Podcasts about mary meeker internet trends

Looking to drive results for your business? Click here to learn more. What the 2019 Mary Meeker Internet Trends Report Means for Digital Marketers (Thinks Out Loud Episode 248) – Headlines and Show Notes So the 2019 edition of the Mary Meeker Internet Trends report is out. And, as ever, it’s filled with a number […] The post What the 2019 Mary Meeker Internet Trends Report Means for Digital Marketers (Thinks Out Loud Episode 248) appeared first on E-commerce, Internet marketing and business strategy consulting | Tim Peter & Associates.

Looking to drive results for your business? Click here to learn more. What the 2019 Mary Meeker Internet Trends Report Means for Digital Marketers (Thinks Out Loud Episode 248) – Headlines and Show Notes So the 2019 edition of the… The post What the 2019 Mary Meeker Internet Trends Report Means for Digital Marketers (Thinks Out Loud Episode 248) appeared first on Tim Peter & Associates.

On this week's show, JD takes a short break from watching the FIFA Women's World Cup 2019 to round up some news with El Kaiser — including the annual Mary Meeker Internet Trends presentation, legal looks at Big Tech and game-world announcements. El Kaiser, ever on the hunt for good-sounding audio gear at reasonable prices, offers his review of the Mixcder E9 wireless headphones. Have a listen to PTJ 311!

EP177 - Internet Trends 2019 and Listener Questions Part 1 A recap of Code Conference and Mary Meekers Internet Trends 2019 Presentation, as well as Part 1 of Listener Questions. Recap of the Code Conference in AZ. Recap of Mary Meeker "Internet Trends 2019" from Code Conference Listener Questions Part 1: Q1: Perry Solomon What do you project the effect of the FedEx contract termination to be, this especially applies to 3P merchants using FedEx for SFP? Q2: Danny Sheridan If a brand is ready to partner with an Amazon channel-consultant, how do they tend to find each other? Is the industry growing or shrinking from your point of view? Q3: Ben Kates How will the CDP change in the next 3 years? How does personalization continue to evolve? Thanks for all of your time and energy into the show. -Ben from CompassRed in Philadelphia Q4: Jamie Dooley Hey Jason & Scot! Have you heard any news or updates around Amazon Singularity? (combination of Amazon Vendor Central & Seller Central). I’ve heard the project’s rumored codename is “Hybrexit”....? Tune in next time for listener questions part 2! Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 177 of the Jason & Scot show was recorded on Friday, June 14th, 2019. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, Chief Commerce Strategy Officer at Publicis, and Scot Wingo, CEO of GetSpiffy and Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason: [0:24] Welcome to the Jason and Scott show this is episode 177 being recorded on Friday June 14th 2019 I'm your host Jason retailgeek Goldberg and I'm here with your co-host Scott Wingo. Scot: [0:39] Hey Jason and welcome back Jason Scott show listeners. Jason Simpson good ol episode 176 we have both been on the road so tonight we are going to mix it up a little bit and we're going to do we talked about some road trips at one of our favorite events every year is Mary Meeker Mega Jack of Internet Internet Trends drop so we have some thoughts on that. And then we put out a call for listener questions and the response was overwhelming so we're going to try to chip away at those in this episode and then save some for a future episode, I took it off you are fresh off the plane from code recode how was that show. Jason: [1:21] Said I was fun so this is a show that's put on by coat recoat it's their big event called code it it's always been in California for the first year they moved it to Arizona and they moved it a little later in the year so that's unfortunate cuz you end up with. 110 degree weather in Phoenix but I was excited to go because in the past they had some amazing guess they've had. Live interviews with Jeff Bezos and Elon Musk and it's the event every year where Mary Meeker delivers her state of the internet presentation so I. I eagerly consumed it every year but this was going to be my first chance to watch her actually deliver a lot. And so it was it was a good show I would say slightly unlucky every year has sort of a theme to the contents. I'm and several other things have been very call Mercy oriented in this team to me was slightly less Commerce oriented there's alot going on. With a big media companies in the Basin arguments about a d regular regulation and content moderation and said the. The conference been a bunch of time focused on that which is interesting to me but maybe slightly less relevant than some of the. The previous year so with that one caveat I still found it to be an entertaining and informative show. [2:46] And so it's it's like really put on by Kara swisher and one of the things that makes it work so well she's got this problem at work and she gets a lot of a list. I speakers that come and get interviewed and most of them get interviewed by one of the the Rico journalist in the United State in these famous iconic red chairs so things kicked off this year with the Susan wojcicki who's the president of YouTube and YouTube had just just had a big internet kerfuffle over some new rules they had around content moderation and so so she got kind of grilled on on their moderation policy and it made a ton of news because she she was not a super eloquence defender of their policy and so you know you could you could it was painful to watch you could feel that she was nervous and she was struggling to answer some of the journalist questions and some of the audience questions and I feel like there was some criticism of her in the news Recaps of that interview so so very newsworthy not super focused on on Commerce. [4:02] The next one to me was kind of interesting was Matt levatich who's the CEO at Harley Davidson and I was kind of excited for you, this was apparently already well-known but I didn't know this that a major Initiative for Harley is Harley is making a huge investment in electric vehicles. Scot: [4:23] Yeah Yeah Yeahs their problems Millennials hate motorcycles and no young people buy and ride motorcycles so I've been there their theory is electrics going to solve that I guess we'll see. Jason: [4:36] Yeah so he brought out like a mini version of one of their sort of electric bikes and half of his conversation was you know tough questions about Chinese tariffs and obviously he's been up personal Target President Trump and said it was all those dialogues but half of it was this whole like. [4:56] Man it is an electric bicycle in brand for Harley and like you know when you think of the store brand elements of Harley like it's you know it is the the. The specific noise of the Choppers and all these things and now you've got this the silent I can so is interesting to hear mad talk about how. How does he felt this business would be additive and not disruptive to the brand and you know he tried to fix the fact that like. Hey you don't get the signature sound of a Harley but for the first time you can actually hear. Nature and have a conversation with someone while you're while you're out on the ride and and stuff like that so it was it was an interesting try somebody you I'd say that the jury seemed out. The next interesting interview they had a couple of folks from Facebook they had Adam Missouri Oahu. [5:53] Is that new CEO of Instagram he is a. Run a bunch of big businesses at Facebook and took over Instagram when the founders left and then Andrew Boz Bosworth who's like owns the devices in the virtual reality. Practicing Facebook you know again they they were getting Grill the lot on. Regulation and potential antitrust actions but intermix in their Adam was talking a lot about. The future Instagram being Commerce and he didn't get into a lot of specific examples but we have seen them Instagram aggressively rollout New Commerce beecher's pretty regularly and he gave the strong impression that they're not done and there's more to come there. [6:44] Pause did not reveal a lot on the device side obviously there their they're still very bullish on all the VR stuff they didn't launch this like in home. Video chat system called the Facebook portal and I was quite serious did you know here they would claim some. Market penetration success with that product and they they they refuse to talk about how well it had sold which made me skeptical that it is sold very well cuz obviously there's a lot of people. The thing Facebook has a fundamental trust problem and people probably want to buy a camera on a recorder to put in the living room from Facebook. [7:24] And I didn't necessarily do anything to dispel that that perception. So then they had a couple folks on from Twitter Kayvon and massacring all these names I'm sure. [7:39] Tackletour who is in charge of product at Twitter and then Vijaya cattle who's the chief legal counsel for Twitter and again, you know Twitter has gotten slightly less heat than some of the others but they were really getting grilled on their moderation policy and so most of the dialogue was, dominated by Vijaya and I I would say. At the very least she seemed like a much more polished post spokeswoman for what their position is she held their own against the questions really well we didn't get a lot of. Super interesting things about the direction Twitter is going in from a product standpoint the one thing that cave on you know Express that he was excited for the future of Twitter's functionality is really exploring more. Discovery by topics instead of by people so you know he obviously on Twitter the primary methodology as you follow people and have. You know when your your feet is developed based on the people you follow you know there is a rudimentary hashtag system that is harder to follow specific topics and so it sounds like they have some some features in the word works too. To sort of Bubble Up topics more on Twitter in and help you follow them. [9:00] Andy jassy who runs the AWS business for Amazon he was certainly interesting again you know he was mostly answering questions about why they shouldn't nawas off. And I'm not sure he had a super credible argument for why they should you can get all kinds of the base by about that why they should or shouldn't but. Is it was interesting like talking like you know she got to ask a lot about the. The evolution of competitors most notably Microsoft and and Google and it was interesting to hear this huge six-year head star. He talked about when they were first launching the product how they were even they felt like there in Seattle. At the very least Microsoft would quickly respond after they lost a service and so they were super eager to keep the service on a secret until this person wants so that they would have a little bit of a head start on Microsoft. And he's like never in my wildest dreams did we think we get the market. And have the markets are cells for 6 years before Microsoft came back with a product and it reminded me of this. Famous Warren Buffett quote that Jeff Bezos probably isn't the guy you want to give a six-year Head Start 2. But yeah so he was saying as a result of that like he he feels like AWS has two fundamental advantages over their competitors in the market you feels like they have. [10:28] Many more services than any of the other platforms and so they're there are more comprehensive and he feels like. Obviously they have a much bigger market share than any other competitors and he feels like that market share fans lights to scale which translates to lower-cost so he feels like they have a fundamental cost advantage over over Google and Microsoft that was kind of interesting in some ways the headline interview of the whole thing was Stacey Abrams who ran for just. Just last Governor tutorial race in Atlanta not super relevant to our. Our listeners I don't think but they had a conversation with her and then Mary Meeker did come out she's changed companies I think she used to be with Kleiner Perkins if I'm remembering right he's now with the new Venture Capital company called Bond but I was happy to say that the. The state of the internet report you know it seems like. It has strong continuity and didn't really lose anyting 333 slides we'll talk about it in a second so and she delivers it in 40 minutes so. It's a. Super fasting and she keeps highlighting the fact the reports meant to be read not presented it so it was fun to hear her deliver it for the first time I think there's some interesting things that you and I both pulled out of that. [11:53] This is getting super long head that David Solomon in the CEO of Goldman Sachs of the thing I was interested in with him is he has this credit card partnership with apple and we haven't done a ton of details about it yet but he said that a lot of Goldman Sachs and Apple employees are currently. Getting the credit card in the beta and that they're they're super excited and they feel like like the. [12:16] Credit card has a lot of Utilities in a minute he's that customers like that. Previous credit cards haven't had so I'll be eager to learn more about that the next speaker was by my by far my favorite. Of the show and probably the most people though the least impressive speaker it was this entrepreneur named Richard Browning who's with a company called gravity. And Richard and his buddies decided that they wanted to build their own jet patch and so he should really cool sort of making a video of by Kim out on the farm. With this first mini jet engine that he strapped to his arm and and. Yeah trying to figure out if it could with him off the ground and you any shows this evolution of putting more Jets on his body and you know. Falling in wiping out spectacularly in all these sorts of things but the culmination of all this is he has built a jetpack that essentially lets a. A person fly for like 20 minutes and it's it's a very Iron Man ask and so he he's talking about it and showing the video and the monetization model for this is really it's kind of a novelty entertainment thing like. [13:27] You might go to a race and watch people race the jetpacks around a course over a lake. I think is a model but what was super cool is after his speech we had a coffee break we all step outside and 110 degree heat and Richard flies in in the Jets we all got the. Got to see him flying around live like only a few feet from us and it was totally woods yet and I'm pretty cool, as I. [13:54] Sort of a technology geek standpoint that was definitely the coolest thing at the shop until then just a couple more to wrap it up. [14:04] Cindy Holland who's ahead of original content in Netflix. I see we you know we both are fans of a bunch of the content not super content irrelevant but was super irrelevant is Cindy's previous experience in Netflix is she was with Cosmo. That one of the original e-commerce grocery delivery company so I thought that was a funny background. And then our friend Scott Galloway you know who does a podcast with Kara Swisher he came out and did his. [14:37] Presentation images always well-received he's a really good presenter. Yeah the inside baseball thing is he writes this great content every year for a show in Europe called dld which is in January and so he did this. Content in January and was kind of recap of the 2018 predictions in is and what is 2019 predictions are and they're both some. Some clever insightful stuff in there and some funny silly stuff in there but you know if I work if you're an Insider and you've seen it a bunch of times he did the exact same content and it seems kind of weird. [15:11] Three making 2019 predictions and recapping your 2018 predictions in July so that was maybe a little