeah, just a personal example of that—I was in Hungary, where I was born, for the election two weeks ago.  By the way, I'm so excited about that election, for many reasons.  The exhilaration that I felt—and that everyone else felt—was even greater than when the Berlin Wall came down, because the system was worse.  Yeah.  And if they hadn't lived through that for 16 years, they wouldn't have felt it. Now, we didn't experience it directly—but still.  But even I was paying attention to a lot of things, and I was following that one very closely. Even I felt that sense of euphoria. I was like, “That's great.” I was at the dinner table with my wife and kids—and I'm not Hungarian, it's not affecting me. I mean, Viktor Orbán isn't really having any effect on my life at all. Maybe he shows up at some conferences in the U.S., but still—not affecting me. But I'm sitting there at dinner like, “Did you hear what happened today? That's great.” Anyway.  Awesome. I'm glad you're on that side of the equation. James, if people would like to learn more—if they'd like to learn about Cognome and connect with you—where should they go? Where can they find you?  Yeah, so you can certainly go to cognome.com. You can email info@cognome.com. But if you've listened to this podcast, I'm always happy to hear from people. I answer every single email myself. And if you know my name—James Green—you can just put a dot in the middle and add @cognome.com at the end, and that will get to me. Delighted to hear from any of you—especially if you're a CIO in a hospital, you should reach out.  Well, all those hospital CIOs—please call James, or at least send him an email. And for those of you listening—this was an amazing framework: from whiteboard to PowerPoint to PDF. Definitely relatable. And remember—if no one's dying, it's okay. You can always pivot and live to fight another day. So, James, thanks for coming—and thank you for listening. Important Links: James' LinkedIn James' website James' email: info@cognome.com

Kim Scott is a renowned author, speaker, and leadership coach, who has sold over 1 million copies of her bestselling book Radical Candor. She is also co-founder of the company Radical Candor, which works to rid the world of bad bosses and build up effective leaders.Kim's early career included managing a pediatric clinic in Kosovo and starting a diamond-cutting factory in Moscow. She then went on to lead AdSense, YouTube, and DoubleClick teams at Google before becoming a member of the faculty at Apple University. Kim was a CEO coach at Dropbox, Twitter, and other tech companies, and is now the co-host of the podcasts Radical Candor and Radical Respect.Follow To Dine For:Official Website: ToDineForTV.comFacebook: Facebook.com/ToDineForTVInstagram: @ToDineForTVEmail: ToDineForTV@gmail.com Thank You to our Sponsors!American National InsuranceNotre Dame Family WinesFollow Our Guest:Official Site: KimMaloneScott.comFacebook: Radical CandorInstagram: @KimMaloneScottLinkedIn: Kim ScottFollow The Restaurant:Official Website: Duarte's Tavern - Pescadero, CAFacebook: Duarte's TavernInstagram: @DuartesTavern Hosted on Acast. See acast.com/privacy for more information.

Welcome to a new miniseries called 'Double Click,' where Ben Taatjes and Jerrid Sebesta dive deep into the biggest worries facing retirees today. Rather than surface-level answers, they're peeling back the layers to reveal the real reasons retirees feel the way they do - enabling transformation from the inside out. In this first episode, they tackle the most obvious and prevalent worry: running out of money. But as Ben and Jerrid dissect this fear, they discover it's not actually about running out of money at all - it's about whether you have permission to spend. Learn how understanding the true source of your behavior allows you to reshape your belief system and completely transform your retirement experience. This episode proves that when you address the root cause, not just the symptom, real change becomes possible.  This is an episode is a conversation between Ben Taatjes, Founder & CEO of Stewards Planning Group, and Jerrid Sebesta, Keynote Speaker. The opinions contained in this material are those of the author, and not a recommendation or solicitation to buy or sell investment products. This information is from sources believed to be reliable, but Cetera Wealth Services, LLC cannot guarantee or represent that it is accurate or complete.

Eric SteinCEO of Commerce at Actual (formerly Microblink)Eric Stein is a Silicon Valley veteran and high-tech entrepreneur who specializes in scaling businesses that sit at the intersection of data, AI, and consumer behavior. He currently leads Actual, the purchase data platform that spun out of Microblink to provide real-time product intelligence for the world's largest rewards and loyalty programs.The Rebrand to Actual: Stein oversaw the transition from "BlinkReceipt" to Actual. The new name highlights the platform's core differentiator: providing "actual" purchase data from physical and digital receipts, rather than relying on consumer surveys or guesswork.Core Mission: Under Stein's leadership, Actual has become an essential "intelligence layer" for retail and CPG brands, allowing them to see exactly what consumers are buying across all retailers in real-time to drive hyper-personalized engagement.Google & DoubleClick Pedigree: Before his pivot to commerce AI, Stein was a key figure at Google, where he served as Director of Local Markets and Director of DoubleClick. His work there helped build the foundational pipes for how local and display advertising function today.Deep Linking & Scale: He previously served as EVP and GM at Branch Metrics, where he scaled the mobile deep-linking platform into a global standard, and was EVP of Online Solutions for Epsilon.Strategic Roots: Stein co-founded Majestic Research, a pioneering data-driven investment research firm that was successfully sold to ITG in 2008. He also served as an Entrepreneur-in-Residence at Bessemer Venture Partners.Education: He holds a BA in European History and Italian from the University of Pennsylvania and an MBA from Harvard Business School.Philanthropy: Outside of tech, he is a dedicated philanthropist, serving as President of the AFHU Pacific Northwest Region and on the board of the Gideon Hausner Jewish Day School.Entrepreneurial & Academic Background

You've been lied to.Not directly—but constantly.Every ad, every promise, every “success story” has conditioned you to expect results right now. And when they don't come fast enough, you assume something is wrong—with your strategy, your effort… or you.But the truth is far more dangerous:You're not failing.You're just playing the wrong timeline.Key Takeaways:The cultural obsession with instant gratification and short-term thinkingWhy “right now” thinking creates anxiety, fear, and poor decisionsThe difference between short-term survival and long-term creationHow real success is built through time, pressure, and consistencyThe emotional and mental cost of living in panic modeWhy most people sabotage themselves chasing speed over alignmentThe concept of SPEm (spiritual, physical, emotional, mental alignment)Detaching from “manner, size, and time” expectationsWhy frustration and urgency create “poison” in your systemHow to shift from frantic energy to intentional creationThe power of loving your life while building your futureMeasuring success through alignment instead of speed or moneyWhy your mission should energize you daily—not exhaust you

Michael Walrath, Chairman and CEO of Yext, says today's AI is fundamentally rewriting the rules of search, discovery, and brand visibility. Drawing on his extensive ad tech experience at DoubleClick, Yahoo, Moat, and now Yext, Walrath explains why AI-powered search is so much more powerful than traditional search—and why many current assumptions about GEO, SEO, and advertising are headed for a fast reckoning. Expanding on our episode with Bill Gross, Walrath also argues that inserting ads into AI experiences is the wrong answer, clicks are disappearing, and the future of AI marketing will look more like structured data and affiliate-style value exchange than traditional advertising.Yext CEO on Search in the Age of AI: https://www.barrons.com/video/yext-ceo-on-search-in-the-age-of-ai/F798C382-AB67-47FD-AA54-4BEA89F5F38FYext's Visibility Brief on Brand Visibility in AI Search: https://martech.org/yexts-visibility-brief-your-guide-to-brand-visibility-in-ai-search/ Listen on your favorite podcast app: https://pod.link/1715735755

