Podcasts about brighter vision

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on Good Therapy, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on Good Therapy, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.   They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.        

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on Good Therapy, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

In this episode of Beyond the Systems, I interview Sam Chlebowski, the co-founder of Motion.io, about his journey as a tech founder and scaling his previous employer, Brighter Vision, from 250 to 5,000 customers and eventual acquisition and then pivoting into co-founding a Client Portal tool, Motion.io, with two friends. We chat about the importance of taking small steps and being intentional in the early stages of building a business. He also discusses the challenges and wins he has faced as a first-time tech founder, including the decision to pivot and rebuild the product. He highlights the trends in marketing and client experience, such as the rise of video content and the demand for a digital client experience. We also discuss various tools and automations used in Motion.io and his personal favorite systems and tools he uses in the business. More about Sam Chlebowski:Sam Chlebowski is a fellow systems person. He is the co-founder of Motion.io, an online client portal tool, and he is passionate about helping business owners create scaleable systems that allow them to generate more leads, close more deals, and run their businesses without feeling like they're running out of breath. He is inspired by the firsthand impact he's seen these systems make.Before Co-founding Motion.io in 2022, Sam led the sales, marketing, and customer success teams at Brighter Vision, helping to scale the web design agency from 250 to nearly 5,000 customers and an eventual acquisition in 2020.Takeaways:Take small steps and be intentional in the early stages of building a business.Don't be afraid to pivot and rebuild if it aligns with the needs of your target audience.Focus on providing a digital client experience that is transparent, personalized, and streamlined.Stay adaptable and responsive to the changing trends and expectations in marketing and client experience.Connect with Sam Whisnant:Website: https://www.systemswithsam.com/services Instagram:  https://www.instagram.com/systemswithsam/ ​​Connect with Sam Chlebowski:Website: http://motion.io Motion.io Instagram: https://www.instagram.com/motion_dot_io/Personal Instagram: https://www.instagram.com/samchlebowskiPersonal LinkedIn: https://www.linkedin.com/in/sam-chlebowski-80041694/Resources from this episode:Try the free trial of Motion.io + save 50% on your first few months with code SYSTEMSWITHSAM. https://app.motion.io/register?_go=systemswithsam. Related episodes:Listen to My Episode on Motion.io's Podcast: Designing Growth: https://motion.io/client-onboarding-experience/ 

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.     Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!     They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on Good Therapy, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.     They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

As a Canadian therapist, one of the things that you know needs to get done is to build a website. It's part of the deal of being a business owner, and having a great website is the cornerstone of being seen by your local community and getting your Canadian private practice noticed.  I think everyone has one or two horror stories about trying to get everything up and running when you are launching your Canadian private practice, or your latest marketing campaign - I've had some as well! But a great website is necessary, and it's not as impossible (or expensive) as you may have thought! I've partnered with an incredible company that offers you easy, affordable, and professional website packages. Depending on your needs, budget, and desires, there will be an option that fits your budget and business like a glove. Keep listening to be introduced!  In this Episode: Re-building my website Choosing your website journey  Meet Your New Website!  Re-building my website  Last year I decided to completely redo my website, perhaps you have an idea of how much work that can be! If you have ever been in this situation - or you are in this situation now, read on!  WordPress websites are open-source, they offer design flexibility, and excellent SEO capabilities. On the other hand, website builders that create using their own proprietary platform (like Wix, Squarespace, Clinic Sites, and now Brighter Vision) make creating a website easy BUT there are limits to the design of your website and limits to SEO, because the websites are built on their private platform. Choosing your website journey  I decided to switch from my previous website host to one that suited my preferences and needs, and I found an amazing Canadian company that ticked all the boxes!  So, you may be thinking that instead you could build your own website. You might imagine that it would be cheaper, and that you could do it your own way. You could do that, but I would recommend you try something else!  Because I tried to build my own website, it took almost 10 months, and it felt like a second job.  Meet Your New Website! So if you don't want to spend months working with a team to build your own website, doing edits, and paying thousands of dollars - I have found a solution for you!  Before any confusion sets in; WordPress.org is where you can purchase your own hosting and develop your website. However, now there is a WordPress website that provides you with turn-key solutions; WordPress.com!  So if you want to build it yourself in an easy way, they offer that function. However, if you don't want to build it yourself, they do offer website design services - all you have to do is choose one of their monthly plans, choose a template that you love, and submit your content.  And, if you want to transfer later and stop working with the company, you can switch your website to another WordPress hosting site!  You can start with this company for 0 Canadian dollars! Or, I'd recommend starting with their Creator Plan, which is only $33 CAD a month, plus tax, which includes:  Free domain for one year Premium website themes Unlimited Pages WordPress Plugins Live Chat Support Website Security Real Time Website Backups Website Performance Boosters To start building your private practice, click here and by next week you could have your website built!  Connect with me: Instagram Website  Resources Mentioned and Useful Links:  Ep 108 Michael Sorsdahl: CCPA's New Ethics Case bOok and Why You Must Read It | EP 108  Learn more about the tools and deals that I love and use for my Canadian private practice Article: How to Set Up a Canadian Private Practice Website   Sign up for my free e-course on How to Start an Online Canadian Private Practice Jane App (use code FEARLESS for one month free) Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Spotify, Amazon, and TuneIn

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.   They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

In this episode of "Negotiating Happiness," your host Adriana will be catching up with Sam Chlebowski, Motion.io Co-Founder, about everything between travel, work, parenting and the power of visualization. What is Motion? Motion.io is a powerful platform geared towards the client experience for business owners. This sums it up well: Spend less time chasing clients and more time delighting them by automating the collection of files, feedback, and forms. We will be talking about upcoming features and improvements, stay tuned. Tune in live on Monday Jan 8, at 1pm EDT/12pm CDT, or catch the replay on YouTube or Soundcloud. Who is Sam? Sam Chlebowski's passion for helping business owners create scaleable systems that allow them to generate more leads, close more deals, and run their businesses without feeling like they're running out of breath is inspired by the impact he's seen these systems make firsthand. Before Co-founding Motion.io in 2022, Sam led the sales, marketing, and customer success teams at Brighter Vision, helping to scale the agency from 250 to nearly 5,000 customers and an eventual acquisition in 2020. Make sure to tune in to "Negotiating Happiness" with Adriana Fierastrau, airing live at 1pm EDT/12pm CDT on 107.7 and 105.3 FM in New Orleans, as part of the United Public Radio Network!

In this episode of "Negotiating Happiness," your host Adriana will be catching up with Sam Chlebowski, Motion.io Co-Founder, about everything between travel, work, parenting and the power of visualization. What is Motion? Motion.io is a powerful platform geared towards the client experience for business owners. This sums it up well: Spend less time chasing clients and more time delighting them by automating the collection of files, feedback, and forms. We will be talking about upcoming features and improvements, stay tuned. Tune in live on Monday Jan 8, at 1pm EDT/12pm CDT, or catch the replay on YouTube or Soundcloud. Who is Sam? Sam Chlebowski's passion for helping business owners create scaleable systems that allow them to generate more leads, close more deals, and run their businesses without feeling like they're running out of breath is inspired by the impact he's seen these systems make firsthand. Before Co-founding Motion.io in 2022, Sam led the sales, marketing, and customer success teams at Brighter Vision, helping to scale the agency from 250 to nearly 5,000 customers and an eventual acquisition in 2020. Make sure to tune in to "Negotiating Happiness" with Adriana Fierastrau, airing live at 1pm EDT/12pm CDT on 107.7 and 105.3 FM in New Orleans, as part of the United Public Radio Network!

Learning how to market yourself as a graphic designer is a learning process and most creatives out of school don't know anything but how to design. That's why I wanted to discuss the topic of marketing with Sam Chlebowski who scaled Brighter Vision from 250 clients to over 5,000. So come join me as dive into agency marketing strategies applied to freelance graphic designers with Motion.io's Sam Chlebowski.In this episode, we get into:Most Successful Way to Get ClientsHow to Start Getting ClientsShould You Niche?Overcoming Fears as a Business OwnerHow to Talk About PricingHow to Handle a Client Balking at PricesStrategy for Getting InBound ClientsWhat is the Future of Design?More about Sam: Sam's passion for helping business owners create scalable systems that allow them to generate more leads, close more deals, and run their businesses without feeling like they're running out of breath is inspired by the impact he's seen these systems make firsthand. Before Co-founding Motion.io in 2022, Sam led the sales, marketing, and customer success teams at Brighter Vision, helping to scale the agency from 250 to nearly 5,000 customers and an eventual acquisition in 2020.*CONNECT WITH SAM*- Sam's LinkedIn: https://www.linkedin.com/in/sam-chlebowski-80041694/ - Motion.io Instagram: https://www.instagram.com/motion_dot_io/ - Sam's personal Instagram: https://www.instagram.com/gratefulmeatball/ - Motion.io: https://motion.io/ - Designing Growth podcast: https://podcasts.apple.com/us/podcast/designing-growth/id1635791608----------------------*CONNECT WITH ME!*Website: https://4thecreatives.comYouTube: https://www.youtube.com/4thecreativesInstagram: https://www.instagram.com/4thecreatives/*CONNECT WITH ME!* Website: https://4thecreatives.com YouTube: https://www.youtube.com/4thecreatives Instagram: https://www.instagram.com/4thecreatives/

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.   They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

