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Send us a textAre psychedelics a missing key to personal transformation in midlife?This week, I speak with Rob Grover and Gary Logan, the founders of The Journeymen Collective, a luxury guided psilocybin retreat company based in the mountains outside Vancouver, BC. These two have helped entrepreneurs, performers, couples—and yes, many women navigating perimenopause, menopause, and midlife transitions—use guided mushroom journeys to reconnect to themselves and release emotional burdens that therapy, medication, or self-help books haven't resolved.We talk grief, depression, anxiety, the inner critic, and how to tap into the body's sacred intelligence when everything feels disconnected. Rob and Gary explain the difference between “tripping” and undergoing a true guided journey, and why that distinction matters so deeply for healing and growth.Highlights: “Most people who find us have done the therapy, read the books, tried the biohacking—and still feel stuck.”– Rob Grover“This isn't about escaping—it's about meeting yourself more deeply than ever before.” – Gary LoganHow grief led both Rob and Gary to their first journeys with magic mushrooms—and why it changed everything.Why psilocybin is not a shortcut or magic bullet, but a profound reset for the nervous system.The science, spirituality, and deep preparation that goes into their luxury retreats.Why talk therapy for 10 years often gets outpaced by 4 days of immersive guided work.A frank and beautiful discussion about anger, sadness, menopause symptoms—and how they're often calls to listen to the body, not suppress it.Links + resources:Learn more: The Journeymen CollectiveFollow Rob and Gary on Instagram and LinkedInMentioned: Red School: Menstruality EducationResearch: MAPS – Multidisciplinary Association for Psychedelic StudiesUse code HOTFLASH20 for 20% off at MenoLabs.comEpisode sponsor: Thanks to Menolabs for sponsoring this episode. Use code HOTFLASH20 for 20% off at menolabs.comJoin the Hotflash inc perimenoposse: Web: hotflashinc.comNewsletter: Hotflash inc. on SubstackTikTok: @hotflashincInstagram: @hotflashincX: @hotflashinc Episode website: Hotflashinc Listen on: Apple Podcasts | Spotify | Google Podcasts | YouTube | Substack See hotflashinc.com/privacy-policy for privacy information
Welcome to a new episode of Business Lunch! In this episode, Ryan and Roland dive into the fascinating world of brand marketing, using Duolingo's recent "killing" of their mascot Duo as a springboard. They explore the nuances of rebranding, the power of storytelling in marketing, and discuss strategies for creating memorable brand identities - from founder-led campaigns to fictional spokescharacters.Highlights:"Most rebrands are astoundingly stupid. They're self-congratulatory." "If you're going to do a brand change, at least have some fun with it." "The founder is typically going to be the most effective key person of influence." "Tell a story, not just an announcement." Timestamps:00:00 Intro and Personal Updates04:27 The Duolingo Duo Death Story Begins10:07 Marketing Strategies Behind the Mascot's Demise17:57 Brand Changes and Earned Media22:45 The Power of Founder-Led Campaigns29:37 Celebrity Endorsements and Equity Stakes31:20 The GEICO Model: Multiple Fictional Characters34:58 Principles of Effective Rebranding36:33 Predictions for Duo's Future38:23 The Ultimate Goal: Brand ExposureCONNECT • Ask Roland a question HERE.RESOURCES:• 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier
We've got another major retail outlet closing its doors on DEI, diversity, equity, and inclusion, and they're both the latest in a whole host of companies that are finally rejecting all things woke! We're going to take a tour of just how colossal the collapse really is for DEI initiatives around the country, and see precisely why the days of wokeness are indeed mercifully coming to a decisive end! -- Join me and Ross Givens this Thursday, August 29th 3pm EST, and learn how you can use the same insider information Pelosi and others have used to make MILLIONS. You're not going to want to miss out on this once-in-a-lifetime FREE TRAINING! Click here to register TODAY!! https://turleytalksinsidertrading.com/registration/?tambid=18762 Join my new Courageous Conservative Bootcamp and get equipped to fight back and restore foundational values. Learn more at https://fight.turleytalks.com/join *The content presented by our partners may contain affiliate links. When you click and shop the links, Turley Talks may receive a small commission.* Highlights: "Most recently Jack Daniels has officially renounced its woke DEI initiatives, again fearing reprisal from conservatives who are ready to vote with their wallets." "Even Harvard is admitting that it's time to put an end to blatant discriminatory hiring practices." Timestamps: [02:22] The latest retail outlet to abandon DEI [03:57] How other companies like Jack Daniels and college campuses renounced DEI [06:00] Harvard Business Review encourages companies to start adopting identity-neutral hiring practices [07:45] Companies fleeing from the backlash against DEI and wokeness, in general -- Thank you for taking the time to listen to this episode. If you enjoyed this episode, please subscribe and/or leave a review. FOLLOW me on X (Twitter): https://twitter.com/DrTurleyTalks Click here to partner with us and defy liberal culture! https://advertising.turleytalks.com/sponsorship Sign up for the 'New Conservative Age Rising' Email Alerts to get lots of articles on conservative trends: https://turleytalks.com/subscribe/. **All clips used for fair use commentary, criticism, and educational purposes. See Hosseinzadeh v. Klein, 276 F.Supp.3d 34 (S.D.N.Y. 2017); Equals Three, LLC v. Jukin Media, Inc., 139 F. Supp. 3d 1094 (C.D. Cal. 2015).
