Podcasts about stn digital

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Best podcasts about stn digital

Latest podcast episodes about stn digital

Business Of Social
This One Platform Reaches 90% of $75K+ Earners (and You're Not Using It)

Business Of Social

Play Episode Listen Later Jun 25, 2025 4:32


Sleeping on YouTube Shorts = leaving serious money on the table. In this episode, David Brickley breaks down why YouTube Shorts is the most underrated (and underused) platform—and why your brand should be taking it way more seriously.

Business Of Social
The Real Reason Your Content Isn't Going Viral

Business Of Social

Play Episode Listen Later Jun 18, 2025 5:53


Your content isn't going viral because… it's not being shared. In this episode, David Brickley explains why shares and DMs are the most valuable engagement you can get—and why a simple like isn't nearly enough anymore.

Business Of Social
Stop Blaming Gen-Z—Your Content Just Sucks

Business Of Social

Play Episode Listen Later May 29, 2025 3:52


“Gen Z just has no attention span.” Nope. Your content just sucks. In this episode, David Brickley breaks down why short attention spans aren't a generational issue—they're a boring content issue. If your video isn't grabbing attention, it's not because your audience is too distracted. It's because your content isn't good enough.

Business Of Social
12 Things I Learned Running A Business for 12 Years

Business Of Social

Play Episode Listen Later May 21, 2025 17:26


12 years. 8 figures. Dozens of hires, pivots, wins, and mistakes. In this episode, David Brickley shares the 12 most valuable lessons he's learned after building STN Digital from a two-person startup to one of the top social-first agencies in sports and entertainment.

Business Of Social
LeBron's Paid Sponsorship Post Went VIRAL. I Explain Why...

Business Of Social

Play Episode Listen Later May 14, 2025 9:24


Let's be real: branded content usually doesn't go viral—especially when it's obviously an ad. But LeBron James just flipped the script.   In this episode, David Brickley breaks down how Royal Kingdom nailed a rare branded moment that fans actually loved—and why even the NBA's 90M-follower collab couldn't compete.  

Business Of Social
How to Choose The Right Agency For Your Brand

Business Of Social

Play Episode Listen Later May 7, 2025 12:29


Let's be honest: the word “agency” can be a major red flag in the marketing world. Missed deadlines. Cookie-cutter strategies. A “B team” handling your brand after the pitch. We've all heard the horror stories. But not all agencies are created equal. In this episode, David Brickley breaks down what separates the pretenders from the contenders and why a great agency partner can be your brand's secret weapon.

Business Of Social
The #1 Skill You Need to get Promoted and Raises ASAP

Business Of Social

Play Episode Listen Later May 1, 2025 8:38


Stephen A. Smith. Joe Rogan. Alex Cooper. These aren't just media personalities—they're elite communicators earning nine-figure deals. But what do those contracts have to do with your career in marketing, social, or leadership? In this episode, David Brickley explores why communication is one of the most valuable professional skills—and how you can develop it to build trust, earn promotions, expand your network, and become a stronger leader.

Business Of Social
How to Guarantee Maximum Engagement of Your Most Viral Moments (A Step-by-Step Guide)

Business Of Social

Play Episode Listen Later Apr 24, 2025 30:56


Going viral is great—but what you do after the moment is what really counts. In this episode, David Brickley and Jason Samuelson break down exactly how to remix viral content to squeeze every last bit of ROI out of it. From behind-the-scenes fan cams to nostalgic anniversary posts, they walk through real examples from brands like WWE, the Indiana Pacers, and the Indiana Fever to show how remixing is the ultimate content cheat code.  

Business Of Social
How to Measure Upper Funnel Marketing

Business Of Social

Play Episode Listen Later Apr 4, 2025 15:54


How do you prove the value of social media when your content isn't tied directly to conversions? In this episode, David Brickley and Jason Samuelson break down the misunderstood world of upper funnel marketing—and how to actually track success beyond just clicks and conversions.  

Business Of Social
Launching a New Social Brand & Making $10,000 in 30 days

Business Of Social

Play Episode Listen Later Mar 21, 2025 22:01


What does it take to launch a brand from zero—and make it look like it's been around for years? In this episode, David Brickley and producer Katie break down exactly how they built Stay Fit Social Destination (SFSD) from scratch in just 30 days, generating over 87,000 engagements, 1.8 million views, and $10,000 in ticket sales—all with zero paid ads.

Business Of Social
The #1 Mistake Speakers Make at Conferences (and How to Fix It)

Business Of Social

Play Episode Listen Later Feb 27, 2025 4:47


If you're stepping on stage at a conference, there's one mistake that can make or break your session—and most speakers don't even realize they're making it. In this mini episode, David Brickley shares a hard truth: Your audience doesn't need your resume, they need your insights. Whether you're a CMO, a social media exec, or a brand leader, your job on stage is to provide value—not just tell your backstory.

Business Of Social
How Sports Fans Consume News in 2025

Business Of Social

Play Episode Listen Later Feb 20, 2025 8:17


Luka Dončić to the Lakers?! One of the most shocking trades in NBA history just went down, and fans couldn't get enough of it. In this mini episode, David Brickley breaks down how he—and millions of other fans—consumed the news in real-time, revealing what this moment says about the future of sports media in 2025.

Business Of Social
Who Will Buy TikTok?

