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#476 Feeling burnt out by freelance gigs? Tired of inconsistent income and trading hours for dollars? In this episode, host Brien Gearin is joined by Russ Perry, founder of Design Pickle, a subscription-based graphic design service. Russ shares his journey from being a struggling creative agency owner to scaling Design Pickle into an eight-figure business. They dive into the challenges of running an agency, the importance of productizing services, and how consistent effort, clear processes, and leveraging global talent fueled his success. Russ offers key entrepreneurial insights on the power of coaching, staying focused, and solving problems creatively. This episode is packed with actionable advice for freelancers and business owners looking to scale! (Original Air Date - 9/6/24) What we discuss with Russ: + Productizing Services: Turning a freelance model into a subscription-based business + From Burnout to Success: Russ' journey from agency owner to eight-figure business + Consistency Is Key: The importance of steady, focused effort + Global Talent: Leveraging international designers for scalability + Value of Coaching: Importance of mentorship and learning from experts + Decision Filters: Using decision-making criteria to stay focused + Recurring Revenue: Inspired by SaaS businesses for stable income + AI Integration: Using AI tools to streamline design processes + Scaling a Remote Team: Growing a global workforce of 700+ Thank you, Russ! Check out Design Pickle at DesignPickle.com. Listen to the Jar of Genius podcast. Connect with Russ on LinkedIn. Watch the video podcast of this episode! To get access to our FREE Business Training course go to MillionaireUniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. EXCLUSIVE NordVPN Deal ➼ https://nordvpn.com/millionaire. Try it risk-free now with a 30-day money-back guarantee! Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
Quote from Russ Perry, founder and CEO of Design Pickle “The game for practical SaaS founders really comes down to recognizing that there is a large market size for very boring niche companies. Finding that niche is the fastest path to success. Don't be afraid to be boring and specific. “If I were to do Design Pickle all over again, I would have just picked a vertical niche, like we are the graphic design provider for feline mobile cutting trucks or something. There are easily 10,000 mobile pet grooming businesses in the United States, so probably just cat groomers. “We just went super broad when we started, and it's been fine, but it would have been easier for us to have focused on a niche. When you have such limited resources and time and money and capital, having that narrow niche makes it easier to maximize all those dollars and investments.” Links Russ Perry on LinkedIn Design Pickle on LinkedIn Design Pickle website Colorado River Partners Podcast Sponsor – Full Scale This week's podcast is sponsored by Full Scale, one of the fastest-growing software development companies in any region. Full Scale vets, employs, and supports over 300 professional developers, designers, and testers in the Philippines who can augment and extend your core dev team. Learn more at fullscale.io. The Practical Founders Podcast Tune into the Practical Founders Podcast for weekly in-depth interviews with founders who have built valuable software companies without big funding. Subscribe to the Practical Founders Podcast using your favorite podcast app or view on our YouTube channel. Get the weekly Practical Founders newsletter and podcast updates at practicalfounders.com/newsletter.
Do This, NOT That: Marketing Tips with Jay Schwedelson l Presented By Marigold
In this episode of Do This, Not That, host Jay Schwedelson interviews Russ Perry, CEO and founder of Design Pickle, about applied creativity and innovative approaches to problem-solving in business and personal life. They discuss how to incorporate creativity into various aspects of life, practical examples, and the importance of balancing professional expertise with encouraging creativity in others.=================================================================Best Moments:(01:32) Russ Perry's journey to founding Design Pickle(04:46) The concept of "piggyback design" and its application in business(08:10) Applied creativity and its importance in various aspects of life(11:29) Practical examples of applied creativity, including the "Sabbath box" experiment(14:38) Implementing creativity on a quarterly basis in different life areas(16:52) Balancing professional expertise with encouraging children's creativity(19:55) Resources for connecting with Russ Perry and learning more about applied creativity=================================================================Guest Bio:Russ Perry is the CEO and founder of Design Pickle, the world's largest subscription creative service. With over 2,000,000 designs delivered, Design Pickle has been featured on the Inc. 5000 list for several consecutive years. Russ is passionate about problem-solving and applying creativity to various aspects of life and business. He hosts the Jar of Genius podcast and is dedicated to helping businesses and individuals unlock their creative potential. A speaker, sci-fi and D&D enthusiast, Russ combines his expertise in people and technology to help leaders scale without losing their minds.=================================================================MASSIVE thank you to our Sponsor, Marigold!!Marigold is a relationship marketing platform designed to help you acquire new customers and turn them into superfans with their best-in-class loyalty solutions. Don't take my word for it though, American Airlines, Honeybaked Ham, Title Boxing, and Notre Dame University are also customers!Regardless of your size, check out Marigold today to get the solution you need to grow your business!Check out this free content from marigold that Jay has loved digesting, 5 Steps For Selecting The Right Email Marketing Platform.