In this episode of The Founder Podcast, host Chris Lee interviews Noah Kagan, the founder and CEO of AppSumo. Kagan shares the story of how he built AppSumo from a side project launched in 2010 to a company now doing nine figures in annual revenue. Kagan discusses his early career working at companies like Facebook and what he learned from being fired from both roles. He talks about starting AppSumo as a way to capitalize on opportunities in the Facebook platform and iPhone app markets. Kagan also shares tactics like using elite advisors to accelerate his learning. Listeners will learn about Kagan's philosophy on work, including his belief that everyone should aim to become an entrepreneur. He discusses principles like getting started now rather than worrying about how something will work. Kagan also talks about overcoming the two biggest fears holding most people back - starting and asking. The episode provides valuable insights for entrepreneurs, including Kagan's view that ordinary people can achieve extraordinary success through consistent application of the right principles. It offers a behind-the-scenes look at Kagan's journey to build AppSumo into a nine-figure business through relentless experimentation and getting outside his comfort zone. Highlights: "Most innovation does not come from experts." "I would argue that everyone wants to be rich and have the ability to be rich." "What do you wanna work on for free? And how do you make that your career." Timestamps: 00:00: Introduction 04:35: Mark Zuckerberg's Leadership 11:23: Time Managment 18:50: Overcoming Fear 24:56: Asking For Sucess 29:24: Consitent Effort 38:12: Your Purpose 48:48: Mindset 55:00: Personal Growth Live Links:
303 Hang On Little Tomato To achieve personal success in life is a feat worthy of celebration, only at the end of a long road can we triumphantly declare our dreams have been achieved. However it can sometimes seem like that road never ends. Whether it's dreams of career success, or dreams of a healthy environment, the road to success can be daunting. What is vital to remember is that even the smallest action can make a difference. A snowflake does not know it will become a snowman or an avalanche. In this episode Sarah Elkins and Susan Inches discuss how they have walked their chosen paths and the great friends and trials they encountered along the way and what they learned in their striving to achieve their own personal success. Highlights Most people don't understand or won't consider how you got to where you are, and they won't understand why it matters without you telling them why. It's okay to take a while to develop the clarity to see where you are going and what you want to do. Asking why without judgment, because if you lash out people will not want to work with you. Protecting the environment is the civic duty of everyone in our community. All actions, regardless of how small, make a difference. Quotes “It's not about content, it's not about solid waste or fisheries or renewable energy, it's about how to make change happen, and those content areas are just the vehicle for that.” “One of the things I like to talk about a lot is that the word advocacy is kind of a big scary word, and most people think ‘Oh my gosh I could never do that.' But what I like to say is, no actually if you like to have friendships or relationships with people, if you like to communicate and talk and tell a story, you're a perfect person to be an advocate because you can be an authentic storyteller and you can move a decision maker to change their mind or do something different.” Dear Listeners it is now your turn, What will you do, how will you model the things that matter to you so that the people around you; children, adults, neighbors, friends, partners, colleagues, will see what matters to you through your actions. What step can you take today that will make a difference to the world tomorrow, even if it's not doing something, like sharing something divisive on social media, instead let's take one step towards the positive direction, do one thing that will improve life tomorrow. And, as always, thank you for listening. About Sue Since childhood, Susan Inches has envisioned a world that is compassionate, inclusive, and environmentally aware. This vision guided her through a 25-year career in public policy. As Deputy Director of the Maine State Planning Office she lobbied for a portfolio of environmental policy issues on behalf of the Governor. Signature policy issues she's worked on include fisheries, land use planning, smart growth, building and energy codes, energy policy, working waterfront access, community finance, and rural broadband. Sue now works as a speaker, educator, author and advocate with a focus on the environment and climate change. She is actively engaged in advocating for environmental rights and energy democracy. She holds a BA in Human Ecology from College of the Atlantic, and an MBA from the University of New Hampshire. She has taught advocacy skills at Colby, Bates and Colorado Colleges. Her recent book is Advocating for the Environment, How to Gather Your Power and Take Action. Be sure to check out Sue's LinkedIn and her website! And be sure to pick up a copy of Sue's book here! About Sarah "Uncovering the right stories for the right audiences so executives, leaders, public speakers, and job seekers can clearly and actively demonstrate their character, values, and vision." In my work with coaching clients, I guide people to improve their communication using storytelling as the foundation of our work together. What I've realized over years of coaching and podcasting is that the majority of people don't realize the impact of the stories they share - on their internal messages, and on the people they're sharing them with. My work with leaders and people who aspire to be leaders follows a similar path to the interviews on my podcast, uncovering pivotal moments in their lives and learning how to share them to connect more authentically with others, to make their presentations and speaking more engaging, to reveal patterns that have kept them stuck or moved them forward, and to improve their relationships at work and at home. The audiobook, Your Stories Don't Define You, How You Tell Them Will is now available! Included with your purchase are two bonus tracks, songs recorded by Sarah's band, Spare Change, in her living room in Montana. Be sure to check out the Storytelling For Professionals Course as well to make sure you nail that next interview!
Join us in this episode of The Business Lunch Podcast as Roland Frasier sits down with special guest Cameron Harold.Cameron Is well known “as the COO Whisperer." He is founder of the COO Alliance and by age thirty-five, Cameron had helped build his first two $100 million companiesWhether you're a seasoned entrepreneur or just starting in the business world, you'll gain valuable takeaways as Cameron Harold shares his expertise and provides unique insights. Tune in to discover actionable advice, compelling anecdotes, and thought-provoking discussions in this engaging episode! HIGHLIGHTS"Most great employees, especially as you move into those leadership ranks, are never out looking for a job... you need to entice them away from wherever they're working.""Building out a scorecard and a job description for that role that is really strong and really polarizing... attracts the other 50% in.""Get a copywriter... to rewrite the job posting like a sales letter so that it pops."TIMESTAMPS00:00: Introduction02:56: Getting Into The Industry09:16: The Right Second In Command12:26: Will It Work Out?18:27: 1 Hour A Week24:51: CEO Leadership 28:01: Understanding Yourself34:07: Letting Go Of A Good Friend 43:03: Being A MastermindCONNECT • Ask Roland a question HERE.RESOURCES: • 7 Steps to Scalable workbook • Get my book, Zero Down, FREETo learn more about Roland Frasier
“Behind me is infinite power, before me is endless possibility, around me is boundless opportunity.” - Mac Anderson Do you feel like you are stuck in life? Have you ever wondered what it would be like to be one of the richest people? Do you want to be as successful or even as rich as Elon Musk? Elon Musk is the wealthiest man in the world today. He was born in 1972 in South Africa. He possessed certain qualities that led him to a great life. If you want to be inspired by him and have a better life, then listen in. Start investing 1% of your day now and gather insights that your future self can gain from. Open yourself to a world of possibilities and be greater than who you currently are. Highlights: ⚡️ Most people have a fixed mindset and are not focused on the person they want to become. ⚡️ There is more doubt, depression, and anxiety in the world because people just exist. ⚡️ We need to have a deeper love for getting better and for the possibilities that persist. ⚡️ We need to have an open mind and think of possible answers to the world's problems.
“Every worthwhile accomplishment, big or little, has its stages of drudgery and triumph; a beginning, a struggle, and a victory.” - Nelson Mandela Do you have a happy and fulfilled life? Do you consider yourself successful? What does it take to succeed in life? People view or define success differently from one another. Many of them consider having more than enough wealth. For some, it is professional advancement, while for others it is having a happy life and good relationships. The Cambridge dictionary, on the other hand, simply defines success as the achievement of wanted results. It is the accomplishment of an aim or purpose. Which area of your life do you want to succeed in? Can you be successful in every aspect? Why is success so elusive for others? Listen in as I answer these questions and help you understand the things you need to have and do to accomplish your goals. Live a successful life. Be the person you want to become. Highlights: ⚡️ Most people are optimistic, enthusiastic, and excited about things that do not eventually serve them. ⚡️ Stop habits before you start new habits to prevent you from breaking down. ⚡️ People go in circles when left to their own devices. ⚡️ People become very predictable when they think that all they are going to be is who they are. ⚡️ Meditation can help you take control of your body.
