Podcasts about Ray Wood

In this insightful episode, Ann Carden and Ray Wood explore the game-changing potential of AI in advertising. Ray offers expert insights on how AI is revolutionizing real estate marketing by slashing costs and driving efficiency like never before. The conversation spans multiple platforms, with a deep dive into LinkedIn marketing and cutting-edge competitor analysis. Discover how boutique businesses can harness AI to stand out from the competition and why AI is outpacing traditional ad agencies. The episode wraps up with practical steps to get started with AI, exclusive consultation opportunities, and an invite to a valuable free workshop.

https://www.therealestateclub.com.au/how-to-price-property-and-inform-sellers-what-their-property-is-worth/ - How to price property and inform sellers what their property is worth. The 7 p's of price leads to PROFIT.  1) Property type 2) Position of the property 3) Preparation 4) Presentation 5) Preference of Agent 6) Promotion of the property 7) Pricing 8) Profit  Agents work out market value by  ● What's sold ● What's for sale ● And what buyers will pay Owners may work out market value by ● Emotional value ● What they've spent  ● What they need We need to balance all of these things to work out what a property could be worth.  Sometimes agents get it very wrong.   As an agent we've all been there - sometimes we list a home and we think it will get a certain price and we achieve more.  And vice versa sometimes we list a property and it sells for a lot less. As an expert real estate agent that specialises in an area - you have to have an idea on price!  Please note - in this podcast, we have not taken into account how a Valuer values property based on building costs per m2 etc. This is another tool that agents can use to help arrive at a price point.   Want more Real Estate training?  Consider joining The Real Estate Club.  https://www.TheRealEstateClub.com.au If you are considering changing Real Estate Offices, please book a call with Lisa B.    https://lisabmedia.com/calendar Bjorn Kunzel: 0404 164 447 / bjorn.kunzel@expaustralia.com.au Lisa B: 0412 210 558 / lisa@lisab.com.au Some links you will find helpful

Boost Your Real Estate SEO with Tristan Lovell and Lisa B Join us on the next episode of Let's Talk About Real Estate Podcast where Tristan Lovell and I showcase six powerful ways to boost your SEO in the real estate industry.  From optimising your website content to leveraging local SEO tactics, Tristan and Lisa share practical tips and strategies that can help real estate agents to improve their online presence and attract more clients.

How to price property and inform sellers what their property is worth. The 7 p's of price leads to PROFIT.  1) Property type 2) Position of the property 3) Preparation 4) Presentation 5) Preference of Agent 6) Promotion of the property 7) Pricing 8) Profit  Agents work out market value by  ● What's sold ● What's for sale ● And what buyers will pay Owners may work out market value by ● Emotional value ● What they've spent  ● What they need We need to balance all of these things to work out what a property could be worth.  Sometimes agents get it very wrong.   As an agent we've all been there - sometimes we list a home and we think it will get a certain price and we achieve more.  And vice versa sometimes we list a property and it sells for a lot less. As an expert real estate agent that specialises in an area - you have to have an idea on price!  Please note - in this podcast, we have not taken into account how a Valuer values property based on building costs per m2 etc. This is another tool that agents can use to help arrive at a price point.   Want more Real Estate training?  Consider joining The Real Estate Club.  https://www.TheRealEstateClub.com.au If you are considering changing Real Estate Offices, please book a call with Lisa B.    https://lisabmedia.com/calendar Bjorn Kunzel: 0404 164 447 / bjorn.kunzel@expaustralia.com.au Lisa B: 0412 210 558 / lisa@lisab.com.au Some links you will find helpful

John Grimshaw has been interested in plants his entire life, as both gardener and botanist. He holds a first class degree in botany and a doctorate in the ecology of the forests of Mt Kilimanjaro from Oxford University. His Tanzanian connections remain important, and he's proud to be an honorary elder of the Maasai community of Lerang'wa, Tanzania. African plants remain an important botanical interest, but he is fascinated by all plants and has grown a huge diversity in his gardens. He has travelled widely to see plants growing in habitat. His first book was The Gardener's Atlas (1998), recounting the journeys plants have made from their source to our gardens. Working in The Netherlands for the seed company K. Sahin, Zaden. B.V., John was responsible for developing perennials and other plants for the seed trade. This gave him invaluable experience of commercial horticulture and management. Following that he joined Colesbourne Park in Gloucestershire as Gardens Manager, where he was responsible for maintaining and developing the historic Elwes family garden, especially the snowdrop collection. He co-authored the monograph Snowdrops (2002) with M Bishop & A Davis, published by Griffin Press. Between 2004-2009 he was lead author of a major book on trees introduced in the past 35 years, entitled New Trees, Recent Introductions to Cultivation, with co-author Ross Bayton. It was sponsored by the International Dendrology Society and was published by RBG Kew, in May 2009. In August 2012 he became Director of The Yorkshire Arboretum, North Yorkshire, with responsibility for the 120-acre arboretum and 20-acre Ray Wood, on the Castle Howard estate. This involves a wide range of management and administrative duties, fundraising and networking as well as active curation of the extensive collection. In 2021 the arboretum opened the country's first dedicated Tree Health Centre, to raise awareness of the problems facing trees from diseases, pests and climate change. He was appointed MBE for ‘services to tree health and plant conservation' in the 2024 New Year Honors List.   John is a member of the Royal Horticultural Society's Nomenclature and Taxonomy Advisory Group, the RHS Woody Plant and Gardens Committees, and in 2012 led the RHS review of the Award of Garden Merit. He speaks and writes widely on horticultural and tree-related subjects. Other interests include the arts, cookery and poultry-keeping. --- Send in a voice message: https://podcasters.spotify.com/pod/show/plantatrilliontrees/message Support this podcast: https://podcasters.spotify.com/pod/show/plantatrilliontrees/support

You don't have a database and you're faced with a life or death option and the ONLY way you're getting out of it is to GET a listing TODAY. What would YOU do? This idea came up quite by accident so Lisa and I decided to run with it. I sent a last-minute email out to my list and got some awesome responses. Thanks everybody for participating. There are no longer any excuses to not have a bunch of listings and a full pipeline. Dream big and take names

In this episode, I get to sit down with Ray Wood, a 4th-generation real estate agent. Tune in to this episode to get some insight into how you can better approach real estate agents, and get some marketing and scripting scripts too! _____________________ Join the Mortgage Lending Mastery Community Today: YouTube Facebook Instagram Jenduplessis.com Linkedin LinkedTree Book a Strategy Call with Jen TODAY! ____________________

Ray Wood's deathbed confession explains how he had a front-row seat to one of America's highest-profile political assassinations. As the police conducted a national investigation, Ray was plagued by disturbing questions about his involvement. Two men would eventually be charged with murder - but suspicions of conspiracy and cover-up surround the trial... Now, 55 years after the controversial death of Malcolm X, we're about to find out exactly who was involved… Learn more about your ad choices. Visit podcastchoices.com/adchoices