Business Of Social

Play Episode Listen Later Feb 14, 2025 10:47


The TikTok saga continues—so who's actually going to buy it?

amazon tiktok reach microsoft oracle stn digital david brickley
Business Of Social
Building Trust vs. Driving Revenue—Why You Need Both!

Business Of Social

Play Episode Listen Later Jan 30, 2025 14:28


Is your marketing strategy too focused on instant ROI? David Brickley and Jason Samuelson explore the delicate balance between building trust and driving revenue—and why both are critical for long-term success.  

Business Of Social
Feeling ‘Cringy' About Posting? Here's Why You Should Hit Post Anyway

Business Of Social

Play Episode Listen Later Jan 16, 2025 6:19


Feeling awkward about posting on LinkedIn or social media? You're not alone. In this mini-episode, David Brickley, CEO of STN Digital, breaks down the infamous “cringe factor” that holds so many of us back and explains why it's time to push through the hesitation. Learn how to:  ✅ Overcome the fear of judgment ✅ Establish yourself as a thought leader in your industry ✅ Share your insights with confidence Whether you're traveling, planning your New Year's resolutions, or just looking to level up your personal brand, this 10-minute conversation is packed with actionable advice to start 2025 strong.  

Business Of Social
The 8 Questions That Will Transform Your Social Media Strategy

Business Of Social

Play Episode Listen Later Jan 2, 2025 20:19


Are you focusing on the wrong question? Instead of asking how often to post, ask: Who are you posting for? In this episode, David Brickley and Jason Samuelson dive into the eight critical questions every brand should ask to create an effective social media strategy: 1️⃣ Who is your ideal customer? 2️⃣ How can you grow your target audience? 3️⃣ Are your upper and lower funnel strategies aligned? 4️⃣ Is your content properly tagged for analysis? 5️⃣ What themes resonate most with your audience? 6️⃣ What can you learn from competitors' successful strategies? 7️⃣ Are you leveraging existing content effectively? 8️⃣ How are creators and influencers helping amplify your message? From understanding your audience to repurposing content and leveraging influencers, this episode is packed with insights to take your social strategy to the next level.

Business Of Social
The Shocking NBA Team Dominating Social Media—Guess Who?

Business Of Social

Play Episode Listen Later Aug 30, 2024 33:50


In this episode of Business of Social, David Brickley dives into the latest NBA social media performance analysis. Joined by STN Digital's Associate Director of Analytics, Jason Samuelsen, they explore how each NBA team ranks across various social media platforms. PLUS, get actionable tips to elevate your own social media strategy. Whether you're a basketball fan, social media strategist, or brand marketer, this episode is packed with must-know insights. Don't miss out!

CREATIV SPORTS PODCAST
S2 Ep32: Prioritize Being Your Best Self with Brad Friedman • STN Digital

CREATIV SPORTS PODCAST

Play Episode Listen Later Jun 19, 2023 50:58


Brad Friedman is a social media lead at STN Digital. With everything that goes into managing social in sports, we talk about the value of rest, how to keep your team fresh, and why it matters that your team can bring their best selves to work each and every day. 

Business Of Social
7 Reasons You Need to Double-Down on Influencer Marketing in 2023

Business Of Social

Play Episode Listen Later Apr 19, 2023 46:29


Get ready to elevate your brand to new heights in 2023 with the ultimate FREE guide to influencer marketing! Our webinar is packed with exclusive insights and proven strategies from the best in the business. If you are looking to unlock the full potential of influencer marketing and skyrocket your brand's growth, this FREE webinar is for you. Join our panel of industry experts as they reveal the top 7 reasons why influencer marketing is a game-changer, and share valuable tips on identifying the right influencers, building effective campaigns, and maximizing your ROI. Featuring Joey Kinsley (@SirYacht), the TikTok influencer who's taking the world by storm with his hilarious content, and our very own CEO and Owner of STN Digital David Brickley. As well as Liz Ninivaggi, the Senior Director of Media at STN Digital, and Brandon Goodreau, the Senior Influencer Marketing Manager at STN Digital. Take your brand to new heights and dominate the influencer marketing game in 2023!

Business Of Social
14 Proven Ways to Crush it on TikTok

Business Of Social

Play Episode Listen Later Feb 6, 2023 53:41


TikTok is taking the world by storm and its impact on the sports and entertainment industry is undeniable. In this special episode of the Business of Social podcast, join David Brickley, Owner & CEO of STN Digital, as he brings together leaders from the industry to explore how brands can leverage the power of TikTok. This all-star lineup includes Kaitee Daley, Vice President of Social Media at ESPN, Tom Weingarten, Chief Growth Officer at Overtime, and Jason Samuelsen, Senior Analytics Lead at STN Digital. Don't miss this opportunity to learn from the experts and take your brand to the next level!