In this episode of the IJGC podcast, Editor-in-Chief, Dr. Pedro Ramirez, is joined by Dr. Elvio Silva to discuss precursors of ovarian cancer. Dr. Silva received a medical degree from the Universidad de La Plata and has been a faculty member at M.D. Anderson Cancer Center since 1980. He had pathology residences in Buenos Aires, Argentina, and University of Toronto, Canada and is the former President of the International Society of Gynecological Pathologists. Highlights: - Most ovarian serous tumors originate in the ovarian stroma. - Ovarian serous tumors originate in the epithelium of inclusion cysts or in epithelial areas that appear in the stroma due to mesenchymal-epithelial transition. - Mesenchymal-epithelial transition in serous tumors mimics the development of the Mullerian duct from the celomic mesenchyma.
Highlights: “Most major outlets simply ignored the revelation, which is rather surprising given that I always thought it was their job to uncover corruption like this. NBC decided instead to focus on the rise of hate speech on Twitter.” “All these guys know that the Hunter Biden laptop is not ultimately about Hunter Biden, it's about old' Sleepy Joe. It's all about Bike Ridin' Biden. It's all about the Big Guy getting his 10% from Hunter's illicit spoils. They all know that and they are masters at deflection and evasion.” “The Twitter files are completely delegitimizing the woke corporate media in the eyes of tens of millions of people who would have never known of these things apart from Elon Musk's Twitter takeover.” Timestamps: [01:14] On the ‘Twitter Files' that Musk is revealing and how most of the media is ignoring it [02:49] How even the international media is ignoring the ‘Twitter Files' [03:54] The embarrassing reactions from the woke media - attacking Matt Taibbi [07:31] On the most embarrassing reactions and how some members of the media themselves have had enough Resources: Learn how to protect your life savings from inflation and an irresponsible government, with Gold and Silver. Go to http://www.turleytalkslikesgold.com/ Go to https://www.hometitlelock.com/turleytalks -- and use promo code: TURLEYTALKS. Then enter your address for your no-obligation home title scan to see if you're already a victim. That's a $100 value -- FREE. Be sure to use my promo code TURLEYTALKS for your FREE TITLE scan at com/TURLEYTALKSpromo code TURLEYTALKS Ep. 1297 Katie Hobbs Just Got CAUGHT!!! Download my Most Incredible FREE Gift Ever for Patriots including my personal research resources at https://insidersclub.turleytalks.com/ Get Over 66% OFF All of Mike Lindell's Products using code TURLEY: https://www.mypillow.com/turley Download Dr. Steve's personal research sources and his list of woke alternatives for FREE at https://www.drsteveblueprints.com Get 25% off Patriotic Coffee and ALL ITEMS with Code TURLEY at https://mystore.com/turley Get Your Brand-New PATRIOT T-Shirts and Merch Here: https://store.turleytalks.com/ It's time to CHANGE AMERICA and Here's YOUR OPPORTUNITY To Do Just That! https://change.turleytalks.com/ Fight Back Against Big Tech Censorship! Sign-up here to discover Dr. Steve's different social media options …. but without censorship! https://www.turleytalks.com/en/alternative-media.com Thank you for taking the time to listen to this episode. If you enjoyed this episode, please subscribe and/or leave a review. Do you want to be a part of the podcast and be our sponsor? Click here to partner with us and defy liberal culture! If you would like to get lots of articles on conservative trends make sure to sign-up for the 'New Conservative Age Rising' Email Alerts.
Summary: Gold and silver prices have gotten beaten up in the last few days/months. What is the reason for this? Todd “Bubba” Horwitz comes on the show to bring us up to speed with the precious metals, and emphasizes that we are not in the idea situation for gold at the moment. He advises buying it—but not with leveraged money. Moreover, it's most crucial to focus on your own portfolio right now rather than getting lost in what's happening with the rest of the markets. Tune in for more insight. Highlights: -Most investors try to make a winner out of a loser -We have dramatic inflation and the dollar is exploding, but this isn't the idea situation for gold -It's important, however, to focus on your own portfolio/finances. Not being a loser makes you a winner -We're coming into a major food shortage in the U.S. There are already food riots in the Middle East -Food shortage has been underplayed/underreported in China. They now can't buy enough food -Todd believes in buying physical gold—as long as you're not buying it with leveraged money -Everyone should own a portion of precious metals—but not paper ones -You lose your freedom if you become a victim of market volatility Useful Links: Financial Survival Network Bubba Trading
Shiraz's health journey started in college with he had arthritis. Sometimes his jaw was in so much pain that he had to sip meals through a straw. After 20 years of dealing with this excruciating pain. He was talking to his dad about what he hadn't tried. His dad said there is this program in India called combined therapy. That is where his journey to wellness was turned around. Highlights: Most illnesses are solutions that most people don't have You have to be able to let go of the trauma. Your ego can keep you in sickness! You are more than enough! Talk to yourself like you are two. How are you talking to yourself? Shiraz Baboo About the guest- Award-Winning Author, International Speaker, and Energy & Money Flow Coach, Shiraz Baboo, has helped hundreds of businesspeople to rewrite their realities. Physically and emotionally drained coaches & entrepreneurs hire Shiraz to show them how to refuel their energy and ambitions so that they create greater success and feel a confident control in of their lives no matter what's going on. As a result, they ignite a stream of high-paying clients along with an abundance of free time, money, and energy. Website: https://www.energeticmagic.com/ (https://www.energeticmagic.com/) Business card: https://sleek.bio/shiraz (https://sleek.bio/shiraz) Free audios: https://energeticmagic.thrivecart.com/focusaudios/ (https://energeticmagic.thrivecart.com/focusaudios/) If you want to sign up as an affiliate then use this link: https://energeticmagic.thrivecart.com/focusaudios/partner/ (https://energeticmagic.thrivecart.com/focusaudios/partner/) If anyone downloads the focussing audios and then goes on to work with me, you'll receive a commission. Book: https://www.amazon.ca/gp/product/1686070373/ref=as_li_tl?ie=UTF8&camp=15121&creative=330641&creativeASIN=1686070373&linkCode=as2&tag=gambatte-20&linkId=a18ea02fd82d14ef94149135f0f69467 (https://www.amazon.ca/gp/product/1686070373/ref=as_li_tl?ie=UTF8&camp=15121&creative=330641&creativeASIN=1686070373&linkCode=as2&tag=gambatte-20&linkId=a18ea02fd82d14ef94149135f0f69467) About the Host: Amanda Elise Love is a Registered Holistic Nutritionist who teaches women how to cook simple but delicious allergy-friendly healthy meals and to integrate a holistic approach through mind, body, and spirit. Amanda also has a long history of illness which culminated with the diagnosis of Fibromyalgia at the age of 20 in 2010. She holds a diploma as a Registered Holistic Nutritionist, and certifications in gut health, culinary nutrition, and more. Join the Cooking with Love Facebook Group: https://bit.ly/3y67neb (https://bit.ly/3y67neb) Connect with Amanda on Instagram: https://www.instagram.com/amandaeliselove/ (https://www.instagram.com/amandaeliselove/)
“The moment you accept responsibility for everything in your life is the moment you gain the power to change anything in your life.” - Hal Elrod I am incredibly determined to become more than I am today and leave a mark on this earth. What about you? Have you ever thought about who you could be? Are you even enthusiastic about the future you? Do you want to be the best version of yourself? Then, listen to today's episode as I explain why it is so difficult to take responsibility for our lives and how this prevents us from becoming the person we want to be. Highlights: ✅ Most people do not know who they want to be. All they know is who they are and who they were. ✅ People who live highly in survival mode are unable to think about their future self. ✅ People think lowly of themselves and thus do not realize that they can change for the better. ✅ People avoid challenges and pain and are shortsighted by things that give pleasure. Some important stories in the episode: ✍
