Podcasts about remarkability

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Best podcasts about remarkability

Latest podcast episodes about remarkability

Do Business. Do Life. — The Financial Advisor Podcast — DBDL
103: Jon Acuff - How to Set and Hit Bigger Goals (The High-Performer's Mindset)

Do Business. Do Life. — The Financial Advisor Podcast — DBDL

Play Episode Listen Later Feb 12, 2025 68:55


What if the difference between being good and being truly great was simply a mindset shift?Too many entrepreneurs and business leaders play it safe—setting goals that feel achievable instead of ones that push their limits. They stay “relatable” instead of aiming to be remarkable. But according to today's guest, Jon Acuff, real breakthroughs happen when you set goals that challenge you.Jon Acuff is an INC Top 100 Leadership Speaker and the New York Times bestselling author of ten books, including his most recent, All It Takes Is A Goal.In this episode, we break down why so many people settle for less than they're capable of—and how to break free from it. Jon shares how standing out beats blending in, how AI can amplify (not replace) your work, and why setting bigger, more challenging goals is the key to unlocking remarkable success. We also dive into the psychology of goal setting—why most people fail, how to tap into the right kind of motivation, and why belief follows action (not the other way around).3 of the biggest insights from Jon Acuff …#1.) Remarkability vs. Relatability—Why Playing it Safe is a MistakeMost people try to blend in, but standing out is where the real opportunity lies. Jon explains why financial advisors and business owners should focus on being remarkable rather than just relatable—because the people who get remembered are the ones who dare to be different.#2.) The Future of Content: How AI is Changing the GameAI isn't replacing creators—it's amplifying their work. Jon shares how he's leveraging AI to identify viral moments, repurpose content, and create more impact with less effort. The key? Using AI as a tool, not a crutch.#3.) Motivation vs. Belief—The Key to Achieving Big GoalsIs it motivation or belief that helps you hit your biggest goals? Jon breaks down the two types of motivation—fear-based and reward-based—and why taking action, even before you fully believe in yourself, is what truly leads to success.SHOW NOTEShttps://bradleyjohnson.com/103FREE GIFT + JOIN THE DBDL INSIDER CREWToday's Gift: Get a free copy of Jon's book, "All It Takes Is a Goal: The 3-Step Plan to Ditch Regret and Tap Into Your Massive Potential" [while supplies last]To get access to today's free gift AND become a DBDL Insider with VIP access to future resources and exclusive content, text "103" to 785-800-3235. *Message and data rates may apply. Reply STOP at any time to opt-out of receiving text messages.FOLLOW BRAD JOHNSON ON SOCIALTwitterInstagramLinkedInFOLLOW DBDL ON SOCIAL:YouTubeTwitterInstagramLinkedInFacebookDISCLOSURE DBDL podcast episode conversations are intended to provide financial advisors with ideas, strategies, concepts and tools that could be incorporated into their business and their life. Financial professionals are responsible for ensuring implementation of anything discussed related to business is done so in accordance with any and all regulatory, compliance responsibilities and obligations.The Triad member statements reflect their own experience which may not be representative of all Triad Member experiences, and their appearances were not paid for.Triad Wealth Partners, LLC is an SEC Registered Investment Adviser. Please visit Triadwealthpartners.com for more information. Triad Wealth Partners, LLC and Triad Partners, LLC are affiliated companies.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.

The Design Pop
Thriving in an AI Era: Why Remarkability Wins with Shawn Kanungo

The Design Pop

Play Episode Listen Later Feb 10, 2025 42:12


Join Alexandra Tseffos as she chats with innovation strategist Shawn Kanungo about how AI is shaking up the commercial interiors industry. After crossing paths at CET Experience, where Shawn delivered a keynote that got everyone thinking, they dive into what it really means to be "remarkable" in an AI-powered world. From lessons in cross-industry innovation to the future of furniture specification, this conversation will challenge how you see technology's role in design. Whether you're all-in on AI or still a little skeptical, Shawn's take on embracing disruption "without losing the human touch" is one you won't want to miss.The Design Pop is an Imagine a Place Production (presented by OFS)Connect with Alexandra on LinkedInFollow The Design Pop on LinkedInConnect with Alexandra Tseffos and The Design Pop

Revenue Boost: A Marketing Podcast
From Leads to Loyalty: Digital Marketing Strategies That Drive Revenue Growth

Revenue Boost: A Marketing Podcast

Play Episode Listen Later Jan 19, 2025 28:35


Remarkability isn't about being everything to everyone—it's about discovering the unique value that sets you apart and resonates with your ideal audience. It's about understanding your customers' needs, focusing on what you do best, and crafting a story that positions your business as the clear solution to their challenges. When you lean into what makes your brand distinctive, and communicate it effectively, you not only attract the right customers but also build lasting loyalty. That's where true, sustainable revenue growth happens—not by chasing trends, but by owning your space in the market. - Rich Brooks In this episode of Revenue Boost: A Marketing Podcast, titled, From Leads to Loyalty: Digital Marketing Strategies That Drive Revenue Growth, host Kerry Curran welcomes Rich Brooks, president of Flight New Media and creator of the Agents of Change podcast and conference. With over 27 years of experience in digital marketing and branding, Rich shares actionable strategies to help businesses grow their revenue by attracting and retaining loyal customers. The conversation dives deep into Rich's ""Remarkability Formula,"" a framework designed to help businesses stand out in competitive markets. Rich explains the four lenses of this formula—Find, Focus, Forge, and Frame—each providing a unique perspective on identifying and communicating your brand's value. Key highlights include: Finding Your Differentiator: Learn how to uncover and articulate the unique aspects of your business that resonate with your target audience. Rich shares an engaging example of a painting company that redefined efficiency as a key differentiator. Focusing on Your Niche: Discover the power of niching down to attract your ideal customers and command higher value. Rich provides examples of how businesses can refine their offerings and messaging to avoid being ""all things to everyone. Forging Value Beyond Core Offerings: Explore how creating aligned, value-driven experiences outside your primary business can attract new customers and reinforce your brand. Rich shares how his Agents of Change conference does this effectively for Flight New Media. Framing for Success: Uncover the importance of positioning and messaging, as illustrated through compelling examples like Red Bull's energy drink branding and a ""China Success Coach"" who rebranded to target a specialized audience. The episode concludes with Rich offering practical advice for businesses to implement these strategies, emphasizing the importance of understanding your customers' needs and taking the time to stand out in meaningful ways. Listeners are encouraged to download Rich's free Remarkability Workbook to get started on applying these insights to their own businesses. Don't miss this value-packed episode filled with actionable tips for driving revenue growth through smarter digital marketing strategies! To learn more about Kerry Curran and the RBMA: Revenue Based Marketing Advisors, go to www.revenuebasedmarketing.com and be sure to follow us on Kerry's LinkedIn Profile and The RBMA: Revenue Based Marketing Advisors Profile.   If you're in the market for a Fractional Chief Marketing Officer or Fractional Chief Revenue Officer be sure to reach out to Kerry. Kerry is also available for speaking, panel moderation, and other professional presentation services. For services and contact information check out the RBMA: Revenue Based Marketing Advisors website here.  B2B business development has become increasingly complex, with companies finding it harder than ever to drive growth. One of the biggest challenges?   Many organizations have shifted their investments down the funnel—hiring more sales and BDR resources—while pulling back on marketing. Yet, buyer behavior has evolved in the opposite direction.   Today, buyers are forming their shortlists and making decisions before ever speaking to a sales rep. This means if your brand isn't investing in marketing, you're not even making it into their consideration set. To grow revenue, companies must excel across four critical stages: ✅Awareness: They must have heard of you ✅Affinity: They must like you and believe you can solve their challenges ✅In-Market: They must be ready to buy   ✅Engagement: Then they talk to your sales team, who still needs to beat the competition and win the deal   At RBMA: Revenue Based Marketing Advisors, we help businesses scale growth effectively and efficiently. We build and optimize your end-to-end marketing and sales infrastructure—from brand development to sales training—delivering: - Increased high-quality lead volume - Shortened sales cycles - Improved close rates I'm Kerry Curran, Founder and Chief Growth Officer of RBMA. With 20 years of experience in marketing and business development, I've consistently driven double- and triple-digit revenue growth. My unique expertise bridges both disciplines: as a CMO who understands sales and a CRO who understands marketing.   I specialize in helping B2B scale-ups and mid-market agencies, tech, and services transform their growth strategies. Let's set up a call to identify areas of opportunity in your growth infrastructure and get your business on the path to increased revenue in 2025.