Feeling burnt out by freelance gigs? Tired of inconsistent income and trading hours for dollars? In this episode, host Brien Gearin is joined by Russ Perry, founder of Design Pickle, a subscription-based graphic design service. Russ shares his journey from being a struggling creative agency owner to scaling Design Pickle into an eight-figure business. They dive into the challenges of running an agency, the importance of productizing services, and how consistent effort, clear processes, and leveraging global talent fueled his success. Russ offers key entrepreneurial insights on the power of coaching, staying focused, and solving problems creatively. This episode is packed with actionable advice for freelancers and business owners looking to scale! What we discuss with Russ: + Productizing Services: Turning a freelance model into a subscription-based business + From Burnout to Success: Russ' journey from agency owner to eight-figure business + Consistency Is Key: The importance of steady, focused effort + Global Talent: Leveraging international designers for scalability + Value of Coaching: Importance of mentorship and learning from experts + Decision Filters: Using decision-making criteria to stay focused + Recurring Revenue: Inspired by SaaS businesses for stable income + AI Integration: Using AI tools to streamline design processes + Scaling a Remote Team: Growing a global workforce of 700+ Thank you, Russ! Check out Design Pickle at DesignPickle.com. Listen to the Jar of Genius podcast. Connect with Russ on LinkedIn. Sign up for our FREE Business Course - over 300+ new business ideas, also includes the 7 Phases of a business, so you know where you are now and where you need to go next. You'll also get 7 of the most popular marketing strategies and 31 stay-on-track hacks that successful millionaires follow to grow and automate their businesses. Go to https://www.millionaireuniversity.com/training. And follow us on: Instagram Facebook Tik Tok Youtube Twitter To get exclusive offers mentioned in this episode and to support the show, visit millionaireuniversity.com/sponsors. Want to hear from more incredible entrepreneurs? Check out all of our interviews here! Learn more about your ad choices. Visit megaphone.fm/adchoices
In this episode of Jar of Genius, host Russ Perry is joined by Roger Martin, Co-Founder and CEO of the RockBox Fitness Franchise and beem Light Sauna. Together, they delve into Roger's inspiring journey from the pharmaceutical industry to entrepreneurship. Roger shares how his passion for health, fitness, and music led him to create a unique brand that combines the exhilaration of live music concerts with the excitement of working out. Additionally, he discusses the challenges and successes of running a fitness studio franchise during the COVID-19 pandemic, adapting by providing customized online nutrition plans and workouts for their members.
Welcome to the Jar of Genius podcast by Design Pickle. Hosted by Russ Perry, in each episode, we'll explore the minds and stories of innovative leaders and companies who have paved the way and are shaping the future for creative businesses around the world. Search for Jar of Genius on Apple Podcasts, Google Podcasts, Spotify, or your favorite podcast platform, and be sure to follow us to never miss an episode. And, of course, don't forget: creativity is your secret strategic weapon.
Did a bot write this or did a human? And does it really matter if you can't tell the difference? Discover how AI is revolutionizing the creative process and why you can't afford *not* to jump on the latest marketing bandwagon. Russ Perry, CEO of Design Pickle, joins me to chat about the role of AI in design. We break down the importance of understanding various digital advertising platforms before debunking the common fears that so many creatives in the industry have about AI taking over content. Learn why AI is more friend than foe, and how it can help enhance the creative process and empower designers to create impactful and effective designs. Plus, find out how Russ got into marketing and design and his insights on the future of the industry. How does he think internal leaders can be better at directing information to their designers? Don't miss this fascinating conversation on the intersection of AI and creativity. Digital marketers, start working smarter with Wix Studio, THE web platform for agencies and enterprises. After you deliver in record time, Wix Studio's built-ins, like automatic redirects, help sites stay optimized for long-term growth. Less repetition, more growth. Visit https://www.wix.com/studio for more information. 00:00:02 - Russ Perry Talks Marketing and Design 00:03:45 - AI's Impact on Creatives and Designers 00:10:52 - Importance of Understanding Digital Advertising 00:16:30 - Enhancing Creativity with AI Integration 00:21:58 - Human Designers Remain Essential in Evolving Industry 00:28:59 - Designing for Your Client's Client 00:35:38 - Let the Market Decide Your Audience 00:38:08 - Listen to Content Creators for Marketing Success Follow Russ: LInkedIn: https://www.linkedin.com/in/russperry/ Follow Aidan: LinkedIn: https://www.linkedin.com/in/aidanbrannigan/ Twitter: https://twitter.com/BranniganAidan TikTok: https://www.tiktok.com/@aidan_brannigan Follow Daniel: YouTube: https://www.youtube.com/@themarketingmillennials/featured Twitter: https://www.twitter.com/Dmurr68 LinkedIn: https://www.linkedin.com/in/daniel-murray-marketing Sign up for The Marketing Millennials newsletter: www.workweek.com/brand/the-marketing-millennials Daniel is a Workweek friend, working to produce amazing podcasts. To find out more, visit: www.workweek.com