(0:00) Intro(1:45) About the podcast sponsor: The American College of Governance Counsel(2:31) Start of interview(3:04) Jeff's origin story. Began career in investment banking at First Boston before transitioning to a 25-year run as CFO across media companies (King World, Nielsen) and tech (DoubleClick, Oracle).(7:16) Transitioning to Bessemer Venture Partners.(8:40) Focusing on his board career and audit committee member. ValueClick, Priceline (Booking Holdings).(11:06) Growth in Public vs. Private Markets(12:49) The State of European Entrepreneurial Ecosystem(13:41) The Role of BVP CFO Council(15:31) Understanding California and Silicon Valley's Unique Culture(18:44) AI's impact on the CFO role(20:54) Dynamics Between CEOs and CFOs(23:12) CFOs in Startups vs. Public Companies "We've observed that about 5% of the headcount of any co' at any size is in the finance dpt.")(25:25) CFOs as Board Members(27:35) Board decisions on CEO hiring and firing. "The CEO's role is to articulate an effective strategy, to hire a great team, and then to execute that strategy well using that great team." "If over five years the CEO has never changed their mind based on board input, you have the wrong board."(30:36) On effective Board Composition(32:41) Navigating Shareholder Activism, including his experience at Twilio(37:35) The Debate: Stay Private or Go Public. "There are three ownership structures: public companies, PE-owned companies (where PE controls CEO), and founder-controlled private companies" "I think you're going to see quite a few companies stay private forever or for decades."(39:30) Preparing for the Future of Venture Capital (41:13) Optimizing Board Meeting Content. "Effective boards: 2/3 of time on未made decisions. Ineffective boards: show and tell." "Best-run companies: CEO encourages board members to meet with executives outside board meetings."(45:50) Books that have greatly influenced his life:The Snowball: Warren Buffett and the Business of Life by Alice Shroeder (2008)My Early Life by Winston Churchill (1930) How to Talk So Kids Will Listen & Listen So Kids Will Talk by Adele Faber and Elaine Mazlish (1980)(47:07) His mentors (50:50) Quotes that he thinks of often or lives his life by "You want to live your life to have a seamless web of deserved trust" by Charlie Munger(53:15) An unusual habit or an absurd thing that he loves. Reading adventure stories from G.H. Henty(54:01) The living person he most admires: Warren BuffettJeff Epstein is an operating partner of Bessemer Venture Partners where he leads BVP's CFO Council. He is a former CFO of Oracle and currently serves on the boards of Autodesk, AvePoint, Okta, and Twilio (previously at Kaiser Permanente and Booking Holdings). You can follow Evan on social media at:X: @evanepsteinLinkedIn: https://www.linkedin.com/in/epsteinevan/ Substack: https://evanepstein.substack.com/__To support this podcast you can join as a subscriber of the Boardroom Governance Newsletter at https://evanepstein.substack.com/__Music/Soundtrack (found via Free Music Archive): Seeing The Future by Dexter Britain is licensed under a Attribution-Noncommercial-Share Alike 3.0 United States License

We invited our friend, Juan Escalante to share his thoughts on the situation in Venezuela. Listeners may know Juan as a long-time advocate for immigrants stemming from his own experience as a formerly undocumented young person who fled Venezuela with his family.  He is a nationally recognized digital strategist and a leading voice in immigrant rights. Once a DACA recipient, Juan has since become a U.S. Citizen and remains a fixture at state, local, and national advocacy campaigns.Juan published an excellent piece on DOUBLE CLICK, his online publication,  immediately after the US's intervention in his native Venezuela. Read it here.ENCUENTRO APPLICATIONS NOW OPEN (Puebla, Mexico April 30 - May 4)Encuentro is a restorative retreat for women and non binary folx, designed to inspire connection, empowerment, and self-care. Set in the vibrant and historic city of Puebla, Mexico, this culture-filled experience blends meaningful workshops and mindfulness practices, that nurture the mind, body, and soul. Learn more and apply here. Tamarindo is a lighthearted show hosted by Brenda Gonzalez and Delsy Sandoval talking about politics, culture, and self-development. We're here to uplift our community through powerful conversations with changemakers, creatives, and healers. Join us as we delve into discussions on race, gender, representation, and life! You can get in touch with us at www.tamarindopodcast.comBrenda Gonzalez and Delsy Sandoval are executive producers of Tamarindo podcast with production support by Karina Riveroll of Sonoro Media. Jeff Ricards produced our theme song. If you want to support our work, please rate and review our show here.SUPPORT OUR SHOWContribute to the show: https://www.paypal.com/paypalme/tamarindopodcast1Follow Tamarindo on instagram @tamarindopodcast and on YouTube: https://www.youtube.com/@TamarindoPodcast-143 Tamarindo's mission is to use laughter and conversation to inform, inspire and positively impact our community. Learn more at tamarindopodcast.com

Scott Spencer, co-founder of Rewarded Interest and former DoubleClick and Google product leader, explains why cookie banners failed, how consumer privacy still feels broken, and what it takes to give users real control without hurting publishers or advertisers. Takeaways RTB wasn't invented in a single moment. It emerged organically as multiple teams solved latency, bidding, and scale problems in parallel. Cookie banners fail both consumers and regulators by creating friction without real control or understanding. Rewarded Interest aims to replace site-by-site consent with centralized, programmatic privacy preferences across devices. Privacy control likely belongs above the browser level, especially as agentic browsing and AI assistants become mainstream. Changes proposed to GDPR may reduce protections around pseudonymous identifiers, increasing the need for user-centric control tools. The industry risks pushing users toward ad blocking if it can't offer meaningful, trusted privacy solutions. Scott's biggest regret from the RTB era isn't technical. It's not taking time to appreciate the magnitude of the transformation and the people behind it. Chapters 00:00 Intro: Scott Spencer's DoubleClick and Google legacy 01:29 Year-end notes: Marketecture Wrapped and MadDB.ai 03:35 Why Scott founded Rewarded Interest 05:00 Coalition for Better Ads and reducing ad blocking 06:20 Why cookie banners are broken 07:55 Centralized privacy control across the web 08:52 Browsers, OS-level identity, and agentic browsing 10:54 Minor mode and protecting children from tracking 12:10 Do consumers want granular control? Rewards and defaults 13:43 GDPR, Digital Omnibus, and Europe's direction 18:21 Aligning incentives for users, publishers, and ad tech 21:56 22 years at DoubleClick and Google 22:12 Did Scott invent RTB? Network proxy bidding explained. 31:00 The Refresh: Google, Meta scams, and agentic ads 54:15 Wrap-up: YouTube vs Netflix and the Oscars move Learn more about your ad choices. Visit megaphone.fm/adchoices

Recorded November 21, 2025 In this jam-packed episode, the AV SuperFriends welcome two guests from sunny Southern California, Raj Singh from USC and Joe Way from UCLA, to tackle one of the most challenging topics in higher-ed technology today: cloud-connected AV. The panel reviews what it truly means to run a "connected campus," exploring the benefits, hurdles, required workflows, stakeholder alignment, and how automation and virtualization are reshaping classroom support. But it's not all cloud talk! USC and UCLA are days away from their big Crosstown Cup rivalry game, making this the biggest weekly rivalry segment of the season. Expect good-natured trash talk, playful jabs, and a surprisingly collaborative discussion between two AV teams who are supposed to be mortal enemies. Along the way, the panel veers off the rails into corporate jargon, classroom design myths, camera panic ticket escalations, and the ever-expanding universe of AV podcasts and tools. As always, there's plenty of humor, plenty of trash talk, and just enough chaos to keep things interesting. Whether you care about AV architecture, cross-campus ecosystems, sports rivalries, or just want to hear two LA schools grin through their competitive tension, this episode has something for you.   Download AV Buddy: iOS: https://apps.apple.com/us/app/av-buddy/id476993821 Android: https://play.google.com/store/apps/details?id=com.ionpixel.avbuddynew   Connect with our guests: Joe Way: https://www.linkedin.com/in/josiahway/ Raj Singh: https://www.linkedin.com/in/r5ingh/   Alternate show titles: AV in a Box Craft Brewing Cloud So when AWS goes down… We're sky-connected Simple scales and complex fails You all spent a crapton of money Adopting standards that are already pre-existing Tickets are the results of problems They don't know how to speak "us" They're saying crap I've never heard in my life No one cares about the network We want the AI applications to be on the ground I have a number and it is 10 People view your strategy through their strategy Do NOT let me do installation I was high on something   We stream live every Friday at about 315p Eastern/1215p Pacific and you can listen to everything we record over at AVSuperFriends.com    ▀▄▀▄▀ CONTACT LINKS ▀▄▀▄▀ ► Website: https://www.avsuperfriends.com ► Twitter: https://twitter.com/avsuperfriends ► LinkedIn: https://www.linkedin.com/company/avsuperfriends ► YouTube: https://www.youtube.com/@avsuperfriends ► Bluesky: https://bsky.app/profile/avsuperfriends.bsky.social ► Email: mailbag@avsuperfriends.com ► RSS: https://avsuperfriends.libsyn.com/rss   Donate to AVSF: https://www.avsuperfriends.com/support

I sit down with Kevin Ryan, a legendary figure in the NYC tech scene and beyond, he is the founder of the incubator and investment company Alley Corp. From co-founding game-changing companies like Business Insider, Gilt, Zola, and Transcend Therapeutics to shaping New York City's future as a civic leader, Kevin's story is one of innovation and trailblazing success.
We explore his journey through the '90s internet boom—growing DoubleClick, navigating the dot-com crash, and selling to Google. But that's just the beginning. Kevin is now at the forefront of a new revolution—harnessing psychedelics to transform mental health. Inspired by groundbreaking science and works like Michael Pollan's How to Change Your Mind, he's investing in biotech startups pushing the boundaries of neuroscience.In this episode, we discuss:Kevin's rise in the tech industry and early internet daysHis role in shaping NYC's tech ecosystemThe intersection of psychedelics, mental health, and innovationHis passion for Burning Man, Glastonbury, and Halloween costume adventures—Batman, anyone?Tune in for an inspiring conversation about innovation, healing, and boldly exploring new territories.Info on Kevin Ryan https://www.linkedin.com/in/kevinryan3/https://alleycorp.com/ Hosted on Acast. See acast.com/privacy for more information.