Small Business Big World
The Remarkability Formula

Small Business Big World

Play Episode Listen Later Aug 27, 2024 28:41 Transcription Available


Unlock the secrets to standing out in today's crowded digital marketplace with insights from Rich Brooks of Flyte New Media. Rich introduces us to his "Remarkability Formula," a powerful tool comprising four key lenses: Find, Focus, Forge, and Frame. Discover how these elements can help you pinpoint what makes your business unique, zone in on your niche, create offerings aligned with your mission, and reposition your brand to attract your ideal customers. This episode is packed with actionable strategies for branding, customer targeting, and effective marketing, all essential for small businesses aiming for growth and success. Rich Brooks also hosts a podcast called 'The Agents of Change'.  Further, he hosts a digital marketing conference called the 'The Agents of Change Conference' each October.  This conference brings in many marketing experts from across the country to cover things like local SEO, AI in marketing, creating successful LinkedIn ads, and much more!  'Listeners of Small Business Big World' can receive $25 off tickets by using the promo code "bigworld" when purchasing.

Value Inspiration Podcast
#325 - Matt Achariam, Co-CEO Clay - on fueling organic growth through Remarkability.

Value Inspiration Podcast

Play Episode Listen Later Aug 14, 2024 38:14


This podcast interview focuses on the entrepreneurial journey to finally solve the problem of managing all your personal and professional relationships. My guest is Matt Achariam, Co-Founder and Co-CEO of Clay. Matt has a diverse background in product development and design.  He was a principal at design agency FortySix, working with clients like Disney, BBC, Expedia, and the University of Pennsylvania and held product roles at Custora (acquired by Amperity) and LayerVault (acquired by Tiny Capital) and  He has a lifelong obsession with the craft of design, sparked by childhood curiosity about why certain objects elicit feelings of joy. This led him to question the status quo in relationship management software - and that's how the vision behind Clay was born. In 2018, he and his co-founder, Zach Hamed, founded the company, an app for managing personal and professional relationships.  Their mission: to help people be more thoughtful and helpful with their relationships, ultimately helping them achieve more and be happier by putting others first. And this inspired me, and hence I invited Matt to my podcast. We explore his journey of building Clay. Matt shares how he and his team create meaningful differentiation beyond just solid functionality. He elaborates how they gained early traction and created strong organic growth that enables them to now manage over 100 million relationships. Last but not least, Matt shares his insights on navigating tradeoffs, maintaining confidence in decision-making, and staying true to company values while scaling rapidly. Here's one of his  quotes Be very clear about the values and the lines that you will cross and won't cross because when things start speeding up, momentum is something very precious.  When you move really fast, you have to move with confidence. And if you don't have the confidence and that foundation, you're not going to be able to make decisions rapidly. During this interview, you will learn four things: His unconventional approach towards creating a "minimum remarkable product" instead of a "minimum viable product"  How they strengthen their differentiation by focusing on things other than just functionality, and where he focuses to find inspiration. How they've managed to achieve all their growth to be entirely organic and driven by word-of-mouth What signals, he in hindsight, wishes they had paid more attention to in order to grow even more. For more information about the guest from this week: Matt Achariam Website: Clay Subscribe to the Daily SaaS Reflection Get my free, 1 min daily reflection on shaping a B2B SaaS business no one can ignore. Subscribe here Yes, it's actually daily. And yes, people actually stay subscribed (Just see what peer B2B SaaS CEOs say) My promise: It's short. To the point. Inspiring. And valuable. Learn more about your ad choices. Visit megaphone.fm/adchoices

Startup Hustle
The Remarkability Formula

Startup Hustle

Play Episode Listen Later Jul 25, 2024 35:02


In this episode of the Startup Hustle podcast, Matt Watson interviews Rich Brooks, the president of Flight New Media, about digital marketing and the Remarkability Formula. They discuss the impact of AI on marketing, the importance of finding your uniqueness, and the benefits of niching down.  Rich explains the four lenses of remarkability: find, focus, frame, and forge. He also shares insights on recurring revenue and the value of building relationships with clients. Rich's podcast, Agents of Change, provides actionable tips for digital marketing. Takeaways - AI is transforming the field of digital marketing, increasing productivity and improving the quality of work.- Finding your uniqueness and niching down is essential for standing out in a crowded market.- The Remarkability Formula consists of four lenses: find, focus, frame, and forge, which help identify and leverage what makes a business remarkable.- Recurring revenue is crucial for the long-term success and value of a business.- Building relationships with clients is key to retaining them and creating a loyal customer base. Find Startup Hustle Everywhere:https://gigb.co/l/YEh5 This episode is sponsored by Full Scale:https://fullscale.io/ Visit the Flyte New Media website:http://www.takeflyte.com/ Check out Rich Brooks' podcast:https://www.theagentsofchange.com/podcasts Learn more about Rich Brooks here:https://www.linkedin.com/in/therichbrooks/ Sign up for the Startup Hustle newsletter:https://newsletter.startuphustle.xyz/ Sound Bites "It's so much easier to just talk and just ramble and use AI to help you continue and improve it.""You don't want to be competing with somebody else. You don't want to be competing on price.""Find things that are very difficult to replicate and that your customers care a lot about." Chapters 00:00 Introduction to Digital Marketing and AI02:53 The Remarkability Formula and Leveraging AI in Content Creation05:35 Transitioning to Recurring Revenue in Professional Services11:41 The Value of Hosting a Digital Marketing Conference  See omnystudio.com/listener for privacy information.

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies
Guy Kawasaki on Being Remarkable in Your Agency and Your Life | Ep# 711

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Play Episode Listen Later Jul 3, 2024 32:25


What does it take to be truly remarkable? Do you struggle with imposter syndrome? Even uber-successful entrepreneurs like Guy Kawasaki have had those moments. Transitioning from corporate giants like Apple, Inc. to crafting a legacy of remarkability, he has devoted the latter part of his career to unraveling the essence of extraordinary achievements and the secrets of remarkable personalities. Learn more from Guy Kawasaki's reflections on navigating the dichotomy of being undervalued and overvalued throughout his career, his unwavering commitment to paying it forward, and his enduring quest to craft a legacy that transcends generations. Guy Kawasaki is a world-known marketer, author, speaker, and podcaster whose career has lately focused on empowering and inspiring people to reach their full potential. His expertise spans innovation, entrepreneurship, and social media, and he has worked with esteemed clients such as Apple, Nike, Audi, Google, and Microsoft. Currently serving as the Chief Evangelist at Canva, he is fervently committed to helping people become extraordinary through his latest book. Learn about his fascinating life story and insights on career progression and personal growth. In this episode, we'll discuss: What is an evangelist and how does it relate to marketing? Overcoming self-doubt and hidden benefits of imposter syndrome. Guy's advice on growing a successful marketing agency. Subscribe Apple | Spotify | iHeart Radio Sponsors and Resources E2M Solutions: Today's episode of the Smart Agency Masterclass is sponsored by E2M Solutions, a web design, and development agency that has provided white-label services for the past 10 years to agencies all over the world. Check out e2msolutions.com/smartagency and get 10% off for the first three months of service. The Evolution of Success: an Entrepreneur's Career in Thirds Throughout his career, Guy has experienced the spectrum of financial success, from feeling undervalued in the early stages to being pleasantly surprised by the substantial offers he received later on. Now, he views his career path in thirds. For the first third of his career, he felt underpaid for his accomplishments. However, in the second third of his life, he found himself being offered significant sums of money for his work. He knew how much he wanted but was surprised to see people were willing to pay that sum. Now, in the final third of his life, he is financially stable and focused on giving back. Looking back on his journey, he reflects on the importance of not having everything handed to him as a way to build character and resilience. He had to work hard, prove himself, and continually strive for more to reach the level of success he has achieved, something for which he is now thankful. With such an interesting and successful career, Guy now aims to leave a legacy of empowering others, which he actively pursues through his podcast and writing, solidifying his commitment to positively impacting people's lives. Chief Evangelism Officer: Spreading the Word on Innovation Guy is currently the Chief Evangelist at Canva, a position he previously held at Apple as well. According to the definition of evangelism, this means he is dedicated to spreading the good news about products that can benefit others, emphasizing their value in enhancing creativity, productivity, and communication. To him, evangelism goes beyond traditional sales tactics because it's about genuinely believing in the value of what you are promoting and wanting to share that value with others. It is about making a positive impact on the lives of others by introducing them to something that can improve their quality of life. Whether it is through promoting a product that enhances creativity or sharing a personal success story, spreading the good news can have a ripple effect, encouraging others to pursue their own goals and dreams. This is why being an evangelist is very close to his heart and something that influences the rest of the work he does. Overcoming Self-Doubt and Finding the Hidden Benefit of Imposter Syndrome Thinking back on his career, Guy reflects on the things that held him back at times and finds that most people are held back by their mindset. You can have people in your life who don't believe in you and, as much as it sucks it's also a relatively easy thing to ignore as long as you believe in yourself. However, if you don't believe in yourself, then that's a real problem. In his experience, this kind of mentality can slow your progress, as it did for him back when he was writing his first book. Filled with self-doubt, he wondered if he had what it took to publish a book. Thankfully, he was able to overcome this by realizing that he didn't need external validation or permission to pursue his passion. It's a thinking he carries with him and advises anyone to adopt, whether they wish to write a book, make a movie, or try anything new. Doubts about one's capabilities often stem from imposter syndrome, a common feeling of inadequacy experienced in new or challenging situations. However, Guy asserts that imposter syndrome can signify awareness and humility, catalyzing growth, rather than a barrier to success. He contrasts this with entitlement syndrome, emphasizing that while imposter syndrome can be overcome and lead to personal development, entitlement is counterproductive to growth. Guy's Advice on Growing a Successful Marketing Agency The most impactful companies in history are those that continually revisit their customers' preferences and adapt to industry innovations. They go back and ask what it is their customers most enjoy about the product they offer and adapt using new technologies. According to Guy, Kodak could have realized they were in the preserving memories business instead of the chemicals and film business and pivoted to adapt to that new technology. Likewise, successful agencies must keep ‘working backward' and never lose sight of what it is clients want and how they can help them. Moreover, the best agencies are the ones that can solve the biggest problems the fastest. For instance, agencies that integrate AI into their services and embrace new technologies outperform their competitors. This forward-thinking approach ensures agencies remain relevant and capable of addressing clients' most pressing challenges. The Paradox of Remarkability and the True Path to a Remarkable Career In his latest book, Think Remarkable, Guy delivers a practical and sometimes radical discussion on how to transform your life and make a difference. It is an extension of the work he has done on his podcast Remarkable People, where he has interviewed the likes of Jane Goodall and Marc Benioff. Through his conversations with high achievers, he shares valuable insights on how to become remarkable. First off, as counterintuitive as it may sound, Guy's #1 advice to creating a remarkable career is not striving for remarkability. To him, the real way to be remarkable is by striving to make a difference. People like Jane Goodall didn't stop to think how she could get people to think she was remarkable. She just went ahead and did remarkable things. The natural outcome of adopting this mindset is that you don't need to position yourself as a visionary; people just conclude that you are. In today's rapidly changing world, where technology and artificial intelligence are transforming industries and job markets, the importance of making a difference becomes even more crucial. So how can agencies be in the game long enough to make a difference and find success? From his experience in tech, Guy's advice is to keep throwing stuff at the wall and be ready to highlight your success. “One thing Silicon Valley is very good at doing is declaring victory and hiding defeat”, he says jokingly. He acknowledges that navigating the path to success in business is often humbling and emphasizes the importance of perseverance and resilience. Do You Want to Transform Your Agency from a Liability to an Asset? Looking to dig deeper into your agency's potential? Check out our Agency Blueprint. Designed for agency owners like you, our Agency Blueprint helps you uncover growth opportunities, tackle obstacles, and craft a customized blueprint for your agency's success.