Three years ago Design Pickle didn't exist. It wasn't even an idea in founder Russ Perry's head yet. That's why it seems crazy to me that today the unlimited graphic design service is doing $400k in monthly recurring revenue! Back in 2014, Russ was running a creative agency, but he started to hate everything about it. “I felt like I was in a prison of my own creation,” he said. By January 2015, he'd shut down his agency and started working as a freelancer. Not wanting to build a similar prison again, he sought out a different business model -- one with a simpler service offering that was designed to scale. From taking on a friend as his first client to now completing more than 800 design jobs a day, it's been an incredibly quick ascension and a great example of how to scale a service business. Tune in to hear how Russ grew his business from zero to $410k+ in monthly recurring revenue in less than 3 years. We cover his marketing strategies, his hiring best practices, and what Design Pickle does to keep customers coming back month after month. Full Show Notes: Scaling Up a Service Business: From Idea to $400k in Monthly Recurring Revenue (in Under 3 Years) New to the Show? Get your personalized money-making playlist here! Sponsors: Squarespace - Start building your professional website today! Factor — Get 50% off America's #1 ready-to-eat meal delivery service w/ code sidehustle50! Indeed – Start hiring NOW with a $75 sponsored job credit to upgrade your job post! My First Million — Explore new business ideas based on trends and opportunities in the market! Learn more about your ad choices. Visit megaphone.fm/adchoices
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is Dan Martell, Founder & CEO of SaaS Academy, the largest SaaS coaching program in the world. Aside from being a successful serial Entrepreneur, Dan is also an Investor, Coach and Author of the best selling book, Buy Back Your Time. In this episode, Dan spills the tea (er, pickle juice) on how the landscape for SaaS businesses like Design Pickle is changing, sharing his theories for how the size and makeup of today's SaaS businesses have evolved (and why), to the tools and creative thinking that have helped them scale and thrive in a apocalyptic (read: COVID) world. To follow Dan Martell, connect with him on LinkedIn: https://www.linkedin.com/in/dmartell
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is Chris Ronzio, Founder & CEO of Trainual. Trainual helps companies like Design Pickle systemize the onboarding process. Chris dives into the importance of mastering this fundamental practice within your business to maintain quality and consistency as it scales. In this episode, Chris and Russ talk about their favorite technology and tools that advance the way people work, as well as their shared mindset of cultivating innovation during their 20+ years of entrepreneurship. To follow Chris Ronzio, connect with him on LinkedIn: https://www.linkedin.com/in/chrisronzio
On #CreaTech episode 9, Russ Perry, CEO & Founder of Design Pickle, is joined by Jason Fried, Founder & CEO at 37signals (makers of Basecamp and HEY). Jason is an OG in technology thought leadership, as well as a self-proclaimed non-serial entrepreneur and serial author. In this episode, Jason shares his hot takes on which roles AI will impact hardest, why not to chase trends (and be yourself), and how saying has changed his life and created success for him. To follow Jason Fried, connect with him on LinkedIn: https://www.linkedin.com/in/jason-fried
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is Ryan Narod, Head of Marketing for MutinyHQ! As users of Mutiny's platform, Design Pickle's marketing team knows first-hand how powerful a conversion optimization tool like this can be. MutinyHQ leverages technology and creativity to create personalized web experiences.Listen in as Ryan and Russ talk about the vast possibilities of leveraging data (technology) with personalized experiences (creative design) in our ever-evolving landscape. To follow Ryan Narod, connect with him on LinkedIn: linkedin.com/in/ryannarod
On this episode of the Private Capital Mastery podcast, Brian Franco, interviews Russ Perry, the founder and CEO of Design Pickle. Russ shares his experiences with private capital, including a loan he received from a friend that helped him understand the potential of capital for business growth. He talks about the importance of intelligent capital, which not only provides funding but also offers strategic advice. Russ also highlights the necessity of having a clear plan for utilizing capital and the responsibility that accompanies it. "Capital is an insurance policy for a big strategy and staying the course during tough times." - Russ Perry What you will learn: Using capital to accelerate outcomes The pursuit of recurring revenue Exploring different types of capital The impact of equity investment on Design Pickle Learn more about Russ Perry by visiting: Website LinkedIn Learn more about Brian Franco by visiting: Facebook Email Me
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology. If you leverage, make, or sell creativity or technology, you won't want to miss this monthly deep dive full of unfettered opinions from pros and spicy data-backed trends! In today's episode of #createch, @RussPerry is joined by @GoDaddy's Gourav Pani, the President of US Independents and former VP of Marketing Technology! The two creative technologists cover a wide range of current technology and marketing hot topics, including how GoDaddy's team set out to build full-fledged websites in under a minute (as if doing it in under 90 minutes was not impressive enough!), and what his team is working on now. To follow Gourav Pani, connect with him on LinkedIn: https://www.linkedin.com/in/gouravpani
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is none other than a proven leader in the product marketing world! He was the VP of Product Marketing for Crayon and is currently the head of Product Marketing for Ziflow! We have the one, the only, we have Mr. Erik Mansur joining us on CreaTech! Listen in as Erik and Russ go over the challenges of Product Marketing and how tools and strategies can help market both B2B and B2C customers in regards to products! To follow Erik, connect with him on LinkedIn: https://www.linkedin.com/in/erikmansur
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is none other than Design Pickle's very own VP of Creative Operations, Rob Morris! Rob has an extensive career that ranges from his time in the US Army as a Troop Fire Support Officer to companies like Sears Holdings Corporation, to Crate and Barrel, and eventually to Design Pickle itself! Listen in as Rob and Russ go over over topics like managing in-house creative teams to creative tools that revolutionizing the creative operations industry! To follow Rob, connect with him on LinkedIn: linkedin.com/in/robertmorris72