goofy and then the last two things Ed Williams who's the CEO of medium was on he's also one of the founder of Twitter again not super relevant to us but he said interesting personality that had some thoughtful things to say and then one bit of news that I was sent that very relevant to our listeners yes to the show and a journalist that covers our industry Jason Delray for who's the Commerce. Reporter it at recode announced that he would be releasing a new podcast this year it's a series called The Land of the Giants and idea is each season they're going to cover one of the things companies so Facebook Amazon Netflix Google in the first season is Amazon so he's the host it's a narrative podcast with a bunch of live interviews with people talking about Amazon and going to be 8 episodes is going to release in in July so obviously the podcast that you need to be listening to first and foremost is the one you're listening to but that would be you know another good one to check out and I got the hearing Advance preview it sounded pretty cool. So that's my super long-winded recap of the code Commerce this year. Scot: [16:34] Free cool. Did you know Susan was this key couple fun facts her garage is where Google has started did you know that. Jason: [16:43] I did not I knew she was one of the early Google Earth. Scot: [16:47] Yeah and her sister married to Sergey Brin and then they divorced after they're no longer together but but she the sister was married to Serge a for a while and then her sister is the CEO and founder of 23andMe. Substitute Berry Google entangled entrepreneurial women. Jason: [17:10] I feel like you are the perfect host for the People magazine segment on on the Jason Scott show now I love it. Scot: [17:16] Yeah and they were last seen dating and I'm just going. And then I seem like so it's kind of fun to watch these shows from Twitter and then hear you. You don't seem I was kind of getting over Twitter was you know. Monopolies break these guys up politicians are coming for them it was definitely kind of you know so so I know Kara is talked a lot about that Galloway has been since he released the for whatever that's called he's been really big on it seemed like that was the ultimate theme and it's always funny to me like. The tech people seem like so shocked by all that they don't really have it. Answers how could you not know that was coming. Jason: [17:59] Prepare now that's why I like the YouTube one was a little better than a liner like giving her seniority and roll like. You just would have expected her to be totally buttoned-up and nailed it in and I I need to send a complimentary way she up she just felt more like a real person who is like struggling with it and just kind of admitting that like. But we don't have it all figured out and we're we're pissing people off and we feel bad about it but you know. They they definitely held her feet to the fire and that that was absolutely the big takeaway like not even so much should we split them all up and should we regulate them that the biggest takeaway is they all have a Content moderation problem, and nobody's figured out how to do content moderation at scale. Scot: [18:41] Yeah they're all worried they're so there's a section of the law that protects them from being Publishers they're all worried the more concentration to do the more they're really kind of doing it at Oriole and then will they still be able to live under that sexual indemnifies I'm from all these issues. Jason: [18:59] Scot out the former guest sucharita mulpuru who's beat that drum regularly on Twitter. Scot: [19:04] Oh yeah absolutely. Jason: [19:05] So when other note there should have been putting on forever if their Marquee event they have now on some smaller, more specific events they they have like a dinner at a lot of the shop talk events and you and I have attended a bunch of those and then they have a stand-alone Commerce conference which is, a two-day conference in New York and that's coming up again this September so it may be an event have on your radar. Scot: [19:30] Brickell cool while you were enjoying the quote dry heat a phoenix I was in your canoes beautiful whether there it was not a hundred Ten Degrees that was good and then I got to knock something off the bucket list I got to go to my first Amazon go store I feel like the universe has been trying to keep me out of there because last time you and I were in Chicago we tried to run by and it just closed like 2 minutes before I got there. Jason: [19:57] Yes I'm excited to hear I know you've obviously thought and talked a lot about it though but I'm excited to hear what what your impressions were from actually being in one. Scot: [20:05] So it's kind of think it was in North Carolina it would be really exciting so we don't have a convenience store like that. But when it's in New York and it's next to kind of the Pratt and the dean and DeLuca and those kind of places it's not as kind of outstanding job Shadows selection and food called yet at 8 those doors are better not be able to do the, just walk in and out just walk out technology thing I was a little surprised I was expecting that I could watch the app and put stuff in a bag and watch it kind of go into my cart there's none of that real-time kind of stuff in fact I was surprised I don't know if it's normal or not but it took about. 8 hours for my check out to complete now it's starting to get concerned like I feel like maybe I ended up in humans. Jason: [20:56] That's interesting. Scot: [20:57] I did go with my daughter and she was like she shopped in there as she wasn't really expecting anything and she was like handing me a bunch of stuff. Jason: [21:06] And then separately from you or did you scan both again on on your. [21:17] Sure that that is a challenging use case for them as groups of Shoppers by the way. Scot: [21:23] Yes I feel like we did something that cannot regret but oh and then she was like putting stuff up and back in a workout Anixter was a purpose for in a really good. It was funny it was very crowded and then there's a lot of confusion about how it kind of worked like especially if you needed like forks and knives and stuff like that is kind of hard to find but people figured it out. Jason: [21:54] Yeah yeah I mean I would argue like this so I got a chance to go in the beta before it was open to the public and I would have said that I swear in the beta it felt like everything got updated in the app in real-time but since the store is it open to the public you do get a receipt. After you leave the store and in general I would say it's kind of in that 10 to 15 minutes at 4 so your experience to me is an outlier but the but you definitely don't have the real time thing and but there was you went to the newest. Yo that just opened in New York but I got you were there that we could open I think which is the second one in New York and there's a super important new amenity in that store I want to hear about. Scot: [22:34] Yes sadly I went to the old one, it was an interesting part of town I hadn't Sandlot time it is kind of way downtown called Brookfield Place which was a lot like you know you have a lot of the DMV East or is all that kind of iPad once I was interesting is all I Cuts in your nose and say. Jason: [22:55] We actually mention that in the Hudson yard episode of you with Intuit. Scot: [22:58] Oh yeah I remember it well. But yes just right after I left the open the second Amazon go store again the universe kind of sticking out its tongue at me and that one has espresso and coffee drinks so now I have a valid excuse to try to go to that I'm excited to see. Is it's going to be a robot or a person or how that's going to work now compares to our favorite Starbucks. Jason: [23:22] Yeah I have a New York trip I think the first week in July so I'll be I'll definitely make a chant a point of testing out there there espresso service. Scot: [23:32] Cook's Chiloquin went back to gossier I've discovered when you have teenage girls they love to go to RCA so it's kind of funny the dads all still sitting there, looking each other like what's going on we're all in there for like 2 hours as the ladies try out all the different colors and flavors and skates and stuff so. Jason: [23:50] They do kind of comfortable man chairs did you find a man chair. Scot: [23:53] I did yes yeah it was good it just got fun to watch just got to like a vibrant energy to it this really cool if I would definitely recommend it to listen to check that out. And then as per my co-host recommendation went to this really need a place called showfields this is a lot like they done it to it when he's come Marketplace stores down that phone that had a lot of fun interactive things so you can like jump on this pile of pillows to try them out and had a slide to go between floors that we enjoyed I just want to find it it felt like. Anika namakkal to me you know so so this is this is New York City real estate and there's, like four things on each floor of a very big building that and the space wasn't like there wasn't a lot of crowded space air felt like a lot of retail space for not a lot of stuff so I'm not sure how that model is going to work long-term so it'll be interesting to see how that plays out. Jason: [24:47] Yeah I totally one side note on Amazon go there was that there's an interesting article that came out this weekend I'm embarrassed to say I can't remember who wrote it so I'll find a Lincoln put in the show notes but it was kind of talking about the early on Bezos City. I bet he would only do physical retail if you could come up with an interesting concept and then this article goes on for critique a lot of the the Amazon retail Concepts as not being very interesting so you know talks about life. The bookstore in the the four-star store. Being early generic and then it called out Amazon go is the one novel concept and what. There's things you could debate for and against that argument but the dialogue on Twitter about the article was a lot of people pointing out that if Amazon go maybe the. The least interesting of all of them because it you know it is a basic convenience store or you know. A grab-and-go sandwich store and it's it's Marquee feature is. That you don't have to pay when you leave so there's less labor in the store but then everyone on Twitter points out that like there's way more people working in that store then work at any 7-Eleven or or oboe Pawn in the country so like they had the technology they haven't actually got that jumps down in the store. Scot: [26:05] Yeah I think it's a work-in-progress I think they'll get there. Jason: [26:09] Yeah I in Arizona at the Fashion Show Place Mall I did stumble across a new Amazon retail concept there is the one and only ring store in in the mall. Scot: [26:22] Did that predate that position has a ton of a vestigial tail. Jason: [26:26] It does not it does pretty look like it was built like by that business unit and not by Amazon that's a perfectly nice store but it doesn't leverage any of the same fixtures or or four common elements from the other stores it looks like it was built by the ring team and apparently they used to have a pop up. And they migrated to the Sprint store but yeah I just find it interesting there's probably not that many doorbell stores in in the world and so this this may be the only one. Scot: [26:53] Pickle and then I feel like you and I both had fomo because the show that ended up being better than where we were was remarks and this is Jeff Bezos is held this kind of private robots kind of a thing talking about space and things like that now they've opened it up where did you get to see some of the activities. Jason: [27:17] I did and so they do have that they still have this like super exclusive show that like it is invite only but then Remar what is an attempt to take the content from that super exclusive show and make it available to a broader audience I'm in because it's called Mars I erroneously assumed it was predominantly focused on space but Mars is an acronym. And I think it's like machine learning artificial intelligence and Robotics. I probably at that wrong but that work into it seem like there's a lot of super interesting content and I've talked to a couple folks that attended and I definitely regret not having worked it into my schedule did you see me key takeaways that excited you. Scot: [28:02] There seems really cool demos and just forward-thinking things that's where that's where they announce Robert Downey jr. announce that he's going to save the planet so that's good. Jason: [28:15] Finally thank goodness. Scot: [28:16] Skip to leave it up to Tony Stark. Jason: [28:22] And bassist was there and the end doors and content himself as well. Scot: [28:30] Yeah the only all the unfortunate all the Press is about some someone kind of got close to him by a protester got like within two feet of him on stage and I think that free tarot now that's all it seemed to just going to take over the whole conference app that one episode. Jason: [28:49] Yeah yeah I feel like there had been a couple political things earlier where someone came on stage in the like none of the politicians have good security but a tree Mars they apparently had excellent security got wrapped up in exited very quickly. Scot: [29:04] Yeah they're like white on rice of that dude. Jason: [29:06] Exactly so way way easier to grab a bite from a presidential candidate than the world richest man. Scot: [29:12] How to make sense. Cool so we have both waited through the 333 page Mary Meeker internet Trends deck I'll go to a couple highlights so I always enjoy the back and it it's kind of interesting just kind of get a feel for what beaker is seemed pretty firm by the way is it's her starting the firm so she's like the principal now so she was kind of a general partner. At the last tournament that this is her new firm that she started so. It came on the scene I think she came out like a 3 billion dollar razor something pretty impressive so so she's got a lot of stuff behind her now look up of my highlights so for listeners it's going to help you if you have the deck open right now so I'll wait for you hopefully you're not in your car cuz. You didn't wreck so you can review this. Jason: [30:09] Or on the treadmill. Scot: [30:10] Yeah if you're on the treadmill with an iPad a spy doing sweetheart on your phone but you know it will put this in the show note so you can reference it later but you know the guy that trying his first super in a company I kind of look at it is that lives mostly so you know all the stuff about you have people to plan on the Internet it's going down all that's not much there I did like kind of presentation from slides 29 to 35 and it kind of starts out with the story of. If your Castle TV if you're out there buying traffic is going to be challenging and this is we're seeing this with like the digital native brands for they can I get this hundred-dollar online. Kind of sales rate in the de placa well it's because you just can't buy enough traffic that point to. That's why many of them open stores and it talked about a much better than it kind of transitions into just some data and supporting evidence that a better way to build a business nearby and traffic is Happy customers so I spend all day thinking about this so it was good to kind of see some of that data and I plan on using a lot of it and you know cuz I talk internally about some of those things a long time listener Parker block pointed out on side 50 that Jason Scott show is not on the top 10 podcasts at least I don't know I don't know where we dropped off their Jason that's kind of a bummer. Jason: [31:40] I think it's just the summer of all I'm sure we'll be back up by then. Scot: [31:43] Will be back next year. And then I thought you would