Decidedly
Ep.132 HIGHLIGHT I The point of remarkability in your business

Decidedly

Play Episode Listen Later Mar 14, 2024 7:51


Shawn and Sanger explore the idea that nothing is wrong with times of slow growth - "Plateaus," as we call them - as long as they're used wisely.    KEY TOPICSDetermining where you are in life's changing landscape.Discovering the potent mindset and skills combination necessary for positive change.Getting unstuck and keeping from getting stuck in the future.Planning your next move with clear meaning and purpose.  WATCH THE FULL EPISODE ON YOUTUBESHAWN'S BOOK: Plateau Jumping: What to Change When Change Is What You Want  CONNECT WITH USwww.decidedlypodcast.com Join us on Instagram: @decidedlypodcastJoin us on FacebookShawn's Instagram: @shawn_d_smithSanger's Instagram: @sangersmith    Thank you to Shelby Peterson of Transcend Media for editing and post-production of the Decidedly podcast.  SANGER'S BOOK: A Life Rich with Significance: Transforming Your Wealth to Meaningful Impact  SHAWN'S BOOK: Plateau Jumping: What to Change When Change Is What You Want    MAKING A FINANCIAL DECISION?At Decidedly Wealth Management, we focus on decision-making as the foundational element of success, in our effort to empower families to purposefully apply their wealth to fulfill their values and build a thriving legacy. LEARN MORE: www.decidedlywealth.com  SUBSCRIBE TO THE DECIDEDLY NEWSLETTER     MENTIONED IN THIS EPISODELife Is in the Transitions: Mastering Change at Any Age: Feiler, Bruce: 9781101980514: Amazon.com: Books

Optimal Business Daily
1259: Toward Zero Unemployment by Seth Godin on Connection Economy, Abundance, Trust & Remarkability

Optimal Business Daily

Play Episode Listen Later Mar 12, 2024 11:26


Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1259: Seth Godin's "Toward Zero Unemployment" explores the transition from the scarcity-focused industrial age to the abundance-embraced connection economy, highlighting the shift towards valuing trust, permission, remarkability, leadership, storytelling, and humanity. Godin argues for a future where everyone's contributions are valued, advocating for self-initiation over waiting for external validation, urging us towards a world of zero unemployment by embracing our unique contributions and connections. Read along with the original article(s) here: https://seths.blog/2013/03/toward-zero-unemployment/ Quotes to ponder: "The connection economy doesn't create jobs where we get picked and then get paid; the connection economy builds opportunities for us to connect, and then demands that we pick ourselves." "Trust, Permission, Remarkability, Leadership, Stories that spread, and Humanity: connection, compassion, and humility are the result of successful work by humans who refuse to follow industrial-age rules." "We don't worship industrial the way we used to. We seek out human originality and caring instead." Learn more about your ad choices. Visit megaphone.fm/adchoices

Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY
1259: Toward Zero Unemployment by Seth Godin on Connection Economy, Abundance, Trust & Remarkability

Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

Play Episode Listen Later Mar 12, 2024 11:26


Discover all of the podcasts in our network, search for specific episodes, get the Optimal Living Daily workbook, and learn more at: OLDPodcast.com. Episode 1259: Seth Godin's "Toward Zero Unemployment" explores the transition from the scarcity-focused industrial age to the abundance-embraced connection economy, highlighting the shift towards valuing trust, permission, remarkability, leadership, storytelling, and humanity. Godin argues for a future where everyone's contributions are valued, advocating for self-initiation over waiting for external validation, urging us towards a world of zero unemployment by embracing our unique contributions and connections. Read along with the original article(s) here: https://seths.blog/2013/03/toward-zero-unemployment/ Quotes to ponder: "The connection economy doesn't create jobs where we get picked and then get paid; the connection economy builds opportunities for us to connect, and then demands that we pick ourselves." "Trust, Permission, Remarkability, Leadership, Stories that spread, and Humanity: connection, compassion, and humility are the result of successful work by humans who refuse to follow industrial-age rules." "We don't worship industrial the way we used to. We seek out human originality and caring instead." Learn more about your ad choices. Visit megaphone.fm/adchoices

The Long Game Podcast with Sandra Scaiano
The Remarkability Formula with Rich Brooks EP 145

The Long Game Podcast with Sandra Scaiano

Play Episode Listen Later Feb 24, 2023 38:17


As entrepreneurs, we know that we're supposed to have a unique value proposition, but knowing this isn't enough. For a lot of us, we get stuck on how to implement and communicate what sets us apart.  “There's always something remarkable in your business, and it's just up to you to identify it and name it.” -Rich Brooks  To help us move beyond knowing what sets us apart and to actually implement and effectively communicate it, Rich Brooks is joining us today. Rich is the founder and president of flyte new media, a digital agency that's been in business for 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. He founded The Agents of Change, an annual conference, and weekly podcast that focuses on search, social & mobile marketing. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.  Today, Rich walks us through the Remarkability Formula, a four-part process designed to help you clarify what makes you remarkable to your ideal client. He talks about Find, Focus, Forge, and Frame, the four lenses of The Remarkability Formula, and dives deeper into each one, giving examples and ideas on how to apply them.  When you've identified what it is about your business that makes you remarkable, everything you do then becomes easier. Digital marketing is easier because the target audience and message are clearer. You immediately identify who your ideal client is, saving yourself so much time and effort. And you create some high barriers to competition, making you even more of an authority in your field.  “Even if you are like me and you have a million thoughts in your head, and so you are thinking about everything at once, you can't implement everything at once. So that's where the long game kind of comes in. How do I prioritize these things if I can't tackle everything at once.” -Rich Brooks  Rich also reminds us that this is a process. Your business changes and evolves. You refine and adjust systems. And this takes time. So, give yourself the necessary time to work on your business and implement the changes you want to make.   Connect with Rich Brooks:  flyte new media  Agents of Change  Facebook  Instagram  LinkedIn  Twitter  Learn more about your ad choices. Visit megaphone.fm/adchoices

Speak Healing Words
Let's Develop Remarkability

Speak Healing Words

Play Episode Listen Later Jan 25, 2023 28:20


The world is looking for "a few remarkable people," to shine forth their "remarkability." Remarkability is a concept I began curating a few years ago. Today, we find out exactly what this means and how to develop it in our lives. Here are the prompts for this week's episode: 1. What overwhelming relationship conflict, circumstance, situation, or shocking medical diagnosis is happening in your life right now that is keeping you or distracting you from believing the promises inside of James 1? 2. Read and remark on the powerful promises inside the Book of James, Chapter 1, and allow them to transform any negative thoughts. Write out your declarations and "remark" them again and again in your daily life. Be sure to join the community and subscribe to the podcast: www.janellrardon.com/free-content-for-subscribers Links + Resources from this Episode: So excited that the podcast has been voted in the Top 100 Mental Health Podcasts on Feedspot: https://blog.feedspot.com/mental_health_podcasts/ Join the private STRONGER EVERY DAY online community on FB: STRONGER EVERY DAY Listen to more great podcasts: ACCESS MORE Download Your Personal Guide PDF for Season 11: LET'S BE REMARKABLE 2023 Learn more about The Heartlift School on Teachable Follow Janell on Instagram: @janellrardon Please, leave a REVIEW of the PODCAST.