We all have intentions for the new year when it begins, and ideas of what we'd like to do differently or in a new way.  And it's often the case that things don't go as planned! However, it can be part of the overall process, and in the end new lessons are learned and new skills are acquired.  At the beginning of my seventh year in Canadian private practice, I had a vision for the year and how I wanted it to go. Of course, it wasn't what I expected, but now I have better systems, a strong team, and new strategies for handling stress and the unexpected.  In this podcast episode, I recount my year, what I went through, and how I ended up feeling more confident and ready for what will come my way.  In this Episode: The aim to slow down  Expanding my team  Completing the trilogy  A sudden website change  Another year of Sponsorship!  The aim to slow down  Almost every week, month, and year I remind myself why I started my Canadian private practice, which is to have more freedom and autonomy over my time, counsel clients with therapeutic approaches that I value, and to not get burnt out.  It's easy for life to get busy and for the schedule to get full before you know it, and so one of my commitments for this past year was to be more intentional with my time.  Expanding my team  During this past year, I launched a podcast series for my private practice with my associate, and even though it was a great experience, it took a huge amount of effort to manage, structure, and launch.  I also ended up hiring a social media manager to help me handle social media for both my private practice and consulting business, and it turned out to be a great choice to have made! Completing the trilogy  In the new year (at the beginning of 2023) I was feeling refreshed and excited to work on a project that I had been looking forward to, which was to complete the third installment of my trilogy for the private practice start-up package.  This last piece was communication scripts. For me, it was a big learning curve to figure out what to say to clients when they enquired about certain aspects of my services and what I offered or didn't. I wanted to share my knowledge with my audience, because I knew that my scripts could help them too.  A sudden website change  Just as I thought that I could slow down after finishing these few projects, I had to scramble for a new plan because the website hosting company I used was changing. If you want the full details, you can listen to this podcast episode.  I wanted to update my website, but I wouldn't have been able to since Brighter Vision would have moved my website to their proprietary platform and out of WordPress, and I didn't want to do that because I wanted to own my website even if I chose to no longer work with Brighter Vision.  Another year of Sponsorship!  Despite the challenges of the year, it has turned out to be great. I've learned, grown, and changed in ways that I'm grateful for. And better yet, I'm so glad that Jane App and I will be working together for another year as my official podcast sponsor!  If you are looking for a great EMR, I highly recommend Jane App. Click this link and use the promo code FEARLESS to receive a grace period!  Connect with me: Instagram Website  Resources Mentioned and Useful Links:  Ep 96: Shannon Smith: Starting a Second Career as a Therapist | Ep 96 Learn more about the tools and deals that I love and use for my Canadian private practice Article: How to Set Up a Canadian Private Practice Website   Sign up for my free e-course on How to Start an Online Canadian Private Practice Jane App (use code FEARLESS for one month free) Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Spotify, Amazon, and TuneIn

Patrick Casale is one of the most authentic voices in the mental health and entrepreneur space. He is a Licensed Mental Health and Addictions Therapist, Speaker, Retreat Planner, Podcast Host, and Business Strategist. He has been featured on Spruce Health, Brighter Vision, Not Your Typical Psychotherapy Conference, Modern Therapy Conference, Private Practice Startup, Abundance Practice Building, Selling The Couch Community, and more. This episode is a deep dive into the realities of entrepreneurship and creativity. Patrick Casale joins the show to have honest and open conversations about fear, failure, imposter syndrome, and self-doubt. It's a reminder that we're not alone in our journey. Plus, Patrick speaks about expanding your knowledge on neurodivergent affirmative practices in mental health. Lastly, we explore the challenges and stigma surrounding autism. Join the conversation as we advocate for a more inclusive and understanding society. Resources Mentioned In This Episode: Use the promo code "GORDON" to get 2 months of Therapy Notes free The Practice of Therapy Podcast Workshop Join The PsychCraft Network Today! The Practice of Therapy Community Patrick's Website Patrick on Instagram Patrick on Facebook Patrick on YouTube Patrick on LinkedIn

Many therapists starting private practice consider working with a partner.Some may feel motivated by impostor syndrome around going into business alone, or they may just have a friendly relationship with another therapist and think that starting a business together sounds great.Whatever the reason, partnerships can be really amazing, but they also can be complicated and not go as planned, so it's important to establish the expectations, boundaries, and "break up" from the beginning.If you've ever considered a business partnership for private practice, then this episode is for you.In this episode, I talk with Kate Campbell, PhD, LMFT, and Katie Lemieux, LMFT, co-owners of The Private Practice Startup.Top 3 reasons to listen to the entire episode:Understand why a good partnership begins with planning for "divorce."See how Kate and Katie have expanded their business ventures and maintained a successful partnership for over a decade.Identify the qualities of a healthy and successful business partnership, and learn how to set the foundations for one.If you are considering having a business partner for your private practice, take the time to prepare and plan from the start. With a plan that takes you from the beginning to the literal end, you'll be in the best position to make a partnership that works and thrives.More about Kate & Katie:The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work, and play in South Florida. They both built their 6-figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding, and marketing. They love helping private practitioners work with the clients they love, profit more in business, and create the freedom to truly enjoy a lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, John Clarke's Cast, Private Practice University, Practice of Therapy Podcast, Love Your Practice podcast, Become a Group Guru, and more. They are the creators of Private Practice Marketing E-Course and Coaching and provide free podcasts, and customizable Attorney Approved Private Practice Paperwork for therapists. Visit PrivatePracticeStartup.com for more info!-------------------------------------------------------

I recently found out that Brighter Vision has started to create their websites on their own proprietary platform instead of on WordPress. This also means that if your Brighter Vision website was created on WordPress, any switch to a different Brighter Vision template will require you to move your website to their new proprietary platform (and off of WordPress). Proprietary platforms can make creating a website easy, but there are big issues with them.  In this Episode: Why I Decided to Leave Brighter Vision  My Concerns with Proprietary Platforms  Meet Beam Local!  Why I Decided to Leave Brighter Vision  Recently, I wanted to change the template of my Brighter Vision WordPress website. I hadn't made any significant changes in years and was excited to modernize my website. However, I found out that they had started to create their websites on their own proprietary platform instead of on WordPress.  What this meant was that if the Brighter Vision website was created on WordPress, any switch to a different Brighter Vision template would require moving the website to their new platform, and therefore off of WordPress. My Concerns with Proprietary Platforms  If your private practice grows and you want to add design features to your website, you will be limited on what you can do with your website. If you decide that you want to cancel your subscription, you will lose your website and SEO (you can potentially redirect SEO to a new website but some SEO will inevitably be lost in this process). In general, it's better to keep the same website for SEO if possible. This is because your website has already established authority and backlinks, and it's easier to maintain your existing rankings and traffic than to start from scratch with a new website. So, using a proprietary platform may be fine for your needs in the first couple of months or years of private practice. But as your business grows it may become too restrictive with how you want your website to look and function. And by that time, you will have built up a lot of SEO that will not all transfer if you leave PLUS your website will be deleted. This can put you in a very difficult situation! However, with WordPress websites, it is easy to transfer websites AND SEO (because it is open sourced and not built on a proprietary platform). Plus, you have unlimited options for designs on WordPress! But building a WordPress website on your own can be tedious and/or expensive if you hire a design company. Meet Beam Local!  I am SOOOOOOO excited to introduce Beam Local! The company who has built and hosted my Fearless Practice website since 2018.  This Toronto based, Canadian company is awesome because they build professional WordPress websites for counsellors, maintain the website, and provide unlimited support. Plus, if you ever decide to leave, you have the option to keep your website and SEO! For my Fearless Practice podcast listeners, instead of the standard $2995 CAD setup fee, I've worked out an AMAZING deal where you'll only have to pay a $135 CAD setup fee and then $79 CAD per month (plus tax). With this deal, you'll get:  Selection of modern WordPress templates to choose from. Beam Local will customize the site with your content, colors, and logo. 10 Website Pages 2 rounds of revisions Full-featured blog Unlimited blog posts SEO (Search Engine Optimization) Level 1 Keyword planning for therapists and counsellors Premium stock photography Social integrations 1 free business email address You can go to Beam Local to start your website journey! Connect with me: Instagram Website  Resources Mentioned and Useful Links:  Ep 73: Rawda Tomoum: Building a Private Practice from Online to In-Person | EP 73  Learn more about the tools and deals that I love and use for my Canadian private practice Article: How to Set Up a Canadian Private Practice Website   Listen to my Canadian private practice journey up until now!  Sign up for my free e-course on How to Start an Online Canadian Private Practice Jane App (use code FEARLESS for one month free)

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

Emma Varvaloucas is the Executive Director of the Progress Network, an idea's movement that connects and amplifies voices that are pointing our world in a more positive direction. She is also the co-host of the What Could Go Right? Podcast, and was previously the Executive Editor at Tricycle: The Buddhist Review. Her unique perspective is shaped by her double-major in journalism and religious studies. Our conversation follows the arc of first introducing Emma's background in Buddhism, exploring various tenets and foundations of the philosophy, from ethics, guruism, to the benefits of community. Emma shares the way in which Buddhism offers a more skillful lens to view the world, as well as tools to engage with global affairs from a responsible, not reactive, space. We then focus on the role of the media in shaping reality, where Emma shares guidance around how to deal with the never-ending news cycle, as well as various practices, from sourcing information to understanding the way news is made, to empower the process, and help create a brighter image of the future. Links to Emma's work: Website: https://www.emmavarv.com/ The Progress Network: https://theprogressnetwork.org/ What Could Go Right? Podcast: https://open.spotify.com/show/5wtSK9WyigHxU8AOLl86cY Resources and References: How to Read the News Without Losing Your Mind – Emma Varvaloucas

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.   They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.  