In this episode, we look at soft skills development and how they fit in the broader context of a company's talent strategy.Guest: Andrei Postolache, Founder at Xeriously, leadership and soft skills consultant focused on the IT industry, author of "Fun & Fearless Leadership".Highlights:* Most work contexts are well served by teams with a balanced skillset due to the company's mission, which is often ambiguously defined: grow the business, create new products.* The likeliness to have at least some team members that can deal with this level of ambiguity is very high in a team with multiple types of personalities and skillsets.* Regardless of team composition, the most crucial goal is to reach a level of maturity that allows everybody's skillset to shine in the right moment.* This requires effective communication and a healthy dose of constructive conflict.* But skill balance in a team isn't always the goal: there are situations when you need a spike in a particular skillset to resolve more complex challenges, crises, critical problems.* It's essential for leaders to invest energy early on to help teams reach that level of compatibility and effectiveness that makes them perform.* If something isn't broken, you don't fix it - this is applicable in most high-performing team situations, even if there is no skill balance. This stable approach is helpful in the short or mid-term to maintain the same level of productivity and predictability of results.* In the long-term, however, it helps stir the pot and create off-balance teams with a broader context in focus. They might bring the proper insight and ability to observe significant changes that could impact the company (market changes, new technologies, new competing products).* Leaders can prevent business plateaus and consistently push for progress in day-to-day work by making small changes. Teams can try out new technologies, approaches, tools without exposing their project or the company to significant risks while still taking on something new.* Incremental changes are the most effective way to de-risk innovation.* A diversity of opinions, personalities, and skillsets is what leaders should look for when shaping teams. The task of navigating these and facilitating effective communication falls on the shoulders of the leader. The leader's goal should be to foster constructive disagreement and reach a state of "the total is greater than the sum of the parts".* Conflict is information, and, in a team with a high level of maturity, disagreement is welcomed as an excellent method to reach the optimal solution for the task at hand.* Leaders shouldn't enter difficult conversations with their minds already made about what the solution to the problem is. They must listen to the team and enter the situation with a problem-focused approach instead of a solution-focused one.* The immediate leader is the first person employees will look to when difficult situations arise; the leader must display the values that the company stands for and act accordingly.Traits of excellent leadership:- caring- lifelong learner, deliberate learner- entrepreneurial- welcomes diversity of opinions- has a growth mindset- facilitates effective communication- not ego-driven- recognizes the skill and personality gaps on their teamTo join the conversation or get in touch, reach out to Liz Stefan on LinkedIn or email liz[at]niftylearning.io.
She Thinks Big - Women Entrepreneurs Doing Good in the World
If your aim is to work less and make more, there are many benefits to putting some prices on your website, without getting pigeonholed or committed to something that's not viable. Highlights: — “Most buyers have some sense of what they want to pay. And if there's way too much daylight between your prices and their expectations, they're just not going to work with you.” — “Putting some prices on your website makes the pricing part of your discovery conversation so much more comfortable for you.” — “Use high anchor prices to make your regular price seem less expensive by comparison.” — “Having pricing for a single meeting helps the buyer infer what prices for other services you offer might roughly be.” — “Using the phrase “Starting at” allows you to set the floor on the price.” ***Want one piece of business strategy delivered daily to your inbox?*** Subscribe here: https://www.shethinksbigcoaching.com/subscribe-main-list
Spiritual Practices Backed By Real Science Here's Everything You Need to Join Inevitable U! https://community.soulmanifesto.com/inevitable-u/webinar/ Lots of spiritual practices were once considered woo-woo—but later, scientific evidence wound up proving the woo-woo to be too-true! Don't miss out on learning some fun new ways to attract more of what you want in life, and free yourself from the voices of the skeptics who just don't have all the scientific facts. Listen now! Highlights ️ Most woo-woo practices are usually considered to be unfounded or unscientific, but that's often not the case! Learn more now… Learn the scientific truth behind the effectiveness of some of the world's most woo-woo practices: Smudging, Sound Baths, Crystal Energy Healing, and More… “If you have little rituals, practices, magical thoughts, and feelings that make you feel good, and they aren't hurting anybody else, then they are real enough!” There's a pretty major scientific principle known as The Law of Attraction at work when we create a vision board and whether we believe it or not, visualization is working in our lives every single day. Lots of woo-woo, hippy-dippy, airy-fairy, spiritual practices have scientific reasons why they work, and many of them do not—but they still work anyway. Why? Learn the answer now! If you have any questions, or you would like Alena's help using these techniques in your life, just leave your questions in the comment section below or contact or go to: www.soulmanifesto.com http://soulmanifesto.com/contact/ do crystals really work, does burning sage cleanse your house, how does spirituality work, science, science vs spirituality, spiritual guidance for beginners, spiritual journey, spiritual journey for beginners, spiritual journey where to start, spiritual wisdom and understanding, spirituality explained, spirituality for beginners, what do crystals do, what is being spiritual, what is being spiritual but not religious, where does spirituality come from #SoulManifesto #spiritualguidance #selfacceptance #selflovejourney #loveyourself #selfhealing #manifesting #manifestation #woowoo #crystals #smudging #magic #magical #crystalhealing #ancientwisdom
As we are nearing the wrap-up of this year, we begin to reflect and tap into our desire to change, feel the need to start something or somewhere new in our lives, list down new year's resolutions, but how many of us can actually follow through? In this episode, listen as I share the greatest lessons I've learned from Eckhart Tolle's book, Power of Now, why it's important to embrace the process, and why it's important to be present, to be in the now. Highlights: -Most people find the process boring. A lot of people find being present challenging due to the tedious nature of change. -To win, you must develop the ability to observe the experience of being you. -You have everything you need right now to change something in your life. Are you prepared to be the master of your life? Are you prepared to be present? Are you ready to embrace the power of now? Send us a message and tell us what is your biggest takeaway about this episode. ------------------------------------------------- You can take advantage of our new exclusive free training; "How to get ahead, build long-lasting confidence and stay productive in four simple steps” This reveals; Why most people never build true long-lasting confidence and never get to live a happy, healthy life The exact strategy productive people use to become a master of their own time The tools you NEED to create YOUR BEST YEAR EVER https://coaching.mi365.me/workshop All our podcasts are available at: https://petecohen.com/podcast/ I help everyday people achieve their goals & dreams! Helping and coaching people in my expertise. It is VERY satisfying to change people's lives so they improve and change their health, finances, relationships, confidence, and mindset. Connect With Me! Come and join our free Pete Cohen Podcast Facebook Group: https://www.facebook.com/groups/223961357935535/ Follow me on Instagram at https://www.instagram.com/petecohen_/ About Pete Cohen: Pete Cohen is one of the world's leading life coaches and keynote speakers. Hundreds of thousands of people from all over the world have been motivated and inspired by Pete's presentations. He has professionally impacted the lives of thousands of people worldwide, including business executives, professional athletes, and everyday people. Pete focuses on the importance of closing the gap in our lives between where we are and where we want to be, both personally and professionally. It's then all about coaching you to remove the obstacles that are in your way and helping you install the habits of success. Pete is the author of 19 published books, several of which have been best-sellers across the world, including Shut the Duck Up, Habit Busting, Life DIY, and Sort Your Life Out. He has also presented his own show on TV called The Coach and was the resident Life Coach on GMTV for 12 years. His new book Inspirators - Leading The Way In Leadership is available for free here - https://book.petecohen.com/ Check out my brand new 30 Day Kick Start Challenge In just 30 days, I will show you the Exact "Step By Step" Method to redesign your life like the top 1%. Feel extraordinary and take hold of life's boundless opportunities Mi365 30-Day Kick Start Your Life Let me guide, coach, and support you. Just give me 30 days and I'll give you the exact step-by-step method for getting you on your A-game and staying there for 365 days! Every day you'll have access to a new training session, introducing you to a new idea or concept. By investing the time each day, the programme will build over the 30 days to put you in a powerful place in your life.