#5Things
TikTok Tailgate

#5Things

Play Episode Listen Later Feb 6, 2023 19:43


From reality dating shows on TikTok, to newsletters on LinkedIn, to a new social app called Artifact, this week's #5Things covers it all and more.The Things:  Instagram founders are launching a new social app called Artifact Super Bowl TikTok Tailgate Livestream  The Reality Dating Show Sweeping TikTok  The News on Newsletters on LinkedIn Twitter cancels 'Co-Tweets' Sources: Social Media Week, The Verge, AdAge, STN Digital, Search Engine JournalHosts: Joey Scarillo, Caine Fair, Kylie MacDonaldSpecial Thanks to students and teachers in The Podcast Clubs at Thomas Edison CTE High School and PS 175, in New York City To subscribe to our newsletter, click HERE

Stick to Sports Biz
David Brickley

Stick to Sports Biz

Play Episode Listen Later Nov 15, 2022 71:45


David Brickley (Owner and CEO, STN Digital) joins S2SB to discuss why he started a company full of GOATs, how getting in touch with his idol helped him realize he could control his own destiny, and why he's taken chances on himself throughout his career. David and Brandon talk about protecting your peace, pivoting to a new dream when it becomes clear one isn't going to work out the way you thought, and why you shouldn't wait for someone else's permission to have the career you want.This interview was originally recorded in August, 2022.1:35 - How David built a superteam with STN Digital3:25 - Why employees are called GOATs4:50 - What David looks for in employees to help build the best culture6:40 - Why failure can spark inspiration11:35 - How David's lack of limiting beliefs and an email to Kobe Bryant led to an epiphany13:00 - The gamble David took on himself in pursuit of a dream16:15 - His time as a Los Angeles Lakers Insider for FOX Sports18:45 - How David met Kobe22:20 - How David honed his craft working with audio and video28:45 - A fun Florida Gulf Coast University story from the early days of social media30:40 - How STN Digital made a name for itself32:30 - How David manages to log off while running his own digital company39:20 - Growing up in SoCal and playing basketball41:40 - How David went from working in radio to starting his own podcast, Business of Social43:45 - Width vs. depth in the content creation game46:45 - The pain of being a Chargers fan47:50 - Which performer David compares to Michael Jackson + more Drake talk50:20 - The importance of getting a feature in rap right now52:40 - The Recommender: David's series, movie, podcast, comedian, and book1:00:24 - Old TweetsHost & Producer: Brandon FleshmanGuest: David BrickleyBe sure to follow, rate, and review the show if you enjoy this episode!For more, check out:Brad Smith on Stick to Sports BizConnect with Brandon on Twitter and LinkedInConnect with David on Twitter, Instagram, and TikTok

Second in Command: The Chief Behind the Chief
Ep. 218 – STN Digital Senior Vice President, Cammille Arciaga

Second in Command: The Chief Behind the Chief

Play Episode Listen Later Jun 17, 2022 37:38


Our guest today is a COO Alliance Member and Senior Vice President of STN Digital, Cammille Arciaga.  STN Digital is a social-first marketing agency focused on launching brands and building highly engaged audiences. Focusing on digital strategy, social media management, paid media, influencer management, branding, sponsorships, and more, the STN team strives to be a […] The post Ep. 218 – STN Digital Senior Vice President, Cammille Arciaga appeared first on COO Alliance.

Second in Command: The Chief Behind the Chief
Ep. 218 – STN Digital Senior Vice President, Cammille Arciaga

Second in Command: The Chief Behind the Chief

Play Episode Listen Later Jun 17, 2022 37:38


Our guest today is a COO Alliance Member and Senior Vice President of STN Digital, Cammille Arciaga.  STN Digital is a social-first marketing agency focused on launching brands and building highly engaged audiences. Focusing on digital strategy, social media management, paid media, influencer management, branding, sponsorships, and more, the STN team strives to be a […] The post Ep. 218 – STN Digital Senior Vice President, Cammille Arciaga appeared first on COO Alliance.

Bouncing Back in Advertising
Bouncing Back With Jojo Wang: graphic designer

Bouncing Back in Advertising

Play Episode Listen Later Jan 6, 2022 11:46


On Episode 133 of Bouncing Back, I interviewed JoJo Wang who was most recently a graphic designer at STN Digital. This is also my 91st episode in partnership with The Avail List.In addition to graphic design, JoJo excels as an illustrator, lettering artist, and animator. She is looking forward to working with great people and prides herself on being friendly, easy to work with, and professional. No matter the assignment, JoJo always puts her best foot forward and is able to tailor her creative style to fit any brand that she works on.  Outside of work, she is hoping to create more outdoor paintings that she can add to the ‘murals' portion of her portfolio. Reach out to JoJo if you're looking for a hungry creative ready to make an immediate impact. jojowangdesigns.comhttps://lnkd.in/g_HU7EDp#BouncingBack #Covid19 #JobSearch #Advertising

Business Of Social
Turning Athletes Content Into Cash with Devin Dismang

Business Of Social

Play Episode Listen Later Nov 16, 2021 39:27


David is joined by Devin Dismang, Director of Athlete Partnerships, at STN Digital. David and Devin discuss how athletes can learn to build their own brand and begin to monetize their social channels. They also outline steps that any brand, athlete, influencer or agent can take to begin making money off of social media full time.    Devin has been in the sports world his entire career and has worked with several professional sports teams; most notably as the manager of video production and lead producer at the Golden State Warriors. Since then, Devin has been working with athletes directly to create social content and partnered with JaVale McGee on his 2020 NBA Bubble YouTube series. Devin became the Director of Athlete Partnerships at STN Digital in August 2021.

Business Of Social
Turning Athletes Content Into Cash with Devin Dismang

Business Of Social

Play Episode Listen Later Nov 16, 2021 39:27


David is joined by Devin Dismang, Director of Athlete Partnerships, at STN Digital. David and Devin discuss how athletes can learn to build their own brand and begin to monetize their social channels. They also outline steps that any brand, athlete, influencer or agent can take to begin making money off of social media full time.    Devin has been in the sports world his entire career and has worked with several professional sports teams; most notably as the manager of video production and lead producer at the Golden State Warriors. Since then, Devin has been working with athletes directly to create social content and partnered with JaVale McGee on his 2020 NBA Bubble YouTube series. Devin became the Director of Athlete Partnerships at STN Digital in August 2021.