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology!! Luke has an extensive career of founding companies like DCNY, Daillly; and co-founding companies like Vivio World and Capricom Interactive! Luke brings well over twenty years of experience to the table in regards to entrepreneurship, business, and overcoming creativity blocks with the use of developing technology! Feel free to follow Luke on LinkedIn: linkedin.com/in/lukemiler
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is none other than the Head of Creative at Pictory himself, Arjun Sahdev! Arjun has well over a decade of experience in the creative industry as a creative lead, from companies like McCann Worldgroup to Portl, Arjun has vast knowledge in design and creativity. Feel free to check out Pictory: https://pictory.ai Make sure to follow Arjun, connect with him on LinkedIn: https://www.linkedin.com/in/aksahdev
In this episode of the Duct Tape Marketing Podcast, I interview Russ Perry. Russ, the founder and CEO of Design Pickle, is a seasoned creative leader, entrepreneur, author, and thought leader. As a former agency owner, Perry intimately understands the challenges associated with all aspects of creative work and has transformed the creative process through Design Pickle. More About Russ Perry: Design Pickle Connect with Russ on LinkedIn Learn More About The Agency Intensive Certification: Learn more Take The Marketing Assessment: Marketingassessment.co
John Doherty is the founder of Credo, an agency broker, and EditorNinja, a subscription-based professional editing services firm. He has traveled extensively and has currently found home in Colorado with his wife and daughter. In today's episode, he discusses tiered business relationships, mentorship, entrepreneurship, editing, and sales tactics.Episode Highlights: John Doherty got a degree in technical and scientific communications from James Madison University. He originally believed he wanted to diverge from his father's 30-year employer and older brother's alma mater and go to university out of state, but James Madison provided a great degree program. After graduating, he traveled, lived in Europe for a bit, and then returned to work his way up the East Coast. Forty-seven states, 20+ countries, three continents. John travels. He knows travel can open one's worldview and perspective. He and his wife and family now live in Denver, where they seem to have put down fairly deep roots. This doesn't stop them from going on trips and vacations often. To John, business relationships settle into tiers. Tier 1 is peers, many of whom follow different paths as we move through our careers; some grow with us. Tier 2 is for coaches. A coach is someone you pay for their business advice and guidance. They're often a couple of steps beyond you in business. Finally, Tier 3 is reserved for mentors. A mentor is someone many steps ahead of you in their career who advises on a more macro, meta-level. This is the type of person who, in a 10-minute conversation, can completely shift your paradigm around a question, challenge, or opportunity. EditorNinja is John's current business venture focus. They offer professional editing services on a subscription-based model, a strategy inspired by John's friend, the founder of Design Pickle. Many freelance editors they work with are in their first job out of an editing or master's program. John mentors them on professional career skills. He is not an editor. He's a writer, marketer, and salesperson who will not try to convince someone they need his services but will instead ask the right questions until the person convinces themselves if they're the right match for EditorNinja. Episode Links:LinkedInTwitterEditorNinjaWordPressSlackMoz.comCredoChris LemaFollow The Digital Marketing Mentor: Website and Blog: thedmmentor.com Instagram: @thedmmentor Linkedin: @thedmmentor YouTube: @thedmmentor Interested in Digital Marketing Services, Careers, or Courses? Check out more from the TDMM Family: Optidge.com - Full Service Digital Marketing Agency specializing in SEO, PPC, Paid Social, and Lead Generation efforts for established B2C and B2B businesses and organizations. ODEOacademy.com - Digital Marketing online education and course platform. ODEO gives you solid digital marketing knowledge to launch/boost your career or understand your business's digital marketing strategy.
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology. If you leverage, make, or sell creativity or technology, you won't want to miss this monthly deep dive full of unfettered opinions from pros and spicy data-backed trends! Today's guest is none other than the President of Content at Scale herself, Julia McCoy! She is the author of 8 books, and also known as the Content Hacker and the Content Queen by ChatGPT! Content Hacker Feel free to follow Julia McCoy, connect with her on LinkedIn:: linkedin.com/in/juliaemccoy
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology! Today's guest is the Co-Founder of Hite Digital; an Experienced Salesforce Administrator with a demonstrated history of working in the marketing and advertising industry. Skilled in systems such as High Level, Hubspot, Ontraport, Vanilla Soft, and more! To follow Karen Hite, connect with her on LinkedIn: linkedin.com/in/karen-hite-43909336
Powered by Design Pickle, hosted by Russ Perry, this exciting, nerdy podcast shines a spotlight on the intersection of creativity and technology. If you leverage, make, or sell creativity or technology, you won't want to miss this monthly deep dive full of unfettered opinions from pros and spicy data-backed trends! For more information on upcoming episodes, show notes and future guests, follow us at: https://designpickle.com/createch/Also, in need of creative services? Design Pickle is YOUR creative easy button! Design Pickle is an on-demand creative services platform, enabling thousands of businesses around the world to scale their creative content.Powered by a global subscription workforce and custom-built technology, Design Pickle offers graphic design, custom illustrations, presentation design, and motion graphic services at a flat rate. To learn more about what you can create with Design Pickle, visit www.designpickle.com. Follow us on: • Facebook at https://www.facebook.com/designpickle • Twitter at https://twitter.com/designpickle • Instagram at https://www.instagram.com/designpickle