In 2011, Perry Rosenbloom started the web development company, Brighter Vision. After a few years of jumping from project to project, Rosenbloom had a breakthrough. Instead of doing web design for everyone, he decided to focus on creating websites exclusively for therapists. His decision to niche down worked as revenue soared. By 2020, Rosenbloom had thousands of customers and millions in sales, which was when Evercommerce made an offer to acquire Brighter Vision for $17.5 million.

The hot seats are flipped when Allie and Kathryn are interviewed by Brighter Vision's Jocelyn Van Saun. They share the nitty-gritty details behind creating Am I a Bad Therapist, including their complimentary skill sets, unforeseen challenges and relatable fears. You can find out more about our podcast, full transcripts, and apply to be a guest on our website! www.abadtherapist.com Follow Am I a Bad Therapist on Instagram for sneak peeks, previews, and all of the latest information about the podcast! https://www.instagram.com/abadtherapistpod/ Connect with Brighter Vision: https://www.brightervision.com/podcast/bad-therapist-podcast/ https://www.brightervision.com/ Connect with Kathryn: teletherapistnetwork.com https://www.instagram.com/teletherapist.network/ Connect with Allie: www.cccs.care https://www.etsy.com/shop/TheJoyofTherapy https://www.instagram.com/thejoyoftherapy/

Are you still emailing your clients back and forth to set up sessions? Do you need to free up some time in your schedule and automate the admin? Did you know that setting up an online booking system is really easy?  Setting up an online booking system has saved me so much time! And switching to an automated booking structure allows my admin staff to work on other important tasks, and get more done, which helps my Canadian private practice to grow steadily and smoothly.  Online booking is a great tool for counsellors in private practice, and in this episode, I show you how to do it!  In This Episode: Why you should choose online booking  How to set up your online booking system  My tips for you  Create email and phone call systems  Why you should choose online booking  Online booking is not only helpful and time-saving for counsellors, but it is also helpful and less stressful for clients as well.  If you are nervous about not feeling in control of your schedule, you needn't worry. There are different structures on the backend that you can make use of to block off your time and control your online booking schedule.  With Jane App, you can select a setting that only allows clients to book one session in advance so that a client won't fill up your schedule for weeks on end.  How to set up your online booking system Go onto your EMR or Jane App, then to your online booking settings, where you can create and upload your profile, which includes:  Uploading  your logo   Selecting your brand colours  Uploading your profile image  Adding short definitions of your sessions and what counselling is Choosing to showcase your price  Select a monthly view or a weekly view of your schedule  Adjust your settings to allow clients to only book a certain amount of appointments in advance  Once you have completed these steps, you can get your booking link to put onto your website. If you work with Brighter Vision, send them your booking link and ask them to turn it into a “book now” button on your main page, and wherever you have your call-to-action. My tips for you Have a “book now” button on the header of your website so that it is easy for your clients to find where they can book an appointment with you.  Put your Jane App booking link on your Psychology Today profile. Another tip is to put “secret sessions” on your online booking profile because it saves you some reserved slots that you can open up if you need to have an emergency session with a client.  And, if these reserved spots are not needed, then you can easily open them up and make them available for booking.  Create email and phone call systems You'll find our call and e-mail templates here. Systems like online booking can help you to scale your Canadian private practice and get more work done without becoming burnt out. Help yourself out, and invest in these sustainable practices to help you and your business thrive.  Connect with me: Instagram Website  Resources Mentioned and Useful Links:  Ep 36: How to Keep Digital Information Secure in Your Canadian Private Practice | Ep 36 Article: How to Set Up a Canadian Private Practice Website  Sign up for my free e-course on How to Start an Online Canadian Private Practice Jane App (use code FEARLESS for one month free) Brighter Vision  Building a Canadian Online Group Private Practice | EP 06 Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Stitcher, Spotify, Amazon, and TuneIn

Are you almost finished grad school and want to start Canadian private practice? What are the essentials that you need to have ready before you see clients?  It can be daunting to step into the counselling world after completing your studies, but getting yourself prepared while in grad school is the best step you can take to rocket yourself quickly and comfortably into Canadian private practice.  In this podcast episode, I do a live consultation with Barb, who is excited to begin her journey as a therapist, and we discuss the essentials to help her – and you – launch your Canadian private practice.  MEET BARB BAKER Barb is a parent, wife, and intern counsellor. She hopes to open a private practice right after graduation. Currently, the focus of her practice will be parenting and neurodiversity (specifically autism). Learn more about Barb on her Psychology Today profile.  In this episode:  It's easier to get your CECs through CCPA  Get your liability insurance  Start blogging  Repurpose your content  It's easier to get your CECs through CCPA  If you can, become a CCC – Canadian certified counsellor – as well as an RCT – registered counselling therapist (or Psychotherapists in Ontario) because it provides you with easier access to completing your education credits. Your college could provide some CECs but CCPA offers many more options for getting continuing education credits. If you are still in grad school, consider getting a student membership at the CCPA. Then, once you have completed grad school, it can be a smooth transition to become a CCC. Also, join the counselling college in your province (if it has one)so that insurance companies will cover your services and so that you adhere to the best code of ethics and standards of practice for counselling.   Get your liability insurance  Once you become a CCC, you can apply to get your liability insurance through the CCPA. Getting liability insurance through CCPA is affordable and easy to do. Check out my podcast with Tara Scullion from BMS insurance to learn more!  Start blogging  If your student budget allows it, launch your website through Brighter Vision and start blogging to lay the foundations of your SEO.   If you know your niche and your ideal clientele then start writing basic blog posts. Consider putting a banner on your website: “Opening Sessions 2023” and then in January, you can update the banner depending on when you receive your certification and/or licensing.  Write blog posts that include keywords about your ideal clients and the locations where they are so that when they search for counsellors within their area, you pop up.  Repurpose your content  Even if social media isn't your thing, you can easily repurpose content – like from your blog posts! – into Instagram reels, which are currently what the algorithm favours.  Instagram is not only a great tool to connect with your ideal audience but it can also connect you with other professionals in your field and area. It is a networking opportunity between you and your clients and you and your peers.  Focus on networking and building your online presence while you wait to get your full certification and/or licensure.  Connect with me: Instagram Website  Resources mentioned and useful links: Ep 34: Michelle Noftall Returns: The Benefits of Trying Something New in Your Canadian Private Practice  Learn more about the tools and deals that I love and use for my Canadian private practice Sign up for my free e-course on How to Start an Online Canadian Private Practice Learn more about Barb on her Psychology Today profile.  Learn more about liability insurance and licensing through the CCPA website.  Need a new website? Consider working with Brighter Vision!  Jane App (use code FEARLESS for one month free) Listen to my podcast episodes on networking, blogging, and building a social media presence.  Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Stitcher, Spotify, Amazon, and TuneIn.

Does progress in your online Canadian private practice feel slow? Do you want to increase the reach to your ideal clients, but don't know where to start? I know some strategies that can help you.  In this podcast episode, Michelle returns to talk about how our live consultation in the Spring helped her private practice become successful. We revisit her Canadian private practice journey and how she was able to become five times busier by using a few new simple approaches to marketing and business. Join us and see how they can help you too!  MEET MICHELLE NOFTALL  Michelle Noftall is a Canadian Certified Counsellor who opened her own online practice, OPAL Counselling NL, this past Fall. Her areas of interest are grief, loss, and life transitions. She is also a musician and educator who has almost finished a training program to integrate music into her counselling practice. She strives to provide a valuable service to her clients as well as build on her own strengths and passions as she does so. Learn more about Michelle on her website.  In this episode:  Early struggles that Michelle faced in her practice  Helpful Instagram changes  Taking professional photos  Investing in a professional website  Early struggles that Michelle faced in her practice  Before my first consultation with Michelle, she had struggled with a period of slow growth within her Canadian online practice.  After our conversation, she tried some new techniques and approaches to marketing that I recommended, and things turned around for the better!  Helpful Instagram changes  Michelle was inspired after our first consultation and committed herself to making some of the changes that we had discussed to help her reach and surpass her goals.  Some of these changes included: Filming videos that reflected what in-session counselling with Michelle would look and feel like  Switching to a more casual-looking yet professional set of earphones to wear during videos and counselling  Creating Instagram reels  In creating her Instagram reels, Michelle got more comfortable and as she did so, she became more popular online. She often created reels out-of-office to be less formal, makes some reels outside, and used music in the background.  Taking professional photos  Michelle reached out to a friend of hers whom she had previously worked on music projects with to take some high-quality, professional photos.  Together, they took some new headshots and did some indoor and outdoor photoshoots. These top-quality photos can instantly boost your credibility and approachability, so consider investing in working with a professional photographer to take a few.  Investing in a professional website  Creating an authentic, smooth, and professional online representation of yourself and your business is an integral aspect of building sustainable success for your Canadian online private practice.  Consider working with companies like Brighter Vision to build you an impactful and easy-to-use website that connects you more easily to your ideal clients.  Connect with me: Instagram Website  Resources mentioned and useful links: Ep 33: Neena and Meg from Articulate Design Co: How to Design a Gorgeous Counselling Space  Learn more about the tools and deals that I love and use for my Canadian private practice Sign up for my free e-course on How to Start an Online Canadian Private Practice Listen to Michelle's first episode on the Fearless Practice Podcast  Learn more about Michelle on her website, Instagram, Facebook, Psychology Today, and LinkedIn profiles Need a new website? Consider working with Brighter Vision!  Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Stitcher, Spotify, Amazon, and TuneIn.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