Business Of Social
Bonus Episode: The On Brand Podcast with Nick Westergaard

Business Of Social

Play Episode Listen Later Nov 9, 2021 26:07


David appeared on the On Brand Podcast to discuss the following: “People want to interact with people—not brands.” David Brickley has been helping brands interact with their people through his agency STN Digital and his two podcasts Business of Social and Entrepreneur Wrap. How mega-brands like Disney can use their various brands and sub-brands' social channels to amplify their message. However, David was quick to note that smaller brands can embrace this mindset by working through brand ambassadors. “You'd be amazed what people will do for a free hoodie.” Thanks to Nick for having David on the show!

Business Of Social
Bonus Episode: The On Brand Podcast with Nick Westergaard

Business Of Social

Play Episode Listen Later Nov 9, 2021 26:07


David appeared on the On Brand Podcast to discuss the following: “People want to interact with people—not brands.” David Brickley has been helping brands interact with their people through his agency STN Digital and his two podcasts Business of Social and Entrepreneur Wrap. How mega-brands like Disney can use their various brands and sub-brands' social channels to amplify their message. However, David was quick to note that smaller brands can embrace this mindset by working through brand ambassadors. “You'd be amazed what people will do for a free hoodie.” Thanks to Nick for having David on the show!

On Brand with Nick Westergaard
Building a Social-First Brand with David Brickley

On Brand with Nick Westergaard

Play Episode Listen Later Nov 1, 2021 25:54


“People want to interact with people—not brands.” David Brickley has been helping brands interact with their people through his agency STN Digital and his two podcasts Business of Social and Entrepreneur Wrap. This week he joined me as a guest on my podcast to talk about how to build a social-first brand. About David Brickley After working with his first-ever client, Kobe Bryant, David Brickley used that as motivation to launch STN Digital in 2013, and has since grown an award-winning team of some of the best talent in the industry. STN Digital is an expert at launching brands and building highly-engaged audiences. STN is a social-first marketing agency and provides services ranging from 360 marketing, social media management, paid media, on-site activations and anything in between. STN Digital works with some of the biggest brands in the world including Amazon, the Olympics, NBC, FOX, & HBO to name a few. David is also the host of two podcasts, Business of Social and Entrepreneur Wrap, which was ranked by Forbes as a Top 10 podcast every business owner should listen to. Episode Highlights & Takeaways Using a Platform Mindset isn't just for big brands. We talked a lot about how mega-brands like Disney can use their various brands and sub-brands' social channels to amplify their message. However, David was quick to note that smaller brands can embrace this mindset by working through brand ambassadors. “You'd be amazed what people will do for a free hoodie.” Fun Fact: 95% of podcasts end after episode three. I guess David and I have a lot to be proud of! What brand has made David smile recently? “Liquid Death Mountain Water. They've been such a disrupter in the water space.” Even the name Liquid Death brings a smile to your face! “What they've really done is build a lifestyle brand.” To learn more, check out the STN Digital website and David's two podcasts—Business of Social and Entrepreneur Wrap. As We Wrap … Did you hear something you liked on this episode or another? Do you have a question you'd like our guests to answer? Let me know on Twitter using the hashtag #OnBrandPodcast and you may just hear your thoughts here on the show. On Brand is sponsored by my book Brand Now. Discover the seven dynamics to help your brand stand out in our crowded, distracted world. Order now and get special digital extras. Learn more. Subscribe to the podcast – You can subscribe to the show via Apple Podcasts, Spotify, Google Play, Stitcher, TuneIn, and RSS. Rate and review the show – If you like what you're hearing, head over to Apple Podcasts and click that 5-star button to rate the show. And, if you have a few extra seconds, write a couple of sentences and submit a review. This helps others find the podcast. OK. How do you rate and review a podcast? Need a quick tutorial on leaving a rating/review in iTunes? Check this out. Until next week, I'll see you on the Internet!

Digital and Social Media Sports Podcast
Episode 202: Austin Penny on the Strategies of Brand Building in Social Media and Sports

Digital and Social Media Sports Podcast

Play Episode Listen Later Aug 31, 2021


Listen to episode 202 of the Digital and Social Media Sports podcast, in which Neil chatted with Austin Penny, Social Media Manager, STN Digital. Listen below or on Apple, Spotify and Stitcher. 79 minute duration. Listen on Apple, Spotify or Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Digital and Social Media Sports Podcast
Episode 202: Austin Penny on the Strategies of Brand Building in Social Media and Sports

Digital and Social Media Sports Podcast

Play Episode Listen Later Aug 31, 2021


Listen to episode 202 of the Digital and Social Media Sports podcast, in which Neil chatted with Austin Penny, Social Media Manager, STN Digital. Listen below or on Apple, Spotify and Stitcher. 79 minute duration. Listen on Apple, Spotify or Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Business Of Social
Panel: Building a Social Team for the Modern Age

Business Of Social

Play Episode Listen Later Jul 13, 2021 31:22


If you want your brand to stand out in the crowded field of social, how do you need to approach putting your team together to work best in the modern social age? What strategy & more importantly, staffing do you need to win in 2021? David Brickley, owner and CEO of STN Digital, and Tania Yuki, founder and CEO of Shareablee, walk you through how to create an effective social team in 2021.