be excited on slide 51 they had some good data on the echo next at cirp cirp data seems to be a little bit higher than we kind of think it's going to be but it showed that code doubling in the last 2 years I believe switches Trinidad like around 50 million that goes out there that was a larger number than I was expecting and then slide 53 again kind of in my wheelhouse with what I'm building right now there's 56 million consumers have in the on-demand economy so I thought that was good that's grown more than 2x in the last 2 years and then probably the newest new thing I saw him there a lot of this was just kind of restating and representing a lot of data in a nursing new way because really good at telling stories I've always learned a lot from her about the how to tie that together but there was this set of international companies and I have to admit all these for new to me so it's in. So these where some of them are Chinese like the first couple like pee on duo duo. Let's wind in pain and then that's kind of true the world there's one called rap beats Wikipedia Indonesia. [33:02] This is interesting when called shop ESO hpe all suspicious about that but I kind of made a mental note to go check that out that's out of Southeast Asia either one called Reliance jio so there's this really interesting new models out there in the globe you know kind different ways to connect B2B buyers and sellers different ways for marketplaces to be born different ways for Content neumega apps that the kind of combine all kinds of stuff and my last point is I always come a camel known as I go through exactly kind of companies tend to get like one mentioned in other ones will get 10. And you called me curse favorites so her favorites as best I could tell from the stacker Spotify and zoom so she spent a lot of time talking about those two companies and if she was going to talk about personalization she would talk about Spotify what you talked about happy customers best way to grow your business you know the zoom founder is kind of famous for saying all the other conferencing software out there just pretty much stinks and we just focus relentlessly on making it fall us and getting rid of that having to download the little you know I called will charge that you have to download if you're going to use GoToMeeting on those things those things never work. Companies that she seemed to really enamored with right now is where the highlights at pick up. Jason: [34:27] Nice yeah so I think you had a lot of things that jumped out of me. You like a Nuance on a happy customers one of the things she talked about is. Effective customer acquisition strategies and she was really highlighting the freemium or trial as the best path to customer acquisition and most cost-effective sustainable path and do I do know there's even a knock that like these companies to try to grow by like buying eyeballs on social media. You know is that is a self-limiting strategy but these companies that are growing by like offering a. A freemium model and then updating people to a paid service are really strong and so and Spotify were both. Like Marty examples of companies that leverage that that freemium model for customer acquisition so she was, she was strongly endorsing that business model a fun fact for wisner's Scott and I time ago now moved from from Skype to zoom for our virtual voice recording this show so so we have a slide. Little connection there but she made a funny joke there's also a section about how big gaming is getting and how fortnite continues to dominate in terms of minutes and. [35:49] Another area she talked about Zoom was the growth of remote workers and so she postulated you know some future where we're all remote workers bending RR. Are daytime hours in zoom in our nighttime hours in fortnite my Visa. [36:04] The evolution of humanity which seems a little sad but I do like some fortnite so I'm okay with my new version of that I guess. I thought that bad stuff is all interesting and if I were to try to. Wrap up the the international mobile app sheet she highlighted like there were two big themes in every geography delivery and same-day delivery is getting digitized a lot of these Services were around. Getting packages and purchases to you same day and then in a lot of the digitally less mature markets like India is the emergence of a local super app along the lines of what I think of is a WeChat in China so you know in a bunch of these markets they're not buying the the. Android operating system that comes with the play store or iOS devices to come with. With the Apple App Store and so instead of downloading all your apps from some some service these super apps have emerged that have sort of like mini apps that plug in and that's essentially WeChat is in a way like a. An operating system for these apps in China and that and she highlighted some other ones and other parts of Asia and India that I had never heard of it but you don't seem to be emerging falling that model which as she said it made perfect sense. Scot: [37:31] Yeah pretty cool so we definitely recommend you know I think if you're in this industry you need to have this guy on your laptop somewhere and I'm pretty good working knowledge of it because you know. You never know what you're going to whip somebody stats out and say did you know that this many people are on the internet days of this much time and. Are there some good Ecommerce stats on there nothing really are shaking so that's why we didn't really cover them but I think it's just really good to have a working knowledge of that deck because it does it is foundational data that we need to find a job. What was that it was kind of a slow news week so we're going to cover news next week and so we put out a call for listener questions and we got a resounding response so we've got, 20 questions to go through which we're not going to be able to do tonight but we're going to do for the next 20 minutes or so we're going to kind of see how many of these we can get through. Light socket off the first question comes from Perry Solomon on Facebook what do you predict the effect of the sex contract termination to be this especially applies it's repeat Merchants using FedEx for SFP? Jason: [38:43] And I should care be all these answers to make the show feel more authentic I didn't for you read or prepare for these questions at all so I take my answer to the green assault I don't then so just to recap for listeners. [39:00] Amazon delivers a lot of their own packages they pay the US Post Office to deliver a ton of packages they pay UPS to deliver, like the third most packages and they pay FedEx for the smallest amount of their packages so FedEx is there smallest the smallest piece of their delivery Network. And FedEx chose not to renew their contract with Amazon and so you know next year you won't be getting any FedEx packages, from from Amazon delivery vehicle so. The reason I suspect they did that is is I've talked about a lot on the show demand for package delivery is far outpacing capacity so FedEx isn't growing, as fast as demand is growing so they have a constrained resource how many packages they can deliver and when they sell that capacity the biggest consumer out there in Amazon Amazon has all the leverage and gets to negotiate a great rate and I I think FedEx felt like hey we we can sell the same capacity to other people in the e-commerce echo system and you don't frankly charge more and get more and so I think it's it's really a matter of Amazon monetizing. [40:17] Facebook FedEx they can to monetize their capability as a FedEx always points out there is Amazon the small percentage of their overall business so it's like 1.3% of FedEx deliveries so this is not a disaster for FedEx. That's a long-winded recap very specific question is hey if you're a three piece seller on Amazon and you were filled for filling packages via FedEx how does that affect you and you answers. If if you are owning the Fulfillment yourself you can still use FedEx and it probably doesn't affect you because you were negotiating those rates with FedEx yourself you weren't leveraging some negotiated rate from from FedEx so I suspect that exit still happy to fulfill those packages for you and things won't really change if you are using FBA to deliver your packages. Packages are no longer going to get delivered by by FedEx but that will mostly be or or that'll be a hundred percent be transparent to you. And you know it sounds like you already a seller so you may be more familiar with this but in general it's pretty tough to make a living as a 3-piece on Amazon. Without using a PA you got to be enough. In a pregnancy category does not super competitive a success and so for most 3p sellers they're using FPA and therefore Amazon's picking the carrier or not you. [41:46] Banisters. Scot: [41:48] Yes who won of the nuances and Perry's question is he talks about SFP so there's this this interesting middle program so so Jason you talk about your a third-party shipping yourself and then using prime there's a middle program called SFP in this called seller fulfilled Prime and that's where you're essentially saying I will use my own fulfillment center and I will live up to the prime promise as as part of that you do have to put all of your shipping's on out of your facility on to Amazon's effectively within their Amazon relationships with the carrier's so that will affect the SFP people cuz you're not going to FedEx coming to pick those up anymore now, inside of that same Persephone at Center you can you can also do Native shipments which you may be doing for other channels or your website or what not and of course you're still free to use fax for those if you want to but if you do have certain thing doesn't it as a p that does you know will not be going through this mechanism the other nuances you know there's two, FedEx has a lot of international carrier carrying crossword trade stuff for Amazon that relationship is still in place and there's also a lot of ground stuff so ground is a program we all think of it is kind of like being 5 days but you can actually go to day all out of ground within your kind of missing Coast even into Midwest sometimes that so fed up that ground program where. [43:17] It's almost within the prime promised for a lot of stuff so there is still a ground relationship between facts and Amazon so I imagined Amazon will still use some of that for really short stuff where they don't have a you know this their own delivery, Network going. [43:35] So you know it is interesting that the bigger than you might think this really fast in here is you know this as Amazon builds this out we I have long predicted Jason I think you're on board with this you have this Amazon Playbook is pretty well-known now you know so test it it works test it figure out the model get the cost down scale it. While you're dogfooding it and then the third page of play book which is what always blows people's mind is you develop the super-secret proprietary thing that's awesome now open it up and that's the part that there's not really good physical analog four and usually blows like traditional retailers mines it it's equivalent of putting a Target in the corner of a Walmart right you would never do that in the real world Amazon it just pastry The Playbook they just do it all the time. There's so many quesadillas it's kind of obvious now so AWS is it was born this way FBA in the marketplace so those are three case studies so it's clear to me that if I filled out all this delivery I open it up and I effectively compete directly with UPS and FedEx and by that what I mean is Jason could ship a package to me here in North Carolina. [44:53] Amazon the Commerce company not involved at all and he could probably you know I'm headed to an Amazon driver and say I would like to go to the store Carolina you'll go online printouts of postage and I'll be like $2 because the package is going to ride along this huge infrastructure where all the fixed cost is already been implemented and if Jason was the FedEx that to me it would be 8 or $12 so I think the carriers of finally woken up in like a boy this could be a pretty serious problem for us I need to focus on getting ready for that and shipping packages for Amazon, does Harley how help me get there what happens if you think UPS can get much worse position because well over the potatoes 10% I look in the back of a lot of UPS trucks. And I have not looked at a UPS truck in the last year that doesn't have over half Amazon packages so let me just be me but you know a UPS is going to be in a really interesting place when you're the death novel is hey UPS we don't need you anymore and we're competing with you that that's going to be a really tough day when that happens. Jason: [46:01] No no no great point and you've been being a dumb for a while I think this is the year of it like that. Players have kind of become public like both Amazon listed shipping as a business they compete in in in their their financial reporting and and I think in there, shareholder meetings I know FedEx and UPS had to acknowledge potential competition from UPS sort of affirming what you said sign out and look in the back of the UPS trucks one thing that gets a lot of people is FedEx and UPS built their business to deliver packages to other businesses so they're optimized for business-to-business and they they they're much will. [46:45] Weaker at delivering to residential addresses a couple reasons that interesting is Amazon's built its infrastructure to deliver to residential addresses so it it it can have some significant competitive advantages there and so if they offer their own service like you can imagine that the place will be strongest as in. Residential address delivery there's also huge opportunities and challenges in e-commerce in Reverse Logistics and returning packages and doing real time trials and all these things and you could imagine that Amazon owning their own delivery vehicles and infrastructure they could have some unique offering there that we've never seen UPS or FedEx try try to offer is actually quite a pain to get a UPS or FedEx driver to your residence to pick up a package that you decided you didn't want but I suspect that might have something to do with the the skewed packages in the back of the truck sure looking and if you're looking at a truck in a residential neighborhood it probably does have a lot more. Amazon packages but if you were working and you know big big high-rise office building you probably see a lot of FedEx trucks that are delivering fewer Amazon. Scot: [47:59] Question 2 also comes from Facebook in this is from longtime listener Danny Sheridan if a brand is ready to partner with an Amazon Channel consultant how do they tend to find each other is industry growing or shrinking from your point of view. Jason: [48:15] Interesting so I feel like it's a it's a little bifurcated there's a lot of folks that. Are relatively small businesses that are trying to sell in Amazon and you know at some stage in their gross they might need some help in severe looking for. Pretty small providers are folks that can cost-effectively help you know like often a six-figure business potentially not even a 7-figure business so there's a lot of independent contractors that are focused on. On helping me the long tail of 3p sellers increasingly Amazon an important distribution channel for the really big players and so you see. A lot of the the agencies like my own frankly bulking up their Amazon capabilities to help their big clients like the Procter & Gamble's in unilever's and Smuckers of the world. [49:08] Have a better presence on Amazon so I think you're seeing both I think you're saying. Big consultancies in agencies adding dedicated Amazon practices