"It's as if we were both JP Morgan and the New York Stock Exchange." — Quoting a Google executive in his new book, Ari Paparo lays out the case against the tech giant. In this Technology Reseller News podcast, Publisher Doug Green interviews Ari Paparo, CEO of Marketecture TV and author of Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance. Paparo draws on two decades in ad tech—including his time at DoubleClick during its $3.1 billion acquisition by Google—to explain how the search giant built a commanding position across the digital advertising ecosystem. The conversation centers on the OpenX civil suit against Google, which follows a federal court ruling finding Google guilty of abusing its monopoly in advertising technology. Paparo details how Google's control of both the ad server market and the AdX exchange created a “tie” that locked out competitors, costing companies like OpenX market share and even forcing layoffs. With Google facing multiple antitrust actions worldwide—including parallel cases in search and app stores—Paparo says the September remedies trial could reshape the economics of online publishing. The discussion also examines the broader implications for news organizations and independent publishers, with Paparo predicting that breaking Google's control could open access to new advertising demand sources such as Meta. However, he warns that the rise of AI could create a new winner-take-all dynamic, potentially replacing one dominant gatekeeper with another. For advertisers, Paparo advises pragmatism—continue investing where ROI is strongest, chiefly Google and Meta—while publishers should focus on controlling their distribution through channels like email and podcasts rather than relying on referral traffic. Paparo's Yield—currently a #1 Amazon bestseller in the media category—offers what he describes as a “Michael Lewis–style” narrative for understanding the stakes of ad tech dominance, its impact on journalism, and the uncertain future of an open web. Learn more about Ari Paparo's work at aripaparo.com or find Yield on Amazon and major booksellers.

Next in Media spoke with Marketecture CEO Ari Paparo, author of the new book "Yield: How Google Bought, Built, and Bullied Its Way to Advertising Dominance" about how Google was able to build a monopoly on programmatic ads, despite so many people in the ad industry shouting about it for years - and whether we can stop the next one.

In this week's episode of the podcast, I am joined by Ari Paparo, whose new book, Yield, is currently on pre-sale (see my review here). Yield follows Google's growth in the "open web display market", starting with its acquisition of DoubleClick and ending with the company being found guilty of abusing its monopoly power in the "ad tech" antitrust suit brought against it by the Department of Justice.But Yield also documents the history of modern digital advertising, from the advent of the advertising exchange to cookie targeting to yield management. The book provides a fascinating and engaging chronology of the events that shaped the internet economy, anchored to the characters that participated in them.In this episode, among other things, Ari and I discuss:The atmosphere in early 2000s-era New York as programmatic advertising took shapeHow and why Facebook's business model diverged from Google'sThe flaws in the open web advertising business model and whether the current state of the open web was pre-ordainedAdditionally, we discuss Ari's current venture, Marketecture, which is hosting its next event, Marketecture Live, in New York in October. I'll be presenting a keynote at the event, and tickets are currently available for purchase.Thanks to the sponsors of this week's episode of the Mobile Dev Memo podcast:INCRMNTAL⁠⁠. True attribution measures incrementality, always on.ContextSDK. ContextSDK uses over 200 smartphone signals to detect a user's real-world context, allowing apps to deliver perfectly timed push notifications and in-app offers.Interested in sponsoring the Mobile Dev Memo podcast? Contact ⁠Marketecture⁠.The Mobile Dev Memo podcast is available on:Apple PodcastsSpotify

Ari Paparo has done it all in digital advertising—from DoubleClick and Google to founding Beeswax and covering the DOJ antitrust trial as an independent analyst.In this conversation with Capitol Forum Executive Editor Teddy Downey, Ari shares his insider take on:

Wired 04.12, December 1996: https://archive.org/details/wired-magazine-04.12-1996-decemberShow notes with page numbers for everything we discuss: https://tinyurl.com/techpod-295-wired-dec-96 Support the Pod! Contribute to the Tech Pod Patreon and get access to our booming Discord, a monthly bonus episode, your name in the credits, and other great benefits! You can support the show at: https://patreon.com/techpod

About the episode:Join Nataraj as he explores the world of online advertising with Jared Siegal, founder and CEO of Aditude. Discover how programmatic advertising empowers publishers to scale their revenue and the evolving landscape of online monetization. They discuss the roles of different players in the ad industry, the impact of AI on search traffic, and the future of publishing. Gain insights into how Aditude is leveling the playing field for publishers in a Google-dominated world. If you are a publisher, this episode can provide actionable strategies to maximize your ad revenue and maintain control over your content.What you'll learnUnderstand the basics of programmatic advertising and how it works in real-time.Identify the key players in the ad tech ecosystem, including publishers, ad servers, and exchanges.Discover how header bidding and real-time auctions have transformed online advertising.Learn about the impact of AI on search engine traffic and content strategies for publishers.Explore strategies for publishers to diversify revenue and maintain control in a changing landscape.Evaluate the pros and cons of SaaS pricing models versus commission-based models in ad tech.Recognize the challenges and opportunities for publishers in a Google-dominated ad market.Understand how Aditude helps publishers compete and maximize ad revenue.About the Guest and Host:Guest Name: Jared Siegal is the Founder and CEO of Aditude, a programmatic advertising solution that empowers publishers to scale their revenue.Connect with Guest:→ LinkedIn: https://www.linkedin.com/in/jared-siegal-tude→ Website: https://www.aditude.com/Nataraj: Host of the Startup Project podcast, Senior PM at Azure & Investor.→ LinkedIn: https://www.linkedin.com/in/natarajsindam/→ Twitter: https://x.com/natarajsindam→ Substack: ⁠https://startupproject.substack.com/⁠In this episode, we cover(00:00) Introduction to Jared Siegal and Aditude(00:51) How Jared got into the ad business(03:34) Growing revenue and traffic at Answers.com(04:21) Understanding Google Ad Manager (GAM) and real-time bidding(07:30) Lay of the land in the ad industry: players and roles(09:30) Aditude's role in connecting advertisers to publishers(12:20) How brands place bids and the role of ad exchanges(13:33) Why choose Aditude over Google for ad management?(14:35) Creating fair competition across ad platforms(15:11) Aditude's SaaS pricing model and its advantages(18:08) Ideal publisher size for using Aditude's services(19:47) Google's acquisition of DoubleClick and monopoly concerns(23:46) High-frequency trading analogy in ad tech(26:20) Transition from consulting to a product company(32:04) Customer acquisition strategies for Aditude(33:27) Impact of AI and Chat GPT on publishers and traffic(36:19) Is AI making the internet better or worse for publishers?(38:04) How Google and Facebook sustain ad revenue despite traffic shifts(40:35) Move from search to answer and its impact on traffic sources(42:15) Challenges for new content creators in the current landscape(44:08) Trends in publishing: consolidation and mixed media(44:58) Bright spots in publishing: gaming and influencers(47:01) The influencer economy and its limitations(49:00) Generating content with AI and its potential pitfalls(50:09) Publishers leaving big houses and starting their own substacks(52:29) Common misconceptions about running a company(54:19) Aditude's next milestones and future plansDon't forget to subscribe and leave us a review/comment on YouTube, Apple, Spotify or wherever you listen to podcasts.#adtech #programmaticadvertising #publishermonetization #onlineadvertising #digitalmarketing #headerbidding #realtimebidding #googleadmanager #advertising #adtechindustry #aditude #jaredsiegal #natarajsindam #startupproject #podcast #business #entrepreneurship #saas #artificialintelligence #AI

Galatians 5:22-23 Thanks to everyone who supports TMBH at patreon.com/thetmbhpodcast You're the reason we can all do this together! Discuss the episode here Music by Jeff Foote