Business Of Social
Panel: Building a Social Team for the Modern Age

Business Of Social

Play Episode Listen Later Jul 13, 2021 31:22


If you want your brand to stand out in the crowded field of social, how do you need to approach putting your team together to work best in the modern social age? What strategy & more importantly, staffing do you need to win in 2021? David Brickley, owner and CEO of STN Digital, and Tania Yuki, founder and CEO of Shareablee, walk you through how to create an effective social team in 2021.

Digital and Social Media Sports Podcast
Episode 195: How David Brickley and STN Digital Drive Social Media Strategy and Meaningful Results

Digital and Social Media Sports Podcast

Play Episode Listen Later May 25, 2021


Listen to episode 195 of the Digital and Social Media Sports podcast, in which Neil chatted with David Brickley, Founder and CEO, STN Digital. Listen below or on Apple, Spotify and Stitcher. 56 minute duration. Listen on Apple, Spotify or Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Digital and Social Media Sports Podcast
Episode 195: How David Brickley and STN Digital Drive Social Media Strategy and Meaningful Results

Digital and Social Media Sports Podcast

Play Episode Listen Later May 25, 2021


Listen to episode 195 of the Digital and Social Media Sports podcast, in which Neil chatted with David Brickley, Founder and CEO, STN Digital. Listen below or on Apple, Spotify and Stitcher. 56 minute duration. Listen on Apple, Spotify or Stitcher. Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

The Buildify Method
24. Social Entrepreneurship: What it Takes to Land Whale Clients and Brands with David Brickley

The Buildify Method

Play Episode Listen Later May 7, 2021 47:12


In this Build-isode Aaron & Ryan bring on a special guest that is no stranger to landing whale clients like Amazon, Nike and the Olympics. David Brickley, the CEO and Founder of STN Digital joins the Buildify Method podcast to talk about what it takes to land whale clients and brands.

Digital and Social Media Sports Podcast
Episode 185: Best Of the Digital and Social Media Sports Podcast – Insights on NBA, MLB, ECHL, Gamecocks, and more

Digital and Social Media Sports Podcast

Play Episode Listen Later Dec 22, 2020


Listen to episode 185 of the Digital and Social Media Sports podcast, Best Of episodes 123-129. Included are parts of interviews with Kris Koivisto, now with T-Mobile and formerly with STN Digital and the Portland Trail Blazers (full episode) Val Persinger, now with the Rapid City Rush, formerly with the ECHL (full episode) Eric Nichols, … Continue reading Episode 185: Best Of the Digital and Social Media Sports Podcast – Insights on NBA, MLB, ECHL, Gamecocks, and more

Business Of Social
What Strategies Are Working During COVID-19?

Business Of Social

Play Episode Listen Later Apr 9, 2020 45:17


On this episode of the Business of Social we are going to a panel style discussion to talk to a few of the department heads at STN Digital about the current social/digital climate, how things are continuing to change and some best practices for brands given the current state. The panel is a robust discussion covering topics from live streaming 101 to paid media strategy to content creation. This discussion is packed with tips and tricks to not only help you navigate the current climate but to improve your overall marketing strategy as well. Departments Featured: Client Services Production and Streaming Paid Media FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZ... LinkedIn: https://www.linkedin.com/in/brickley/ An STN Digital Production: STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...

Business Of Social
What Strategies Are Working During COVID-19?

Business Of Social

Play Episode Listen Later Apr 9, 2020 45:17


On this episode of the Business of Social we are going to a panel style discussion to talk to a few of the department heads at STN Digital about the current social/digital climate, how things are continuing to change and some best practices for brands given the current state. The panel is a robust discussion covering topics from live streaming 101 to paid media strategy to content creation. This discussion is packed with tips and tricks to not only help you navigate the current climate but to improve your overall marketing strategy as well. Departments Featured: Client Services Production and Streaming Paid Media FOLLOW THE HOST, David Brickley: Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZ... LinkedIn: https://www.linkedin.com/in/brickley/ An STN Digital Production: STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world. https://stndigital.com FOLLOW STN DIGITAL: Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...

Smart Agency Masterclass with Jason Swenk: Podcast for Digital Marketing Agencies