The Lorraine Murphy Show
The 8 Traits Of Highly Amazing Entrepreneurs

The Lorraine Murphy Show

Play Episode Listen Later Oct 6, 2022 45:28


Based on the many business owners I've encountered in my own entrepreneurial journey, and those I've mentored, there are VERY clear patterns and commonalities they have in common.  In this week's episode, I count down the eight most common traits I see them having.  The response to the GLOW UP has been huge!!  Hundreds of people have already signed up.  Join us from 19th-22nd October for four days to uplevel you, and your business.  You can register right here: bolddarling.com/glowup. If you'd like to learn more about DISC, check out the chapter on it in my first book Remarkability.  And to learn more about building resilience, read my fourth book Step Into You. I also reference DISC behaviour profiling and Helen Jacobs' book You Already Know in this episode.See omnystudio.com/listener for privacy information.

Let's Talk About Brand
Let's Talk About Discovering Your Remarkability with Rich Brooks

Let's Talk About Brand

Play Episode Listen Later Sep 26, 2022 30:01


A conversation with Rich Brooks about discovering your remarkability. What makes you remarkable (yes, something does, I assure you!) and how can you harness that power in your own personal brand? Tune in and find out!Follow Christine Gritmon on Twitter: @cgritmon and join her each Tuesday for the #ChatAboutBrand Twitter chatSubscribe to the Let's Talk About Brand Newsletter that goes out every Monday to ensure you don't miss a beat!Listen to Let's Talk About Brand on your favorite podcast platform!You can listen and subscribe to all of Adweek's podcasts by visiting adweek.com/podcasts.Stay updated on all things Adweek Podcast Network by following us on Twitter: @adweekpodcasts.And if you have a question or suggestions for the show, send us an email at podcast@adweek.com. Hosted on Acast. See acast.com/privacy for more information.

discovering acast adweek rich brooks remarkability adweek podcast network
Rocky Mountain Marketing
Finding Your Brand's Remarkability with Rich Brooks

Rocky Mountain Marketing

Play Episode Listen Later Sep 13, 2022 32:59


In this week's episode, we are joined by Rich Brooks, the founder, and president of Flight New Media, a digital agency in Portland, Maine. He has been in business for nearly 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Like Katie, he also hosts a podcast himself called The Agents of Change and has a conference with the same name.It was a fantastic conversation with Rich as we discussed the following points:A brand's online presence, then vs nowThe Remarkability Formula: attracting the right clienteleRich's Four Lenses - Find, Focus, Forge, and FrameLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Rich Brook's:LinkedIn - https://www.linkedin.com/in/therichbrooks/ Podcast - Agents of Change Podcast (theagentsofchange.com)Read his book - The Lead Machine: A Small Business Guide to Digital MarketingLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Rocky Mountain Marketing
Finding Your Brand's Remarkability with Rich Brooks

Rocky Mountain Marketing

Play Episode Listen Later Sep 13, 2022 32:59


In this week's episode, we are joined by Rich Brooks, the founder, and president of Flyte New Media, a digital agency in Portland, Maine. He has been in business for nearly 25 years. He's a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Like Katie, he also hosts a podcast himself called The Agents of Change and has a conference with the same name.It was a fantastic conversation with Rich as we discussed the following points:A brand's online presence, then vs nowThe Remarkability Formula: attracting the right clienteleRich's Four Lenses - Find, Focus, Forge, and FrameLike the show? Keep Katie running and show her your support!https://www.buymeacoffee.com/katiebrinkleyVisit Rich Brook's:LinkedIn - https://www.linkedin.com/in/therichbrooks/ Podcast - Agents of Change Podcast (theagentsofchange.com)Website - Digital Marketing + Web Design in Portland, Maine | flyte new media (takeflyte.com)Read his book - The Lead Machine: A Small Business Guide to Digital MarketingLearn more about Katie and Next Step Social Communications:Clubhouse: clubhouse.com/@katiebrinkleyhttps://www.nextstepsocialcommunications.comlinkedin.com/in/katiebrinkleyhttps://www.youtube.com/channel/UC_-Y2X66ANwc5AY0k1WJagw Hosted on Acast. See acast.com/privacy for more information.

Studio Sherpas
298. The Remarkability Formula for Filmmakers with Rich Brooks

Studio Sherpas

Play Episode Listen Later Sep 12, 2022 41:13


Today Rich Brooks from Flyte New Media joins me to discuss how to separate yourself from your competition by looking at your business through four lenses… Find, Focus, Forge, and Frame. We dig deeper into forging new ways to stand out by doing things outside your normal services while still staying in line with your mission. We also discuss when is the right time to grow your business and how to make it an attractive place for people to want to work there. If you want to grow your business and stand out amongst the noise then this episode is for you!   Key Takeaways Offering services outside your normal scope is a great way to get noticed. Becoming a thought leader will help you get found. You want to attract the right type of client and not everyone is the right client. Reframing your business offering can help you stand out. About Rich Brooks Rich Brooks is founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for nearly 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.  He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing. Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online. He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing. In This Episode How social media has evolved over time [06:31] Reasons for growing your business and how to make attract the right people [08:18] Growth can mean many different things [11:36] The remarkability formula and the four lenses to examine your business [12:20] What is an extrinsic offering [15:49] How to find an extrinsic offering that stays in line with your mission and goals [18:18] Reframing your business to stand out [31:20] Investing in your brand is a worthwhile investment [35:00] What does Flyte New Media offer and how to get in touch [37:31] Quotes “What makes you unique? I feel that when you go through this process what you end up with is a very clear understanding of who your ideal customer is and how to create high barriers to competition, and then also when you've done this work and makes your marketing so much easier and more effective.” [14:01] “Sometimes doing something novel only lasts a little bit. Like you only have the front runner status for only so long and then everybody's doing it. But other times, because you are the first, that actually lasts a long time.” [29:49] “Start inside, but don't be afraid to collaborate, and don't be afraid to hire a professional that's within your budget.” [37:21] Links FREE Workshop Available "How to Consistently Earn Over $100k Per Year in Video Production While Working Less Than 40 Hours Per Week" Get the ASCEND Method Cheat Sheet Join the Grow Your Video Business Facebook Group  Register for the Onward Summit (October 2022) Find Rich Brooks online  Follow [guest name] on Instagram | Facebook | Twitter Follow Ryan Koral on Instagram Follow Grow Your Video Business on Instagram What's your question for the podcast? Share a video or audio response! Additional Links: Check out the full show notes page If you haven't already, we'd love it if you would take 1 minute to leave us a review on iTunes!