Summary: Todd Bubba Horowitz and I catch up on all things economy, and address some of the negative changes that have incurred over time. Essentials such as energy are going up in cost, and water is also seeing a major price increase. We are facing a currency crisis as a result of the inflationary circumstances, and debt is bound to accrue in light of this. Tune in to hear more from Horowitz and myself, and get up to speed on the economic situation. Highlights: -Most things you do to survive requires energy, and energy costs are going up -We are in the infancy of this mess; it can be fixed easily, but it will not go this way -Water is also going to go up in price—we've had water shortages and will have to de-salinize -As an America it is your duty to minimize your tax burden; there's a difference between tax evasion and tax avoidance -Many Americans only focus on being able to make monthly payments—not the bigger picture -Replace appliances when you can—you never know what will happen with the supply chain -The more governments try to prevent crypto-space, the more powerful it will become -Don't take all your money and put it into one thing—it's good to have diversity. Gold, however, is critical -We have a debt-based currency - “buy now, pay never” plan Useful Links: Financial Survival Network Bubba Trading
Have you heard of the superfood cacao? Well if not, this episode will give you all you need to know about what cacao is, and how you can use it for more than just nutrition through cacao ceremonies. Erin Eber, spiritual awakening guide and expert on cacao, breaks it down for us while in the “You Want Me To Do What??” section, we hear about Shanna and Nicole’s own first cacao ceremony. Episode Recap: Interview with Erin - 0:41s, “You Want Me To Do What??” section - 41:37s Highlights: Most of the cacao that is used in commercial chocolate comes from a hybrid bean, which is very highly caffeinated. Criollo cacao beans are what ceremonial grade cacao is made from, and is higher in theobromine, which is known to absorb more slowly and thus feels more grounding than caffeine. Nicole and Shanna experienced their own cacao ceremony, and had some grounding, deep conversations on the state of the world right now. Resources: Where to find Erin: www.erineber.com IG: @erineber Keith’s Cacao: https://www.keithscacao.com/, Use code ‘Erin18US39’ for 5% off! Effects of Theobromine: https://www.ncbi.nlm.nih.gov/pmc/articles/PMC4335269/ The scientist Erin was talking about: Masuro Emoto - “The Hidden Messages in Water” The Life Changing Power of Words: https://www.youtube.com/watch?v=joj7_brYWt8
Girl Insta-rupted – Episode #4 “Gratitude and Orifices” with Camilla Cleese and Syd Wilder Today on the podcast Syd has a heart to heart with one of her favorite comedians Camilla Cleese. Camilla is a comedian, writer and actress residing in Los Angeles. She began her career as a model in 2004 and she and Syd met doing stand up in 2012. Camilla is also the daughter of famous actor John Cleese. In this episode the girls talk about the entertainment business, sobriety, their friendship, Camilla’s difficulties of growing up as the daughter of a famous actor, being on tour with her Father, Camilla’s recent show at the Edinburgh Fringe Festival, partying their brains out as LA transplants, the misogyny and hazing in the comedy world, losing your parent, overcoming trauma and dating people who aren’t funny. Highlights: Most first time comics fall in love with performing or realize they never want to get on stage again. The roller coast ride of having good and bad stand up sets. Camilla discusses how her abortion joke landed to a Christian audience. Getting into all the best parties as a young model in Los Angeles and the downward spiral you can fall into if you’re not careful. The Takeaway: This too shall pass. Whatever you’re going through, no matter how dark it gets it will get better if you believe in something. Usually yourself. Syd Social Media: Patreon: https://www.patreon.com/girlinstarupted YouTube – https://www.youtube.com/user/SYDWILDER Instagram – @sydwilder https://www.instagram.com/sydwilder/?hl=en Instagram - @GirlInstarupted https://www.instagram.com/girlinstarupted/?hl=en Facebook - https://www.facebook.com/TheRealSydWilder/ Email: Syd@GirlInstarupted.com Camilla Cleese Website: http://camillacleese.com/ Instagram: @CamillaCleese Twitter: @CamillaCleese Youtube: https://www.youtube.com/channel/UC6SFE--AfYASILZcbjZjYsg Syd and Camilla’s Sketches: Gratitude: (2.75 Million Views) https://www.funnyordie.com/2013/11/24/17719342/gratitude Real Housewives of Beverly Hills Adjacent: https://www.youtube.com/watch?v=imdMZx7w-ag BTS: https://www.youtube.com/watch?v=czcmSk5sFYU
Show Notes: RealMenRealStyle.com/Episode97 There was a time when I knew nothing about style. I used to say that I didn't care. The truth is I just didn't know. I was also too lazy, and too busy, to care about my style. I think that's a very common thing. The more I started to know about style, the more I cared. The more I cared, the more I noticed other people breaking the rules. Now, I'd like to make sure it's known that no rule is set in stone. You can break any rule, but first, you have to understand it so you really know how and when it's appropriate to break the rules. For this episode of the Real Men Real Style podcast I've decided to go into detail on 25 of my style pet peeves. Some of these things even I used to break because I didn't know. Today, when I see people break these rules, I don't get angry or try to publicly shame them. I nicely, privately and respectfully explain to them what they are doing wrong, so they can up their game in the future. Download this episode now to learn some of the most common style mistakes people make. 25 of My Style Pet Peeves: When people say they don't care about their style, then judge everyone else. Square toed shoes. Sagging pants. No socks. White socks outside the gym. Off proportions. Overuse of fragrance. Long and oversized t-shirts. Oversized logos. Badly fitted suits. Jackets without a pocket square. Buttoning bottom button of a jacket. Men who follow rules without understanding why. Men that correct other men in public. Not removing tack stitching or brand labels. Dark shoes with light trousers. Running shoes with everything. Wearing Crocs. Fully buttoned dress shirts with no tie. Dressing oblivious to the unwritten dress code. Unpolished shoes. Badly wrinkled clothing. Pajamas in public. Bright green, red blue, and black “dress shirts”. Don't be a snob. Highlights: Most snap judgments are made off how people look. A lot of people who claim they don't care about style are just lazy or too busy. Square toed shoes are for pilgrims and don't look good on anyone. No one wants to see your underwear or your butt crack. You can buy no-show socks. Not wearing socks will damage your shoes. White socks are for athletics only. Skinny ties don't go with wide lapels. Big men shouldn't wear skinny jeans. People around you don't want to have to smell you continuously - even if you smell great. Most stores offer free suit adjustments. A suit is meant to make you look better, make sure they are tailored properly. Suit Jackets, Blazers, Sports Coats, all have breast pockets for a reason. Two button suits are not meant to have the bottom button buttoned. Style rules were created for a reason, know why so you know when they do and don't apply. Don't public embarrass somebody, try to raise up their self-esteem. Invest in more than one pair of shoes, and have multiple color choices. Crocs are not good-looking shoes. There is always a dress code anywhere you go. If you spend money on your dress shoes, take care of them. Ironing shirts and pressing trousers doesn't take much work. Bright shirts are not designed for dress shirts, they are for clubbing and partying. Mindset Takeaway: Be the person who pulls people up when they don't know as much as you, don't knock them down. Show Notes: RealMenRealStyle.com/Episode97