Today we have another great episode lined up for you. My guest and I haven't officially met yet. We chatted back and forth via email to get this podcast scheduled. I've seen him speak in person at a few events, and very familiar with his company, but really excited to learn more about him and his journey today. His company has an incredible booth setup at conferences, that you won't be able to miss. My guest today is Russ Perry. Russ is the Founder & CEO of Design Pickle, which is the world's most successful flat-rate creative services agency. Under his leadership, Design Pickle has grown from 2 team members, to over 700 globally, completion millions of creative requests. Russ Perry is a creative leader, entrepreneur, author, and subject matter expert on "creative technology," currently serving as the CEO and founder of Design Pickle. He has helped hundreds of companies optimize their creative workflows by operationalizing technology and AI, making creative teams more efficient, effective, and scalable.With his deep understanding of the challenges of creative work as a former agency owner, Perry has transformed the creative process through Design Pickle. This subscription-based creative solution has empowered brands like Yahoo!, Impossible Foods, McGraw Hill, and Amazon to efficiently produce creative at scale, making Design Pickle the world's most successful flat-rate creative services company.Under Perry's uniquely unconventional leadership, Design Pickle has grown from two creative team members to over 700 globally. Since its 2015 inception, the company has completed more than 1.25 million creative requests and consistently ranks on Inc.'s 5000 Fastest Growing Companies. Perry's guiding principles have reimagined the intersection of creative services, technology, customer service, and innovation, driving Design Pickle's success.Connect with Russ:LinkedIn: https://www.linkedin.com/in/russperry/ Website: https://designpickle.com/
Is Generative AI a Threat or an Ally for Agencies? Join us for a special episode of the Vertical Go To Market Podcast featuring Russ Perry, CEO of Design Pickle, where we discuss effective strategies for agency owners to approach new tools such as generative AI and chat GPT. Our conversation explores how these tools can save time, improve efficiency, and add value for agencies. We also delve into the creative process and highlight how these tools can be used to craft specialized content for clients across various industries. We also touch on the potential legal implications of utilizing such tools, as well as the Wild West element that still exists in this space. You'll also hear about the inspiring origin story of Design Pickle and how Russ transformed from a failed agency owner to a successful CEO leading a thriving flat-rate subscription creative services company. Connect with Russ: https://www.linkedin.com/in/russperry/ Design Pickle: https://www.designpickle.com Here's a great blogging company with solid news on AI and ways to think about it: https://every.to/chain-of-thought
In this episode of the Duct Tape Marketing Podcast, I interview Russ Perry. Russ, the founder and CEO of Design Pickle, is a seasoned creative leader, entrepreneur, author, and thought leader. As a former agency owner, Perry intimately understands the challenges associated with all aspects of creative work and has transformed the creative process through Design Pickle. More About Russ Perry: Design Pickle Connect with Russ on LinkedIn Learn More About The Agency Intensive Certification: Learn more This episode of the Duct Tape Marketing Podcast is brought to you by the HubSpot Podcast Network.
In this Spotlight Session, we talk with Russ Perry, Founder, Creator, & CEO of Design Pickle. They offer flat-rate graphic design plus a creative management platform at a crazy-affordable price! We discuss things like:
This week's guest began his side hustle with the goal of getting just 10 clients in 90 days. Four years later, he's now the proud owner of a 7-figure business! Justin Tan is a Side Hustle Show listener who was inspired by Russ Perry's story in Episode 248 of how he began Design Pickle. In 2014, Russ was running a creative agency when he started to hate everything about it. Not wanting to feel like a prisoner of his own creation, he sought out a new business model, one that offered reliable, affordable, and scalable creative work at a flat rate. Justin took inspiration from that model and applied it to video editing. And so, Video Husky was born. Justin's story is one of many examples of what can happen when you combine a demonstrable business model with a novel idea and an untapped market. Tune in to The Side Hustle Show interview to hear how: Justin found his first clients he scaled into a full-time business he made the ultimate decision to step away Full show notes
The Tropical MBA Podcast - Entrepreneurship, Travel, and Lifestyle
‘Rip, pivot and jam' is a recurring theme on this show. It's a way of overcoming the pressure of needing ‘the best business idea ever' by taking a model that's working elsewhere and applying it in another field. And that's exactly what today's guest Justin Tan did when he founded his productised video editing service Video Husky. Through his previous freelance career in Facebook advertizing, Justin had seen the growing importance of video creation as a marketing tool. And Russ Perry's unlimited graphic design offerings at ‘Design Pickle' inspired him to try that approach for clients who need regular video editing. Justin talks to Dan about the challenges and rewards of building, and recently ‘retiring' from Video Husky over a four year period: “The key thing is being able to accept when your assumptions are wrong, ideally quickly, and moving on from them versus - I would hold on to certain key assumptions for the longest time, even though they weren't true. And so what I found was really helpful was getting in front of a lot of customers”.