Are you fully utilizing the power of keywords in your blog posts? What works and what doesn't work in your current marketing plan? From Instagram reels to networking relationships, your marketing plan is important and should be fine-tuned and optimized. In this episode, I do a live consultation with Michelle and discuss how to strategically diversify her marketing plan to advertise her Canadian private practice to her ideal clients. MEET MICHELLE NOFTALL Michelle Noftall is a Canadian Certified Counsellor who opened her own online practice, OPAL Counselling NL, this past Fall. Her areas of interest are in grief, loss, and life transitions. She is also a musician and educator who is beginning a training program to integrate music into her counselling practice. She strives to provide a valuable service to her clients as well as build on her own strengths and passions as she does so. Learn more about Michelle on her website. In this episode:  Utilize your blog posts Instagram reels Network Building business relationships Stay consistent Utilize your blog posts Keywords in blog posts have dual purposes. You can use blog posts to help your ideal clients connect with you while they look at your websites, but you can also strategically use keywords in blog posts to help your Canadian private practice rank higher on online searches. When reviewing your marketing plan, consider looking at the blog posts you are writing and the keywords you are using. Tactically (and tactfully) combine keywords with the common pain points of your ideal clients as well as the geographical locations of your prospective clients. Instagram reels Instagram's algorithm currently favours videos more than photographs, so you can greatly boost your presence on Instagram by posting more reels instead of infographics. In your Instagram reels, be sure to use: Transitions Music Location   Your marketing plan should not only include the platforms you use but also your look within the content. Remember to be genuine in your appearance so that when your audience sees your videos, they see what you would look like in a therapy session. You want to look approachable and kind. Network Invest in creating info and/or business cards to give to people and companies in your community that you plan to network with. Networking is an important part of marketing yourself and building reliable, mutually beneficial relationships within your community. By creating some small, aesthetic, and professional cards, you can easily strike up a conversation and make a business connection. Contact businesses, doctors, and organizations that work with clients in your niche to foster referral sources and create business connections. Building business relationships   Networking is the first step to creating long-term, mutual business relationships. The next step is to offer your new business connections a small giveaway or offering to give to their clients, thereby linking the client to you and your services. Consider recording a free webinar or video series to offer your new networking referral to give to their clients. Stay consistent With any marketing plan strategy, it can take a handful of times for a prospective client to interact with your content online before they reach out to work with you. Therefore, you must stay consistent with your marketing efforts. Diversify how you interact with your audience to boost your marketing efforts. Use Instagram reels, infographics, free webinars, and network with the local community to foster trust and encourage interaction. Connect with me: Instagram Website  Resources mentioned and useful links: Ep 22: Linzy Bonham: Build the Financial Foundation For Your Canadian Private Practice Learn more about the tools and deals that I love and use for my Canadian private practice Sign up for my free e-course on How to Start an Online Canadian Private Practice Learn more about Michelle on her website, Instagram, Facebook, and LinkedIn profiles Check to see if you are eligible for EI benefits on this website Need a new website? Consider working with Brighter Vision! Create info and business cards through Moo

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

As a therapist, you give so much of yourself to your work and your clients, so you need to ensure that you protect your time and your energy.  How can scheduling your weekends accordingly with some hard boundaries around work help you achieve that elusive work-life balance? What is a 4-day workweek and would you consider it? How can raising your rates help you free up more time?  Today I speak with Joe Sanok about raising your rates in your private practice, how to enjoy your weekends and why the 4-day workweek can help you reinvent your time, giving you more freedom, ideas, and happiness – while also helping the world.  MEET JOE SANOK Joe Sanok is the author of Thursday is the New Friday: How to work fewer hours, make more money, and spend time doing what you want. It examines how the four-day workweek boosts creativity and productivity. Joe has been featured on Forbes, GOOD Magazine, and the Smart Passive Income Podcast. He is the host of the popular The Practice of the Practice Podcast, which is recognized as one of the Top 50 Podcasts worldwide with over 100,000 downloads each month. Bestselling authors, experts, scholars, and business leaders and innovators are featured and interviewed in the 550 plus podcasts he has done over the last six years. Connect with Joe: LinkedIn  Twitter Instagram Website Facebook IN THIS EPISODE: The importance of raising your rates and myths The internal inclinations and your rates  Being paralyzed by perfection Taking care of your weekends  The 4-day workweek The importance of raising your rates and myths Raising rates is something that many therapists struggle with. There are also many myths around raising your rates that should be dispelled so that you can feel confident in your Canadian private practice rates. Myth 1: Be similar to those in the community  False. People in your community that are therapists, counsellors, and mental health practitioners are not doing the same work and receiving the same education as you are. You are providing a service that is specific to you.  Myth 2: Inflation won't affect you as much False. Your cost of business goes up every single year, and for you to stay in business you need to adjust your prices slightly each year to stay afloat financially.  The internal inclinations and your rates Curiosity: Top performers continue to maintain their curiosity.  An outsider perspective: Top performers often distance themselves from the situation and observe a situation differently to spot the nuances.  The ability to move on it: Top performers often value speed over accuracy and are not paralyzed by a fear of failure that stops them from trying something new.  You need to start observing the three inclinations through the lens of raising your rates and ask yourself: Why have you not raised your rates in the past?  How can you do this differently? Try it and give it a go. If it does not work, then you can always reduce it, but at least give it a try and adapt accordingly.  Connect with me:  Instagram Resources Mentioned and Useful Links:  Ep 08: SEO, blogging, and social media for your private practice with Brighter Vision's Austin Kirkland  The Testing Psychologist Podcast Joe Sanok's website Practice of the Practice website Sign up for my free e-course on How to Start an Online Canadian Private Practice Rate, review, and subscribe to this podcast on Apple Podcasts, Google Podcasts, Stitcher, Spotify, Amazon, and TuneIn.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

Are you interested in marketing your practice in multiple states? What are some website essentials that can significantly boost your SEO ranking? Why should... The post Website and SEO Essentials with Austin Kirkland from Brighter Vision | GP 85 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

Are you interested in marketing your practice in multiple states? What are some website essentials that can significantly boost your SEO ranking? Why should... The post Website and SEO Essentials with Austin Kirkland from Brighter Vision | GP 85 appeared first on How to Start, Grow, and Scale a Private Practice| Practice of the Practice.

In this episode, Austin Kirkland from Brighter Vision joins the show. We chat all about the Fall Into Cash campaign. It's is a month-long event throughout September when they provide mental health professionals with the tools and steps to help them make more money in the fall months. If you want to get a head start on boosting your practice by becoming a Brighter Vision customer, then Fall Into Cash is one of their most significant sales. Tune in as we chat about improving your website, the importance of search engine optimization, and why you need to start blogging. Meet Austin Kirkland Austin Kirkland is a Senior Account Executive at Brighter Vision. Austin has been a part of the Brighter Vision team for almost 3 years, but outside of work, he is a photographer! In fact, he was just commissioned by the Denver Parks and Recreation to shoot all their cityscapes for their 2021 print materials. If you're interested, you can see his work on Instagram at @austinkirklandphotography. What Exactly Does Brighter Vision Do? Brighter Vision makes marketing simple for therapists. They work one-on-one with therapists to get a custom website built that's unique to their practice. More important than the website itself, Brighter Vision will help market your services. They want to make sure that when a potential client searches for therapists, you will be one of the first options on Google. If you are intimated by building a website, then Brighter Vision is the way to go. Is Social Media Overwhelming? Try Social Genie! Social Genie has a library of thousands of social media and blog posts that you can edit, customize, and schedule across all platforms in a matter of minutes. As a client of Brighter Vision, you can decide what type of content is posted. For instance, you can choose to have a post about anxiety released every single Monday. It takes only a matter of minutes to set up. As a client, you will also have the ability to view the schedule and see the upcoming posts. Plus, you'll have the option to and delete posts as you see fit. All About The Fall Into Cash Campaign Brighter Vision's Fall Into Cash campaign is a month-long event throughout September when they provide mental health professionals with the tools and steps to help them make more money in the fall months. There'll be weekly blogs, webinars content over the entire month. Between all of us, we will be giving away about $17,000 worth of giveaways. Additionally, you also get a very, very heavy discount on the services with Brighter Vision. They love to provide free information and resources for therapists looking to grow their practices and fall into cash. Get Help With Your Private Practice Website There are two types of clinicians that Brighter Vision works with when it comes to their website work. There's the clinician that doesn't have a website, and this is going to be their very first website. Often, this clinician doesn't have a niche yet; but Brighter Vision can still help market their services. While on the other hand, there are clinicians who currently have a website. More often than not, they are fed up with how the website is going. So, Austin likes to ask what they like about the website and what they don't like about it. More often than not, Austin can bring pretty much any aspect from their old website to their new website. How Search Engine Optimization Works and The Importance of Blogs Without search engine optimization, your website's not going to be found unless they know the exact address of it. SEO is a code that describes your website to Google. That way, Google knows who to show your website to. One of the most important things to do around search engine optimization is blogging. A significant factor with how well a website will rank over time is simply how often it's being updated. Google wants to show its users relevant and up-to-date content. So by updating your website, then you are telling Google that you have new information. A great way to do that regularly is through blog posts. Being transparent… Some of the resources below use affiliate links which simply means we receive a commission if you purchase using the links, at no extra cost to you. Thanks for using the links! Austin's Resources Brighter Vision Fall Into Cash Austin's Instagram Austin on LinkedIn Resources Use the promo code "GORDON" to get 2 months of Therapy Notes free. Blueprint Health Using Google Workspace As A Practice Platform Course Killin'It Camp Join the Google Workspace for Therapists Users Group Follow @PracticeofTherapy on Instagram Meet Gordon Brewer, MEd, LMFT Gordon is the person behind The Practice of Therapy Podcast & Blog. He is also President and Founder of Kingsport Counseling Associates, PLLC. He is a therapist, consultant, business mentor, trainer, and writer. PLEASE Subscribe to The Practice of Therapy Podcast wherever you listen to it. Follow us on Twitter @therapistlearn, and Pinterest, “Like” us on Facebook.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida.   Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices!   They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business.   Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru.   They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.   Susan Block has a successful marriage and family therapy practice in South Florida. She is extremely passionate about her work with couples and individuals. In 2019, ThreeBestRated.com handpicked Susan as one of the top three marriage therapists in Coral Springs, Florida.   Susan has a deep passion for assisting other mental health professionals who are eager to succeed in private practice.   She stays active by practicing yoga, kickboxing and running. Susan has a soft spot for dogs and volunteers occasionally at the local animal shelter.    

