Podcast appearances and mentions of Steve Reynolds

Steve Reynolds joined Essex Police Cadets in 1971, a youthful aspirant with dreams of serving his community and upholding justice. The experience was transformative, igniting a passion that would fuel his career for decades. In September 1974, he stepped into the role of a regular constable, ready to take on the challenges of policing. By 1976, Steve's diligence paid off when he took and passed his Sergeants exam. Just months later, he faced the inspectors exam, his heart pounding as he tackled yet another hurdle. With remarkable determination, he emerged victorious in both examinations, becoming a qualified sergeant and inspector before he even turned 22. This achievement was not just a personal milestone; it was a testament to Steve's unwavering commitment and exceptional capabilities.Steve's first posting in the Criminal Investigation Department (CID) was at Rayleigh, a place where he would encounter a group of superb characters—experienced detectives who were consummate professionals. He fondly remembers his initiation into the CID, the adrenaline rush of dealing with his first suspect, and the camaraderie that flourished amidst the seriousness of their work. In May 1980, he was promoted to a substantive Detective Sergeant and assigned to South Ockendon. There, he was given collar number 321, a digit that would earn him the affectionate nickname "Dusty." Under the mentorship of DCI Fred Stanard, Steve found himself in an environment where humor was as sharp as the investigations they pursued. The opportunity to further his career arose when Peter Blyth, the Divisional Commander, encouraged Steve to apply for a uniform inspector's role at Grays. With a mix of excitement and trepidation, he submitted his application, and after a rigorous selection process, he was thrilled to find out he was successful. His tenure as an Inspector lasted a year, but it laid the groundwork for his next significant challenge: joining C11 at Scotland Yard in 1986. There, Steve became part of a diverse team from across the region, working together to develop crucial intelligence that would be funneled to enforcement teams. After two intense years, he returned to Essex, filled with pride at having the opportunity to serve as a Detective Inspector in his hometown of Southend, where he could give back to the community that had raised him.In a harrowing twist of fate, Steve was called to investigate a missing persons inquiry in the Philippines involving a woman named China Rose Simms. The case was shrouded in mystery, enveloping him in a world of uncertainty, as neither she nor her husband had ever been located. The late 90s brought about a poignant moment when Steve had the rare opportunity to meet Jill Dando, a beloved BBC anchor. He recalls their interactions vividly, a mixture of admiration and respect shared over aspirations and plans for the future—plans that were tragically cut short by her untimely murder. One of the most challenging cases he faced was the murder of Chris Castle, an event that would test his resolve as the Senior Investigating Officer (SIO). The crime was committed by members of the extreme right-wing group Combat 18, a grim reflection of the societal issues that plagued that era. Drawing from his extensive experience, Steve penned a book titled "The Met On Trial," which explores the investigation following the fatal shooting of Jean Charles De Menezes. In this work, he reflects on a career marked by both triumphs and tragedies, illuminating the complexities of policing in a modern society. Through storytelling, he aims to provide insight into the human experiences behind the badge, a narrative that resonates not just with fellow officers but with anyone who has grappled with the moral dilemmas of justice and accountability. Hosted on Acast. See acast.com/privacy for more information.

Ted Schnuck- Exexcutive VP of Schnucks, and Steve Reynolds, a division manager for Schnucks join Michael Kelley and John Hancock following the tornadoes on Friday that swept through St Louis

How are global trade wars reshaping footwear sourcing? In this urgent episode of Shoe-In Show, Matt Priest and Thomas Crockett speak with Steve Reynolds, CEO, Jade Footwear, on navigating shifting tariffs, shipping delays, and factory diversification across Asia. Get insider insight into the real-time chaos impacting 85M pairs yearly. Don't miss this eye-opening deep dive into the industry's changing landscape! With special guest: Steve Reynolds, CEO, Jade Footwear Hosted by: Matt Priest and Thomas Crockett

Known as AMERICA'S "ANTI-FAT PASTOR" - Reynolds had been overweight all his life, weighing over 100lbs in 1st grade and ballooning to nearly 350 pounds for years as an adult. While many folks turn to exercise and diet plans, Reynolds found his weight loss motivation in - religion! Driven by his declining health, Reynolds turned to the Bible for help and has been able to make the health changes he needed by honoring his body for God. This has been so transformative that Reynolds has lost equivalent to what he weight in 1st grade - over 100lbs - AND launched a stunningly successful weight-loss program in his church which expanded to his community and now in churches across the country – known as LOSING TO LIVE. Reynolds is also re-releasing his book: BOD4GOD: Twelve Weeks to Lasting Weight LossBecome a supporter of this podcast: https://www.spreaker.com/podcast/arroe-collins-unplugged-totally-uncut--994165/support.

America's "Anti-Fat Pastor," Steve Reynolds says Christians are the most overweight demographic, and he is out to change that after he lost 100 pounds.Then, the Get Ahead of Stroke® campaign is celebrating Survive Stroke Week, May 4 through May 10, an observance aimed at increasing awareness of stroke symptoms and the importance of immediate action.

Known as AMERICA'S "ANTI-FAT PASTOR" - Reynolds had been overweight all his life, weighing over 100lbs in 1st grade and ballooning to nearly 350 pounds for years as an adult. While many folks turn to exercise and diet plans, Reynolds found his weight loss motivation in - religion! Driven by his declining health, Reynolds turned to the Bible for help and has been able to make the health changes he needed by honoring his body for God. This has been so transformative that Reynolds has lost equivalent to what he weight in 1st grade - over 100lbs - AND launched a stunningly successful weight-loss program in his church which expanded to his community and now in churches across the country – known as LOSING TO LIVE. Reynolds is also re-releasing his book: BOD4GOD: Twelve Weeks to Lasting Weight LossBecome a supporter of this podcast: https://www.spreaker.com/podcast/arroe-collins-like-it-s-live--4113802/support.

My guest again this week is the noted journalist and theater critic Laurie Winer, who returns for part two of our conversation about her book, Oscar Hammerstein II and the Invention of The Musical. If you missed part one, you may want to catch up with that before listening to this one. Following the triumph of Show Boat, during the 1930s Hammerstein experienced a very challenging decade of devastating flops on Broadway and very limited achievement in Hollywood. And that's where we pick up our conversation. Topics included in this episode include the musicals Oklahoma!, Carousel, and Allegro! as well the the stark differences between the personalities of Richard Rodgers and Oscar Hammerstein, their working methods, and their fruitful collaboration and contentious relationship with choreographer Agnes De Mille.  How to become a PATRON of Broadway Nation! This podcast is made possible in part by the generous support of our Patron Club Members, including Producer Level Patrons Paula & Steve Reynolds. For just $7.00 a month, you will receive exclusive access to never-before-heard, unedited versions of many of the discussions that I have with my guests — in fact, I often record nearly twice as much conversation as ends up in the edited versions. You will also have access to additional in-depth discussions with my frequent co-host, Albert Evans, that have not been featured on the podcast. All patrons receive special “on-air” shout-outs and acknowledgment of your vital support of this podcast. And if you are very enthusiastic about Broadway Nation, there are additional PATRON levels that come with even more benefits. If you would like to support the work of Broadway Nation and receive these exclusive member benefits, please just click on this link: https://broadwaynationpodcast.supercast.tech/ Thank you in advance for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Reynolds is a creative and prolific card magician. He lives in New Orleans, the city his mentor, Jon Racherbaumer, also calls home. Steve was greatly influenced by the magic of Ed Marlo; his manuscripts and videos reflect this passion. (His video series, The Marlo Roadmap, provides illuminating insights into the core concepts that underlie Marlo's techniques.) Over the years, our paths had crossed occasionally, but I did not know Steve well. This interview gave me a chance to get to know him better. I enjoyed our talk. I think you will, too. --- Support this podcast: https://podcasters.spotify.com/pod/show/michaelclose/support