that are targeted at those Enterprise clients and they're saying. An increase in the Consultants that help the long tail and in terms of how they find them. I think there's a couple ways there there are some good Consultants that are on the speaking circuit and that you know do a lot of offer a lot of free content on how to sell in Amazon and they get their name out and get down that way a number of them have written books so I got at if you do a search on Amazon on how to sell in Amazon you'll see there's a vibrant set of books and those authors all tend to be consultants in that space in there are. A couple of. [49:59] Trejo's that focus a lot on Amazon sellers and so one community that I I try to participate in is this Community College e-commerce fuel it's a bunch of mostly seven-figure sale seller so you know if people are selling between 1 and 10 million dollars of stuff about half of them use Amazon as their primary vehicle the other half try to sell direct our we have some Amazon presents and so you know there's a lot of sort of the Consultants that like Emerging Market themselves to those kind of communities any any other tips you have stopped. Scot: [50:35] It's kind of starting to feel a little bit like Dacia world where you got some local people now you got some Regional players and you've got some national and agencies it a lot of choosing the right consultant is are you a brand a retailer how big are you how much Amazon experience do you have and then you're where I'm seeing the most activity is around Amazon ads and we have a bunch of questions coming up around the Amazon ad Network. This is where there's just a frenzy of activity around Amazon's add soap to on the Amazon side they're releasing new units they're releasing new apis there's a lot going on there, show me how rapidly that's growing. Artists similar large number of agency type people that are kind of like you're coming in from the SEO PPC World kind of in a Feeding Frenzy on that I do know on the soccer side of the company I started Channel visor we're not really a consultant, we're really a software company and you know. I do believe there's an area for a we're not included in this I don't believe cuz we're not we're not online sign up. [51:46] But if you are a software company I do believe within Seller Central there's a little market place so this is kind of thing where I think at some point Amazon needs to step in and say hey here's Google send a great job with this you find out all their programs better than I do Jason but they have the steering say say you know this company is a Google Certified AdWords Platinum company what that means is. [52:11] You got there been to the certified Google training they're using API stay support all the big initiatives and these kinds of things I see Amazon kind of eventually doing that since your Marketplace and Amazon's got like thousand low marketplaces all throughout their that got all the App Store and all that stuff so I think we'll see them normalize that now that is interesting Aldi ad companies to Google Facebook Etc they've always got these oscillations for how they treat third parties trying to get between them and their customers, Amazon's not known just generally for really caring for that and you know it is kind goes to the cycle were in the early days so I can wheel of agencies yeah they help us and then over time as growth slows they start saying how could we get more margin let's cut all these agencies out of Facebook Google in those kind of more mature platforms and that cycle I would say just you we're about to say I do and then you know here we are in the early stage and it seems like Amazon's pretty open to encouraging this industry so it'll be interesting to watch to see if Amazon all of the same Transit ultimately starts to squeeze margin out by eliminating those this gentleman. Jason: [53:25] And at the moment I was a Amazon has the least mature tools for advertising so it's even more important the agency's or to fill in a gap but as a tool sets get better. Like it it becomes much more viable to eliminate those middle. Scot: [53:43] Question number 3 at give me a time check Jason how are you doing. Jason: [53:46] Yep we are 53 minutes in the show so we got about seven minutes left. Scot: [53:50] I'll try to get these two Done Quick. This is Adam from Facebook and it's been cakes how will the CDP change in the next 3 years and how does personalization continue to evolve thanks for all your time and energy on the show Ben from Compass read in Philadelphia I don't know what a CDP is so I'm going to kick that one right over. Jason: [54:19] So I'm assuming like there's lots of acronyms and some of them have multiple meanings I'm assuming he needs customer data platform which ties in with the personalization so there's an alphabet soup of all these systems that a business might use to track information that they use for advertising and marketing person purposes and for personalization and customer experience. [54:44] Purposes and said started that a popular when you hear about a few years ago was called the DMP what which is a data management platform a lot of advertisers that didn't necessarily know the individual audience they were marching to might use a DMP to keep track of the segments they were, are marketing to and then sort of evolution of the DMP is this CDP which is a database of attributes on individual customers and customers a site misnomer oven at the prospect not a customer so it could be both prospects and customers I'm so that it's a database you would use to keep Keep information about people I mean salesforce.com is a you know it in all the time that contact management systems are in some ways cdp's there are bunch of specialty CDP is that our Focus for particular use cases and. In general how that's going to bother with it in the next 3 years like obviously data gets more important expectations for four more personally relevant experiences get more important and so all businesses just have to collect and act on data better A lot of these systems are still design for a single-use case now so they're sort of siloed on one particular thing and I think over the next three years they get more generalized and you know the date they become a system of record for Content that that. [56:12] Get used in a bunch of different places so you might use it for your advertising and for your email and for your on-site personalization platforms and all these sorts of things where is today. Each EDP tends to be optimized for you no one or a few particular touchpoint so in in super shorter I feel like that's the evolution and I guess the last thing I'd throw out is a lot of people that already invested in these platforms are now having to take kind of a step back because the the Privacy regulation is getting stronger and a lot of the data that had been previously collected and put in these systems hasn't been collected in a way in which the businesses are authorized to use at so 1 new new Wrinkle In all these platforms is data governance and audit trails and making sure you have your permission to use all the individual elements you know about that customer in the way that you're using up so it. Maybe industry industry a heck of a lot more complicated. Scot: [57:12] And what he says how how does personalization continue about the sooner you can get some data to drive it are you a big believer in some of this machine learning AI is being a total game-changer here or or do you think that that's a little bit overdone. Jason: [57:27] I think it's important but I do think it's overhyped the I don't think just because inexpensive personalized it better and so I think it if your goal is to take an experience that was the same for all your customers and personalize it for each of your customers that's actually dumb golf because that doesn't guarantee a better outcome like I think the reason you'd want to personalize those experiences is to make the experience more relevant for each customer interview, you happen to have one experience that's irrelevant for a hundred million customers as for example Apple does like knock yourself out that's awesome don't don't spend the money to the personalized that preaches hundred million customers. It was one experience words but in many cases you have lots of different Shoppers with different missions that are different contacts and so you need to personalize to make it more relevant and so like if your goal is relevancy yeah collect all the data and do what you have to do to get more relevant if your goal is just to be personalized for the sake of personalization I I would argue. [58:28] That's that's kind of a silly goal and you know I would argue some of the highest value personalization we've already been doing for 10 or 15 years I mean the recommendation files on Amazon are 35% of all Amazon's revenue you know his is a i and better data making those recommendation tiles better today than they were 10 years ago absolutely but it's it's. Evolutionary not revolutionary so I think there's places where it's a big deal but I think however big a deal it is is overhyped by the vendors right now. Scot: [59:02] Cut it and then our fourth and final question for this installment Don't Panic if you submitted a question and we haven't gotten to it we have a good 15 more that will get to honor Nexus request and show this one comes from long time listener and guess Jamie Dooley Jason Scott have you heard any news or updates around, Conoco Amazon Singularity which is the so I think he's making out that name I've never heard it called that but there is this combination going on at Amazon between vendor Central and Seller Central and he makes a joke that he has heard the project school name is a brexit. [59:39] Play Leon the brexit turn I'll kick off this one and then and take it over to you so long time Amazon had two ways you interacted with them that's if you're a brand retailers were always kind of in this third party bucket and then he sold other brands and then transfer into their Central the world's all smushed together because every retailer wants to be a retailer and so what's happened is just give you the slang so you should be that if you want to sell in the hole so relationship with Amazon you would use this portal called vendor Central it is very simple it's essentially a kind of you know chatting with your buyer and uploading you know kind of negotiating and saying hey I'm going to send you a hundred widgets and and this kind of thing and then South Central is the third-party Marketplace World Hunan Seller Central very quickly you know it's kind of I would say. [1:00:36] 10 to 20 x functionality of vendor Central soup. All def ba and there are you reporting by box pricing Dynamic this that I'm so sorry Central really got more sophisticated as as Brands kind of came on the scene song or direct they wanted the kind of had to use when they're Central. And then they wanted a Seller Central experience and then they started just do both which created this hybrid model that that we talked about on the show Jamie's kind of early Pioneer of his times at Doral Inn and Creek so. [1:01:12] What's happening is Amazon's decided to squish the teams together and really have a central kind of a thing that makes sense but it's quite painful from what I'm hearing you know I I talk to Brands and they literally will talk to three Amazon people and get different answers of should baby one piece rebuke and a 3p can they do hybrid who are they dealing with I'm so there's no to be a little. Of total chaos over the Amazon around this right now it's best I can tell so yeah I do think it's going to reconcile itself Amazon obviously is very. [1:01:47] Focus on the consumer experience and Wildland on a great consumer experience but there is a lot of chaos there that have looked into wow you know they have this they have these record reports to get around like. Demographics your customers out there searching on reports and then there's a couple ad sites that used to be only in there and then the the more enhanced pages on Amazon used to be only available there so as their special needs together so that good stuff coming from 1 p.m. to 3 p 1 P people were always like gosh I really wish I had more control over my listing and I I had a lot more dynamic system for the set the other so a lot of that, I think the game is going to be good and it has a lot of pain to get there. Jason: [1:02:44] Yep and I I guess I would just had a couple of things like early on Amazon head you know some interesting Protections in place if you wanted to be a three-piece seller and Amazon and therefore you're using Seller Central, you you you had to agree to let Amazon buy your product one p if they chose to so, they make it a century kick you off the platform review if they ask to buy your product first party and and you chose the only sell it third party the Indian that they have the flip side if you're one piece out on Amazon you need permission to be a three piece or so in some cases vendors that were hybrid sellers had permission but more often. They were they were one piece hours in 3p sellers in Amazon just didn't notice and in a few cases Amazon noticed and post it but more often. [1:03:38] Amazon would just to let it ride and so like you know some some mergers that have already happened there's two businesses used to roll up two separate execs and we're separate p&l is an Amazon now they roll up the one exact and it's way less likely that you was a seller are just getting away with it unbeknownst to Amazon so it. It's much more likely that Amazon has visibility and and you know is used for the implied in the question they're strong rumors out there that the tools will eventually merge the the name for the tool I have heard the most and rumors is Amazon one vendor so I don't know if that that ends up being the. [1:04:18] The universal replacement for Seller Central and vendor Central will have to see but obviously you know a couple months ago there was a brouhaha Amazon. [1:04:31] Cold the one piece hours so they said hey if you're selling if you're selling us just one p and you're not doing 10 million dollars a year in Revenue it probably doesn't make sense breast keep you the one piece hour or so we're going to ship you off that platform and the way you should have a relationship with Amazon at 3 p so they're there were a bunch of hybrid settlers and small one piece sellers aren't you getting forced to go to 3 p.m. and you know all this stuff is playing out out simultaneously but I do like Jamie's names. I do think it would be funny if it was high brexit. And I think given time that is going to be a good place to end because we have done it again we have used up our a lot of time we do have a bunch more questions to go to the store going to record Another show here pretty soon and release it in the very near future there's also some news happening while recording the show Chuy's just did their IPO today so if you do have any comments or questions about the the stuff that we did discuss on this show please jump on the Facebook or Twitter and and let us know as always if you enjoy the show we love that five star review and we didn't get you a question keep your eye on the feed will have another show out super soon with the the rest of the questions thanks very much. Scot: [1:05:50] It without your five star reviews were never going to make it back onto the top 10 podcast cast list so we really need everyone to step up and leave some reviews so we can be on there for the Meeker report next year coming to listen to show everyone we really appreciate all the questions and engagement out there in the community that's what makes it really fun for us and until next time. Jason: [1:06:12] Happy commercing.