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

Why YOU Shouldn't Sell Out to BetterHelp An interview with Jeff Guenther, LPC from TherapyDen about the ins and outs of affiliate partnerships. Curt and Katie talk with Jeff about the offer he received from BetterHelp and why he turned it down – taking some time to discuss the therapist businesses and influencers who have chosen this partnership and the subsequent backlash from the online therapist communities. We look at how these types of partnerships can be formed, what you should consider when you are approached to collaborate with another company, and how much money it would take for us to sell out. It's time to reimagine therapy and what it means to be a therapist. To support you as a whole person and a therapist, your hosts, Curt Widhalm and Katie Vernoy talk about how to approach the role of therapist in the modern age. Interview with Jeff Guenther, LPC, TherapyDen Jeff Guenther, LPC, is a therapist in Portland, OR. He has been in private practice since 2005 and currently leads workshops on how health and wellness practitioners can build their digital brand and attract more clients online. Jeff is the creator and owner of two highly ranked healthcare directory sites, Portland Therapy Center and TherapyDen.   In this episode we talk about: Jeff's TherapyDen story – why/how he started it and the different types of partnerships and other business arrangements that he's been approached with How to sift out what is being offered and whether a partnership is beneficial or harmful The salesy approaches that Jeff just does not respond to The common origin stories and connections made with tech startups Why Brighter Vision and others have gotten so much backlash when they partnered with BetterHelp The movement from the online therapists' groups to respond to Brighter Vision and the resulting discontinuation of the partnership with BetterHelp The importance of taking care of the individuals in the profession The corporate focus on commoditization of therapy The different ways that companies like BetterHelp may be making money off of therapy clients and therapists (e.g., data mining) BetterHelp's plan to take over therapist directories and all of the entry points for therapy The consequences of BetterHelp's success and how they are changing the expectations Ideas about larger provider networks that can be done well to support therapists and clients The specifics of Jeff's offer from BetterHelp and why he turned it down The morals and values questions that come up when facing one of these offers The practical reasons not to take these kinds of deals, no matter the money involved The importance of being able to stand behind your partners Our Generous Sponsor: The Healthcasters The Healthcasters is a podcasting course and community designed for therapists in private practice and therapists turned coaches + consultants that's supported the successful launch of over 270 podcasts. Wanted to tell you guys a little bit what's included in the Healthcasters podcasting course. It includes simple step by step videos to take your podcast from idea to one that generates income when it launches. Also includes cheatsheets and templates Melvin uses for the Selling The Couch podcast whether its scripts to reach out to guests or templates to let guests know a podcast is live.  We recently released the Podcast Episode Tracker.  This simple sheet helps you keep your podcast episodes organized whether you want to reference them later or re-purpose the content in the future.  You can also choose to upgrade after purchasing the course to a community of over 250 other therapist podcasts.  This also includes monthly group and 1 on 1 coaching calls with Melvin.  You can learn more about Healthcasters at sellingthecouch.com/jointhehealthcasters (enter the promo code "therapyreimagined" at checkout for $100 off the listed price).   Resources mentioned: We've pulled together resources mentioned in this episode and put together some handy-dandy links. Please note that some of the links below may be affiliate links, so if you purchase after clicking below, we may get a little bit of cash in our pockets. We thank you in advance! TherapyDen Create a Free Therapist Profile on TherapyDen Contact Jeff: hello@therapyden.com Swoon Podcast and Jeff's TherapyDen Blog   Relevant Episodes: Jeff Guenther's first interview on the podcast: Privileged and Biased Online Therapy Apps The Burnout System   Connect with us! Our Facebook Group – The Modern Therapists Group Get Notified About Therapy Reimagined Conferences   Our consultation services: The Fifty-Minute Hour Who we are: Curt Widhalm is in private practice in the Los Angeles area. He is the cofounder of the Therapy Reimagined conference, an Adjunct Professor at Pepperdine University and CSUN, a former Subject Matter Expert for the California Board of Behavioral Sciences, former CFO of the California Association of Marriage and Family Therapists, and a loving husband and father. He is 1/2 great person, 1/2 provocateur, and 1/2 geek, in that order. He dabbles in the dark art of making "dad jokes" and usually has a half-empty cup of coffee somewhere nearby. Learn more at: www.curtwidhalm.com Katie Vernoy is a Licensed Marriage and Family Therapist, coach, and consultant supporting leaders, visionaries, executives, and helping professionals to create sustainable careers. Katie, with Curt, has developed workshops and a conference, Therapy Reimagined, to support therapists navigating through the modern challenges of this profession. Katie is also a former President of the California Association of Marriage and Family Therapists. In her spare time, Katie is secretly siphoning off Curt's youthful energy, so that she can take over the world. Learn more at: www.katievernoy.com A Quick Note: Our opinions are our own. We are only speaking for ourselves – except when we speak for each other, or over each other. We're working on it. Our guests are also only speaking for themselves and have their own opinions. We aren't trying to take their voice, and no one speaks for us either. Mostly because they don't want to, but hey.   Stay in Touch: www.mtsgpodcast.com www.therapyreimagined.com Our Facebook Group – The Modern Therapist's Group https://www.facebook.com/therapyreimagined/ https://twitter.com/therapymovement https://www.instagram.com/therapyreimagined/   Credits: Voice Over by DW McCann https://www.facebook.com/McCannDW/ Music by Crystal Grooms Mangano http://www.crystalmangano.com/   Transcript (Autogenerated)   Curt Widhalm  00:00 This episode of the Modern Therapist's Survival Guide is brought to you by Healthcasters. Katie Vernoy  00:04 The HealthCasters is a podcasting course and community designed for therapists in private practice and therapists turn coaches and consultants that supported the successful launch of over 270 podcasts. Learn more about the health casters at sellingthecouch.com/jointhehealthcasters and enter the promo code therapy reimagined at checkout for $100 off the listed price.   Curt Widhalm  00:26 Listen at the end of the episode for more information about health casters,   Announcer  00:29 You're listening to the modern therapist Survival Guide where therapists live, breathe and practice as human beings to support you as a whole person and a therapist. Here are your hosts, Kurt Wilhelm and Katie Vernoy.   Curt Widhalm  00:45 Welcome back modern therapists. This is the modern therapist Survival Guide. I'm Curt Widhalm with Katie Vernoy. And this is the podcast that is for therapists about therapists the things that we do the values that we hold. And one of the things that's happened here in the therapy world in the last few weeks is there's a lot of online backlash against the company brighter vision brighter vision is somebody who we formerly had a partnership sponsorship with in the past. But there is a backlash that was happening around brighter visions partnership with a company called better help. And you can check out our previous episode about some of these therapy apps. And we'll link to that in our show notes over at mtsgpodcast.com over the course of a week, and what we saw was brighter vision announced this partnership, a tremendous pressure put in to brighter vision by the online therapists communities. And just a few days later, Brighter Vision announced that they were no longer going to be partnered with BetterHelp. Through all of this, one of our friends and previous guests, Jeff Guenther, he's a LPC in the Portland area, as you might know him from TherapyDen, and a lot of the other cool stuff that he does reached out to me and said, Hey, I have a story about some of these partnerships. And we were like, please come back to the podcast as soon as possible. And welcome back, Jeff, and thank you for spending some time with us.   Jeff Guenther  02:23 Haha, yeah, I'm happy to be here. And I can't wait to talk to you guys about this.   Katie Vernoy  02:27 So we've asked you this question before. And people can go back and listen to a previous episode. But I'd love for you to tell people who are you and what are you putting out to the world now because I know there's some updates and some some good stuff and then intros for our new listeners.   Jeff Guenther  02:41 Sure. I am Jeff Guenther, one of my big projects that I'm working on that I've been working on since 2017 is a national therapist directory called TherapyDen, go to therapyden.com visit it. A progressive and all inclusive therapists directory, it was mainly it came from like my hatred for psychology today. And especially back in 2017. And before Psychology Today felt like very behind in the times. So I was like, You know what, there should be a better option for this. And there are some other therapists directories and I want to jump into the therapist directory game, I have made like a pretty successful therapists directory locally for Portland. So I was taking all my skills and applying it to the national therapists directory. So it can make it progressive and it can be anti racist and social justice II and make it so that like therapist asked therapists to be a little bit more authentic in their profile. So you can like really get to understand to know who the therapist is, and what they're all about. Trying to get the therapist to share their values and beliefs and all that good stuff. started working on that in 2017. It launched in 2018. And it's been growing ever since then. And it's been a really fun ride. And also a roller coaster. One of my more interesting experiences was better help coming to me and looking for a partnership. But there's been many organizations out there looking for partnerships, and I kind of use them air quotes, because some of them are really looking to partner with you to like, enhance their brand and like Yahoo came to therapy den not too long ago being like, Hey, we want to feature you on our like mental health page. And it was all on the app, an app and it's great. Unfortunately, as we know, not a lot of people use Yahoo. But still very excited to partner with Yahoo like a very recognized brand. I wish them the best. Then there's other companies that are like wanting to partner that really just want to buy out TherapyDen or really want to sell marketing services to therapy done or want to make money off of us. So yeah, so there's been like a lot of really interesting conversations that I've had.   Curt Widhalm  04:49 I don't know whether to just kind of choose this better help story to get people to listen to the entire episode or to follow our normal pattern of asking, you know, for those people who are looking to partner with some of these companies? How do you sift out some of the, you know, these are the ones that are good versus these are the ones that maybe don't have the best interests of what I've got going on in mind. You know Katie, and I get approached very much in the same way, by a number of different companies. What are some of the experiences that you've had that have led you to better understanding where some of these intentions are because some of these people have great marketing teams that know how to talk around some of the more inexperienced people? So how can we help people maybe not make some of the same mistakes?   Jeff Guenther  05:44 I don't know... I'm still trying, I still try to figure that out. And I still struggle with it. Sometimes there's like a group of people, sort of like techie investors, Silicon Valley, sorts of bros that like reach out to me every now and then to want to learn and they want to learn more about therapy, diagnose therapy directory, like how to match therapists with clients, because they are creating a very similar product. Yeah, we're, they're creating a matching service. And they have some new innovative way that they think is going to, like blow the pants off of the industry, that I and many other people have thought about and tried to implement and failed or didn't fail, but they have the secret sauce. But really, like, they want to get like all of all the information all the data from me, either to like kind of steal my ideas or improve on their own ideas, or to possibly buy me out. And so whenever there's like tech companies that are coming to like, ask me about therapyden, then I'm always very guarded. And I hold everything close to my chest. So if somebody like finds me reaches out to me through LinkedIn automatically, I don't want to respond to them. I hate linkedin. I don't know how you feel about LinkedIn. But that already feels very shady to me. Yeah. And then there's,I usually respond like, just yesterday morning, somebody was reaching out to me through LinkedIn saying, like, hey, I'd love to partner with you. And I said, if you're selling the marketing services, I don't want to talk to you. That's usually like my first response. And then if they continue to kind of try to get to me, and I might have a phone call with them, but you can tell if somebody is being salesy with you, or like offering you the world, or, I mean, it just doesn't, it just doesn't feel right. It's probably not right. There was an another company, they were thinking about buying out therapyden. And that was like, I was like, I don't know. And so I had to do like a lot of research to figure out like, Who are they? Are they good? Are they bad? I don't know. It never obviously never actually went through. And we just sort of like couldn't align, I guess. But I guess the answer, the question is like, How does it feel? How does it feel when somebody is reaching out to you? And really, I got a really good feeling from like, all the folks at Yahoo, who are just like, really clearly into like mental health, and wanting to put together resources that was like really good for the community? What do you both think?   