The eCommerce Podcast
#97 - How To Find Your Remarkability For Competitive Advantage

The eCommerce Podcast

Play Episode Listen Later Jun 9, 2022 62:20


In order to achieve success in today's competitive marketplace, it's not enough to be good at what you do. You need to be remarkable.    In this video, Rich Brooks joins Matt to discuss the concept of remarkability and how you can use it to create a competitive advantage for your business.   Rich Brooks is founder and president of Flyte New Media, a digital agency in Portland, Maine, that's been in business for nearly 25 years. He is a nationally recognized speaker on entrepreneurship, digital marketing, and social media.   He founded The Agents of Change, an annual conference and weekly podcast that focuses on search, social & mobile marketing.    Rich is the author of The Lead Machine: The Small Business Guide to Digital Marketing, a popular and well-received book that helps entrepreneurs and marketers reach more of their ideal customers online.   He appears regularly as the “tech guru” on the evening news show, 207, which airs on the NBC affiliates in Maine. He has also appeared in Inc. Magazine, The Huffington Post, FastCompany.com, CNN.com, the Social Media Examiner, and many other news sources for stories on digital marketing.    Links to other platforms where this podcast is available Apple Podcasts Stitcher Spotify    

Aha! Moments with Elliott Connie
Remember Your Courage and Strength

Aha! Moments with Elliott Connie

Play Episode Listen Later Mar 25, 2022 5:33


Everybody has greatness within them. And I want you to pay attention to the things that make you remarkable.  Keep a list of every courageous, great, strong thing you have done!Text me at 972-426-2640 so we can stay connected!Twitter:  @elliottspeaksInstagram: @elliottspeaks

The Front Row Podcast for Entrepreneurs
How to uncover your own remarkability with Rich Brooks

The Front Row Podcast for Entrepreneurs

Play Episode Listen Later Dec 15, 2021 39:58


Our guest today has been on the show before, but I had to have him back because there was so much we needed to talk about! Rich Brooks is the founder and president of Flyte New Media, a digital agency in Portland, Maine, and is a nationally recognized speaker on entrepreneurship, digital marketing, and social media. Today, we're talking about our own remarkability. In this episode, Rich shares:

Social Media Marketing Made Simple Podcast
How to be remarkable and make your business stand out with Rich Brooks

Social Media Marketing Made Simple Podcast

Play Episode Listen Later Nov 1, 2021 43:01


Today's episode of the podcast is an interview with Rich Brooks who is a digital marketing expert, author, podcast host, and public speaker who helps entrepreneurs and business owners reach more of their ideal customers online. We talk all about how to stand out and find out what is remarkable about your business.   KEY TAKEAWAYS COVERED IN THE PODCAST  You don't have to post on every single social media platform – quality over quantity! Public speaking is really important for business owners and can have a huge positive impact on your business. The ability to stand up on stage and present is really important and great for your visibility. It is really hard to market your business if there is nothing remarkable about it! 4 lenses – find, focus, fashion and frame. Use them to get a better understanding of your business. Remarkability is in the eye of the beholder – the people you wish to serve Find – why do people choose you? Look at your reviews, feedback and look at everything you are already doing. What are you doing differently to your competitors? Is there a smaller audience you could serve? You could tailor one of your products to different industries – this helps you to understand their needs even further. If you want to become remarkable – one way to do this is to niche down. Retaining your clients is so much more important than always gaining new ones. Spend more time and attention on your current client base and they won't go anywhere! Fashion – creating something intrinsic to your offering that is in line with your vision, mission and values. Frame – reframe the conversation so people appreciate what you are doing is remarkable. Once you have figured out your remarkability – you need to get this message out to your audience in a consistent way. Identify who will care about it and speak to them.   THE ONE THING YOU NEED TO REMEMBER ABOVE ALL ELSE…  Find what it is that makes you different and get that out there!  HIGHLIGHTS YOU SIMPLY CAN'T MISS  An introduction to Rich 05:09 Public speaking for business 10:50 The remarkability formula 15:57 How to find your remarkability 21:07 Do I have to niche? 29:45 How to market your remarkability 38:45   CHECK RICH OUT:  https://www.takeflyte.com/ (Website) https://twitter.com/therichbrooks?lang=en (Twitter) https://www.facebook.com/therichbrooks (Facebook) https://www.linkedin.com/in/therichbrooks/ (LinkedIn) https://www.theagentsofchange.com/ (Agents of Change Podcast)   Transcript:  Hello and welcome to this week's episode of the podcast. How are you doing? So I've got an interview this week and I just want to like dive straight in. I just thinking, have I got anything else to tell you before I get going?   No, I don't think it's like any bulletins. Any news, anybody want to share on a thing? No, we can crack on. So this week I am interviewing the very lovely. And I know, I say everyone's lovely, but you really is Rich Brooks. Now I was originally on Rich's podcast. You know, when you just hit it off with someone like straight away that when he talks about coming on mine, I was like, yeah, absolutely.   A hundred percent. He is very smart. He's been in marketing for some crazy amount of years and he really knows what he's talking about. And him and I are very similar on some of our thoughts and opinions. And it's just really nice to have a conversation with someone who, who is so in line with what I teach and how I want to be, and that sort of thing.   And it is nice when I speak to someone when I don't know anything. Cause then I get to learn brand new things and I did learn stuff from Rich. It's just really nice when someone is like really on your level. So it was great fun, and he's a very, uh, charming and funny guy. I think you're really going to like him.   Okay. So I just pause, not that you do, because obviously you just hear the stream of...

TAKING THE HELM with Lynn McLaughlin
Deirdre Tshien | What Is Your Remarkability? An Entrepreneur's Playbook

TAKING THE HELM with Lynn McLaughlin

Play Episode Listen Later Oct 27, 2021 33:35


What would you do if you discovered your 2IC had stolen hundreds of thousands of dollars from your company? Deirdre Tshien became a serial entrepreneur. She's the Co-Founder and CEO of Capsho which helps us each find our own remarkability and attract our ideal customers. She's also an author, key speaker at an upcoming summit and offers a free web class. How can you get leads and sales? What's Your Remarkability? 00:25 We're back from an amazing vacation with family! Who is Deirdre? 00:35 How can this be happening? 05:48 It's not only a couple of thousand dollars! 13:49 A catalyst to move overseas and make changes 16:30 Fashion technology and pulling the plug 18:20 The start of Growth Box - creating content is hard! 20:20 Capsho! From a blank page to limitless story ideas and emails 24:00 What's your remarkability? No more excuses. 25:00 Upcoming Summit with 30 great minds - how to get leads and sales - Viralocity Marketing 26:30 A published author! The Traffic Formula https://www.amazon.com/Traffic-Formula-Commerce-Business-Spending/dp/B091WFG854 28:12 Algorithms and organic connections Free webclass: https://www.capshounlocked.com/register50606922 The Remarkable Entrepreneur FB Group: https://www.facebook.com/groups/theremarkableentrepreneur Capsho: https://capsho.com/ --- Support this podcast: https://anchor.fm/taking-the-helm/support

Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY
377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments

Optimal Business Daily - ARCHIVE 1 - Episodes 1-300 ONLY

Play Episode Listen Later Oct 12, 2021 10:59


Cal Newport shares the calculus of remarkability Episode 377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original post is located here: http://calnewport.com/blog/2011/09/22/the-calculus-of-remarkability/   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily Learn more about your ad choices. Visit megaphone.fm/adchoices

Optimal Business Daily
377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments

Optimal Business Daily

Play Episode Listen Later Oct 12, 2021 8:00


Cal Newport shares the calculus of remarkability Episode 377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original post is located here: http://calnewport.com/blog/2011/09/22/the-calculus-of-remarkability/   Visit Me Online at OLDPodcast.com  Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Optimal Business Daily
377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments

Optimal Business Daily

Play Episode Listen Later Oct 12, 2021 8:33


Cal Newport shares the calculus of remarkability Episode 377: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive. The original post is located here: http://calnewport.com/blog/2011/09/22/the-calculus-of-remarkability/ Visit Me Online at OLDPodcast.com Interested in advertising on the show? Visit https://www.advertisecast.com/OptimalStartUpDaily

Restaurant Unstoppable with Eric Cacciatore
832: Rich Brooks on the Remarkability Formula

Restaurant Unstoppable with Eric Cacciatore

Play Episode Listen Later Sep 30, 2021 70:55


With excitement allow me to introduce to you today's guest, host of the Agents Of Change podcast, and president of  Flyte New Media, Rich Brooks. Rich Brooks is founder and president of flyte new media, a web design and Internet marketing firm in Portland, Maine. His monthly flyte log email newsletter and web marketing blog cover topics such as search engine optimization, blogging, social media, email marketing, and building websites that sell. Show notes… Calls to ACTION!!! Join Restaurant Unstoppable Network and get your first 30 days on me!  Connect with my past guest and a community of superfans. Subscribe to the Restaurant Unstoppable YouTube Channel Join the private Unstoppable Facebook Group Join the email list! (Scroll Down to get the Vendor List!) Favorite success quote or mantra: “Luck favors the prepared.” In today's workshop with Rich brooks we will discuss:   The 4 lenses: Find Focus Fashion Frame Today's sponsor: 7shifts is a modern labor management platform, designed by restaurateurs, for restaurateurs. Effectively labor management is more important than ever to ensure profitability and restaurant success. Trusted by over 400,000 restaurant professionals, 7shifts gives you the tools you need to streamline labor operations, communicate with your team, and retain your talent. Best of all 7shifts integrates with the POS and Payroll systems you already use and trust (like Toast!) turning labor into a competitive advantage for your business. Restaurant Unstoppable members get 3 months, absolutely free. PlateIQ- the leading AP automation platform in the hospitality industry. Since 2014, Plate IQ has been saving time and money for companies like Cava, Tender Greens, and more. Just upload your invoices into Plate IQ and our proprietary technology will code each line item to your chart of accounts — automatically. For Bill Pay, virtual cards, and end-to-end invoice automation, head to plateiq.com. At Popmenu, we know that in today's world, a great hospitality experience usually begins online. Keeping the conversation with guests going beyond the meal also requires simple, powerful, fun technology capable of expression through all kinds of channels. Our team takes pride in helping restaurants put their best foot forward digitally so they can focus on what they do best. We think PDF menus are super boring, we believe 3rd party platforms have had too much say in how consumers find their next dining experience and we deeply feel that sharing your beautiful menu doesn't have to be so difficult, time-consuming and expensive. As a listener of the Restaurant Unstoppable, you'll receive $100 off your first month of Popmenu! Contact info: Flyte New Media website Listen to Agents Of Change Thanks for listening! Thanks so much for joining today! Have some feedback you'd like to share? Leave a note in the comment section below! If you enjoyed this episode, please share it using the social media buttons you see at the top of the post. Also, please leave an honest review for the Restaurant Unstoppable Podcast on iTunes! Ratings and reviews are extremely helpful and greatly appreciated! They do matter in the rankings of the show, and I read each and every one of them. And finally, don't forget to subscribe to the show on iTunes to get automatic updates. Huge thanks to Rich Brooks for joining me for another awesome episode. Until next time!   Restaurant Unstoppable is a free podcast. One of the ways I'm able to make it free is by earning a commission when sharing certain products with you. I've made it a core value to only share tools, resources, and services my guest mentors have recommend, first. If you're finding value in my podcast, please use my links!