Recently, I did a webinar for Serpzilla on the best link building practices. In the webinar, I shared 5 of my favorite link building strategies. The best part about these strategies is that anyone can use them to increase their site's authority and gain organic traction. On this episode, I share these 5 easy link building strategies so you can implement them for your own site. -=-=-=-=- Tools & resources discussed in this episode: [Blog Post] How to Get High Quality Backlinks (25 Proven Techniques) - https://www.99signals.com/high-quality-backlinks/ [Blog Post] How to Get High Quality Backlinks with Infographics (and Boost Your SEO) - https://www.99signals.com/high-quality-backlinks-infographics/ [Blog Post] 40 Infographic Submission Sites to Promote Your Infographic (and Get Backlinks) - https://www.99signals.com/infographic-submission-sites/ [Backlinko Guest Post] How to Get Backlinks With Guestographics - https://backlinko.com/how-to-get-backlinks Semrush: Sign up for a 30-day free trial of Semrush Pro: https://www.99signals.com/go/semrush-pro-offer/ Venngage - https://venngage.com/ Design Pickle - https://designpickle.com/ -=-=-=-=- BONUS RESOURCES + FREE DOWNLOADS If you're a fan of the podcast, here are some FREE online marketing resources from my blog, 99signals, to help you level up your marketing skills: The Ultimate Blogging Toolkit (https://ebooks.99signals.com/blogging-toolkit) - This eBook features 75+ marketing tools to help you blog better and boost your traffic! The Ultimate Guide to Link Building (https://resources.99signals.com/link-building-ebook) - Learn 25 powerful strategies to build high-quality backlinks, improve search engine rankings, and drive targeted traffic to your site. The Essential Guide to Link Building with Infographics (https://resources.99signals.com/infographic-backlinks-pdf) - Did you know you could build high-quality, authoritative backlinks with well-designed infographics? This PDF guide will show you how you can easily design an infographic and quickly build high-quality backlinks to supercharge your SEO. Top-rated articles at 99signals (https://www.99signals.com/best/) - This page contains a list of all the top-rated articles on my blog. It's a great place to get started if you're visiting 99signals for the first time. -=-=-=-=- Visit https://www.99signals.com for more insights on SEO, blogging, and marketing. --- Send in a voice message: https://anchor.fm/sandeep-mallya/message
In this podcast today, I will discuss the company Design Pickle! Listen to the podcast for details! --- Support this podcast: https://anchor.fm/thressa-sweat/support
Why do successful entrepreneurs continue to focus on their personal growth even when they already seem to have it all?Russ Perry, the founder and CEO of Design Pickle, joins A.J. to discuss your personal growth can accelerate business growth and help you make things happen. Russ went from an owner of a struggling brick and mortar business to the founder and CEO of the #1 flat-rate creative services platform. How'd he get there? Tune in to find out all about the tools, tips, and life hacks he used to get where he is today. About our guest:Russ Perry is the Founder and CEO of one of the world's most successful flat-rate creative services companies, Design Pickle. Under his leadership, Design Pickle has grown from 2 team members to over 700 globally, completing over 1 million creative requests.On today's episode: Meet Russ Perry, Founder, and CEO at Design Pickle - 01:16 Where does Russ see himself on his entrepreneurial journey today? - 03:40 How focussing on personal growth helped Russ grow tremendously in his journey as an entrepreneur - 08:04 How the Wake Up Program in California helped Russ push himself out of the comfort zone - 12:33 The kind of balance you need for personal and business development (according to Russ) - 15:54 Why Ray Dalio's principle of making a practical list of the things you want to achieve is essential in your personal and business growth - 19:33 How do reevaluating and resetting your goals help you to move forward? - 21:57 Why Russ thinks unified and holistic experiences are the next big thing in the business space - 27:23 What is the difference between the Shiny Object Syndrome and Value Continuity? - 31:08 How Russ defines his own success as an entrepreneur (and why choosing his challenges is a big part of it) - 34:51 Key Takeaways: Involving yourself with the right business groups can give you a wider view of what's possible in the world. Russ went from being chained to in-person meetings to a business in the online space. To map out where you want to go next, ask yourself what you need to do to get there and be willing to course-correct if you've gotten off of the path. By leveling up your own personal skills, you can build a better business and be of more value to others. The key to setting your future state is working on your present state. A good way to do this is to make a list of the real things you want and then determine who you need to work on becoming today to set yourself up for what you want. Dedicating yourself to the process of self-improvement not only benefits you, but also your business, and the other people in your life. How do your personal skills create value in business?[11:43] - “The more that I am able to level up my own personal skills the better that I can build a business and build value to others which is really what a business is all about.” [9:00]What is the one skill that you value most in your business? Share with us what personal skills helped you grow your business and follow Beyond 8 Figures on social media - we share a ton of helpful content there!Connect with Russ Perry: LinkedIn: @Russ Perry Website: https://designpickle.com/ Twitter: @russperry Instagram: @russperry Facebook: @Russ Perry Follow Beyond 8 Figures: Website: Beyond8Figures.com Twitter: @beyond8figures Facebook: Beyond 8 Figures Instagram:@b8fpodcast Email: team@b8fpodcast.com Connect with Insights Lab: Website: https://insightslab.ai/ Facebook: https://www.facebook.com/TheInsightsLab/ Instagram: https://www.instagram.com/insightslab.ai/ Email: weare@insightslab.ai LinkedIn: https://www.linkedin.com/company/insightslab-ai/
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In this episode, we speak with Anja Mertl of Design Pickle about:
In this episode, Casey shares his story about Bonjoro & Design Pickle co-marketing initiative that delivered great results. We talked about: 3:59 - Casey's background 5:00 - Why SaaS marketers should be doing more of such initiatives? 7:16 - Why this initiative worked? 9:58 - The story behind co-marketing initiatives 14:33 - What should you consider in a good partner? 18:05 - How success looks like when this is over? 19:21 - Why didn't you go with a webinar series? 22:51 - How would you convince a skeptical CEO listening to this podcast about such initiatives? Key links Design Pickle & Bonjoro key story page Casey's LinkedInTry Bonjoro for free Supported by Oribi.io - Oribi is a new Google analytics alternative for marketing teams. With Google Analytics, you still need to set it up, run a data studio and ask developers for help. Oribi automatically does that and tracks events without compromising on privacy. You can find attribution and user journey much more comfortably. I wrote a review about Oribi for you to further dive into it. Get 20% off with Oribi.io with the code "gms". Please leave a review for the podcast if you are a regular listener. Subscribe to the newsletter to get exclusive podcast notes and mindset-changing growth marketing mental models and stories in your inbox.