Katie Vernoy  10:43 I do most of these conversations. And so I think for me, I think there are times probably when I'm swayed by the relationship, you know, I started to get to know somebody, we have more conversations, I think that independent research is important. Because when you're getting on a call with somebody, they are going to have the story like this is the reason and and i think about I've talked to a lot of tech startups, I don't have the same conflict, because it's not a competing business. In fact, you know, we we want therapists to find the right directories, we want therapists to find the right resources and said, that's why we want a feature therapy den on our site. You know, like, there's those kinds of things. But I think when I start feeling like there's two different types, I think of these tech companies, some of them are, let's commoditize this, let's How can we get the most profit, and there's a lot of folks and most of these are the ones that I think are not as successful. And so they're wanting advice, and they're probably wondering, you know, free free research from you and stuff like that, where they've, they've started their hearts in the right place. They're getting out of the, the big tech world and one of their family members has had a mental health issue. And they they couldn't find the resources they needed, they found this gap and they want it. So I mean, it's like, I've heard this story a number of times so many times. And they're somewhere I get to know them better. I'm like, these are really cool people and they're they've got the right people on their team. I like their team members. I'm seeing how they're supporting good mental health. I'm seeing how they're supporting clinicians. And then there's others where I'm like, What are you doing? And some of it's the instinct, but some of it is just kind of going through and doing the research and then trying to see if you can find people who are in these systems to see is it actually does it actually feel good? Does it actually is it actually working? You know, are they having any moral qualms about the the therapy that they're able to provide or you know, or The money that they're getting for the work that they're doing. But it's so hard because the exceptionally good marketing teams are going to come with these amazing heart wrenching stories, they're going to be super friendly. And I think it's just, you just got to do the background legwork and try to be objective, which is hard. We are saying that we're grappling with these decisions, you know, and potentially there are times when really, really nice arrangements or sizable money or sizable visibility can happen from these partnerships. And we can make wrong decisions, we can always walk them back and do different things, but it seems like brighter vision, and other therapists, b2b companies or therapist influencers, people are getting a big backlash for partnering with betterhelp. I have my own opinion, but you've you've actually interacted with betterhelp, they reached out to us and we're like, we'd like to talk about your employment practices. I didn't hear anything else after that. Um, and so why do you think there's such a big backlash against brighter vision and these other folks who've decided to partner with better help?   Jeff Guenther  11:07 Yeah, I think there's a lot of reasons for that. And we all have maybe our own personal reasons, the serve brighter vision, like my sort of experience of who they are in their company, it seemed like oh, is Perry, you know, the owner and starter, but now not the owner, President, I think they just sold they sold. Yeah, it seemed like Perry was like, hey, I want to like start the service, I want to make websites for therapists and, and there isn't like a lot of good options out there, like, great. And then he did it. And then he became successful. And he hired he like, created this little team. And it seemed like they were very personable, like we knew who Perry was, and what brighter visions was all about. And they are in all the little therapists, private practice groups on Facebook, and yada, yada. And we knew them, it felt like they were on our team, they're on our side. And that felt nice. And so then all of a sudden, they announced this partnership with better help, who I think most of us a lot of us think is like the bad guy. And it was very much what I thought maybe you know more about Perry and brighter visions, but it seemed like it was out of line with who they are and what their values are. And their support that they had for like therapists. And the deal didn't seem to make sense. I don't know the details. I'm sure it made sense on their end. But it was it was kind of bizarre that they were trying to like, help betterhelp get more therapists to subscribe to their services that I'm not sure how it connects with like therapists creating websites through them. So that was funky. And I was super impressed. Maybe this has happened before. And I hadn't seen it before. But I was super impressed with the community, the mental health community and all the therapists that were just like, no, this is not okay. And they flooded, brighter visions, and they flooded all the therapists groups and created this like organic campaign to like contact Perry and not allow this to happen. So that was super impressive, and like, very exciting, and made me think that like, Oh, we do have a lot of power. If we can all come together and do something. It didn't feel right, it felt really gross it partnership didn't make sense. I think a lot of people have like a really good fuzzy, nice feeling about brighter visions. So partnering with better help, didn't, didn't, I didn't understand that.   Katie Vernoy  13:30 I think the thing that felt I don't know about icky, but I think the thing that felt weird to me is that the idea around brighter vision is that they are creating webs, they're helping therapists create websites for their own practices, and brighter and better help is actually actively in competition. And so it's like you're funneling the competition. And you're also helping your therapists who are your customers or potential customers, to basically get bogged down in the betterhelp world where you're not gonna make any money and you're too busy and blah, blah, blah, I think the they came back with a, hey, you know, people who are just starting out, sometimes better help is a good way for them to make some money while they're growing their own practice. And so it was like, that's what we were thinking about. But I don't know...   Curt Widhalm  14:17 I think we have to also put this into the context of what impact these tech companies are having on our industry, because as you're both speaking, that there seems to be this push away from you as the individual therapists and more into kind of, you know, helping somebody get better stock returns, you know, on the New York Stock Exchange here at some points that and that really goes against what I think all of our values are here, which is really taking care of the individuals having used the individuals be seen. And I think that a lot of the people that we share in our audience in these Facebook groups, as you know, listeners of our podcast here, attendees of our conference, people who use therapyden, that we come in as caring individuals and are tired of being cogs in a machine. And so this really inconsistent message seems to be something where it's very easy to feared, like, Hey, this is just shoving a, you know, burnout machine away from community mental health, and now into kind of just a more corporate sort of therapy delivery service.   Jeff Guenther  15:32 Yeah, for sure. Like you said, like better help, doesn't care about helping people. I mean, I don't think I think they think that they care about helping, you know, padding their bottom line and giving money back to their investors and making a ton of money. Like they like you. I think you mentioned maybe earlier before we started recording, like, they're also into data mining, they take your data, and they sell it to Facebook, and Google and Pinterest. So even if somebody like goes on to better help a client, a person goes on to better help, like find a therapist, and fills out an intake form that intake form, even before they start like a subscription, that that info on that intake form is sent to advertisers that are looking for that it like want to know more about you. So Facebook can know the last time you wanted to commit suicide. So Pinterest can know every time you open up that app and talk about how depressed you are. Better help isn't like looking at the exact language that a client or a therapist is like putting into the app, but they're collecting like the metadata around it. So it's just sort of they get this kind of like idea of who you are. And then they apply it to your sort of like online profile, so that Facebook can like sell you more products that depressed people buy, or anxious people buy or people will trauma by you know, they create. And so, as a therapist in private practice, like all of us that are probably listening, we would never sell our clients data to other people. But like, that's a big part of better helps money making scheme. Because they need to make that money. And they make a ton of money off of that. And it reminds me so I worked for this really weird funny, not very funny, but just slightly weird company in Portland when I first got my master's degree. And they're, they're hiring people with master's degree in counseling that also had a voice. So they could like pick up a phone and be on this crisis line. But it was a for profit crisis line, which is weird. Uh huh. And every time us therapists would pick up the phone, that business would make 15 bucks. And so they kept on together. Like, it's you're not allowed to talk for over 12 minutes to somebody who's in a crisis. You like, you got to like, get them off the phone and get them off the phone. That's the more people that you answer, the more you'll they'll make money. And we're just sort of like became this like, weird little machine. We're just trying to answer as many phone calls as we possibly could. There's these little alarm bells going off. We're on the phone too long.   Katie Vernoy  18:06 Oh, no! That sounds like a horrible job.   Jeff Guenther  18:10  It was it was horrible. I in the middle of it applied to work at the Apple Store. Because I was like, I can't be a therapist anymore. This is what oh, anyways, it feels very similar to betterhelp, where they're just like they're there to like, make money and the more that they can get people to sign up, the more money they're going to make.   Katie Vernoy  18:27 Yeah, I think there's also and I don't know if this was involved in any of the folks who I've seen in partnership with betterhelp. But it seems like there's also large, you know, kind of investment cycles. And so if you can say I have this many therapists in my whatever, in my network, and then there's, then there's more likely that you'll get some angel investor money.   Jeff Guenther  18:52 Mm hmm. Yeah. And they're looking better help us like looking. They're trying to corner every single way a person is looking for, for therapy. We've seen all their ads on Facebook, and we've seen their ads on TV, and they're gobbling up therapists directories one by one trying to like so they have a bunch of therapists directories, what do they have? They have pride counseling.com the corner like the LGBTQ market, they have faithful counseling.com for the biblical perspective, they have teen counseling.com The list goes on where they just like make these make believe therapists directories or they find a therapist directory and buy them out you know clay cockerel from online counseling calm No, no I know you know i mean counseling calm Yeah, yeah. Better help presented him with like the same deal partnership that they presented to me and he decided to take it I like clay clay is a great guy. I'm like not trying to shit on clay is fantastic. And he made a good financial decision for himself. But if you go to like online counseling calm, which then forwards you to online therapy calm, which then forwards you to like better help therapists like they're just looking to like gobble up all the SEO, all the websites out there, you know, like they're very savvy and what they're doing.   Katie Vernoy  20:22 How does that impact our industry then if they're if the more they're successful with these partnerships, and gobbling up every entry point for therapy, and all of, you know, large groups of therapists?   Jeff Guenther  20:34 Yeah, I mean, I feel like they're just they're taking all of our clients and they're conditioning clients to, and they're not clients, they're subscribers, right? So they're conditioning clients to like, think that this is what therapy is for. And I don't think that it's good to have 24 hour access seven days a week to your therapist, that's doesn't feel healthy to me. But that's it's like, you know, it's the Uber of therapy. It's and therapists, better help get paid by the word, you know, like, and you're not allowed to like type two times the amount of words that your client is typing, or else you're not going to get paid for it. So there's like, you're not going to get paid in certain ways when you're a better help therapist, and you're just not going to like provide the counseling to that client, because you're not going to get paid for it anyways, you have to make this fucked up decision. So it's really creating these really weird expectations for clients. You know, the taxi business isn't really here anymore, because Uber and Lyft took it over. That can happen to us if better health and talkspace and other Silicon Valley companies keep taking it over. But Katie, you mentioned that there are some good guys. I know. But I'm hopefully I'm not being duped. But I think, yeah, I'm not super aware of like all the good guys, but I'm totally open to hearing about who they are. So I can look into that.   Katie Vernoy  21:55 I mean, I think Curt and I have talked about it. And I think they're the strongest ones are the ones that actually do an employment model. So that therapists who are working for them are able to unionize, they can they can do some of these things, they can have the benefits of being employees, I think there's arguments for extended provider networks being also helpful for folks who don't want to be employees and just want a couple of clients that are you know, through insurance or whatever. But I think there's there may be negative Kurt Kurt's informs me there could be very negative things on on that end, if we have too many kind of contractor models. And he and I will probably have a whole other conversation about this. So we can go in deeper but, but to me, there's some therapists who I think don't really want to be private practitioners, and they don't really fit into an agency or community mental health kind of model. And so being able to be employed by lire is one of the ones that we've talked to that seem really nice are some of these other employers like gigantic employers, it's like it's a dream, because you get to see ideal clients for a good salary in kind of a, you know, in kind of more similar to a private practice model. And you can, and you can be an employee and just do it. And so it's like, you just get to focus on therapy, you don't have to figure out how to market because I don't think all therapists should be private practitioners. So I think that there are some folks who are increasing access while still taking care of therapists and doing good clinical work. Now, they may take away our clients, and so there's the competition element, but I don't know that it's all bad. Yeah, no, it's probably not all bad.   