In this episode of Building Texas Business, I sit down with serial entrepreneur Steve Reynolds for his perspectives on innovation in corporate travel tech. As CSO of Embers Inc., Steve shares his journey developing TripBam, an early pioneer utilizing algorithms and robotics to optimize hotel rates. He explains TripBam's strategic transformation from consumer to enterprise software, strengthening the company and positioning it for seamless integration under Embers. Steve offers valuable lessons on championing passion within high-performing teams. The importance of actively engaging customers and development staff to creativity solve problems is emphasized. We discuss the challenges of maintaining innovation at scale versus smaller startups. Steve's experiences navigating acquisitions and a turbulent industry offer cautionary advice. A theme emerges—embracing flexibility positions leaders to overcome challenges and achieve lasting impact. SHOW HIGHLIGHTS In this episode, I spoke with Steve Reynolds, Chief Strategy Officer at Emburse Inc., about his journey in corporate travel technology and entrepreneurship. Steve discussed the origins and evolution of TripBam, a platform he founded that uses algorithms and robotics for hotel rate monitoring, which eventually pivoted from a consumer-focused to a B2B model. Steve shared insights on navigating the challenges posed by the COVID-19 pandemic, emphasizing the strategic decisions that helped TripBam emerge stronger, including cost optimizations and product enhancements. We explored the importance of fostering a passionate and innovative team, highlighting the value of listening to customers and involving development teams directly in problem-solving. Steve explained the critical difference between passionate programmers and those who are merely formally trained, and how assembling a team that shares the company's vision and offering equity can drive success. The episode delved into strategies for managing company growth and financial stability, such as quick decision-making in right-sizing staff and optimizing operational costs through cloud environments. We discussed the benefits of subscription-based pricing models over transaction-based ones, particularly during economic downturns, and how this approach helped maintain cash flow during the pandemic. Steve reflected on the evolution of workplace environments and leadership styles, noting the shift from rigid, traditional settings to more flexible, results-oriented cultures. We talked about the challenges of maintaining innovation in large companies, contrasting startup environments with big company mindsets, and the importance of hiring the right people for each setting. Finally, Steve shared his thoughts on the future of the travel industry and the innovative approaches that have set new standards in modern practices. LINKSShow Notes Previous Episodes About BoyarMiller About Emburse GUESTS Steve ReynoldsAbout Steve TRANSCRIPT (AI transcript provided as supporting material and may contain errors) Chris: In this episode you will meet Steve Reynolds, chief Strategy Officer for Emburse Inc. Steve has built his career in corporate travel technology and in starting various companies over the four-decade career. Steve looks for opportunities to be disruptive. Steve, thanks for coming on the podcast. It's a pleasure to meet you and appreciate you taking the time. Steve: You bet Chris Glad to be here. Chris: So you know there's a lot that I'd love to get into with you. I know that you know currently you're with a company called M-Burst Travel, but that you started a company before that called TripBam. Tell us a little bit about, I guess, those companies and what they do. What is the business they're known for? Steve: Okay, and just to back up a little bit further, I guess what you could call a serial entrepreneur. Tripbam was my third or fourth venture kind of lost count, but I've been in the corporate travel tech space for 40 some odd years. And TripBam when we started 10 years ago, we recognized that hotel rates change a lot more often than people actually realize. If you were to create some robotics that went out and grabbed the rate at a particular hotel for a certain date in the future, you'd see that rate changes just about every hour and what we found is if you just keep watching it, eventually it's going to drop, especially as you get closer to check-in. So we created some algorithms, robotics, whatever you want to call it that said okay, I've got a rate of $2.99 at the Grand Hyatt in New York. I'm arriving on the first and departing on the third. I want you to just let me know when it drops and if it does, I want you to rebook it for me If everything is the same room, same bed, same cancel policy, blah, blah, blah. So that's what we did. We originally invented it for the consumer market. We put out a website and we got mentions in the Wall Street Journal and USA Today and so on. But sort of my corporate travel buddies called up and said, hey, Steve, we really need you to apply this to corporate travel. And they started writing some pretty significant checks. We followed the money, we pivoted and went all B2B at that point. And so the company grew 40% year over year for the first six years, cashflow positive within just a couple of months. I mean it was great. It was great. And then COVID came along and kind of took our knees out from under us for a bit. Chris: COVID kind of wiped out the fundamental business model for at least a little bit. Steve: At least for a little bit. But fortunately a lot of our customers were paying us subscription fees rather than transaction fees, so we were to stay afloat. We got through COVID and we actually came out on the backside of COVID in a much stronger position, both financially and you name it, because we were able to do a lot of just cost improvements, right-sizing the organization. We kind of got a little bit ahead of our skis, I think, in some areas and created some new products, just all kinds of things, pushed everything out to the cloud and such that dramatically reduced our costs and just were firing all cylinders. Chris: And then we worked out a deal with Emburse in July last year to buy the company. Okay, how does I guess what TripBand does fit within the Emburse excuse me, overall, maybe suite of products or company strategy. Steve: Yeah. So Emburse provides travel and expense to the largest of companies, to the smallest of companies, and what I mean by that? Everybody. When you go, you have kind of a booking tool to start with. Most folks are familiar with Concur. We have our own. The reservation gets created. It then needs to be watched, monitored, audited, improved upon. That's kind of where we fit in. So before the money is spent we actually see if we can actually do better than what the traveler did on their own. Travelers are not going to check the hotel rate every day. They're not going to check their airfare every hour. They're not potentially going to book the preferred property within a particular city. We fix all that before the money's actually spent. We then push all that to mobile. So you've got a companion app in your pocket where the traveler gets a ton of destination content specific to that company. So I'm going to New York, I'm staying at headquarters, what hotel should I stay in? I need to go take a client to dinner, what restaurants do you recommend? All kinds of other stuff, including safety and security perspective and so on. Then the data is all captured and fed into an expense report so that your expense report if the traveler is compliant. It's kind of pre-created and pre-approved, so the traveler in a lot of cases doesn't have to do anything and if they're compliant all the way throughout, they could actually kind of be paid as soon as their plane hits the ground. Then it all feeds into reporting and analytics so that we can improve your travel program, identify additional savings opportunities, find some fraud issues, detect all kinds of other stuff that might be a problem. We also offer a card product if you don't have one, and that's kind of the travel plus expense ecosystem that we provide. Chris: That's fascinating. I obviously wasn't aware that something like that existed, but I can see how large companies with a lot of employees traveling could see the benefit and realize a lot of savings from those services. Steve: Yeah, when you combine travel with expense, some kind of magic happens in that we have enough data and insight to be able to start pre-filling out that expense report. Otherwise, all we're counting on is card transactions and receipts, and that's really not going to do the trick. But if we can get that card information augmented with the receipt scanning and everything else that we do now, we can really do a nice job of pre-filling out that expense report. So really all you have to do is add mileage, hit, click and you're submitted. Chris: So you mentioned that you've been in this industry for 40 plus years. I'm curious how did you first get started in the corporate travel tech space 40 years ago? Steve: It was just by happenstance, I guess you could say. I was originally started as a programmer for Texas Instruments, got accepted into their executive program, which meant I could go off and get an MBA and then come back to TI, but quickly realized that the consulting firms were paying a lot more. So I ended up with Ernst Winnie, at the time with Ernst Young and my first assignment was with a travel agency in Houston, Texas, called LifeGo Travel, which doesn't exist anymore. The owner of that company hired us to come in and build some technology. It really put him on the map and he got tired of paying the bills and seeing the hourly checks that we were charging. And so he approached and said, hey, you know, do you want to come work for us? And I'm like, well, that never thought about working for a travel agency. That doesn't sound all that exciting. But he said look what if we created a company, We'll spin it off and we'll give you some equity. And I'm like, okay, now you're talking. So we left, we started up a company called Competitive Technologies and all of it was bought by American Express Travel two years later. Chris: Oh, wow. So unquestionably you had a little bit of an entrepreneurial spirit going way back then to see an opportunity. Put you in it. Steve: And a lot of it is just kind of, I guess, my personal. I don't do well at big companies. I really struggle because I get so frustrated at just the lack of progress or the lack of innovation or the speed at which things happen, so I tend to sort of find an excuse to hit the exit button, usually within a year or two. Chris: Right. So you said something in that response that I want to talk to you about, and that's innovation. I think that's there's such a common theme, I think, with entrepreneurs about. You know, and innovation can mean so many things. What do you think that you've done, as you've built several companies, as you mentioned, to create or foster and nurture a spirit and environment of innovation? Steve: You know a lot of it is just becoming a really good listener to the buyer, to whoever the customer is. And then when they say things, there are certain kernels that are aspects of what they say that you just go oh, wait a minute, okay, can we go back to that? That sounds important. You know this level of frustration. Why does that frustrate you? And if you have engineering and development in the room when those things are said, oftentimes some real magic starts to happen and we just the creativity, the innovation just comes out naturally as wow, we can solve that problem. That's not that hard, you know, let's go do that. So that's on the B2B side. That's kind of the formula, that conversation. Something falls out as far as a new feature, product, something like that, that we can start working on the B2C side. Chris: Go ahead. Well, it sounds like there's a function there of asking the right questions and really listening. Steve: Well, and just most big companies or companies they try to protect the dev engineering. They're like oh, we're not going to let you talk to customers. You guys sit over here in the back room and we'll come to you with sort of a priority or roadmap of what we think is needed. And I feel like that's just the wrong way to do it. You've got to get the dev and the engineers and the programmers in the room to hear the story, otherwise you get this telephone tag of what actually gets built isn't quite what the customer wants or was even asking for. And for most companies that's really hard. I don't know why, but they just. It's like we can't allow that to happen, but that's just not the way I operate. Chris: Well, I mean, it makes sense that people you're asking to solve the problem probably need to hear what the problem is firsthand, right? Steve: Exactly. And then it's oftentimes the dev guys are like they're coming up with much more creative solutions. If you just hand them a requirement sheet or spec sheet, they're like, oh okay, this is going to take a month. But when they're involved with the client and they actually hear what the true problem is, oftentimes they're like, oh, I can knock this out overnight, I'll have a solution to you by tomorrow. It's just a night and day sort of sense of urgency or sort of the emotion around creating the solution. They're bought in. At that point, when they hear it directly from the client, they can be the hero. Chris: Well, when you think about kind of that and getting the right developers and the right kind of team together, what have you found to be successful as far as what to look for in building the right team and then keeping the team together? Steve: Yeah. So fortunately for me I mean through all of these different companies that I've started I've been able to kind of get the band back together multiple times. A because I, you know, I'm a big believer in sharing the equity. You know, let's get everybody, if not equity, at least options, so that when there is an exit, everybody benefits, and they've all seen that so far today, knock on wood, I haven't had an unsuccessful exit where we've had to, you know, turn out the lights or whatever. My shareholders have all made money, you know, typically around 5x to 10x on their investment, which has been great. So it's easy to get the bad back together. But what I also have found out is there are certain programmers that are passionate about programming and others that are just taught programming, and there's a night and day difference on the result. If they're passionate about it, the results come out quick. I get creative solutions that nobody would think of. They're usually extremely low cost and it's just so much better than if I have someone that's college taught. I'm doing this because it's a paycheck and I took this degree because that's what somebody told me to and I was good enough to get a B in college on all my programming courses, but at the end of the day, if their heart's not in it and they're spending their time, you know, just on the side weekends and nights learning new stuff, they're not going to be very good. So give me one or two of those that are passionate and I'll put them against 10 to 20 of those that are school taught and will kick their ass every time. Chris: So yeah, well again, I think that transcends all industries and disciplines, the key being passion. Right, I think you, as the leader, are the one that has to start with the passion and then find people that share that passion to get to where you're talking about, where there's that flow within the organization. Steve: Yeah, I think development's a little bit different. I mean, you're not going to find anybody super excited about accounting or I don't know the other aspects of it, but with development there's guys that just get so into it. You know they're programming on the side. They get into hackathons, they want to prove that you know they're smarter than the guy next to them and just constantly looking for the next challenge and just coming up with those creative solutions. I don't know of any other discipline that really has that level of it, but there might be. I mean, I could be wrong. Chris: So, just going back and maybe not the first venture where you and the travel agency in Houston started, but maybe I'm just curious to know as you began some of these startups, maybe sharing some of the lessons learned through some of the challenges you found in starting that venture, whether it be raising capital as an example, or any other challenges that may come about, but I think that capital raise can be one in the startup that some entrepreneurs find daunting and maybe can't solve and never get anything off the ground. Steve: Yeah Well, I think, first off, just wait as long as possible to raise capital. You know most of them kind of build an MVP which just kind of barely works and then go out and try to raise money on it. And whenever you go down that path you just end up way undervaluing what you have. And I know people get in certain situations where they just need to have a check, you know, or it's you know, lights out. But if you can wait until you actually have a client actually generating revenue, actually having positive cash flow, whatever, and then you can show someone, look, we just need to add fuel to the fire here. This is not about keeping the lights on, this is about generating growth You're going to have a dramatically better outcome. The other thing I found out is when you take the big check too early, you start making really stupid decisions. You start hiring attorneys that are expensive, you hire a CFO before you need it, you have a head of HR, all kinds of stuff and overhead that's just not necessary and over time it makes you less and less nimble because you're so worried about payroll, you know, and less focused on just delivering a product that has a you know, a bunch of value. Keep your day job, keep working nights and weekends, wait as long as possible. I mean, I always said, look, cash is like oxygen. If you run out you're going to die. So hang on to it with both hands first. I mean beg, borrow and steal from friends and family and whatever to just get stuff. If you need a contract, go out on the web and search for a capolar plate contract. It'll be good enough to get you started. Or find someone that's a buddy, that's a lawyer, that's willing to do some pro bono work in return, maybe for a little bit of equity stuff like that. Just hang on to that cash as much as you can, for as long as you can. Chris: Well, I think there's a lot there that someone can learn from. Obviously, speaking as a chairman of a law firm, I can't endorse legal Zoom for the startup, but I understand your point. We talk to clients a lot about especially know, especially in the startup phase. Maybe you know helping them get going, but you know and being smart about how they spend their money. But make it an investment in getting at least a sound structure and they may not need right the full-blown set of legal documents, but I can promise you I've seen people start on legal Zoom and wish they hadn't, you know, a couple of years later when things were getting a little tight. But I understand your point there. But conserving cash is important to get off the ground. Steve: Yeah, I mean you don't need to come right out of the gate being in an Inc. You know and incorporated in Delaware and pay all the fees, whatever to make that happen. I mean, just start out as a low-cost LLC and then, when you're ready to sort of raise capital and become a real company, you know you use part of that capital to convert at that time. Chris: So you had mentioned earlier, you know just, I guess, going back to kind of trip BAM COVID having, at least initially, a pretty profound impact but then turning it into a positive, and I'm kind of want to take you back to that time and you maybe dig in a little bit deeper. I think it's a beautiful lesson of something where you know a lot of people just throwing up their hands because travel stopped, et cetera, which decimates your business specifically to you. But then you said we actually learned from that and became a better, stronger company because of it. And you've mentioned right-sizing, the organization stuff. But could you share a little more detail and some stories from that our listeners can learn from if and when their business faces something similar? Steve: Yeah, I think, first off, being fairly quick. You know you can always hire people back, you know. But if you keep them on the payroll and you start burning up cash just way too fast or you're starting to trend towards in the red, you just got to pull the trigger. Nobody wants to, nobody likes to do it, but it's really nobody's fault. It's just something as an executive or CEO you have to do, or a founder. So that's one. Second is, as companies grow, you kind of make stupid mistakes along the way. You get kind of inefficient. You don't anticipate the level of growth that might have been reality. So going back and saying, all right, take a step back, let's catch our breath. You know, what should we have done to kind of handle the scale better? And so, for example, just moving everything to a cloud environment, you know, putting it out to bid, switching from one cloud provider to another, whatever it is, you know you can just generate or reduce your costs dramatically. You know, rather quickly, if you just focus the time on it. Everybody gets so white hot, focused on growth and the next client and the revenue they forget to look at the rear view mirror about. You know there was a lot of costs we could have taken out, you know, which could generate even more cash going forward. Advert: Hello friends. This is Chris Hanslick, your Building Texas business host. Did you know that Boyer Miller, the producer of this podcast, is a business law firm that works with entrepreneurs, corporations, and business leaders. Our team of attorneys serve as strategic partners to businesses by providing legal guidance to organizations of all sizes. Get to know the firm at BoyerMiller. com and thanks for listening to