Diversified Income Experiment | Passive Income
Identifying Your Business' Remarkability with Rich Brooks

Diversified Income Experiment | Passive Income

Play Episode Listen Later Jul 16, 2021 34:23


How can your business become remarkable? This is what Rich Brooks will talk about in this episode. Rich is the President of flyte new media, a company that works with SMBs and non-profits to help them increase their online visibility, drive more qualified traffic to their sites, and convert that traffic into leads and business. Rich speaks in front of both local and national audiences on web design and Internet marketing. He founded The Agents of Change Podcast, a weekly Internet radio show where he interviews marketing experts from around the world. He also started The Agents of Change Digital Marketing Conference, an annual conference that takes place in Portland, Maine, and is streamed worldwide. Rich is also the “tech expert” on 207, an evening news program on the NBC affiliates in Maine.In this episode, Rich talks about how your business can become more remarkable through the “four lenses of remarkability”. He shares with us today how applying them in your business and marketing strategy can help you reach greater heights. Join us and listen in![00:01 – 04:44] Opening Segment- I introduce Rich to the show- Rich shares his background- How he ended up in marketing- Starting his own firm- What he loves about Maine[04:45 – 30:53] How to Identify What Will Make Your Business Remarkable- Why ‘remarkable' is not as intimidating as you thought- The four lenses of remarkable marketing- How to generate more revenue using the four lenses- The significance of asking your customers why they chose you- Why clients pay more for specialists than they do for generalists- Rich shares some marketing ideas for my laundromat- Identifying your mission[30:54 – 34:23] Closing segment- Rich talks about his agency and their clients- How you can connect with Rich- Closing wordsTweetable Quotes:“What I have always been trying to tell people is that you first figure out how you're going to stand out. Why are you valuable to your customers?” - Rich Brooks“Find out from your customers why they choose you because your remarkability might be there.” - Rich Brooks“Niche down until it hurts. You maybe serve a smaller audience, maybe you deliver to a smaller area, maybe you reduce the number of ingredients that you have until you are the best and only person serving that audience in with your specific solution, maybe within a specific geographic area or any other type of restrictions you can put on yourself because those restrictions actually lead to remarkability.” - Rich Brooks“I think it works best long term if you're doing something that is in alignment with either your mission or your values.” - Rich BrooksConnect with Rich on Instagram and Twitter at @therichbrooksRich's LinkedIn: https://www.linkedin.com/in/therichbrooks/Resources Mentioned:flyte new media: https://www.takeflyte.com/Agents of Change Podcast: https://www.theagentsofchange.com/podcasts/I WOULD LOVE TO HEAR FROM YOU! If you have questions, comments, or want to talk about life-changing opportunities, reach out to me through LinkedIn /in/keithleimbach, send me an email at harry@dincpie.com, or visit https://dincpie.com/

Local Business Marketing Podcast by  Bruce Irving
LBP #43: How To Make Your Business Stand Out On Social w/ Rich Brooks

Local Business Marketing Podcast by Bruce Irving

Play Episode Listen Later Jun 24, 2021 39:44


Rich Brooks joins me this week to talk about his new marketing formula Remarkability.   For more podcasts episode or marketing help visit http://www.smartpizzamarketing.com Or https://thebruceirving.com/ Gear Used for this: Cannon g7x: https://amzn.to/2TaMJql Cannon Rebel t6ii:  https://amzn.to/31r2yhg At2020 microphone: https://amzn.to/3jhh1lM Ring Light: https://amzn.to/34eMPUr Scarlett mixer: https://amzn.to/3m1fNNx Editing software Adobe Audition:     Contact Us:  P.O. Box 82  Swampscott MA 01907   Subscribe to the SPM Podcast: Itunes: http://www.smartpizzamarketing.com/Itunes Stitcher Radio: http://www.smartpizzamarketing/stitcher   Subscribe the Local Business Podcast: Itunes: https://podcasts.apple.com/.../the-local.../id1492927865   Follow along on social:  Facebook: https://www.facebook.com/smartpizzamarketing Instagram: https://www.instagram.com/smartpizzamarketing/ Bruce Irving: https://www.instagram.com/theBruceIrving Twitter: https://twitter.com/Irvingmedia Website: http://www.smartpizzamarketing.com/  

social stand adobe audition rich brooks at2020 remarkability bruce irving spm podcast itunes local business podcast itunes irvingmedia website adobe audition contact us p
The Daily Mastery Podcast by Robin Sharma
Install this Mindset to Leap from Job to Career

The Daily Mastery Podcast by Robin Sharma

Play Episode Listen Later Dec 3, 2020 3:02 Transcription Available


To Lead Without Title is to make a leap. From accepting ordinary to crafting the extraordinary. From blaming others to looking in the mirror. From going to work to chasing a Calling.Your greatest power is your power to choose. Own that power (versus saying that you can’t see your job as your mission). Yes, right here, right now – you can elevate what you do to some kind of a Crusade of Excellence. Some kind of an Agenda for Mastery. Some kind of a Revolution for Remarkability.But you "just work in human resources" or "sell milk" or "work in a grocery store" you say to me. Own your power. You have the power to be excellent in that work. To inspire everyone who intersects your path. To innovate and make things better than ever before. To wow customers. And to stand for the best. Will you?

The Lorraine Murphy Show
Your business questions answered

The Lorraine Murphy Show

Play Episode Listen Later Oct 29, 2020 61:26


For Season 8 of the podcast,  I'm focusing on one of my greatest passions: business!   I've had my own business since 2012 and entrepreneurship is a pursuit I devote a tonne of time, energy and focus to - whether it's growing my own business, or mentoring others in theirs.  In this season, I'll be taking you behind the scenes in my business - as well as interviewing business owners I respect enormously. This week is the Q&A episode - hooray! Listeners came through with the goods with some brilliant questions, and I loved the opportunity to pass on my hard-earned lessons to you this week. In this episode I share: The #1 area I'd be focusing on if I was starting a side hustle  How to make maximum use of your maternity leave if you're starting a business during it How to set a sustainable pace for growing your side hustle or business (and why I think balance is unrealistic) Starting a business with no team and no money - and what I'd be doing if I was in that position My top tips for hiring a VA for the first time Whether I think growing an email list or social media following is more important in the early days Who to talk to when starting a business, and in what order (e.g: lawyer and accountant) How I decide what programs/books/events to create next My golden rules for establishing if an idea or business is viable The tool I've used for years to decide how I need to start or grow a team   Some of the things I mention in this episode are: To access all of the free resources I mention in this episode, go here: https://lorrainemurphy.com.au/resources/  To buy my first book Remarkability, go here: https://lorrainemurphy.com.au/product/remarkability-book/ To learn more about one-on-one mentoring with me, go here: https://lorrainemurphy.com.au/work-with-me/mentoring/  To download my To Do List template and tutorial, go here: https://lorrainemurphy.com.au/to-do-list/ See omnystudio.com/listener for privacy information.