Are you struggling to capture those big fish clients? Does it feel like your agency is constantly battling for every account? We've all been there! You've still got some growing pains. But, what if you could skip those growing pains and go right to be big leagues? Here's how one agency owner made his first client Kobe Bryant. In today's episode, we'll cover: How to score big agency clients. 3 reasons your agency should hire some freelancers. #1 way for digital agencies to stay competitive. Today, I talked with David Brickley, CEO of STN Digital and Host of The Business Of Social podcast. We all have our own unique origin story but, David's story is downright crazy. Not only did he score one of the biggest names in sports (Kobe Bryant!) as his very first client — he continues to work with some of the biggest names in sports and entertainment. James Harden, Shaq, Amazon, UFC, the Olympics, and even movie stars are his bread-and-butter. David's here to share his story about how you can grow your agency event while you're a small or mid-sized shop. How to Score Big Agency Clients What if I told you that David convinced Kobe Bryant to be his first client through a cold email? It's true! And, there's a lot we can all learn from that... Scoring your first big client is all about taking chances. Get out there and chase them - because why couldn't it be you? Forget about sticking to inbound and waiting for them to knock on your door. If there's something you want bad enough, get out there and chase it. And you know as well as I do — it only takes one big client to completely change the course of your agency. Once you have a big name or a big brand, you can leverage them to get other big clients. It's the domino effect. And, winning with outbound doesn't require a big budget - it's all about the grind. 3 Reasons Your Agency Should Hire Some Freelancers Don't worry - you don't need a huge team to serve big clients, you may just need to add some freelancers. The gig economy is in full swing. You can talented and highly skilled freelancers to work on a project basis. And here's why: Freelancers give you tons of flexibility. You don't have to worry about onboarding for each unique client need. If your next client needs a little camera work done, you don't have to go out and hire someone for the one job. You can pay someone by-the-hour, and you never have to make a commitment. Freelancers give you scale. What happens once you get your first big client? Do you have a team ready to handle their projects? If not, you've got an unlimited number of freelancers ready to tackle that project. Freelancers are cost-effective. Does it really make sense to hire a full-time writer for 40 hrs a week to create a few blog posts? Do you really need a full-time animator? Freelancers allow the flexibility to pay-as-you-go on a project basis, without the overhead of full-time employees. #1 Way For Digital Agencies to Stay Competitive Every year, hundreds of agencies close their doors for good... and for most of them it's not intentional, but rather the result of lacking one basic thing. They didn't adapt. The algorithms keep changing and what worked last week or last month or last year isn't cutting it. For example, EO isn't the same this year as last year. And, it could be wildly different next year. Digital agencies have to be flexible and they need to be constantly innovating. If you aren't creating bigger, better, and more interesting things, you're headed down a dangerous road. You can't keep performing the same old tricks; you must keep things new and evolve to the needs of your audience. Client retention isn't all about wooing them (although the right gifts don't hurt!) It's about providing them value with innovative solutions they can't find with anyone else.

Dave Wakeman's The Business of Fun Podcast
The Business of Fun: David Brickley

Dave Wakeman's The Business of Fun Podcast

Play Episode Listen Later Jul 23, 2019 40:41


Today's episode is brought to you by Booking Protect: the global leaders in refund protection.  Any Listing!  Any Sector! Anywhere!  Booking Protect offers your guests a world-class customer service experience, peace of mind in their purchase, and they can help you in creating a new stream of revenue.  Find out how you can partner with Booking Protect by visiting them at www.bookingprotect.com Come see me and Booking Protect CEO, Simon Mabb, at the Ticketing Professionals Australia Conference in Sydney on 14th & 15th of November.  Get your tickets today by visiting www.ticketingprofessionals.com.au My guest today is David Brickley.  David is CEO/Founder of STN Digital and we had a nice conversation about one of the topics I love: turning digital into something meaningful.  We covered message, frequency, and revenue.  We talked about how to plan your season campaign built around touchpoints, key points in your calendar, and by thinking proactively.  We talk about the Toronto Raptors and how STN was able to help the Raptors take advantage of their run to the NBA title.  Then we turn our attention to revenue and 9 figure opportunities that teams are leaving on the table.  There's a lot here.  David is great and hosts a podcast of his very own: The Business of Social.  You can find STN Digital and follow David on Twitter.   

Business Of Social
Panel w/ Instagram, Turner Sports & STN Digital (ProMax 2019)

Business Of Social

Play Episode Listen Later Jun 18, 2019 35:31


Special Edition Episode! David Brickley (Owner/CEO of STN Digital), moderated a panel with Morgan Dewan (VP of Social at Turner Sports), and Dev Sethi (Head of Sports at Instagram). The panel was titled "The Social Game Changers" at the 2019 ProMax Conference in Los Angeles, CA While on stage they discussed how the sports world continues to push the envelope in the social/digital space, what others can do to catch up and where the future of social is headed.  Topics Include:  - Bleacher Report and House of Highlights reshaping traditional sports television programs  -What the future of major brands social departments could look like?  -The Impact of Influencer Marketing  -How Social/Digital has changed the generational gap    FOLLOW THE HOST, David Brickley:Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: https://www.linkedin.com/in/brickley/ FOLLOW THE SHOW:Twitter: https://twitter.com/BizOfSocial Instagram: https://www.instagram.com/bizofsocial/   An STN Digital Production:STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world.https://stndigital.com FOLLOW STN DIGITAL:Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...  

Business Of Social
Panel w/ Instagram, Turner Sports & STN Digital (ProMax 2019)

Business Of Social

Play Episode Listen Later Jun 18, 2019 35:31


Special Edition Episode! David Brickley (Owner/CEO of STN Digital), moderated a panel with Morgan Dewan (VP of Social at Turner Sports), and Dev Sethi (Head of Sports at Instagram). The panel was titled "The Social Game Changers" at the 2019 ProMax Conference in Los Angeles, CA While on stage they discussed how the sports world continues to push the envelope in the social/digital space, what others can do to catch up and where the future of social is headed.  Topics Include:  - Bleacher Report and House of Highlights reshaping traditional sports television programs  -What the future of major brands social departments could look like?  -The Impact of Influencer Marketing  -How Social/Digital has changed the generational gap    FOLLOW THE HOST, David Brickley:Twitter: https://twitter.com/DavidjBrickley Instagram: https://www.instagram.com/davidjbrick... YouTube: https://www.youtube.com/channel/UC6yZbmTvJfjY8h79Wpm49Zw LinkedIn: https://www.linkedin.com/in/brickley/ FOLLOW THE SHOW:Twitter: https://twitter.com/BizOfSocial Instagram: https://www.instagram.com/bizofsocial/   An STN Digital Production:STN is a Social Media Marketing Agency trusted by the largest Sports & Entertainment properties in the world.https://stndigital.com FOLLOW STN DIGITAL:Facebook: https://www.facebook.com/STNDigital/ Instagram: https://www.instagram.com/stndigital/ Twitter: https://twitter.com/STNDigital LinkedIn: https://www.linkedin.com/company/stn-...  