the show. So we pulled the trigger pretty quick. We right-sized the staff. We had a pretty good and, fortunately for us, this is the other. We kind of lucked into this. Our customers, for whatever reason, decided they wanted to pay a subscription fee rather than maybe a percentage of the savings or a transaction fee, to where what they were going to spend would fluctuate month over month. By paying a subscription fee, they could budget it and they were going to get a better return on investment. So we did most of our deals that way and thank God we did, because when COVID and everything went into toilet in April of 2020, we still had cash coming in the door. So we were actually stayed cashflow positive because we kind of right-sized the staff fairly quickly. And then, coming out of COVID, as the revenue started to ramp back up and our sales started to continue, we were just on a much better platform that would scale after it because it was just all right-sized and efficient and whatever, and at the same time we added new products. So we had a two-year kind of all right, just keep the lights on, market will come back around. We added an air reshopping solution. We added a bunch of analytics to audit contracts and to benchmark performance, so that we had a whole bunch more to sell coming out of COVID than going in, and so that caused another year of kind of explosive growth as a result. Chris: That's great. So, yeah, obviously part of that is give some deep thought to how you price what your product right. So that subscription-based versus transaction for you sounds like a very. Maybe it didn't seem as meaningful at the time you made it, but it turned out to be. Steve: You know that's a tough one If the ROI of your product is pretty clear, like reshopping. If you've got a rate of $2.99, I drop it to $ to $250. I've got $49 per night in savings If you pay me a couple of bucks. Okay, here's the ROI. And we could run some pilots and all kinds of stuff to prove that out. So that makes it really simple and we try to hit look, I need a ROI that when they take it to their boss the guy that's doing the budgets, you know, won't cause all kinds of frustration and concern. So four to one is usually the minimum. A lot of our customers, the larger ones, are getting eight to one, 10 to one, you know. So you could say like you've probably underpriced it. But that's okay, you know we'll claw back some of that. You know, over time when it's a product that's the ROI is a bit fuzzier. You just got to somehow convince the client that this is the potential savings. They're going to guesstimate and then from there work backwards to a price which kind of gets you back to that four to one ROI. So if I think I'm going to save you five bucks a transaction, I'm probably going to charge you a dollar to $1.50 is what I'm going to aim for. Again, to get to that four to one kind of savings estimate for Relagate. Again to get to that four to one kind of savings estimate. Chris: So part of that goes, I think, in building that customer base, really focusing on strong relationships. Talk a little bit about that and what you've done, because it sounds like over the course of the various businesses, you've done a good job of creating some very good partnerships and alliances. What are some of the things you think that have helped you foster that and keep those for so many years? Steve: I think one is you know you got to under promise and over deliver. So if they're going to sign up, you know, don't make them look bad or stupid to their boss. The other one is identifying the influencers in the market. So I'm sure every industry has some individuals that are kind of on the bleeding edge, willing to try new things. And if they do and it works, they've got the microphone or the megaphone to tell a whole bunch of others. So fortunately for me, I've been able to identify who those influencers are. I've got a reputation for just delivering as promised. So when they sign up they have confidence and then they tell their peers and a lot of our sales in the large enterprise market are peer-to-peer networking. It's not from email campaigns or other stuff that we do. Chris: The kind of part of that, the old adage of just do what you say you committed to do when you said you committed to do it right. Steve: It's just delivering as promised. Don't sell me a can of goods and all this great wonderful thing. And then when the reality is just not there, you know, don't make them look stupid. You know that's the key one. I mean, these are after 40 years they become. We have some pretty tight relationships with these folks and I want them to keep their job and we want them all promoted and moving on to the next big role, because when that happens they just take us with them and we just keep getting bigger and bigger. Chris: So you mentioned that about kind of keeping this, your words, the band back together. You've been able to do that, hiring some of the right people and incentivizing the right way. Any insights into. You know what people could think about when they're looking at their team one, trying to, I guess, evaluate whether they have the right people and then finding the right ways to incentivize them to kind of keep that core group together. Steve: To me it's if they feel like they're a part of a team and they understand the value they're providing to the customer and they see that customer's appreciation. You know they're in the conversation with the client, you know, and that's easy to do at a small company, because who else are they going to talk to? Right, you got to bring the dev and engineering. But when you start layering and bifurcating and have people you know in engineering back there in the back room, kind of stuff that don't talk to clients, that's when it gets a lot harder. But when you get them into the conversation and that sense of this is my company, this is my reputation. I'm a part of something here, you know, that's growing and doing well and whatever. It's not that hard, it's really not that difficult at all. It's just everybody wants to be appreciated and feel like they're, you know, part of a team. So that's the formula, right, I mean I could throw money at them. But I ask my employees I mean I am not the guy that's writing big checks to hire people right? I'm like look, we're going to pay a reasonable salary. You know this is not, you're not going to be broke, but you know we're in it for the long term game, and so we want to keep the cash in the company so that we don't have to go do another capital raise which is going to dilute all of us, and so your equity just keeps getting smaller, you know, over time, and the guys that actually make the money, or the investors this needs to be a collaborative team effort so they get that. Chris: I think that transparent communications is key right. So they again they understand their role on the team, they understand what the goal of the organization is and how they can help further that. Steve: You know it's always been kind of fire slow, fire quick as well. You know the people, everybody makes hiring mistakes. It happens all the time. And you know when you hire someone within like a couple of days you're like this is not feeling right. You know, don't let it just sit, don't let it be two years later when you actually kind of work them out. You have to kind of pull the trigger fairly quick because it messes up the whole culture of the company. Oftentimes, especially at a small company, it can create some real problems. Chris: Yeah, I mean that may be the most sage advice and, I think, maybe the most consistent that I hear from entrepreneurs and business owners. It's been my own experience too, that that kind of fire, you know, don't be slow to fire when you know you made a mistake and it's the hardest, maybe one of the hardest ones to do because you're dealing with people. I spoke to someone yesterday and they were like hired, someone had some uncertainty and literally what I learned was to trust my gut because on day one that they started in a conversation went oh my God, this is a huge mistake. Tried to play it out, tried to make it work and guess what? It didn't. Steve: Yeah, the thing is I don't believe resumes anymore and I don't believe LinkedIn pages at all, especially when it comes to higher dev and engineering. It's just anybody can put whatever language they want and say they've got a ton of experience. You've got to figure out a way to validate Most of our hires. There's kind of referrals and peer-to-peer sort of networking. If I find someone, I can usually find someone they know, especially in the Dallas market where we are, that's worked with them at a prior company. That sort of thing and do some back-channel checking is what really pays off for us. And we know the rock stars. We know the rock stars. We know the rock stars, but they're not that hard to kind of pick out. It's the ones that are kind of questionable. That you know. You just got to do your homework and don't count on the resume. Chris: That's a really good point. It's a hard thing to do, though, and it may be easier in programmers. But, to you know, I totally agree with resumes, and profiles can be, you know, massaged, but it's sifting through and kind of through the smoke to really get to what's behind the curtain. Steve: Yeah, yeah, yeah, I mean. And Zoom calls, I mean people hire on Zoom calls or whatever. Like dude, you got to get them in the office face to face, go to lunch, have a couple of face to face interactions before you actually bring this person on board. You know, make them pass a coding test or something. You know something tangible. Don't just look, they're very nice people. You know they all have a. You know look great on a phone call or Zoom call, whatever, but that doesn't cut it. Chris: Yeah, I mean no substitute for personal interaction and seeing how people show up. Right. Steve: Yeah, the other thing is, since we're, you know, on a startup mode where everybody's looking at kind of the potential for equity, I'm like, look, if you're as great as you are, why don't you come on board for a month on a contract basis? Let's see how it works out, you know, and we'll go from there All right, and you really get a feel for someone and how well they're going to. We try it, we like to try it, before we buy. Let's put it that way. That's one way to do it. Chris: just talk about you know specific kind of leadership styles and and how you would describe your leadership style, and maybe how you would describe it today versus maybe 20 years ago as you you were emerging as a leader, and how you think it's changed oh, my god, it's night and day. Steve: so first company way back when. Maybe it comes as a surprise or not, but it was a coat and tie environment. Okay, guys, we've got to put on the ties and whatever. That was just so stupid. Checking office hours and all that crap and tracking vacation time just seems so silly. Now, if you can get the job done, I don't care what you wear, I don't care what you look like, I don't care what you wear, I don't care what you look like, I don't care where you do the work, I don't care if you have to take vacation on a pretty regular basis for whatever reason. I don't care if you're going off and disappearing to watch your kid play soccer, I do not care anymore. Just here's the job. Here's kind of an expectation. You know, as long as I understand, you're trying hard to get it done as quick as possible. We are good. You know, it's kind of a thing. So all that other stuff was just noise. That was just stupid, anyway it's. I mean back when I started in this, I mean programming and development and all that and the whole tech world was fairly new, so nobody knew what they were doing or how to manage these folks and it evolved over time, but fairly quickly. I mean, by company two, ties were gone. By company three, office was gone. I mean I've been virtual for 25 years. Unfortunately, we had offices but we just I think they were a waste of money but we did it for optics more than anything. Chris: Yeah, so it sounds like more kind of a traditional and somewhat of a command and control, starting out to now a little more, much more flexible and providing autonomy as long as people deliver on the expectations that they're communicated with. Steve: Which comes down to you just hire the right people, right, if you can get kind of get that sense for what the kind of folks that are going to do well. So, for example, if I see, if you can get kind of get that sense for what are the kind of folks that are going to do well. So, for example, if I see that you've got you spent 20 years at a really big company, you are not going to do well at a startup. I could guarantee you You're used to other people doing work for you. You know you're just kind of the sit back in your office and sort of you know, tell folks what to do. That ain't going to happen. You need to get your hands dirty. You might have to write code. You got to do PowerPoints, you got to do Word docs all that stuff yourself. Big company folks just tend to lose that ability, let's say, or it's beneath them and that's not going to work. Chris: Yeah, I mean it's almost. Yeah, that's not in my role. Mentality versus everything is in everyone's role. Mentality, right, it's almost. Yeah, that's not in my role. Mentality versus everything is in everyone's role. Mentality right, it's about getting a job done, no matter what it takes. Steve: And I think that drives me crazy at a big company because, you know, unfortunately for others, I tend to poke my nose into others' lanes and I get told a lot Steve, stay in your lane. Nothing bugs me more, you know, than to hear that. But that's the big company way. Chris: So you've gone through a few companies and you're now, I guess, inside of a larger company. Now Are you finding it easy to kind of have that mentality of flexible leadership and innovative environment? Steve: In the new company? Yes, I would have to say no, it's kind of as I expected. You know, with other acquisitions you start. You know, this kind of here's how it happens. However, embers, I believe, is trying hard to carve out a role where I can exist, let's put it that way. So my title right now is Chief Strategy Officer, and it's a bit nebulous, kind of by design. I can sort of make it what I want and as a result of being chief strategy officer, I can get outside of my lane and people can question it. I'm like everybody needs strategy. That's my title, I'm going to get in your lane, kind of stuff you know. So I tend to kind of bounce around to lots of different projects, objectives so on. I kind of help make sure that it's cohesive, you know, across this travel and expense story, you know. But at the same time I don't have a lot of direct reports, which is great. That usually doesn't go too well either. So so far, so good. Chris: Fingers crossed, that's great, yeah, we we kind of covered kind of the challenges of COVID If you think back prior to that, any other challenges along the way with the first two or three companies, everybody, yeah, yeah, I think people some of those are the best lessons we learned or some of the challenges we go through. I'm just curious to know any kind of lessons from a challenge that you could share with the listeners that might help them when they face something similar. Steve: Oh my God. I mean everybody's made mistakes and if they got lucky along the way and if they don't admit that they're lying, I mean some of the bigger ones. 9-11, we had a solution that was processing about 80% of all corporate travel reservations made in the US. 9-11 hit and we went to zero within about 24 hours, so that was kind of a gut check. Fortunately, travel bounced back fairly quickly, but it made us take a step back and realize how nimble we were If something like that were going to happen again. So that's one, and you know, and there's all the kind of day-to-day stuff. I mean there's fraud, there's employee HR issues that happen. You know there's. I'm not going to get into details on that, but you know you just kind of all right, let's deal with this. You know, don't just look the other way and take care of it. I think the latest I mean the big one right now is just, you know, the whole third party hacking and getting into your network and holding you hostage, stuff like that. You know that's made everybody just super anxious and nervous and to the point where companies are kind of shutting down their network so much that individuals can't do the job. You know, which is causing concern and it's what else are you going to do? I mean, if some employee can click on a link and bring down your network, do? Chris: you just turn off email. You're right, it's creating such a challenge. Everybody, all companies, are being attacked every day from all kinds of angles, and it just takes one and but you also? You can't operate out of fear and you can't let it stop you from doing your business. Steve: Well, they say there's two kinds of companies out there. There's those that have been hacked and those that don't know they've been hacked. So just kind of keep that in mind and I think it's fairly true. I think, you know, it's just almost too easy to get into someone's network and poke around and kind of see what's going on these days. Chris: It's so scary, but I thought you were going to say those who have been hacked and those that will be hacked, but I guess already have you, just don't know it. Well, see, I really loved hearing your story. It's a fascinating industry, and one that you don't really hear much about, but you definitely. It sounds like for 40 years you've been crushing it at it, so congratulations to that. Well, thanks for that. Steve: But also the one thing people don't know about corporate travel is that it sits on a backbone of legacy technology that's probably 40 years old. That has not changed. The GDSs are antiquated, the travel agency systems are antiquated. It's not that hard to come up with something innovative and new in this environment. So I just got lucky to where I got into it and I'm like this thing is so bad. I mean anything you do is going to be innovative. And so we just started coming up with new stuff solving clients' problems and it just kept evolving from there. Like this thing is so bad. I mean anything you do is going to be innovative. And so we just started coming up with new stuff solving clients' problems, and it just kept evolving from there. Chris: Yeah, that's really. You know so many entrepreneurs I've talked to. It's what you just said solving the customer or client's problem. Because what I said earlier, it goes back to asking the questions and listening and then trying to solve that problem. Steve: So many great ideas that come from that across so many industries. Yeah, and just to set up a little process to where you talk with your customers on a regular basis or a group of clients or people you trust and it just happens naturally, it's really not that difficult. Chris: Well, let's turn to a little bit on the lighter side before we wrap this up. I always like to ask people like yourself what was your first job? Steve: oh, my first job, let's see. Uh, I worked at a pet store at junior high. Well, actually first job was mowing yards, right? So everybody every kid did that just to get my allowance money. Then I worked at a pet store in junior high for a short period but fairly quickly realized waiting tables made a lot more money. So I told a guy I was 18, when actually I was 16, and they never really checked. They hired me as a waiter. I was actually kind of a part-time bartender, so I was serving liquor in Houston the strawberry patch I'll probably get them in trouble back when I was 16 years old and just made a ton of money as a, you know, a high schooler. So that was kind of the first. And then, you know, got into computers and writing code at a very early age. I was part of a program at Shell where they gave us mainframe time to go in and kind of play around and then went off to Baylor for computer science and then went to TI and then went to A&M for grad school. Very good, very good. Chris: So okay. So, being a native Texan, do you prefer Tex-Mex or barbecue? Steve: That is not a fair question, because both are pretty dang awesome, but, being in Texas, I think we've got some of the best barbecue on the planet. So Pecan Lodge here in Dallas is, I think, kind of the best, and there's a lot of Tex-Mex, though that's really good as well, yeah, I agree on all points. Chris: I haven't heard of Pecan Lodge before, so I'll have to check that one out. Steve: Yeah, it's in Deep Ellum, so next time you fly in, go in out of Love Field, and it's not too far, it's a 10-minute drive from there. Chris: Deal Noted. And then last thing is you know you've made early in the career, probably never did this and maybe have done since. But if you could take a 30 day sabbatical, where would you go and what would you do? Steve: I actually got a 30 day sabbatical. So a guy hired me or not hired me, but when he brought me on board to run a company he said hey, you know, I threw in there. Just, I read it in a magazine that it was the hot thing for techies to ask for, so I threw it in there and they accepted it. I guess they thought I'd never make it to my five-year anniversary. Anyway, I did and I took the kids and family, went all the way throughout through Europe. So we went to Italy, paris, france, austria, switzerland, whatever you know, just really unplugged for that 30 days. Actually it was a 90 day sabbatical. That's what I took. Wow, so I got a little bit more time. Yeah, it was great, it was great. So if that were to happen today, I'd probably look to do something similar, but nowadays if I want to take 90 days, I probably could just got to ask for it. Chris: Very good, very good. Well, steve, thanks again for taking the time to come on and love hearing your story and all the innovation you brought to the travel industry. Steve: All right. Well, thanks for having me, chris, I really enjoyed it. Good conversation. Chris: Thanks, well, we'll talk soon. Steve: Okay, you bet. Special Guest: Steve Reynolds.