In this episode of Book Overflow, Carter and Nathan discuss the final third of In The Plex by Steven Levy! Join them as they discuss Google's decision to withdraw from China, their war with book publishers, and their struggles to compete in social media!-- Books Mentioned in this Episode --Note: As an Amazon Associate, we earn from qualifying purchases.----------------------------------------------------------In The Plex by Steven Levyhttps://amzn.to/3T2I6NX (paid link)----------------00:00 Intro05:10 About the Book and Author06:10 Initial Thoughts on the Book11:27 The Real Story Behind Google Leaving China20:44 Google's Moral Dilemmas Part 1 - DoubleClick & Lobbying23:55 Riff: "Corporate Values" and Founder Mode29:22 Google's Moral Dilemmas Part 2 - DoubleClick & Lobbying37:59 Google's Book scanning project42:56 Google vs Amazon's Different Approaches to Book Scanning43:20 Innocent Arrogance - Street View and Privacy46:40 Pirvacy and Surveillance Concerns49:57 Epilogue: Chasing Taillights55:53 Final Thoughts----------------Spotify: https://open.spotify.com/show/5kj6DLCEWR5nHShlSYJI5LApple Podcasts: https://podcasts.apple.com/us/podcast/book-overflow/id1745257325X: https://x.com/bookoverflowpodCarter on X: https://x.com/cartermorganNathan's Functionally Imperative: www.functionallyimperative.com----------------Book Overflow is a podcast for software engineers, by software engineers dedicated to improving our craft by reading the best technical books in the world. Join Carter Morgan and Nathan Toups as they read and discuss a new technical book each week!The full book schedule and links to every major podcast player can be found at https://www.bookoverflow.io

In this episode of Capital for Good we speak with Kevin Ryan, one of New York's leading internet entrepreneurs and investors, and often called the “Godfather of NYC tech.” Ryan is a co-founder of MongoDB, Business Insider, Gilt Groupe, Zola, Pearl Health, and Transcend Therapeutics, and every year founds and invests in new companies through AlleyCorp, the New York based venture fund and incubator. Ryan is also one of New York's driving civic leaders, serving as vice chair of the Partnership for New York City, a founding board member of Tech:NYC, and a gubernatorial appointee to numerous commissions focused on New York's economic and civic health and well-being. We begin with Ryan's early and pioneering days as a 1990s internet entrepreneur. As the president of DoubleClick, he grew the company in two years to 2,000 people across 25 countries, took it public, navigated the dotcom bust and sold it to Google in 2007. We discuss AlleyCorp's unusual model as early-stage investor and incubator, and Ryan describes AlleyCorp's most recent investment vertical, economic infrastructure, focused on the economic mobility of low- or middle-income Americans: “the 80% of families who power our economy.” This has meant identifying and backing entrepreneurs pursuing innovations in health equity, fintech, and workforce development with companies like Patch Caregiving, a first of its kind employer sponsored emergency childcare provider for frontline workers. We also explore the growth and vibrancy of New York's tech industry. New York City is one of the world's fastest growing and most valuable technology hubs, and Ryan explains how and why it powers the local and regional economy, and measures the city and state can take to continue to foster the ecosystem and its critical contributions to New York's dynamism and social fabric. Thanks for Listening! Subscribe to Capital for Good on Apple, Amazon, Google, Spotify, or wherever you get your podcasts. Drop us a line at socialenterprise@gsb.columbia.edu.  Mentioned in this podcast: AlleyCorp Patch Caregiving Partnership for New York City Tech:NYC “Empire AI”: New York State AI Consortium

Episode 382 of The @Venturefizz Podcast features Abe Murray, General Partner at AlleyCorp. I recently had Matthias Hofmann, the Co-Founder & CEO of Eyebot on the podcast and when I was doing my research on the company, I realized that their recent investment from AlleyCorp was led by one of their partners who was located in the Boston area. It made me pause, as I didn't realize that AlleyCorp had someone in the local Boston area. If you are not familiar with AlleyCorp, it is the venture fund started by Kevin Ryan who is a tech icon in NYC. Kevin led DoubleClick's growth to an IPO and acquisition by Google. He's also a co-founder of MongoDB, Business Insider, Zola, Gilt Groupe, and many others. AlleyCorp was backed as a family office by Kevin until last year when it became an institutional VC firm through the announcement of its $250M Fund I which includes outside LPs for the first time. Abe is leading AlleyCorp's deep tech investments, so it just makes sense that he is based in the the Boston area, as there is such a high concentration of innovation and companies in the Northeast. In this episode of our podcast, we cover: * Abe's background story which includes dropping out of high school to run fishing boats & factories in the family aquaculture business and the importance of growing up with a chip on your shoulder. * Starting his career at BAE Systems where he worked on Generative AI and advanced technologies for the defense industry. * Going to Harvard Business School and working on a startup called Doodbleboard, an online whiteboard. * Landing at Google, then later Alphabet, where he worked on various AI/ML initiatives, as well as the Android mobile team with Rich Miner. * Taking on the healthcare industry and leading the Boston office for Verily, an Alphabet company. * Getting into angel investing and how he landed at AlleyCorp. * All the details about AlleyCorp and the investments they are making across the firm, plus the specifics about what Abe is targeting. * The importance of storytelling and advice on how to get great at it. * And so much more. Eyebot interview: https://venturefizz.com/insights/episode-368-matthias-hofmann-co-founder-ceo-of-eyebot/

"I think it will be blunt and arbitrary" - Goodway Group CEO Jay Friedman on what happens if marketers have to slash budget during TariffmageodonNext in Media talked to Goodway Group CEO Jay Friedman about the state of brands' decision making amidst an uncertain economy and a rise in AI automation.  And of course, we talked about cookies and the various court decisions facing Google.

Episode web page: https://bit.ly/4400s9a ----------------------- Got a question? Want to recommend a guest? Or do you want to tell me how the show can be better?  Send me a voice message via email at podcast@usertesting.com ----------------------- In this episode of Insights Unlocked, Jason Giles, VP of Design at UserTesting, chats with Andrew Hogan, Head of Insights at Figma, about the evolving role of design in the AI era. Fresh off the release of Figma's 2025 AI Report, Andrew shares key takeaways from a survey of 2,500 designers and developers using AI in product development. The conversation covers how teams are shifting from experimentation to evaluating AI's real-world impact, why design is more crucial than ever for AI-powered products, and how successful teams are navigating the contradictions of rapid innovation. They also dive into the rise of agentic AI, the ongoing productivity vs. quality debate, and why tight design-dev collaboration is becoming non-negotiable. Whether you're building the next-gen user experience or exploring how AI fits into your workflow, this episode is packed with insights on making AI work for your team and your users. What you'll learn: Why 52% of builders say design is more important for AI products than traditional ones​ How agentic AI is emerging as the fastest-growing category—and what that means for UX The growing gap between AI's ability to speed up work and its impact on work quality Why “measured momentum” might best describe AI's trajectory in 2025 What high-performing teams do differently: iterate, collaborate, and stay flexible​ Resources & Links: Connect with Andrew Hogan on LinkedIn Andrew's Double Click blog post Connect with Jason Giles on LinkedIn Figma's 2025 AI Report: The year of AI at work Learn more about Insights Unlocked: usertesting.com/podcast