Digital and Social Media Sports Podcast
Episode 123: Kris Koivisto on Building the Trailblazers Social Voice and Content, and Helping Others Do It Now With STN Digital

Digital and Social Media Sports Podcast

Play Episode Listen Later Jul 3, 2018


Listen to episode 123 of the Digital and Social Media Sports podcast, with Kris Koivisto, Senior Director of Accounts, STN Digital. 65 minute duration. Show format contains separate parts. Subscribe to the podcast via iTunes or listen on Stitcher Posted by Neil Horowitz Follow me on Twitter @njh287   Connect on LinkedIn

Flip the Switch
Episode 39 - David Brickley

Flip the Switch

Play Episode Listen Later Jun 12, 2018 50:18


We have on the show David Brickley, the CEO of STN Digital a sports and entertainment social media marketing agency. David’s skill set lies in creating real time content that helps sports teams connect with their fans. We discuss his transition from Fox Sports to running his company, and the art of creating shareable content. From the World Cup to the iHeart Radio Awards, STN Digital has become the trusted social media agency in sports and entertainment .

ceo world cup fox sports stn digital david brickley
Blind Entrepreneurship With Johnathan Grzybowski
168: How Sports Turned David Brickley Into An Entrepreneur

Blind Entrepreneurship With Johnathan Grzybowski

Play Episode Listen Later May 16, 2018 32:32


On today’s episode, we have David Brickley. David is the owner of a sports and entertainment social media marketing agency called STN Digital. They work with some of the largest sports entertainment properties in the world and also some of the largest sporting events in the world, such as the Olympics, World Cup and the Super Bowl. http://tbeshow.com/podcast/david-brickley/

Business Of Social
5 Reasons Why You Must Listen to the Business of Social Podcast

Business Of Social

Play Episode Listen Later Dec 21, 2017 65:45


In the inaugural episode, hosts David Brickley and Brett Regan, co-owners of digital marketing firm STN Digital, dive into the reason for starting The Business Of Social Podcast, what type of content they will cover each and every episode, and why they feel this podcast will provide a ton of value for anyone working in the digital space, especially those that work at networks, sports teams, and brands.   In this episode they discuss:   David & Brett's background at STN Digital The Growing Problem with Bots and Future of Influencer Marketing  How "Must See TV" is making its way to social with titles like "HQ Trivia" Facebook's Master Plan with "Facebook Watch" Why Snapchat has an opportunity to be the organic king   Nielsen's Debut of "Total Ratings" What Samsung is Doing Right with their Marketing  How Social Media Has Affected the BitCoin Hype   SHOW NOTES:   Digiday: Influencer Fraud    Nielsen Total Audience   Casey Neistat & Samsung's Winter Wonderland (Video)   FOLLOW THE SHOW:   David on Twitter   Brett on Twitter   @bizofsocial: Facebook  Twitter Instagram   A STN Digital Production A San Diego agency that focuses on digital monetization and original content for their clients stndigital.com

Business Of Social
5 Reasons Why You Must Listen to the Business of Social Podcast

Business Of Social

Play Episode Listen Later Dec 21, 2017 65:45


In the inaugural episode, hosts David Brickley and Brett Regan, co-owners of digital marketing firm STN Digital, dive into the reason for starting The Business Of Social Podcast, what type of content they will cover each and every episode, and why they feel this podcast will provide a ton of value for anyone working in the digital space, especially those that work at networks, sports teams, and brands.   In this episode they discuss:   David & Brett's background at STN Digital The Growing Problem with Bots and Future of Influencer Marketing  How "Must See TV" is making its way to social with titles like "HQ Trivia" Facebook's Master Plan with "Facebook Watch" Why Snapchat has an opportunity to be the organic king   Nielsen's Debut of "Total Ratings" What Samsung is Doing Right with their Marketing  How Social Media Has Affected the BitCoin Hype   SHOW NOTES:   Digiday: Influencer Fraud    Nielsen Total Audience   Casey Neistat & Samsung's Winter Wonderland (Video)   FOLLOW THE SHOW:   David on Twitter   Brett on Twitter   @bizofsocial: Facebook  Twitter Instagram   A STN Digital Production A San Diego agency that focuses on digital monetization and original content for their clients stndigital.com

Entrepreneur Wrap
003 - Facebook's "Fake News" Problem

Entrepreneur Wrap

Play Episode Listen Later Nov 18, 2016 41:48


David Brickley and Brett Regan are co-owners of STN Digital, a full-service digital marketing agency out of San Diego, CA. David and Brett discuss their findings, industry insight and what they have learned as both business owners and entrepreneurs each and every show.  SHOW RUNDOWN: (01:00) Why People Say Facebook Failed America This Year (11:52) What We Learned this Week as Entrepreneurs (16:30) What We're Reading (22:53) Tech Tip (26:10) Current Business Goals (29:39) Work Life Balance (31:34) Media Spotlight (38:03) Q&A Advice (40:29) Quote of the Show