Curt Widhalm  23:32 There's a tremendous amount of money that these companies are trying out for advertising for partnerships for any of these, you know, gobbling up companies, as you're describing here. And a lot of this money is coming from either, you know, conglomerate Corporation type things to, you know, kind of change the markets and have, you know, billionaires funding some of this stuff going on. I want to get a little bit to your story. And when you presented me with the number that you did, as far as the amount of money that they were approaching you, and I've been approached to sell out my practice by not this better help company, but I was like, Wow, that is a tremendous amount of money for myself. How's this money impacting us? You know, you and I have made decisions to stay with what we're doing at this point. But we see, you know, our friends, our other people in the community who are partnering up, we see these businesses partnering up. What are we seeing as far as companies like ours that are just kind of still you know, fighting the good fight here.   Jeff Guenther  24:49 It's, you know, you base your company or your service on like, what feels like the right values, and you have like a great mission and we stand behind it and it like it. It is who you are, that's like your identity. And you create this business and lots of other therapists or therapy users resonate with them. And then you have these big companies like betterhelp, who approached me in July 2019. So it was like, pretty soon after, like therapy, then the therapist directory launched. Also, I'm like the majority owner of therapy, then I also have a couple business partners who actually work on the site who like, you know, the developer of the site, and then the user experience person. So we're all just like working on the site and doing our day jobs. So I would have to, like get there, okay. to partner with better help for like the partner that for the deal that they're offering us. But I'm like the therapist and the face of the company. And I'll get into the details about what they offered therapy done. But when they offer you a ton of money, I felt like just throwing away all of my values, because there's a certain amount of money that I would sell myself for, I think,   Curt Widhalm  26:06 Oh, yeah, you can totally buy new new values with with the amount of money that they're offering.   Jeff Guenther  26:13 Aha, right. So they so the to get into the nitty gritty a little bit. They're like, VP of business development, shot me an email and was like, hey, love therapy, Dan, what you're doing your mission, your values, I stand behind it, this is fantastic, blah, blah, blah. And I can see that you don't offer a lot of options for online therapists. And we were just starting to like integrate that into therapy. And we're only like, providing therapist for in person therapy. And then we're like, adding online therapist. And so we've just launched that. And when you click like the online therapists in this state button, nothing was showing up because nobody was signing up yet. But we're building and yada, yada, and he was like, so if you want better help, if you want better help therapists to be integrated into your therapy directory, then those could be the search results that come on for that come up and are displayed for online therapists. So we'll like integrate all of our therapists, they'll have these sort of pretend listings on therapy den. And when somebody goes and hits like the contact button or wants to call them it goes right to like better help, and they sign up through better help. So these aren't therapy den. These aren't actual therapists and private practice on therapyden, right, there's like, these better help workers. So that didn't feel good. It felt like that was like bad user experience. I'm also deceiving that, you know, potential client that's looking for a therapist, or things that they're looking for a therapist in Santa Monica, California, but really, for some random, betterhelp person. But what he was offering was like, every time somebody clicks on a better help therapist in your therapy, then listing and they sign up for an account, even if it's just a free account at first first month, or first week free, we will give you $300.   Katie Vernoy  28:06 Whoa!   Jeff Guenther  28:09 And let's say I would have taken that deal and therapy down would have continued to grow at the pace that it would have grown at which probably wouldn't have happened, or maybe would have happened even more, I don't know. Let's say that, like I'm getting, you know, us a small chunk of you know, we measure how many people are getting referrals through therapy, then if we took like a percentage of the people getting referrals through therapy, then maybe like a small percentage of it like 1000 people a month or something. If 1000 people a month we're connecting with these better help therapist we'd get about $300,000 a month. Probably a lot more though. So he was saying like, you can you'll eventually get between maybe like 250,000 to $500,000 a month, if you let us put these third health practitioners in your therapist directory, which I don't know if that I mean, that would have like cannibalized the therapists directory, it would have probably become just like pride counseling or teen counseling, calm or whatever, they just would have taken an over, but we would have made a ton of money. And if it still would have been going on today, we'd be making hundreds of 1000s of dollars, at least at minimum per month.   Curt Widhalm  29:27 How do you pass up that money? Honestly. I mean, we all we all have our dollar about and as I was sitting here since you reached out to me it's from when Jeff first reached out to me to record date spin but a week and a half. I'm like for a couple million dollars a year like I could do basically whatever I want. And like then you just start going down like that that fantasy like oh, what What do I really want to do? But it's really not worth doing $2 million here, like, how do you pass up that kind of money. And on top of that, they're offering therapists like $500, like, one time to sign up for this stuff. So like, hold out people, like you can get more than 500.   Jeff Guenther  30:21 Exactly. Um, you know, I, there's like, this capitalist inside of me, like it's inside of everybody. Yeah, I'm sure that I really regret not taking that deal. And just cashing out. How do I pass it up? Oh, there's a big part of me that's kicking myself for passing. Another part of me, you know, I there's like a real deep seated like, angsty teenager inside of me, that's always like, Fuck the man. And betterhelp felt like the man. And so and it felt like selling out. So there was that I didn't want to be a sellout. It was, I don't know, like, you know, I was raised in, I was a teenager in the 90s. And selling out was the worst they could be. And so that's very embedded into my DNA. I'm also I think, and this is like, part of my, I don't know, something ego or whatever. But like, I think therapy then can be even bigger than what better help is offering me, I think that it can be even more successful. So I'm like 2 million, fuck your 2 million. How about 20 million. And like, that's what I think therapy den is worth. It's not worth that. But maybe it will be eventually. And that's what I hope, like I saying, like, you're going to sell out, you're going to get like, you know, shamed and I and I might not be able to create any other therapy products ever again, I might not be able to be like, be taken seriously, I was just starting to podcast at that time, I really wanted to be an authority. And I wanted to be taken seriously. And I felt like that would like really, like it was too early for me to sell out. I think there's like a lot more good that I have that I want to contribute to the industry.   Curt Widhalm  32:13 If you're from better help, and you're listening, call me.   Katie Vernoy  32:20 Curt's ready to sell us out, or just, maybe personally, you're ready to sell out, you can still keep our stuff. Is that what you're telling me?   Jeff Guenther  32:27 Better help was also kind of breaking it down, like so will pay $300 a referral. And they make on average 12 $100 per subscriber. So they're totally willing to make that bet. And they might be making more than that, but back two or so years ago, was like, Yeah, not a bad return on investment pains. $300 to make 12 $100, I think anybody would probably want that. So like, it just sort of like made financial sense to them. And, and it felt gross. And I had just a part of me that regrets it. I'm like, mostly proud of myself for not selling out.   Katie Vernoy  33:07 I think there's a part of me that's maybe a little Pollyanna ish or naive, but I think there's this. Well, if I had that kind of money, I could do a lot of real good in the world. Now, if you've sold yourself out, and you've cannibalized a really important product that you provide, or a service that you provide, I think that becomes very hard to do. So I appreciate that part of what you were saying, because I think like, well, if somebody were to give me $500,000 a month, there is so much I could do with that money. But that doesn't matter if I've like basically gone to the dark side. So   Jeff Guenther  33:45 yeah, and I wonder how much money better help was going to give brighter vision. If they're making 12 $100 off one subscriber slash client. How much money are they making, when they hire a therapist, a therapist is going to make is going to bring in a ton of money for them. Yeah. So Perry and brighter vision we're probably getting, we're offered like a pretty sweet partnership deal.   Katie Vernoy  34:09 So for them, they give six months free of their service, which is like $70. So   Jeff Guenther  34:15 A month Yeah,   Katie Vernoy  34:16 yeah. $70 a month. So   Curt Widhalm  34:19 500 ish.   Katie Vernoy  34:21 So that said they were giving away $500 worth of services. So they must be getting at least $1500. Right. Like you don't, at least. Yeah, yeah. So it's we don't know, we're purely conjecture. But   Curt Widhalm  34:36 We do have to wrap up here today. And, you know, I think this is something where Katie and I and all the time that we've known Jeff as well can really speak to having a values driven business model. And while that may not necessarily be it in the most rewarding way in our pocket book, when compared to Some of the alternatives here. It is something where you can know that standing behind companies like therapy den, and Katie and myself with therapy reimagined the podcast here and that we do really take the effort to look at who it is that we partner with. And in order to remain consistent to who we are. And we know Jeff is a stand up person. And really, because of this history, and knowing some of these decisions that we all make, and this makes it to where, you know, we're hoping to leave this field a better place for all of us. And we encourage you to do the same kinds of things for yourself and for the industry as well. And so, you know, in keeping with all of this stuff, how can people stay updated with what you've got going on Jeff?   Jeff Guenther  35:59 Yeah, they can go ahead and create a profile therapists go ahead and create a profile therapy.com, it's totally free, you'll be added to the newsletter, you can contact me at therapy.com. It goes right to my inbox, I love to reply to all of those messages. They I also produce a podcast called the swoon podcast, it's for it's about love and sex and relationship advice. There's, and I want to just sort of like in this being like, yeah, there are lots of therapists and businesses that are creating value based products and services. And as therapists we can tell, like who those companies are, and I and I want you all to just say no to better help, and talkspace and companies like that, like they're not serving us, and they're changing our industry, in some of like the worst ways possible. If I would have let better help integrate their, like their listings into therapy, then then you wouldn't have been able to filter for therapists that are queer, competent, and trans competent, you know, like they they don't ask for that sort of information from their therapists. They don't have that data, like the whole progressive filtering system on therapy done, which is the heart of the website wouldn't exist, because they don't really care about, like figuring out competencies are asking for therapists beliefs, and values and all of the stuff that clients are really interested in right now. Sorry, that was a little bit of a soapbox, you can you should sign up for therapy. It's totally free. If you want to pay you can. You can choose to pay for your subscription. You can choose to pay 1020 or $30 per month or $0 a month. It's totally up to you.   Curt Widhalm  37:46 And we'll include links to all of Jeff's stuff in our show notes at mcsg podcast comm also check out the therapy reimagined conference, it's coming up in a hybrid format here at the end of September, and get all of the latest updates at therapy, reimagined conference calm or on our social media. And Katie and I will be presenting, we'll have a presentation at this conference. And the focus of it is really going to be about having a practice that can be values driven and well, companies like better help and talkspace. And all of these ones exist around us and taking lessons learned from industries like taxis and blockbuster and helping us to not make the same kinds of mistakes. So look out for that content as well as a ton of our great speakers. Therapy reimagined conference calm, and until next time. I'm currently on with Katie Vernoy and Jeff Gunther.   Katie Vernoy  38:44 Thanks again to our sponsor, the HealthCasters   Curt Widhalm  38:48 Wanted to tell you guys a little bit of what's included in the health casters podcasting course they did include simple step by step videos to take your podcast from idea to one that generates income when it launches also includes cheat sheets and templates Dr. Melvin Varghese uses for the selling the couch podcast, whether it's scripts to reach out to guest templates to let guests know that podcast is live. The recently released the podcast episode tracker the simple sheet helps keep your podcast episodes organized, whether you want to reference them later or repurpose them for content in the future. You can also choose to upgrade the purchase of course the community of over 250 other therapists podcasts. This includes monthly group one on one coaching calls with Melvin and you can learn more health casters, it's sellingthecouch.com/jointhehealthcasters   Katie Vernoy  39:38 into the promo code therapy reimagined at checkout for $100 off the listed price. And just a reminder that sellingthecouch.com/jointhehealthcasters.   Announcer  39:48 Thank you for listening to the Modern Therapist's Survival Guide. Learn more about who we are and what we do at mtsgpodcast.com. You can also join us on Facebook and Twitter. And please don't forget to subscribe so you don't miss any of our episodes  