Show Notes: RealMenRealStyle.com/Episode84 One of the most difficult things when putting together an ensemble can be your shoes. There are so many types out there, and many men mistakenly think that just because shoes are black they can go with any level of formality. When we think of skin care, we typically think it's for women. In all honesty, it's not. A man has to take care of himself just as much, if not more, than a woman. We are commonly exposed to more dirt, more chemicals, and hazardous materials due to the nature of our work. Most men often don't realize how much harm is being done until it's too late. One day they look in the mirror and realize they look like they are twenty years older than they really are. This can be a big problem, because sadly agism is a real thing. You don't want to lose out on the job or that girl just because you didn't take care of your skin. Once the damage is done, it's too late - but that doesn't mean it's too late to prevent more damage from happening right now. On this episode of the Real Men Real Style podcast, Antonio discusses the 7 skin care mistakes that most men make. Download this episode now to learn what you can do to start taking care of yourself and stay the best looking guy in the room. 7 Skin Care Mistakes: Using dirty fingers to pop pimples. Not going to an Esthetician. Not wearing sun block. Having a cleaning routine. The importance of diet. Wash your pillowcase and sheets often. Go see a dermatologist. Highlights: Most men don't take enough effort to take care of their skin. Agism is real. When you pop a pimple you are pushing germs back into a pimple. Use a cold compress on pimples for 3-5 minutes. Cotton swabs can be use to drain pimples. 1-2% salicylic acid products help open the pores. Estheticians are readily available to treat your skin. Find a high zinc sunscreen (15-20%). Zinc helps protect UVA and UVB rays. A facial cleansing routine is important - especially at night. Routines will help you find the right product for you. Your bad skin may cause by the foods you are eating. Wash your pillowcase weekly. A dermatologist should be seen at least once a year. Detecting problems early is your best bet. Mindset Takeaway: You have to take care of yourself early, before it's too late and you look older than you really are. Resources: 30,000 Euros In 3 Months News Article This episode was brought to you by PMD at home microdermabrasion. The PMD Man is a grooming gadget that lets you give yourself microdermabrasion at home for a fraction of the cost. Click here to visit PMD and use code RMRS20 for a 20% discount. Show Notes: RealMenRealStyle.com/Episode84
Show Notes: RealMenRealStyle.com/Episode65 Skinny jeans are a huge style right now. Rock stars wear them, movie stars wear them, and the skinny jeans section is taking over the men's department. You shouldn't buy into the trend for several reasons. The first is that you probably don't look good wearing them. Skinny jeans are designed for men with a VERY particular body type. Believe it or not the way you look in them is the least of your worries. A study in English showed that half of the men wearing these trousers are developing health problems. There is a huge increase in discomforts, urinary tract infections, bladder infections, and even twisted testicles! When picking your jeans you should consider the function of your pants as well as your health. Jeans were designed for cowboys, to move and ride freely while taking a beating. Skinny jeans go against this design making it almost impossible to run in. If you can't fit a wallet into the pocket, how are you supposed to make a proper stride? 7 Reasons to Hate Skinny Jeans: Skinny jeans can cause low sperm count. They can increase the chances of urinary tract infection. They literally twist your testicles. Many men wearing them have the wrong body type. The low rise of the inseam makes your torso look odd. You can't use your pockets. Skinny jeans are an image of attraction, not an image of power. Highlights: Most men don't look good in skinny jeans. A study with 2,000 british men in tight jeans showed a lot of urinary tract infections, a lot of twisted testicls, and a lot of bladder weaknesses. 50% of men had a growing discomfort. 25% suffered from bladder problems. 20% had a twisted testicle. 25% wear them to prove they can still fit into them. 40% wear them to be stylish instead of being comfortable. Tight jeans lead to over activity of the bladder, resulting in infections. Dr's suggest you leave room for comfort so you aren't being restricted in any way. Function comes before fashion. Skinny jeans make it harder to walk and run in. Don't put fashion and style above health. Choose slim fit or straight instead of skinny jeans. Most men are better off having an image of power, not an image of attraction. Mindset Takeaway: Skinny jeans are a hazard to health and fashion. Resources: Medical News Today - Skinny Jeans Causing Health Problems For Men Handsome Guy Secrets Show Notes: RealMenRealStyle.com/Episode65
Leaders, Bosses, & Bastards: [Episode Title] In today’s episode, Colin and Mickey discuss culture change, a once “too soft” topic for business development that has become one of the greatest concerns for today’s senior executives. With the average life expectancy of a company quickly decreasing, leaders that encourage the reimagination of cultural identity are far better prepared to outlast their competitors. Colin and Mickey consider what handling culture change as a Leader, Boss, or Bastard looks like, and which one stands a chance at navigating the quickly changing landscape of business. Highlights: Most senior leaders today are concerned about the fit between their culture and their strategy In the last 15 years, 52% of the Fortune 500 companies have disappeared The average life expectancy of a Fortune 500 company has dropped from 75 years in 1955 to 15 years today Think about organizations as ecosystems, not structures Culture change requires unlearning old habits that don’t serve our purpose for today Keep people evolving the question of “what do we all care about?”, and bring to that the courage and wisdom it takes to reimagine ourselves The future of competitive edge is going to be speed of learning, speed of reimagining, and speed of re-identifying The Bastard cultural change leader is all extrospective and not at all introspective, acting more often out of fear than malicious intent The Evolution of Organizational Culture Change 1:31 Mickey: If I look at 10, 15 years ago, when we would bring up the issue of organizational culture, the majority of senior leaders in organizations would dismiss it as soft and they only wanted to talk about the hard business topics of PNL, balance sheet and cash flow. And yet today, in this last year or so, almost every senior executive we talk to has a concern about the fit between their culture and their strategy. What happened that has had this become permissible, even necessary to discuss today when 10 years ago it was dismissed as soft and inconsequential? 2:08 Colin: I think first of all, Mickey, many people saw culture as an enabler, so they would think strategy first, and then say, “well, what does our culture need to be like?” And so, therefore, culture didn’t get changed very much. 2:24 Colin: The cultural change stuff that I saw 10, 15, 20 years ago, was quite mechanical it was simplistic, and therefore, it didn’t work. 2:46 Colin: We’re now changing at such a rate, the acceleration, we’re about to be 7 billion people on the planet. We’ve never done that before. And so we are now in a very new way of being. 