In 2020, former NYPD detective, Raymond Wood, died…but he had a secret he was determined not to take to the grave. As an undercover agent whose duty it was to infiltrate Black civil rights groups in the mid-1960s, Ray was no stranger to danger or controversy. However, in a letter written to his cousin, he revealed the true extent of his undercover work. Ray claimed to have been part of a conspiracy involving the NYPD and FBI to bring down one of America's leading activists: the assassination of Malcolm X. Learn more about your ad choices. Visit podcastchoices.com/adchoices

How to grow and build an outrageously successful pipeline of leads listings and sales! http://www.LaunchYourFarm.com/Episode96 Welcome back to our 96th episode of the Launch Your Farm Show where I interview Ray Wood who is a marketing specialist for real estate agents, best-selling author, speaker, podcaster and entrepreneur. He's also a partner at Jigglar.com (think Canva for real estate). Today Ray shares how he's learned to maximize his marketing efforts as a 4th generation real estate agent and how he's learned to help other agents build their businesses through next level marketing and systems. Ray is super passionate about real estate funnels and how agents can learn to outperform the competition by simply developing a proper funnel in their business. In this episode Ray and I talk about: · Why volume is important in our business and how quantity turns into quality. · Ray shares how to attract, nurture and convert leads to ensure you are getting now business and future business. · What a pre listing presentation can do for your business and why he recommends everyone have one! · A SUPER easy add value in your farm by creating an in depth list of vendors and service providers in your area. · How to fill your funnel with leads quickly even if you have no leads to start with. · Plus a ton of other ideas that you can use to grow geographic farm! Connect with Ray Wood by email at Ray@Jigglar.com or check out his podcast (which I'll be a guest on soon) at http://www.TopAgentsPlayBook.com YOUR BEST BOOK – Check out Ray's favorite book at the moment. “Real Estate Funnels” by Ray Wood To get a copy you can order it here: Canada – https://www.amazon.ca/dp/B0B9G42XK6 USA - https://www.amazon.com/dp/B0B9G42XK6 Be sure to like and subscribe to our Youtube Channel as well as check our website and other social channels. Your Friend In Farming, Ryan Smith Launch Your Farm Website - http://www.LaunchYourFarm.com Facebook - http://www.Facebook.com/LaunchYourFarm

Today's guest was previously on the show back in 2017, and he's returning to share his expertise on how to grow your email list in 2022, and why you need to! Ray Wood is a real estate funnel specialist, marketing specialist, best-selling author, speaker, podcaster, and entrepreneur. His area of expertise is working with real estate professionals to boost results and grow their personal brand and income via proven real estate funnels that attract, nurture and convert new contacts to listings and sales. If you like what Ray shares today, regardless of the industry you are in, you're going to want to read his new book, Real Estate Funnels: How to grow and build an outrageously successful pipeline of leads listings and sales!, which is available now!

Join us as we interview Ray Wood, Author of "Real Estate Funnels: How to grow and build an outrageously successful pipeline of leads listings and sales!" for a discussion about building real estate funnels.     No matter what stage of business you are in, building a strong real estate funnel will help you implement a strategy to build solid relationships so you stay top of mind with potential clients.    Ray is a marketing specialist, best-selling author, speaker, podcaster and entrepreneur.  As the Founder at Bestagents Inc. a real estate training and marketing group, Co-Founder at LockedOn.com (state-of-the-art real estate software), Co-Founder at Jigglar.com (a creative marketing platform for agents) and host and presenter at TopAgentsPlaybook.com (a Podcast for real estate agents), Ray brings all of his knowledge to real estate agents to help them build their business. Ray is also a 4th generation real estate agent and auctioneer from Melbourne, Australia. He has lived in Toronto since 2008.   Our discussion goes over all the wisdom that Ray has gained throughout his career, and you'll get tactical ways to grow your business!   Get your copy of his book here: https://www.amazon.com/Real-Estate-Funnels-outrageously-successful-ebook/dp/B0B9G42XK6 Follow us on Instagram: @levelupforrealtors Check us out on YouTube: https://www.youtube.com/channel/UCflzV5068CLH-5FOuXcTQrA And join our Facebook group: www.facebook.com/levelupforrealtors   And make sure to subscribe to never miss an episode!

In this episode, Giacomo Sinisgalli, CEO of RealEstateAuction.com talks with Ray Wood, host of the Top Agents Playbook on the topic of selling real estate at auction. Subscribe to our Podcast for more live interviews like this one. The Real Estate Auction Podcast is an inspiring, thought-provoking, interview-style live stream talk show that centers around the real estate auction industry. Hear the latest tips, strategies, and savvy business advice from conversations with industry leaders and successful real estate auction experts. The Real Estate Auction Podcast explores what it takes to create, establish, grow and run a successful real estate auction business and keeps you at the forefront of the real estate auction industry. If you would like to become a guest on our live show, visit at RealEstateAuction.TV to submit a request. --- Send in a voice message: https://anchor.fm/realestateauctionpodcast/message

Today's episode will be my interview with Ray Wood. We talked about strategies to sell 100 homes in a year and so much more. Do you have a question that you would like me to answer? Just fill out this form: https://docs.google.com/forms/d/e/1FAIpQLSeIi0Skg5OfhHAp-7NPdgkdAhb9ahJyAdicRZ7XL62EPLh8QA/viewform JOIN MY FREE CHALLENGE HERE >>> https://www.Kristamashore.com/clientconversion?sl=podcast JOIN MY NEXT 20 HOUR COACHING SESSION HERE >>>> https://www.kristamashore.com/2dayslive?sl=podcast

Today's episode will be my interview with Ray Wood. We talked about strategies to sell 100 homes in a year and so much more. Do you have a question that you would like me to answer? Just fill out this form: https://docs.google.com/forms/d/e/1FAIpQLSeIi0Skg5OfhHAp-7NPdgkdAhb9ahJyAdicRZ7XL62EPLh8QA/viewform JOIN MY FREE CHALLENGE HERE >>> https://www.Kristamashore.com/clientconversion?sl=podcast JOIN MY NEXT 20 HOUR COACHING SESSION HERE >>>> https://www.kristamashore.com/2dayslive?sl=podcast