Small Biz Matters – a half hour program each week where you can work ON your business rather than IN it.with Alexi Boyd from Boyd Office Management ServicesDate: 17 July 2018 Some of us as Small Businesses shy away from the Sharing Economy; fearful of the unknown - the competition, lack of compliance and unsure of where we, as small businesses actually stand. But the fact is, if that’s your level of awareness of the Gig Economy, you’re missing out on  a huge resource and income for new business. Melinda Livingstone from IncomeConnection is here to dispel those myths and help us, and educate us as small businesses on how to tap into the great opportunities the shared economy can provide. Welcome to the show Melinda. Topics we’ll be covering: Tell about your journey, background, previous skills I worked for over 20 years in the superannuation, investment and financial planning industry and one of the problems that I saw was that many people retire with not enough money to live comfortably. The age pension is insufficient and is being reduced all the time. For example last year my parents-in-law had their age pension cut due to threshold changes. A couple of weeks ago I read about cuts to energy concessions for age pensioners. So when I left my corporate job, I thought what can I do to solve that problem for ordinary Australians? Wages growth is flat, so it’s hard for working people to save more. I looked at the future of work as part of my thesis for my Masters degree and I became aware of the opportunities in the sharing economy. I learnt how we can generate an income by sharing what we already have. So I started my business to help ordinary Australians improve their income situation. And being a business owner, married to someone who works in a small business, I am very aware that the sharing economy has opportunities for small businesses as well. My background is in product development, technology and finance. The Sharing economy - what is it? It is creating value by sharing excess capacity. The sharing economy is also called the gig-economy, collaborative consumption, the experience economy or the new economy. It is nothing new, we have as a society been sharing things for a while. We are used to libraries, spotify music, eBay and second hand shops.  It is just that technology has made it so much more convenient, efficient, affordable and transparent. Examples - The platforms that you are likely to have heard of are Airtasker / Uber / AirBNB Why has it exploded ? On-demand technology, enabled by our mobile phones and cloud data storage Secure payment now more comfortable Testimonials / ratings facilitate trust We have a desire for a greater with community, local business, smaller businesses Move away from faceless organisations Sustainability, avoiding the throwaway society People look for experiences rather than stuff Australian entrepreneurs are solving problems and making life easier Supporting groups of people who find the conventional job market discriminate them - e.g. older workers, stay-at-home mums, migrants who otherwise find getting work difficult. These reasons are why the on-demand sharing economy is a major trend and is the future of work. Time Magazine described it as one of the ten ideas that will change the world. What are the opportunities for Small business to tap in? Firstly, if you have spare capacity; spare space such as spare office space, spare desks, spare warehouse space, perhaps your kitchen or cafe is unused for part of the day? Someone else may pay money to use your space. Perhaps you have spare equipment that another business can pay to borrow? Or spare capacity in your logistics, in your shipping? Your business may have a large social media following? Spare capacity of all different kinds can be monetised. For spare office space, there is Liquidspace, Sharedesk and Rubberdesk. For industrial and retail space there is Altspce. For spare kitchen space, there is cookitoo.     For spare logisitics, there is FreightExchange. For spare equipment there is Mobilise. I am really just touching the surface of all the options available for businesses to monetise their space capacity Secondly, you can save money. For example, expert online staff training on almost anything can be accessed at a cost of about $15 per course from Udemy. If you want to make a video, it used to cost at least $10,000 for a marketing agency to make one for you. Now if you know what you want, you can access the videograther from FreelanceCollective or Calling all Crew, the talent from The Right Fit, the background music from Envato. Cut out the middle-man and have more control You can organise and pay for small tasks and only pay for what you need. Small business now has access to the sorts of products and services that previously were only accessible to large corporates; with transparency, in small, flexible parcels. If you have no connections (e.g. migrants or are doing work in another city or new in business), these online market places make it easy to find a supplier, or several suppliers and choose the one that is right for you. What are the pinch points that the sharing economy can solve: In business we are time poor, we are looking for a quality result and a good price. With the sharing economy, all sorts of problems can be solved easily. On Airtakser, a business can post any task that is legal and moral. The sorts of tasks that have been posted by businesses are include taking Instagramable photos of their branded cars in great locations, handwriting Christmas cards, doing a corporate gift drop or a setting up a flash mob as a promotion. Other problems that can be solved include finding a quality meeting room for a client meeting for an hour almost anywhere you want at a good price on Sharedesk. Attracting and paying for great talent for a day a week, perhaps to advise on an acquisition or a project from the platform Expert360. Unlike a consultant, they aren’t trying to hit you up for ungoing work. Also if you need an employee for just a day, such as your receptionist is sick, you can send a request to Weploy and they can get a pre-screened worker to you straight away. Some businesses then like the person who has been sent and may offer them a job down the track.      Testing out options and getting feedback before going ahead. Traditional market research is expensive, but you can at very low cost put an ad on Airtasker for a few people in your target market and give them a task such as give you feedback on your website or meet you for an interview discussion. Is it REALLY a threat to small business? No, it is a resource to tap into. It’s also another way gain new clients. Some businesses will put their product or service on a sharing economy platform and see that as an additional another channel for them.   These platforms can help with the administration side - Weploy pays insurance, super, as they are the employer. If you rent out your spare space on Rubber desk, they manage the rent collection into your bank account. There is a perception that the sharing economy is ‘a race to the bottom’ on price. Price is can be a factor, but other drivers such as choice and convenience are much stronger. In the recent Mary Meeker Internet Trends report, the average worker in the sharing economy in the US was earning an average of $34 per hour vs $22 for the average US worker.  It is a big market place that includes the professionals on Expert360 earning up to $3,000 per day vs a host on MadPaws earning $25 for a doggy sleep-over. I know the owner of Airtasker is keen to set guidelines for the rates of jobs that are appropriate but it’s also a marketplace. How do you tap in to the sharing  Economy? There are over 150 sharing economy platforms operating in Australia, many of them specialise in sharing between businesses. A marketplace is created when information flows freely between people; so your spare capacity becomes the solution to another businesses problem. If you are a bricks and mortar business, have good relations with your neighbours. Networking within other groups also helps. Joining business Facebook networking groups.     Think laterally about your opportunities, such as your: spare office space / desks / meeting rooms Spare parking spaces Spare storage space Outsource your staff if you have excess staff capacity (on secondment) rather than letting them go. Restaurants who don’t utilise their space all the time for after hours for food prep or as an event space! Understanding your seasonality on your business - look at your numbers! Losing a key client Times of year where you’re slower Expert360 is where you can offer your services as a consultant (more premium as opposed to AirTasker) Melinda is speaking at two events in Chatswood next month, on the 22nd and the 29th of August, if you are interested in hearing more there is information here  on the IncomeConnection website. She has also written a free e-book on opportunities for businesses in the sharing economy. To find out more about what has been covered today, go to their website: www.incomeconnection.com About Melinda Livingstone, Founder IncomeConnection Melinda is the Founder of IncomeConnection, a social enterprise that helps people find opportunity in the sharing economy. She has over Over 20 years experience in superannuation, investments and strategy for organisations such as ipac and Bridges Financial Services. Her last corporate role was as Head of Channel Development for Colonial First State, part of the CBA. She has a Bachelor of Commerce, a Masters in Business Management and is a Graduate of the Australian Institute of Company Directors. She is the Chairman of FOLIA, a charity that raises funds for children with disability and she is a volunteer with Sydney Refugee Teams, helping refugee families settle into life in Australia.