When did you last read through reams of text when browsing a website? When did you last read from cover to cover a brochure that was primarily text-based? Chances are, you probably didn't spend a lot of time finding out what the particular business had to offer, and that is for two very good reasons. 1. You're a busy person and you don't have time to spend a long time reading. And… 2. Reading a lot of text can sometimes feel like a chore. Of course, even if you did read the text in front of you, you may not have remembered what was said anyway. This is because 80% of people remember what they see as opposed to what they read, according to data, so the same might be true for you. Hence the importance of visuals in your marketing strategy. Not everybody will have time to read through the text you present to them, which is why graphic design is important for both your online and your offline marketing. And if they can receive the information they need through a few custom illustrations, they aren't going to forget your brand message in a hurry. When it comes to your marketing, it's important to remember other aspects of marketing too. We are thinking of your logo and the design of your website, as examples. You need to create an excellent first impression with both, which is why you don't want to be negligent when it comes to their visual appeal. When something has been thoughtfully designed, you are guaranteed to stand out from those competitors who haven't put a lot of thought into their visual marketing. So, to grab the attention of your potential customers, and to ensure your messaging and brand images aren't forgotten, pay attention to visuals in your marketing strategy. You can do this through your in-house team if you have experts on your side, or you can outsource to a graphic design agency. The following infographic compares two popular agencies, Dark Roast and Design Pickle, so consider their services if you do decide to hire another firm. Infographic designed by Design Pickle vs Darkroast
Design Pickle, Russ Perry’s concept of a subscription creative services provider, has been an enormous success, according to lots of the national business press that has discovered Russ and his team. But Russ says they were successful from the start. How did he do it? “I created a pricing and business model that had this crazy thing called ‘profit’ from the beginning,” he says. “I didn’t operate from a deficit. We were posting profits from day 1, so I piled all of those profits back into growth.” Russ says, “We can optimize later. The ability to grow now means we’re solving a problem and delivering on that. And that means we’re doing something right.” ______ Rise Grind Repeat Podcast powered by EIC Agency ______ Hosted by Dustin Trout Produced by Andrei Gardiola __________ Check out the full video episode at: https://bit.ly/3dlwjnJ https://spoti.fi/2Mgfpe6 https://apple.co/2MiQdUv For more information visit our website at https://eic.agency/ We are also on Instagram @EveryImpressionCounts
If you caught April 7th's episode, you heard an insightful conversation with Chris's friend Russ Perry, who is the CEO of Design Pickle. This candid extra from that conversation drives home the fact that you always need to be crystal clear about where you want to go with your career or business because you never know what opportunity lies ahead. And if you want more from Russ, listen to our entire chat, here.
In this episode, I'm talking to one of my best friends, Russ Perry, who is the founder and CEO of Design Pickle. They've got close to 500 team members in six different countries around the world. What I love about this conversation is that Russ who runs this huge company, you know, flat rate creative design services. He's built this over the last five years, but what he's really been building this whole time is a foundation at home. He's been investing in himself. He's been creating the family, the lifestyle that he wants and his business has succeeded around that. And because of it, I believe. Russ dives into everything from his story and journey into creating Design Pickle, to the filter of how he made his decision to create this business, to how he does annual and quarterly planning and keeps his life just integrated personal and business life on a day-to-day basis. He's an amazing friend. He's been an inspiration for me, and you're going to learn a lot from this. Find the show notes for this episode here! Watch this episode on Youtube here. Host: Chris Ronzio
Welcome to episode 13 of Future Driven! This week Adam talked with Russ Perry, CEO of Design Pickle, the #1 creative services platform in the world that offers flat rate ways to get graphic design every single day. From his first business at age eight convincing adults to pay him to read to them, Russ has been creative and business driven. Unable to find people with design talent in an easy, accessible way for his business, Russ launched Design Pickle which has expanded to 13 countries, 4,000 clients, and 700 team members since 2015. From personal coach to successful CEO, Russ is an innovator. In this episode, Russ offers insight into the importance of innovation, creativity, and personal investment as the cornerstones of successful business.
Russ Perry with Design Pickle E21 Design Pickle is a global creative enablement platform providing thousands of businesses with access to high-quality creative talent at a flat monthly rate. Russ Perry is the Founder & CEO of Design Pickle, the leading creative enablement platform. Under Perry s leadership, the company has grown from 2 to 700 […] The post Russ Perry with Design Pickle E21 appeared first on Business RadioX ®.