Here's a short, sharp 'fire up' session with one of real estate's best coaching personalities! If this is your first time listening, I'm Ray Wood and I partner with real estate agents to attract, nurture and convert leads and show you how to become the local influencer in your real estate market. If you'd like my blueprint of the 7 best prospecting actions of all time, I can give it to you now in the form of an eBook where I not only list the top 7 actions, but take you step-by-step thru each one so you get a plan and a proven blueprint to follow. To get started today go to bestagentsinc.com/blueprint Like everyone in the real estate success business, I'm always thinking about the very best strategies to lift performance because, as we all know, better results are a direct link to a better lifestyle, more opportunities, and, let's just say it, more fun! It's a combination of knowing what to do and making sure you have the energy and tools to make it happen. One of the things I love most about hosting this podcast is that I get the chance to speak with other coaches and trainers and quickly drill down to what's working for their people. I find the very best real estate coaching personalities are masters at not only sharing their best ideas but giving our listeners the easiest ways to implement for fast results. My guest today is Chadi Bazzi and he's no exception. Chadi and I cover a lot of ground in this short interview and you'll discover plenty of gold. I'm sure you'll find some fresh meat as well as some forgotten gems ...and make sure you catch Chadi's very simple strategy towards the end of our call where he shares a brilliantly simple daily success action that I believe is one of the best I've ever heard. We've got all that and more coming right up. Get free training at  https://takemorelistingsnow.com/ (https://takemorelistingsnow.com/) Contact Chadi at https://www.chadibazzi.com/ (https://www.chadibazzi.com/) Facebook https://www.facebook.com/chadibazzi (https://www.facebook.com/chadibazzi)   Get LockedON (real estate's best CRM) at https://lockedon.com/ Get Jigglar (real estate's best online marketing tool) at https://jigglar.com/

I'm Ray Wood and I partner with real estate agents where we roll out point-of-difference marketing to attract, nurture and convert leads and show you how to become the local influencer in your real estate market. And speaking of growing your business, there's a long list of ideas agents use to generate leads and win listings. There's a lot of advice flying around and it can get very confusing so I've done the heavy lifting for you and sorted the list to feature the top 7 actions real estate's best agents are using right now But just a warning, I'm all about using the best methods to attract leads and that means the best use of your time so you won't find any door knocking or cold calling in my 7 essential prospecting actions. I not only list the top 7 actions, but I also take you step-by-step thru each one so you get a plan and a blueprint to follow. To get started today go to https://www.bestagentsinc.com/blueprint (bestagentsinc.com/blueprint)   My guest today started her professional life as an architect and quickly realized she was leaving a lot on the table so she combined her passions and became a real estate agent. Today she leads and inspires a brokerage based in Miami Florida of more than 1000 agents. Ines Hegedus-Garcia is a Miami REALTOR and Director of Strategy and Innovation at Avanti Way Realty. She's at the forefront of the prop-tech industry, a former president of the Miami Association of Realtors and a director of the National Association of Realtors. I'm delighted to introduce you to Ines, I think you'll pick up on her awesome energy and her unwavering passion to help her fellow agents navigate the many changes happening right now while jumping on to the best opportunities. We've got all that and more, coming right up!

Luck happens when you combine hard work with the right ideas. Here's the system and strategy you need to sell 100 homes a year If this is your first time listening, I'm Ray Wood and I partner with modern real estate agents to attract, nurture and convert leads and show you how to become the local influencer in your real estate market. If you've tuned in before then welcome back and thanks for the opportunity for my guest and I to share our best ideas. And speaking of guests, you're about to meet my guest for this week and I think I need to tell you this comes with a warning. That is, a wealth warning because you're about to hear from a dynamic Californian realtor with a powerful message, that if followed, will win you extra listings and sales. Krista Mashore's real estate career spans twenty years. Yes, she's won all kinds of awards but she's one of these great energy agents who has figured out the process and adapted to embrace online marketing and reaped the rewards which she now shares with her lucky coaching clients. And the good news is, she's more than happy to personally share her ideas and strategies with you in a very popular 5-day free course. You'll find the link in the show notes and Krista will tell you herself in a moment, but just before we get into it, I'd like to share an important message. I think I know my people pretty well. I know you tune in for inspiration, motivation and what's working for the top agents in our industry. You're about to be exposed to some things that may or may not be news to you, but here's the thing, they work. Krista might be an elite real estate coach but she's still listing and selling and can afford to do both because she runs a proven system. So when you hear something that strikes a chord in your thinking, And you can see yourself taking action and doing it, I want you to press pause and write it down in your journal and make it happen. Don't try and do ten things in ten minutes. It never works. And don't be overwhelmed. Do one thing, nail it and then come back and do the next thing. I want to thank Krista for being so free with her success ideas. You're in for a real treat. https://kristamashore.com/clientconversion (Click this link to join Krista's Client Conversion Accelerator) (it's a FREE 5 day LIVE course with Krista, you'd be crazy to miss this opportunity) https://www.kristahomes.com/ (Krista's real estate page)

If you're a first-time listener I would like to say welcome and thanks for joining us. If you're a regular listener, it's great to connect again for another show, and thanks for the faith you have in me to deliver actionable content straight into your ears each week. In case you're wondering who am I and what do I do, I'm Ray Wood and I partner with modern real estate agents to attract, nurture and convert leads and show you how to become the local influencer in your real estate market. I'm also excited to announce I have just published my latest book, which is a book full of my best listing ideas called The 7 Essential Prospecting Actions Blueprint.  http://www.bestagentsinc.com/blueprint (You can download it here) This is not a one-page pdf of bullet-point tips, it's the actual step-by-step blueprint real estate's top agents are using right now to grow their market share by becoming a local influencer. This week on the show I'm super-pumped to feature a great session with my good friend Trent Pool from Merimbula on the south coast of beautiful New South Wales. Trent and I have been working together for many years and I wanted to share one of our regular meetings and take you deep inside his business which has grown from strength to strength in the last 8 years. After our call, I started to think about the amazing transition that is happening in real estate right now and how modern agents are leveraging new tools and cleaning up while many are getting left behind. The way Trent is using social media to attract and nurture new relationships is a great example. He understands where his people are and what they react to. He knows how to cause a social encounter and how to engage. As you'll discover in this session, he uses LockedON to store and communicate with all future sellers and Jigglar to build and customize all his marketing and social footprint templates. Almost without knowing it, Trent has become a local influencer in his town of 3000 people or what I would call the digital mayor of Merimbula. Becoming a local influencer is 2 main things: Knowing what to do and being consistent at it. Just posting to social media when you feel like it is not a plan that will yield fruit. In fact, if you're doing that it's probably costing you potential engagements and damaging your brand. I think that right now presents one of the biggest opportunities to beat your competition at becoming a local influencer mainly because most of your competitors have no clue what to do or are getting poor advice from so-called marketing experts who charge crazy money for average or zero results Right now, we're focussing on the three social platforms that give us the best bang for our buck, Facebook, Youtube and Instagram. The link to download your very own copy of my new prospecting blueprint is in the shownotes or you can grab it now at http://www.bestagentsinc.com/blueprint (www.bestagentsinc.com/blueprint) Trent is living, breathing proof that leveraging social media has not only fast-tracked the success of his business but given him total dominance in his market. And how's this for acknowledgement of his success? ...He recently told him one of his competitors called him up and to ask him what he's doing to win so many more listings than any other agent in town. You gotta love that!