ABOUT ELIOT HOROWITZEliot Horowitz is the Founder and CEO of Viam, an engineering platform unlocking AI, automation, and data for devices in the physical world. With a deep commitment to advancing technology, Eliot leads Viam in helping companies build solutions across robotics, food and beverage, climate, marine, industrial manufacturing, and more.A career software developer and technology leader, Eliot co-founded MongoDB in 2007, writing the core code base for the pioneering database and leading the engineering and product teams for 13 years as CTO. MongoDB, which went public in 2017, has since reached a market cap of over $20 billion. Before MongoDB, he co-founded the ecommerce company ShopWiki and served as CTO, and he began his career in software development in the R&D group of adtech firm DoubleClick.Eliot is passionate about using technology to address pressing societal issues, including working with WAVS to protect marine life in the North Atlantic and supporting Billion Oyster Project's work to help restore New York Harbor's ecosystem.SHOW NOTES:The origin story of founding Viam (2:56)How Viam can be a game-changing platform, accelerating robotics software & hardware 10x to 100x (4:33)The ideation journey behind Viam: Building a platform that simplifies the integration of hardware and software development (6:11)Solving challenges with seamless APIs, a modular system, the right abstraction layers, and a comprehensive platform (9:54)Key questions for identifying the right abstraction layers at Viam (11:32)Optimizing your platform for flexibility and ease of use (13:32)The evolution of product building, from first-hand experience to customer-driven (16:33)How Eliot's MongoDB Experience shaped Viam's user-centric approach, open-source strategy, business model & ecosystem approach (18:48)Cultivating developer communities & leveraging community insights at MongoDB & Viam (23:01)Frameworks for deciding on your business model & pricing (24:52)Eliot's approach to building developer tools & products used by engineers (26:23)Aligning your eng team & stakeholders on the product vision (29:51)What it means to deeply understand engineers and how they interact with your product (31:10)Strategies for eng leaders to better connect with customers (34:38)Viam's real-world applications & what's next (36:31)Rapid fire questions (39:31)LINKS AND RESOURCESViam - At Viam, we believe in the power of technology to make our world smarter, happier, and more sustainable. We're building a revolutionary engineering platform for problem-solving in the physical world, so that innovators from all disciplines can address humanity's most complex challenges with practical solutions. Together with our partners, we're committed to making a lasting positive impact on industries, communities, and the planet.This episode wouldn't have been possible without the help of our incredible production team:Patrick Gallagher - Producer & Co-HostJerry Li - Co-HostNoah Olberding - Associate Producer, Audio & Video Editor https://www.linkedin.com/in/noah-olberding/Dan Overheim - Audio Engineer, Dan's also an avid 3D printer - https://www.bnd3d.com/Ellie Coggins Angus - Copywriter, Check out her other work at https://elliecoggins.com/about/

Join us each week as Pastor Justin Dancer brings the word of God to life and applies it to our lives.

It is incredibly rare to have your startup become a verb. Google and Uber immediately come to mind. But what about when a group of strangers or friends with shared interests decide they want to get together? They, Meetup. Scott Heifferman didn't set out with becoming a verb in mind but he certainly started Meetup with the intent of building something big and impactful. And on those dimensions he delivered in spades. Along the way he sold 30% of his company for $1M to Tim Draper's DFJ (funny story around the 36 min mark), raised from other great investors (Brad Burnham from USV makes a cameo in the video), met face to face with Mark Zuckerberg who also decided that getting groups of people to meetup would be important for Facebook too, going so far as to run their very first Super Bowl ad promoting their meetup competitor product. There are so many great stories and anecdotes in this one. In our effort to mine Web 2.0 ideas and playbooks for applicable lessons for this current wave to startups, this conversation delivers in spades. A few take aways:— The Origins of Meetup and Community Building: Heiferman reflects on how 9/11 and experiences like Burning Man inspired Meetup's mission to foster real-world connections. He emphasized the importance of creating tools that empower people to form communities and build belonging offline, using the internet as a catalyst.— Early NYC Tech Scene vs. Silicon Valley: Heiferman shares stories of the scrappy, experimental nature of the 1990s NYC tech ecosystem, contrasting it with Silicon Valley's more established infrastructure. He recalls starting iTraffic with maxed-out credit cards and seeing startups like Razorfish and DoubleClick shape the local scene.— Facebook's Competitive Threat: Heiferman recounts how Facebook's groups feature directly competed with Meetup, even running Super Bowl ads mimicking its concept. This competition influenced his decision to sell Meetup to WeWork, as Facebook's scale and resources were hard to match.— Critique of Modern Marketplaces: Heiferman critiques platforms like Uber and DoorDash for extracting excessive margins from workers and businesses. He advocates for a fairer market economy where technology empowers individuals rather than exploiting them.— Future Vision and Lessons Learned: Looking ahead, Heiferman expresses interest in building impactful projects outside traditional VC structures. He emphasizes the need to focus on creating products that energize people, deliver value, and prioritize meaningful societal impact over maximizing profits.One thing that especially stood out to me in this conversation was a reminder of how “people” were so core to Web 2.0 ideals. Whether it was getting people to connect online or off, fostering real and personal connection was such an important driver for innovation at that time. When today's headlines are so  filled with stories that seem to pit people against algorithms, Scott's sentiment is a refreshing reminder that technology at it's best is a tool for enhancing our lives, not eradicating them. On that theme, a comment Scott made has been rattling in my head ever since. At around the 40 min mark he says something along the lines of “AB testing is the price you pay for not having a pulse on people”. In this conversation he talk a lot about energy, following the energy of individuals and his own energy and interests. He seems energized to build again and we talk a bit about what's next for him and how his time working in an Amazon warehouse informed his thinking around what problems he wants to tackle. We can't wait to see where he goes with all that energy. This was a ton of fun to connect with Scott and Brad to revisit the Meetup story. We hope you enjoy listening as much as we enjoyed recording it. 

In this episode, I sit down with Gary Strauss, a seasoned digital sales professional whose impressive career has spanned groundbreaking moments in the media industry. Gary was a key player in the pioneering days of digital advertising as part of the initial outside sales team at DoubleClick, a company whose acquisition by Google in 2008 was pivotal to shaping the tech giant's dominance in the ad tech space. Gary's career highlights include being part of two companies that went public and contributing to successful acquisitions, one of which culminated in a sale to Epic Games—the creators of Fortnite. Most recently, he led Business Development at Kidoodle TV, a free, kid-safe streaming service featuring premium content such as Dude Perfect.Throughout our conversation, Gary shares invaluable insights on building a fulfilling and impactful career in sales. He underscores the importance of preparation, persistence, and adaptability in the face of challenges, offering practical advice for navigating the professional landscape. Key takeaways include: • Sales as a career path: It's not just about selling a product but solving problems and building trust. Likeability and strong client relationships are the cornerstone of success. • Entrepreneurial spirit in sales: Sales professionals often run their own “mini-business” within larger organizations, making it an ideal path for those with a knack for innovation and initiative. • Career strategies: Take jobs for the education, not just the paycheck. Understand the company culture, and choose environments that nurture talent and align with your goals. • Giving back:  Gary shares his involvement with the amazing Tom Deierlein Foundation. To learn more, click here TDFoundation.orgWhether you're exploring sales as a career or looking for inspiration on how to grow professionally, Gary's story and advice will leave you motivated and ready to tackle your goals!LAUNCH Career Strategies was founded by Karen Elders and Elyse Spalding. We help young professionals launch a successful career path with expert coaching services. Reach out today for an initial FREE coaching session.LinkedIn | Instagram | Facebook

Women executives are on the rise but still have a distance to travel. Quite often they are pigeon-holed and haunted by imposter syndrome and self-doubt. Jamie Martin helps empower women professionals in fast-paced environments to claim their time, advance their careers, and be seen as the executives they truly are. Jamie spent 17 years in the high-tech world as an executive for Google and DoubleClick. She has been there and done that. She helps women silence self-doubt, use their voice to create a ripple effect, and live life on their own terms. Get empowered by your authenticity with Jamie in this interview on Women Road Warriors with Shelley Johnson and Kathy Tuccaro. https://jamiemartincoaching.com/https://women-road-warriors.captivate.fmhttps://womenroadwarriors.com/ https://www.podpage.com/women-road-warriors/https://womenspowernetwork.net#JamieMartin #JamieMartinCoaching #Executives #WomenExecutives #Empowerment #Career #ShelleyJohnson #ShelleyMJohnson #KathyTuccaro #WomenRoadWarriors

@jbmatcap on all social platforms You can find our leasing availability here! Don't forget to leave a 5 star rating and follow the podcast to get a free copy of the entire "Corporate Term of the Week" glossary!

In this engaging interview, Diane Yu, a repeated founder and highly successful entrepreneur, offers valuable insights into her extraordinary journey from a young graduate to a leading force in the technology and finance sectors. From her early days at DoubleClick to her role in building FreeWheel, which Comcast acquired for about $400M, and now her current venture, TidalWave, Diane has consistently focused on innovation, learning, and building strong relationships. TidalWave has attracted funding from top-tier investors like RevTech Labs Capital.