Episode 134 is a recap of Mary Meekers "Internet Trends 2018" report, and the weeks news. Industry News Walmart Shareholder Meeting Walmart Launches JetBlack Ulta, Sears, Macys, Target report quarterly earnings Apple WWDC Mary Meeker, State of the Internet 2018 Don't forget to like our facebook page, and if you enjoyed this episode please write us a review on itunes. Episode 134 of the Jason & Scot show was recorded on Monday, June 4th 2018. http://jasonandscot.com Join your hosts Jason "Retailgeek" Goldberg, SVP Commerce & Content at SapientRazorfish, and Scot Wingo, Founder and Executive Chairman of Channel Advisor as they discuss the latest news and trends in the world of e-commerce and digital shopper marketing. Transcript Jason:  [0:25] Welcome to the Jason and Scott show this is episode 134 being recorded on Monday June 4th 2018 I'm your host Jason retailgeek Goldberg and as usual I'm here with your co-host Scot Wingo. Scot:  [0:39] Hey Jason um welcome back Jason Scott show listeners Jason's been kind of a busy kickoff to Summer here and we talk tonight this week we would cover some e-commerce news. [0:56] Last time we talked about news there was the hot take on Adobe in Magento before we dig into that though and even more important question give me your spoiler-free review of Star Wars a solo story. Jason:  [1:11] Yeah well you know I took my wife to to the movie for our 5th wedding anniversary cuz I'm a very romantic guy. And we really liked it I I feel like I owe the new Star Wars movies I've really enjoyed this or the new stories so and Rotel more than a rogue one more than. [1:34] I I may be in the main trilogy. Scot:  [1:37] Awesome what is 5th year anniversary I always say it's paper to my wife to so I can avoid it. Jason:  [1:43] But yeah I I pretend everything is paper or dessert or cubic zirconia which apparently is not one of the anniversaries either. Scot:  [1:50] 10 tens another good one. They're on their give her some aluminum foil. Jason:  [1:55] When I pretend I'm taking her to Disney World for the the Star Wars Hotel. Scot:  [2:00] Nice. Jason:  [2:01] I'm just kidding we have to go probably sooner than 10. Scot:  [2:03] 10 m e t i n. Jason:  [2:05] Tell Tim I got it yes I like sorry I thought we were already planning my tent and a. Scot:  [2:10] Paper paper in Tempe. Jason:  [2:11] The odds of her being able to put up with me for 5 more years aren't you no not that impressive. Scot:  [2:16] I don't know the how about and then. Jason:  [2:20] Her or you for that matter. Scot:  [2:22] Yeah it's been a long 3 years her the trip reports and you covered a really cool conference around grocery tote us about. [2:36] What all is going on with the exciting grocery folks. Jason:  [2:38] So Royal Bank of Canada has as this event every year focused on all that investors that are falling that that category so I got to go do a keynote on how did you disrupting. Digital is disrupting grocery so that was a fun talk and they they pretended to laugh at my jokes which I always appreciate. And there are a ton of CEOs there so I got to sit in a briefing with the CEO of Kellogg and he had some pretty. [3:12] Pithy of comments that I think at some Traction in my Twitter feed he was kind of joking about how how these um. [3:22] Startups are awesome and they all go to a hundred million dollars and then pray to God to be acquired by someone like dog craft. [3:32] And the MPD did we cover their conference last year did pretty cool recap on the evolution of the grocery so there's a. [3:42] You know obviously groceries a big piece of consumer spending and getting jujuy disrupted by digital right now so lot of people are trying to figure out what the what the sort of ramifications of all that will be in place marpat. Scot:  [3:56] Pulling in your talk to you the whole curbside versus delivery and and all that. Jason:  [4:02] So you know what I actually was a little higher level I was talking about some of the. The main ways in which consumers purchase decision patterns are changing over all and it changed and other categories and how those apply to grocery so. I didn't get the Deep dive into the tactics of grocery pickup versus home delivery for these guys that'll maybe next year stock but the. Did talk a lot about her. People need more information to make purchase decisions and social proof in absolute value and transparency are becoming a much bigger deal and you know what retailers are doing that well and what retailer still has some work to do there. [4:45] And you know this sort of big big trend of Brands and retailers colliding and all the all the the. Retail are starting to look more like brands of the you know snap up all these products and acquire meal kits and watch all these organic, and I mean organic is in in home in in house new products that they did they're launching and that you know how all the brands are trying to figure out how to go direct to consumer. Scot:  [5:10] Brickell so let's jump into the news first of all just travel outline tonight without would cover, sometimes we put kind of what we call other news is kind of tidbits at the end and it always gets bumped so we thought we'd kind of reverse that so you get the delicious Tibbets first and then we're going to talk about Apple's conference and then what are the big events that Jason I both being beta Geeks get excited about is Mary Meeker had her 2018 deck out so we're going to wrap up the show and go over the Meeker deck, so that, being said what would jump into Walmart they had a shareholder meeting that was just one of those things that they they hold and it's not quite as big as Warren Buffett, pretty somewhere where thousands and thousands people go in and hear Walmart's annual report did you see any interesting news out of that. Jason:  [6:01] Yeah the other number to thinks it is that annual event that Walmart ahold usually a week or two after their their earnings. I report and also usually right after a board meeting and I'm heading may not have as many shareholders come to the meeting as one that's for Berkshire Hathaway but the other thing that Walmart does is they bring, thousands of Associates from all of all their various businesses all over the world and so the the sports arena where they hold the event is. [6:34] Way more friendly they usually get some dick music acts and an interesting and see. And you know they often have launched projects or talked about you know there their focuses and initiatives. [6:53] For the year so it's a good if you're Walmart follower it's a good thing to attend it's kind of a pain in the neck because it. Basically puts the small town of Bentonville in in Arkansas at capacity so I give you don't plan well in advance. You're likely staying at a hotel like pretty far away like maybe down in the college or something and. Hard. You don't get in a restaurant and all those sorts of things so I would I was actually pleased to follow this year's shareholder meeting from afar rather than attend in person as well as I have done none number times in the past. Scot:  [7:31] Call seems like the big thing that blew up is this jet black tell us more about that. Jason:  [7:37] So the rumors of this is are coming out a couple weeks before the shareholders meeting but they officially announced this new service. At the shareholders meeting called jet black and one of our glory is Lieutenant Jennifer Fleiss came out to. [7:54] To introduce that folks might recognize Jennifer. She runs the the I keep going store 9 and its taurate. The incubation lab for Walmart but she also is one of the original founders of Rent the Runway so has a lot of. Interesting bespoke apparel expertise. And jet black is a new concierge service that Walmart is piloting at the moment just in Manhattan and just for people that live in particular types of dwelling. So you have to live in a condo or an apartment building with a doorman. So the date they can use the Fulfillment methods that they have in mind and essentially what they're doing is there they're providing a. Personal shopper for everyone that's in this program you pay a monthly fee. I think they're experimenting with a couple different price points on the monthly fee it might be like 50 or $100 a month at the moment. [9:00] And essentially you can call or even send a SMS message and say hey I need a new outfit to wear for this party or I need a birthday present for a 4 year old girl. Or I need a very specific thing, and your your personal shopper will track all your preferences and past purchases and you don't either get the specific thing you asked for or. Or make a smart recommendation based on what what information you give in a mini cases Bill do same-day delivery so they'll, like you you can simply send a text message and have something show up at your door man when you come home from work for your building in New York so it's a very. High-touch data-driven model they're saying that they have some AI chatbots as part of the system but there's also a lot of human interaction and intervention. And it's a it's a huge. [10:01] Push for Walmart to try to learn how to capture these more affluent customers. They're really the only part of the US market you know that Walmart hasn't captured yet so, in Walmart owns a big swath of of the u.s. send you know the one the one demographic the date that they don't do particularly well in is. These affluent Shoppers in in Walmart doesn't have a store in New York City for example and so, watching this this service is interesting and it's semi branded jet which is also interesting right like it's not clear whether the jet in jet black is for the Walmart check brand or they just. Chose to pick a descriptive version of black to name the the product so that's going to be a little interesting and it's, you know it's going to be interesting to see if socialites in New York will will you know subscribe to this this high-touch Services provided by Walmart who they you know, with what historically look down their nose at. Scot:  [11:04] Yeah yeah there's several startups in this area that have raced pretty considerable Capital one's called I think Alfred it's two women that have done it and it's cut. It's got kind of maybe half product half concierge services kind of a thing so you can have, yeah. Only can you say hey I've got it I need a gift for this party I'm going to but please deliver it to this address which may be some services along with the items that they could be interesting to see how that goes. Jason:  [11:35] Yeah for sure and. You know a lot of the folks in my industry are super eager to try it out and so we've all applied you know for the closed Beta And so you know we all had to go and claim that we're housewives in New York. Scot:  [11:51] Funny when they show up in Chicago. Jason:  [11:56] Exactly. Scot:  [11:58] Other interesting retail news so a lot of retailers they have a combat off calendar q1 so they're just announcing their queue on but it's not January February March it's more February March April, that they were hearing about now some of the Ulta in Sears were interesting I found because it's kind of Tale of Two Cities this kind of. Bifurcation that that we hear a lot about. [12:20] Sears was kind of one side of that story and they're cops were down 12% year-over-year same-store sales were down 12%. Going to close another 70 store so they're kind of doing this kind of a shaving knock stores as they going to spiral around conversely, Ulta who we talked about on the show it is Crush their earnings and there's their comps were up pretty concerned and they're opening 34 stores, search this really interesting kind of changing the guard going on in retail, Mall based vs. Melt Mall based categories like Beauty doing well little lemon did well at least your and we continue these Trends we talked about on the show a lot, I continue to go on and a lot of them at the bifurcation another area that's doing really well is a wholesale clubs and dollar stores so that kind of value-oriented side of the equation is doing well also. Jason:  [13:14] Yeah yeah it for sure and then. I think Macy's also had their earnings and also was favorable so they think they there. They're the revenues up 3.6% and cops were at 3.9% and check me on this, but I think this was the second consecutive quarter of favorable comps for them after a very long streak of negative comps. Scot:  [13:42] Yeah yeah on our good friend how is over there and so I think he can take credit for about this cuz it happened on his watch always always good you know to to land somewhere and then have things turn around right when you do it so we'll give how all the current flow. Jason:  [13:56] For sure and they they. Do you have a bunch of initiatives that have gone live that that in some ways feel like they they at least partially have house fingerprints on them you know since. [14:09] Shoptalk they've been really touting this this pilot of mobile scan a self scan check out that they've been rapidly expanding to a bunch of stores I find that super interesting because on one hand I feel like it. [14:24] Saw the very real problem that that Choppers have with Macy's in fact I think they it's the number one report a complaint at Macy's is that you can't find. [14:33] A cart to check you out after you made your purchases. And so this is a sort of self-service thing where you pick your clothes you scanned them with your mobile app if they have security tags on them you you show. The digital receipt at the door and someone takes those tags off and you you get out of the store much faster. Minute parently Macy's Shoppers are really responding well to that service and it makes a lot of sense the one thing that's interesting as we've seen a few other retailers. Pilot it and then sort of step back a little bit so you know Walmart had a pretty significant test of. Mobile scan self checkout and they did it in both Sam's Club and Walmart and then they they rolled it out at Sam's Club and it seems like they turned it off at Walmart so I you know I think there was. [15:18] A different learning there and maybe it's at a different shopping dynamic. [15:22] I bet you know also are like turning up the heat on some of their their e-commerce fulfillment things today they did launch a new drop-ship program so they're expanding their. [15:34] Their catalog by listing more vendor product that they don't even carry themselves and having the vendor ship that stuff Direct. A lot of times for a retailer that's a baby step towards a true market place so if if this program successful for then maybe we'll see. See Macy's launch of marketplace down down the road they also, launch there buying on ship to store and in for lizards that don't track this carefully, that's a slightly different flavor than buy online pickup in-store so buy online pickup in-store means. The goods are already on the Shelf in the store customer orders online and then they go get in there you know someone pulls the one off the shelf and save it for him and they get that one, in buy online ship to store the goods are still coming out of the e-commerce fulfillment center but instead of sending the goods to the consumers home which is expensive they should the goods to the consumers near store in the consumer I can come and pick it up for free, it's a big win for the retailer cuz the delivery cost for my to lower and that customers going to walk in the store and potentially discover other things and so this, the boss or buy online ship to store program is a new thing at Macy's if that also has been one of the major initiatives at Walmart, over the last couple years and Macy says that they're going to rapidly scale all this program so so interesting digital stuff happening at Macy's. Scot:  [16:57] This is why not I thought you'd find interesting so Target had mixed results so on the positive side their foot traffic was up, over 3.7% year-over-year which is really good in the world of offline retail you know where you're going to look in it at 2 and 