On today's show we discuss the informant and undercover agent Ray Wood and how trying to achieve power is a greater threat than fighting for justice.

Just in case you don't know, I'm Ray Wood and I'm a real estate agent from Melbourne Victoria living on a lake about 2 hours north of Toronto Ontario Canada. It's been a cold blast here at the cottage in the last couple of months where we have been in semi-isolation and various stages of lockdown for almost a year. The month of February is testing us because there's this weather effect called the polar vortex that brings with it arctic cold temperatures like minus 30 Celcius and feet of snow. But, fortunately, the boathouse is keeping us warm thanks to a wood fire we installed last year and some incredible spray insulation that keeps in most of the warmth. The boathouse has been a fun project and it's still a work in progress that will take me a bit longer to complete. Personally, this last year has been an amazing time. I feel I have better focus and direction. I feel like I have more drive and energy.  In the last 12 months, I have completely overhauled Bestagents to a digital marketing platform and with the amazing resources of Jigglar and LockedON, a steady stream of new members are coming on board while they can still get the heavily discounted founding members deal. My real estate funnel marketing model is working like a well-oiled machine and let me share what I've learned about the art of funnel marketing in the past year. There are 3 stages to a good funnel; Attract, nurture and convert.   The 16 digital assets including eBooks and autopilot lead generators we have created at Bestagents do most of the heavy lifting when it comes to attracting with the impressive resources of Jigglar pitching in by pumping out fresh professional-grade content on a daily basis. LockedON's new version 2 is turning heads and playing a critical role nurturing and converting contacts to listings and sales with the help of our digital pre-listing kit and lots of pre-written emails ready in the system. In fact, that's a perfect segway into this week's interview which is all about the power of email marketing and some awesome tips to make sure your messages are connecting with your contacts in all three stages of your funnel. My guest for this episode is email writing and marketing expert Chris Orzechowski, and the timing around the release of this episode is highly relevant as the Australian government finds itself in something of a Mexican standoff with Facebook. Basically, Canberra wants Facebook to pay for the news it strips and recycles. Facebook have said "I don't think so" and have started deleting content from any Australian Facebook page that faintly smells like it offers any kind of news. In fact, today's email from Chris (and as soon as we met, I signed up to get his daily emails) talks about this and he warns, you can't build your brand on quicksand which means don't rely on Facebook or any social platform for that matter to be there tomorrow. Chris says that's all the more reason to build solid relationships with great email marketing and I couldn't agree more. You are your brand, not some tri-color logo or pretty font. But here's the critically important thing: Marketing you doesn't mean talking about you.  Want to write better emails to attract, nurture and convert more contacts? Right now, you can download Chris' eBook, Make It Rain for free. Can I suggest you head over to https://themakeitrainbook.com/ (www.themakeitrainbook.com) and get your copy? Here are just some of the things Chris shares in his book which is a brilliant read by the way: How to segment your email list properly, so you can send the right offer to the right person at the right time. Why emails with great copy out-convert fancy, HTML emails… every time! How to make your emails stand out from all your competitors… and how to make people fall in love with the emails you send. 3 email campaigns that will work for you every day… even while you sleep! That URL again is themakeitrainbook.com and that link is...

North Wales based climbing photographer, Ray Wood, sits down and thinks about life over a cup of tea.

York Region's Only Real Estate Radio Show hosted by Asif Khan from RE/MAX Prime Properties and Gemini Award Winner Tina Cortese from 105.9 The Region. Brian Madigan looks back at the Sars outbreak and compares it to the Covid pandemic. Ray Wood talks about the psyche of the consumer during a pandemic

Greetings and welcome to the Real Estate Entrepreneur Podcast, I am your host Peter Lorimer, former hit record producer, now host of the show Stay Here on Netflix and owner LA’s most creative boutique real estate firm, PLG Estates.nd Co-Founder of Jigglar This week's podcast is an interview with Ray Wood. Crammed full of immensely valuable real estate marketing tips and tools. And he should know - he's an expert in the space - has written books, been on loads of podcasts and even has one of his own. Ray's worked with PLG Estates to create fantastic templates via Jigglar his online design platform that has increased our adoption rate and is even "Peter-proof". We talked a lot about developing the deeper end of the funnel - data, deep relationships, and creating real, authentic, and creative ways to connect with those in your funnel. We talked about his podcast, Top Agents Playbook, his books (and the ones to come), Jigglar - an online graphic design platform for real estate agents, and our passion for developing creative leaders in this space. Give this week's podcast a listen and get inspired to take your brand to the next level.   Golden Nuggets from this episode: [05:36] “In my book, in my dictionary, the Lorimer dictionary next to entrepreneur it says unemployable individual” - Peter Lorimer [07:28] “What else can we own that is essential to our needs that actually stand the chance of increasing in value over time.” - Ray Wood [13:55] “We use Jigglar ay PLG and the adoption rate is fantastic, and as my lovely wife says to me all the time: make it Peter proof.” - Peter Lorimer [15:20] “The average time between when seller first thinks about selling, and when they actually go on the market and sell is give or take about a year.” - Ray Wood [18:30] “Hey, supply down demand is high, interest rates are cheap, now is a great time to get your property on the market.” - Ray Wood   External Links:   Jigglar - Website Lockedon - Website Top Agents Playbook   Thanks for being here, PL

In the second episode of the Castle Howard trilogy, meet the head of forestry, Nick Cooke. Nick has been part of the team looking after the estate since 1975, and over the years has had to figure out how to maintain the extensive forests, all-in-all covering over 60 miles of pathways. Arriving in the ‘70s to take up a placement at the castle’s Ray Wood, Nick stood open-mouthed as he faced the estate’s obelisk and knew that he would be here for a long, long time. On a walking tour through bluebells and briars, Nick points out the oakwoods that call the castle home, the rhododendrons remaining from an ornamental garden, and gestures towards the mixed woodlands where wildflowers are thriving. Of the 816 hectares of land, 550 are designated ancient woodland sites - but they are much more than that now, under Nick’s care, the 300-year old site has been transformed into a stunning botanical collection, a producer of timber, a tree nursery and an area rich with biodiversity. This conversation takes so many paths, from hornbeams, to sowing seeds and contraception for squirrels - you won’t be disappointed! For further information on this and other episodes, visit: http://www.treesacrowd.fm/nick-cooke/ See acast.com/privacy for privacy and opt-out information.

Brian Madigan draws parallels between Covid 19 and Sars. Ray Wood helps Sellers prepare for a sale during a pandemic

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Interview with CHS alumni Ray Wood and Blake Bax

Toby Salgado interviews top producing real estate agents and they discuss sales, marketing, lead generation, coaching and their tips and tricks on how to build a bigger business and make more money.