Have feedback or a question? Text us!SummaryIn this episode of the Marketecture podcast, host Ari Paparo is joined by Eric Franchi and Tim Rowe, founder of the OOH Insider podcast, to dive into the world of Out-of-Home (OOH) and Digital Out-of-Home (DOOH) advertising. The episode kicks off with an exciting scoop about a recently published deck from DoubleClick (get it here), revealing insights that highlight their conservative estimates regarding media revenue.  From there, it's an action-packed conversation about Why DOOH Matters, how it's being traded, and speculation on winners and losers as the programmatic pieces fall into place.TakeawaysMarket Size and Growth: The global DOOH market is approximately $21 billion, with $5 billion in the U.S. Despite growth, its share of advertising spend is declining, indicating challenges in capturing a larger market share.Fragmentation Challenges: The DOOH industry faces fragmentation, with many screens and networks leading to inefficiencies. Most programmatic transactions occur through private marketplaces (PMPs), complicating the buying process.Future of DOOH: The integration of DOOH with connected TV (CTV) and advancements in technology, such as first-party data utilization, are seen as key opportunities for growth and innovation in the sector.Attention Measurement: The collaboration between IAB and MRC for attention measurement accreditation is a significant step towards validating attention as a metric in advertising, which could benefit OOH advertising strategies.Chapters00:02:05 - Why Care About OOH/DOOH?00:02:23 - Case for DOOH00:02:49 - Market Size of DOOH00:04:07 - Growth Challenges in DOOH00:07:16 - Programmatic Transactions in DOOH00:08:03 - Leading Programmatic Companies in DOOH00:13:08 - Measurement in DOOH00:16:33 - Future of DOOH and CTV Convergence00:21:45 - Roku's Role in DOOH00:37:41 - Attention Measurement in OOHCheck out the Marketecture Podcast at https://www.marketecture.tv/Join OOH Insider and Placer.ai at The Premier Leadership Conference for those Building the Future with Location Analytics, December 10th, 2024 at Pier Sixty. Use discount code OOHInsider70 to save 70% at registration. Learn more here.

Alex Komoroske is a strategic leader who merges the practice, theory, and mindset necessary to tackle complex problems. He spent 13 years at Google, where he worked on Search and DoubleClick and led Chrome's Open Web Platform. He also spearheaded Augmented Reality in Google Maps and developed toolkits to align companywide strategy from the ground up. After serving as Head of Corporate Strategy at Stripe, he is now co-founding a startup aimed at reimagining the web for the AI era. Alex created the popular “Slime Molds” deck, which offers fresh insights into organizational dynamics. He is also the author of the widely read “Bits and Bobs,” a collection of thought-provoking reflections.In our conversation, we delve into:• “Organizational kayfabe”• “Gardening” vs. “building”• How AI will soon change how we build product• How and why to embrace the adjacent possible• The power of reflection and how to build it into your workflow• How to create emergent properties in organizations• How to run effective “strategy salons” or “nerd clubs”• Much more—Brought to you by:• Eppo—Run reliable, impactful experiments• Vanta—Automate compliance. Simplify security• Coda—The all-in-one collaborative workspace—Find the transcript and show notes at: https://www.lennysnewsletter.com/p/unconventional-product-advice-alex-komoroske—Where to find Alex Komoroske:• X: https://x.com/komorama• LinkedIn: https://www.linkedin.com/in/alex-komoroske-6597336/• Website: https://www.komoroske.com/—Where to find Lenny:• Newsletter: https://www.lennysnewsletter.com• X: https://twitter.com/lennysan• LinkedIn: https://www.linkedin.com/in/lennyrachitsky/—In this episode, we cover:(00:00) Introduction to Alex(01:53) Alex's Bits and Bobs document(06:20) The Compendium and note-taking process(10:10) The impact of AI and LLMs on product development(14:24) Skills to lean into as a product manager(19:02) How AI makes us better as individuals(23:04) Organizational kayfabe(31:48) Gardening vs. building(34:46) Emergence-oriented thinking(41:55) Slime molds and organizational structure(45:15) Identifying resonant ideas(47:05) The power of metaphors(48:02) Strategy salons and nerd clubs(52:30) Building and sustaining communities(55:59) Productivity hacks and self-control(01:01:04) Life philosophy and personal insights(01:07:52) The adjacent possible(01:15:56) Lightning round—Production and marketing by https://penname.co/. For inquiries about sponsoring the podcast, email podcast@lennyrachitsky.com.—Lenny may be an investor in the companies discussed. Get full access to Lenny's Newsletter at www.lennysnewsletter.com/subscribe

Kim Scott, New York Times and Wall Street Journal bestselling author, co-founder of the company Radical Candor, speaker, and co-host of the top-rated Radical Candor podcast joins me on this episode. Kim was a CEO coach at Dropbox, Qualtrics, Twitter, and other tech companies. She was a member of the faculty at Apple University, which Steve Jobs established to educate Apple employees about what makes Apple, Apple. Before that Kim led AdSense, YouTube, and DoubleClick teams at Google. Earlier in her career, she managed a pediatric clinic in Kosovo and started a diamond-cutting factory in Moscow. Topics we cover include Kim's personal and professional journey, the meaning of radical respect, fostering a culture of respect in the workplace, what gets in the way of radical respect, the two frameworks we need to address these issues, and more. Get connected with Kim: Website: https://kimmalonescott.com/  Facebook: https://www.facebook.com/kimballscott  Twitter: https://x.com/kimballscott  Instagram: https://www.instagram.com/radicalcandorofficial  LinkedIn: https://www.linkedin.com/in/kimm4/  Listen to the Radical Candor podcast: https://podcasts.apple.com/us/podcast/radical-candor-communication-at-work/id1188489488  Purchase a copy of Radical Respect: https://www.amazon.com/Radical-Respect-Work-Together-Better/dp/1250623766  Purchase a copy of Radical Candor: https://www.amazon.com/Radical-Candor-Revised-Kick-Ass-Humanity/dp/1250235375  Resources from Kim: https://www.radicalcandor.com/resources/  Leave a 5-star review with a comment on Apple Podcasts: https://podcasts.apple.com/us/podcast/business-minds-coffee-chat/id1539014324  Subscribe to my Business Builder Newsletter: https://bit.ly/32y0YxJ  Want to learn how you can work with me to gain more clarity, build a rock-solid foundation for your business, and achieve the results and success you deserve? Visit http://jayscherrbusinessconsulting.com/ and schedule a 1:1 discovery coaching call. Enjoy, thanks for listening, and please share with a friend!  

Next in Media spoke with Ronan Shields, who covers ad tech for Digiday, about how the DOJ's case against Google is going in the ongoing ad tech trial, and whether he thinks this case will really reshape the digital ad market anytime soon. Ronan also discussed why some publishers are worried about a potential Google loss, and what Meta and Amazon might be thinking.Sponsored By MolocoTakeaways:• Google's Antitrust Case: The current trial is focused on Google's ad tech business, specifically regarding accusations of monopolistic practices. • DOJ's Strong Case: The Department of Justice (DOJ) seems to be in a favorable position due to damaging internal communications from Google executives. • Damning Evidence: Internal Google emails suggest the company used its dominant position to force publishers into using its ad tech stack, thus limiting competition and harming alternatives in the market.• Impact on Publishers: Many publishers are rooting for Google's loss, but some are concerned about the immediate impact on their monetization strategies if Google is forced to divest its ad tech stack.• Google's Defense: Google argues that competition exists from companies like Microsoft, Amazon, and others. Their defense suggests they are simply better at what they do, not monopolistic.• Future Ramifications for Other Tech Giants: If Google loses, it could set a precedent for future antitrust actions against other big tech players like Meta (Facebook) and Amazon, who are also in the crosshairs of regulators.Guest: Ronan ShieldsHost: Mike ShieldsSponsor: MolocoProducer: FEL Creative

If Adam Heimlich could travel back in time to alter the future of online advertising, he would go to Google's acquisition of DoubleClick in 2007, but not necessarily to stop it.

This week marks an important moment in the history of digital advertising as the U.S. Department of Justice presses its case that Google is a monopolist in ad tech. The seeds of this case were planted in 2007, when Google bought DoubleClick, a critical piece of internet advertising infrastructure that was widely used by advertisers and publishers in running ad campaigns. With DoubleClick in the fold, Google methodically grew to dominate all phases of digital advertising by piecing together a full stack solution for ad tech, supplying the tools used to both buy and sell ads as well as the exchange used for transacting. And Google was the biggest source of demand for the exchange. The go-to comparison of this situation is if Goldman Sachs owned the New York Stock Exchange.On this week's episode of The Rebooting Show, I spoke to Ari Paparo, a former DoubleClick executive and ad tech veteran who now runs Marketecture. Ari, in addition to being the funniest person in ad tech, knows the history. We go back in time to when the Google-DoubleClick deal took place, just as programmatic advertising was becoming a reality, and get into the weeds about why controlling the plumbing of digital advertising created an unavoidable set of misaligned incentives.