Russ Perry with Design Pickle E21 Design Pickle is a global creative enablement platform providing thousands of businesses with access to high-quality creative talent at a flat monthly rate. Russ Perry is the Founder & CEO of Design Pickle, the leading creative enablement platform. Under Perry s leadership, the company has grown from 2 to 700 […]
What do you get when you mix marketing, singing pickles, and Oompa Loompas? No, it's not a fever dream. It's actually a co-branded marketing strategy that you'll hear all about in this episode of Lights, Camera Grow.Kate Rooney and Jess Guffey, Brand Director and Director of Brand Partnerships respectively at Design Pickle, gave us a dill-ightful peek at how a content company makes their OWN content, including their buzz-worthy podcast called “Creatives are the Worst.”
This was a great conversation about being confident and comfortable with who you are! Vee is a 30 something-year-old Wife and Mother, AD is almost 30 and "still trying to figure out life". Either way, it's important we all understand that it takes us taking the time to learn how to be comfortable with ourselves and not external validation. Don't forget we have our current APAN friends and family special with our friends at Design Pickle - https://hubs.la/H0wLwV20 --- Send in a voice message: https://anchor.fm/apan/message
This episode is a discussion with Russ Perry, CEO and founder of Design Pickle - the world's #1 unlimited graphic design service. We talk about growth, marketing, branding and recruitment (and everything in between). You're listening to The Growth Manifesto Podcast, a Zoom video series brought to you by Web Profits where we talk about how to drive business and marketing success.
Russ Perry is the Founder and CEO of Design Pickle, the world's most successful flat-rate graphic design service. With his business acumen and leadership, Russ scaled his companies from 2 employees to 200 and thousands of clients with over $10M ARR. More recently, Russ has been focused on mentoring other entrepreneurs to level up their lives... The post Russ Perry Joins the Circuit of Success! appeared first on The Circuit of Success with Brett Gilliland.
Three years ago Design Pickle didn't exist. It wasn't even an idea in founder Russ Perry's head yet. That's why it seems crazy to me that today the unlimited graphic design service is doing $400k in monthly recurring revenue! Back in 2014 Russ was running a creative agency, but he started to hate everything about it. “I felt like I was in a prison of my own creation,” he said. By January 2015, he'd shut down his agency and started working as a freelancer. Not wanting to build a similar prison again, he sought out a different business model -- one with a simpler service offering that was designed to scale. From taking on a friend as his first client to now completing more than 800 design jobs a day, it's been an incredibly quick ascension and a great example of how to scale a service business. Note: Click here to download Russ' top tips for scaling a service business from this episode. Tune in to hear how Russ grew his business from zero to $410k+ in monthly recurring revenue in less than 3 years. We cover his marketing strategies, his hiring best practices, and what Design Pickle does to keep customers coming back month after month.
The Business Generals Podcast | Helping You Maximize Your Entrepreneurial Dreams - Every Single Week
Russ Perry is the founder Design Pickle, the number one flat rate graphic design service in the world, offering clients unlimited graphic design support at a flat monthly fee. Design Pickle solves a lot of problems for just about everyone, from the small business that doesn't have an in-house designer to the entrepreneur who shouldn't be spending time trying to put Facebook ads together for hours on end. Russ has been involved in branding and marketing strategy for over the last decade, and has worked to shift the status-quo with brands like Apple, Morgan Stanley, Pebble Tec, LG, Botanicare and Harlem Globetrotters. ………. Book recommendation for entrepreneurs: Deep Work: Rules for Focused Success in a Distracted World – Cal Newport The 7 Day startup: You Don't Learn Until You Launch – Dan Norris >>> Legacy: To be remembered as the enabler that ensured his family had amazing, unforgettable experiences – Russ. >>> Best way to connect: Russ Perry on Instagram http://www.designpickle.com/ (www.designpickle.com) – Russ’ business website (Fill out contact form)
Russ Perry, Owner and Founder of successful design firm, Design Pickle, joins us to go over tips for how to find your niche for your fitness studio. Today we're actually at a pickle factory to really dive into the meaning and importance of niche-ing and why it is so essential to your fitness studio's overall growth. -- Read the show: https://www.loudrumor.com/the-gsd-show/ Facebook: https://www.facebook.com/GSDshow/ Twitter: https://twitter.com/GSD_Show Instagram: https://www.instagram.com/gsd_show/
The SaaS Podcast - SaaS, Startups, Growth Hacking & Entrepreneurship
Russ Perry is the founder of Design Pickle, a productized service that offers unlimited graphic design support for your day-to-day business needs for a flat monthly fee. The Show Notes Design Pickle Built to Sell: Creating a Business That Can Thrive Without You by John Warrillow John Warrilow Infusionsoft Russ Perry on Twitter Omer on Twitter Enjoyed this episode? Subscribe to the podcast Leave a rating and review Follow Omer on Twitter Need help with your SaaS? Join SaaS Club Plus: our membership and community for new and early-stage SaaS founders. Join and get training & support. Join SaaS Club Launch: a 12-week group coaching program to help you get your SaaS from zero to your first $10K revenue. Apply for SaaS Club Accelerate: If you'd like to work directly with Omer 1:1, then request a free strategy session.