Toby Salgado interviews top producing real estate agents and they discuss sales, marketing, lead generation, coaching and their tips and tricks on how to build a bigger business and make more money.

The art of using compelling words to persuade, influence, sell, there is nothing more important than that. Today we are going to deep dive on the art of copywriting with one of real estate’s premiere copywriting coaches that I learnt from back when I was a rookie!

When it comes to your real estate business, how can you start differentiating yourself and truly stand out from the crowd? What can you do to make sure clients choose you over the other options out there? On this episode, I with the co-founder of Jigglar.com, Ray Wood. As the author of How to Sell Your Home for More, Ray has stellar advice on how to set yourself apart and see fantastic results.   3 Things We Learned From This Episode Get your name out there (03:33- 04:30) Somewhere in your market this morning, someone woke up and decided to sell their home. If they haven’t already called you, that means they haven’t heard of the fantastic service you provide. Make sure you get your name out there and start building relationships. Don’t give anyone the chance to say they didn’t know about you.   Send pre-listing packs  (05:36- 07:33) Send information about yourself to the people in your market. You want to convey your expertise. However, don’t get too caught up in providing endless pages of testimonials. Instead, use a single page and include 6-8 personal testimonials thanking you for your work. Keep it short and sharp, and you’ll ensure all the recipients actually read it!   Make the calls (20:26- 21:07) The best agents in the industry are at the frontlines, making calls. You can hire a team to help you with day-to-day running of the business, but never stop making the calls yourself.   The real estate industry is saturated with professionals dreaming of making their mark. You need to cut through the noise if you want clients to do business with you. Set yourself apart and stand out from the crowd. Stay optimistic and minimize procrastination. You need a great mindset before you can show clients you’re the best in the business.   Guest Bio- Ray Wood is a fourth-generation real estate agent. The Australian-born, Canada-based professional is known in the industry as a marketing expert, coach, speaker and podcaster. He’s also the bestselling author of How to Sell Your Home for More. With a rich family history in real estate, Ray is passionate about teaching others how to get ahead in the industry. This entrepreneur is the founder of Bestagents, and co-founder of Jigglar.com. To find out more about Ray, listen to his podcast: www.topagentsplaybook.com

Most property around Australia has enjoyed solid growth for about 20 years save for a few bumps along the way. We are now in a downturn and who knows for how long or how deep but most people are suggesting we are about 6 to 12 months into a 2 year slump. To find out how to sell your apartment in a tough market we need to speak to someone who has experience and worked in property cycles since the mid 1980's. Ray Wood (yes related.. my brother) worked as a real estate agent in Melbourne from 1982 and now coaches and supports agents across Australia and Canada. He has a unique expertise and can talk about selling in a tough market with a lot of authority. I hope you get great value from our chat. He is a blog pulled from our discussion... You want to sell your apartment but are worried it is perhaps not the right time given the market is weaker. Firstly if you are selling and buying in the same market conditions, then it is a net sum game as you may sell for less than you hoped, but you will also buy cheaper. In weaker markets there are generally fewer properties for sale making it harder to find the property you want so consider buying first and then selling second if you can arrange it. The big question in weaker markets is how to market and sell your property for the very best price. To answer this let’s understand why the market is weaker and how to circumvent the issues. There are a few factors at play but the single biggest issue across all categories of property is finance. By this I mean the difficulty in buyers being able to borrow money. The banks and second tier lenders have all tightened up there lending practices by lending a lower percentage of the price, fewer interest only loans, scrutinising loan application more, and limiting exposer to particular types of property or locations. This is driven from APRA (Australian Prudential Regulatory Authority) and findings from the recent Royal Commission into Financial Services. Now we know obtaining finance is the problem, how do we adjust the marketing to help buyers through this and pay you the highest possible price. Hire the best agent Now more than ever, you need a great agent and especially one that has seen and worked through difficult markets before. This means they will have 10 -15 years experience, be well equipped to advise you, work hard and be able to dig deep into their kit bag of experience to negotiate a sale at a good price. They will also give you the right advice on every step set our here. Method of Sale When someone bids at auction, that is an offer on an unconditional basis. ie. They can not bid subject to finance or building inspections or anything else. If they are concerned about how much finance, they will be able to get they will either not bid at all or only bid to a lower price. Private sale allows negotiations on a subject to finance basis giving a buyer more confidence of offering a higher price knowing it is subject to their finance being approved. Some property still suit Auction but just not as many as in a boom market. Length of Marketing The normal 4 weeks marketing may not be long enough. Especially if one or two buyers are knocked back on their finance application and your agent needs to go back and agree another sale. This could mean the sale process takes 5 or even 6 weeks. Be ready from day 1 Internet ads and staging (furniture) hire costs last 4-6 weeks and because the negotiations may take a bit longer than usual you need to make every day of your marketing count. From the day your property hits the market your agent must have contracts of sale available, presentation perfect, all maintenance items completed, inspections arranged, brochures printed, sign board in place, letter box drop done, etc Estimated Selling Price It is time to be realistic about price. Trying to set a high price and negotiate down will burn up valuable marketing time and lose qualified buyers.

This week you’ll learn a specific idea for getting seller leads using a flyer, postcard, door hanger, or even Facebook ad that is so damn clever, it’s bound to get your phone ringing. Some concepts will be true forever, and some strategies will always work. Focusing your real estate marketing efforts in a defined geographical “farm area” is a strategy that will always work. What may change, however, is HOW you go about building name recognition in your farm area. There are countless ways to digitally be seen in your farm area, but let’s not overlook the tried and true methods. Even with all the fancy new lead gen systems, smart CRM’s, Alexa Skills, Flash Briefings, and Facebook Ads… when building your brand and name recognition in your farm area, being physically seen and heard is key. If you’ve been listening to the Massive Agent Podcast for any period of time, you know I’m not a huge fan of flyers. However, in some situations, like covering a small farm area, flyers *with the right message* can be very effective. This week we sit down with Ray Wood, a real estate marketer and host of the Top Agents Playbook, to learn some clever and effective ideas for marketing to your farm area, on a hyper-local level. Ray is also the co-Founder of Jigglar.com, a platform that I like to call the "Canva of Real Estate”, which has a great database of proven marketing materials that helps agents make a great impression on a very defined hyper local level.Plus, an exciting personal announcement from our host. Dustin Brohm has been selected to speak at Inman Connect NYC in Jan 2019 on the topic of How to Start a Podcast! If you’ll be in NYC Jan 28 - Feb 1, 2019 at Inman Connect NYC, I’d love to put together a Massive Agent Meetup and say hello.

Russell Fuller follows up on the story of Ray Wood, father of Liv and Paloma, who he believes could become tennis stars to rival the Williams sisters. You'll hear from Judy Murray, Martina Navratilova and Dr. Kairen Cullen, an educational psychologist.