Redefining Sales with Abbie White
Lorraine Murphy Award Winning Entrepreneur, author and mentor

Redefining Sales with Abbie White

Play Episode Listen Later Mar 12, 2020 66:46


Lorraine Murphy is an award-winning entrepreneur, best-selling author and speaker.Lorraine founded The Remarkables Group in 2012 which achieved $1M in it's first 12 months and was listed on BRW Fast Starter List. In 2016 Lorraine won Entrepreneur of the Year.She has written 3 best selling books, Remarkability, Get Remarkably Organised and Baby you're remarkable.Lorraine now works with entrepreneurs and corporates.In this episode you will hear from Lorraine about:Factors that contributed to the high growth Journey of The Remarkables Group of $1M+ in the first 12 monthsHow she navigated first to marketHow to get sh&t done!How to overcome barriers to executionFinding her “soul on fire work”Lessons from 1st business that she has applied to her 2nd businessDealing with set backsKick starting a new habitLorraine's non negotiablesHer book recommendationsFollow or find out more about Lorraine here:Website: https://lorrainemurphy.com.au/Instagram: @lorraineremarks

The Kylie Camps Podcast
Episode 32 -Swapping "The Juggle" For "The Blend" ft. Lorraine Murphy

The Kylie Camps Podcast

Play Episode Listen Later Oct 21, 2019 49:20


Lorraine Murphy is an award-winning entrepreneur, best-selling author and speaker. She has written three books now while doing a million other things. Her book “Remarkability” is actually how we connected. I read it cover to cover and slid into her DMs to express my gratitude for her book. The way she writes and also speaks is a dream to learn from because she has a real knack for being direct and result driven, with a big heart and a spiritual side. In Episode 32 we explore the epic bible “Baby You're Remarkable” for anyone who is currently managing a business and mum life or for anyone who is entertaining that thought. Lorraine and I also discuss strategies on how to implement the blend of life, the vibration of our words, mum-guilt, her most recent trip to Bali and why it is important that we as women see ourselves as worthy of investing in self-care. We also briefly touch on the interesting topic of feminine and masculine energy. Lorraine's website: https://lorrainemurphy.com.au/ Baby You're Remarkable can be bought at https://lorrainemurphy.com.au/product/baby-youre-remarkable-book/ or your favourite bookseller

Stories for Engineers by GSC
Modern Marketing, Product Remarkability and 3D Printing

Stories for Engineers by GSC

Play Episode Listen Later Sep 17, 2019 13:02


Marketing and product design aren't separate skills anymore. Engineers need to think like marketers and vice versa.Tesla spends zero in advertising dollars vs. major automotive makers who spend $1-$4 billion. Yet, Tesla is still selling hundreds of thousands of vehicles. How are they getting so much bang, for zero bucks?The secret lies in making remarkable products.On this episode, I talk toilet paper history, Tesla, courage, and 3D Printing. Tying it all back to marketing. By listening to this episode, you'll gain some perspective on the technological shifts that have only happened within the last decade, and get a more concrete idea to make it work for you. Go ahead, put those headphones in while you walk, or sync your phone with bluetooth while you commute. It'll be worth the 13 minutes. For more information after listening to the episode:I've recently started documenting things that stand out as a remarkable product to jog creativity of ways to be different. I'm compiling them in photos on Instagram: https://www.instagram.com/brandon_m_donnelly/ There is a lot of food because it's such a common commodity that anyone in the food business needs to stand out, and because people shop for food more than any other item, so it's more likely to come across unique foods. You'll also see a digital painting, some laser cut wood art, a unique aesthetic on a toolbox and more as it grows.https://www.reuters.com/article/us-toyota-china-dentsu-exclusive/exclusive-toyota-pressed-to-innovate-is-cutting-marketing-costs-to-fuel-research-idUSKBN1JG3JH is the link to Toyota cutting their marketing budget to invest in product. Here is a link to learn about a couple different kinds of 3D Printers. The HP line is better for high quantities and Markforged is better for strong parts. https://www.gsc-3d.com/additive-manufacturing/To give yourself a sense of the return on this kind of investment, I've built a spreadsheet of some things to think through, you can view it here: https://drive.google.com/file/d/1WrNr9H1dYigu6NJejFZtXrR-Mm-OIBfj/view?usp=sharingThe guide to testing this business model is available at the following link: https://drive.google.com/open?id=1WTVIU8XXqY11CPufBOkiiVK-U0Nl3ORM If you want to chat about the information presented, you can reach Brandon Donnelly at brandon.donnelly@gsc-3d.com or call him at (630) 834-2233 x4101.You'll also see about 1 episode a month, and we'll continue to polish our sounds, add guests, discuss even beter topics! Please subscribe.

Optimal Business Daily
726: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments

Optimal Business Daily

Play Episode Listen Later Sep 16, 2019 8:28


Cal Newport of the Study Hacks blog shares his thoughts on the calculus of remarkability.   Episode 726: The Calculus of Remarkability by Cal Newport on How To Pursue Greatness & Maximize Accomplishments   Cal Newport is an Associate Professor of Computer Science at Georgetown University, who specializes in the theory of distributed algorithms. He previously earned his Ph.D. from MIT in 2009 and graduated from Dartmouth College in 2004. In addition to studying the theoretical foundations of our digital age as a professor, Newport also writes about the impact of these technologies on the world of work. His most recent book, Deep Work, argues that focus is the new I.Q. in the knowledge economy, and that individuals who cultivate their ability to concentrate without distraction will thrive.   The original post is located here:   and  With the SendPro Software, you can compare shipping rates between carriers, plus save 40 percent off USPS Priority Mail shipping and get 5 cents off every letter you send. Try it FREE for 30 days and get a FREE 10 pound scale when you visit

Water In Real Life
65: Creating Contagion in Your Communications with Duke Greenhill

Water In Real Life

Play Episode Listen Later Aug 26, 2019 52:45


(https://www.theh2duo.com/wp-content/uploads/2019/08/1074-x-366-current-podcast-template-2.png) Duke Greenhill is a leading advertising creative and strategist, writer, filmmaker, and omnichannel marketer. He’s known for being among the first to employ augmented reality gaming (ARG) and episodic transmedia marketing in the United States, and for being a thought leader in the luxury branding and advertising space. Duke has published articles on luxury brand strategy and storytelling in top-tier industry press including Fast Company, The Harvard Business Review, The Telegraph, HubSpot and others. His projects have won many industry awards, including Effies, One Shows, Ogilvy Awards, ADDYs, and others. According to Academia.edu, an organization that monitors the impact of published thought leaders, Greenhill is cited in nearly half a million journals and academic papers. He’s currently the chair of advertising and the chair of graphic design at the Savannah College of Arts & Design (SCAD)–the university for creative careers. Top Takeaways Keep our message simple. Remember that our social currency is defined by the quality of our engagement and not necessarily the quantity of followers. At the end of the day, human beings make decisions emotionally. We use reason to rationalize a decision we’ve already made. If you can conjure up emotion in a target audience and that emotion is what drives them to take action, you’ve won. Shownotes: [05:15]At the end of the day, I think water is sexy. [5:53] I don’t see why there needs to be a distance between the way we market a Tiffany ring and the way we communicate about water. [6:13] Stop thinking about water as a utility, as something people don’t want to hear about, as some second-rate product or service and start treating it with the respect it deserves. [7:05] The book–Contagious: Why Things Catch On–breaks down certain components that make communications viral, shareable, sticky. [7:23] The class–Creating Contagion: From Experience to Entertainment–discusses ways to be at the forefront of communications by focusing first on the entertainment value of the communication and the utility of it–what it provides the end-user, rather than the message and how to sell it. [8:54] Five elements of story: Character, Plot, Setting, Tension/Conflict, and Resolution. Story is the fundamental thing that makes any kind of communication worth communicating. [9:30] Story–it’s a drug, leverage the addiction. [10:40] Communication is easy? HA! (Rabbit hole!) [12:16] 360-degrees of sticky: a class project involving students to create an omnichannel campaign (which refers to using multiple channels – surround sound) [14:38] Triggers–anything you can attach a “call to action” to–attaching the purchase or use of the product to smells, taste, shape, color to conjure top of mind thinking. When it’s top of mind they take action. [18:22 ] Remarkability-anything worth remarking about, repeating, sharing. [18:43] People are impressed with innovation–it’s a currency all on its own. [18:56] An example of remarkable innovation–predictive audio [22:42] Water nerds: we have to tell the story of our passion! [23:05] Water should be a luxury brand. [23:36] Currency of Clout: (social currency) the value that your followers place on whatever information it is you want to share with them–that beats the number of followers you have. Quality over quantity. [24:40] Positive Influence: Fyre Festival [27:49] Negative Influence: Snooki [29:19] Gamification–application of gaming principles, competition, to a commercial communication. Think fit tech. [30:20] How Dr. Dre and Beats by Dre teaches us about data and measurement. [34:39] Keeping our messages simple. [37:30] Campaigns vs. platforms. [38:33] Platform vs your brand. The brand is the foundation of everything. If you...