Entrepreneur Wrap
001 - RIP Vine & Tesla's New Roof Tiles

Entrepreneur Wrap

Play Episode Listen Later Nov 1, 2016 41:36


David Brickley and Brett Regan are co-owners of STN Digital, a full-service digital marketing agency out of San Diego, CA. David and Brett discuss their findings, industry insight and what they have learned as both business owners and entrepreneurs each and every show.  SHOW RUNDOWN: (01:51) RIP Vine (06:55) Tesla's New Roof Tiles (09:54) What We Learned this Week as Entrepreneurs (15:30) What We're Reading (17:58) Tech Tip (20:41) Current Business Goals (24:30) Work Life Balance (28:04) Media Spotlight (31:50) Q&A Advice (38:54) Quote of the Show SHOW NOTES: Twitter is Shutting Down Vine https://techcrunch.com/2016/10/27/twitter-is-shutting-down-vine/ Why Tesla’s new solar roof tiles and home battery are such a big deal https://techcrunch.com/2016/10/31/why-teslas-new-solar-roof-tiles-and-home-battery-are-such-a-big-deal/ Wrike https://wrike.com Cirrus Insight https://www.cirrusinsight.com/ Seth Godin http://sethgodin.typepad.com/ Powerhouse: The Untold Story of Hollywood's Creative Artists Agency https://www.amazon.com/Powerhouse-Untold-Hollywoods-Creative-Artists/dp/006244137X Kevin Hart Interview on The Breakfast Club https://youtu.be/Yq_bPAq72S4?t=35m59s    

business entrepreneur news tech san diego tesla work life balance roof breakfast club seth godin tiles tech tips what we learned wrike show rundown cirrus insight rip vine stn digital david brickley what we're reading powerhouse the untold story hollywood's creative artists agency brett regan
Makers of Sport®
Episode 71: Brian Gundell, Brian Gundell Graphic Design Co.

Makers of Sport®

Play Episode Listen Later Mar 28, 2016 74:47


“The best designers are always problem-solvers...[our] job is to figure out how to make this [project] the best it can be.” On this week’s podcast, freelance sports designer Brian Gundell joined the show to discuss his career working in a few different limbs of the sports industry. From agency side to Nike to the MLB to college football recruiting, Brian has an varied history in this niche of design. Brian touches on the importance of SportsLogos.net to his entry into sports design, as well as the importance of networking and building relationships with folks in this very small industry. We laugh about the ridiculousness of college football recruiting graphics and Brian elaborates on this newest position for designers in sports. Lastly, we touch on the lack of upward mobility in college sports and Brian leaves us with some insight into his move to full-time freelance. Mentions include: Brian on Twitter Episode 52: Chris Creamer of SportsLogos.net Episode 67: Aaron Masik, Upper Deck How Magazine Print Magazine Smashing Magazine Old Hat Creative Episode 13: Kris Bazen Episode 11: Adam Clement, Under Armour Todd Van Horne, Nike Episode 8: Darrin Crescenzi Episode 44: Torch Creative Episode 37: Matt Lange, Alabama Football Episode 58: Surf Melendez, Miami Dolphins Jon Willey, Miami Dolphins Brandon Moore, Miami Dolphins Episode 57: Ashley Strauss, Tennessee Titans Sammy Silverman, Ohio State Football Alex McLeland, STN Digital Boyd Erickson, Arizona St. Create Legal My next guest is going to be Tim O'Shaughnessy. Tim is a broadcast art director at ESPN where he has worked on motion packages for brands such as ESPN College Football, Mike & Mike, NBA on ESPN and the 2014 World Cup to name a few. Some of Tim's work can be seen at his site here. Sign up for the weekly email newsletter for updates, discounts on future products and exclusive content for subscribers. You can also show your support for the podcast by joining the community and keeping it sponsor-free. Did you enjoy this episode? Then please rate and/or write a review of the show on iTunes. Also, be sure to follow show host, @TAdamMartin and @MakersofSport on twitter and Dribbble.

Makers of Sport®
Episode 16: Tyson Beck, Founder/Designer, Posterizes

Makers of Sport®

Play Episode Listen Later Nov 16, 2014 71:54


"Location is not a barrier...it doesn't matter where you live, whether you are in a more rural destination or New York, if your work's good, you're going to get noticed." Our first international guest joins the show this week as Aussie, Tyson Beck comes aboard the podcast. Tyson is the founder of Posterizes, an international digital design collective that creates digital art for the NBA. Posterizes has launched the design careers of many independent designers, including Tyson himself, who just wrapped up a project with Topps trading card company. We discuss how Tyson got started in design and the importance of social media (expecially Instagram) when it comes to getting discovered and landing your dream clients. Controversially, we touch on the difference between inspiration and stealing the work of others – why one can be a good thing and the other a disaster; as well as debating the merits of going to school for design versus just starting working. Tyson's work can be found at Posterizes, Instagram and Twitter. Mentions include: Tyson Beck on Twitter Tyson Beck Instagram Aussie Rules Football West Coast Remix Posterizes Posterizes Instagram STN Digital Dariusz Ejkiewicz Ishaan Mishra Caroline Blanchet Ryan Hurst Wacom Tablet Nike's The Baddest Campaign Horse Clothing Co Australia My next guest is Matt Walker. Matt was an associate art director at ESPN and the design lead behind ESPN's Fantasy Sports line of products. Most recently he helped CBS Interactive on their fantasy sports line and currently freelances under his studio, Walk Design.