Stop Guessing How to Sell and Use Market Research with Corey Hammer #208 Many companies fail to understand the drivers that motivate customers to buy. Through luck and pluck these companies have found a level of success. Yet they know they’re leaving money on the table. Now if there was only a way to know for certain our prospects are thinking. In this episode guest Corey Hammer shows how companies can stop guessing how to sell and instead use market research to know for FACT,  the drivers for selling success. Corey Hammer has 15+ years as an insights professional across multiple industries. This includes CPG, education, hospitality, pharmaceuticals, and consumer services. He holds a PhD in Experimental Psychology and is a longtime Boy Scout and Scouter (Be Prepared). Market Research Process Companies looking to roll out a new product or service should thoroughly investigate the new market. According to Corey, there is a methodical market research process. This process will provide insight into the drivers for converting prospects into consumers, customers and long time clients. Look at the data you currently collect: sales, overheads, marketing campaigns, conversions, and repurchase. It’s costs nothing to investigate and analyze data already in-house. Analyze and parse the data. For example” Look at marketing ads with different, copy and channels. Next look at conversion rates. However too often people fail look across channels Youtube, Twitter, Facebook, LinkedIn, Instagram, Pinterest etc…. Also focus on internal sales data. Know what’s selling in what channels Next look at your customers. Accept that 80% of your business comes from 20% of your customers. Use a customer experience measurement tool to know how they think. Ask quick questions on recent purchasing and owning experience of you products and services. Make it a transactional survey of a recent purchase, especially B2C.  A relational survey makes more sense in the B2B space. Value Engineering is the process of optimizing the value of a product of service to a customer by lowering costs or improving the functionality. Market research creates the opportunity to successfully complete a Value Engineering activity. Segment audience and align products and services. What Do Startups Do? If you’re new to a market place you can’t rely on existing customers for market research. Instead, Corey recommends you go the library. Many local libraries have the following databases you can use for free: AtoZ Database sales lead research guide D and B Hoovers business research database Next, look outside of the library at the App store to investigate competition. Market Watch  online business and stock market news Seeking Alpha online stock market news How to Find Corey Hammer You can find Corey online at the following websites: Website: www.talismaninsights.com Blog: wow.talismaninsights.com Personal LinkedIn: www.linkedin.com/in/coreyahammerphd Company LinkedIn: www.linkedin.com/company/talisman-insights/ Market Research and Value Propositions Here are past episodes that talk about the power of understanding your ideal client through market research. Listen today! Why Do I Need a Brand with Kim Speed Flawless Follow Up with Steve Rosenbaum #162 Give to Get Marketing with Ray Wood #159 How to Use Lead Magnets To Generate More Sales with Yoon Cannon Authority Selling with Mike Saunders #133 Why Qualifying Prospects is Like Selling To Zebras with Jeff Koser #171 How Value Propositions Bring Value to Your Business #167 Wizard of Oz Sales Process with Steve Kloyda #137 How to Sell Big Clients and Win Tremendous Deals with Melinda Chen #114 How to Create Value During a Sale with George Iacullo #91 The Myth of Know Like Trust #74 How To Build Your Value Proposition with Lisa Dennis #48 Discovering Your Ideal Client Avatar #40 SB013 | Winning Customers by Building Profits, an interview with Bob Rickert Looking for Leads with Social Media, an interview with Brian Basilico #34 The Non-Sellers Blueprint, Email Marketing Tips with Neil Kristianson #11 SB 009 |  Creating a Powerful Brand,  An Interview with Arfan Qureshi Image Message Story. An Interview with Heidi Thorne The post Stop Guessing How to Sell and Use Market Research with Corey Hammer appeared first on Sales Babble Sales Podcast | Sales Training | Sales Consulting |Sales Coaching.

From many years working in Real Estate Ray Wood has discovered the key issues when it comes to selling real estate. He has written about them in his best selling book "How to sell your home for more" We discuss this very topic with Ray and from our chat I have written up the 5 rules of selling an apartment. So here they are... The 5 rules when selling an apartment The very first decision to make is … “Are you committed to sell the apartment?” This may seem like an odd thing to ask but throughout a sale process there are some critical moments where you will need to revisit your commitment to sell the apartment to help guide you through. Assuming you are committed to selling you need to do whatever you can to maximise the sale price and then sell the apartment at that maximised price. That is not to say you will sell at any price, but if you are only half-hearted in your decision to sell or have a relatively high target price then you may be wasting your time and money and should perhaps not sell at all. Selling an apartment can be expensive, time consuming, and stressful so please don’t go through the process if you are not 100% committed to selling. You can also damage the image of the apartment if it is casually for sale for a long time.  Once you are clear on your decision to sell, it’s now important to do everything you can to get the very best result. There are many “experts” who have watched one too many reality TV shows and learned all there is to know about presenting and selling an apartment. The rate of change in markets, technology, regulation, buyer tastes, economic conditions and demographics is rapid and so is the best way to sell real estate. Every apartment has its own attributes and challenges, which coupled with the owner’s personal situation, requires a tailored approach 1             selecting the best agent The most important decision when selling is hiring the very best agent as they will work with you through the entire process and make the rest of the decisions a whole lot easier. The two things many sellers ask a real estate agent is “how much? …and how much? “How much is my apartment worth?”, and “How much is your fee?” They are two very important issues, but there are the two worst criteria when selecting the best agent to sell your apartment. Some agents are hard wired to suggest a high value to attract your interest in hiring them. Of course, it’s about the money, but the best agent will get you the very best price regardless of what they think it is worth. The sale price is determined by buyers. Don’t believe the myth that if the agent doesn’t think the apartment is worth $750,000, they aren’t going to achieve that price. How many times have you seen a property sell for way above what everyone thought the property was worth including the agent. Only time judges who is right and who is wrong about value. Selecting the agent who tells you the highest price is a big mistake and sets up the entire selling process on the wrong foot. You want the agent with the best plan and experience to get the highest price. The second “how much” question relates to agent’s fees. This is also a bad criteria to select an agent and is something to discuss with the agent, once you are satisfied they are the best agent for you. Agency fees are negotiable and any small difference in fees between the best agent’s fee and the other agent’s fee will be repaid to you many times in the price achieved, the advice provided and the service delivered. The net cost of the best agent will always be the cheapest. In other words, the best agent will get you the best net price (sale price less the fee) making them the cheapest as a lesser agent may cost you much more in a lower sale price. The agent you hire needs to be an experienced professional that can present your apartment in the best way and with a strategy that has regard for your situation.