3:08 Colin: We are actually in a world that’s much more disturbed and disordered, if that’s the frame we have, than it was 10 years ago. And strategy alone just doesn’t cut it. 3:30 Mickey: One of the things that I read is that in the last 15 years, 52% of the Fortune 500 companies have disappeared. In 1955, the average life expectancy of a Fortune 500 company was 75 years. This year the average life expectancy of a Fortune 500 company is 15 years. What sense do you make of that inside of this interest in how culture is consequential for organizations? 4:08 Colin: Not only have you got that 52% figure, you’ve also got the reverse of that, which is that we are seeing companies begin in a garage, and within 2 or 3 years are worth a billion dollars. So, we’re also seeing upgrowth incredibly fast, and that is remarkable. We’ve got to stop thinking about organizations as structures, and start thinking of them as ecosystems 4:35 Colin: If you think of an organization as a structure, you can kind of work out A + B = C and you can work out how to make that system work. Once you think about it as an ecosystem, there’s issues of tension and balance and synergies that really are way more difficult to think about and to manage if you want to be a leader. 4:58 Mickey: What are the most essential things a leader might care about if you’re thinking of this dynamic, ever evolving network of relationships that functions like and ecosystem, versus this hierarchal structure that stands still for a while so you can learn exactly how it works? 5:20 Colin: A leader actually has people understand what we all care about, and has people able to reimagine themselves, reimagine their organization, reinvent, reform, and that is an issue of identity, that is an issue of seeing myself in a different way. The Importance of “Unlearning” 5:46 Colin: So the challenge of that for a leader is not only have you got to help people to learn what’s going outside as well as inside, what’s going on around us, you’ve also got to help people unlearn. 6:02 Colin: Learning is imperative. Unlearning, which is very different to leaving behind, is incredibly difficult. And therefore as a leader, to help people unlearn you have to deeply and profoundly care about them, you’ve got to know who they are, and you’ve got to give them help with what I would call the transition from who you are now to who you need to be, and that requires insight, it requires courage, and it requires wisdom. Courage and wisdom: The two factors that make great cultures 6:40 Colin: To get courage and wisdom, you can only get it from experiences, you cannot learn those two things. And so what leaders do is they give them experiences that have them begin to discover their courage, discover their wisdom. 7:00 Colin: You have to have diversity. Diversity brings a diversity of wisdoms, and courages. And so you then get this rich melange of extraordinary cleverness that you can take into the future as it keeps being reinvented. 8:40 Mickey: It’s diversity is the source of intelligence and reimagining and strength and wisdom. 7:30 Mickey: It’s very unusual, in my experience, to have people consider that an act of leadership is continually evolving what do we all care about. So whatever “we” there is that explains the existence of a system, of a business, of a nonprofit, whatever it is, how does the evolution of our care call for reimagining ourselves, which is a different way to think than “fixing ourselves”? We have to reimagine ourselves and our enterprise in light of the evolving care. Essentiality vs. False Simplicity 9:00 Colin: What we’ve tried to do in the past is we’ve tried to simplify. When we are feeling discomforted from the complexity in the world, we race for solution, we race for security, we race for certainty. Leaders need at this point in our time to actually reframe that chaos, reframe that disruption, and start to think about it as multiple sources of information, as multipolarity. 9:38 Colin: So now we’re making sense of the complexity rather than simplifying the complexity. And again that requires different perspectives, different wisdoms, different courages. A leader in that space has to be expansive. 9:56 Mickey: Now when people take a really complex environment and attempt to falsely simplify the solutions to its challenges, it actually is a recipe for deccelerating the evolution of the culture, or getting the culture to actually disintegrate, fall apart. And yet we do it because we’re so desperate to make sense out of everything. 10:20 Mickey: I think of it as a false simplicity, something that misses the real nature of what’s going on in the system and how all the different pieces are affecting each other in an interrelated way. 10:37 Mickey: There are a lot of people that say one of the hallmarks of elegance is simplicity, but that’s when you’re highlighting the absolute essential nature of something, not falsely eradicating the true challenges in a complex system. 11:04 Colin: I am all for essentiality. When you are in the turbulence of disorder, there’s got to be something that you can see that has you feel safe. And what we do know is that when we have complex disruptive systems and somebody comes with what you’ve beautifully described as kind of false simplicity, you get answers like “build a wall”. And what occurs of course is, if you don’t have a leader that cares, if I don’t feel like I’m in an organizational village that matters to me, I would jump for that solution because I am so uncomfortable I am desperate. 12:28 Mickey: That reimagining of ourselves, I think happens more naturally when the essential thing we all care about becomes magnetically clear, that people recognize its legitimacy and are attracted to it at the level of self. A Lesson in Essentiality 12:44 Mickey: An example of a client who I think has done that with courage and wisdom, here in the United States, one of the big insurance companies is Humana, starting with Mike McCalister and his tenure before he retired and brilliantly brought forward by Bruce Brussard, who’s the CEO there today. They actually renamed the essential issue for the existence of the contribution of their company in the world. 13:18 Mickey: They had to organize Humana to help people achieve lifelong well being. They couldn’t just be a company that worked out paying claims for diseases when it seemed justified. That they needed to shift the whole way that they saw the role of their company in the world for them to have both commercial viability and social viability. And that is, “our job is to focus all of who we are on helping people achieve lifelong well being.” And I think that fits with a kind of essential wakeup call that can have an organization come together and begin to reimagine itself. 14:02 Colin: As human beings we’ve all gone through identity transitions. So we know we can do it. Somehow we want to make sure that we can still do those things inside organizations. 