3% comps then they said e-commerce grew 28%, which is interesting and then we just had it wasn't Walmart in kind of 30% which footnote when all these things come out and always reminds me of this discussion we had on the show where. Everyone's growing 30% than who is not growing 30% why is e-commerce only growing 15-day 18%. What to save that discussion again for another day and get some Gaston to help us understand that. [17:42] Anyway but that was the positive side but then while she was expecting a buck, 39 on you. And it came in at a buck 32 so it's a pretty big mess on the bottom line in the management team essentially said look e-commerce grew faster than we were expecting and it's expensive and crowded are margins so they really blamed, the bottom line Miss on the the nice kind of hit on the e-commerce growing at 28% number so it kind of. Whenever that happens I kind of think of Amazon has a lot of retailers in this really tough. Lose lose situation where you know you lose if you don't grow your eCommerce then if you do Gregory Commerce City but I was going to Crater and Amazon has kind of figured out how to do that way more efficiently than these folks that I've invested all there. Best looking into the store infrastructure but catching up on these things but Amazon's got a nice kind of you have 15-year lead so interesting kind of a reminder of that trap that I think Amazon has retailers in. Jason:  [18:45] Yeah and you know potentially this is just the new normal and Retail is obviously we're going to continue to see if shift in the sales mix to online sales and you know inherently from a retailer those those sales are less profitable so there's more pressure on margins than ever before, and you know, if you're if you're just expecting you know that they're eventually going to get back to that same margin level that they were at pre-digital that that might be unrealistic expectation. Scot:  [19:15] Yeah absolutely pivoting to the other recent event you know usually in the world of keep them this is, pretty exciting but it's kind of mediocre out here today so today Apple kicked off their what do I worldwide developers conference creatively called WWDC and, Prime most interesting thing it and there's there's new versions of all the operating systems coming out it really kind of it there's a theme for this when I think it was less positive fix bunch of stuff so so apples been inviting a lot. And it's crowded just got a lot of dangling threads and things that aren't kind of a hundred percent so looks like. This kind of generation for the next 6 months is going to be kind of you know some consistency so for example I always have trouble going between my phone and my iPad cuz the you is totally different cuz I have a 10 and it's different than the operating system on the iPad. [20:08] They're going to raid a lot more of the stuff on the Mac Etc by the most interesting part of the day I thought was Wall Street reacted very positively to Apple. [20:18] And you know we talked about on the show little bit there's kind of interesting race to see which of the the. The Horseman of the internet are going to be the first $20 company in a big boom it was made today is Apple went up 5 to 6% so where it stands as of today which is recording this is June 4th after the market closed. Apple is got a pretty considerable lead at 942 billion so really kind of 58 billion away which seem 58 million billion away from a trillion. Seems like a lot but when you kind of think about percentage is another kind of 6% move on Apple and you'll be there so that's going to be interesting to watch. Amazon if you've been keeping track Amazon used to be dead last now there in 800 and 8 billion in Amazon is also doing very well but not quite keeping Pace with apple and then Google has done quite well and they're sitting at about 8. Switching with Amazon back and forth depending on how the stocks do then Microsoft at 781 the real laggard who was in the race is really kind of falling off is Facebook at 560 billion. [21:25] So yeah it's pretty interesting I think. [21:28] Think will happen is it's hard to tell who's going at their first right now you would kind of call Apple getting their first but I think we're going to see a scenario where we have like. You know 3 or 4 trillion dollar companies so it's it's not going to be kind of the trillion-dollar company I think I think some of these companies that have built these massive platforms that are just soaking up. Dollars across all these categories are are going to be each of them will be joined our company's so it could be we'll keep people posted on that. [21:55] The three some things interesting obviously they're coming on there a lot of scrutiny and Regulatory concern and things for him going on there. Apple really sue a lot of shade at them in the WWE. DC so some of the features coming out although they don't specifically talk about Facebook there things for you know. [22:16] Making you look even more Anonymous than ever and specifically getting away around some of the ways Facebook tries to fingerprint you as a user that was interesting perhaps the most interesting is there any missing some features that allow you to, manage the amount of time you're using your devices and the time of day and things of that nature and then also a fair amount new features around that same topic around children so you can kind of say hey I'm going to let my kids have 30 minutes on their device, after school so they can call me and be in touch but then that's it I'm not going to let them. I'm going to lock them out of the device between you know that the school hours and then in the evenings as well so. [22:59] It's interesting to see if that any of that will will cause kind of the reduction in online time, your people are kind of addicted to these social media use cases primary Facebook's family up of apps so those were some of the interesting kind of high-level things I saw out of the conference, what did you say it was interesting. Jason:  [23:18] Yeah so I think you hit it right like it. I don't think they were huge Commerce Centric announcements at the show I think they Lowered Expectations for the show coming in by saying hey. Probably not going to launch a lot of major new stuff we're going to you know we have a significant focus on fixing a lot of the stuff we've already made. But they did announce an upgrade to their augmented reality stack so what they call a Arquette they they announce 2.0 which has Richard features. We talked several times about how. They are probably has a lot more application in VR does for for shopping in the in the near-term and. [24:01] Historically it's required a lot of horsepower in a lot of special software. To do decent AR on phones and now you know Apple and Google are both making it much more ubiquitous in much easier to code. SAR Kit 2.0 can be interesting one of the date Apple literally has a new app coming out with a arcade 2.0 called measure which is sort of a using your your camera as a. Surprisingly accurate ruler to be able to measure dimensions of rooms and things like that. And we talked a number X about out you know how these cameras get better at measuring things. That can apply to a whole bunch of Commerce use cases of fitment for clothes and visualisations and fitment for furniture and housewares and all these sorts of things. Become much more more possible as as these capabilities expand there were no Hardware announcements at the show but there's a lot of rumors that the next iPhone. Will have a triple camera on it and that third camera being a depth sensor and so. You know there already is a really sophisticated depth sensor on the front of the camera for measuring your face. Did they put a sophisticated temp sensor on the back of that next phone that could really open the doors to some interesting. Apparel fit man and Maid to Order apparel over the phone and all sorts of think so. So what Cantina watch that closely they did announce a potential very scary new feature for Safari so this is going back to the the Privacy stuff that you talked about that they're adding. [25:37] The ability to block third-party cookies in Safari and so you like. It is probably a good thing for users but it breaks an awful lot of the internet like almost all the news sites you can rely heavily on all these third-party cookies from all these contents indicator is an ad. I platforms and things and and if if all of these Publishers have to adapt to a world in which third-party cookies don't work. That's going to be a pretty big paradigm shift. Inform me then like the like this is a double DIN for apple apple gets to say we care about users privacy and we're eliminating you know evil advertisers ability to track US. [26:19] But when the the content sites that are. Time are we making money by selling ads around free content they give you when they lose the ability to monetize their content through these add platforms. It actually forces them onto Apple news and Google news as their only source of monetization for their their content so you know Apple announced the new version of their. Their news platform at the same time they're making it harder for these these news Publishers 2. To monetize their own content so so you know you can look at that as a coincidence or nefarious plan. [26:58] This is already in Safari but I just want to highlight for folks that you know recent updates of to Safari added the ability for Apple to finally support Progressive web apps. They been in the Google browser for a while and this. People not talking about this is enough this is a huge Paradigm change for how to do mobile you can do way better mobile e-commerce sites using the pwa. What are called Progressive web apps then you then you can using traditional mobile websites and certainly. Better play for most retailers than doing mobile apps and now that you can do one code base and have it work on most of the Google and Apple devices. Every retailer really should be redoing their mobile right now and interesting Lee not very many are and you know, my my hypothesis is that part of the problem is that all these retailers have mobile fatigue that they, you know in the last year they just want the responsive site and they felt like that meant they were done at mobile, and now no one wants to talk about redoing their mobile again to support all these new mobile standards like Progressive web apps and accelerated mobile pages and leveraging this these new payment Technologies like the payment request API, these are all best practices that make a huge difference in in Mobile, so it's going to be interesting. To see how that that all plays out did you see any other cool stuff at the at the Apple conference that's worth noting. Scot:  [28:31] The other at the keynote there was kind of two that had a little bit of a Commerce flavor and they were are within the augmented reality World which which we we talked a lot about on the show, side note we do have a deep dive into a rvr that, you should check out if any of this sounds interesting to you so one of things they did is they had a group of folks from Lego there and they had a table with, I just one of these little village kind of sets you know where they do kind of get you to buy one and then you can buy a multiple Village so they had this kind of apartment building set, I didn't they could look through their iPads and they could do some really cool stuff that could go inside of that apartment building set virtually and See Kai animated Lego. People living and doing things in there and then they kind of pull out other sets and look at how they would look next that set then there was a lot of animated. Play around there so the building could catch on fire and then someone could have the little Lego fire people come out in a Lego helicopter and does really interesting cuz you could, many people can have a shared 3D experience and then you know so you could imagine. [29:41] Husband wife in a designer having a shared 3D experience in a house. Planning where Furniture would go or the redesign of a kitchen and those kinds of things and then the other one that had e-commerce implications was Fender the Guitar Company, at least actually showed this is kind of interesting example where they went to the website and designed a guitar. And then they press the button and there's this new way of communicating these models that button than kind of. [30:11] Creator 3D model put it into the AR kit and you can kind of like then see a 3D version of the guitar that was designed then they Presta and that was kind of in just kind of a white space you can kind of spin it and see it, which is a terribly new for the world e-commerce and you could actually see it kind of like. Sitting I don't know why you want to do some guitar kind of sitting on its stand and and you can even kind of like you know Vision it in your environment so. These 3D models are starting to get kind of more transportable between experiences which is interesting and they announce the new new model. Sweet file format for this that seems like a relatively big deal and you know it may have e-commerce implications cuz I do hear from eCommerce folks you know. Everyone's out there creating these 3D models and there's a lot of duplication of effort so at some point. If you're a brand you made that may just be part of the digital package you give to somebody is an AR model that everyone can kind of consumed versus. Oh I have to. [31:12] At maybe house needs one in the Ikea needs another and I don't know the Wayfair app needs another or they're all creating on a duplicating work so soon. Scot a nursing implications out there for a our shopping for for what that's worth is probably many years out still. Jason:  [31:30] For sure but I think it exactly mirrors like the early days of e-commerce if you want any conversate you you hired your own photographer and took pictures of all the products you are selling because, the manufacturer wasn't used to giving you digital, versions of all their photos in overtime like we do all these pretty robust system is where you know manufacturers now syndicated a lot of digital content to e-commerce sites to help them merchandise products and I think you're exactly right you know that, the early a are examples that the retailer all recreated 3D models of the manufacturer's products which you know is expensive for the retailers in, oh by the way may or may not have been an accurate representation of the manufacturer's product until I think over time you'll see, that syndicating that 3D data just you know being another another attribute that a manufacturer has to provide to a retailer when they sell a product. Scot:  [32:25] Yeah and then last will note the the one thing that as I was reading a summary of all the changes coming. get me the most excited is I probably like you I am double authenticated on everything I do so probably 4 or 5 times a day I have to send myself a code and take that code and type it into a variety of, different devices they're coming out with a new feature in across the operating system family called security code autofill so if you generator code to your phone and you need to go type that in over on your desktop if you're in the Apple ecosystem and you have the messages and all wired up it'll say, when you going to tap in that code it'll say should I just use that code that came from this message you got about 5 seconds ago so that made me very excited I think that's going to. Save Me by 40 hours a year and typing coats and remembering all the seven digits over and over and over again. Jason:  [33:19] Yeah for sure I'm definitely looking forward to that to multi-factor authentication is super important and everyone should be using it and it's kind of a pain in the neck at the moment so, so reducing some of that friction is I'm all for it so we wanted to use the last bit of time on Today Show to talk about, part of the recode conference or code Commerce conference