Three Step Process to Narrow Your Sales Focus with Phil Boissiere #201 Phil Boissiere is a Silicon Valley tech startup and executive coach. He works with founders, entrepreneurs and sales people who struggle with attention fatigue. In this episode Phil gives us practical advice on how to boost your selling productivity.  His 3×3 method is a quick way to tune up your sales brain, vanquish stress and narrow your sales focus. Your brain is the most important tool you have in your bag. Use it! Sales = Stress The sales profession attracts people who are willing to put themselves on the line. Sales people are  evaluated on: performance factors – e.g. closed sales, advanced deals, prospecting, etc.. social factors – e.g. likeability, relationship building, etc… When stress goes up, performance goes down. When people are stressed, they make the wrong decision. Quick fixes have limits. Discover the root cause within you and what’s going on in your brain. for example, with dehydration your cognition drops! Tedious complex tasks hurt concentration, create distraction and a bad attitude. Stress and worry turns on the emotional part of you brain. You don’t want this. Since your overloading your brains with apps, photos, and videos, it’s hard to narrow your sales focus. 3×3 Method Phil has a way to relieve stress with a simple exercise. Combine the naming of an object with a deep breath. Since your brain can’t do two things at once, it will allow you destress and focus. Pick three objects in the room and say the following: That’s a Lamp (take a breath) That’s a Painting (take a breath) That’s my Desk (take a breath) Sellers are paid to perform.  Since this work is  future focused, it creates stress. Be preventive in mindfulness and reap rewards on your productivity. Sleep Trumps Stress Coffee is a stimulant. It can help mental focus but it’s only a stop gap.  When your brain is depleted of sleep it creates: irritability frustration distractibility low energy cranky mood Get to sleep now! How To Find Phil Boissiere http://www.philboissiere.com – Executive Leadership Coaching Focus Playbook    philboissiere.com/salesbabble Selling Mindset Here are many terrific past episodes on the selling mindset. Listen today! Why Commissioned-Based Sales Plans Fail to Work with Justin Clark Learn The Secret Lingo of Your Customer with Jeffrey Shaw #192 Phiology: Secret Code of Leadership David Eisley #189 Sales Success Triangle of Attitude Behavior Technique with Glenn Mattson #187 How to Pitch Shark Tank with Michelle Weinstein #184 The Sales Sherpa with the Hyperconnected David Fisher The Art of the Help with Larry Levine #182 Advice to Sell The World with Karl Weaver #177 Give to Get Marketing with Ray Wood #159 5 SuperPowers of Successful Sales Account Executives with David Kahn #156 The post Three Step Process to Narrow Your Sales Focus #201 appeared first on Sales Babble Sales Podcast | Sales Training | Sales Consulting |Sales Coaching.

Phiology: The Secret Code of Leadership David Eisley #189 In this episode we meet Dave Eisley, author of the book  Phiology: The Secret Code of Leadership. Phiology is the  intersection of physiology, psychology, and philosophy in the context of leadership, but written from a sales management perspective. Phiology Focus for Sellers Dave and I discuss how Phiology addresses leadership especially in the case of  sales: Control your physiology to achieve optimal performance. Navigate obstacles by shifting your perception of events. Decode the origins and fallacies of decision making, in yourself and by others. Uncover vital parts of any system, revealing key leverage points that drive success. Expand your influence in an ethical and meaningful way. Sales and Leadership Sales is responsible for the rise of humanity.  Our ability to trade separates us from the other species on our planet. Without the idea of a trade, and a fair trade, humanity has been able to team and create civilization. It’s all based on trust. Talk and share a vision you want to obtain Get everyone in the room Empower people Commission each to take action Take Action Advice Control what you can control and leave the rest.  Influence the few things you can, it will get noticed and you will be rewarded for it. Be bold, be courageous, take action.  How To Find Dave Eisley Here are links to Dave online and his book. Go to the www.phiologybook.com LinkedIn  https://www.linkedin.com/in/eisley/ Twitter @davideisley Phiology Book on Amazon  Book Raffle Here’s a chance for you to win a free copy of Phiology. Email Pathelmers @SalesBabble.com Support our Sponsor Bluehost Sales babble is brought to you by Bluehost. Take your idea and start your business online. Sales Babblers can start for only $3.95/month FREE Domain Free Site Builders 1-Click WordPress Install 24×7 support Special intro offer and 30-day money-back guarantee Powering over 2 million websites worldwide Selling Mindset Here are other terrific episodes on mindset. Click a link and listen now! Sales Success Triangle of Attitude Behavior Technique with Glenn Mattson #187 How to Pitch Shark Tank with Michelle Weinstein #184 How to be a Sales Sherpa with the Hyperconnected David Fisher The Art of the Help with Larry Levine #182 How To Sell The World with Karl Weaver #177 Give to Get Marketing with Ray Wood #159 5 SuperPowers of Successful Sales Account Executives with David Kahn #156 How To Generate Leads with Relationship Selling with Michael Ross How Curiosity is the Engine of Sales Achievement with Tony Jalan Why Can’t I Get a Degree in Sales with Professor Shawn Green #80 The post Phiology: Secret Code of Leadership David Eisley #189 appeared first on Sales Babble Sales Podcast | Sales Training | Sales Consulting |Sales Coaching.

The Art of the Help with Larry Levine #182 In this episode we start by discussing the confusion of social selling. The root issue is not so much how to twiddle the knobs and bells of LinkedIn Facebook and Twitter. The true issue is the failure of sales professionals understanding WHY they have chosen the profession of sales  Then secondly we talk about the Art of the Help for success.  Larry Levine is a social selling expert, podcast host and long time B2B sales expert. Self Awareness in Sales Most sellers don’t reflect on their lives, what motivates them and why they do what they do. They aren’t self aware. During the discussion Larry and I chat …. Why are you in sales? Larry believes there is a ton of confusion with social selling It’s the Art of the Help he shares….. giving back to the community and your clients Sellers must brand themselves Larry recommends. This will differentiate you. Larry reminds us that “Selling is 24×7 job” Why Sales is a Great Profession Get to run your own business Freedom Good money Can have a positive impact on your company Can influence your customers Social Selling is NOT New Not a new thing, back in the day it was all analog but still the same thing. Connecting with people and relationship building. Just like we used to do with handshakes and phone calls. You do the same thing  on social media. It’s the art of the help, not the deal. Take Action Today If you want to have any success opening up new conversations you need to learn how to build a brand. Your personal brand differentiates you. You are broadcasted across the internet, manage that story.   Complete the Selling Survey Click HERE! How To Find Larry Levine Website – www.socialsalesacademy.net Twitter – @larry1levine instagram – @larry1levine podcast – www.sellingfromtheheart.net Other Links Mentioned Johnny and Friends Dale Carnegie  How To Win Friends and Influence People Brett Adamson the Challenger Sale Support our Sponsor Bluehost Sales babble is brought to you by Bluehost. Take your idea and start your business online. Sales Babblers can start for only $3.95/month FREE Domain Free Site Builders 1-Click WordPress Install 24×7 support Special intro offer and 30-day money-back guarantee Powering over 2 million websites worldwide   Selling Mindset Here are other past episodes that cover the topic of mindset. Listen today! Selling from the H.A.R.T. with Mega Cindy Vranken #143 When Buyers Say No with Tom Hopkins How to Assume Rapport when Prospecting with Ken Dunn #90 Stop Selling Start Leading with Deb Calvert #84 The Myth of Know Like Trust #74 Give to Get Marketing with Ray Wood #159 5 SuperPowers of Successful Sales Account Executives with David Kahn #156 How To Generate Leads with Relationship Selling with Michael Ross How Curiosity is the Engine of Sales Achievement with Tony Jalan Why Can’t I Get a Degree in Sales with Professor Shawn Green #80 The post The Art of the Help with Larry Levine #182 appeared first on Sales Babble Sales Podcast | Sales Training | Sales Consulting |Sales Coaching.