A new MP3 sermon from Capital Baptist Church is now available on SermonAudio with the following details: Title: Go With Commitment Subtitle: Go! Speaker: Steve Reynolds Broadcaster: Capital Baptist Church Event: Sunday Service Date: 8/11/2024 Length: 28 min.

 My guest again this week is author BEN WEST who returns for the fourth and final segment of our conversation in regard to his exceptional new book The American Musical – Evolution of an Art Form.  As you will hear, in today's episode, we move into what I call the Modern Era of Broadway from the 1970s right up to today and detail the major changes in the way musicals are made over the last 50 years. Our discussion touches on such shows as Hair, Your Own Thing, Rent, The Wiz, Jelly's Last Jam, Hamilton, The Band's Visit, and more! If you missed the previous episodes in this series you may want to go back and catch on that before listening to this one. Ben West is a musical theatre artist and historian who created the extensive “Timeline Wall” exhibits for the Museum of Broadway that trace the history of the Broadway stage from 1732 to 2021, spotlighting more than 500 productions and 100 artists. He has worked in various capacities on Broadway, Off-Broadway, and regionally and created and directed Unsung Carolyn Leigh for Lincoln Center's American Songbook series. He has lectured and spoken at Yale University, University of Michigan, the Dramatists Guild, and the Shubert Organization. Become a PATRON of Broadway Nation! This podcast is made possible in part by the generous support of our Patron Club Members, including our Producer Level patrons, Paula & Steve Reynolds. For just $7.00 a month, you will receive exclusive access to never-before-heard, unedited versions of many of the discussions that I have with my guests — in fact I often record nearly twice as much conversation as ends up in the edited versions. You will also have access to additional in-depth conversations with my frequent co-host Albert Evans that have not been featured on the podcast. All patrons receive special “on-air” shout-outs and acknowledgment of your vital support of this podcast. And if you are very enthusiastic about Broadway Nation there are additional PATRON levels that come with even more benefits. If you would like to support the work of Broadway Nation and receive these exclusive member benefits, please just click on this link: https://broadwaynationpodcast.supercast.tech/ Thank you in advance for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices

My guest this week is Jack Viertel who joins us to talk about his delightful new novel, Broadway Melody. This is one of a fascinating wave of novels that explore the history of Broadway though a combination of fictional characters and real-life Broadway figures. Jack Viertel began his theatrical career as a drama critic for the Los Angeles Herald Examiner and then worked as a dramaturg at the Mark Taper Forum. This led to him serving three decades as Creative Director and Senior Vice President of Jujamcin Theaters where he oversaw the production of 50 Broadway plays and musicals. Simultaneously, during two of those decades, he also served as the Artistic Director of the New York City Center's Encores! series, producing 65 musical revivals. And he was a creative force behind a string of blockbuster musicals including Smokey Joe's Café, Dear Evan Hanson, and Hairspray. He taught musical theater at NYU Tisch School of the Arts and is the author of the New York Times bestseller The Secret Life of The American Musical. I want to thank all of our Broadway Nation Patron Club members, including our longtime Producer Level patrons, Paula & Steve Reynolds. Their generous support helps to make it possible for me to bring this podcast to you each week. If you would like to support the creation of Broadway Nation, here is the information about how you too can become a patron. Become a PATRON of Broadway Nation! For just $7.00 a month, you will receive exclusive access to never-before-heard, unedited versions of many of the discussions that I have with my guests — in fact I often record nearly twice as much conversation as ends up in the edited versions. You will also have access to additional in-depth conversations with my frequent co-host Albert Evans that have not been featured on the podcast. All patrons receive special “on-air” shout-outs and acknowledgment of your vital support of this podcast. And if you are very enthusiastic about Broadway Nation there are additional PATRON levels that come with even more benefits. If you would like to support the work of Broadway Nation and receive these exclusive member benefits, please just click on this link: https://broadwaynationpodcast.supercast.tech/ Thank you in advance for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Reynolds is a renowned radio talent coach focusing on Top 10 Talent.With a career that started in the 1990s, he has worked his way up from on-air positions to programming and management roles at notable stations including the legendary WRAL. In 2001, he established the Reynolds Group, offering innovative strategies and assistance to top shows and stations across the country. In this episode, Steve unveils ways to conquer the fear of change and embrace it, as the world is constantly evolving. He emphasizes the importance of staying relevant and updated, encouraging radio shows to constantly adapt and modernize their content to maintain a connection with their audience. Steve also offers some interesting ways for you to become multimedia stars, with a presence on TV, social media, and of course, within the community, Steve has also written for major media publications and regularly speaks at industry events. Time-Stamped Highlights:(01:58) Steve shares some of the biggest opportunities for local radio hosts and stations today, as the industry reacts to current conditions.(05:01) The question is never how to make mistakes, but rather, how to avoid them. Steve identifies some of the most common and suggests ways to avoid them. (07:23) If you'd like to keep up with changing trends in the radio industry and stay ahead of the curve, Steve has some interesting insights.(10:41) Steve shows some Top 10 Market strategies for building and maintaining an audience in today's competitive radio landscape, and how they can be done in ANY market.One-Minute Martinizing (tap here)* * *Please help us thank these BRANDwidth on Demand supporters: Musicmaster Radio Swag Shop Morning Show Boot Camp

It's been 3 and a half years since we have had Steve on the show. The last time I spoke to him, we were trying to figure out how morning shows were going to do what they do everyday... but from home. We pick up where we left off with my first question, "Are we back to Normal?" (As if there was any normal to go to back to)In this episode, Steve and I discuss how his coaching business evolved through the pandemic with less travel but more meetings, morning show dynamics, and I learn thar benchmarks on a show are as important as ever. We also spent a fair bit of time on mentorship and why Steve has a personal policy of always helping others regardless of personal gain.I also made reference to the Podcast Superfriends episode with Jay Nachlis from Coleman Insights. You can find that episode here and in YouTube form here.I mention that because Steve and I recorded this for video and you can find that right here.A transcription of this episode can be found here.Thanks to the following organizations for supporting the show:Blurve: A great way to help you prep your Show.Megatrax - Licensed Music for your radio station or podcast production company.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

This episode the Killington Download podcast sits down with Steve Reynolds, snowmaking control room supervisor for the resort. We chat with Steve about his first job at Killington making snow and his transition into the control room. We learn exactly what happens in the control room, that there is 90 miles of pipe that covers Killington and Pico and the most challenging part of his job is the weather. Then we get one little nugget from Steve that this season, with the right weather, we should see snowmaking on Devils Fiddle for the first time in 7 years. Then we welcome President and General Manager Mike Solimano back. Mike speaks about what it's like to manage the Beast fo the East and the energy around the resort as we get into winter. Lastly, we chat with Mike about his take on what he would do to improve the resort if he had a blank check and his best guess to when the resort might open for the season. Links The Killington App https://apps.apple.com/us/app/killington-resort/id1532074858                                                                                                                     https://play.google.com/store/apps/details?id=com.wearlynx.slandroidkillington Instagram https://www.instagram.com/killingtonmtn/ Facebook https://www.facebook.com/killingtonresort Twitter https://twitter.com/KillingtonMtn YouTube https://www.youtube.com/user/KillingtonMountain Host: Justin Cash Guests: Stephanie Backus, Steve Reynolds, Mike Solimano

Dive deep into an electrifying saga that unfolds in the picturesque landscapes of Hawaii, right at a juice hut. With the zest of a pedal-powered smoothie bike, Steve Reynolds didn't just quench thirsts but ignited an insatiable passion for solar energy. Hailing from the construction world, Steve harnessed the sun's power, crafting a legacy that today stands tall in the renewable energy sphere. If you've ever wondered about the journey of a man who's shaken the solar industry from the shores of Hawaii to the bustling cities of the East Coast, then this episode is your golden ticket.Together, we embark on a whirlwind journey that sees the unstoppable rise and potential of solar energy, tracing the game-changing moments that have driven its explosive growth and boundless accessibility. Witness firsthand the global shift as nations like Australia, Germany, and China rise as solar champions, changing the narrative and future of energy consumption.In a world that's rapidly moving digital, Steve illuminates the power of virtual solar sales and the crucial role of ethics in sealing the deal. With his masterful tales, he underscores the monumental influence of storytelling in revolutionizing solar marketing and advertising. And while strategies are vital, it's Steve's unyielding passion that truly shines through - a fervor so infectious, it'll ignite your solar spirit.Envision a world bathed in the warm, sustainable embrace of solar energy. Marvel at the profound environmental impacts and the brighter, greener tomorrows it promises. So, if you're ready to unearth Steve's secrets, dive deep into the future of solar, and harness the power of relentless drive, this episode is your blueprint. Prepare to be energized, inspired, and awakened to the boundless opportunities solar energy offers. Plug in, power up, and let Steve Reynolds guide you through the sunlit corridors of solar supremacy.