The Game Changer Network
Ginger Rockey Johnson - Remarkability

The Game Changer Network

Play Episode Listen Later May 3, 2019 36:02


You're Not Invisible Don't Let Your Brand Be Either Interview by Chicke Fitzgerald of the Game Changer Network as a part of the Best of the Game Changer series, showcased on C-Suite Network Being Remarkable and Standing Out is not hard. Just be yourself, you are the only one who can be. But what are the rules of the game? The problem isn't that there is a lack of knowledge in the business community. It's that there is so much knowledge and as a result they don't know which information is accurate and effective versus just a waste of time. Tired of wasting money on what you do not understand? This is a must read for business owners who are tired of losing time & money on strategies that do not work. This is a Must-Read for anyone wanting to understand the very basics of getting noticed on the Internet. The Game Changer is featured on C-Suite Network.

Get Clients Now
208 - Creating "Brand Buzz" In The Marketplace By Building Remarkability Into What You Sell

Get Clients Now

Play Episode Listen Later Mar 22, 2019 10:55


Download episode transcripts in (.PDF format) - CLICK HERE   Download 3-FREE Chapters (on Audio .mp3) of my NEW Book "SALES CONTROL: The 1-Page Brand Marketing Plan for Creating A Culture of Ravenous Clients, Raving Fans and Repeat Buyers" --->>> CLICK HERE

Mums With Hustle Podcast
MWH 150 : How To Achieve More in Business with Lorraine Murphy

Mums With Hustle Podcast

Play Episode Listen Later Sep 23, 2018 31:41


How To Achieve More in Business As mums with hustle, we always want to know how we can do more, be more, and achieve more in business. This mentality is something that I know many listeners can relate to. If you want to achieve more in business then you’ve got to try to do things differently to get the results you’re after! I'm so excited to share today's episode with you because we're going to be chatting with a remarkable woman who kills it as an entrepreneur with her “get s**t done” approach to life. LET'S GET INTO IT Today's guest is Lorraine Murphy. Lorraine started her first business The Remarkables Group in her spare bedroom. The business went on to secure over $1 million in revenue in its first 12 months. Amazing right? At the end of 2017, Lorraine sold the The Remarkables Group in order to focus on her “soul on fire stuff” – writing, speaking and mentoring. Lorraine is also the best-selling author of Remarkability and her second book, Get Remarkably Organised, is set to become another best seller! THE RECAP During this episode, Lorraine is going to share expert tips and strategies to help you get sh*t done, so you can start getting the results you're after in life and biz. 1. Introducing Lorraine! Lorraine has me hooked on her entrepreneurial journey via IG Stories and I have to say, I've also had the pleasure of hearing her speak truth-bombs about entrepreneurship and motherhood. That clearly solidified her awesomeness for me! Key Points We Discussed: Who is Lorraine Murphy? What is Lorraine's biz journey? How did Lorraine found her biz? 2. Getting Sh*t Done (GSD) I'm a huge fan of Lorraine's GSD (Get S**t Done) approach to life. In this section, I had Lorraine explain more about this mentality and how you can benefit from it, too. Key Points We Discussed: What is Lorraine's GSD approach to life? In what ways does living a Get Sh*t Done mentality help you achieve more in business? How should you be aware of your brain calories? Why and how should you look after your future self? Make tiny changes to look after your future self. 3. Moving Your Business Forward Many mums DM me and describe feeling stuck, unmotivated and unclear on what their next steps in biz should be. And sometimes in business, you’ve got to try to do things differently to get the results you’re after! In this section, I picked Lorraine's brain about what entrepreneurs should do to move their business forward. Key Points We Discussed: How to figure out your next steps in biz? Make time for planning. Plot out small steps to move forward. Stop procrastinating. Why do entrepreneurs procrastinate? Ways to do things differently in business? 4. Social Media I have been following Lorraine's journey on Instagram for years, so I'm super excited to chat IG with her and why she loves the platform just as much as I do. Key Points We Discussed: In what ways does social media play a role in Lorraine's business? What does Lorraine love about Instagram? Instagram is a lovely space. IG is easy to use. Lorraine loves being able to be vulnerable and share more about her life via Insta. WRAP UP As always, if you're feeling brave I want you to take a picture of you or your surroundings, yourself or your surroundings and tag me @mumswithhustle in your Instagram Stories telling me what you're doing today that your future self will thank you for. CONNECT WITH LORRAINE Lorraine sends an email love letter every two weeks that you HAVE to sign up for because they're amazing. Website: http://lorrainemurphy.com.au/ Instagram: @lorraineremarks Facebook: @lorraineremarks CONNECT WITH ME Web: www.mumswithhustle.com Facebook: @Mumswithhustle Instagram: @mumswithhustle Twitter: @MumsWithHustle Biz Club: MWH Biz Club LOVE OUR PODCASTS? Okay, mama! I'm going to give it to you straight, 'cause you know that's what I'm about. Podcast reviews are super important to iTunes and the more reviews we receive the more likely iTunes will reward us with bet...

Simplify
Seth Godin: Do Bad Work

Simplify

Play Episode Listen Later Nov 16, 2017 39:20


Welcome to the second season of Simplify! In this season's first episode, Caitlin Schiller talks to the bestselling author and legend of marketing and entrepreneurship, Seth Godin. Building on his own experience, Godin explains how when we find ourselves stuck and unable to move something forward, it’s because we’re afraid. He touches on the ideas in his bestsellers Permission Marketing, Purple Cow, and Linchpin, and talks through a few ways to stop hiding, including why sometimes you have to do bad work. After the interview, Ben Schuman-Stoler joins Caitlin to go deeper into the ideas and books covered in this episode. Find out what it means to be remarkable, why authenticity might be a lie, and why reading is a superpower. For more info, including links to everything we discussed in the episode and a voucher to use Blinkist for free, go to https://www.blinkist.com/magazine/posts/simplify-success-seth-godin-says-do-bad-work Let us know what you thought of the episode, or just give us some book recommendations on Twitter, we’d love to hear from you! Caitlin is @CaitlinSchiller and Ben is @bsto. That excellent music you heard is by Nico Guiang. You can find more of it on Soundcloud (https://soundcloud.com/niceaux) and Facebook (www.facebook.com/niceaux).

Glistening Particles
Episode 35: Frank the independent filmmaker

Glistening Particles

Play Episode Listen Later May 2, 2017 93:33


"'Remarkability' stands tall in silence. You do what you do for the love of turning the bad to better the best to great and the impossible to possible." ~ Frank G. Caruso

Radical Self Belief - The Mojo Maker© Podcast
TVC063: Remarkability With Rowdy McLean

Radical Self Belief - The Mojo Maker© Podcast

Play Episode Listen Later Jul 29, 2016 21:13


TVC063: Remarkability With Rowdy McLean What makes individuals great, do their personal best and be their personal best? It's the focus on being remarkable. I'm fortunate enough to be in a very special Mastermind group with international super star speakers, authors and coaches Rowdy McLean, Jane Anderson and the fabulous Keith Abraham. My dream team. Keith and I… The post TVC063: Remarkability With Rowdy McLean appeared first on Nikki Fogden-Moore The Mojo Maker.

The Mojo Maker Podcast with Nikki Fogden-Moore: For Leaders In Life | Healthy Wealthy and Wise

TVC063: Remarkability With Rowdy McLean What makes individuals great, do their personal best and be their personal best? It's the focus on being remarkable. I'm fortunate enough to be in a very special Mastermind group with international super star speakers, authors and coaches Rowdy McLean, Jane Anderson and the fabulous Keith Abraham.  My dream team. Keith and I… The post TVC063: Remarkability With Rowdy McLean appeared first on Nikki Fogden-Moore The Mojo Maker.

The Game Changer
Ginger Rockey Johnson- Remarkability: Don't Let Your Brand Be Invisible

The Game Changer

Play Episode Listen Later Mar 13, 2015 36:00


Remarkability #1: You're Not Invisible Don't Let Your Brand Be Either by Ginger Rockey Johnson This on demand audio series is a part of the Executive Girlfriends Group Vignette Series. Chicke Fitzgerald interviews Ginger Rockey Johnson. The original live interview was 3/13/15. Being Remarkable and Standing Out is not hard. Just be yourself, you are the only one who can be. But what are the rules of the game? The problem isn't that there is a lack of knowledge in the business community. It's that there is so much knowledge and as a result they don't know which information is accurate and effective versus just a waste of time. Tired of wasting money on what you do not understand? This is a must read for business owners who are tired of losing time & money on strategies that do not work. This is a Must-Read for anyone wanting to understand the very basics of getting noticed on the Internet. Ginger has 16+ years of experience in marketing and social media marketing discipline. Ginger is the Original Spice Girl of Tampa Bay, a Professional Speaker who shares effective, actionable, yet simple social media & search engine optimization marketing solutions to 2.5 million listeners on her radio show and in person so You Get Educated and Get Noticed in real life. Her website is spicegirloftampabay.com/ To order the book click HERE For more information about the Executive Girlfriends' Group see: http://www.executivegirlfriendsgroup.com