In this episode, I get to sit down with Ray Wood, a 4th-generation real estate agent. Tune in to this episode to get some insight into how you can better approach real estate agents, and get some marketing and scripting scripts too!   Love the show? Subscribe, rate, review, and share! Here’s How » Join the […]

In this episode, I get to sit down with Ray Wood, a 4th-generation real estate agent. Tune in to this episode to get some insight into how you can better approach real estate agents, and get some marketing and scripting scripts too! Love the show? Subscribe, rate, review, and share! Here’s How » Join the Mortgage Lending Mastery Community today: jenduplessis.com Become a MLM Gold Member! MLM Membership

Could open auctions fix Toronto's real estate market?

Today's episode discusses one crazy way of doing real estate that could help sellers get TOP DOLLAR for their home when it comes to crazy bidding wars—auctions. What better way to motivate buyers than to have them compete, in-person, with other interested candidates! Leigh chats with Ray Wood, an experienced auctioneer in real estate. Tune is as they talk about both the barriers and benefits of auctioning your home.  Please subscribe to this podcast in iTunes or in the Podcasts App on your phone. Never miss a beat from Leigh by visiting The Leigh Brown Experience.  Time Stamped Show Notes: 00:28 – Introduction for today's episode 00:42 – Leigh welcomes Ray Wood 00:56 – Ray is a partner at Best Agents and Locked On 01:48 – Ray is a fourth generation, real estate agent and it was his Dad who got him into the industry 02:26 – A lot of property is auctioned in Australia and Ray got his start by auctioning different items from the back of a truck 03:45 – Buying a property is an emotional decision 04:23 – An auction is a transparent environment where the buyers can see who else wants the property and this makes them want it more 05:48 – Ray shares how there are instances in the Toronto market where 30 or more people make an offer on the same property 06:27 – By conducting an auction, you'll easily be getting top dollar for your home as opposed to looking at all offers individually 06:58 – Consumers in the US and Canada are typically against auctions 07:05 – Consumers must be educated about how auctions can be productive 07:48 – An auction starts at a base amount as opposed to starting at a high amount 08:50 – Auctions in North America are still stigmatized because agents and sellers do not know how they work 09:31 – Agents should help the sellers understand the science of how it works 10:16 – An open time in Australia is 45 minutes 11:22 – Ray is big on establishing a relationship with an agent 12:07 – Ray wrote a book: How to Sell Your Home for More 12:32 – Leigh asks Ray where people can find auction specialists and Ray has no idea 13:05 – Ray says agents have a moral obligation to sellers to produce the best result—if people are hesitant about the procedure of an auction, it's probably not considered the best option 13:50 – Leigh thinks auctioning could possibly be the answer for the current real estate problem in Charlotte as there are multiple buyers bidding for one property 14:27 – Ray says not everybody has the ability to educate sellers and buyers 14:55 – Harcourt's work in California might be a good indication of the future of auctions 15:26 – Consumers do want innovation 16:05 – Locked On is a CRM and a cloud-based software that helps you communicate with your clients 17:07 – Contact Ray at his email and check out his podcast 17:43 – Tweet Leigh Brown for your very own crazy story in real estate  3 Key Points Auctions can be valuable for both buyers and sellers—especially when it comes to having multiple, competing offers. There is a need to educate consumers about how to do auctions for real estate. Agents have to put the best interest of their clients, first and foremost. Credits Audio Production by Chris Mottram Show Notes provided by Mallard Creatives Cover Design by Two Minds Design Original Music by Rimsky Music

Ray Wood is the Founder and CEO of Bestagents Real Estate Group, based in Sydney, Australia, and Bestagents Inc., based in Toronto, Canada. Ray is also the Co-Founder and Marketing Director of LockedOn Interactive PL real estate software, as well as hosting his own podcast, Top Agents Playbook.

Ray Wood joins Liz and Toni to discuss real estate and how to avoid being hated by your realtor.  After discussing our love for all things realty we learned how to prep the house before a sale and to always knock before looking at a house you'd like to buy.  

Todays guest is a real estate Marketing specialist. He also has a podcast called top agents. The theme of this episode is “differentiation”—early in his career to stand out he wrote a book on how to get the most money for your house. The book was a hit and was soon teaching others. He explains how everyday in every city---someone wakes up and decides they are going to sell their house----unless they know who you are---youre not going to get the deal. We talk about how making little tweaks to the copy on your website can have amazing effects and how one of his clients has doubled her business every year by blogging with long tail keywords. He also shares that being up to date on technology can help your business----little things like having a mobile responsive site can yield massive results in organic ranking on google.  Check out our new coaching product www.schoolofprofit.com for $99 dollars a month you can get coached by some of the best minds in real estate.  Learn from folks that have actually done it. Sponsor Real Estate Radio Experts If you want more listings radio is the secret weapon of top producing agents www.realestateradioexperts.com Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!

Todays guest is a real estate Marketing specialist. He also has a podcast called top agents. The theme of this episode is “differentiation”—early in his career to stand out he wrote a book on how to get the most money for your house. The book was a hit and was soon teaching others. He explains how everyday in every city---someone wakes up and decides they are going to sell their house----unless they know who you are---youre not going to get the deal. We talk about how making little tweaks to the copy on your website can have amazing effects and how one of his clients has doubled her business every year by blogging with long tail keywords. He also shares that being up to date on technology can help your business----little things like having a mobile responsive site can yield massive results in organic ranking on google.  Check out our new coaching product www.schoolofprofit.com for $99 dollars a month you can get coached by some of the best minds in real estate.  Learn from folks that have actually done it. Sponsor Real Estate Radio Experts If you want more listings radio is the secret weapon of top producing agents www.realestateradioexperts.com Join the Conversation Follow me on twitter @superagentslive Hashtag: #unpackthatidea Find A Mentor We’ve partnered up with Bob Corcoran and his team to get you a free coaching call. E-mail bubba@corcorancoaching.com and let him know you listen to the show!