14:29 Colin: How do you unlearn your identity, how do you unlearn things? And you think about that Humana example, which is beautiful, what did the folks have to unlearn? From continuous improvement to true innovation 14:48 Colin: The challenge of continuous improvement, as good as it can be, it doesn’t typically require unlearning around identity, and you in fact become self-absorbed in simply polishing what you’ve already been doing for a number of years, which in my view explains the 52% attrition rate you talked about in Fortune 500. They’ve lost the capacity to reimagine. And of course, if I’m not being well led, I can only define success in terms of my current identity and therefore I will do everything I can to hold onto the past and polish it to look like it’s new when it’s not. 16:20 Colin: That is a big challenge for many organizations who think that their intellectual property is their competitive edge. I don’t think that’s true any more. I think their competitive edge is going to be speed of learning, speed of reimagining, speed of re-identifying, and that’s why we’re seeing startups beginning in garages and becoming a billion dollars in 3 years. Because they are constantly reimagining, they’re constantly destroying their own intellectual property to find something new. 17:06 Mickey: We’ve always had respect for that saying, “It’s easier to ride a horse the direction in which it’s walking.” The world is going towards the rapid and unhindered sharing of information, and so if we don’t evolve consistent with the direction it’s going, that seems to lack the wisdom you were talking about earlier. The Leader, the Boss, & the Bastard of Culture Change 17:26 Mickey: When you look at it from a Leader perspective, you said that the job is to keep people evolving the question of what do we all care about, and bring to that the courage and wisdom it takes to reimagine ourselves and that includes being able to unlearn those deeply embedded habits that have become so thoughtlessly identified with that it takes work to even see them, much less unlearn them. 17:58 Mickey: Our chance for being smart about those challenges going way up in the presence of diverse points of view equally respected for all of their different contributions. That allows us to be in this evolving ecosystem where we keep awakening to where the reimagining is called for now, rather than the Boss thing, which I think is more of the traditional approach where you get a project management office and a bunch of instructions that tells people, “you used to act like this, now you’re supposed to act like this, by the way, somebody changed the metrics and rewards and if y’all don’t act that way then we’ll find someone who can.” It’s a false simplification of the issue. It can be well meaning, but it’s mechanical. It does not fit with the nature of being human. 18:53 Mickey: The Bastard cultural change leader is all extrospective and not at all introspective. So the issues are all outside of her or himself. They completely get it, but the rest of us need to change, the markets need to change, the circumstances in the company need to change. 19:30 Mickey: What do they need to reimagine as a human being? What do they need to unlearn? That somehow never seems to be a topic. 19:54 Colin: The Leader is somebody who actually understands that this is a tough time and we’re in it together, and we’re taking time to reimagine ourselves. We’re not going to race, we’re going to do this very well, and then we’re going to accelerate beyond belief. So there’s always the possibility of surprising results. Fear & the Bastard 10:18 Colin: I think there are many Bastards in our organizations who look like really nice people. They are so frightened that they are holding on to the past and repolishing it...and it actually makes people feel even more insecure, less valid, and lose all capacity to reimagine their identity and their organization. 20:48 Mickey: So you’re saying that Bastard may be more a function of fear than evil. 20:54 Colin: I think Bastard is typically all about fear. In fact, a Bastard in my experience has quite often got the shakiest of all identities. I don’t think there are many malicious people on the planet.
An introduction to the discount ladder method of running promotions and how it can keep your customers around longer and buying more. EXCLUSIVE RESOURCE: If you want my cheat sheet checklist for setting up your own discount ladder, just and I'll send it to you. If you aren't using them, you should be. Subscribe: iTunes | Stitcher This initial episode I introduce the 'discount ladder' method of running promotions and show you how it can keep your customers around longer and buying more. STOP spending promotion dollars to create a transaction, when the customer would have bought anyway. Highlights Most retailers discount too much and why What is a subsidy cost and how to reduce it How to run promotions when you don't want to discount your brand Three advantages of a discount ladder Links / Resources Continue learning about Discount Ladders in Episode 2 (How to Get Started with Discount Ladders) and Episode 3 (A Discount Ladder Case Study). If you plan on implementing a discount ladder, you'll also probably be interested in what I have to say about Dynamic Ascending Offers. To learn more about data-driven strategies that grow ecommerce businesses, just . Transcript Prefer to read rather than listen to the podcast episode? No problem, you'll find a text transcribe below, and you can also for later. → Read the Transcript Hey everybody. Welcome to the Nerd Marketing Podcast. The podcast where I try to give you clear, actionable, data driven strategies to grow your business. My name is Drew Sanocki, and I'm your host. The title of today's podcast is 'You are spending too much money on dumb-ass promotions.' Basically what I want to talk about today, is discount ladders and subsidy costs, and promotions, and how a lot of retailers are leaving money on the table by not implementing these things properly. Bill Bain, the founder of Bain Consulting has said "Your best new customers are your existing customers." And that's a very nerd approach to marketing, and something I believe in, and what I'm going to argue in this podcast, is we should be using promotions effectively to try to keep your customers around longer, and that's just money well spent. Want to save this transcribe to read later? to download it as a PDF. The problem is, most retailers out there discount too much. Think of Bed Bath & Beyond for example, where I know I get a 20% off coupon every week. Online retailers are often no different, they discount way too much, and what they're doing here, what they don't realize is there's this hidden thing called a subsidy cost, and that's basically the cost you bear by spending promotion dollars to create a transaction, when the customer would have bought anyway. In many cases, you've got customers out there, credit card in hand, ready to buy, and you are giving them a promotion to buy something on sale, so naturally [00:02:00] will lose out on the full margin, you've spend a promotion dollar that you didn't have to spend, that's called a subsidy cost. On the flip-side, you've got plenty of retailers who never promote at all, and I get that. A lot of these are ones who really care about their brand. I was just at an E-commerce conference last month, and met a lot of great brands that are selling online, trying to really build up that brand equity, and one of the first things they said to me is "Hey, we just don't want to promo. We never want to be on promo, we never want to be on sale." I get that, too. The problem is that customers naturally have a lifecycle, and they will eventually burn out on your brand and probably defect, and stop being customers anymore, that's a very good time to use a promotion. Let's redefine the word promotion as a pretense to this podcast, it's not just a discount on a retail price. Promotion can be any sort of incentive that you give that customer to get them over the hump to buy. If you do really care about your brand,
The 1500s from 1500days.com joined me for my first in-person podcast interview to talk about real estate, the economy, and entering early retirement! Highlights: Most tax-efficient strategy for building wealth with real estate Pay off mortgage early or invest? What is a 1031 exchange? Transition to early retirement with part-time work Alternatives to early retirement Will the economic future be as rosy as the past? Is the 4% rule safe? How to prepare your portfolio for less economic growth To read the full article, visit http://www.madfientist.com/1500-days-interview/