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

The Private Practice Startup is co-owned by Kate Campbell, PhD, LMFT and Katie Lemieux, LMFT. They're two therapists with entrepreneurial spirits who are crazy about business. They live, work and play in South Florida. Kate and Katie both built their 6-Figure private practices in less than 2 years from the ground up and love inspiring ambitious mental health professionals to brand themselves and grow their dream private practices! They have a hunger for business, branding and marketing. They love sharing their expertise and inspiring private private practitioners across the globe from startup to mastery. They have helped therapists increase working with the clients they love the most, profit more, increase their rates, have more time off and enjoy a true lifestyle business. Together, they have been featured as guest experts on GoodTherapy.org, Therapy Sites, Your Badass Therapy Practice, Abundance Practice Building podcast, Selling the Couch podcast, Practice of the Practice podcast, Brighter Vision's podcast, Taboo Talk Time podcast, Marketing Workshop podcast, Love Your Practice podcast, and Become a Group Guru. They provide free podcasts, webinars, online courses, private practice coaching, INSPIRE Networking, and customizable Attorney Approved Private Practice Paperwork for therapists.

Perry Rosenbloom, is the founder and CEO of Brighter Vision. What is Brighter Vision? – it's all there in their tag line: We build beautiful websites for therapists. And they do. Today we get to hear from Perry who has been working with counselors throughout the world to improve their online presence – and of course that means websites. Your website is your hub – it's where it all starts. Brighter Vision has worked with over a 1000 websites for counselors and Perry certainly has his pulse on where the field is going in terms of innovation and we do get to touch on his thoughts about online counseling. But if you are going to be a therapist who works online, you are going to need a website that is going to convey your expertise and professionalism – something custom and cutting edge – and Brighter Vision can be the team that brings that to you. I'm so glad that Perry was able to spend some time with us – he's a great guy and someone you should know.

The key to a website is that it turns visitors into clients, but how does it do that? Perry Rosenbloom from Brighter Vision shares a few simple strategies that can make a huge difference in how your website can help grow your business. Brighter Vision builds therapist websites and help maintain them -- perfect for someone that wants to have a person help them with updating and managing their website. They're launching a podcast that you can check out here: http://www.brightervision.com/category/podcast (http://www.brightervision.com/category/podcast) Brighter Vision is also a sponsor of the Most Awesome Conference, and in honor of this, they've created a special deal if you want to try them out: http://www.brightervision.com/try/mac/ (http://www.brightervision.com/try/mac/)