Join NAB's Ron Lippock for a conversation with NAB New York session moderators RaMona Alexander, VP and General Manager, WDBD-TV and moderator for the "Level Up Your TV" Engagement Panel, and Steve Reynolds, Top Ten Talent Coach at The Reynolds Group and moderator for the "Radio's Top Talent: Conquering Content and Creating Connection" session.RaMona, Steve and Ron will give listeners a sneak preview of their NY Show sessions, their approach to creating engaging programming, how to stay in front of innovation and change in a dynamic time in broadcasting, and the need to better leverage the relationship between TV and radio.This show is part of the Spreaker Prime Network, if you are interested in advertising on this podcast, contact us at https://www.spreaker.com/show/3098669/advertisement

This is the second part of my conversation with author Geoffrey Block regarding his recent book: A Fine Romance — Adapting Broadway To Hollywood In the Studio System Era. The romance that Geoffrey is referring to to in his title is the sometimes passionate, but often very rocky love affair between Broadway Musicals and the film studios that adapted them into Movie Musicals. In this episode we discuss the 1940 stage & 1943 film versions of Cabin In The Sky, the first major film musical to be adapted from an All-Black stage show. And the 1955 Broadway & 1957 Hollywood versions of Cole Porter's Silk Stockings. A movie that Geoffrey and I are both advocates for. Along to way we delve into a number of related topics including the pros and cons of voice dubbing in film musicals, and the numerous, and often ridiculous, changes that were made in these musicals during their transitions to the screen in order to satisfy the censors charged with enforcing the Hollywood production code. We also look at how some of the films got around those restrictions! Geoffrey Block is Distinguished Professor Emeritus of Music History and Humanities at the University of Puget Sound and the author of eight previous books including Enchanted Evenings: The Broadway Musical from Show Boat to Sondheim and Lloyd-Weber and The Richard Rodgers Reader. He is also the editor of Oxford's acclaimed Broadway Legacies Series. Become A PATRON of Broadway Nation!  This episode is made possible in part through the generous support of our Patron Club members including our Producer Level Patrons PAULA and STEVE REYNOLDS. If you would like to help support the work of Broadway Nation I will information at the end of the podcast about how you too can become a Patron. If you are a fan ofBroadway Nation, I invite you too to become a PATRON! For a just $7.00 a month you will receive exclusive access to never-before-heard, unedited versions of many of the discussions that I have with my guests — in fact I often record nearly twice as much conversation as ends up in the edited versions. You will also have access to additional in-depth conversations with my frequent co-host Albert Evans that have not been featured on the podcast.  All patrons receive special “on-air” shout-outs and acknowledgement of your vital support of this podcast. And if you are very enthusiastic about Broadway Nation there are additional PATRON levels that come with even more benefits. If you would like to support the work of Broadway Nation and receive these exclusive member benefits, please just click on this link: https://broadwaynationpodcast.supercast.tech/ Thank you in advance for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices

Get ready to journey back in time 38 years ago to the shores of Lake Washington for the historic 1985 Budweiser APBA Gold Cup Hydroplane race. This is your chance to experience the thrill of the competition, the roar of the engines, and the strategic battle for the lead as we recount every moment of this epic race. We're talking the legendary Miller American, Miss Budweiser, and Miss 711, as well as exclusive insights from iconic racers including Chip Hanauer, Todd Yarling, Jim Kropfeld, and Steve Reynolds. You'll discover how Chip Hanauer's triumph in the Miller American not only set new records but also paved the way for the future of hydroplane racing. Imagine being in the cockpit of the Miller American, taking the lead, and holding your breath as Steve Reynolds' 7-11 suffers a setback. Listen to the highs and lows of the race as Pat O'Day describes the nail-biting final laps leading up to Hanauer's victorious finish to his 4th Gold Cup.So, buckle up and get ready for some high-speed action as we take you back to the unforgettable 1985 APBA Gold Cup. This is a trip down memory lane you don't want to miss.Support the show

Sunday, July 23rd8:00 AM REGISTRATION Open Vieux Carre Foyer 9:00 AM SAM National Council Mtg “Thurston Lecture Hall” SYM Youth Academy “William Andrews Classroom” 11:00 AM Exhibitors Grand Opening “Kellar Exhibitor Hall” 1:00 PM SHOW 1: Exhibitors Showcase Show “Thurston Lecture Hall” 2:15 PM Convention Welcome “Thurston Lecture Hall” 2:30 PM Lecture 1: Bruce Kalver – Tech Tips & Tricks “Thurston Lecture Hall” 4:00 PM Lecture 2: Barry Mitchell Focus on Funny for Kids “Thurston Lecture Hall” 4:00 PM REGISTRATION Closed Vieux Carre Foyer 6:00 PM Exhibitors Close “Kellar Exhibitor Hall” 8:00 PM PARTY 1: Mardi Gras Welcome Party. Join the 2nd line Parade – with the Crecent City Conjourers (Warpo, Doug Conn, Devon Faul, Steve Reynolds, Winston Helling Jr, Michael Dardant) and Variety Talent by Frenchman Street Productions Promenade/Courtyard/Martinkas Backroom and balcony View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize Time stamps for this episode:00:00:18 – Scott and Dick Olson are traveling by car from Houston to New Orleans and talk about their excitement and anticipation for this upcoming convention.00:05:10 – National President, Rod Chow, arrived yesterday and tells us a bit about some of the pre-convention activities. He also recaps his year as the National President and what he accomplished over the past year.00:12:19 – President Elect, John Midgley, tells us a bit about some of the magic caricatures that he has been drawing and posting on Facebook, including one of your humble host, Scott Wells.00:19:05 – Steve Reynolds is a local New Orleans magician who is also part of the talent on the bill at this convention.00:25:55 – Cody Clark and Sid Hagarty are young magicians who are excited about this convention.00:34:49 - Incoming National President of the S.A.M., John Sturk, tells us what he hopes to accomplish during his upcoming year as President.00:48:14 – at the President's Party, we have a martini as we chat with Past National President, Dal Sanders and his wife Cinde Sanders who tell us what they love magic conventions.00:53:04 – Past National President of the S.A.M., Bruce Kalver, tells us about the new S.A.M. history book.01:03:26 – Editor of the M.U.M., Alan Howard, chats about the S.A.M. journal and his path to this job y working with Stan Allen. Download this podcast in an MP3 file by Clicking Here and then right click to save the file. You can also subscribe to the RSS feed by Clicking Here. You can download or listen to the podcast through Stitcher by Clicking Here or through FeedPress by Clicking Here or through Tunein.com by Clicking Here or through iHeart Radio by Clicking Here..If you have a Spotify account, then you can also hear us through that app, too. You can also listen through your Amazon Alexa and Google Home devices. Remember, you can download it through the iTunes store, too. See the preview page by Clicking Here

This is the second part of my conversation with author Ben Francis regarding his very compelling new book: Careful the Spell You Cast — How Stephen Sondheim Extended the Range of the American Musical. This week Ben and I focus on three of Sondheim's key collaborators — Harold Prince, Burt Shevelove, and James Goldman. If you missed last weeks episode you may want to catch up with that one before listening to this. Sondheim is without a doubt one of the most studied, examined, and analyzed Broadway creators of all time. In fact, we have done quite a bit of that right here on Broadway Nation. However, as you will hear, Ben Francis contends that in spite of all of that investigation, Sondheim continues to be very misunderstood. He is often labeled as being cynical and pessimistic, but Francis instead argues that Sondheim firmly belongs to the “Broadway aspirational tradition” — a tradition that celebrates dreams of a better life — and he suggests that Sondheim's shows are to a great extent are a continuation of the work of his mentor Oscar Hammerstein II. Ben Francis' other works include contributions to the Oxford Handbook Of Sondheim Studies, the Oxford Handbook of British Musicals, and the Oxford Handbook of Shakespeare and Music, as well as Christopher Hampton: Dramatic Ironist Become A PATRON of Broadway Nation! This episode is made possible in part by the generous support of our Producer Level Patrons: Paula and Steve Reynolds. If you would like to help support the work of Broadway Nation I will information at the end of the podcast about how you too can become a Patron. If you are a fan ofBroadway Nation, I invite you too to become a PATRON! For a just $7.00 a month you will receive exclusive access to never-before-heard, unedited versions of many of the discussions that I have with my guests — in fact I often record nearly twice as much conversation as ends up in the edited versions. You will also have access to additional in-depth conversations with my frequent co-host Albert Evans that have not been featured on the podcast.  All patrons receive special “on-air” shout-outs and acknowledgement of your vital support of this podcast. And if you are very enthusiastic about Broadway Nation there are additional PATRON levels that come with even more benefits. If you would like to support the work of Broadway Nation and receive these exclusive member benefits, please just click on this link: https://broadwaynationpodcast.supercast.tech/ Thank you in advance for your support! Learn more about your ad choices. Visit megaphone.fm/adchoices