Welcome to the What's Next! Podcast with Tiffani Bova.    This week, I welcome Kim Scott back for the third time on the podcast. She is the author of a new book called Radical Respect: How to Work Together Better, and of course, Be a Kick-Ass Boss Without Losing Your Humanity. She is the co-founder of the company Radical Candor. Kim was a CEO coach at Dropbox, Qualtrics, Twitter, and other tech companies. She was a member of the faculty at Apple University. Before that, she led AdSense, YouTube, and DoubleClick teams at Google.    THIS EPISODE IS PERFECT FOR… anyone struggling with giving or receiving feedback in a professional setting.   TODAY'S MAIN MESSAGE… respect is critical in the workplace, especially when there are many differing opinions and styles. But how do you practically go about fostering a culture of respect? It's not by keeping your opinions to yourself. In fact, Kim says sharing feedback and making space for disagreement is a sign of respect for one another.   Key takeaways: Respect begins with unconditional regard for humanity and it shouldn't need to be earned We can disagree and do it in a respectful way Kim's three steps to approach a boss to share criticism are: solicit feedback, focus on the good, ask if it's a good time to share your thoughts    WHAT I LOVE MOST… Kim says you can't address all of the unconscious biases in the world, but you can (and should) address the ones that will get in the way of your team working together.    Running Time: 36:55   Subscribe on iTunes   Find Tiffani Online: Facebook LinkedIn X   Find Kim Online: Website  LinkedIn    Kim's Book:  Radical Respect  

In this episode, I'm thrilled to welcome Brian Lawler, a Senior Sales Manager, Amazon Ads with an impressive career in the advertising industry. Brian has held senior roles at top companies, including LinkedIn, AOL, DoubleClick, and News Corp, and has spent over seven years at Amazon. Known for his exceptional sales skills and leadership qualities, Brian is highly respected by customers and colleagues alike.A proud graduate of Providence College with a degree in Marketing, Brian is passionate about developing and mentoring emerging talent. In our conversation, he shares his personal work experiences and learnings that listeners can apply to their own careers, including:Interview Preparation: Learn how to align with a company's mission and values, and prepare for behavioral interviews using the STARR method to articulate your story and impact (plus, learn what the extra "R" is for!)Continuous Learning: Discover the importance of understanding the deeper purpose of your role and how to expand your skill set, while adopting the "raising the bar" mentality and embracing feedback as a gift.The Magic Loop: Brian explains this concept developed by Ethan Evans, emphasizing the importance of performing your job well, supporting your manager's success, and aligning your contributions with your career goals.Amazon Leadership Principles: Gain insights into key principles established by Jeff Bezos, including the importance of speed, curiosity, grit, and earning trust, and how these can influence your career trajectory.Whether you're looking to enhance your interview skills or navigate your career path, this episode with Brian Lawler is packed with practical advice and inspiration. Tune in to learn from one of the best in the business!Links to amazing books mentioned in this episode:Radical Candor by Kim Scott (and here Kim breaks it down on YouTube)LAUNCH Career Strategies was founded by Karen Elders and Elyse Spalding. We help young professionals launch a successful career path with expert coaching services. Reach out today for an initial FREE coaching session.LinkedIn | Instagram | Facebook

Asheesh Advani discusses why the old rules of leadership no longer apply—and what to do differently today. — YOU'LL LEARN — 1) Why our idea of achievement needs a rework 2) Why to befriend both older and younger people 3) An under-utilized tactic for dramatically accelerating your career learning Subscribe or visit AwesomeAtYourJob.com/ep986 for clickable versions of the links below. — ABOUT ASHEESH — Asheesh Advani is the CEO of JA (Junior Achievement) Worldwide, one of the largest NGOs in the world dedicated to preparing youth for employment and entrepreneurship. During his leadership tenure, JA Worldwide has been selected annually as one of the top 10 social good organizations in the world and been nominated for the Nobel Peace Prize. Advani is also an accomplished entrepreneur, having led two venture-backed businesses from start-up to acquisition. He is an in-demand speaker and regular contributor at major conferences, having served as a panelist or moderator at the World Economic Forum, the United Nations, the Young Presidents Organization, and Fortune 500 corporate gatherings.• Book: Modern Achievement: A New Approach to Timeless Lessons for Aspiring Leaders • Book site: ModernAchievement.com • Website: JAWorldwide.org — RESOURCES MENTIONED IN THE SHOW — • Book: Triggers: Creating Behavior That Lasts--Becoming the Person You Want to Be by Marshall Goldsmith and Mark Reiter • Book: The Magic of Thinking Big by Schwartz David • Article: “Let's ‘Double-Click' on the Latest Cringeworthy Corporate Buzzword” by Te-Ping Chen and Nicholas G. Miller • Past episode: 317: How to Form Habits the Smart Way with BJ Fogg, PhD — THANK YOU SPONSORS! — • Jenni Kayne. Use the code AWESOME15 to get 15% off your order!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

With a 98% open rate—that's right, 98%—SMS marketing can be incredibly effective, but deliverability is key, and AI can help here. Today we're going to explore the transformative role of AI in SMS marketing strategies. Joining us is John Wright, CEO of TrueDialog, to discuss how AI-driven tools are enhancing SMS deliverability and overall marketing effectiveness. About John Wright John has served as CEO of TrueDialog Inc. since 2014. Prior to his role at TrueDialog, John held senior leadership positions with Flonetwork, (acquired by DoubleClick) and DoubleClick (acquired by Google), Fortiva (acquired by Proofpoint), and Digital Impact (acquired by Acxiom). John is considered a subject matter expert in online and offline data, database marketing, and marketing automation and high growth management, having spent much of his career connecting online and offline audiences with retailers through ad-tech, eCommerce, and CRM platforms. RESOURCES Connect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstrom Don't miss the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with the code "Agile" and get 15% off. Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.show Check out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.com The Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnow The Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company

With a 98% open rate—that's right, 98%—SMS marketing can be incredibly effective, but deliverability is key, and AI can help here.Today we're going to explore the transformative role of AI in SMS marketing strategies. Joining us is John Wright, CEO of TrueDialog, to discuss how AI-driven tools are enhancing SMS deliverability and overall marketing effectiveness.About John WrightJohn has served as CEO of TrueDialog Inc. since 2014. Prior to his role at TrueDialog, John held senior leadership positions with Flonetwork, (acquired by DoubleClick) and DoubleClick (acquired by Google), Fortiva (acquired by Proofpoint), and Digital Impact (acquired by Acxiom).John is considered a subject matter expert in online and offline data, database marketing, and marketing automation and high growth management, having spent much of his career connecting online and offline audiences with retailers through ad-tech, eCommerce, and CRM platforms.RESOURCESConnect with Greg on LinkedIn: https://www.linkedin.com/in/gregkihlstromDon't miss the Mid-Atlantic MarCom Summit, the region's largest marketing communications conference. Register with the code "Agile" and get 15% off.Don't miss a thing: get the latest episodes, sign up for our newsletter and more: https://www.theagilebrand.showCheck out The Agile Brand Guide website with articles, insights, and Martechipedia, the wiki for marketing technology: https://www.agilebrandguide.comThe Agile Brand podcast is brought to you by TEKsystems. Learn more here: https://www.teksystems.com/versionnextnowThe Agile Brand is produced by Missing Link—a Latina-owned strategy-driven, creatively fueled production co-op. From ideation to creation, they craft human connections through intelligent, engaging and informative content. https://www.missinglink.company Hosted on Acast. See acast.com/privacy for more information.