is it's called us it is a Big Show at in California every year put on by our friends at recode and Kara Swisher, and they get really Marquis keynote speakers every year and some of them have been very commercentre so I think 2 years ago Jeff Bezos was there and made some significant news, this year there were not a lot of. Connor speakers that are super excited about I think the big Keynotes were like the CEO of uber and CEO Spotify and Airbnb, I know Katrina Lake had a little presentation who's the founder of Stitch fix but to me the big presentation, did they have every year that always has some relevance to digital Commerce is one of the partners at the Kleiner Perkins on Mary Meeker does this annual, presentation called the state of the internet which is a super data-driven deep dive into the the major Global Trends in digital and so this year. [34:51] She did that presentation again and and what was the count was it like three hundred two hundred and something. Scot:  [34:57] 300 yeah right at 300. Jason:  [34:59] Yeah yeah almost 300 slides so for me that that's about how many sides I prepare for a 15 minute presentation. Scot:  [35:06] Yes Jason I have gone to those slides in want to kind of boil it down to 15 minutes that matters to you guys, it may be handy will put a link to the PDF in the show notes so that you kind of like the zip to the slide numbers that that we reference as we go through this is kind of the takeaways we got from the e-commerce section so it's a macro trends. Pretty much what I call, Steady As She Goes the some of the things from the macro Trends section the growth of the internet is slowing people are spending only 5.9 hours a day online that growth is kind of really slow down, a lot of the growth kind of interior there is in messaging and video she referenced which is this platform which is streaming gaming that it's really up into the right. Jason:  [35:55] Natasha Lyonne by Emma. [35:59] Don't I just spoke over you but exactly is owned by Amazon. Scot:  [36:03] Yes yes exactly. [36:04] And then kind of the new thing this year is because of the you know the amount of internet time and and the companies that we talked about just a Min ago there is increased government scrutiny of course which creates this kind of. Interesting Paradox that increasingly the the you know the displacement of the internet need more and more data from you to have these great personalized experiences. But you know, regulatory perspective are you really clear the date of your giving up how it's being used to his thing shared with so you know she kind of. Pretty easily predicted that's going to be an ongoing challenge for everybody Facebook's kind of squirrely kind of caught up in that right now but I don't see how anyone is really immune from it. When they're singing areas I thought was. [36:51] Investing in Tech in this kind of thing is at the highest ever over the 20 years they've been tracking it here in 2018 and that's both. That's that's kind of venture capital if you will set private company investing at the same time when you look at public companies they're spending more on R&D than ever has been spent a slide 40 is interesting and it does show. Amazon at the top there some people that really track this will know to that Amazon does put some of the acquisition of regional content in their R&D budget so. I may not be quite as big and scary but I think it's only like two billion of that is original content so it still keeps them at number one in the R&D spending public company R&D spending is up 18% year-over-year so when you had those two things together. If you thought the piece of Animation was going to slow down you're probably incorrect cuz if dollars are the the leading harbinger of innovation which I do think is true both public companies and private companies have, getting larger and larger investment than ever. Before I'm even at our scale percentage-wise it's a very large number so new slow down on Innovation even though the internet growth is slowing. [38:04] And then from there. Jason the e-commerce section really kind of kicks off on page 44 I thought you know last year there's a lot around ads in the ad ecosystem and I thought this year we got it. Well it's not worth shattering who got more kind of of the Meeker deck was on e-commerce so is that would cover each of our car highlights here Jason what were some of the takeaways for you in that section. Jason:  [38:28] Yeah yeah and I'd start out by saying like I really look forward to this presentation every year in in in every year in the past, there been in major insightful takeaways that were like major nutrients I hadn't really thought of that were super valuable to think of and so, looking for that again this year and I have to say this year felt a lot more interested to me was a lot more Hades trans we talked about in the past or accelerating these Trends we've been talking about for a long time or decelerating, I didn't have as many like aha moments as I have in the past and maybe that's just sort of the price you pay for this being the fifth or sixth time she's done this. But that being said I agree I think she did a deeper dive in Commerce she kind of talked about a lot of Commerce trends that would be old hats at to folks that listen to the show in terms of. You know 14% of 14% eCommerce growth in US 16% world. The cheese is some really low numbers but like I think she has about 8% of all. Retail sales being e-commerce now internet that's again the broadest definition of retail that includes I'd gas and things like that. But then the big things are interesting to me, she really focused on this this trend of personalization and everyone talks about personalization but she really excited as evidence for the fact that people are willing to trade. [40:01] Privacy for personalization even in this it is crazy privacy climate. She's highlighting services like Waze and Uber and snap. And even next door which is kind of interesting service where people are willing to give a lot of Geo located data in exchange for this personalized experience and so she showed the rapid growth of all these sort of. [40:27] Services that she defined is highly personalized services. I thought that was interesting in the e-commerce delivery section she she talked a lot about the limited growth of a UPS FedEx in the US Post Office and Anna as we talked about a bunch of times on this show. There's a huge gap in the the growth and knows those carriers ability to deliver packages and the 30% e-commerce growth that everyone is claiming they're having. So that you know that certainly is going to be a recurring theme we're going to hear about. And in the past she talked. She talks a lot about ads digital ads in general this time she talk kind of specifically about Commerce ads, and she's talking about how these ads that have a conference call to action or emerging is one of the most effective formats of digital ads so she talks about. Google Play is having three times the engagement is there another advertising platforms. She talked about you know the Facebook's continued traction and then cheat you know how I did that Amazon is emerged as a. A true huge advertising platform in that you interview they have a 4 billion dollar run rate they're growing 42% year-over-year. The you know I thought that was pretty interesting she talked a lot about the adoption of subscriptions Commerce and how the subscription services are growing so she with you. [41:59] Amazon Prime as a as a key Tampa subscription obviously but also. Netflix and Spotify and Dropbox and Stitch fix and Peloton and how these things are all going up into the right. 88 Ranch she talked about a number of times that she hit again this year is her version of the mobile gap which is sort of. And advertising look at the mobile Gap that essentially advertisers disproportionately spend on every other. Platform compared to his percentage of audience consumption. [42:32] Advertisers are still dramatically under spending on mobile advertising compared to audience consumption of mobile and so she thinks there's about a 7 billion dollar opportunity there and adds shifting to mobile being the. The platform. And then when she got out of the Commerce section the other the last thing also to highlight that there was really interesting to me we've talked about the bifurcation. Spending power a lot on the show and certainly Casey well and buys been on a couple times who's done a lot of thought leadership in that. [43:05] That's based she had some pretty detailed data that. You know despite the fact that there's a lot of economic indicators that are really growing household debt is it highest level ever, and she shows this really scary chart it says so I had 103 wear in 1968 the. Ratio of debt to income and the amount of personal savings that people had were both similar things right and. Debt to income ratio is a bad thing in personal savings is a good thing if you're talking about a family's Financial Health. And from 1968 till today those two Transit been going in opposite directions were saving less every year than we did the year before and our debt-to-income ratio is getting higher every year than the year before and so we're opening up this huge gap in. You know families being over leveraged and not having a lot of savings. And she highlights that part of the reason for that is healthcare insurance costs and housing costs are going way up and people are having to spend more of their budget on those things. Which subsequently means people are spending Less on food entertainment and apparel. And we talked a lot about people spending Less on apparel but it's kind of interesting she's highlighting data that you know people are spending Less on entertainment experiences and food. And you know compared to some of the hard Goods we said hey. Experiences in in food are doing better but she's highlighting that like in reality I like all of those the spending categories are challenged as people are having to spend more of their. [44:45] Their wallet to pay back their college loans in their health care and I guess the last part of the bifurcation was interesting to me as a she talked about, this decision Walmart made back in 1990 to get in the grocery and how they pretty quickly became the largest Grocer in the US, and that one of the big impacts of that is that grocery prices have gone down every year from 1990 to today and so today, food costs are are you permanently and substantially down from 1990 and that's that's a row did every Grocers ability to make margins and and you know we talked earlier on the show and we think digital, has the potential to do that to a lot a lot of other categories as well. Scot:  [45:31] Free cool so quickly some of the things I wanted to just point out to listeners from the deck that just kind of be aware of onside 50 she has kind of a look at some of the different, Tools around e-commerce and where the the current state of the art isn't it kind of has a framework for looking at the online store platform the payment platform fraud prevention prevention. [45:51] Purchase financing customer support Discovery process and then the delivery process so, weird order there I usually put kind of like Discovery at the top and Delivery at the bottom what not but but. The guy interesting to highlight those things have a fun chart on 63 where she shows kind of the evolution of finding products, where are you kind of have the old school to search box and then here we are today with voice search kind of Married With fulfillment, using Amazon is example and then using Google as an example, showing again that same kind of growth from simple organic search kind of. Google connect me to. Is that like 1997 car time frame all the way to the current shopping options actions where everything is really kind of integrated and you can buy right from the platform. [46:42] You know what. [46:45] The Firm she works where has really big China group and they always chime in on here and I always find there's this really good insights China's ahead of us as far as penetration and growth of e-commerce is well as mobile so. They're stuffing some insights there I think sometimes we ever read those here in the US so I think a lot of the rush to kind of copy the you know the messaging and the Commerce within messaging is. Is probably not going to take off cuz it's kind of pretty unique to that that environment that ecosystem in China. That being said there are some really interesting things there's a couple I wanted to point out, I'm number one is Alibaba is on a really big they talked about this there see you I was at the conference as well they've invested a lot in these stores called him a human they call it dope lusso which is online plus offline, which is kind of their version the kind of version of omni-channel if you will but it's much more of like. Shops in those kinds of things so it's kind of like a Next Generation retail so you can see their. What airlines I found interesting is some of the top apps in the US are these entertainment apps like HQ trivia most commonly abbreviated HQ, in China this really cool apps that have kind of married entertainment shopping and of course Ali Baba does this round singles day but there's more of that are kind of doing it, when I found really interesting to talk about your ended a lot of research on it this was a concept it's kind of invite. [48:12] The 2000 time frame a lot of companies try this e-commerce it didn't work in those called group buying where they would say hey I've got this widget and if you can get a hundred people to buy it I'll lower the price. The problem that is in those time frames we didn't have the platforms for telling a hundred of our friends very quickly but now has social media we do. [48:31] Chili's discount Next Generation platforms are tied into messaging and social media and whatnot and the Really geared towards and sending the consumer to share to get a discount. [48:40] The one on site 86 that she talked about is called pin duo duo and now I'd encourage listeners don't have time to go into it but I think that's really interesting concept and, could be used for a way to do liquidation and Sky really. To be like the next flash-sale kind of a model so I thought that was interesting, and yep. That kind of were some of the highlights I wanted to point out for folks and you know if that stuff is interesting to you let us know on her Facebook page and we can kind of dig into some of the area's deeper on one of the feature shows. Jason:  [49:14] Yeah yeah we do have to do a deep diver that makes sense on any of this specific areas it's, super dense deck and said there's you know a lot of potential things to take away, but that's probably a great place to leave it for this week because it's happen again we've used all of our a lot of time again there there is further conversation we love to hear from you on Facebook again if this was valuable episode for you we sure appreciate it if you jump over to iTunes and give us that 5-star review to that that feedback is what keeps us going. Scot:  [49:47] Thanks everyone for joining us and have a great week. Jason:  [49:50] Until next time happy commercing.

India Tech News Round up - June 2016 Google, TRAFI & others may get real-time info from BMTC All you need to know about BMTC's Intelligent Transport System BMTC App Xerox launches transportation aggregation app in Bengaluru Go Bengaluru Applink IRCTC's new mobile app makes flight booking simpler Trai launches mobile app to take on pesky call, SMS complaints Trai App ESPN Launches Local Multi-sport Digital Products for India and the Subcontinent in collaboration with SPN Cabinet approves setting up of India Post Payments Bank Bharat Bill Payment System RBI panel to study FinTech business in India State Bank of India sets up $30 mn fund to back fin-tech startups Matrimonial sites must verify users with valid IDs: Govt Ericsson Mobility Mary Meeker Internet Trends 2016