Steve Reynolds is a renowned radio talent coach focusing on Top 10 Talent.With a career that started in the 1990s, he has worked his way up from on-air positions to programming and management roles at notable stations including the legendary WRAL. In 2001, he established the Reynolds Group, offering innovative strategies and assistance to top shows and stations across the country. In this episode, Steve unveils ways to conquer the fear of change and embrace it, as the world is constantly evolving. He emphasizes the importance of staying relevant and updated, encouraging radio shows to constantly adapt and modernize their content to maintain a connection with their audience. Steve also offers some interesting ways for you to become multimedia stars, with a presence on TV, social media, and of course, within the community, Steve has also written for major media publications, and regularly speaks at industry events. Time-Stamped Highlights:(01:58) Steve shares some of the biggest opportunities for local radio hosts and stations today, as the industry reacts to current conditions.(05:01) The question is never how to make mistakes, but rather, how to avoid them. Steve identifies some of the most common and suggests ways to avoid them. (07:23) If you'd like to keep up with changing trends in the radio industry and stay ahead of the curve, Steve has some interesting insights.(10:41) Steve shows some Top 10 Market strategies for building and maintaining an audience in today's competitive radio landscape, and how they can be done in ANY market.One-Minute Martinizing (tap here)Please help us thank these supporters who help keep BRANDWIDTH ON DEMAND free!Musicmaster Radio Swag Shop https://bit.ly/KipperSwagMorning Show Boot CampReturn to Brandwidth on Demand episodesYES! Send me the free SHOW NOTES preview email

It was a shocking blow to the entertainment industry. Iconic voiceover talent, Nick Michaels, bid farewell to the world on May 26, 2018, and radio branding hasn't been the same since.Five Years later, the vocal prowess that could make hearts flutter and goosebumps rise, demonstrates not only that Nick was a true force to be reckoned with, but beyond his captivating voice, it's the valuable lessons he left behind that continue to resonate with many.Nick rose to fame in the late 1970s, captivating audiences with his dulcet tones on local radio. His talent propelled him to television, where his voice became synonymous with trust and reliability in commercials and movie trailers, some of which are heard in this episode.Despite his fame, Nick always remained down-to-earth, leaving a lasting impact on colleagues. He generously shared his wisdom, becoming a mentor to aspiring voice actors. Nick's legacy reminds us that true greatness extends beyond talent, encompassing the ability to inspire and nurture others. His unwavering passion encourages us to pursue our dreams wholeheartedly, striving for excellence in every endeavor we undertake.As we mark the 5th anniversary of his passing, let us honor Nick Michaels by embracing our passions, uplifting others, and relentlessly pursuing excellence. For in doing so, we keep his spirit alive and inspire a new generation tofollow in his footsteps, leaving your own indelible mark on the world of media, and radio -- whatever it may become.Next time, we return with TOP 10 MORNING SHOW COACH, STEVE REYNOLDS!

Toronto is the place this week as I sit in with Josie Dye, morning DJ at Indie88 and talk about all things radio! From show content to concert festivals, Josie talks about the hustle and grit it takes to not only get into the radio business but staying in the business as well. This natural storyteller is honest and forthright about everything from career train wrecks to broadcast success stories (with a special nod to one of our fave radio consultant Steve Reynolds of Reynolds Group Radio); how content and the business of impact and storytelling matter in radio; and all about her brand new podcast 'Cynthia and Josie's Unmentionables' - so good! We also talk about her television work with Oh So Cosmo and CMT Canada; her genuine love of all music festivals (and that would also include water sports - listen in and find out!); those very early beginnings in Canadian radio; juggling motherhood and work, plus her involvement with a very special charity Socks 4 the Streets, which helps the homeless in Canada.  Bring along your love of radio and join us!About the Spotlight Conversations podcast:Join me as I invite friends inside my cozy linoleum free recording studio to talk all about media. Could be radio, television, audiobooks, music, film, voiceovers - if they've worked in media, we're talkin'! Unscripted and nearly always entertaining, each guest gets real about their careers in the entertainment biz; from where they started to how it's going. Join us in the studio where drinks are always on ice; music + media are the conversation starters. New episodes every other Tuesday. Thanks so much for listening! - Donna Social media links, website and more hereFollow and subscribe to my podcast hereBehind the scenes:A very special thank you to friends who helped bring the Spotlight Conversations podcast together:Booth Announcer: Joe Szymanski ('Joe The Voice Guy')Theme Song Composer: Mark Sparrow, SongBird StudiosPhoto: Al Torres PhotographyAirwaves Publicity: Radio Free RaleighHouston Radio Platinum

Saturday, April 22nd6:00-9:00 am FREE BREAKFAST BUFFET FOR HOTEL GUESTS 9:00 am KEVIN KELLY LECTURE10 30 am BILL GOODWIN LECTURE NOON - LUNCH 1:30 pm BREAKOUT SESSION 3:00 pm RYAN BLISS LECTURE 5:00 pm DINNER 7:00 pm CLOSE UP SHOW Bill GoodwinDoug Conn Randy WakemanAllan AckermanJames Molinari 9:00 pm RANDY WAKEMAN LECTURE View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize View fullsize Time stamps for this episode: 00:00:18 - Randy Kalin has been the official emcee for this event and talks about his participation in the Senior Tour00:14:18 - Steve Zuehlke and Steve Buesking are the two “movers and shakers” who have been behind making the event happen. They have a lot to share about how they put this together plus how it differs from the Midwest Magic Jubilee00:22:45 - Shaun Rivera helps recap the activities from last night plus this morning.00:30:23 - Randy Wakeman speaks his mind about this convention and some suggestions for improvement00:40:23 - Steve Reynolds is part of the talent who talks about how much he enjoys magic conventions00:47:12 - Ken Dickensheets helps Scott wrap up the Senior Tour as we talk about the final night show. Download this podcast in an MP3 file by Clicking Here and then right click to save the file. You can also subscribe to the RSS feed by Clicking Here. You can download or listen to the podcast through Stitcher by Clicking Here or through FeedPress by Clicking Here or through Tunein.com by Clicking Here or through iHeart Radio by Clicking Here..If you have a Spotify account, then you can also hear us through that app, too. You can also listen through your Amazon Alexa and Google Home devices. Remember, you can download it through the iTunes store, too. See the preview page by Clicking Here

In the 17th Episode of The Real Estate Roundtable with IPRG, Yanni Marmarou joins Derek Bestreich, Steve Reynolds, and Luke Sproviero to discuss the launch of IPRG's New Jersey Division.

Cheesesteak month is almost over! Keep on Samboning! On this weeks episode we had Steve Reynolds from Delco Steaks & Joe D'Amico from Foods Galore to chop it up about the latest with both businesses! @TheSamboners Notforlongmedia.com

David Chang from Compass joins Derek Bestreich, Luke Sproviero, and Steve Reynolds for an update on Residential Real Estate.

In Episode 13, Donal Flaherty, Derek Bestreich, Luke Sproviero, and Steve Reynolds discuss the latest trends and projections for the New York Real Estate market in 2023.

In Episode 12, special guest Seth Weissman of Urban Standard Capital joins Derek Bestreich, Luke Sproviero, and Steve Reynolds to discuss real estate lending, development, and investment property. 

In Episode 11, special guest James Grasso of Cohabs joins Derek Bestreich, Luke Sproviero, and Steve Reynolds to discuss Co-Living in NYC 

In Episode 10, special guest Zachary Ziskin joins Derek Bestreich, Luke Sproviero, and Steve Reynolds to discuss the current trends in the Real Estate Market as we head into the end of 2022. 

In Episode 9, special guest Jason Au joins Derek Bestreich, Luke Sproviero, and Steve Reynolds to discuss Debt Markets.

Derek Bestreich, Luke Sproviero, Steve Reynolds, and Adam Lobel discuss common real estate buyer mistakes, as well as the effects of the Federal Reserve interest rate hikes. 

In Episode 5 Derek Bestreich, Luke Sproviero, Steve Reynolds, and Justin Zeitchik discuss mistakes sellers make and other new trends in the real estate market. 

Derek Bestreich, Luke Sproviero, Steve Reynolds, and Adam Lobel discuss the DHCR's Proposed Amendments to the rent stabilization code.

Derek Bestreich, Luke Sproviero, Steve Reynolds, and Adam Lobel discuss the new trends they are seeing in Institutional Capital Real Estate Investments.

In this episode, Russ Goldman and Steve Reynolds looked back at the 2-1 loss for Fulham against Tottenham Hotspur. Later on in the episode, the guys reviewed the Transfer Window as a whole for Fulham. "This Podcast has been created and uploaded by Russ Goldman, host and creator of Cottage Talk.The views in this Podcast are not necessarily the views of talkSPORT.”; Our GDPR privacy policy was updated on August 8, 2022. Visit acast.com/privacy for more information.

Derek Bestreich, Donal Flaherty, Steve Reynolds, and Adam Lobel discuss the formation of IPRG and what the company stands for.

Derek Bestreich, Luke Sproviero, Steve Reynolds, and Adam Lobel discuss the environment of the New York City real estate market over the Summer of 2022. 

A new MP3 sermon from Capital Baptist Church is now available on SermonAudio with the following details: Title: Going Deeper In Our Understanding Of God's Forgiveness Subtitle: Going Deeper Speaker: Steve Reynolds Broadcaster: Capital Baptist Church Event: Sunday Service Date: 6/26/2022 Length: 32 min.