Ever struggled with how to deliver effective feedback? Have you ever wondered if there is such a thing as too much honesty? How can I share my truth without hurting the other person? If so, this episode is definitely for you. Join me as I speak with Kim Scott, the bestselling author of "Radical Candor" and "Radical Respect," to share her profound insights on effective interpersonal and workplace dynamics. We open the conversation by diving into the complexities of addressing implicit biases and fostering an inclusive environment. Kim recounts a transformative moment that led her to champion radical respect. In this enlightening conversation, we break down the often misunderstood concepts of bias, prejudice, and bullying, providing you with practical strategies to tackle each issue head-on. Learn how "I" statements can address unconscious biases, "it" statements can confront prejudice, and "you" statements can effectively call out bullying. We emphasize the importance of speaking up against wrongdoing and making conscious decisions that align with your personal values to foster a respectful and positive workplace culture. Join us as we explore the pivotal role of radical candor in communication, especially in fast-paced environments where honest feedback can transform team dynamics. Our engaging dialogue offers strategies for discussing diversity, equity, and inclusion with a growth mindset, underscoring the significance of grace and understanding in fostering a more inclusive and respectful work environment. This episode is a treasure trove of insights for leaders committed to nurturing a culture of respect and positive team dynamics. What You'll Learn: • The subtle but critical differences between bias, prejudice, and bullying. • Practical strategies to address bias, prejudice, and bullying - hint: they are not the same. • The critical role of honest feedback and radical candor in fast-paced environments. • Fostering a culture of inclusion, diversity, and equity with a growth mindset. • Confronting unconscious biases and overcoming workplace bullying with respect Podcast Timestamps: (00:00) – An Introduction to Radical Respect (10:55) - Effective Communication Strategies for Speaking with Respect (26:38) - Fostering Radical Candor in Communication (33:04) - Creating a Culture of Radical Respect (39:13) - Confronting Bias in the Workplace (45:53) - Challenging Bias with Grace  (51:59) – How to Confront Workplace Bullying with Respect More of Kim: Kim Scott is the bestselling author of "Radical Respect: How to Work Together Better" and "Radical Candor: Be a Kickass Boss Without Losing Your Humanity." She co-founded Radical Candor and has served as a CEO coach at Dropbox, Qualtrics, Twitter, and other tech companies. Kim was also a faculty member at Apple University and previously led the AdSense, YouTube, and DoubleClick teams at Google. Kim co-hosts the podcasts "Radical Candor" and "Radical Respect" and lives with her family in Silicon Valley. Her books are highly regarded and frequently referenced by coaches and speakers, who find her ideas and principles transformative in both their personal and professional lives. LinkedIn: https://www.linkedin.com/in/kimm4/  Mentions: Radical Respect: How To Work Together Better by Kim Scott Radical Candor: Be a Kickass Boss Without Losing Your Humanity by Kim Scott Key Topics Discussed: Positive Leadership, Respectful Workplace, Radical Candor, Radical Respect, Effective Communication, Overcoming Bias, Dealing with Prejudice, Bullying, Effective Feedback, Diversity, Equity, Inclusion, Growth Mindset, Positive Culture, Workplace Dynamics, Conscious Decision-Making, Team Success, Honest Communication, Unconscious Bias, Inclusive Environment, Toxic Behavior More of Do Good to Lead Well: Website: https://craigdowden.com/ LinkedIn: https://www.linkedin.com/in/craigdowden/

Wondering which varieties of cosmos to grow in your garden or on your farm? Curious which blooms have the longest vase life, or which ones are must-have flowers for fall? Today, Lisa and Layne discuss some of the most popular varieties of cut-flower cosmos. For each cultivar (Double Click, Sensation Mix, Apricotta, Cupcakes Blush, Rubenza, Fizzy White & Afternoon White), they cover the typical bloom size, plant height, days to maturity, coloration (noting favorites for fall bouquets), flower form, special features, and more. Listen to the podcast and learn about the unique qualities of each variety and why they are all worth growing! The video version of Lisa and Layne's conversation will be posted to The Gardener's Workshop's YouTube channel, where all “Seed Talk” episodes are organized into a ⁠⁠⁠⁠playlist⁠⁠⁠⁠. In addition, auto-generated transcripts are available for viewing on YouTube. If there is a question or topic you would like to hear discussed on a future episode of “Seed Talk”, please fill out the form linked below. We would love to hear your suggestions! Mentions: ⁠⁠⁠⁠"Seed Talk" YouTube Playlist⁠⁠⁠⁠ Shop: Cosmos Seeds ⁠⁠⁠⁠"Seed Talk" Topic Suggestion Form⁠⁠⁠⁠ ⁠⁠⁠⁠TGW YouTube Channel⁠⁠⁠⁠ ⁠⁠⁠⁠TGW iPhone App⁠⁠⁠⁠ (iOS App Store) ⁠⁠⁠⁠TGW Android App⁠⁠⁠⁠ (Google Play) ⁠⁠⁠⁠Sign up to receive our weekly Farm News!⁠⁠⁠⁠ The ⁠⁠⁠⁠"Seed Talk with Lisa & Layne"⁠⁠⁠⁠ podcast is produced by ⁠⁠⁠⁠The Gardener's Workshop⁠⁠⁠⁠ and co-hosted by Lisa Mason Ziegler and Layne Angelo. Lisa is the founder and owner of The Gardener's Workshop, where Layne works as Seed Manager. Lisa is the award-winning author of ⁠⁠⁠⁠Vegetables Love Flowers and Cool Flowers⁠⁠⁠⁠ and the publisher of ⁠⁠⁠⁠Flower Farming School Online, Farmer-Florist School Online, and Florist School Online⁠⁠⁠⁠. Watch ⁠⁠⁠⁠Lisa's Story⁠⁠⁠⁠ and connect with her on social media. Layne is an avid gardener, seed starter, and engineer who loves learning and applying her technical knowledge to all areas of life, including gardening and growing flowers. Thanks for joining us!

Have you ever found yourself in a meeting, eyes wide, stomach dropping as a colleague says something that cuts right through you? Maybe it was an offhand comment laced with bias. Or a flat-out prejudiced belief masquerading as opinion. Perhaps it was the sting of outright bullying that left you feeling small and disrespected. If you've been there, you know that awkward, powerless feeling all too well. But what if you had the tools to deftly disarm those moments - to respond in a way that honors your humanity while creating an opportunity for change? My guest today is Kim Scott, author of the groundbreaking books "Radical Candor" and her latest "Radical Respect." Kim's work is paving a courageous new path towards the kind of workplaces we all deserve - cultures steeped in collaboration, where individuality is fiercely celebrated. We're in conversation with: SPARKED GUEST: Kim Scott | Website | Book Kim Scott is the author of Radical Respect and Radical Candor and co-host of the Radical Candor podcast. Kim was a CEO coach at Dropbox, Qualtrics, Twitter, and other tech companies. She was a faculty member at Apple University and before that led AdSense, YouTube, and DoubleClick teams at Google. ABOUT YOUR HOST: Jonathan Fields Jonathan is a dad, husband, award-winning author, multi-time founder, executive producer and host of the Good Life Project podcast, and co-host of SPARKED, too! He's also the creator of an unusual tool that's helped more than 850,000 people discover what kind of work makes them come alive - the Sparketype® Assessment, and author of the bestselling book, SPARKED. More on Sparketypes at: Discover Your Sparketype | The Book | The Website PS. If you're ready to ignite change and share your story with our community, we encourage you to apply to be a guest on SPARKED. We believe that everyone deserves to find fulfillment and purpose in their careers, and we're on a mission to help you get there. To apply, please check out this form. We can't wait to hear from you! Presented by LinkedIn.

This episode of Built to Sell Radio, features Kevin O'Connor, a pioneer in digital advertising and founder of DoubleClick.   Kevin's vision transformed the online advertising industry, making DoubleClick a dominant force in digital marketing before its $3.1 billion acquisition by Google.  

Kevin Ryan is one of the leading serial entrepreneurs and investors in New York. Previously he co-founded MongoDB, Business Insider, Gilt Groupe, Zola, Nomad Health, Pearl Health, and was the CEO of DoubleClick (Acquired by Google for $3.1B). Today, Kevin is the founder and CEO of AlleyCorp, a venture capital firm that incubates and invests in transformative companies in healthcare, diversified tech, robotics, and impact. Just yesterday, Alleycorp announced their $250M fund, their first ever external capital.  In Today's Episode with Kevin Ryan We Discuss: Early Signs of Entrepreneurship How did Kevin's early life shape his career? How would his parents and teachers describe him? Does Kevin agree that successful entrepreneurs always show signs early? What does Kevin think about luck vs. skill? Why does Kevin think that most things are out of your control as an entrepreneur? Lessons from Founding 10+ Companies Worth $27BN Does Kevin agree the best CEOs are also the best fundraisers? What were Kevin's biggest lessons from scaling DoubleClick from 20 to 2000 employees? What was Kevin's a-ha moment behind Business Insider? What was the reason behind its success? Why does Kevin believe the best founders are always in unfamiliar fields? Incubating World's Best Companies How does Kevin allocate resources between incubations vs. investments? What are the biggest commonalities between successful companies at AlleyCorp? Is Kevin a market-led or people-led investor? What does Kevin think is the most important element in achieving product-market fit? What was Kevin's biggest miss on selecting founders? What were his takeaways? Current State of Venture Why does Kevin believe venture is more competitive now than ever before? What does Kevin know now that wish he'd known when he started investing? Does Kevin agree rich investors make better investors? Why does Kevin not care about ownership? Does Kevin agree with Doug Leone that venture has transitioned from a high boutique margin industry to a low margin commoditised industry? Does Kevin agree with Peter Fenton that price is a mental trap?