Welcome to episode 85! Join us as we once again step back into the time machine to travel back to 1984 for the Thunderboat World Championship.  Hear from legendary hydroplane broadcasters Jim Hendrix and Steve Montgomery as they give play by play and reactions to the new world champion in hydroplane racing.  Enjoy reliving this classic hydroplane race once again through their radio broadcast. Thank you to Jon Osterberg (author of Dragon Days) for donating the audio.The Enthusiasm ProjectDeep dives exploring the world of what it means to be an independent creator.Listen on: Apple Podcasts SpotifySupport the show

The last few weeks, I've been doing a lot of podcast housekeeping- pitching sponsors, and reviewing the stats, and thinking about what's next for the Sound Off Podcast. As it turns out, it's going to be more of the same, which is a good thing. One of the biggest questions I get asked is: "Why is my show doing better?" Here are some of the conclusions that often come up. Number 10: No Video StrategyHave a video strategy that includes Youtube. That's it. That's number 10.Number 9: You Are ImpatientDid you know that it takes three years to build an audience? It's true, because Dave Jackson, who has been podcasting since 2004, told me so. Even if you have a big audience now with your podcast, because you are named Kim Kardashian – it is still going to take you three years to find that podcast audience. I see this all the time with actors, Youtubers and Instagrammers: They get a big audience out of the gate, and then the audience drops off because those initial people prefer to interact with the star on Youtube or Instagram or TV. But if they stick to it, over the course of three years, a true podcast audience will develop.So if you want to start a podcast, give yourself a lot of runway. Like three years worth.Number 8: You Thought It Would Be EasyWanna know what's easy? Doing the midday show on a music station. You talk for a few minutes an hour, and all the elements are handed to you. Produced commercials, traffic and weather together, the music and promos… You have about 56 minutes of the hour taken care of. That's why you hear the same midday person across many markets now. In podcasting – you don't have any of that. You have to build most of it from scratch. You will need to produce all the necessary elements including the commercials (if you have any), the intro, the extro, and the music beds. You need to do some show research, show prep, writing, you need to produce the audio and make it sound listenable, and then after you launch it… you'll need to market the show.Number 7: Your Show Is Not EverywhereI can't tell you the number of podcasts I review who are missing from iHeart or Stitcher. And with countries like India offering a gateway to 1.4 billion people, it might be a good idea to be on Gaana or Jio Savaan. Think of India as the same size as the United States… with an additional billion people. Yeah you want in on that. And don't forget to submit your show to Tune In… it works well with the smart speakers. Don't be like a radio company that takes its stations off Tune In to be on an app only available in the US. That's stupid.And finally don't let your podcast host provider submit the show to Apple or Spotify for you. Do it yourself. It takes five minutes, and it's a pain in the ass to rescue the show later should you have to move. You always want to keep your stats with you, not with someone else.Number 6: You Don't Release Episodes ConsistentlyIronic, I know, because I didn't release an episode on time last week. But you need to be consistent with your releases. Those in radio know this better than any other, and it's why radio people get famous. They are reliable and always there on time. What radio and TV people are doing is creating the consistency that allows for listeners to get in the habit of consuming their media. So, if you think you are going to release episodes whenever you want, and expect people to download it when you want them to? Not happening.Mondays and Tuesdays are great days to get episodes out. Early in the week, people believe they have more time to plan their life out. By Thursday they are swamped. You can still release your episode on a Thursday or Friday – but you'll have to market through a weekend when attention spans are on neutral. Best of luck with that.And for those of you who do the “seasons” thing- unless there is someone honestly pacing the floor waiting for the new season of your podcast- don't. Taking a random break is tantamount to pulling the plug on a bath and letting the water run out.We shifted to consistent releases after I had a conversation with Aaron Mahnke, who has a number of hit podcasts, including Lore. He gave a really compelling argument to releasing your show on time, and in the end it's about respect for the listener and their time. When we shifted to consistent releases, we saw a 20% jump in our audience numbers. If you show the listener respect they will show it back to you.Number 5: Your Podcast Looks Like Shit In The AppFor the life of me, I don't know why people put episode numbers in the title field of their podcast. I think they do it because Joe Rogan does it. There are ways to put to the episode number in there without using the title field. People are not searching for a show called Episode. I also see some people put the show title of the podcast where the episode title is supposed to go, and they think they are gaming the SEO gods, and they aren't. They're making a mess of the podcast. I wanted to listen to a podcast the other day in the car, and every episode title had the word "episode" in it. I couldn't choose the episode I wanted, because the word episode was causing the guest's name not to appear on Apple Car play. So I moved on.Also, get some episode artwork. Spotify, Amazon and even some Apple apps are now using it. If you have a podcast that's about people – put the people in the show artwork. Get yourself a Canva account for free and take the 5 minutes to do some episode artwork.Number 4: Your Audio Quality SucksI've actually run into people who have argued with me about this. They say, "It's about the content, not the quality of the audio." Uh, the audio is your content- and it sucks. There are 2.7 million podcasts out there, and if yours is serving up some sort of echo-y, staticky stupidity, the listener will go elsewhere. You need to create a listening experience that people will enjoy on their headphones, or in their car, or on an airplane.If you are producing your own show, learn about compression, LUFs, normalization, and mixing. I want to give a shoutout to The Insurance Podcast with Pete Tessier and Curt Wyatt, who are insurance guys but took the time to learn about compression and audio production. They have one of the leading podcasts in their field because they respect their listener and care about their show.The other thing you could do is what I do: Hire people who know way more than me to produce the parts I don't know. This podcast was making huge errors when we started out. Our first four episodes were poorly produced by me. Later they were over-compressed and too loud. We made the corrections after some friendly advice from one of the best in the business, Jeff Schultz, who worked at KFOG in San Franciso doing the imaging (and is now at Wondery making great podcasts). He said, "Hey. It's a little loud. Pull it back."Number 3: You Don't Have A WebsiteIf you're in it to win it, you need a website. One of the best things radio taught me was that making your website your marketing hub is a good thing. You need to be found on Google, and having a podcast website will go a long way to getting discovered. If you think your Buzzsprout or Anchor website is home base – it is not. James Cridland spoke on this show about the value of Google and SEO. Take notes.Make sure each episode has its own page, so when you have Matt Cundill on as a guest, Google understands that Matt Cundill was a guest on your show. Remember, every time you market your show on social media, send people to the website where there is an Apple badge for the iPhone users, a Google Podcasts badge for the Android and Samsung people, and Spotify because lots of people are into that. Anything beyond 4 is overkill. If you are just sending people to Apple Podcasts when they don't have an iPhone – then it won't really work for them.By the way, there is one exception to this, and if you follow the Sound Off Podcast on Instagram, you'll see it. Instagram stories are a great way to get listeners one click away from the show on Spotify.When you do social media, the less clicks to get them to the content, the better. And if you find websites a pain in the ass, there are a few solutions out there for podcasters. Our Network uses Podpage and it looks nice - see for yourself.Number 2: You Don't Market Your Show Very Well... Or At AllDo you know who your audience is? Or where they are? Do you just put out a few social media posts for every episode and then you're done? Well, that might be the problem. Think of your podcast episodes as items in your fridge. Is it something that is stale after 24 hours? 72 hours? A week, a month, a year? Two years? Okay, well I don't know anything in my fridge that makes it that long, but I know many of the episodes I record from two and three years ago are still getting regular downloads because people are discovering them through search. I can market them with the same vigor as if they came out last week.I have the stats, and new people are discovering the show all the time. It's not the same people who listen to the show every week. We churn listeners like any other media outlet does. Many people say they're discovering us for the first time, and see a wonderful back catalogue of episodes. Our biggest episode is the one with Tom Leykis, and his audience continues to grow as well. The episode I did with Tara Sands is excellent advice for anyone who aspires to become a character voice in anime. Both episodes with Sheri Lynch contain valuable information on becoming your own radio startup. Steve Reynolds' talent coaching isn't going to change drastically over the course of a few years... I could go on, but you see what I mean.The same way a radio statio music director is going to program Led Zeppelin on the radio station, I am going to do the same with many of the episodes. The back catalogue is strong. In fact, I read in Podnews that 47% of all podcast downloads were older episodes- So tell people about them. That means tweets, and IG stories, and Facebook and LinkedIn and a newsletter.It also matters how you market. Maybe it's audiograms and social media posts- and it doesn't have to be a lot- but it should be consistent. And you want to hear something crazy? I am certain that some people just know and follow the show through their social media feeds, but haven't listened to a single episode. I never watched Roseanne but I knew the characters and what the show is about. Marketing isn't really about doing the homework. It's really about being involved.Number 1: Your Show Is BoringAnything that you record, you can make better. Over the years, I'm certain that my live media game has deteriorated. I am only live on my Youtube channel every once in a while, but being able to produce and especially edit has been invaluable. And for those of you who do Youtube Live podcasts- Have you ever considered editing and producing around all that live audio to make a better audio experience? I know, time is money, but every click and every download counts. I did that a few weeks ago on another podcast, and you can view it here if you want to see the difference.It's about respecting your listener, but not being boring. It's about respecting your listener, and not wasting their time. You really only have one competitor in podcasting, and that is your listeners time. So respect it.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

Dave DiPasqua, Steve Reynolds, and Erik Kelling of the Tigers Radio Network provide complete coverage of the Marple Newtown Tigers vs. the Harriton Rams from the campus of Marple Newtown... The post Full Audio Archive of Harriton at Marple Newtown from Thursday, 10-28-21 appeared first on Marple Newtown Football.

Dave DiPasqua, Steve Reynolds, and Erik Kelling of the Tigers Radio Network provide complete coverage of the Marple Newtown Tigers vs. the Conestoga Pioneers from the campus of Marple Newtown... The post Full Audio Archive of Conestoga at Marple Newtown from Friday, 10-22-21 appeared first on Marple Newtown Football.

Dave DiPasqua, Steve Reynolds, and Erik Kelling of the Tigers Radio Network provide complete coverage of the Marple Newtown Tigers vs. the Springfield Cougars from the campus of Marple Newtown... The post Full Audio Archive of Springfield at Marple Newtown from Friday, 10-15-21 appeared first on Marple Newtown Football.

Dave DiPasqua, Steve Reynolds, Erik Kelling, and Larry O'Connor of the Tigers Radio Network provide complete coverage of the Marple Newtown Tigers vs. Lower Merion Aces from the campus of... The post Full Audio Archive of Marple Newtown at Lower Merion from Friday, 10-9-21 appeared first on Marple Newtown Football.

Steve and Steve talk about how they were only a small percentage of the Steves, a neighborly fake break, the bond that Division 2 had and the amount of trust it takes to deliver a chair shot to your boss.